Shows
Real Estate UnRakedEp.26 "The 10 Things Every 2026 Homebuyer Must Know Before You Buy”Send a textThe 2026 Homebuyer Playbook: 10 Moves Smart Buyers Are Making Right NowBuying a home in 2026 isn’t about luck — it’s about strategy.In this episode of Real Estate UnRaked, Eric Rakers and The Rakers Home Group break down the 10 most important things every homebuyer must do before and during the home buying process in today’s housing market. If you’re thinking about buying a home in Northeast Florida — or anywhere in the U.S. — this episode is your blueprint.With mortgage interest rates shifting, inve...
2026-02-2338 minReal Estate UnRakedEp.25 "The Hidden Market Is Real: Subject-To Deals, Off-Market Opportunities & Winning by Strategy"Send a textThe Hidden Market Is Real: Subject-To Deals, Off-Market Opportunities & Winning by Strategy (Not Luck)In this episode of Real Estate UnRaked, Eric Rakers and the team break down one of the most misunderstood advantages in today’s housing market — the hidden market.While most buyers are stuck refreshing Zillow and waiting for price drops, the smartest players are structuring creative deals, leveraging subject-to opportunities, and finding off-market homes before they ever hit the MLS.This episode dives deep into:What the hidden market actu...
2026-02-1629 minReal Estate UnRakedEp:24 "Politics Meets Property: Trump’s Housing Moves & the Real Impact on Buyers this Year"Send a textIn this episode of Real Estate UnRaked, we dive straight into one of the most talked-about—and misunderstood—topics in housing right now: Donald Trump’s return to the national spotlight and the real impact his housing-related policies could have on the real estate market.Love him or hate him, political shifts always ripple through housing, and today we break down what potential Trump-era housing moves could mean for homebuyers, sellers, investors, and families—especially here in Northeast Florida.We cut through the nois...
2026-02-0937 minReal Estate UnRakedEp.23 " Is your Parents’ real estate advice keeping you from taking the next step?"Send a textIs your parents’ real estate advice secretly keeping you broke?In this bold, funny, and brutally honest episode of Real Estate UnRaked, Eric Rakers and the Rakers Home Group team break down why the “American Dream” your parents followed no longer works in today’s housing market — especially here in Northeast Florida.Because let’s be real…“Just save 20%.” “Buy a starter home.” “Wait for rates to drop.”Cool advice… if it’s 1994.But in today’s market? Home prices are higher. Interest rates are dif...
2026-02-0235 minReal Estate UnRakedEp.22 " Buy Now or Cry Later & The Internet Is Ruining Real Estate"Send a textBuy Now or Cry Later + The Internet Is Ruining Real EstateEverybody keeps asking the same question: “Should I wait?”Wait for rates. Wait for prices. Wait for the market to crash like it’s a Netflix series with another season coming.In Podcast Episode #22 of Real Estate UnRaked, host Eric Rakers and the team pull the curtain back on why waiting is usually the most expensive real estate decision people make — and how the internet is actively ru...
2026-01-2633 minReal Estate UnRakedEp.21 Smart Family Moves: The Hidden Hotspots of NE Florida — And How AI Helps You Find ThemSend a textWelcome back to Real Estate UnRaked, the bold, funny, and brutally honest real estate podcast where we rake through the hype and get to what actually matters.In Episode 21, host Eric Rakers and the Real Estate UnRaked crew tackle one of the biggest mistakes families make when moving to Northeast Florida:Thinking “Florida life” automatically means “beach life.”The truth? The best places for families to live, grow, and thrive in Northeast Florida are often nowhere near the shoreline. In this episode, we go bey...
2026-01-1938 minReal Estate UnRakedEp.20 2026 Housing Reality Check: Why Power Buyers Will Win This Year!Send a textThe real estate market in 2026 is not crashing—and it’s not exploding either. It’s reshuffling. In Podcast Episode 20 of Real Estate UnRaked, Eric Rakers and the team break down what’s REALLY happening in housing and why the smartest buyers—not the richest—will dominate this market.If you’re tired of clickbait headlines screaming “CRASH!” or “BOOM!” this episode brings clarity, strategy, and real-world guidance—especially for Northeast Florida buyers and sellers.You’ll learn:• Why 2026 is a market reshuffle—not a crash • How buyer behavior has changed—and...
2026-01-1135 minReal Estate UnRakedEp.19 “The Great Realtor Shakeout & The Big Valuation Lie: What 2026 Buyers and Sellers NEED to Know”Send a textEpisode 19 of Real Estate UnRaked pulls zero punches. The market isn’t just shifting — it’s filtering. We’re entering The Great Realtor Shakeout, where agents who relied on easy markets, auto-generated leads, and surface-level knowledge are getting exposed… fast. Meanwhile, buyers and sellers are making some of their biggest financial decisions based on online home values that are flat-out inaccurate, delayed, or dangerously misleading.Eric and the team break down:💥 Why thousands of agents are leaving the business — and why that may actually HELP consumers🧠 What separates eli...
2026-01-0538 minReal Estate UnRakedEp.18 “2026 Is Coming Fast: What Buyers & Sellers NEED To Do Now Before The Market Leaves You Behind”Send a text🎙️ Real Estate UnRaked — Episode 18 This one is BIG. In this episode, Eric and the crew take a brutally honest look at where the housing market is heading between now and 2026, and what buyers, sellers, and homeowners MUST start doing right now so they don’t get crushed by rising costs, shifting demand, changing lending, and a totally different real estate landscape.No sugarcoating. No headline hype. Just real talk, real strategy, and real guidance from agents who are in the trenches every single day.🏡 In This Epis...
2025-12-2839 minReal Estate UnRakedEp.17 “The Silent Housing Crisis: Why 2025–2026 Will Be the Year of the ‘Trapped Homeowner’”Send a textThis isn’t a crash. It’s not a bubble. And it’s not being talked about nearly enough.In Episode 17 of Real Estate UnRaked, host Eric Rakers is joined by Dane and Garrett to break down what may become the biggest drag on real estate mobility in modern history: the Trapped Homeowner.Millions of homeowners are locked in place—unable to sell, refinance, or move without financially destroying themselves. With over 85% of U.S. mortgages under 5% and eco...
2025-12-2231 minReal Estate UnRakedEp.16 Rage-Quitting Sellers — Why Listings Are Vanishing & What Nobody’s SayingSend a textEpisode 16: Rage-Quitting Sellers — Why Listings Are Vanishing & What Nobody’s SayingAre sellers disappearing from the market… or are they just refusing to play the game anymore?In this bold episode of Real Estate UnRaked, hosts Eric Rakers, Dane, and Garrett pull back the curtain on one of the most misunderstood trends in today’s housing market: rage-quitting sellers.Listings aren’t crashing. They aren’t expiring. They’re being pulled — often intentionally — because sellers are emotionally anchored to 2022 pricing wh...
2025-12-1527 min
Real Estate UnRakedEp.15 “2026 Market Meltdown or Market Opportunity? The Truth Your Realtor may not be aware of yet!”Send a textWelcome back to Real Estate UnRaked — the show where we tell the truth most agents are terrified to say out loud. In this explosive episode, Eric, Dane, and Garrett break down the massive real estate shift coming in 2026 — a shift most Realtors aren’t prepared for… but YOU will be.We’re diving deep into the structural changes that are about to reshape the housing market:Assumable mortgages with 2–3% rates becoming the hottest inventory in AmericaThe rise of 40-year and even 50-year mortgages and what...
2025-12-0831 minReal Estate UnRakedEp.14 “Why Most Agents Aren’t REALLY Negotiating for You”Send a textMost agents say they negotiate. But the truth? Most of them are just passing messages like human email servers.In this bold episode of Real Estate UnRaked, Eric, Brooke, Brittany, and Dane tear apart one of the biggest lies in real estate: the idea that your agent is actually negotiating on your behalf.We expose why so many agents avoid conflict, don’t understand leverage, show up unprepared, negotiate blindly, and ultimately cost buyers and sellers thousands. Then we break down what real ne...
2025-12-0128 min
Real Estate UnRakedEp.13 “The Myth of the Perfect Home — And How It Could Be Costing You Big”Send a textThe Perfect Home Is a Lie — What Smart Buyers Should REALLY Be Looking For | Real Estate UnRaked PodcastMost buyers spend months — sometimes years — searching for that perfect, HGTV-approved dream home… and they end up missing out on incredible opportunities. In this episode of Real Estate UnRaked, Eric Rakers and co-hosts Bridget, Dane, and Pam expose one of the biggest myths in real estate: the idea that the “perfect home” actually exists.In this brutally honest, highly practical episode, we break down:🔎 Wh...
2025-11-2435 min
Real Estate UnRakedEp.12 "Unlocking the Secrets of Due Diligence: The One Step Homebuyers Can't Afford to Skip!"Send a textIn this episode of Real Estate UnRaked, we're diving deep into the nitty-gritty of the home buying journey, focusing specifically on the due diligence period. We break down exactly what buyers need to know to avoid costly mistakes and ensure they’re making a fully informed decision before closing the deal. From navigating inspections to understanding contingencies, we cover the essential steps that can save you thousands and keep your real estate transaction on track.Tune in to get the insider scoop on what due diligence really means and why it’s one...
2025-11-1724 min
Real Estate UnRakedEp.11 Big-Box Brokerage vs. Local Brokerage: Who Actually Gives You the Advantage?Send a textIn this episode of Real Estate UnRaked, we’re taking a transparent look at one of the biggest conversations in real estate today: Should you work with a large national brokerage or a local, relationship-driven real estate team?We break down the real advantages that big-box brokerages vs our Locally grown Brokerage. From nationwide referral networks to bundled service convenience, brand recognition, and advanced buyer tools, there are real benefits worth acknowledging.But then we flip the script.We unpack how The Rakers Ho...
2025-11-1023 minReal Estate UnRakedEp. 10 “What Do Buyers Really Want?”Send a textWelcome back to Real Estate UnRaked, the podcast that keeps it real—no fluff, no gimmicks, just real talk about what’s happening in the world of real estate.In this episode, Eric, Brooke, and Brittany, pull back the curtain on the truth about real estate marketing—why so much of what’s out there feels repetitive, and what customers actually want from their agents.We’re diving into: 🏡 The State of Real Estate Marketing — Why “Just Sold” and “Under Contract” posts aren’t cutting it anymore....
2025-11-0334 min
Real Estate UnRakedEp.9 “The Real Scare in Real Estate: Why Waiting for Interest Rates to Drop Could Cost You"Send a textWelcome back to another episode of Real Estate UnRaked, where we pull back the curtain on the myths, fears, and facts shaping today’s real estate market in Northeast Florida.In this episode, Eric Rakers, along with co-hosts Brooke and Brittany Michael, wrap up our Scary Stories Series with a real-world market reality check. After weeks of spooky tales from the trenches of real estate, we’re turning the spotlight on what’s truly haunting buyers right now — interest rates and the fear o...
2025-10-2826 min
Real Estate UnRakedEp.8 " Foreclosures Explained : Opportunity or Illusion?Send a textWelcome back, everyone… to another chilling chapter of Real Estate UnRaked. We’re keeping the lights dim and the stories real, as we continue our “Scary Stories” series—where every tale is pulled straight from the dark corners of the housing market.Tonight, we’re venturing into the world of foreclosures—the deals that haunt buyers, sellers, and even agents when the market takes a turn. We’ll uncover how it happens, what to watch for, and how—if you’re smart—you can turn someone’s nightmare… i...
2025-10-2026 min
Real Estate UnRakedEp.7 “What’s Lurking in Your Home Deal? The Truth About Inspections and Appraisals”Send a textGet ready for chills, laughs, and insider real estate knowledge in this Halloween-season episode of Real Estate UnRaked with Eric Rakers and The Rakers Home Group.👻 Segment 1: Scary Real Estate Stories — True tales from the field that prove not every transaction goes smoothly… but the right agent can turn even the creepiest deal into a happy ending.🏡 Segment 2: Inspections vs Appraisals — Eric breaks down the key differences between these two critical parts of the buying process, and how understanding both can protect your investm...
2025-10-1325 min
Real Estate UnRakedEp.6 “Moving Made Smarter: Florida’s Hidden Tax Advantage” & Scary Real Estate StoriesSend a textWhat if you could take your property tax savings with you when you move? In this episode of Real Estate UnRaked, host Eric Rakers from The Rakers Home Group breaks down Florida’s Homestead Portability Benefit — one of the most powerful, yet misunderstood, tools for homeowners.We unpack how the Save Our Homes (SOH) cap works, how you can transfer up to $500,000 in tax savings to your next home, and the key deadlines and forms every homeowner should know. Whether you’re upsi...
2025-10-0620 minReal Estate UnRakedEp:5 "New Faces, New Rules, and a Florida Favorite Community"Send a textWelcome back to Real Estate UnRaked, the podcast where we strip away the fluff and give you the real talk behind today’s real estate world. In this episode, we’re bringing you three fresh segments you won’t want to miss:🔹 Meet Garrett Allen – We’re excited to welcome Garrett to The Rakers Home Group! Hear his story, what he brings to the team, and how his fresh perspective gives buyers and sellers a real advantage.🔹 Breaking Down Buyer-Broker Agreements – From the quick showing agreement to the final Buyer...
2025-09-2927 minReal Estate UnRakedEp:4 – Scrolling, Showing & Small-Town Charm: Social Media, Open Houses, and Green Cove SpringsSend a textIf attention is the new currency, your scroll is the new storefront—and in 2025, how you show up online can make or break your real estate game. In this episode of Real Estate UnRaked, Eric Rakers from The Rakers Home Group at Herron Real Estate takes you behind the curtain of what’s working right now in real estate.Segment One – Social Media That Sells (2025 Edition): Learn why authenticity, short-form video, and consistency are now the lifeblood of your business. We break down how AI-driven algorithms reward real engagement over polished perfec...
2025-09-2219 minReal Estate UnRakedEp.3 Are Buyers Really Priced Out of The Market or are they just missing the things to make it affordable right now?Send a textMortgage Rates, Insurance Costs and Affordability keeping You from buying a home right Now? Well, we have the answers to these issues, along with tackling the buyers fear of "Over Paying" for a home right now. And get you feeling confident to get out there, Right Now! to buy that home you have been waiting on!Support the showThat’s it for this episode of Real Estate UnRaked, where we take the mystery—and sometimes the madness—out of today’s housing market. If you enjoyed...
2025-09-1526 minReal Estate UnRakedEp.2 Difference between Real Estate Agent & a Realtor®Send a textIn this episode, The Rakers Home Group is talking about the difference between Real Estate Agent and a Realtor®. We are also discussing customer connection and how we do it different than everyone else. Support the showThat’s it for this episode of Real Estate UnRaked, where we take the mystery—and sometimes the madness—out of today’s housing market. If you enjoyed the show, follow and subscribe wherever you listen to podcasts—Spotify, Apple Podcasts, or YouTube—and don’t forget to l...
2025-09-0822 minReal Estate UnRakedEp.1 Intro to The Rakers Home Group Team & the current real estate market conditionSend a textEpisode 1 we are introducing The Rakers Home Group Team, discuss what makes are team different than the most real estate team here in Northeast Florida. Discuss some of our Buyer & Seller services in detail. Focus on key things of the current state of the real estate market market here in Northeast Florida and what it means for you looking to buy or sell a home. Visit us at www.rakershomegroup.com , Social media : You Tube channel at https://www.youtube.com/@therakershomegroup , Facebook at https://www.facebook.com/eric.rakers.71/Support the sho...
2025-09-0225 min