Shows
Leaders & Legacies210 - Building Systems That Set You & Your Business Free - Lessons from David ForsterDavid Forster joins Craig Andrews to dismantle one of the most persistent myths in business: that people are the problem. With eight businesses under his belt, Forster explains why 94% of business issues stem from broken or missing processes—not bad hires. He shares how simplifying systems, building checklists, and offloading mental bandwidth into clear SOPs empowers teams to thrive.Craig and David dive into leadership lessons learned the hard way—like when Forster realized his wife was miserable in a "successful" business, or when Craig’s team kept the company running while he lay in a coma. Forste...2025-07-1532 minLeaders & Legacies203 - Turn Your Voice Into Authority - The Leadership Power of Publishing with Aurora WinterAurora Winter joins Craig Andrews to explore how leaders can use books to amplify authority, build trust, and accelerate business growth. As the founder of Same Page Publishing, Aurora reveals her spoken author method—a system that turns interviews into books, saving time and maximizing impact. She shares how one hour of recorded content generated $250,000 in new business, proving that books aren't just products—they're strategic lead magnets.Aurora dispels the myth that people must be avid readers to benefit from publishing. Instead, she positions books as trust builders and authority badges, especially effective for high-ticket offers and...2025-06-1936 min
Sales & Marketing Playbook: UnleashedYour Vision Needs to Leave Your HeadSend us a textEver witnessed the classic battle between sales and marketing teams? "They're sending us garbage leads!" versus "They can't close what we're giving them!" This fundamental conflict has existed since the dawn of business itself, but it doesn't have to plague your organization.In this enlightening episode, EOS Implementer James Wisdom joins hosts Craig Andrews and Evan Polin to reveal how the Entrepreneurial Operating System transforms business alignment. With over two decades of experience leading Fortune 100 marketing teams and running his own agency, James brings practical wisdom to the perpetual sales-marketing divide.2025-06-0827 min
Finding Free PodcastThe Intersection of Radical Human Enhancement and Faith with Dr. Calvin MercerIf you could choose to live forever, would you want to? If a scientific advancement could make it possible for you to reverse aging, would you make a jump for the fountain of youth? In this episode, we talk with Dr. Calvin Mercer, co-author of Religion and the Technological Future. Dr. Mercer has spent the last several decades researching the intersection of radical human enhancements and increased human longevity with the areas of spirituality and faith. What are the spiritual implications of technologies like artificial intelligence, cryogenics, mind uploading, super intelligence and super longevity? How do fai...2025-05-231h 43Sales & Marketing Playbook: UnleashedMaster Your Customer PersonasSend us a textHave you ever felt like your marketing dollars are disappearing into thin air? Or wondered why your sales team struggles to convert seemingly good leads? The answer might lie in how well you understand who you're actually selling to.In this enlightening episode, Craig Andrews and Evan Polin tackle the often misunderstood concept of customer personas and why they're fundamental to business success. As Evan aptly puts it, "If you don't know what a good prospect looks like, you're never going to find them." They reveal how properly defined personas serve...2025-05-1128 minLeaders & Legacies187 - Napoleon, Data, and Leadership - Why First Principles Matter with RitavanLeadership isn’t about titles—it’s about impact. In this episode of Leaders and Legacies, Craig Andrews sits down with Ritavan, founder of Bavarian Tiger Ventures and author of Data Impact, to break down the principles of high-performance leadership.Ritavan shares why blindly following best practices leads to failure and how first principles thinking drives real success. Drawing lessons from Napoleon’s military strategy, he explains why leaders must ensure absolute alignment across teams. The key? Clear, actionable communication—if a rank-and-file soldier could understand Napoleon’s commands, so could an entire army.Shifting to business...2025-04-1735 minLeaders & Legacies184 - Marketing in Tough Markets - Dennis Meador’s Leadership Lessons from the Legal WorldLeadership isn’t about making noise—it’s about making an impact. In this episode of Leaders and Legacies, host Craig Andrews talks with Dennis Meador, founder of the Legal Podcast Network. Meador’s leadership journey started early, from hustling in sales as a teenager to scaling businesses to multi-million-dollar success.Meador shares why authenticity is the ultimate leadership tool—especially in marketing. His approach? Cut the fluff, get to the point, and let expertise speak for itself. He highlights how attorneys, often seen as difficult clients, actually appreciate directness and value-driven conversations. His marketing strategy focuses on thought...2025-04-0839 minSales & Marketing Playbook: UnleashedTrade Show Success: Maximizing Your Presence on the FloorSend us a textTrade show season is upon us, and success requires much more than simply showing up with a booth and some brochures. Sales expert Evan Polin and marketing strategist Craig Andrews dive deep into what really makes trade shows work for your business during the crucial "at-show" phase.The foundation of trade show success begins before you ever reach the event. Without proper preparation—researching attendees, scheduling meetings in advance, and preparing your team with strong elevator pitches—you're already at a disadvantage. As Evan vividly explains, your booth's appearance directly impacts perc...2025-03-3126 minLeaders & Legacies176 - The Critical Role of Leadership in Business Continuity and Cash Flow with Teresa WagonsellerTeresa Wagonseller discusses how effective leadership empowers teams to thrive, even in the absence of their leader. Both Craig and Teresa share personal experiences of stepping away from work unexpectedly due to medical emergencies, revealing how their teams upheld business operations without skipping a beat. Teresa credits her leadership approach—mentoring, fostering trust, and implementing strong systems—as the key to her team's success.The conversation also explores how leaders can secure business continuity by focusing on cash flow management. Teresa, now the founder of Higher Up CFO Services, breaks down the importance of managing receivables and paya...2025-03-0426 minLeaders & Legacies174 - From Stuttering to Success - Jeff Panik on Leadership, Communication, and LegacyJeff Panik shares his journey from overcoming a childhood stutter to building a mission-driven business. His passion for financial literacy is evident as he discusses teaching kids the basics of managing money and helping business owners plan for sustainable futures.Jeff emphasizes the importance of succession planning and creating businesses that thrive without their owners. He shares actionable advice on avoiding common pitfalls like fragmented communication and a lack of contingency plans. Craig and Jeff explore why leadership is about empowering others and the value of clear communication in building lasting legacies.Jeff also introduces...2025-02-2532 minLeaders & Legacies172 - Redefining Employee Benefits - Leadership Insights with Harlon PickettHarlon now advocates for affordable and accessible employee benefits, highlighting alternatives like direct primary care and custom health plans. He underscores the importance of rebuilding trust and relationships in health care, showing how these solutions improve employee satisfaction, reduce turnover, and enhance competitiveness for small businesses. Craig and Harlon explore how great leadership involves stepping beyond traditional systems, challenging norms, and putting people first.This episode inspires leaders to rethink what’s possible when innovation meets compassion in problem-solving.Want to learn more about Harlon Pickett's work? Check out his website at https://eaglecarehealth.com/....2025-02-1837 minLeaders & Legacies170 - The Art of Simplification - Emily Schneider on Visual Storytelling in LeadershipEmily Schneider’s journey redefines leadership through resilience and innovation. Fired at eight and a half months pregnant, Emily transformed adversity into a thriving career as a visual storyteller specializing in PowerPoint design. On the "Leaders and Legacies" podcast, she delves into the neuroscience of effective communication, underscoring the power of visual simplicity in storytelling. Emily believes presentations should be more than data dumps—they must connect emotionally, empower decisions, and leave lasting impressions.Host Craig Andrews reflects on the pivotal role of authenticity in leadership today. Together, they explore how well-crafted visual narratives can shift paradigms and...2025-02-1134 minSales & Marketing Playbook: UnleashedBoosting Business Performance Through Clarity and AccountabilitySend us a textThe episode focuses on the essential role of accountability in driving business success. Industry professionals Darren Webster, Evan Polin, and Craig Andrews discuss strategies for aligning sales and marketing teams, the importance of actionable goals, and how technology can enhance accountability.• Focus on maintaining fewer, essential goals • Understand the difference between leading and lagging indicators • Harness technology for real-time accountability tracking • Foster a positive accountability culture within teams • Regularly assess and adjust processes based on feedbackBeholder AgencyWe provide marketing strategies & services that increase in awareness...2025-02-0327 minSales & Marketing Playbook: UnleashedMastering the Art of Elevator Pitches: Strategic Insights for Networking SuccessSend us a textUnlock the secrets to crafting a captivating elevator pitch with expert insights from Evan Polin, president of Polin Performance Group, and Craig Andrews, CEO of Beholder Agency. Learn how to capture attention and make memorable first impressions within the first 15 to 40 seconds of any conversation. Discover the critical importance of tailoring your pitch to your audience's needs, ensuring your message is not only relevant but also compelling. Our experts share strategies to help you avoid the common pitfalls of self-focused pitches, empowering you to enhance your networking game as we enter a season...2025-01-2727 minLeaders & Legacies164 - Leadership Insights from Cybersecurity Expert Dylan EvansDylan Evans shares his journey into corporate security, dispelling myths about glamorous hacking narratives and emphasizing the importance of common sense in preventing cybercrime. He breaks down the threats small and medium businesses face and challenges conventional compliance checklists, which often prioritize defensibility over true security.Dylan advocates for leadership through simplicity: understanding potential vulnerabilities, anticipating risks, and implementing straightforward processes to safeguard against breaches. Craig and Dylan also discuss the human element of cybercrime, exposing the "supply chain" behind scams and the devastating impact of neglected safeguards. With actionable insights on risk assessment and proactive protection...2025-01-2127 minSales & Marketing Playbook: UnleashedSupercharge Your Business in 2025: Strategic Goal Setting and Content CreationSend us a textUnlock the secrets to supercharging your business in 2025 by mastering the art of strategic goal setting and content creation. Join us, Craig Andrews and Evan Polin, as we ring in the new year with a powerful discussion on the significance of reflecting on past successes to shape future victories. Evan shares his tried-and-true methods for analyzing client interactions, while Craig champions the use of data-driven insights for making impactful adjustments. Together, we paint 2025 as the "year of content," urging you to harness storytelling as your ultimate differentiator in an increasingly competitive market.2025-01-0529 minLeaders & Legacies160 - Building Irresistible Strategies - Leadership Lessons for 2025 Growth with Craig AndrewsCraig Andrews opens up about his leadership philosophy in this special New Year’s episode of Leaders and Legacies. Sharing a deeply personal story of resilience, Craig recounts how his team sustained his business during a six-week coma, a testament to trust and leadership. He emphasizes that successful growth requires more than ambition—it demands a clear marketing strategy, actionable goals, and an appropriate budget.Craig debunks common misconceptions about marketing, distinguishing tactics from strategy. He outlines the elements of his Irresistible Growth Framework, focusing on clarity in messaging and cultivating an "irresistible aura." Vulnerability, Craig notes, isn’...2025-01-0215 minLeaders & Legacies159 - A Christmas Policy that Benefits Both You and Employees with Craig AndrewsCraig Andrews shares a deeply personal and professional story of resilience and leadership. After a life-threatening six-week coma, Craig woke to find his business thriving in his absence—a testament to the trust and empowerment he had instilled in his team. This episode dives into his unique approach to leadership, emphasizing rest and family time. By instituting a policy of hard shutdowns over major holidays, Craig fostered a culture of loyalty, productivity, and work-life balance.Craig challenges leaders to question the true productivity of holiday workweeks and highlights the long-term gains of giving employees time to recharge. Hi...2024-12-2309 minSales & Marketing Playbook: UnleashedElevating Your Law Firm Through Strategic Marketing and SalesSend us a textUnlock the secrets to building a successful law practice with Dan Posternock, managing shareholder at PosternockAppel, as he shares his journey into embracing an entrepreneurial mindset in the legal world. Together with Evan Polin, president of Polin Performance Group, and Craig Andrews, CEO of Beholder Agency, we examine how the often overlooked skills of sales and marketing can transform a professional career. Dan opens up about the challenges of marketing his firm and how law schools must prepare lawyers for the business side of their careers. This episode promises to deliver insights into...2024-12-0926 minSales & Marketing Playbook: UnleashedEmpowering Teams Through Strategic AlignmentSend us a textUnlock the secret to bridging the gap between sales and marketing with insights from Anthony Constantini, principal advisor at SRV HR. Discover how aligning these vital functions can propel your business to new heights by ensuring objectives and key results are in harmony. Misalignment often stems from sales focusing on revenue while marketing targets new markets. Anthony delves into how HR plays a pivotal role in this alignment, setting the stage for increased productivity and strategic success. Learn how clear expectations and targets can transform your teams' dynamics, paving the way for a...2024-12-0225 min
Finding Free Podcast10,000 Reasons to CelebrateNew Milestone Unlocked! We passed 10,000 downloads! We are celebrating 10,000 downloads for Finding Free Podcast with laughs, champagne and a trip down memory lane. Hear our reflections on the best parts of podcasting and what we have found to be the most challenging. We wrap it up with a few off-the-cuff Top Ten lists (because Top Ten-Thousand would have taken too long) just for fun! We could not be celebrating crossing the 10,000 download threshold without each of YOU, our badass listeners. So thank you for making this possible and for sharing our words with others. ...2024-11-281h 32Sales & Marketing Playbook: UnleashedStrategic Sales Coaching and Effective CommunicationSend us a textWhat if you could reshape the way your business approaches sales and marketing to achieve unprecedented growth? Together with Evan Polin, president of Polin Performance Group, and Craig Andrews, CEO of Beholder Agency, we unlock the secrets to accelerating sales cycles and enhancing digital presence. Evan shares his mastery in sales coaching, guiding businesses to cultivate the right mindset and strategic planning. Meanwhile, Craig illuminates the path to effective growth marketing strategies, crucial for boosting your digital footprint. Plus, our special guest, John DePrince, a certified business and executive coach, reveals his innovative...2024-11-0426 min
Finding Free PodcastUnpacking Christian Nationalism with Chaplain Aaron SaufleyYou don't have to be paying close attention to current events to have heard about Christian Nationalism. Christian Nationalist ideas have been swimming in the water of society for centuries but has certainly emerged as a hot topic, especially during this election year. In this podcast, Amy, Craig and Jeff sit down with Aaron Saufley, pastor at Jesus House in Greenville, NC and local hospice chaplain. We break down some of the ideas of Christian Nationalism, give some definitions and talk about how we see this concept impacting society. What is the history behind this move...2024-10-291h 10Sales & Marketing Playbook: UnleashedRevolutionizing Sales and Marketing: Accountability and Data-Driven Growth StrategiesSend us a textUnlock the secrets to transforming your sales and marketing approach with insights from Evan Polin, president of Polin Performance Group, and Craig Andrews, CEO of Beholder Agency. Learn how to overcome stagnation, shorten prolonged sales cycles, and boost referrals with Evan's expert strategies. Craig reveals how Beholder Agency leverages accountability, data, and analytics to nurture leads, turning your sales pipeline into a powerhouse you never imagined possible.Discover the art of goal setting and accountability that transforms ambitious objectives into actionable steps. We'll guide you through crafting a dynamic plan that...2024-10-2840 minSales & Marketing Playbook: UnleashedElevate Your Law Firm with Proven Growth Strategies from a Fractional COOSend us a textUnlock the secrets of business transformation with the wisdom of Evan Polin, Craig Andrews, and Rachel Steininger as they synergize sales, marketing, and operations for unparalleled growth. Witness how Evan, the president of Polin Performance Group, breaks down barriers in securing ideal clients and accelerating sales cycles, while Craig, the CEO of Beholder Agency, reveals the magic behind revamping underperforming websites into marketing powerhouses. Rachel, founder of Upward Acceleration, steps in to illustrate the profound impact of scalable systems and the role of a fractional...2024-10-2033 min
Finding Free PodcastChanging Church Culture: A Conversation with Stan MitchellIn order for the Church to continue to be God's presence in the world, people must be wiling to dream, think, plan and prioritize differently. Sometimes this means rethinking long-held beliefs or traditional ways of thinking. What does God think of us? And how does “the work of the Church” reflect that? Are we desiring a new way of being the Church, yet still mired in a concept of God that is based on original separation? Stan Mitchell joins us to explore the intrinsic connection between humanity and God that has always be...2024-09-271h 17Sales & Marketing Playbook: UnleashedUnlocking Local SEO Secrets: Boosting Your Business Visibility with Emilia AndrewsSend us a textUnlock the secrets to dominating your local market with our latest episode of the Sales and Marketing Playbook Unleashed. Join us as we uncover the power of local SEO services and "near me" searches to attract customers in your community. Craig Andrews and Evan Polin discuss the pivotal role of building local relationships and how being well-known in your area can skyrocket your business success. We're also joined by digital marketing expert Emilia Andrews, who shares invaluable insights on improving visibility and engagement within your local market.Have you...2024-09-0936 minSales & Marketing Playbook: UnleashedEpisode 12 Mastering Sales and Marketing for Non-Selling ProfessionalsSend us a textCan non-selling professionals like lawyers, architects, and accountants master sales and marketing? Evan Polin and Craig Andrews think so, and they’re here to show you how. In this episode of Sales and Marketing Playbook Unleashed, we explore the evolving business landscape that demands these professionals step out of their comfort zones and actively seek new clients. With insights from Evan’s book, “Selling Professional Services, the Sandler Way,” and practical strategies from Craig, we provide actionable tips to build a robust book of business amidst fierce competition.Have you ever wondered...2024-08-1243 minSales & Marketing Playbook: UnleashedSummer Sales Strategies: Turning Slow Seasons into Prime OpportunitiesSend us a textHave you ever wondered if the summer slowdown is just a myth? Craig Andrews, partner and CEO of Beholder Agency & Evan Polin, President of Polin Performance Group, joins us to reveal why summer is the golden season for maintaining sales and marketing momentum. Discover the truth behind the misconception that business grinds to a halt during the summer months. Craig and Evan highlight key strategies such as increasing availability for one-on-one meetings and reduced competition to capitalize on this often-overlooked period. We'll walk you through the process of summer prospecting and s...2024-07-2625 min
Finding Free PodcastChanging Church CultureIt is very common for us at Finding Free to talk a lot about the Church. What are the trends we see happening? What seems to be on the horizon for the Church to tackle? Most especially- we spend a lot of time on what the Church has missed, trailed woefully behind on, or just seemingly flat out ignored. If you could change something about church culture, what would it be? Like snap your fingers and things be different kind of change. Forget the “change curves” and “giving people only as much as they can handle”...2024-07-131h 12Leaders & Legacies118 - Revolutionizing Social Media - Katie Brinkley's Four-Post Formula for SuccessIn a profound episode of the "Leaders and Legacies" podcast, hosted by Craig Andrews, leadership and social media strategies took center stage with guest Katie Brinkley. Craig opened with a personal story of survival and resilience, highlighting his team’s dedication during his critical health crisis, underscoring the real impact of strong leadership. Katie Brinkley, founder of Next Step Social Communications and a social media strategist who ironically dislikes social media, shared her innovative "less is more" approach to digital engagement. Her strategy focuses on impactful, minimalistic posting, emphasizing quality over quantity to drive real business results.Th...2024-07-0330 minSales & Marketing Playbook: UnleashedEpisode 9 Sales & Marketing Playbook - The Debate Part 2Send us a textCan you imagine a world where fragmented CRM usage and inconsistent data are a thing of the past? Join Craig Andrews and Evan Polin as they dive into the intricate dance between sales and marketing metrics and KPIs, revealing how these distinct yet complementary functions can harmonize to boost organizational performance. We kick off by revisiting essential topics from our last episode, like time to market and content strategy, before diving into a heated discussion on the divergent perspectives of sales and marketing. Evan takes us through the sales side with a focus...2024-06-1437 minSales & Marketing Playbook: UnleashedEpisode 8 Sales and Marketing The DEBATE - Part 1Send us a textIs your sales team struggling to hit their targets due to misaligned marketing efforts? Join us in our latest episode as Craig Andrews and Evan Polin reveal the crucial intersection points between sales and marketing, starting with the pivotal concept of "time to market." Discover how aligning short-term marketing initiatives with sales goals can be a game-changer for achieving metrics and compensation targets. We delve deep into the importance of fostering strong communication and alignment between these two vital teams to propel your business toward common growth objectives.Next, we delve into...2024-06-0836 min
Finding Free PodcastLeaving Rapture Theology Behind with Chaplain Megan JoynerIf you grew up in the evangelical church culture, you are probably no stranger to rapture theology. Maybe you remember hearing detailed stories told about what the end of the world would be like or you may have poured over the Left Behind book series, using it as a map for what was to come. Where did this theology come from and is this the only way to view the “end of the world as we know it?” (If you are now singing REM, you are welcome). If that rings a bell for you (or sounds...2024-05-301h 42Leaders & Legacies104 - From Early Adoption to COVID Adaptation - The Remote Work Revolution with Marilyn JenkinsIn this episode of the Leaders and Legacies podcast, host Craig Andrews dives into the world of remote work and leadership with Marilyn Jenkins, a seasoned veteran in digital marketing. Jenkins shares her journey of adopting remote work in 1997, highlighting the challenges and triumphs of leading from afar before it became a global norm. The conversation covers the evolution of technology from DOS-based machines to the connectivity we take for granted today, emphasizing the role of discipline, organization, and effective time management in remote work success.Jenkins offers valuable insights on team management, advocating for hiring based...2024-05-2130 minLeaders & Legacies101 - Leading by Letting Go - Atiba de Souza's Blueprint for Team AutonomyAtiba de Souza is a renowned Super Connector and video content Superman. Atiba shares his revolutionary approach to leadership, emphasizing the importance of relationships and networking as the foundation of successful business ventures. His unique method, the CASE method, is highlighted as a game-changer for scaling teams and transforming leadership from an art to a science.Atiba recounts a pivotal moment when, after a conference, he returned to find his team stalled, awaiting his direction. This experience ignited a transformative journey, culminating in the development of the CASE method, a tool designed to empower leaders to delegate...2024-05-1532 minLeaders & Legacies99 - Narrowly Escaping Death and the Importance of Micro Moments with Christian EspinosaCybersecurity expert Christian Espinosa shares his transformative journey from narrowly surviving health crises to redefining leadership in the tech industry. Hosted by Craig Andrews, the conversation delves into how Espinosa's brush with death twice not only heightened his appreciation for life but also reshaped his approach to leading teams and building businesses in the cybersecurity field.Espinosa's narrative weaves through the challenges and realizations that prompted him to prioritize emotional intelligence alongside technical skills within his leadership style. By intertwining tales of personal adversity with professional triumphs, he highlights the crucial role empathy and connection play in...2024-05-0943 min
Finding Free PodcastChristian Universalism with Chaplain Aaron SaufleyWhat if God saves everyone? Christian Universalism (the idea that God will save everyone and the earth somehow in the end) is one theory of atonement that theologians have discussed for centuries. Though the idea of universal reconciliation was the most prominent atonement theory among early Christ followers, after around the 4th century multiple atonement theories began to surface. Penal substitutionary atonement theory (the idea that humans are objects of God’s wrath and destined to eternal torment in hell unless making a personal decision to believe that Jesus’ death on the cross paid the sin debt humans owe to God...2024-04-231h 33Leaders & Legacies85 - Empower, Inspire, Succeed - The Blueprint for Modern Leadership with Brian GeltIn a compelling episode of the Leaders and Legacies podcast, Craig Andrews shares an inspiring story of resilience and teamwork, setting the stage for a deep dive into leadership with Brian Gelt, founder of Peoplytix. Gelt, known for transforming an Audi dealership into the country's top seller, credits his success to understanding team dynamics and leveraging individual strengths, using tools like the Predictive Index to optimize performance. He emphasizes the importance of placing people in roles where they can excel, fostering growth and job satisfaction.Gelt's approach to leadership is not just about setting visions but also...2024-03-2132 minLeaders & Legacies84 - From Teen Entrepreneur to Global Strategist - The Evolution of Ryan Weiss's LeadershipIn this episode of the Leaders and Legacies podcast, Craig Andrews sits down with Ryan Weiss, the head of Effective Performance Strategies, to delve into the essence of impactful leadership. Weiss shares his remarkable journey, from launching his first business as a teenager to navigating corporate America and eventually founding a global company.Ryan emphasizes the crucial balance between process and people, advocating for a practical approach to implementing systems that empower employees and enhance efficiency. Weiss’s experiences in diverse global settings, including Asia and Germany, have enriched his leadership philosophy, focusing on the importance of ad...2024-03-2032 minLeaders & Legacies82 - Navigating Success and Significance: Aaron Walker's Leadership JourneyIn this compelling episode of the Leaders and Legacies podcast, host Craig Andrews sits down with Aaron Walker, a seasoned entrepreneur and founder of the Iron Sharpens Iron Mastermind Group. Walker shares his journey from achieving early financial success to facing life-altering challenges that reshaped his focus towards living a life of purpose and significance.Through founding multiple companies and participating in over 2000 podcasts, Aaron emphasizes the importance of surrounding oneself with people who push you towards greatness. He discusses the life-changing impact of mastermind groups and the critical role they play in personal and professional development...2024-03-1442 minLeaders & Legacies61 - From Rocking Out to Rocking Faith: Navigating Faith, Music, and Entrepreneurship with Perception Content Media's Michael BakerYour host, Craig Andrews, talks with the CEO and Head of Creativity of Perception Content Media, Michael Baker. The conversation with Michael began with a dive into his unique upbringing. One could imagine growing up on a tour bus, traveling from venue to venue—not the typical childhood, right? Michael recounted his early years with a mix of nostalgia and humor, sharing anecdotes like the time he was trapped inside an old school bus due to a toothache while his family prepared for a performance. It's these experiences that shaped his perspective on life, teaching him adaptability and the un...2024-01-2234 minLeaders & Legacies57 - Coaching's Vital Role in Business Success: Guiding Employees through Triumphs and Setbacks with New Sales Expert's Sean O'ShaughnesseyYour host, Craig Andrews, talks with the CEO and President of New Sales Expert, Sean O'Shaughnessey. Sean's storied background in sports, including his experiences with basketball legend Bobby Knight, has deeply influenced his approach to sales and leadership. As a high school basketball official and former athlete, Sean understands the transformative power of coaching. He draws a compelling parallel between the guidance athletes receive and the direction needed for sales professionals to thrive.One of the most striking points Sean made was the importance of humility and the willingness to learn in sales. He noted that some...2024-01-1227 minLeaders & Legacies56 - The Power of Guiding Business Owners from Chaos to a Defined Vision for Success with Business ON Purpose's Scott BeebeYour host, Craig Andrews, talks with the Founder of Business ON Purpose, Scott Beebe. Scott's story is one of resilience and determination. From his days as a college football walk-on to the inception of his business coaching firm, his path was anything but conventional. Scott opened up about the challenges he faced and the opportunities he embraced, underscoring the significance of repetition, predictability, and meaning in carving out success.A pivotal moment in Scott's life was an unexpected job loss, which became the catalyst for him to start Business On Purpose. He stressed the importance of taking...2024-01-0828 minLeaders & Legacies55 - Overcoming Challenges, Diversifying Income, and Innovating Marketing with Marketing Boost's Marco TorresYour host, Craig Andrews, talks with the Co-Founder of Marketing Boost, Marco Torres. Marco's tale begins with a dream that many share: the pursuit of entrepreneurial success. By the age of 23, he was the proud owner of multiple restaurants and a nightclub. However, the 2008 recession was a turning point that brought unforeseen challenges. Marco faced the heart-wrenching decision to lay off employees and eventually lost his job, home, cars, and other possessions. The financial and emotional toll was immense, but it was his response to these hardships that defined his future.One of the most profound lessons...2024-01-0527 minLeaders & Legacies54 - Unlocking Your Potential: Secrets to Effective Communication and Leadership with Advance Coaching & Consulting's Mike AckerYour host, Craig Andrews, talks with the Executive and Communication Coach of Advance Coaching & Consulting, Mike Acker. Mike's unique upbringing shaped his perspective on coaching and leadership. He witnessed his parents starting businesses and mission projects, which taught him the importance of taking initiative and leading others to meet the needs of others. He even had opportunities to lead construction projects in Mexico at a young age.Mike also had to overcome personal challenges, including a speech impediment and bullying. He emphasizes that no one is a natural-born speaker or leader, but rather it's a combination of...2024-01-0323 minLeaders & Legacies53 - The Triggers for Effective Communication and Persuasion with Brain Glue's James I. BondYour host, Craig Andrews, talks with Behavioral Management, Business Marketing Specialist, and Author of Brain Glue, James I. Bond. James is a marketer who once hated selling. It's a sentiment many marketers can relate to, but James has since grown to love it. His journey in marketing began with a mechanical engineering background. However, he dropped out of school to start an advertising company. With the help of his brother, they won major clients like Kraft Foods, Timex Watches, Avon Cosmetics, and Seagrams. In the conversation, James delved into three of the 14 triggers for effective communication and...2024-01-0125 minLeaders & Legacies51 - The Most Effective AI Tools to Automate and Streamline Your Podcast with Mark SavantYour host, Craig Andrews, talks with Mark Savant, Founder of Mark Savant Media, about the challenges of staffing and the role of AI in business. Mark shares his experience of using AI to improve his podcast agency's efficiency after losing a key team member. They discuss the use of AI tools like ChatGPT and Zapier, different levels of writing and copywriters, and the potential impact of AI on the workforce. Mark also offers advice on embracing AI, investing in useful tools, and the importance of surrounding oneself with high-performing individuals.To learn more about Mark's...2023-12-2527 minLeaders & Legacies50 - The Power of Experiential Storytelling in Marketing and Sales with MarketAPeel's Shannon PeelYour host, Craig Andrews, talks with the Brand Storyteller, Digital Publisher, Speaker, Coach, and Strategist of MarketAPeel, Shannon Peel. Shannon's story is one of resilience and transformation. Currently based in Vancouver, Canada, she leads a privileged life, frequently visiting her family in Whistler and the Okanagan. However, her journey to this point was not without its challenges.At the age of 40, Shannon experienced a series of setbacks that began with a failed business venture. This failure led to her ex-husband taking control of their finances and decision-making, spiraling her life into a dark and uncertain place. She...2023-12-2224 minLeaders & Legacies49 - Adapting and Evolving: Why Leaders Must Embrace Change to Thrive in Today's Market with Doug ThorpeYour host, Craig Andrews, talks with the President, CEO Business Coach, and Business Advisor of Doug Thorpe Group, Doug Thorpe. Doug's mission is to ensure that bosses are not the reason employees leave. He believes that people join companies but quit bosses; this belief is rooted in his upbringing as the only child of a single mother. Surrounded by mentors from an early age, Doug embraced mentorship as a lifestyle. Even at 70, he still consults and learns from his mentors, accomplished businesspeople who have built and sold multi-million dollar businesses.Doug considers himself a perpetual learner, always...2023-12-2028 minLeaders & Legacies48 - From Marine to Sales Coach: A Journey of Self-Discovery and Reconnection with 360 Sales Consulting's Ben BrownYour host, Craig Andrews, talks with the Owner of 360 Sales Consulting, Ben Brown. Ben is the author of the book "Master the Art of Closing the Sale," available on Amazon. He encourages readers to connect with him and offers a 50-minute session on his website, 360 Sales Consulting, for individuals seeking assistance with their sales strategies. Ben firmly believes that by identifying and addressing gaps in their sales approach, most people can easily increase their sales by 30-40%. Ben's decision to join the Marine Corps was driven by limited opportunities in his small hometown and a desire to...2023-12-1825 minLeaders & Legacies47 - The Significance of Collaborative Decision-Making and Compromise with The Business Growers' Laura JohnsYour host, Craig Andrews, talks with the Founder and CEO of The Business Growers, Laura Johns. Laura's journey is as inspiring as it is impressive. She spent 18 years managing marketing efforts for tech startups and global multibillion-dollar businesses in the telecommunications industry. Her roots are in a small town in Mississippi, where her father was a judge. This upbringing instilled in her a strong sense of responsibility and a drive to succeed.Laura's husband, Jay, is a significant figure in her story. They both hail from the same small town, and their families now live less than...2023-12-1525 min