Shows
Success Story with Scott D. ClaryNathan Barry - Founder and CEO at ConvertKit | The Secret To Becoming A Billion-Dollar Creator➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ About The GuestNathan Barry, founder and CEO of ConvertKit, has transformed email marketing for creators worldwide. Leveraging his background in design and development, Barry built ConvertKit into a leading platform serving over 500,000 subscribers. His innovative approach has made the tool indispensable for content creators, from bloggers to online educators, looking to engage their audiences effectively.Beyond ConvertKit, Barry is recognized as a thought leader in digital mar...
2024-09-141h 15
The Smart Passive Income Online Business and Blogging PodcastA Reaction to ConvertKit's BOLD Business Moves#802 The creator economy is bigger than ever but also more complex than it used to be. That said, this ConvertKit update is the perfect example of a brand continuing to evolve and keep up with out needs. As a long-time user and advisor for the company, I'm excited to see what's next! You might have heard, but ConvertKit is rebranding to Kit. This is more than just a name change, though. They're launching an app store to supercharge how we use their platform. Kit will also come with next-level analytics and performance improvements. Of course, ConvertKit's Creator Network is...
2024-07-1217 min
Breakthrough Brand Podcast - Online Business Growth, Website Design Strategies, Grow a Podcast, Motherhood and Business, Passive Income, Christian Faith, Showit Templates275: ConvertKit Rebrands to "Kit" — Is it a mistake? My TakeToday on the podcast, we are talking all about ConvertKit's rebrand to Kit. In case you missed their big announcement of this, don’t worry! I’m sharing all about it today: from my thoughts on the name, what it looks like to rebrand a company of this size, domain name things, and even diving into the last time ConvertKit rebranded and how it relates to all of this. I have a spicy opinion on it all that I'm excited to talk about it from the perspective of a brand designer and business owner (and someone who has b...
2024-07-0927 min
Creator ScienceNathan Barry – The risks of ConvertKit’s rebrand (and how I can become a billion dollar creator)Nathan Barry is the founder and CEO of ConvertKit, one of the largest email marketing platforms on the planet. It powers the newsletters of people like Tim Ferris, Ryan Holiday, Andrew Huberman, and Gretchen Rubin, just to name a few. But ConvertKit has evolved and does so much more than email—which is why the brand itself is evolving. If you haven't heard, ConvertKit is rebranding. It will soon be known simply as Kit—a set of tools for professional creators. That includes an app store where anyone can develop and expand on Kit to bring in extra...
2024-07-0258 min
Deliverability DefinedDeliverability FAQsIn this episode of Deliverability Defined, Alyssa and Melissa answer frequently asked questions about domain reputation, handling spam complaints, understanding the promotions tab, reasons for declining open rates, the implications of blocklists, the impact of unsubscribes, and much more.In this episode:[06:48] - What are the best ways to improve my domain reputation? [09:39] - How do I get out of the promotions tab?[16:09] - Why are my open rates dropping?[22:00] - What does it mean if my IP is blocklisted?[28:12] - Are unsubscribes bad and will they hurt my domain reputation?[31:14] - Should I...
2024-05-2846 minDeliverability DefinedHow Does Shared Reputation Work?Domain reputation has been a theme this season. And for good reason. In the world of email, IP addresses and domains have reputations that can make or break an email’s journey. While it might seem a little technical, understanding these nuances can have a big impact on your email deliverability.In this episode of Deliverability Defined, Alyssa and Melissa discuss the differences between shared and dedicated reputation regarding IP addresses and domains. They talk about the importance of IP and domain reputation, the factors that affect them, and their impact on email deliverability. Th...
2024-04-1634 minDeliverability DefinedA Creative Way to Boost RepliesIn this episode of Deliverability Defined, Alyssa and Melissa explore some creative ways to boost email replies and enhance deliverability. From leveraging engagement signals and building community to using incentive-driven tactics, they share valuable strategies to amp up replies and strengthen relationships with subscribers.The discussion also touches on the impact of replies on domain reputation and suggests practical methods for handling and organizing replies. As email deliverability continues to evolve, nurturing meaningful interactions through replies is a powerful tool for ensuring your messages thrive in the inbox.In...
2024-04-0222 minDeliverability DefinedKeeping Your List Healthy While Using RecommendationsIn this episode of Deliverability Defined, Alyssa and Melissa dive into the topic of using recommendation tools to grow your email list while maintaining healthy deliverability. They explore the potential impact of using ConvertKit’s Creator Network recommendation tool, and provide insights on how to effectively manage new subscribers.Balancing list growth with subscriber engagement is critical for email senders. Making a strong first impression with new subscribers through a clear and compelling creator profile, setting up a robust welcome sequence, and implementing automated list cleaning will help keep engagement high and maintain deliverability.
2024-03-2625 min
"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data AcquisitionDynamics of the Creator Economy | Nathan Barry, ConvertKitNathan Barry, Founder and CEO of ConvertKit, joins Erik to discuss the evolution of the creator economy, the ‘billion dollar creator’, the importance of prioritizing long-term equity and adopting a flywheel approach to audience growth, and more. This conversation took place in early 2023 but is relevant and insightful for 2024.This show is produced by Turpentine: a network of podcasts, newsletters, and more, covering technology, business, and culture — all from the perspective of industry insiders and experts. We’re launching new shows every week, and we’re looking for industry-leading sponsors — if you think that might be you and your com...
2024-03-1240 min
"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data AcquisitionDynamics of the Creator Economy | Nathan Barry, ConvertKitNathan Barry, Founder and CEO of ConvertKit, joins Erik to discuss the evolution of the creator economy, the ‘billion dollar creator’, the importance of prioritizing long-term equity and adopting a flywheel approach to audience growth, and more. This conversation took place in early 2023 but is relevant and insightful for 2024.This show is produced by Turpentine: a network of podcasts, newsletters, and more, covering technology, business, and culture — all from the perspective of industry insiders and experts. We’re launching new shows every week, and we’re looking for industry-leading sponsors — if you think that might be you...
2024-03-1240 minDeliverability DefinedAn Update on Yahoogle RequirementsWelcome back to Season Five of Deliverability Defined! Do you ever feel like you're navigating the Bermuda Triangle when it comes to understanding the latest email marketing requirements? You're not alone. Staying ahead of these changes and requirements is crucial in maintaining email deliverability.In this episode, Alyssa and Melissa discuss the recent changes from Yahoo and Google and how they impact email senders. They dive into the new authentication requirements, the one-click unsubscribe rule, and what it means for your domain reputation. Plus, they introduce a game-changing feature from ConvertKit to help you...
2024-02-2723 min
Breakdown - A Gravity Forms PodcastREPLAY: Gravity Forms + ConvertKit & Dynamic WorkflowsBlack Friday & Cyber Monday deals are still active today only! Visit gravityforms.com no coupon code needed. Today's episode is a REPLAY from one of my favorite episodes this year, featuring Jason Resnick and Amber Hinds. Here are the show notes from the previous episode:Equalize Digital and Its NASA Project: Amber explains that Equalize Digital is a company focused on WordPress accessibility, particularly for people with disabilities. They have developed a plugin called Equalize Digital Accessibility Checker, available in both free and premium versions. Notably, their premium plugin is being used in the development o...
2023-11-2733 min
The Poddy ReportExploring ConvertKit's Creator Network: Connecting, Growing, and Being FeaturedReady to learn about a new tool that could change your creator journey? We're delving into the fantastic world of ConvertKit's Creator Network, a feature designed to help creators like you grow and connect. I'm sharing my personal experiences using this fantastic feature, highlighting how we've been able to recommend other creators, like Pat Flynn, Amanda McKinney, and Joe Casabona, to my email subscribers. We also delve into how exciting it is to connect with creators from various fields, from golfing to music, further enriching our journey on the platform.Here's a particular nugget: I'm f...
2023-08-2103 min
The HeyCreator ShowConvertkit and Sparkloop: Insights from Nathan Barry, Founder of ConvertkitThis week, we have a special episode of The Copyblogger Podcast. At the CEX conference, Tim sat down with Nathan Barry, the founder of Convertkit. We talk about ...
- the Convertkit sponsorship network
- how Nathan deals with the weight of running such a big company
- how creators can create "flywheels" of growth
- why using Sparkloop to generate revenue is such an important first step.
Links
- Convertkit
- Convertkit Creator Network
- Sparkloop.app
2023-06-0833 minDeliverability DefinedSelling Digital Products Featuring Charli PrangleyMany people strive to become creators but often forget the discipline, hard work, and consistency required to build an audience. But while the task can seem daunting, it’s not impossible. The best way to learn how to grow a subscriber base is by learning from creators who have successfully done so.In this episode, Alyssa and Melissa talk with Charli Prangley, Creative Director at ConvertKit, about her experience as a YouTuber with more than 220K subscribers, and the author of the Marketing Design Dispatch newsletter with more than 15K subscribers. Charli discusses what le...
2023-05-2349 minThe Poddy ReportBoost Your Email List Growth with ConvertKit's Creator NetworkEver struggled with growing your email list? Today, I'm stoked to share my experience with ConvertKit's Creator Network, a tool that lets you add more subscribers effortlessly! If you're a ConvertKit user, I urge you to join the beta network (link in the episode description) to reap the benefits of this fantastic feature. You'll discover how to recommend other creators, offering value to your audience while helping fellow entrepreneurs thrive.Join me as I guide you through setting up a custom automation in ConvertKit to tag subscribers from the Creator Network and track your growth. Over the...
2023-05-1704 minDeliverability DefinedWhy Is Email Still a Key Player in Today’s Marketing Landscape?Email is a universal method of communication that brings together people of all different ages and backgrounds. While some people may check their emails more than others, it remains true that everyone needs an email address to survive in the digital world. Whether you use your email to stay up-to-date on current events, manage your reservations, or collect discount codes, email is a versatile tool to stay informed and connected.Email is a more reliable form of communicating with your audience because its popularity is not as volatile as social media. As w...
2023-05-1624 min
Inside Marketing DesignHow ConvertKit's Brand Studio team has evolved - S04E01 with David PrestonIn this episode, Charli is joined by David Preston, Senior Brand Designer at ConvertKit. They do a deep dive into how ConvertKit has evolved over the years, what systems and processes have worked, what has needed to change, and what challenges they are still facing. David was a guest in season two of Inside Marketing Design where talked about his work as the Brand Marketing Manager at Sendible. Since joining ConvertKit in 2022, he has led the charge in some key areas and helped build out new systems that are critical for a small team.
2023-05-0358 min
Send & Grow by SparkLoopBuilding a Creator-Driven Newsletter in 2023 — with Nathan Barry of ConvertKitWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Nathan Barry, founder & CEO of ConvertKit. Nathan started ConvertKit 10 years ago and has since grown it to one of the largest creator-driven newsletter platforms in the world. On top of running an 8-figure business, Nathan's a consistent creator who writes several newsletters, including a new paid newsletter. In this episode, Nathan talks about the state of creator-driven newsletters today and how creators can build—and are building—massive 6-to-7 figure businesses on the backs...
2023-05-0342 minDeliverability DefinedWhat We Learned From a Promotions Tab ExperimentEmail service providers are committed to providing their users with the best possible experience, increased security and safety measures may come at the expense of content creators’ success. A content creator’s biggest fear may be their emails landing in the spam folder, but emails landing in the promotions tab is also a major worry.The promotions tab is determined by Gmail’s ever-changing and unpredictable algorithm. While these messages are not technically labeled as spam, they imply to your audience that there is promotional or advertising content inside. While the promotions tab is meant...
2023-05-0231 minDeliverability DefinedHow to Grow Your Email List Using InstagramWhether you’re a consumer, business owner, or content creator, Instagram's potential to expand your reach is undeniable. With more than one billion active users, Instagram can help you connect with new audiences and engage existing ones.Although growing your Instagram following is important, it's only half of the battle. While Instagram remains a popular social media platform, its future is unpredictable. Algorithms can change and platforms can go out of business or be replaced by competitors. Therefore, it's crucial to convert your Instagram following into email subscribers to ensure that you have a mo...
2023-04-2529 minDeliverability DefinedB2B vs B2C DeliverabilityWhile creators hope their audience will open and read their emails, the first step is to ensure emails actually make it into the intended audience’s inbox. The goals of B2C audiences (business to consumer) are not the same as B2B audiences (business to business). By understanding the unique challenges of B2B and B2C subscribers and tailoring the message accordingly, creators can achieve better results in their deliverability strategy.While we have control over our personal email inboxes, B2B audiences often rely on increased security measures that can block un...
2023-04-1819 minDeliverability DefinedWhat to Do if You Are Looking to Move to a New ESP?Creators hope to grow a following, but communicating with an audience at scale is challenging. Technology can help facilitate communication with your subscribers, especially if you’re seeking analytics on email performance and engagement. Email service providers, or ESPs, are services that allow you to send campaigns to subscriber lists. Different ESPs have different features, such as automation, audience segmentation, template builders, A/B testing, and customer support. Not all ESPs are created equally, and the type of ESP that is right for you can vary depending on your goals.I...
2023-04-1133 min
The Future Belongs to CreatorsHow to Use Convertkit to Manage Your $40K/Month Course Business with Marie PoulinBuilding a business from the ground up as a creator is no easy feat. Your success depends on a number of different things including your leadership, your team, and your strategy. Often, creators start without a blueprint and fail before they soar.Consultant and Creator of the online course, Notion Mastery, Marie Poulin, always considered her work style to be chaotic. But whatever she thought she lacked, she looked for those capabilities in her team. Marie was recently diagnosed with ADHD, which gave her a newfound appreciation for her small team’s ability to take initiative and st...
2022-09-1442 minThe Future Belongs to CreatorsHow To Make a Living From Sponsorships with Armando Roggio and Jay ClouseIncome from Adsense and digital products may pay a bill or two. But most creators take their dreams full-time with the help of paid sponsorships. Thankfully, brands are finally seeing the value in creator services and they’re paying accordingly. As a creator, ignoring sponsored opportunities now means ignoring major revenue. But spending hours searching for brand partners, negotiating rates, and cutting deals aren’t the things you dreamed of doing as a full-time creator. Eager to help creators earn what they’re worth without sacrificing time spent doing what the...
2022-07-2038 min
Authentic Influence078: How to segment your email audience for more engagement and sales with ConvertKitWant to get better engagement and sales from your email list?
In this episode, Anfernee Chansamooth shares the benefits of email segmentation and how you can use ConvertKit to segment your audience.
Get started for free with ConvertKit https://simplecreativemarketing.com/CK
Topics discussed:
00:00 Welcome
02:22 5 benefits of segmenting your email database
07:59 3 Types of Segmentation
11:49 2 Ways to Segment Your Email List
18:40 ConvertKit demo: Live walk-through of how to segment your email audience
38:12 How to send an email to a specific segment in ConvertKit
41:35 ConvertKit pricing options
2022-05-0524 minThe Future Belongs to CreatorsMaking Videos for YouTube with Henry ThongIn 10th grade, Henry Thong took media studies, thinking it’d be a chance for him to slack off. Instead, he discovered a passion for videography that transformed his career aspirations and redefined his future. Henry pursued film seriously from that point on, entering festivals at every chance he got and following the Casey Neistat philosophy of constantly creating content and sharing as much of it with the world as possible. That content push paid off once professionals started spotting Henry’s docuseries on YouTube. Always fascinated by the lives of fellow creators, his passi...
2022-05-0445 minThe Future Belongs to CreatorsManaging an Online Publication with Dani StewartWith practice, anyone can write. But can anyone transform a blog into a full-blown online publication? There’s a big difference between the two, and how you navigate the transition from blog to publication can determine whether your brand develops or your blog stays stagnant. Dani Stewart, helmer of ConvertKit's blog Tradecraft, knows what it’s like to write, edit, and make that tricky transition. She began her career writing articles but successfully transformed that traffic-generating blog into a legitimate hub for compelling ConvertKit content. Dani’s expanded the operation, brought on new writers and eve...
2022-03-3034 min
Creator ScienceNathan Barry – from $150K/yr in ebooks to $30M in ARR with ConvertKitNathan Barry is a creator, author, speaker, designer, and the founder of ConvertKit. ConvertKit powers the audiences for creators like Gretchen Rubin, Chris Guillebeau, Pat Flynn, Tim Ferriss, Carrie-Anne Moss, and Tim McGraw.Prior to ConvertKit, Nathan made over $150,000 from self-published books in less than one year. His book Authority is still often referenced within the creator community.In this episode, we talk about Nathan’s wild year of selling ebooks, trends he’s seeing among creators today, a crucial business model decision every creator should make, and why his relentlessness helped make his decision to d...
2022-03-291h 02
Brands That PodcastConvertKit: Building a Content Flywheel w/ Nathan BarryIn this episode, we chat with Nathan Barry, creator of the wildly popular email marketing platform ConvertKit and host of “The Art of Newsletters” podcast. One of the many reasons we wanted to talk to Nathan is because he’s been an avid podcaster long before it was popular (circa 2014).In addition to hosting his own show, Nathan and his team created a network for ConvertKit where they currently run 3 different podcasts. Nathan is also a veteran of the podcast guesting world, appearing on dozens of shows to spread the word about the brand.
2022-03-021h 02The Future Belongs to CreatorsWhy Deliverability Matters with Alyssa Dulin and Melissa LambertThere’s no better feeling than building a livelihood doing the work you love. For many creators, that means a life of painting, pottery, design, and left-brain thinking. But to succeed as a full-time creator, you have to get technical every once in a while. If you’re not a numbers person and shy away from the analytical aspects of email and business marketing, ConvertKit has a built-in set of technical experts ready to explain. Enter Alyssa Dulin and Melissa Lambert, ConvertKit deliverability experts and hosts of the podcast Deliverability Defined. So...
2022-02-1639 min
Bootstrapped Stories#5 How to build an audience? | Nathan Barry, Founder & CEO ConvertKit$30M in ARR, a team spread in 28 cities, and a strong audience worldwide. In this podcast, we talk about Nathan's successful keys in growing ConvertKit, his ups and downs as a solo founder, and get valuable insight into his learnings as a bootstrapped entrepreneur.
Follow Nathan
https://nathanbarry.com/
https://twitter.com/nathanbarry
https://www.linkedin.com/in/nathanbarry/
Follow ConvertKit
https://convertkit.com/
https://twitter.com/ConvertKit
https://www.linkedin.com/company/convertkit/
Follow Guillaume
h...
2022-02-1556 minDeliverability DefinedAsk Our Experts: How to Prepare for the Holiday Season!With the holiday season right around the corner, it’s never too early to start planning. In fact, the longer you wait, the more likely you are to find yourself on the naughty list, aka, in the spam folder.When it comes to sales, deals, and purchasing potential, the holiday season is in a category of its own. Subscribers are slammed with more emails than ever, retailers slash prices, and inbox providers are extra sensitive to spam. One rookie mistake can derail your most profitable time of year.In th...
2021-10-1220 minDeliverability DefinedAsk Our Experts: Help, My Emails Are Landing in the Promotions Tab!When it first landed in our inbox, many believed the promotions tab would ruin email marketing for good. Years after Gmail’s controversial update, it’s time to set the record straight for scared senders. In this episode, Alyssa and Melissa break down their take on the promotions tab while unpacking insights from ConvertKit’s team of email pros. When it comes to deliverability, there are plenty of email mishaps to worry about. But is landing in the promotions tab one of them? While this secondary tab can feel like a s...
2021-09-0728 min
How to Win podcast with Peep LajaHow Nathan Barry bared all to take ConvertKit from $0 to $2 million MRRListen and learn:The best advice Nathan Barry has received in business (1:44)How ConvertKit differentiates from the competition (3:54)The specific marketing campaigns that helped ConvertKit go from $2000 to $100 000 MRR in a single year (5:27)How feedback from a high-profile customer helped ConvertKit position themselves in the market (08:26)My take on playing the features game (09:40)A killer feature on ConvertKit that I think is f***king brilliant (13:36)How ConvertKit uses storytelling in their marketing campaigns (14:20)Why ConvertKit is committed to radical transparency as a business (15:27)How Nathan thinks about creating moats (17:04)The single biggest bet ConvertKit is making to reach $100...
2021-08-1621 minDeliverability DefinedAsk Our Experts: What Metrics Should Senders Focus On?While Season 02 of Deliverability Defined has come to an end, email never stops! Before we kick off Season 03, we’re doing a series called Ask Our Experts, where we pose important deliverability questions to our amazing team at ConvertKit.Today’s question: Other than open rates, what metrics should senders focus on? With Apple’s new privacy laws furthering the fall of open rates, it’s time for senders to get creative and pivot to a measurement system that’s right for their business.In this episode, Alyssa and Melissa discuss the math behind conversion rates, the...
2021-08-0328 min
How to Win podcast with Peep LajaHow Nathan Barry bared all to take ConvertKit from $0 to $2 million MRRListen and learn:
The best advice Nathan Barry has received in business (1:45)
How ConvertKit differentiates from the competition (3:50)
The specific marketing campaigns that helped ConvertKit go from $2000 to $100 000 MRR in a single year (5:00)
How feedback from a well-known customer helped ConvertKit position themselves in the market (08:45)
My take on playing the features game (09:20)
How ConvertKit uses storytelling in their marketing campaigns (13:45)
Why ConvertKit is committed to radical transparency as a business (15:00)
How Nathan thinks about creating moats (16:00)
The single biggest bet ConvertKit is making to reach $100 million ARR (17:00)
Mentioned:Pat Flynn / Smart Passive Income
2021-07-1220 min
The Yaro Podcast(EP10): Nathan Barry, Founder Of ConvertKit.com, How They Bootstrapped To $28 Million A YearNathan Barry is the founder and CEO of ConvertKit.com, an email newsletter platform for creators to send newsletters and run email marketing campaigns. Nathan is well known for transparency, sharing the behind the scenes growth in revenue of his company from day one. At the time of this interview, ConvertKit is generating over $28 Million a year in sales.During this podcast we first cover all the businesses and roles Nathan had before he started ConvertKit, from running a web design agency at 17, to building IOS apps, to running an information publishing business selling books...
2021-07-111h 20Deliverability DefinedApple’s New Privacy ChangesYou’ve probably heard about Apple’s latest privacy changes. Their new OS includes an update that marks all emails as opened, removing a metric many senders relied on to measure email success. Privacy is incredibly important and there’s no universe where senders are entitled to a recipient’s data. However, as deliverability specialists, it’s our job to find workarounds that help senders reach the inbox of their subscribers. And there’s no denying this update has impacted senders’ ability to reach that top deliverability spot, simply because a data point we previously relied on no longer exist...
2021-07-0638 minDeliverability DefinedHow to Level up Your Emails with AutomationSending one-time emails to your entire list may feel like a familiar and reliable default. And automating anything related to email might sound intimidating. However, automation opens the doors for incredible results and makes your life as a sender much easier.It’s a cardinal rule of business that you should never treat every customer (or every subscriber) the same. The beauty of automation is that it allows you to differentiate your otherwise anonymous email list and send each subscriber the content that’s most likely to stick. Believe it or not, not sending some...
2021-06-0128 minDeliverability DefinedHow to Recover From an Email FailEven veteran senders get nervous before pressing send. There’s always that worry in the back of our minds: What if I send this to the wrong group of people? What if I send a test email by mistake? What if there’s a broken link or typos or lingering placeholder text? So, if and when the dreaded email fail happens to you, what can you do? We’ve all received an email fail and every pro sender has made a mistake or two. If you do mess up, don’t worry. You’re not alone an...
2021-05-1837 min
Indie Hackers#206 – How Small Actions Lead to Compound Gains with Nathan Barry of ConvertKitNathan Barry (@nathanbarry) has grown ConvertKit from $7M to $27M since I last spoke with him three years ago. He’s done several things in the last few years to grow—including making ConvertKit’s first acquisition and riding the wave of the creator economy. But mostly we’ll discuss how incremental improvements over eight years is responsible for the email marketing tool’s compound growth. Follow Nathan on Twitter: https://twitter.com/nathanbarryFind and build your audience with ConvertKit: https://convertkit.com/
2021-05-1253 min
Deliverability DefinedHow to Recover From an Email FailEven veteran senders get nervous before pressing send. There’s always that worry in the back of our minds: What if I send this to the wrong group of people? What if I send a test email by mistake? What if there’s a broken link or typos or lingering placeholder text? So, if and when the dreaded email fail happens to you, what can you do? We’ve all received an email fail and every pro sender has made a mistake or two. If you do mess up, don’t worry. You’re not alone and there are ways to reco...
2021-05-1137 minDeliverability DefinedWhat to Check Before You Click "Send"So much of deliverability is fixing issues after you realize there’s a problem. But what about solving problems before they become a problem? There are ways to predict your deliverability future and improve not only your business but your subscribers’ experience as well.In this episode, Alyssa and Melissa outline tips for proactively preventing deliverability issues before your email even reaches a recipient. Some of these tips may sound counterintuitive and some may sound a bit obvious, but they work! So before you send your next email, listen up.
2021-05-0450 minThe Future Belongs to CreatorsThe Future of Email Marketing For Musicians with Nathan BarryConvertKit’s mission is to help creators reach their audience and make a living doing what they love. That includes musicians – possibly the most mainstream of creators. If you’ve been following along, you may have caught wind that ConvertKit recently acquired FanBridge, an email marketing company geared toward musicians. In today’s episode, Charli, Haley, Miguel, and ConvertKit CEO Nathan Barry discuss the why behind ConvertKit’s acquisition, why emerging musicians need email, and why email is much deeper than Spotify and so much more than simply another marketing tool in your musical belt. “As a...
2021-04-2127 minDeliverability DefinedAvoiding Automatic Clicks and OpensNo matter how much we plan and analyze, there will always be things outside of our control. When it comes to email deliverability, avoiding automatic clicks is sometimes the hardest pitfall to avoid. Nevertheless, there are ways to stand up to security systems and work around the (almost) impossible. In this episode, Alyssa and Melissa explain why automatic clicks are so common and what you can do to take back control. As email marketers, we don't have many metrics to determine our success. So we need to make sure th...
2021-04-2029 minDeliverability DefinedAudience Building for CreatorsAfter spending Season 01 chatting all things technical, we’re kicking off Season 02 with some general advice for making a living and building an audience online. In this episode, we’re going to take a step back to define “creators”, help you push past the starting line, and make the task of asking your audience to subscribe a little less awkward. Even if you’ve nailed deliverability basics, growing an online presence depends on your marketing strategy just as much as it does your technical know-how. If you’ve made it this far but still haven’t hopped on the...
2021-03-0956 minThe Future Belongs to Creators2020 RecapThough 2020 threw curveballs for everyone, there was still much to celebrate. From launching this podcast to finding ways to support creators through the pandemic, 2020 was a year of growth, change, and lessons learned.Retrospectives are an important part of growth, and in this episode, Nathan and Barrett reflect on 2020, and its impact on them personally and for ConvertKit.2020 Accomplishments
Launched The Future Belongs to Creators podcast.
Created a free ConvertKit plan.
Started the Creator Fund to help creators struggling from the impact of the pandemic.
Hired a VP of Product for ConvertKit.
Started the Cre...
2020-12-2143 min
井村尚弥#01 ConvertKit基礎講座で学べることConvertKitマスタークラス基礎講座をご覧いただきありがとうございます。
この講座ではメルマガスタンドに求められる要件や海外スタンドの優位性から、ConvertKitの優れた機能や具体的な使い方まで解説しています。
こちらをご覧いただくとメールマーケティングで必要な機能はほぼ全て使えますので、普通にマーケティングを開始することができます。
＜対象者＞
・オンラインマーケティングを始めたい方
・できれば無料からスタートしたい方
・海外製メルマガスタンドを使いたい方
・ConvertKitの使い方を知りたい方
・到達率の高いメルマガスタンドをお探しの方
・シンプルで使いやすいスタンドをお探しの方
▶︎ConvertKit基礎講座の再生リストはこちらです。
https://www.youtube.com/playlist?list=PLAcQcL-uzlbYnhbRPvNh7xEV699mpxQ_q
▶︎ConvertKitのFree版を使用するにはこちらです。
https://infobiz-affi8.jp/cvkt_yt
▶︎メールマーケティングでビジネス構築をしたい方は以下のリンクから無料ウェブセミナーにご参加いただけます。内容はビジネス構築のキモとなる部分ですので、ぜひ一度ご視聴ください。
https://infobiz-affi8.jp/youtb_cnvkt_webinar
▶︎ブログURL：https://infobiz-affi8.jp/youtb_blog
▶︎コース一覧：https://infobiz-affi8.jp/youtb_course
2020-12-0202 minThe Future Belongs to CreatorsQ&A Friday - Sources of Inspiration, Goal Planning, Creating Mobile Experiences, and More!It’s another Q&A Friday! In this episode, Nathan and Barrett answer your questions about sources of inspiration, prioritizing mental health, goal planning, native mobile experiences, and more!Today’s Questions
What’s it like to hop back on the content treadmill with the paid newsletter? Where can we draw inspiration from?
Could you describe the process for planning out your key goals, objectives, and KPIs for 2021 at ConvertKit? How does your current process differ from the plans you made back in the "creator days"?
How do you each prioritize your mental health amidst work priori...
2020-11-2030 minDeliverability DefinedTop Four Takeaways of Season OneWe’ve made it through the inaugural season of Deliverability Defined! Since we’ve covered so many important deliverability topics over the course of this season, we wanted to bring you our top takeaways. If you do nothing else, these strategies will help you significantly improve your deliverability.We’ll be back in January with brand new content. Thanks for making season one what it was and we’ll see you all again soon! Main TakeawaysPermission is key. Sending an email to someone who doesn’t want it or didn’t sign up is a big n...
2020-10-1329 minDeliverability DefinedDo's and Don'ts of Growing Your AudienceEveryone in the email world wants more subscribers – that’s a given. But how you go about getting those people on your list can have a major impact on your email deliverability, which, in turn, affects all your other email metrics. In this episode, we’re discussing some best practices on how to grow your list effectively so that you don’t get penalized for having subscribers on your list that don’t want to be there. We’ll also give you some tactics to avoid when trying to boost your numbers. If you’re looking to grow...
2020-10-0643 minDeliverability DefinedSelf-Led Deliverability AuditWe want to empower you to take as much control of your email marketing as possible and that includes addressing deliverability issues. A deliverability audit is a great place to start if you want to assess the health of your email marketing efforts. Throughout this episode, we take you through some of the things we check when doing a deliverability audit so that you can start doing them yourself.If you’ve been struggling with your open rates or deliverability, these strategies for conducting a deliverability audit will help set you on the path to identifying and fi...
2020-09-2940 min
Tech QualifiedHow to Leverage Customer Feedback for More Innovative Marketing with Derrick Hicks of ConvertKitYou could say that data has informed most of Derrick’s professional decisions — starting with his first job as an SEO specialist. Derrick moved his way up the marketing ranks before eventually joining ConvertKit, an email marketing platform that makes email easier and more robust for professional creators. As ConvertKit’s Marketing Director, he helps online creators grow their businesses to earn a living online. During Derrick’s first year at ConvertKit, the leadership team noticed a dismal lack of growth. Taking a look at the data, they decided to drastically change their core produ...
2020-09-2430 minDeliverability DefinedFAQ's About DeliverabilityAs you’ve no doubt discovered, email deliverability is a complex topic. There are a number of factors that affect deliverability for senders, and it’s easy to get lost in all of the information when something goes wrong. In this episode, we discuss some of the frequently asked questions we get at ConvertKit, and some practical strategies for improving your deliverability. Frequently Asked QuestionsWhy are emails going to spam? Why do subscribers "bounce" and what do I do with them? What do I need to do to my DNS settings when using an email...
2020-09-081h 04Deliverability DefinedDoes Gmail Filter Email Based On Political Beliefs?It’s election season, and with that comes controversy, advertising, and extra emails in your inbox. In recent years, there have been claims that email providers, specifically Gmail, have filtered emails based on political beliefs. Congressman Greg Steube from Florida complained to the CEO of Google because he believed that his emails were being filtered to spam because he is a Republican. In a similar incident in 2019, Tulsi Gabbard, a Democratic presidential candidate, sued Gmail for $50 million. The lawsuit claimed that Google implemented a 6-hour suspension on her campaign ads and placed her emails into spam folders.
2020-09-0126 minThe Future Belongs to CreatorsQ&A Friday - Email Tracking, Building Online Communities, Serving Your Mission, and More!Building and operating a business can quickly get complex. In order for your business to run smoothly, there are thousands of choices and decisions that must be made each day. And when you have questions, it’s great to seek advice from those going through the same thing with their businesses.Today, we answer questions about open rates and statistics for broadcast channels, building online communities, intellectual property, and more. Today’s Questions
How accurate are the open rates, click rates, and statistics for broadcast in ConvertKit?
What is your take on building an onlin...
2020-08-2834 minDeliverability DefinedAll About Gmail: The Promotions Tab, the Spam Folder, Postmaster Tools and MoreGmail has become ubiquitous as the leading mailbox provider. Gmail is also often considered the most advanced in terms of filtering and features among online mailboxes. And with so many users, it’s critical to understand how Gmail thinks about deliverability. Apart from keeping your emails safe, Gmail also includes a ton of other features that are helpful to both senders and receivers. That said, it can be overwhelming if you’re just getting started. In this episode, we discuss how Gmail determines where to place emails, the promotions tab, Google Postmaster Tools, and how to fix...
2020-08-2546 minDeliverability DefinedHow to Start Preparing for Holiday PromotionsYou may think it's too soon to talk about holiday promotions, but for email marketing, the time is now! The holidays often involve the biggest promotions of the year, so it’s important to plan your strategy well ahead of time. For many senders, Black Friday and Cyber Monday are the biggest days of the year in terms of promotions and sales. But without proper preparation, senders can run into deliverability issues that can derail even the best marketing emails. In this episode, we talk about common mistakes, how to avoid them, and what you shou...
2020-08-1826 min
EmergeShift Podcast7 benefits for signing up for ConvertkitIn today's episode we share the benefits of Convertkit and the newly released component of Convertkit which is selling digital products on their platform.
7 benefits
User-friendly
Open Rates
Tagging
Landing Pages & Forms
Email Sequence
Support
Sell Digital products on Convertkit
Bonus sign up for Convertkit here www.emergeshift.com/convertkit
As you know EmergeShift is an affiliate based business so I have to let you know I will be compensated if you do decide to sign up.
But I have a unique bonus to you if you do decide to sign up with m...
2020-08-1623 minDeliverability DefinedWhat Your ESP Can (And Can't) Do for Your DeliverabilityThere are a lot of email service providers (ESPs) out there and many misconceptions about how to choose the one that works for your needs. To understand what an ESP can and can’t do to help you with deliverability, it’s good to start by looking at the function of an ESP and the role it plays in your email marketing. While each ESP has its own specialty, its main purpose is to help email marketers reach their audience. At its most basic function, the ESP handles the entire delivery infrastructure. It’s complex work that’s taken c...
2020-08-1123 minDeliverability DefinedList Validation 101 with Lauren Meyer from KickboxToday we’re talking about list validation. And to help bring some additional insight to our conversation, we’re joined by Lauren Meyer, the VP of Industry Relations and Compliance at Kickbox, a list verification company.With a background in communication and email deliverability, Lauren brings a lot of experience to the table. We discuss spam traps, list validation, and some great ideas for keeping your list healthy (which is essential for deliverability). Lauren also talks about how she ended up in her current role at Kickbox.Main TakeawaysEmail validation is a way...
2020-08-0441 minDeliverability DefinedDemystifying BlocklistsBlocklist is a cryptic word that can cause panic for an email sender. No one wants to be “blocked” from sending an email. It can be complex, but it’s important to know how blocklists work to ensure that you remain in good standing as a sender. In this episode, we unravel blocklists and how to not end up on one.Main TakeawaysA blocklist is an organization that compiles a list of IPs, (potentially domains as well) that they believe to be risky.Anyone can create a blocklist — what matters is who your mailbox provider decides...
2020-07-2830 minThe Future Belongs to CreatorsQ&A Friday - Working With International Clients, High-Stakes Design Projects, Balancing Full-Time and Side-Hustles, and More!Nathan is taking some much-needed vacation time, so, filling in for him is one of our great designers, Charli Prangley. She leads the creative side of our marketing team and we’re excited to have her on the show. Today, we answer questions about pricing for international clients, how to balance full-time work with a side hustle, areas of professional improvement, and more!Today’s Questions
In terms of freelance work, how do you go about tackling pricing when working for international clients?
How did you find ConvertKit and why did you want to wor...
2020-07-2441 minDeliverability DefinedHey.com: The New Mailbox Provider that Blocks “Spy Tracker” PixelsIf you’re following the email marketing world, you’ve undoubtedly heard of Hey.com from creators of Basecamp. A lot of people have a lot of opinions on Hey, and because our podcast is all about email deliverability, we believe it’s a relevant discussion for us to have.There’s not a ton of innovation in the email space, so having something like Hey to give us good conversation is a welcome change. If you need a quick catch-up, check out hey.com to see what it’s all about. Whether you’re pro-Hey or an...
2020-07-2144 min
WPMRR WordPress PodcastE104 - Bus factor, selling subscriptions and ConvertKit advantages (Q&A)The questions keep coming and the answers may not be what you expect them to be! Today on the WPMRR podcast, Joe and Christie tackle the bus factor phenomenon, converting one-offs to subscriptions, and the pros of ConvertKit. Listen now for more business management insights! Episode Resources: Leave us a 5-star review on iTunes Binge on past episodes you missed Check out our website for the latest updates Send your questions to yo@wpmrr.com What you’ll learn: [00:07...
2020-07-2151 minThe Future Belongs to CreatorsHow to Launch Your Next Digital Product (with ConvertKit Commerce)We’re getting close to the launch of ConvertKit Commerce, so today we’re talking about it in more detail. As a teaser, we’re going to show you some cool tricks! Though this episode has a lot of great information about product launches in general, it’s focused on the ins and outs of ConvertKit Commerce, so be sure to check out the YouTube video here: https://www.youtube.com/watch?v=-XExDysTfEU. Main Takeaways
We are a “help creators earn a living” company, not an email company. That’s why we’re so excited to brin...
2020-07-2035 minDeliverability DefinedMeaningful Metrics: Going Beyond Open RatesOpen rates are an emotional, yet somewhat unreliable metric. When people see a drop in open rate, they tend to think it’s an indication that engagement is down. But email metrics go well beyond open rates. And in many cases, other metrics can tell you much more about the success of your email marketing than open rates alone. In this episode, we talk about the meaningful metrics you should be tracking, hard and soft bounces, list hygiene, and what to do if you’re concerned with your metrics. Main TakeawaysHard bounces should be kep...
2020-07-1438 minDeliverability DefinedAuthentication (SPF, DKIM, DMARC)Email authentication is probably something you don’t spend a lot of time thinking about. But it’s important that you understand what it is and why it's crucial for your email deliverability. This episode gets a little technical, but if you’re sending emails to a list, you should become familiar with the jargon so you can leverage all of the options available to you when trying to improve your deliverability. In this episode, we talk about why authentication exists, how to quickly determine authentication, and the three types of authentication you should become familiar...
2020-07-0743 minThe Future Belongs to CreatorsQ&A Friday #14In today’s Q & A Friday, we answer questions on creating creative momentum, how to share your art during periods of unrest, WordPress plugins, and more. We also talk more about ConvertKit and ConvertKit Commerce. Today’s Questions
Any advice on sustaining creative momentum through big life changes?
When are you launching ConvertKit Commerce and how much is it going to cost?
Can you share some inside info on new email templates?
I stopped sharing my art during the Black Lives Matter protests. How do I start sharing again?
Nathan, how do you envision your newsletter working...
2020-07-0344 min
Inside Marketing DesignS01E01 – Inside Marketing Design at ConvertKitKicking off the series with a solo episode about my work as the sole marketing designer at ConvertKit – a remote tech company making email marketing software for creators. Hear about how I run web projects, the challenges I face in my role and our approach to marketing.See the video and transcript at insidemarketingdesign.co/at/convertkit0:45 - Why I created this series & what to expect02:05 - About ConvertKit & the team05:00 - My marketing design responsibilities10:50 - Design and project management tools13:10 - The process for working on...
2020-07-0138 minDeliverability DefinedAvoiding Spam Traps the Right WayNote: This podcast episode was pre-recorded and since then, we have changed our terminology at ConvertKit to blocklist instead of blacklist.Spam traps can elicit a negative gut reaction. It’s probably a natural reaction, and we’re going to talk about how you can avoid spam traps without making things worse. Spam traps are an email address that's created or maintained with the purpose of identifying centers with poor list health or collection methods. While it’s good for subscribers, sometimes as a sender you can get hit with penalties to your deliverability score without...
2020-06-3033 minThe Future Belongs to CreatorsThe Big AnnouncementWe have a big announcement today and are very excited to share it with you. ConvertKit is launching ConvertKit Commerce, allowing ConvertKit users to sell directly to their audience. This is a big leap forward in fulfilling our mission of helping creators earn a living.In today’s episode, we’re talking about all things ConvertKit Commerce, what it means for the company, and hopefully what it means for you, our users. You can find it at www.convertkit.com/commerce.Main Takeaways
You no longer have to use an integration to earn money direc...
2020-06-2937 minDeliverability DefinedProtecting Yourself from ListbombingListbombing can be a touchy subject because most people think it’s personal. However, it doesn't really matter which email service provider you use or what your website is about—hackers will generally attack any list in any form on any provider that they can find. That said, there are ways you can protect yourself from their malicious methods. Even though the sender isn’t the target of the attack, the sender will bear the brunt of the negative outcomes for the health of their list if not caught early enough and dealt with appropriately. In this...
2020-06-2327 minDeliverability DefinedHow Email Marketing and Deliverability Help You Reach Your AudienceDeliverability Defined is a new show from ConvertKit in which hosts Alyssa Dulin and Melissa Lambert help you navigate the complexities of email deliverability. What exactly is email deliverability? And why is it important? Is email marketing still a good channel for communicating with your audience? If you rely on email for your business (or use it at all), these are important questions. In today’s episode, we talk about how we found our way to email deliverability as a discipline, the complexities of modern email marketing, why it matters, and more!Main Take...
2020-05-2627 min
Leveling Up with Eric SiuDoubling Down Instead of Shutting Down with Nathan Barry, Founder and CEO of ConvertKit | Ep. #352ConvertKit is one of the biggest success stories of the 2010s online business world. Today we are joined by their founder and CEO Nathan Barry! Nathan started ConvertKit after realizing the value of email marketing and the ways in which companies were missing important parts of the service he envisaged. We get to hear about this part of the story, leading up to the beginnings of the company and then the early successes that they experienced after launching. A completely transparent company, Nathan shares a lot of vital and interesting statistics from ConvertKit before we get into Nathan's strategy...
2020-04-2028 min
Leveling Up with Eric SiuDoubling Down Instead of Shutting Down with Nathan Barry, Founder and CEO of ConvertKit | Ep. #352ConvertKit is one of the biggest success stories of the 2010s online business world. Today we are joined by their founder and CEO Nathan Barry! Nathan started ConvertKit after realizing the value of email marketing and the ways in which companies were missing important parts of the service he envisaged. We get to hear about this part of the story, leading up to the beginnings of the company and then the early successes that they experienced after launching. A completely transparent company, Nathan shares a lot of vital and interesting statistics from ConvertKit before we get into Nathan's strategy...
2020-04-2028 min
CHURN FMEP52 | Nathan Barry - How ConvertKit acquires and keeps loyal customers by focusing on a specific nicheToday on the Churn FM we have Nathan Barry, founder, and CEO of ConvertKit! In this episode, we talked about what drove Nathan to start ConvertKit, how switching to focus on a niche has impacted the company's product strategy and churn rate, and how it helped Nathan to focus on the right customer feedback.We also discussed when it doesn't make sense to worry about churn, the concept of gradual engagement and how ConvertKit applied it in their product, and why Nathan thinks every company is doing onboarding wrong. ConvertKit also publicly shares th...
2020-03-1142 min
Digital Nomad Cafe Podcast | Online Business, Freelancing & Remote WorkEP35: Tips to Grow Your Email List with Angel-Marie from ConvertkitTips to Grow Your Email List with Angel-Marie from ConvertkitAngel is a content creator and entrepreneur advocate who enjoys the art of teaching, culture, music, film and creative entities. She loves getting to know different people and their passions, helping them succeed and exploring the beauty in the online world. When Angel is not producing and hosting a webinar for the amazing creators who attend, you can find her traveling, reading a book, singing, watching a movie (and critiquing it!), or developing her own personal blog.Hello and welcome to another episode...
2020-03-0328 min
Streamlined Solopreneur: System-Driven Processes and AutomationsUsing ConvertKit to Drive BusinessLast week, you heard from Angel Marie about the importance of building your list, and how you can use ConvertKit to do it. Today, I decided to pull back the curtain and tell you exactly how I use ConvertKit. Show NotesGet ConvertKitBuilding Your Mailing List with Angel MarieHow to Set Up a Landing Page with ConvertKitPointing a Custom Domain to a ConvertKit Landing PageSponsored by: Yith | TextExpander | FreshBooks
★ Support this podcast ★
2020-03-0320 minStreamlined Solopreneur: System-Driven Processes and AutomationsUsing ConvertKit to Drive BusinessLast week, you heard from Angel Marie about the importance of building your list, and how you can use ConvertKit to do it. Today, I decided to pull back the curtain and tell you exactly how I use ConvertKit. Show NotesGet ConvertKitBuilding Your Mailing List with Angel MarieHow to Set Up a Landing Page with ConvertKitPointing a Custom Domain to a ConvertKit Landing PageSponsored by: Yith | TextExpander | FreshBooks
★ Support this podcast ★
2020-03-0320 min
Streamlined Solopreneur: System-Driven Processes and AutomationsBuild Your List Using ConvertKit with Angel Marie I’m so excited to be talking to Angel Marie, the Creator Educator over at ConvertKit this week. And we’re talking about one of my favorite topics: building your list. I’ve become a huge proponent of this over the last couple of years, and the contributing factors have been this podcast, my move into products, and the educator I got from people at ConvertKit like Angel. This is such a rich episode I’m excited for you to hear it.Show NotesAngel MarieConvertKitConvertKit on Facebook | InstagramHow to Set up a Free Landing Page with Conve...
2020-02-2544 minStreamlined Solopreneur: System-Driven Processes and AutomationsBuild Your List Using ConvertKit with Angel Marie I’m so excited to be talking to Angel Marie, the Creator Educator over at ConvertKit this week. And we’re talking about one of my favorite topics: building your list. I’ve become a huge proponent of this over the last couple of years, and the contributing factors have been this podcast, my move into products, and the educator I got from people at ConvertKit like Angel. This is such a rich episode I’m excited for you to hear it.Show NotesAngel MarieConvertKitConvertKit on Facebook | InstagramHow to Set up a Free Landing Page with Conve...
2020-02-2544 min
Ask RezzzA240 - Why ConvertKit?The features of what the application has are exactly what I need for myself and clients.Yes, I have some [e-commerce clients](https://rezzz.com/services) who may fit better with Drip as their platform, but I have other clients who are non-profits, service-based businesses, coach, and other individuals who are selling only a handful of products that ConvertKit is a perfect fit for.-------------------👉 For full show notes to this episode & more resources for you.-------------------I can easily geek out about many things that I like about ConvertKit and som...
2019-02-0815 min
Strategy Hour | Online Marketing for Business GrowthLessons in Name Changes and How to Truly Run a Business That Serves First with Nathan Barry of ConvertkitWe have such a great episode for all of you today, we literally cannot wait to share it! Today on the Strategy Hour we host Nathan Barry from ConvertKit! Now it may come as a bit of surprise he is not actually here to talk about email marketing and funnels and all that good stuff that we all love him for, but rather he is going to explain the big changes that almost happened at ConvertKit this year. We say almost because, for those who might not know, ConvertKit, the hugely successful and constantly growing company almost changed their...
2018-12-2042 min
Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change LivesLUYC 074: The Power of Email Marketing with Nathan Barry of ConvertKitWhat’s up everybody! Joining us in this episode is Nathan Barry, the founder/CEO of ConvertKit, an email marketing company for creators. You might expect that Nathan is a huge proponent of using email to connect, grow, and sell. What you may not know is that BEFORE ConvertKit, he was using email as the main channel to grow his blog. In this episode, Nathan shares his story and how to use email courses to connect with your audience and sell products.
I realized the most successful marketing channel was email.
Episode Quotes
&qu...
2018-12-1200 min
What WorksEP 159: What’s Working In Email Marketing With ConvertKit’s Isa Adney
The Nitty Gritty
* Who is succeeding with email marketing today–and how they think about their email lists differently
* How ConvertKit makes it easy to test ideas and create a new product
* Why simplicity is winning when it comes to email–and how that means you can spend less time marketing
* How ConvertKit bridges the gap between the business just setting out and the more mature business with more sophisticated needs
* Plus, a special trial offer–first month free!
Despite the annual warnings that email marketing is losing its effectiveness, email contin...
2018-11-0830 min
Love Your WorkDouble Down or Shut Down? Nathan Barry of ConvertKitNathan Barry (@nathanbarry) knows better than anyone: Sometimes, you're working hard on something, and it's just not happening. How do you decide whether to double down, or shut down? This is what Nathan was asking himself two years after launching his email service, ConvertKit. He was bringing in only $1,500 a month, and he was losing customers every month. It was time to decide: Double down, or shut down. Today, ConvertKit brings in much more than $1,500 a month. They recently had their first million dollar month. Spoiler alert: Instead of shutting down...
2018-09-1359 min
Domain Name Wire PodcastWhy ConvertKit rebranded as Seva – DNW Podcast #194ConvertKit’s founder discusses the long journey to rebranding as Seva. ConvertKit has become a successful email marketing platform with $1 million a month in recurring revenue. But it became apparent to founder Nathan Barry and his team that the company needed to rebrand. On today’s show, Nathan discusses the two-year journey of renaming the company, […]
Post link: Why ConvertKit rebranded as Seva – DNW Podcast #194
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2018-07-1633 min
The HeyCreator ShowBig Changes at ConvertKit: A Discussion with Founder Nathan BarryConvertKit founder Nathan Barry dropped by to talk about their platform, their evolution, and why they’ve taken a leap into a brand-new name and identity. Editorial note: ConvertKit recently announced that they’re going to stay with the name ConvertKit — here’s why. At Copyblogger, we really like the ConvertKit email solution. In fact, we’re marketing... Listen to episode
2018-07-1620 minThe Copyblogger Podcast: Content Marketing, Copywriting, and Social Media MarketingBig Changes at ConvertKit: A Discussion with Founder Nathan BarryConvertKit founder Nathan Barry dropped by to talk about their platform, their evolution, and why they’ve taken a leap into a brand-new name and identity. Editorial note: ConvertKit recently announced that they’re going to stay with the name ConvertKit — here’s why. At Copyblogger, we really like the ConvertKit email solution. In fact, we’re marketing... Listen to episode
2018-07-1620 min
Strategy Hour | Online Marketing for Business GrowthConvertKit vs ActiveCampaignAlright, it’s the episode you’ve all been waiting for. We are finally ready to talk about the biggest change we’ve made in TCC in a long time. We’ve moved email service providers… TWICE and we spoke about this is in our monthly review for April but promised we would break it all down into an episode all of its own. So here it is. Today we are run through the reason why we switched from MailChimp to ConvertKit, and then switched again from ConvertKit to Infusionsoft and then again from Infusionsoft to ActiveCampaign. Complexities aside, what we re...
2018-05-2140 min
The Productize Podcast[52] How Nathan Barry 10x’d ConvertKitGot a good one for you today, I’m talking to Nathan Barry, founder of ConvertKit.
Nathan runs an impressive self-funded business for a long time now. Nathan started with info-products, books, training and apps. Finally he ended up building ConvertKit, the email marketing SaaS application, which has had a really impressive growth.
It’s always great to catch up with Nathan, because, as many of you already know his story especially from the earlier years, I could dive in in to the questions I wanted to ask him. We covered many topics that you prob...
2018-02-2146 min
The Laptop Lifestyle with Alexis TeichmillerHow Creating Every Day Built a Multi-Million Dollar Business, with Founder and CEO of ConvertKit Nathan BarryNathan Barry is the Founder and CEO of ConvertKit, an email marketing tool for creators. Before ConvertKit's growth took off, he worked on building iPhone apps, writing books, and coding websites. Nathan got his start as a web and software designer, but soon became obsessed with the world of audience building and book publishing. During that time he wrote 3 books (The App Design Handbook, Designing Web Applications, and Authority) and 2 courses (Photoshop for Web Design and Building Profitable Audiences).
In October 2014, Nathan made the decision to walk away from the book and training business and focus full-time on ConvertKit (at the t...
2017-08-2900 min