Shows
Tony & Dwight9.18: Darryl Isaacs and Representatives from Norton discussed the Give For Good program to assist nurses9.18: Darryl Isaacs and Representatives from Norton discussed the Give For Good program to assist nurses
2025-09-1829 min
SOCIAL AUTHORITY with PAT HILTONThe Firm Report - Zach Hoffman & Pat HiltonUnlock the ultimate legal marketing secrets for big wins in 2025 đ! In this episode of The Firm Report, Pat Hiltman and Zach Hoffman break down game-changing strategies to help law firms dominate the market. Discover how to spotlight settlement wins on social media for maximum impact, why long-term marketing strategies are crucial for consistent growth, and how to leverage the power of influencers like Daryl "The Hammer" Isaacs. We also dive into community engagement with events like DK Law's Street Queens collaboration and explore the potential of AI-driven platforms like OpenLaw, the Uber for legal services. Whether you're looking to boo...
2025-09-0829 min
LAWsome by ConsultwebsSmashing Expectations: How The Hammer Built A Successful Law Firm Practice That Hits Hard"The most powerful person in the room is the most vulnerable." This quote showcases Darryl Isaacs's most valuable technique that can set you apart from your competitors: vulnerability. In this episode, LAWsome hosts Tanner Jones and Matt Smyers invite Darryl Isaacs, the Kentucky Hammer, to discuss how raw emotion and vulnerability can be powerful tools in marketing. Darryl has been invested in marketing strategies since before he got out of law school. No matter where he was, he always knew how to create an instant connection. To this day, he uses strategies strengthened by what mak...
2025-09-0441 min
Trial Lawyer View Podcast | PI Practice, Operations & GrowthEpisode 59 - Darryl IsaacsWhen a catastrophic accident nearly took Darryl Isaacsâ life, it did something unexpectedâit made him a more powerful trial lawyer.In the latest episode of Trial Lawyer View, Jason Lazarus sits down with Darryl to talk about the moment everything changed⌠and how it reshaped the way he practices law, leads his firm, and connects with clients.đŹ âI know what youâre going through,â he says. âIt made me a better person.âYouâll hear how personal injury fueled professional evolutionâand why Darryl now gives every client his personal cell number.Inside the episode:ââââ
Empathy as a trial strategyââââ
Innovative client...
2025-05-141h 05
Trial Lawyer Nation166 - Darryl Isaacs - In a World with Millions of Lawyers, You Can Stand OutHost Michael Cowen chats with Darryl Isaacs of Isaacs & Isaacs Personal Injury Lawyers about personal branding and marketing. Darryl shares his journey from starting his practice in Kentucky to becoming a widely recognized figure in personal injury law across several states, with his own trademarked nickname: âThe Hammer.â From television advertisements to digital platforms, Darryl discusses his experience with a range of marketing tools. Ultimately, though, he suggests that any marketing must be aligned with a lawyerâs authentic, unique voice.Want to learn more from Darryl? Call his cell. Featured GuestName: Darryl...
2024-10-3132 min
Trial Lawyers UniversityDarryl Isaacs â Leveraging Marketing Techniques to Build a Long-Standing FirmDarryl Isaacs of Isaacs & Isaacs Personal Injury Lawyers joins host Dan Ambrose for a conversation about building a legal practice, emphasizing the importance of hiring and branding. He traces his ventures into marketing, from buying phone book covers and billboards to appearing on television and TikTok. At his monthâs TLU Vegas, Darryl will teach the basics of building business and strategies for effective marketing and branding.Want a complimentary access code to TLU on Demand? Email Dan.Train and Connect with the Titansâď¸ Darryl Isaacs I LinkedIn I Instagram I Facebook I X
2024-10-0945 min
Better Business, Better LifeUnlocking the Power of Resilience and PerseveranceBetter Business, Better Life: Building on Your Success with Terry DuPont Episode 054 Unlocking the Power of Resilience and Perseverance with Darryl Isaacs For over 30 years, attorney Darryl Isaacs has been fighting for justice and fair compensation for his clients as âThe Hammer,â and that nickname is for good reason. He smashes through delays, red tape, and all the sneaky tactics that insurance companies use to keep from paying what their clients deserve. But heâs also âThe Hammerâ because he can help you fix your life after an injury; he gets you back on th...
2024-09-1222 min
Equal Time SoccerEpisode 114: Darryl "The Hammer" Isaacs and Derek Burns (originally aired 10/2/23)Matt sits down with Darryl "The Hammer" Isaacs and Derek Burns (of Dinkytown Athletes) to talk about the ground breaking Name-Image-Likeness (NIL) deal with Gopher Soccer, Darryl's famous Super Bowl Commercials, how Derek ended up leading the University of Minnesota's NIL collective, and more! Presented by Pentz Homes and Modist Brewing
2024-01-3039 min
Personal Injury Mastermind w/ Chris Dreyer231. Asten Hall, Asten Hall Firm â Answer Your Calling: Build a Boutique FirmReputation. Relationships. Specialization. These are the building blocks of Asten Hall âs thriving practice. Discover how the owner of The Asten Hall Firm (@astenhallfirm) uses a homegrown marketing approach fueled by community engagement and niche expertise to become the go-to attorney. Asten explains the organic growth strategies that delivered a steady stream of referrals, enabled her to take on complex cases, and positioned her as a top legal authority. Whether you're looking to elevate your practice, grow your bottom line, or simply gain recognition as a legal leader, Asten provides a framework.Links...
2024-01-1119 min
Personal Injury Mastermind w/ Chris Dreyer230. Joe Ruotolo, Intaker â Capture and Convert More Leads: Video Powered Live ChatLive chat is an untapped goldmine for lead conversion. Only 6% of law firms use live website chat. And even less use a tool that is effective. To get ahead of the competition, today's guest shows us how implementing the right chat tool can help capture and convert more leads by establishing quick connections. Joe Ruotolo (@joey_roots) from Intaker explains how to leverage chat tools to decrease friction, map client journeys, and gather information for more empathetic connections. Any personal injury firm can use smart chat automation to level up their business, no matter the size or business model...
2024-01-0436 min
Personal Injury Mastermind w/ Chris Dreyer229. Happy Holidays From PIM and RankingsThis holiday season, Personal Injury Mastermind host Chris Dreyer thanks all of you for an incredible year of growth! 2024 has some major expansions in 2024 - including the first-ever Personal Injury Mastermind Conference - PIMCON - for ambitious firm owners ready to unlock the next level of success! LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on social media for more.Rankings.io InstagramChris Dreyer InstagramRankings.io TwitterRankings.io Website
2023-12-2839 min
Personal Injury Mastermind w/ Chris Dreyer228. James Helm, TopDog Law â Pt.2 Supercharged Intake: From Info Gatherers to Contract ClosersWeâre back with TopDog Law (@topdoglaw)âs CEO Â James Helm, a leader in personal injury advertising, generating thousands of calls every month with their 28+ person intake team.A key driver behind their rapid national growth is Jamesâ vision to transform intake staff into contract closers through targeted sales training and technology. He shares proven methods to equip your frontline team to convert leads at a higher rate.Learn how proper CRM selection, implementing conditional logic, overcoming common objections, and a culture of accountability can accelerate your firmâs growth. James provides actionable ways to reimagine...
2023-12-2253 min
Personal Injury Mastermind w/ Chris Dreyer226. Darl Champion, The Champion Firm â From Dependence to Dominance: Own Your Marketing and Leap from Referrals to Direct Client AcquisitionReferral relationships are a great way to establish a firm's initial book of business. But what happens when a firm owner is ready to grow the practice and diversify case sources? Todayâs guest offers a blueprint to making the transition and becoming a thriving practice. Darl Champion once relied on a single dominant referral source to stay afloat. Darl diversified his case sources to scale up and invested in digital marketing to drive direct client acquisitions. This shift away from a referral-based firm felt like a calculated gamble. However, the risk paid off for The Champion Fir...
2023-12-1431 min
Personal Injury Mastermind w/ Chris Dreyer225. Darren Miller, D. Miller & Associates â Dream Big, Scale Smart: Unapologetic Branding, Delegation, and Mass TortsStand out from the crowd with tips from a firm owner who's been there. Darren Miller learned through trial and error; transforming a $5000 loan into a practice with 63,000 active clients. The owner of D. Miller & Associates (@dmillerlaw),he shares the wisdom he's gained from over two decades in practice. To help your firm run smoother and grow stronger, he stresses the importance of delegating tasks early so you can spend time on high-dollar activities. He explains how to get started in mass tort cases - from investing to avoiding dual rep conflicts. And shares why you should care less...
2023-12-0730 min
Personal Injury Mastermind w/ Chris Dreyer224. Brian Kent, Laffey, Bucci & Kent â Mastering High Profile Cases: Demonstrating Your ValueHigh-profile cases come with great risks and rewards. Deciding which cases to take can feel like a gamble. Over 20 years, Brian Kent , Founding Partner at Laffey, Bucci, & Kent (@lbklawyers), has taken on complex, high-profile cases for abuse and assault survivors. As head of his firm's crime victim department, he oversees teams tackling cases against public figures like Jerry Sandusky and Massage Envy. Brian has secured multi-million dollar settlements for victims nationwide and has been named a Top 100 Lawyer in Pennsylvania and nationally. Heâs been through it all - tough case decisions, building a national practice, leading specialty groups. To...
2023-11-3027 min
Personal Injury Mastermind w/ Chris Dreyer223. Alreen Haeggquist, Haeggquist and Eck â Fired Up and Ready to Grow: Marketing Your WayScaling a successful firm requires marketing savvy - even when self-promotion makes you cringe. Alreen Haeggquist (@haellp), owner of Haeggquist & Eck, shares hard-won lessons from 15 years of strategic growth. She transformed $5,000 and a room in the back of her house into a thriving 7-attorney firm. This trailblazer shares her insights on bootstrapping and hustling for early revenue when launching on your own, retaining talent by finding employees who share your values, and embracing marketing like SEO, branding, and storytelling through books.LinksWant to hear more from elite personal injury lawyers and...
2023-11-2325 min
Personal Injury Mastermind w/ Chris Dreyer221. Micha Star Liberty, Liberty Law â Lessons From a Street Fighter: Trauma-Informed PracticeThink you can't get referrals from opposing counsel? Top litigator Micha Star Liberty (@michastarliberty) proves otherwise. The fierce fighter and founder of Liberty Law (@lbklawyers) explains how running a trauma-informed practice wins cases and referrals. Micha also shares her battles against courtroom bias and personal struggles with burnout. Her candid wisdom will inspire and empower you.In this Episode:
Getting referrals from behind enemy lines.
How trauma-informed testimony training strengthens any law firm.
Marketing that aligns with vision and mission.
LinksWant to hear more from elite personal injury lawyers...
2023-11-0925 min
Personal Injury Mastermind w/ Chris Dreyer220. Jefferson Fisher, Fisher Firm â Staggering Growth: Ambition Guided by Values (Rerelease)Jefferson Fisher (@jefferson_fisher) opened Fisher Firm (@fisherfirm) just under a year ago. By showing up exactly as himself, he has created a strong client base so big that he had to expand. Today he runs a business of 16 employees and eight attorneys. Including his father.Every decision Jefferson makes is guided by his quest to become "the most authentic law firm in Texas". He explains how core values shape everything from branding to hiring. How to appear more human, and really connect with potential clients both on and off line. And why every firm, regardless of...
2023-11-0236 min
Personal Injury Mastermind w/ Chris Dreyer219. Daniel Morgan, Morgan and Morgan â Explosive Growth: Inside the Nation's Leading Personal Injury FirmWith over 700 attorneys across the country, Morgan and Morgan  (@danmorganesq) has recovered over $15 billion for clients. So how did they go from a single state practice to a nationwide powerhouse? Today, Daniel Morgan , partner at Morgan & Morgan, pulls back the curtain on the strategic decisions, marketing tactics, and intake processes that fueled their expansion. He provides invaluable insights on how to transform a firm, no matter the size. This is an exclusive masterclass in accelerating growth from a firm that has perfected it. Daniel shares the secrets to their dominance in the P.I. space. Learn from a leader o...
2023-10-2635 min
Personal Injury Mastermind w/ Chris Dreyer218. Joe Sanok, Practice of the Practice â Toolkit: Slow Down to Speed Up: The Case for Strategic PausingBrilliant ideas rarely strike when we're burnt out. So how can you get into a flow state and unlock more "Aha!" moments? We all get the same 24 hours. It's up to you to maximize them. Our best thinking happens when we strategically slow down. Today's guest, Joe Sanok, shares simple yet powerful approaches to work smarter, not harder.As host of the #1 podcast Practice of the Practice (@practiceofthepractice), Joe has helped thousands of entrepreneurs optimize their productivity. He's a renowned TEDx speaker, business consultant, and author of five game-changing books including Thursday is the New Friday.
2023-10-2437 min
Personal Injury Mastermind w/ Chris Dreyer217. Adam Malone, Malone Law â Boutique Firm Building: Reputation and MarketingHow can lawyers build successful practices without relying on marketing? Renowned personal injury attorney Adam Malone, Partner at Malone Law , shares 24 years of insights handling complex cases. He's won over $500 million for clients, including record jury verdicts like $24 million in Albany, Georgia. Adam even changed Georgia law, striking caps on jury awards. Though his reputation draws 5-7 daily calls, he keeps a selective caseload for deep focus. Adam reveals how he carved out an early niche, why referral fees are marketing costs, and why there's no single way to build a firm's book of business.Links
2023-10-1924 min
Personal Injury Mastermind w/ Chris Dreyer216. Lisa Bloom, The Bloom Firm â Toolkit: High Profile Marketing, Cases with ImpactLisa Bloom (@lisabloomesq) is a fighter. As founder of the Bloom Firm (@thebloomfirm), she has secured high-profile victories against the likes of Bill Cosby and Jeffrey Epstein. Though a former Court TV host and bestselling author, Lisa shares how attorneys can effectively market themselves beyond TV. She offers insights on leveraging social media, assembling an outstanding team, and achieving work-life balance for her team. Tools in this Episode:
How media plays a strategic role in business development,Â
How to retain top talent in a firm with high-profile cases,Â
How to keep a fully remote law firm conn...
2023-10-1723 min
Personal Injury Mastermind w/ Chris Dreyer215. Sean Claggett, Claggett and Sykes â Fearless: Record-Breaking Cases, Big Data, and Maximizing ValueWhat if you could shatter ALL limits on your success? Trial lawyer Sean Claggett did just that. After a life-changing seizure in 2015, Sean became fearless. He rapidly achieved ambitions that once seemed impossible - securing one of the nation's top verdicts in 2016 and nearly $200 million for clients in just six years. Sean's secret? Courage, non-stop improvement, and a giving spirit. Partner at Claggett & Sykes (@claggettsykes), he eagerly shares proven tactics - like using big data to predict outcomes. You admire Sean's humility despite his meteoric rise. But his commitment to collaboration is what sticks with you. His story inspires...
2023-10-1234 min
Personal Injury Mastermind w/ Chris Dreyer214. Ashley Owens â Toolkit: Strategic Networking, Maximizing Conference ROIBreak out in sweat just thinking about networking? You're not alone! Ashley Owens (@ashleyassists), President of PIM (@pim_org), shares her pro tips on how anyone can work a room. Learn how to create a targeted hit list before an event, nail first impressions, and follow up in a way people appreciate! This game-changer if you dread conferences or want to maximize connections. And Ashley reveals some major announcements here at PIM!Tools in this Episode:
How to maximize your ROI when attending a legal conference.
Mistakes to avoid when making a first impression.
How to...
2023-10-1032 min
Personal Injury Mastermind w/ Chris Dreyer213. Joseph Gates, Gates Law Firm â Solid Foundations for Growth: Finances, Community, Trail SkillsTo build a successful firm from the ground up, you need a rock-solid foundation Just three years ago, Joseph Gates opened Gates Law Firm. He built his firm on stable personal finances, bolstered by a community of peers, and powered by a relentless drive to improve his craft.In todayâs episode, Joseph shares the best way to prepare to open a firm and how bar associations helped fuel his growth as an attorney and a business owner. Joseph is continually improving his skills as a trial lawyer. He shares the simple, yet incredibly effective question that ha...
2023-10-0521 min
Personal Injury Mastermind w/ Chris Dreyer211. Christy Childers, Childers & McCaine â Break the mold: Find Your Squad and Shake Things UpBuck conventions and shake things upâthatâs Christy Childersâ (@childersmccain) approach to building a standout legal practice. This trucking legend and founder of the Mother Truckers and Childers + McCaine wants to spark creativity and innovation in the field. How? By having âno limit experiencesâ that disrupt the status quo. Christy is talking reinvented CLEs, niche expertise, and next-level storytelling techniques. Unconventional approaches most lawyers would avoid, but can transform your practice when done right. Toss out predictability and break the trial lawyer mold. Christy shares her rule-breaking methods that help attorneys push boundaries and reimagine success. With insights from this...
2023-09-2829 min
Personal Injury Mastermind w/ Chris Dreyer210. Kyle Roof, Page Optimizer Pro â Toolkit: Data-Driven SEO Strategies: The Formula for First Page RankingsYou need compelling content and high rankings to get more leads from your website. Today we focus on rankings. SEO doesnât require magic, just data and science. With patented methods and over 1 million uses of his tool, Page Optimizer Pro, Kyle Roof knows how to rank.Tools in this Episode:
How simplicity keeps Google happy,Â
Why you should be nailing on-page content and internal linking,Â
Best SEO practices for firms with multiple practice areas.
LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on soci...
2023-09-2631 min
Personal Injury Mastermind w/ Chris Dreyer209. Jack Zinda, Zinda Law Group â Purpose and Profit: Roadmap for Strategic GrowthHow can you build a successful law firm while staying true to your values? Jack Zinda provides a roadmap.As founder of Zinda Law Group (@zindalawgroup), Jack has created a firm guided by purpose beyond profitability. With a clear sense of core values, he has transformed hiring, operations, case selection and client service. The result? A firm spanning multiple states and employing over 20 attorneys.In this episode, Jack shares his strategic approach to expansion, breaking down how he evaluates new locations. We also hear how he leverages client satisfaction tracking to continuously improve. And he...
2023-09-2127 min
Personal Injury Mastermind w/ Chris Dreyer208. Gyi Tsakalakis, AttorneySync â Toolkit: Generate More Leads, Marketing Flywheel Best PracticesOn the surface, the logic is simple. To grow, you need leads. To get leads, you need an integrated marketing strategy. But understanding how the marketing flywheel is powered can get pretty complicated. Gyi Tsakalakis (@gyitsakalakis), President of AttorneySync, offers a manual on best practices for omnichannel marketing. Whether you're a high-volume pre-litigation firm or a selective litigator, his insights will help your firm dominate the competition.Tools in this Episode:
Why social media should be leveraged for brand building,Â
Why traditional media is still relevant,Â
Why your budget should inform your tactics. Not the...
2023-09-1942 min
The Laws of Business Mastermind PodcastEp. 48 - $2 BILLION Lawyer: From $1M Super Bowl Ad Flop to TikTok MILLIONS (Darryl Isaacs)Hold onto your legal gavels, because we've got an episode that's about to spill more tea than a courtroom drama! Step into the world of legal legends with us as we dive headfirst into the rollercoaster journey of Darryl Isaacs, the lawyer who went from a $1 million Super Bowl ad belly flop to raking in TikTok millions. Yeah, you read that right â he's the attorney who turned his legal savvy into a fortune that's so big it's got its own zip code! What's on the Docket: đ¸ The Super Bowl Surprise: Uncover the hilarious story...
2023-09-1508 min
Personal Injury Mastermind w/ Chris Dreyer207. Allyson Ostrowski, Abir Cohen Treyzon Salo â Practice Area Pivot: Successfully Navigate TransitionWith courage, hustle, and relationship capital, reinvention is possible at any stage of your career. If you've ever considered making a big shift, this episode is for you!After 15 years of prosecuting criminals as an LA County District Attorney, Allyson Ostrowski (@aro.lawcorp) was ready for something new. She took a bold leap and shifted into civil law. She is now a trial attorney at Abir Cohen Treyzon Salo, LLP (@actslaw), focusing on catastrophic personal injury cases. It was a major change that came with uncertainty and learning curves. But Allyson leveraged her connections and discovered a...
2023-09-1425 min
Personal Injury Mastermind w/ Chris Dreyer206. Nathan Gotch, Gotch SEO â Relevance Wins: Law Firm SEO for 2023Get ready to level up your law firm's online presence! In this can't-miss episode, we welcome back SEO guru Nathan Gotch (@nathan.gotch), Founder of Gotch SEO Academy , for an in-depth masterclass on search engine optimization.If you want to get found and stand out in the crowded legal market, SEO is essential. Done right, it's the most cost-effective way to drive traffic, capture leads, and build authority. Whether you're new to SEO or want a refresher, this episode has tactics that work in today's evolving landscape. Invest the time. Gain an invaluable edge over the competition.
2023-09-1258 min
Personal Injury Mastermind w/ Chris Dreyer205. Suzanna Abrahamian, Suzanna Abrahamian Law Firm â Starting a Successful Firm: Reputation and RelationshipsAfter a decade of honing her skills and building confidence, personal injury attorney Suzanna Abrahamian (@suzannaesq) was ready to go out on her own. As a rising star who has recovered over $83 million for clients, Abrahamian's foundation of competence allowed her to confidently launch her own firm.The Founder of Suzanna Abrahamian Law Firm (@suzannaabrahamianlaw), she shares insights on starting a successful practice. Learn how she leveraged her sphere of influence for initial clients, identified opportunities in underserved practice areas, and prioritized open communication with clients. Abrahamian's journey demonstrates how deliberate practice over time can provide the...
2023-09-0722 min
Personal Injury Mastermind w/ Chris Dreyer204. Ken Hardison, PILMMA â Toolkit: Shortcut to Law Firm Growth, AI and OperationsKen Hardison (@klhardison) saw opportunity where others saw risk. In the 1990s, advertising was taboo for law firms, but Ken recognized TV ads' untapped potential. He invested big, and his gamble paid off. His caseload exploded. Within four years he had over 60 employees and $5 million in revenue. He built not one - but two - multi-million dollar law firms. And wants to help other lawyers do the same. So Ken started the Personal Injury Lawyers Marketing & Management Association (@PILMMA) - providing training, coaching, and resources to shortcut the path to law firm growth. Ken is back for a second ti...
2023-09-0528 min
Personal Injury Mastermind w/ Chris Dreyer203. Dave Abels, Abels & Annes â Steady Growth: Adaptability and Client ServicesRunning a law firm doesn't have to come at the expense of an ideal lifestyle. Attorney Dave Abels optimized his practice for flexibility and balance. His hard-won lessons come from 30 years in the business. His insights can take your firm to the next level while avoiding unnecessary stress. The Partner of Abels & Annes shares how to adapt your marketing strategies, build strong client relationships that drive referrals, and construct a practice aligned with your ideal lifestyle.LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow...
2023-08-3120 min
Personal Injury Mastermind w/ Chris Dreyer201. Michael Blom, The Lake Law Firm â Pivoting Your Practice: Seizing Opportunities and Navigating ChangeMichael Blom's career as a successful attorney has followed a winding path, full of unexpected twists and turns. He started in personal injury law, then pivoted to mass torts. When the pandemic hit in 2020, Blom once again adapted, seizing an opportunity to help businesses obtain Employee Retention Tax Credits.Partner at The Lake Law Firm (@thelakelawfirm), Blom's flexibility, and willingness to seize new opportunities, even in uncertain times, has been key to his success. As an early adopter of emerging practice areas like mass torts, Blom positioned himself as an expert, educating the public and attracting new...
2023-08-2428 min
Personal Injury Mastermind w/ Chris Dreyer200. Ted DeBettencourt, Juvo Leads â Toolkit: Velocity, Chat to ConvertTo get clients - speed is everything. Individuals on Google are shopping around. Once they find your site, a 24-hour response time won't cut it. Chat is a great way to ramp up the number of cases coming into your firm. But, as Ted DeBettencourt shares with us today - not all chat services are created equal. Ted co-founded Juvo Leads (@juvo_digital). It's a boutique, human-powered, lead gen company that serves over 1,100 firms across the nation. They custom-train real people, can go off-script, and tailor the conversations to a firmâs needs.Tools in this Episode:
...
2023-08-2224 min
Personal Injury Mastermind w/ Chris Dreyer198. Jon Robinson, Consumer Marketing Groupâ Toolkit: Cheat Code, Optimized Digital MarketingTo gain an edge over the competition and accelerate growth, law firms need the wisdom of an experienced guide. Enter Jon Robinson - a decorated 15-year battle veteran of results-driven digital marketing. As SVP of Digital Media at Consumer Attorney Marketing Group (@camginc), Jon offers up the cheat codes you need to get that extra edge on the digital battlefield. Tools in this Episode:
Why geographic exclusion is a stealth tactic to unlock maximum ROI.
The right way to invest in digital marketing for guaranteed growth.
Why SEO is a 3-6 month game of patience that u...
2023-08-1538 min
Personal Injury Mastermind w/ Chris Dreyer197. Brian Glass, Ben Glass Law â Create Time Freedom: Firms That Fit Your LifestyleImagine your perfect day. Working uninterrupted from a coffee shop? Time for the kids after school? Getting to the gym? Now compare that ideal to a typical day at your firm. How much overlap is there? What if your work aligned seamlessly with your dreams?Brian Glass  (@brianglassesq), Partner at Ben Glass Law (@ben_glass_law), lives that reality. His remote workdays involve deep focus and no distractions. Evenings are for family time and coaching his kids. And on weekends he's outside training for ultra marathons. We all have different ideals but know this: your dream lifestyle is...
2023-08-1029 min
Personal Injury Mastermind w/ Chris Dreyer196. Ryan Stewart, Webris â Toolkit: The AI Marketing Shift, How to Stay NimbleAI is transforming digital marketing. It is shifting theory on organic and local search, keywords and content creation, and even how marketing teams are structured. Forward-thinking firms have much to gain by embracing AI early on. Today, Ryan Stewart offers predictions and practical ways to harness AI. Ryan, CEO of Webris(@WebrisAgency), The Blueprint Training, and Ryan Stewart Consulting, has helped thousands of firms up their SEO game and has been a top-tier marketer for over 15 years.Tools in this Episode:
Why disruption might be good for your bottom line.
How AI can aid strategic content...
2023-08-0829 min
Personal Injury Mastermind w/ Chris Dreyer195. Alexander Limontes â Relentless Determination: A Financial Playbook for Forward MomentumGrit and determination will get you farther than you think. When a firm first starts out or changes ownership, it's not uncommon for the cash flow to become unpredictable. Some cases can take two to three years to settle. The rent is due every month. It is easy for expenses to outpace revenue. So, how do you transform a firm with inconsistent income into a trusted powerhouse? Managing partner at Hurst Limontes Indiana Injury Lawyers (@hurstlimontesllc), Alexander Limontes shares the financial steps he took to get his newly acquired firm to succeed. Today Alex explains:
Why c...
2023-08-0336 min
Personal Injury Mastermind w/ Chris Dreyer194. Dmitriy Kozlov, Influex â Never Fit In: Branding with ImpactThe best never fit in. They stand out. In a heard of firms that all shouting that they âwin moreâ and âcare moreâ, it pays to break with the pack and deliver a message of value. Today, Dmitriy Kozlov (@dkozlov), Chief Expression Officer at INFLUEX  shows us how. Discover how to:
Uncover your origin story and infuse your marketing with authenticity to captivate your audience.
Position yourself as the trusted guide - not the hero! Shape your messaging around serving clients.
Establish authority and credibility but sharing your expertise through content marketing.
Links
2023-08-0129 min
Personal Injury Mastermind w/ Chris Dreyer193. Ethen Ostroff, Ethen Ostroff Law â Outbound Intake: Get the Most Out of Existing LeadsDon't let that next most important case slip through the cracks. Call that lead back! Not following up is a missed opportunity to capture the leads that you've worked so hard, and spent so much money, to get. Founder and CEO of Ethen Ostroff Law ( @ethenostrofflaw ), Ethen Ostroff understands this and has developed an incredibly successful system that he shares with us today. In fact, this system is SO successful that he has partnered with Bill Hauesr of SMB Team to fulfill his vision:Â to place a million jobs. Ethen breaks down the exact social media strategy he uses t...
2023-07-2740 min
Tip the Scales40. Stay Hungry: Looking for Growth Opportunities, Darryl Isaacs, Isaacs & IsaacsStay Hungry: Looking for Growth Opportunities
One of the keys to being a successful lawyer is always looking for ways to grow and improve. Learning to use new technological tools, doing self-work, and shaking things up at your firm can help you stay at the top of your game. Darryl Isaacs has perfected this skill over the course of his immensely successful career.
Darryl â better known as The Hammer â has been fighting for justice for his clients for over thirty years. His firm has recovered a staggering $2 billion for their clients since they got started. And...
2023-07-2645 min
Tip the ScalesDarryl Isaacs - Stay Hungry: Looking for Growth OpportunitiesOne of the keys to being a successful lawyer is always looking for ways to grow and improve. Learning to use new technological tools, doing self-work, and shaking things up at your firm can help you stay at the top of your game. Darryl Isaacs has perfected this skill over the course of his immensely successful career.Darryl â better known as The Hammer â has been fighting for justice for his clients for over thirty years. His firm has recovered a staggering $2 billion for their clients since they got started. And his Brain Trust Legal Group has offered fell...
2023-07-2646 min
Personal Injury Mastermind w/ Chris Dreyer192. Lauren Mingee, Quintessa Marketing â Toolkit: Dominate New Markets, Boost Lead ConversionsGenerating leads is only half the battle. The war to boost ROI is won only when those leads become signed cases. Many lead generation agencies supply leads and leave the task of conversion to the law firm. Lauren Mingee (@laurenvon22), founder and CEO of Quintessa Marketing, goes a step further. When a firm partners with Quintessa Marketing (@quintessamarketing1), they receive qualified leads signed onto a retainer within 24 hours. This is a game changer for firms looking to test the waters in new markets, go remote, or who want to fill their pipeline without learning the ins and outs of...
2023-07-2523 min
Personal Injury Mastermind w/ Chris Dreyer191. Colin Sherrod â Bonus: Threads from Meta, The Comprehensive Marketing GuideOn todayâs special bonus episode of PIM, we take a deep dive into the social media platform taking the world by storm: Threads. This new offering from Mark Zuckerberâs Meta may feel familiar â the micro-blog, text-first, conversation-driven space looks a WHOLE lot like Twitter. With over 100 Million new users in less than five days, Threads is a force brimming with marketing potential. But are the design aesthetics of Instagram and early momentum enough to hold users' attention in the long run? How can law firms best leverage this new media? Can Threads really be the âTwitter killerâ? PIM Ambassa...
2023-07-2019 min
Personal Injury Mastermind w/ Chris Dreyer190. Dov Slansky, Litify â Toolkit: Improve Profitability and Performance: One End-to-End PlatformTransparent communication. Increased velocity. Next-level data management. Intuitive workflows. Run a law firm - from first contact to settlement - on one dynamic platform and gain traction. Dov Slansky, VP of Strategy and Innovation explains how Litify (@litifyhq) can help you make better choices with granular lead attribution and identify your top performers with smart utilization rates. He also dives into the future of efficiency, exploring the power of Artificial Intelligence.LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on social media for more....
2023-07-1827 min
Personal Injury Mastermind w/ Chris Dreyer189. Christina Hagen, Hagen Nares â Success From the Start: Niching and Transparent Customer ServiceExpand your reach by narrowing your focus. Christina Hagen attracted success early on by establishing herself as THE expert in TBI and Trucking cases in Colorado. But winning a client is only half the battle. The real competition lies in creating a transparent and streamlined customer experience. The partner of Hagen Nares Trial Lawyers  (@hagennares) is all about leveraging technology to keep her clients informed and connected every step of the way. If you're looking to launch your own practice or enhance the client experience at your firm, this episode is for you!Links
2023-07-1322 min
Personal Injury Mastermind w/ Chris Dreyer188. Bill Hauser, SMB Team â Toolkit: Think Big, The Blueprint for Doubling RevenueAre you ready to supercharge your law firm? This is an episode you can't afford to miss! We've got Bill Hauser (@billhauserbiz), the 'Think Big' CEO of SMB Team (@thesmbteam), a law firm growth juggernaut. Back on PIM for the second time, Bill's company has landed on the Inc. 5000 list, boasting 200-300% annual growth for five straight years. Their strategies have doubled revenues for 21 firms in just one year!Bill shares the steps on his path to the ultimate goal - creating a $2.56 billion positive impact on the legal industry. He explains how to go from being...
2023-07-1141 min
Personal Injury Mastermind w/ Chris Dreyer187. Keith More, Bentley & More, LLP â The Art of Cross-Examination: Depositions and Maximum ValueDepositions are the foundation of any successful case. Keith More (@keithdadof3) has mastered the art of cross-examination. His background in personal injury and workman's comp, combined with extensive trial experience, has landed him recognition as a âlegal unicornâ. The co-founder of Bentley & More LLP (@bentleyandmorellp) , Keith is a four-time Workersâ Compensation Trial Lawyer of the Year. And has obtained the largest award in California workersâ compensation history.For Keith, the accolades are the result of decades of commitment to his guiding values of dignity and dedication. He doesn't just believe in working smart. He believes in working HARD. He...
2023-07-0632 min
Personal Injury Mastermind w/ Chris Dreyer186. David Goins, Walker Advertising â Toolkit: Maximize Ad Spend, Market Adaptation, and IntakeAdverting is a long game. To do it right - you need to learn from the best. From those who have been there. In this special Toolkit Tuesday episode, we connect with David Goins, the Senior Vice President at Walker Advertising (@walkeradvertising). With over 38 million impressions per week, David has invaluable insights to share.David reveals how you can adapt to the ever-evolving media landscape and leverage the power of digital and traditional channels to skyrocket your firm's visibility. Ready to make the most out of your marketing efforts? Letâs go!Li...
2023-07-0419 min
Personal Injury Mastermind w/ Chris Dreyer185. Michael Alder, AlderLaw â Maximizing Existing Cases: When To File, Even For Pre-Lit FirmsHow do you get more value out of existing cases? File them. If the insurance adjuster is being unreasonable, or unfair, there is a good chance they will try to settle for pennies on the dollar. To get full value, Michael Alder advocates filing early and often. The Owner of AlderLaw (@alderlaw) has recovered over $1.7 Billion dollars for his clients. And never backs down from a fight.Today he digs into the appropriate time to file cases - even if you're a pre-lit firm. Why depositions are more important than closing arguments, and how to get the f...
2023-06-2936 min
Personal Injury Mastermind w/ Chris Dreyer184. Joey Coleman, Best Selling Author â Toolkit: Employee Retention, Fixing the Billion Dollar ProblemEmployee retention is a billion-dollar problem. New York Times bestselling author, Joey Coleman (@thejoeycoleman), has the solution. Joey, originally featured in our 40th episode, is back with dynamic perspectives drawn from his new book "Never Lose An Employee Again." He builds on the principles of his previous work, "Never Lose a Customer Again," offering an exciting fresh take on building and retaining a stellar team. In this special Toolkit episode, Joey offers better ways to go about hiring for retention, champions soft skills, and reveals the real drivers of prosperous teams. Get the actionable steps you need t...
2023-06-2740 min
Personal Injury Mastermind w/ Chris Dreyer183. Clay Payne, Cruz and Payne Injury Lawyers â Earn More Leads: Capture Attention, Go ViralSocial media is a great way to build a network of potential clients â even for litigation firms. 90% of the cases at Cruz and Payne Injury Lawyers, came from referral attorneys. That was until Clay Payne (@thepaynelawyer) decided to level up, learn a new skill, and attract more clients. His efforts have paid off. With over 200,000 organic followers on Instagram, he has brought in enough new business to earn him a seat as a partner. He explains how to get over that follower plateau and why you don't need a massive team or fancy equipment to get it done right....
2023-06-2222 min
Personal Injury Mastermind w/ Chris Dreyer182. Patrick Salvi II, Salvi, Schostok & Pritchard â Culture of Excellence: Trial and Business DevelopmentSome of the biggest cases can come from word of mouth and referrals. But how do you gain the trust of the public and other attorneys outside of an existing network? Develop a foundation of excellence and win big at trial. From pre-trial prep to post-trial marketing Patrick A. Salvi II, partner at Salvi, Schostok, & Pritchard Trial Lawyers  (@salvila) breaks down this uncommon form of business development.To hear why success in trial is a great way to increase revenue - beyond the setlement - check out Episode 187 with Patrick Salvi Sr, Managing Equity Partner at Salvi, S...
2023-06-1522 min
Personal Injury Mastermind w/ Chris Dreyer181. Chad Dudley, Dudley DeBosier Injury Lawyers â Evaluate to Grow: Intake, Talent, and AdvertisingIf the goal is to increase profits, scale, or have more free time â chances are, Chad Dudley can get you there. Part-owner of CJ Advertising (@cjadvertising) and co-founder of Vista Consulting, Chad has helped 200 firms. And he practices what he preaches. As founding partner of Dudley DeBosier Injury Lawyers (@dudleydebosier) Chad has grown his business to over 50 attorneys and 170 staff. We dive into how data-driven evaluations and radical candor serve as the foundation for a firm to soar sky-high. And he explains how to budget advertising spending based on your business model. Grab your notebook, youâre gonna need it. ...
2023-06-0830 min
Personal Injury Mastermind w/ Chris Dreyer180. Gina Zapanta, Z.A. Lawyers â Unapologetic Success: Brand Position Mini MasterclassPlay to your strengths. Get out of your way. Go beyond the fear of failure. The reward? Achieving success on your own terms. That's just what Gina Zapanta (@ginazapanta_) , Co-Founder of Z.A. Lawyers (@zalawyers) did. Today, she offers up a masterclass on positioning your firmâs brand. She explains why it pays to be the âchicken personâ, grassroots marketing for real impact, and how boundaries have helped her live the life of her dreams. LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on soci...
2023-06-0132 min
Personal Injury Mastermind w/ Chris Dreyer179. Harlan Schillinger, Round 2 â Make More Money: Case Acquisition, Public Perception, and Practicing Better Law.The âGrandfather of Legal Advertisingâ, Harlan Schillinger, broke the marketing mold back in 1978. His innovations - and insights - remain just as valuable today. The private consultant has worked with over 140 firms in 98 markets. While he only works with a handful of clients at a time, this episode gives access to insights from nearly five decades in the business. Today he reveals how to harness the power of perception in advertising, the importance of quality keywords in SEO, and the right way to leverage data in OTT ads.  This is Harlanâs second appearance on PIMM. Hear his impr...
2023-05-2556 min
Personal Injury Mastermind w/ Chris Dreyer178. Patrick Salvi Sr., Salvi, Schostok, & Pritchard Trial Lawyers â $2 Billion Practice: 40 Years of Compassion and IntegrityTrial is a zero-sum game. Everything is on the line. Before you can win in a trial, you gotta win clients. Legendary Patrick Salvi Sr., has obtained more than 310 multi-million dollar verdicts and settlements, totaling over $2 billion. How did he do it? Buy niching early on. His laser-like focus on medical malpractice and catastrophic injury cases allows him to focus on increasing the value of each case. As Managing Equity Partner, he is at the helm of one of the most successful personal injury law firms in Illinois, Salvi, Schostok, & Pritchard Trial Lawyers (@salvilaw). Today, Mr. Salvi s...
2023-05-1836 min
Personal Injury Mastermind w/ Chris Dreyer177. Luke W Russell, Community Ambassador â Hidden Value of Quality: How Great Content Builds Trust, Authority, and CommunityForget boring content. It wonât capture attention. Fresh takes on personal injury and mass tort campaigns, when done right, can create community through education. Quality content may take time, but it builds authority and trust with potential clients - and Google. Few do it better than Luke W Russell (@lukewrussell). Digital media powerhouse turned Community Ambassador, Luke goes beyond the facts. Their superpower is human connection, a skill used to transform boring legal content into human-centered masterpieces. Today they give us an inside look at how researched-backed content can grab attention and how to...
2023-05-1138 min
Personal Injury Mastermind w/ Chris Dreyer176. Dan Ambrose, Trial Lawyers University â Win at Trial: Confidence, Presentation, and ConnectionWhen a jury is connected to an attorney, they will find the facts to support the case. Connection requires more than evidence and preparation. It takes nurtured and measured interactions to win the attention and, eventually, the connection of a jury. Learning these trial skills takes practice. And Dan Ambrose, founder of Trial Lawyers University (@triallawyersuniversity), is here to help. Dan spent 18 years as a criminal defense lawyer, has worked directly with many of the top-performing trial attorneys in the country, and sees mentorship as the path to a more just world. He offers practical ways to become a...
2023-05-0430 min
Personal Injury Mastermind w/ Chris Dreyer175. James Grant, Georgia Trial Attorneys â Litigation Partners: Maximize Revenue, Recover FreedomLitigation cases take up considerable resources. What if you could remove the overhead, relieve the stress, and provide quality representation for your clients? Georgia Trial Attorneys offers a solution. Co-Founder James Grant (@accidentattorneyjg) provides an elite team of trial attorneys and support staff to give solo practitioners and national brands back their physical and financial freedom. Hear how he helps firms make more money faster and with less stress by operating as their outsource litigation department. Today James explains how to eliminate conflict and gain trust and how he uses cutting-edge AI integration to boost revenue.
2023-04-2729 min
Lawful GoodS3 E19 | Darryl IsaacsMy guest today is Darryl Isaacs, a personal injury attorney widely known as "The Hammer". Darryl grew up in the Louisville, KY neighborhood of Hikes Point. His father worked six days a week as a pharmacist, and graduated law school in his 40s. Seeing that hard work and dedication inspired Darryl, and he would one day follow in his father's footsteps.It wasn't easy â Darryl was never the best student, in his own words. But he seemed to have an uncanny knack for making money. Merging that talent with the work ethic he gleaned from his father, Darryl...
2023-04-261h 24
Personal Injury Mastermind w/ Chris Dreyer174. William Franchi, Franchi Injury Law â Spark Social Media Engagement: Get Comfortable with ControversySocial media packs a punch. This marketing powerhouse is not only a brand amplifier. It helps potential consumers know, like, and trust attorneys - and the law firms they run. Great accounts do more than provide value. They capture attention, stop the doom scroll, and spark engagement.  William Franchi (@thelawfathertampa) has engaged thousands of users by leaning into controversy. Posts exploring scenarios like âShould you sue your girlfriend after a car crash?â has accelerated the number of followers that weigh in on topic after topic. And they come back often. Today, the Managing Partner of Franchi Injury Law, e...
2023-04-2029 min
Personal Injury Mastermind w/ Chris Dreyer173. Kat Taylor, Rankings â Link Building Masterclass: Earn Quality Links to Dominate GoogleQuality links are essential to boost a firmâs standing on Google. The more quality links, the better. But what sets a good link apart from a bad one? How are they acquired? Today, Kat Taylor, Senior Link Building Manager at Rankings reveals best practices for firms of every size to build up an arsenal of quality links that can rocket any firm to the top of Googleâs rankings. LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on social media for more....
2023-04-1338 min
Center Stage115 - Building a TikTok Presence with Attorney Darryl IsaacsWhether TikTok gets banned by the government or not, the lessons and insight in this week's episode will absolutely help you with your firm's social media strategy. We're joined by The Hammer, attorney Darryl Isaacs, who has built a strong and engaged following on TikTok. He shares his approach, what's worked for him, and why other firm owners should be doing the same thing.You can text Darryl personally at (502) 817-1000 and check out Darryl's Billion-Dollar Coaching group and their annual meeting happening August 24-26 in Nashville. Get tickets here! https://www.braintrustlegalgroup.com/legal-marketing-and-management-summit-2023/
2023-04-1237 min
Personal Injury Mastermind w/ Chris Dreyer172. Ed Bernstein, Edward M Bernstein and Associates â Win the Long Game: High Visibility and ConsistencyIn the â80s, Nevada was the wild west of legal advertising. The space was wide open and only the most courageous took advantage. A pioneer in TV advertising, the legendary Ed Bernstein (@ed.bernstein), President of Edward M Bernstein and Associates (@edwardmbernstein), joins us today with insights about the importance of branding over time. On the air for over 30 years, he shares some incredible stories. LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on social media for more.Rankings.io Instagram
2023-04-0629 min
Personal Injury Mastermind w/ Chris Dreyer171. Chris Earley, Earley Law Group - Owing it: Take Back Your Time, Your Day, and Your BusinessChris Earley came out the gate swinging. Immediately after law school, he founded Earley Law Group (@earleylawgroup). Under his guidance, the firm has grown into a thriving business with raving fans. His lessons were hard-earned over nearly two decades of practice. Today, he shares a few of those lessons with us. He explains how proper time management can lead to profitability, why the right CRM can make owners more impactful, and why haters need hugs, too. LinksWant to hear more from elite personal injury lawyers and in...
2023-03-3028 min
Personal Injury Mastermind w/ Chris Dreyer170. Greg Ward, Ward Law Group - Tactical Growth: Market Saturation and Milestone HiresWard Law Group (@thewardlawgrouppl) is one of the biggest personal injury firms in South Florida. Founder Greg Ward and his team tackle an incredible 400 cases per month. They are hiring left and right to keep up with the influx of clients. So what does it take to run a firm with over 100 employees? Greg breaks it all down. He explains what milestones require specific hires and how to identify breaking points. He also offers a tactical look at dominating local markets and why it pays to keep your war chest stocked.Links...
2023-03-2335 min
Personal Injury Mastermind w/ Chris Dreyer169. Jared Vishney, Arctrieval - 30-Day Record Retrieval: Increase Velocity with TechnologyNearly every personal injury firm has experienced this bottleneck: medical record retrieval. When evaluating the time it takes to settle, think in absolutes. Not averages. The throughput of a case is only as fast as the slowest retrieval. Every hangup has the potential to harm cash flow. Forget using HIPPA authorizations. Jered Vishney, CEO and Founder of Archtrival, has the solution to close more cases in less time. Imagine getting records in under 30 days. Archtrieval is a software service that uses Individual Right of Access requests to automate the record retrieval process. In today's episode, he breaks...
2023-03-1631 min
Personal Injury Mastermind w/ Chris Dreyer167. Gary Sarner, ROI360+ â Radio and Repetition: How to Boost Brand RecognitionIn marketing, attention is everything. Traditional radio meets clients in the car, is captivating, and has an incredibly low CPM. This means more attention for less money. King of the dial, Gary Sarner (@garysarner), joins us for a second round. He is a force in media buying. He and his team at ROI360+ (@roi360plus) create untouchable assets that dominate entire markets. Today, he explains how radio increases brand recognition and spins the digital marketing flywheel.LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow...
2023-03-0241 min
Personal Injury Mastermind w/ Chris Dreyer166. Jacqueline Bretell, Bighorn Law â Strong Leadership and Grassroots Marketing: Why Relationships MatterIn 2022 CEO Jacqueline Bretell (@jrb.esq) led Nevada-based Bighorn Law (@bighorn_law) to new highs. The firm resolved over 400 cases and recovered over $50 Million. The first-time CEO assumed her role in 2020, ready to take charge. But less than a week after she started, the courts and state closed with no sign of reopening. She guided the firm through an incredibly challenging year in complete survival mode. By 2021, the firm was stable. She focused on system integration and growth through grassroots marketing. An avid motorcycle rider, she targets people like her: female riders. And sets aside funds for each attorney...
2023-02-2830 min
Personal Injury Mastermind w/ Chris Dreyer165. Grace Montealegre, Persist Communications â Integrate the Vision: Culture and TechnologyGrace Montealegre, CEO of Persist Communications (@persistcommunications), is an integrator through and through. When legendary attorney and serial entrepreneur Ed Lake has a vision, she makes it a reality. She shares with us today how to hire the right people for your culture and the tools she uses to get it done. Grace explains the fastest way to break into mass torts. And she digs into how Persist Communications automates lead generation through an integrated email, call, and text drip sequence.LinksWant to hear more from elite personal injury lawyers and...
2023-02-2329 min
Personal Injury Mastermind w/ Chris Dreyer164. Jefferson Fisher, Fisher Firm â Staggering Growth: Ambition Guided by ValuesJefferson Fisher (@jefferson_fisher) opened Fisher Firm (@fisherfirm) just under a year ago. By showing up exactly as himself, he has created a strong client base so big that he had to expand. Today he runs a business of 16 employees and eight attorneys. Including his father.Every decision Jefferson makes is guided by his quest to become "the most authentic law firm in Texas". He explains how core values shape everything from branding to hiring. How to appear more human, and really connect with potential clients both on and off line. And why every firm, regardless of...
2023-02-2136 min
Personal Injury Mastermind w/ Chris Dreyer163. Samantha Sparks, Sparks Law â Zero Cost Marketing: TikTok for Personal Injury FirmsSamantha (@samanthasparksstl) and sister-in-law Paige Sparks, founders of Sparks Law, are stacking up the clients. And they do it all spending close to nothing on marketing. How? Social media. But they won't partner with just anyone. Acutely aware that their personal brands are synonymous with their business, they curate an authentic experience on TikTok. The result is high engagement and a whole lot of trust. Samantha reveals how she gets the most out of each piece of content and how smaller cases can lead to a lifetime of value.LinksWant to...
2023-02-1625 min
Personal Injury Mastermind w/ Chris Dreyer162. Matthew Dolman, Dolman Law Group â SEO Updates: What Every Firm Owner Needs to KnowMatthew Dolman (@dolmanlawgroup_) dominates SEO. His firm, The Dolman Law Group is one of the most trafficked law firm sites in the US. If you want to dominate your region in SEO - this episode is for you. We cover all the latest Google updates. Why you should care. And what to do about them.In this episode, we cover Russian code leaks, Chat GPT, and the REAL threat to Google's future.LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on social media for...
2023-02-1432 min
Personal Injury Mastermind w/ Chris Dreyer161. John Berry, Berry Law Firm â Warrior Ethos: Know Who You Serve, Market AccordinglyBerry Law Firm (@theveteranlawyer) is one of the fastest-growing law firms in the Midwest and hit the Inc. 5000 six years in a row. John Berry (@the_veteran_lawyer) leads his military law team of nearly 30 attorneys across all 50 states to fight for his clients. A veteran himself, he is an unapologetic defender of our constitution and an advocate for veterans. Part of his success is understanding his avatar, aka his ideal client, - and catering to that specific person. We break down how to identify your ideal client and bring them in.Links
2023-02-0932 min
Personal Injury Mastermind w/ Chris Dreyer160. Paige Sparks, Sparks Law â Mini-Masterclass: Organic Growth on TikTokPaige Sparks (@_paigesparks) has found wild success as an employment lawyer by speaking directly to her ideal clients on social media. Owner of Sparks Law, she opened the firm with sister-in-law Samantha Sparks in 2022 and have found their own way. Taking what works and leaving the rest. Instead of following a traditional client journey, they go direct to consumer by investing time into TikTok over traditional digital presence like website development. Her following has reached over 4 Million likes and resulted in a nationwide client base. Today Paige offers a mini masterclass on organic social media that you don't want t...
2023-02-0229 min
Personal Injury Mastermind w/ Chris Dreyer159. Ashley Rawlins, Rawlins Law - Take Control with Value Driven MarketingAshley "Car Crash Ash" Rawlins (@rawlinslawapc) is a tireless fighter with huge ambition. She takes on cases that others won't and is on a mission to make her firm, Rawlins Law, a household name. Competition in the personal injury space remains fierce as ever. To climb to the top she developed a value driven, authentic brand from the jump. She continues to refine her message and offers a concierge level of service, giving her cellphone number out to every client. Listen to the end for a special Easter egg from Ashley.Links...
2023-01-2625 min
Personal Injury Mastermind w/ Chris Dreyer158. Stephanie Forbes, Forbes Consult â The Case Whisperer: Paralegals, Case Managers, and Maximizing Case ValueStephanie Forbes (@forbesconsult) is a rainmaker. She has learned from the best in the business and spent the last 18 years refining processes that bank hundreds of thousands of fees a month. Her consulting firm, Forbes Consult, trains paralegals and case managers on how to maximize case value. With the Forbes Method, firms can gain up to half a million dollars each quarter - per case manager. From client communication to fee-increasing actionable steps, this is an episode not to miss.LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?...
2023-01-1934 min
Personal Injury Mastermind w/ Chris Dreyer157. Bibi Fell, Fell Law â Practice Made Perfect: Niching Down and Leveling Up in TrialBibi Fell's (@bibifell) passion for justice is matched only by her compassion and humble ambition. The Founder of Fell Law (@felllaw), Founding Partner at Athea Trial Lawyers (@athea_lawyers), adjunct professor, accomplished trial attorney, and mother, is a true trailblazer. She delves into her unique perspective on the practice - and business - of law. She explains why general practice is costing your firm money and how to hone in on the perfect niche. She shares how she maximizes the value of a case and sniffs out prejudice on the jury.Links...
2023-01-1226 min
Personal Injury Mastermind w/ Chris Dreyer156. Muhammad Ramadan, Attorneys of Chicago â Relationship Equity: How Zero Cost Guerilla Marketing Can Earn MillionsMuhammad "Moe" Ramadan (@moethelawyer) opened his law practice while still in L3. And he has done things his own way ever since. A natural rainmaker, Moe relies on guerrilla marketing and referrals to do the heavy marketing lifting at his firm Attorneys of Chicago. While Moe no longer walks around the courthouse to drum up business, he still leans heavily into the community.Showing up to events like grand openings with swag helps keep your firm top of mind. When you volunteer, it fosters trust in your community. They know you will be there for them in...
2023-01-0536 minPersonal Injury Mastermind w/ Chris Dreyer155. Brian Matlin, Matlin Injury Law â $4.5 Million in Year One: Lessons on Systems, Culture, and RelationshipsBrian Matlin (@brianthecarcrashguy) was thrown into the fire right out of law school. Asked to start up a satellite office with no previous experience, he brought in $4.5 million in year one. The 28-year-old reveals his steps to success at Matlin Injury Law (@matlininjurylaw). He explains how to nurture relationships with staff, clients, and referral partners. And how to get more Google reviews. When considering marketing strategy, don't dabble. He shares the marketing practices that help his firm thrive.LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?
2022-12-2927 min
Personal Injury Mastermind w/ Chris Dreyer154. Darren Wurz, Wurz Financial Services â Investing for Attorneys: Reaching Financial IndependenceBecoming a millionaire may be easier than you think. Darren Wurz, MSFP, CFPÂŽ, explains how to plan for succession from the beginning and structure your investments, and leverage debt to reach financial independence. Sound financial planning can look different to every firm owner. Darren and his family at Wurz Financial Services (@wurzfinancialservice) help chart the path.LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on social media for more.
Rankings.io Instagram
Chris Dreyer Instagram
Rankings.io Twitter
Rankings.io Website
Darren Wurz LinkedIn
Darren W...
2022-12-2235 min
Personal Injury Mastermind w/ Chris Dreyer153. Jordan Ostroff, Jordan Law - Automation and Marketing: Developing a Personalized ExperienceManaging partner of Jordan Law and President of LegalEase, Jordan Ostroff (@lawyerwithalife), takes the guesswork out of profit projections by cultivating a steady stream of clients. With 90% of his revenue coming from referrals, he shares how automation helps him create personal connections with clients and increase his bottom line. He explains how to get more reviews and how to dial in your marketing by better understanding your clients.LinksWant to hear more from elite personal injury lawyers and industry-leading marketers?Follow us on social media for more.
Rankings...
2022-12-1531 min
Personal Injury Mastermind w/ Chris Dreyer152. Sean Domnick, Domnick Cunningham & Whalenn â Global Success: How to Build a Thriving Remote FirmCivil trial lawyer Sean C. Domnick (@dcw_law), a shareholder of Domnick Cunningham & Whalen (@dcw_law), has secured over eight figures for his clients. Recognized as Lawdragon 500 Leading Plaintiff Consumer Lawyers for the past two years, he currently serves as President-Elect of the American Association for Justice. Sean worked remotely before it became popular and spent a year traveling the world with his family - all while working.He shares how the client journey should inform branding, how to use technology to build the practice that fits into your life, and how the American Association for Justice...
2022-12-0832 min
Personal Injury Mastermind w/ Chris Dreyer151. Eric Gang, Veterans Disability Lawyer - Dominate Your Niche: How Serving Builds Trust and ReferralsEric Gang (@veteransdisabilityinfo), founding partner at Veteran's Disability Lawyer (@veteransdisabilityinfo) is a steward for those of sacrificed for our country. His approach to client care is multifaceted from financial education to physical care. By niching down to handle veterans affairs exclusively, he has come to understand the needs of his clients. As a result, he has grown his firm to eight figures, has won multiple awards, and has become the go-to guy for veterans seeking restitution in the process. His deep understanding of the client's pain points have led him to write the best-selling book Betrayal of Valor to...
2022-12-0131 min
Personal Injury Mastermind w/ Chris Dreyer150. Joe Nazarian, Pathway Law Firm â Winning Instinct: How High EQ Impacts Your Bottom LineJoe Nazarian (@joe_nazarian) and his firm Pathway Law Firm (@pathwaylawfirm) have recovered over $60 million for his clients. In the process, he has expanded to five offices across the west coast and Texas. From hiring new staff to intake and even marketing, empathy is at the core of every decision Joe makes. To secure cases, your intake team needs to have a high EQ. Joe oversees nearly every hire and never misses an opportunity to improve.He shares with us the inner workings of his intake process, building brand recognition in new markets, and how to scout...
2022-11-2428 min
Personal Injury Mastermind w/ Chris Dreyer149. Greg Star, Carvertise â Branded Rideshare Vehicles: Retarget to Quality LeadsOver the past ten years, Greg Star (@carvertise), Founding Partner at Carvertise (@carvertise) has done what bus and billboard ads can not - get targeted impressions. His team makes data-informed decisions to increase ROI by meeting the audience where they already are - sporting events, restaurants, conferences, and more. Carvertise takes rideshare vehicles and wraps them in ads. These cars geotag nearby consumers with the right demographics and retarget ads directly to their cell phones. This service is a fantastic addition to any existing advertising eco system. And creative ad-ons - like swarms - can help your firm tap...
2022-11-1726 min
Tip the Scales2. The 2 Billion Dollar Man: Lessons from 30 Years of Law | Darryl Isaacs, Isaacs & IsaacsDarryl "The Hammer" Isaacs is set to celebrate 30 years in the Personal Injury field. His firm has become a stand-out example of what it looks like to succeed on your own terms. Isaacs & Isaacs has recovered over $2 Billion and amassed over 400 years of combined legal experience. But he did not get where he is through greed or putting others down. His growth has come from helping others - even his competition - coupled with the constant desire to learn.
Today, Darryl explains why his focus is never on money and how masterminds make good lawyers great. Hear his passion as...
2022-09-0749 min
Tip the ScalesDarryl Isaacs - The 2 Billion Dollar Man: Lessons from 30 Years of LawDarryl "The Hammer" Isaacs is set to celebrate 30 years in the Personal Injury field. His firm has become a stand-out example of what it looks like to succeed on your own terms. Isaacs & Isaacs has recovered over $2 Billion and amassed over 400 years of combined legal experience. But he did not get where he is through greed or putting others down. His growth has come from helping others - even his competition - coupled with the constant desire to learn. Today, Darryl explains why his focus is never on money and how masterminds make good lawyers great. Hear his passion...
2022-09-0751 min
Working the Wow!Darryl Isaacs: The Hammer's Guide to Branding For LawyersWhen it comes to running a law firm, there are plenty of tasks you have to balance. But ultimately, your business canât run without clients. So, in this hyper-competitive injury marketplace, what can you do to connect with potential clients and keep your name on the tip of the communityâs tongue? Darryl âThe Hammerâ Isaacs can answer that question succinctly: branding.Attorneys want great cases. But in order to attract potential clients and work on great cases, you have to show the public why they should hire you. And according to Darryl Isaacs, you first need to...
2022-08-2421 minPersonal Injury Mastermind w/ Chris Dreyer134. Darryl Isaacs, Isaacs & Isaacs â The Hammer: Insights from a Marketing LegendKentucky-based Isaacs & Isaacs has been expertly steered by the legendary Darryl "The Hammer" Isaacs for nearly thirty years. The firm has secured over $2 Billion in compensation and boast over 400 years of combined legal experience. You may recognize him from the iconic Hammer commercials, Superbowl ads, radio spots and now - TikToks. Today, we tap into the mind of this marketing genius who reminds us to step out of our comfort zones and give the audience what they want. We discuss the perseverance necessary to play the long game, adjusting your targets and maintaining forward momentum.For $300 off...
2022-08-0438 min
Grow With KaraHow The Hammer Spends a $12M Marketing BudgetDarryl Isaacs, aka The Hammer, last year spent $12 million on advertising and marketing. He also manages several marketing-oriented attorney mastermind groups.As a result, Darryl knows a ton about what is working in marketing, and where you should place your marketing efforts and dollars.In this session, he will explain:How he got startedâWhat percent of revenues he devotes to marketing and advertisingâWhether pay-per-click has been effectiveâWhat he recommends for attorneys just starting in social mediaâHow he is early to new marketing channelsâWhat he recommends for attorneys expanding their marketing
2022-04-2727 minThe Laws of Business Mastermind PodcastEp. 2 - How to Get More $1MM Cases With Darryl IsaacsWant to know how to get more high-value cases? So your firm pumps in new revenue like clockwork? Darryl Isaacs is the Kentucky Hammer, the #1 PI lawyer in the state of Kentucky. In this episode, he reveals the key to more high-value cases. Listen today!
2022-02-1812 min
The It Was a Thing on TV Podcast NetworkEpisode 240--The Other Super Bowl Commercials of Darryl IsaacsIn Hometown Commercials Volume 1 back in Episode 98, we featured some ads from Kentucky attorney Darryl Isaacs. We thought so much of them that we are dedicating an entire episode to "The Kentucky Hammer." This time we showcase the best of his Super Bowl commercials from years past including a special celebrity cameo from a football icon.
2007 - https://www.youtube.com/watch?v=-AF6772n6Xc
2008 - https://www.youtube.com/watch?v=OZl_7XwT8H4
2013 - https://www.youtube.com/watch?v=R6Tns7fBnac
Mission Impossible Commercial - https://w...
2022-02-1031 min
Grow Your Law FirmHow "The Hammer" Cares For Clients, Works Hard, And Employs Smart Marketing, with Darryl IsaacsHow "The Hammer" Cares For Clients, Works Hard, And Employs Smart Marketing  Welcome to episode 103 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Darryl Issacs and they discuss how he has grown his firm through proper care for his clients, knowing how to work hard while working smart, as well as employing some very shrewd marketing endeavors.   Attorney, Darryl Isaacs, also known as "The Hammer", is CEO and President of Isaacs & Isaacs P.S.C., which he co-founded with his late fat...
2021-11-1233 min
The It Was a Thing on TV Podcast NetworkEpisode 98--Hometown CommercialsWho doesn't love a good hometown commercial? They're goofy, they're low-budget, they're corny, and often they're viral. We look at over a dozen such ads. Greg also raves about The Sega Channel and Mike talks about his run-in with presumably the star of one of these ads.
Commercials in this episode, in order:
Right Price Furniture: Â https://www.youtube.com/watch?v=3BdDpV5eI94
Ieuter and Secor Insurance Agents: Â https://www.youtube.com/watch?v=5l0ZmTLdy-A
TCI Cable Brookhaven: Â https://www.youtube.com/watch?v=clxl56hsP2k
Monterey-Salinas Transit: Â https://www.youtube...
2020-10-011h 01
MoxieTalk with Kirt JacobsMoxieTalk with Kirt Jacobs Episode #65: Darryl IssacsDarryl Isaacs is a family man who learned his work ethic from his father. Isaacs is co-founder and managing partner of Isaacs & Issacs, P.S.C., a personal injury law firm. Isaacs founded this law firm dedicated to putting the best interests of every client first. He is a seasoned personal injury attorney with decades of experience in winning the best possible resolution for people who have been injured by somebody else's negligence or wrongful act. Isaacs believes that when somebody suffers a grievous injury which impairs their ability to work and take care of...
2017-06-2424 min