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Showing episodes and shows of
Dan McGaw
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LIFE Adelaide
Fruit of the Spirit - Kindness • Ps Dan McGaw
When it comes to kindness, it’s not the thought that counts but the action that matters. This week, Ps Dan McGaw concludes our series ‘Fruit of the Spirit’ as we focus on the fruit of Kindness. Kindness is the expression of love in action and is ultimately the tangible sign of our faith.
2025-05-04
35 min
Ops Cast
Garbage In, Garbage Out: How Bad UTMs Wreck MAP, CRM & CDP Attribution with Dan McGaw
Text us your thoughts on the episode or the show!Ever feel like your marketing data is giving you half-truths? You're not alone. In this eye-opening conversation with Dan McGaw, founder and CEO of UTM.io, we dive deep into the critical but often overlooked foundation of all marketing attribution: UTM parameters and proper data governance.We explore the real challenges marketing ops professionals face in implementing consistent UTM parameters across global organizations. Dan shares practical insights on how to transform your approach from the ubiquitous "UTM spreadsheet" to more robust systems that enforce taxonomies...
2025-03-17
50 min
LIFE Adelaide
Fruit of the Spirit - Love • Ps Dan McGaw
Whoever does not love does not know God, because God is love. This week, Ps Dan McGaw continues our series ‘Fruit of the Spirit’ as we focus on the fruit of love. The love we are called to give is more than showing friendly gestures to people, it’s a sacrificial love.
2025-03-16
37 min
LIFE Adelaide
Reason For The Season • Ps Dan McGaw
Christmas sets course for the cross, the servant king came to set all of humanity free. This week, Ps Dan McGaw shares the reason for the season. We proclaim to all the one who existed from the beginning, he is the word of life!
2024-12-17
13 min
LIFE Adelaide
Waging Warfare • Ps Dan McGaw
There is an importance in gaining understanding of spiritual warfare. This week, Ps Dan McGaw encourages us to equip ourself with our weapons of warfare. The devil fears the Word of God, and the more you engage with scripture, the more you will be armed for battle.
2024-12-08
39 min
LIFE Adelaide
A Place • Ps Dan McGaw
Persistent prayer is one of the most powerful tools we have in our lives. This week, Ps Dan McGaw encourages us in the way of persistent personal prayer. Jesus demonstrated to us the importance of a daily prayer life; it was the fuel of His ministry.
2024-11-03
32 min
LIFE Adelaide
Called to Consecration • Ps Dan McGaw
We are called to be set apart for Holy use. This week, Ps Dan McGaw shares on the ‘Call to Consecration’. We need to wash off the dust of the wilderness before we take step into the promise land.
2024-10-20
31 min
LIFE Adelaide
Art of The Altar • Ps Dan McGaw
Altars are built to mark a moment with God. This week, Ps Dan McGaw speaks on ‘The Art of the Altar’. God’s will for your life isn’t found in striving, but learning to surrender at the altar.
2024-10-13
37 min
LIFE Adelaide
In Step • Ps Dan McGaw
Whether we know it or not, reality is, we are all being led by something. This week, Ps Dan McGaw explores what it means to let the Holy Spirit lead our lives. Jesus isn’t evident in our lives through how well we can lead, but instead is shown in how we let the spirit lead our life.
2024-10-06
41 min
LIFE Adelaide
What's My Purpose • Ps Dan McGaw
What does it mean to live on purpose? This week, Ps Dan McGaw, off the back of our ‘Why?’ Ask's the question, what is our purpose? And finding out our purpose is that we may see His kingdom come and His will be done on earth as it is in heaven. ______________________ To find out more about LIFE, visit https://lifeadelaide.org Follow us on Social Media: https://www.instagram.com/life_adl https://www.facebook.com/LIFEadl/
2024-09-17
39 min
LIFE Adelaide
Why Suffering • Ps Dan McGaw
Suffering began when sin entered the world and we were separated from God. This week, Ps Dan McGaw continues our ‘Why?’ series asking the question, ‘Why Suffering?’ The suffering and pain that was meant to sabotage my spiritual formation is actually the secret to my spiritual formation.
2024-08-20
40 min
Entrepreneurs on Fire
How to Make Your Funnel Convert Higher In 24 Hours with Dan McGaw: An EOFire Classic from 2021
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Dan is an award-winning entrepreneur and speaker. He is also the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. Top 3 Value Bombs 1. Using a marketing automation tool will allow you to measure how people are using your website. 2. Personalization is imperative to push somebody down the...
2024-04-14
23 min
LIFE Adelaide
One Step at a Time • Ps Dan McGaw
The goal of Christianity isn’t that we may be made perfect but that we may be continuously transformed. This week, Ps Dan McGaw encourages us to take one step at a time. God is wanting to transform us from one degree of glory to another.
2024-03-10
37 min
LIFE Adelaide
Empty Jars • Ps Dan McGaw
We as people have a tendency to collect clutter. This week, Ps Dan McGaw encourages us to reflect on what spiritual clutter we have collected. If we don’t make room we don’t allow for space for God to bring in the new.
2024-02-27
32 min
The Stack
Drive B2B Growth with a Customer-Centric Approach in Product-led Growth Strategies with Aaron Bird (Inflection), Laura Schaffer (Amplitude) and Francis Brero (MadKudu)
Traditional paradigms in the rapidly changing landscape of B2B enterprises are being challenged by the emergence of a potent growth model – Product-Led Growth (PLG).So, what is PLG, and how can B2B companies harness its power to stay afloat, thrive, and drive customer-centricity in an increasingly competitive market?In this episode, Dan invites a lineup of product experts, including Aaron Bird, CEO at Inflection, Francis Brero, Chief Product Officer at MadKudu, and Laura Schaffer, VP of Growth at Amplitude. They will explore the PLG paradigm in-depth, uncovering the strategies and insights shared by in...
2024-02-06
40 min
The Stack
Leveraging Intent Data for High-Impact Marketing Campaigns with Mark Kilens, CMO at Airmeet
Intent data has become a pivotal tool for understanding and engaging with prospects. But how can marketers effectively harness its potential? Airmeet’s Chief Marketing Officer, Mark Kilens, has gone all in to understand and leverage intent data to get more prospects down the funnel.But it's not just about data. Mark emphasizes the foundational importance of understanding your Ideal Customer Profile (ICP). This deep knowledge forms the bedrock of all marketing endeavors, ensuring that every campaign and every message resonates with the target audience.Mark also touches on the art of proactive planning. In a...
2023-12-12
37 min
The Stack
Drive Revenue by Maximizing Exposure and B2B Touchpoint Value with Juliette Kopecky, CMO of LinkSquares
LinkSquares takes a personal approach to B2B marketing. Their intense and memorable event strategy doesn't just stop at the top of the funnel. Instead, they're pushing boundaries by maximizing the value of each touchpoint, ensuring a seamless journey for potential clients.In this episode, Dan McGaw talks with Juliette Kopecky, CMO at LinkSquares, about her comprehensive event strategy. Juliette's strategy is based on the Mere-Exposure effect, and involves taking over events with intense visibility marketing, such as sponsoring the cocktail hour, sponsoring the lanyards, and having a big giveaway. After an event, LinkSquares...
2023-12-05
30 min
The Stack
Boost B2B Pipeline ROI by Building a Trustworthy Community with Ronen Shetelboim, VP of Marketing at Tessian
Field marketing isn't about hosting numerous events; it's about fostering a community. Ronen's perspective is refreshingly different. He believes in the transformative power of field marketing, not only as an event-driven strategy but as a tool for community-building.In this episode, Ronen breaks down why traditional SaaS marketing methods aren't as effective in cybersecurity, emphasizing the need for personalized strategies. Ronen has cracked the code generating a robust pipeline in this industry.From leveraging virtual events to understanding user behavior, Ronen shares actionable insights that have proven successful in his career. Since recording this episode...
2023-11-28
30 min
The Stack
Playbook for Scaling Real-Time Personalization with Mario D’Agostino, VP at FanDuel
On Today’s Show:In today's digital landscape, personalized user experiences are desirable and necessary.Mario D'Agostino, VP of Product and Product Analytics at FanDuel, is a seasoned veteran in the tech industry who understands the value of leveraging real-time data and probability algorithms to create personalized user experiences.FanDuel is the biggest online real money gaming company and the leading sports booking app in the US. It commands over 40% market share and has 14 million active customers. This massive customer base presents unique challenges in terms of customer engagement and retention.In...
2023-11-07
34 min
The Stack
RevOps: A Genuine Force or Rebranded SalesOps? With Ahmed Chowdhury (Data.ai), Darrell Alfonso (Indeed) and Deven Pearson (McGaw)
RevOps has been getting a lot of hype recently. The 2023 LinkedIn Jobs on the Rise Report, even called RevOps, is the fastest-growing career opportunity in the US. But what’s with the traction for a seemingly unexplored and mysterious role? Is it just another fad? Or is the speed of the bandwagon warranted? We invited Ahmed Chowdhury, Sr. Director of Global Revenue Operations at Data.ai, Darrell Alfonso, Director of Marketing Strategy and Operations at Indeed.com, and Deven Pearson, Director of Revenue Operations at McGaw, to debate the legitimacy of RevOps as a position.In...
2023-10-24
40 min
The Stack
How to Build Your Marketing Stack in 2023 with Jon Miller, CMO of Demandbase and Adam Greco, Product evangelist for Amplitude
2023 will be a fascinating time for marketing and tech, and you may be wondering how to build and optimize your stack.In this episode, Join Dan McGaw and industry leaders Jon Miller, CMO of Demandbase, and Adam Greco, Product evangelist for Amplitude, as they discuss the most important tech stack trends you must consider to win big and boost revenues in 2023.It’s no secret that the marketing technology landscape is constantly evolving. Driving growth in a tumultuous economy with your marketing technology investments will be critical. With consolidation happening all over the place, and maj...
2022-12-21
45 min
The Stack
How Partnerships Saved HubSpot with Scott Brinker, VP of Platform and Ecosystem
“Building an ecosystem is hard,” says Scott, VP of Platform and Ecosystem at HubSpot, “You got to think bigger than just the marketplace.”In this episode, Scott and Dan dive deep into the inner workings of HubSpot’s partner strategies, how they have led them to create a dominant MarTech platform, and the tech stack they use to achieve their goals.Key TakeawaysIntegration is vital to business success, and consolidating data into suites or platforms is a standard solution for companies with too many tools.To build a successf...
2022-11-23
36 min
The Stack
Leveraging B2B community for next-level growth with Jack Foster, VP of Marketing at WorkRamp
B2B communities are hot right now and for a good reason. Having a loyal group of people rallied around your business is a crazy useful resource for growth. Investing in community and learning is how Jack Foster, VP of Marketing at WorkRamp, is driving next-level growth. Being a part of an LMS platform means that Jack understands the value of both community and learning, which is why she’s so committed to investing in both avenues. While LMS and community naturally complement each other, connecting and utilizing those strategies together with the rest of...
2022-11-16
33 min
The Good Advice Podcast: Do Business Better with Blake Binns
Greatest Hits Countdown - Dan McGaw on Sales through Tech (Ep 231)
Dan McGaw joined us for the 6th most downloaded episode in the past four years of Good Advice -- and we talked about how marketing tech can drive more sales for your business. Enjoy this episode? Be sure you're subscribed and following the podcast as we bring you our weekly episodes. And don't forget, you can always support the podcast at our Patreon via Patreon.com/GoodAdvice. Want to advertise on the show? Reach out at blake@goodadvicecoaching.com. Want small business consulting? Go to https://goodadvicecoaching.com/ to get a free business eva...
2022-11-11
36 min
The Stack
Innovation at the "Leading Edge" of D2C and B2B with David Zucker, CMO of Purdue Farms
Despite being over 100 years old, Perdue Farms is still a beacon for the future of B2B and D2C business. Their e-commerce game is insanely impressive. From building out partner integrations that allow customers browsing recipes on their site to export the ingredients list into a cart at their local partner outlets, to partnering with Samsung to sell Perdue products from smart fridges, Perdue is already living in the future.But getting to that future comes with smart strategies and successful partnerships. David Zucker is the CMO at Perdue Farms, and he knows...
2022-11-09
39 min
The Stack
480% Growth in 12 months - with Dan Waldschmidt, CRO at Panzura
Efficiency, effort, and details. Those are the three things that Dan Waldschmidt has focused on to drive Panzura to over 480% growth in just the past year. Dan is rocketing Panzura to insane heights by making careful decisions and getting the most from his team and tools. One way he’s doing that is by creating seamless connectivity with an all-in-one suite model for his tech stack. He’s also gone all in on Google products and training his team to get the most out of them.Main Takeaways:How D...
2022-11-02
42 min
The Stack
Optimize your DTC ROAS via constant testing Manbir Sodhia, VP of Growth Marketing at ŌURA
Why would you spend more when you can spend less for better results? That’s the question Manbir Sodhia is constantly asking himself. As the VP of Growth Marketing at Ōura, his goal is never to stop improving his ROAS, which he does by treating every campaign like an experiment. Manbir is constantly running various forms of tests. He’s got standard A/B, multivariate, canary, and a lot more, but his big focus is incrementality. And when it comes to getting customers down the funnel, Manbir has also got a keen eye on the cu...
2022-10-26
38 min
The Stack
Quarterly Themes to Boost Your B2B Pipeline with Grant Johnson, CMO at Emburse
Generating meaningful prospects for your pipeline doesn’t come through shotgun marketing. It comes through smart strategies and full-team alignment. That’s why Grant Johnson is so big on quarterly themes.Grant is the CMO at Emburse. He’s all about meaningfully speeding up his pipeline velocity, and making smart choices to leave time for the best prospects. His themes are helping his team make focused decisions to get those prospects in the pipeline. From there, he’s tracking and pushing only the best for maximum efficiency. Main Takeaways:How quarterly themes he...
2022-10-19
32 min
Growth Experts with Dennis Brown
GE Ep 307 [2021] - How to Leverage Automation to Save Time and Money While Increasing Sales w/ Dan Mcgaw
Dan McGaw is an award-winning entrepreneur and speaker, as well as the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. As one of the original growth hackers, Dan is here to give insights into how to leverage automation to save time and money, as well as grow your topline revenue. Tune in to learn the benefits of leveraging text messaging and other digital channels as marketing tools in your business, in addition to the many tools Dan recommends for integrating automation into your business processes. During this interview, we discuss:
2022-10-17
29 min
The Elite Entrepreneurs Podcast
Business Growth Strategies: On Leadership, Hiring, And Culture With Dan McGaw
Part of growing a business is knowing when to hand over the reins, especially when letting go of a leadership position. You have to know how to transition out of your business and to do it properly. This episode’s guest is an expert in this, having done it multiple times as he moves from one business to another. Award-winning entrepreneur and speaker Dan McGaw joins Brett Gilliland to share with us the lessons that stood out to him in his career on growing a business beyond the expertise and experience of a founder. He dives deep into the impo...
2022-10-12
25 min
The Stack
Getting your B2B Messaging Right to Win with Peep Laja, CEO of Wynter
How do you build a reputation as a new company if what you’re offering has never been done before? This is a feat Peep Laja, CEO and Founder of Wynter had to overcome when he brought Wynter to market. For him, a lot of it comes down to messaging and tracking where that messaging is working. In the early stages of tracking that data, Peep says “qualitative is king”. Peep is also focused on keeping things lean, and putting his efforts toward big clients that will drive their recognition. Main Takeaways:Why Pe...
2022-10-12
26 min
The Stack
Delivering D2C Value the Zappos Way with Aaron Magness, CMO at Thistle
When Tony Hsieh led Zappos to game-changing online success, he did it by putting the customer experience first. The story of the retailer is a marketing legend, and Aaron Magness was part of that.Aaron is the CMO at Thistle. He also spent 3 and half years with Zappos, where he learned the advantages and skills involved in making the customer experience a top priority. Now he’s bringing that approach to Thistle to drive growth. He joins us to tell us all that he learned and how he’s applying that today.
2022-10-05
33 min
The Stack
Multi-threading B2B Sales with value, not hacks with Norullah Sharifi, VP of Sales Development at Sendoso
If you had one tactic that would drive 3X more results would you do it? Of course. But what if the caveat was an increased risk of losing those deals? Norullah Sharifi has found the answer on how to drive those 3X results without upping your risk factor. Multi-threading.For successful multi-threading, Norullah, VP of Sales Development at Sendoso, pushes value, not hacks. Given that Sendoso is a gift-giving platform, that value factor comes naturally to Norullah. As a result, his SDR and BDR teams are killing it. Today he tells us all about...
2022-09-28
38 min
The Stack
Strategy over Tech with Chris Walker, CEO of Refine Labs
The tech stack is essential to any business in our modern age, but just introducing tools to your workflow isn’t going to immediately solve problems. Your tech stack is only as good as the strategy to implement it.Chris Walker is the CEO of Refine Labs, a go-to market strategy firm that works with B2B SaaS companies to drive their demand engine. Chris thinks that too often people assume their tools are broken when really their strategy just sucks. Main Takeaways:Why strategy is key and how to improve you...
2022-09-21
29 min
The Stack
Building a Modern Data Stack to Drive Growth with Scott Edmonds, CRO at Syncari
Building a modern data stack is a must-have for fast-growing companies that care about the customer experience. And you can’t build a modern data stack without having a good RevOps team to support it.Scott Edmonds, Chief Revenue Officer at Syncari, a data automation platform all about getting your tools in sync, joins us for this episode. Scott is a martech legend and was the first sales hire at Marketo and pushed global growth for the company. Main Takeaways:Why every company should be jumping on RevOpsScott’s modern and cohes...
2022-09-14
31 min
The Stack
Building a Product Marketing Gold Standard Through Collaboration with Aygun Suleymanova, VP of Product Marketing at Datadog
In 2016, Datadog was in the top ten of Deloitte’s Fast 500 List which ranks the fastest-growing companies in North America. The cloud monitoring and analytics platform exploded onto the market and has continued to make its presence known. Aygun Suleymanova joined the team in January 2022 as the VP of Product Marketing to expand on that growth. She’s been flexing her expertise in product marketing for over a decade for various companies including five years at Salesforce. In this episode, she shares some of her significant strategies and the stack she uses to make it happen. One of the thing...
2022-09-07
39 min
The Stack
Interactive Marketing and Driving Conversions With Alessandra Colaci, VP of Marketing at Mailshake
Alessandra Colaci joined Mailshake as VP of Marketing in 2020. For two years now, she’s been leading with an approach to keep things simple and smart. For Mailshake, keeping things simple is important. As a sales outreach tool, they’re in a crowded market, so their strategy is to rise to the top with effective simplicity. They also have the advantage of being a marketing forward company with Sujan Patel as CEO. That’s something Alessandra really values about her workplace. She tells us about that in the interview. She also shares what she’s looking to next, dark social...
2022-08-31
39 min
The Stack
Unraveling the Mysteries of Product Analytics and Product-Led Growth with Justin Bauer, VP at Amplitude
Amplitude is a product intelligence, a.k.a product analytics platform. Founded in 2012, the company has grown to be one of the leading platforms of its kind. That’s largely in part because of their product-led growth strategy. A strategy that works uniquely well given what its platform is.In this engaging podcast episode, we plunge headfirst into the complex and intriguing universe of product analytics, with none other than Justin Bauer, the esteemed Chief Product Officer at Amplitude, as our guide. Justin reveals the often-overlooked intricacies involved in comprehending customer journeys and behaviors and the role of...
2022-08-24
41 min
The Stack
Scaling Up Your Stack with Horacio Zambrano, CMO at Secret Double Octopus
Secret Double Octopus was founded in 2015. The company jumped onto the growing demand for enterprise-level passwordless authentication. In 2020 they raised $15 million in the Series B funding round, and by 2021, they were named best in class for their category by the AITE Group. Their growth has been fast, so in 2021 they also brought on Horacio Zambrano as CMO to help scale the business accordingly. Horacio has launched multiple cybersecurity start-ups and has led marketing teams up to Series C. One of Horacio’s big strategies is to collect and utilize intent data. His team then ties that data into a co...
2022-08-17
39 min
The Stack
Making Community the Center of Your Stack with Jane Stecyk, SVP of Marketing at Mighty Networks
Mighty Networks is home to over one million online communities. That means their tool is helping nearly one million brands and companies utilize community marketing to grow and drive revenue. At the heart of Mighty’s growth is their own tool. They’ve focused on speed to learning to grow their client success. It also means building a stack that works for their internal team that doesn’t sacrifice client or user experience. That’s what Jane Stecyk balances every day as the SVP of Marketing. Jane’s initial education was in library science, but after dipping her toes into conte...
2022-08-10
38 min
The Stack
Leading your team to a killer stack with Andrew Davies, CMO at Paddle
Paddle’s work to offload tax agony from SaaS companies hasn’t gone unnoticed. They’ve earned over 3000 clients globally and have stacked up some impressive revenue processed numbers. Their CMO Andrew Davies is looking to continue building their brand up as a must-have payment solution. Andrew loves tools, but he also knows he’s not always the best person for the job when it comes to using them and deciding which ones to use. That falls on the users themselves. His style is to listen to his team and consistently learn from them and everyone else around him to build...
2022-08-03
36 min
The Stack
Creating Unforgettable Stack Experiences with Kyle Lacy, SVP of Marketing at Seismic
In August of 2021, Seismic made a big move and acquired Lessonly for $170 million dollars. Lessonly was and continues to be a teaching and enablement service, now operating under the Seismic umbrella. One of the big gains Seismic got from that acquisition was perhaps Kyle Lacy himself, who had formerly been the CMO of Lessonly. Kyle believes strongly in the power of enablement. He explained that if you’re not enabling your team, you’re not utilizing all of your tools and resources to the best of your abilities. He tells us more about how he’s utilizing his stack to cre...
2022-07-27
38 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
How to Make Your Funnel Convert Higher in 24 Hours -- Dan McGaw // McGaw.io
“Build customer development by asking non-leading questions.” That’s one of the key takeaways in this second episode with Dan. We also talked about how you can drive efficiencies really quickly, how to place the value prop so that it sticks, and a few more tips on how you can optimize your funnel. Show NotesConnect With:Dan McGaw: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-07-24
17 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
How to Make Your Funnel Convert Higher in 24 Hours -- Dan McGaw // McGaw.io
“Build customer development by asking non-leading questions.” That’s one of the key takeaways in this second episode with Dan. We also talked about how you can drive efficiencies really quickly, how to place the value prop so that it sticks, and a few more tips on how you can optimize your funnel. Show NotesConnect With:Dan McGaw: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-07-24
17 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
How to Drive Awareness with Marketers -- Dan McGaw // McGaw.io
The middle of the funnel is where a lot of people get screwed because there’s not enough focus on the right content at the right time. That’s one of the key takeaways we learned in this episode as we speak with Dan. We also talked about modifying strategies for demand generation and the distinct features of marketers as target markets. Show NotesConnect With:Dan McGaw: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell
2022-07-23
20 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
How to Drive Awareness with Marketers -- Dan McGaw // McGaw.io
The middle of the funnel is where a lot of people get screwed because there’s not enough focus on the right content at the right time. That’s one of the key takeaways we learned in this episode as we speak with Dan. We also talked about modifying strategies for demand generation and the distinct features of marketers as target markets. Show NotesConnect With:Dan McGaw: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell
2022-07-23
20 min
The Stack
Connecting B2B and D2C Stacks with Spud Rule, Director of Marketing at ClickBank
ClickBank has been around since 1998 and serves over 6 million clients worldwide. In its nearly 25 years existence, they’ve honed in on what tools and strategies make its platform a success. Spud Rule is overseeing these strategies. He’s spent over a decade in marketing, founding his own company and working with major brands such as Cabela’s. Now he’s the Director of Marketing at ClickBank. ClickBank’s marketplace provides brands with affiliates to market their products. On the reverse of that, this also means they provide affiliates with brands. To keep up with the demand on both sides, the compan...
2022-07-20
32 min
The Stack
Maximizing ABM and Dynamic Ad Efforts without Cookies with Jon Miller, CMO of Demandbase
Jon Miller doesn’t believe in the marketing-generated pipeline. He says every sale, no matter the origin, has been touched by marketing. Jon brings that philosophy to his role as CMO of Demandbase. Demandbase is a martech giant that offers a suite of account-based marketing tools. Jon’s emphasis on the marketing strategy demands an impressive stack, and today he joins to share what that stack is and how it works.
2022-07-13
44 min
The Stack
Standing Out in the Sea of Content with Erik Newton, VP of Marketing at Milestone Inc
Milestone has been around for almost 25 years now, but their age hasn’t slowed them down at all. They’ve been consecutively recognized as one of the fastest-growing companies in Silicon Valley. Like Milestone, VP of Marketing Erik Newton also has a deep history in the industry. In this episode, he joins to share his SEO and marketing strategies along with the tools that help him implement them.Erik’s career began at Netscape. He moved on to work for companies such as mp3.com, Netflix and BrightEdge. He’s stayed current with the trends for over two deca...
2022-07-06
39 min
The Stack
Every Marketer's Tool is Martech with Justin Sharaf, VP of Marketing Operations at Collibra
This week we turn to a martech powerhouse to learn the best strategies for building a stack from the best. Collibra is a data intelligence leader with a multi-use platform that’s used around the globe. Justin Sharaf is their VP of Marketing Operations. He’s brought his rich experience to Collibra to help build a killer stack to drive revenue and now he joins us to share his tips and tricks.Justin has spent over 15 years working with martech at industry giants like LogMeIn and Jahia, so he’s had a lot of time to hone his cr...
2022-06-29
36 min
The Stack
Death of the Spreadsheet with Peter Mahoney, CEO of Plannuh
Plannuh is a marketing performance planning platform. It's a system for building, managing and optimizing marketing plans and it’s another SaaS tool that’s killing the spreadsheet. We catch up with CEO and Founder Peter Mahoney; he’s an absolute powerhouse marketer with incredible experience and knowledge on all things martech. He got his start at IBM and spent over a decade at Nuance Communications before founding Plannuh. Peter has amazing insights into the stack’s security vulnerabilities. Every company should be aware that the biggest threat to the security of your organization is the marketer. You should con...
2022-06-22
42 min
The Stack
Organic Content Marketing with Anne Fleshman, VP of Marketing at FlowHub
FlowHub is a cannabis retail management platform, offering point of sale software, compliance management and inventory tracking software. FlowHub has profited off record-breaking weed sales in recent years—hitting 25 billion in 2021. VP of Marketing Anne Fleshman is all about leveraging a content marketing strategy for FlowHub to drive organic growth. Anne joins FlowHub with some amazing experience, having previously been the director of marketing at AutoPilot. Anne’s doing brilliant personal touches like luring dispensaries in with cookies. Who would have thought giving cookies to stoners would be such a simple and effective marketing strategy? She’s also sending...
2022-06-15
29 min
The Stack
Building a Lean Stack with Martin Link, VP of Sales & Marketing at Monster Lead Group
Monster Lead Group is a data-driven direct mail company and developer of marketing & sales technology. They work with clients in financial services and the mortgage industry. Mail is likely not the first thing you think of as martech—but it can be extremely effective when combined with a killer tech stack. As VP of Sales and Marketing, Martin is focused on building a lean and efficient stack to drive revenue. He’s a big believer in always clearly identifying a problem before finding a martech solution to avoid building a bloated and cumbersome stack. Martin’s goal with Monste...
2022-06-08
30 min
The Stack
Optimizing a Mobile Tech Stack with Giulia Porter, VP of Marketing at Robokiller
Robokiller is a mobile app that blocks annoying spam calls and telemarketers. As VP of Marketing, Giulia Porter is all about creating an efficient mobile tech stack that drives revenue. Prior to Robokiller she was a customer success manager at HubSpot. She wants the martech world to give mobile more love. She advocates for tools like AppsFlyer, Leanplum and her personal favorite Looker to optimize the mobile tech stack. In this episode, she shares her insights on mobile attribution; how it’s actually easier than web attribution because a mobile app typically has only a couple touches before so...
2022-06-01
35 min
The Stack
Customer Data: A Unified Taxonomy with Jared Gardner, VP of Demand at Sprinklr
This week, we uncover the tech stack that’s driving revenue for unified customer experience management platform Sprinklr. They use AI to create insight-driven strategies. They’re crushing it with revenues of over $400 million and growth of 10, 20, and even 30 percent in recent years. We caught up with Jared Gardner, VP of Demand to learn what tools are driving success for Sprinklr. Jared has a unique perspective honed from working in SEO and demand gen roles at Red Door Interactive, Qualtrics and Service Titan before joining Sprinklr. The thing that Jared’s getting jazzed about at the moment in his sta...
2022-05-25
32 min
The Stack
Building a Solid Foundation with Roland Smart, CMO of Product School
This week we uncover the tech stack that’s driving the growth of Product School. They’re the global leader in product management training and secured $25 million in investment in 2021. In our conversation with CMO Roland Smart, we learn that Product School is forecasting significant growth in the next few years. Roland’s currently focused on building a solid foundation with his stack. He’s all about making sure that his tools will not only support the company now but will continue to work as the company grows. He shares insights into building communities with your stack and the import...
2022-05-18
25 min
The Stack
Keep the Stack Simple with Casey Armstrong, CMO of ShipBob
In this week’s episode we take a deep dive into the tech stack that’s behind the success of ShipBob, a global shipping fulfillment solution for Ecommerce, Direct To Consumer and B2B brands. We catch up with CMO Casey Armstrong to uncover what tools are driving the success of the company, currently valued at a billion dollars. Casey's advice for the stack is simple — literally. A bloated and cumbersome tech stack explodes under the weight of useless, dead or unusable tools that cause a ripple effect through your entire stack. Our host, Dan McGaw of McGaw.io shar...
2022-05-11
28 min
The Stack
Introducing The Stack
If you want to nail your strategy, build a revenue machine and take your sales to the next level — it’s time to look at your tech stack. Each week host Dan McGaw, CEO and founder of McGaw.io takes us to the bleeding edge of the modern tech stack. He speaks with people who are killing it in product, ops, sales, marketing and beyond to uncover the tech stack that’s making their wildly ambitious revenue goals a reality.Coming Spring 2022.
2022-04-11
01 min
Paul Higgins Podcast
387 - The Future Of Martech With Dan McGaw
Marketing Technology, better known as MarTech, is getting bigger and bigger as business owners look for the right tools to achieve their business and marketing goals. Dan McGaw, the godfather of MarTech, is here today to share his wisdom on picking the right apps from an ocean of 9,400 currently available. He also shares some MarTech that you've probably never heard of but should be using, the future of MarTech, and the role that marketplaces will play. Links387 - Show Notes Cloud Consultants CollectiveMcGaw.ioLeadjetConnect With Paul On LinkedInOn FacebookOn Tw...
2022-04-11
28 min
Revenue Growth Podcast
Dan McGaw-What You Need to Know About Your Tech Stack in 2022
Today we’re going to talk about technology! Specifically, what is in your marketing and sales tech stack. I look forward to introducing you to Dan McGaw author of Build Cool Sh*t: A Blueprint to Creating a Marketing Technology Stack.Dan is the founder and CEO of McGaw.io, a company that focuses on helping marketers get the most out of their technology stack. He is the founder and CEO of Effin Amazing, a marketing technology and analytics agency, and the creator of UTM.io, a campaign management, and data governance tool. Dan has decades of ex...
2022-01-05
29 min
B2B Growth
Automation Ideas to Create Magical Moments for Prospects with Dan McGaw
In this episode, Dan Sanchez talks with Dan McGaw about overlooked marketing automation techniques that B2B companies can use to create magical experiences for their customers and future customers.
2021-12-30
36 min
The Next CMO
Building a Marketing Technology Stack with Dan McGaw, CEO of McGaw.io
In this episode of The Next CMO podcast, I speak to Dan McGaw, the founder and CEO of McGaw dot IO, an analytics and marketing technology company.Dan has spent 20 years as a marketing leader and one of the original growth hackers.He was previously the head of marketing at KissMetrics and VP of Growth at Code School.Dan has been called a living MarTech encyclopedia and he recently released a book called, build cool (stuff…), which is a blueprint to creating a marketing technology stack.Dan and I discuss the im...
2021-11-16
34 min
Business Growth Accelerator
108 | How to select the right tech-stack based on the stage of your business with Dan McGaw
When it comes to running a business, infrastructure and operations are everything.If your stack is run by brilliant software whose functions can't really connect, technical difficulties await you.That is why I've brought up my good friend Dan McGaw on the show. His knowledge of operations and infrastructure is equal to none! Tune in for the full interview on this week's episode of the Business Growth Accelerator!Here's what Dan and I covered on the show:💥 The Pillars Of Your Tech Stack💥 Business Operations For Pros💥And so much MORE...
2021-11-15
38 min
Beyond 7 Figures: Build, Scale, Profit
Building Your Revenue Infrastructure with Dan McGaw...
Ep #108 - This week on the podcast, I'm joined by Dan McGaw, an award winning-speaker and entrepreneur. Dan is the founder of several companies including McGaw.io, UTM.io, and The National Association of Marketing Technology. He presently serves as CEO to McGaw.io, an analytics and marketing technology consultancy. Deemed one of the original "growth hackers," Dan has led teams for KissMetrics.com, CodeSchool.com, UTM.io, and more on his entrepreneurial journey. In 2015, Dan was selected to be a United States Ambassador of Entrepreneurship by the United States Department of State, where he...
2021-11-12
36 min
The Good Advice Podcast: Do Business Better with Blake Binns
#231 - Dan McGaw, on Marketing Tech that Drives Sales
For all the latest and greatest software tools, apps, and analytics platforms that you can use for that next sale... How in the world do you make sense of it all? How do you keep yourself from getting lost in the weeds of managing it all and get back to simply focusing on running and growing your business? Dan McGaw joins the podcast as the founder of McGaw.io, a consultancy that helps business owners make sense of the mess of marketing. More importantly, he shares the simple steps you need to take to effectively use your m...
2021-11-08
37 min
The People of Digital Marketing
Interview with Dan McGaw - You Can Build The Ideal MarTech Stack! - Episode #62
“The average company spends 25% of their operating budget on technology, they spend 24% of their budget on advertising.” Dan McGaw is an award-winning entrepreneur, speaker, and the CEO of McGaw.io, an analytics and marketing technology consultancy and SaaS platform, UTM.io. In addition, Dan also finds time to be a 500 Startups Mentor, and has previously started the first business accelerator in Orlando, FL. He’s also a thought leader in the MarTech world and a CXL instructor on the topic. Having spoken at leading marketing conferences and online events, his expertise lies in helping businesses extract and...
2021-11-04
43 min
The Future of BizTech
Epi 40: How to Improve Your Marketing Analytics – Dan McGaw, Founder & CEO of McGaw.io & UTM.io
Dan McGaw shares how to improve your marketing analytics on this weeks Future of Biz Tech episode!Learn more about McGaw.io at: https://www.mcgaw.ioLearn more about UTM.io at: https://www.utm.ioFind Dan McGaw on LinkedIn here: https://www.linkedin.com/in/danielmcgaw/-----J.C. Granger is the founder and CEO of Infinity Marketing Group. The company provides marketing solutions and LinkedIn lead generation for B2B tech companies.Learn more at https://www.infinitymgroup.comReach out to J.C...
2021-11-03
39 min
Market Impact Insights
The Data Difference - Dan McGaw
McGaw.io CEO Dan McGaw joins Dan Albaum to share the transformational impacts of a comprehensive marketing data strategy and how it enables "magic moments" with customers that deliver competitive advantage.
2021-10-19
39 min
Crossover Commerce
Automation & personalisation strategies without having an Amazon-like budget⎜McGaw.io⎜EP 142
Ryan Cramer of Crossover Commerce talks with Dan McGaw of McGaw.io about how to leverage automation & personalisation strategies without having an Amazon-like budget. They'll also dive into marketing automation, UTM campaign tracking, and how to build the right stack for your online business.---Crossover Commerce is Presented by PingPong Payments. PingPong transfers more than 150 million dollars a day for eCommerce sellers just like you. Helping over 1 million customers now, PingPong has processed over 90 BILLION dollars in cross-border payments. Save with a PingPong account today! ---Stay connected with Crossover...
2021-10-03
57 min
Disruptive CEO Nation
Dan McGaw, CEO, McGaw.io
Dan McGaw, CEO of McGaw.io, is an award-winning entrepreneur with over 20 years of experience in marketing technology and marketing analytics. Dan was formerly the head of marketing at Kissmetrics and was head of growth at CodeSchool.com which was acquired by Pluralsight. He’s also a 500 Startups Mentor.Dan has been called one of the original growth hackers and godfathers of marketing technology. He has helped thousands of companies over his career, and in today’s episode he helps to demystify marketing tech. His company helps customers choose their tools, integrate and operate them, and then leve...
2021-09-29
23 min
The Smart Connector
Power Your Growth Through Analytics And Marketing Tech - With Dan McGaw
Dan McGaw is Founder and CEO of marketing tech consulting firm McGaw.Io. and UTM.io, a market leading analytics software service. Dan is an award-winning entrepreneur with decades of marketing tech, analytics and data experience, having started at the tender age of 4! He was formerly the head of marketing at Kissmetrics where he succeeded Neil Patel, and head of growth at CodeSchool.com, a tech skills education platform, which was then acquired by Pluralsight. Coined as one of the original growth hackers, Dan is one of the godfathers of marketing technology, and in this role has helped thousands...
2021-09-28
44 min
Ecommerce Speak with Vincent Tandiono
Dan McGaw - Leverage Amazon-like Automation to Create Personalized Buyers' Journey Without A Large Budget
Today Dan McGaw shares how you can leverage Amazon-like automation & personalisation strategies without having an Amazon-like budget and how to make your funnel convert higher in 24 hours with customers' stories. Dan McGawDan is an award-winning entrepreneur and speaker. He is also the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. Coined as one of the original growth hackers, he has led the teams at Kissmetrics.com, CodeSchool.com, UTM.io and more. He knows what needs to be done to grow a business and how to manage a team...
2021-09-21
30 min
Make Each Click Count Hosted By Andy Splichal
Changes To Your Business That Can Move the Needle And Result In Exponential Growth With Dan McGaw
This episode features guest Dan McGaw. Dan is an award-winning entrepreneur and speaker. He is the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. Coined as one of the original growth hackers, Dan has led the teams at Kissmetrics.com, CodeSchool.com and UTM.io. His skills include the ability to build and oversee new marketing programs that can create sustainable growth. Discover the levers that you can pull that will help your company achieve expodential growth and why automation is the key to growth.Ever wonder what UTM tags are...
2021-09-17
32 min
REACH OR MISS - Entrepreneurial Marketing Success
Ep. 232 – Dan McGaw Best Advice: “Focus on generating revenue. Sometimes it’s much easier to sell and get your customers, not only to raise money.”
Dan McGaw is an award-winning entrepreneur, speaker and the CEO of McGawdotio, an analytics and marketing technology consultancy and SaaS platform, UTM.io.In addition, Dan also finds time to be a 500 Startups Mentor, and has previously started the first business accelerator in Orlando.He’s also a thought leader in the MarTech world and CXL instructor on the topic. Having spoken at the leading Marketing conferences and online events, including Traction Conf and Forget The Funnel, his expertise lies in helping businesses extract and interpret the right data to grow their revenue exponentially....
2021-09-13
22 min
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
How to Scale Personalization in your eCommerce Funnel (and the tools you need to get there) with Dan McGaw
McGaw.ioUTM.io SHOW HIGHLIGHTS: 00:51 What does the ideal tech stack look like for an eCommerce entrepreneur?05:31 How a customer data platform can add value to your tech stack08:18 How to personalize at scale based on what a customer views14:38 how to set up UTMs to add insights into attribution23:12 How to identify red flags in attribution modeling (and why it can be costly)24:49 Why Dan wrote a book called "Build Cool Shit" a blueprint to building a modern marketing te...
2021-09-08
29 min
If You Market
MarTech for Personalization and Growth, with Dan McGaw
This week on the If You Market podcast we talk with Dan McGaw about using MarTech to help grow your business. We talk about what to avoid, what you really need, what we have to look forward to in MarTech, and much more. Dan is a MarTech expert, CXL instructor, award-winning entrepreneur, speaker, CEO of analytics and marketing technology consultancy McGaw.io, and a United States Ambassador of Entrepreneurship. Dan also finds time to be a 500 Startups Mentor, started Orlando’s first business accelerator, and at the age of 13 started one of the first online booking companies for...
2021-08-31
52 min
Marketing Mantra
Ep. #72 - How Marketing Automation Can Save You Time and Make You Money (w/ Dan McGaw from McGaw.io)
Marketing automation has made marketers' lives a whole lot easier. Regardless of the size of your business, you can use automation tools to automate a plethora of marketing activities — from email marketing to social media management to internal tasks — to drive more leads and revenue for your business. In this episode, I'm joined by Dan McGaw, founder and CEO of McGaw.io, an analytics and marketing technology consultancy, and UTM.io, a Google Analytics URL Builder. Coined as one of the original growth hackers, Dan previously served as Head of Marketing at Kissmetrics and VP of Growth at Cod...
2021-08-24
37 min
SaaS District
Why do Startups Fail? Lessons learned from a 500 Mentor with Dan McGaw #134 [ Startups ]
Dan McGaw is an award-winning entrepreneur, speaker, and CEO of McGaw.io, an analytics and marketing technology consultancy as well as a SaaS platform, UTM.io.Dan is also a 500 Startups Mentor and has previously started the first business accelerator in Orlando. He’s a thought leader in the MarTech world and a CXL instructor on the topic. Dan previously served as the Head of Marketing at Kissmetrics as well as worked as a CMO consultant for a number of high-growth companies, implementing tools, offering support, and analyzing their data. During this interview we c...
2021-08-13
18 min
SaaS District
Top Scalable Customer Acquisition Strategies After Developing Your SaaS Product with Dan McGaw #133
Get a Free Copy of “Build Cool Shit” by Dan McGaw just by texting “martech” to the number 415 915 9011, Enjoy!Dan McGaw is an award-winning entrepreneur, speaker, and CEO of McGaw.io, an analytics and marketing technology consultancy as well as a SaaS platform, UTM.io.Dan is also a 500 Startups Mentor and has previously started the first business accelerator in Orlando. He’s a thought leader in the MarTech world and a CXL instructor on the topic. Dan previously served as the Head of Marketing at Kissmetrics as well as worked as a CMO consulta...
2021-08-11
34 min
The Burhaan Pattel Podcast
39. MarTech with Dan McGaw
When it comes to your business, unfortunately, there is no one tool that rules them all. And in this episode of The Marketing Stack podcast, Burhaan talks to Dan Mcgaw, the CEO and founder of Mcgaw.io and author of the book Build Cool Shit. We talk about how things have changed in the MarTech (marketing and technology) space, where the future of technology is and how to select the right tools for your business. Dan lays out a framework for selecting these tools in a very easy and simple process. Enjoy the episode.Text the word...
2021-08-03
36 min
All About Digital Marketing Podcast
Episode 149 - Marketing Technology with Dan McGaw
This week’s episode is all about Marketing Technology. I’m joined by Dan McGaw, CEO & Founder at McGaw.io and UTM.io. McGaw.io is a marketing technology and marketing analytics consulting company that works on building brands' marketing tech stack and analytics stack. UTM.io is a SaaS product that does campaign link management to ensure your analytics are clean and you are using the correct UTM. Dan also finds time to be a 500 Startups Mentor and previously started the first business accelerator in Orlando.With the rapid development of technology over the past few year...
2021-08-03
38 min
All Systems Go! Marketing Automation and Systems Building with Chris L. Davis
Mastering Your MarTech Stack feat. Dan McGaw
Send us a textEp. 90 - Do you know what you should be taking into consideration when choosing a MarTech stack for your business? This week, Chris is joined by Dan McGaw to discuss the importance of the tools that you select and the data that they provide. By the end of this episode you'll have a better understanding of how to select the best technology stack that will help your businesses extract and interpret the right data to grow your revenue exponentially.
2021-07-29
33 min
Digital Marketing Masters Podcast
193 - Why Startups Fail and Martech With Dan McGaw
Matt chats with MarTech expert, CXL instructor, award-winning entrepreneur, speaker, and United States Ambassador of Entrepreneurship, Dan McGaw. They also chat about Peep Laja, Oli Gardner, and an unconfirmed story about Rand Fishkin. Build Cool Stuff: https://mcgaw.io/build-cool-shit-book/#gs.17smm1 LinkedIn: https://www.linkedin.com/in/danielmcgaw/ McGaw: http://McGaw.io Digital Marketing Masters Podcast: https://hookseo.com/podcast
2021-07-15
27 min
The Marketing Millennials
57 - Build Cool Sh*t with Dan McGaw
Dan McGaw is an award-winning entrepreneur and speaker. He is also the Founder and CEO of McGaw.io,a Marketing Technology and Marketing Analytics Agency. Coined as one of the original growth hackers, he has led the teams at Kissmetrics.com and CodeSchool.com. He is also author of the book, "Build Cool Sh*t". Free copy here: https://mcgaw.io/build-cool-shit-book
2021-06-25
39 min
The Virtual CMO
Using Analytics and Business Intelligence to Grow Your Business with Dan McGaw
In episode 78, host Eric Dickmann interviews Dan McGaw. Dan is an award-winning entrepreneur, author, speaker, marketing specialist, growth hacker, and Founder and CEO of McGaw.io, an analytics and marketing technology consultancy firm. He has led the teams at Kissmetrics.com and CodeSchool.com, and served as CMO of Effin Amazing, an analytics and marketing consultancy.In 2015, Dan was selected to be a United States Ambassador of Entrepreneurship by the United States State Department, where he had the privilege to advise universities, governments, and private corporations on how to build entrepreneur ecosystems. McGaw authored his latest book...
2021-06-17
37 min
Entrepreneurs on Fire
How to Make Your Funnel Convert Higher In 24 Hours with Dan McGaw
Dan is an award-winning entrepreneur and speaker. He is also the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. Top 3 Value Bombs: 1. Using a marketing automation tool will allow you to measure how people are using your website. 2. Personalization is imperative to push somebody down the funnel. 3. You do better in your business and have more free time by building a lot of marketing stack, personalize and automate as much as you can. Text FIRE to 415.915.9011 - Get a FREE copy of Dan’s book – Buil...
2021-06-01
23 min
Scaling Up Business with Bill Gallagher
253: Dan McGaw — Leverage Your Marketing Data
Feel like you’ve thrown money at marketing and have no idea what the ROI was on it? How many times have you felt like you were spinning your wheels and like your marketing dollars weren’t going as far as they could? Today’s guest knows how to spend your marketing dollars wisely to get the results you’re looking for. Dan McGaw is an award-winning entrepreneur and speaker. He is also the Founder and CEO of McGaw.Io, an analytics and marketing technology consultancy firm. In 2015, Dan was selected to be a United States Ambassador of Entre...
2021-03-31
35 min
Marketing Trends
Understanding the Modern Marketing Stack with McGaw.io Founder and CEO, Dan McGaw
Automation is hot. It’s new, exciting and it’s sexy. And let’s be real for a second, everyone loves it when their job gets just a little bit easier. Every day, new tools are added and implemented into the modern marketing stack, and personalization tools and chatbots are being used with more and more regularity But how can we optimize those tools even more? What does the optimal marketing tool look like? “The most overlooked thing is people forget that people are human. They use automation to make a bunch of robots, and I don't know abou...
2021-03-24
45 min
Tech Talks Daily
MarTech - Dan McGaw One of the Original Growth Hackers
Dan McGaw is an award-winning entrepreneur and speaker. He is also the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. Coined as one of the original growth hackers, he has led the teams at Kissmetrics.com, CodeSchool.com, UTM.io and more. In 2015, Dan was selected to be a United States Ambassador of Entrepreneurship by the United States Department of State, where he had the privilege to advise the government, universities, and private corporations on how to build entrepreneur ecosystems. Dan takes a deep dive into MarTech and discusses how to...
2021-03-09
19 min
Actionable Marketing Podcast
AMP 223: Keeping Garbage Out of Your Data So You Can Make Better Marketing Decisions With Dan McGaw From McGaw.io
Data problems are probably lurking somewhere inside of your marketing stack. Don’t freak out, just yet. Most analytics packages and marketing software services that deal with data have some gaps or inaccuracies. Today’s guest is Dan McGaw, CEO and founder of McGaw.io, a marketing technology and marketing analytics consulting company. Dan talks about how to make better marketing decisions—identify and fix deeper issues to avoid data disasters. He explains everything you need to know to keep your data clean and metrics moving. Some of the highlights of the show include...
2021-02-23
24 min
Growth Experts with Dennis Brown
How to Leverage Automation to Save Time and Money While Increasing Sales w/ Dan Mcgaw
Dan McGaw is an award-winning entrepreneur and speaker, as well as the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. As one of the original growth hackers, Dan is here to give insights into how to leverage automation to save time and money, as well as grow your topline revenue. Tune in to learn the benefits of leveraging text messaging and other digital channels as marketing tools in your business, in addition to the many tools Dan recommends for integrating automation into your business processes. During this interview, we discuss: 2:16 – The inspir...
2021-02-08
29 min