Shows
Win The Content Game141. The Future of Capsho and Win the Content GameIn this reflective episode, we pull back the curtain on our recent "Get More Clients from Your Content" summit and share our main learnings as well as providing a very exciting update on what is next with Capsho. Check out the full show notes here: https://www.winthecontentgame.com/1412024-12-0329 minWin The Content Game139. The 4-Post Formula for Attracting Your Ideal Clients on Social MediaAre you tired of feeling like you're shouting into the void on social media? Do you dream of turning those likes and comments into real business relationships? If so, you're in for a treat. In this episode, I sit down with the brilliant Katie Brinkley to uncover her game-changing 4-Post social media strategy.Katie, a true veteran in the social media space, has distilled years of experience into a simple yet powerful approach that promises to help you post less but grow more. It's so effective, we've even built it into Capsho!Check out the...2024-11-1829 minWin The Content Game129. Finding Your Flow When Everything Feels ChaoticEver felt like you're juggling a million projects, trying to be everything to everyone in your business? You're not alone. As entrepreneurs, we often fall into the trap of thinking more is better. But the key to success lies in doing less. In this candid episode, my Co-Founder Bona and I pull back the curtain on our own journey at Capsho, sharing a raw behind-the-scenes about our struggles with focus and the transformative power of simplifying our business.Check out the full show notes here: https://www.winthecontentgame.com/1292024-09-0946 minWin The Content Game123. Uprising Series: The Capsho NextGen StoryJoin me for a candid no-holds-barred account of how I hit rock bottom with Capsho, what I learned and how that led to the rebuild of our platform into Capsho NextGen. This is a replay of a presentation I did as part of the Capsho NextGen Uprising Event where 8 formidable entrepreneurs shared their untold stories of resilience and how they turned their biggest setback into an epic comeback. Check out the full show notes here: https://www.winthecontentgame.com/1232024-07-2822 minWin The Content Game109. Why We Decided to Rebuild our AI Tool Capsho from ScratchJoin us as we peel back the curtain on our journey with Capsho, and share our the hard-earned secrets of crafting AI-powered content that resonates deeply rather than adding to the digital clutter (i.e. content vomit).We share how we refocused our mission to produce impactful content with the sole purpose of attracting and converting clients, while completely revitalizing our platform in the process.Check out the full show notes here: https://www.winthecontentgame.com/1092024-04-2323 minWin The Content Game103. Post Less Grow More: Change your relationship with social mediaShould you focus on "being" rather than just "doing" on social media? The answer might surprise you. Join Deirdre and Bona, founders of Capsho, as they share how a shift in mindset completely transformed their relationship with social media. Check out the full show notes here: https://www.winthecontentgame.com/1032024-03-1234 minWin The Content Game93. How to rank in the Top 10 on Apple Podcasts with Luis DiazAre you looking to increase your podcast’s reach and rankings? Tune in to hear podcasting expert Luis Diaz share his top strategies for improving visibility and engaging subscribers.Check out the full show notes here: https://www.winthecontentgame.com/932024-01-0226 minWin The Content Game92. Creating a Thriving Business Community: Key Insights and StrategiesIn the heart of Waco, Texas, Deirdre stumbled upon an unexpected revelation that forever changed her perspective on community building. The vibrant space she encountered curated by Chip and Joanna Gaines held a powerful secret about connection and belonging.Check out the full show notes here: https://www.winthecontentgame.com/922023-12-2626 minWin The Content Game91. How Sandee Sgarlata Increased her Podcast Downloads by 400%This episode is dedicated to the remarkable journey of Sandee Sgarlata, the host of the Happiness Solve podcast, as she experienced an unexpected surge in podcast downloads. From 1,500 to nearly 5,000 downloads in just two days, her story is one of perseverance and personal reinvention.Check out the full show notes here: https://www.winthecontentgame.com/912023-12-1921 minWin The Content Game90. Mastering YouTube for Podcasting: How to Boost Visibility and Engagement with JP HightekDo any of these sound familiar when it comes to growing your podcast using YouTube? 1: YouTube is only for video-first content. 2: Podcasts on YouTube won't get enough views. 3: Creating content for YouTube is too time-consuming. YouTube Expert, JP Hightek, shares his strategy on how to grow your podcast using YouTube. Check out the full show notes here: https://www.winthecontentgame.com/902023-12-1232 minWin The Content Game89. From Strategy to Action: How to Execute Your Podcasting Goals with PrecisionLearn how to shift gears into implementation mode to grow your podcast strategically.Check out the full show notes here: https://www.winthecontentgame.com/892023-12-0423 minWin The Content Game88. Marketing Tactic Overwhelm: How to master itIn the world of podcasting, making strategic decisions can be the key to success. But what happens when you're faced with overwhelming tactics and conflicting voices? Join me as we uncover the secrets to tailored tactics and focused strategies.Check out the full show notes here: https://www.winthecontentgame.com/882023-11-2928 minWin The Content Game87. Overcoming Strategic Overwhelm: Boost Your Productivity and Find Focus as an EntrepreneurDoes this sound familiar? Are you an entrepreneur feeling overwhelmed by the strategic demands of running your business? Have you been told to simply work harder and push through the overwhelm, only to find yourself burnt out and still not achieving the desired results? If so, you're not alone. The pain of taking ineffective action and feeling trapped in a cycle of overwhelm can be debilitating. But there is a better way.Check out the full show notes here: https://www.winthecontentgame.com/872023-11-2127 minWin The Content Game86. How to convert Leads to Dream Buyers who are excited to pay you with Shawn QuinteroIf your sales efforts are being met with resistance and rejection instead of meaningful connections and increased conversions, then you are not alone! This conversation with Sales Coach Shawn Q will help you replace your cold outreach and generic email blasts with a framework for genuine relationship that provide value and convert! Check out the full show notes here: https://www.winthecontentgame.com/862023-11-1325 minWin The Content Game85. From Good to Great: The Key Steps to Crafting a Favorite Podcast ExperienceIf you're feeling frustrated because your podcast isn't gaining the traction and audience loyalty you desire, then you are not alone! Despite your efforts to create engaging content, you may find that listeners aren't sticking around or becoming avid fans. Instead of being the favorite podcast in your niche, you may feel like just another voice in the crowded podcasting world.Check out the full show notes here: https://www.winthecontentgame.com/852023-11-0831 minWin The Content Game84. From Forgettable to Favorite: Creating a powerful podcast premise with Jay AcunzoCrafting a purposeful podcast is the key to becoming the favorite among listeners. But many podcasters skip the step that makes a purposeful podcast: a strong premise? Find out how to create a powerful premise for your podcast (or strengthen your existing one) to captivate your audience and stand out from the competition.Check out the full show notes here: https://www.winthecontentgame.com/842023-10-3132 minWin The Content Game83. How to turn your Content into CashDiscover the secret to monetizing your podcast and making money from the content you are already creating. Spoiler alert: this is not about sponsorships! Tune in to learn more. Check out the full show notes here: https://www.winthecontentgame.com/832023-10-2427 minWin The Content Game82. Offer Optimization: How to Increase Conversions from Your PodcastDo you want to turn your podcast listeners into paying clients? Are you looking for a solution to increase your con and revenue? In this episode, our guest Nora Sudduth will reveal the secret to transforming your podcast audience into loyal customers, resulting in a significant boost in your business's success. Check out the full show notes here: https://www.winthecontentgame.com/822023-10-1735 minWin The Content Game81. The Hidden Marketing Power of QuotesIn this episode, we reveal the unexpected marketing power of quotes. Discover how leveraging poignant quotes can create deep emotional connections, stimulate innovative content ideas, and dramatically enhance engagement and visibility. Check out the full show notes here: https://www.winthecontentgame.com/812023-10-0920 minWin The Content Game80. Converting an Audience into a Community: Joe Pulizzi's Expert TipsDiscover the secrets to building a thriving community for your business with content entrepreneur Joe Pulizzi. Learn how to engage your audience, create exclusive experiences, and take control of your distribution. Check out the full show notes here: https://www.winthecontentgame.com/802023-10-0336 minWin The Content Game79. The Audience Ownership Secret to truly scale your marketingIf you’ve been focusing on growing your social media following, chasing likes and shares, only to find that it's not translating into actual revenue or business growth you are likely missing one key thing with your audience. This episode outlines exactly what that is and how to use it for maximum leverage.Check out the full show notes here: https://www.winthecontentgame.com/792023-09-2613 minWin The Content Game78. Capshovians Live: The Ultimate Event to grow your podcast and business!Join this behind-the-scenes conversation for a sneak peek on our upcoming live event: the first ever Capshovians Live! Learn about the unique experience we are creating, the event details and what you’ll can expect to walk away with. Check out the full show notes here: https://www.winthecontentgame.com/782023-09-1915 minWin The Content Game77. How to turn your audio-only podcast into visually captivating short-form videosIf you're stuck trying to get greater reach and engagement on social media for your audio-only podcast, this episode is for you. And we promise, no audiograms! Check out the full show notes here: https://www.winthecontentgame.com/772023-09-1220 minWin The Content Game76. How Jerry Dugan turned his stagnant show into a Top 1% podcastLearn how Jerry transformed his reluctant beginnings to a Top 1% podcast, from his journey of perseverance through the challenges of sharing his authentic voice and experiences to ultimately find success by understanding his audience and refining his content. Check out the full show notes here: https://www.winthecontentgame.com/762023-09-0433 minWin The Content Game75. From Fear to Financial Freedom: Conquering Emotional Triggers for Successful Investments (Alejandra Rojas)What if your mindset around money is holding you back from making the right investment decisions? In this episode, Alejandra Rojas reveals her four-step Mess method for shifting your perspective and regulating your emotions to make informed choices. Check out the full show notes here: https://www.winthecontentgame.com/752023-08-2832 minWin The Content Game74. How to increase Blog Discoverability and Monetize with Rich MediaDo you want to monetize your blog posts and increase their earning potential? In this episode, I will share the solution to optimize your blog posts with rich media, helping you enhance their discoverability and maximize your revenue. Get ready to unlock the secret to turning your blog into a profitable venture!Check out the full show notes here: https://www.winthecontentgame.com/742023-08-2230 minWin The Content Game73. Maximize Your Podcast's Potential with Web Ads: Expert Tips from Mike WistonDiscover the game-changing power of targeted paid ads as CEO Mike Wiston shares his secret strategy for growing your podcast audience, driving monetization, and overcoming the conflict between risk and reward.Check out the full show notes here: https://www.winthecontentgame.com/732023-08-1418 minWin The Content Game72. The new YouTube SEO Strategy for Podcasters that Google lovesAre you looking to reach a wider audience on YouTube? You need to create YouTube segments - the new way podcasters are getting discovered on YouTube and on Google. This episode shows you the 3 simple steps to repurposing your podcast into YouTube segments.Check out the full show notes here: https://www.winthecontentgame.com/722023-08-0825 minWin The Content Game71. How this Podcaster turned his side hustle into a profitable businessIf you have been tirelessly promoting your podcast on various social media platforms without any results, chances are you have not thought about listener migration. Join my conversation with Capshovian JR Sparrow on how he cracked the code when it comes to turning social media strangers into listeners. Check out the full show notes here: https://www.winthecontentgame.com/712023-08-0127 minWin The Content Game70. The Secrets to Short-Form Video for Podcast PromotionShort form videos are one of the most powerful ways to hook your audience. But they are time consuming and resource intensive. And a lot of the time, it’s hard to get engagement. In this episode we show you the secrets to creating scintillating social media clips that beat the algorithm. Check out the full show notes here: https://www.winthecontentgame.com/702023-07-2538 minWin The Content Game69. The 3D Formula for a Profitable Podcast Brand with Tonya EberhartDo you want to stand out in a saturated space and attract the right listeners, partners and collaborators? Join my conversation with personal branding expert Tonya Eberhart, for her 3D Formula on how to establish a profitable personal brand that sets you apart and brings in the ideal clients and partners you desire. Check out the full show notes here: https://www.winthecontentgame.com/692023-07-1832 minWin The Content Game68. The 3 Questions every Entrepreneur needs to ask themselves: A Capsho Case StudyAre you entering a new stage or season of business? Join my Capsho Co-Founder Bona and I for a candid and vulnerable discussion about how we navigated our most recent level up. We share the 3 questions every entrepreneur should ask themselves to ensure they are on the right path to growth.Check out the full show notes here: https://www.winthecontentgame.com/68Resources mentioned in this episode 💻 Try Capsho free for 2 episodes hereCapsho is an AI-powered podcast marketing content writer that creates an episode title, description, podcast website content, social medi...2023-07-1148 minWin The Content Game67. Crafting Engaging Narratives from Anecdotes: The Practical Guide to Podcast Storytelling with Juliet HahnMany podcasters struggle to effectively connect with their audience because of storytelling techniques (or lack thereof) that fall flat. Instead of building trust, they may overwhelm their listeners with excessive information or fail to evoke the emotions necessary for a genuine connection. This can lead to a lack of engagement and a sense of disconnect between the podcaster and their audience. If you feel like you’re in this group, it is important to understand the power of storytelling and how to do it the right way so that you can build trust and connect deeply with your audience....2023-07-0324 minWin The Content Game66. The 3 simple steps I took to grow my podcast visibility by 20%Something we don’t talk about enough is the strategy to get you discovered INSIDE a podcast player app like Apple podcasts. And there is even less info available on how to go about implementing that strategy. This episode is changing that, Get the 3 specific things that drive your in-app podcast ranking and a live walkthrough of what I did to increase my visibility for this podcast by 20% in a few short weeks.Check out the full show notes here: https://www.winthecontentgame.com/66Resources:Try Capsho free for 2 episodes here!Ge...2023-06-2739 minWin The Content Game65. The Definitive Guide to Podcast Player Visibility with Alexis HueAre you struggling to get your podcast noticed in podcast players like Apple Podcasts and Spotify? Voxalyze co-founder Alexis Hue goes into detail on the 4 most important things that actually affect how your podcast ranks inside the podcast player.Check out the full show notes here: https://www.winthecontentgame.com/65Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here2023-06-1926 minWin The Content Game64. Mastering the Narrative Podcast Style with Dave JacksonIf you are feeling like listener engagement on your podcast is starting to suffer and you are looking for another approach, this conversation with podcasting OG Dave Jackson is for you. We cover the narrative style podcast - what it is, what makes it so powerful and how you can implement it for your podcast. Check out the full show notes here: https://www.winthecontentgame.com/64Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here2023-06-1234 minWin The Content Game63. Everything you need to know about Podcasting 2.0 with Daniel J. LewisAre you a podcaster who wants to stay ahead of the podcasting game? In this interview with Daniel J. Lewis, we delve into Podcasting 2.0 to help you navigate the exciting changes happening in the world of podcasting and what it means for you. Check out the full show notes here: https://www.winthecontentgame.com/63Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here2023-06-0528 minWin The Content Game62. How to use the Secret Sauce of Reciprocity for Explosive Podcast SuccessDoes the idea of networking and building relationships with other podcasters leave you feeling skeptical? Are you tired of throwing money at paid ads and still not seeing growth in your podcast? If this sounds familiar, it's time to shift your focus. In this episode, we'll explore the S-word that actually leads to organic growth and untapped opportunities for your podcast through connections. Check out the full show notes here: https://www.winthecontentgame.com/62Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources he...2023-05-3019 minWin The Content Game61. Why Guests don't promote episodes and how to be the exception with Kelly MosserAs a podcast host, have you ever had a guest who refused to share the episode? Sucks right? In this episode, Podcasting Powerhouse and the Podcast Guest Whisperer, Kelly Mosser, shares the top reasons why guests don't share, and offers her unique approach to helping you and your guests get the most out of every interview. Check out the full show notes here: https://www.winthecontentgame.com/61Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here2023-05-2320 min
Win The Content Game60. Finding Growth in Entrepreneurship Challenges in Podcasting with Alex SanfilippoJoin my conversation with fellow podcasting software founder, and dear friend, Alex Sanfilippo for a candid discussion about the pressures, the stresses and the fulfillment that comes with building game changing software experiences to serve independent podcasters and change their lives.Check out the full show notes here: https://www.winthecontentgame.com/60Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here2023-05-1623 min
Win The Content Game59. Transform Your Coaching Business with Podcast Guesting with Chris WilliamsChris Williams shares his unique approach to making sales without relying on traditional one-on-one sales calls. Find out all the details on how to build connection that you can easily (i.e. non-sleazily) leverage into sales.Check out the full show notes here: https://www.winthecontentgame.com/59Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here2023-05-0823 min
Win The Content Game58. Revitalize Your Podcast Strategy: How to break through Progress PlateausFeel like you’re doing everything to promote and market your show but growth feels a little stagnant? This episode will walk you through a framework to identify the next level of growth for your podcast!Check out the full show notes here: https://www.winthecontentgame.com/58Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here2023-05-0236 min
Win The Content Game57. Upgrading Your Podcast Trailer with Arielle NissenblattThe first few minutes of an episode is crucial because if you are not drawing in your listeners with an effective podcast trailer, that is a huge missed opportunity. Arielle Nissenblatt is providing the answer for how to create captivating previews that will keep your fans wanting more! Discover how to craft compelling audio teasers that will attract and engage your audience to keep listening.Check out the full show notes here: https://www.winthecontentgame.com/57Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and...2023-04-2426 min
Win The Content Game56. The Advanced Niching Tip for Boosting your Podcast SEO & SalesIf you're feeling frustrated by not getting cut through with your podcast content even if you've followed all the tips out there to define your niche, then this episode is for you!Check out the full show notes here: https://www.winthecontentgame.com/562023-04-1830 min
Win The Content Game55. Master the art of Podcast PR with Lauren PassellHave you ever heard this about PR Strategies for podcasting? That working with influencers is too expensive, that a press release is the only way to get media attention, or that you need a huge budget to get meaningful results? Lauren Passell is here to share PR Strategies that actually work for podcasters who want to grow their audience.Check out the full show notes here: https://www.winthecontentgame.com/55Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2023-04-1028 min
Win The Content Game54. The Realities of Tech Entrepreneurship: Lessons Learned from the Capsho 2.0 LaunchMy Co-Founders, Ash Clarke and Bona Rai, join me in this candid conversation about the launch of Version 2 of our AI-powered software, Capsho. We reflect on the overwhelming pressure from unexpected delays and share our key learnings from the experience of building and shipping a whole new product in under 8 weeks. Check out the full show notes here: https://www.winthecontentgame.com/54Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2023-04-0344 min
Win The Content Game53. Podcast Guesting: How to create a Win-Win-WinIf you are someone who interviews guests on your podcasts as a way to grow your show but aren’t quite getting the results you thought you would, this episode is for you. You will learn how to create a win-win-win situation for your guest that makes it authentic, easy and beneficial for them to share your show. Check out the full show notes here: https://www.winthecontentgame.com/53Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2023-03-2832 min
Win The Content Game52. How to optimize your online brand for maximum SEO exposure with Jason BarnardIf you're feeling frustrated and overwhelmed because your attempts to optimize SEO visibility through credibility and understanding are not garnering the results you expected, then this episode with Jason Barnard is for you.Check out the full show notes here: https://www.winthecontentgame.com/52You will learn:1. What Google needs to know about you to get you noticed2. How to optimize your podcast to be visible on Google3. About the credibility and understanding factors that Google uses to rank your content Jason Barnard, known as The Brand S...2023-03-2030 min
Win The Content Game51. Content Dripping: How to turn strangers into listeners and listeners into leadsAre you overwhelmed with all the content you need to create? Find yourself posting just for the sake of it with no strategy? This episode will cover my Content Dripping Framework that is going to help you systematically build know like and trust with your audience using a simple but effective content creation and release strategy.Check out the full show notes here: https://www.winthecontentgame.com/51Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2023-03-1318 min
Win The Content Game50. 4 Tips to 7x your podcast ROI (even if it is a side hustle)Struggling to find traction with your podcast? Rasean Hyligar, host of the Motivate Grind Succeed Podcast, shares his tips on how he broke through a 40-episode streak of zero downloads.You will learn:1. How Rasean Hyligar discovered his podcasting purpose and how to tap into yours.2. What to do to overcome podcast burnout and recharge your passion 3. Optimizing Your Podcast: The tips, tricks and techniques to reach a larger audienceCheck out the full show notes here: https://www.winthecontentgame.com/50Resources:Try Capsho for fr...2023-03-0736 min
Win The Content Game49. The HumAInity Era: How to use AI to fuel your creativityIf you consider the power of artificial intelligence is only in creating workflow efficiency, think again. In this episode, I go into how podcasting entrepreneurs can use AI to elevate their creativity when it comes to content creation. You will learn the philosophy behind Capsho 2.0, how it is set to revolutionize podcasting and best practice for using the full potential of AI to grow your podcast. Check out the full show notes here: https://www.winthecontentgame.com/49Resources:Try Capsho for free here!Get the Show Notes for exclusive ep...2023-02-2824 min
Win The Content Game48. Monetizing your podcast: 3 tips for getting an ROI with John KiernanFeeling stuck on your path to monetization? While there are no shortcuts to building a podcast audience and growing your authority to monetize your influence, John will show you how to make this path clearer and easier. John Kiernan is the Director of Customer Success at Podbean. He has extensive experience in the podcasting industry, having worked in sales, marketing, and customer success.Check out the full show notes here: https://www.winthecontentgame.com/48Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and r...2023-02-2135 min
Win The Content Game47. Leveraging ChatGPT for Your PodcastHave you been hearing all the hype about ChatGPT and wondering how to best use it for your podcast? In this episode I will share my own ChatGPT journey and show you how you can use AI to refine (not replace), structure, and amplify your podcast content creation!Check out the full show notes here: https://www.winthecontentgame.com/47Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2023-02-1321 min
Win The Content Game46. How High-Income Podcasters Use LinkedIn to grow their podcast with Kevin ChemidlinWhich social media channel gives you the biggest bang for buck when it comes to podcast growth? Based on the State of Podcast Marketing Report 2023, LinkedIn has the most underpriced attention and it’s where high-income podcasting entrepreneurs are focusing. In this episode with Grow the Show’s Kevin Chemidlin, you will learn exactly why LinkedIn is the place to be and how to use it to grow your podcast and increase your income.Check out the full show notes here: https://www.winthecontentgame.com/46Resources:Try Capsho for free here!...2023-02-0626 min
Win The Content Game45. Unraveling Social Media with Katie Brinkley: How to Make it Work for Your PodcastAre you overwhelmed by social media but know you need to be on it to grow your audience and your reach with your podcast? In this episode, you will learn how to make it work for you. My guest, Katie Brinkley is a 19-year veteran social media strategist who works with businesses to help them use social media to grow their podcasts and brands.Check out the full show notes here: https://www.winthecontentgame.com/45Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights a...2023-01-3034 min
Win The Content Game44. Busting the biggest podcast growth myths with Dan MisenerAre you drowning in podcast growth advice and wondering what actually works and what are myths that have just been perpetuated? In this episode, I am joined by Dan Misener as he busts the 3 most common podcast growth myths. Dan Misener is a Co-Founder of Bumper, a podcast growth agency. He is an audio storyteller with nearly 20 years of experience, and has worked with hundreds of brands, networks, organizations, and institutions to increase their podcast success.Check out the full show notes here: https://www.winthecontentgame.com/44Resources:Try Capsho for f...2023-01-2334 min
Win The Content Game43. Unlock your podcast's hidden potential to grow your email listWe get told to use our email list to grow our podcast (by emailing them) but what about using our podcast to grow our email list? In this episode we show you how to do exactly that using the power of curiosity and value-add bonus content.Here's what you will learn:1. Why your podcast lead magnets are not generating leads for you2. The one tweak you can make to your podcast lead magnet to increase opt ins to your email list3. How to set up your funnel in a way that...2023-01-1626 min
Win The Content Game42. Building an authentic brand for your podcast with Mark AsquithIf you want your podcast to have an authentic brand that gets cut-through in an increasingly saturated market, then this episode with podcasting expert and entrepreneur Mark Asquith is for you. You will learn Mark’s unconventional audience attraction and growth strategy which he has honed over 10 years of podcasting himself and working with thousands of podcasters.Check out the full show notes here: https://www.winthecontentgame.com/42Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2023-01-0925 min
Win The Content Game41. The Marketing Secrets to High-Income Success in PodcastingWe share the most surprising findings from the State of Podcast Marketing Report with a deep dive into what high-income podcasters are doing differently to low-income podcasters. Check out the full show notes here: https://www.winthecontentgame.com/41Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2023-01-0224 min
Win The Content Game40. Growing your email list through artful automation with Kelsey JohnsonAre you a small business owner or content creator looking to grow your email list for your podcast? Have you been told to keep creating more content and find yourself spinning your wheels? Are you feeling nervous about relying solely on social media? Then this episode with Kelsey Johnson is for you!Check out the full show notes here: https://www.winthecontentgame.com/40Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-12-2629 min
Win The Content Game39. Monetizing Podcast Guesting: Christine McAlister's 3-Step StrategyChristine McAlister walks us through her strategy of how to use podcast guesting to not only promote ourselves, but to leverage someone else's podcast to create organic content for our own profiles.Check out the full show notes here: https://www.winthecontentgame.com/39Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-12-2029 min
Win The Content Game38. Replay Episode (The Secret Hack to Get Instant Downloads of Your New Episode as Soon as You Promote It)This episode is for you if you are feeling: > Frustrated by the lack of ROI you’re getting from recording and publishing your podcast (you’re not alone!)> Doubtful that repurposing your podcast episodes into clips to promote on social media is moving the dial (it isn’t!)> Unsure about how to get more listeners, leads and sales from your podcast Deirdre will cover her framework - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your...2022-12-1230 min
Win The Content Game37. Replay Episode (How we made over $200k in our first year of podcasting!)This is the story of how a podcasting newbie transformed her first business podcast into a lead generation machine, closing over $200K in her first year If your host Deirdre Tshien (recording at her dining table with a $53 microphone) can do it, you can too! This episode is about Deirdre’s secret system - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you have a consistent stream of buyers waiting to throw their credit cards at...2022-12-0541 min
Win The Content Game36. How to build an engaged community for your podcast with Arielle NissenblattIf you're feeling frustrated that your efforts to create an engaged podcast community are not working and taking too much time, then this episode is for you!Arielle Nissenblatt shows us her top tips for how to build a community of loyal listeners for your podcast. Arielle Nissenblatt is the Head of Community and Content at SquadCast and Earbuds Podcast Collective.In this episode, you will learn the following:What does building community (buzzword aside) for your podcast really mean? How to start building a community that your listeners will actually resonate with ...2022-11-2830 min
Win The Content Game35. How to Repurpose Your Podcast for YouTubeWant to get your podcast on YouTube but stuck on how to do it effectively? I am sharing my 3 step strategy to repurposing your podcast content for YouTube, and getting discovered through keyword research. Check out the full show notes here: https://www.winthecontentgame.com/35Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-11-2122 min
Win The Content Game34. Ron Baetiong's 3-Step Strategy to Building a No. 1 PodcastRon Baetiong used the same approach startups take to turn his podcast idea into the number one podcast in the Philippines. In this episode, Ron will show you:1. The key things that make your podcast a category topper 2. How to validate your podcast positioning 3. The metrics you should use to benchmark your podcast's success Check out the full show notes here: https://www.winthecontentgame.com/34Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-11-1429 min
Win The Content Game33. The Email Marketing Strategy High-Income Earning Podcasters Use (That Lower-Income Earners Don't)Do you want to know how to grow your podcast email list so that you always have fresh new listeners to share your podcast with? In this episode, you will learn the following:1. The importance of building an email list for your podcast (and why you shouldn’t rely on social media followings)2. The power of collaboration in growing your email list and how to leverage it 3. The 3 advanced strategies that will help you add hundreds of listeners to your email list at a time Check out the full show notes here...2022-11-0832 min
Win The Content Game32. How to Grow Your Podcast Through Targeted Podcast Pitching with Kevin ChemidlinGrowing your podcast isn’t just about 1. Publishing more frequently 2. Creating more content 3. Constantly promoting your show. If you’re doing all of this and still not seeing exponential podcast growth, this episode will show you what you’re missing!Check out the full show notes here: https://www.winthecontentgame.com/32Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-10-3136 min
Win The Content Game31. How to use keyword research for your podcastPart 2 of 3 of the most important marketing differences between high and low income earning podcasts - using keyword research to make your podcast even more discoverable Check out the full show notes here: https://www.winthecontentgame.com/31Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-10-2425 min
Win The Content Game30. How this Podcasting Chef went from 350 to 1700 downloads in a single monthTired of seeing your podcast monthly downloads stagnate? Adam Lamb, Culinary Consultant & Podcaster, shares his 3 secrets on how he grew his episode downloads by 4x in only 1 month.Check out the full show notes here: https://www.winthecontentgame.com/30Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-10-1834 min
Win The Content Game29. How Top Earning Podcasters use their website to grow their showPart 1 of 3 of the most important marketing differences between high and low income earning podcasts - having a website for your show. In this episode you’ll learn how podcasters can create a high-performing podcast website!Check out the full show notes here: https://www.winthecontentgame.com/29Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-10-1022 min
Win The Content Game28. How to Get A-List Guests on Your Podcast with Sarah St JohnTrying to get A-list guests on your podcast? You've probably been told the best way is to just reach out to them and pitch for an interview. But if you've tried this, you know that it doesn't always work. Because there’s so much more to it! This episode will show you exactly what that is! Check out the full show notes here: https://www.winthecontentgame.com/28Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-10-0320 min
Win The Content Game27. How to track the sales generated from your podcastFind out how to track how much your podcast generates in leads and sales with this easy guide. Check out the full show notes here: https://www.winthecontentgame.com/27Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-09-2626 min
Win The Content Game26. The Truth About Podcast Email Strategy with Britney GardnerWhen you're trying to grow a podcast, email is key, and using the hook, line and sinker framework will help you write emails that get people to listen to your podcast. Check out the full show notes here: https://www.winthecontentgame.com/26Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-09-1934 min
Win The Content Game25. How Experts should use Artificial Intelligence to grow their podcastsTo AI but how?! That is the question. And this episode has the answer! You will learn how experts who podcast should be using it to further fuel their originality and cement their expertise! Check out the full show notes here: https://www.winthecontentgame.com/25Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-09-1228 min
Win The Content Game24. How to avoid Pod Fade with PodPros Founder Alex SanfilippoAlex San Fillipo started PodPros to help podcasters avoid Podfade and succeed in the industry, but found that the path to success is full of its own challenges.Check out the full show notes here: https://www.winthecontentgame.com/24Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-09-0532 min
Win The Content Game23. The Email Hack for Doubling Your Podcast DownloadsCurious about how else to grow your podcast? Emailing your list is an underused short-cut but you’ve got to do it the right way! In this episode you will learn:1. The evergreen framework to writing a killer promotional email for your podcast episode2. The domino effect of your email subject line and how to make it work for you3. How to use storytelling to build relatability with your audienceCheck out the full show notes here: https://www.winthecontentgame.com/23Resources:Try Capsho for free here!...2022-08-2924 min
Win The Content Game22. How to Name Your Podcast with Power and Clarity with Dr. Michelle MazurIf you're feeling stuck with your podcast messaging and aren't sure how to move forward, then this episode is for you! You will learn: 1. Michelle Mazur's journey from academia to entrepreneurship, and how her research background informs her brand messaging work today. 2. The Three Word Rebellion messaging framework, and how it can be used to name a podcast.3. The importance of clear and consistent messaging for businesses, and how to create a compelling argument for your work.Check out the full show notes here: https://www.winthecontentgame.com/22Resources:2022-08-2229 min
Win The Content Game21. The simple hack to make your podcast audiograms work on social mediaAre you creating and posting audiograms to promote your podcast on social media, only to get next to no engagement? In this episode, I break down the simple 3-step hack I’ve been using to increase views and engagement on the repurposed podcast content I post on social media.Check out the full show notes here: https://www.winthecontentgame.com/21 Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-08-1627 min
Win The Content Game20. The 3 Easy Steps to Level Up Your Podcast Audio Quality with Dan HughleyDo you feel overwhelmed by all the (excuse the pun) noise, when it comes to editing the audio of your podcast episode? Then this episode is for you! You will learn: 1. Why audio quality is important for growing your podcast2. The easiest way to get great audio quality for your episode 3. How to simplify the process of audio engineeringCheck out the full show notes here: https://www.winthecontentgame.com/20Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insigh...2022-08-0816 min
Win The Content Game19. The Secret to Avoiding Obscurity with your PodcastAre you feeling frustrated and exhausted because your podcast just isn't getting the traction you want? Even when you do all of the things? Podfade may be coming for you. Check out this episode for the secret to crushing obscurity for your podcast!Check out the full show notes here: https://www.winthecontentgame.com/19Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-08-0127 min
Win The Content Game18. The 3 Secrets to Creating Raving Fans for Your Podcast with Pat CheungTrying to build a community for your podcast listeners? Stop. There is one crucial step you’re missing: creating and activating your raving fans first. In this episode, you will learn: 1. The difference between a raving fan and a community (and why you need raving fans first) 2. How to create raving fans for your podcast3. The secret to activating your passive listenersCheck out the full show notes here: https://www.winthecontentgame.com/18Resources:Try Capsho for free here!Get the Show Notes for e...2022-07-2529 min
Win The Content Game17. The 3 Steps to Ending Your Podcast Episode with ConfidenceDo you find your podcast episodes are a little rushed? Awkward? Lackluster? I'm sharing the solution on how to be confident, clear, and magnetic in your ending so that your listener takes the exact action you want them to right away! Check out the full show notes here: https://www.winthecontentgame.com/17Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-07-1931 min
Win The Content Game16. How to make the most of Podcast Movement (as an introvert) with Jared EasleyIs your podcasting journey feeling a little lonely and disconnected from not having a community? Do you feel stuck on how to get your first (or next) collaboration? Then this episode with Jared Easley, Co-Founder of Podcast Movement, is for you! Check out the full show notes here: https://www.winthecontentgame.com/16Resources:Try Capsho for free here!Get $75 off your ticket to Podcast Movement here! Get the Show Notes for exclusive episode insights and resources here2022-07-1129 min
Win The Content Game15. The Only Way to Monetize a Podcast With a Small AudienceWhen it comes to making money from your podcast, have you ever been told that you need a giant audience with at least 5,000 downloads per episode before you can even think about monetizing? In this episode, I break down a different way that works especially well for small audiences!Check out the full show notes here: https://www.winthecontentgame.com/15Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-07-0531 min
Win The Content Game14. Should your podcast be on YouTube?If you're an expert who podcasts wondering whether being on YouTube will actually get your podcast more visibility, then this episode is for you. In it, I show you how to decide if your podcast should be on YouTube and if so, how to do it the right way. Check out the full show notes here: https://www.winthecontentgame.com/14Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-06-2725 min
Win The Content Game13. How to Growth Hack live events for your podcastIf you're an expert who podcasts AND you’re planning to attend a networking event or conference where your potential clients are going to be… then you’re sitting on an unknown goldmine of explosive podcast growth! In this episode, I share my exact process that’ll set you up to get maximum ROI on the next live event you attend! Check out the full show notes here: https://www.winthecontentgame.com/13Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-06-2128 min
Win The Content Game12. The 4 Steps To Getting Unlimited Traffic To Your PodcastGetting serious about exploding your podcast listener baset? But feel like you’re throwing spaghetti on the wall? What you need is a step-by-step strategy to follow.I’m revealing my 4 step strategy, The Traffic Pyramid, to show you exactly how to get a flood of new listeners. Check out the full show notes here: https://www.winthecontentgame.com/12Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-06-1322 min
Win The Content Game11. Show Notes: The Simple Template to Making Your Podcast Easy For Your Ideal Audience To FindDoes this sound familiar? You find yourself dreading and procrastinating on creating your show notes but also feeling extremely guilty for not doing them well (or at all!). If so, then this episode is for you! You’ll learn how to create show notes quickly and easily in a way that maximizes their reach! Check out the full show notes here: https://www.winthecontentgame.com/11Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-06-0626 min
Win The Content Game10. The Podcast ROI Killer: Why repurposing content is a waste of timeYou know what I wish I'd learned earlier about podcast content? The fact that you should repurpose content is a false belief. I'm wiser now and I'm sharing all the details on what you need to know about podcast content strategy. In this episode, you’ll learn what you need to be doing instead of repurposing content. Check out the full show notes here: https://www.winthecontentgame.com/10Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-05-3018 min
Win The Content Game9. Episode Content: Uplevel Your Episode to Hook your Listener to the End and Keep Binge-Listening!If you want to know how to hook your listeners in and keep them listening until the end, this episode is for you! I lay out the 3 secrets that will make your episode content so effective that your listeners will be hooked on every word!Check out the full show notes here: https://www.winthecontentgame.com/09Resources:Try Capsho for free here!Get copyright-free music here!Get the Show Notes for exclusive episode insights and resources here2022-05-2318 min
Win The Content Game8. Podcast Description: How To Content Honey Trap For Instant ListensIs your podcast episode description an afterthought? Then you’re missing out on listeners who are hooked in by your title but not convinced if the episode is worth listening to. In this episode, you’ll learn the 3-sentence episode framework that will get them to hit Play. Check out the full show notes here: https://www.winthecontentgame.com/08Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here2022-05-1628 min
Win The Content Game7. How Top Podcasters Are Using The First 5 Mins For Maximum ImpactDid you know: podcasts lose between 20 to 35% of listeners in the first five minutes? If you’re not getting enough listens for your podcast, then chances are your first 5 minutes need some work. We dissect the intros of the top podcasts and how the pros are using it to hook their listeners! Check out the full show notes here: https://www.winthecontentgame.com/07Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here!2022-05-0940 min
Win The Content Game6. How to Identify Your Podcast Audience and Speak Directly To ThemHave you been thinking about niching down for your business? Trying to be everything to everyone is exhausting. But not only that, when you try to speak to everyone, you speak to no-one.If you’re tired of not getting cut through to your ideal customer and client, this episode is for you. I cover:The 3 step formula to nail your nicheHow to hone in on who your ideal customer and client isThe C-word that will make your ideal listener take noticeCheck out the full show notes here: https://www.winthecontentgame.com/06...2022-05-0339 min
Win The Content Game5. Double your Listens using this Podcast Title Formula... That takes less than 5 minsWant the secret to a great episode title that gets instant listens? I'm laying out the 5 min formula that you can use straight away to level up your episode titles!In this episode, you will learn:What to lead with in your podcast episode titles in order to hook listenersHow to create curiosity in your title without being too cryptic and cleverWhat to include in your title in order to be easily found by listenersCheck out the full show notes here: https://www.winthecontentgame.com/05Resources:Want your episode...2022-04-2629 min
Win The Content Game4. The Proven Podcast Content Strategy that will Magnetize Your Ideal High-Ticket Client!The truth is, most podcast content strategies DO NOT convert to high ticket sales ... but most high ticket coaches and consultants don't know why.In this episode you will learn the biggest mistake you are making if your podcast isn't attracting your ideal high-ticket client.. And what you can do instead to drastically improve your chance of attracting leads who buyCheck out the full show notes here: https://www.winthecontentgame.com/04Resources:Get the Show Notes for exclusive episode insights and resources here2022-04-1923 min
Win The Content Game3. The Undisclosed Formula The Top 1% Of Podcasters Are Currently Using On Social Media To Grow Their Podcast ShowIf you're feeling fatigued by consistently promoting your podcast on social media with no results (finding and clipping the best bits, creating audiograms, posting in your stories and on your feed only to get no engagement) then this episode is for you!You will learn:The one thing you need to start doing on social media to grow your podcastHow to take control back from the algorithm and be seen by your ideal clientsThe 3 Steps to Visibility Growth Hacking that High Ticket Coaches and Consultants like you can start using for your podcast today...2022-04-1231 min
Win The Content Game2. How To Use Content Honey Traps On Social Media To Double Your DownloadsThis episode is for you if you are feeling: Frustrated by the lack of ROI you’re getting from recording and publishing your podcast (you’re not alone!) Doubtful that repurposing your podcast episodes into clips to promote on social media is moving the dial (it isn’t!) Unsure about how to get more listeners, leads and sales from your podcast Deirdre will cover her framework - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you hav...2022-04-0429 min
Win The Content Game1. How we made over $200k in our first year of podcasting with just a $53 microphone and a mission!This is the story of how a podcasting newbie transformed her first business podcast into a lead generation machine, closing over $200K in her first year If your host Deirdre Tshien (recording at her dining table with a $53 microphone) can do it, you can too! This episode is about Deirdre’s secret system - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you have a consistent stream of buyers waiting to throw their credit cards at...2022-03-2737 min
Win The Content GameIntroducing: The Grow My Podcast ShowThis show is for experts who podcast and are looking for the exact blueprint to grow their business by growing their podcast. Episodes drop every Tuesday.2022-03-2602 min