Shows
The Message Marketing PodThe Message Marketing Pod Special Episode: Cybersecurity: A Strategic Investment for Marketing and SalesCybersecurity isn’t just about protection – it’s a crucial investment in your marketing and sales success. Join Christopher Melotti and Mark Casey from Pegasus Technology as they delve into how cybersecurity safeguards customer trust, protects valuable data and supports seamless marketing strategies. Discover why prioritising cybersecurity is essential for businesses operating in today’s digital-first world. If your focus is on sales and marketing, this episode is a must-listen!
2025-07-0122 minThe Message Marketing PodThe Message Marketing Pod Special Episode: AI Search Trends and Technology: What You Need to Know AboutAI Search, SEO and Generative Results are evolving fast! Every month brings new changes in AI-driven search and SEO. Join Christopher Melotti and Shawn Powrie from Hedgehog Digital Marketing as they unpack what’s happening, why it matters and how you can keep up. This episode simplifies the noise around AI and delivers insights you can actually apply in your marketing.
2025-05-2041 min
The Socius PodcastChristopher Melotti - Establishing Corporate IdentityIn this episode, we're joined by Christopher Melotti, a marketing and business consultant and founder of Melotti Content Media, a dynamic content, copywriting, and marketing agency. Christopher takes us through his journey of building his company while staying profoundly engaged and passionate about every project and client he serves. His insights on balancing growth with genuine care for the work are a must-listen for anyone looking to scale their business while keeping their passion alive. We also dive into some thought-provoking conversations on corporate identity and whether marketing has become too rule-driven. This episode also d...
2025-02-1845 minThe Message Marketing PodThe Message Marketing Pod Episode 153: 7 December Delights: Santa's guide to your Christmas Content Marketing SuccessChristmas is right around the corner! With all the holiday parties and year-end excitement, it’s easy to forget about your December content marketing – but this is a golden opportunity for businesses to shine! In this episode, Christopher Melotti shares 7 simple yet effective ideas to help you make the most of the festive season, engage your audience and finish the year on a high. Tune in now and make your December marketing count.
2025-02-1409 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Why Passion is the Ultimate Marketing ToolPassion is what turns good marketing into great marketing! Join Christopher Melotti and Roy Kowarski from Out There Branding as they explore how passion drives creativity, builds stronger customer connections and sets brands apart. They’ll share insights, real-world examples and practical tips on using passion as a powerful tool in marketing. Tune in for an inspiring and insightful conversation!
2025-02-1327 minThe Message Marketing PodThe Message Marketing Pod Special Episode: The State of Digital Marketing TodayIs your brand keeping up with the fast-paced world of digital marketing? It's exhausting! Join Christopher Melotti and Simon Gould from Sydney Digital Marketing Agency as they have a no-nonsense discussion and frank conversation about the latest trends, challenges and strategies shaping everything today. In this episode, they even discuss very practical ways businesses can adapt, the tools that make a difference and how to genuinely connect with customers in a digital-first world.
2024-12-0321 minThe Message Marketing PodThe Message Marketing Pod Special Episode: The Power of Diversity Advocacy in MarketingDid you know that embracing diversity can make your marketing more powerful and effective? Join Christopher Melotti and Lisa Cox, a dedicated disability advocate with over 20 years of experience in transforming societal perceptions of disability, as they discuss the importance of diversity advocacy in marketing. In this episode, they explore how diverse voices and perspectives can help brands connect more effectively with their audiences.
2024-11-0121 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Building a Powerful Personal Brand Through Self-AwarenessAre you truly aware of how others perceive you? Join Christopher Melotti and Max Stephens from Max Stephens Coaching as they discuss the essential role of self-awareness in strengthening your personal brand. Discover how being more self-aware can lead to a more authentic brand that resonates with others, helping you connect and stand out in both your personal and professional life!
2024-10-2427 minThe Message Marketing PodThe Message Marketing Pod Special Episode: How to Choose the Right Marketing Agency PartnerFinding the right marketing agency partner can feel overwhelming, but it doesn’t have to be. Join Christopher Melotti and Bez Black from Bez Media as they share practical advice on choosing the perfect agency for your business. Whether you’re just starting out or looking to switch agencies, this episode is packed with insights to help you make the best choice for your brand!
2024-10-2220 minThe Message Marketing PodThe Message Marketing Pod Special Episode: The Importance of Networking in MarketingNetworking isn't just a buzzword—it's essential for marketing success! Join Christopher Melotti and Raj Narayan from Emajin Golf as they explore how building genuine connections can elevate your marketing strategies. Discover how effective networking can open doors, drive growth and elevate your brand.
2024-09-0925 min
Coach James Short Podcastwith Christopher MelottiWelcome to another episode of “Leading And Growing Your Real Estate Business”! I’m your host, Coach James Short, and today I am thrilled to have with us a true expert in the field of marketing and brand communication—Christopher Melotti, founder of Melotti Content Media.
Chris is not just a Marketing Consultant; he is Australia’s Message Marketing Agency pioneer, known for his infectious enthusiasm, quick wit, and engaging presentation style.
With a diverse clientele ranging from government bodies to international firms and medium-sized businesses across various industries, Chris and his team work tirelessly to enhance communication styles and develop ta...
2024-08-1926 minThe Message Marketing PodThe Message Marketing Pod Special Episode: What Makes a Go To Marketing Strategy Effective?What’s the secret to improving your business results? Join Christopher Melotti and Michael Haynes from Listen Innovate Grow as they explore the concept of a Go-to-Market Strategy. Whether you're a business owner or a decision-maker, this episode will guide you through the essential components needed to boost your results and drive growth. Tune in for actionable insights and expert advice on crafting a winning marketing strategy!
2024-08-1314 min
Business EssentialsRamp-up your marketing in tough economic timesBecause fewer of your competitors are doing it, your marketing efforts during an economic downturn can help capture larger market share. That’s according to Christopher Melotti, Founder and CEO of Melotti Content Media. Rather than cutting marketing budgets, he says, businesses should audit and reassess their strategies to identify and eliminate inefficiencies. High-quality, personalised content that demonstrates expertise is more effective than generic, shallow content, especially in building credibility and attracting clients. Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy in...
2024-08-0809 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Personal Journeys to Business SuccessAre you curious about what makes a business leader resilient? Tune in as Christopher Melotti shares his personal journey with Pjero Mardesic. Discover how his collective experiences shaped his unique approach to change management, working with people and balancing his personal and professional lives. This episode is filled with inspiring stories and practical tips.
2024-08-071h 04
Business EssentialsMid-year marketing strategyNow is the perfect time to reassess your current marketing strategy for the year ahead. Now's the time to reflect on the last six months, make adjustments and revise new targets. Christopher Melotti, Founder and CEO of Melotti Content Media, walks us through his 10 steps to kick-start a mid-year marketing plan. He says it’s important to regularly measure and adjust the marketing plan based on data and your business goals. Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy information.
2024-07-1109 minThe Message Marketing PodThe Message Marketing Pod Special Episode: How Brand Communications Elevate Customer Perceptions"Brand communications and marketing messaging mustn't be underestimated." Why? Join Christopher Melotti and Melissa Donnelly from Affinity Communications as they explore how effective communication can transcend transactional interactions. Tune in as they share practical insights and strategies to move your brand beyond the mere shallowness of price by fostering authentic connections with your audience.
2024-06-2817 minThe Message Marketing PodThe Message Marketing Pod Special Episode: How to create a vibrant personal brandDiscover the secrets to standing out in a crowded world! Tune in to Christopher Melotti and Claire Styles from C Legal & Co as they unravel the art of creating a vibrant personal brand. From crafting your unique story to leveraging social media, they'll guide you through practical steps to build a brand that truly reflects YOU. Don't miss this insightful episode packed with actionable tips and real-world examples!
2024-06-2630 min
Master Your MarketMarketing is everything you do – Chris MelottiMarketing isn’t just something you do when you get around to it. Well, at least it shouldn’t be! Marketing is everything and everywhere that your clients or customers see and hear you. It’s your website, your products, your social media channels, your videos and your podcasts. Marketing is happening all the time, not just when you are “doing it”. That’s according to Chris Melotti, a marketing champion and owner of Melotti Content Media. He says your marketing strategy should align with your business goals (just like your podcast should, too!). Chris outlines the...
2024-06-0323 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Strategic Insights to Elevate Your Marketing SpendHow do you make EVERY marketing dollar count? Tune in as Christopher Melotti and Christine Day from Results 2Day as they share strategic insights to maximise your ROI. From targeting the right audience to crafting compelling messages, this podcast equips you with actionable tips to amplify your marketing efforts. Whether you're a seasoned marketer or new to the game, join us for expert advice on getting the most out of your marketing budget.
2024-05-0828 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Navigating Business Challenges and Rising Above MediocrityTired of the business world's mediocrity dragging you down? It's time to transcend mediocrity and unlock your true potential in the world of business! Join Christopher Melotti and Lucy Bingle from Lucy Bingle | LinkedIn Marketing Experts, as they dissect the everyday struggles and hurdles of entrepreneurship. From navigating fierce competition to overcoming the fear of failure, they uncover the secrets to breaking free from the status quo. Tune in for practical advice and inspiration to elevate your game and conquer adversity.
2024-05-0111 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Maximising Marketing ImpactAre you looking to level up your marketing strategy, no matter your business size or industry? Join Christopher Melotti and Matthew Forzan from Yoghurt Digital, as they unravel the mysteries of leveraging marketing and creative agencies for maximum impact. They will also delve into the complexities of marketing fragmentation and learn how to make the most of your resources. Tune in for insights that will revolutionise your approach to marketing!
2024-04-2324 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Choosing the Best Social Media ChannelsAre you struggling to figure out which social media platforms are best for your business? You're not alone! In this podcast, we're here to simplify things for you. Join Christopher Melotti, Amanda Beale from Pencil Box Marketing, and Tom Secuya from The Purpose Group as they delve deep into the world of social media marketing, exploring which platforms best suit different brands and industries. Tune in to gain practical tips and actionable advice that will transform your social media presence from overwhelming to outstanding
2024-02-2737 min
Managing MarketingChristopher Melotti And Darren Discuss The Rise And Rise Of B2B Branding And MarketingChristopher Melotti is the Creative Director, Message Marketer and Marketing Consultant at Melotti Media and the Message Marketing Bureau.
Often considered by some in advertising as the poor relation of B2C, B2B marketing has undergone a significant transformation with an increased focus on building strong brand relationships that support sales and create the platform for business growth.
Chris is uniquely placed to share his views on B2B marketing as he has worked in advertising agencies and successfully led marketing in several B2B businesses, and has now founded and created his own m...
2024-02-2043 minThe Message Marketing PodThe Message Marketing Pod Special Episode: 3 Essential Website Elements to PerfectEver wondered why some websites shine while others fade into obscurity? Join Christopher Melotti and Irwin Hau from ConversionCow as they explore the three essential elements every website needs to perfect. Whether you're a seasoned web designer looking to refine your skills or a business owner eager to elevate your online presence, this podcast is your ultimate guide to unlocking the full potential of your website. Tune in and learn how to create a website that not only looks great but also drives results!
2024-02-1614 minThe Message Marketing PodThe Message Marketing Pod Special Episode: The Key to Marketing Success: Insights from Industry ExpertsHow do businesses excel in content strategies and marketing? Join Christopher Melotti and Tommy Murphy from A1 Connect as they delve into their industry journeys. In this engaging podcast episode, they share their business histories, offering insights into what propelled them to their current positions. Tune in to gain the knowledge and inspiration needed to thrive in the competitive world of marketing.
2024-02-0854 minThe Message Marketing PodThe Message Marketing Pod Special Episode: How to strengthen your personal communication skillsHave you ever found yourself struggling to express your thoughts clearly, voice your vision or connect with others effectively? In this podcast episode, Christopher Meloti and Arabella Macpherson from Resonate Communications share invaluable tips and strategies on how to strengthen your personal communication skills. Tune in for an engaging discussion that will empower you to navigate any conversation with confidence and clarity.
2024-01-2517 min
The Brady Marcs PodcastBest of Season 1 - The Brady Marcs PodcastEnjoy highlights from each of our guests from the first season of The Brady Marcs Podcast with Brady Yoshia in this special edition episode. Guests include Leanne Pilkington, Heidi Brown, Christopher Melotti, David Walker, Lucy BullaClarence White, Josh Morrissey, Jonathan Mosslar and Ben Power.
2023-12-2641 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Is AI's Power Limited in SEO?How far can AI go in shaping SEO? Join Christopher Melotti and Amish Somaiya from SME Digital as they explore the limits of Artificial Intelligence within Search Engine Optimisation. Tune in for expert insights and actionable tips, ensuring your content thrives amidst the evolving digital landscape shaped by AI.
2023-12-0712 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Navigating Digital Fatigue & Rediscovering Effective MarketingEver feel overwhelmed by the endless digital noise? In this enlightening podcast episode, join seasoned marketing experts Christopher Melotti and Claudia Neal-Shaw from Candour Consulting as they decode the complexities of digital fatigue in today's business landscape. Explore practical insights, innovative strategies and consumer-centric approaches to revitalise your marketing efforts.
2023-12-0125 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Your Guide to Effective BrandingHave you ever wondered about the basics of branding? Join Christopher Melotti and Kady O Connell from Kady Creative as they dive into this very topical podcast episode. They'll take you through the effective principles to help you build a strong brand identity and message - in a simple and clear way. Listen in as Chris and Kady share their insights to make branding easy to understand for everyone!
2023-11-2027 minThe Message Marketing PodThe Message Marketing Pod Special Episode: AI's Personalisation Paradox in MarketingAre you wondering how AI is transforming the practise of marketing? In this insightful episode, Christopher Melotti and Dr Leanne Elich of Leanne Elich Consulting delve into the profound influence of AI on marketing. Discover how AI algorithms tailor experiences for consumers and the personalised implications it carries for businesses. Listen to this podcast where Chris and Leanne share their deep insights and real-world experiences in the realm of AI-driven marketing.
2023-09-2630 min
Power Moves OnlyE10 - Christopher Melotti on Marketing Messaging + Articulating Your ValueChristopher Melotti is injecting magic back into your marketing. He's also the first man we've ever had on the Power Moves Only Podcast (because he's pretty special). Chris is a hyper-enthusiastic Marketing Consultant, Brand Copywriter and Business Communications Specialist known for his on-the-spot knowledge, humorous charm and engaging presentation style. As the founder of Australia’s only Message Marketing Agency, Melotti Media, he and his team collaborate with a wide range of clients, from Governments and International Firms to Small Business Startups, all to enrich their communication style, develop customised brand messaging and so...
2023-09-0832 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Effective Marketing for SMB SuccessAre you a small or medium-sized business that wants to learn the secrets of practical marketing? This podcast gives you a glimpse into this phenomenon - which makes it ideal for SMB businesses, as Christopher Melotti and Lauren MacKinnon from Dancing Through Life Studios simplify things for you. Listen to this podcast episode where Chris and Lauren discuss the real tips and practical marketing strategies that work especially in the earlier phases of your business.
2023-08-3122 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Navigating a Dynamic Business and Marketing WorldThis podcast episode is perfect for marketers and non-marketers alike, as Christopher Melotti from Melotti Media and Ashley Edwards from InSeek dive into the whole industry. In a world bursting with choices and constant changes, understanding marketing's role has never been more crucial. Tune in to this podcast where Christopher and Ashley share their experience and practical strategies that can empower anyone to navigate the dynamic business environment with confidence.
2023-08-0439 min
The Brady Marcs PodcastEp. 3 | Christopher Melotti - Melotti MediaThis week on the Brady Marcs Podcast our guest is Christopher Melotti, founder of award-winning marketing and copywriting business, Melotti Media. Brady and Chris discuss his journey growing his business, and delve into his own property journey and experience buying with a buyer’s agent.See full show notes on the Brady Marcs website.
2023-07-3128 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Empowering Non-Marketers to Navigate the Digital Marketing LandscapeTwo seasoned marketing experts, Christopher Melotti and Michael Colman from e-Centric Marketing, join forces to address the burning FAQs that clients often ask marketing agencies in order to make well-informed decisions. Wondering what's happening in the marketing space and how it can benefit you? If so, you're in the right place! Listen to this podcast where Chris and Michael unravel the secrets of marketing and equip you with the tools you need to thrive in today's competitive business environment.
2023-07-0430 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Exploring the 6Cs of BrandingChristopher Melotti and Roy Kowarski from Out There Branding came together to discuss the attributes of a strong brand, and halfway through their conversation they decided to hit record - and a fantastic episode was born! Together, they discuss the 6 Cs of branding. Why are the 6 Cs crucial to strengthen a brand? Listen to this podcast episode where these experienced marketing professionals share their insights to help you develop your brand and achieve the desired outcomes.
2023-06-2033 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Exploring the Current State of Artificial IntelligenceShawn Powrie and Christopher Melotti combine their expertise to discuss the highly relevant and rapidly evolving phenomenon of AI. How does AI shape our future? Can humans maintain control over this ever-advancing technology? Watch this podcast episode where these marketing experts share their insights and reflect on the opportunities and challenges presented by this technology.
2023-05-2553 minThe Message Marketing PodThe Message Marketing Pod Special Episode: The Truth About Marketing in 2023Christopher Melotti, Roderich Hartono, Adam Figueira and Bernard Kassab have come together (impromptu!) to discuss developments in marketing today - including AI and the perception of the industry. So, how are the technological advancements and the rise of AI platforms affecting businesses and marketers? Is it a gateway to innovation and opportunities or a road to all of our downfall? Listen to this podcast episode where these marketing aficionados discuss everything you need to know about today's evolving marketing landscape.
2023-05-2532 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Marketing Team Pros and Cons: Should you hire In-house, Outsource or Hybrid?FAQ: When it comes to your marketing department, is outsourcing more efficient than hiring in-house? Or should you use both? Let the 4 Marketers answer this question once and for all. Listen to this podcast episode where Christopher Melotti, Mike Sandys and Kristin Hancock share their expert advice when it comes to hiring a marketing team for your business.
2023-03-2414 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Diving Into Data: How it helps brands with decision makingData is far more than just numbers and spreadsheets - data plays a huge role in helping us make well-informed strategies and decisions for our businesses. Through the insights that data gives us, we can improve and adjust the way that we do things. However, are you capturing the right data and insights in an effective and succinct way that allows you to actually get the full benefit of data and accuracy? Let Mike Sandys, Kristin Hancock and Christopher Melotti guide you in this podcast episode where they dive into data and discuss...
2023-02-2314 minThe Message Marketing PodThe Message Marketing Pod Special Episode: 2023 Current Business and Market Trends: What to expectWant to stay ahead of the current trends in the market and develop well-informed business strategies this coming year? This episode will definitely help. Kristin Hancock, Mike Sandys and Christopher Melotti have come together to talk about the trends they're seeing in business and marketing - from messaging evolution and new branding direction to marketing channels and media platform trends. Listen to this quick podcast episode to learn more.
2022-12-0616 minThe Message Marketing PodThe Message Marketing Pod Special Episode: Biggest Marketing Trends You Need To Know This YearFour marketing experts from all different marketing perspectives have come together to share the latest marketing trends to help you stay on top of your industry through the power of marketing. Listen to this podcast episode where the 4Marketers, Christopher Melotti, Kristin Hancock, Arielle Peters and Mike Sandys, discuss what brands should do to adapt to the rapid changes in today's business environment.
2022-07-2725 min
We Are Selling with Lee WoodwardIs Print Still Effective? Agent Marketing Tips with Christopher MelottiSend a message directly to Lee ( Include your details )Christopher Melotti returns to 'We Are Selling' to discuss more tips about real estate agent marketing and how to effectively use print to complement digital marketing.Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Pro...
2022-07-1413 minWe Are Selling with Lee WoodwardImprove Marketing Effectiveness Through Differentiation & Your Website with Christopher MelottiSend a message directly to Lee ( Include your details )Christopher Melotti of Melotti Media chats with Lee about all things agent marketing, websites and what smart real estate business owners need to consider for their marketing strategy in 2022.Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The S...
2022-07-0710 min
Bringing Business to RetailWhat Makes A Good Ecommerce Product Description - Christopher MelottiWhy? Why? Why? Why? Why? Have you tried asking yourselves why 5 times before buying a product? Why do I need this? Why do I want this? Why would it be helpful for me? Why am I attracted to this? Why will I spend my money on this? These are just sample questions that you can ask before purchasing something. And as business owners, sometimes we tend to forget this simple approach. By also asking these questions, we get to understand our customers better and be able to target them with better product descriptions. Christopher Melotti...
2022-06-0952 min
Inspired to ThriveEpisode 25: How to Ensure Your Brand Is Relevant for Your Ideal Customers With Christopher MelottiChristopher Melotti is a well-established and renowned Australian Content Marketing and Copywriting Professional who lives by the motto, “Continually challenge, consistently grow, constantly humbled, confidently show.” He oozes with energy and is always a lot of fun to talk to! Christopher founded, manages and is the head Marketing Copywriter of Melotti Media Copywriting and Message Marketing Bureau, where he and his team work with a wide range of clients from Insurance, to Real Estate, Marketing, Creative Agency, Web Design, Logistics, HR, Finance and much more. Chris’ goal is not just to write words, but to demonstrate the potential words offer bus...
2022-03-2555 min
Catching Up With CUB#105 Christopher Melotti - Make Your Brand RelevantDaniel catches up with Christopher Melotti, Founder of Melotti Media and multi award-winning Marketer. With a strong passion for message marketing and copywriting, Chris helps brands become relevant to their customers and stand out in a saturated market. Daniel and Chris discuss how to articulate your business' relevant value to customers, how to write the perfect job ad in a time when talent is super competitive, and Chris' 7 content marketing tips to best showcase your brand online.
2022-03-1850 min
Content Marketing Virtual Summit PodcastE22: Interview with Christopher Melotti from Melotti MediaInterview with Christopher Melotti from Melotti Media
2021-07-2818 min
My First Step Ever[S1 EP13] Why content marketing is important for you? | Christopher MelottiAre you an aspiring leader getting ready for your next pitch? Are you a business owner wondering how you can improve content ? Or are you a student awaiting your next interview call ?
Then, you are at the right place and at the right time. My First Step Ever, podcast, has the pleasure to host Australia's leading and an award-winning Marketing Copywriter, Christopher Melotti, founder of Melotti Media, a content and message marketing bureau.
In one of the most engaging episodes of MyFirstStepEver, Christpoher chats about
•How to convert a side hustle into a business?
•What are the challenges one faces befo...
2020-10-2525 min