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Showing episodes and shows of
Daniel Kleber
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Jornal Jovem Pan
Jornal Jovem Pan - 13/03/2026 | STF forma maioria para manter prisão de Daniel Vorcaro
A edição do Jornal Jovem Pan desta sexta-feira (13) reúne os principais destaques do Brasil e do mundo. A Segunda Turma do STF formou maioria para manter a prisão preventiva de Daniel Vorcaro, dono do Banco Master. O relator André Mendonça foi acompanhado por Luiz Fux e Kássio Nunes Marques, consolidando placar de 3 a 0. A decisão vale independentemente do voto de Gilmar Mendes. Dias Toffoli não participou após declarar suspeição por foro íntimo. Daniel Vorcaro foi transferido da cela de isolamento para a ala de...
2026-03-14
2h 00
Get Reel Movies
TIFF 2025: No Other Choice, The Secret Agent and Orphan with László Nemes
Fresh off the electric vibes of the 2025 Toronto International Film Festival, Daniel dives into the cinematic whirlwind of the 2025 Toronto International Film Festival, spotlighting three premieres that captured the festival's diverse energy. From bold character studies to gripping true stories, these films showcase TIFF's knack for launching unforgettable narratives. No Other Choice, directed by Park Chan-wook, stars Lee Byung-hun as a laid-off executive targeting job rivals in a satirical take on corporate desperation, with Son Ye-jin and Cha Seung-won. The Secret Agent, directed by Kleber Mendonça Filho, features Wagner Moura as a researcher fleeing Brazil's 1977 dictatorship, b...
2025-09-11
25 min
The Authentic Marketing Podcast
7. Social media success with storytelling
We all sometimes feel overwhelmed by the ever-changing world of social media. You're not alone! Even the savviest marketers can feel like they're drowning in the sea of different platforms and constantly evolving trends. In this episode, marketing experts Simon Harvey and Daniel Kleber will give you some tried and proven approaches to help you use social media to stay connected with your customers and build your brand. And the secret weapon? Story. We will show you how to use the power of story to build your social audience. We'll guide you through the process of creating a clear and...
2024-09-20
21 min
The Authentic Marketing Podcast
6. Messaging on your web page - what to do when visitors don't convert
When visitors come to our site, we only have seconds to explain how we can help and why they should keep reading, and if they don't find what they want, then they're gone. Website is like a shop window - it's where potential customers get their first glimpse of your business. But if we're not telling them how you can help them within seconds, they'll click away and never return. In this episode, Simon Harvey and Daniel Kleber, will show you how to create landing pages that clearly explain how you can help visitors and why they should keep reading...
2024-09-20
14 min
The Authentic Marketing Podcast
5. Why CTA matters and how to create one that converts
Imagine you're the Hero of your own story. You have a problem that needs solving, and you're seeking a solution. But like many heroes, you may be hesitant to act until you're compelled to do so. The same is true for your customer! The Authentic Marketing Podcast provides a plan for an authentic approach to customer engagement that creates clarity within your sales and marketing, generating more leads and closing sales faster. You need a great call to action distinguishing the heroes who succeed from those who remain stuck. In this episode, Simon Harvey and Daniel Kleber will dive into...
2024-09-20
18 min
The Authentic Marketing Podcast
4. How a clear plan will help you turn prospects into customers
We all know the feeling when you lose a potential customer just when you thought you had them sold. Or when we've noticed that prospects seem hesitant to commit to our offer, and we're unsure why. We have all been there. Many businesses struggle to get their prospects to commit to their offer. In this episode, Simon Harvey and Daniel Kleber are joined by Alexandra Muz Huber to explore how a clear three-step plan can help you remove friction in your buyer's journey and make it easier for prospects to say yes to your business. We explore why prospects might...
2024-09-20
21 min
Conversa Bem Viver
‘Nunca sai do Recife para fazer cinema,’ celebra Kleber Mendonça Filho, mas critica que ‘dinheiro segue no Sudeste’
Confirmando a linha de atuação de Kleber Mendonça Filho, o novo filme do cineasta que recém acabou de ser gravado, terá como cenário o Recife. O Agente Secreto conta com Wagner Moura e definito pelo diretor como um “thriller de suspense” ambientando na década de 1970. O filme deve chegar às telonas apenas em 2025. “Quando era um jovem estudante no início dos anos 1990, eu só ouvia que para eu fazer cinema teria que me mudar para o Rio, São Paulo ou para fora do país”, lembra o diretor em entrevista ao programa Bem Viver desta quin...
2024-09-19
59 min
The Authentic Marketing Podcast
2. Storytelling - How to uncover and define customer’s problem
We all get tired of pouring our hearts and soul into website content, presentations, or sales pitches, only to hear crickets in response. We know it feels discouraging, but the truth is people only pay attention to your business when they have a problem to solve. That's where storytelling comes in. In this episode, Simon Harvey and Daniel Kleber, explore the power of storytelling in sales and marketing. If you want to grab and hold your audience's attention, you must continuously address their problem. By clearly defining the issue and offering a solution, you create a connection that keeps them...
2024-09-19
21 min
The Authentic Marketing Podcast
46. My brand story in 15 minutes a day. Part 4 - The Plan
How to step forward and tell your customers that they need to do something. Heroes in any journey are often afraid to act. They never do something until there's some pressure and some need to actually do something. In this episode of our build-your-own brand story sprints, Simon Harvey and Daniel Kleber talk about the call to action within marketing and sales conversations. It's the thing that tells customers they need to actually move forward because otherwise, you're not going to be able to help them solve the problem.To help you improve your marketing s...
2024-08-22
15 min
The Authentic Marketing Podcast
47. My brand story in 15 minutes a day. Part 5 - The Resolution
So now, we're coming up towards the end of the story, and what we need to do at this point in time is paint a picture of how their life could look once they've actually worked with us and, you know, also look at what's at stake if they don't do anything. In this episode of our build-your-own brand story sprints, Simon Harvey and Daniel Kleber are going to dive deep in and uncover the transformation that your heroes undertaken. We'll look and see how experience has changed them as they've journeyed through your story.To...
2024-08-22
15 min
The Authentic Marketing Podcast
46. My brand story in 15 minutes a day. Part 4 - The Plan
How to step forward and tell your customers that they need to do something. Heroes in any journey are often afraid to act. They never do something until there's some pressure and some need to actually do something. In this episode of our build-your-own brand story sprints, Simon Harvey and Daniel Kleber talk about the call to action within marketing and sales conversations. It's the thing that tells customers they need to actually move forward because otherwise, you're not going to be able to help them solve the problem.To help you improve your marketing s...
2024-08-22
15 min
The Authentic Marketing Podcast
47. My brand story in 15 minutes a day. Part 5 - The Resolution
So now, we're coming up towards the end of the story, and what we need to do at this point in time is paint a picture of how their life could look once they've actually worked with us and, you know, also look at what's at stake if they don't do anything. In this episode of our build-your-own brand story sprints, Simon Harvey and Daniel Kleber are going to dive deep in and uncover the transformation that your heroes undertaken. We'll look and see how experience has changed them as they've journeyed through your story.To...
2024-08-22
15 min
The Authentic Marketing Podcast
44. My brand story in 15 minutes a day. Part 2 - The Problem
To make the story interesting, focus on your hero's problem.Problems are where your story begins. When a customer has a problem, you have something you can solve.In this second episode of our build-your-own story sprints, Simon Harvey and Daniel Kleber continue our deep dive into storytelling and see how you can uncover and define the problem that your customers struggle with in just 15 minutes.To help you improve your marketing strategy, download the free brand script worksheet, which includes sections for each part of the storytelling framework we discuss in our...
2024-08-08
15 min
The Authentic Marketing Podcast
45. My brand story in 15 minutes a day. Part 3 - The Guide
Now it's time to talk about ourselves. We're not the hero, but the guide. The person who has been there and solved that problem before.In this third episode of our build-your-own brand story sprints, Simon Harvey and Daniel Kleber continue our deep dive into storytelling and see how you should position yourself as the guide in your story. As a guide you need to show two traits, you need to show that you understand the hero, but also you need to make them feel confident that you will be able to help them solve their problem.
2024-08-08
11 min
The Authentic Marketing Podcast
44. My brand story in 15 minutes a day. Part 2 - The Problem
To make the story interesting, focus on your hero's problem.Problems are where your story begins. When a customer has a problem, you have something you can solve.In this second episode of our build-your-own story sprints, Simon Harvey and Daniel Kleber continue our deep dive into storytelling and see how you can uncover and define the problem that your customers struggle with in just 15 minutes.To help you improve your marketing strategy, download the free brand script worksheet, which includes sections for each part of the storytelling framework we discuss in our...
2024-08-08
15 min
The Authentic Marketing Podcast
43. My brand story in 15 minutes a day. Part 1 - The Hero
In this special series of build-your-own-story sprints, we're going to dive into one of the many brand storytelling frameworks and learn how you can create a story for your own business in just half a day.To make the story interesting for your customer, make them the hero.Your hero is going to be your ideal customer. So, just to be very clear at the beginning, many businesses put themselves in the role of the hero here and that’s where they fail. In today's episode, Simon Harvey and Daniel Kleber will show you...
2024-08-08
14 min
The Authentic Marketing Podcast
43. My brand story in 15 minutes a day. Part 1 - The Hero
In this special series of build-your-own-story sprints, we're going to dive into one of the many brand storytelling frameworks and learn how you can create a story for your own business in just half a day.To make the story interesting for your customer, make them the hero.Your hero is going to be your ideal customer. So, just to be very clear at the beginning, many businesses put themselves in the role of the hero here and that’s where they fail. In today's episode, Simon Harvey and Daniel Kleber will show you...
2024-08-08
14 min
The Authentic Marketing Podcast
45. My brand story in 15 minutes a day. Part 3 - The Guide
Now it's time to talk about ourselves. We're not the hero, but the guide. The person who has been there and solved that problem before.In this third episode of our build-your-own brand story sprints, Simon Harvey and Daniel Kleber continue our deep dive into storytelling and see how you should position yourself as the guide in your story. As a guide you need to show two traits, you need to show that you understand the hero, but also you need to make them feel confident that you will be able to help them solve their problem.
2024-08-08
11 min
The Authentic Marketing Podcast
42. A guide for Startups. How do I explain myself in emails?
Email is still the medium of choice for most personal communications and the way that most companies share their marketing messages. Email can inspire, but when not done well, it can also be the quickest way to the junk drawer.In today's episode, Simon Harvey and Daniel Kleber discuss how to tell your story using email. We'll go beyond headlines and open rates and see how to create content that people want to read and will remember.To help you improve your marketing strategy, download the free brand script worksheet, which includes sections for each...
2024-06-14
21 min
The Authentic Marketing Podcast
42. A guide for Startups. How do I explain myself in emails?
Email is still the medium of choice for most personal communications and the way that most companies share their marketing messages. Email can inspire, but when not done well, it can also be the quickest way to the junk drawer.In today's episode, Simon Harvey and Daniel Kleber discuss how to tell your story using email. We'll go beyond headlines and open rates and see how to create content that people want to read and will remember.To help you improve your marketing strategy, download the free brand script worksheet, which includes sections for each...
2024-06-14
21 min
The Authentic Marketing Podcast
1. Storytelling - the approach that makes your sales and marketing work
We all get frustrated with prospects and customers not understanding the value of our products and services, we all been there. Every business needs to make money to stay in business, but without a clear message, customers will walk away. The Authentic Marketing Podcast provides a plan for an authentic approach to customer engagement that creates clarity within your sales and marketing, generating more leads and closing sales faster. In this episode, Simon Harvey and Daniel Kleber are joined by Alister Grigg, CEO of Fastman, to discuss the power of storytelling in marketing. He shares his success story of using...
2024-04-10
28 min
Apéropéra
Luciano Pavarotti
"Quand Luciano Pavarotti chante, le soleil se lève sur le monde". Citation du chef Carlos Kléber pour évoquer ce fabuleux ténor que fût Luciano Pavarotti. Allant sur toutes les scènes du monde, dans des lieux inattendus... pour interpréter les plus grands rôles, c'est cet artiste qui est aujourd'hui à l'honneur !Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
2024-03-07
28 min
The Authentic Marketing Podcast
29. How to use HubSpot to simplify sales and marketing for your small business
How much time and money do you waste each day just doing sales and marketing "stuff"? When everything takes so much effort to do, and you do not know whether or not it's working, many small business leaders just give up.But there is a simple technical solution to reach your ideal customer that doesn't cost as much as you might think. Today Simon Harvey and Daniel Kleber are going to look at one of the tools that you can use to implement that. HubSpot is one of the modern customer engagement tools that you can use...
2023-12-14
20 min
The Authentic Marketing Podcast
29. How to use HubSpot to simplify sales and marketing for your small business
How much time and money do you waste each day just doing sales and marketing "stuff"? When everything takes so much effort to do, and you do not know whether or not it's working, many small business leaders just give up.But there is a simple technical solution to reach your ideal customer that doesn't cost as much as you might think. Today Simon Harvey and Daniel Kleber are going to look at one of the tools that you can use to implement that. HubSpot is one of the modern customer engagement tools that you can use...
2023-12-14
20 min
Alexandre Daniel
Os segredos do Pai Kleber de Ogum
Uma conversa sobre o Candomblé com Pai Kléber de Ogum (@paikleberdeogum) #espiritualidade #candomblé #ensinamentos
2023-11-04
59 min
The Authentic Marketing Podcast
26. Web analytics tools: Tracking and metrics for effective storytelling website
Ever found yourself lost in the wild maze of website stats? Not sure what's hitting the mark and what's missing it? We've all been there. It's like stumbling through a foggy forest without a compass. You're just guessing what's hitting the mark and what's falling flat. But what if I told you there's a secret weapon to cut through the confusion? Your backstage pass to understanding what's working on your website are tracking and metrics. They're not just random digits. They're the breadcrumbs leading you to the heart of your audience. When you crack the code of w...
2023-10-25
15 min
The Authentic Marketing Podcast
26. Web analytics tools: Tracking and metrics for effective storytelling website
Ever found yourself lost in the wild maze of website stats? Not sure what's hitting the mark and what's missing it? We've all been there. It's like stumbling through a foggy forest without a compass. You're just guessing what's hitting the mark and what's falling flat. But what if I told you there's a secret weapon to cut through the confusion? Your backstage pass to understanding what's working on your website are tracking and metrics. They're not just random digits. They're the breadcrumbs leading you to the heart of your audience. When you crack the code of w...
2023-10-25
15 min
The Authentic Marketing Podcast
25. Designing for all: The importance of website accessibility
Are you sure your website is there when it comes to accessibility? Because if it's not built with accessibility in mind, it's like throwing a party where not everyone can join in on the fun. Some folks might have different physical or thinking abilities, and your site should be accessible for them too.By throwing open the doors of accessibility, you're putting out a welcome mat for everyone, including those with disabilities. And guess what? You are awarded with increased SEO, because search engines rank websites that roll out the red carpet for everyone.In...
2023-10-19
28 min
The Authentic Marketing Podcast
25. Designing for all: The importance of website accessibility
Are you sure your website is there when it comes to accessibility? Because if it's not built with accessibility in mind, it's like throwing a party where not everyone can join in on the fun. Some folks might have different physical or thinking abilities, and your site should be accessible for them too.By throwing open the doors of accessibility, you're putting out a welcome mat for everyone, including those with disabilities. And guess what? You are awarded with increased SEO, because search engines rank websites that roll out the red carpet for everyone.In...
2023-10-19
28 min
The Authentic Marketing Podcast
24. Unlocking organic traffic: Storytelling, SEO, and content that ranks
Whether you're a small business owner or a content creator, attracting organic traffic is crucial for the success of your online presence. It's not just about having great content; it's about telling a compelling story, that is optimised for search engines, and valuable to readers.In this episode, Simon Harvey and Daniel Kleber, will delve into the world of SEO exploring how content, technology and story work together to captivate your audience, improve your search engine rankings, and ultimately drive more organic traffic to your website.To help you create quality websites that convert, download t...
2023-09-28
18 min
The Authentic Marketing Podcast
24. Unlocking organic traffic: Storytelling, SEO, and content that ranks
Whether you're a small business owner or a content creator, attracting organic traffic is crucial for the success of your online presence. It's not just about having great content; it's about telling a compelling story, that is optimised for search engines, and valuable to readers.In this episode, Simon Harvey and Daniel Kleber, will delve into the world of SEO exploring how content, technology and story work together to captivate your audience, improve your search engine rankings, and ultimately drive more organic traffic to your website.To help you create quality websites that convert, download t...
2023-09-28
18 min
The Authentic Marketing Podcast
23. Attracting visitors: A guide to launching and promoting your website
So, picture this – you've got this awesome website you've poured your heart and soul into, but there's just one little problem: no one's showing up to the party! I mean, what gives, right? You're not exactly the star of Google's search results either. It's like your website is throwing a party, but it's happening in the middle of the desert, and no one's getting the memo.In this episode, Simon Harvey and Daniel Kleber, will talk about using the power of storytelling to light up the path to your website and make it the ultimate lead-generating machine.
2023-09-21
14 min
The Authentic Marketing Podcast
23. Attracting visitors: A guide to launching and promoting your website
So, picture this – you've got this awesome website you've poured your heart and soul into, but there's just one little problem: no one's showing up to the party! I mean, what gives, right? You're not exactly the star of Google's search results either. It's like your website is throwing a party, but it's happening in the middle of the desert, and no one's getting the memo.In this episode, Simon Harvey and Daniel Kleber, will talk about using the power of storytelling to light up the path to your website and make it the ultimate lead-generating machine.
2023-09-21
14 min
The Authentic Marketing Podcast
21. Delivering value: Crafting lead capture offers that resonate
Ever wondered how to get folks flocking to your site? You know, when it seems like tumbleweeds are blowing across your web page? Well, get ready for a game-changer – your site’s about to become a lead-generating machine with killer landing pages and irresistible offers.You see, it's all about dishing out the good stuff. No more crickets on your site. We're talking juicy, can't-resist offers that have your audience practically begging for more. And guess what? Your website isn't just a pretty face anymore – it's a lead-converting wizard. Say goodbye to those lonely web days and hello...
2023-08-10
26 min
The Authentic Marketing Podcast
21. Delivering value: Crafting lead capture offers that resonate
Ever wondered how to get folks flocking to your site? You know, when it seems like tumbleweeds are blowing across your web page? Well, get ready for a game-changer – your site’s about to become a lead-generating machine with killer landing pages and irresistible offers.You see, it's all about dishing out the good stuff. No more crickets on your site. We're talking juicy, can't-resist offers that have your audience practically begging for more. And guess what? Your website isn't just a pretty face anymore – it's a lead-converting wizard. Say goodbye to those lonely web days and hello...
2023-08-10
26 min
BdF Entrevista
#172 Kleber Mendonça lança filme ‘Retratos Fantasmas’ e avalia retomada do setor cultural: ‘Margareth Menezes está reconectando o país’
Durante os anos do governo Jair Bolsonaro (PL), entre 2019 e 2022, o Ministério da Cultura perdeu o status de pasta e se tornou secretaria. Para além do desmonte da estrutura, foram inúmeros os casos polêmicos, como quando o então secretário, Roberto Alvim, gravou um vídeo em alusão à propaganda nazista de Joseph Goebbles, ou mesmo as trapalhadas do ator Mário Frias, seu sucessor, à frente da Secretaria. O período em que o Brasil foi acometido pela pandemia de covid-19 só agravou a situação de quem depende do financiamento público para tocar projetos cultura...
2023-08-09
28 min
The Authentic Marketing Podcast
20. Multimedia on your website: Enhancing storytelling and impact on SEO
You know, when it comes to your website, multimedia is like the secret sauce that adds that extra punch to your storytelling game and boosts your SEO impact. It's all about finding the perfect multimedia type and giving it the right optimisation to create an amazing website experience that'll stick with your audience long after they've left.So, what's the deal with multimedia, you ask? Well, it's those eye-catching videos, stunning images, engaging infographics, and even those snazzy audio clips that work together to captivate your visitors. It's like giving them a front-row seat to your brand...
2023-08-03
17 min