Shows
The SaaS Growth Podcast - Masterful FoundersYour SaaS Needs a Soul – Start Telling Its Story | How to Grow with Storytelling - Mike GarnerWhat if storytelling is the most powerful marketing tool your SaaS startup isn’t using yet?In this episode, copywriting and storytelling expert Mike Garner joins host Wilhelm Laubach to reveal how SaaS founders can build trust, create emotional connections, and stand out in crowded markets—all by telling real, human stories.Whether you’re launching a new AI product or scaling your SaaS tool, learn how to move from bland, feature-heavy messaging to authentic storytelling that drives growth.🎯 In this episode, you’ll discover:- Why storytelling in SaaS marketing creates stronger customer loyalty- How to find and shape your...2025-05-2142 minThe SaaS Growth Podcast - Masterful FoundersThe Sales Strategy Every Startup Founder Needs to Hear - Mikita Martynau - EP49Sales isn’t something you’re born with - it’s a mindset you can build.In this episode, Mikita Martynau breaks down how early-stage founders can validate their idea, talk to the right people, and close their first clients - before even launching a product.🧠 You’ll learn how to:❌ Avoid the most common mistakes in early sales🗣️ Talk to users without sounding desperate🧩 Build your first repeatable sales process - even if you're an introvert🚀 This episode isn’t just about landing clients. It’s about creating something people genuinely want.#salesmindset #saas #saasmarketing #entrepreneurship #startups Connect with Mikita Martynau:https...2025-05-1251 minThe SaaS Growth Podcast - Masterful Founders10 Lessons on Getting Clients Through Networking - Dennis d'Entremont - EP48Can deep, authentic relationships outperform cold marketing?Dennis d'Entremont of Southwest Tech Solutions thinks so — and he has over 20 years of B2B experience to back it up.In this episode, we explore the human side of client acquisition, what trust really means in business, and why empathy outperforms growth hacks every time.📌 Topics covered:– Building trust in a digital-first world– How introverts can thrive at networking– Why referrals still beat ads in most industriesIf you're building a business and want to attract clients who stay loyal — this one’s for you.#BusinessGrowth #B2BMarketing #ClientRelationships #EntrepreneurTips 👩💻 Contact Dennis:https://www.linkedin.co...2025-05-0839 minThe SaaS Growth Podcast - Masterful FoundersFind the REAL Pain – Sell Your SaaS Like Crazy (EP47)As a SaaS founder, one of the biggest reasons your product isn't selling like hotcakes isn't your features, pricing, or even your tech – it's that you're not solving a real, validated problem. In this video, I sit down with entrepreneur Huxley Peckham, who built a SaaS product around an AI assistant by doing one thing exceptionally well: finding the real pain point his audience couldn't ignore.We break down:- Why identifying the right pain is 80% of your success- How to validate ideas before building anything- Real ex...2025-05-0640 minThe SaaS Growth Podcast - Masterful FoundersThe Podcast for SaaS and Tech Founders - Lessons to Grow Your Startup (TRAILER)Are you a tech or SaaS founder looking to grow faster and avoid common mistakes? This podcast is made for you!Learn essential lessons on marketing, psychology, and AI - powerful tools that can make or break your startup journey. Hosted by Wilhelm Laubach, a seasoned on-demand marketing director with 15+ years of experience, we dive into real stories from founders and top specialists. Discover the critical aha moments that changed their startups - so you can skip the painful learning curve.🚀 Understand people better. Master your mindset. Build smarter, grow faster....2025-04-2802 minThe SaaS Growth Podcast - Masterful FoundersWhat Are AI Agents & Why Founders Should Care - Veronica Nigro (EP46)🎥 In this episode, I sit down with Veronica Nigro, co-founder of MakeInf, to explore the fascinating world of AI agents — what they are, how they work, and why they could completely change how startups operate.Veronica shares her journey from building predictive models for Formula 1 races to launching MakeInf, an open-source library and serverless cloud for AI agents. If you've ever wondered how AI agents go beyond chatbots, how they automate complex workflows, or how developers are using them to build smarter systems — this is the episode for you.Whether you're a technical founder, indie hacker...2025-04-2834 minThe SaaS Growth Podcast - Masterful Founders€1.6M Raised Without a Sales Background – Here are the Lessons (EP45)What makes investors say “yes” to a €1.6M round?Jorrit Willaert from URImesh didn’t have a polished pitch, but he had something better: traction, positioning, and a strong vision.In this conversation, we unpack what actually worked — not the theory.Learn how to:– Validate your product in a boring, high-value niche– Turn cold outreach into real client meetings– Build momentum and create FOMO among investors– Avoid common fundraising mistakes (like raising too early)This is a playbook for SaaS founders who want to scale fast and...2025-04-2848 minThe SaaS Growth Podcast - Masterful FoundersCybersecurity for Founders: Protect Your SaaS from Day 1 (EP44)🔐 How to Protect Your Startup From Cybersecurity Disasters – A Practical Guide for FoundersAs startup founders, we often prioritize product, marketing, and growth... but there’s one silent killer we tend to ignore: cybersecurity.In this conversation, I sit down with Tom, an ethical hacker and cybersecurity expert with over 20 years of experience, to explore the most common (and avoidable) security mistakes that startups make – and how you can build a secure foundation from Day 1, without becoming overwhelmed or paranoid.We cover:- What cybercrime-as-a-service means and why it’s a real threat to even small businesses- How to choose the right s...2025-04-2159 minThe SaaS Growth Podcast - Masterful FoundersHow to Get Your First B2B Clients – Even If You’re Still Building the Product – Masha Masseyeva EP43In this episode, I sit down with Masha Moisseyeva, founder of a B2B SaaS startup helping tech companies comply with EU cybersecurity regulations. We talk about how she landed her first 6 paying clients, validated her idea in just 3 months, and built a product after understanding the real problems in the market.📌 Whether you’re just starting out with a software product or you’re trying to pivot your existing startup, this conversation is packed with actionable strategies and honest insights.#saas #clientacquisition #startups #SaaSMarketing #B2BSaaS 2025-04-1754 minThe SaaS Growth Podcast - Masterful FoundersHow to Choose the Right Business Partner (So You Don’t Regret It) EP42Want to grow fast and avoid startup failure? It starts with the *right people*. In this interview with Pavan Konanur, co-founder of Hoja.ai, we break down exactly how he chose his co-founders, what mistakes to avoid, and how their app reached 60,000 downloads in just three weeks. Learn how to build a team that won’t hold you back — and how to launch faster with less risk.✅ Find the right co-founder✅ Balance creativity & execution✅ Avoid team conflict✅ Make faster launch decisions#StartupTips #BusinessGrowth #Entrepreneurship #TeamSuccess ✨ If you’re an early-stage founder trying to get your first users, this episode is for you. It’s...2025-04-1454 minThe SaaS Growth Podcast - Masterful FoundersHow to Launch Your AI Tool Faster & Smarter - Lessons from Ethan Bloom (EP41)Ever wondered if an AI tool can help you ace your next job interview?In this episode, Ethan Bloom shares the behind-the-scenes journey of building Acedit.ai, an AI-powered Chrome extension that helps people feel confident and prepared in online interviews. From late-night coding sessions to nailing product-market fit, Ethan opens up about the struggles, lessons, and wins along the way.🔑 What you’ll learn:✅ Why Ethan built Acedit.ai and how it helps job seekers in real time✅ The importance of shipping early (even when it feels unfinished)✅ Smart ways to collect user feedback and analyze product performance✅ SEO growth ha...2025-04-1053 minThe SaaS Growth Podcast - Masterful FoundersHow the Buyer Persona (Ideal Customer Profile) Can Make or Break Your Startup - Samuel Davis (EP40)What if the real reason your startup isn’t growing… is that you’re targeting the wrong people?In this powerful episode, Sam Davis (co-founder of Blunge.ai) opens up about the underestimated success factor that nearly derailed his AI startup: getting the buyer persona wrong.We unpack the emotional rollercoaster of speaking to “interested” users who never buy, chasing feedback from the wrong crowd, and how a single power user changed everything.If you’ve ever felt lost in product development, drowning in feedback, or struggling to find your audience — this is for you.🎯 Key topics:The danger of vague buyer pe...2025-04-0341 minThe SaaS Growth Podcast - Masterful FoundersThe Real Story of Our First SaaS Startup: Wins, Failures & Hard LessonsOur first SaaS startup was anything but smooth. We faced feature creep, financial struggles, and tempting opportunities that weren’t what they seemed.In this story, Wilhelm unpacks the mistakes, the wins, and the crucial lessons for every entrepreneur looking to avoid common pitfalls.Connect with Wilhelm:https://www.linkedin.com/in/wilhelmlaubach/https://www.masterful.info/#SaaS #StartupJourney #Entrepreneurship #TechStartup #StartupMistakes #Bootstrapping #BusinessLessons #StartupLife2025-02-2734 minThe SaaS Growth Podcast - Masterful FoundersBusiness Tips for Entrepreneurs - How to Build an Irresistible Offer (EP39)
Want to know why most startups fail and how to avoid their mistakes?
In this episode, we dive deep with Arias WebsterBerry, founder of Launch Ignition, who shares his 15 years of entrepreneurial experience and reveals the three critical areas where most startups struggle.
Key Topics Covered:
🎯 Creating Your Perfect Avatar: How to identify and understand your ideal customer
💰 The Million Dollar Message: Crafting a compelling pitch that sells
🎁 Building an Irresistible Offer: Why great ideas don't sell themselves
🤖 The Power of Automation: Setting up systems for scalability
📈 Establishing Predictable Lead Sources
💼 Overcoming Sales Anxiety: Why avoiding sales means avoiding business
Remember...2025-01-3045 minThe SaaS Growth Podcast - Masterful FoundersHow Mindfulness Drive Entrepreneurial Growth (EP38)What’s the most important factor for business success? Hint: It’s not technology or AI. In this episode, we explore the transformative power of mindfulness, compassion, and building human-oriented relationships in business with an expert Dr. Bruno Roque Cignacco.
Key topics covered:
🌟 How mindfulness can boost creativity and decision-making.
🌟 Why compassion creates trust and leads to long-term success.
🌟 The impact of fear-based workplaces versus psychologically safe environments.
🌟 The principles of the "prosperity mindset" and adding value for all stakeholders.
🌟 The role of gratitude, generosity, and ethical practices in modern entrepreneurship.
Whether you’re a startup founder or seasoned entrepreneur, this co...2025-01-231h 23The SaaS Growth Podcast - Masterful FoundersSmart PR Tactics for Cash-Conscious Startups - PR Expert Jonathan Mest (EP37)
How can startups harness PR as a powerful marketing tool, even on a shoestring budget?
This episode dives into the essentials of public relations for startups.
Key Topics Covered:
🤝 Why PR isn't just for big companies
📖 The advantages of authentic storytelling over traditional ads
✍️ How to create compelling narratives to grab media attention
💡 Real-life examples of startups using PR successfully
🤖 The role of AI in crafting pitches and finding the right media
💰 Tips to secure press coverage without breaking the bank
If you’ve ever thought PR was too expensive or complicated, this episode will change your perspective!
#StartupMarketing #PublicRelations #Entr...2025-01-1641 minThe SaaS Growth Podcast - Masterful FoundersSales Tips Every Entrepreneur Needs to Know - Master B2B Sales (EP36)Want to know how to effectively sell your B2B product or service without feeling like a pushy salesperson?
In this episode, we dive deep into B2B sales strategies with Blagovest Alexandrov, a sales veteran with 20 years of experience across Europe.
He shares invaluable insights on everything from cold calling and LinkedIn outreach to face-to-face networking, specifically tailored for startup founders and entrepreneurs.
Key Topics Covered:
📞 Cold calling mastery and handling rejection with confidence
💬 LinkedIn outreach that actually gets responses
🤝 Face-to-face networking secrets at industry events
👥 H...2025-01-091h 15
The SaaS Growth Podcast - Masterful FoundersAvoid These Startup Branding Mistakes & Build a Reputation that Lasts - Bonnie Caver (EP35)Want to know how successful startups build powerful reputations that attract customers, talent, and investors?
In this episode, brand strategist Bonnie Caver shares her 20+ years of experience helping companies build and maintain strong reputations.
Learn why reputation is more than just managing perceptions - it's about strategically creating what you want to be known for.
Key Topics:
🎯 Why reputation is currency for your business
🔄 The difference between managing and building reputation
🏢 How company size affects culture and communication
🎯 Common breaking points in startup growth (75, 150, 250 employees)
💡 The importance of having a clear brand focus vs trying to be everything
🤝 How to handle stakehol...2024-12-1955 minThe SaaS Growth Podcast - Masterful FoundersHow to Handle Narcissistic People in Business - Kristina Vuteva (EP34)Are you wondering how to spot and handle narcissistic people in your business life? In this episode, psychology expert Kristina Vuteva shares invaluable insights about working with narcissistic personalities in business settings.
Key Topics:
🔹 How to recognize narcissistic behavior in business
🔹 The "mirror tactic" - why narcissists connect so quickly
🔹 Why narcissists can be great achievers but dangerous partners
🔹 Setting boundaries while maintaining professional relationships
🔹 Real-life examples of narcissistic behavior in startups
🔹 How narcissists influence team dynamics and company culture
🔹 Strategies for protecting yourself while working with narcissists
Expert Tips:
🔸 Don't avoid narcissists - learn to work with them strategically
🔸 Stay awa...2024-12-1251 min
The SaaS Growth Podcast - Masterful FoundersFrom Leads to Deals - Strategies to Scale Your Sales Funnel - Marketing Consultancy 4Want to know how to effectively market your B2B SaaS product? Discover proven strategies from marketing expert Wilhelm Laubach who shares insights on transitioning from personal network sales to scalable marketing approaches.
Key Topics Covered:
💼 LinkedIn Marketing Strategy for B2B
📝 Lead Magnet Creation & White Paper Effectiveness
🔄 B2B vs B2C Marketing Approach
📊 Sales Funnel Optimization
🎯 Retargeting Strategies
🤝 Event Marketing Follow-up
📱 Content Marketing & Social Media Presence
Wilhelm shares his expertise on:
- How to utilize LinkedIn ads effectively
- Creating valuable lead magnets
- Building relationships with decision-makers
- Converting leads through proper follow-up
💡 Need help with marketing strategy for y...2024-12-0440 min
The SaaS Growth Podcast - Masterful FoundersHow AI Maximizes Every Marketing Dollar - Insights from Bryan Trilli (EP33)What if AI could unlock the next big leap in your business?
In this episode, we dive deep into:
👉 How startups and established brands can leverage AI tools like GPT.
👉 Budget-specific strategies for $5,000 vs $50,000 marketing plans.
👉 Why psychological triggers like FOMO and social proof are more powerful than ever.
👉 The #1 mistake entrepreneurs make with AI (and how to fix it).
👉 The future of AI in marketing, from content creation to ethical challenges.
If you're ready to maximize your marketing ROI and stay ahead of the curve, this episode is your ultimate guide. 🎯
#Entrepreneurship #AIRevolution #StartupSecrets #MarketingHacks
Connect with the host Wilhelm Lauba...2024-11-2954 minThe SaaS Growth Podcast - Masterful FoundersMaster Content Marketing with AI - Expert Tips from Chuck Aikens (EP32)Can AI really revolutionize your content marketing strategy? Discover how to combine AI tools with human creativity to reach your audience, build authority, and drive results.
In this video, Chuck Aikens shares:
- Why understanding your target audience is the foundation of content marketing.
- The role of AI in creating personalized, impactful content.
- How to optimize your approach for social media, SEO, and video platforms.
- Mistakes to avoid when leveraging AI for content creation.
Whether you're a startup or an established business, these insights will help you stand out in today's competitive digital landscape.
#ContentMarketing #AIforBusiness...2024-11-2159 minThe SaaS Growth Podcast - Masterful FoundersAI: Tools, Tips, and the Mindset to Succeed - Adeel Imran (SE2)
How can startups harness AI to grow faster and work smarter?
In this video, we dive into the transformative power of AI for startups with expert Adeel Imran. Learn how AI tools and strategies are revolutionizing efficiency, branding, and product development, and why adopting AI is critical for future success.
🔑 Key topics covered:
- Boosting startup efficiency with AI tools
- Creating faster branding and marketing strategies
- Developing MVPs at a fraction of the time and cost
- Mistakes startups make when adopting AI
- The future of AI and its role in entrepreneurship
#ArtificialIntelligence #StartupTips #BusinessEfficiency #TechStartup #AIT...2024-11-1827 min
The SaaS Growth Podcast - Masterful FoundersHow Gamification Can Transform Your Business - Rob Alvarez (EP31)Do you ever wish work felt more like play? Discover how gamification can change the way you approach challenges, motivate your team, and make everyday tasks more engaging.
In this video, we dive into the world of gamification with expert Rob Alvarez, exploring how game elements like rewards, levels, and playful strategies can drive productivity and creativity.
We’ll break down key points like:
• Why failure is easier to accept in games than in work, and how to bring this mindset into your business.
• How to set up low-stakes environments for experimentation without fear.
• Practical examples of game elements that can...2024-11-141h 07
The SaaS Growth Podcast - Masterful FoundersHow to Plan, Launch, and Grow Your Podcast with Dave Jackson (EP30)Want to start a podcast but don't know where to begin? In this episode, podcasting expert Dave Jackson shares how to plan, launch, and grow a successful podcast!
Learn the key steps to stand out, the challenges podcasters face, and practical advice to turn your podcast into a valuable asset for your business. Whether you're an entrepreneur, startup founder, or just curious about podcasting, this episode has the answers you need to get started confidently.
Key Topics:
• Essential steps to plan and launch a podcast
• Why "everyone" is never the right target audience
• Common mistakes new podcasters make and how to...2024-11-071h 07
The SaaS Growth Podcast - Masterful FoundersADHD and Business - How to Thrive with a Neurodiverse Brain - ADHD Coach Laurence Pratt (EP28)In this episode, we explore how ADHD can be transformed from a challenge into a superpower for entrepreneurs. Join expert Laurence Pratt as we dive into the common symptoms of ADHD, its impact on executive functioning, and how entrepreneurs can harness their ADHD strengths, like creativity and problem-solving, to achieve business success.
Key Topics:
✨ Understanding ADHD in entrepreneurs
🧠 The dopamine connection: why we get distracted and how to manage it
💪 ADHD strengths: creativity, problem-solving, and connecting dots
⚡ Practical strategies for business success with ADHD
🎮 Gamification techniques for boring tasks
🎯 How to delegate effectively
⏰ Time management and focus strategies
Learn about:
• Common AD...2024-11-041h 25The SaaS Growth Podcast - Masterful FoundersBuilding a Coffee Business Empire from Scratch - Lessons from Donny Bradley (EP29)Join us for an inspiring conversation with Donnie Bradley, founder of Lola Beans Coffee, who shares his journey from medical device sales to building a thriving coffee business.
Key Topics Covered:
🎯 Making the Career Leap: Moving from medical device sales to the coffee industry
🎯 Building a Customer-Centric Business: How to foster genuine connections with customers beyond transactions
🎯 The Importance of Team Culture: Establishing a positive, performance-driven work environment
🎯 Overcoming Early Challenges: Balancing business responsibilities and managing tough conversations
🎯 Growth Strategies: The impact of location, brand, and evolving customer needs on scaling the business
Join us to gain actionable insights into making a s...2024-10-3143 minThe SaaS Growth Podcast - Masterful FoundersAmazon SEO Secrets - Inside a Top Agency's Growth Strategy with My Amazon Guy Steven Pope (EP27)In this episode, successful entrepreneur Steven Pope shares his journey from a TV reporter to running a $20 million agency. He reveals the crucial lessons learned in entrepreneurship, including how he hired 100 interns in 30 days, the importance of firing bad clients, and how to build a system that scales.
Learn why scaling fast requires the right team, how personality profiling can help you hire better, and why taking action immediately is the key to success.
Key Topics Covered:
- Hiring 100 interns in 30 days to double business size
- The importance of firing bad clients for business growth
- Using personality...2024-10-1747 min
The SaaS Growth Podcast - Masterful FoundersHow to Succeed as a Sustainability Advisor – Marketing Consultancy 3In this insightful conversation, a marketing expert provides valuable advice to a sustainability advisor on how to grow his consulting business.
Key Topics Covered:
• Identifying and targeting the right corporate clients
• Building authority through content creation and interviews
• Leveraging LinkedIn for professional networking and visibility
• Creating an effective marketing funnel for high-ticket services
• Balancing long-term brand building with short-term client acquisition
Learn how to position yourself as a go-to sustainability advisor for large corporations and overcome common marketing challenges in this niche field.
#Sustainability #BusinessAdvice #BusinessGrowth #MarketingConsultancy #Entrepreneurship
Connect with the Marketing Expert Wilhelm Laubach (Will):
https://www.linkedin.com/in/wil...2024-10-151h 18
The SaaS Growth Podcast - Masterful FoundersHow to Make the Impossible Possible – Lessons from Kimberly Wiefling (EP26)In this inspiring episode, Kimberly Wiefling shares her insights on how to transform the impossible into reality by harnessing creativity, innovation, and risk-taking.
Discover how fear of failure limits creativity, why businesses must embrace failure as part of the innovation process, and how incremental changes can't always deliver breakthroughs.
Key Topics:
✨ Why "impossible" is just a mindset limitation
🎯 The STOP method: Stop, Think, Organize, Plan
💡 Open Innovation and why big companies struggle with it
🌱 Creating psychological safety for innovation
🔄 The three horizons of innovation
🎮 Dark side thinking: using negative ideas to find solutions
Learn why:
- 98% of 5-year-olds are cr...2024-10-101h 31
The SaaS Growth Podcast - Masterful FoundersHow to Turn ADHD into Your Superpower! - Hidden Advantages Revealed by Expert Anna Dafna (EP25)In this episode, ADHD expert and coach Anna shares powerful insights about navigating life and business with ADHD.
We explore the impact of ADHD in the business world and how it can be a hidden asset for entrepreneurs and professionals. From neurodiversity as a strength to managing executive function challenges, we dive deep into ADHD’s role in fostering creativity, problem-solving, and out-of-the-box thinking.
Believe in yourself, embrace your individuality, and discover how to turn ADHD into your superpower!
Special Focus on Business:
- Why 70-80% of entrepreneurs have ADHD traits
- How to leverage ADHD strengths in...2024-10-0336 min
The SaaS Growth Podcast - Masterful FoundersReprogram Your Subconscious Mind: Hypnotherapy Secrets with Laurel (EP24)Ever feel like your own mind is holding you back? In this episode, hypnotherapist and well-being coach Laurel Van Woerkom shares powerful insights on how to reprogram the subconscious mind for success and happiness.
Laurel's got the scoop on how hypnotherapy can be a game-changer for entrepreneurs. We're talking busting through limiting beliefs, conquering social anxiety, and giving your career a serious boost.
But hey, this isn't just for the business crowd - anyone looking to level up their life will find golden nuggets here. Laurel breaks down how hypnosis can unlock your hidden potential...2024-09-261h 10
The SaaS Growth Podcast - Masterful FoundersThe Power of Self-Knowledge in Entrepreneurship - Christina Picoula (EP23)Are you an entrepreneur struggling to find balance between success and happiness? In this eye-opening episode, mindset coach Christina Pikoula reveals the secrets to unlocking your true potential and achieving sustainable success.
Key takeaways:
- The crucial importance of self-knowledge in entrepreneurial success
- How to transform dreams into achievable goals
- Reframing failure as a stepping stone to success
- The power of breaking large goals into manageable steps
- Building a healthy relationship with yourself for long-term fulfillment
Christina shares invaluable insights on goal-setting, overcoming limiting beliefs, and the true meaning of success. Learn how to align...2024-09-1957 min
The SaaS Growth Podcast - Masterful FoundersMastering B2B Sales: How Jared Kelnhofer Pivoted His Startup to Success (EP22)
In this episode, Jared Kelnhofer shares his invaluable insights into building a successful startup, pivoting from B2C to B2B, and the critical importance of talking to customers. Learn how Jared transformed his business by identifying real-world problems and solving them with innovative solutions. He opens up about the challenges of product-market fit, the ups and downs of entrepreneurship, and the strategies that helped him grow.
Key takeaways:
- Why customer feedback is crucial for refining your product.
- The importance of pivoting when your initial idea doesn’t take off.
- B2B vs. B2C: Which is...2024-09-1250 min
The SaaS Growth Podcast - Masterful FoundersHow Game Theory Can Revolutionize Your Business Decisions - Noah Healy (EP21)
Game theory expert Noah Healy reveals how this mathematical approach can revolutionize your business strategy and decision-making. Discover practical applications of game theory in sales, marketing, and company management that can give you a competitive edge.
Key takeaways:
• The power of game theory in predicting outcomes and optimizing strategies
• How to apply game theory principles to sales and marketing
• The impact of AI and automation on market dynamics
• Insights into the future of economic systems and market efficiency
• Practical tools for entrepreneurs to implement game theory in their businesses
Noah shares his expertise on using game theory to navigate complex bu...2024-09-0559 minThe SaaS Growth Podcast - Masterful FoundersExpert Advice on Growing Your Podcast
In this insightful episode, we dive deep into the world of podcasting, content creation, and personal growth with Caroline, host of the "Inspired" podcast.
With over 300 episodes under her belt, Caroline shares her journey from introvert to influential podcaster, offering valuable lessons for aspiring content creators and entrepreneurs.
Key topics covered include:
• Overcoming fear and stepping out of your comfort zone
• Identifying and targeting your ideal audience
• Repurposing podcast content for various social media platforms
• The power of short-form video content in growing your audience
• Balancing ambition with personal well-being and avoiding burnout
• Transitioning from a successful career to pursuing you...2024-09-031h 05
The SaaS Growth Podcast - Masterful FoundersBuilt and Sold an 8-Figure Business - Henry Woodman's Keys to Business Success (EP20)
Join us for an inspiring conversation with Henry Woodman, a serial entrepreneur who sold his startup for an eight-figure sum and is now venturing into TV production. Henry shares his colorful journey from selling switchblades as a teenager to building a successful digital content distribution platform for the travel industry.
Learn how he identified opportunities, tackled challenges, and pivoted his way to success in both technology and media. Whether you're an aspiring entrepreneur or a seasoned business owner, this episode is packed with valuable lessons on risk-taking, resilience, and strategic growth. Don't miss out on Henry’s unique insights an...2024-08-2953 min
The SaaS Growth Podcast - Masterful FoundersFrom Idea to Impact: Positioning a Luxury Goods Startup for SuccessIn this episode, I sit down with the founder of an ambitious new platform set to revolutionize the luxury goods market. Their vision? To offer a vast array of luxury items, from designer dresses to high-end watches.
However, with such an expansive goal comes significant challenges — especially when it comes to building trust, defining a clear target audience, and managing the risks involved in renting out expensive items.
During our consultation, we dug deep into these challenges. Together, we brainstormed ideas and strategies to sharpen their focus, ultimately zeroing in on a promising niche: weddings and special occasions. By na...2024-08-2653 min
The SaaS Growth Podcast - Masterful FoundersWhy Your Hustle Mentality Is Killing Your Business (And How To Fix It) - Christine Ofner (EP19)Entrepreneurs, are you constantly hustling but feeling like you're getting nowhere? Christine reveals why traditional productivity methods might be holding you back and introduces a revolutionary approach to sustainable success.
Key takeaways:
• The truth about circadian rhythms and why the 5 AM club isn't for everyone
• How to identify your unique energy patterns for peak performance
• The 8-month energy tracking experiment that transformed Christine's business
• Practical strategies to prevent burnout and maintain long-term success
• Redefining productivity and success on your own terms
Christine shares her journey from burnout to breakthrough, offering invaluable insights for entrepreneurs at all stages. Learn how...2024-08-221h 08The SaaS Growth Podcast - Masterful FoundersScaling Your Business with Virtual Assistant and AI: Insights from Entrepreneur Le-an Lacaba - ep. 18Are you an entrepreneur struggling to manage your growing business? In this insightful episode, Le-an, a successful Filipino entrepreneur, AI consultant, and YouTuber, shares her journey and valuable tips for business growth and efficiency.
Discover how to leverage virtual assistants and AI to take your business to the next level.
Le-an covers essential topics like:
The evolution from virtual assistant services to AI consulting
How to find and manage the right virtual assistant for your business
The power of collaboration in growing a YouTube channel and business
Ad...2024-08-1540 min
The SaaS Growth Podcast - Masterful FoundersUnlock Your Happiness and Success by Finding Your Main Mission with Psychologist Marta Malaman - ep.17Do you feel stuck or unhappy in your life, business or career? In this powerful episode, psychologist and coach Marta shares how finding and aligning with your main mission can be the key to unlocking greater happiness, fulfillment and success.
Marta discusses important topics like:
• Why everyone has a main mission and purpose they were born for
• Practical exercises to discover your IKIGAI and personal values
• How living in alignment with your mission creates lasting happiness
• The difference between following your passion vs. just chasing money
• Overcoming fears, self-sabotage and imposter syndrome
• Nurturing self-esteem and taking care of yourself as an entrep...2024-08-0858 min
The SaaS Growth Podcast - Masterful FoundersAI and the Future of Entrepreneurship: A Deep Dive with Daniel Duma - ep.16AI expert Daniel Duma joins host Wilhelm Laubach to discuss the future of artificial intelligence and its profound impact on businesses and entrepreneurs.
Discover how AI advancements are reshaping industries, creating new opportunities, and presenting challenges for long-term business strategies.
Perfect for startup founders and seasoned entrepreneurs, this episode provides crucial insights into navigating the AI-driven future.
Tune in to learn how to leverage AI for your business success.
Connect with Danial on his social media channels:
https://www.youtube.com/@drdanponders
https://www.instagram.com/drdanponders
https://www.x.com/drdanponders
https://www.tiktok.com/@drdanponders
https://www...2024-08-011h 07
The SaaS Growth Podcast - Masterful FoundersTransform Your Business with Emotional Intelligence with Faris Aranki - ep. 15Discover how intelligence, emotional quotient, and focus quotient can transform your entrepreneurial journey and everyday life.
Faris provides practical examples and strategies to enhance your team's effectiveness and improve business outcomes. Listen to real-life case studies and get expert advice on how to cultivate these skills within your team for greater success.
Contact Info of the Guest
http://www.shiageto.com/
https://www.linkedin.com/in/farisaranki/
https://farisaranki.medium.com/
Contact Info of the Host Wilhelm Laubach:
https://www.linkedin.com/in/wilhelmlaubach/
#Entrepreneurship #EmotionalIntelligence #FocusQuotient #IQ #EQ #FQ #Leadership...2024-07-2537 min
The SaaS Growth Podcast - Masterful FoundersBuilding a Powerful LinkedIn Brand: Insights from Sebastian Kinzlinger - ep. 14Unlock the secrets to building a powerful personal brand on LinkedIn! In this episode of Masterful.info, expert Sebastian shares his journey and valuable strategies for entrepreneurs and professionals. Learn how to craft compelling posts, avoid common pitfalls, and use AI to enhance your content. Discover the potential of LinkedIn for B2B success and how to create a quality network.
Visit Sebastian’s AI Ghostwriter tool for LinkedIn at contentin.io and connect with him on LinkedIn: https://www.linkedin.com/in/sebastian-kinzlinger/
Mentioned LinkedIn influencers:
https://www.linkedin.com/in/lukematthws/
https://www.linkedin.com/in/alicjasmin/
Co...2024-07-1853 min
The SaaS Growth Podcast - Masterful FoundersStarting Up with Nothing: Lessons for Aspiring Entrepreneurs from Markos Korvesis - Ep.13In this episode, Markos Korvesis shares his incredible journey from bankruptcy to becoming a successful entrepreneur and digital nomad.
Learn about the power of mindset, finding your Ikigai, and how to start a business with limited resources. This episode is packed with actionable advice and inspiring stories for anyone looking to realize their entrepreneurial dreams.
Markos discusses practical strategies for overcoming financial and personal challenges, the importance of personal development, and the role of a supportive network. He also highlights valuable resources such as Erasmus programs and NLP training that helped shape his path.
00:00 Introduction
01:25 What You will Learn...2024-07-1145 min
The SaaS Growth Podcast - Masterful FoundersFrom Struggle to Success: Resilient Entrepreneur Mindset - Ep. 12
Struggling entrepreneurs often face setbacks and lack confidence, but by adopting a resilient mindset and learning from failures, they can achieve success and build thriving businesses.
Today, we have an extraordinary guest: Jesse Van Robbroeck, a day trader who has not only navigated the volatile stock market but has also mastered the art of resilience and mindset.
Jesse emphasizes the importance of redefining your relationship with failure and implementing daily practices that support mental and physical well-being. His advice is designed to help you not just survive but thrive as an entrepreneur.
Explore the specifics of Jesse’s journey an...2024-07-0454 min
The SaaS Growth Podcast - Masterful FoundersEnhance Your Business Decisions with These Expert Tips - Ep.11
Are your business decisions driven by intuition, stress, or peer pressure? Discover how to improve your entrepreneurial decision-making with our comprehensive guide. We delve into the various influences on decision-making and offer actionable strategies to make more rational and effective choices.
From managing stress to leveraging critical thinking, this video provides the tools you need to succeed. Join us and take your decision-making skills to the next level!
#Entrepreneurship #BusinessDecisions #DecisionMaking #EntrepreneurTips #BusinessSuccess #CriticalThinking #SWOTAnalysis #SelfAwareness #StressManagement #IntuitiveDecisions #RationalThinking #DeBonoHats #DecisionTrees
https://www.masterful.info/decision-making - More details about this topic
https://www.masterful.info/community - Join...2024-06-2752 min
The SaaS Growth Podcast - Masterful FoundersUnlock Lucrative Niches with Blue Ocean Strategy: Live Business Case & Examples - Ep. 10Discover how to create your own blue ocean and find a profitable business niche in our latest podcast episode. We walk you through the Blue Ocean Strategy step-by-step with a live example, showing you how to stand out from the competition.
With real-life success stories like Canva and the Nintendo Wii, this episode is packed with practical insights and actionable advice. Perfect for entrepreneurs looking to innovate and grow.
#BlueOceanStrategy#BusinessNiche#Entrepreneurship#BusinessStrategy#InnovativeThinking#CanvaExample#NintendoWii#MarketResearch#BusinessGrowth#PodcastEpisode#BusinessTips#StartupStrategy#CompetitiveAdvantage#MarketOpportunities2024-06-2054 min
The SaaS Growth Podcast - Masterful FoundersMythbusting Entrepreneurship: Debunking Popular Myths and Stereotypes - Ep. 9Join us as we debunk common myths and stereotypes about entrepreneurship. Learn the reality behind hustle culture, failure, stealth mode, and more. Align your expectations and ground your entrepreneurial journey with these key insights.
Connect with like-minded entrepreneurs and boost your marketing at www.masterful.info/community
#Entrepreneurship #Mythbusting #StartupReality #BusinessMyths #HustleCulture2024-06-131h 04
The SaaS Growth Podcast - Masterful FoundersCybersecurity for Small Businesses: Essential Tips & Common Threats - Ep. 8Learn high-level cybersecurity tips to protect your small business. Understand common threats like malware and phishing, and discover easy steps to improve your security. No compliance or technical jargon — just practical advice. Protect your business from financial, reputational, and legal risks.
For more resources, visit masterful.info/internetsecurity
Become part of our entrepreneur network and improve your marketing at www.masterful.info/community
#Cybersecurity #SmallBusiness #InternetSecurity #2FA #PasswordManagement #OnlineSafety #BusinessSecurity #CyberThreats #ProtectYourBusiness2024-06-061h 13
The SaaS Growth Podcast - Masterful FoundersMaster Lean Startup: Innovate Faster and Smarter | Key Concepts & Real-Life Stories - Ep. 7Discover how to innovate efficiently with the Lean Startup method by Eric Ries.
Learn key principles, including the Build-Measure-Learn cycle, validated learning, and the importance of pivoting. Hear our real-life experiences with creating a CMS, and get practical tips on implementing Lean Startup in your organization.
Perfect for entrepreneurs and businesses of any size looking to accelerate growth and adapt to changing markets.
For detailed information about Lean Startup, visit www.masterful.info/leanstartup
Join our free entrepreneur community and elevate your marketing at www.masterful.info/community
#LeanStartup #Entrepreneurship #Innovation...2024-05-3050 min
The SaaS Growth Podcast - Masterful FoundersFocus on the One Thing That Changes Everything - Ep. 6Discover the game-changing strategy to accelerate your entrepreneurial success!
🎯 In this episode, we delve into the secrets of the bestselling book "The One Thing" by Gary Keller and Jay Papasan. Learn how to pinpoint the most crucial task that can create a domino effect of success, helping you achieve more by doing less.
Visit www.masterful.info/onething for more details about "The One Thing" concepts.
Key Insights:
How to identify and focus on the one thing that will drive your success.
Practical advice to avoid distractions and stay on track.
Balancing lon...2024-05-2348 min
The SaaS Growth Podcast - Masterful FoundersHow to Scale your Startup with Freelancers - Ep. 5In this episode, we dive into the strategic use of freelancers to scale your startup effectively. As a growing business, knowing when and how to integrate freelancers into your team can be a game-changer. We'll explore:
✅ Timing: When is the right moment to bring in freelancers?
✅ Considerations: What factors should you weigh before making the decision?
✅ Best Practices: How can you manage freelancers to ensure success?
✅ Advantages: What are the benefits of using freelancers over full-time employees?
✅ Potential: How can freelancers help unlock your startup's growth potential?
Join us as we speak with industry experts who share their insights and experi...2024-05-171h 22
The SaaS Growth Podcast - Masterful FoundersTransform Your Brand Through Storytelling - Ep. 4Stand out from the competition by making your client the hero of your brand's story! Learn how to use storytelling to position your brand as a guiding force, illustrating positive outcomes with your solutions and the potential negatives without them.
Discover why StoryBrand is a crucial marketing strategy that helps your brand shine, moving beyond self-promotion to truly engage your audience.
Visit www.masterful.info/storybrand for more details and templates.2024-05-171h 04
The SaaS Growth Podcast - Masterful FoundersChoosing Optimal Marketing Channels for Maximum Impact - Ep. 3Maximize your startup's marketing impact on a limited budget! This episode reveals cost-effective strategies and expert insights on which channels deliver the best ROI. Learn to avoid costly mistakes and dilute your efforts, ensuring quicker progress. Ideal for entrepreneurs who need to make every dollar count as they navigate through the marketing maze.2024-05-171h 06
The SaaS Growth Podcast - Masterful FoundersBuild or Buy Software - When to Go Custom and When to Use an Existing Solution? - Ep. 2Learn the key factors influencing the decision to develop your software or buy an existing solution. Understand the pros and cons and how to determine what’s best for your business. Ideal for entrepreneurs and decision-makers aiming to optimize their tech investments. In this episode, we explore this critical decision-making process.2024-05-1753 minThe SaaS Growth Podcast - Masterful FoundersStartup Pitfalls: Unveiling Common Missteps with Expert Insights
Dive into the critical mistakes startups make time and again in this revealing discussion with agency owners Wilhelm Laubach and Christian Rühringer. From their firsthand experiences in marketing and IT, they share unique strategies and real-life advice to help you sidestep these common errors. This episode offers a dual perspective that illuminates both technical and promotional pitfalls, providing listeners with a comprehensive guide to smarter entrepreneurship.2024-04-3049 min