Dean Seddon - Podcast Details

Shows

Mindset, Marketing, & Money with Dean SeddonHow To Get People Queuing Up To Work With YouYou’ve got the skills. The offer’s solid. You’re posting like a content machine. So… why does it feel like you're shouting into the void while others—less experienced, less ethical, less you—have people lining up to work with them? In this episode, Dean lifts the lid on the real reason your inbox isn’t flooded with inbound leads. It’s not your pricing. It’s not the algorithm. It’s not that you need another bloody lead magnet. It’s your positioning. Your message. And—most importantly—the gap you haven’t exposed between what your...2025-07-2129 min

Mindset, Marketing, & Money with Dean SeddonWhy Your Sales Pipeline Suddenly Goes Dry - And How to Fix It Before It’s Too LateGet my 7-Day Client System https://www.deanseddon.io/7-day-client-system Ever hit that terrifying moment when your sales pipeline suddenly runs dry? You know the one — you start the year full of hope and clients, but come mid-year, everything slows to a frustrating crawl. Dead silence. No leads. No sales. It feels like the business is on the brink of collapse, and panic starts to set in. But here’s the hard truth most people won’t tell you: It’s not just the economy or “seasonal slowdowns” causing this. More of...2025-07-0726 min

Founders FutureDean Seddon on the Future of Sales: Live Content, AI, and Community”In this episode of Founders Future, host Jae Encarnacion sits down with Dean Seddon, founder and CEO of MAVERRIK, a global leader in social selling. Dean shares his journey from TV and political communications to building a company that trains over 200,000 professionals and supports thousands of businesses monthly across the UK, US, and Europe.He reveals how MAVERRIK helps professionals overcome sales anxiety and digital overwhelm through content-led strategies, webinars, and coaching programs like the MAVERRIK Accelerator—generating up to 6,000 inbound leads weekly without paid ads. Dean also discusses plans to integrate AI, expand their content engine, and...2025-05-2920 min

Talent Talk with Andrea RossMost Leaders Fail on LinkedIn—Here’s How to Fix It by Dean Seddon {Ep. 70}Most Leaders Fail on LinkedIn. Are You One of Them? What if LinkedIn could be your most powerful tool for growth— but you're using it all wrong? I sat down with Dean Seddon, CEO of MAVERRIK®—a leader in social selling—to break down why most leaders and sales professionals struggle to stand out. The biggest LinkedIn mistakes? ❌ Blending in instead of leading. ❌ Posting without a strategy. ❌ Failing to turn attention into action. In this episode, we uncover: ✅ The exact LinkedIn strategies that drive authority, engagement, and sales. ✅ The #1 profile tweak that attracts top clients and talent. ✅ How AI is reshaping social se...2025-03-0548 min

The Buffalo Sessions81 - From Connections to Clients: Dean Seddon’s LinkedIn Marketing StrategyWelcome back to The Buffalo Sessions! In today's episode, Jamie Stewart dives into the world of social selling on LinkedIn with special guest Dean Seddon, founder of the marketing agency Maverick. Dean, an expert in social selling and a wealth of experience, shares his structured approach to social media marketing, emphasising the importance of relationship-building over merely amassing content and connections. They also cover on practical tools and strategies, like color-coding your connection list and engaging through consistent touchpoints, to nurture leads without falling into the trap of instant gratification. We’ll explore De...2024-12-2045 min

Mindset, Marketing, & Money with Dean SeddonPublic Speaking: Turning Fear, Fails, and Criticism into ConfidenceTerrified of public speaking? Scared to post online because of trolls? You're not alone. In this no-holds-barred episode, Dean Seddon and Dave Falkner open up about the fears, failures, and triumphs of going from anonymous to unforgettable. Hear Dave's journey from behind a computer screen to standing on stage in front of hundreds - and the hilarious dad joke that turned a stiff crowd into superfans. Dean shares his own struggles with stage fright, awkward silences, and the mental chaos of trying to be "perfect" while juggling the pressure of being in the...2024-12-1854 min

Mindset, Marketing, & Money with Dean SeddonThe Neon Shift: Jaguar, Cucumbers, and the Future of AIEver wondered what memes, cocktails, and cutting-edge AI have in common? In this punchy, neon-soaked debut episode, Dean ditches the tired interview format for an unfiltered, laugh-out-loud chat with content whiz Tom. Together, they unpack the secrets behind making people laugh and buy, the wild evolution of platforms like TikTok, and how Jaguar’s bold leap from accessible to elite might just crash and burn - or redefine luxury forever. But it doesn’t stop there. Dive into the dizzying rise of AI-generated everything - from eerily real political deepfakes to bots out-performing humans on social media (yes...2024-12-121h 00

Expand Your Mind, One Story at a Time - Free Audiobook RevolutionGet Growing Audiobook by Dean SeddonListen to this audiobook in full for free onhttps://hotaudiobook.com/freeID: 790219 Title: Get Growing Author: Dean Seddon Narrator: Alex Dorman Format: Unabridged Length: 07:09:47 Language: English Release date: 06-18-24 Publisher: G&D Media Genres: Self Development, Health & Wellness Summary: GET CLIENTS, GROW FASTER, AND SPEND LESS TIME SELLING Small business owners have remarkable expertise but often struggle with sales and marketing. Many have issues with self-promotion and arent comfortable selling. The challenges they face marketing themselves, building their business online, and securing clients can be overwhelming. Its common for solopreneurs to jump from tactic to tactic, never finding a...2024-06-187h 09

Winning With AIEP.28 - Get Growing With Social Selling and AI featuring Dean SeddonWelcome to another episode of Winning with AI. In this episode, we are thrilled to have Dean Seddon, a LinkedIn social selling expert, the CEO of MAVERRIK, and the co-founder of Commenter AI. Dean also authored the book Get Growing, Get Clients, Grow Faster and Spend Less Time Selling. With an impressive track record, Dean shares his journey and expertise in leveraging AI for social selling. Dean delves into how he uses AI tools like ChatGPT for personal growth and business efficiency. He discusses the significant impact of AI in enhancing sales processes, from analysing stock market...2024-06-1351 min

Mindset, Marketing, & Money with Dean SeddonEp 92: Lessons from running Steven Bartlett's social media - Holly HayesHolly Hayes worked alongside Steven Bartlett to create, post and manage his social channels. In this episode, Dean talks to Holly and peels back the secrets and insights from running his accounts and the key learnings from Instagram, Tik Tok, LinkedIn and everywhere else. 2024-06-1059 min

Mindset, Marketing, & Money with Dean SeddonEp 90: The CEO Fitness Revolution with Cameron HarrisIn this episode, Dean sits down with Cameron Harris, the dynamic Managing Director of TRUTH Fitness, to explore the transformative power of health and fitness for business leaders. With a unique blend of realism and optimism, Cameron delves into the intricacies of his Rapid Results System, designed to fit the hectic schedules of top executives while delivering sustainable health improvements. From habit optimization to tackling the fitness industry's misleading quick-fix culture, Cameron shares his insights and strategies for achieving lasting wellness. Whether you're a CEO struggling to balance work and health or just looking for genuine fitness advice, this...2024-05-2051 min

The Smart Downloader - Latest Products Reviews & TipsDean Seddon – Social Selling Accelerator – Free Download Course MaverrikDean Seddon – Social Selling Accelerator – Free Download Course Maverrik Our programme gives you the knowledge and skills to attract profitable clients without the hard sell or pushy … The post Dean Seddon – Social Selling Accelerator – Free Download Course Maverrik appeared first on The Smart Downloader - Real Honest Reviews & Exclusive Bonuses For Download. 2024-05-0207 min

Peer EffectPersonal Branding and Evolving as a Leader, with Dean SeddonDean Seddon, founder and CEO of MAVERRIK, steps into the Peer Effect spotlight to share his innovative approach to marketing and the undeniable power of personal branding.With a decade of steering MAVERRIK to success, Dean has mastered the art of utilising his personal brand to propel his business forward. His journey reveals the critical role of a founder in not only shaping a company's strategy but also its public perception and internal culture.In this episode, we delve into:Dean's strategic insights on using personal branding as a tool for business growth and...2024-04-1729 min

Mindset, Marketing, & Money with Dean SeddonEp 86: Making Money As a Writer OnlineWelcome back to the podcast with your host, Dean Seddon. Today's focus is on unravelling the mystery on how to make money online as a writer. Online writing has experienced an unprecedented boom, leaving many wondering, "How do these people actually make money?" Together, we dive into different ways of monetizing online content and discuss the best practices employed by the most successful people in this space. You'll learn about two primary revenue models to monetize online writing; the back-end model and the front-end model. Both have their nuances, but the difference is essentially who pays and...2024-03-0817 min

Mindset, Marketing, & Money with Dean SeddonEp 84: 5 reasons your LinkedIn content isn't performingIt's Dean here, and today I'm talking about how to create LinkedIn posts for engagement. If you've been wondering why your content isn't hitting the mark or why engagement seems like a distant dream, you're in the right place. I'm unpacking the five critical reasons your LinkedIn posts for engagement might be falling flat and, more importantly, how tiny tweaks can turn things around. First off, let's talk about the elephant in the room: an unfocused network. It's easy to overlook, but who you're connected with on LinkedIn can significantly impact the reach and engagement of your...2024-02-2609 min

Mindset, Marketing, & Money with Dean SeddonEp 75: Creating Leadflow in your businessI'm talking about how Lead Magnets can create lead flow in your business. Most businesses don't have a sales problem, they are a lead flow problem. If you want consistent sales, you need consistent leads 2023-09-2517 min

Mindset, Marketing, & Money with Dean SeddonEP 74: 3 Principles of Lead GenerationEver find yourself chasing leads with no rhyme or reason? Dive into our latest podcast episode, 3 Lead Generation Principles, and discover the art of sparking curiosity, why you should *only* be selling the next step, and the magic of outcome-specific messaging. Dean Seddon drops some major gems and trust me, you don't want to miss out. If you're itching to master the lead-gen game, especially on platforms like LinkedIn, this one's for you. Hit play and let's get you equipped. 2023-09-1934 min

Mindset, Marketing, & Money with Dean SeddonEp 73: Buyers are researching youBuyers are spending more time researching and less time talking to sellers. This means they are doing their research without you and if that research checks out, they will make an enquiry. So, how are you helping buyers research you? How are you building trust outside the eco-system of social media? What are you doing to educate your buyers? It's great to build on social, but what happens when the buyer goes to Google? The reality is, buyer behaviour is changing, buyers are more cautious. 2023-09-1818 min

Mindset, Marketing, & Money with Dean SeddonEp 72: Can you make money from a Personal Brand?Can you really make money from a personal brand? Do you really need to be a celebrity online? 2023-09-0417 min

Mindset, Marketing, & Money with Dean SeddonEp 71: The fear of oversharing is costing you clients.In this episode, I delve into one of the biggest dilemmas faced by business professionals and thought leaders on social media: the fear of oversharing. Have you ever wondered, "What if I give away too much value and potential clients no longer need my services?" It's a common concern, especially when you have a wealth of knowledge to share. But let me tell you - this mindset could be holding you back. I'll be discussing how the fear of oversharing often stems from a scarcity mentality, the belief that you might lose out if you reveal too...2023-08-2114 min

Mindset, Marketing, & Money with Dean SeddonUAPs Are we being invaded by Aliens? Ontological ShockDon't worry, I'm not going to go all Mulder and Scully, but we do need to talk about the ontological shock and how it pertains to our lives and business. Whilst I talk a bit about UFOs and the Us congressional hearings, this is more about how challenging our reality and what we believe about the world can be quite beneficial. 2023-08-1419 min

Mindset, Marketing, & Money with Dean SeddonThe Fear of Personal BrandingAre you afraid to step out and build a personal brand? In this episode we talk about the fear of self promotion, the frustration of content creators with no experience sharing facile advice and why the only way to get over your fear is to face it. Personal Branding is the key to building recall - being known and remembered by your ideal clients, yet many REAL business owners fear it. 2023-08-0731 min

Mindset, Marketing, & Money with Dean SeddonHow I made Six-Figures on LinkedInHere is how I grew to a Six-Figure business on LinkedIn. When I started out I was hand to mouth. I needed sales that day or that week. So, I distilled down what I was doing so I could stay alive and start building a business. For me that started with having a clear plan for LinkedIn. As I built the system, we scaled from a small business on the edge to building a business. I went from desperate to in control. Instead of chasing clients, I've got a flow of people who ask for my help...2023-07-1014 min

Great X Courses - Learn Online With New Courses & SoftwaresDean Seddon – Content Creation Made Simple – Free DownloadDean Seddon – Content Creation Made Simple – Free Download – Maverrik.io Course Maverrik Get this course here => https://www.greatxcourses.com/courses/content-creation-made-simple-by-dean-seddon-maverrik-free-download The real Proven Method to get your post out to the World! For More Courses & Latest Episodes Downloads => https://www.greatxcourses.com 2023-06-1508 min

Great X Courses - Learn Online With New Courses & SoftwaresDean Seddon – Social Selling With Sales Navigator – Free DownloadDean Seddon – Social Selling With Sales Navigator – Free Download – Maverrik.io Course Maverrik Get this course here => https://www.greatxcourses.com/courses/social-selling-with-sales-navigator-by-dean-seddon-maverrik-free-download The Time-Saving Way to Find the Perfect Prospects! For More Courses & Latest Episodes Downloads => https://www.greatxcourses.com 2023-06-1508 min

Mindset, Marketing, & Money with Dean SeddonThe Creative Journey with Sabrina Godden, Creative Director at VodaphoneI’m joined by Sabrina Godden, Creative Director at Vodaphone for an insightful conversation about the challenges brands face connecting with their audiences. As well as how important it is to work together, leverage the right data, and stand out from others. In this episode, we run through… How brands can connect with evolving audiences and overcome the challenges of standing out on social media. The secrets to fostering bravery, creativity, and learning from competitors to elevate your brand. Exploring the agency landscape and uncovering the importance of prioritising quality over quantity. 2023-05-1945 min

Mindset, Marketing, & Money with Dean SeddonEp67: Learning Curves in Sales with Christine NortonI catch up with Christine Norton, EMA Sales Leader, Global Strategic Platforms at KPMG International Christine got her break is sales selling photocopiers using old school tactics, now she is working on large-scale complex deals. If you are in sales, this is one podcast episode not to be missed. 2023-04-151h 11

Mindset, Marketing, & Money with Dean SeddonCan Sales Navigator help you win more?When I look at the massive opportunity that LinkedIn Sales Navigator gives to businesses, I see it is hugely under used. Here is the start to a series on leveraging LinkedIn to win more business 2023-02-2011 min

Mindset, Marketing, & Money with Dean SeddonLess Effort MORE rewardIt's time to take control of your life and your business. Are you feeling overwhelmed and unsure of how to tackle your new year's resolutions? Don't worry, you're not alone. In this episode, I'm here to give you a friendly kick up the ass to keep you on track and help you build your business in a smarter, more effective way. I Whether you're a seasoned entrepreneur or just starting out, this episode is for anyone looking to work smarter, not harder in 2023. So, put on your game face...2023-02-0818 min

Mindset, Marketing, & Money with Dean SeddonLinkedIn Groups Are AwesomeI'm eating my words. I told people LinkedIn Groups were dead and not to bother. Linked Groups have exploded my reach and visibility. You should try them out and what the massive shift they have on your reach, following and engagement. Check out my new mini course ContentLab for LinkedIn 2023-01-2206 min

Mindset, Marketing, & Money with Dean SeddonYour Million Pound MessageIn this episode of the Podcast, we dive into the world of political campaigns and explore how businesses can learn from them to find their message and accelerate growth. We all know that political campaigns are all about messaging. Candidates spend countless hours and resources trying to craft the perfect message that will resonate with their target audience. And it's not just about what they say, but how they say it and when they say it. The key to growing a business is finding your million pound message, a message which resonates with your target...2023-01-1816 min

Mindset, Marketing, & Money with Dean SeddonContent Is Supposed To Be Scrappy with Uber’s Suzanne LindberghDean is joined by Suzanne Lindbergh the Global Head Social Brand Strategy, Social Media and Content, and Influencer/Creator Marketing at Uber. Should social content be scrappy? Or should it be a Hollywood production? Learn how one of the biggest companies online today approaches its social channels and why they do it. You'll also get some great tips to get social content done faster. 2023-01-0654 min

Mindset, Marketing, & Money with Dean SeddonCreating Content with ChatGPTIn this podcast episode, we'll be discussing the pros and cons of using ChatGPT (AI) to create content for social media. On the pro side, AI can potentially save time and resources by automating the creation of certain types of content, such as simple image posts or short video clips. AI can also be used to analyze user data and identify patterns that can inform the creation of more effective content. On the con side, there are concerns about the accuracy and reliability of AI-generated content, as well as the potential for it to spread...2023-01-0416 min

Mindset, Marketing, & Money with Dean SeddonTwo Big Lessons from Posting Content DailyIn this Podcast to wrap up 2022, I want to share two big lessons I've learned from posting consistently on social media. I share some of the mistakes I see people make, so you can avoid them and I also share how Twitter got me a 3 year consulting gig, just from content and how I made more than £1 million on LinkedIn from Content 2022-12-2346 min

Mindset, Marketing, & Money with Dean SeddonThe Real Goal of Executive CoachingDean Seddon talks with Sarah Farmer, Global Executive Coach at EMR Consulting Ltd. who provides 1:1 & group development programs for ambitious leaders & business owners. They discuss the benefit and goals of working with an executive coach. What makes a coach effective and what limits CEOs after leaving their top-level positions? Connect on LinkedIn Connect with Sarah Farmer Connect with Dean Seddon 2022-12-0951 min

Mindset, Marketing, & Money with Dean SeddonRepurpose Your Content!Dean is joined by Luke Tew of Maverrik to talk about repurposing content. How can you make your content last longer, spread your message wider and keep up with everyday posting? Connect with Luke on LinkedIn - https://www.linkedin.com/in/luketew/ Connect with Dean on LinkedIn - https://www.linkedin.com/in/deanseddonio/ 2022-11-2538 min

Mindset, Marketing, & Money with Dean SeddonBringing Big Tech To Small Businesses with Terry ChiuDean Seddon talks with Terry Chiu, Managing Director of Venture Motion, who builds cloud decision engines and automation solutions for the FinTech, eCommerce, and Professional Services sectors. Ensuring companies get more out of their current processes. In this episode, Dean and Terry discuss how decision engines work, automation, AI, and growing your business with sales. Connect with Terry on LinkedIn - https://www.linkedin.com/in/terrychiu/ Connect with Dean on LinkedIn - https://www.linkedin.com/in/deanseddonio/ 2022-11-181h 00

Mindset, Marketing, & Money with Dean SeddonObstacles Stopping You Getting ClientsWhat's stopping you getting clients? What is holding you back from getting progress in your business? In this episode we look at where the problem could be and how unblocking issues can explode your business. 2022-11-1320 min

Mindset, Marketing, & Money with Dean SeddonChanging Accountancy With Bob HarperDean talks with Bob Harper of Agendali. Bob built his own bookkeeping software to make meetings with clients more effective. Dean and Bob talk marketing, sales and finance and answer a few important questions… How do you make your meetings more effective with clients? How should accountants build a relationship with their clients? What business drivers should business owners and CEO be focusing on? Connect with Bob Harper on LinkedIn - https://www.linkedin.com/in/bobharperuk/ Connect with Dean on LinkedIn - https://www.linkedin.com/in/deanseddonio/ 2022-10-0743 min

Mindset, Marketing, & Money with Dean SeddonCreating Demand In a Recession With Rob NichollsDean talks with Rob Nicholls, a specialist in Increasing Margins & Profitability for Small Businesses. Answering various questions like… How do you increase the effectiveness of your business? Where is business heading during the looming recession? Can the UK become energy-dependent? Connect with Rob on LinkedIn - https://www.linkedin.com/in/robertrnicholls/ Connect with Dean on LinkedIn - https://www.linkedin.com/in/deanseddonio/ 2022-09-3039 min

Mindset, Marketing, & Money with Dean SeddonWhy Businesses Struggle to Get LEADS!!!Why do businesses struggle to get leads? 2022-09-1817 min

Mindset, Marketing, & Money with Dean SeddonThe Modern Era of Selling with Marc EngallDean Seddon talks with Marc Engall, Enterprise Account Executive and CEO of Salient Knives Limited. Marc has recently released a new book titled: Selling The Fundamentals. Throughout this episode, Marc and Dean discuss, what’s changed in sales, where LinkedIn fits in the sales process and what skills a salesperson needs to sell today. Selling The Fundamentals: Get The Book Connect with Marc on LinkedIn Connect with Dean on LinkedIn 2022-09-1625 min

Mindset, Marketing, & Money with Dean SeddonOutliving a Recession With James RimmerDean is joined by James Rimmer Portfolio Chief Financial Officer and cost management specialist. Dean and James discuss cost savings, budget and recession. Can there be any positives and takeaways from the current world events? How can businesses help themselves navigate their finances today? 2022-09-0637 min

Mindset, Marketing, & Money with Dean SeddonScaling a Business with David WoodDean talks with David Wood, who has personal experience in scaling and exiting businesses for millions. Currently focusing on coaching business owners on how to grow and scale their businesses. In this episode, Dean and David discuss running a business, David’s story and how to add value to your clients. Connect with David on LinkedIn: https://www.linkedin.com/in/davidjwood01/ Connect with Dean on LinkedIn: https://www.linkedin.com/in/deanseddonio/ 2022-09-021h 04

Mindset, Marketing, & Money with Dean SeddonCase Studies That Grow Your Business with James RostanceDean Talks with James Rostance, CEO and Video Case Study Producer at Story Hero®. James leverages the case studies of companies to improve their conversion rates. In this unscripted talk, Dean and James discuss the impact of James’s work and how business owners can use these case studies to place their businesses above the competition. Connect with James on LinkedIn - https://www.linkedin.com/in/jamesrostance/?originalSubdomain=uk Connect with Dean on LinkedIn - https://www.linkedin.com/in/deanseddonio/ 2022-08-191h 10

Mindset, Marketing, & Money with Dean SeddonKey Aspects of Growing a Business with Frazer FearnheadDean talks with Frazer Fearnhead Director of Blue Silver Consulting. Frazer specialised in Mindset and business success coaching and in this episode, Dean and Frazer talk about Frazers past experience with growing and scaling businesses. As well as the key aspects of growing a business and the mindset you need to have to make it successful. Connect with Frazer on LinkedIn: https://www.linkedin.com/in/frazerfearnhead/ Connect with Dean on LinkedIn: https://www.linkedin.com/in/deanseddonio/ 2022-07-2956 min

Mindset, Marketing, & Money with Dean SeddonFranchising Your Business with Richard PakeyDean and Richard Pakey, Franchise Expert, Managing Director of UK & Overseas Franchise Consultants at Lime Licensing Group Together Dean and Richard run through the benefits, trails, and thoughts on business franchising. How they are affected by recent events, and how businesses could leverage franchising for themselves. Connect with Richard on LinkedIn: https://www.linkedin.com/in/richard-pakey-vfp-0b46ab147/ Connect with Dean on LinkedIn: https://www.linkedin.com/in/deanseddonio/ 2022-07-1547 min

Mindset, Marketing, & Money with Dean SeddonRefocusing your Purpose to Avoid Burnout with Kiki StantonDean talks with Kiki Stanton, founder of Kiki Kirby Consultancy & Coaching who specialise in creating high-performing teams, healthier people, better bottom lines through humans and heart-centred approaches. Kiki and Dean discuss bridging the disconnect between burnout and your purpose. This podcast is all about finding the right balance between your goals, time and finding the right coach that can help you achieve it all. Connect with Kiki Stanton on LinkedIn: https://www.linkedin.com/in/kikikirbycoaching/?originalSubdomain=uk 2022-07-0839 min

Mindset, Marketing, & Money with Dean SeddonOnline Events & Video Strategy with Danny EycottDean talks with Danny Eycott, Event Video Director at The Content Creatives. This podcast is all about selling and promoting events with video, post-event media strategy, and making your video content sweat. Dean and Danny discuss the importance of capturing your events and how you can make that content feed your marketing time and time again. Connect with Danny on LinkedIn - https://www.linkedin.com/in/daneycott/ Dean Seddon LinkedIn: https://www.linkedin.com/in/deanseddonio/ 2022-07-011h 07

Mindset, Marketing, & Money with Dean SeddonHow to approach Digital Transformation with Anastasiya KelputDean talks with Anastasiya Kelput, founder of Digital Dom, who specialises in helping organisations deliver value at scale by adopting lean, agile org structures and optimising software delivery frameworks. Digital Dom is a bespoke software development house and an engineering powerhouse. In the episode Dean and Anastasiya, discuss digital transformation. How to position your business so the technology works for you and does not become another expense. 2022-06-2433 min

Mindset, Marketing, & Money with Dean SeddonMetaverse, Brands and Advertising with Matthew BirkbyIn this episode, Dean Seddon is joined by Matthew Birkby who, for the past 15 years, was the Global Head of Media for Electronic Arts (EA). Controlling brand planning and activation for EA’s Multimillion HD portfolio. Dean and Matthew discuss the Metaverse, advertising, blockchain and branding. A bagful of marketing topics and insights. Connect with Matthew Birkby on LinkedIn: https://www.linkedin.com/in/matthewbirkby/ Dean Seddon LinkedIn: https://www.linkedin.com/in/deanseddonio/ 2022-05-3052 min

Mindset, Marketing, & Money with Dean SeddonThe Money Frustration In Your BusinessI did a survey recently and found that the big challenge every business owner is facing is getting more clients and making more money.... but I also found that 30% felt their business was becoming a job. In this episode we look at why taking ownership of the value exchange in your sales, marketing and customer service will make you more money and help you close more clients. 2022-05-2315 min

Mindset, Marketing, & Money with Dean SeddonDirect Messaging Tips for LinkedInIn this episode, we look at LinkedIn Direct Messaging strategy and why most people have it wrong... 2022-05-0524 min

Mindset, Marketing, & Money with Dean SeddonBuilding Trust on Social with Duarte Garrido, Head of Social Media at Coca-Cola hbcDean Seddon is joined by Duarte Garrido the Head of Social Media at Coca-Cola HBC to discuss sustainability, social media and building trust. How you can use social media to shape the image of your brand, as a business and as a person. 2022-04-2947 min

Mindset, Marketing, & Money with Dean SeddonDean Meets Jarrett Thomas Senior Enterprise Account Manager at Hootsuite"Teach someone to fish and they'll learn you sell fishing poles". Dean talks with Jarrett Thomas Senior Enterprise Account Manager at Hootsuite. Jarrett runs through his sales journey online, selling on personality and how he managed to sell £70k in two weeks using social selling. 2022-04-2236 min

Mindset, Marketing, & Money with Dean SeddonThe One You Have to HearThis is the most important episode I'll probably ever produce. Why? Because this is the most important episode, not for me, but for you. For those who have had disappointment in marketing. For those frustrated with inconsistent results. This is it. 2022-04-2229 min

Mindset, Marketing, & Money with Dean Seddon5 Reasons Why You Aren’t Getting Inbound Leads5 Reasons You Aren't Getting Inbound Leads There 5 Simple reasons why you aren't getting inbound leads... Sometimes you could have just one little element which is off, which could be holding back the floodgates... Other times, I've met people where they had something wrong in all five areas. Take a look at the carousel and let's fix it. Do you need some help, take a look at my programme we have an intake in May. 💷 Do you want clients Who Want to pay you more? 📅 I'll show y...2022-04-1724 min

Mindset, Marketing, & Money with Dean SeddonWhy Coaches and Experts should charge AT LEAST £250 per hourDid you know you are probably under charging? If you are selling your skills or expertise, then anything under £250 probably means you have an unscalable business if you are doing 1:1 support. In this episode I unpick the pay-be-the-hour pricing model and show you what is the difference between charging £100 per hour and £250 per hour. Most people don't realise that £100 per an hour even for a solo-coach just won't work or scale up. 2022-04-1025 min

Mindset, Marketing, & Money with Dean SeddonIs everything built on confidence?What if everything is built on confidence? Might surprise you...but it is. 2022-03-2812 min

Mindset, Marketing, & Money with Dean SeddonWhy Paid Ads (PPC) is not a substitute for organic reachIn this episode we look at the problem of an Ads-first mentality to marketing. PPC is great but when you look at it, it doesn't replace organic success, it extends it. Many are using Ad's at the cost of organic, which in the long run as ad platforms changes, could leave you up the river without a paddle. 2022-03-1418 min

Mindset, Marketing, & Money with Dean SeddonWhat Marketers get WRONG on SOCIAL MEDIAIn this Episode we look at the mistakes lots of marketers make on social media. I've done these, you've done these and some people are still doing these! But don't worry, you'll be forgiven as these are common mistakes which are easily fixed.... 2022-03-0717 min

Mindset, Marketing, & Money with Dean SeddonHow to get INBOUND LEADS from people who NEED what you SELLIn this episode we look at how to get inbound leads from content and how do you systemise it so you can repeat the process. We discuss the big reason people struggle to get leads and why your value proposition is key to unlocking inbound leads. 2022-03-0323 min

Mindset, Marketing, & Money with Dean SeddonHow to raise your prices and make more money.What do you need to do to convince people to pay more for your services? 2022-02-1616 min

Mindset, Marketing, & Money with Dean SeddonOrganic Reach on LinkedInI'm going to walk you through the hacks on LinkedIn to get organic reach and the potential pitfalls. I'll also share with you to the long term wins to build an audience using content on Linkedin. 2022-02-0621 min

Mindset, Marketing, & Money with Dean SeddonWhy coaches and consultants struggle with Sales and MarketingWhy do coaches and consultants, or even subject matter experts struggle to master marketing? There is one big reason why many coaches and consultants find themselves exhausting their referrals and network and then stumbling around for clients. 2022-01-3018 min

Mindset, Marketing, & Money with Dean SeddonContent Ideas to Build Your CrowdHow do you come up with fresh content ideas? How do you avoid blank page paralysis? How do you keep the content flowing when you have days when you CBA? In this episode we look at how content can bring you lots of business and how to keep it working for you day in an day out. 2022-01-2816 min

Mindset, Marketing, & Money with Dean SeddonHow to Fix Feast and Famine in Your BusinessFeast and famine in your business can slow down your growth. Feast and famine cycles are a common problem for businesses that struggle to grow month after month. In this episode we look at the root cause of feast and famine cycles, how they affect your business, why you should fix them instead of focusing on short term results, and what you can do to solve it once and for all. 2022-01-1920 min

Mindset, Marketing, & Money with Dean SeddonThe 5 Advantages of LinkedIn Sales NavigatorIf you're using LinkedIn to sell, this episode is a must listen. Sales Navigator has been around for years and it's finally getting the attention that it deserves. It's one of the most powerful tools in your arsenal if you want to get more leads and close more sales. You can't afford not to listen! 2022-01-1811 min

Mindset, Marketing, & Money with Dean SeddonLinkedIn Direct Messaging TipsDid you know that less than 1 out of every 100 people who receive a message from someone they don’t know will respond? And, did you also know that it takes an average of 7-8 messages before someone responds to one of your outreach messages on LinkedIn? This means if you send the same message over and over again, chances are very high that person will never see it! In this episode I share my best tips for making sure your messages are effective so that you can start getting more responses from you ta...2022-01-1613 min

Mindset, Marketing, & Money with Dean SeddonWhy Every Business Should Build An Email ListHas email died? Do we need an email list in the social media age? In this episode Dean shares some solid reasons you should invest time and effort in building an email list for your business. 2022-01-1118 min

Mindset, Marketing, & Money with Dean SeddonHow To Build Your Expert Authority on Social MediaIn this episode we look at How you can build expert authority with your customers and potential customers. You don't need to have millions of followers or be the foremost expert in your field.... you need to build a believe that you are the best expert and authority to help your customers.... you are the preferred choice. Take a listen and learn about building Expert Authority in you, your business and your offer. 2022-01-0618 min

Mindset, Marketing, & Money with Dean Seddon5 Strategies to Increase SalesIn this episode we look at 5 Strategies to Increase Sales.... 2022-01-0432 min

Mindset, Marketing, & Money with Dean SeddonHow to Double Your Prices - Attracting higher paying clientsIn this episode Dean shares his experience of increasing prices, how to do it and how to position your product or service to appeal to higher paying clients. Dean discusses... The Mindset to raise prices How to see your product/service to sell on Value The 4 Factors to position for higher paying clients 2022-01-0125 min

Mindset, Marketing, & Money with Dean SeddonDon’t be provoked by social media and the newsIn Today's episode, we look at the rising polarity on social media, the people who provoke for fun and how the news creates stories from facts to bate the population. Remember the good news - you don't need to have an opinion. 2021-12-2926 min

Mindset, Marketing, & Money with Dean SeddonHow to hit your goals in 2022Have you set your goals of 2022 yet? In this episode I will be sharing a goal setting method which has helped me set and hit goals for the last ten years. In this episode Dean shares two simple tricks that helps him set goals and ensure he makes progress throughout the year. 2021-12-2814 min

Mindset, Marketing, & Money with Dean SeddonAvoid this BIG LinkedIn Lead Gen Mistake 2021-12-2412 min

Mindset, Marketing, & Money with Dean SeddonThe vulnerability in your business growth planThis happened to me a few years ago... I had a plan, but my defensive thinking sabotaged it. In this episode we look at defensive and offensive strategies. 2021-12-1414 min

Mindset, Marketing, & Money with Dean SeddonThe Trouble with Lead GenerationI got hit up by the "Marketer of the Year 2020" on LinkedIn.... it highlights the problems for business owners who need to generate leads. I unpick some of the problems with his pitch, process and why you should become the expert on generating your own leads. 2021-12-1218 min

Mindset, Marketing, & Money with Dean SeddonHow to get Organic LeadsThe best traffic is free traffic, in this episode Dean talks about how you can get organic leads. 2021-12-1020 min

Mindset, Marketing, & Money with Dean SeddonWhy You Need a Social Selling Sales ModelWhy You Need a Social Selling Sales Model 2021-12-0909 min

Mindset, Marketing, & Money with Dean SeddonWhy Planning is USELESS! Dean and Luke uncover what it takes to make the right plan. 2021-12-0912 min

Mindset, Marketing, & Money with Dean SeddonWhich Social Channels are Best for Social SellingA question that always comes up during our live webinars is which social channels are best for social selling. 2021-12-0906 min

Mindset, Marketing, & Money with Dean SeddonWhat is a Content BiasWhat is a Content Bias 2021-12-0904 min

Mindset, Marketing, & Money with Dean SeddonWhat is a Buying Journey and Why You Need One. Dean and Vasco discuss a customers buying journey and why every business needs one to succeed. 2021-12-0913 min

Mindset, Marketing, & Money with Dean SeddonThis Slows Down Your Businesses RevenueThere are a number of issues that can arise in a business that can slow down your revenue. This is one I see most often overlooked. 2021-12-0907 min

Mindset, Marketing, & Money with Dean SeddonThe MOST important TIP for posting content on LinkedIn!In this episode, I will share the most important tip for creating and posting content on LinkedIn. 2021-12-0903 min

Mindset, Marketing, & Money with Dean SeddonThe Importance of Being Memorable Dean and Vasco chat about how to make an impression. 2021-12-0922 min

Mindset, Marketing, & Money with Dean SeddonDean and Luke talk about one the best ways to increase your sales, by stopping the dreaded churn and burn.Dean and Luke talk about one the best ways to increase your sales, by stopping the dreaded churn and burn. 2021-12-0914 min

Mindset, Marketing, & Money with Dean SeddonHow to sell £500k - £1m services on LinkedInHow do you sell a £500k / £1m service on LinkedIn? Watch for the rant at 2mins 42. seconds... This is a quick Q&A response I gave for someone selling IT / Tech services into corporates. If you want to do it well... you need to play the smart long game... Your decision maker will be getting tons of pitches every single day. They'll be battle hardened to sales pitches. They will ignore you if you aren't relevant. The No 1 thing... your prospect is used to being pitched by sales people. So you ha...2021-12-0904 min

Mindset, Marketing, & Money with Dean SeddonGuiding a Sales Team to SuccessDean and Vasco discuss the reasons to digitally transform your Sales Team. 2021-12-0916 min

Mindset, Marketing, & Money with Dean SeddonDefend Yourself From Your Competitors and Retain ClientsDefend Yourself From Your Competitors and Retain Clients 2021-12-0907 min

Mindset, Marketing, & Money with Dean SeddonCold Calls and War Stories with Dean Seddon and Richard WoodsDean and Richard run through their personal war stories with cold calling. 2021-12-0932 min

The Affiliate Marketing PodcastThe Affiliate Marketing Podcast - Social Selling with Dean Seddon (Maverrik)In the third episode of Season 3, Lee-Ann is joined by Dean Seddon, Founder and CEO of Maverrik. Dean is an expert in digital and social selling with many years of experience under his belt. Lee-Ann and Dean discuss some of the following key points:- What the concept of social selling is - The importance of showcasing your offer on LinkedIn- How affiliates can use social selling to their advantageRate, Review, & Subscribe on Apple Podcasts“I love AffiliateINSIDER’s Affiliate Marketing Podcast.” 2021-01-2818 min