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Detailers Roadmap With Kevin Davis

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Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 60 (REDUX) - Troubleshooting Your Business Round Table - Wrap Up & ReviewThis is our wrap of episode from our Troubleshooting Your Business Podcast Series. We delve into the complexities of scaling businesses sustainably while achieving long-term success and maintaining a balance between work and personal life. The discussion features valuable insights from speakers like Kevin Davis, Barry Theal, Grant Menard, David Caballero, Andrew Houston, and Michael D'Andrea, who share their personal experiences, challenges, and strategies for business growth. Key themes include the importance of efficiency, quality, continuous learning, excellent customer service, and building strong relationships. The episode also addresses the challenges of managing friendships, workload, and fair hiring practices, emphasizing...2025-06-031h 00Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 104 - Slinging Pads & Staying Calm: Robyn Sweet’s Unexpected JourneyIn this episode, Kevin sits down with Robyn Sweet—owner of The Detail Lab and Field Application Specialist at RUPES USA—for a candid conversation on how she went from 911 dispatcher to premium-level detailer and trainer. Robyn opens up about her journey into the detailing world, how she’s built a successful boutique business in a rural town, and why “success” isn’t always about scaling bigger or faster. With a background in emergency communications, Robyn brings a calm, grounded perspective to an often chaotic industry—and offers thoughtful insights on communication, customer service, training, and running a business that...2025-05-201h 15Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 103 - Gratitude Over Grind: How to Win at Business and Life - Michelle JacobikIn this episode of the Cruise Control Podcast, Kevin Davis sits down with business mentor, best-selling author, and 7-figure entrepreneur Michelle Jacobik. They dive deep into the messy middle of entrepreneurship, talk about how personal and business finances are married, and why building a business that serves your life — not the other way around — is critical. Michelle shares her journey from drowning in credit card debt at 22 to scaling and selling a successful agency, and how gratitude, planning, and mindset shifts helped her create true financial freedom. Packed with real-world advice on planning, scaling, and life alignment, this...2025-05-1356 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 102 - The Young Dad Who Detailed His Destiny - Giancarlo RengifoIn this inspiring episode, Kevin Davis sits down with Giancarlo Rengifo to uncover the “superhero backstory” behind his detailing career. Giancarlo shares how becoming a father of twins at 19 and navigating jobs from construction to marketing eventually led him to discover his passion for auto detailing. He recounts building a detailing business from scratch in South Florida—leveraging hustle, faith, and a knack for connecting with people—ultimately becoming a trainer for RUPES USA. Listeners will hear practical insights on embracing challenges, valuing your work, and balancing personal growth with business success. This candid conversation delivers plenty of humor...2025-05-061h 39Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 101 - Hustle Hard, Then Grow Up: Lessons in Real Business - Jay ArroyoIn this episode of the Cruise Control Podcast, Kevin sits down with Jay Royal of Ace of Spades Auto Detailing to unpack a wild entrepreneurial journey—starting as a valet hustler in Atlanta, Jay shares how he transitioned from running parking lots to building a premium detailing brand. Hear how a brutal business loss, wise words from his wife, and a complete mindset shift turned everything around. From $25 car washes to $650 details and real business systems, Jay’s story is as raw, Key TakeawaysJay started his entrepreneurial life hustling three jobs, eventually inheriting a va...2025-04-291h 03Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 100 - Faith, Family, and Fire: Building a Life That Outlives You - Ray SandersTo celebrate the 100th episode of Cruise Control, Kevin Davis sits down with the wise and wildly entertaining Ray Sanders—a seasoned executive, pastor, entrepreneur, and all-around life philosopher. Together, they dive deep into purpose, legacy, burnout, faith, family, and what it really means to build a life worth remembering. Ray shares powerful insights on how to navigate transition, find fulfillment beyond hustle, and live in alignment with your true calling. This isn’t just a conversation—it’s a masterclass on how to build a life that matters.Key TakeawaysLegacy d...2025-04-221h 07Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 99 - From Gym Floors to Shop Floors: Jamie Werner's Wild RideIn this episode of Cruise Control, Kevin Davis sits down with Jamie Werner — founder of Equip Academy and AutoLab Films — to talk about creating a true trade school for the automotive aesthetics industry. Jamie shares his unfiltered entrepreneurial journey, why skills alone won't build a career, and how he’s shaping the next generation of installers with more than just hands-on training. Tune in for lessons on leadership, fulfillment, and why treating employees right isn't optional — it's everything.Key Takeaways:From Fitness to Film: Jamie’s Wild Career PivotJamie’s journey to...2025-04-151h 10Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 98 - Kicker, Kindness & Kickass Culture: A Blueprint for Small Business - Roger DemareeIn this laid-back but powerful episode of Cruise Control, Kevin Davis sits down with Roger Demaree, longtime marketing director at Kicker, to unpack the brand's journey from a garage in Stillwater, Oklahoma, to global car audio icon. Roger shares hilarious stories (yes, Sir Mix-a-Lot included), valuable lessons in faith-driven leadership, and golden insights for small business owners on staying ahead of trends, building loyalty, and fostering meaningful relationships—both in business and in life. Whether you run a detail shop or just love loud music and good people, this episode has something for you.KE...2025-04-081h 17Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 97 - You’re Not a Business, You’re a Technician With Overhead - Joshua MongeIn this episode of Cruise Control, Kevin Davis sits down with operations consultant and fractional COO Joshua Monge for a high-value conversation about building businesses that don’t depend on your sweat alone. They break down the mindset shift from technician to business owner, the importance of hiring before burnout, and how your systems (or lack thereof) are either setting you up for scale or silently killing your exit strategy. From SOPs to rebranding and even leveraging AI, this one is packed with practical insight—served up with laughs, truth bombs, and real talk.Key Takeaways2025-04-0148 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 96 - Grant, Chris, and the Therapy Session Masquerading as a Podcast - Grant Menard & Chris DiGiovanniIn this episode of Cruise Control, Kevin Davis sits down with Grant Menard and Chris DiGiovanni live from Mobile Tech Expo 2025 in Orlando to talk about team culture, hiring, leadership, and what makes a business thrive beyond the shop floor. The guys dive into how to build meaningful work relationships, the role of validation in entrepreneurship, and the power of your peer group. They share deep insights—with a lot of laughs—about mental health, business trauma, and leading with heart.10 Key Take...2025-03-2534 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 95 - From Zero to Authority: Nick McGurk’s Secret to Building a BrandIn this episode, Kevin Davis sits down with Nick McGurk to discuss entrepreneurship, personal reinvention, and taking risks to create a fulfilling life. Nick shares his journey from journalism to real estate and content creation, emphasizing the importance of taking imperfect action, overcoming self-doubt, and building a brand authentically.They also dive into the role of storytelling in business, how to create engaging content, and why mindset is the key to success.Key Takeaways:Take Action Without Overthinking – The biggest ob...2025-03-181h 28Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 94 - Marketing That Works: A No-BS Guide to Growing Your Business - Steven LeeIn this episode of Cruise Control, Kevin Davis chats with Steven Lee from Rogue Marketing at Mobile Tech Expo 2025 in Orlando. Steven, a former physical therapist turned marketing expert, breaks down marketing fundamentals, PPC advertising, email nurture strategies, and why most detailing businesses are doing social media all wrong. They discuss how small businesses can optimize their marketing on a budget, the power of retargeting, and why getting a landing page is more important than boosting a Facebook post. Steven also shares his own journey from healthcare to d...2025-03-1140 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 93 - Less Guessing, More Winning: Ian Rammelkamp’s Solution-First ApproachIn this episode of Cruise Control, Kevin Davis sits down with Ian Rammelkamp, founder of AutoFiber, at Mobile Tech Expo 2025 (MTE) in Orlando. Ian shares his philosophy on running a lean, innovative business and how problem-solving has driven AutoFiber’s success in the detailing industry. The conversation covers product development, continuous innovation, customer feedback, and efficiency strategies that help businesses stay ahead. Ian also discusses how AI and automation will reshape small business operations, the importance of work-life balance, and why networking at industry events like MTE is essential fo...2025-03-0439 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 92 - Warranty, Trust, and Growth: The Nasiol Strategy for SuccessIn this episode of Cruise Control, Kevin Davis sits down with Jeremy Harding from Nasiol at Mobile Tech Expo 2025 in Orlando to discuss the challenges and strategies of launching an international brand in the U.S. market. Jeremy shares his journey in the detailing industry, from his early days at Meguiar’s and RUPES to his current role in expanding Nasiol’s presence in the U.S. The conversation dives into the importance of relationship-building, market adaptation, branding strategies, and the implementation of a third-party-backed ceramic coating warranty.Jeremy breaks down what it takes to esta...2025-02-2549 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 91 - Scaling Smart: Hiring, Growth, and Business Lessons from Car CandyIn this episode of Cruise Control, Kevin Davis sits down with Ashley, Megan, and Justin from Car Candy at Mobile Tech Expo 2025 to discuss the company’s journey from raw material sales to becoming a recognized detailing brand. Ashley shares how she started in the chemical industry, responding to detailers’ needs by formulating their first product, Chocolate Thunder Wheel Cleaner. The conversation covers strategic hiring decisions, the balance between retail and professional-grade products, and the importance of distributor relationships. Megan and Justin bring their expertise in business growth, product education, and customer engagement, highlighting the role of reinvestment, calculated risk...2025-02-1859 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 90 - From Microfiber to Millions: The Rag Company's Anthony Fisher’s Social StrategyIn this episode of Cruise Control, Kevin Davis sits down with Anthony Fisher from The Rag Company at Mobile Tech Expo 2025 (MTE) to discuss the evolution of branding, social media, and business growth in the detailing industry. Anthony shares insights into how The Rag Company became a dominant force, not just through great products but by pioneering content creation, YouTube education, and high-quality branding. He discusses the importance of staying ahead in social media, leveraging trending audio, and creating a brand voice that resonates with audiences. Anthony also provides practical tips for detailers and shop owners on h...2025-02-1130 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 89 - Beyond the Buffer: How a Husband-Wife Team Built a Business...and a Life - Steven and Brittney RuscoeIn this episode, Kevin Davis sits down at MTE 2025 with husband-and-wife entrepreneurs Steven and Brittney Ruscoe, the dynamic duo behind Northern Lights Home and Auto Coatings and Immersion Media. They share how they balance marriage, parenthood, and a fast-growing detailing business, all while staying true to their down-to-earth Southern roots. From leveraging humor in social media to emphasizing authenticity over “keeping up with the Joneses,” this couple reveals the mindset shifts and practical steps that have fueled their impressive trajectory. If you’ve ever wondered how to grow a business without sacrificing your sanity—or your fami...2025-02-0437 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 88 - Swinging for Success: Tony Pando on Strategy, Service, and ScalingIn this episode of Cruise Control, Kevin Davis hosts Tony Pando, a seasoned business leader with a diverse career spanning Nicholas Golf, detailing, and Dr. ColorChip. Tony reflects on his time at Nicholas Golf, where he honed his skills in brand building, customer engagement, and driving growth. He shares insights into leveraging emotional connections with customers and the importance of understanding your audience to create lasting loyalty. Transitioning into his current role at Dr. ColorChip, Tony discusses how detailers can use simple but high-margin add-ons like paint chip repair to boost revenue. The conversation weaves together themes of customer...2025-01-281h 09Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 87 - Closing Deals and Building Discipline: Sales Secrets and Life Lessons with Jordan StuparThis engaging episode of the Cruise Control podcast features Kevin Davis hosting entrepreneur and sales expert Jordan Stupar, founder of one of the fastest-growing sales training and media creation companies in the U.S. The conversation dives deep into actionable sales strategies, personal development, and the critical role mindset plays in both personal and professional success. Jordan shares authentic insights from his own life, tracing his evolution from door-to-door salesman to a globally recognized sales trainer, and offers valuable advice for listeners looking to level up in any area of life.Key Topics Discussed2025-01-211h 02Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 86 - From Personal Emails to Better SEO: AI Strategies for Entrepreneurs - Nicole DonnellyIn this episode of the Cruise Control Podcast, Kevin Davis chats with Nicole Donnelly, entrepreneur and AI expert, about the transformative power of artificial intelligence for small businesses. From boosting operational efficiency to optimizing email marketing and improving SEO strategies, Nicole shares actionable insights that entrepreneurs can implement today. With relatable anecdotes and professional advice, this episode is a must-listen for small business owners looking to stay ahead of the competition.Key Takeaways  The Impact of AI on Small Businesses  AI can streamline workflows, improve decision-making, and enhance customer experiences for small bu...2025-01-141h 22Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 84 (Episode Redux) - Unlocking 10x Growth in Your Business: The Cruise Control Blueprint - Chris, Kevin, & GrantBringing 2024 to a close with one of our most popular and information-filled episode.In this high-energy episode of Cruise Control, hosts Kevin Davis, Chris DiGiovanni, and Grant Menard dive deep into the strategies that can take your business from good to great. They explore how to scale your business effectively, focusing on Grant's journey of expanding his window tinting services from 15 to 60 jobs a week. The trio discusses the importance of a proactive business mindset, the role of digital marketing, and the power of knowing your numbers. With actionable advice on everything from Google Ads to email...2024-12-311h 10Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 83 (Episode Redux) "I Can't Shoot Pool to Save my F'n Life!" - Chris Di GiovanniThe episode that started it all on this podcast! Get to know Chris Di Giovanni better and learn some great tips!In this episode of the Detailers Roadmap Cruise Control Podcast, Kevin Davis interviews Chris Di Giovanni, discussing the critical role of websites in the detailing business. They explore how a well-structured website acts as a 24/7 salesman, the importance of understanding the detailing landscape, and the necessity of a solid sales funnel to convert leads into customers. The conversation also emphasizes the significance of customer retention and loyalty in driving business growth. In this episode, the hosts...2024-12-241h 12Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 82 - Coatings, Cars, and Creativity: Dom Berry on Gtechniq’s Global StrategyIn this episode of Cruise Control, Kevin Davis chats with Dom Berry, Head of Marketing at Gtechniq, a global leader in ceramic coatings and advanced car care solutions. Dom shares his journey from retail and marketing at Meguiar's and Snap-on to leading Gtechniq’s global marketing efforts. The discussion delves into the evolution of the coatings market, the importance of education and honesty in marketing, and strategies for engaging both high-end car enthusiasts and younger generations. Dom emphasizes the importance of building trust through rigorous product testing, maintaining consistency in brand integrity, and educating both consumers and accredited installers on...2024-12-171h 15Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 81 - From Chaos to Clarity: Ernesto Mandowsky’s Five-Step Business RecipeIn this episode of Cruise Control, Kevin Davis interviews Ernesto Mandowsky, founder of MDM, who specializes in turning businesses into momentum-driven machines. Ernesto shares his five-recipe framework for building scalable, sustainable businesses, emphasizing the importance of focusing on transformation, connection, communication, organization, and actualization. Drawing parallels to the restaurant industry, Ernesto illustrates how small businesses can adopt streamlined processes to improve efficiency, customer service, and team engagement. The discussion provides actionable insights for entrepreneurs looking to grow their businesses without sacrificing quality of life or burning out.Key Takeaways:The Five Recipes Framework:...2024-12-1051 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 80 - The Evolution of Detailing: Wisdom from Mel CraigIn this episode of Cruise Control, Kevin Davis chats with industry veteran Mel Craig about his remarkable 45-year journey in detailing. Mel, a pioneer in the detailing world and the president of both The Detailing Pros and Revivify America, shares his insights on the industry's evolution—from rotary buffers and waxes in the 1970s to today’s advanced coatings and upcoming technologies like electric skins. Mel emphasizes the importance of adapting to innovation, maintaining work-life balance, and focusing on business acumen over technical perfection. He discusses the challenges of over-complication in training and the need for practical, results-oriented approaches to s...2024-12-031h 38Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 79 - From Passion to Profit: Yvan Lacroix’s Keys to Entrepreneurial GrowthSummary:In this episode of Cruise Control, host Kevin Davis interviews Yvan Lacroix, a 45-year detailing veteran and industry educator, about the journey from being a detailer to becoming a successful entrepreneur. Yvan shares insights into the importance of developing a business mindset, establishing standard operating procedures (SOPs), and treating detailing as a sustainable, customer-focused business. He emphasizes the importance of scaling smartly, valuing your services correctly, and letting go of the “technician’s mindset” to unlock growth potential. Yvan also discusses his unique lifestyle of traveling in a tour bus with his wife, a choice that reflec...2024-11-261h 16Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 78 - Building Community Over Competition: Lessons from Shad StokerSummary:In this episode of Cruise Control, host Kevin Davis speaks with Shad Stoker, a leader in the detailing industry and president of the International Detailing Association (IDA). Shad shares his journey from humble beginnings in detailing to becoming a key distributor and community leader. His story emphasizes the importance of resilience, continuous personal growth, and the power of community over competition. Shad also discusses strategies for overcoming negative mindsets, the value of surrounding oneself with successful influences, and practical tips for building camaraderie within the detailing community. His passion for elevating the industry and inspiring others...2024-11-191h 23Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 77 - Boats, Buffs, and Breaking Barriers: Amanda Lees’ Journey in Marine DetailingSummary:In this episode of Cruise Control, Kevin Davis sits down with Amanda Lees, owner of Boat Ease Marine Detailing. Amanda shares her fascinating journey from working on luxury superyachts to running her own boat detailing business with her husband in Minnesota. She discusses the physical and technical challenges of marine detailing, the unique intricacies of working with gel coats and teak, and her experience as a woman in a male-dominated industry. Amanda also talks about balancing work and life on the road, her aspirations to build a training program for marine detailers, and her p...2024-11-1258 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 76 - From Startup Hustle to Marketing Muscle: The STEK USA Journey - Michael HonnIn this episode of Cruise Control, Kevin Davis interviews Michael Honn from STEK USA, a paint protection film (PPF) company where Michael has grown from a startup employee to a key driver of sales and marketing. Michael discusses his unique journey, from working in detailing during college to becoming a full-time sales rep at STEK USA, eventually transitioning into a marketing leadership role. He explains the importance of building a scalable, customer-centered business model and the benefits of a consultative approach in sales. Michael’s background in rally racing also weaves into the conversation, illustrating his high-energy app...2024-11-0558 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 75 - Adapt or Fail: How Tony Kiger and David Kratz Keep Up in a Fast-Changing Industry - WFCTSummary:In this insightful episode of Cruise Control, Kevin Davis speaks with Tony Kiger and David Kratz about the ins and outs of growing a successful detailing and tinting business. Tony and David, who both bring years of experience from the fields of paint protection, tint, and automotive film, discuss their journeys and share valuable advice for new and established business owners alike. They highlight the importance of staying adaptable in a rapidly evolving industry, having a resilient team, and fostering customer relationships. The conversation also explores the balance between working in the business and stepping back...2024-10-3028 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 75 - Adapt or Fail: How Tony Kiger and David Kratz Keep Up in a Fast-Changing Industry - WFCTSummary:In this insightful episode of Cruise Control, Kevin Davis speaks with Tony Kiger and David Kratz about the ins and outs of growing a successful detailing and tinting business. Tony and David, who both bring years of experience from the fields of paint protection, tint, and automotive film, discuss their journeys and share valuable advice for new and established business owners alike. They highlight the importance of staying adaptable in a rapidly evolving industry, having a resilient team, and fostering customer relationships. The conversation also explores the balance between working in the business and stepping back...2024-10-2928 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 74 - Detailing, Discipline, and Digital Fame with Matt Jones - WFCTIn this episode of the Cruise Control podcast, Kevin Davis interviews Matt Jones, owner of Harker Heights Detailing & Ceramic Coatings, who shares his journey from 22 years in the army to becoming a successful business owner and social media content creator. Matt discusses how he transitioned into the detailing industry, starting with a hobby that quickly became a passion. His unique approach to social media marketing, particularly his use of short, funny, and engaging videos, has garnered millions of views and significantly boosted his business. Matt also dives into the challenges of balancing family life with entrepreneurship, the i...2024-10-2246 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 73 - Tinted Success: How Tech is Transforming Window Tinting and Detailing - Erik Devash & Kato Serri-CharetteSummary:In this episode of Cruise Control, Kevin Davis interviews Kato and Eric, founders of Tintwiz, a CRM software designed for window tinters, detailers, and paint protection businesses. Launched in 2018, Tintwiz helps businesses streamline operations by managing leads, scheduling, invoicing, and customer communications. The software is priced at $100 per month, offering unlimited users and integrations with Google Maps and QuickBooks.Throughout the discussion, the guests emphasize the importance of educating the industry and building a strong community. They share success stories of businesses that have significantly increased their revenue through Tintwiz. The episode...2024-10-1534 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 72 - Pioneering Detailing Paths and Building Bonds in Business (WFCT) - Jason Otterness & Eric JosephSummary:In this episode of the Cruise Control podcast, host Kevin Davis is joined by Jason Otterness and Eric Joseph at WCFT Window Auto Glass Week. They dive into their journey within the detailing industry, discussing entrepreneurship, their companies (Car Supplies Warehouse, Optical Films, Detailwise), and their growth strategies. The conversation covers the challenges and rewards of starting product companies, running detailing businesses, and the importance of building a community around their ventures. They also touch on the value of constant learning, the necessity of strategic problem-solving, and balancing creativity with practicality in business.2024-10-0833 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 71 - Risk, Rewards, and Detailing: The Bold Moves of IGL Coatings - Mike Karlen, Dustin Jackson, Chris DiGiovanni, Kevin Davis - LIVESummary:In this episode of Cruise Control, Kevin Davis chats with Mike Karlen and Dustin Jackson, the dynamic duo behind IGL Coatings. The discussion delves into how Mike and Dustin transitioned from being detailers to co-owners of a renowned ceramic coating company. They recount their journey of risk management, including acquiring the IGL brand from its original founders, Joel and Jeff. The episode highlights the importance of trust, building strong customer relationships, and taking calculated risks in business. Mike and Dustin share their philosophies on running a business, trusting a team, and innovating while keeping t...2024-10-011h 15Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 70 - The IT Guy Who Built a Detailing Dynasty: Kurt Felmar’s StorySummary:In this episode of Cruise Control from the 2024 WFCT/AWG Conference, host Kevin Davis speaks with Kurt Felmar, owner of Detail Solutions in Baltimore, Maryland, and a Ceramic Pro Elite Dealer. Kurt shares his journey from corporate IT to running a 7-figure detailing business, discussing the importance of creating systems that allow a business to run without constant oversight. They dive into the balancing act between work and family life, the challenges of leaving a stable corporate job, and the mindset needed to make a business thrive. Kurt emphasizes how his background in IT h...2024-09-2430 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 69 - Business, Beards, and Big Moves: Growing in Detailing and Beyond - Chris DiGiovanni, Jason Otterness, Grant Menard, Kevin DavisIn this live edition of Cruise Control, host Kevin Davis is joined by Chris, Jason, Grant, and other industry experts for a roundtable discussion on business strategies in the detailing and film industries. The conversation centers around the upcoming October Detail Wise Business Training, where the speakers share their wealth of experience on scaling businesses, delegating responsibilities, and creating systems for growth. Each expert provides insight into key business elements like financial management, employee empowerment, and customer retention, offering practical advice for both new and experienced business owners. From unlocking the power of delegation to understanding the importance of...2024-09-171h 14Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 68 - Road to Success: Software, Servant Leadership, and Shining Cars - Rod Puzey & Jody SedrickIn this episode of Cruise Control, host Kevin Davis sits down with Rod Puzey and Jody Sedrick, the co-founders of RoadFS and Zenware, who share their 15-year journey in creating software specifically for the detailing industry. The trio discusses everything from business evolution and niche market success to the power of servant leadership. Rod and Jody emphasize how their high-touch, customer-centric approach has helped them grow a loyal client base and transform their company into a respected industry leader. They also delve into their personal stories, balancing family, business, and the importance of passion in entrepreneurship. With humor and...2024-09-101h 14Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 67 - From Passion to Profit: Mark Green's Automotive and Business LegacyIn this episode of the Cruise Control Podcast, Kevin Davis sits down with Mark Green, a lifelong automotive enthusiast and entrepreneur. Mark shares his fascinating journey from starting a car detailing business as a teenager to building and leading Griot's Garage, a renowned automotive product company. Mark discusses the strategies behind creating a loyal customer base through storytelling and quality, his transition into podcasting with "Cars Yeah," and the lessons he's learned from interviewing over 2,500 guests. The conversation dives deep into the importance of following your passion, the challenges and rewards of entrepreneurship, and the ultimate fulfillment t...2024-09-031h 17Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 66 - Building a Business Within a Business in the Marine Industry - Jay BentleyIn this conversation, Kevin Davis interviews Jay Bentley from Gtechniq Marine North America. They discuss Jay's background as a financial advisor and his transition into the boating industry. They also talk about the challenges of marketing and selling ceramic coatings in the boating world, the importance of understanding customer pain points, and the growth of Gtechniq's certified installer network in the marine industry. The conversation explores the different market segments in the boating industry and the challenges and opportunities for marine detailers. It emphasizes the importance of building relationships and networking in the industry. The conversation also...2024-08-271h 01Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 65 - Unlocking 10x Growth in Your Business: The Cruise Control Blueprint - Chris, Kevin, & GrantEpisode SummaryIn this high-energy episode of Cruise Control, hosts Kevin Davis, Chris DiGiovanni, and Grant Menard dive deep into the strategies that can take your business from good to great. They explore how to scale your business effectively, focusing on Grant's journey of expanding his window tinting services from 15 to 60 jobs a week. The trio discusses the importance of a proactive business mindset, the role of digital marketing, and the power of knowing your numbers. With actionable advice on everything from Google Ads to email marketing, this episode is a must-listen for anyone serious about growing...2024-08-201h 10Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 64 - Mastering the Art of Adaptation: Insights from Matt KellyIn this episode of Cruise Control, host Kevin Davis sits down with Matt Kelly, a veteran in the detailing industry and the innovative mind behind HydroSylex and Detailing World. Matt shares his remarkable journey, from learning the ropes of detailing at a young age to facing immense challenges and ultimately creating a thriving business empire. Through candid storytelling, Matt opens up about the hardships that shaped him, the importance of staying ahead of industry trends, and the power of resilience and faith in overcoming obstacles. This episode is packed with actionable insights for anyone looking to build a successful...2024-08-131h 11Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 63 - Visionary Series - Building a Strong Team: Attitude, Integrity, and Capacity - Larry BroughtonIn this conversation, Kevin Davis and Larry Broughton discuss the importance of building relationships and providing excellent customer service in sales. They emphasize the need to treat customers as clients and focus on solving their problems rather than just making a sale. They also highlight the power of compliments and genuine connections in creating a positive customer experience. Larry shares his superhero backstory and how his experiences in the Green Berets and as a father have shaped his leadership style. They also touch on the importance of follow-up and building rapport with customers. The conversation focuses on hiring and...2024-08-0654 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 62 - Improving Visibility, New Tools, and Victim to Victor Mentality - Kevin & Chris LivePart of our regular Live series!The conversation discusses the importance of marketing and strategic planning for detailers during slow periods. It emphasizes the need for detailers to continue marketing and engaging with customers even when they are busy. The conversation also highlights the significance of knowing and understanding business numbers, such as costs and pricing. The hosts introduce the Google Business Maps Accelerator as a tool to improve visibility and ranking on Google Maps. They provide examples of businesses that have benefited from the accelerator and explain how it works. In this conversation, 2024-07-3049 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 60 - Troubleshooting Your Business Round Table - Wrap Up & ReviewThis is our wrap of episode from our Troubleshooting Your Business Podcast Series. We delve into the complexities of scaling businesses sustainably while achieving long-term success and maintaining a balance between work and personal life. The discussion features valuable insights from speakers like Kevin Davis, Barry Theal, Grant Menard, David Caballero, Andrew Houston, and Michael D'Andrea, who share their personal experiences, challenges, and strategies for business growth. Key themes include the importance of efficiency, quality, continuous learning, excellent customer service, and building strong relationships. The episode also addresses the challenges of managing friendships, workload, and fair hiring practices, emphasizing...2024-07-161h 00Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 59 - Prioritizing Health and Living Intentionally - Justin RoethlingshoeferIn this conversation, Kevin Davis and Justin Roethlinghofer discuss various topics including health, fitness, business, and personal growth. They touch on the importance of consistency, taking ownership of one's health, and the negative aspects of extreme fitness. Justin shares his personal backstory and how it shaped his mission to redeem the health of the world. They also discuss the need for intentional and consistent behaviors to bridge the gap between potential and reality. The conversation explores the importance of awareness, becoming someone new, and creating a system for sustainable change. It emphasizes the need to understand and...2024-07-0941 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 57 - Visionaries: The Power of a Positive Mindset The Role of Luck in Success - Markus KauliusIn this conversation, Markus Kaulius and Kevin Davis discuss mindset and the power of focusing on the positive. Markus shares his personal backstory and how he transformed his mindset from a negative and victim mentality to one of gratitude and growth. They emphasize the importance of surrounding yourself with positive people and viewing challenges as gifts. They also discuss the impact of mindset on success and how it can shape your relationships and overall well-being. In this conversation, Markus Kaulius and Kevin Davis discuss the importance of mindset and personal growth in achieving success. They emphasize the need to...2024-06-2547 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 56 - The Importance of Leadership and Personal Growth - Jonathan MonsonJonathan Monson shares his backstory and the importance of integrity in the automotive industry. He discusses his experience in automotive repair and how it led him to start his own car detailing business. Jonathan emphasizes the need for education and setting proper expectations with clients. He also talks about the state of the industry, including the impact of marketing tactics and the importance of understanding different customer segments. In this conversation, Kevin Davis and Jonathan Monson discuss the importance of authenticity and accountability in business and social media. They emphasize the need to be true to oneself...2024-06-181h 02Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 55 - Visionaries: Achieving Balance: Work and Personal Life - Peter TauntonIn this conversation, Kevin Davis interviews Peter Taunton, the CEO and founder of Nautical Bowls. They discuss the importance of small businesses and entrepreneurship, as well as the mindset and qualities needed for success. Peter shares his personal journey from growing up in a small town to building a multimillion-dollar wellness brand. They also touch on the significance of failure, the evaluation process for businesses, and the balance between work and personal life. The conversation explores the importance of buy-in and understanding within a family-owned business. It emphasizes the need for balance between work and family life and the...2024-06-1139 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 54 - Rev Up Your Business: Insights on Sales and Customer Journeys - Ray PadillaIn this conversation, Ray M Padilla and Kevin Davis discuss various topics related to the automotive industry and marketing. They talk about the challenges of starting a marketing company, and the importance of working with high-level automotive shops. They also emphasize the value of continuous learning and networking in the industry. Overall, the conversation highlights the unique aspects of the automotive industry and the strategies needed to succeed in it. In this part of the conversation, Ray M Padilla and Kevin Davis discuss the importance of passion and knowledge in business. They also explore the focus on...2024-06-041h 08Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 53 - Navigating Cultures and Detailing Standards: A Global Perspective - Carlos Gonzalez, Tommy Davis - MTE 2024In this episode, Kevin talks with industry experts Tommy Davis and Carlos Gonzalez at the Mobile Tech Expo 2024. They delve into the detailing industry's nuances, comparing the standards and expectations in the U.S. and Latin American markets, and discuss the evolution of detailing as a business. They also share personal insights on building a brand and maintaining integrity in the competitive landscape of car care products.Takeaways:Comparison of detailing standards in the U.S. and Latin American markets.The role of personal branding and integrity in business success.The impact of social...2024-05-2834 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 52 - The CFO Playbook: Cameron Williams on Winning Business Strategies and Tax OptimizationIn this conversation, Kevin Davis interviews Cameron Williams, the founder and CEO of KynLi  Consulting, a consulting group that specializes in CFO services and consulting for small and medium-sized businesses. They discuss the importance of taxes and business strategy for businesses, the services provided by KynLi Consulting, and the holistic approach they take to accounting and consulting. They also explore how to find the right financial services provider and the difference between the letter and spirit of tax laws. Overall, the conversation highlights the value of proactive and personalized financial services for businesses. In this conversation, Cameron Williams discusses t...2024-05-2143 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 50 - The Detailed Dreamer: Steven Rusko's Blueprint for SuccessIn this conversation, Kevin Davis interviews Steven Rusko, the owner of Northern Lights Home and Auto Coatings. They discuss various topics, including the weather in Montana, the difference between being a detailing business owner and a detailer, and Steven's journey from dropping out of high school to starting his own detailing business. Steven shares his experiences working in construction, car washes, and other industries before finding success in the detailing industry. The conversation provides insights into the challenges and rewards of being a business owner in the detailing industry. This conversation covers the struggles and depression experienced...2024-05-0758 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 45 - Becoming the Hero in Your Customer's Car Story - Alan Medcraf & Hunter ZarzyckiIn this episode, Kevin Davis interviews Alan Metcalf and Hunter Zarzycki about their experiences in the detailing industry. They discuss topics such as selling a brand, collaboration and learning from others, connecting with people and building relationships, approaching mentorship and learning, creating connection and trust in sales, understanding customer pain points, and digital marketing and messaging. In this conversation, the hosts discuss various topics related to the detailing industry. They emphasize the importance of transparency and personalized support, as well as the need to develop a customer avatar to better understand the target market. Niche marketing and customized services...2024-04-0247 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 44 - Troubleshooting Your Business Round 2 - David CaballeroKevin, Grant, Barry, and David review the previous conversation and goals, highlighting the changes made in daily operations and the hiring of a shop assistant. They also discuss the importance of taking vacations and improving morale in the workplace. They delve into Grant's business model and the motivating factors behind it. The conversation concludes with a discussion on moving to a new location and the financial preparation involved, as well as the shift in mentality towards business thinking. In this part of the conversation, David discusses how he is now able to focus on expanding his business and adding...2024-03-261h 02Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 43 - Making a Positive Impact Through Business - Michael AbensIn this conversation, Michael Abens shares his professional journey and the impact he has made in various industries. He discusses his early career, including his role in revolutionizing the use of Coumadin in medicine. Michael also highlights the importance of mindset and never letting the impact he can create be defined by his role. He shares his experiences in leadership positions and the challenges he faced. Additionally, he talks about his decision to join a failing company and turn it around, emphasizing the importance of managing risk. Throughout the conversation, Michael emphasizes that success is not solely defined by...2024-03-191h 13Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 42 - Diversification, Expansion, and Education - William Lara, Jerry Grant, Ryan GriggsWe begin our series of episodes we recorded at MTE 2024.In this episode, the hosts and guests discuss various topics related to the detailing industry. They talk about the importance of diversifying services and expanding into new areas, such as the corrosion industry. They also discuss the rise and plateau of ceramic coatings and the need for education and collaboration within the industry. The hosts emphasize the importance of branding, presentation, and building relationships with customers. They also highlight the role of websites in marketing and the benefits of using Detailers Roadmap for website development. The episode...2024-03-1235 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 41 - Never Stop Learning! - Erik DevashIn this conversation, Kevin Davis interviews Eric DeVash, founder of Window Tint LA and creator of the TentWiz app. They discuss Eric's background in business and his journey from running a successful window tinting company to developing software for the industry. Eric shares advice for business owners, including the importance of financial planning and continuous learning. They also explore the challenges of hiring and retaining installers, setting prices, and maintaining a positive corporate culture. The conversation highlights the low barrier of entry in the industry and the need for businesses to define their own version of success. I...2024-02-2751 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 37 - Building a High Ticket Client Detailing Business - Kodie HitsmanIn this conversation, Kevin Davis interviews Kodie Hitsman, owner of The Detail Shop in Spring Lake, Michigan. Kodie shares his detailing superhero backstory, starting with his military service and transition into entrepreneurship. He discusses the growth of his business, becoming a one-stop shop for automotive services, including vinyl wraps, ceramic coatings, window tinting, and paint protection film. Kodie also talks about his experience working with high-end boats and clients, learning from wealthy individuals, and the importance of being selective with clientele. He shares his goals for business growth and the challenges and rewards of owning a Corvette C...2024-02-0656 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 36 - Troubleshooting Your Business Round 1 - Andrew HoustonThis is the 3rd episode in the first round of Troubleshooting Your Business with Kevin, Grant Menard, and Barry Theal. It features Andrew Houston of Houston's Shine.*this episode did have some audio challenges with Grant's microphone, so we apologize for that in advance.We have a new feature from our recording software that automates the show summary and chapter listing. We've included tha below.Summary The conversation begins with small talk and introductions. The hosts review the business numbers, including revenue, expenses, and profit margins. Andrew shares his b...2024-01-301h 36Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 35 - Management, Leadership, and Deliberate Growth - Joe FeestKevin visits with Joe Feest, a management and leadership expert to discuss management styles, leadership ideas, and how to be deliberate about growth in business and life.About Joe FeestJoe has been paid to lead and manage people since he was 17 years old and has been the designated trainer wherever he has worked. People told him he was helpful in those roles and that led to him managing restaurants for 15 years, serving as a manager in the human services field for 8 years, presenting seminars for 22 years, and serving in pastoral roles as...2024-01-231h 12Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 34 - Troubleshooting Your Business Round 1 - Michael D'AndreaKevin and Grant Menard have a long conversation with Michael D'Andrea of D’Andrea Auto Detailing & Ceramic Coating about his business in our 2nd Troubleshooting Your Business episode from Round 1. We dive deep into process, people, shop space, and more. We all get a little emotional as we explore the more personal side of running a business, giving yourself the encouragement you deserve and seeing how far you've come! About D'Andrea Auto Detailing & Ceramic Coating:D’Andrea Auto Detailing was founded in 2021, setting out to be part of the solution to the...2024-01-161h 44Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 33 - The History and Future of the Detailing Industry - Todd HelmeKevin spends time with his great friend Todd Helme talking about the history of detailing, the future of detailing, brands, forums, OG vs. New Kids, and so much more!About Todd:Todd Helme has become a fixture in the detailing industry thanks to his incredible talent as a detailer and insatiable quest to understand the technical aspects of automotive surface restoration and preservation.After years as the owner/operator of a high end detailing business where he worked on some of the worlds most exclusive and rare vehicles, Todd transitioned to...2024-01-091h 30Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 32 - Troubleshooting Your Business Round 1 - David CaballeroIn this first episode of our Troubleshooting Your Business podcast series, Kevin, Grant Menard, and Barry Theal talk to David Caballero of D.A.C. Custom Detailing.We will do two episodes for each of three shops. On the first episode, we will gather information, do a deep dive into the numbers, and come up with action steps for the shop to complete before their next episode in 45-60 days.David's episode talks about staffing, space, and growth, and how to move beyond the single operator mindset.Get your one-stop success solution at...2024-01-021h 34Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 6 - Creating a Detailing Disneyland - Grant Menard - REPLAYKevin sits down with Grant Menard, a guy that all business owners, in detailing or not, should emulate both professionally and personally. They talk sales strategies, personal challenges, business acumen, building teams, and giving back.About Grant:Ever since Owner Grant Menard founded Menard Premium Detailing in early 2015 as a small detailing operation before going full time in 2018, the organization has been thriving . Going from $1,000 investment, to a multi-million dollar revenue stream, Grant has the experience to cut the line to success.Both the word-of-mouth and marketing efforts have allowed the...2023-12-261h 28Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 31 - What Makes an Entrepreneur? - Shawn GervaisJoin Kevin and Shawn for a laughter-filled episode talking about business, entrepreneurship, emotional detachment, and the exciting world of creating new businesses. About Shawn:Shawn is a venture capitalist with a successful track record for setting up profitable companies across North America and the Caribbean. His roster of well-established and profitable businesses include companies in the tourism, commercial printing, digital marketing, coding, design and software development spheres. Shawn is a successful entrepreneur who has built several successful companies and has a mind for developing systems and processes that streamline, improve efficiency and solve...2023-12-191h 10Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 29 - Everyone's Got a Chemist in their Bathroom - Meghan PoirierKevin and Meghan Poirier of Car Candy Automotive Detail Products have a great discussion about chemistry, blending, private labeling and distribution of detailing products. Along the way they also discuss what it's like to be a woman in a male-dominated industry and the awesome strides we've made there, the importance of relationships and "getting along," and a whole host of other topics!About Meghan:Meghan Poirier is the Chief Operations Officer of Car Candy Automotive Detailing Products.  Meghan has worked in the car care industry for nearly 25 years and oversees day to day operations, brand g...2023-12-051h 05Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 28 - Taking Pride in Ownership - Dann WilliamsKevin has a great conversation with Dann Williams of Owner's Pride to talk about the industry, building a brand, using media, and more!About Dann:Dann is a partner in Owner's Pride Car Care Products and the presenter for the Owner's Pride Podcast. He also serves as the President of Business Development for Owner's Price Car Care Products. Dann has a passion for detailing, old cars, and life in sunny Southern California.Get your one-stop success solution at www.detailersroadmap.com!FacebookInstagramTikTokY...2023-11-281h 08Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 27 - The Ladder to Success Requires Every Rung - Renny DoyleKevin and Renny share a candid, honest, and heartfelt conversation about building a successful life and business, and what coming from nothing to making something really takes. Join them in laughter and a couple of tears as a couple of old friends continue to challenge each other to be better.About Renny:Renny Doyle is well-known as being "the Detailer of Air Force One". He is the founder of Detailing Success, the industry’s premier auto detailing training center, a founding member of The Detail Mafia, and the co-creator of the P&S Do...2023-11-221h 34Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 26 - SEO 101, Tips, Tricks, & Strategies for Website SEO Success - Chris Di GiovanniKevin and Chris walk through the best ways to be successful with SEO on your website, from design, technical components, and writing to the pitfalls to avoid that won't help you move your website SEO forward. Get your one-stop success solution at www.detailersroadmap.com!FacebookInstagramTikTokYouTube2023-11-1458 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlSEMA 2023 BONUS - System X - Rupes - SB3 CoatingsKevin grabs some time in 3 different booths during SEMA 2023 to talk about the show, company history, business, and of course, new products. This is 3 mini episodes in one!Featuring:Steve Persia - System XJason Rose - RupesChloe Deeb - SB3 CoatingsGet your one-stop success solution at www.detailersroadmap.com!FacebookInstagramTikTokYouTube2023-11-0748 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 25 - From Adversity Comes Fortitude - Justin LabatoKevin and Justin catch up and dig deep into Justin's history, business success, sticking to it and never giving up, and rising above your situation and status to achieve greatness!About Justin:Justin Labato has been detailing full-time since 2008. He currently holds all certifications offered by the International Detailing Association (Certified Detailer, Skills Validated, Recognized Trainer). Labato was one of the hand-picked professional detailers to assist on the premier episode of Velocity Channel's new show "Competition Ready." He has worked on the respected Air Force One Detailing Team twice and contracts as a...2023-10-311h 09Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 24 - Love is in the Air...and In Detailing - Kelly HarrisKevin and Kelly catch up and get the real back story for all that Kelly has accomplished during his long career in the detailing industry. They talk detailing, business, growth, acquisition, and of course, sprinkle in a nice love story for good measure! About Kelly:There is an art and a science to detailing an automobile.The art comes at the hands of the individual and their swift yet gentle maneuvers across the body of the vehicle, and the science comes from what is behind the tools they use.This is w...2023-10-241h 27Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 23 - Get Comfortable Being Uncomfortable - Michael HonnKevin and Michael Honn of STEK USA sit down and talk about all things film and PPF, how the business is evolving, some best strategies for sales, marketing, and customer service, and a whole lot more!About Michael:Michael is the Sale Director at STEK USA. About STEK:Founded in 1977, STEK has over 40 years in the film protection market. With early success providing OEM solutions to Hyundai, Toyota, and other auto manufacturers, we expanded into consumer-oriented paint protection products. Since than we been identified as one of...2023-10-171h 10Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 22 - The Secret to Business Success? Do the Right Thing - Robert EarleKevin visits with Robert Earle from Gtechniq Ltd, direct from the UK. They speak at length about detailer-down market creation, the origins of Gtechniq, dealership detailing and protection and how it fits into and actually supports the industry, and the future of ceramic coatings and other surface protection.About Rob:Rob is the Managing Director (MD), and runs the UK side of Gtechniq, which manufactures a range of products that revolutionize surface management for painted surfaces eg yachts, aircraft, trains, cars etc. All of our products utilize nanotechnology which has enabled us to...2023-10-1056 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 21 - Focusing on Your Business, Forget What Others are Doing - Joel LaPalmeKevin and Joel discuss focusing on your own business and ignoring those around you, your "competition," or those that speak the loudest on the internet. We also spend a good amount of time talking about market diversification, new verticals, missing customers that aren't being targeted, and more!About Joel:Joel is the President and Director of The IGL Group USA, as well as co-founder and owner or Clara Clark Canada. With extensive experience in customer acquisition, management, and market diversification, Joel brings a wealth of knowledge!www.iglcoatingusa.com2023-10-031h 03Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 20.5 - It All Starts with a Relationship...and Maybe a Few Burnouts - Alex OstrihonskyKevin catches up with Alex Ostrihonsky from Vyper Industrial on this episode and they explore building relationships, building a business from the ground up, and being omnipresent in the market place.About Alex:Alex is the Director of Brand Partnerships for Vyper Industrial, which makes amazing chairs for many industries, as well as creepers, fans, energy drinks, and a whole lot more! www.vyperindustrial.comwww.vyperfest.comwww.vyperenergy.comGet your one-stop success solution at www.detailersroadmap.com!...2023-09-2654 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 20 - Online Marketing at 140 Miles Per Hour...with No Brakes - Hunter ZarzyckiKevin and Hunter talk social media marketing, pay-per-click advertising and marketing, how to be successful with social media posting and content, and a whole lot more! Plus, a bonus story towards the end of Hunter's death-defying 140mph crash on the track!About Hunter:Hunter started out in the detailing industry by starting a mobile detailing business. Quickly growing in the area over the years, an original plan to continue college education as a physicist pivoted to marketing and business consulting. He is a founder of Zarzy Media and Co-Founder of AdMotive, both are...2023-09-191h 10Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 19 - Surprise! That's Not Paint Your Polishing! - Adam HuberKevin and Adam have a great time catching up, talking about old detailing businesses, new detailing businesses, ClarityCoat removable paint, the state of the industry and more. Plus, a bonus story from Automechanika about polishing "paint" in the 3D booth.About Adam:Co-founder of Clarity Coat and Phantom Detailing.Adam Huber has been a part of the automotive protection field for the past 5 years. Adam’s passion for peelable paint protection came about in 2018 and he’s excited to continue that passion by partnering with Justin to bring ClarityCoat to you.He w...2023-09-121h 19Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 18 - Striving for Nothing - Myth-busting Everything you Think You Know about Dealership & Auction Detailing - Rob Schruefer (9/5/23)Kevin and Rob have a great discussion dispelling a couple of the oldest myths in the detailing industry...that dealership detailers and mobile detailers are somehow less than. Put your ego aside and listen up as we talk about what it takes to build a 7 & 8 figure detailing company with more than 120 employees, 10 mobile detailing trucks, and multi-million dollar contracts.About Rob:Rob began his professional detailing career in 2004 with the purchase of his first van, and the opening of On The Spot Mobile Detailing.Using hard work, outstanding customer service, and...2023-09-051h 08Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlBonus Episode - Roadmap Roadtrip - Air Force One 2023 Recap and Participant InterviewsWe had a great time at the Air Force One 2023 event at the Museum of Flight. This is a bonus episode we did talking about that Roadmap Roadtrip! We had originally done these interviews and segments on site at the event, but there was an audio issue, so these are studio follow ups.It's not every day that you get a chance to touch a piece of history. But for a select group of detailers, this dream becomes a reality every year, as they gather in Seattle to restore the 1959 Boeing 707-153 known as SAM 970, a...2023-09-011h 09Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 17 - Can't We all Just Get Along - Stories from a Detailer Turned Car Wash VP - Dylan von KleistKevin and Dylan have a classic no-holds-barred throw down between detailing and car washes! Actually, they have a great discussion about integrating car washes into the detailing part of appearance car, using them for revenue generating, franchising and business opportunities and more. About Dylan:With several decades as an industry leader in the automotive care and appearance industries, Dylan von Kleist has a track record for success with several companies in roles that included marketing, sales, corporate strategy, product and process development, training and more. Much of Dylan’s success within th...2023-08-291h 00Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 16 - You Say You Have a Great Idea for a Product...You Sure 'Bout That? - Tom SmithKevin and Tom have a great discussion about the ins and outs of what it really takes to get a great invention idea to market, and the pitfalls many are unaware of. Learn more about Tom's journey with BuffBrite as well as a little insight into Kevin's own multiple brands.About Tom & BuffBriteAt Buff Brite we have a passion for the detail and car care industry.  After 40 years in the business of Auto Detailing we can't wait to start each day looking for exciting new ways to save you time and improve a...2023-08-221h 04Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 15 - Stop Selling & Build Relationships Instead + Bonus Deportation Story - Juan GonzalezKevin and Juan talk sales strategy, relationship building, Latin America, along with a great story about deportation!About Juan:Juan Gonzalez is the owner of All Season Detail in Idaho Falls, Idaho. With extensive automotive sales and marketing experience, Juan started from the ground up and built a thriving business in what many would consider a difficult market.Juan also does trainings around the world, particularly in Latin America where detailing is a continually growing industry. He also hosts trainings at his academy in Idaho Falls.https://www.facebook...2023-08-151h 05Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 14 - Secrets of Content Creation - Step Out of Your Comfort Zone & Just Do It! - Jimbo BalaamIt's always a fun time when Kevin and Jimbo get together to record a podcast episode. They talk content creation & business, and some great strategies to step out of your comfort zone and create customer-driven content for your business.About Jimbo:With almost 800 episodes, Jimbo has lead the pack in the automotive detailing podcast space and set the standard for those that have followed.As a content creator and consultant, he's not only building an extensive following online, but also helps companies bridge the gap between their products and the end...2023-08-081h 16Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 13 - Building your Business on the Scaffolding of Success - Shawnda WilliamsKevin and Shawnda give some SEMA secrets, sponsorships, entrepreneurship, branding, and more! About Shawnda:We all comprise different identities; Shawnda is no different. One-part designer, one-part technologist, one-part advocate, and of course, a consummate car girl. She has an accomplished career as a designer, strategist, car builder, and business owner. Her human-centered design philosophy has empowered her to develop award-winning products, nationally recognized strategies, and enhanced user experiences with global brands such as Apple, Microsoft, Cisco, Zappos, and General Dynamics. Currently, she is a Product & Experience design team leader for REI....2023-08-011h 04Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 12 - Know Thy Customer; The Secret Formula for Service Success - Rob CravenKevin and Rob catch up to talk about the one of the best approaches to understand who the customer is, what they expect, and how to sell and upsell them to what they need for maximum satisfaction and maximum profit. About Rob:Rob is the Director of Training at SB3 Coatings and hails from Houston, TX. He has been in the detailing industry for over a decade and has owned shops of multiple sizes and has trained 1000s of detailers across the world.https://www.sb3coatings.comGet...2023-07-251h 13Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 11 - It's Not About the Juice in the Bottle; Building a Brand - Avi AlimanKevin gets multi-national and multi-lingual this week and talks to Avi Aliman of NGNT and Diamond Pro Tech.  They talk about brand building, the science of coatings, struggles with breaking into a new market, and building a business from scratch...over and over.About Avi:Avi is the CEO at NGNT Material Sciences SA (New Generation Nano Technologies), and resides in Italy. He has founded and run multiple start ups in travel, biotech, and detailing.From Avi:I am an experienced entrepreneur with international experience in initiating, f...2023-07-181h 06Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 10 - Business Lessons from a Time Machine (Campfire Chat) - Jason RoseKevin and Jason take a break from Jeeping and watch the sunset in Moab, Utah for a little Campfire Chat about business and detailing. Get great insights from a man who's has been at the foundation of professional detailing processes and products for decades.About Jason:Jason is Global Director of Training at RUPES USA, Inc. in Denver, Colorado. He provides training on detailing and RUPES systems throughout the world. With decades of experience in professional detailing, product development, and training, he has been a fixture in the industry and continues to expand...2023-07-1159 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 9 - Turning Passion into Profit While Building Relationships - Brian GuyKevin & Brian talk about the early days of detailing, starting in a parking lot, building long term relationships and friendships with clients, and prioritizing your health and well-being while growing your business and career.About Brian:Brian has been in the detailing industry for over 20 years and has run a successful detailing business off and on during that time. Brian now works for Colourlock using his expertise in detailing, leather materials, and leather care to help educate customers and detailers alike. He also has his own brand of handmade/hand tooled...2023-07-041h 08Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 8 - Focusing on What is Important While Building a Successful Business - Ben RunkelKevin talks to Ben Runkel of  High-Def Detailing Ceramic Coating and Paint Protection Film  in Elkhart, Indiana. Ben and Kevin talk music, running a small detailing company, growth, hiring, and business evolution, plus some life advice about house guests.About Ben & High-Def:Ben is the Owner/Operator at High-Def Detailing Ceramic Coating and Paint Protection Film in Elkhart, Indiana. "In my heart of hearts, I believe that each and every automobile deserves to have a high definition gloss while remaining flawless through any mess or exposure to contamination here in Elkhart, Indiana. Providing ca...2023-06-271h 17Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 7 - Managing Your Customers to Catapult Your Success - Kris AbensKevin sits down with Kris Abens of Urable™. Kris is a woman of many talents & interests, the least of which being a badass member of the Urable family organization!  As one of Kris's industry dads, we talk about business, management, marketing, and car girls, and share stories of bucket list accomplishments!About Kris:Kris is the Co-Creator & Executive Vice President of Business Development and Marketing at Urable™. She brings expertise and enthusiasm to the detailing industry, and a great infectious positive attitude and smile.About Urable™:Ura...2023-06-201h 05Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 6 - Creating a Detailing Disneyland - Grant MenardKevin sits down with Grant Menard, a guy that all business owners, in detailing or not, should emulate both professionally and personally. They talk sales strategies, personal challenges, business acumen, building teams, and giving back.About Grant:Ever since Owner Grant Menard founded Menard Premium Detailing in early 2015 as a small detailing operation before going full time in 2018, the organization has been thriving . Going from $1,000 investment, to a multi-million dollar revenue stream, Grant has the experience to cut the line to success. Both the word-of-mouth and marketing efforts have allowed the...2023-06-131h 28Maxed out ManMaxed out ManEpisode 15 - Chasing Your Dreams Later in Life! - Renny DoyleKevin Davis interviews Renny Doyle on Riverside.fm, covering diverse topics from podcasting to Renny's role in the Detailers Roadmap. The conversation touches on Renny's life challenges, family lessons, conflict resolution, heritage pride, and search and rescue involvement. Themes include discipline, societal issues, self-care, work-life balance, life chapters, and generational differences. They discuss choices, life lessons, the strength of women, critical thinking, and introduce the new podcast, Blue Collar Millionaires. Michelle's welding hobby and the importance of men supporting each other are also mentioned.TakeawaysDetailing career success through the Detailers Roadmap.Overcoming challenges...2023-06-061h 23Detailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 5 - Finding Business Success by Finding a Niche - Daniel ChaffeeKevin visits with Daniel Chaffee of 6 Monkeys, an entrepreneur and business owner in the off-road industry. Daniel built a very niche business after taking a leap of faith and going out on his own to address a need he found for himself and a broader niche community. It's a great story about determination, niche management, balance, and perseverance. About 6 Monkeys:6 Monkeys is a US Based off-road parts manufacturer, custom shop, and drafting. They make custom parts for Jeep Grand Cherokee WK2s, from the years of 2011 to 2021. They also sell fabrication designs for tools, tables...2023-06-0642 min