Shows
The Landman ShowLand Investing for Beginners: 7 Costly Mistakes to Avoid on Your First Deal7 land investing mistakes that almost cost me my first deal — and how I turned a potential $6,000 loss into $20,000 profit.I was 3 days from closing on a 2-acre infill lot in Santa Rosa County, Florida. Had a buyer lined up. $5,000 assignment fee locked. Then my buyer's title company called: "Did you know there are wetlands on this property?"My stomach dropped.In this land flipping breakdown, I walk through the exact mistakes I made on my first deal — and the 7-point system I built to never repeat them.Here's what you'll lear...
2025-12-3019 minThe Landman ShowDouble Closing for Land Investors 2026 | Ultimate Guide for Beginners (Even in Restricted States)Double Closing on land deals: Add 1-3 extra deals per month without spending another dollar on marketing.I had a coaching client, Marcus, who was grinding cash flips. Buying at $20K, selling at $40K, making money. Then the market shifted and deals stopped converting. He was walking away from 40% of his leads because sellers wanted too much.We changed three words in his sales script. Over the next 90 days, Marcus added $15-20K in extra monthly profit. Same leads. Same team. Zero increase in ad spend.In this land investing breakdown, I reveal...
2025-12-2518 minThe Landman ShowSubdividing Land 101: How We Turned 80 Acres in Minnesota Into $235K in 10 MinutesHow to subdivide land for profit: $105,000 into $369,000 in under 6 months. No tenants. No toilets. No renovations. Just raw land investing and one simple strategy called land subdivision.Most land investors think they need more deals to scale. But sometimes the best move isn't finding more deals — it's doing more with the deals you already have.In this land flipping breakdown, I walk through a live subdivision deal we're closing right now in rural Minnesota. The exact numbers, the process, and the mistakes that'll cost you if you're not careful.Here's what you'll le...
2025-12-2310 min
The Ground Game PodcastEpisode 63: Annual Planning, Bottlenecks, and Taxes: How Real Land CEOs Think at Year-End🎙️ Welcome to The Ground Game Podcast! 🎙️In this episode of The Ground Game Podcast, co-hosts Clayton Hepler and Justin Piche tackle the unique challenges and opportunities that arise during the busy year-end period for land investors. Join them as they share their experiences and strategies for navigating the complexities of annual planning while managing the ebb and flow of business activity.Key Highlights:Year-End Dynamics: Clayton and Justin discuss the paradox of year-end business, where contracts may slow down, but the pressure of annual planning intensifies.Sales Success:
2025-12-2341 minThe Landman ShowI Burned $47,000 on Land Deals (Until I Found These 6 KPIs)I burned through $47,000 in 90 days doing "everything right." Mailers sent. Calls made. Offers out. And my bank account was hemorrhaging cash.Here's the scary part: most land investors are doing the exact same thing right now and don't even know it.In this episode, I break down the six KPIs that saved my business — and how two coaching clients went from broke and burnt out to $160K profit in 90 days by tracking them.Here's what you'll learn:✅ The 6 critical KPIs every land operator needs to track daily✅ Why activity doesn...
2025-12-1816 minThe Ground Game PodcastEpisode 62: Day One of Annual Planning: Analyzing Your Constraints & How to Solve Them🎙️ Welcome to The Ground Game Podcast! 🎙️ In this episode of the Ground Game Podcast, co-hosts Clayton Hepler and Justin Piche dive deep into the intricacies of annual planning for real estate businesses. Join them as they share insights from their upcoming strategic offsite, where they will explore the essential steps to diagnose reality and engineer momentum for the year ahead.Key Highlights:Feedback and Growth: Clayton opens up about personal feedback on communication styles and the importance of adapting to listener needs.Community and Connection: Justin shares his...
2025-12-1642 minThe Landman ShowThe Landline Q&A #1: 2025 Is the Year Smart Land Investors WinIf you're still playing on the land market following 2020 rules, you're going to lose.In this week's Landline Live, I break down exactly what's happening in the 2025 land market and how strategic investors are adapting to higher rates, tighter margins, and smarter deal structures.Here's what you'll learn:✅ Why the land market is stabilizing — not collapsing — and what that means for your strategy✅ The deal structures actually working right now (hint: owner financing and note deals)✅ How we're structuring terms: 5-10% down, 12-14.5% interest, 5-10 year amortization✅ Why...
2025-12-1615 minThe Landman ShowFlipping Land VS Flipping Houses in 2025 (What Real Estate Gurus Don't Tell You)I was grinding in house flipping and small multifamily. Doing everything the gurus told me to do. And I was broke.My wife lost her job. We were debating whether to pay the mortgage late so we could afford groceries.Then I discovered land. First year: $650K gross. Year three: pacing toward $3M in profit potential. Same business model — no tenants, no contractors, no bank loans.In this episode, I break down why flipping land crushes house flipping backed by real data, real deals, and hard-won experience from both sides....
2025-12-1118 minThe Landman ShowLand Flipping Contracts 101: The 2-Contract System That Protects Your DealsStop overcomplicating land contracts. You only need two contracts to flip land profitably and safely — not 20, not some complicated legal system.I've seen beginners get paralyzed thinking they need a law degree to do this business. Others sign contracts without one simple clause and lose $15K before they even start.Sarah DM'd me about to lose exactly that. We caught it in time. She's now closed 12 deals using the exact system I'm breaking down in this episode.Here's what you'll learn:✅ The 2 contracts every land flipper needs (and why simpler beats comp...
2025-12-0912 minThe Ground Game PodcastEpisode 61: The 7 biggest mistakes Land investors mande in 2025🎙️ Welcome to The Ground Game Podcast! 🎙️Join Clay and Justin in this special Thanksgiving episode, where the aroma of turkey and the buzz of family festivities set the stage for a crucial conversation about the biggest blunders land investors are making in 2025. This isn’t just theory; these are real insights drawn from their own experiences, coaching clients, and industry observations.In this episode, they dive into:Mistake #1: Marketing Without a Game Plan Discover why scattershot mailers and blind outreach are falling flat. Learn how strategic market analysis, A/B testing...
2025-12-0930 minThe Ground Game PodcastEpisode 60: What would we do if we were starting a business in 2026🎙️ Welcome to The Ground Game Podcast! 🎙️Join hosts Clay Hepler and Justin Piche in this episode as they dive deep into the real state of the land business as we head into 2026. With Thanksgiving just around the corner, they’re unpacking what it truly means to thrive in today’s competitive market.In this episode, you’ll discover:The Shift in Strategy: Why Clay made the bold move to dismantle his entire dispo department after a thorough analysis of performance across land.com and Facebook.Market Insights: Justin reveals the slow...
2025-12-0253 minThe Ground Game PodcastEpisode 59: You’re One Relationship Away From Changing Your Business🎙️ Welcome to The Ground Game Podcast! 🎙️Join hosts Clay Hepler and Justin Piché in this episode as they uncover a vital truth in land investing: you’re always just one relationship away from transforming your business.In this episode, you’ll discover:The Power of Relationships: How strategic partnerships can unlock new opportunities and drive growth.Real Success Stories: Insights from the partners and mentors who helped elevate their business to multi-million-dollar deals.Unlocking Bigger Opportunities: The impact of a single development partner on larger projects and vision.B...
2025-11-2152 minThe Ground Game PodcastEspiode 58: Fewer Mistakes = Bigger Profits: The Real Key to Winning in Land🎙️ Welcome to The Ground Game Podcast! 🎙️Join hosts Clay Hepler and Justin Piché in this exciting episode of The Ground Game Podcast, your ultimate guide to mastering the art of land investing, team building, and land development. If you're interested in a raw, transparent look into what it takes to build a seven-figure land investment business, this podcast is for you! In this episode, Clay and Justin dive deep into:The Overlooked Truth in Business: Clay and Justin break down a fundamental yet often overlooked truth in business: you don’t need to do...
2025-11-1142 minThe Ground Game PodcastEpisode 57: The Perfect Land Business: Profit Without Prison (Part 1)🎙️ Welcome to The Ground Game Podcast! 🎙️Join hosts Clay Hepler and Justin Piche in this exciting episode of The Ground Game Podcast, your ultimate guide to mastering the art of land investing, team building, and land development. If you're interested in a raw, transparent look into what it takes to build a seven-figure land investment business, this podcast is for you! In this episode, Clay and Justin dive deep into:The Reality of Profit vs. Revenue: Clay and Justin discuss the common misconception that higher gross profits equate to a healthier business. They empha...
2025-10-3144 minThe Ground Game PodcastEpisode 56: Due diligence For Land flipping🎙️ Welcome to The Ground Game Podcast! 🎙️Join hosts Clay Hepler and Justin Piche in this exciting episode of The Ground Game Podcast, your ultimate guide to mastering the art of land investing, team building, and land development. If you're interested in a raw, transparent look into what it takes to build a seven-figure land investment business, this podcast is for you! In this episode, Clay and Justin dive deep into:The Overlooked Profitability of Due Diligence: Clay and Justin explore one of the most critical yet often overlooked aspects of land inves...
2025-10-2842 minThe Landman Show0 to $100K in 90 Days Flipping Land (The System No One Shows You)Here's how to build a profitable land flipping business in just 90 days — even if you’re starting from zero.This proven, data-driven system that’s helped me go from $30K in my bank account to over $3 million in gross profit potential in three years.Most new investors fail because they pick counties based on a hunch, not hard data.In this 15-minute podcast, I’ll show you exactly how to find high-profit markets, build your systems, and start flipping land with precision.Here’s what you’ll learn:✅ How to find markets u...
2025-10-2216 minThe Ground Game PodcastEpisode 55: Adapt or Die: Building the Optimal Land Business in a Changing Market🎙️ Welcome to The Ground Game Podcast! 🎙️Join hosts Clay Hepler and Justin Piche in this exciting episode of The Ground Game Podcast, your ultimate guide to mastering the art of land investing, team building, and land development. If you're interested in a raw, transparent look into what it takes to build a seven-figure land investment business, this podcast is for you!In this episode, Clay and Justin dive deep into:Market Dynamics: Justin discusses the current cooling trends in the market, emphasizing the importance of maintaining a lean operation and low overhe...
2025-10-2147 minThe Landman ShowWhy 97% of Land Flippers Never Hit $100K (The ONE Belief That Changed Everything)Three years ago, I was working 70 hours a week in my land flipping business…Stressed. Burnt out. Barely clearing $100K in true profit.Today, I’m on track for $3M in gross profit — working less, with a team, systems, and the freedom to be present for my family.What changed?👉 One sentence that shattered my mindset:“You’re not in the land business. You’re in the leverage business.”In this 19-minute podcast, I’ll show you:✅ The 3 mental traps keeping 97% of land investors stuck under 6 figures✅ The identity shift that...
2025-10-1619 minThe Ground Game PodcastEpisode 54: Land Investing Stories: When Real Deals Get Messy (and Profitable)🎙️ Welcome to The Ground Game Podcast! 🎙️Join hosts Clay Hepler and Justin Piche in this exciting episode of The Ground Game Podcast, your ultimate guide to mastering the art of land investing, team building, and land development. If you're interested in a raw, transparent look into what it takes to build a seven-figure land investment business, this podcast is for you!In this episode, Clay and Justin dive deep into:Real-Time Land Investing Stories: Clay shares a recent experience with an underperforming transaction coordinator, discussing the tough decisions that come with leadership...
2025-10-0946 minThe Ground Game PodcastEpisode 53: How to Build Credibility in a Skeptical Market🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché tackle the pressing issues facing land investors today, including the impact of inexperienced investors on the industry’s reputation.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter about their experiences at the Land Scaling Summit in Dallas. Clay shares his surprise at not owning cowboy boots despite living in Texas, while Justin reflects on his journey and the importance of personal bran...
2025-10-0144 minThe Ground Game PodcastEpisode 52: Lessons from Year One – Land Deals, Business Growth & Market Moves🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché take you behind the scenes of the Land Scaling Summit in Dallas, where they reflect on their journey over the past year and discuss the evolving landscape of land investing.Key HighlightsPersonal Updates:Clay and Justin kick off the episode with some light-hearted banter, reminiscing about their experiences at the summit. Clay shares his excitement about returning to an event he missed last year, while Justin discusses his role as a speaker a...
2025-09-2556 minThe Landman ShowStarting Land Flipping in 2025? 9 Steps to Sell Deals Faster Than Your CompetitionMost land investors are stuck holding inventory way too long.We went from an average of 220+ days under contract to sell, down by over 30% — without sacrificing profit.In this episode, Clay Hepler breaks down the 9-step system his team uses to move land faster, unlock more buyers, and scale beyond a single deal at a time.If you’ve ever struggled with unsold wholesale lots, dead listings, or rural recreational tracts that don’t get traction, this is how you fix it.Follow Clay's SocialsLinkedin | Instagram | Twitter | Youtube Scal...
2025-09-1816 minThe Ground Game PodcastEpisode 51: Evolve or Die: Adapting to a Shifting Land Market🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché dive into the theme of “Evolve or Die,” discussing the critical shifts happening in the land investing business. They share their excitement about the opportunities in the industry while addressing the challenges many investors face today.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, reflecting on their busy weeks filled with travel and family moments. Clay shares his excitement about visiting the Apki brothers in Ohi...
2025-09-1839 minThe Ground Game PodcastEpisode 50: Gurus, Gimmicks, and the Truth About Building a Real Land Flipping Business🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche engage in a candid conversation about the realities of land investing and the importance of avoiding the pitfalls of flashy gurus. They share personal updates, insights on the challenges of the industry, and the significance of strategic decision-making in the ever-evolving real estate landscape.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with light-hearted banter about their recent reading adventures. Justin shares his excitement about diving into Brandon Sanderson's fantasy novels, in...
2025-09-0943 minThe Ground Game PodcastEpisode 49: Why Net Profit Is the Only Metric That Matters in Land Flipping🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche engage in a candid conversation about building wealth beyond land flipping. They share personal updates, insights on the challenges of land investing, and the importance of strategic decision-making in the ever-evolving real estate landscape.Key HighlightsPersonal Updates:Clay and Justin kick off the episode with light-hearted banter about their recent travels. Justin shares his excitement about visiting Seattle and reconnecting with friends, while Clay discusses his upcoming trips and the joys of balancing...
2025-09-0441 minThe Landman ShowHow I Turn $30k Into $3M in Gross Profit with Land Flipping in Less Than 3 YearsWhy You're Not Closing Land Deals (And How to Fix It)Most land investors think their problem is pricing, market, or mailers.It’s not.It’s the first 60 seconds of the seller conversation — and no one’s teaching this right.In this episode, Clay Hepler shares the 5-step seller call framework his team uses to close 4X more land deals — without begging, chasing, or hiring a closer.Follow Clay's SocialsLinkedin | Instagram | Twitter | Youtube Scale beyond hustle 🚀Learn to use land as wealth, re...
2025-08-2820 minThe Ground Game PodcastEpisode 48: How We’re Building Cashflow Outside our Land Businesses🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche engage in a candid conversation about building wealth beyond land flipping. They share personal updates, insights on the challenges of land investing, and the importance of strategic decision-making in the ever-evolving real estate landscape.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with light-hearted banter about their recent travels. Justin shares his excitement about visiting Seattle and reconnecting with friends, while Clay discusses his upcoming trips and the joys of balanci...
2025-08-2836 minThe Landman ShowThe 6 Unsexy Mistakes That Destroy Land Business When They Scale (And How to fix them)Most land investors don’t fail because of mailers, data, or markets. They fail because of leadership.In this episode, I break down the six unsexy mistakes that destroy land businesses when they scale — and how to avoid them.Here’s what we cover:Why your culture will make or break your team (and how to actually build it)The rookie mistake of scaling out too fast (and how I blew up a department)The trap of focusing on the wrong “busy work” instead of revenueHow weak onboarding kills performance before it even startsThe s...
2025-08-2119 minThe Ground Game PodcastEpisode 47: No Rainbows, No Butterflies: The Realities of Scaling a Land Business🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clayton Hepler and Justin Piché engage in a candid conversation about the realities of running a land investing business. They share personal updates, insights on market challenges, and the importance of strategic decision-making in the ever-evolving real estate landscape.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter about their recent experiences. Justin shares his excitement about moving into a new home and his upcoming trip to the Pacific...
2025-08-2144 minThe Landman ShowFrom Hustler to Architect: The 3 Stages to Scaling a Land Business [Full training]In this episode, Clay Hepler breaks down the exact three stages every land investor goes through — and how to move from grinding alone to running a highly profitable, self-sustaining business.Clay shares:How to know if you’re in Stage 1: The Hustler, Stage 2: The Operator, or Stage 3: The ArchitectThe real bottlenecks at each stage (and why most investors stay stuck)The numbers, team structure, and systems you need before you scaleHow to hire in the right order so you buy back your timeThe shift from growth to capital allocation that...
2025-08-1438 minThe Ground Game PodcastEpisode 46: The Death Zone; Scaling from $1M to $3M Without Losing Your Mind (or Margin)🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché explore the nuances of time management and the entrepreneurial journey in real estate investing. They share personal insights on balancing responsibilities, the challenges of running a business, and the importance of prioritization.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter about how August is flying by. They reflect on their current responsibilities, with Justin sharing his experiences of juggling family life and business demands.
2025-08-1243 minThe Landman ShowHow I Went From 80 Broke Rentals to $3M/Month in Land - Interview with Ajay SharmaClay Hepler shares the raw truth behind owning 80+ rental properties—and why it left him broke, burnt out, and stuck. In this candid interview with Ajay Sharma (founder of Land Closers Academy), Clay reveals the pivot that changed everything: land investing.This episode is a full breakdown of how Clay rebuilt from the ground up—scaling to a 25-person team, launching cold calling systems, and projecting $3M+ months in pipeline profit.What you’ll learn:Why more doors ≠ more cash flow (and what Clay learned the hard way)How to scale a lean land operatio...
2025-08-0758 minThe Ground Game PodcastEpisode 45: Funding Stacks, Missed Deadlines & Transaction Coordination.🎙️Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché dive into the critical yet often overlooked aspect of real estate investing: transaction coordination. They share hard-earned lessons on managing multiple contracts, deadlines, and the importance of clear ownership in decision-making as they navigate the complexities of scaling their land businesses.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, discussing how summer is impacting their business. They reflect on their current deal flow, with Justin sharing ins...
2025-08-0530 minThe Ground Game PodcastEpisode 44: The Death Zone, Scaling from $1M to $3M Without Losing Your Mind🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché dive into what they jokingly (but seriously) call “The Death Zone”—the chaotic and critical phase of scaling a land business from $1M to $3M in annual revenue. They share hard-earned lessons on hiring, systemization, and why scaling headcount too fast can kill your profit.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, reflecting on their recent experiences, including Justin's move into his new home and the challenge...
2025-07-3140 minThe Landman ShowWhy Most Land Marketing Is Dead in 2025 (And How We Print 5X ROAS With Data-Driven Campaigns)In this training, I break down why most land marketing is DEAD in 2025 — and the exact 5-step system we’re using to generate 4–6X ROAS in our land business.If your cold calling, mail, or PPC campaigns are underperforming…If your lists are broad, and your cost per deal is rising…If you're playing “spray and pray” and hoping deals fall out the other side…This episode will change the way you market forever.✅ How to pull targeted data (not the same public stuff everyone else is using)✅ Why most lan...
2025-07-3024 minThe Ground Game PodcastEpisode 43: The 0 to 500K Bottleneck, Why Land Investors Stall… and How to Break Through🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché share their insights from the recent 5280 Mastermind event, focusing on the evolving landscape of land investing and the strategies needed to thrive in a competitive market.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, reflecting on their recent experiences, including Justin's move into his new home and the challenges of unpacking, as well as Clay's excitement over his son taking his first steps during a family reun...
2025-07-2352 minThe Landman ShowLand Investing 101: How I Built a 7-Figure Land Flipping Business From ScratchIn this training, I walk you through the exact blueprint I used to build a 7-figure land flipping business — starting from zero.My wife had just lost her job. I had no investors. No runway.But I figured out how to flip dirt from my laptop and turn it into over **$3M+ in gross profit** — with no tenants, no contractors, and no bank loans.If you're new to land investing (or scaling and stuck), this is the roadmap:✅ How to pick the right market✅ How to pull high-converting data
2025-07-2129 minThe Ground Game PodcastEpisode 42: Lessons from 5280 MASTERMIND, KPI Clarity & Scaling With A-Players🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché share their insights from the recent 5280 Mastermind event in Denver, Colorado, focusing on the evolving landscape of land investing and the strategies needed to thrive in a competitive market.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, reflecting on their experiences at the mastermind event. They discuss their recent successes, including securing 14 properties under contract and the excitement of navigating larger developments.Scaling Cha...
2025-07-1544 minThe Ground Game PodcastEpisode 41: 7 Brutal Roadblocks to Scaling Your Land Business🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché dive into the critical roadblocks to scaling your land investing business.Clay and Justin discuss the essential strategies needed to navigate the complexities of land investing and share personal stories that highlight the challenges and triumphs of their entrepreneurial journeys.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, including Justin’s fresh haircut and Clay’s thoughts on staying aerodynamic in the business. T...
2025-07-0852 minThe Ground Game PodcastEpisode 40: 5 Predictions for the Land Game in 2025 and Beyond🎙️ Welcome Back to The GroundGate Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché dive into Predictions for the Future of Land Investing.Clay and Justin discuss the evolving landscape of land investing, sharing insights on how to navigate the complexities of the industry and thrive in a competitive market.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, including Clay’s wedding cake story and Justin’s creative lunch choices. They reflect on the joys and challe...
2025-07-0153 minThe Ground Game PodcastEpisode 39: 6 Hard Questions Every Land Investor Must Answer🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché dive into Episode 39: 6 Hard Questions Every Land Investor Must Answer.Clay and Justin discuss the essential questions that every land investor should consider to effectively scale their business and navigate the complexities of the industry.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter about their upcoming travels to the 5280 Mastermind in Denver. Clay shares his experience of flying with...
2025-06-2539 minThe Landman ShowHow My Team Locked Up $872,000 Last WeekMost land investors are flailing.They’re sending random mail, chasing shiny objects, and wondering why deals aren’t closing.Meanwhile, Clay’s 25-person team just locked up $872,000 in profit—in one week.In this episode, Clay reveals the 13 pillars that built this machine from the ground up. Whether you're a solo operator or scaling fast, these are the exact systems, mindsets, and tactical plays Clay and his team use to dominate the off-market land game.You’ll learn:Why “velocity > volume” is the hidden key to compounding...
2025-06-2030 minThe Ground Game PodcastEpisode 38: From Submarine Officer to Land CEO, The Justin Piché Story🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piché dive into Episode 38: From Submarine Officer to Land CEO, The Justin Piché Story. Justin shares his incredible journey from serving as a submarine officer in the Navy to becoming a successful CEO in the land investing space, highlighting the lessons learned and the values that guide his business.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, discussing the chaos of summer with...
2025-06-1751 minThe Ground Game PodcastEpisode 37: Profit First, Freedom Second; A Wealth Plan for Land Investors🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche dive into Profit First, Freedom Second: A Wealth Plan for Land Investors. They share personal experiences and insights on navigating the complexities of land investing, emphasizing the importance of strategic financial planning and enjoying the fruits of your labor.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, discussing the chaos of summer with kids out of school and...
2025-06-101h 12The Landman ShowHe Quit His Job, Moved to Europe, and Closed $2.2M in Deals: Landon Bleau's Land Investing JourneyIn this episode of the Land man Show, we're interviewing Landon Bleau He quit his W-2 job, flew to Europe, and built a lean, remote land investing business that pulled in over $2.2M in revenue and nearly $900K in gross profit—all in under 12 months.In this episode, Landon breaks down:Why doubling marketing too fast almost broke the businessHow he bought back 20+ hours/week by delegating pricing, admin, and county callsThe $2,000/month overseas hire that turned into a game-changing operatorHis exact weekly KPIs and marketing volume (25K–30K mailers, 150K texts)The #1 mistake he ma...
2025-06-0540 minThe Ground Game PodcastEpisode 36: Landmines & KPIs, How to Stay Profitable in a Tough Land Market🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche dive into Landmines & KPIs, How to Stay Profitable in a Tough Land Market. They share personal experiences and insights on navigating challenges in the land investing sector, emphasizing the importance of strategic thinking and resilience.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, sharing their recent adventures, including golf trips and family celebrations. They discuss the joys of spending time with loved ones and the fun dynami...
2025-06-0351 minThe Landman ShowHis Land Business Changed When He Took Hiring Seriously (Client Story)This client was stuck. Burned out, low deal flow, and buried in bad hires.Then he got serious about building a real team.In this episode, we unpack how one client turned his struggling land business into a scalable operation—using a hiring system that actually works. From cold callers to lead managers, he breaks down what changed, what didn’t work, and how he finally built a team he could trust.If you’re solo and stuck—or scaling and drowning—this episode is for you.Follow Clay's SocialsLinkedin...
2025-05-2934 minThe Ground Game PodcastEpisode 35: Deep Dive Listener Q&A: Dispositions, Funding, and Crushing Inertia🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche dive into a Deep Dive Listener Q&A focused on dispositions, funding, and overcoming inertia in the real estate and land investing sectors. They share personal experiences and insights on navigating challenges, emphasizing the importance of strategic thinking and resilience.Key HighlightsPersonal Updates: Clay and Justin kick off the episode with some light-hearted banter, sharing their recent experiences and the fun dynamics of their group chat. They discuss th...
2025-05-2738 minThe Ground Game PodcastEpisode 34: Why You’re Going to Go Out of Business🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche discuss the critical factors that can lead to business failure in the real estate and land investing sectors. They share personal experiences and insights on navigating challenges, emphasizing the importance of strategic thinking and resilience.Key HighlightsPersonal Updates: Clay shares his recent experience at a development meeting that didn’t go well, highlighting the difficulties of navigating local zoning regulations. Justin reflects on his own challenges with deals that didn’t pan o...
2025-05-2042 minThe Ground Game PodcastEpisode 33: Forged by Fire, Clay Hepler’s No-Excuse Journey to 7 Figures in Land🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche dive into Clay's inspiring journey in land investing, discussing the challenges he faced and the lessons learned along the way. They explore the mindset shifts necessary to overcome adversity and achieve success in the real estate business.Key HighlightsPersonal Updates: Clay shares his experiences juggling family responsibilities while navigating the ups and downs of his business journey. Justin reflects on a recent birthday celebration and the importance of maintaining a work-life balance am...
2025-05-1443 minThe Landman ShowHow to Pitch Wholesaling in Land [Coaching Call Roleplay with Clay]I just pulled a gold nugget from a recent coaching call I had with Dylan — one of my coaching clients (kudos to you, man!)We ran a live roleplay on how to pitch when you’re wholesaling land.Not just the surface stuff, but the real conversation you’d have with a seller or partner.What hit me during this: Even when you’ve got the numbers dialed in, if you fumble the pitch, the deal slips through your fingers.Follow Clay's SocialsLinkedin | Instagram | Twitter | Youtube Scale be...
2025-05-0813 minThe Ground Game PodcastEpisode 32: Transforming Your Land Investment Strategy for Success🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Clay Hepler and Justin Piche discuss the common pitfalls that keep land investors from achieving financial success and share strategies to elevate your investing game. They explore the mindset shifts and tactical approaches necessary to transition from a hustler to a true operator in the land investing business.Key HighlightsPersonal Updates: Clay shares his experiences juggling family responsibilities while contemplating new business strategies. Justin reflects on a recent birthday celebration and the importance of balancing work and person...
2025-05-0759 minThe Ground Game PodcastEpisode 31: The Backbone to 10x Your Land Business🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode, hosts Justin Piche and Clay Hepler explore the critical importance of project management in scaling your land investment business. They share insights on how effective project management can serve as the foundation for significant growth.Key HighlightsPersonal Updates: Clay begins the episode by sharing his recent family gatherings and the joy of hosting, highlighting the importance of relationships in business. Justin discusses his latest project involving an electric bike, setting a lighthearted tone for the conver...
2025-04-2944 minThe Ground Game PodcastEpisode 30: Why Operations Support is Essential for Growth🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 30: Why Operations Support is Essential for GrowthIn this episode, hosts Justin Piche and Clay Hepler explore the critical role of hiring the right operations personnel to scale your land investment business. They share their insights on how strategic hires can transform your operations and drive growth.Key HighlightsPersonal Updates: Clay kicks off the episode by reflecting on his recent experiences with team-building activities, emphasizing the importance of camaraderie in business. Justin shares his journey of...
2025-04-2351 minThe Ground Game PodcastEpisode 29: Our Craziest Deal Stories🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 29: Our Craziest Deal StoriesIn this episode, hosts Justin Piche and Clay Hepler dive into the fundamentals of land market selection, sharing their strategies and insights on how to choose the right markets for investment. They discuss the importance of understanding market dynamics and the factors that influence successful land deals.Key HighlightsPersonal Updates: Clay kicks off the episode by sharing his recent Smashcake party, where he hosted 26 guests, and reflects on the fun of family gat...
2025-04-1652 minThe Ground Game PodcastEpisode 28: Land Market Selection 101: Our Approach🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 28: Land Market Selection 101: Our ApproachIn this episode, hosts Justin Piche and Clay Hepler break down the fundamentals of land market selection, sharing their strategies and insights on how to choose the right markets for investment. They discuss the importance of understanding market dynamics and the factors that influence successful land deals.Key HighlightsPersonal Updates: Justin shares his recent experiences in Durango, Colorado, where he’s exploring a property under contract. Clay discusses his significant...
2025-04-1044 minThe Ground Game PodcastEpisode 27: Avoiding shiny object syndrome in land investing🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 27: Avoiding shiny object syndrome in land investing In this episode, hosts Justin Piche and Clay Hepler explore the exciting yet challenging world of land investing, sharing their recent experiences and insights on navigating new opportunities. They discuss the delicate balance between stepping out of your comfort zone and avoiding shiny object syndrome, providing valuable lessons for both seasoned investors and newcomers.Key Highlights:Personal Updates: Justin and Clay kick off the episode with a candid discussion about Justin...
2025-04-0252 minThe Ground Game PodcastEpisode 26: Deep Dive, 150-Acre Land Subdivide Deal ReviewEpisode 26: Deep Dive, 150-Acre Land Subdivide Deal Review🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 26: Deep Dive, 150-Acre Land Subdivide Deal ReviewIn this episode, hosts Justin Piche and Clay Hepler dive into the intricacies of land investing, sharing their recent experiences and challenges in the field. They discuss the importance of data scrubbing, effective marketing strategies, and the need for adaptability in a competitive market, ensuring your land investing business remains successful.Key Highlights:Personal U...
2025-03-2754 minThe Ground Game PodcastEpisode 26: Deep Dive, 150-Acre Land Subdivide Deal Review🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 26: Deep Dive, 150-Acre Land Subdivide Deal ReviewIn this episode, hosts Justin Piche and Clay Hepler dive into the intricacies of land investing, sharing their recent experiences and challenges in the field. They discuss the importance of data scrubbing, effective marketing strategies, and the need for adaptability in a competitive market, ensuring your land investing business remains successful.Key Highlights:Personal Updates: Justin and Clay kick off the episode with a candid discussion about their current challenges...
2025-03-2754 minThe Landman ShowWhy Land Investors Stay Broke (And How to Fix It)Most land investors never break past $200K a year—not because they aren’t smart or hardworking, but because they scale the WRONG way.In this video, I break down the 8 biggest mistakes keeping land investors stuck and how I built a 7-figure land business by avoiding them.Here’s what you’ll learn: ✅ The #1 scaling mistake that keeps you from hitting 7 figures ✅ Why tracking KPIs is the game-changer no one talks about ✅ How hiring the wrong people at the wrong time sets you back a...
2025-03-2017 minThe Ground Game PodcastEpisode 25: Is Land Investing Dead?🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 25: Is Land Investing Dead?In this episode, hosts Justin Piche and Clay Hepler tackle a pressing question in the real estate community: Is land investing dead? They explore the current state of the market, share personal experiences, and provide insights on how to adapt and thrive in an evolving landscape, ensuring your land investing business remains successful.Key Highlights:Personal Updates: Justin and Clay kick off the episode with lighthearted stories from their recent family adventures...
2025-03-1943 minThe Ground Game PodcastEpisode 24: How to Survive and Thrive When Deals Slow Down🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 24: How to Survive and Thrive When Deals Slow DownIn this episode, hosts Justin Piche and Clay Hepler address a critical challenge faced by real estate investors: how to navigate periods when deals slow down. They share their insights and strategies for not just surviving these lulls but thriving during them, ensuring your land investing business remains resilient and profitable.Key Highlights:Personal Updates: Justin and Clay kick off the episode by sharing their recent family adv...
2025-03-1149 minThe Ground Game PodcastEpisode 23: Why More Deals Won’t Solve Your Business Problems🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 23: Why More Deals Won’t Solve Your Business ProblemsIn this episode, hosts Justin Piche and Clay Hepler challenge the common belief that increasing the number of deals is the key to solving business problems in real estate investing. They delve into the complexities of scaling a business and why focusing solely on deal volume can lead to inefficiencies and overwhelm.Key Highlights:Personal Updates: Justin and Clay kick off the episode by sharing their recent family adventures...
2025-03-0545 minThe Ground Game PodcastEpisode 22: Cold Plunges, Hot Land Deals & Prioritization🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 22: Navigating Challenges in Real Estate InvestingIn this episode, hosts Justin Piche and Clay Hepler share their candid experiences and insights on the current challenges facing real estate investors. From market fluctuations to team dynamics, they discuss how to effectively navigate the complexities of the land investing landscape.Key Highlights:1. Personal Adventures:Justin and Clay kick off the episode by sharing their recent travel experiences, including Clayton's Arctic adventure and Justin's family-filled Disney cruise, setting the stage for...
2025-02-2657 minThe Ground Game PodcastEpisode 21: The Truth About Due Diligence🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 21: The Truth About Due DiligenceIn this episode, hosts Justin Piche and Clay Hepler dive deep into the often misunderstood concept of due diligence in land investing. They share their insights and experiences on the critical importance of thorough due diligence and how it can make or break your real estate deals.Key Highlights:Understanding Due Diligence:Discover what due diligence really means in the context of land investing and why it...
2025-02-1849 minThe Ground Game PodcastEpisode 20: Visionaries vs. Integrators🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 20: Integrators and Visionaries: The Key to Scaling Your Land Investing BusinessIn this episode, hosts Justin Piche and Clay Hepler explore the critical roles of integrators and visionaries in building and scaling a successful land investing business. They share their insights and experiences on how to identify these roles within your team and the importance of hiring the right people to drive your business forward.Key Highlights:Understanding Integrators and Visionaries: Discover the key differences between in...
2025-02-1150 minThe Ground Game PodcastEpisode 19: Data Analytics and Retargeting for Marketing Success🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 19: Data Analytics and Retargeting for Marketing SuccessIn this episode, hosts Justin Piche and Clay Hepler dive deep into the critical role of data analytics and retargeting in land investing marketing campaigns. They share their insights and strategies to help you harness the power of data to optimize your outreach and improve your return on investment.Key Highlights:The Importance of Data Analytics: Discover why understanding your data is essential for making informed decisions and how it can...
2025-02-0653 minThe Ground Game PodcastEpisode 18: Mastering annual planning🎙️ Welcome Back to The Ground Game Podcast! 🎙️Episode 18: Mastering Annual PlanningIn this episode, hosts Justin Piche and Clay Hepler dive deep into the essential process of annual planning for land investors. They share their insights and strategies to help you set clear, actionable goals that will drive your business forward in the coming year.Key Highlights:The Importance of Annual Planning:Discover why a solid annual plan is crucial for success in land investing and how it serves as a roadmap for your busin...
2025-01-2857 minThe Ground Game PodcastEpisode 17: Scaling your land business strategically🎙️ Welcome Back to The Ground Game Podcast! 🎙️ In Episode 17, hosts Clay Hepler and Justin Piche tackle the crucial topic of "Transitioning from Hustler to CEO in Land Investing." This episode is dedicated to sharing insights and strategies for land investors looking to elevate their business from day-to-day operations to a more strategic, CEO-level approach.Key Highlights:The Hustler vs. CEO Mindset: Clay and Justin discuss the importance of shifting your mindset from being deeply involved in every task to focusing on strategic outputs that drive business growth.Time Audits for Clarity:
2025-01-211h 01
The Landman ShowThe #1 Question to Scale Your Land Business FasterMost new land investors fail because they focus on the wrong things—shiny objects, tools, and hacks—while ignoring what truly matters. In this episode, Clay Hepler reveals the #1 question every land investor should ask to drive profit and scale faster than 90% of their competition.Clay shares real-life coaching stories, practical steps, and common mistakes entrepreneurs make that hold them back from success. Learn how to apply this game-changing framework and build consistent momentum in your land business.🎯 What You'll Learn:Why most investors waste time on low-value tasksThe simple questio...
2025-01-1612 minThe Ground Game PodcastEpisode 16: The funding Playbook🎙️ Welcome Back to The Ground Game Podcast! 🎙️ In Episode 16, hosts Clay Hepler and Justin Piche dive into "Balancing Family Life and Business Growth." This episode is dedicated to sharing personal experiences and insights on managing the dual demands of family and a thriving land investing business.Key Highlights:Reflecting on the Holidays: Clay and Justin share their holiday experiences, discussing the joys and challenges of balancing family time with business responsibilities during the festive season.The Struggle for Balance: The hosts explore the difficulti...
2025-01-1452 minThe Ground Game PodcastEpisode 15: How to scale with quality and crush your 2025 goals🎙️ Welcome Back to The Ground Game Podcast! 🎙️In Episode 15, hosts Clay Hepler and Justin Piche dive into "Reflecting on 2024 and Setting the Stage for 2025." This episode is dedicated to sharing valuable insights from their recent reflections on business performance and how to strategically plan for the upcoming year.Key Highlights:Reflecting on Success: Clay and Justin discuss the importance of analyzing past performance to inform future strategies, emphasizing how reflection can lead to better decision-making in land investing.Quality Over Quantity: The hosts explore the critical s...
2025-01-0744 minThe Ground Game PodcastEpisode 14: Lessons in land investing and visions for 2025🎙️ Welcome Back to The Ground Game Podcast! 🎙️In Episode 14, hosts Clay Hepler and Justin Piche dive into "Lessons in Land Investing and Visions for 2025." This episode is dedicated to sharing valuable lessons learned from their experiences in land investing and insights into the future of the industry.Key Highlights:Exciting Subdivision Opportunities: Clay and Justin discuss a promising deal involving subdividing land in an agricultural district, highlighting the importance of understanding local regulations and potential profits.Navigating Challenges: The hosts share personal anecdotes about overcoming obstacles in land de...
2024-12-3156 minThe Ground Game PodcastEpisode 13: Team building, Scaling, and Work-Life strategies🎙️ Welcome Back to The Ground Game Podcast! 🎙️In Episode 13, hosts Clay Hepler and Justin Piche dive into "Team Building, Scaling, and Work-Life Strategies." This episode is dedicated to exploring the essential elements of building a successful team, scaling your real estate business, and maintaining a healthy work-life balance as an entrepreneur.Key Highlights:Team Building Insights: Clay and Justin share their experiences and strategies for hiring the right talent, emphasizing the importance of aligning team members with your business vision and goals.Scaling Your Business
2024-12-241h 13The Ground Game PodcastEpisode 12: You ask, we answer: land investing Q&A with Clay and Justin🎙️ Welcome Back to The Ground Game Podcast! 🎙️In Episode 12, hosts Clay Hepler and Justin Piche open the floor to their listeners in "You Ask, We Answer: Land Investing Q&A." This episode is dedicated to addressing your burning questions about land investing, sharing personal insights, and providing practical strategies to help you succeed in the real estate market.Key Highlights:Navigating Setbacks: Clay and Justin discuss their experiences with challenges in lead flow and team dynamics, offering specific strategies to overcome these hurdles and maintain team morale...
2024-12-1752 minThe Ground Game PodcastEpisode 11: What the Gurus Don't Tell You About Land Investing🎙️ Welcome Back to The Ground Game Podcast! 🎙️In Episode 11, hosts Clay Hepler and Justin Piche tackle the often unspoken realities of land investing in "What the Gurus Don't Tell You About Land Investing." They aim to provide transparency and share their personal experiences, highlighting the challenges and struggles that come with building a successful land investing business.Key Highlights:The Reality of Land Investing: Justin and Clay discuss the misleading marketing tactics often used by land investing gurus, emphasizing that the journey is not always as easy as it seems.
2024-12-1758 minThe Ground Game PodcastEpisode 10: How to Fund and Finance Your Land Deals Like a Pro🎙️ Welcome Back to The Ground Game Podcast! 🎙️In this episode of The Ground Game Podcast, hosts Clay Hepler and Justin Piche dive deep into the essential topic of funding and financing land deals. They explore various strategies and methods that can help investors maximize their profits while minimizing costs.Key Highlights:Quarterly Goals Update: Clay shares insights into his recent challenges with pipeline revenue and the importance of sticking to processes, while Justin discusses his success in realizing significant gross profits over the past weeks.Team Building Tactics
2024-12-0456 minThe Landman ShowThe Roadmap to Land Investing Success: Starting With The End in MindIn this conversation, Clayton Hepler shares his insights on achieving success in land investing by emphasizing the importance of starting with a clear vision of one's goals. He discusses various paths to profitability, the necessity of building a structured roadmap, and the critical role of clarity in decision-making. He also outlines actionable steps for aspiring land investors and highlights common pitfalls to avoid in their journey.Takeaways:Most people jump into land investing completely backwards.Focus on your 'why' before your 'how'.There are three paths to six figures in land investing....
2024-11-2713 minThe Ground Game PodcastEpisode 9: What are the hardest things about land investing?🎙️ Welcome Back to The Ground Game Podcast! 🎙️In Episode 9, hosts Clay Hepler and Justin Piche tackle the tough realities of land investing, discussing the hardest challenges they’ve faced on their journeys. This episode is packed with insights that resonate with both new and seasoned investors, emphasizing the grit and determination required to succeed in this competitive field.Key Highlights:Quarterly Goals Update: Clay and Justin share their recent struggles, including setbacks in lead flow and team challenges, highlighting the importance of resilience in the face of adversity.Team Building Tac...
2024-11-261h 02The Ground Game PodcastEpisode 8: The Super Power of an In-House Sales Team🎙️ Welcome Back to The Ground Game Podcast! 🎙️In Episode 8, hosts Clay Hepler and Justin Piche explore the transformative power of having an in-house sales team, focusing on the disposition process in land investing. Joined by special guest Brian DeSirey, Justin's sales manager, they discuss strategies to maximize sales potential and streamline operations.Key Highlights:Quarterly Goals Update: Clay and Justin share their progress, revealing successes and challenges in reaching their ambitious financial targets.The Importance of Disposition: The hosts address common excuses for slow sales, emphasizing the need for a stru...
2024-11-191h 17The Ground Game PodcastEpisode 7: How to Build Your Dream Business🎙️ Welcome back to The Ground Game Podcast! 🎙️In Episode 7, hosts Justin Piche and Clay Hepler dive into some valuable topics that can help you build your dream business in land investing. They share insights on team building, quarterly goals, and the essential exercise of defining what your ideal business looks like.In this episode, Justin and Clay cover:Quarterly Goals Update: Both hosts provide updates on their progress towards their quarterly goals, sharing successes and challenges along the way.Team Building Tactics: Clay introduces the GWC (Get it, Want it, Capacity t...
2024-11-121h 01The Ground Game PodcastEpisode 6: Overcoming Objections and Team Building - Inside a 7-Figure Land Business🎙️ Welcome back to The Ground Game Podcast! 🎙️In Episode 6, hosts Clay Hepler and Justin Piche tackle the critical topic of deal killers in the land investing business. They share their personal experiences with wins and losses, discuss the importance of effective communication and overcoming objections, and introduce a new segment focused on actionable team-building tactics.In this episode, Clay and Justin cover:Wins and Losses: The hosts share their recent successes and challenges in their businesses, highlighting the importance of transparency in the entrepreneurial journey.Quarterly Goals Update: Justin and Clay provi...
2024-11-0656 minThe Ground Game PodcastEpisode 5: From Flips to Fortune - How Subdividing Land Can Add 7-Figures to Your Real Estate Business🎙️ Welcome back to The Ground Game Podcast! 🎙️In Episode 5, hosts Clay Hepler and Justin Piche explore the lucrative world of subdividing land and how it can add seven figures to your real estate business. They discuss the ins and outs of the subdividing process, from identifying opportunities to navigating local regulations, and share valuable insights on how to maximize profits.In this episode, Clay and Justin cover:The Importance of Lead Flow: Understand the challenges of managing lead flow in your business, from having too few leads to being overwhelmed with unqualified ones.Su...
2024-10-3054 minThe Ground Game PodcastEpisode 4: How to Build a Million Dollar Sales Team🎙️ Welcome back to The Ground Game Podcast! 🎙️In Episode 4, hosts Clay Hepler and Justin Piche dive into the essential topic of building a million-dollar sales team. They discuss the lead intake and sales process, sharing insights on how to effectively close deals and qualify leads, especially when scaling your operations.In this episode, Clay and Justin cover:Sales Team Structure: Learn how to organize your sales team for maximum efficiency. Justin shares his team's structure, focusing on lead qualification and acquisition management.Lead Qualification Process: Discover the importance of a well-defin...
2024-10-2356 minThe Ground Game PodcastEpisode 3: AI, Hiring, Outsourcing, and a Deal Review🎙️ Welcome back to The Ground Game Podcast! 🎙️In Episode 3, hosts Clay Hepler and Justin Piche delve into the dynamic world of AI, hiring, outsourcing, and a detailed deal review. If you're looking to optimize your land investing business with cutting-edge technology and strategic team building, this episode is a goldmine of insights!In this episode, Clay and Justin cover:Land Scaling Summit Insights: Justin shares his experience and key takeaways from Ajay Sharma's Land Scaling Summit, highlighting the importance of networking, learning from top operators, and the value of in-person events.
2024-10-1648 minThe Ground Game PodcastEpisode 2: Quarterly Goals, Planning, and Accountability🎙️ Welcome back to The Ground Game Podcast! 🎙️In Episode 2, hosts Clay Hepler and Justin Piche dive into the nitty-gritty of goal setting, team structure, and strategic planning for a successful land investing business. If you're serious about scaling your land investment operations and want to learn from seasoned pros, this episode is a must-listen!In this episode, Clay and Justin cover:Annual and Quarterly Goals: Discover how Clay and Justin set ambitious yet achievable goals for their businesses. Learn about their targets for gross profit, team expansion, and strategic initiatives for the upcoming y...
2024-10-1545 minThe Ground Game PodcastEpisode 1: Introduction to The Ground Game Podcast🎙️ Welcome to The Ground Game Podcast! 🎙️Join hosts Clay Hepler and Justin Piche as they kick off the very first episode of The Ground Game Podcast, your ultimate guide to mastering the art of land investing, team building, and land development. If you're interested in a raw, transparent look into what it takes to build a seven-figure land investment business, this podcast is for you!In this debut episode, Clay and Justin dive deep into:The Unique Purpose of The Ground Game Podcast: Discover why this isn't just another real estate pod...
2024-10-1525 minThe Landman ShowLand Investing on Easy Mode: Unlocking Profits in a Low-Competition Market1. Introduction to Low-Competition Land InvestingWhy land is the least competitive niche in real estate investingHow this unique market provides easier entry and bigger marginsThe benefits of choosing a niche where fewer players compete2. Understanding the Hidden Opportunities in LandExploring why landowners often neglect their propertyHow we find motivated sellers: Out-of-state owners and “mom and pops”The value of a simple, transparent sales process for high-margin deals3. Maximizing Profits through Strategic Market InefficienciesHow to identify and leverage market inefficiencies for big gainsReal-life examples of turning $25K to $...
2024-08-2913 minThe Landman ShowSpeed to Lead: Mastering Rapid Sales Tactics for Land Investing Success1. Introduction to High-Performance Sales in Land InvestingOverview of the importance of speed in land dealsHow rapid response influences deal conversion ratesUnderstanding the significance of "Speed to Lead"2. The Harvard Business Review Study & Its ImpactKey statistics on lead response times and conversion ratesHow these insights shaped our sales processWhy responding within minutes is critical for land investing success3. Our Proven Sales Process ExplainedDay 1-2: The "Triple Dial" strategy for immediate contactDay 2-7: Double dialing and text follow-ups for maximum connectionDay 7-30: Using a dialer to reconnect...
2024-08-2212 minThe Landman ShowBuilding CashFlow with Land |Show Notes:Introduction to owner financing in real estate Definition and basic conceptBenefits for sellers: recurring cash flow, tax minimization, increased returnsWhy land is ideal for owner financing Less risk compared to properties with structuresDifficulty in obtaining traditional financing for land purchasesHigher interest rates and favorable terms for sellersStrategies for successful land investments Aim to recoup principle within 12 monthsValue-adding techniques: buying at a discount, subdividing parcelsExample of subdividing a parcel into 6 pieces for profitListing land for owner financing Offer as a secondary option to cash purchaseExample of how to frame the listingTerms of owner financing arrangements Down payment requi...
2024-08-0111 minThe Landman ShowYou can build a $1,000,000 business just targeting these types of little discussed parcels of land...Introduction to Rural Infill Land Flipping:Lucrative niche in land investing.Focus on buying and flipping abundant rural infill lots.Attractiveness of Rural Infill Lots:Cheap to purchase, with sellers willing to accept lower offers.Easy to target with scalable marketing due to homogenous comps.Multiple Exit Strategies:Owner financing: buy at 7%, sell at 12%, minimize taxes, increase sale price.Modular home packages: partner with builders for quicker sales.Cash sales for straightforward transactions.Seller Dynamics:Sellers often have limited attachment, willing to sell quickly...
2024-07-2518 minThe Landman ShowLand Investing 101: Everything You Need to Know to Get Started PT 1Land Investing 101: Everything You Need to Know to Get StartedIn this episode, we cover:The fundamentals of land investing and its wealth-building potentialExploring various land investment types, from raw land to infill propertiesKey benefits of land investing, including low competition and flexible strategiesDebunking common myths about land investmentsA step-by-step guide to launching your land investing journeyTips for long-term success in the land investing marketJoin us as we unpack these topics and equip you with the knowledge to start your land investing adventure!Follow Clay's SocialsLinkedin | Instagram | Twitter | Youtube
2024-07-1825 minThe Landman ShowWant to Add Wholesaling to Your Land Business? Know this before Wholesaling Land.Introduction to recent laws affecting real estate wholesaling in Pennsylvania and South CarolinaQuick recap of land wholesaling basics and benefits compared to traditional property closingOverview of Pennsylvania's House Bill 975: Licensing requirements for wholesalersNew disclosure rulesPotential penalties for non-complianceBreakdown of South Carolina's House Bill 4754: Clarification on misconceptions about wholesaling bansKey provisions and limitationsImportance of accurate interpretation of legislationPractical tips for adapting to new regulations: Educate yourself on state-specific lawsUpdate marketing materialsConsider licensing or partnering with licensed professionalsFocus on building a strong buyers listPerspective on industry cha...
2024-07-1112 min
The Wealth FlowEP115: Become A Master Land Investor Before You Invest A Cent - Clay HeplerBe the next master land investor as we delve into the specialized world of land investing with Clay Hepler, a seven-figure land investor and founder of Hepler Land Holdings. He reveals his journey from humble beginnings to dominating the land investment sector, sharing his proven strategies for buying, developing, and selling rural recreational land across the U.S. So, don't miss out and hit play now! Key Takeaways To Listen For Clay's background and early career that led him to real estate The advantages of investing in rural recreational land A detailed...
2024-07-0945 minThe Landman ShowStruggling with Scaling Marketing in Your Land Business? Learn the Top Industry Stats for Different Marketing ChannelsTop Marketing Channels in Land FlippingIn this episode of the Landman Podcast, host Clay Hepler discusses key marketing channels for building and scaling a highly profitable land flipping business. He shares tactics, strategies, and valuable lessons from his journey towards developing a multiple eight-figure land flipping and development venture.We Discuss:• Texting• RVMs• Cold Calls• Direct MailYou can get the Land Profitability calculator here.Follow Clay's SocialsLinkedin | Instagram | Twitter | Youtube Scale beyond hustle 🚀Learn to use land as wealth...
2024-07-0418 minThe Landman ShowTop 5 reasons why land investing is the best way to make money in real estate• Reason #1: Returns are ridiculous.• Reason #2: Low Holding Cost• Reason #3: Multiple Exit Strategies• Reason #4: Land is recession-resistant• Reason #5: Low CompetitionFollow Clay's SocialsLinkedin | Instagram | Twitter | Youtube Scale beyond hustle 🚀Learn to use land as wealth, resilience, and legacy 🔗 Join The Next Landman Challenge → HERE!---📘 DOWNLOAD THE FREE LANDMAN EBOOK + TEMPLATES Stop burning $50,000 per mistake in land. This is the field manual that fixed our 10 biggest leaks and turned them into predictable $25K...
2024-06-2712 min