Danil Saliukov - Podcast Details

Shows

Ecommerce Coffee Break – The Ecom Marketing & Sales PodcastWhy The Influencer Game Is No Longer Paid Or Organic — Danil Saliukov | How To Find Creators For Your Goals, Why Focused Briefs Create Better Content, Best Influencer Pricing Models, What Makes UGC Scalable, How Whitelisting Boosts Ad Performance (#386)Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/ ---In today's episode, we dive into why the influencer marketing landscape has evolved beyond simple paid or organic approaches. Joining us is Danil Saliukov, CEO & co-founder of Insense, who explains how combining both strategies creates maximum impact, with particular focus on the growing importance of "whitelisting" - running ads through influencer handles. The discussion covers finding the right content creators, crafting effective briefs, and leveraging TikTok Shop not just as a sal...2025-04-0237 min

D2C DiariesMastering TikTok Shop in 2025 with the CEO of the #1 UGC Platform, InsenseIn this episode of The D2C Diaries, we’re joined by Danil Saliukov, CEO and co-founder of Incense, the leading UGC creator platform. Danil takes us behind the scenes of the UGC revolution, sharing insider insights on TikTok Shop, the future of AI in content creation, and what it takes to craft winning creator strategies.We dive into:1️⃣ Why the term "UGC" is overused and how it’s evolving for modern brands.2️⃣ The TikTok Shop goldmine: how it’s revolutionising e-commerce by blending affiliates, influencers, and paid media.3️⃣ AI-generated UGC: authentic evolution or ethical disaste...2025-01-021h 02

The Ecommerce Lab By EcomcyEP #270] [ENG] - Why UCG is a most to scale brand on Amazon - Danil SaliukovWelcome to the eCommerce Lab Podcast! In this episode, we feature Danil Saliukov, CEO and co-founder of Insense, an innovative platform that connects brands with UGC content creators and ads at scale.Together we'll explore why user-generated content (UGC) is a key tool for scaling brands on Amazon.Find out how to leverage this trend to maximize reach, build trust, and effectively drive sales. Don't miss out!#ecomcy #Amazon #amazonfba #amazonseller #amazonbusiness #amazonfbaseller #amazonppc #amazonadvertising #amazonsellercentral #amazonppctips #amazonprivatelabel #amazonselling #amazonseoe 2024-11-2733 min

eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionNavigating The Future Of UGC And Influencer MarketingWelcome to eCommerce Fastlane. Today, my guest is Danil Saliukov the Co-Founder and CEO Of Insense.In this episode, Danil shares his expertise on navigating the evolving landscape of digital advertising and creator commerce, particularly focusing on:Privacy Changes Creator Economy TikTok ShopDanil shares strategies for adapting to iOS privacy updates, leveraging user-generated content, and maximizing opportunities in the creator economy. He introduces various creator compensation models and explains how brands can effectively partner with creators in today's digital landscape.Throughout our conversation, we explore:Adapting to iOS privacy...2024-11-0757 min

The DTC InsiderOptimizing Creator Content for TikTok SuccessIn this episode of The DTC Insider, I’m excited to welcome Danil Saliukov, co-founder and CEO of Insense, a cutting-edge platform that connects brands with creators for high-quality content production and data-driven video optimization. With the rise of TikTok Shops and the evolving landscape of social commerce, Danil is here to share how brands can leverage creator content to maximize both organic reach and paid social performance. We’ll dive into strategies for finding the right creators, managing those partnerships, and the best ways to compensate creators while ensuring impactful results. Here’s a glim...2024-11-0147 min

The Founders ForumFounders Forum: How to win in Q4 with UGC creators and influencers; combining organic & paid socialIn this conversation, Danil Saliukov, CEO of Incense, joins Edwin & Tris to explore the evolving landscape of User Generated Content (UGC). They discuss the impact of Gen.AI on UGC creation, the differences between UGC and influencer content, and the importance of finding the right creators. The conversation also delves into the performance of UGC across various verticals, the significance of creative briefing, common pitfalls in UGC campaigns, and how to measure success and ROI. Daniel emphasizes that UGC is evolving and that a well-structured creative strategy is essential for effective campaigns. Key Takeaways:...2024-10-2853 min

Equation of ExcellenceInsense Insights: The Journey of Entrepreneurship with Danil SaliukovIn this conversation, Danil Saliukov shares his entrepreneurial journey, detailing the inception of Incense, a creator commerce marketplace. He discusses the challenges faced in building a marketplace, the importance of capital, and the strategies for successful influencer marketing. The conversation also touches on the future of live shopping and the significance of focus in achieving excellence in business.TakeawaysEntrepreneurship often begins with a personal journey and passion. Building a marketplace requires understanding both supply and demand sides. Failures and challenges are crucial learning experiences for entrepreneurs. Capital is essential for scaling a marketplace effectively...2024-10-2456 min

Secrets To Scaling Your Ecommerce BrandEp 573: Micro Influencers vs Macro Influencers - What Drives Ecommerce Revenue In 2024 with Danil Saliukov, Insense ProSend us a textThe importance of human connections and personalized interactions in influencer marketing is underscored, highlighting the need for fair compensation for creators and the value of simplifying and streamlining influencer marketing processes.In this episode, Jordan West with Danil, CEO and co-founder of Insense Pro, to dive deep into the world of influencer marketing, affiliate marketing, and creating authentic relationships with influencers. Together, they explore the importance of building genuine connections with influencers and discuss the future of social commerce, including the impact of live shopping and the potential...2024-07-3038 min

Beyond The Cart: an eCommerce Growth PodcastEpisode:3 Is UGC dead?Is User-Generated-Content Dead? PART:1 In this episode my guest, Danil Saliukov, co-founder of Insense and I deep dive in to the ever-evolving landscape of UGC and it's continued relevance. From helping in decrease CAC (Cost per acquisition) and building trust and loyalty UGC has evolved to the next level in 2024. Tune in to get valuable insights on how to drive engagement and build trust with authentic user content. Key Takeaways: The power of user-generated content in e-commerce. Leveraging whitelisting ads How to hire influencers? Should you hire...2024-07-0421 min

The Marketer ShowHow Danil Saliukov sets influencer marketing up for FTC complianceDanil Saliukov stops by to talk about influencer marketing, FTC regulation best practices, and the future of AI and UGC video content.You’ll learn:- How to build and vet a network of 30,000 creators and influencers- What the future looks like with FTC regulations on AI and UGC content- How Danil thinks about AI (the good and the bad)And much more!2024-04-0120 min

Bitesized: Marketing | Entrepreneurship | Brand BuildingUGC is dead! Danil, Founder of Influencer & Creator platform Insense gives his take.Danil is co-founder and CEO of Insense, a Creator Marketplace for sourcing and producing UGC & Branded Content Ads at scale. In this episode we dive into the evolution of influencer marketing, the rise and fall of UGC, and what the future for influencer and creator marketing looks like for brands and marketers.Included in the episode:Is UGC Dead?The evolution of influencer marketing. The differences between Influencers and CreatorsHow to produce the best performing influencer and creator contentHow to effectively track influencer performanceOrganic vs Paid strategies for influencers and creatorsWhere does automation come into playWhat...2023-12-3035 min

Marketing Mindset PodcastUGC Secrets: How To Work With UGC Creators | With Danil Saliukov of Insense.proIn this enlightening episode of the Marketing Mindset podcast, we're joined by Danil Saliukov, the Co-founder of Insense.pro, a platform dedicated to unlocking the immense potential of User-Generated Content (UGC) in marketing.Danil shares how he guides brands to find, interview, and collaborate with creators, as well as his best practices on how to create a UGC brief. This episode is a treasure trove of UGC secrets that marketers and business professionals alike won't want to miss. Join...2023-11-1434 min

MarTech Podcast ™ // Marketing + Technology = Business GrowthShould You Hire Actors Or Creators -- Danil Saliukov // InsenseDanil Saliukov, CEO and Co-Founder of Insense, looks at the differences between UGC and influencers. Several companies in the mid-market eCommerce industry have been working with professional actors to get great content for their brands. While that can be a costly endeavor for smaller brands who are still figuring out their content strategy, UGC creators are a great alternative to scale content creation efforts. Today, Danil discusses whether you should hire actors or creators. Show NotesConnect With:Danil Saliukov: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.c...2023-08-2013 min

MarTech Podcast ™ // Marketing + Technology = Business GrowthUGC Creators Vs Micro-Influencers -- Danil Saliukov // InsenseDanil Saliukov, CEO and Co-Founder of Insense, looks at the differences between UGC and influencers. Traditionally, companies would seek out the services of creative agencies and production studies to create content on their behalf. However, the social media landscape has created a shift in content, and in order to produce the amount of content brands require for their campaigns and channels, brands have started collaborating with UGC creators and micro-influencers. Today, Danil discusses the difference between UGC creators and micro-influencers. Show NotesConnect With:Danil Saliukov: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee P...2023-08-1917 min

High Voltage Business Builders PodcastHow Danil's Journey from E-commerce to Influencer Marketing Revolutionized AdvertisingAre you looking to revolutionize your digital marketing approach and find the perfect strategy to captivate your target demographic? In this episode, Danil Saliukov, the co-founder of Insense PRO, talks about the importance of deeply understanding who your potential audience is and where they live to create content that resonates with them. He explains why influencer marketing is important to increase organic traffic and why testing out sponsored brand campaigns through videos can be highly effective in driving buying decisions. Tune into this episode and learn all about finding the right strategy and platform to re...2023-06-1423 min

Scaling Ecommerce with Nikita VakhrushevScaling An Ecommerce SaaS Platform From Zero - Danil SaliukovToday I sit down with Danil who’s a good friend and the CEO of Insense.pro, a UGC and influencer marketing platform that helps Ecom brands and advertisers partner with creators. Today we talk about what it takes to build a SaaS platform in the Ecom niche, how they’ve navigated in the early days of their business, and how UGC is impacting advertising as a whole.There’s a ton of nuggets in this video so don’t forget to watch the whole thing. With that said, I hope you enjoy the video!💥 Apply To Wo...2023-03-1633 min

MarTech Podcast ™ // Marketing + Technology = Business GrowthShould You Hire Actors or Creators -- Danil Saliukov // InsenseDanil Saliukov, CEO and Co-Founder of Insense, looks at the differences between UGC and influencers. Several companies in the mid-market eCommerce industry have been working with professional actors to get great content for their brands. While that can be a costly endeavor for smaller brands who are still figuring out their content strategy, UGC creators are a great alternative to scale content creation efforts. Today, Danil discusses whether you should hire actors or creators. Show NotesConnect With:Danil Saliukov: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19...2022-12-1313 min

MarTech Podcast ™ // Marketing + Technology = Business GrowthUGC Creators vs Micro-Influencers -- Danil Saliukov // InsenseDanil Saliukov, CEO and Co-Founder of Insense, looks at the differences between UGC and influencers. Traditionally, companies would seek out the services of creative agencies and production studies to create content on their behalf. However, the social media landscape has created a shift in content, and in order to produce the amount of content brands require for their campaigns and channels, brands have started collaborating with UGC creators and micro-influencers. Today, Danil discusses the difference between UGC creators and micro-influencers. Show NotesConnect With:Danil Saliukov: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee...2022-12-1217 min

eCommerce Scaling Secrets by Alex FedotoffWin Q4 with UGC & Creators ( With Danil Saliukov)Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising. You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn! You were waiting for it! ➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c... ➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c... 2022-10-201h 04

eCommerce EvolutionEpisode 209 - Scaling your eCommerce Brand with Creators and UGCContent is King. Regardless of the platform. Want to scale on TikTok? You’re only as good as your content. Want to step up your IG game? Content, baby. Want to finally scale on YouTube? Hire OMG (ha!) and create great content! Today I’m interviewing Danil Saliukov, CEO and Co-Founder of Insense. I met Danil when we both spoke at Geek Out in San Diego a few months ago. Insense is a marketplace that connects creators with brands and facilitates the creation of great content. Creating grea...2022-10-1339 min

THE ECOMMERCE EDGE Podcast with Jason GreenwoodE152: Talking Branded Content & UGC at Scale w/ Danil Saliukov, Insense - At the Coalface Podcast - 15 September 2022Danil is the Co-Founder & CEO of Insense - https://insense.pro Insense is a SaaS UGC & creator management platform I discovered Insense when an article came out in Insider covering their $2.5M capital raise I reached out to Danil to find out more and he agreed to come on to the Pod to talk about the Insense platform and why investors are so hot on it right now In this episode, Jason and Danil discuss all things UGC, the Creator Economy, influencers, product testing, authentic product testimonials and reviews and more!2022-09-1551 min