Shows
The Kate Kenney Show #UnfilteredThe Brands That Cut Through the Noise: Strategy, Conviction, and Conversion with Danielle Cevallos #EpisodeTwelveIf your content feels like it’s falling flat, it’s not because you’re missing something - it’s because your brand is. In a sea of surface-level visibility, most entrepreneurs are trying to market without a clear message and build momentum without conviction. In this unfiltered and unapologetically honest conversation, I sit down with powerhouse strategist, branding and conversion copy expert Danielle Cevallos to pull back the curtain on what really separates magnetic, money-making brands from the ones just getting scrolled past. This isn’t about algorithms. It’s about alignment, strategy, and the kind of unwaverin...2025-06-241h 06
The Kelly Roach Show1140. Building a Million-Dollar Business (from ZERO) in 12 monthsIn this solo strategy session, I break down exactly what I'd do if I were building a new business from the ground up today. This is the exact roadmap my team uses across multiple 7- and 8-figure companies, and it's based on what’s working right now in today’s market. In this episode, you'll learn: The 3 trends you must understand before launching anything in 2025 Why 1:1 services are your fastest path to cash (even in a high-ticket market) The five weekly calls-to-action that keep leads warm and converting How...2025-06-1618 minThe Kelly Roach Show1139. 5X Growth in 3 Months: How Elana Miller leveraged The Live Launch Method to Grow her ProfitsIn this client spotlight episode, Danielle, President of Kelly Roach International, sits down with Elana Miller, founder of Integrative Psychiatry Private Practice Coaching, to unpack the powerful shifts that helped her 5X growth in just 3 months, and increase profit margins by 30%. Elana shares the behind-the-scenes of restructuring her offer suite, moving from chaos to clarity, and finally feeling in control of her business. If you’re a coach or service provider stuck in the feast-or-famine cycle or constantly reinventing the wheel, this conversation is a masterclass in strategic refinement and mindset expansion. What You...2025-06-1235 minThe Kelly Roach Show1138. BONUS EPISODE: What’s Working Now in Sales: Real-Time Strategies for Online Business OwnersThis special bonus episode is a deep dive into the current state of online sales! Kelly sits down with Danielle Cevallos, president of Kelly Roach International, to share an unfiltered breakdown of what’s actually working right now to convert clients, drive urgency, and close high-quality buyers in today’s market. Kelly and Danielle also interview Maria Fontana of the Salon Business School, who has been able to grow and scale her business exponentially since leveraging the strategies shared in today's episode. Whether your sales are stagnant or you’re trying to troubleshoot declining launch results...2025-06-101h 28
Superhuman SellingPersonality-Driven Email Strategy: How to Stand Out in a Crowded InboxDanielle Cevallos, a top conversion copywriter and branding expert, knows exactly how to make emails stand out in a crowded inbox. Having crafted high-converting messaging for 7- and 8-figure brands, she’s mastered the art of turning subscribers into loyal, engaged fans.In this episode, Danielle shares: The biggest mistake keeping your emails from getting read (and how to fix it)How to inject personality into your writing—without oversharing or sounding unprofessionalThe 40/60 rule for writing emails that actually convertWhy growing your list isn’t just about numbers—and what to focus on insteadIf you’re tired of sending ema...2025-04-2230 minSuperhuman SellingPersonality-Driven Email Strategy: How to Stand Out in a Crowded InboxDanielle Cevallos, a top conversion copywriter and branding expert, knows exactly how to make emails stand out in a crowded inbox. Having crafted high-converting messaging for 7- and 8-figure brands, she’s mastered the art of turning subscribers into loyal, engaged fans.In this episode, Danielle shares: The biggest mistake keeping your emails from getting read (and how to fix it)How to inject personality into your writing—without oversharing or sounding unprofessionalThe 40/60 rule for writing emails that actually convertWhy growing your list isn’t just about numbers—and what to focus on insteadIf you’re tired of sending ema...2025-04-2230 min
She Is Unstoppable : Clarity + Strategy for Women EntrepreneursHow to Create Personality-Driven Emails That Actually Convert with Danielle CevallosWant to make your emails stand out in a crowded inbox? Today’s guest, Danielle Cevallos, President of The Conviction Marketing Agency, shares her expert strategies for crafting personality-driven emails that engage, nurture, and drive real revenue. 🚀In this episode, you’ll learn:✔️ How to escape the algorithm and make email your most profitable platform✔️ The secrets to writing emails people actually read (and respond to!)✔️ Why email marketing outperforms social media for sales✔️ The biggest mistakes business owners make with email—and how to fix them🔗 Grab Danielle’s...2025-03-1036 min
The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital MarketingBuilding Strong Connections with AI-Powered Email Marketing Strategies with Danielle CevallosBuilding a personal brand in today’s digital landscape hinges on authenticity and trust. The episode discusses the importance of combining personal interactions with strategic marketing efforts, addressing the role of AI in copywriting, and emphasizing the critical need for effective email strategies and sales funnels. • Personal branding as a unique identifier in a crowded market • Trust as a cornerstone of effective marketing • Balancing automation with genuine human connection • The necessity of starting an email list early • Developing a clear brand voice and messaging • Effective sales funnels combining nurturing and conversion • The importance of ongoi...2025-02-2446 min
The Jasper BlueprintEp 80: Don't Be Invisible: Transformative Branding Strategies for Business LeadersIn this episode of The Jasper Blueprint podcast, Bessi dives into branding strategies for business leaders with marketing expert Danielle Cevallos, exploring the evolving landscape of personal and company branding. Danielle shares powerful insights into the unique strengths of personal branding and explains why it remains essential, regardless of business size or type. Listeners will uncover actionable strategies to blend character-driven storytelling with strategic marketing, creating a lasting impact and gaining a competitive edge. They also break down the distinctions between branding, marketing, and sales, emphasising the importance of building a personal brand that transcends traditional business boundaries and...2024-11-2748 minThe Kelly Roach Show1066. A Real Conversation on Navigating the Current Economic ClimateIn this episode of The Kelly Roach Show, Kelly is joined by Danielle Cevallos and Ty Richardson for a raw, honest conversation about the challenges entrepreneurs face in the current economic climate. They delve into the real struggles business owners encounter, particularly the isolation and pressure to succeed, even as the landscape grows more difficult. Kelly, Danielle, and Ty share personal insights from working with hundreds of entrepreneurs and discuss strategies for staying motivated, connected, and resilient. Key Takeaways: - Entrepreneurial Isolation: Many business owners feel like they're struggling alone, especially when they’ve experienced past su...2024-10-0747 min
Personal Brand School with Danielle Cevallos30. Why We are Doubling Down on Long-Form Content in Our Content StrategyIf you want to build trust with your audience and increase engagement… You HAVE to shift towards long-form content. Today on the Personal Brand School, Danielle discusses why long-form content has become a cornerstone of building a successful personal brand. With attention spans dwindling and trust in companies at an all-time low, the need for in-depth, valuable content has never been greater! Danielle covers: Importance of Long-Form Content: Discover the shortcoming of short-form content and how long-form content helps facilitate meaningful purchasing decisions (3:41). Engagement Strategies: Learn how to create a c...2024-05-0814 minPersonal Brand School with Danielle Cevallos29. How to Effectively Use Email Marketing StrategiesEmail marketing is NOT dead…. In fact, it has INCREDIBLE significance, in light of the unpredictable nature of social media platforms. With so many recent issues of hacking and platform outages, the value of owning and nurturing an email list has become increasingly evident. In this episode of the Personal Brand School, Danielle shares the 3 significant changes she’s implementing in her emailing marketing strategy for Q2 and beyond. Danielle covers: Building a Solid Foundation: Discover the importance of high-value lead magnets and weekly educational content (2:22). Nurturing Relationships: Learn the...2024-04-2415 minPersonal Brand School with Danielle Cevallos28. 3 Reasons Your Marketing Strategies Are FailingTired of jumping from one marketing strategy to the next? Looking to learn why NOTHING is working?Today on the Personal Brand School, Danielle discusses 3 unconventional reasons why marketing strategies might not be delivering the results you hoped for. She shares her years of experience with entrepreneurs and businesses of all sizes, from startups to established 8-figure companies, uncovering similarities in the challenges they faced when it comes to marketing, especially in the realm of building a strong online presence. Danielle covers: Discover how many businesses mistake tactics for a strategy, such as focusing solely...2024-04-1014 minPersonal Brand School with Danielle Cevallos27. Choosing The Right Platform For Your Personal BrandDon’t know what social media platform is the MOST strategic for your brand? Today, Danielle walks you through the pros and cons of each platform, helping you make an informed decision based on your business type and target audience. She emphasizes the importance of choosing a primary platform while maintaining a presence on others for backup. Danielle covers: 2:01: Why Facebook is perfect for friendly and familial content 7:04: How Instagram is driven by visuals 10:24: LinkedIn is a must for professionals and thought leaders 13:07: Twitter to gain credibility...2024-04-0321 minPersonal Brand School with Danielle Cevallos26. How To Create A Purpose Driven BrandNEWS ALERT: Your audience does not want more fluff. In an online world oversaturated with content and shiny new hacks, understanding the driving force behind your personal brand is paramount. Join Danielle today for an eye-opening discussion on the true essence and purpose behind your personal brand. Danielle discusses the importance of understanding what sets your brand apart and what will propel you to success. Episode Highlights: Understanding Your Purpose: Danielle helps you identify your purpose, laying the groundwork for a strategic approach to building your brand. Long-Term Goals and Flexibility...2024-03-2011 minPersonal Brand School with Danielle Cevallos24. Unlocking Creativity: Generating Quality ContentWant to learn how to OVERCOME your content drought? In today’s episode of the Personal Brand School, Danielle delves into the all-too-common challenge of navigating creative block and content droughts. Whether you’re a seasoned content creator or just starting to build your personal brand, you’ve likely experienced moments when inspiration seems elusive, and the well of ideas runs dry. Fear not, today Danielle is here to equip you with invaluable strategies to overcome these obstacles and reignite your creative spark. Key Takeaways: Diversify Your Perspective: Reach out to past clients to gai...2024-03-1313 minPersonal Brand School with Danielle Cevallos23. Repositioning Your Marketing StrategyAre you at a STANDSTILL with your marketing strategy, as the economic market shifts? In today’s episode of the Personal Brand School, Danielle dives deep into the intricate art of repositioning your marketing strategy. As an entrepreneur, you often find yourself navigating a dynamic landscape where market trends shift, consumer behaviors evolve, and economic fluctuations impact purchasing power. Join Danielle as she shares actionable strategies to help you stand out in a crowded market and resonate with your ideal clients. Danielle covers: Understanding Your Audience Avoiding Clickbait Tactics Cr...2024-03-0613 minPersonal Brand School with Danielle Cevallos22. Building Trust with Your Personal Brand: Beyond ClickbaitScared your personal brand is gaining visibility WITHOUT trust? In today’s episode of the Personal Brand School, Danielle discusses the critical topic of building trust with your personal brand and explores the shifting trends in the online space that are influencing how we connect with our audience. This episode is packed with practical advice, eye-opening trends, and strategic methods to elevate your personal brand’s trustworthiness and authenticity in today’s digital world. Danielle covers: The Evolution of Online Marketing Authenticity Wins The Value of Trans...2024-02-2813 minPersonal Brand School with Danielle Cevallos21. Making Your Mess Your MessageEver feel like you’re sharing too much of your mess online? Or have you ever felt the desire to share more of your personal life online but don’t know how to set boundaries….. In today’s episode of the Personal Brand School, Danielle introduces the topic of making your mess your message and discusses its implications for personal branding and professional growth. She guides you through the freedom you have in crafting your online persona and encourages you to be intentional about what you share. Danielle covers: Considerati...2024-02-2116 minPersonal Brand School with Danielle Cevallos20. Building Beyond Business: The Art of Personal Branding on LinkedIn with Jackie HermesThink you are above personal branding? Danielle is joined by top LinkedIn voice, Jackie Hermes, to prove the long game in personal branding is absolutely worth it. Jackie Hermes is a 2X entrepreneur, brand builder, startup mentor, and LinkedIn expert. She has been running a marketing company, Acelity, for the past 11 years, where she helps B2B software companies grow faster. If you are a founder, executive, or entrepreneur that has been thinking about building your personal brand online, this episode will share encouragement on how to pri...2024-02-1436 minPersonal Brand School with Danielle Cevallos19. How to Become a Paid Speaker in 2024 with Heather MonahanIf you want to do get paid to speak in 2024, building your personal brand is going to be CRITICAL to your strategy! Today on Personal Brand School, Danielle interviews Heather Monahan, a former C-suite executive turned top-ranked speaker, best-selling author, and executive coach about how she went from being fired from her corporate career, to building a highly lucrative speaking career! In this episode, Danielle and Heather Discuss: Why building a personal brand is CRITICAL to getting speaking gigs Whether or not you should speak for free How to generate referrals for speaking gigs Wha...2024-02-0725 minPersonal Brand School with Danielle Cevallos18. The One Question You Need to Ask Yourself to Create Highly Converting ContentWant to learn how to stop the scroll? There is ONE question you need to ask yourself, that you are probably overlooking, that will CHANGE the game for you! On today's episode of Personal Brand School, Danielle breaks down the most underutilized source of market research for content creators who want to get more views, increase engagement, and make more money from their content! Tune in to learn EXACTLY how to get real traction with your content, and how to leverage this POWERFUL tool to engage more of your audience! Subscribe to Danie...2024-01-3111 minPersonal Brand School with Danielle Cevallos17. Podcasting Strategy for Personal Branding in 2024 with Kelly RoachWith AI being all the rage that everyone will be applying in 2024, personal deep connection is going to TAKE OFF! A big strategic play in this is to build up your personal brand through podcasting. Danielle has top podcaster, Kelly Roach on this episode to discuss everything about brand building with podcasting. Today on the show Danielle & Kelly are breaking everything down for you: Why you should have a podcast How to structure time to get content done What to do to stand out in the podcast space With 2024 bei...2024-01-2425 minPersonal Brand School with Danielle Cevallos16. How to Create Content that Converts, Consistently.If you want your content to convert, you will need to learn to create content with PURPOSE. In today's episode, I am diving into HOW to create content that gets attention, nurtures, and then... converts. Understanding these three types of content and how to leverage them TOGETHER inside of a comprehensive strategy is a game changer for getting more traction from your content! If you've struggled to create personal branding style content, or you feel like you are creating content but it's doing NOTHING to grow your business... this episode is for you!...2024-01-1713 minThe Kelly Roach Show990. Podcast Growth in 2024 Want to grow your podcast in 2024? We've got you covered with some simple strategies very few people talk about! In this episode of the Kelly Roach Show, Kelly has the president of 3 of her companies (including a done-for-you marketing agency and her personal brand), Danielle Cevallos. Kelly and Danielle dive deep into the most critical aspects of growing a podcast in 2024. Podcasting has come such a long way since the early days of its inception but Kelly and Danielle go over everything to grow and stand out in 2024. From actionable tips on converting listeners into s...2024-01-1535 min
Speak Like It Matters Podcast076. Danielle Cevallos ON: Unleashing the Power of YOUSend me a text!Ever heard the buzz about personal branding and wondered, 'Okay, but why's it such a big deal?' Well, you're about to find out! If the whole personal branding scene seems a bit daunting or confusing, don't sweat it. We've got the branding wizard, Danielle Cevallos, dropping by for a special episode to guide you through the maze. She's here to show you how to carve out your niche as a thought leader with a killer personal brand.Tune in and discover:Why having a personal brand isn't just 'nice...2023-11-2232 minPersonal Brand School with Danielle Cevallos15. How to Balance Nurture with Promotional Content for Maximum ImpactOn today's show, we are diving into how to how to create the right amount of nurture content to balance out your promo content. I'm covering: The two common pitfalls people make with their marketing What constitutes an "ask" The importance of showing value outside of your asks Focusing on business goals, not just social media metrics If you love the show, be sure to share it on social! And if you want to dial in your personal brand, join the 4 week personal brand sprint I'm hosting! There are only a few...2023-09-2917 minPersonal Brand School with Danielle Cevallos14. Branding vs. Direct Marketing - How to Build a Comprehensive Marketing StrategyMost people don't understand the layers in marketing and sales, and put WAY too much pressure and focus on things that aren't that critical. Today on the show, I am walking you through: The difference between branding and direct marketing When and where branding and direct marketing are important How to leverage both to work together What you need to know about building a profitable brand This episode is a PRIMER on marketing strategy and what every founder and marketer needs to know! Want more in depth info just like this? Su...2023-08-1624 minPersonal Brand School with Danielle Cevallos13. Leveraging Podcast Guesting to Build and Monetize a Personal BrandOne of the most effective ways to build a thought-leadership personal brand is to consistently be a guest on other people's podcasts. However, when implementing this strategy, I see a lot of people making some common mistakes. So, in today's episode, I'm breaking down: Why podcast guesting is so effective What types of shows you should aim to be a guest on Building out a comprehenisve strategy to drive results from your podcast guesting appearances Common mistakes founders make when using the podcast guesting strategy If you are looking to get featured on m...2023-07-2418 minPersonal Brand School with Danielle Cevallos12. Updates to LinkedIn, TikTok Influencer Shifts Strategies, and Why You Need to Truly Be an Expert BrandOver the last couple of weeks, there have been a few things that have shifted in the online marketing world that will make it harder for those without real expertise to make any sort of impact long-term. On today's episode of Personal Brand School, I am diving into those shifts, and why it's critical that you start creating high-impact, value driven content! Inspo isn't enough. It will drive views, likes, and follows...but not sales! Listen to today's episode to find out why! You can find me on LinkedIn and Instagram 2023-07-0720 minPersonal Brand School with Danielle Cevallos11. How to Build a Personal Brand That Gains TractionWondering why some personal brands skyrocket while others barely make a dent? In today's episode of Personal Brand School, I am diving into what makes some people stand out, and what keeps others from ever gaining traction with their personal brand. If you are a content creator, founder, or executive that has been trying to build your personal brand online for a while, but haven't gained momentum, this episode will walk you through how to stand out with your marketing, and how to get buy-in from your followers! Want to connect? Y...2023-06-2313 minPersonal Brand School with Danielle Cevallos10. The Personal Branding Trifecta: Three Strategic Platforms for Building a Profitable Personal BrandI am always asked where people should get started when it comes to building their personal brand, so today on the show... I'm telling you the 3 places EVERYONE should leverage as they grow their personal brand! Whether you are already building one, thinking about one, or somewhere in between this personal brand trifecta is where the magic lies! This is a super practical episode that will help you levarage the content you're creating to build your personal brand effectively! Want to connect? You can find me on: In...2023-06-1609 minThe Kelly Roach Show923. Kelly And Danielle On How Dedication And Discipline Is The Recipe For Accelerated Growth In Your BusinessIn this episode of The Kelly Roach Show, Kelly talks with the President of Kelly Roach International, Danielle Cevallos, about how it takes dedication and discipline in your personal and professional life to achieve accelerated growth. Kelly and Danielle share personal stories about their exercise approaches and share hilarious travel mishaps. Kelly and Danielle then unveil their remarkable business accomplishment: a staggering 67% increase in recurring revenue over just five weeks. They dive into the importance of prioritization and focusing on key objectives to achieve accelerated business growth. With the ambitious goal of surpassing a million dollars in r...2023-06-1448 min
Built to LastHow to Properly Vet An Agency or Service Provider Before PartneringBuilding a team or knowing how to hire to reach your goals and anticipated ROI takes time and the right focus on the front end.You know what they say, hire slow and fire fast!Recently, I worked with a client to vet and hire a full service marketing agency and offboard a handful of contractors. My client no longer is required to manage a lot of people and she isn’t tasked with developing the marketing strategy to take her company from seven to multiple seven figures. Now she has a marketing agency to do...2023-06-0935 minPersonal Brand School with Danielle Cevallos9. Creating a Comprehensive Marketing Strategy: Understanding Intent and Stages of Awareness Most marketing strategies are fragmented and piecemeal, which is why it only works for a short period of time. In today's episode, I am diving into what most businesses don’t take into consideration when putting together a marketing strategy including: Buyer intention Market awareness Organic and paid strategies Search-based vs. interruption marketing …and how to build a complete strategy that gets the job done! If you love today's show, be sure to share it and leave a review! Connect with Danielle on LinkedIn and Instagram2023-06-0224 minPersonal Brand School with Danielle Cevallos8. The Content Repurposing Strategy We Use to Make 100s of Pieces of Content for Our CompaniesMost people on the internet teach repurposing content WRONG. Today on the podcast, I am breaking down EXACTLY how to repurpose content so it actually WORKS, and things to consider when you are creating content so it's more easily repurposed. Trust me, you don't want to pay someone to repurpose your content until you've listened to this podcast! Connect with Danielle on LinkedIn and Instagram2023-05-1712 minPersonal Brand School with Danielle Cevallos7. Building a Personal Brand in The Fitness Industry with Lindsey Murray of The FASTer Way to Fat LossLots of people don't know that I got my start as a copywriter, working for Amanda Tress, BEFORE the FASTer Way To Fat Loss had a name. She was my first coach (when I decided I wanted to be a personal trainer so I could wear leggings), and hired me to write for her and her agency clients. During that time, I met the INCREDIBLE Lindsey Murray, who is now the VP of Marketing at The FASTer Way to Fat Loss. Lindsey has not only brilliantly built her own personal brand, but she is...2023-05-1035 minThe Kelly Roach Show912. Kelly And Danielle On The Process Of Vetting A New Revenue Stream Before Bringing It To The MarketIn today's episode of The Kelly Roach Show, Kelly talks with the President of Kelly Roach International, Danielle Cevallos, about the process of vetting a revenue stream before launching a product to the market. In today's episode of The Kelly Roach Show, Kelly talks with the President of Kelly Roach International, Danielle Cevallos, about the process of vetting a revenue stream before launching a product to the market. Kelly and Danielle bring their extensive experience in the agency world and discuss the gaps they've observed in the marketing industry that motivated them to create Conviction...2023-05-0837 minPersonal Brand School with Danielle Cevallos6. Personal Branding in the Aesthetics World with Racquel FrisellaRacquel Frisella is the picture of a well-developed, personal brand. As a nurse practitioner with over 13 years of experience in aesthetics, Racquel not only owns an incredibly successful local aesthetics practice, but she sells her custom skincare line to clients across the country (including me), because she's built an incredible personal brand. Today on the show, Racquel and I dive into how and why she built her brand and the results of her putting that time and effort into the seemingly "unscaleable" parts of business. Racquel is dropping tons of wisdom, so be sure to tu...2023-05-0328 minPersonal Brand School with Danielle Cevallos5. Let's talk about AI and it's Role in Building Your Personal BrandToday on Personal Brand School, I am diving into my thoughts on AI. I am not jumping on the bandwagon just yet, but I do think it's something we should pay attention to. Today's episode focuses on what AI can't do, and how to responsibly dip your toes into it without letting it sabotage your brand! The hype around AI is going to keep growing, so let's not bury our heads in the sand, but let's be smart about how we move forward with AI in our marketing! Want to connect?...2023-04-2619 minThe Kelly Roach Show907. Kelly And Danielle On How To Build Your Personal BrandIn today's episode of The Kelly Roach Show, Kelly talks with the President of Kelly Roach International, Danielle Cevallos, about how to build your personal brand separate from your business brand. This episode is the second installment of the discussion. To catch up with part one, tune in to Danielle's recently launched podcast, Personal Brand School. In this episode, Kelly and Danielle further deliberate on the significance of establishing a personal brand and how it varies from a business brand. The duo takes a deep dive into people's common mistakes and provides guidance and resolutions for developing y...2023-04-2042 minPersonal Brand School with Danielle Cevallos4. The Long Game of Building a Wildly Lucrative Personal Brand with Madeline MannCan you build a multi-million dollar personal brand? Do people who are NOT entrepreneurs need a personal brand? How long does it take to truly leverage a personal brand? Do hiring managers care about your personal brand? What's the best platform to use when building a personal brand? We dive into ALLLLL the things on today's episode of Personal Brand School where I am chatting with my friend, the brilliant Madeline Mann. Madeline is an HR & Recruiting leader who spun her insider knowledge of the hiring process i...2023-04-1830 minPersonal Brand School with Danielle Cevallos3. Building An 8-Figure Personal Brand With Kelly RoachI couldn't go to far into talking about personal brands WITHOUT bringing on the one and only Kelly Roach. Kelly is one of just a handful of female entrepreneurs who've built an 8-figure coaching company with no outside funding or investors. She is a top-ranked podcaster, best-selling author, and founder of 5 companies. And... It all started with a powerful personal brand. So on today's show, we are diving deep into what it took to build Kelly's brand and some lessons learned along the way. This is a conversation you don't want to...2023-04-1240 minPersonal Brand School with Danielle Cevallos2. How To Get Started Building Your Personal BrandIn today's episode, I'm diving into how to get started building a personal brand. If you are a founder, business leader, executive, author, entrepreneur, professional, or speaker then you need to clarify a few things before building your personal brand. This episode lays out exactly how to get started with a step by step process for building out your personal brand. We will cover: Your personal brand north star Your personal brand stories Your personal brand structure ...and much more! If you are ready to build a highly lucrative, int...2023-04-1220 minPersonal Brand School with Danielle Cevallos1. Why Everyone Needs A Personal Brand And This PodcastMost people think personal brands are for influencers or bros standing in front of jets... But, at the end of the day, a personal brand is for anyone who wants to have the flexibility, opportunity, and visibility required to make career moves, build a business, sell books, and get on massive stages. There is truly NO downside to building a personal brand... for anyone. You don't have to spend your life online... You don't have to dance around like a 15-year-old... You don't have to talk about things that do...2023-04-0613 minThe Kelly Roach Show904. Kelly And Danielle On How To Choose The Battles In Your BusinessIn today's episode of The Kelly Roach Show, Kelly talks with the President of Kelly Roach International, Danielle Cevallos, about choosing your battles in your business. Entrepreneurs are often faced with countless challenges and obstacles. It can be tempting to tackle them all at once. That approach will quickly lead to burnout and failure. That's why it's essential to choose your battles wisely and focus your energy on the most critical issues that will significantly impact your business. During their conversation, Kelly and Danielle share their insights on prioritizing and choosing the battles that matter most in...2023-04-0643 min
The Get Real PodcastWhy building a brand for your business is important with guest Danielle CevallosMeet Danielle Cevallos. Danielle has been a major catalyst behind the growth of the coaching and consulting company, Kelly Roach Coaching & is now the President of Conviction Marketing Agency. She’s helped leverage the online presence to scale beyond 8-figures, and has advised 7+8 figure clients to do the same!
Danielle’s background in psychology, education, and copywriting, give her a unique pulse on the current marketing landscape and culture. She gives strategic, creative brand direction to her clients and remains involved in the day to day content creation, to ensure clients stand out from the crowd.
Da...2023-03-2349 minThe Kelly Roach Show898: Kelly And Danielle On Staying True To Your Values And Finding The Right Mentor For YouIn today's episode of The Kelly Roach Show, Kelly talks with the President of Kelly Roach International, Danielle Cevallos, about the importance of finding mentors whose values align with yours. To succeed in business, you either need a coach or a mentor, but just working with any coach or mentor is not enough; Kelly and Danielle do a deep dive into the importance of working with somebody whose values line up with yours, so you can gain as much guidance that lines up with your vision and get you on your way to living a 1% life. 2023-03-1642 minThe Kelly Roach ShowKelly And Danielle's Strategies On How To Lead Your Company In An Uncertain MarketIn today's episode of The Kelly Roach Show, Kelly talks with the President of Kelly Roach International, Danielle Cevallos, about strategies which can help you lead your company during a contracting economy. Almost everyone has asked Kelly the same few questions in recent months, "Are we heading into an economic downturn? and "how the heck am I going to survive this craziness in this market? How is it going play out?" So Kelly brought Danielle back onto the show to talk about the state of the economy, and share strategies to help you best run your business...2023-02-2756 minThe Kelly Roach Show891: From 1 Company To 5: Personal Branding, Faith, Intuition, And Innovation With Kelly And DanielleIn this episode of The Kelly Roach Show, host Kelly Roach, sits with the President of Kelly Roach International, Danielle Cevallos, to discuss how they went from one 8-figure company to 5 companies (4 of which are entirely new entities). Go behind the scenes and listen to the decision-making process of acquiring a new company, building a different company behind the scenes, leaning into faith, understanding intuition, and staying innovative as a business leader. Also in this episode: In business, there's art, there's science, and there's intuition Why becoming a copycat is the WORST strategy for bus...2023-02-201h 02The Kelly Roach ShowConversations With Kelly And Danielle | How I Found My Right Hand Woman On today's episode, I am joined by my right-hand person and President of Kelly Roach International, Danielle Cevallos. Danielle started as an independent contractor and has since worked her way up my organization through her hard work, and insatiable desire for excellence. We chat about the ups and downs of working closely together, and I also share tips on what to look for when searching for your right-hand woman. Also in this episode: Patience plays a large part in leadership Why it is so important to hire the right executive team How to get people on...2023-02-0244 min
Designing SchoolsEP#86 | Transferring Skills from the Classroom to the Corporate World with Danielle CevallosTransferring Skills from the Classroom to the Corporate World with Danielle Cevallos2023-01-2526 min
The Business Leadership PodcastBuilding Your Brand with Danielle CevallosDanielle is the CMO of Kelly Roach International and the brains behind the implementation of Conviction Marketing. She helps hundreds of entrepreneurs inside the company to bring their genius to the world.Danielle’s background in psychology, education, and copywriting, give her a unique pulse on the current marketing landscape and culture where she is able to give strategic, creative brand direction to clients and her audience. Danielle has helped countless 7 and 8 figure well-known brands prior to joining Kelly Roach Coaching, and brings a wealth of knowledge to the overall client experience that leads to bra...2022-11-2937 min
Catapulting Commissions Sales Talk with Anthony Garcia147 - Building Your Personal Brand with Danielle CevallosHow to Build a Personal Brand in Sales A lot of salespeople have heard about how beneficial personal branding is to increase lead magnets and overall revenue. But most of us struggle with how to build one. So I invited the chief marketing officer at Kelly Roach coaching, Danielle. And we’re going to talk about how can salespeople build a personal brand, its impact on their lives, and how can they apply it in their marketing strategies. Why You Should Build a Personal Brand In tod...2022-07-2732 min
The Confident Woman Podcast124: Marketing Your Business for Success with Danielle CevallosTired of constantly trying to grow your business while feeling like you need to copy the “gurus” in order to see success? Today, Danielle Cevallos joins Erin and Rachel to talk about the right way to market your business. She shares everything from why you don’t need to replicate what others are doing, why going viral shouldn’t be your goal and the right strategies to use to see the ultimate success!
The girls talk more about:
The one thing that is both a danger and a gift with an online business
Two areas where Dan...2021-07-2137 min
Branded & BookedEp 54 - Content Strategy and High Level Marketing with Danielle CevallosAre you looking to up-level your content strategy? If so, you do not want to miss today's episode! Meet Danielle Cevallos. Danielle is the VP of marketing at The Unstoppable Entrepreneur. Prior to stepping into leadership at UE, she worked with 7 and 8 figure CEOs as a copywriter, helping them position themselves as thought leaders through highly compelling content. Listen in as she dives deep into content strategy, answering common questions like, "How do I know when to draw the line with free content? How much is too much?" After listening, you'll...2021-03-0229 min
The Kelly Roach ShowUES: 628 Power Levers To Drive Launch SalesOn this episode, Kelly Roach and our VP of marketing, Danielle Cevallos went over the Power Lever To Drive Launch Sales, and have opened up the doors to the Unstoppable Entrepreneur program. Listen to this episode to learn how to map out your live launch dates, learn pre-challenge action steps and more! For more mindset tips and strategies, follow along with Kelly: Join the Unstoppable Entrepreneur Program: uerevolution.com Join the Tribe of Unstoppables: https://www.facebook.com/groups/2080754075505322/ Website: https://unstoppableentrepreneur.com Instagram:https://www.instagram.c...2021-02-051h 18
The Kelly Roach ShowUES 618: Introducing The SocietyThis week, Kelly brings UE’s Marketing Director Danielle Cevallos on the show to announce the initiation of UE’s newest phenomenon, The Society. The Society is a free opportunity to be part of an exclusive text community. Danielle explains what The Society is and why it was created. Danielle advises anyone who wants to join the community to text the word “Society” to 610-426-1344. Finally, Kelly and Danielle discuss some of the exclusive perks of joining the free community. To join The Society now text 610-426-1344 For more business t...2021-01-1316 min
Course Creator Community Podcast | Online Courses, Course Creation, Membership Sites and Online MarketingCopywriting Essentials for Course Creators (Part 2) with Danielle CevallosIn this episode Danielle shares her best copywriting tips for online course creators! To follow Danielle on Social MediaPodcast: https://podcasts.apple.com/us/podcast/firebrand-radio/id1397692744Facebook Group: https://www.facebook.com/groups/firebrandcom/PS: Click on the link below if you’d like a FREE copy of Jono’s course “How to launch with no list or audience”bit.ly/jonopodcastFeel free to join the Course Creator Community Facebook Group!https://www.facebook.com/groups/coursecreatorscommunity1or visit our official website:https://www.coursecreatorcommunity.net/We are a community with hundreds of online course creators, everyone in the communit...2020-07-2145 min
Launch YourselfEp 32 - 10x Business in a Year with Danielle CevallosIn today’s episode, Danielle Cevallos, a communications business owner for 7- and 8-figure businesses, shares how she attempted a launch for her done-for-you services, and what she learned from doing so. We also talk in-depth about what it takes to have a 7+ figure business, how to grow and 10x your own business, and some lessons she learned along the way. Get full show notes and more information here: LaunchYourself.co/322020-07-0944 min
Launch Yourself with Melissa AnzmanEp 32 - 10x Business in a Year with Danielle CevallosIn today’s episode, Danielle Cevallos, a communications business owner for 7- and 8-figure businesses, shares how she attempted a launch for her done-for-you services, and what she learned from doing so. We also talk in-depth about what it takes to have a 7+ figure business, how to grow and 10x your own business, and some lessons she learned along the way. Get full show notes and more information here: LaunchYourself.co/322020-07-0944 min
The Impact Driven Entrepreneur129. 7 & 8 Figure Messaging for 2020 with Danielle CevallosIn this episode, Mariana talks with Danielle Cevallos a copywriter for 7 & 8 figure entrepreneurs and they discuss how to create messaging in 2020. 2020-03-2925 min
How She Did ThatHow She Establishes Authority Through Her ContentLooking to be seen as an expert in what you do? Let’s start with getting your content on point! Knowing exactly how to communicate who you are, what you do, and who you serve AND be able to deliver value-packed content to your ideal client is a MUST in order to stand out from the rest. As a copywriter and content marker, Danielle Cevallos knows exactly how to do this and she’s going to guide us through the steps of creating content that not only converts but also enables us to establish authority in our niche. Hosted on A...2020-03-2020 min
The Kelly Roach ShowUES 534: Dreams Do Come True with Danielle CevallosIf you want to make exponential leaps in your business, you need to surround yourself with exponential thinkers. Today on the podcast I am having this conversation with my client, Danielle Cevallos of Firebrand Communication Strategies. Danielle literally 10x’d her income and broke the 6-figure mark within 9-months of working with my team inside the Unstoppable Entrepreneur and Legacy Leaders. On today’s Unstoppable Entrepreneur Show, she shares the catalyst that helped her make such huge leaps in her business growth - and how shifting her brand hel...2020-03-1623 min
The Traffic & Conversions Show10. Content That Builds Authority with Danielle CevallosWelcome back to episode 10! I have a special guest on the show today, Danielle Cevallos who is all about content strategy and copy for thought leaders, world changers and trailblazing brands. Today she’s going to share how to create content that builds authority. She is my go-to girl for all things copywriting and content marketing!“This was the first time ever I had made an investment that was scary and big...” At minute 0:45, Danielle is proving how awesome she is by sharing a little about herself and her journey. Hear why it’s important to find a copywr...2020-02-1737 min
The Rebel Boss Ladies Podcast[043] How to Create Pre-Launch Content That Will Make Your Audience Want to Buy with Danielle Cevallos
Want to learn how to create and set up a complete content pre-launch strategy to position your product launch for success?
Today, we’re chatting with Danielle Cevallos all about how to create copy and content leading up to a product launch that will actually get your potential buyers eager and excited to purchase your stuff.
We talk about how long your pre-launch period should be, the types of content that you should include, repurposing your content so you don't go absolutely crazy on all kinds of different platforms, how t...2020-02-0435 min
Continuing Education for Mental Health Counselors: Therapy Show with Lisa MustardHow To Write Content That Converts To New ClientsAre you stuck in a rut on what to share on social media? Feeling a little uninspired perhaps? Need some ideas and something to spark your creativity? If you’re nodding your head and saying yessss..then today’s episode is for you! Danielle Cevallos is an incredible content creator and copywriter. How do I know? I recently hired her to write copy for an ad I placed in the Low Country Mental Health Conference program guide. She asked me a couple of questions and within days she had a few options for me to choose from. 2019-07-2450 min
Business Bites® with Rachel BrenkeHow to Create Content that Converts Effective content will turn our ideal clients into actual customers. In this episode, Rachel and Danielle Cevallos discuss ways to improve the content you create so you can bring in the customers you want. Full show notes & links to resources mentioned: https://rachelbrenke.com/epi84 Join the Business Bites Podcast® group to chat about this episode: https://rachelbrenke.com/group Send us a text2019-06-1021 min