Shows
VMJPod47 [Impact Series] Scaling AI in Talent Sourcing | Marrin-Boyd Andrews from ProPromptIn this episode of Impact at Work, David Macciocca and Jo Vohland chat with Marrin-Boyd Andrews, Founder and Director of ProPrompt.From building global sourcing strategies to launching his own AI-powered productivity tool, Marrin shares what it takes to create practical impact inside complex businesses. He unpacks the journey of building ProPrompt, a generative AI prompt library designed to help teams across functions engage with AI more effectively, and without the learning curve.This episode explores the intersection of innovation and recruiting, and why sourcing leaders are perfectly placed to drive smarter, tech-enabled change.2025-07-2938 min
VMJPod46 [Impact Series] Reclaiming Your Influence in Talent | Athanasia Corso from Insurance HouseIn this episode of Impact at Work, David Macciocca and Jo Vohland speak with Athanasia Corso, Head of Talent at Insurance House.Athanasia brings a refreshingly grounded perspective to what it means to create impact in a constantly changing talent landscape. She shares how to stay anchored in your value, why TA leaders need to reconnect with their commercial mindset, and how to lead when your seat at the table isn’t guaranteed.From navigating change to protecting your energy, this conversation is full of practical advice for any recruiter, TA leader or HR professional fe...2025-07-2227 min
VMJPod45 [Impact Series] Making AI Practical for Talent Leaders | Alastair Schirmer from RandstadIn this episode of Impact at Work, David Macciocca and Jo Vohland speak with Alastair Schirmer, Global Head of Digital Innovation at Randstad Enterprise, about how AI is reshaping the talent landscape and what leaders need to do now to keep up.Alastair explains that AI is not just about new tools. It is about readiness. He shares how global organisations are adapting to change, where adoption is stalling, and what it takes to prepare teams for success. From ethical frameworks to operational workflows, this episode offers practical insights on how to turn AI curiosity into meaningful...2025-07-151h 03
VMJPod44 [Impact Series] The Power of Strengths-Based Leadership | Eva BrookesIn the premiere episode of Impact at Work, David Macciocca and Jo Vohland sit down with Eva Brookes - Strengths Practitioner, to explore what real impact in the workplace looks like.Eva brings a unique perspective from her experience as a senior global talent leader and a certified strengths practitioner. She explains that impact is not just about output or scale. It's about alignment. When people understand their strengths, they perform better, feel more fulfilled, and stay energised in their roles.This episode explores how strengths-based leadership can transform teams, support inclusion, and prevent burnout...2025-07-0839 min
VMJPod43 [Grad Series] Why Grad Leaders Need a Seat at the Table | Natalie Gibbons from WestpacIn this episode of the VMJPod Graduate Recruitment Series, David Macciocca and Steven Nield sit down with Natalie Gibbons, Graduate Programs Manager at Westpac.Natalie shares how she’s built influence and earned trust within one of Australia’s biggest banks, ultimately securing a seat at the table where real change happens. From transforming graduate experiences to shaping strategic workforce decisions, she walks us through what it takes to go beyond “just running the grad program.”Whether you’re new to early careers or stepping into leadership, this episode is packed with insights on career growth, ad...2025-06-2641 min
VMJPod42 [Grad Series] How to Build Grad Hiring Momentum That Lasts | Kelly Pfeffer from SuncorpIn this episode of the VMJPod Graduate Recruitment Series, David Macciocca and Steven Nield speak with Kelly Pfeffer, Graduate Talent Lead at Suncorp.Kelly shares what it really takes to build long-term momentum in graduate hiring — from managing 10,000+ applications to supporting hiring leaders and earning trust with candidates. She explains why grad recruitment can’t be rushed, how to help leaders hire for potential (not just experience), and where technology and automation can free up time for the moments that matter.If you’re playing the long game in early careers, this episode is full of sma...2025-06-2047 min
VMJPod40 [Grad Series] Scaling Grad Programs from the Ground Up | Stuart Clark from AustralianSuperIn this episode of the VMJPod Graduate Recruitment Series, David Macciocca and Steven Nield speak with Stuart Clark, Early & Diverse Careers Manager at AustralianSuper. From building a graduate program from scratch to expanding internationally, Stuart shares his journey, lessons learned, and the innovative strategies that are shaping the fund's early careers success. Whether you're just starting a graduate program or looking to refine an existing one, this episode is full of actionable insights.Key Topics Include:00:20 – Meet Stuart Clark from AustralianSuper01:10 – Stuart’s early careers journey and role overview03:12 – Starting the graduate program f...2025-06-1040 min
VMJPod39 [Grad Series] The Future of Graduate Recruitment | Heather Hunt from DeloitteIn this episode of the VMJPod Graduate Recruitment Series, David Macciocca and Steven Nield sit down with Heather Hunt, Graduate Talent Acquisition Lead at Deloitte. Heather shares what it takes to stand out in a competitive market, how Deloitte is connecting with future talent earlier and why internal mobility is key to long-term retention.From shifting university engagement strategies to strengthening partnerships with professional bodies like CAANZ, Heather offers practical insights into what’s changing—and what’s working—across the graduate landscape.Key Topics Covered:00:14 – Heather’s background and early talent journey02:10 – Challenges in...2025-06-0544 min
VMJPod38 [Grad Series] Designing a Meaningful Graduate Experience | James Schlunke from CapgeminiIn this episode of the VMJPod Graduate Recruitment Series, hosts David Macciocca and Steven Nield chat with James Schlunke, Graduate Program Senior Manager at Capgemini. James shares how Capgemini has scaled their graduate program, embedded a values-first hiring mindset, and created a strong sense of belonging for early talent across Australia and beyond.Whether you're refining your approach or building from scratch, James offers practical takeaways on personalising the graduate journey, gaining stakeholder buy-in, and measuring what really matters.Key Topics:01:14 – Meet James Schlunke and Capgemini's graduate program03:38 – From operations to attraction: James' jour...2025-05-2839 min
VMJPod36 [Grad Series] Reimagining Graduate Attraction Through Authentic Video | Steven Nield from GHDHow can you make your employer brand resonate with graduates? David Macciocca chats with Steven Nield from GHD about the power of authentic employee storytelling in graduate attraction. Hear how the VMJ Activator Program (a fast-paced video content initiative designed to boost engagement with prospective candidates) helped GHD drive engagement and redefine the way they connect with future talent. Key Takeaways:Launching the Activator Program at GHDTargeted comms that boost graduate participationCoaching and structuring authentic contentRewarding internal champions of the initiativeSocial media reach and visibilityWhy authenticity drives stronger candidate fitIf you want t...2025-05-2018 min
VMJPod35 [Grad Series] Rethinking Retention & Growth in Graduate Hiring | Greg Thom from AirwallexWhat does it take to retain top graduate talent in hyper-growth environments? In this episode, David Macciocca and Steven Nield sit down with Greg Thom from Airwallex to discuss building scalable, values-aligned graduate programs that go beyond the basics. Greg shares practical strategies from one of Australia’s most innovative fintechs.Highlights Include:Apprenticeships as a path into early careersScaling graduate and intern programsHiring manager enablement and accountabilityTransparency as a recruitment advantageWhy interns should work on real business problemsCulture, energy, and graduate impact at scaleIf you want to learn more about activating yo...2025-05-1343 min
VMJPod34 [Grad Series] Embracing a Degree Agnostic Approach to Hiring | Kristy Abbott from ANZIn the kickoff episode of the VMJPod Graduate Series, David Macciocca (VMJ) and Steve Nield (GHD) speak with Kristy Abbott, Product Owner for Career Programs at ANZ, about how the bank is reshaping its graduate recruitment strategy by removing degree and resume requirements. Discover how ANZ's inclusive, skill-focused hiring model is setting new standards in early talent acquisition.Key Topics Covered:ANZ’s bold shift to degree-agnostic hiringScaling applications from 5,000 to 11,000Eliminating CVs to reduce bias and improve diversityStructured assessments with gamification and videoFirst Nations recruitment and inclusion strategiesGraduate development pathways and career mobilityRetention in...2025-05-0630 min
VMJPod28 [Expert] The Role of Employee Story Video Tech for Talent Attraction | Hung Lee & David MaccioccaIn this Podcast episode published on the VMJPod, Hung Lee (Editor and Community builder at Recruiting Brainfood), and VideoMyJob's CEO, David Macciocca explore how incorporating video can significantly enhance talent attraction and retention, and why VideoMyJob is the optimal platform for large-scale, high-volume Talent Attraction.Key topics covered include consumer shifts towards video, challenges companies face with video, best practices on video strategy, and a demo of VideoMyJob's product.Key Discussion Points:(00:00 - 00:02) - Shifts in media consumption habits towards online video (00:02 - 00:05) - Challenges employers face with using recruitment video 2024-09-091h 00
Rubberband - Talent Acquisition 🇦🇺David Macciocca - VideoMyJob - DemoGUEST: David MaccioccaPOSITION: Founder and CEOCOMPANY: VideoMyJobTOPIC: DemoFORMAT: LinkedIn Live, Youtube, Vodcast and PodcastSPECIAL GUEST: Gavin LambSupport the showJoin RUBBERBAND today! 2024-08-3146 min
TaPod - We Talk Talent Acquisition.Episode 368 - VideoMyJob Story Feeds... 'It's pretty cool...'Today on a very special episode of Tapod we sit down with David Macciocca Founder & CEO at VideoMyJob and Poncho Rivera-Pavon Senior Consultant (Employer Branding) at Deloitte to discuss VMJ’s story feed solution and how that has supported Deloitte’s Graduate Recruitment Employer Brand.How do you communicate culture? It’s hard right? The answer just might be video. Take a listen as Deloitte achieved 102 branded videos in 4 days using story feed – in Poncho’s own words… ‘It’s pretty cool’.2024-08-2919 min
Talent BlazersTalent Blazers S03 E13: Brittany Anderson on amplifying your EVP through employee advocacy"I started thinking about employee advocacy because I did know that content shared by employees receives eights times more engagement thank content shared by brand channels.And, eight-six of employees say being a part of a formal advocacy program say it had a positive affect on their careers."Brittany Anderson is a communications professional who has entered into the employee branding space as both the employer brand and community lead for VideoMyJob.She is approaching four years with the organisation after serving major communications roles at the the Royal...2022-10-1319 min
Talent BlazersTalent Blazers S03 E12: Alana Bennett on leading organisations to connect EVP with the human experience“The reality is, when you get to workshops and focus groups, you want to be unearthing new insights.What you don’t want to do is rehash something that the organisation already knows because of data they’ve collected.”Alana Bennett is the founder of her consultancy, Connected Experience, and a self described human experience fanatic. Her experience is extensive with a solid background in human relations and one of the first movers in the emergence of employer branding. 2022-10-0518 min
Talent BlazersTalent Blazers S03 E11: Tim Mundy on a uniting approach to helping organizations in amplifying their EVP“We spend quite a long time working at the business case stage of things because by the time comms or TA comes to us, they’re really knowledgable about of what EVPs are all about.The things is, there’s a need to get the business to come on the journey and be educated on this early on.”Tim Mundy is the founder of Digital Affair where he and his team help shape the employer brands of some of the worlds biggest organizations. In addition to his extensive work consulting, Tim is also...2022-09-2223 min
Talent BlazersTalent Blazers S03 E10: Steve Usher on interweaving human centered design into your EVP"The candidate experience is actually the generated outcome of other relationships and other peoples input into the journey for the hiring process.So when we think about that, who are the other humans who have touched that journey?"Steve Usher is the co-founder of 5ive Studio, where he and his team specialise in helping organizations elevate their candidate and employer experience with a design forward approach. Listen to the full episode now.2022-09-1312 min
Talent BlazersTalent Blazers S03 E09: Simon Druery on creating belonging within every Employer Value Proposition"I think the pandemic has taught us that you don't need high quality production all the time. It's actually about the story.And as long as the story is good and engaging, people will interact with it." Simon Druery has long been an advocate for the power of story telling and its place as the hero of any meaningful EVP. Whether it's a simple testimonial or a full window view into the organization, people's stories are what makes not just an EVP but your employer brand as a whole. Listen to the full ep...2022-09-0817 min
Talent BlazersTalent Blazers S03 E08: Jason Burns on the importance of a clear and comprehensive EVP discovery process“Your employer brand should be three things; It should be authentic, authentic and it should be authentic.If it’s one of those, you’re on to a winner.”Jason Burns is one of Australia's expert Employer Value Proposition consultants with a real emphasis in the need for authenticity when taking on any EVP project. Whether it's starting one for the first time, to evolving yours to match the scale and state of your organization. Listen to the full episode now.2022-09-0522 min
Talent BlazersTalent Blazers S03 E07: Brie Mason on encountering and overcoming challenges in developing an organizational EVP“ROI is so critical I mentioned. I think teams are finally getting the support and funding, or 'the airtime' for EVP as a topic. Often for the first time.So it’s really important to make for damn sure that you’re tracking everything to prove the effectiveness of the EVP. It’s business at the end of the day."Hear from Brie Mason, one of Australia's veteran trail blazers in the realm of employer value proposition creation, on the importance on 'all hands in' EVP development and amplification. 2022-09-0325 min
Talent BlazersTalent Blazers S03 E06: Mark Puncher on Extracting your EVP from the experiences held by employees“You know the biggest question that not enough agencies ask, right at the beginning, is ‘what are the problems that you’re trying to solve?’So we look to the workforce data.”Mark Puncher talks about the value already inside every organization in the form of employee experiences and the lessons he's learned from internal interviews to develop you employee value proposition. 2022-09-0129 min
Talent BlazersTalent Blazers S03 E05: Rudy Jeer's Five Pillar Model to Creating an EVP and The State of Talent Attraction Today"Culture is becoming a huge factor for talent at the moment. Talent want to know 'what's it like?' How are your current employees experience that culture? What are they getting out of it? How do you actually demonstrate a good cultural place to work?A lot of this is now not just saying, it's actually showing. So again, a lot of talent want to see. And that where you messaging, your content, your story tellings comes in."Ruby Jeer discusses the need for foundation pillars in structuring an EVP and where the balance is...2022-08-3125 min
Talent BlazersTalent Blazers S03 E04: Bryan Adams on Unpacking the Research Phase of Your EVP Development"We always recommend to launch a new EVP internally first. And I think that's important from an authenticity perspective. There's an opportunity to lift morale, remind people why they're there, and galvanize an internal audience.You know, that can have an immediate impact on productivity; and just getting feedback and authentic content."The journey of creating an EVP spans across areas such as research, strategy, expectation setting, and amplification. So it's no wonder many organizations look for expertise in the likes of Bryan Adams to help get their EVP not only established but built with...2022-08-2915 min
Talent BlazersTalent Blazers S03 E03: Agata Furman on Foundational Research in the EVP Development Process"If you're interviewing a person and you start using words like, employer value proposition, EVP, pillars, insights, they might not necessarily understand what you're trying to achieve. And it's not resonating with them.But, once you go with the language of, what makes you come here? What attracted you to be here? What surprised you?.. you start to get real insights."A considered approach to the research phase of your EVP is crucial to discovering the truth behind what IS your employer brand. Because after all, every organization already has an employer brand. Some are ju...2022-08-2723 min
Talent BlazersTalent Blazers S03 E02: Margie Kwan on the Five Step Approach to Creating a Meaningful EVP"It's not unusual to have to have the conversation with clients about not biting off more than you can chew in your first EVP Project. Particularly for multi-national organisations where they are quite complex...... we need to really look at what is critical to the business, in terms of future growth plans or talent segments that are challenging to hire and retain. As well as their priorities to start with."Establishing the approach to developing an employer value proposition is one of the first things anyone needs to account for in the EVP journey. A s...2022-08-2529 min
Talent BlazersTalent Blazers S03 E01: Barbara Zych on the research-lead approach to developing employer value propositions."As researchers and data players, what we do is try not to think about the solution before we get all the data; not to bias the process.So you're not setting any hypothesis before we finish the data collection. THEN we start the incubation process..."Research is an intrinsic stage in developing an employer value proposition and one of the first. Se getting it right is the difference between creating something genuine and valuable against missing the mark and releasing a sub optimal.Find out about how to research properly from the insights...2022-08-2231 min
Talent BlazersTalent Blazers S02 E08: Rob Kelly on job ad bias and the importance of authentic career sites."It's amazing how many employers, I would say, get caught thumb sucking; as Warren Buffet would say. Their just kind of sitting around, not nailing it. And you're in trouble if that's you." - Rob KellyWhy is it important to make sure you job ads and career sites are authentic? What are the big three most dos? Who are the people that influence Rob Kelly in his approach? These questions and so much more are discussed with VideoMyJob founder David Macciocca on the final episode of Talent Blazers season two.2022-01-2720 min
Talent BlazersS02 E07: Bryan Chaney on how to build a global employer brand team and when to introduce video''Once you find the people who are interested in telling stories, it gets easier and easier, and before you know it, it [your employer brand program] has its own momentum''—Bryan Chaney, Co-Founder at Talent Brand Alliance.How do you build a 15+ employer brand team from the ground up? What are the critical skills needed? Where should EB report to? When should you introduce video in your employer branding workflow? Big juicy questions answered by one of the most respected talent brand leaders in the field. 2022-01-1418 min
Talent BlazersS02 E06: Jo Vohland on the perfect talent storm and the role video has to play''People are really trying to Marie Kondo their recruitment process. If it doesn't spark joy, don't keep it, because as quick as a candidate becomes available and shows interest, they're gone again''—Jo Vohland, General Manager at ATC Events and Media. The perfect talent storm has been brewing for some time and Jo helps break down the multitude of challenges talent teams are experiencing right now, fresh off the back of ATC's State of Talent Acquisition research report. How to navigate candidate mistrust, introduce employee referrals and create video specifically for career sites and plenty more...2021-12-2123 min
Talent BlazersS02: E05: Craig Fisher on scaling employee video content to show up in the candidate’s peripheral vision''Using video to show up in the peripheral vision of your target audience multiple times before they're even asked to directly click on a link and apply for a job. That stuff works'' - Craig Fisher, Founder of TalentNet Media. Learn why timing is everything for candidate engagement, the importance of giving your people permission to tell their story and ways to incentivize teams to share branded content online. Craig shares plenty of real-world examples to inspire your own use of video to attract candidates through employee advocacy.2021-12-1616 min