Christopher Penn - Podcast Details

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Coffee Literature ReviewEp23. Better pour over with Dr. Arnold Mathijssen (U. Penn.)In this episode, we meet with Dr. Arnold Mathijssen, Assistant Professor of Physics at U. Penn., and author of a paper recently published in Physics of Fluids, "Pour-over coffee: Mixing by a water jet impinging on a granular bed with avalanche dynamics". This paper just did the mainstream media rounds, so you may have heard about its findings on some other outlet. In this podcast we break it down and figure out whether physicists at U. Penn. revolutionized pour over.The paper can be found here and is also available in the CLR library...2025-05-2644 min

Marketing Over Coffee Marketing PodcastRon Ploof – Master of Metaphor and Scholar of StoryIn this Marketing Over Coffee: Learn about Story, Proverb, Simile, Analogy, Metaphor, and more! Direct Link to File Ron Ploof, Master of Story, Scholar of Proverb, now automating his best prompts After leaving chip design behind, training LLMs on his work The StoryHow Ptich Deck (Get the deck) – Hear the interview The Proverb Construction Kit (Get the deck) – Hear the interview Having the machine write the code for you 9:25 – 11:22 Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your p...2025-04-2500 min

Marketing Over Coffee Marketing PodcastMarketing Vibe Over CoffeeIn this Marketing Over Coffee: Learn about n8n, Vibe Marketing, PS5 as 4k BluRay Player and more! Direct Link to File Brought to you by our sponsor: NetSuite Voice of the Customer with Generative AI n8n – zapier on steroids Trust Insights latest course: Generative AI Use Cases for Marketers Course Vibe Marketing I’ve been invited to the World Police Summit in Dubai NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE...2025-04-1800 min

Marketing Over Coffee Marketing PodcastThe Goddess Guide To BrandingIn this Marketing Over Coffee: Jane McCarthy Gives Us The Inside Story On Her New Book – Your Blueprint for Building an Abundant and Authentic Feminine Brand Direct Link to File Brought to you by our sponsor:NetSuite Buy The Goddess Guide to Branding Discovering the archetype is the unlock that guides the branding Jungian wasn’t the exact fit Founders often match the brand archetype Adding Heart, Gift, and Style to the Brand The dynamic peices of the style 2025-04-1100 min $A Beginner\'s Guide to AI$ A Beginner's Guide to AIWe Don’t Have a Jobs Problem — We Have a Vision Problem – Christopher Penn’s Urgent AI Wake-up CallAI isn’t the future — it’s right now. In this episode, Christopher Penn joins me to break down what most companies get wrong about artificial intelligence, why ChatGPT is just the engine (not the car), and how ego — not tech — is the biggest roadblock to real innovation.--- --- ---A word from our Sponsor:Sensay creates AI-powered digital replicas to preserve and share individual and organizational knowledge, turning it into scalable, sustainable, and autonomous wisdom.Visit Sensay at ⁠⁠⁠⁠Sensay.io⁠⁠⁠⁠And listen to Dan, Sensay's CEO and founder...2025-04-1041 min

AI Marketing Transformation#10 - AI Process Transformation | Christopher Penn, Trust Insights on Global AI LandscapeJoin host Miguel Machado in conversation with Christopher Penn, co-founder and chief data scientist at Trust Insights, who has been at the forefront of marketing analytics and AI since 2013. As a seven-time IBM champion in Data and AI, co-host of the award-winning Marketing Over Coffee Podcast, and author of "AI for Marketers," Chris shares practical insights on implementing AI in marketing.Key highlights:Process Before Technology: Discover why understanding business problems and decomposing processes is essential before implementing AIGlobal AI Democratization: Learn how models like DeepSeek are reshaping the AI landscape beyond Silicon Valley giantsAI Agents...2025-04-1037 min

The Anycast with Matt LevineICYMI - Why You're Wrong About AI: Overcoming Limitations of Artificial Intelligence with Christopher PennIn Case You Missed It… Chris Penn, the pioneering mind behind TrustInsights.ai and a leading figure in AI analytics, shares his captivating journey through the evolving landscape of artificial intelligence. From his early days in IT to his groundbreaking work with machine learning and generative AI, Chris offers a wealth of insights that illuminate the rapid advancements and future potential of AI technology. His firsthand experiences with transformative models like the GPT-J6B and insights on generative AI's promising trajectory make this a must-listen for anyone eager to understand AI's burgeoning role in our world. ...2025-02-2710 min

The Anycast with Matt LevineWhy You're Wrong About AI: Overcoming Limitations of Artificial Intelligence with Christopher PennMatt Levine sits down with Christopher Penn, the Co-Founder and Chief Data Scientist at TrustInsights.ai. They discuss why we’re underusing AI, the biases holding us back, and how to embrace AI’s strengths for practical applications. Christopher shares insights on AI's role in content creation, the future of AGI, and how creatives can stay ahead in an AI-driven world. Chris starts by explaining why AI is here to stay. Even if the major players like OpenAI disappear, AI's capabilities will remain a core part of our future. Matt and Chris discuss how people can lear...2025-02-201h 21

Grammar Girl Quick and Dirty Tips for Better WritingStruggling with AI: Job loss, energy use, and more, with Christopher Penn1040. The downsides of AI bother me a lot — job loss, energy use, and the content tsunami. But I also think it's critically important to understand what this technology can do and how it's likely to change the way we work and live. In this Grammarpalooza bonus segment, I talked with Christopher Penn about how he thinks about these problems.🔗 Join Grammarpalooza. Get ad-free and bonus episodes at Apple Podcasts or Subtext. Learn more about the difference. 🔗 Share your familect recording in a WhatsApp chat.🔗 Watch my LinkedIn Learning writing courses.🔗 Subscribe to the newsletter...2024-12-1922 min

Marketing Over Coffee Marketing PodcastHow To Do Better On LinkedInIn this Marketing Over Coffee: Dwell Time, Slop Lists, BlueSky, Mini App Blogs and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite MarketingProfs post show – Generative AI for Analytics The slop list and how to do it better AJ Wilcox on LinkedIn Ads 7:55 – 8:39 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! From the Floor: Tango Hubspot integration, and Mobl...2024-11-2200 min

DesignRush PodcastHow Agencies Can Turn Data Into Dollars | Christopher PennIn this episode of the DesignRush Podcast, Vianca Meyer sits down with Christopher Penn, co-founder and chief data scientist at Trust Insights, to uncover how agencies and business leaders can unlock the full potential of their data. Christopher reveals: ✅ How to uncover hidden revenue opportunities by mining “dark data” (like meeting transcripts) ✅ Why most agencies get data wrong — and how to focus on insights that drive action ✅ How to use thought leadership to attract high-value clients. Turn your data into dollars and build trust with your clients. Don’t miss this epis...2024-11-2146 min

Grammar Girl Quick and Dirty Tips for Better WritingCan AI really write? A no-nonsense discussion, with Christopher Penn1021. This week, Christopher Penn talks about the role of AI tools like ChatGPT in writing and editing. We look at common misconceptions about how AI works and best practices for writing prompts. We also talk about privacy concerns, bias, fact-checking, and our concerns for the future. Whether you use these tools daily, tried them a long time ago and decided they aren't for you, or are just curious, you'll find something of interest.Find out more about Christopher and his books at trustinsights.ai and ChristopherSPenn.com.🔗 Share your familect recording in a WhatsApp chat.2024-10-1039 min

Marketing Over Coffee Marketing PodcastRAG, Politics, Dual GPS, and Road Trips!In this Marketing Over Coffee: Now with less gall bladder and more random… Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Firsthand account of using AI in healthcare Using RAG lock for post surgical recovery Mixing business with politics and surviving 9:58 – 10:40 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Salesforce Shopping Index says soft holiday season Temu and...2024-09-0600 min

Marketing Over Coffee Marketing PodcastHands On Using an LLM for StorytellingIn this Marketing Over Coffee: Katie does a tour of Google Gemini writing copy trained on an Ideal Customer Profile (ICP)! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Using your Ideal Customer Profile (ICP) to improve your storytelling ability If you want to watch the video on YouTube Ron Ploof’s StoryHow Pitch Deck NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. ...2024-08-3000 min

Merging MindsIs AI Safe? (w/ Christopher Penn)Can AI translate better than humans? Can I trust AI? Is my data safe?Christopher Penn, co-founder of truthinsights.ai, answers all of these questions and more on this week's episode of Merging Minds. Gabriel and Chris discuss what is real vs. what is hype in terms of security, AI adoption, LLMs, and the changing landscape of knowledge work in the age of AI.They discuss:LLAMA 3.1: Blowing the doors open on mass adoptionHype vs. actual usageInformal adoption vs. institutional adoptionInternalized infrastructure vs. Cloud infrastructureThe security of local files vs. cloud-based filesHybrid approach to...2024-08-2052 min

Marketing Over Coffee Marketing PodcastEmail Vendors, Google Pixel 9, and How To Get Huge on TikTokIn this Marketing Over Coffee: Learn about why email marketing stinks, why Flux.1 rules, fan service in Deadpool & Wolverine, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Are all email service providers horrible? Mautic, MailChimp, Ghost, AWeber Google Pixel 9 8:20 – 9:50 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Google Monopoly – Paying $20B to be the only choice kind of proves that 2024-08-1500 min

Marketing Over Coffee Marketing PodcastKatie Robbert on Ideal Customer Profiles, The 5Ps, and more!In this Marketing Over Coffee: Learn about the Trust Insights ICP, Google Keep, True Crime, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Since the last interview…. Remodeling the house Changes in the market from analytics to AI Working with the 5P Framework Applying AI with a change management focus 10:26 – Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way...2024-08-0900 min

Marketing Over Coffee Marketing PodcastOlympics, Running Your Own AI, and Planning for AI SearchIn this Marketing Over Coffee: Learn about Snoop at the Olympics, SearchGPT, Dyson Headphones and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Olympic watch: Snoop Dogg carrying the torch, Flava Flav supporting Water Polo Llama 3.1 released to the public – what it takes for you to run it yourself 7:07 – 7:54 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! SearchGPT is comi...2024-08-0200 min

The Content 10x PodcastHow to Win at Gen AI Search with Christopher PennWhat impact is generative AI having on search behaviors and how is that affecting the way we approach content marketing in the B2B space? In this episode of The Content 10x Podcast, host Amy Woods speaks to Christopher Penn, who is the Co-Founder and Chief Data Scientist at Trust Insights, an organization that helps companies collect data so they can make better decisions. Together they discuss the rapidly evolving landscape of generative AI search behaviors and their impact on content marketing. Christopher shares insights into how search engines are powered by AI to deliver...2024-08-0144 min

Marketing Over Coffee Marketing PodcastRyan Holiday on Growth Hacking – From the MoC ArchivesIn this Marketing Over Coffee: Before he became the most popular author on stoicism, we talked with Ryan Holiday about his marketing books! Direct Link to File We put this episode together as part of some exclusive content, the feedback was so positive we’ve decided to put it in the feed for everyone! You can still check out Growth Hacking here and Trust Me, I’m Lying! Thanks as always to our sponsors: Wix Studio is the web platform that gives agencies and enterprises the end...2024-07-2500 min

Marketing Over Coffee Marketing PodcastDynamic Pricing, Expiring Email, The Future of GA4, and Bird by BirdIn this Marketing Over Coffee: Learn about possible new email standards, targeted CRM attacks, the ongoing saga of John’s running tech stack, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Email Changes to be aware of – Expiring email? Unsubscribe prompt after 30 days The future of GA4 7:22 – 8:13 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Dynamic Pricing vs. Surge...2024-07-1900 min

Marketing Over Coffee Marketing PodcastAlix McAlpine with the Inside Story on GIPHY!In this Marketing Over Coffee: Learn about the Art, Business, Culture of GIFs and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite John is always using Ted Lasso And Robert Downey Jr.’s Eye Roll Gif versus Jif? (It’s all good, but the company is not Jiffy) They did the Peanut Butter Jar Neil Patrick Harris for Buble GIPHY Stickers The first GIF creative agency 7:25 Wix Studio is the...2024-07-1500 min

Marketing Over Coffee Marketing PodcastCDP Functions, AI Creatives, Reddit and The Acolyte!In this Marketing Over Coffee: Learn about Customer Data Platforms, Virtual Event Content, Luxury Apple Watch Bands and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Customer Data Platform – a single customer record is maybe not required? What are the 3 functions of a CDP? Gemini showing up in Google Office and Email Google stopping continuous scroll 7:18 – 8:47 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE...2024-07-0400 min

Marketing Over Coffee Marketing PodcastCrystal Carter on SEO, Multiple Site Management, Wix Studio and More!In this Marketing Over Coffee: Learn the best way for agencies to manage websites, especially if you offer SEO as a service, and how to move fast enough so that you never miss opportunities. Direct Link to File Brought to you by our sponsors: NetSuite and Wix Studio She’s been on both the client and agency side. Working with a team that designed sites and provided SEO services set her up perfectly for Head of SEO Communications Organizing clients by CMS and the joy of fixing so...2024-06-2100 min

Marketing Over Coffee Marketing PodcastThe Future of Onboard AI and The World’s Best Water BottleIn this Marketing Over Coffee: Learn about what came out of WWDC, how to market better on LinkedIn and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Apple WWDC Entering the age of on device AI 7:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! iPhone mirroring Apple has such great UX, why is Apple Music on the...2024-06-1400 min

Content Marketing, Engineered Podcast | TREW MarketingNavigating Data and Content in the Era of Generative AI with Christopher PennChristopher Penn is a co-founder and Chief Data Scientist at Trust Insights. Chris' newsletter is something the TREW Crew passes around our slack channel on a regular basis. His insights into the latest news about data analytics, automation, and generative AI, have been immensely valuable to or team, and we are thrilled he accepted our invitation to be a guest on Content Marketing, Engineered podcast.In this episode, Morgan Norris, Senior Brand Strategist at TREW Marketing, asks Chris all of our burning questions about generative AI. They discuss the challenges and opportunities that arise when using generative...2024-06-1336 min

Marketing Over Coffee Marketing PodcastKasi Bruno with The Inside Story of Gen Z ParentsIn this Marketing Over Coffee: Learn about how they shop, what they think of brands, who influences them, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite What inspired the Gen Z Parent study? All Gen Zs are not broke and stressed out about money They will pay for value that aligns with their principles, and they love store brands 65% of Gen Z Dads doing the grocery shopping 11:11 Wix Studio is the web platform...2024-06-0700 min

Financial Freedom Podcast with Dr. Christopher H. Loo, MD-PhD#759 - Empowering Growth: Strategic Scaling with Dave Pennington (Penn Coaching)Join us in an enlightening conversation with Dave Pennington, the visionary behind Penn Coaching & Consulting, as we dive into the art of strategic scaling. With over 35 years of management experience across pastoral ministry, private education, and the business world, Dave brings a wealth of knowledge on building and scaling successful organizations. In this episode, we'll explore Dave's proprietary “Strategic Scaling Framework” and how it empowers business owners and leaders to not only hire and onboard but also develop and retain highly productive employees. Dave will share insights from his journey, from his humble beginnings in central Florida to f...2024-03-1322 min

The Marketing Meeting with Itir Eraslan30. How AI Will Change Marketing with Christopher PennIn this episode of our AI series, we discuss the future of marketing, the evolution of the marketer's role with AI, and the challenges and limitations of AI that marketers should keep in mind. How will AI tools be used to generate and optimize marketing content? Will we still need human creativity? how can we build trust with consumers regarding the use of AI in their marketing experiences? Christopher S. Penn is an authority on analytics, digital marketing, marketing technology, data science, and machine learning. He is the co-founder and Chief Data Scientist at...2024-02-1539 min

Consulting Success PodcastHow To Create An AI "Team" In Your Consulting Business With Christopher Penn: Podcast #314 AI has become a trend that many businesses delve into. And to keep your business on top, you've got to learn how to leverage it to set yourself to success. In this episode, Christopher Penn, the co-founder of TrustInsights, talks about how to create an AI team and grow the business with it. Chris reveals that his business's revenue goes up while the headcount remains because as the AI space matured, they could do so much more. So, don't let your consulting business fall right behind others, and start leveraging AI to keep you on track toward success. Tune...2023-12-0443 min

AI for Creative EntrepreneursLeveraging Generative AI with Christopher Penn [020]Christopher Penn, co-founder and chief data scientist at Trust Insights, joins us to discuss the practical realities and possibilities of AI in the creative space.Drawing on his extensive experience, he provides refreshing perspectives on topics ranging from the AI singularity, to bias in generative models, to new roles and opportunities for prompt engineers.You can connect with Christopher Penn at: https://www.christopherspenn.comTo learn more about how you can use AI in your creative business, visit: https://thecopywriterclub.com/ai4c 2023-11-0949 min

Marketing Over Coffee Marketing PodcastCatching up with Christopher LochheadIn this Marketing Over Coffee: Christopher talks about the 22 Laws of Category Design and more! Direct Link to File Warning: Explicit language Previous interview on Category Design (includes that time Lochhead destroyed our marketing department) Mike Damphousse on Category Design A tip of the hat to the 22 Laws of Branding Category Pirates – The Writing Band d’Skills and Acadium Christopher talks about what CMOs need to consider regarding the recent attacks in Israel The world said "Never agai...2023-11-0300 min

Marketing Over CoffeeCatching up with Christopher LochheadIn this Marketing Over Coffee: Christopher talks about the 22 Laws of Category Design and more! Direct Link to File Warning: Explicit language Previous interview on Category Design (includes that time Lochhead destroyed our marketing department) Mike Damphousse on Category Design A tip of the hat to the 22 Laws of Branding Category Pirates - The Writing Band d'Skills and Acadium Christopher talks about what CMOs need to consider regarding the recent attacks in Israel The world said "Never again." Do we...2023-11-0356 min

AI and the Future of Work: Artificial Intelligence in the Workplace, Business, Ethics, HR, and IT for AI Enthusiasts, Leaders and AcademicsChristopher Penn, co-founder and Chief Data Scientist at TrustInsights.ai, discusses the state of generative AIChristopher Penn writes one of the few newsletters I read weekly. I have no idea how I ended up on his mailing list but I’ll never opt out despite the rainbow “Unsubscribe here” buttons he prominently displays.Christopher provides well-researched, thought-provoking commentary on all topics related to generative AI. Like recent guests Pradeep Menon and Ken Wenger Christopher doesn’t settle for soundbite-level commentary and he often shares unpopular opinions backed up with data.Christopher is the Co-Founder and Chief Data Scientist at TrustInsights.ai. He’s a six-time IBM Champion in IBM Data and AI, a...2023-08-2837 min