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Showing episodes and shows of
Dan Nikas
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More 2 Marketing Podcast - Expert advice on marketing, product and all things business
Meet Dan and how he uses his skills as an ex-detective to help businesses grow! With Dan Nikas
Meet Dan and how he uses his skills as an ex-detective to help businesses grow! With Dan Nikas In this podcast, we meet Dan, a former homicide detective, he discusses his transition to digital marketing and the transferable skills he brought from his law enforcement career. He emphasises the importance of data-driven marketing, building trust, and providing value, and shared his experience in creating multiple brief interactions with customers to build trust. The discussion also covered the effectiveness of advertorials, the importance of nurturing relationships with existing customers, and the value of focusing on post-purchase customer engagement.
2025-09-01
52 min
The UpFlip Podcast
199. The Meta Ads Playbook to Grow from $0 to $1M in 2026
Dan Nikas went from chasing criminals as a police detective to building a multi-million dollar e-commerce brand. After a sudden medical retirement at 36 upended his life, he was left with a family to support and no backup plan. With zero experience, he pivoted to e-commerce and scaled his clothing brand to over $4 million in revenue in just one year, proving that a relentless work ethic can overcome any lack of experience.In this episode, Dan gives host Ryan Atkinson a masterclass in his digital marketing playbook. He breaks down his exact three-stage Facebook ads funnel for lead...
2025-08-11
31 min
The Growth Equation
Elite Brands: Dan Nikas on Building a Business After a Life-Changing Career Shift
Ever heard a story that just stops you in your tracks? This is one of them.I sat down with Dan Nikas of Elite Brands. His journey is anything but ordinary. Imagine spending 17 years in policing, over a decade as a homicide detective. Then, at just 36, you're medically retired. For many, that's the end of a chapter. For Dan, it was the start of a new one. He turned to digital marketing and discovered his greatest asset wasn't a new skill, but an old one: building trust and truly understanding people.Dan gets real about...
2025-07-16
38 min
The Digital Slice
The Detective's Guide To Email Marketing
Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and Dan Nikas as they chat about transitioning from being a homicide detective to an email marketing guru. And the state of email marketing today. Dan Nikas is an expert in Meta advertising and email marketing for e-commerce, known for his innovative strategies and impressive results. Dan's journey is as compelling as his expertise. Before entering the world of e-commerce, he spent 17 years as a homicide detective, a role that honed his analytical skills and deep understanding of human behavior. Thi...
2025-06-17
29 min
Spirit Mornings
05-13-25 Spirit Mornings Show
Guest Time Stamps: -Morning Prayer (Fr. Loras Grell): 11:48 -Dcn. Dan DeLuca (St. Peter, Omaha) - Feast of Our Lady of Fatima: 15:40 -Fr. Jeff Loseke (St. Charles Borromeo, Gretna, NE) - Ask-A-Priest: 47:08 -GBC: Psalm 23 – Dcn. Terry Ficenec (St. Joseph, Springfield, NE): 1:12:49 -Nikola Nikas (Co-founder, President and General Counsel of Bioethics Defense Fund; Catholic Author) - Book: “Now at the Hour of Our Death: Making Moral Decisions at the End of Life”: 1:45:38
2025-05-13
1h 59
Marketing Espresso
Meta advertising with Dan Nikas
Send us a textI love getting a guest back on - and in this episode I welcome back Dan Nikas, Dan shares with us his strategies that have driven 20-30% of revenue for his global fitness apparel brand, Gear Bunch. We discuss the evolution of Facebook advertising and how it has shifted from the 'gold rush days' to a more nuanced approach that requires multiple touchpoints to build consumer trust. Dan elaborates on the importance of integrating meta advertising, Google Ads, and email marketing to create a cohesive ecosystem. We als...
2025-04-07
28 min
Nexus Radio Show
NEXUS Recordings Radio Show 057 pres. Gabriel Dancer
Kelly Reverb, Chad LeMans - Coming Back (Extended Mix) [Lone Star Records] Yurie - What You Waiting For (Extended Mix) [What Ya Need] ESSEL - Look Back (Extended Mix) [Toolroom] Chris Lawyer feat. Daniel Nikas - La Inteligencia (Extended Mix) [Hustletrax] PNGVN - Dope (Original Mix) [Nexus Recordings] Milk Bar & Vito Trix - I Want Your Soul (Extended Mix) [Total Freedom] Husko - Love You Baby (Original Mix) [Wh0 Plays] PeetLook - Black (Original Mix) [Nexus Recordings] Jonas Blake - Higher (J.B. Remix) [Club Canvas Recordings] One Elevyn - GENERATION...
2025-04-03
00 min
NEXUS Recordings Radio Show
NEXUS Recordings Radio Show 057 | Gabriel Dancer
Kelly Reverb, Chad LeMans - Coming Back (Extended Mix) [Lone Star Records] Yurie - What You Waiting For (Extended Mix) [What Ya Need] ESSEL - Look Back (Extended Mix) [Toolroom] Chris Lawyer feat. Daniel Nikas - La Inteligencia (Extended Mix) [Hustletrax] PNGVN - Dope (Original Mix) [Nexus Recordings] Milk Bar & Vito Trix - I Want Your Soul (Extended Mix) [Total Freedom] Husko - Love You Baby (Original Mix) [Wh0 Plays] PeetLook - Black (Original Mix) [Nexus Recordings] Jonas Blake - Higher (J.B. Remix) [Club Canvas Recordings] One Elevyn - GENERATION...
2025-04-03
00 min
Book Marketing Success Podcast
Become an Authentic Storyteller
Today, I want to share something from Dan Nikas, who's the founder of GearBunch. He said,My journey from Detective Sergeant to founding GearBunch, an e-commerce brand that hit nearly $5 million in its first year, has taught me the importance of authentic storytelling.When you tell a story, tell it authentically. Tell a real story and tell it from your heart. Tell it from what you actually have experienced, what you hear, what you see, what you are! So become an authentic storyteller.Comment on this video post and receive a free copy...
2025-03-27
00 min
DMC Marketing Nugget
Stop Losing Sales: Powerful Email Tactics to Recover Abandoned Carts & Boost Revenue
Are you struggling with abandoned carts and missed sales opportunities? In this episode of the DMC Marketing Nugget, we dive deep into data-driven email marketing strategies that can help e-commerce businesses recover lost revenue and drive up to 30% of their sales. Our guest, Dan Nikas, founder of GearBunch and Elite Brands, is a Klaviyo Partner and expert in scaling Shopify stores using automation and segmentation. He shares actionable insights on how to: Leverage automated email flows for abandoned cart recovery and post-purchase engagement Use customer data for hyper-personalized campaigns that increase conversions Combine email and SMS...
2025-02-14
43 min
DMC Marketing Nugget
Stop Losing Sales: Powerful Email Tactics to Recover Abandoned Carts & Boost Revenue
Are you struggling with abandoned carts and missed sales opportunities? In this episode of the DMC Marketing Nugget, we dive deep into data-driven email marketing strategies that can help e-commerce businesses recover lost revenue and drive up to 30% of their sales. Our guest, Dan Nikas, founder of GearBunch and Elite Brands, is a Klaviyo Partner and expert in scaling Shopify stores using automation and segmentation. He shares actionable insights on how to: Leverage automated email flows for abandoned cart recovery and post-purchase engagement Use customer data for hyper-personalized campaigns that increase conversions Combine email and SMS...
2025-02-14
43 min
eCommerce Podcast
Personalised Email Marketing in the Era of AI with Dan Nikas
In this episode of the Ecommerce Podcast, host Matt Edmundson interviews Dan Nikas, a former homicide detective turned marketing expert, about effective email marketing strategies. Dan shares insights on personalizing email campaigns, leveraging Google's conversion window metric, and creating consistent messaging across platforms. Learn how to optimize your email marketing efforts and build trust with customers through strategic touchpoints and tailored content.---Timestamps:0:00 Intro5:46 From detective to marketing maestro11:36 Building brand uniqueness and authenticity18:25 Personalising email marketing strategies27:51 Integrating email with other marketing channels
2025-01-30
46 min
The Shopify Solutions Podcast
Episode 150 - Klaviyo eMail with Dan Nikas
1/15/25 - Episode 150Episode SummaryIn Episode 150 of the Shopify Solutions Podcast, host Scott Austin interviews Dan Nikas, owner of Elite Brands, to discuss the significance of email marketing for online brands, particularly through Klaviyo. Dan emphasizes that email marketing can contribute approximately 30% of a brand's revenue, highlighting its importance alongside other marketing channels. He shares insights on building effective email flows, such as welcome series and abandoned cart sequences, and underscores the value of personalized communication with customers. The conversation also touches on the integration capabilities of Klaviyo with Shopify and other platforms...
2025-01-15
1h 04
Podcast THE ECOMMERCE EDGE con Jason Greenwood - Edición en Español
E472:🎓CÓMO SUBIR DE NIVEL TU MARCA DE COMERCIO ELECTRÓNICO Y VENDER MÁS CON META PUBLICIDAD | MOMENTOS DE MENTORÍA #117 CON EL MENTOR INVITADO DAN NIKAS | THE ECOMMERCE EDGE Podcast
🎓Dan (https://www.linkedin.com/in/dan-nikas-10379665) es el fundador de Elite Brands, una agencia de marketing digital centrada en el marketing por correo electrónico y la metapublicidad de Klaviyo - https //www.elitebrands.org 🎓Dan ha creado sus propias marcas de comercio electrónico de 7 a 8 cifras y ahora ayuda a las marcas de sus clientes a lograr el mismo éxito. 🎓Dan tuvo la gentileza de ser nuestro mentor invitado en este episodio de Mentoring Moments. ¡Gracias! ------------------------------------- 🎓Bienvenido a 'Momentos de Mentoring', una subserie del Podcast 🎓Mentoring Moments se compone de cli...
2025-01-13
53 min
THE ECOMMERCE EDGE Podcast with Jason Greenwood
E472:🎓HOW TO LEVEL UP YOUR ECOMMERCE BRAND & SELL MORE WITH META ADVERTISING | MENTORING MOMENTS #117 W/GUEST MENTOR DAN NIKAS | THE ECOMMERCE EDGE Podcast
🎓Dan (https://www.linkedin.com/in/dan-nikas-10379665) is the Founder of Elite Brands, a digital marketing agency focused on Klaviyo email marketing & Meta advertising - https://www.elitebrands.org 🎓Dan has built his own 7-8 figure eCommerce brands and now he helps his clients' brands see the same success 🎓Dan was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- 🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast 🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions 🎓These sessions cover topics...
2025-01-13
50 min
Mastering eCommerce Marketing
136. How to Make Online Selling Easier with Dan Nikas
Welcome to Mastering E-Commerce Marketing! In this episode, Eitan Koter chats with Dan Nikas, the founder of Elite Brands and GearBunch, a business that hit $4 million in its first year. What makes Dan’s story stand out is his journey—he spent 17 years as a homicide detective before transitioning into e-commerce and marketing.Dan shares how his investigative skills helped him succeed in a field he had no prior experience in. He talks about how to identify and connect with the right audience, the importance of trust-building, and why consistent communication matters when growing a business. Dan also...
2025-01-10
38 min
Mission Matters Marketing with Adam Torres
Driving 30% Revenue with Data-Driven Email Marketing Strategies for Ecommerce
How can e-commerce businesses use email marketing to drive 30% of their revenue? In this episode, Adam Torres and Dan Nikas, Founder of Elite Brands, explore email marketing and automation.Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule.Apply to be a guest on our podcast:https://missionmatters.lpages.co/podcastguest/Visit our website:https://missionmatters.com/More FREE content from Mission Matters...
2024-12-30
27 min
Mission Matters Business Podcast with Adam Torres
Driving 30% Revenue with Data-Driven Email Marketing Strategies for Ecommerce
How can e-commerce businesses use email marketing to drive 30% of their revenue? In this episode, Adam Torres and Dan Nikas, Founder of Elite Brands, explore email marketing and automation.Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule.Apply to be a guest on our podcast:https://missionmatters.lpages.co/podcastguest/Visit our website:https://missionmatters.com/More FREE content from Mission Matters...
2024-12-30
27 min
Software Development, Finance and AI
Creating AD Campaigns on Meta Platforms (feat. Dan Nikas)
In this episode, Krish Palaniappan interviews Dan Nikas, a former homicide detective turned e-commerce expert. Dan shares his journey from policing to founding Gear Bunch and becoming a leading figure in email marketing and Meta advertising. The conversation delves into the challenges of B2C marketing, the importance of understanding audience needs, and effective strategies for creating successful marketing campaigns on Meta platforms. Dan emphasizes the significance of data-driven decision-making and the evolving landscape of digital marketing, particularly the necessity of multiple touchpoints to convert potential customers. Dan and Krish discuss effective advertising strategies for startups, emphasizing the impo...
2024-12-13
1h 11
Marketing Espresso
Unlocking Email Marketing Secrets for E-commerce Success with Dan Nikas
Send us a textWe don't talk e-commerce often on this poddy, so it's great to have Dan Nikas, an expert in meta advertising and email marketing for e-commerce join me.Email marketing is hugely important to the success of any campaign - but even more important when it comes to e-commerce, and the stats prove it!Dan is sharing with us his innovative strategies that consistently drive significant revenue for brands, including his own successful fitness apparel brand, Gearbunch. He explains the importance of personalised email marketing campaigns using tools...
2024-11-18
22 min
What's Working in Ecommerce
Master Facebook Ads: Exclusive Insights from Dan Nikas
In this episode of What's Working in Ecommerce, Eagan Heath from Asymmetric Marketing interviews Dan Nikas, an ex-homicide detective turned Meta ads expert. Dan reveals how he grew his DTC brand, GearBunch, by mastering Facebook Messenger, behavioral data, and audience building. Get the inside scoop on how to adapt your marketing strategies to post-iOS 14 privacy changes and hear actionable tips to scale your ecommerce business. Plus, learn how Dan's agency, Elite Brands, helps businesses thrive with honest, data-driven strategies. For help with paid social, paid search, or email automation, check out our...
2024-10-24
34 min
The Google Ads Podcast
Key Metrics to Measure for Email Marketing Success
Learn how to determine if your email marketing campaigns are successful—the key metrics to analyze, where to check those metrics in Klaviyo, what to compare them with, and more. Our Specialists Manager, Glen Wilson, and our Facebook Ads and Klaviyo expert, Dan Nikas, dives deep into an account with 44% of revenue attributed to email marketing to show you how to analyze your email marketing campaigns and use those data to optimize your strategy for success.Learn about the Solutions 8 Digital Marketing Services here: www.sol8.com/digital-marketing-services...
2024-06-27
22 min
The Google Ads Podcast
Consistent Profits for Over 15 Months Using the Facebook Matrix Method
Learn how we achieved consistent profits in 15 months using the Facebook Matrix Method—reaching 437,000 people with a CPM of only $1.32, 1.3 million monthly impressions, and more. Our Specialists Manager, Glen Wilson, sits down with our Facebook Ads and Klaviyo expert, Dan Nikas, to share how the Facebook Matrix Method can enhance overall brand performance and customer acquisition. With real-life account examples and expert advice, discover how this strategic approach to Facebook ads in synergy with Google Ads can be your key to long-term business growth.Learn about the Solutions 8 Digital Marketing Services here: ww...
2024-06-19
21 min
The Google Ads Podcast
Middle-Of-Funnel Facebook Marketing That Works: Using the Solutions 8 Matrix Method
Dan and Glen share how the Solutions 8 Matrix System can boost the effectiveness of your Middle-of-Funnel Facebook marketing. After incorporating the matrix into your Top-of-Funnel marketing, you'll notice that boosting your audience targeting, ad content, and engagement strategies to drive awareness and warm leads has never been better. If you haven't seen the video for the Top-Of-Funnel campaign setup using the Solutions 8 Matrix System, you can watch it here: • 💰 The Most Effective Facebook Top-Of-... Now that things are off to a good start, it's time to nurture the targeted audience and gain their t...
2024-06-05
24 min
The Google Ads Podcast
The Most Effective Facebook Top-Of-Funnel Campaign Setup Using the Solutions 8 Matrix System
Learn how to set up the most effective Facebook Top-of-Funnel (ToF) campaign with Glen and Dan.Our Specialists Manager, Glen Wilson, sits down with our Facebook Ads and Klaviyo expert, Dan Nikas, to share how the power of the Solutions 8 Matrix System can optimize your Facebook ToF campaigns for success.Discover how the matrix can help boost your audience targeting, ad content, and engagement strategies to drive awareness and warm leads. With real account examples and expert advice, discover how this strategic approach to Facebook ads is a game-changer in the world of digital marketing.
2024-06-03
21 min
The Google Ads Podcast
Maximizing Profits with the New Solutions 8 Services Google Ads + Facebook Ads + Klaviyo
Discover this comprehensive marketing matrix that integrates Google Ads, Meta Ads, and Klaviyo to maximize results—doubling client revenue in just six months. Learn more about the new Solutions 8 Digital Marketing Services here: https://sol8.com/digital-marketing-se... In this episode, our Specialists Manager, Glen Wilson, sits down with a new member of the Solutions 8 team, Facebook Ads and Klaviyo expert Dan Nikas, to talk about the new Solutions 8 digital marketing services. Specifically, they talk about the system that focuses on building awareness and engagement on social media platforms, nurturing leads through targeted email campaigns, and converting them in...
2024-05-04
32 min
Traffic Handler Podcast
ECommerce Shopify Store Masterclass | Dan Nikas
Today I speak with Dan Nikas. He's the founder of https://gearbunch.com, an incredibly successful women's leggings brand. Dan also runs Automate Your Email Profits at https://www.elitebrands.org. A former homicide detective sergeant of 17 years, Dan turned his policing skillset to ecommerce in 2015 when he founded & ran Gearbunch turning over US$4m in its first year. Dan is a Facebook Global Trainer, A Klaviyo Silver Partner & an in-demand Keynote speaker at industry events worldwide. You can always find more at https://amybiddle.me, including training, blog posts, and all of...
2022-04-28
39 min
The E-Comm Show
The Best Approach to Running a Business During a Pandemic with GearBunch | Ep. #012
In this 12th episode of The E-Comm Show, our host and BlueTuskr CEO Andrew Maff is with Dan Nikas of GearBunch.com. Learn more about how their company managed to survive and flourish during the pandemic.Tune in and enjoy today's episode of The E-Comm Show!LEAVE SOME FEEDBACK:If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE!Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode?Email: theecommshow@bluetuskr.c...
2021-12-22
43 min
Growth & Greatness eCommerce Podcast
#14 - Email Marketing & Building a Retention Ecosystem to Drive More Product Conversions w/ Dan Nikas
While email marketing presents a lot of opportunities for retention and community-building, it can be a daunting aspect to implement for those who are just starting out or trying to scale their business. In this new episode, Scott & Ray have a chat with Dan Nikas, CEO & Co-Founder of Elite Brands & Gearbunch, to discuss all things email marketing and the intricacies of putting back-end systems for your business. Dan drops some knowledge bombs on the back-end strategies that have worked for his brand, GearBunch, as well as his clients. He also breaks down the many fundamentals needed to s...
2021-12-09
1h 09
Smarter Destiny Podcast: Quick Proven Growth Tactics From Founders You Can Use ASAP - Subscribe Now!
#147 - Dan Nikas On Leveraging An Email List, Setting Cross-Sells And Upsells Flows And Why You Should Segment Apple Users
Dan Nikas is a former homicide detective turned entrepreneur and online marketer. Today we welcome Dan back to the show to talk about email marketing, specifically what Dan has learned as the founder and CEO of Gearbunch, a multi 7-figure print-on-demand brand that caters to niche audiences. We are going to get into email marketing, how iOS 14 and 15 affect email marketing and how to overcome it. We will also discuss how to get more subscribers and the best automated flows to set up in your email. All this and much more, up next. Bullet points (00:43...
2021-11-22
44 min
The Relationship Commerce Podcast
The Benefits of Developing Effective Systems and Strategies
Dan Nikas is the Founder and Owner of Elite Brands, Gearbunch, and The Social Media Mechanic. Elite Brands brings together like-minded entrepreneurs who want to expand and grow their business to the next level by focusing on building a brand. Gearbunch was created in 2016 to offer one-of-a-kind printed leggings, apparel, and accessories for prices that are drastically more affordable than the competition. In their first year alone, they turned over $4 million. He is a former Homicide Detective Sergeant of 17 years who leveraged his policing skillset to eCommerce in 2015 when he first started Gearbunch. He is also a...
2021-06-08
34 min
Sifting Through The Static
Former Homicide Detective Turned Media Buyer
1 on 1 with Dan Nikas where we talk brand and agency.
2019-11-14
1h 18
Smarter Destiny Podcast: Quick Proven Growth Tactics From Founders You Can Use ASAP - Subscribe Now!
#10 - Dan Nikas - Building your own foundations
Shownotes: 00:30 - Presentation Dan Nikas 00:42 - About the career as a homicide detective. “Traditionally police, when they get into these sort of long work trips, they go to the pub to spend the afternoon. But I turned to fitness instead” 06:15 - The first course about how to grow your facebook page. 06:45 - First time DN hears about print on demand shirts. 08:08 - Facebook advertising and how, all of the sudden, this system appeared where people tell you everything about themselves. 09:00 - The breakdown as a policeman. “The doctors said I couldn’t do that anymore” 14:30 - “I had two choices, do...
2019-07-01
1h 21
The Wild Success Podcast with Lizzie Moult
#44 Facebook Ad Funnels with Dan Nikas
Facebook is ever changing and evolving and today I talk with Dan Nikas who shares his audience targeting skills which he developed as a homicide detective that took him from a newbie t-shirt seller to an 8 figure print on demand powerhouse.
2019-02-06
00 min