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You\'re my commsHEROYou're my commsHEROSecond impressions: How marketing can shift perceptions of your sector - John NeugebauerDo you think your customer base (either existing or prospective) have an outdated or incorrect viewpoint of your sector? If so, it can be holding back new business and leading to a sense of internal inertia. How does a organisation go about changing this though, especially if they’re a sector that’s regulated. This is where communications and marketing can help. In this conversation John shares his top tips and best practices that you can use, no matter how traditional your sector is, to stand out in a meaningful way and help push things forward not just for your...2023-07-0438 minYou\'re my commsHEROYou're my commsHEROI'm proud to be a CommsHero - Francesca CarpaniniBeing able to love what you do is a luxury and an honour. Working in comms – whether that’s being a jack of all trades, specialising in PR or marketing or digital – is an opportunity to be able to experience different sectors, meet incredible professionals and work on topics you’d never thought possible. No career is perfect, but it’s what you learn along the way that matters, from the first campaign fail or joining an organisation that was the wrong fit. It’s how we share that learning with others and how we must continue to invest in our own l...2023-06-2033 minYou\'re my commsHEROYou're my commsHEROS8 E10 - Building belonging in a hybrid world: the role of internal communicationsHow we work has changed significantly over the past few years, with most organisations moving from the office to remote working, and now to a hybrid model. These changes have meant we’ve had to work even harder as communicators to keep people connected, informed and engaged.  In this podcast Chloë delves into the concept of organisational belonging, why it’s important and the role of internal communicators in building it. She also discusses changes she led on at RHP Group to adapt their communication strategy to meet the needs of a hybrid workforce. The strategy has not onl...2023-06-0630 minYou\'re my commsHEROYou're my commsHEROS8 E9: Can comms change the world?Now in its 4th year with thousands of downloads, scarlettabbott is back with their annual World Changers report. From harnessing rebel voices to bring positive change, to acknowledging that employees are being asked to dig deep (again), to the keys to keeping employees sweet and everything in between, scarlettabbott expertly guides HR and IC pros through the 10 most important trends impacting the world of work this year.Passionate about human behaviour, our guest this episode Lindsay Kohler, bridges the gap between academic theory and consultancy to create insights employers can actually use to increase engagement and drive...2023-05-2324 minYou\'re my commsHEROYou're my commsHEROS8 E8: SOCIAL 3.0 The future of B2B content marketingRight now, social media represents an unprecedented growth opportunity. But tapping into this new paradigm won’t be easy, especially so for B2B businesses. B2B’s have historically been behind the curve and guilty of seeing social media as just another ‘channel’ to distribute their content.  But, if B2B's want to power growth in this new era, this mindset needs to change.The fastest-growing and most-loved businesses on the planet all have realised the transformative potential of social media, and it’s opening up a great divide between those that ‘get it’ and those that a...2023-05-0937 minYou\'re my commsHEROYou're my commsHEROS8 E7: Bibbety Bobbity Boo - Why is comms work seen as witchcraft, wizardry and magicPassionate about brand, creativity and putting people first. Lynda is resolute on the need for true equality and diversity. Lynda has led Brand, Communications and Social Impact at family building and engineering company, Sir Robert McAlpine since 2017 as one of ten people on the business’s executive leadership team. She is the Executive sponsor for SRM’s Gender Equality, LGBT+ & Ability Network. In this episode, Lynda and podcast host Asif Choudry discuss why communications work is seen as withcraft, how it feels to be a CommsHero in the construction industry and the strengths of comms professionals. ...2023-04-2533 minYou\'re my commsHEROYou're my commsHEROBONUS: Changing it up - A dare to fail momentKatie Sandey is the communications and marketing manager for Cheltenham Borough Council and now, Cheltenham Borough Homes, as part of a new shared service. In this episode, the tables are turned. Katie is the one asking Asif the questions.  Katie has never made a podcast, or done the interviewing, until now.  It was a ‘yikes’ moment for her, but also I realised for Asif.  He had never been in the hotseat. In this special episode, we find out about Asif’s story, how it all began, some stand out moments for him and what he values th...2023-04-1942 minYou\'re my commsHEROYou're my commsHEROS8 E6: I love working on comms and marketingFaizah Idris is a Marketing Executive at Johnsons Workwear, the UK’s number one workwear, protective wear and workplace hygiene services provider.   She has eight years of marketing experience, specifically in social media management and content creation, marketing campaign planning, digital marketing, influencer marketing, and internal communications.Faizah has always been a creative person, and knew she wanted a career which lets her use her energy and enthusiasm – she actually wanted to be a kid’s TV presenter when she was younger!  Follow Faizah on socials:TwitterLinkedIn2023-04-1123 minYou\'re my commsHEROYou're my commsHEROS8 E5: Why I wish I'd tried harder in mathsAt a keynote at the PRCA conference in 2021, the most senior government communicator in the land called for a new breed of 'superhero communicators able to combine hard data analysis with brilliant story-telling and artistry'. But research suggests that a large portion of professionals don't yet feel comfortable using data in their roles. Alex Waddington started re-skilling himself in data two years ago, leading to a dramatic change of career direction. He talks about the ups and downs of his journey - and why he now wishes he'd paid more attention in maths lessons at school.  Follow Al...2023-03-2836 minYou\'re my commsHEROYou're my commsHEROS8 E4: Always on and always learningAdam is a junior marketer currently working in local government.During stints in retail and then sales, Adam studied for his level 4 certificate for the Chartered Institute of Marketing before going on to work for them directly as a Content Coordinator. He now works for Bracknell Forest Council as a Communications Executive where he has led on such projects as Equalities, the Homes for Ukraine scheme, and the response to COVID-19. During this time he became a Chartered Marketer.In this episode, Adam will discuss how learning and development helped him in his c...2023-03-1438 minYou\'re my commsHEROYou're my commsHEROS8 E3: Confident climate change communications – how to save the world and avoid greenwashCan you communicate complex science when you’re not a scientist? How do you guard against greenwash? And is there any way you can work in climate change communications without becoming downhearted about the scale of the challenge at hand? Join the Science Based Targets initiative’s Luisa Pastore as she shares the secrets of successful climate change communications, talks about how to make the move into sustainability comms and reveals that even at the close of the hottest year on record, there’s still cause for hope. If you care about the planet – and that should be all of...2023-02-2838 minYou\'re my commsHEROYou're my commsHEROS8 E2: A PR practitioner on every BoardIn 2023 - its 75th anniversary - CIPR will be reasserting its founding purpose, to help improve society through effective, ethical communications. It also plans to prepare its Chartered Practitioners to take up positions as Board members and Trustees to have a greater role in the governance of organisations in future. Our podcast guest on this episode is Steven Shepperson-Smith, President of the Chartered Institute of Public Relations, as well as being a Fellow of the Institute and a Chartered PR Practitioner. Steven is Vodafone Group's PR lead for Africa, charged with raising the profile of its portfolio...2023-02-1436 minYou\'re my commsHEROYou're my commsHEROS8 E1: Why is rest essential for communications pros?Clarissa Langham is an Internal Comms Professional who started her career in Journalism before discovering a passion for Internal Communications. She’s recently joined AQA’s Internal Comms team from the NHS, where she managed internal comms and engagement for the largest hospitals merger in the country and then during the pandemic.As comms pros, we often promote wellbeing resources to our internal colleagues and wider audiences. Clarissa talks about the importance of resting and recharging for comms heroes, how taking breaks can actually be productive, and the ‘4 Cs’ – different types of rest she focusses on to rebalance...2023-01-3132 minA Leader Like Me: Building a Culture of InclusivityA Leader Like Me: Building a Culture of InclusivityS2:E11: CommsHero Week with Priya and AdvitaIn this episode, Priya and Advita take us through the inspiring and interesting conversations they've had during their session at CommsHero Week.  Advita and Priya share some of the topics that came up during the session they've hosted this week in CommsHero which was on The integral role of inclusive comms in equality, diversity and inclusion.    Book your tickets for our Diversity in Action 22 Dates: November 7-11 Two sessions daily with a diverse list of guest speakers.  Tickets live now Early bird prices end October 21. https://aleaderlikeme.com...2022-10-1417 minYou\'re my commsHEROYou're my commsHEROS7 - E11: A sustainable future: Where do we start?Laura Sutherland is the Founder and Director of Aura. She is a senior communication and business consultant and a Chartered practitioner with 20+ years’ experience in integrated public relations and communication. Aura’s Synergy Framework was developed and launched as a way of helping businesses accelerate to a sustainable future by better integrating strategic communication and sustainable development. Her vast experience coupled with an enviable ‘toolbox’ have attracted clients from start-ups to a billion-dollar nuclear waste company.In this episode, Laura speaks about her Synergy Framework, and how any business can use this to kick start...2022-10-0636 minYou\'re my commsHEROYou're my commsHEROS7-E10: Don't get stuck in Groundhog DayGill is a career and mindset coach who has walked the walk when it comes to PR jobs. She helps PR and Comms professionals who are at a career crossroads with how they want the rest of their life to shape up. From crisis comms, TV publicity and tech PR during her 10 years at the BBC to consumer, charity and arts PR elsewhere, Gill has first hand knowledge of the pressures and peculiarities of the day job. And she knows just how the very attributes that have made you good at what you do can be...2022-09-3027 minYou\'re my commsHEROYou're my commsHEROS7 - E9: Strategic Public Relations LeadershipAt last they’ve got it! In this complex world, CEOs are turning to their public relations leaders more than ever. They know they need someone to protect their organisation and to challenge when there are risks and issues down the track. That someone is their public relations leader who hold up a mirror so that organisations see themselves as others see them. Someone who isn’t afraid to be truthful about what needs to be fixed and how to do it. These leaders are informed and bold, they ‘do’ communication superbly, they are networked and influential, but most of all t...2022-09-2238 minYou\'re my commsHEROYou're my commsHEROS7 - E8: Lessons in leadership: Get out the wayOur next guest is Angharad Planells, Head of Business Development and Culture at Gloucester titan Radioactive. Former journalist Angharad found her way into PR after spells at the BBC, national media and commercial radio stations. Now with more than a decade in public relations. Moving from years of strategic comms roles into a leadership role is a bigger shift than many people anticipate. Many people, and it’s not unique to the comms industry, learn and hone the skills they need to be an effective leader while on the job, more often than not making mis...2022-09-0827 minBehaviour Change Marketing BootcampBehaviour Change Marketing BootcampE32 #commshero tips - how to build a successful community#commshero 2022 19-23 September This episode offers you practical tips on community building by expert guest and #commshero community builder Asif Choudry. Asif is marketing and sales director at We Are Resource and has built a global communications network called #commshero. What started as an online communications conference 8 years ago is now a strong and vibrant community all year round. This year's #commshero conference lasts 5 days and... Has over 50 sessions. Is available on demand for 12 months. If you look at the #commshero website you will see the saying - “With great power co...2022-09-0519 minYou\'re my commsHEROYou're my commsHEROS7 - E7: Size matters: Why are PR people so afraid of measurement?If you like getting down with digits and sexy with the spreadsheets, our next podcast is for you. Darryl Sparey is MD and Co-Founder of Hard Numbers, the (AMEC, PR Moment, PRCA and UK Agency of the Year) award winning, performance-driven communications consultancy. Hard Numbers combines killer creative with commercial acumen to create campaigns that drive a demonstrable return on investment. In this episode, you’ll learn all about the hard numbers (see what we did there) of measurement and why these shouldn’t be forsaken for the fluffy elements of PR, comms and marketing. 2022-09-0122 minYou\'re my commsHEROYou're my commsHEROS7 - E6: Print vs Digital: The grand comeback of printed commsJan Fitzgerald is a communications and media specialist. For the last 12 years Jan has worked largely across internal communications for remote workforces in transport, retail and construction. She specialises in content production, channels strategy and development, print vs digital alignment and insights analysis. Jan’s particular interest is in how to overcome remote workforces and targeting the less engaged. She loves working in internal comms because of the diversity and variety that every day brings in terms of people and work. There’s never a dull moment!In this episode, we hear about the Linkedin conve...2022-08-2530 minYou\'re my commsHEROYou're my commsHEROS7 - E5: From Intern to Senior CommsLewis Williams is a PR professional from South Wales, currently working in-house in local government. Lewis started his #CommsHero journey four years ago as a postgrad Masters in PR and Communication Management. He is now gearing up to start a new role as Senior Communications Officer for NHS Blood and Transplant, England’s blood and organ donation service. Having recently blogged for the U.K. Government Communication Service to reflect on his time as an intern as part of their diversity internship scheme, in this episode he talks about how important this was to his care...2022-08-1733 minYou\'re my commsHEROYou're my commsHEROS7 - E4: Boosting employee wellbeing: One exercise at a timeAfter becoming a father in 2014, Frank quickly discovered how challenging it became to find time for exercise or afford the luxury of a gym membership and started focussing all his energy into providing a solution for clients to access Award Winning Personal Training anywhere in the world!He's even trained Ruth Langsford for her appearance on BBC Strictly Come Dancing, and he's got a fantastic portfolio of celebrity and high profile clients. I might ask him later to namedrop a few, if he doesn't break any confidentiality agreements. Also, he's an award-winning trainer as well...2022-08-1024 minYou\'re my commsHEROYou're my commsHEROS7 - E3: Flipping the Bird: A Twitter-lating ConversationIf you’re a Digital PR pro, chances are you’ve learned a thing or two from our next guest who pretty much invented the internet. Andy Barr founder of 10 Yetis previously worked in-house on multi-media campaigns for the likes of AXA, Unilever, First Group, Whitbread and Midlands Electricity Board. His talents span effective crisis communications, award-winning media campaigns and creating highly engaging content across video, social media and PR. Our very own Mr. Worldwide has also advised the UK’s two largest political parties on digital campaigns and worked with Chinese government delegations on reviewing their approa...2022-08-0418 minYou\'re my commsHEROYou're my commsHEROS7 - E2: When I leave school I want to be a #CommsHeroOur next guest will also be appearing as part of our stellar #CommsHeroWeek line-up. Katrina Wilcox is Head of Marketing and Communications at Housing 21, a leading not-for-profit provider of housing and care for older people. Katrina’s extensive experience in marketing and communications has been gained through a 20+ year career working across the healthcare, housing, education, manufacturing and publishing sectors. Her passion lies in working for purpose-led, not-for-profit organisations and she specialises in strategic planning, integrated campaign management, internal communications and employee engagement.In this episode, we ask the question: what if we could inspire yo...2022-07-2830 minYou\'re my commsHEROYou're my commsHEROS7 - E1: CommsHero: Putting the comms in communityOur next guest crossed over from the dark side. Former Sith Lord (slash journalist) Glenn Bowley began his communications career in a housing association in St Helens before moving to Lancashire Constabulary as a press and PR officer. In 2013, Glenn was seconded to the Home Office to manage the media on the criminal investigation into the Hillsborough disaster. His brief was extended further to incorporate some stakeholder management. In 2019, Glenn joined the Disclosure and Barring Service (DBS) as Head of Communications. The DBS - created in the merger of the Criminal Records Bureau and the I...2022-07-1430 minYou\'re my commsHEROYou're my commsHEROS6 - E10: DEI-ing to be seen: beyond the optics of inclusionNosheen Haque is a communications specialist based in Manchester. Nosheen has over 10 years’ experience of working with a variety of brands and organisations using PR and digital marketing to drive engagement, growth and brand value across a multitude of private and public sectors. Follow Nosheen on LinkedInFollow CommsHero on Twitter ---------Fancy getting in the hot seat and sharing your CommsHero wisdom? Contact Asif Choudry You’ll find this podcast on Spotify, Apple and on our website www.commshero.com. Please leave a rating and review...2022-07-0826 minYou\'re my commsHEROYou're my commsHEROS6 - E9: Beyond the goldfish bowl: recalibrating our digitised livesThis episode developed over on LinkedIn, when Ally and Asif discovered a shared love of the tomes: Lost Connections and Stolen Focus, both written by Johann Hari. We know Asif loves a printed book! These books interrogate the impact of digitalisation and social media on our lives, and our ability to focus and make deep and meaningful connections. With a radical new way of thinking about depression and anxiety, what does this mean for marketers, and how can we use these lessons to build relationships with our stakeholders?Ally Cook is an experienced and confident...2022-07-0122 minYou\'re my commsHEROYou're my commsHEROS6 - E8: The Social CEO: organisational evolution at a digital levelIn this podcast, like typical Yorkshire folk, we make the most of BOGOF, with not one, but two guests from Yorkshire Housing. Our guests  this episode are:Hannah Jowett MCIPR is Head of Communications and Brand at Yorkshire Housing. She’s passionate about building comms teams where people can thrive and bring their ideas and creativity to life.  Nick Atkin is a highly successful Chief Executive with a track record of leading organisations through transformational change and driving performance improvement, with a focus on maximising the untapped potential from businesses and p...2022-06-1641 minYou\'re my commsHEROYou're my commsHEROS6 E7 - The Year of the Employee: Centring inclusion in workplace cultureMichelle Okwudiafor leads internal communication and engagement at Total Energies. A member of the Chartered Institute of Public Relations, she holds a master’s degree in International Development from the University of Turin (ILO training centre) and a bachelor’s degree in Law from the University of London.   In this episode, she interrogates the events that have led to 2022 being described by many as ‘the year of the employee’. From the pandemic, to global racial protests, and the Great Resignation amongst others, these events have fertilised the ground for companies to begin to focus on the issues...2022-06-0924 minYou\'re my commsHEROYou're my commsHEROS6 E6 - Checking Out Me History: Communicating the ArtsFrom dusty relics to post-modern pieces, our next guest works at the intersection where past meets present and future. Lisa Middleton is Head of Marketing and Brand at National Museums Liverpool, having joined the organisation in 2015.In this episode, Lisa explores what it is like to be in arts marketing. Museum comms is more than exhibitions, and encompasses vast collections, amazing venues, and commercial offers such as shops and cafés. Don’t be surprised to see a Bridezilla on your next visit; museums also hold events, including weddings! Learning and participation activities are also a h...2022-05-1927 minYou\'re my commsHEROYou're my commsHEROS6 E5 - The magic of mentoring: How to #PayItForwardMentoring is one of the most underrated keys to nourishing one’s growth. For any young professional trying to enter the industry, a mentor can help open a number of doors they may not have known existed which can be even more crucial to people from underrepresented backgrounds. Our next guest in the podcast took part in a leadership mentoring programme for underrepresented women in the PR industry that she says ‘changed her life’. Shalini Gupta decided to pay it forward and has since been mentoring underrepresented PR graduates. She is passionate about helping develop the nex...2022-05-0630 minYou\'re my commsHEROYou're my commsHEROS6 - E4: Why dyslexics make great communicatorsSo deeply entrenched in #CommsHero is our next guest, it is hard to believe that he isn’t on the Resource payroll! Having held roles in business associations, renewable energy, and higher education, Ed Thomas is now in the housing sector, leading all communications and marketing strategy and campaigns at The Wrekin Housing Group, a social housing and care provider that drives social value and makes a difference to people’s lives across Shropshire and Staffordshire. A storyteller, trust builder, reputation manager, communicator and marketer – he is also dyslexic. With ever increasing understanding of dysle...2022-04-2130 minYou\'re my commsHEROYou're my commsHEROS6 - E3: Call it Out: Taking shared responsibility for representation in the industryIn this episode, founder of Horizon Comms Dan Holden, talks about how when it comes to conferences and events, we still have a gap in representation even though the comms community is full of diverse voices. Having posted on LinkedIn after declining an event invitation due to a lack of representation on the speaker panel, it was clear from the supporting comments there is a need for us to be challenging event organisers to change. Where does this change start and what role can we play as individuals and organisations?Social media:Follow...2022-04-0729 minYou\'re my commsHEROYou're my commsHEROS6 - E2 The Joy of CX: the CIM behind the curtainOur second guest of the season is seasoned #CommsHero, Stu Kaley, Associate Director of Customer Experience (CX) and Operations at The Chartered Institute of Marketing (CIM).  With a career that began in music retail and took him to London, Stu developed a passion for everything customer and operational customer-focus. He then moved into the food industry and worked on multi-brand (owned and franchised) customer experience strategy across the UK and Europe, developing his love of CX even further. He joined Asif - a CIM member since 1997 (wait…that can’t be right!) - to talk about...2022-03-2435 minYou\'re my commsHEROYou're my commsHEROLove Love Me Do: The role of emotional intelligence in organisations and why it should be a priority for leadersWe kick off this season of the podcast with a #CommsHero speaker who has built her own legion of fans dubbed The Crown Jules. Jules Loveland (MCIPR) is currently a Communications Manager in the not-for-profit sector, with over 20 years experience in media and comms. A passionate advocate of the role of emotional intelligence in communications, Jules started her career in video production before segueing into website project management, allowing her to hone her writing skills for digital alongside developing her abilities in marketing & PR, leadership development and project management. Marrying strategy with storytelling, she is a content...2022-03-1035 minYou\'re my commsHEROYou're my commsHEROCIPR X CommsHero: Who runs the world?We Are Resource and CIPR’s live event ‘Who Runs the World’ gathered together five of the most respected names in the communications industry – former CIPR presidents Sarah Waddington CBE, Emma Leech, Jenni Field and Mandy Pearse and current President Rachel Roberts for a discussion about their experiences and advice to fellow communications professionals.With collective experience in both agency and in-house and across the private, public and charity sectors we chatted about everything from what they were most proud of, to what they would do differently if they had their time again! Our panel answered questions relating...2022-03-071h 04You\'re my commsHEROYou're my commsHEROHow to talk about and support Ukraine – by a British-UkranianKim Sklinar, a British-Ukranian, speakers with "You're my CommsHero" Podcast host Asif Choudry about the  situation which has been simmering for weeks.  Here are some tips and links on how to talk about and support this situation. Kim also covers what to be mindful of when communicating it, based on some of the things we're seeing - plus bonus language and history lessons too!Follow Kim on her socials:TwitterLinkedInThis episode is sponsored by Blink. The world's first enterprise app designed exclusively for frontline workers. For more det...2022-03-0322 minYou\'re my commsHEROYou're my commsHEROCommsHero Week 2021 After Party: Graeme Park's CommsHero exclusive DJ setAs part of CommsHero Week 2021, the legendary Hacienda DJ Graeme Park performed an exclusive DJ set that all our CommsHeroes could let their hair down to! We've brought it to the CommsHero Podcast for everyone to enjoy because it is just TOO GOOD! Check out more of Graeme Park's stuff here: https://www.thisisgraemepark.com/ 2021-10-031h 01You\'re my commsHEROYou're my commsHEROS4 - E10: Comms procrastination, deadlines and workload managementHelen has identified two types of CommsHero: the planner and the winger. Helen tells us that based on the significant amount of work they’ve done with clients experiencing similar issues, they feel utterly overwhelmed by work, feel like their falling and can’t switch off. Helen explains the reason so many comms pros struggle with procrastination, and thrive with a deadline, the many types of work we do that can make us feel overwhelmed and how to deal with our workloads to be happier and more creative: by fighting self-limiting beliefs, learning to say the nice no, and prio...2021-08-2649 minYou\'re my commsHEROYou're my commsHERO#GOGIRLLL X CommsHero: Be brave... You Go GirlllCheryl Gibbons shares her back story behind her life motto... YOU GO GIRL! By saying yes to opportunities Cheryl has gained confidence and opened more doors for herself. This is your sign to be brave and say yes to something you may feel nervous about!Twitter: @Cheryl_aster 2021-08-2301 minYou\'re my commsHEROYou're my commsHEROS4-E9: Why 'Online Community' is all to play for for Comms HeroesIn this episode, Michelle Goodall, Chief Marketing Officer at Guild talks about the opportunities available to comms professionals in online community and how the pandemic has highlighted the importance of online communities. Michelle tells us about the community platforms which are gaining traction and also answer the question, are social platforms the best space for communities?  You’ll find out what skills are required different from social media community management. Michelle talks about Community Based Marketing (CBM) and a white paper she co-authored on the subject and shares some great advice on how you convince clients or sta...2021-08-1932 minYou\'re my commsHEROYou're my commsHERO#GOGIRLLL X COMMSHERO: Will studying benefit your current role?Have you ever considered doing any studying to broaden your knowledge of your current role? Cheryl Gibbens from Aster has been studying alongside her job and shares her experience. Twitter: @Cheryl_aster2021-08-1602 minYou\'re my commsHEROYou're my commsHEROS4-E8: July Comms Room 101Find out what our guests biggest comms related bug bears are in this Comms Room 101 session. Host: Steve HayesTwitter: @SteveH_CitizenLinkedIn: Steve HayesAlison LawtonTwitter: @bongobellLinkedIn: Alison LawtonBen LoweTwitter: @BenLHoneycombLinkedIn: Ben LoweKatie HullTwitter: @KatieHullPRLinkedIn:  Katie Hull2021-08-1217 minYou\'re my commsHEROYou're my commsHERO#GOGIRLLL X CommsHero: Using a persona to help others on social mediaUsing a persona across professional social media accounts brings personality and character across your brand. Cheryl Gibbons speaks about how the Aster Sales team each have their own persona's to reflect the brand personality across their social platforms. Twitter: @Cheryl_aster2021-08-0901 minYou\'re my commsHEROYou're my commsHEROS4-E7: How to create an award-winning intranetIn this episode, Steve Hayes, Director of Communications at Citizen Housing shares the three year journey where he inherited an intranet that wasn’t getting much engagement and how he transformed it into an award winning internal communications channel publishing 3-4 stories per day with significant increase in colleague engagement.  Steve talks about how measurement of page views and intranet activity drives future strategy for content generation and shares his top 3 tips on how to create an award winning intranet.LinkedIn: Steve HayesTwitter: @SteveH_Citizen2021-08-0448 minYou\'re my commsHEROYou're my commsHERO#GOGIRLLL X CommsHeroMaking a career change can seem daunting however you need to be brave and do what's best for you! Cheryl Gibbens used to work in the Contact Centre but made to the jump to become a Marketing Officer and hasn't looked back since! 2021-08-0201 minYou\'re my commsHEROYou're my commsHEROS4-E6: Comms Room 101 - JuneFind out what our guests biggest comms related bug bears are in this Comms Room 101 session.  Host: Steve Hayes Twitter: @SteveH_CitizenLinkedin: Steve HayesGuests: Swati Joshi Twitter: @swatideviLinkedIn: Swati JoshiLisa GwinnellTwitter: @lisagwinnellLinkedIn: Lisa GwinnellKirstina Parker2021-07-2916 minYou\'re my commsHEROYou're my commsHEROPenny Haslam: Speak like Steve JobsEpisode 12: Penny Haslam's motivational podcast - Speak like Steve JobsAll great speakers had a first time on stage, do you think they were any good? Twitter: @PennyHaslamLinkedIn: Penny Haslamhttps://pennyhaslam.co.uk/podcast Copyright is Bit Famous Ltd 20212021-07-2605 min