Shows
Grow! Business Podcast w/Cory MosleyHow to Sustain Business Growth: Why Comfort Kills Momentum (Not Failure)Success isn’t your enemy—comfort is. And if you’re not careful, your biggest wins could become your biggest setbacks.In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham break down a surprising truth: most businesses don’t stall in hard times—they stall when things are going great. Comfort creeps in, and momentum quietly dies.This conversation is all about staying aggressive, intentional, and strategic after the win.Inside this episode:Why “winning” often leads to driftingHow comfort become...
2026-01-2849 minGrow! Business Podcast w/Cory MosleyFrom Street Smarts to Smart Hires: How to Build a Scalable Business TeamStill hiring people because you “like” them? That might be the very thing holding your business back in 2026.In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham unpack a hard truth for business owners: comfort‑based hiring isn’t culture anymore—it’s costly. What once felt loyal or familiar may now be quietly capping your growth.This conversation is all about hiring for capability, outcomes, and the business you’re building—not the one you’re stuck managing today.Inside this episod...
2026-01-2155 minGrow! Business Podcast w/Cory Mosley5 Things You Must Stop Doing Yourself in 2026 (If You Want to Grow)Still trying to do everything yourself? That might be the very thing holding your business back in 2026.In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham unpack a hard truth for business owners: DIY isn’t scrappy anymore—it’s expensive. What once felt like hustle may now be quietly stalling your growth.This conversation is all about letting go of the right things so your business can finally move forward with speed, clarity, and leverage.Inside this episode:Why DI...
2026-01-141h 02Grow! Business Podcast w/Cory Mosley2026 Business Growth Kickoff: Speed, Focus & Execution for LeadersWelcome to the first full episode of 2026 from the Grow Business Podcast!Cory Mosley and Lon Graham dive into the practical priorities every business leader needs to take action on now—so your 2026 isn’t just full of plans, but measurable results.In this episode you’ll learn:Why this year is not a restart—it’s a continuation with clarityHow to pick what to stop doing so you can focus on what mattersHow to fix your biggest revenue bottleneck A smarter approach to attracting customers with clarity—not noiseWay...
2026-01-0749 minGrow! Business Podcast w/Cory MosleyReflect, Reset, and Rise: Business Lessons from 20252025 is in the rearview mirror—but what did you really learn from the ride?In this New Year’s Eve episode of the Grow Business Podcast, Corey Mosley and Lon Graham take a sharp, insightful look back at the year through the lens of reflection, resilience, and results.We cover:The power of gratitude as a disciplineHow smart business owners use strategic reflection to growWhy some years build revenue, and others build resilienceWhat to carry into 2026—and what to leave behindPlus, we unwrap a swee...
2025-12-311h 00Grow! Business Podcast w/Cory MosleyWhy Recurring Revenue is the Game-Changer for Your Business (Holiday Special)Want more stability and less stress in 2026? It starts with recurring revenue.In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham break down the power of predictable income — and why recurring revenue isn’t just for tech companies anymore.Whether you’re running a retail shop, service business, or professional consultancy, this episode shows you how to move from one-off sales to scalable, stress-free income streams.💡 What we cover:The cash flow curse of starting from zero every month...
2025-12-2449 minGrow! Business Podcast w/Cory Mosley10 Signs It’s Time to Fire a Client (Before They Damage Your Business)Is one toxic client quietly wrecking your business?In this episode of the Grow Business Podcast, Cory Mosley and LG 007 Lon Graham unpack 10 clear signs it’s time to fire a client — before they drain your energy, wreck your culture, and cost you serious growth.Whether it’s constant “scope creep,” late payments, or ignoring your expertise, this conversation will help you stop making excuses and start making decisions that protect your peace and your profit.💡 What we cover:How to spot a “full-time...
2025-12-1749 minGrow! Business Podcast w/Cory Mosley7 Revenue Red Flags That Quietly Kill Business Growth (Before You Notice)Is your business growth slowing down — and you don’t even realize it yet?In this episode of the Grow Business Podcast, Corey Mosley and LG 007 Lon Graham break down 7 early warning signs that your business might be silently leaking future revenue. From customer churn and lead flow issues to outdated marketing and rising costs — we’re giving you the playbook to spot trouble before it hits your bank account.💡 What we cover:Subtle signs your lead flow is drying upWhy custo...
2025-12-0345 minGrow! Business Podcast w/Cory MosleyAI for Small Business: Tools & Strategies You Should Be Using NowIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham tackle the truth about AI in business—beyond the hype and headlines.They break down how real entrepreneurs are using AI today to cut costs, save time, and drive growth—without needing a tech team or $10K consultants.You’ll discover how to:Use AI to automate marketing, scheduling, and customer supportSave hours per week with smart tools like QuickBooks AI, Canva, and GoHighLevelRun leaner teams without sacrificing custom...
2025-11-2645 minGrow! Business Podcast w/Cory MosleyHow Small Businesses Win the Talent Game Without Big BudgetsIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham discuss how small businesses can compete in today’s talent war—without big-company perks or deep hiring budgets.They challenge the traditional hiring narrative and offer real strategies to attract, engage, and retain great people by focusing on culture, clarity, and connection.You’ll learn how to:Identify “under-appreciated elite” talentCreate a culture that recruits for youUse growth vision to hook top performersHost low-cost connection events to...
2025-11-1941 minGrow! Business Podcast w/Cory MosleySet Up a Record-Breaking 2026: Q4 Strategy That Launches MomentumIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham continue the conversation on closing the year with intention—this time focusing on how Q4 strategy sets the stage for a record-breaking 2026.From rethinking your offers to retooling your team, they break down the exact plays that business owners can run right now to build traction before the new year hits.They dive into:Performing a practical year-end SWOTUpdating your Ideal Customer Profile for 2026Streamlining operations and automation before Ja...
2025-11-1235 minGrow! Business Podcast w/Cory MosleyFinish 2025 Strong: Q4 Mindset Hacks to Maximize Year-End GrowthIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore how entrepreneurs can shift their Q4 mindset to finish the year strong—and start 2026 with serious momentum.While many wind down, this conversation is for those ready to gear up. With real talk and practical strategies, they challenge business owners to close strong instead of coasting.Inside the episode, they discuss how to:Use the “Stop, Start, Continue” framework for performance reviewAudit your Q4 marketing to re-engage dormant customersLaun...
2025-11-0539 minGrow! Business Podcast w/Cory MosleyHow to Maximize Summer Sales & Know Your WorthIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into how entrepreneurs can embrace their value and maximize summer business opportunities. Drawing from real-world experience—including Cory’s journey from speaking for free to commanding high-value engagements—they break down what it takes to grow with intention.As summer ramps up, it’s the perfect time for small business owners to:Launch limited-time offers that create urgencyUse product bundling to increase average order valueRefresh brand visuals and messaging to align with summer vibesRun geo-targ...
2025-06-1848 minGrow! Business Podcast w/Cory MosleyHow to Get Found in AI Search: Small Business Tips from Google I/O 2025In the latest episode of the Grow Business Podcast, Cory Mosley and Lon Graham break down how Google’s latest AI innovations are reshaping search, content, and customer engagement for small businesses.Learn what conversational search means for your content strategy, why optimizing your Google Business Profile is critical, and how tools like schema markup and E-E-A-T signals can boost your visibility. Get practical, future-ready advice to help your business grow in an AI-first world.Takeaways:Shift to conversational, value-driven content...
2025-05-2851 minGrow! Business Podcast w/Cory MosleyRecruit Top Sales Talent Without Breaking the BankIn this episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham explore what it really takes to hire sales professionals who fuel business growth. They challenge the idea that raw talent is enough, instead emphasizing the critical role of interpersonal skills and team compatibility.From common hiring mistakes—like choosing charisma over capability—to strategies like mock sales pitches and personality assessments, Cory and Lon outline a smarter, more structured hiring process. They also introduce the idea of a "try before you buy" model to see candidates in action before making long...
2025-05-2144 minGrow! Business Podcast w/Cory MosleyWhen Tech Hurts: How to Avoid Over-Investing in Tools That Stall Your GrowthIn this engaging and insightful episode, hosts Cory Mosley and Lon Graham explore the common trap of over-investing in technology without a clear strategy. With humor and relatable personal stories—including a memorable mix-up involving hash browns and complicated scheduling systems—they illustrate how technology, when misaligned with business goals, can create more problems than it solves.The hosts challenge business owners to think critically about every tech decision, encouraging a focus on efficiency, customer experience, and return on investment. They introduce a practical decision-making filter to help entrepreneurs avoi...
2025-05-1448 minGrow! Business Podcast w/Cory MosleyStop Being the Bottleneck: How to Finally Get Out of Your Own WayJoin us on this episode of The Grow Business Podcast as hosts Cory Mosley and Lon Graham explore the powerful role mindset plays in driving business growth. Discover how your own habits might be holding you back—and learn actionable strategies to break through these barriers.From overcomplicated approval processes to the fear of delegation, we unpack common leadership pitfalls and share insights to help you build a mindset focused on growth and productivity. Tune in and transform the way you tackle business challenges!Main Takeaways:Understand how be...
2025-05-0740 minGrow! Business Podcast w/Cory MosleyHow to Get 2x More Productivity from Your Team (Even Freelancers + Contractors!)On this episode of The Business Growth Podcast, hosts Cory Mosley and Lon Graham unpack the mindset behind getting what you want—simply by asking. From negotiating perks to leading teams with respect and clarity, they share personal stories and practical insights on creating a results-driven culture. With humor and real-life examples, they explore the power of proactive communication, scheduled check-ins, creative incentives, and treating team members—employees or freelancers—as true partners. This conversation is a masterclass in leadership, team empowerment, and driving busine...
2025-04-3049 minGrow! Business Podcast w/Cory MosleyFrom Idea to Impact: Launching Products That Actually SellIn this episode of The Grow Business Podcast, Cory Mosley and Lon Graham dive into the art and strategy of launching new products or services. With a balance of humor, real-life stories, and expert insights, they explore how businesses can introduce offerings that truly connect with customers.The hosts emphasize starting with the customer's problem, involving the team without losing decisive leadership, and creating buzz that converts curiosity into sales. From internal excitement to external impact, this episode is a must-listen for business owners looking to launch smarter and grow stronger.
2025-04-2352 minGrow! Business Podcast w/Cory MosleyThe Hidden Cash Flow Strategies Every Service Business Should Be UsingIn this dynamic episode of The Grow Business Podcast, hosts Cory Mosley and Lon Graham blend lively conversation with powerful business insights to help service-based entrepreneurs build more predictable revenue.After kicking things off with light-hearted commentary on golf at The Masters and Tiger Woods’ return, the duo dives into real-world strategies to navigate seasonality, improve cash flow, and enhance client engagement.They explore how packaging services using pre-sales and subscription models can create urgency, increase perceived value, and stabilize income.Drawing from examples li...
2025-04-1642 minGrow! Business Podcast w/Cory MosleyHow To Survive and Thrive Through The New Tariff's PolicyIn this dynamic episode of the Grow Business Podcast, Cory Mosley and Lon Graham tackle the challenges of navigating a volatile economy with both strategy and humor—kicking off with a lighthearted story from a wrestling tournament before diving into the serious business of growth in uncertain times.The episode centers on helping business leaders thrive amidst economic turbulence, tariffs, and shifting consumer behavior. Cory emphasizes the importance of staying informed without becoming overwhelmed, urging listeners to adopt a mindset of preparation over panic.The conversation explores Cory’s five...
2025-04-0951 minGrow! Business Podcast w/Cory MosleyThe Power of Focus: Eliminating Negativity & Achieving GrowthIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into the critical role of mindset in business success. They break down the five pillars of growth—mindset, sales, marketing, operations, and people—and emphasize how each contributes to long-term achievement.The conversation explores chronotypes and how understanding your natural productivity rhythms can improve efficiency. Rather than following generic advice, Cory and Lon encourage listeners to build personalized routines that align with their energy levels.They also discuss mental nutrition—the importance of filtering out negati...
2025-04-0249 minGrow! Business Podcast w/Cory MosleyFrom Outdated to Outstanding: Mastering Customer & Employee ExperienceIn this insightful episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham dive into the critical role of innovation in driving business success.They explore how outdated technology, shifting customer expectations, and stagnant growth signal the need for change—and why failing to evolve can leave businesses behind.The discussion covers real-world examples, including the decline of brands like Sears and Kmart, to highlight the dangers of ignoring innovation. The hosts break down the five pillars of business growth—mindset, sales, mark...
2025-03-2649 minGrow! Business Podcast w/Cory MosleyThe True Cost of Cutting Costs: Avoiding Business PitfallsIn this insightful episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham tackle the challenges of cost-cutting while maintaining business growth and stability.They discuss the risks of slashing marketing budgets, laying off key employees, and delaying technology upgrades—all of which can have long-term negative impacts.The conversation also explores how a business’s physical appearance affects customer perception, using real-world examples like a run-down Wendy’s to highlight the importance of timely renovations.Cory and Lon share practical strategies for sm...
2025-03-1950 minGrow! Business Podcast w/Cory MosleyMarketing, Messaging & Milestones: Growing Your Business in a Changing WorldIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into the evolving landscape of marketing and customer engagement. They discuss how businesses can adapt to shifting consumer preferences, from tech-savvy younger audiences to the surprising effectiveness of traditional marketing methods like direct mail. Plus, they reflect on their journey to 100 episodes and share insights on refining your messaging to stand out in a competitive market.Key Takeaways Include:Why adaptability is key to connecting with modern consumers and...
2025-03-1250 minGrow! Business Podcast w/Cory MosleyThe Fortune Is in the Follow-Up: Mastering Sales PersistenceIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into one of the most overlooked yet critical aspects of sales—follow-up strategies. If you’re still relying on the tired “just checking in” approach, it’s time for an upgrade!From leveraging multiple communication channels like SMS and social media to using CRM automation and creative tactics (like a two-cent PayPal message), this episode is packed with practical advice to help you close more deals without sounding desperate.Key Takeaways:✅ Why most follow-ups f...
2025-03-0553 minGrow! Business Podcast w/Cory MosleyIs It Time for a Rebrand? Signs Your Business Needs a Fresh LookWelcome to an electrifying episode of The Grow Business Podcast with Cory Mosley and Lon Graham! Today, we’re diving deep into the power of branding and rebranding—why it’s essential, when to consider it, and how it can transform your business. From outdated brand identities to the risks of AI-driven content dilution, this episode is packed with insights, humor, and expert strategies to help your business stand out. Whether you're looking to refresh your brand, realign with your audience, or break away from the competition, this discussion will e...
2025-02-2645 minGrow! Business Podcast w/Cory MosleyFree Will Leadership: Defining Boundaries for Business SuccessJoin host Cory Mosley and co-host Lon Graham for a lively and insightful episode of the Grow Business Podcast. Packed with practical wisdom and plenty of laughs, this episode is a must-listen for business owners looking to overcome common growth challenges. Cory and Lon break down the essentials of keeping up with your evolving customers, crafting a standout value proposition, and avoiding the trap of outdated marketing tactics. Their candid conversation and sharp business insights will challenge you to rethink your approach to growth and help you sharpen your...
2025-02-1950 minGrow! Business Podcast w/Cory MosleyThe Growth Factor: Building Stronger Teams & BusinessesIn this dynamic episode of the Grow Business Podcast, Cory Mosley and Lon Graham take listeners on a journey from personal music tastes to the critical decisions that shape a thriving business.While sharing candid anecdotes and leadership insights, they explore the challenges of managing team dynamics, recognizing when a "high performer" may actually be a liability, and the importance of making tough calls for long-term success.Through the lens of Cory’s five pillars of business growth—Mindset, Sales, Marketing, Operations, and People—this episode provides actionable strategies for fo...
2025-02-1248 minGrow! Business Podcast w/Cory MosleyWhere Are Your Customers? Winning Sales Strategies for Today’s MarketGet ready for a lively, insight-packed episode of the Grow Business Podcast with hosts Cory Mosley and Lon Graham. From hilarious banter about Equalizer 3 to real talk on sales, AI, and digital strategy, this episode blends entertainment with powerful business insights.
Discover why AI should enhance—not replace—personal connections, how to choose the right platforms for your business, and why short-form video and voice search are game-changers. Whether you're a local pet store diving into TikTok or a service provider navigating SEO and customer reviews, this episode delivers real-world strategies to help you grow...
2025-02-0558 minGrow! Business Podcast w/Cory MosleyPurpose Over Paychecks: Redefining Engagement and Work-Life BalanceJoin Cory Mosley and the ever-popular co-host Lon Graham, for a lively and insightful episode of the Grow Business Podcast.
This engaging conversation dives into the nuanced world of employee engagement, work-life balance, and the power of fostering a purpose-driven workplace.
With a mix of humorous anecdotes, practical business advice, and thought-provoking insights, this episode offers a roadmap to elevate your organizational culture and unlock the potential of your team.
From tackling digital faux pas to redefining workplace dynamics, Cory and Lon share actionable...
2025-01-2958 minGrow! Business Podcast w/Cory MosleyPart 2: Rethinking Resolutions: Sustainable Mindset for Year-Round SuccessIn this engaging episode, dynamic host Cory Mosley and sales expert Lon Graham invite listeners into their world, where casual banter meets impactful business insights.
The episode kicks off with lighthearted humor as the duo riffs on audio levels and the reliability of their producer, Willie H. From there, they dive into strategies for growth, exploring the challenges of resolutions, goal setting, and staying focused in a world full of distractions.
Cory and Lon emphasize the importance of starting the year with a sustainable mindset for success. They delve into the power of writing down...
2025-01-1559 minGrow! Business Podcast w/Cory MosleyRethinking Resolutions: Sustainable Mindset for Year-Round SuccessIn this episode of The Grow Business Podcast, Cory Mosley and Lon Graham kick off 2025 with an inspiring conversation that challenges traditional New Year’s resolutions.
Blending humor, personal anecdotes, and actionable advice, Cory and Lon discuss the transformative power of stepping beyond resolutions and adopting systems for sustained growth. They explore how micro changes can lead to macro impacts, emphasizing the value of habits, realistic timelines, and adaptability in achieving success.
As always, their dynamic banter and insights cover a range of topics—from celebrating podcast milestones to anal...
2025-01-081h 05Grow! Business Podcast w/Cory MosleyBrand Modernization: The 2025 Business Growth SecretIn this episode of The Grow Business Podcast, Cory Mosley and Lon Graham dive into the power of brand modernization as the ultimate business growth secret for 2025.
Through a mix of personal anecdotes, humor, and insightful observations—touching on everything from haircuts to business strategies—Cory highlights why agility and innovation are critical for businesses to thrive. He argues that a modern, cohesive brand isn’t just a “nice-to-have”—it’s essential for credibility, competition, and cultural relevance.
This engaging discussion brings to life how branding shapes business success and consumer perception, making it a must-listen fo...
2024-12-181h 02Grow! Business Podcast w/Cory MosleyHow To Grow Your Business with In-Person NetworkingIn this episode of The Grow Business Podcast, host Cory Mosley teams up with dynamic co-host Dawne Brooks Gulla to dive into the art of in-person networking. Together, they unpack strategies for building meaningful connections that can transform your business. This isn’t just another networking tutorial—it’s a goldmine of practical, actionable insights designed for entrepreneurs eager to elevate their ventures through relationship-building.
From setting intentional goals to crafting a memorable elevator pitch, every moment of this episode is filled with expert guidance to help you maximize your networking efforts. Whether you’re just starting out or al...
2024-12-111h 01Grow! Business Podcast w/Cory MosleyBeware of Distractions: How to Stay Focused and Grow Your Business MindsetIn this episode of The Grow Business Podcast, Cory Mosley and Lon Graham explore the critical "mindset" pillar of business success, discussing the fine line between distractions and opportunities.
Joined by leading voices in business transformation, the conversation draws from Jim Ziegler's impactful advice: "Beware of distractions disguised as opportunities."
This episode is packed with insights to help entrepreneurs and business leaders sharpen their focus, identify true opportunities, and cultivate the mindset needed for sustained growth.
Key Takeaways:
Not all that glitters is gold: Many distractions appear as lucrative opportunities, requiring discernment...
2024-12-0454 minGrow! Business Podcast w/Cory MosleyUnder-appreciated Sales Strategies to Drive Growth with Current ClientsIn this episode of the Grow Business Podcast, Cory Mosley hands the mic to Lon Graham for an in-depth look at the Sales Pillar, one of five essential pillars from Cory’s latest book, Positioned for Growth™. This engaging role reversal offers fresh insights into leveraging existing clients to drive sales and revenue growth.
Lon leads the discussion with actionable strategies, personal stories, and a touch of humor, making this episode a must-listen for entrepreneurs looking to maximize opportunities within their current customer base.
Plus, Cory provides a quick dive into Positioned for Growth™, now available on Amazon, offering valuab...
2024-11-2748 minGrow! Business Podcast w/Cory MosleyHow to Successfully Pitch Yourself as a Business Owner to Secure Media CoverageIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham are tackling a crucial topic for every entrepreneur: securing media coverage to elevate your brand.
From establishing thought leadership to leveraging media opportunities for growth, they share strategies to get your business noticed.
Plus, Cory highlights his latest book, Positioned for Growth™, a must-read for modernizing your business and achieving record revenues—available now on Amazon.
And for a fun twist, we reminisce about cereal mascots like Tony the Tiger, blending business insights with a dose of nostalgia.
Topic...
2024-11-201h 01Grow! Business Podcast w/Cory MosleyDeveloping Employees: A Trainable, Coachable, and Replaceable ApproachIn this episode of Grow Business Podcast, Cory Mosley and Lon Graham, dive into one of the five pillars of business growth: "People." With humor and actionable insights, they provide real-world advice for small business owners who may not have the resources of a full HR department.
Discover the "trainable, coachable, replaceable" approach to team development, tailored for maximizing efficiency and addressing common people-management challenges.
Topics Discussed:
The Five Pillars of Business Growth: A quick overview of mindset, sales, marketing, operations, and people, with this episode’s emphasis on the "People" pillar.
Hiring and Fir...
2024-11-1353 minGrow! Business Podcast w/Cory Mosley5 Major Challenges For Small Business OwnersIn this episode, Cory Mosley and Lon Graham, tackle pressing business growth challenges, including navigating economic uncertainty, adopting new technology, building customer loyalty, and scaling strategically.
They dive into strategies for talent acquisition in remote work settings and discuss how businesses can adapt to technological disruption, especially with AI.
Milestone Celebration:We’re celebrating our 50,000 downloads milestone! Thank you to our amazing listeners for helping us grow.
Key Takeaways:
Position your business for stability amidst economic shifts.
Embrace technology to streamline operations.
Build a strong workplace culture for talent retention.
Di...
2024-11-0756 minGrow! Business Podcast w/Cory MosleyRevitalize Your Cold Email Strategy: Avoid These Common Pitfalls!Join Cory Mosley and Lon Graham in this engaging episode of the Grow Business Podcast, where they explore the dynamic world of email marketing—its pitfalls and its potential.
With their signature blend of humor and insight, they uncover the secrets to a successful email marketing campaign, sharing personal anecdotes and professional wisdom.
As they navigate unexpected revelations and the excitement of live podcasting, Cory and Lon highlight the essential elements every business owner needs to know to leverage email marketing effectively.
Main Takeaways:
Understand what you're getting when investing in marketing se...
2024-10-3146 minGrow! Business Podcast w/Cory MosleyStaying Resilient and Positive When Business Challenges Hit HardDive into an insightful discussion on resilience and maintaining a positive mindset amid life’s inevitable challenges.
In this episode, Cory Mosley and Lon Graham explore how to navigate personal and professional turmoil with grace.
Whether you're a business owner at a crossroads or facing tough life decisions, our practical tips and shared wisdom provide a guiding light.
Learn how to stay focused, assess situations critically, and embrace what you can control while preparing for productive steps forward.
This is a must-listen for anyone looking to build resilience and foster a posit...
2024-10-2357 minGrow! Business Podcast w/Cory MosleyKey Metrics Every Small Business Should Track For SuccessIn this episode of the Grow Business Podcast, Cory Mosley, along with Lon Graham, delivers vital insights with humor and wisdom to help you steer your business toward success.
Learn about managing expectations, harnessing creativity, and mastering the art of multitasking through real-life stories from those on the front lines.
Whether it’s handling site pre-work with an eagle-eye for detail or debating the merits of Waffle House's T-bone steaks, this episode offers unfiltered access to the highs and lows of entrepreneurship.
Tune in for a dose of reality wrapped in laughter, occasional off-t...
2024-10-1645 minGrow! Business Podcast w/Cory MosleyEffective Strategies for Building High-Performance Freelance TeamsIn this episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham explore effective strategies for managing a high-performing freelance team.
They discuss the importance of selecting the right freelancers, establishing clear objectives and roles, and maintaining effective communication to ensure successful collaboration.
Cory and Lon also highlight the need for legal compliance through detailed contracts and the value of building personal connections with freelancers for long-term success.
With a light-hearted tone, they share anecdotes and insights on leveraging time zones for continuous workflow and optimizing freelance talent for small business gr...
2024-10-0945 minGrow! Business Podcast w/Cory MosleyCommon Marketing Mistakes: How to Better Explain the Problems You SolveIn this episode of the Grow Business Podcast, Cory Mosley and Lon Graham bring together humor, insight, and practical business wisdom.
They delve into essential topics for business growth, avoiding industry jargon, and understanding the real value your business offers beyond just features.
From the surprising qualities of buttermilk and kefir to the common marketing mistakes small business owners make, this episode is both entertaining and enlightening.
Tune in as they discuss the importance of solving real client problems and get a sneak peek into Cory’s new book, Positioned for Growth™—the ultima...
2024-10-0252 minGrow! Business Podcast w/Cory MosleyHow To Avoid Customer Disappointment In Early Marketing StagesIn this episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham dive deep into the world of marketing, offering valuable insights for business owners aiming for growth.
After a summer break, they’re back with their signature mix of engaging conversation, expert wisdom, and practical advice.
Whether you're a seasoned entrepreneur or just starting out, this episode equips you with essential tools to capture and retain customer interest in a competitive market.
Main Takeaways:
Mobile-Friendly Websites: Ensure your website is optimized for mobile users to enhance accessibility and user expe...
2024-09-1850 minGrow! Business Podcast w/Cory Mosley5 Signs You Are Burning Out In Business & How To Fix ItShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley is joined by special Guest Co-Host Dr. Delatorro McNeal II, CSP, CPAE, for a powerful conversation you won’t want to miss.
Infused with humor and raw insights, they dive into a critical topic for entrepreneurs and business leaders: burnout.
You'll discover the five tell-tale signs of burnout, why it's crucial to distinguish it from mere overwhelm, and practical strategies to prevent and combat this pervasive issue.
Whether you're on the brink of burnout or just looking to stay en...
2024-07-311h 09Grow! Business Podcast w/Cory MosleyThe Role of College Degree Requirements In the Job MarketShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham take on the fiery debate surrounding the role of college degree requirements in the job market under the people pillar of business growth.
From personal anecdotes to the hard truths of the industry, this episode challenges the status quo, urging businesses to rethink their hiring criteria in favor of skills and experience over formal education.
Tune in for a candid, insightful exploration of how flexibility in job requirements can unlock untapped talent and drive growth.
2024-07-2442 minGrow! Business Podcast w/Cory MosleyPros and Cons: The Role of Luck and Gut Instinct in Business Success Part TwoShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive back into the continuation of last week’s conversation of luck, gut feelings, and their impact on business success.
Join us as we venture into the less discussed, but equally vital aspects of relying on luck in business and beyond.
Don't worry if you missed the first part—it's all recorded, so you can easily catch up before jumping into this engaging discussion.
Bullet Points:
Luck and gut instinct, while having their pros, come with a...
2024-07-1742 minGrow! Business Podcast w/Cory MosleyPros and Cons: The Role of Luck and Gut Instinct in Business SuccessShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into the intriguing topic of luck, gut feelings, and their impact on business success.
From serendipitous encounters to last-minute decisions that lead to significant breakthroughs, this episode uncovers the mysterious role of intuition in the business world.
Whether you're a seasoned entrepreneur or just starting, prepare to explore the pros and cons of following your gut and counting on luck in your business journey.
Bullet Points:
Unexpected opportunities can arise from luck or gut fe...
2024-07-1054 minGrow! Business Podcast w/Cory MosleyPros and Cons: Regularly Updating Your Business PlanShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham deep dive on the pros and cons of regularly updating your business plans.
Whether you're an established entrepreneur or a curious mind, this episode is your ticket to understanding the balance between strategic planning and the agile adaptation to market dynamics.
Join us for a rollercoaster ride of humor, wisdom, and everything in between – only on the Grow Business Podcast.
Bullet Points:
Emphasis on the importance of staying updated with business plans to navigate market changes efficiently.
Cr...
2024-07-0347 minGrow! Business Podcast w/Cory MosleyBridging Generational Gaps in Small Business CommunicationShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Special Guest Co-Host, Barbara H. Smith, dive into a world where communication bridges generations within the small business landscape.
This episode is your golden ticket to mastering the art of communication across generational divides within your small business.
From leveraging expert insights on internal team synergy to embracing diverse communication styles, we're diving deep into strategies that will unite your team, regardless of the age gap.
Get ready for a blend of expertise, humor, and valuable takeaways that pr...
2024-06-2653 minGrow! Business Podcast w/Cory MosleyThe Importance of Sales Skills for Business OwnersShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham tackle the hesitation many feel towards sales, emphasizing the role of sales in leadership, strategic growth, and crisis management.
With relatable anecdotes and light-hearted banter, they explore why learning sales skills is not just beneficial but essential for enhancing leadership and making informed strategic decisions.
The discussion reveals how profound understanding and practice of sales can lead to improved customer insights and, ultimately, business growth.
Whether you're a solo entrepreneur or leading a sales team, this ep...
2024-06-1950 minGrow! Business Podcast w/Cory MosleyPros and Cons of Diversifying Marketing ChannelsShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham tackle the highly debated topic in the marketing world: the pros and cons of leveraging multiple marketing sources versus focusing on a single channel.
Uncover contrasting views, weigh the benefits and drawbacks, and get armed with insights to make informed decisions for your business.
Join Cory and Lon while they unravel whether omnipresence is the key to marketing success or if a single-channel mastery holds the secret.
Amidst the myriad opinions and “guru” advice, Cory and Lon cut...
2024-06-1252 minGrow! Business Podcast w/Cory MosleyPros and Cons of Decisive Decision-Making for Small BusinessesShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dissect the hovering cloud of decision-making for small business owners.
With their characteristic humor and no-filter dialogue, they explore the daunting terrain of making decisive decisions.
Join them as they navigate through the pros and cons of quick decision-making, a clash of opinions, and an array of anecdotes, sprinkled generously with their personal experiences and hilarious tangents.
Whether you're in it for the profound business insights or their unmistakable camaraderie, this episode delivers.
...
2024-06-0551 minGrow! Business Podcast w/Cory MosleyText Messaging! Your Untapped Profit CenterShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham discuss the challenges and opportunities for micro-businesses and solopreneurs, particularly emphasizing the need for strategic investment and proactive client acquisition.
They explore the effectiveness of integrating text messaging into marketing and customer service, highlighting its cost-efficiency and ability to enhance communication strategies.
The conversation also covers the importance of modernizing business practices, such as using text messages for booking confirmations in a restaurant.
The episode concludes with a call to action for listeners to embrace change...
2024-05-2943 minGrow! Business Podcast w/Cory MosleyThe Dangers of Stupid Policies in BusinessShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore the detrimental effects of outdated business policies.
Cory shares his negative experience at a hibachi restaurant due to inflexible seating policies, using it as a springboard to discuss broader issues such as the loss of competitive edge and customer confidence when businesses fail to modernize.
They emphasize the importance of adapting to technological advancements and customer expectations, as well as the necessity for businesses to update their policies to mitigate legal risks and ensure compliance with current re...
2024-05-2245 minGrow! Business Podcast w/Cory Mosley5 Tips for Small Business Owners to Enhance CommunicationShow Notes:
In this episode of the Grove Business Podcast, Host Cory Mosley and Speaker Coach Joan Bowling, delve into the nuances of effective communication for small business owners.
They discuss the importance of active listening, setting boundaries for venting, and the need for clear and concise dialogue in business interactions.
Cory shares an anecdote about a manager who limited employee venting to ten minutes to protect his time.
They also touch on the impact of non-verbal cues and the importance of adapting communication styles to different audiences.
The...
2024-05-1544 minGrow! Business Podcast w/Cory MosleyOvercoming the Fear of Undercharging in Your BusinessIn this episode of the Grow Business Podcast, host Cory Mosley and Lon Graham tackle the issue of undercharging for services. They explore the reasons why businesses might undercharge and the adverse effects this can have on profitability and mindset.
The hosts discuss the importance of understanding the actual cost of services, including the value of time and effort. They share personal anecdotes and emphasize the need for market research, reevaluating recurring costs, and differentiating one's services. The episode covers the evolution of pricing strategies, the concept of "price creep," and the significance of c...
2024-05-0851 minGrow! Business Podcast w/Cory MosleyThe Most Effective Strategies for Building Credibility and Authority in Niche MarketsShow Notes:
In this episode of Grow Business Podcast, Cory Mosley and Sean V. Bradley explore the significance of establishing credibility and authority in niche markets through media and speaking engagements. They highlight the benefits of publishing articles for audience reach and SEO, sharing personal successes like Sean’s equity deal with an automotive magazine and Cory’s long-term client acquisition from a speaking event. They discuss the importance of authenticity in content creation and the strategic growth of online communities, with Sean’s automotive group as a prime example. They also delve into the effectiveness of tradit...
2024-05-0158 minGrow! Business Podcast w/Cory MosleyThe Critical Role of Customer Experience In Business SuccessShow Notes:
In this podcast episode, Cory Mosley and Lon Graham focus on the critical role of customer experience in business success, particularly in car dealerships and high-end restaurants. They discuss the negative impact of poor recognition and service and the benefits of positive interactions, including customer loyalty and brand reputation. Cory and Lon highlight the need for businesses to actively manage customer expectations, monitor online reviews, and respond appropriately to feedback. They stress the importance of understanding and meeting customer needs, creating a welcoming atmosphere, and the potential damage of negative experiences. The episode also promotes...
2024-04-2544 minGrow! Business Podcast w/Cory MosleyUnderstanding Thought Leadership: Creating Valuable Content for Business GrowthShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore the role of thought leadership in business growth. They discuss the need for authentic, high-quality content tailored to a niche audience and the importance of a unique point of view. The impact of COVID-19 on business strategies is also addressed, along with the value of patience and engagement in thought leadership. Cory and Lon emphasize authenticity, community interaction, and the significance of giving credit to original ideas while sharing and developing one’s own. The episode concludes with a call to ac...
2024-04-1755 minGrow! Business Podcast w/Cory MosleyAI and Content Creation: Walking the Tightrope of Authenticity and PersonalizationShow Notes:
In this podcast episode, Cory Mosley and Lon Graham discuss the risks of over-reliance on AI for content creation and business operations. They caution against using AI to fabricate thought leadership and stress the importance of maintaining authenticity and ethical standards. The dangers of misaligned content, over-personalization, and potential biases in AI algorithms are highlighted, emphasizing the need for human oversight to ensure content reflects a business’s values and resonates with the audience. The episode underscores AI as a valuable tool but not a replacement for human expertise and integrity.
...
2024-04-1047 minGrow! Business Podcast w/Cory MosleyThe Power of Self-Promotion In BusinessShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore the nuances of marketing and self-promotion in business. They delve into the challenges of sharing one’s success and the impact of upbringing on self-promotion. Personal anecdotes and humor punctuate their discussion on the importance of humility and the podcast’s unique selling proposition. The hosts also provide practical advice on age-related disclosures and engage in a lively conversation about the authenticity of their content, emphasizing the podcast’s focus on current, real-time topics.
Timestamps:
The introduction (00:00:00)
Age disclo...
2024-04-0348 minGrow! Business Podcast w/Cory MosleyThe Importance of Mentorship: A Candid DiscussionShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham discuss the intricacies of mentorship, including how to find and engage with mentors effectively. They stress the importance of mentorship in personal and professional growth, the need for clarity in mentorship goals, and the value of mentors with relevant experience. Cory and Lon also discuss the differences between mentorship, coaching, and consulting, as well as the benefits of formalizing mentorship arrangements. The conversation covers the responsibilities of both mentors and mentees, such as commitment, active listening, and appreciation. They encourage listeners to...
2024-03-2748 minGrow! Business Podcast w/Cory MosleyEffective Strategies for Dealing with Gatekeepers in SalesShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore strategies for effectively engaging with gatekeepers in the sales process. They discuss the importance of building rapport, conducting research, and providing value to establish a connection with gatekeepers. The conversation highlights the need for genuine curiosity and humor to make a memorable impression. The episode also emphasizes the power of referrals and the necessity of polite persistence in securing new business opportunities.
Timestamps:
Funny (00:00:05)
Dealing with Gatekeepers (00:04:16)
Introduction of Topics (00:07:51)
Research and Build rapport (00:11:13)
Understanding the Gatekeeper (00:13:22)
Personalizing...
2024-03-2041 minGrow! Business Podcast w/Cory MosleyMaximizing Business Growth Through Effective NetworkingShow Notes:
In this episode of Grow Business Podcast, host Cory Mosley and guest Lon Graham discuss effective networking strategies. They explore the importance of having a purposeful approach to networking events, with Cory expressing skepticism about their value and Lon advocating for intentional participation. Cory and Lon offer practical tips for gracefully exiting unproductive conversations and initiating meaningful dialogue. The conversation also covers maintaining long-term relationships and the significance of aligning networking efforts with business goals, emphasizing the need for a strategic approach to ensure a return on energy invested in networking activities.
Timestamps:
2024-03-1344 minGrow! Business Podcast w/Cory Mosley5 Signs It's Time to Update Your BrandingShow Notes:
In this podcast episode, Cory Mosley and Lon Graham explore the necessity of keeping business branding and software systems current. They highlight how outdated visuals and technology can negatively affect a company's credibility and competitive edge. The conversation underscores the importance of evolving with market trends and customer needs, using examples from major brands like Coca-Cola and General Motors. They also touch upon the influence of AI on business decisions, referencing Tyler Perry's pause on a significant expansion. The episode emphasizes the value of efficiency, adaptability, and staying informed about industry advancements.
2024-03-0649 minGrow! Business Podcast w/Cory MosleyHow to Embrace Setbacks for Small Business GrowthShow Notes:
In this episode of Grow Business Podcast, Cory Mosley and Lon Graham discuss strategies for entrepreneurs and small business owners to handle setbacks. They emphasize the importance of seeking support, maintaining perspective, and understanding that problems are temporary. Cory and Lon advocate for having a personal board for guidance and professional help when needed. The conversation also covers the necessity of financial stability, diversifying revenue streams, and listening to customer feedback. Additionally, they touch on mental health, the power of humor, and the concept that setbacks can lead to comebacks. The hosts conclude by thanking...
2024-02-2847 minGrow! Business Podcast w/Cory MosleyResilience and Reflection: Navigating the Journey of Small Business OwnershipShow Notes:
In this podcast episode, Cory Mosley and Lon Graham explore the significance of setting realistic goals, embracing the journey, and the resilience needed in business. They discuss the value of small wins, the importance of a long-term mindset, and viewing challenges as growth opportunities. Cory and Lon emphasize self-care as essential for business owners, advocating for proactive practices and self-reflection. They conclude by acknowledging the audience and promoting the sharing of their podcast.
Timestamps:
The introduction (00:00:00)
Client feedback and podcast impact (00:02:08)
Celebrating achievements and setting realistic expectations (00:04:35)
The challenge...
2024-02-2247 minGrow! Business Podcast w/Cory MosleyOutmaneuvering the Competition: Mastering the Art of Business DifferentiationShow Notes:
In this episode of Grow Business Podcast, Cory Mosley and Lon Graham dive deep into the art of generating revenue and the pivotal role of differentiation in business. Get ready to learn how outfoxing the competition is not just about innovation but about truly understanding and catering to your target audience. Cory and Lon discuss the power of exceptional customer service and the impact of setting and meeting clear expectations. They conclude by sharing wisdom on developing a competitive advantage, shedding light on the dangers of competing solely on price and why understanding your competitors...
2024-02-1458 minGrow! Business Podcast w/Cory MosleyThe Critical Role of Lifelong Learning and Flexibility in Business ExpansionShow Notes
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore the necessity for business owners to learn new skills swiftly to stay competitive.
They discuss overcoming resistance to Change, the significance of sales skills, and the concept of micro-learning for efficient knowledge acquisition. Cory highlights the use of platforms like Blinkist for quick learning and the importance of choosing reputable learning sources.
Cory and Lon also share personal anecdotes emphasizing adaptability and hands-on business practice, encouraging listeners to apply knowledge immediately for real-world success.
They co...
2024-02-0752 minGrow! Business Podcast w/Cory MosleyNavigating the Complexities of Hiring and Collaborating with Freelancers in BusinessShow Notes
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham discuss the nuances of engaging freelancers in a business environment. They stress the importance of clear communication, thorough vetting, and setting realistic expectations. The conversation covers the risks of prioritizing cost over quality, the significance of treating freelancers as integral team members, and the necessity of clear agreements to prevent misunderstandings. Cory and Lon provide practical advice on creating a supportive and effective working relationship with freelancers, ensuring both the business's and the freelancers' success.
Time Stamps
2024-01-3050 minGrow! Business Podcast w/Cory MosleyThe Importance of a Structured Sales ProcessShow Notes:
In this episode of Grow Business Podcast, hosts Cory Mosley and Lon Graham delve into the intricacies of the sales process. They discuss the need for a structured yet adaptable approach to sales, emphasizing the importance of fundamentals, critical thinking, and responsiveness to customer needs. Cory and Lon also explore the role of practicality and the need to understand the Customer's language and value proposition. The conversation highlights the value of incorporating customer feedback, practicing sales techniques, and staying attuned to market conditions. Technology integration, competitive Analysis, and conversion metrics are key elements for businesses...
2024-01-241h 04Grow! Business Podcast w/Cory MosleyAdaptability In BusinessShow Notes:
In this podcast episode, Cory Mosley and Lon Graham explore the critical role of adaptability in business success. They discuss the necessity for companies to stay abreast of market trends, consumer behaviors, and technological advancements, emphasizing continuous market research and the importance of adaptability in areas like payment methods.
The conversation covers the dangers of complacency, the benefits of embracing technology, and the need for employee training and development. They also touch on strategic diversification and the importance of taking incremental steps when implementing changes.
Th...
2024-01-161h 02Grow! Business Podcast w/Cory MosleyStrategic Partnership In Business GrowthShow Notes:
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham discuss the critical role of strategic partnerships in business growth. They emphasize the necessity of entering partnerships with a clear plan and mutual benefits in mind.
Cory and Lon advise against casual brainstorming without established relationships and stress the importance of understanding each other's goals. They highlight the need for confidence and a well-defined approach in seeking partnerships, focusing on complementary strengths and the "what's in it for them" factor.
Additionally, they touch on the closure of their co...
2024-01-0750 minGrow! Business Podcast w/Cory Mosley2024 Goal Setting and Execution StrategiesShow Notes
In this episode of the Grow Business Podcast, host Cory Mosley and guest Lon Graham discuss the importance of goal setting, personal and professional development, and the role of technology in achieving goals.
They emphasize the need for a goal-oriented culture within businesses and the value of continuous learning.
Cory and Lon also highlight the importance of customer feedback in the goal-setting process and discuss strategies for managing growth and balancing short-term and long-term objectives.
The episode concludes with a discussion on personal growth and its impact on one’s li...
2024-01-0347 minGrow! Business Podcast w/Cory MosleyMental Toughness Part 2Show Notes
In this podcast episode, Cory Mosley and Lon Graham conclude the importance of mental toughness in business and entrepreneurship.
They explore the role of mental resilience in risk management, decision-making, and consistency. Cory and Lon also touch on the stigma surrounding therapy, particularly in the black community, and the benefits it can offer.
They highlight the significance of self-care, mindfulness, and setting clear goals in maintaining mental toughness.
The episode concludes with an emphasis on gratitude, the role of mindset in success, and an expression of appreciation for their l...
2023-12-2554 minGrow! Business Podcast w/Cory MosleyMental Toughness Part 1.Show Notes
In this episode of the Grow Business Podcast, host Cory Mosley and Lon Graham, along with Willie H, discuss the importance of mental toughness in entrepreneurship. They explore the concept of failure as a learning opportunity, the significance of setting clear goals, and the role of mindfulness in managing stress. They also share personal experiences and strategies for developing resilience, such as journaling and maintaining a positive mindset. The hosts emphasize the need for authenticity and staying true to oneself despite societal pressures. The episode concludes with an anticipation of more insightful discussions in future...
2023-12-1740 minGrow! Business Podcast w/Cory MosleyEnd of Year Business Growth Checklist PT.2Show Notes
In this episode of the Grow Business Podcast, Cory and Lon continue discussing a business growth checklist. They emphasize the importance of ongoing tax planning, competitor analysis, and market trends. They also discuss the need for an optimized digital presence and efficient business processes. The importance of delegation, networking, and partnerships is highlighted as crucial for business growth. Cory and Lon conclude with the significance of customer service and satisfaction, advising listeners to tackle one growth aspect at a time. The episode is filled with practical advice and personal experiences, making it a valuable resource...
2023-12-101h 04Grow! Business Podcast w/Cory MosleyEnd of Year Business Growth Checklist - PT.1Show Notes
In this podcast episode, Cory and Lon discuss the importance of a business growth checklist. They emphasize the need to set realistic goals, conduct regular financial assessments, explore new revenue streams, optimize inventory, and develop customer engagement strategies. They also highlight the significance of feedback strategies, unique marketing strategies, and the role of employee performance and morale in business growth. Cory and Lon stress the importance of data-driven decision-making and staying updated with platform changes and trends. They conclude the episode promising to cover six more topics in part two, encouraging listeners to take action...
2023-12-031h 01Grow! Business Podcast w/Cory MosleyThe 5 Critical Sales Mistakes That Could Potentially Ruin A BusinessShow NotesIn this episode of The Grow Business Podcast, Cory and Lon discuss five critical sales mistakes that could potentially ruin a business.
They emphasize the importance of a clear sales funnel, a value-first strategy, sales versatility, adaptability, and focusing on repeat business over solely acquiring new customers.
They also highlight the need for businesses to upgrade their systems for customer convenience.
The episode is filled with practical advice, personal experiences, and examples to help listeners understand and avoid these common pitfalls in business.
Timestamps:
The introduction (00:00:00)
...
2023-11-261h 02Grow! Business Podcast w/Cory MosleyThe 5 Hiring Mistakes That Could Put You Out Of BusinessShow Notes
In this episode of the Grow Business Podcast, host Cory Mosley and Lon Graham “LG007” discuss common hiring mistakes that can harm a business. They highlight the dangers of "rescue hires," the importance of the right people conducting interviews, and the need to review a candidate's social media presence.
They also stress the importance of a 90-day plan for new hires and a generational communication strategy.
Cory concludes by emphasizing the podcast's mission to educate and entertain and directs listeners to their website for additional resources.
Time Stamps
Th...
2023-11-1237 minGrow! Business Podcast w/Cory MosleyEpisode 7 - Connecting With People, Common Sense Branding and MessagingShow Notes
Cory Mosley, the host of the Grow Business Podcast, introduces a new co-host, Lon Graham, and they discuss the importance of clear and authentic communication in branding.
They emphasize the need for relatable language that connects with the target audience rather than using complex and impressive language that may alienate potential clients.
Cory and Lon also highlight the importance of video in engaging with viewers and the need for plain language and authenticity in communication.
The episode concludes with a discussion on the importance of being genuine in conveying...
2023-11-051h 02Grow! Business Podcast w/Cory MosleyEpisode 6 - Attention as Currency, Thought Leadership and Buyer PerceptionShow Notes:
In this podcast episode, host Cory Mosley and co-host Kerry James engage in a lighthearted and informative conversation about various topics.
They discuss their fitness routines, the importance of feeling good regardless of age, and their experiences with media interviews.
Cory provides strategies for acing interviews, including the need for preparation, establishing credibility, and delivering clear and concise messages.
They also emphasize the importance of attention as the new currency in today's media landscape and the power of thought leadership.
Cory and Kerry encourage engagement with their...
2023-10-2939 minGrow! Business Podcast w/Cory MosleyEpisode 5 - Exploring the 5 Unmistakable Traits of Successful EntrepreneursShow Notes:In this podcast episode of the Grow Business Podcast, host Cory Mosley and co-host Kerry James discuss the five unmistakable traits of business owners who consistently grow their businesses every year.
They emphasize the importance of taking action, having a refined sales funnel, clear communication, effective marketing strategies, understanding and targeting the ideal audience, continuous learning, decisive decision-making, and investing in people.
Cory and Kerry share personal experiences and examples to illustrate their points and encourage listeners to engage with them on social media and visit their website for more valuable content.
2023-10-2254 minGrow! Business Podcast w/Cory MosleyEpisode 4 - The Pursuit of Business, Money, Passion and AuthenticityShow Notes:In this episode of the Grow Business Podcast, host Cory Mosley and co-host Kerry James discuss the importance of aligning passion with business opportunities.
They caution against pursuing ventures solely for the purpose of making money and emphasize the need for authenticity and expertise in chosen fields.
Cory shares personal anecdotes and lessons learned from their own experiences in business.
They encourage listeners to carefully evaluate potential opportunities, develop a checklist for evaluation, and seek guidance from experts.Remember to follow your passion as long as it pays!
...
2023-10-1756 minGrow! Business Podcast w/Cory MosleyEpisode 1 - The Backstory, Mission, and Principles of The Grow Business PodcastIn the first episode of the Grow Business Podcast, host Cory Mosley joined by guest Kerry James introduce themselves and discuss their mission to help entrepreneurs and small business owners grow their businesses.
Cory and Kerry emphasize the importance of providing valuable information and entertainment to their listeners and aim to be a source of actionable insights and thought starters.
They discuss their backgrounds and experiences in working with businesses and highlight the topics they will cover in future episodes.
Cory and Kerry also share personal anecdotes and discuss the changing landscape of...
2023-10-1746 minGrow! Business Podcast w/Cory MosleyAttitude, Actions, and Why Many Businesses Stay SmallShow Notes:In this episode of the Grow Business Podcast, host Cory Mosley and co-host Kerry James discuss the five pillars of business growth and the importance of identifying and overcoming challenges within these pillars.
They also discuss why many small businesses stay small and the factors contributing to their lack of growth. Cory emphasizes the significance of attitude and actions in running a successful business, using examples from the HVAC industry and their own experiences.
Cory and Kerry also discuss the importance of customer service, processes and procedures, and seeking outside perspectives.
2023-10-0948 min
Grow! Business Podcast w/Cory MosleyInspecting the Customer Journey, First Impressions, and Cold Outreach Mistakes To AvoidIn this podcast episode, Cory Mosley and Kerry James discuss the importance of a well-functioning website and attention to detail in business growth. Cory shares personal experiences of receiving unsolicited emails and visiting websites that were poorly designed and had technical issues. They highlight the negative impact these experiences can have on a business’s reputation and customer trust. They also emphasize the importance of meeting customer expectations, addressing technical issues promptly, and building trust through consistent marketing and customer experiences. Cory and Kerry encourage listeners to evaluate their own customer journey and share the podcast with others who ca...
2023-10-0244 minGrow! Business Podcast w/Cory MosleyGrow! Business Podcast TrailerA quick introduction to the Grow Business Podcast hosted by Business Growth & Media Educator Cory Mosley and Kerry James.
2023-09-2000 min
Fearless Entrepreneurship Podcast with Cory MosleyE42 Christy Potratz - Equestrian Leadership Lessons for BusinessChristy Potratz is the CEO and co-founder of Potratz advertising. Their agency is focused on helping businesses get discovered using video, digital and social media marketing. In 2018, Potratz was named to the Entrepreneur Magazine’s top company cultures list.
Christy is a passionate supporter and member of the Boys and Girls cCub of Schenectady, New York where she provides consulting and advertising direction. Christy spends her free time on her farm with her husband Paul where she leads equine leadership and team building workshops on her horse farm.
During this episode, Cory and Christy discuss le...
2020-09-0843 minFearless Entrepreneurship Podcast with Cory MosleyE41 Glenn Pasch - The Journey of an Agency CEOGlenn Pasch is the CEO of PCG Digital, an Ink 5000 agency that specializes in helping businesses create and deliver a modern retail experience to get customers raving, recommending, and returning for more. Then they want you to leverage it with digital marketing to connect with consumers of all ages and increase sales opportunities. As an expert in digital marketing and process development he’s been featured on CBT news, is co author of 2 books and adjunct professor at Northwood University. Glenn is an international speaker who’s spoken at NADA, digital dealer, and the world shopper conference among others. Some...
2020-09-011h 03Fearless Entrepreneurship Podcast with Cory MosleyE40 Danny Zaslavsky - The Evolution of a Family BusinessDanny Zaslavsky is a successful business and community leader within the greater Kansas City area. As general manager and partner at Country Hill Motors he has helped grow his family’s business into one of the region’s most successful independent auto dealerships, while also investing heavily in the community as president of the Mid-Atlantic LGBT chamber of commerce.
Under Danny’s expansion and leadership, County Hill Motors has grown significantly over the last decade adding new service lines, additional businesses and new locations across the metro. In 2008 Danny launched Country Hills Season of Giving, which began with d...
2020-08-2546 minFearless Entrepreneurship Podcast with Cory MosleyE39 Shannon Loy - The Social Ginger: Music, Marketing & Red HairShannon Loy believes that every business has a unique story to tell. She started her business, The Social Ginger, which is a social media marketing company in Richmond, VA, to help businesses find the best channels to communicate those stories to the world. What sets Shannon apart from many other social media consultants is her big picture perspective. Recognizing that social media is just one element of her clients’ overall marketing strategy, she and her team assess a company’s entire marketing strategy from its website to its email campaigns. They then use customized social media tactics to augment that...
2020-08-1855 minFearless Entrepreneurship Podcast with Cory MosleyE38 Kunal Chandiramani - Limitless Thinking From A 16 Year Old CEOAt the age of 16, Kunal Chandiramani is a CEO, international best selling author, keynote speaker, cognitive developer and a global goodwill ambassador listed as a top 35 under 35 and has had multiple ted talks.
During this episode, Cory and Kunal discuss Kunal’s entrepreneurial journey that started with his first business at the age of 11 where the idea came from sitting in the back of his class. Learn about Kunal’s philosophy of running with an idea instead of sitting on it for years without doing anything with it. Time is the most important resource, not money.
Li...
2020-08-1142 minFearless Entrepreneurship Podcast with Cory MosleyE37 Fiyin Obayan - LinkedIn Diva Reveals AllFiyin Obayan is the CEO and founder of Okiki Consulting, which empowers entrepreneurs and business owners to tell their personal, and company brand stories through video content.
As a content creator and social media consultant she loves to educate audiences on how to dominate LinkedIn. She became passionate about this topic relatively recently, in September 2019. She began looking at the LinkedIn platform as more than just networking, but as a real opportunity to promote your personal brand and become a thought leader in your industry. It’s helped her, and her commitment now is to help as ma...
2020-08-0448 minFearless Entrepreneurship Podcast with Cory MosleyE36 Michael Grandinetti - Magician, Illusionist & EntrepreneurMichael Grandinetti is a master magician and illusionist. He performed his first show at the age of 5. His personality and style were introduced to the world when he performed his original creation “The Spike Tower” on NBC television special The World’s Most Dangerous Magic. He was covered in a mixture of gasoline and kerosene, secured by chains with only 60 seconds to escape before 2 walls of flaming steel spikes were thrust toward him at over 50mph. The special brought together 7 illusionists from around the world and at 21, Michael was the youngest on the show.
Years later he’s been n...
2020-07-281h 22Fearless Entrepreneurship Podcast with Cory MosleyE35 Michael Patrick Reeves - The Comeback Kid: Building Your Business The Second Time AroundMichael Reeves is a master stylist working in the 3-dimension art form. He’s fine-tuned his abilities to make every style he executes unique to the individual. Born and raised in New Jersey, not only less than 10 miles from New York City, the energy of that city had a great influence on his artistic approach to hair styling and ultimately transitioned from being a master barber to a hair stylist. That really helped him develop a keen eye for balance and weight. He’s celebrating over 25 years in the hair industry. He’s been trained by some of the top ed...
2020-07-2138 minFearless Entrepreneurship Podcast with Cory MosleyE33 Durran Cage - The Six-Figure Solopreneur: A True StoryDurran Cage is the founder and CEO of Cage automotive. He has more than 15 years in the automotive industry including working for Chrysler and global companies like cox communications working in their automotive digital retail division. 2 years ago, Durran took the leap into entrepreneurship.
During this episode, Cory and Durran discuss the early pain points of moving into starting your own business. Learn about Durran’s early experiences in running his own business for the first time, and how he’s learned from his mistakes to double his profits every year thus far.
Link:
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