Shows
STUFF FROM THE LOFT - Dave DyeJOHN WEBSTER by DAVE TROTTBritish advertising may have had more successful businessmen.More accomplished creative directors.Bigger award winners.But never a better Creative.No one has more ideas living in British people’s heads than John Webster.They didn’t gatecrash either – they were invited in.Singing and dancing their way past the barriers and into the national consciousness.One big, happy conga line; Smash Martians, Cresta Bear, Honey Monster, John Smith’s Arkwright, the Prize Guys, the Humphreys, and on and on.Born across four different decades.Created, unlike other ads at the time...
2025-06-191h 54
STUFF FROM THE LOFT - Dave DyeSTEVE HUDSONImagine a day where you don’t own a computer, and you lose your phone just after breakfast.We used to live like that.Every damn day.With virtually no access to information.Researching how to be better at your job wasn’t a thing.Advertising people didn’t do podcasts or post articles about their work.True, there were books, but not many.Aside from awards annuals, the main two were ‘Ogilvy On Advertising’ and ‘Bill Bernbach’s Book’.Occasionally you’d photocopy an article from Campaign, Creative Review or Direction magaz...
2025-02-281h 26
The Intersect: Healthcare Designed Across DisciplinesCorkscrew Thinking: Finding Creative Solutions in Unexpected PlacesThis episode is based on the book Creative Blindness (And How to Cure It) by Dave Trott—a sharp, thought-provoking collection of anecdotes and lessons on creativity, problem-solving, and communication. Trott, an acclaimed copywriter and creative director, is known for his no-nonsense, insightful approach to advertising and storytelling. His career spans decades, during which he founded some of the UK’s most influential ad agencies and created memorable, impactful campaigns.
In Creative Blindness, Trott challenges readers to see beyond the obvious, tackle constraints with ingenuity, and embrace simplicity without losing the message. It’s not just a book a...
2025-01-1722 min
My Blog » lowe4`Download or Read PDF Creative Mischief BY Dave Trott OnlineLink To Download : https://recomendedbook.com/?book=095643570X To Read or Download Creative Mischief by Dave Trott Available versions: EPUB, PDF, MOBI, DOC, Kindle, Audiobook, etc. Reading Creative Mischief Download Creative Mischief PDF/EBooks Creative Mischief
2024-10-0500 min
Tentang BukuReview Buku #98 One Plus One Equals Three by Dave Trott
Buku "One + One = Three" karya Dave Trott adalah buku panduan praktis untuk kita yang ingin mengasah keterampilan berpikir kreatif. Dalam buku ini, Dave Trott menunjukkan bahwa kreativitas adalah tentang melihat dunia dengan mata yang baru dan menciptakan nilai tambah dari hal-hal yang tampaknya biasa
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2024-09-1506 min
Call To ActionWhy hope exists in the form of psychedelics with behavioural science leader & Nudgestock host, Tara Austin
This week, darling, we dangled a bit of Bolly to lure and ensnare the Absolutely Fabulous, Tara Austin.
Behavioural science leader, Nudgestock host, and Rory Sutherland wrangler, Tara’s been on the frontline of the applied B.S. revolution for over a decade. More recently she’s turned ‘psychedelic evangelist’, lobbying to change the UK's approach to magic mushrooms.
Tara talks to us on attempting to model herself on Ab Fab’s Patsy, ringing up Scottish farmers to chat anaerobic digestate, being at the basecamp of behavioural science, Ogilvy, Rory, combining Pimms with spicy food, painting babies fac...
2023-11-031h 08
I Love That AdI Love That Ad | #134 w/ Dave TrottWatch the full episode at www.workwithfoe.ie/podcast and check out more of Dave's work at www.davetrott.co.uk/ Hosted on Acast. See acast.com/privacy for more information.
2023-10-0458 min
A Load of BS: The Behavioural Science PodcastDave Blakely on risk taking, storytelling & the invention of ScrabbleWelcome back to Dave Blakely and Mach49For the final time (for now), I welcome back the supreme Dave Blakely and Mach49 to talk A Load of BS with me. Concluding this mini-series of conversations on innovation, design and creativity in organisations, we talk about risk taking, storytelling, how we live in partnership with AI and the invention of Scrabble. And plenty more.Show notes* Do corporations take enough risk?* What do we mean by acceptable failure?* How Alfred Butts invented Scrabble* TS Elliot’s answer to th...
2023-03-0941 min
A LOAD OF BS ON SPORT060: Dave Blakely on risk taking, storytelling and the invention of Scrabble (Part 3)We're back and firing with the final part in my mini-series with the wonderful Dave Blakely, Executive VP at venture builder Mach49, talking innovation, design and creativity in organisations. In this episode, we talk about risk taking, storytelling, how we live in partnership with AI and the invention of Scrabble. And plenty more.Show notesDo corporations take enough risk?What do we mean by acceptable failure?How Alfred Butts invented ScrabbleTS Elliot’s answer to the problem with processWhy Dave admires Mark Zuckerberg and Elon MuskThe wonders of good storytelling as told by Dave Tr...
2023-03-0941 min
Inside MarketingEp. 90 - Meet Dave TrottIndustry legend, creative director, copy writer, agency founder and author Dave Trott joins us this week for a chat about the current state of marketing and his new book Crossover Creativity.
2023-03-021h 08
Working Class to World ClassFrom a council estate to a creative legend, with Dave TrottWho knew that the young boy from the rough streets of East End London, would go on to be one of the most celebrated creatives in the world? A truly inspiring chat with Dave Trott, the brilliant mind behind many of the worlds most legendary, iconic advertising campaigns.
2022-11-221h 08
Working Class to World ClassFrom a council estate to a global creative legend, with Dave TrottWho knew that the young boy from the rough streets of the East End of London, would go on to be one of the most celebrated creatives in the world? A truly inspiring chat with Dave Trott, the brilliant mind behind many of the world's most legendary, iconic advertising campaigns.
2022-11-221h 08
The Fuel PodcastDave Dye: Same Old Sh*tFrom BMP/DDB, AMV/BBDO and Mother to Campbell Doyle Dye, DHM and LOVE or FEAR, Dave Dye has been behind some of the world's most amazing advertising campaigns in his 40-year career. A creative leader, Dave also runs one of the advertising industry's most loved podcasts 'Stuff from the Loft' where it's not unheard of to hear 2-3 hour long interviews with advertising royalty.In this show, Dave discusses the art of leadership, using Tim Delaney and Alan Parker as examples. He urges the ad industry to get back to solving business problems, and why it's...
2022-11-182h 11
Đọc sách cùng emSách nói: một với một là ba- Tác giả: Dave TrottKhi sáng tạo là BẢN TÍNH, không phải BẢNG-TÊN - từ tác giả sách Ngấu Nghiến Nghiền Ngẫm.
Quyển sách đầu tiên của Dave Trott thật sự đã gây "bão" trong giới yêu sáng tạo Việt Nam khi mà bí kíp sống và làm sáng tạo chưa bao giờ được đúc kết một cách đầy thanh thoát và tinh tế như vậy, cộng thêm với lối trình bày ngắt dòng đặc trưng - bắt độc giả đọc chậm theo ý người viết.
Chấ...
2022-10-085h 11
The Fuel PodcastPaul Grubb: The Man Who Sold The WorldPaul Grubb literally emerged from the rubble of a building site in Sheffield and was the first hire that the legendary Dave Trott made when he started Gold Greenless Trott in 1980 with Mike Greenless and Mike Gold. GGT went on to be named The Most Creative Agency In The World and soon became a rebel with a cause in Ad land, bringing a unique twist on the world of advertising, thanks largely to Paul's approach.Constant reinvention is a driving force behind Paul’s work and he went on to co-found DFGW Duckworth Finn Grubb Waters which th...
2022-07-262h 08
The Fuel PodcastGraham Fink: Effortlessly CreativeStrap in for a real advertising masterclass from one of the industry's greats! Graham Fink. One of the advertising world's greatest and most awarded creatives, sits down for a marathon interview about his life, his work and his ongoing quest for new creative outlets.How hands are less-efficient art tools, the inspiration of theology, the art of creativity, how to find inspiration, dealing with critics, the ethics of cigarette advertising, green washing, Dave Trott, distraction, humor, curiosity, the stories behind some of Britain's most legendary advertising campaigns, how art directors work.Name checks for:
...
2022-07-162h 14
Actually® Making a Difference with Sara Price006 To Niche or Not to NicheLeaving my personal and grammatical issues with using the word "niche" as a verb aside, today I'll talk about niching. I'll go through why developing a clear niche of ideal clients for your business is necessary; how to avoid falling into predatory thinking about niching; and debunk the three most common excuses entrepreneurs use to resist developing a niche. What You'll Learn:Why we must take the time to develop a nicheTruths vs. myths about niching What happens to your message when it's too genericThe advantages of figuring out who your ideal client isWhy it's necessary an...
2022-07-1512 min
Behaviour Change Marketing BootcampE24 Empathy Mapping Explored with Jude Hackett Today’s episode welcome’s Jude Hackett to take us through the incredible free insight tool – The Empathy Map.
Jude is a behaviour change and social marketing consultant with 18 years of experience in Marketing and Strategic Communications, with specialisms in marketing for social impact, behaviour change and brand. Jude is also a Fellow of the Chartered Institute of Marketing (FCIM). Basically a total pro!
The Empathy Map is a visualisation tool developed by Dave Gray in 2017 that we can use on our own, or with teams and stakeholders to capture our understanding of our users, patient...
2022-05-2326 min
A Load of BS: The Behavioural Science PodcastDave Trott on rebels and rejectsA Load of BS Referrals & RewardsIf you love A Load of BS, you can invite your friends to subscribe and collect some amazing rewards in the process, all of which will boost your brain power!Take a minute to share A Load of BS and get some extremely cool swag. Click below to get your unique link and share it with friends so they can join here too.The 42 Courses discounts come as a gift from my guest today, Chris Rawlinson. Get your hands on them fast!The grand giveaway
2022-05-121h 07A LOAD OF BS ON SPORT036: Dave Trott on 30 years of advertising creativityWe're revisiting what creativity is, how to express it and find it, with a legend of the advertising industry Dave Trott. Just as John Cleese wrote brilliant sitcom and sketches, Dave created brilliant advertising over a career in which he founded five agencies including Gold Greenlees Trott, Bainsfair Sharkey Trott and Chick Smith Trott.What I think you're going to love about this conversation is Dave's to the point, sharp witted, no BS worldview. David Ogilvy’s greatest creation is David Ogilvy he says while his real heroes are Bill Bernbach, John Webster and Edward de Bono....
2022-05-111h 07
A Load of BS: The Behavioural Science PodcastDavid Aaronovitch on conspiracy theoriesFriends,A very happy New Year to you all! I hope you had a restful, reflective holiday period and feel energised by the coming of 2022. There is no dry January on A Load of BS. It’s time for much needed refreshment.Vodkast & Soda In my 2021: My Year of Total BS essay, I shared with you some personal ruminations on BS and this publication’s motivation. Put simply, the raison d’être of A Load of BS is to try to explain why we do the things we do. I invit...
2022-01-0656 minA LOAD OF BS ON SPORT024: David Aaronovitch on conspiracy theories, truth, QAnon & social mediaFriends,There is no dry January on A Load of BS. It’s time for much needed refreshment.Vodkast & Soda In my 2021: My Year of Total BS essay, I shared with you some personal ruminations on BS and this publication’s motivation. Put simply, the raison d’être of A Load of BS is to try to explain why we do the things we do. Furthermore, I’d like to include your questions in my podcasts. My next two conversations are with Melissa Hogenboom and Dave Tr...
2022-01-0556 min
One Last Thought - Your Regular Dose of InspirationEp99: Make Your Presents Felt by Dave TrottDave Trott is a Creative Director, Consultant, Author, D&AD Lifetime Achievement Award. Written 5 books (the latest of which is called "THE POWER OF IGNORANCE") and my favourite blogger on the creative skills within us all. This festive episode is taken from Dave's blog. Find out more by visiting his blog at https://davetrott.co.uk/
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2021-12-2403 min
Nördnytt med Johan & KevinHalloween Kills & Kontroversiella åsikter om Dave Chappelle!Avsnitt 18! Så nu är podden officiellt vuxen och myndig, så grattis till vårt lilla barn, gud vad du växer snabbt. Tår i ögat. I detta spökiga och skrämmande avsnittet så pratar vi om massor av läskiga saker, och inte bara Halloween Kills, utan kontroversen kring Dave Chapelles nya stand-up special The Closer. Vi går igenom DC Fandomes nya trailers och lite andra roligheter och tråkigheter. Sen pratar vi lite om Einár, en av Sveriges största rap artister som tragiskt nog blivit mördad, bara 19 år gammal... Fy fan. Ta vara...
2021-10-241h 29
One Last Thought - Your Regular Dose of InspirationEp63: Predatory Thinking by Dave TrottPredatory Thinking is a masterclass in how to outwit the competition, in ordinary life as well as in business. It is the philosophy that has underpinned Dave Trott's distinguished career as a copywriter, creative director, and founder of some of London's most high-profile advertising agencies.
Order a copy from your local bookstore or order here on Amazon.
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2021-08-1904 min
TalkErie.com - The Joel Natalie Show - Erie Pennsylvania Daily PodcastLake Erie Cyclefest: Emily Biddle, Ann Bucceri, Pat Davis, Dave Tamulonis & Adam Trott - Jul. 23, 2021Erie is a beautiful community for bicycle enthusiasts, and coming up next weekend, you can pedal for a cause. Lake Erie Cyclefest, July 30 through August 1, includes four distinct rides, all benefiting local nonprofits including Asbury Woods, Because You Care, Erie Downtown Partnership, and Presque Isle Partnership To learn more all about the events, we had a conversation with Emily Biddle, Marketing and Communications Director for the Erie Sports Commission; Adam Trott, President of BikeErie; Dave Tamulonis, Events Manager for Erie Downtown Partnership; Pat Davis, Board of Directors for Presque Isle Partnership; and Ann Bucceri, Board of Directors at Because Y...
2021-07-2636 min
Pb Living - A daily book reviewA Book Review - One Plus One Equals Three: A Masterclass in Creative Thinking by Dave TrottUp your game with this masterclass in creative thinking. Combining Dave Trott's distinctive, almost Zen-like storytelling, humour and practical advice, One Plus One Equals Three is a collection of provocative anecdotes and thought experiments designed to light a fire under your own creative ambitions.From the First World War sailor who survived being sunk three times in one day to the one-time 'merchant of death' who made his name a byword for peace, and the gypsy who lost two fingers and then reinvented jazz. From boardroom to battlefield, these stories of unconventional wisdom from one of the...
2021-07-0407 min
Tüketime ÖvgüSeyirci Gol Bekliyor!Bu bölüm ünlü reklamcı Dave Trott'un bir makalesi ile başlıyoruz. Makale linki: https://www.campaigntr.com/hedef-ne/
Trott'un makalesindeki kaleci metaforundan giriyoruz, ev işlerinde kadın ve erkeğin rolünden çıkıyoruz. Arada tabi ki Anneler Günü'ne değiniyoruz, hem de biraz sert bir şekilde.
Bir de markalara 2022 Anneler Günü için bir kampanya fikri veriyoruz, bakalım uygulayan olacak mı...
2021-05-0731 min
Creatives on Speed from Faster IdeasCreatives on Speed: Paul Middleton, Art Director & Camino 'Pilgrim’FasterIdeas.com founder and editor Joanne Oatts talks to Paul Middleton, Art Director & Camino 'Pilgrim’.Paul speaks about how a love of TV ads growing up fuelled his passion to pursue his chosen career. He tells us how writing to his hero - advertising legend Dave Trott - helped him garner the advice needed to get there. And he shares his enthusiasm for continual learning, through observation of habits and patterns in the work of other creatives.Paul also talks about his adventures walking the legendary pilgrim route, the Camino de Santiago, and how this has...
2021-04-2721 min
One Last Thought - Your Regular Dose of InspirationEp50: Creative Blindness (And How To Cure It) by Dave TrottFor the 50th edition of this podcast, I'm returning to the book that kicked it all off.
The timeless lessons revealed in Dave Trott's "Creative Blindness (And How To Cure It)" can be applied in advertising, business, and throughout everyday life. By seeing things differently, you can think differently, and change the world around you.
This reading is called "Common Sense Beats Brains"
Suggest a passage for me to read at businessatbedtime@gmail.com.
And order your copy of "Creative Blindness" from your local bookstore or here on Amazon.
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2021-04-1504 min
Small Spark Theory: a marginal gains approach to new business and marketingEP51: Raising your profile - part three | Ash Jones | Great InfluenceThere are so many reasons for me wanting to do an episode on personal brand. Let's go back to the beginning. At the start of my agency career, I worked mostly with ad agencies. This was in the 90s and honestly – it was dazzling. The high profile exit of Maurice and Charles from Saatchi & Saatchi to set up M&C Saatchi, Dave Trott setting up Bainsfair Sharkey Trott then WCST, Trevor Beattie making waves with Wonderbra and FCUK, and so it went on. Everywhere you turned there were names. I've often said that to a degree, the ri...
2021-04-0444 min
One Last Thought - Your Regular Dose of InspirationEp41: The Power of Ignorance by Dave TrottIn his latest collection of real-life stories, Dave Trott provides lessons about problem-solving and creative thinking that can be applied in advertising, business, and the wider world.
With his trademark wit, wisdom, and critical eye, he shows how great problem solvers and creative thinkers are those who are not afraid to say 'I don't know'.
This passage is called: The Power of Niche
Order your copy of this great new book from your local bookstore or on Amazon.
Also, email your recommended passages to be read in future episodes to businessatbedtime...
2021-02-2505 min
The History of Advertising PodcastUS vs UKThe Brits might not like to admit it, but the golden age of UK advertising owes a great debt to American influences. Featuring contributions from Sir Alan Parker, Judie Lannon and Dave Trott, we unpack the differences and similarities between the UK and US advertisers.
2021-02-1511 min
Tentang BukuReview Buku #60 SATU + SATU = TIGA By Dave TrottMembahas tentang buku yang ditulis oleh Dave Trott dan menceritakan tentang proses kreatif yang terjadi disekitar kita dan dialami oleh para tokoh masterpiece kelas dunia. menyoroti bagaimana proses terciptanya acara who wants to be millionaire hingga proses pembuatan film Blade Runner yang kala itu di tengah keterbatasan dan seakan tak mungkin dilakukan. namun akhirnya bisa dijalankan dan sukses di masyarakat
1+1 = 3 adalah tentang bagaimana kita melihat dari sistem yang berbeda dan berbeda dari sebelumnya. bahwa kreatif itu lahir dari proses yang diupayakan dan tak terjadi tiba-tiba. jadi mari kita pelajari prosesnya melalui buku ini ya
Selengkapnya, si...
2021-01-2813 min
Look Mum I'm HustlingStarting your side hustle + 'Rich Dad Poor Dad' book review | LMIH #02In this episode, we discuss how we started thrifting and reselling as a side hustle to clear our debt as well and we offer some tips for getting started making a little extra money every week.
Watch the video version of the episode on YouTube!
Show Notes
Depop https://www.depop.com/
Grailed https://www.grailed.com/
SMART goals https://bit.ly/3oqVN8v
Rich Dad Poor Dad https://amzn.to/3dE7Zjb
Dave Ramsey https://www.daveramsey.com/
Timestamps
2021-01-2534 minThe History of Advertising PodcastThe Rise of the InternetOn this industry insight episode of the History of Advertising Podcast, we are looking at the rise of the internet, and how it’s affected adland. With contributions from Rory Sutherland, Judie Lannon, Martin Boase, Dave Trott, and Brian Palmer.
2021-01-1812 minThe History of Advertising PodcastManaging CreativityAdland's most valuable assets go out of the building at the end of every working day. In this episode, we hear how Dave Trott.and Sir Frank Lowe managed their creative teams, and the lessons agency leaders can take from their differing approaches.
2020-12-2211 min
The She Loves PodcastA Masterclass in Self-Promotion With Stef Sword-WilliamsEntrepreneur and author, Stef Sword-Williams joins Lois and Rachel virtually to breakdown the taboo surrounding self promotion, why she created F*ck Being Humble, the go to’s for navigating the job space during a pandemic and how she found the process of writing her first ever book.
Books
1+1 = 3 by Dave Trott
Creative Confidence by Tom & David Kelley
20 Key Emotional Skills for the Workplace by The School Of Life
Fuck Being Humble by Stef Sword-Williams
Podcast
How I Built This with Guy Ra...
2020-12-2244 min
One Last Thought - Your Regular Dose of InspirationEp30: One + One = Three by Dave TrottUp your game with this masterclass in creative thinking. Combining Dave Trott's distinctive, almost Zen-like storytelling, humour, and practical advice, One Plus One Equals Three is a collection of provocative anecdotes and thought experiments designed to light a fire under your own creative ambitions.
Order your copy from your local bookshop or on Amazon at https://www.amazon.co.uk/One-Plus-Equals-Three-Masterclass/dp/1447287053/ref=sr_1_1?dchild=1&keywords=dave+trott&qid=1607427590&sr=8-1
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2020-12-1403 min
Call To ActionHow Gillian Rightford is ridding the world of bad advertising
We’ve laid the Table (Mountain) with a bountiful Binet and Field feast to snare Cape Town’s creativity champion and industry agony aunt, Gillian Rightford, this week.
Gillian is Founder of Adtherapy, a management, skills development and communication consultancy ridding the world of bad ads using her simple equation; Better skills = better relationships = better results. Previously, Gillian honed her craft at agencies across South Africa, culminating in an impressive stint as Group Managing Director at Lowe Bull.
In this episode, we tuck into tasty topics like why loads of creative work is so mediocre, tips for marketers and age...
2020-12-1150 min
The Delta Pod - Mindset Matters018 - Energy and Creativity with Dave TrottIn this episode Dave is back with one of his favourite authors, Dave Trott.Dave Trott has written extensively on creativity and outthinking a problem , he has spent the last 30+years in advertising in both New York and London. Establishing 4 ad agency's over the years and being given a Lifetime achievement award by the D & AD .Dave Trott has a super power that allows him to cut to the core of an issue and he shares some of his thinking on creativity, problem solving, modern ad agencies and beyond in this podcast.We...
2020-09-211h 24
One Last Thought - Your Regular Dose of InspirationEp1: Creative Blindness by Dave TrottThe 4th book by Dave Trott is a witty, thought-provoking collection of creative stories. This first reading comes from the introduction.
Dave Trott: https://davetrott.co.uk/
Ed Goodman: https://www.linkedin.com/in/edagoodman/
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2020-09-1502 min
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast[REPLAY] Take F*cking Risks: 3 Ways to Get NoticedI've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.https://www.youtube.com/channel...
2020-08-2556 minThe History of Advertising PodcastFlogging an unfashionable horseOn this episode of the history of advertising podcast, we look at a range of distinctly unfashionable products, and how creatives have gone about advertising them. We’ll be looking at everything from tobacco to the powdered mashed potato – as we uncover what it takes to successfully flog an unfashionable horse. Contributions from Jeremy Bullmore, Jeremy Sinclair, Martin Boase and Dave Trott
2020-06-1511 min
Call To ActionWhat the world of medicine can teach marketing with Delusions of Brandeur author Ryan WallmanAn internationally acclaimed copywriter and author who is partial to some wolf nipple chips (who isn’t?), Ryan Wallman is Creative Director and Head of Copy for Wellmark, a Melbourne-based creative agency specialising in healthcare.
He has written for numerous industry publications, including Marketing Week, and is a co-author of the bestselling marketing book Eat Your Greens. More recently, Ryan smashed out his own masterpiece; The Drum Roses award-winning satirical scalpel that is Delusions of Brandeur; a hilarious, piss-taking how-not-to-guide for getting on in the marketing industry.
Praise for the book has been knockout:
“I love this book. Anything I spend...
2020-05-2940 min
Let's talk brandingRyan Wallman - Delusions of brandeurWe talk about:Ryans twitterRyans book: Delusions of brandeurHow brands grow by Byron SharpMark Ritson from marketingweekDave Trott's blogHow to write better copy by Steve HarrisonOgilvy on advertisingGeorge Tannenbaum's blogIf you liked this episode, I would really appreciate a rating on Itunes. Make sure to subscribe to the podcast to get the weekly episodes at your doorstep. If you want the deeper, juicier insights you can also subscribe to the newsletter here . This episode is sponsored by Holabrief, The go-to platform
for creative briefs. If you want to subscribe, you can use the code LTB and ge...
2020-04-2736 min
Call To ActionFrom selling blouses on Petticoat Lane to consulting brands like British Airways & Ford, Nicole Yershon is someone to listen to.This week we’ve landed in the docklands of London to catch the baby-faced assassin and CEO of NY Collective, Nicole Yershon, who ignites fires of change consulting huge brands like Ford, British Airways and Pizza Hut.
Heralded by The Drum as one of the 25 most influential women in the British digital industry over the last 25 years, she talks to us about her early career and how she went from selling blouses from a stall on Petticoat Lane to working with industry legend Dave Trott at GGT.
But that’s not all. She also dives into her time at Ogilvy & Mather...
2020-03-2059 min
CharoenjitProsperous EP254 - ศัพท์ทางการเงินกับการเรียนรู้ข้อเท็จจริงProsperous EP254 - ศัพท์ทางการเงินกับการเรียนรู้ข้อเท็จจริง
1+1=3 Dave Trott
2020-03-1813 min
อ่านแล้วอ่านเล่าอ่านแล้ว อ่านเล่า - EP.69 หนึ่ง บวก หนึ่ง เท่ากับ สามพบกับ "หลักสูตรลับ" ที่คิดค้นโดย Dave Trott นักคิดและนักโฆษณาระดับตำนาน ที่จะช่วยให้คุณพลิกแพลงวิธีคิด และฉีกตัวออกจากคนอื่นๆแล้วก้าวขึ้นมาประสบความสำเร็จในโลกที่คนส่วนใหญ่คิดและทำเหมือนกันไปหมด
"เพราะโลกนี้มีคนคิดแบบ 1+1 = 2 เยอะเกินไปแล้ว"
จากหนังสือ "หนึ่ง บวก หนึ่ง เท่ากับ สาม"
หมวด : ธุรกิจ
2020-02-2019 min
Along The WayEP 74: One + One = Three ความคิดสร้างสรรค์สร้างได้ ตอนที่ 2วันนี้หยิบหนังสือของ Dave Trott นักคิด นักโฆษณาชื่อดัง ที่มาเล่าเรื่องน่าสนใจเกี่ยวกับความคิดสร้างสรรค์เป็นตอนๆ ที่อ่านง่ายมากครับ
2020-01-1315 min
Along The WayEP 73: One + One = Three ความคิดสร้างสรรค์สร้างได้ ตอนที่ 1วันนี้หยิบหนังสือของ Dave Trott นักคิด นักโฆษณาชื่อดัง ที่มาเล่าเรื่องน่าสนใจเกี่ยวกับความคิดสร้างสรรค์เป็นตอนๆ ที่อ่านง่ายมากครับ
2020-01-0730 min
อ่านแล้วอ่านเล่าอ่านแล้ว อ่านเล่า - EP.56 เกิดเป็นกระต่าย ต้องคิดให้ได้อย่างหมาป่าหลายหมื่นปีที่ผ่านมา กระต่ายตกเป็นเหยื่อของสัตว์นักล่าอย่างหมาป่ามาโดยตลอด นอกจากเรื่องความแข็งแกร่งของร่างกายแล้ว ปัญหายังอยู่ที่วิธีคิดของกระต่ายด้วย เมื่อถูกล่ามันจะคิดแบบทื่อๆตรงๆ ไม่ทำอะไรนอกจากหนีสุดชีวิต จึงไม่แปลกที่มันต้องกลายเป็นอาหารของหมาป่าที่คิดได้อย่างเฉียบคมกว่า(และเจ้าเล่ห์)อยู่ร่ำไป
Dave Trott นักโฆษณามือฉมังค้นพบว่า พวกเราส่วนใหญ่ก็ใช้ชีวิตและทำธุรกิจด้วยวิธีคิดที่ไม่ต่างจากกระต่าย เราคิดอะไรแบบทื่อๆตรงๆ โดยไม่รู้จักพลิกแพลง จึงไม่แปลกที่มักจะพ่ายแพ้ให้กับผู้ที่แกร่งกว่าอยู่วันยังค่ำ
แต่จะเกิดอะไรขึ้นถ้าเราหันมาคิดแบบนักล่าดูบ้าง ?
หนังสือ เกิดเป็นกระต่าย ต้องคิดให้ได้อย่างหมาป่า (Predatory Thinking) จะพาคุณไปพบกับเรื่องเล่าที่จะให้แนวคิดใหม่ๆกับคุณ เพื่อให้คุณจะไม่ถูกล่าแบบเดิมๆ แต่จะเปิดมุมมองใหม่ให้คุณลองคิดแบบนักล่า แล้วคุณอาจจะพลิกเกมส์ที่คุณเล่นอยู่ ได้ทั้งกระดาน !
จากหนังสือ "เกิดเป็นกระต่าย ต้องคิดให้ได้อย่างหมาป่า"
หมวด : ธุรกิจ
2020-01-0614 min
Call To ActionMeet one of the most controversial voices in the industry, Bob Hoffman, Ad Contrarian
We’ve lurked in the waters of San Francisco Bay to catch arguably the most outspoken and controversial voice in the industry; the bullshit detecting bulldog, Bob Hoffman.
He is the acerbic wit behind the highly popular ‘Ad Contrarian’ blog, named one of the world’s most influential marketing and advertising blogs by Business Insider, and is the author of four Amazon Number 1 selling books about advertising. Bob’s commentary has appeared in the likes of BBC World Service, The Wall Street Journal, the Financial Times and Forbes.
He talks to us on his early career as an adul...
2019-12-241h 01
Let's talk brandingEls Raemdonck - Lessons from advertisingWe talk about:Dave Trott on Predatory thinkingBook: Al Ries & Jack Trout: Positioning, a battle for the mindBook: BrainsurfingUsing projective techniques to interview customersHappiness, the agency where Els is strategy director.Thank you so much for listening. If you liked this episode, I would really appreciate a rating on Itunes. Make sure to subscribe to the podcast to get the weekly episodes at your doorstep. If you want the deeper, juicier insights you can also subscribe to the newsletter here . This episode is sponsored by Holabrief, The go-to platform
for creative briefs. If you want to subscribe, yo...
2019-12-0247 min
Call To ActionA Guiness-fuelled industry mickey-take with Paul Mellor of Mellor&SmithThis week we’ve laid bait of Guinness and Rosé to snare the man who launched his agency from his front room whilst sitting in his pants, the day after he called his old boss a ‘cock’. It can only be Paul Mellor.
Taking the piss out of the industry whilst on the piss with our podcast host Giles, it’s a wonder how they actually finished with a fully recorded episode. Paul takes us on a riotous ride on how he went from working in a coleslaw and potato salad factory (yep, you heard that right) to running one of the bes...
2019-11-151h 01
brightonSEO's podcastKEYNOTE - Dave Trott - Simple is smart. Complicated is stupidPeople think complicated things are clever but the opposite is true. The value of the brief is inversely proportional to the length of words used.
2019-10-1039 min
Call To ActionTips for writing magic copy with The Word Man, Dave HarlandThis week we’ve snuck up The Mersey, Viking raid style, to nab Liverpool’s finest anti-bullshitcopywriter, Dave Harland. Having massive fingers hasn’t held back Dave from writing magic copy. He talks to us on how he made the bold move to working freelance after a 10-year stint at Park Group Plc, (ending up as Head of Copy), his early job as a football reporter, how his fascination with writing persuasive copy developed, his key tips for writing good copy and plenty more besides.
A massive fan of Liverpool F.C, Alan Partridge and Scrabble, as well as being a talen...
2019-09-201h 07
Champagne Sharks*UNLOCKED* CS 021: Dave Chappelle Controversy (8/06/2017)This is an episode that was previously behind a paywall that we are now unlocking to the general public and putting on the main free feed. To hear more archived premium episodes, go to http://patreon.com/champagnesharks to become a Patreon subscriber for $5/month. You'll get access to over 90 archived subscriber-only episodes not available on the main, free feed as well as access to the voice and chat Discord server, only for show patrons, as well as other perks that are soon to be announced.
Mike (https://twitter.com/blackexception1 on Twitter) and I discuss the controversy surrounding Dave...
2019-08-3156 min
ReaderyRDR41 อ่านอย่าง รวิศ หาญอุตสาหะ อ่านเล่มไหนดีReadery Podcast ชวน รวิศ หาญอุตสาหะ หนอนหนังสือตัวยงมาเล่าถึงหนังสือ 3 เล่มที่เปลี่ยนความคิดและชีวิต มีทั้งหนังสือบริหารธุรกิจ กระตุกความคิดสร้างสรรค์ จนถึงเล่มที่ผลักให้รวิศออกไปวิ่งมาราธอนได้สำเร็จ รวมถึงแบ่งปันเทคนิคการอ่านว่าขณะที่งานรัดตัวเขาแบ่งเวลาอย่างไรให้อ่านหนังสือได้ทุกวัน
Time Index
08:49 The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers ของ Ben Horowitz
16:57 เกิดเป็นกระต่ายต้องคิดให้ได้อย่างหมาป่า ของ Dave Trott
23:00 Homo Finisher สายพันธุ์เข้าเส้นชัย ของ นิ้วกลม
2019-08-0849 min
Live In The Feast603 - Developing Client Relationships, Leveling Up Your Pricing, and Getting Better at Business with Chris DoToday’s guest is Chris Do. Chris is a teacher, consultant, designer, and entrepreneur. He’s also the founder of Blind, one of the longest running, single-owner design agencies. Chris also founded The Futur, an education platform with more than 500,000 YouTube subscribers.Chris started out in advertising, but eventually found his way to design. With Blind, he’s made a career out of helping clients tell better stories through award-winning design. But Chris would be the first one to tell you that craft alone isn’t enough. A key component of pricing — and success in general — is understandin...
2019-07-2344 min
Curious Leadership with Dominic MonkhouseE49 | Nicole Yershon - Turning Disruption into AdvantageOn today’s episode of The Melting Pot we talk to Nicole Yershon, founder and CEO of the NY Collective, a leverage-model business that was created to disrupt the traditional practices of consulting and marketing agencies, and to get to the heart of a business’ problem, whether operational or strategic, as quickly as possible.
Nicole is the original rough diamond: she wasn’t a yes-girl, she asked the awkward questions, she queried the processes and she side-stepped authority and the chain of command to get things done. Her measure of success wasn’t financial, it was in her abil...
2019-07-2343 minEveryone Hates Marketers | No-BS Marketing & Brand Strategy PodcastTake F*cking Risks: 3 Ways to Get NoticedI've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.https://www.youtube.com/channel...
2019-07-1657 min
2050 podcast by เธมส์ THINKต่างEP13 : ทำยังไงให้คนอื่นทำแบบที่คุณต้องการ โดยไม่ต้องบังคับ- ทำยังไงให้คนอื่นทำแบบที่คุณต้องการได้โดยไม่ต้องบังคับ
- เทคนิคการใช้ความคิดสร้างสรรค์ในการแก้ปัญหาของ Dave Trott จากหนังสือ 1+1=3
2019-07-0209 min
The Scale Up PlaybookThe blah blah blah specialDave Buonaguidi returns to tell us about his book “Blah! Blah! Blah!” “A lot of the things in this book I don’t agree with” (Dave Trott). The sleeve notes say: “This book is a rambling journey through Dave’s diverse career. Littered with stupid points of view, ridiculous rants, a few bits of art and other stories, this is part memoir, part business book, for anyone who hates the status quo but wants to work hard, make brilliant work and be happy doing it.”
https://www.amazon.co.uk/dp/1912892170/ref=cm_sw_em_r_mt_dp_U_iFU6CbBP5SK4J
https...
2019-06-2325 min
The Fearless Business PodcastThe Charm Offensive Method - Jon BuchanJon Buchan is the leader of a 11,000+ strong community dedicated to the "Charm Offensive" approach, a unique cold sales approach which is uniquely powerful and really works. His approach has led to booking meetings with the likes of Redbull, Pepsi, Hewlett Packard, Symantec, and countless other global brands and corporations.
Jon now helps ambitious founders and sales teams stand out, book sales opportunities with their ideal clients, and build their influence online.
During my interview with Jon we discuss:
How marketing is about repelling the wrong sorts of clients from our businesses as much as it...
2019-06-1734 min
Start Your Day With A Heart-Pounding Full Audiobook.Creative Blindness (And How to Cure It) by Dave TrottPlease visithttps://thebookvoice.com/podcasts/2/audible/97879to listen full audiobooks.
Title: Creative Blindness (And How to Cure It)
Author: Dave Trott
Narrator: Isaac Mellad Pemberton
Format: mp3
Length: 3 hrs and 44 mins
Release date: 06-14-19
Ratings: 4 out of 5 stars, 16 ratings
Genres: Advertising
Publisher's Summary:
In this entertaining collection of real-life stories, Dave Trott applies his crystal clear lens to define what genuine creative vision looks like. It is problem solving, clarity of thought, seeing what others do not see, and removing complexity to make things as simple as you can. The timeless lessons revealed here can be applied in advertising...
2019-06-143h 44
Sweathead, A Strategy PodcastStrategy Upon A Strategist (ZeeMELT) - Walk And Talk, Central ParkA quick look at the ZeeMELT Conference in Mumbai this week just after I arrived back in NY. It includes a brief summary of talks by Faris & Rosie, Laura Bambach, Vicki Ross, Dave Trott, Kate O’Neill, Mr Sodhi, Samuel Scott, Fernando Machado, Rodger Beekman, Gerardo Mazzeo, JP Hanson and Wiemer Snijders. Complete with at least 200 mistakes and mispronunciations. Shout-outs to Payal, Sanika, Tushar, and Animesh for hanging out and to the Kyoorius crew for bringing us out - Rajesh, Anant, Pakhi, Nupur. P.S. My currency conversion was horribly wrong - where I mention $800 it’s closer to $8
For more...
2019-06-0157 minThe History of Advertising PodcastThe Turd that Changed the WorldWhat do Bob Hoskins, Ken Livingstone, and an oversized turd have in common? On this episode we hear from adland legend Dave Trott, as he recalls his campaign to cancel the third world debt.
2019-05-2111 min
Call To ActionGlenn Fisher is a copywriter adept at persuading people to act. Listen to his tips on how you can do the same.Armed with a fishing pole and a tasty bait of Hemmingway, we caught none other than Glenn Fisher.
Arguably the most famous person to be born in Grimsby (by default), Glenn became a copywriter after a number of years working in the local council. For over a decade he worked with Agora, a multi-million pound international financial publisher, as Head of Copy.
He is now freelance, focussing on coaching aspiring copywriters, and has recently published his first book, The Art of the Click, which explores direct-response copywriting, which has received glowing endorsements from some of t...
2019-05-171h 01The History of Advertising PodcastThe Illegal Campaign"It's naughty, it's troublesome, it's illegal - all the reasons we're supposed to be creative." Hear about Dave Trott's illegal campaign to get UK banks to cancel the third world debt, and how Jeremy Sinclair used an image of a pregnant man to promote safe sex.
2019-05-1409 min
Call To ActionMarketing strategy, brand purpose and the problem with online advertising with Fredrik HallbergAfter traversing lakes, vast boreal forests and glaciated mountains, we finally caught up with the charismatic Fredrik Hallberg.
Being born in the most boring town in Sweden, Köping, propelled Fredrik to leap into the world of computers, and ultimately the internet, just to find something interesting.
Fast forward in time, and he is now a seasoned Marketing Strategy Director and Management Consultant with more than 20 years of experience consulting Fortune 500 companies, digital start-ups, tech giants and domestic brands.
A popular speaker at many public seminars and lectures, Fredrik has also just taken a br...
2019-05-031h 13The History of Advertising PodcastMorecambe, Wise, and Benny HillBring me sunshine, bring me love, and bring me comedians to star in my ad. In this episode, the History of Advertising Podcast speaks with Dave Trott, Sir Frank Lowe and Sir Alan Parker about the value that comedians can bring to a campaign.
2019-04-3010 min
The Copywriter Club PodcastTCC Podcast #132: Telling the Truth About Advertising with Bob HoffmanFormer copywriter and Ad Contrarian, Bob Hoffman, is our guest for the 132nd episode of The Copywriter Club Podcast. If you know anything about Bob and his special brand of commentary, you already know that you’re in for a treat. He’s been an outspoken critic of what’s wrong in the advertising world and he had a lot to say about privacy, ageism, and social media. Here’s what we talked about:
• Bob’s path from bad school teacher to contrarian copywriter
• the most important personal quality if you want to be a copywriter
• how to write in a way that attracts...
2019-04-1655 min
#MediaSnack#MediaSnack Meets: Bob Hoffman, The Ad ContrarianIf I was CEO of Facebook, "I'd lose billions of dollars for my shareholders" says Bob Hoffman, The Ad ContrarianBut for a good reason. "I have an immodest goal to save freedom and democracy" he says. You may know Bob as his alter ego The Ad Contrarian, which is a regularly updated blog which Bob founded over a decade ago. It is devoted to presenting the counter argument to the marketing industry’s obsessive narrative with technology, automation and the new shiny things. The increasingly popular blog has evolved into speaking engagements and a se...
2019-03-2234 min
Eat Sleep Work Repeat - better workplace cultureDave Trott on beating creative blindness (live from IAB Leadership Summit)Dave Trott is a creative director, copywriter, and author. A colossus of advertising who has been awarded a Lifetime Achievement Award by D&AD.I chatted to him at the IAB Leadership Summit in St Albans.It's not a talk about work culture as such - just a fascinating chat with someone whose job it was to be creative for a living. Dave's latest book Creative Blindness is a riot of colourful stories and lively lessons. Follow Dave on Twitter.Sign up to the Make Work Better newsletter or check out the bes...
2019-03-1241 min
The Impossible Network012: Rough Diamond To Transformational Gem - Nicole YershonGuest OverviewThis week’s guest is author, consultant, speaker, mentor and curiosity charged connector, Nicole Yershon.Since starting her career in advertising at aged nineteen, Nicole has been forging the path of change, driving digital disruption inside traditional ad agencies and beyond.Hired to initiate innovation at advertising institution Ogilvy & Mather Group, her lab inspired innovation across brands such as Amex, IBM, BP, Selfridges, Unilever and British Airways.With an Amazon bestseller, Rough Diamond, to her name, Nicole recently launched her innovation consultancy NYC - Nicole Yershon Collective - to...
2019-03-051h 22
STUFF FROM THE LOFT - Dave DyeChris Wilkins‘Chris is one of the few very, very bright people around.’– CHARLES SAATCHI.‘On his day he’s a much better writer than I am.’– DAVE TROTT.‘He is intelligent, witty and versatile and I’d say he’s probably one of the best three copywriters in the country.’– JOHN WEBSTER.‘He’s just done a podcast with me!’– DAVE DYE
2019-02-161h 43The History of Advertising PodcastTaking down the competition (part 2)How do you turn the tide when you're getting drowned by your competitors? In this episode, the History of Advertising Podcast speaks with Dave Trott to learn how Toshiba set itself apart from other Japanese electronics companies, and how London Docklands moved away from being known as a 'barren wasteland of mud'.
2019-02-1210 min
O BehaveEpisode 20 - Dave Trott & the value of creativityDave Trott explains how creativity helps us 'Look at everything everyone else has looked at, and see something no-one else has seen'
2019-02-1254 min
Call To ActionAuthor of The Choice Factory, Richard Shotton, tells us how to apply findings from behavioural science to advertisingIn our maiden episode we catch Richard Shotton.
Increasingly known as the author of The Choice Factory, a best-selling book on how to apply findings from behavioural science to advertising, Richard also operates as a consultant, speaker and trainer.
A choice choir of industry legends have collectively sung praise for his book, most notably Rory Sutherland, Dave Trott, Mark Ritson and Phil Barden, with the latter referring to it as “catnip for the industry”; which explains why one of our Account Managers likes to rub it all over himself when he arrives every morning.
...
2019-02-081h 03
The Dallas Design Sprints PodcastDDS Podcast #30 - Dan Levy, Principal of More Space for LightIn today's episode of the Dallas Design Sprints podcast, we're joined by Dan Levy, Principal of Australian-based consultancy More Space for Light, His company specializes in strategy, user experience, design sprint training and facilitation.
We have a chat about the origins of his company's name, his work with Design Sprint Academy and what he has planned for 2019. While I didn't include it in the podcast, I will tell you that one of his favorite teas is Rooibos. I'm a diehard black loose leaf tea drinker, but it's all good. :)
If you're out in Australia and would like to know more...
2018-12-1241 min
Little Bits#5 | Atskats uz Dave Trott vieslekciju kopā ar Alisi AvotuŠajā "Little Bits" epizodē pie Dignas un Riharda viesojās Alise Avota, lai atskatītos uz galvenajām atziņām no Deiva Trota (Dave Trott) vieslekcijas, kas norisinājās 22. augustā Rīgā LADC ADWARDS2018 cikla ietvaros.
Blogs: littlebits.inspired.lv
Music by benzoul / CC BY-SA
2018-08-2436 min
Liechtenecker LeselisteFolge #3: One Plus One Equals Three & Speculative EverythingIn Folge Nummer 3 ist Maja zu Gast, unsere Expertin für Spekulatives Design. Wir widmen uns folgenden Büchern:
One Plus One Equals Three: A Masterclass in Creative Thinking von Dave Trott
Dieses Buch hatten wir schon einmal und besprechen zwei weitere Highlights aus dem Buch:
Einerseits eine Geschichte von David Geffen mit der Moral, dass es von Vorteil sein kann statt besser als andere zu sein sich auf das zu konzentrieren was man anders machen kann. Außerdem eine Parabel über vier Blinde und einen Elefanten und warum wir nie sicher sein können, dass...
2018-05-1100 min
Liechtenecker LeselisteFolge #1: One Plus One Equals Three & SprintOne Plus One Equals Three: A Masterclass in Creative Thinking von Dave Trott
Die besprochenen Highlights aus dem Buch:
Anekdoten zum Thema Kreativität und Innovation. Diese eignen sich sehr gut um sie in Vorträge, bei Workshops oder Konversationen einzubauen.
Sprint – Wie man in nur fünf Tagen neue Ideen testet und Probleme löst von Jake Knapp
Die besprochenen Highlights aus dem Buch:
Aus der „Bibel“ zum Thema Design Sprints besprechen wir das totale Verbot von Smartphones und sonstige Devices in Sprint Meetings und das richtige F...
2018-04-2613 min
Create An AthleteEpisode 25: The Importance Of Heart ScreeningsEpisode 25 of the Create An Athlete podcast sees co-hosts Jerry Carino and Stephen Edelson disussing the importance of heart screenings with Pat and Dave Trott from Nicole's Heart Foundation, an organization formed in honor of their daughter who passed away at 18 as a result of an undiagnosed heart defect.
2018-03-0818 min
Everyone Hates Marketers | No-BS Marketing & Brand Strategy PodcastOnline Advertising Is Dead; Long Live Traditional Advertising?I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.https://www.youtube.com/channel...
2018-01-1651 min
Quorum CallEpisode 36: Art of the DealAdam regroups with Dan and Alex to discuss the ramifications of President Trump's unexpected spending deal with Senate Minority Leader Chuck Schumer and House Minority Leader Nancy Pelosi. Then, Ally joins to break down the decisions from swing-district Republican Reps. Dave Reichert, Charlie Dent and Dave Trott to retire at the end of the term.
2017-09-1228 min
The Shift Control Sales PodcastEpisode 23: Defining your brand storyAccording to Dave Trott, everyone is turning into a story teller these day and suggests it maybe a bad thing - check out his brilliant blog (www.davetrott.co.uk). He makes a valid point but I would argue that storytelling has never been more important when it comes to your brand and your business.
2017-08-0211 min
I Doubt It Podcast#289 – “Frustrated Brittany, Donald Trump's Lowest Job Approval Rating, Devin Nunes Problems, Ted Koppel vs. Sean Hannity, Trump's Golf, Dave Trott & Ainsley Earhardt, and A$$hole of Today.”Jesse and Brittany discuss Brittany’s day filled with frustration, listener voicemails, Donald Trump’s lowest job approval rating according to Gallup Polls, Devin Nunes continued confusion and strange behavior, along with Donald Trump’s Russia problem, Ted Koppel vs. Sean Hannity, Trump’s golf and Fox News’ propaganda, John King laughing in Judge Jeanine Pirro’s face, Dave Trott...
The post #289 – “Frustrated Brittany, Donald Trump’s Lowest Job Approval Rating, Devin Nunes Problems, Ted Koppel vs. Sean Hannity, Trump’s Golf, Dave Trott & Ainsley Earhardt, and A$$hole of Today.” appeared first on I Doubt It Podcast....
2017-03-301h 22I Doubt It Podcast#289 – “Frustrated Brittany, Donald Trump's Lowest Job Approval Rating, Devin Nunes Problems, Ted Koppel vs. Sean Hannity, Trump's Golf, Dave Trott & Ainsley Earhardt, and A$$hole of Today.”Jesse and Brittany discuss Brittany’s day filled with frustration, listener voicemails, Donald Trump’s lowest job approval rating according to Gallup Polls, Devin Nunes continued confusion and strange behavior, along with Donald Trump’s Russia problem, Ted Koppel vs. Sean Hannity, Trump’s golf and Fox News’ propaganda, John King laughing in Judge Jeanine Pirro’s face, Dave Trott...
The post #289 – “Frustrated Brittany, Donald Trump’s Lowest Job Approval Rating, Devin Nunes Problems, Ted Koppel vs. Sean Hannity, Trump’s Golf, Dave Trott & Ainsley Earhardt, and A$$hole of Today.” appeared first on I Doubt It Podcast....
2017-03-301h 22
Connected PodcastDave Trott, author and legendary ad manASD and Sue Unerman speak to Dave Trott, author and legendary ad man.
Listen to David talk about his roots, creative process, favourite books and how he feels about taking risks.
You can follow Dave on @DaveTrott, Sue on @SueU and ASD on @ASDTheBrand
2016-07-1443 min
A Pint With SeaniebeeEpisode 12 - Simon Carbery has a pint with SeaniebeeAward-winning adman, writer, musician, raconteur and all-round witty bright spark, Simon Carbery joins the pod today to share his adventures and life-lessons over some particularly strong drinks. With Dave Trott as mentor, and Paul Arden as first boss…the pod somehow manages to also include references to Douglas Adams, Pope Francis, Fay Weldon, David Putnam, Rumpole of the Bailey, Leonardo da Vinci, David Bowie, The Air Hilaires, U2, Charles and Maurice Saatchi, Hugh Hudson, Walter Raleigh, Dr. Seuss, Pete Townshend, Johnnie Cochran, Chris Blackwell, Tom Thumb, Salman Rushdie, Cornelius Fuel, Michelangelo, Terry-Thomas, Chris Wilkins, Norman Tebbit, Tim Bell, Alexandra Taylor, Ma...
2016-04-3030 min
The Future of Advertising Podcast - Re-IssuedFuture Of Advertising Podcast - Ep1 - Whole lotta TrottThe legendary Dave Trott shares his wisdom in the first badly recorded episode. They get slightly better after this. Slightly. Don't get your hopes up.
2016-04-1244 min
Business of Story#33: A Practical Guide to the Story Cycle and Transformational Business LanguagesSam Knowles, Founder and Managing Director of Insight Agents, joins the Business of Story Podcast to take us on a step-by-step adventure through the story cycle, and to share the dynamics of combining psychology and business languages. The Business of Story is sponsored by ACT!, Convince & Convert, Emma, and Oracle. ACT! helps individuals, small businesses, and sales teams organize prospect and customer details in just one place, ultimately driving sales. Visit http://actstory.com and enter to win a pair of BOSE noise-cancelling headphones. Emma helps marketers everywhere send smart, stylish email newsletters, promotions, and automated...
2016-03-281h 04
IPA PodcastAdTalk with Paul Bainsfair: Dave TrottCreative icon and author Dave Trott talks to Paul Bainsfair about creativity and what 'going viral' actually means...
2015-12-2128 min
Autumn 2015 | Public lectures and events | Audio and pdfOne plus One Equals Three: a masterclass in creative thinkingContributor(s): Dave Trott | Dave Trott will talk about his latest book, One Plus One Equals Three, that goes straight to the heart of the creative impulse. The books collection of provocative anecdotes and thought experiments are designed to light a fire under your own creative ambitions. From tales of 18th century Japanese samurai, to classic battles between 'creatives' and 'suits' in the boardroom, these stories act as a rallying cry for individuals and businesses who want to think differently, stand out and challenge convention. Dave Trott (@davetrott) is the author of Creative Mischief and Predatory Thinking. Dave founded three...
2015-09-211h 24Autumn 2015 | Public lectures and events | VideoOne plus One Equals Three: a masterclass in creative thinkingContributor(s): Dave Trott | Dave Trott will talk about his latest book, One Plus One Equals Three, that goes straight to the heart of the creative impulse. The books collection of provocative anecdotes and thought experiments are designed to light a fire under your own creative ambitions. From tales of 18th century Japanese samurai, to classic battles between 'creatives' and 'suits' in the boardroom, these stories act as a rallying cry for individuals and businesses who want to think differently, stand out and challenge convention. Dave Trott (@davetrott) is the author of Creative Mischief and Predatory Thinking. Dave founded three...
2015-09-211h 24