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Let\'s Talk OfflineLet's Talk OfflineTackling Imposter SyndromeAs your career progresses, you might find yourself in a big new role and think, “How did I get here?” Or, “Do I deserve to be here?” That feeling of imposter syndrome is totally normal, whether you’re the new hire or the hot shot exec. But if you don’t address it, imposter syndrome can stifle your career growth. In this episode, Gianna and Jamé talk about how to let go of self-doubt and find confidence in what you bring to the table. Do you have any burning questions about work? We want to hear them! You can email...2025-01-1436 minLet\'s Talk OfflineLet's Talk OfflineIs Grad School for Me? with UBC Educator Rob KimDepending on your industry, you may be weighing the pros and cons of going to grad school. Sure, it can give you more skills and increase your salary… but the time and tuition can also be a dealbreaker. In this episode, Gianna and Jamé chat with University of British Columbia educator Rob Kim about how to know if grad school is right for you. Do you have any burning questions about work? We want to hear them! You can email us your questions at letstalkoffline@linkedin.com.  And thank you to Rob Kim for joining us t...2025-01-0741 minLet\'s Talk OfflineLet's Talk OfflineNew Year, New CareerWe’re still spotlighting our favorite episodes from the LinkedIn Podcast Network. The start of a new year is an opportunity for change, so this week we’re sharing an inspiring conversation about career pivots from Hello Monday. LinkedIn’s Jessi Hempel chats with Peloton’s Robin Arzon about her journey from being a corporate lawyer to becoming a fitness expert. Robin’s story shows us that careers are not linear and taking that leap of faith is worth it.  Do you have any burning questions about work? We want to hear them! You can email us your questi...2024-12-3126 minLet\'s Talk OfflineLet's Talk OfflineAI Doesn’t Have to be ScaryHappy holidays from the Let’s Talk Offline team! We’re sharing some of our favorite conversations from the LinkedIn Podcast Network. This week, it’s an episode of Get Hired with LinkedIn’s Andrew Seaman. He talks with Joseph Fuller, professor of management practice at Harvard Business School, about how AI is changing the future of work and hiring. Andrew and Joesph help dispel some of our deepest AI fears and discuss how understanding this technology helps us stay competitive in any industry. Do you have any burning questions about work? We want to hear them! You can...2024-12-2419 minLet\'s Talk OfflineLet's Talk OfflineShould I Stay, Or Should I Go? with Content Creator Timm ChiusanoAfter what felt like a million job applications, you finally found a company where you feel comfortable. But you can’t stay there forever, right? How do you know when it’s time to pursue new opportunities? Today, Gianna and Jamé chat with creative executive and content creator Timm Chiusano about why staying at the same company might not be a bad idea – as long as you keep finding new ways to grow.  Do you have any burning questions about work? We want to hear them! You can email us your questions at letstalkoffline@linkedin.com.  And tha...2024-12-1740 minLet\'s Talk OfflineLet's Talk OfflineAre You in a Toxic Workplace? with HR Professional Kayla MoncayoWhen you’re early in your career, you might not be able to recognize the signs of a toxic workplace. Like yes, yelling and bullying are obviously not okay, but what about subtler signals? And if you are working in a toxic environment, who can you turn to for help? In this episode, Gianna and Jamé chat with employee relations expert Kayla Moncayo about how to navigate these situations. Do you have any burning questions about work? We want to hear them! You can email us your questions at letstalkoffline@linkedin.com.  And thank you to K...2024-12-1042 minLet\'s Talk OfflineLet's Talk OfflineA Beginner’s Guide to Battling BurnoutA staggering 98% of Gen Z professionals have battled burnout symptoms. You might ignore those symptoms to prove you’re a hard worker. But pushing yourself to the max takes a toll on your physical and mental health, and your wellbeing comes first. In this episode, Gianna and Jamé talk about how to recognize symptoms of burnout and how to get the support you need to recover. Do you have any burning questions about work? We want to hear them! You can email us your questions at letstalkoffline@linkedin.com.  For more, follow Gianna (http://linkedin.com...2024-12-0338 minLet\'s Talk OfflineLet's Talk OfflineHow To Ask For A Promotion with Emily Durham (Emily The Recruiter)So you’ve put in the hours, taken on more responsibilities, and made a positive impact on the company. Seems like the right time to ask for a promotion, right? But how do you even approach that conversation? In this episode, Gianna and Jamé bring in talent recruitment expert Emily Durham, aka Emily The Recruiter, to guide you through when and how to level up in your career. Do you have any burning questions about work? We want to hear them! You can email us your questions at letstalkoffline@linkedin.com.  And thank you to Emil...2024-11-2641 minLet\'s Talk OfflineLet's Talk OfflinePlaying the Networking Long Game with LinkedIn Learning Instructor Morgan YoungYou know you should be talking to people in your industry, but sometimes it can feel overwhelming or even transactional. In this episode, Gianna and Jamé give networking a rebrand. They chat with Gen Z content creator and LinkedIn Learning Instructor Morgan Young about how to shift your networking mindset from a tit-for-tat, one-time conversation to consistent community building. Do you have any burning questions about work? We want to hear them! You can email us your questions at letstalkoffline@linkedin.com.  And thank you to Morgan Young for joining us this week! Follow Morgan on...2024-11-1941 minMountain CogMountain Cog028 - Can SCUBA training & martial arts better prepare you for mountain bike crashes? (Dan MacInnis)Send us a textBack by popular demand, the boys are joined by Punk Rock Dan for a fun conversation that covers a number of topics including… Returning to exercise after respiratory illness.How martial arts & scuba training can help you better handle a crash.A recount of their recently broken bikes and the planned replacements.A few bike theft stories and suggestions to help avoid getting your bike stolen.Punk Rock Dan’s experience doing “The 12 Hour Walk”Returning to Exercise After Respiratory Illness: https://www.health.harvard.edu/staying-healthy/how-long-should-i-wait-after-the-flu-before-resuming-exerciseWim Hoff...2023-02-211h 03The Big Hit ShowThe Big Hit ShowPokémon | E5: EvolutionThe battle is over, and Pokémon has won. Almost twenty-five years after it arrived on these shores, Pokémon hasn’t just survived— it’s become the kind of pop-cultural phenomenon that parents share with their kids. But what does that say about Pokémon, and what does our yearning for an ever-more-immersive pocket-monster-catching experience say about us?TRANSCRIPT: HERECREDITS:Writer and Host: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina Fang, with help from Tyler Hill.Production Assistant: Stella HartmannFact Chec...2022-11-2341 minThe Big Hit ShowThe Big Hit ShowPokémon | E4: Sparkly CardboardThanks to nostalgic fans and influential new collectors, the value of vintage Pokémon trading cards is through the roof. But you don’t have to find and flip a million-dollar Charizard to have your life changed by Pokémon. An episode about collecting, connecting, and a podcast producer who lands in Las Vegas with a binder full of holos and a dream.TRANSCRIPT: HERECREDITS:Writer and Host: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina Fang, with help from Tyler Hill.Production Assistant: Stel...2022-11-1648 minThe Big Hit ShowThe Big Hit ShowPokémon | E3: Satanic ConsumptionAt the end of the ‘90s, after blowing up in Japan, Pokémon came to America. And it became so ubiquitous so fast that critics saw it as a plot to turn U.S. children into hypnotized consumers— or even devil-worshippers. But the version of Pokemon that conquered America was very much an American creation; in this episode we’ll look at how Pokemon became an international brand, and how its success brought out the worst in more than a few American parents.TRANSCRIPT: HERECREDITS:Writer and Host: Alex PappademasShowrun...2022-11-0951 minThe Big Hit ShowThe Big Hit ShowPokémon | E2: Red Versus BlueIn which a red-hot video game company crashes and burns, with a little help from E.T. the Extra-Terrestrial. The decline of Atari paved the way for a gaming renaissance— think Donkey Kong, Mario and eventually Pikachu. But as Japan took the upper-hand in the console business and taught a generation of American kids how to play, some Americans grew paranoid about a resurgent foreign power beating us at our own game.TRANSCRIPT: HERECREDITS:Writer and Host: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina Fang, wi...2022-11-0245 minThe Big Hit ShowThe Big Hit ShowPokémon | E1: Get OutsideThere are big hits, and there are really big hits— and then there’s Pokémon, a kids’ game from Japan that evolved into the biggest multimedia entertainment franchise of all time. In this episode we’re time-traveling from ‘90s Tokyo— where a bug collector turned game designer first dreamed of catching pocket-sized monsters— to 2016, when an addictive mobile game helped Pokemon re-conquer the world.TRANSCRIPT: HERECREDITS:Writer and Host: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina Fang, with help from Tyler Hill.Production Assi...2022-10-2647 minThe Big Hit ShowThe Big Hit ShowSeason 4: PokémonThe Big Hit Show Season 4 debuts on August 17th. How did a Japanese video game from the 1990’s become the single highest grossing franchise in history - bigger than Star Wars and Harry Potter combined? This season on The Big Hit Show, we’re exploring the biggest hit of all time, Pokémon, and how these adorable pocket monsters evolved into a media supernova unlike any the world has ever seen.TRANSCRIPT: HERE CREDITS:Writer and Host: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina Fang, with help...2022-10-1902 minMountain CogMountain Cog009 - True confessions of two new mountain bikers! (Dan Macinnis)Send us a textYou spoke, we listened.  Punk Rock Dan returns by popular demand.  In this episode, Josh attempts (and as usual, fails) to interview Dan & Hype Man about their experiences and perceptions of mountain bike gear, culture, and riding as relatively new entrants into the sport.  The humorous conversation goes from the prohibitive costs of getting into the sport, to Strava, flow vs tech trails, and many of the recent advancements in bike tech. We had a lot of fun recording this podcast and we know you’ll dig it as well.Liste...2022-10-161h 07The Big Hit ShowThe Big Hit ShowFight Club | E5: The Blueprint“Masculinity is a lot like Fight Club. The first rule is that you don't talk about it.” In this episode, we’re breaking that rule, examining what Fight Club has to say about the emotional lives of men, the links between masculinity and extremist violence, and the path out of the darkness.TRANSCRIPT: HERECREDITS: Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang and Taylor JonesProduction Assistant and Fact Checker: Stella HartmanComposer, Sound Designer, Mix Engineer: Alex MacInnisStudio Direct...2022-10-1247 minThe Big Hit ShowThe Big Hit ShowFight Club | E4: DVD ExtrasThere were two verdicts on Fight Club: the opening-weekend box office numbers (spoiler alert: yikes) and the judgment of history. We’ll look at how Fight Club channeled the anti-consumerist politics of its moment, and explore some of the more provocative arguments made in the ensuing years about this still-contentious cult classic and its take on modern men.TRANSCRIPT: HERECREDITS: Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang and Taylor JonesProduction Assistant and Fact Checker: Stella HartmanComposer, Sound Designer, Mix En...2022-10-0544 minThe Big Hit ShowThe Big Hit ShowFight Club | E3: A Smoking BabySeriously, though— how did a movie as unashamedly anti-capitalist and absurdly homoerotic as Fight Club get made by a major studio, let alone a studio owned by Rupert Murdoch? In this episode, an unlikely piece of material— and an uncompromising director’s vision for that material— somehow survives the Hollywood machine, some potentially disastrous PR, and the disdain of a billionaire who doesn’t care for movies.TRANSCRIPT: HERECREDITS: Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang and Taylor JonesProduction Assistant and Fact Checker: S...2022-09-2847 minThe Big Hit ShowThe Big Hit ShowFight Club | E2: 34 or 35 Drunk SantasThere would be no Fight Club without Chuck Pahlaniuk, the diesel mechanic turned novelist who dreamed up the concept during a shift on the assembly line. In this episode we’re diving into the wild life of Fight Club’s author and the people, places and experiences that shaped his most famous creation, from his traumatic childhood to culture-jamming shenanigans in ‘90s Portland.TRANSCRIPT: HERECREDITS: Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang and Taylor JonesProduction Assistant and Fact Checker: Stella HartmanComp...2022-09-2140 minMountain CogMountain Cog002 - The best mountain bike rides end in the ER! (Dan Macinnis)Send us a textGuest “Punk Rock Dan” Macinnis discusses his recent mountain bike crash and subsequent trip to the ER.  Additionally, the boys clearly establish that Dan is actually the most interesting man alive.  The conversation flows from Dan’s time as an amateur magician, MIT grad, retired Navy Admiral, all the way through to his recently deceased big box mountain bike adventures and his still kicking vintage Bianchi road bike.  Trust us, you’ll enjoy getting to know this guy. Listen to Mountain Cog Apple PodcastsSpotifyOther Po...2022-09-181h 07The Big Hit ShowThe Big Hit ShowFight Club | E1: Crystal BallsIt’s easy to reduce Fight Club’s legacy to a few pop-cultural bullet points: The First Rule, the Second Rule, Brad Pitt’s abs. But in 2022 hindsight, this radical 1999 sleeper hit feels more relevant than ever. We’re looking at the messed up crystal ball that is Fight Club and what it still has to tell us about capitalism, masculinity, and the human yearning to fuck shit up.TRANSCRIPT: HERECREDITS: Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang and Taylor JonesProduction Assistant and Fact...2022-09-1438 minThe Big Hit ShowThe Big Hit ShowTo Pimp A Butterfly | E5: SpiritsKendrick communes with ghosts—specifically the ghost of Tupac Shakur—as he faces the central questions about leadership and responsibility that drive To Pimp a Butterfly.TRANSCRIPT: HERECREDITS:Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina FangProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan LeoneFact Checker: Savannah WrightArchival Audio Provider - Joshua MellinExecutive Producer for Western Sound: Ben AdairExecutive Prod...2022-07-1353 minThe Big Hit ShowThe Big Hit ShowTo Pimp A Butterfly | E4: AlrightThe real story behind the defining protest song of our age, and how Kendrick grappled with the post-Ferguson moment.TRANSCRIPT: HERECREDITS:Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina FangProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan LeoneFact Checker: Savannah WrightArchival Audio Provider - Joshua MellinExecutive Producer for Western Sound: Ben AdairExecutive Producers for Higher Ground: Dan Fierman, Anna...2022-07-0650 minThe Big Hit ShowThe Big Hit ShowTo Pimp A Butterfly | E3: Mr. Andrews' MercuryKendrick erases the line between hip-hop and jazz with help from an all-star band of L.A. musicians who’ve been playing together since high school.Transcript: HERECREDITSHost, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina FangProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan LeoneFact Checker: Savannah WrightExecutive Producer for Western Sound: Ben AdairExecutive Producers for Higher Ground: Dan Fierman, Anna Holmes, Mu...2022-06-2945 minThe Big Hit ShowThe Big Hit ShowTo Pimp A Butterfly | E2: Bigger Than ComptonAfter leaving Compton for South Africa, Kendrick comes back a changed man—and reimagines the sound and message of his next album.Transcript: HERECREDITSHost, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina FangProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan LeoneFact Checker: Savannah WrightArchival Audio Provider - Jürgen and Claudia SchadebergExecutive Producer for Western Sound: Ben AdairExecutive Producers for...2022-06-2245 minThe Big Hit ShowThe Big Hit ShowTo Pimp A Butterfly | E1: Hello KendrickHot off the critical and commercial supernova that was good kid, m.A.A.d. city, Kendrick Lamar faces loss and confusion, and prepares to make an unexpected, groundbreaking next move. Transcript: HERECredits:Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Taylor Jones and Sabrina FangProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan LeoneFact Checker: Savannah WrightExecutive Producer for Western Sound: Ben AdairExecutive Producers for Higher G...2022-06-1547 minThe Big Hit ShowThe Big Hit ShowTwilight | E5: Twilight Forever!!In our epic finale, we travel from Forks, Washington to Hollywood, California on a journey to understand the unexpected (and unintended) ripple effect of Stephenie Meyer’s creation.Transcript: HERECredits:Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang, Lori Galarreta, Taylor JonesProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan LeoneFact Checker: Savannah WrightExecutive Producer for Western Sound: Ben AdairExecutive Producers for Higher Ground: Dan Fier...2022-06-0145 minThe Big Hit ShowThe Big Hit ShowTwilight | E4: Fade To BlackThe explosive success of the first Twilight movie defied everyone’s expectations, including those of the studio that produced it. But its most intimate impact was on the film’s two young stars - Robert Pattinson and Kristen Stewart - whose romance (and scandal) shocked Twilight fans and haters across the world. Transcript: HERECredits:Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang, Lori Galarreta, Taylor JonesProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan Leone...2022-05-2543 minThe Big Hit ShowThe Big Hit ShowTwilight | E3: I Love Him, I'm So SorryThe explosive success of the first Twilight movie defied everyone’s expectations, including those of the studio that produced it. But its most intimate impact was on the film’s two young stars - Robert Pattinson and Kristen Stewart - whose romance (and scandal) shocked Twilight fans and haters across the world. Transcript: HERECredits:Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang, Lori Galarreta, Taylor JonesProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan Leone...2022-05-1848 minThe Big Hit ShowThe Big Hit ShowTwilight | E2: We Need More Jet SkisInside the almost-making of the ill-advised Twilight movie you never saw! A wild story about a billion-dollar franchise almost undone by conventional movie-business wisdom…and men who underestimated the power of young women. Transcript: HERECredits:Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang, Lori Galarreta, Taylor JonesProduction Assistant: Stella HartmannComposer, Sound Designer, Mix Engineer: Alex MacInnisTheme Song: Dan LeoneFact Checker: Savannah WrightExecutive Producer for Western Sound: Ben AdairExecutive Pro...2022-05-1147 minThe Big Hit ShowThe Big Hit ShowTwilight | E1: A Warm Hug of Problematic LoveTo make the case for Twilight we need to understand the case against it. This episode examines the roots of people’s hatred of Twilight (spoiler alert: it’s misogyny, but it’s not just misogyny), charts the evolution of modern teenage fan culture, and reveals the reasons why Stephenie Meyer’s series has resonated so deeply with generations of young women.Transcript: HERECredits:Host, Writer: Alex PappademasShowrunner: Colin McNultyProducers: Sabrina Fang, Lori Galarreta, Taylor JonesProduction Assistant: Stella HartmannComposer, Sound Designer...2022-05-0443 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisWebinar 3Last session bringing all the information together.2020-06-251h 14Customer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisWebinar 2: How to market your business during this challenging COVID environmentThis is the 2nd in our series and explores the following: Step 3. Innovate: Create new income streams from your existing customers - segment, reposition, up-sell  Step 4. Digital connector: How to immediately increase the impact of your digital presence.  Step 5. Double down: Don’t just survive; thrive by applying a growth and investment mindset.  Step 6. What you don’t know about your customers: How to create insights via research and other social media monitoring that can provide great ideas for rapid business growth. To download the slide deck or video of this webinar head here: https://marketing-for-small-business.teachable.com2020-06-191h 34Customer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisWebinar 1. Marketing During the COVIDThis is the first in a webinar series I did for AUS Industries around how to market your business in this usual business environment of the COVID shutdown. To find the slides and video please visit:https://marketing-for-small-business.teachable.com/p/marketing-during-the-coronavirus/2020-06-191h 25The MTPConnect PodcastThe MTPConnect PodcastIs Your MTP Company Cyber Safe? Listen to Our Webinar!Happy bonus episode subscribers! This episode will patch you into our first webinar as part of the MTPConnect 2020 Seminar Series program, and due to COVID-19 restrictions we have had to take it online. Hear from MTPConnect’s MD & CEO Dr Dan Grant, our MC Director Stakeholder Engagement NSW Dr Duncan Macinnis, AustCyber CEO Michelle Price, Perx Health’s Co-Founder & CEO Hugo Rourke and Forticode’s CEO Tony Smales discuss cyber safety and security in relation to the MTP sector.2020-05-0851 minKitchen Party CeilidhKitchen Party CeilidhKPC 2019 09 15 PodcastOur 321st episode, which aired on September 15, 2019. Cape Breton Symphony Fiddlers – Cameron Highlanders/Farewell to Erin/The Great Cape Breton, The Great Cape Breton Fiddle Company John Allan Cameron – King Robert the Bruce, The Minstrel of Cranberry Lane Winston Scotty Fitzgerald – Salute to Boston Jig, A Selection of New Jigs, Reel, Strathspeys, Hornpipes & Waltzes The Barra MacNeils – One Wild Rose, All at Once Angus Chisholm – Miss Minnie Foster/Fred Wilson’s Clog, The Early Recordings of Angus Chisholm Dave MacIsaac – Acoustic Irish Reels, Nimble Fingers Dan Joe MacInnis – March of the 93rd at Modder River/Mulin Dhu Reel, 16 Great Fiddle Tunes Joe Alex M...2019-09-2258 minLets Go Blues Radio - St. Louis Blues Hockey PodcastLets Go Blues Radio - St. Louis Blues Hockey PodcastSE8, EP13: Behind Enemy Lines - Calgary FlamesWhen it comes to Calgary Flames and St. Louis Blues history, there is plenty to discuss. Trades involving Brett Hull, Al MacInnis and Jay Bouwmeester, as well as the 1986 Monday Night Miracle, all take center stage as Jeff talks with Dan Stephenson of Fireside Chat.2019-08-011h 19Lets Go Blues RadioLets Go Blues RadioSE8, EP13: Behind Enemy Lines - Calgary FlamesWhen it comes to Calgary Flames and St. Louis Blues history, there is plenty to discuss. Trades involving Brett Hull, Al MacInnis and Jay Bouwmeester, as well as the 1986 Monday Night Miracle, all take center stage as Jeff talks with Dan Stephenson of Fireside Chat.2019-08-011h 19Call Number with American Libraries PodcastCall Number with American Libraries PodcastEpisode 11: "Love Connections: Finding Love in the Library World"In the new episode of the Dewey Decibel podcast, American Libraries goes looking for love ... and finds it in the most unexpected places Dewey Decibel senior love correspondent Terra Dankowski talks to three librarian couples—Elizabeth Westenburg and Evan Williamson; Amy Call and Ellen MacInnis; and Annie and Dan Bostrom—who found each other thanks to the American Library Association (ALA). Dewey Decibel host Phil Morehart looks at ALA's I Love My Librarian Award, with interviews with Sari Feldman, ALA immediate past president and chair of this year's award selection committee, and Andrea Bernard, one of the 2016 award winners.2017-03-1059 minKitchen Party CeilidhKitchen Party CeilidhKPC 2014 09 19 PodcastOur sixty-first episode, which aired on September 19, 2014, and featured historic Cape Breton music. Angus Chisholm - Mrs. Murray/The Ten Pound Fiddle/The Baker, The Early Recordings of Angus Chisholm Angus Chisholm - Medley of Inverness Jigs, The Early Recordings of Angus Chisholm Winston "Scotty" Fitzgerald - Medley of Antigonish Polkas, Classic Cuts Winston "Scotty" Fitzgerald - The Champion Jig/Lady Menzie Jig, Winston Scotty Fitzgerald and his Radio Entertainers Paul MacNeil & Jamie MacInnis - John McColl's Farewell to the Scottish Horse/Miss Scott/Culder's Rant/Glenlyons/Largo Law, Traditional Music of Cape Breton Various Artists - Heading for Halifax...2017-02-1959 minLaw Abiding Biker | Street Biker Motorcycle PodcastLaw Abiding Biker | Street Biker Motorcycle PodcastRed Knights Firefighter's Motorcycle Club-Official Podcast Interrogation-Paul HammerschmidtOfficial Website: http://www.lawabidingbiker.com Podcast-Hang on for another law abiding biker motorcycle club interview for all you Bikaholics.  In this episode I have the pleasure of speaking with Paul Hammerschmidt (AKA: Chicken Wing), who is the Vice President of the Red Knights WA II Firefighter's Motorcycle Club. The Red Knights WA II Chapter is based out of the Spokane, WA area. We really break it down from how the Red Knights Motorcycle Club came into existence, their struggles, their accomplishments, their ideologies, their beliefs, and just what makes them tick.  We dive further into what it may...2015-10-071h 10Customer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisConnect - How to use Data and Experience Marketing to Create Lifetime CustomersLars Birkholm Peterson is one of the co-authors of Connect - How to use Data and Experience Marketing to Create Lifetime Customers. I interview Lars about the Customer Experience Maturity Model and how to apply some of the principal's of customer centric marketing practices for business. Lars explains some quick wins you can achieve by aligning your digitial channels, using ppc campaign results and how to personalise and segment your customer journey on your website. He gives some Australian examples of companies creating great customer experiences like QTM Mutal Bank and Australian Super. To learn more about the book and...2015-03-1827 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisHappy Customers Everywhere with Bernd SchmittBernd Schmitt is a professor, speaker, author and thoughtleader in the space of branding and marketing. I wanted to interview him about his book Happy Customers Everywhere: How Your business can profit from the insights of positive psychology, because Customers are central to every business.   To learn more about Bernd visit his website MeetSchmitt To buy the book go to Amazon2015-03-1222 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisThe Marketing Performance Blueprint with Paul RoetzerPaul chats with me about his new book The Marketing Performance Blueprint. I really enjoyed discussing the marketing technology, talent and strategy matrix that is creating a complex marketing challenge for marketers and small businesses. His website is pr20/20.com and you will find a link to his book and great resources here.2015-02-1126 minDetour - The Unofficial PodcastDetour - The Unofficial PodcastLos Angeles: Downtown - Gateway to the City of AngelsWriter Lynell George shares the path many immigrants have walked from Union Station into the heart of Downtown. Starting Location The front door of Los Angeles Union Station, Downtown 800 N Alameda St, Los Angeles, CA 90012 Duration 55 minutes Map Image Description Los Angeles is one of the most ethnically diverse cities in America. Over 225 languages are spoken within the LA city limits! On this Detour, acclaimed LA author and journalist Lynell George leads you through several of the city’s unique cultural en...2015-02-0146 minDetour - The Unofficial PodcastDetour - The Unofficial PodcastLos Angeles: Santa Monica - Designing a Pedestrian UtopiaFrances Anderton, host of KCRW's DnA: Design and Architecture, shows you how architects and residents are reclaiming Santa Monica for pedestrians and cyclists. Starting Location 333 Olympic Blvd Santa Monica: Designing a Pedestrian Utopia Duration 45 minutes Description Frances Anderton is a radio reporter who loves two things: design and Santa Monica Beach. In fact, she is the host of KCRW's DnA — a weekly show from LA exploring architecture and design. On this Detour, Frances takes you deep inside the designed world of Santa Monica to see ho...2015-02-0137 minDetour - The Unofficial PodcastDetour - The Unofficial PodcastLos Angeles: Venice - Abbot Kinney's Impossible DreamDiscover how Venice was created -- and almost destroyed -- and meet the spirit of town-founder Abbot Kinney. Starting Location The American Flagpole on Ocean Front Walk and Windward Avenue, Venice Los Angeles, CA 90291 Duration 40 minutes Map Image Description When Abbot Kinney bought land on the Southern California coast over 100 years ago, it was nothing but a swampy marsh. But Kinney was a world traveler and had a wild vision -- to transform this acreage into his very own “Venice of America.” On...2015-02-0133 minDetour - The Unofficial PodcastDetour - The Unofficial PodcastLos Angeles: Venice - Life On The EdgePro skater Eric “Tuma” Britton shows you why Venice is irresistible to outsiders -- from street performers and body-builders to pro skateboarders. Starting Location 1800 Ocean Front Walk, Venice, CA 90291 Duration 35 minutes Map Image Description Venice locals talk about the "vortex" - an irresistible force that attracts all kind sof society's outsiders to this bohemian beach town. From street performers to bodybuilders, they're people who want to live on the edge, always pushing their limits. In the 1970s, a new kind of outsider started grav...2015-02-0129 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisBeing Customer CentricI was interviewed about building a customer centric marketing approach some time ago and have decided to share with you 10 minutes of key highlights. Today having a customer centric approach to your marketing is not a nice to have, it is a must have. Here is a You Tube Video Webinar about being customer centric Dan did for Axient.2015-01-0249 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisCustora customer centric software with Jordan ElkindJordan Elkind has the same passion for customer centricity as me. His love of information and insight has created a career well suited to him at Custora a new sofware company. Custora provides a dashboard of data analytics for retail customers to create more compelling, relevant marketing touchpoints for their customer's journey. The result is more profitable customers and less customers at risk of ending their journey. Jordan's insights are a must listen for any business as we all scramble to create the customer connection that brands like Esty, Threadless or Redballoon enjoy as a client of Custora. Custora website C...2014-08-1942 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisBrand Discovery Process -Interview with Jon Pietz from BrandxcoJon Pietz runs Brandxco and is a branding expert. Jon uses probing interview techniques in his brand discovery process with clients.This buyer insight and the real problem you solve for your ideal customers, is part of Jon's approach. This branding strategy transforms your marketing activities and the return you get on your marketing spend. Spending some time with Jon you will learn from his many years experience about how to develop your core brand position. Jon's process is aimed at understanding: You: What are you good at? What makes you different? What are your most satisfying experiences with your...2014-05-2144 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisThe Customer Culture Imperative - Interview with Dr Linden BrownIt has been a long time in the making but I am so delighted that The Customer Culture Imperative is now on the shelves. I had the pleasure of interviewing Dr Linden Brown from MarketCulture on the new book he has co-written with his son Chris Brown about creating a customer centric culture. What makes this book different from others like Peter Fader's and experts on customer centricity is that it is backed up by research proving the relationship between 7 key customer centric behaviours and business growth. Please enjoy this interview with Dr Linden Brown.2014-04-1839 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisTilt: Shifting Your Strategy From Products to CustomersNiraj Dawar is a Professor at the Ivey Business School and with a wealth of corporate experience as an expert marketing strategist. Niraj has wrote one of the most important books I have read as a customer centric marketer this year. Tilt: Shifting Your Strategy From Products to Customers. Key strategic questions that I earmarked in reading Tilt  by Niraj Dawar are as follows: 1. Why do your customers choose you? Make sure it is not table stakes. 2. What business are you in? What business do your customers think you are in? How have they defined you? The answer you give to this...2013-11-2225 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisThe Customer Centric Blueprint with Doug LeatherDoug Leather is passionate about customer centricity as a system. In fact he has built a business over the past 11 years around it. I had the pleasure of interviewing Doug about his new book The Customer Centric Blueprint: Building and Leading the 21st Century Organisation. Doug talks of how to create a sustainable competitive advantage, enlighted leadership and cultural orientation around the customer using examples including: Amazon Zappos Apple GE How to create a customer centric organisation using the REAP Customer Centric Organisational Blueprint Contact details: www.reapconsulting.com2013-10-0747 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisBernadette Jiwa - Latest Story:The Fortune Cookie Principle PrincipleBernadette is a great story teller and discoverer. She works with businesses to uncover brand stories. We buy how brands make us feel, brands that resonate with our beliefs and stand for something. Bernadette in her new book, The Fortune Cookie Principle: The 20 Keys to Great brand stories and why your business needs one,helps us learn about purpose, people, personal and perception are important aspects in shaping brand perception. Today more than ever before, with more choice we are looking for those brands that have a purpose and align with our values. Bernadette references some companies doing it right: M...2013-08-2017 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisWe Are Huddle interview with MD, Dr Melis SenovaMelis is an inspiring human centric strategist specialising service design. As the MD of wearehuddle.com, Melis is in the innovative space of working with CEOs of bluechip companies, in helping them discover ways to do meaningful work. Companies are seeking new frameworks to create a way to navigate decision making and challenges that they are facing. One of these problem is the customer value they provide.Using an understanding of the customers and the organisational world, wearehuddle help create a path where this can be more in sync. Using the framework of design, Melis leads her team in working...2013-07-3031 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisSmart Customers Stupid Customers Interview with An Author Bruce KasanoffBruce Kasanoff is a speaker, author and business strategist who helps companies profit from disruptive forces, rather than fall victim to them and the co-writer of Smart Customers, Stupid Companies. Bruce helps companies understand what comes next, and how they can leapfrog their competitors. His entire career has focused on helping companies leverage emerging technologies to better grow revenues and serve their customers. Bruce with co-author  Michael Hinshaw have asserted that our tolerance to mistakes by companies we engage in is reducing. We now have more information before we engage with them. Companies are still slow to recognise this and s...2013-07-2400 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisTristan White on creating awesome company cultureTristan White is the manager of The Physio Co. He has become a big advocate, thoughtleader and key note speaker on creating a great corporate culture. Tristan shares why he created a vision, values and the purpose of his business and how it changed how he grew his business. The Physio Co was ranked by BRW at No. 5 on it’s annual list of Australia’s 50 Best Places to Work. Learn from Tristan some best practices of how to create that vision for everyone to rally around and how to embed those values into your business to create a culture.   Resou...2013-07-0221 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisBryony Thomas - Watertight Marketing BookBryony Thomas is an experienced strategic marketer that really gets it. I absolutely love her new book Watertight Marketing. It is a practical approach to getting the fundermentals right when creating a strategic approach to marketing. Bryony's book is all around getting the fundermentals right so that as an small business owner you can build a strategy approach to their marketing so that works and continues to work over time. By reading this book you can ensure that you are not throwing your precious marketing dollars down the drain. By auditing your existing business model, you can ensure that you...2013-06-2534 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisCreating Brand Energy with Cath SutherlandI came across Cath's Sutherland's book Creating Brand Energy while I was researching branding online. Cath's approach really resonated with me. I even re-did my Brand Energy Blueprint. What makes you choose one company over another is becoming harder. Online we can all look the same. To differentiate our brand we need to stand for something. We need to have a greater cause and back it up with a value-set. Conscious Business, Cath's business works with businesses that want their brand to be more than a logo. Those who are interested in creating a physical and energic entity. It is a...2013-06-2021 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisThe Shift with Jagan NemaniJagan Nemani is an innovation-focused executive who believes in developing innovative solutions to deliver a best-in-class customer experience. He has more than 14 years of experience encompassing product, process and business model innovations. His experience encompasses the software, telecom, semiconductor, insurance, cleantech and government procurement industries.   Jagan Nemani has written a great book called The Shift: Innovation That Disrupts Markets, Topples Giants, and Makes You #1 that focuses on a nine variables companies can use to manage the customer experience and innovate. This framework provides some great insights into the landscape we need to manage to ensure that our product or service has...2013-06-1729 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisMark Joyner Interview about SimpleologyMark Joyner is an author and software developer who has run and sold several business start ups. His software  Simpleology is designed to make us more productive. What I love about Mark, is his philosophy. He takes a holistic approach to business and his software Simpleology has this baked into it. When we all have to "get stuff done", it is so nice to do it with fun at the centre. The software talks of Habit Bombs to change your behaviour, HIME's (High Impact Minimal Effort) as an approach and has great videos of how to use the tools effectively. S...2013-06-1320 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisJeanne Bliss - Customer Experience ExpertJeanne Bliss is a guru in customer experience. Customer Bliss her website is packed full of great ideas and tools to help your business because more customer centric. Jeanne's book I love you more than your dog identifies 5 key decisions to make your business a beloved company. You know that sort of company that you tell your friends about. (threadless, zappos, moo, zipcar, modcloth, freshbooks, netflix, lands end, aussie farmers, grill'd, lorna jane, gapingvoid, mailchimp, nudie, incase). These companies: Reveal who they are and aren't and make decisions on that basis They decide to believe their customers and employees and...2013-06-1129 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisRick Harris UK customer design expertRick Harris is the managing director of the UK based design agency CustomerFaithful. A veteran in the customer experience space Rick has assisted many organisations identify what drives the beliefs and behaviours of their customers. Rick's Lifeline approach has been used in such industries as healthcare, transport, housing and leisure as he assists industries achieve their commerical goals while staying true to their customer needs and inspiring their employees. Join Me as I chat with Rick. Resources: CustomerFaithful2013-06-0639 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisThe Customer RulesLee Cockerell has spent his career working for some of the best players in hospitality including, Hitlon, Marriot and Disney.He now consults around the world to businesses on customer service. In this interview with me Lee shares some of those old fashion values that our mum's taught us and why the little things are really the big things in delivering a sensational service. What would mum do? might just be the first question we should be asking.2013-05-3017 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisHumanise with Maddie GrantMaddie Grant and Jamie Notter have written a book called Humanise - How People Centric organizations succeed in a social world. Maddie is a well-known blogger and partner in a successful social media consulting firm working with associations and non-profits, SocialFish, and she spent some time with me on this podcast. We discussed how organisations are becoming more engaged with social media and this is creating an environment of transparency. We now want understand the company from the inside out. We want to connect on a deeper and more human level. We explore this changing landscape. What it means to bu...2013-05-2234 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisKristin Zhivago starts with Customer InsightKristin Zhivago started as a teacher like me but when she finished her teaching degree there was little in the way of positions. Lucky for us she invested her time in sales and marketing and has spent her career seeking out customer insights by interviewing customers for organisations. Kristin is the author of the RoadMap to Revenue, How to sell the way your customers want to buy. I recently interviewed Kristen about her journey and asked her about the trends she is seeing in selling, about best practice questions when interviewing, the role of persona's and how the buyer journey...2013-05-0743 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisThe Design Thinker - Arne van OosteromArne van Oosterom is the founder of the Design Thinkers Group and now the Design Thinkers Academy. DesignThinkers is one of the leading 'design driven' Innovation Agencies helping organizations around the world making the transition from being strictly product orientated and sales driven, towards being service orientated and human centered. I really enjoyed talking with Arne. He gave insights into how companies have a great challenge on their hands as small nible companies compete on a global stage. Arne talks about the importance of design and how it is being reintroduced into companies like SAP and how the youth of to...2013-05-061h 01Customer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisBuyer Personna App with Vann Morris from MLTCreativeBuyer Persona's are an attempt to get inside the heads of our ideal customers and understand their motivations, influencers and decision making criteria. My chat with Vann Morris from MLTCreative a B2B marketing consulting agency explains how to use this app to shed some great insights into creating buyer personna's and to create a great interview list of questions to build this view of the customer. Resources MLTCreative Resource Center Buyer Persona App2013-04-0314 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisAdele Revella Interview from the Buyer Persona InstituteAdele Revella has built the Buyer Persona Institute to revolutionise the way we use buyer persona's in marketing. Rather than creating a buyer persona's to market to, Adele's approach called the Five Rings of Insight is based on creating insight through a research so that rather than presuming what is behind our ideal buyer's decision to buy from us or not, we know! These steps include: 1. Priority Initiative- what problem are they trying to solve? 2. Success Factors - What outcome would be desirable in their words? 3. Pre-conceived Barriers - What is the bad news we need to hear about our s...2013-03-262h 19Customer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisChris Risdon "the Journeyman Interview"Chris Risdon is a thought-leader in the customer experience and service design space.Chris has been designing digital products and services since 1996. He specializes in user experience strategy, information architecture and communication and interaction design. I was so delighted to interview Chris after following his work at AdaptivePath where he is described as follows: "Chris's journeyman path has helped shape his belief that an interdisciplinary approach to design enables people to have compelling and useful experiences with the products and services around them." This methodology was so interesting to me as a customer centric marketer, that I just had to sp...2013-03-2238 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisAndrew Davis Interview around his book BrandscapingAndrew is such a talent. His career has taken him from local television to The Today Show. He's worked for The Muppets in New York and marketed for tiny start-ups as well as Fortune 500 brands. For over a decade Andrew acted as the Chief Strategy Officer at Tippingpoint Labs, where he rallied his team to lead the charge to change the way publishers think and how brands market their products. Today, Andrew travels the world sharing his innovative ideas as a speaker, consultant and guest lecturer. Andrew's concepts in his book Brandscaping help reshape the way you think, enabling you to...2013-03-0543 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisLynn Hunsaker interview on Customer ExperienceLynn Hunsaker is runs a consultancy called Clearaction.biz where  she helps organizations build enterprise-wide customer-centricity and ownership of customer experience innovation to live the brand promise and maximize customer profitability. Lynn shares with us insights she has gained over the last 20 years of being an expert in customer experience and highlights some best practices of how we can develop customer centric behaviours. As a well known thought leader in the customer experience space, I felt humbled to have Lynn on the show. Links: Clearaction.biz2013-02-1544 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisBill Self Interview about Customer 3D A new dimension for customers BookBill Self has questioned the idea of what it means to be truly customer centric over the last 20 years? He has now created a book, philosophy and a community based on of having a customer centric mindset. His approach not only encourages you to think about how make the customer the centre of your business model but why you can't afford not to adopt this belief. Well, I for one bought into this customercentricity some time ago, but after listening to Bill hopefully you will too. Bill's new book Customer3D gives some great examples of the evolution of customer...2013-02-0938 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisPaul Roetzer Interview on his Book the Marketing Agency BlueprintPaul spent some time chatting with me about his new book The Marketing Agency Blueprint. Paul is one of those people you just know is going to change the agency industry, infact he already is! A visionary, passionate, innovator and super sharp. Rarely do I get the honour to meet someone that is so authentic and has a life cause that I believe in. From identifying key attributes of marketing agencies (nimble, tech savvy, measurement geekiness, open and collaborative) to new services and packages (consulting, training, publishning and software) Paul gives us gold in this interview. For any agency, marketer...2013-02-0432 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisJohn DiJulius Interview on Creating A Customer Centric CultureJohn DiJulius is an international consultant and best selling author of two books. Works with world class companies like The Ritz-Carlton, Lexus, Starbucks, Nordstrom, Nestle, Marriott Hotel, PwC, Cheesecake Factory, Progressive Insurance, Harley Davidson, State Farm, Chick-fil-A and many more. I spent some time with John discussing how he discovered his passion for creating awesome customer experiences and how we can leverage his knowledge and best practices as small businesses. Visit John's site and learn more about how to make your small business the stand out choice for your customers by developing a customer experience that no one can replicate.2013-01-1524 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisHow to Organise and Operate a Small Business In AustraliaJohn English has successfully created and managed a number of small businesses of his own and has introduced entrepreneurship programs in several Australian Universities. He is the professor at the University of Tasmania, a Certified Practicing Accountant and consultant to small business and government. John's latest book,How to Organise and Operate a Small Business in Australia gives some great insights and a systematic approach to setting your business up for success. In this interview John shares some of those insights. You can contact John on his email at:Jack.English@utas.edu.au2012-03-2826 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisClaudia Bowman - McIntosh & Bowman CheesemongersClaudia Bowman has a love for all things cheese. She has taken her passion and her serious education in the skill of making cheese to create McIntosh & Bowman Cheesemonger that focuses on cheese events, education and appreciation events. Just recently Claudia launched Ask The Cheese Monger App to cater for the volume of emails she receives from people's cheese questions. The app now has over 30,000 downloads and plans are to adapt it into a Anroid version.   Listen as Claudia shares her small business journey so far. If Australia's cheese trend is to follow America, Claudia is going to be even b...2012-03-0821 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisThe True Brand ToolKit, An Interview with Author Michael NeaylonIt was my pleasure to interview Michael Neaylon Author of the True Brand Toolkit. This interview gives the small business owner some great insights into branding and some great resources.   Visit Michael's website at: www.mcme.com.au or purchase the book here.2012-02-1232 minCustomer Centric Marketing for Business with Dan MacInnisCustomer Centric Marketing for Business with Dan MacInnisMarketing Insights Around Being A Customer Centric BusinessRecently I was interviewed by a journalist and I made a recording. It is all about building a customer centric company. I go through the steps to create a customer centric company.  Here is a flip book that explains the outlines some key steps in building your business The Simple Marketing System is the process I use to help small businesses make better marketing decisions2012-02-0411 min