Shows
The Ultimate Blog PodcastGrowing a Multi-Dimensional Blogging Business with Cynthia Samanian from The Culinary Boss™We have Cynthia Samanian from The Culinary Boss™ on to share more about her journey from finance and tech to food blogging and culinary business. Cynthia Samanian is the founder of The Culinary Boss, where she helps experienced solopreneurs grow their multi-dimensional dream businesses. She shares the importance of having a core revenue stream and understanding how to monetize before branching out into other areas. We chat more about tracking data from email subscribers, business funnels, and building a solid foundation and consistent revenue before expanding further in your blogging business. This conversation was full of so many actionable ti...2023-12-1250 min
The Culinary Boss PodcastIs the Price Right? 3 Key Questions to Ask Before Lowering Your PricesHave you ever been tempted to lower your price? Are you worried that no one is buying because your prices are too high?If you’ve ever felt that your class, membership or course price was just too high, you’re not alone. The hard-to-resist temptation to change your price in order to boost sales is REAL.But before you go down that path, I want to make sure you’re making a data-informed decision. In this episode, I’m sharing 3 key questions to answer that’ll help you understand why your offer might not...2023-04-1123 minThe Culinary Boss PodcastLessons Learned From 10+ Years of Teaching Online with Meghan TelpnerWhat if you could tap into the mind of one of the most experienced online business owners in our space?That’s exactly what you’ll get inside this must-listen interview with Meghan Telpner, bestselling author and founder of the Academy of Culinary Nutrition.In this episode, Meghan generously shares her lessons learned from 15+ years as an entrepreneur—with 10 of those as an online educator. Meghan is an open book as she gives us a peek behind-the-scenes of how she started the Academy of Culinary Nutrition, grew it to 300-400 students year af...2023-04-0446 minThe Culinary Boss PodcastHow to (Actually) Boost Your Confidence as an Online Culinary Solopreneur What’s the secret to being truly confident in your business?We’re diving into that big question and more in this week’s episode! Lately, I’ve been in so many conversations with culinary solopreneurs who tell me that there’s something they know they need to do, but their lack of confidence is holding them back from doing it.In this episode, I’m sharing my framework for how to overcome your lack of confidence and move forward, despite not feeling like you have it all figured out. Because let’s be honest: no one has it a...2023-03-2821 minThe Culinary Boss PodcastThe Truth About What It Really Takes to Scale Your Business with Bjork OstromWho wouldn't want to scale their business?When you think about scaling, or growing, your business — does it seem like an absolute no-brainer “yes!” Or, do you feel some hesitations around the idea of taking your online culinary business of the next level?In this episode, Bjork Ostrom from Food Blogger Pro shares his honest take on what it takes to scale a business. And it might surprise you!With over 10 years of experience as an entrepreneur in the online space, Bjork gives us a b...2023-03-2146 min
The Unconventional RD PodcastWhy You Should Teach Online Before You're "Ready" - Cynthia SamanianThis week's conversation is a fun one. I'm chatting with Cynthia Samanian, founder of Culinary Creator Business School, about the importance of teaching online before you feel ready. And I would bet that this resonates with a lot of you listeners out there right now. Maybe you're excited about the idea of creating an online course or a membership or a digital good or whatever, but you just haven't taken that first step yet. Maybe you're feeling a little bit of imposter syndrome or you're lacking a little clarity on your niche. But whatever it is, you j...2023-03-2055 minThe Culinary Boss PodcastHow Being Your True Self Attracts Your Ideal Students in Your Online Culinary BusinessThis is the advice you didn't know you needed to hear.This week’s episode is inspired by the many recent conversations I’ve had with culinary solopreneurs who are struggling to attract their ideal students.Week after week, they create content on Instagram and their blog, but it doesn’t get the engagement they hoped for—and they can’t help but wonder why."Why isn't anyone commenting on my posts?""Why doesn't anyone sign up for my freebie?""Why isn't my course selling?"Maybe you're asking you...2023-03-1423 minThe Culinary Boss PodcastWhy Julia Turshen Opens Up Her Kitchen to the World Every SundayWeek after week, cookbook author and cooking teacher Julia Turshen opens her kitchen to the world...Since 2021, Julia Turshen has logged into Zoom practically every Sunday to cook with eager home cooks from around the world.Once a temporary replacement for book tour demos during the pandemic, Sunday cooking classes are now a key pillar of Julia’s week. She’s swapped random makeshift demo kitchens for her comfortable and familiar kitchen in her Hudson Valley farmhouse.And in Julia’s words, “I went from enjoying those [cooking demos] the least to enjoying those th...2023-03-0750 minThe Culinary Boss PodcastThe Strategy Strata: Rethinking What It Means to Teach OnlineWhat if teaching online was the vehicle, not the destination?Today, we’re going deep into one of the biggest breakthroughs I’ve experienced over the last several months. While working with my students inside Culinary Creator Business School, I realized that so much of what we were doing was beyond just how to teach a 90-minute Zoom class.We were diving into strategies such as how to grow your audience through developing a signature talk and pitching podcasts, as well as how to create your own podcast. Online classes were...2023-02-2824 minThe Culinary Boss PodcastAlignment Over Perfection: What’s Ahead in 2023I’M BACK!In this episode, I’m excited to share what’s been happening over the last several months and what you can expect going forward.We’ll be chatting about alignment versus perfection, especially in light of my own realization that I wasn’t fully aligned with my business at the end of 2022.I’m also sharing the new vision and mission for Culinary Creator Business School plus how we can work together, no matter where you’re at in your culinary business.SUBSCRIBE, RATE & REVIEW2023-02-2123 min
Pastry Arts PodcastCynthia Samanian: How to Begin Teaching Pastry & Baking OnlineCynthia Samanian is the founder of Culinary Creator Business School, an online business education company dedicated to the culinary industry. Her students learn how to create, sell and teach virtual cooking classes, corporate events and recorded courses that help them unlock more freedom and flexibility. Cynthia hosts the 5-star rated Culinary Creator Business School podcast. She's appeared as a guest on top industry podcasts and conferences including Eat Capture Share, Food Biz Wiz, the Food Blogger Summit and the International Association of Culinary Professionals (IACP). Growing up as a first-generation American in a Persian family, Cynthia is no stranger...2022-12-1249 min
Be The Wolf#13 Are You Brave Enough to Double Down and Bet on Yourself with Cynthia Samanian-CEO & Founder of the Culinary Creator Business SchoolCynthia Samanian, CEO and founder of the Culinary Creator Business School, is a Harvard Business School Graduate who walked away from a cushy tech salary to lean into her passion of food. And to turn her love into a viable business she had to double down and bet on herself (over and over).
This conversation is packed with invaluable insights on following your passion, overcoming societal pressures, and the power of decisive action—this episode is a must-listen for any entrepreneur looking to carve their own unique path.
Connect with Genea:
[free...2022-09-2148 min
The Food Blogger Pro PodcastHow to Leverage Your Expertise and Passion to Teach Online Cooking Classes with Cynthia SamanianFinding your purpose as a business owner and teaching engaging online cooking classes with Cynthia Samanian from Culinary Creator Business School. ----- Welcome to episode 373 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cynthia Samanian from Culinary Creator Business School about teaching online cooking classes. Teaching Online Cooking Classes Have you ever wanted to teach online cooking classes but you’re not sure how to get started? Well, Cynthia is here to help you out! She’s the creator of Culinary Creator Business School, a pr...2022-09-0659 minThe Culinary Boss Podcast4 Proven Ways to Make Money Teaching OnlineThis episode answers one of the most common questions I get asked..."What should I sell online FIRST?"After working with hundreds of chefs, I know that getting started is the hardest part. If you don't know what to sell, how the heck are you going to make money teaching online?In this show, I'm sharing the 4 proven ways to make money teaching online AND which option is the best for you right now. I've also included a BONUS workbook to help you get organized and give you clarity! 2022-08-1622 minThe Culinary Boss PodcastSay Yes First: The Story Behind a Profitable Virtual Corporate Event Biz with Jennifer ClairImagine this, chef...You get an email from your dream corporate client asking if you’d be able to teach an online cooking class for their team.One catch: they need 40 ingredient kits. And you don't provide them...at least for now.You can either tell them, sorry, we don’t offer kits. Or, you can say YES…then figure it out.That’s exactly what our guest has done time after time in her career, including at the start of the pandemic when she took the leap online.In this...2022-08-0944 minThe Culinary Boss PodcastHow Collaboration Can Be Your Secret Ingredient For Success with Amanda HaasAre you scared that you don't know all the pieces that go into building a successful online culinary business?You’re not alone, chef! In this episode, we get to know Amanda Haas, best-selling cookbook author and founder of the House of Haas cooking school. Formerly the Culinary Director at Williams-Sonoma, Amanda has years of experience teaching cooking with hundreds of recipes under her name. Amanda shares the behind-the-scenes of her brand new online culinary business, including how she collaborated with a special someone to help bring her vision to life. You may be s...2022-08-0253 min
The Blogger Genius Podcast#233: How to Grow an Online Business Fast! (Rebroadcast) Who doesn’t want to grow an online business fast? In today's rebroadcast episode, I’m interviewing online social media coach Kim Garst, and we're talking about monetizing. Her strategy is all about clarity. How can you communicate your message with simplicity. She's also a big fan of showing up live on video, even if it's uncomfortable because it's how your audience and potential customers get to know you! Also, we talk about the power of an email list. This is an asset you own. These are people willing to b...2022-07-0656 minThe Culinary Boss PodcastIs It Time To Rename Your Culinary Business? {BIG News!}Have you ever felt the urge to change your business’ name? Do you cringe every time you say it out loud?Today’s episode is about rebranding, specifically changing your company or brand’s name. It's an important decision you don't want to take lightly, so tune in to hear my top 3 criteria to consider when deciding if you should make the switch to a new name.This topic is very fresh in my mind because I just went through a renaming and larger rebranding process. And yes — I’m going to unveil my new nam...2022-05-1114 minThe Culinary Boss Podcast3 Investments to Avoid When You're Just Starting Your Online Culinary BusinessThere are unlimited ways to spend money in growing your business. When you're just getting started, which investments are worthy of your hard-earned cash?This week's episode is inspired by that exact question, one that gets asked often by culinary business owners who are new to the online space.In the show, I’m sharing the 3 business investments you should absolutely avoid if you’re in the early stages of your business. These are common money traps that cause culinary business owners to get distracted from what really matters most in the beginning and...2022-04-1224 minThe Culinary Boss Podcast3 Strategies to Adapt Your Online Culinary Business to Changing TimesIf you care about the future of your online culinary business, you cannot afford to miss this episode.I'm talking about what's working now, given what's happening now.💸 We're experiencing crazy inflation in the U.S.🇺🇦 There is a war in Ukraine.✈️ People are no longer sitting around indoors with nothing to do.Your online culinary business is impacted by changes in the economy, politics, and more. What worked in 2020 simply will not work today because the world - and your ideal students - are in a different place.Online l...2022-04-0520 min
The Bottom Line by Evolved FinanceTBL Episode 177: Cynthia Samanian - Founder of Hidden RhythmThe Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown. This week, Parker chats with Cynthia Samanian. Cynthia Samanian is the founder of Hidden Rhythm, a business education company serving the culinary industry. Through her signature coaching program, Cooking Class Business School, Cynthia helps culinary pros...2022-04-0546 minThe Culinary Boss PodcastCCBS Student Spotlight: From 30+ Years of Teaching In-Person to Going Online with Jill NussinowImagine being able to teach what you love for over 3 decades.…then, having to change it ALL within months.That’s the story of our guest, Jill Nussinow. Known as The Veggie Queen, Jill is a celebrated cookbook author and culinary educator with over 30 years of teaching experience. She focuses primarily on whole foods and pressure cooking.While her experience is rooted in in-person teaching, Jill has fearlessly brought her business online. She teaches virtual cooking classes, writes a popular email newsletter and also leads a 19,000-person Facebook group. Her ability to b...2022-03-2944 minThe Culinary Boss PodcastHow to Use Your Voice to Stand Out From the Competition with Megan PortaHave you ever wondered why podcasting is so popular these days?Believe it or not, we’re still in the early days of podcasting. The opportunity for you to grow your business over podcasts is massive — and our guest, Megan Porta, couldn’t agree more.In this episode, I had the joy of interviewing Megan Porta, the food blogger at Pip & Ebby and founder of Eat Blog Talk. Megan has published over 300 episodes of Eat Blog Talk since launching it in 2019. She’s experienced first-hand the power of audio...2022-03-2245 minThe Culinary Boss PodcastMy Top 3 Predictions for 2022 in the Online Culinary IndustryAre you wondering what 2022 has in store for your online culinary business?It goes without saying that the last two years have been a rollercoaster ride for us all. In the summer of 2021, life began to feel normal again, at least here in the United States. People hopped on planes to vacation with family and friends and re-experience life away from their laptops and Zoom meetings.Later in the year, we experienced a shift as Omicron took over the headlines and made us question our new normal, yet again. Of course, n...2022-01-1815 minThe Culinary Boss PodcastThe 4 Keys to Selling a Packaged Food Product with Alli BallHave you ever dreamed of seeing YOUR product on the shelves of your favorite grocery store? Do you even know how you’d get started?As a talented culinary pro, there’s a good chance it’s crossed your mind that you could sell your famous chocolate chip cookies or hot sauce that people can’t stop talking about.If this is something you want to explore, then you’re going to absolutely LOVE this episode with grocery expert Alli Ball of Food Biz Wiz. As a former grocery buyer turned wholesale...2021-12-2145 minThe Culinary Boss PodcastHow to Design a Memorable Brand Experience with Lola AdewuyaIf I asked you to describe the brand experience of your culinary business, what would you say? What would immediately come to mind?There’s a good chance you’d share your color palette, fonts, logo and perhaps a mood-board or two. So often we think of brand as the visual pieces that make up our business.But in this episode, we’re going to take this branding conversation to the next level with the help of our guest, Lola Adewuya. Lola is the founder of The Brand Doula2021-12-1440 min
Modern Persian FoodConnecting to our Culture through Food with special guest Cynthia Banafsheh SamanianJoin Bita and Beata in today’s culinary conversation about connecting to our culture with special guest Cynthia Banafsheh Samanian. Cynthia is an expert in experiential marketing, teaches cooking class business school, and runs a podcast. Cynthia is a great example of a woman who has built on her bi-cultural up-bringing to help others come together at the table, both literally and figuratively. What is your mission with regards to experiential marketing with regards to your culture? “At the end of the day I am all about helping people share their culture and share their s...2021-12-0127 minThe Culinary Boss PodcastCCBS Student Spotlight: Cooking Up a Flexitarian Online Biz with Gwen YoungDo you have an unconventional career path that has lead you to the world of online cooking classes?If so, then you’ll love this interview with Gwen Young, a recent graduate of Cooking Class Business School (CCBS). Gwen took her information technology skills of her first career as a programmer, combined it with her stint as a secondary school teacher and sprinkled in all of her most recent experience running a veggie box delivery business to create It’s From Scratch.Her mission is to support people who have to cook...2021-11-1640 minThe Culinary Boss PodcastFood Blogger Summit: How to Monetize Your Blog with Online Cooking ClassesCalling all food bloggers! This episode has your name ALL over it.This past October, I was delighted to join the Food Blogger Summit as a speaker. I shared the virtual stage with several talented business, marketing and blogging pros including some of our very own guests of The Experiential Table: Kimberly Espinel, Emily Perron, Allea Grummert and Madison Wetherill, the conference’s creator!If you weren’t able to snag a ticket to the summit, I’ve got you covered! In this episode, I’m sharing my workshop called How to Monetize Y...2021-11-0926 minThe Culinary Boss PodcastBehind the Scenes of Creating an Online Certification Program with Abbie Gellman & Julie HarringtonHave you ever wondered what goes into creating an online program where people walk away with real certification at the end?That’s exactly what Abbie Gellman and Julie Harrington, the co-founders of Culinary Nutrition Studio, are here to answer on today’s show! Abbie and Julie are both chefs and registered dietitians who have found a way to integrate their knowledge of nutrition, wellness and cooking into a full-service business with both virtual classes and on-demand courses so people just like you can become certified in culinary nutrition!...2021-11-0241 minThe Culinary Boss PodcastThe Ins and Outs of Influencer Marketing and Content Creation for Brands with Laurie BuckleHave you ever wondered what it would be like to be an influencer? Have you asked yourself if you have what it takes to be a content creator who gets paid by brands?If you’re nodding your head yes, then you’re in luck because we have one of the leading experts in influencer marketing and brand partnerships on the podcast!Our guest on this week’s show is Laurie Buckle, Founder and CEO of CookIt Media. Laurie is one of the pioneering authorities in the culinary influencer industry. Laurie and he...2021-10-2642 minThe Culinary Boss PodcastHow a Cookie Decorating Hobby Became a Booming Virtual Event Biz with Annette ConradHave you ever asked yourself the question, “Is NOW the right time to turn my culinary passion into a full-time business?”If so, you’ve found yourself in the right place! Our guest for this week’s show is Annette Conrad of Edible Impressions. Annette was a professional event planner for over two decades before becoming a full-time baker and experiential virtual instructor.In this episode, Annette is sharing how to take your side-hustle and turn it to a full-time business, along with practical advice on how she incorporates her event planning...2021-10-1944 minThe Culinary Boss PodcastWhat You Need to Know About Creating a Website and Blog with Madison WetherillHave you been wondering if it’s FINALLY the right time to start a blog? Do you already have a website, but have no clue if you’re making the most of it? Well, this week's guest, Madison Wetherill, CEO and founder of Grace + Vine Studios, is giving us the inside scoop on why now is the perfect time to begin your blog...that’s right, it’s not too late! She’s also dropping her expert tips on what your homepage should include to truly attract and convert browsers into paying stu...2021-10-1242 minThe Culinary Boss PodcastThe 3 Most Important Actions to Take to End The Year StrongAre you looking at the calendar and having a minor freak out because there are only 3 months left in 2021?If so, then I want you to take a BIG deep breath and then listen to this episode.Last week, I hosted a free live training called the Pre-Holiday Happy Hour. If you missed it, or you just want to listen to it again, you’re in luck because I’m sharing it here.In this training, I walked through the 3 most important actions you can take to end the year...2021-10-0529 minThe Culinary Boss PodcastHow to Stop Hiding From Your Numbers Through Simple Bookkeeping with Alison WrightDoes the word “bookkeeping” make you want to crawl under the covers and hide from your bank account? Trust me, as an entrepreneur, I’ve been there many, many times! Thankfully, this week’s guest, Alison B. Wright, is here to empower you to not only know your numbers, but also handle them with confidence and ease. Alison is the creator of The Freelancer Bookkeeping Course and has 15 years of bookkeeping experience working with companies of all sizes, including small businesses and freelancers.In this week’s episode, Alison shares the common fear...2021-09-2837 minThe Culinary Boss PodcastHow to Create Instagram Video Content for Your Online Culinary Biz with Natasha SamuelIs the thought of making video content on Instagram down-right scary to you...but you keep hearing how you need to be doing it?Well, have no fear! This week’s guest, Natasha Samuel of Shine with Natasha, is an expert Instagram strategist who is here to help us with all things video on Instagram. Natasha has a wealth of information to share on how to reach your ideal students with your Instagram video content. So much so, that this might be an episode you’ll want to listen to twice!In this epis...2021-09-2145 minThe Culinary Boss PodcastCCBS Student Spotlight: Behind the Scenes of a Pre-Recorded Course with Sumayya UsmaniAre you trying to figure out how to create a pre-recorded course, but wondering what steps you need to take to make it a reality?This episode’s guest, Sumayya Usmani, found herself in that same position last year. Now, she has an incredible pre-recorded course teaching people instinctual cooking through her native Pakistani cuisine. You’re going to love hearing how she got from point A to point B, thanks to her time in Cooking Class Business School…it’s quite the story!Sumayya is the author of two award-winning cookbook...2021-09-1443 minThe Culinary Boss PodcastQuick Bites Q&A: Defining Your Class OfferDo you ever wonder what questions I get asked ALL the time? Are you curious to know what your fellow culinary peers are buzzing about?Well I'm SO excited to introduce this first-ever Quick Bites Q&A episode. I've been wanting to do a rapid-fire Q&A episode for awhile now, and here it is!This is YOUR opportunity to hear me answer REAL questions that I get asked from my students in Cooking Class Business School. In today's episode, I'm focusing on 3 of the most popular questions that come up in defining y...2021-09-0727 minThe Culinary Boss PodcastThe Secrets to Email Marketing Like a Pro with Allea GrummertDo you know what marketing strategy I’d choose over social media ANY day? Email marketing. You read that right! Email is a powerful channel to connect with your community, engage with them authentically and eventually serve them as loyal customers and clients.If you haven’t invested the time and effort into growing your email list, or perhaps you have a list but haven’t given it much love lately, this episode is going to jumpstart your email strategy!Our guest, Allea Grummert, is an email marketing strategist and conv...2021-08-3145 min
Eat Capture Share - a podcast for food bloggersHow to earn an income with online cooking classesIn today's season 6 premier episode (65) of the EAT, CAPTURE, SHARE Podcast, I'm speaking with Cynthia Samanian, founder of Hidden Rhythm, a culinary marketing agency. Through her Cooking Class Business School, Cynthia helps culinary pros create and market online cooking classes, so they can earn an income online doing what they love. Here's what else you can expect from today's episode...I share more about the different to hone your food photography and food styling skills with me this season!Cynthia introduces herselfCynthia talks about how the pandemic led to a pivot in her businessWe share strategies...2021-08-2548 minThe Culinary Boss PodcastCCBS Student Spotlight: Diversifying a Seasonal Business with Fallon BaderDo you love teaching in-person cooking classes but you’re also interested in creating your online cooking class business?Here to share with us how she created her hybrid culinary business is Cooking Class Business School alum, Fallon Bader. This episode is our second “student spotlight“ where I feature CCBS alumni who have made incredible transformations in their culinary business. I can’t wait for you to hear Fallon’s story!Fallon is the owner of The Sprouting Kitchen, a company that hosts hands-on cooking classes on local farms, in health clinics, and online. Sh...2021-08-2440 minThe Culinary Boss PodcastBridging the Gap Between Generations Through Pasta with Chiara Nicolanti of Nonna LiveHave you been wondering if it’s too late to start your online cooking class business or if you’re “too old” to pursue your passion? (Spoiler alert: You’re definitely not!)In fact, my guest today decided to start a pasta-making business with her 84-year-old Italian grandmother just a few years ago. Since then, their partnership has become quite a sensation in the virtual world. So, who is this pair and how did they create a booming online business from a small village outside of Rome?In this episode, I’m interviewing Chiara Ni...2021-08-1746 minThe Culinary Boss PodcastPlanning Potluck™ Preview: Determining Your Perfect Profitable OfferHave you heard about my FREE Planning Potluck™? Want to get a sneak peek of what’s happening inside?Well if so, then this episode is for YOU!My Planning Potluck™ is a free 5-day workshop that I’ve designed to help culinary pros like you jumpstart your online cooking class business.As the summer wraps up, now is the perfect time to invest in getting your virtual classes up and running so that you’re ready to sell when your students are ready to buy.Yesterday, we kicked things off...2021-08-1018 minThe Culinary Boss PodcastInstagram Strategies to Engage Your Ideal Student with Kimberly EspinelBy now, you’ve heard that Instagram is THE social platform to grow your online culinary business. But what exactly does that mean? How can you leverage Instagram in a way that’s authentic to you and your brand while still promoting your offer?One way to do this is through an online challenge!Imagine being the creator of a challenge that’s SO popular its hashtag has been used over 200,000 times on Instagram! These kinds of results have become the norm for those who have learned how to use Instagram strateg...2021-08-0349 min
Makin' Bacon: Serve Your Fans. Grow Your Income.Teaching Cooking Classes with Cynthia SamanianAs bloggers we often focus so much on building out our websites and social media accounts hoping for ad revenue but we often forget there are other sources of income out there. One of the ones with the biggest potential is for teaching cooking classes. But it can be intimidating figuring out where to start. Luckily today's guest is the perfect person to help us out!Today, Cynthia Samanian and I dive into all things cooking classes including deciding on your subject, how to teach the class, and of course the best ways to sell it. Next...2021-08-0252 min
Make More Money as a Dietitian | Private Practice, Business Confidence, Career Flexibility, Financial FreedomEP.107: Cynthia Samanian - Cooking Class Business SchoolAre you an RD who loves the culinary side of food, nutrition, and wellness? This episode is for you! Today on the Make More Money as a Dietitian Podcast, Christine interviews Cynthia Samanian about how to make money teaching cooking classes online. Whether you want to create an entire business that focuses on teaching online cooking classes, or you want to offer classes as a part of your current nutrition business, you'll be inspired by what Cynthia shares today! WHAT YOU’LL LEARN IN THIS EPISODE How Cynthia started her culinary marketing agen...2021-07-2937 minThe Culinary Boss PodcastHow to Leverage Your Culinary Skills for Social Good with Lauren KoWouldn’t it be amazing to be able to do it all? You know, create a profitable business that you love, teach from the comfort of your home, and help others in your community?It’s safe to say that most of us in the culinary industry are in it because we genuinely love what we do. And we’ve wondered what it takes to build a business that also has the capacity to support causes close to our hearts. In today’s episode, I’m interviewing Lauren Ko of the amazingly p...2021-07-2744 minThe Blogger Genius PodcastMake Real Money Teaching Online Classes Ever wonder if you could make real money teaching online classes? Do you feel like you've got something to share but don't know where to start? I'm interviewing Cynthia Samanian from Hidden Rhythm. Cynthia teaches culinary professionals how to teach online cooking classes, but her strategies work for any niche. She breaks down her framework into four key components -- how to zero in on your expertise, how to engage with your target audience, how to sell to them, and ultimately how to teach them. ...2021-07-2139 minThe Culinary Boss PodcastLessons from L’Entrecôte: The Benefits of Niching DownBonjour, mes amis! I’m back from my vacation in France and couldn’t help but bring a little marketing inspiration back with me to the U.S.In this episode, I’m sharing 3 major benefits of niching down through the lens of one of my favorite Parisian restaurants: Le Relais de L’Entrecôte. This well-known steak-frites destination isn’t your typical bistro and it makes for the perfect case study in the power of serving a niche. How exactly? You’ve gotta tune in to hear ALL about it.So, grab a glass of ro...2021-07-2020 minThe Culinary Boss PodcastWhy Perfection Isn't Profitable For Your Online Culinary Business with Jillian LeslieHave you been waiting and waiting for the right time to launch your online cooking class business? Did you know you’re leaving money on the table? Seriously!If you’ve been tweaking and perfecting your offerings or classes for longer than intended, it might be time to take a different approach. Whether you’re a first-time entrepreneur or thinking about becoming one, it’s time to get comfortable with being…uncomfortable. Here to help us understand the mindset behind why perfection isn’t profitable for your online culinary business is Jillian Leslie. S...2021-07-1344 minThe Culinary Boss PodcastHow to Hire Your First Freelancer Like a Pro with Emily PerronAre you drowning in the amount of work you need to do to run your online culinary business? Do you wish you could find someone to help you out? Whether you’re looking to make your first hire or just thinking about it, building your team goes hand in hand with growing a successful business. Hiring the right help at the right time is the KEY. Our guest today, Emily Perron, is an expert on helping entrepreneurs do just that. Emily is an Organizational Developmental Strategist who specializes in hiring talented fre...2021-07-0637 minThe Culinary Boss PodcastThe Relentless Pursuit of Passion with Jason McKinney of Truffle ShuffleHave you ever thought about turning your culinary passion into a profitable business? What about pitching that business idea on Shark Tank?Our guest today has been through the tank and even landed a $500K deal with Mark Cuban! Here to tell us all about it is Jason McKinney of Truffle Shuffle. Jason’s a professional chef turned online culinary business owner. It all began with a truffle obsession which led him to start an honest truffle company, Truffle Shuffle.In this very special episode, Jason is giving us an inside lo...2021-06-2953 minThe Culinary Boss Podcast3 Tips to Step Up Your Online Culinary Business This SummerIf you’ve found this summer to be off to a slow start for your business, I want you to take just 15 minutes and listen to this episode. It’s a fact: summer 2021 will be unlike any other. With more and more people getting vaccinated here in the U.S., people are flying off to their vacations, spending time with friends and family, and generally speaking, everything seems to be opening up again.While the thought of returning to a pre-pandemic life sounds great, you may be wondering, what does this mean for YOUR...2021-06-2216 minThe Culinary Boss PodcastHow Storytelling Can Authentically Grow Your Culinary Business with Tamara MeltonAre you wondering what it REALLY takes to grow your online culinary business? Do you wish you could connect with your ideal student in a way that makes you stand out? One of the ways to do so is through storytelling. And here to teach us how to harness its power for marketing is Storytelling and Speaking Coach, Tamara Melton. She’s a registered dietitian who teaches food, nutrition, and wellness professionals how to use storytelling to attract their ideal clients.In this episode, Tamara is walking us through the art and...2021-06-1538 min
Next Level Nutrition BizHow to Make Money Through Online Cooking Classes with Cynthia SamanianCurious how you can make money through offering online cooking classes? In this episode, Stephanie is talking with Cynthia Samanian, the founder of Hidden Rhythm, a culinary marketing agency for food businesses of all sizes. Cynthia shares the steps that you need to take to set up your online cooking class business and different things to consider when marketing your online classes. Whether you’re thinking of running or currently running your own online cooking classes or informative workshops, this podcast episode is giving you all of the steps you need to...2021-06-0955 minThe Culinary Boss PodcastCCBS Student Spotlight: How to Stay Relevant By Teaching Online with Rick RodgersAre you a culinary pro looking to pivot your existing business online but don’t know where to start? Do you feel overwhelmed with the thought of learning new platforms, technology, and marketing lingo?Well, you’re definitely not alone! In fact, this is why I created Cooking Class Business School (CCBS). You’ve probably heard me talk about CCBS before, but today is the first of many future “student spotlight” episodes where I’ll feature CCBS alumni who have made incredible transformations in their culinary business.We’re kicking things off with Rick Rodgers...2021-06-0848 min
Eat Blog TalkDiversify Your Income Through Online Cooking Classes with Cynthia SamanianCynthia is an online marketing expert dedicated to helping culinary pros achieve more freedom, flexibility and fulfillment through teaching online classes. When her marketing agency came to a halt at the start of the pandemic, she developed Cooking Class Business School. Teaching online classes is a great opportunity for food bloggers looking to add revenue streams to their businesses. - Online classes aren’t going anywhere! - This is a great way to engage your audience in a new way. - You might just fall in love with this new avenue to bring in money!2021-06-0744 minThe Culinary Boss Podcast3 Strategies to Increase Sales with Virtual Corporate Team Building EventsIf you want to grow your online culinary business quickly, then there’s no better path forward than virtual corporate team-building events!While it may seem like virtual team-building events are a COVID fad, the truth is that corporate teams have been working remotely long before the pandemic began. And, this trend in the workforce is expected to continue into the future. What does this mean for you? As a creator of online culinary experiences, YOU have exactly what these teams need: an entertaining way to connect with one another across countries and ev...2021-06-0121 minThe Culinary Boss PodcastThe Answers to Your Burning Legal Questions with Maria Spear OllisDoes the legal side of your online culinary business confuse you? Do you ever wish you had a lawyer friend that could talk to you in plain English and break down exactly what you need to do to protect yourself and your business before things go south?I sure do! That’s why I’m so excited to have Maria Spear Ollis on the show today. Maria is the Owner and Attorney at Spear IP where she helps her clients uncover their little-known legal issues in a jargon-free way and get those issues reso...2021-05-2542 minThe Culinary Boss PodcastFrom 62 Cents to Six-Figures in Three Months with Sam Remboldt of Fancy SipsWhat would you do if you only had 62 cents left in your business bank account? Would you call it quits and permanently close the doors? Or, would you take a risk by reevaluating your business model? This was the exact scenario today’s guest, Sam Remboldt, found herself in about a year ago. As the Founder and Creative Director of Fancy Sips, a business that offers virtual mixology parties, Sam had some extremely tough decisions to make. Fortunately, Sam was able to turn the ship around and scale Fancy Sips to ov...2021-05-1849 minThe Culinary Boss PodcastFrom Al Desko to Al Fresco: How Michal Levison Helps Companies Redefine the Lunch BreakDid you know you could double and even triple your online cooking class business income simply by booking a few corporate clients a month? Whether you’ve been thinking about expanding your reach into the corporate world for a while now or if you’re just coming across this idea, you’re definitely in the right place! Our guest, Michal Levison, is the founder of Seasoned Moments, a business that uses food as a gateway to help companies, communities, and families create relationships with each other. She’s a culture exp...2021-05-1141 minThe Culinary Boss PodcastHow to Create a Buzzing Community For Your Culinary Business with Chef Rama GindeImagine waking up to a fully engaged Facebook group where the members are happy to be there, the community is filled with good energy…and they all can’t wait to be paying students of your classes. Best of all, this Facebook group is yours!Well, this dream became a reality for Rama Ginde, the Chef Owner of WannaBee Chef, a culinary business that offers virtual cooking classes, online courses, private chef services, and more.Rama has always been passionate about food and is no stranger to the culinary world. In rece...2021-05-0445 minThe Culinary Boss PodcastThe Secrets to Scrollstopping Photos with Food Stylist Betsy HaleyCreating and sharing content is one of the most important elements of growing your online cooking class business. But exactly HOW do you create content that makes your audience stop scrolling on Instagram and pay attention to your post?In today’s episode, we have professional food stylist Betsy Haley sharing her best industry secrets to creating stunning photos. We know that people eat with their eyes, so this episode is one you won’t want to miss.Betsy has been bringing her food styling ideas to life for more than a de...2021-04-2745 minThe Culinary Boss PodcastQuick Bites Series: The Procrastination Trap and How to Get Out Of ItThis episode is one that we can ALL relate to. Seriously. I have yet to meet someone who hasn’t struggled with procrastination at any point in their business. Even the most organized, motivated business owners not only experience energetic highs but also lethargic lows.Procrastination hits us all, and so today’s episode is one that I hope you’ll find valuable no matter where you are in your business. I’m sharing the Procrastination Trap, the reasons we fall into it, and most importantly, how we can get OUT of it!I hope y...2021-04-2318 minThe Culinary Boss PodcastQuick Bites Series: My #1 Tip For Growing Your AudienceToday’s episode covers one of my favorite topics to talk about. Because it addresses a problem we ALL face. No matter how big or small your business is, I’m willing to bet you want to grow your audience. Am I right?Well, today I’m sharing my #1 tip to do just that. Let’s dive right in!Thanks so much for listening! Connect with me on Instagram (@culinarycynthia) and let me know how you enjoyed this episode. I'd love to hear from you!2021-04-2215 minThe Culinary Boss PodcastQuick Bites Series: Your Business is NOT a Birthday PartyWelcome back to the 2nd episode of our Quick Bites series! We’re talking about one of the biggest mistakes I see business owners make when growing their businesses. They treat their business like a birthday party. Don’t know what I mean? Listen now!Thanks so much for listening! Connect with me on Instagram (@culinarycynthia) and let me know how you enjoyed this episode. I'd love to hear from you!2021-04-2118 minThe Culinary Boss PodcastQuick Bites Series: Struggling to Fill Up Your Online Cooking Classes?If you’re looking for some real talk and tactics to help you grow your online cooking class business, then you are in for a TREAT. Not only is there a brand new podcast episode today, but you’re going to get another one tomorrow…and the day after that...and the day after that.That’s right! From today through Friday, I’m dropping my latest Quick Bites Series here on the podcast. This was originally a video series I shared just last week on Facebook Live and YouTube, and let me tell...2021-04-2013 minThe Culinary Boss PodcastHow to Get Paid to Write Your Dream Cookbook with Maggie GreenDo you dream of writing your own cookbook but don’t know where to start? Do you wonder if you have what it takes to see your book on the same shelf as a book written by your favorite chef?Well, if so then you’re in luck! Our guest today, Maggie Green is a cookbook coach and the owner of the Green Apron Company where she specializes in helping food and nutrition experts get paid to write cookbooks so they don’t have to spend their own money to get publish...2021-04-1347 minThe Culinary Boss PodcastGrowing a Six-Figure Online Culinary Business in Less Than a Year with Caroline ChambersHave you ever wondered just how BIG you could make your online culinary business? What if I told you that it’s possible to build a six-figure business teaching what you love in the kitchen?In this episode, I have the pleasure of interviewing Caroline Chambers, author of the cookbook Just Married and Head Chef of Kitchen Table, a membership-based online cooking school that she grew to six figures in less than a year!Caroline is a professional recipe developer who had a successful career working on projects for well-known food an...2021-04-061h 08
Cookbook Love PodcastCreating Cooking Class Experiences with Cynthia SamanianHi everybody. Welcome to another episode of the podcast. Today on the podcast I have a fun interview with Cynthia Samanian. Cynthia is the Founder and CEO of Hidden Rhythm, an experiential marketing agency for natural food and wellness brands. Cynthia is the host of The Experiential Table podcast where Cynthia and her guests discuss why meaningful experiences are the key to a connected life. Cynthia is also a cookbook lover and the creator of the Cooking Class Business School. Cynthia’s parents immigrated from Iran during the late 1970s and she remembers having family and friends over for din...2021-04-0145 minThe Culinary Boss PodcastHow to Build a High-End Culinary Brand with Chef EvelynHow do you like the sound of living, cooking and working on your terms? What if you could do all that while building multiple streams of income and a profitable culinary business?Our guest today, Evelyn Williams aka Chef Evelyn, Founder and CEO of Flavor Enterprises, a Culinary Edutainment and Lifestyle Company, helps her students do just that.Chef Evelyn is a former Chemical & Environmental Engineer who eventually swapped her lab coat for a chef’s coat and spent over a decade in various chef, instructor and cu...2021-03-3042 minThe Culinary Boss Podcast3 Reasons Why Your Online Cooking Classes Aren’t SellingAre you tired of people not signing up for your online cooking classes? Have you tried everything to get the word out?From sending emails to posting on Facebook and Instagram, you’ve tried it all. But still, people just aren't signing up...If you’re struggling to fill your online cooking classes, then you’re absolutely in the right place. I want you to know that you’re not alone AND this episode was created especially for you. I see so many talented culinary pros who are finding themselves in exactly the same boa...2021-03-2312 minThe Culinary Boss PodcastHow to Grow Your Culinary Business Through Collaborations with Barbie AkninImagine if you could host your next cooking class in the very same kitchen where Julia Child spent her summers in France. Sounds like quite the dream, right?Well, this dream became a reality for Barbie Aknin, the founder of Community Cuisine, a culinary business that brings people closer to food through classes, events, and trips.Barbie is a seasoned entrepreneur who has strategically grown her business by partnering with others in the food space, from farmers to chefs and everyone in between. So it’s no surprise that relationships are behind the st...2021-03-1644 minThe Culinary Boss PodcastThe Story of a Vegan Meal Prep Membership Fueled by Passion with Stephanie DreyerWhat’s your culinary superpower? What if you could turn that into a profitable business?Our guest today, Stephanie Dreyer, is a plant-based meal planning expert who did exactly that. Stephanie knows how to get dinner on the table for her family every night, thanks to her self-taught systems and tools. When she saw that others around her were desperately trying to simplify daily cooking, she went all in to help them make it happen through her membership, Batch Cooking Club.In this episode, Stephanie walks us through her journey becoming vegan and cre...2021-03-0941 minThe Culinary Boss PodcastDemystifying Wine and Breaking Stereotypes Along the Way with Cristie NormanImagine you're at one of the most upscale restaurants in Beverly Hills. You want to order a glass of wine and the sommelier walks over. Who do you picture showing up to your table?You’re probably not picturing a 26-year old Asian woman recommending the best wine to pair with your meal. Unfortunately, the world of wine still has a long way to go when it comes to sommelier diversity.That’s exactly the reality that today's guest has found herself in throughout her incredible journey of becoming a force to be reckoned with in th...2021-03-0249 min