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Showing episodes and shows of
Devin Bramhall & Margaret Kelsey
Shows
Don't Say Content
Replay: Is Your Content Strategy Outdated?
In this replay episode, we take a look back on the content strategies of the past, and of the past/present when this was recorded (in 2023). Where is content marketing headed? Where has it been? What can we take with us into 2025? Things we discuss include personal branding, relatable content, and value-additive content—which never go out of style. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Subscribe to our newsletter: https://dontsaycontent.substack.com/Subscribe to Devin's new newsletter, Ta Gueule: htt...
2024-11-12
43 min
Don't Say Content
Bonus: What We've Been Up To
We’re back! With a quick bonus episode before season 5 kicks off in January 2025. We’re keeping the feed rolling until then with some replays and bonus episodes to keep you company, and in this bonus episode, we’re catching you up on what we’ve been up to lately. Hope you enjoy, and see you in January!Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Subscribe to our newsletter: https://dontsaycontent.substack.com/Subscribe to Devin's new newsletter, Ta Gueule: https://www.devi...
2024-11-05
35 min
Don't Say Content
Bonus: Devin Bramhall on Grow and Tell
On this bonus episode, you'll hear our own Devin Bramhall in conversation with Alex Kracov from Dock on his show, Grow and Tell. They talk about how startups should be thinking about content, how she scaled Animalz, and how she grew our podcast, Don't Say Content.Check out Grow and Tell here: https://www.dock.us/grow-and-tell
2024-08-13
47 min
Don't Say Content
Bonus: Devin Bramhall on 2 Pizza Marketing
In this episode, Devin Bramhall joins Ashley McGovern and Melissa Moody on their show, 2 Pizza Marketing.Like what you hear? Check out their show here: https://www.2pizzamarketing.com/Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
2024-07-16
39 min
Don't Say Content
BONUS: Margaret Kelsey's Strategic Brand Flywheel on Marketing Powerups
Bonus episode time! Before season 4 drops, enjoy this bonus episode where Margaret joined Ramli John's Marketing Powerups podcast to talk about her strategic brand flywheel. Like what you hear? Check out Ramli's podcast here: https://marketingpowerups.com/podcast/For more from Devin + Margaret, head to dontsaycontent.com.Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
2024-01-23
1h 02
Don't Say Content
BONUS: Margaret Kelsey's Strategic Brand Flywheel on Marketing Powerups
Bonus episode time! Before season 4 drops, enjoy this bonus episode where Margaret joined Ramli John's Marketing Powerups podcast to talk about her strategic brand flywheel. Like what you hear? Check out Ramli's podcast here: https://marketingpowerups.com/podcast/For more from Devin + Margaret, head to dontsaycontent.com.Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
2024-01-23
1h 02
Don't Say Content
BONUS: Why CEO is the Best Worst Job with Devin Bramhall
Here's a bonus episode where our host, Devin Bramhall joined Joei Chan on her podcast, Good Boss Bad Boss to talk about how rewarding it is to have the best worst job ever: being a CEO.Listen to Good Boss Bad Boss: https://podcasts.apple.com/fr/podcast/good-boss-bad-boss/id1683210629Connect with Joei: https://www.linkedin.com/in/joeichan/
2024-01-09
36 min
Don't Say Content
BONUS: Margaret Kelsey's Strategic Brand Flywheel
Here's a bonus episode where our host, Margaret Kelsey, joined Ramli John on his podcast, Marketing Powerups to talk about her brand marketing flywheel. Listen to Marketing Powerups: https://marketingpowerups.com/podcast/Follow Ramli: https://www.linkedin.com/in/ramlijohn/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Connect with Devin: https://www.linkedin.com/in/devinbramhall/Subscribe to the Don't Say Content newsletter: https://www.dontsaycontent.com/Created in partnership with Share Your Genius: www.shareyourgenius.com
2024-01-02
1h 02
Don't Say Content
Why Investors, Boards, CEOs Are Marketers’ Real Target Audience
What if we started looking at marketing as a business growth strategy instead of a promotional department? Devin and Margaret discuss the role Marketing plays in fundraising and investor board meetings. They explore how the current startup investing structure only widens the trust gap between CEOs and Marketing, including understanding the chasm and how that leads to wrong solutions that are often avoidable. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Su...
2023-11-21
30 min
Don't Say Content
Why Investors, Boards, CEOs Are Marketers’ Real Target Audience
What if we started looking at marketing as a business growth strategy instead of a promotional department? Devin and Margaret discuss the role Marketing plays in fundraising and investor board meetings. They explore how the current startup investing structure only widens the trust gap between CEOs and Marketing, including understanding the chasm and how that leads to wrong solutions that are often avoidable. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Su...
2023-11-21
30 min
Don't Say Content
Why Investors, Boards, CEOs Are Marketers’ Real Target Audience
What if we started looking at marketing as a business growth strategy instead of a promotional department? Devin and Margaret discuss the role Marketing plays in fundraising and investor board meetings. They explore how the current startup investing structure only widens the trust gap between CEOs and Marketing, including understanding the chasm and how that leads to wrong solutions that are often avoidable. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Su...
2023-11-21
30 min
Don't Say Content
Why Investors, Boards, CEOs Are Marketers’ Real Target Audience
What if we started looking at marketing as a business growth strategy instead of a promotional department? Devin and Margaret discuss the role Marketing plays in fundraising and investor board meetings. They explore how the current startup investing structure only widens the trust gap between CEOs and Marketing, including understanding the chasm and how that leads to wrong solutions that are often avoidable. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Subscribe to our ne...
2023-11-16
30 min
Don't Say Content
What Are CEO & Founders’ Biggest Marketing Problems Right Now? Questions from Our Network
Q4 has begun, and the year is coming to a close. But you’re in overwhelm—from setting new goals for next year, setting the big vision for your strategy, and oh yeah—finishing out this year strong. But that overwhelm and busyness is not new to the B2B tech world.Some of the problems that rear their heads in times like these are just that: nothing new. But that doesn’t mean they aren’t any easier to handle. Where do you find the right marketers to take your team to the next level...
2023-11-07
38 min
Don't Say Content
What Are CEO & Founders’ Biggest Marketing Problems Right Now? Questions from Our Network
Q4 has begun, and the year is coming to a close. But you’re in overwhelm—from setting new goals for next year, setting the big vision for your strategy, and oh yeah—finishing out this year strong. But that overwhelm and busyness is not new to the B2B tech world.Some of the problems that rear their heads in times like these are just that: nothing new. But that doesn’t mean they aren’t any easier to handle. Where do you find the right marketers to take your team to the next level...
2023-11-07
38 min
Don't Say Content
What Are CEO & Founders’ Biggest Marketing Problems Right Now? Questions from Our Network
Q4 has begun, and the year is coming to a close. But you’re in overwhelm—from setting new goals for next year, setting the big vision for your strategy, and oh yeah—finishing out this year strong. But that overwhelm and busyness is not new to the B2B tech world.Some of the problems that rear their heads in times like these are just that: nothing new. But that doesn’t mean they aren’t any easier to handle. Where do you find the right marketers to take your team to the next level...
2023-11-07
38 min
Don't Say Content
In a Darwinian Tech Economy, CEOs Need Business Strategy Not Playbooks
Newsflash: your lifeboat has a hole in it. Oh, and that life vest you’re wearing—lol. It doesn’t help when you’re sinking into an ocean of lava. No, we’re not talking about the apocalypse, we’re talking about what it takes to make your company survive in 2024 and beyond. If you’re reaching for familiar growth tactics, you’re putting your company at risk and missing the opportunities embedded in times of uncertainty and change. Here’s the deal: the only reason your playbooks worked before is because ev...
2023-10-24
32 min
Don't Say Content
In a Darwinian Tech Economy, CEOs Need Business Strategy Not Playbooks
Newsflash: your lifeboat has a hole in it. Oh, and that life vest you’re wearing—lol. It doesn’t help when you’re sinking into an ocean of lava. No, we’re not talking about the apocalypse, we’re talking about what it takes to make your company survive in 2024 and beyond. If you’re reaching for familiar growth tactics, you’re putting your company at risk and missing the opportunities embedded in times of uncertainty and change. Here’s the deal: the only reason your playbooks worked before is because ev...
2023-10-24
32 min
Don't Say Content
In a Darwinian Tech Economy, CEOs Need Business Strategy Not Playbooks
Newsflash: your lifeboat has a hole in it. Oh, and that life vest you’re wearing—lol. It doesn’t help when you’re sinking into an ocean of lava. No, we’re not talking about the apocalypse, we’re talking about what it takes to make your company survive in 2024 and beyond. If you’re reaching for familiar growth tactics, you’re putting your company at risk and missing the opportunities embedded in times of uncertainty and change. Here’s the deal: the only reason your playbooks worked before is because ev...
2023-10-24
32 min
Don't Say Content
A Babel of Buzzwords is How Marketers Created a Category of Chaos (and other stories)
Confusion. Miscommunication. Misunderstandings. That’s what happens when marketers and business leaders use too many buzzwords. YET WE ALL KEEP USING THEM (us, too). Chaos agents disguised as trendy trifles that we claim to aid in communicating our marketing plans and getting buy-in from CEOs, clients, and teams. Poppycock! Don’t use buzzwords, say what you mean, otherwise, you’re just perpetuating a broken system where:The C-suite doesn’t trust marketersMarketers struggle to get buy-in from C-suiteLots of money is wasted on team overhauls, constant changes in strategyPro...
2023-10-17
41 min
Don't Say Content
A Babel of Buzzwords is How Marketers Created a Category of Chaos (and other stories)
Confusion. Miscommunication. Misunderstandings. That’s what happens when marketers and business leaders use too many buzzwords. YET WE ALL KEEP USING THEM (us, too). Chaos agents disguised as trendy trifles that we claim to aid in communicating our marketing plans and getting buy-in from CEOs, clients, and teams. Poppycock! Don’t use buzzwords, say what you mean, otherwise, you’re just perpetuating a broken system where:The C-suite doesn’t trust marketersMarketers struggle to get buy-in from C-suiteLots of money is wasted on team overhauls, constant changes in strategyPro...
2023-10-17
41 min
Don't Say Content
A Babel of Buzzwords is How Marketers Created a Category of Chaos (and other stories)
Confusion. Miscommunication. Misunderstandings. That’s what happens when marketers and business leaders use too many buzzwords. YET WE ALL KEEP USING THEM (us, too). Chaos agents disguised as trendy trifles that we claim to aid in communicating our marketing plans and getting buy-in from CEOs, clients, and teams. Poppycock! Don’t use buzzwords, say what you mean, otherwise, you’re just perpetuating a broken system where:The C-suite doesn’t trust marketersMarketers struggle to get buy-in from C-suiteLots of money is wasted on team overhauls, constant changes in strategyPro...
2023-10-17
41 min
Don't Say Content
Is Marketing the New Gig Economy?
Times of chaos can be huge opportunities for companies who are open to thinking outside the playbooks and frameworks they’re familiar with. Leaders who approach current industry and economic challenges with curiosity and bravery will find themselves uniquely positioned to win. It’s time to get scrappy!This includes how marketing leaders plan for growth on limited budgets and even more scrutiny from investors, CFOs, and CEOs. These days, a good marketing strategy looks a lot more like a business strategy, and that’s a good thing.
2023-10-10
27 min
Don't Say Content
Is Marketing the New Gig Economy?
Times of chaos can be huge opportunities for companies who are open to thinking outside the playbooks and frameworks they’re familiar with. Leaders who approach current industry and economic challenges with curiosity and bravery will find themselves uniquely positioned to win. It’s time to get scrappy!This includes how marketing leaders plan for growth on limited budgets and even more scrutiny from investors, CFOs, and CEOs. These days, a good marketing strategy looks a lot more like a business strategy, and that’s a good thing.
2023-10-10
27 min
Don't Say Content
Is Marketing the New Gig Economy?
Times of chaos can be huge opportunities for companies who are open to thinking outside the playbooks and frameworks they’re familiar with. Leaders who approach current industry and economic challenges with curiosity and bravery will find themselves uniquely positioned to win. It’s time to get scrappy!This includes how marketing leaders plan for growth on limited budgets and even more scrutiny from investors, CFOs, and CEOs. These days, a good marketing strategy looks a lot more like a business strategy, and that’s a good thing.
2023-10-10
27 min
Don't Say Content
Is Old School Networking Coming Back? In These Uncertain Times, Community is Our Unlikely Hero
Moments of chaos are moments of opportunity. That is your marketing mantra heading into 2024. In this conversation, Devin and Margaret cut through the chaos that is the present-day marketing landscape to offer marketing leaders a bit of clarity. The key to your company’s strategic growth may not be as complicated as you think. It isn’t another tool in your tech stack, there’s no AI hack, and it’s not something you can gather pixel data on.Are you ready for this? The answer is… your network. It’s your c...
2023-10-03
41 min
Don't Say Content
Is Old School Networking Coming Back? In These Uncertain Times, Community is Our Unlikely Hero
Moments of chaos are moments of opportunity. That is your marketing mantra heading into 2024. In this conversation, Devin and Margaret cut through the chaos that is the present-day marketing landscape to offer marketing leaders a bit of clarity. The key to your company’s strategic growth may not be as complicated as you think. It isn’t another tool in your tech stack, there’s no AI hack, and it’s not something you can gather pixel data on.Are you ready for this? The answer is… your network. It’s your c...
2023-10-03
41 min
Don't Say Content
Is Old School Networking Coming Back? In These Uncertain Times, Community is Our Unlikely Hero
Moments of chaos are moments of opportunity. That is your marketing mantra heading into 2024. In this conversation, Devin and Margaret cut through the chaos that is the present-day marketing landscape to offer marketing leaders a bit of clarity. The key to your company’s strategic growth may not be as complicated as you think. It isn’t another tool in your tech stack, there’s no AI hack, and it’s not something you can gather pixel data on.Are you ready for this? The answer is… your network. It’s your c...
2023-10-03
41 min
Don't Say Content
What Do You Actually Want From Your Job?
Most of us used the wrong criteria when we evaluated job opportunities at some point in our careers. You know what they are: reactive, emotion-driven departures. Being lured by pay without evaluating the health of the company. Taking a lateral move at a company based on a promise that - if we were looking at the situation objectively we’d know—never results in the upward motion or promotion we were promised. The list is long. Then comes this point where you not only see the...
2023-09-26
45 min
Don't Say Content
What Do You Actually Want From Your Job?
Most of us used the wrong criteria when we evaluated job opportunities at some point in our careers. You know what they are: reactive, emotion-driven departures. Being lured by pay without evaluating the health of the company. Taking a lateral move at a company based on a promise that - if we were looking at the situation objectively we’d know—never results in the upward motion or promotion we were promised. The list is long. Then comes this point where you not only see the...
2023-09-26
45 min
Don't Say Content
What Do You Actually Want From Your Job?
Most of us used the wrong criteria when we evaluated job opportunities at some point in our careers. You know what they are: reactive, emotion-driven departures. Being lured by pay without evaluating the health of the company. Taking a lateral move at a company based on a promise that - if we were looking at the situation objectively we’d know—never results in the upward motion or promotion we were promised. The list is long. Then comes this point where you not only see the...
2023-09-26
45 min
Don't Say Content
BONUS: Our Recap of HubSpot's Inbound Conference
Did you attend this year’s HubSpot Inbound conference?Whether you did or not, Devin and Margaret are here to break down the highlights of everyone's favorite marketing conference. What did they take away? What was their favorite part? (And maybe even spill a little tea about where they leave room for improvement, too.)From juicy behind-the-scenes details of being a speaker at one of the top marketing conferences to tried-and-true conference strategies, this episode will have you both laughing and learning as Devin and Margaret reflect on their ti...
2023-09-21
23 min
Don't Say Content
BONUS: Our Recap of HubSpot's Inbound Conference
Did you attend this year’s HubSpot Inbound conference?Whether you did or not, Devin and Margaret are here to break down the highlights of everyone's favorite marketing conference. What did they take away? What was their favorite part? (And maybe even spill a little tea about where they leave room for improvement, too.)From juicy behind-the-scenes details of being a speaker at one of the top marketing conferences to tried-and-true conference strategies, this episode will have you both laughing and learning as Devin and Margaret reflect on their ti...
2023-09-21
23 min
Don't Say Content
BONUS: Our Recap of HubSpot's Inbound Conference
Did you attend this year’s HubSpot Inbound conference?Whether you did or not, Devin and Margaret are here to break down the highlights of everyone's favorite marketing conference. What did they take away? What was their favorite part? (And maybe even spill a little tea about where they leave room for improvement, too.)From juicy behind-the-scenes details of being a speaker at one of the top marketing conferences to tried-and-true conference strategies, this episode will have you both laughing and learning as Devin and Margaret reflect on their ti...
2023-09-21
23 min
Don't Say Content
You’re Thinking About Marketing Data Wrong
Is the marketing industry better or worse off in today’s day and age based on the fact that we have access to more data than we could ever possibly report on?They share stories of the good and bad ways they’ve seen data used to adjust marketing programs, the power of data in marketing experimentation, and share hot takes they gathered from their friends in the industry. Since we have so many data points across platforms and initiatives, there’s so much to interpret and use to make d...
2023-09-19
31 min
Don't Say Content
You’re Thinking About Marketing Data Wrong
Is the marketing industry better or worse off in today’s day and age based on the fact that we have access to more data than we could ever possibly report on?They share stories of the good and bad ways they’ve seen data used to adjust marketing programs, the power of data in marketing experimentation, and share hot takes they gathered from their friends in the industry. Since we have so many data points across platforms and initiatives, there’s so much to interpret and use to make d...
2023-09-19
31 min
Don't Say Content
You’re Thinking About Marketing Data Wrong
Is the marketing industry better or worse off in today’s day and age based on the fact that we have access to more data than we could ever possibly report on?They share stories of the good and bad ways they’ve seen data used to adjust marketing programs, the power of data in marketing experimentation, and share hot takes they gathered from their friends in the industry. Since we have so many data points across platforms and initiatives, there’s so much to interpret and use to make d...
2023-09-19
31 min
Don't Say Content
Breaking Down Buzzwords: the Good, the Bad, and the ‘Sexy’
We asked, you answered. What are your least favorite marketing jargon terms? Sourced from our loyal community on LinkedIn, hosts Devin Bramhall and Margaret Kelsey discuss some of the most used marketing terms in the industry today, challenging marketers and executives to move beyond “strategic” and “evergreen” as descriptors of your efforts. And in Devin’s own words, “Say what you actually mean.”But don’t worry, Devin and Margaret know they aren’t exempt from this industry-wide communication plague. Margaret offers up some of her most-used buzzwords, and they work together...
2023-09-12
34 min
Don't Say Content
Breaking Down Buzzwords: the Good, the Bad, and the ‘Sexy’
We asked, you answered. What are your least favorite marketing jargon terms? Sourced from our loyal community on LinkedIn, hosts Devin Bramhall and Margaret Kelsey discuss some of the most used marketing terms in the industry today, challenging marketers and executives to move beyond “strategic” and “evergreen” as descriptors of your efforts. And in Devin’s own words, “Say what you actually mean.”But don’t worry, Devin and Margaret know they aren’t exempt from this industry-wide communication plague. Margaret offers up some of her most-used buzzwords, and they work together...
2023-09-12
34 min
Don't Say Content
Breaking Down Buzzwords: the Good, the Bad, and the ‘Sexy’
We asked, you answered. What are your least favorite marketing jargon terms? Sourced from our loyal community on LinkedIn, hosts Devin Bramhall and Margaret Kelsey discuss some of the most used marketing terms in the industry today, challenging marketers and executives to move beyond “strategic” and “evergreen” as descriptors of your efforts. And in Devin’s own words, “Say what you actually mean.”But don’t worry, Devin and Margaret know they aren’t exempt from this industry-wide communication plague. Margaret offers up some of her most-used buzzwords, and they work together...
2023-09-12
34 min
Don't Say Content
BONUS: Peeling Back the Podcast Curtain with Rachel Downey from Share Your Genius
In this bonus episode, Devin Bramhall and Margaret Kelsey sit down with Rachel Downey, CEO and Founder of Share Your Genius (their production company) to reflect back on how the podcast came to be, how transformative it has been for themselves and their personal brands, and how this podcast has helped move them past their fear.And don’t worry, there are some solid asides too. You won’t want to miss hearing about the episode that got cut. 😉Press play for a look back and a look forward in the world of Don’t Say Con...
2023-08-29
36 min
Don't Say Content
BONUS: Peeling Back the Podcast Curtain with Rachel Downey from Share Your Genius
In this bonus episode, Devin Bramhall and Margaret Kelsey sit down with Rachel Downey, CEO and Founder of Share Your Genius (their production company) to reflect back on how the podcast came to be, how transformative it has been for themselves and their personal brands, and how this podcast has helped move them past their fear.And don’t worry, there are some solid asides too. You won’t want to miss hearing about the episode that got cut. 😉Press play for a look back and a look forward in the world of Don’t Say Con...
2023-08-29
36 min
Don't Say Content
BONUS: Peeling Back the Podcast Curtain with Rachel Downey from Share Your Genius
In this bonus episode, Devin Bramhall and Margaret Kelsey sit down with Rachel Downey, CEO and Founder of Share Your Genius (their production company) to reflect back on how the podcast came to be, how transformative it has been for themselves and their personal brands, and how this podcast has helped move them past their fear.And don’t worry, there are some solid asides too. You won’t want to miss hearing about the episode that got cut. 😉Press play for a look back and a look forward in the world of Don’t Say Con...
2023-08-29
36 min
Don't Say Content
BONUS: How Many Times Did We Say "Content" in Season 2?
We’re back with a bonus episode to hold you over until season 3 drops in September of 2023! What are your guesses for how many times our hosts Devin and Margaret said the word “content” during season 2? Hint, it’s over 50. 🤯Devin and Margaret reveal the total number and more in this episode, including teasing what’s coming up for season 3, reflecting on the original premise of Don’t Say Content, and sharing a few times where saying the word “content” was actually warranted (that might also double as a shame reel)....
2023-08-22
13 min
Don't Say Content
BONUS: How Many Times Did We Say "Content" in Season 2?
We’re back with a bonus episode to hold you over until season 3 drops in September of 2023! What are your guesses for how many times our hosts Devin and Margaret said the word “content” during season 2? Hint, it’s over 50. 🤯Devin and Margaret reveal the total number and more in this episode, including teasing what’s coming up for season 3, reflecting on the original premise of Don’t Say Content, and sharing a few times where saying the word “content” was actually warranted (that might also double as a shame reel)....
2023-08-22
13 min
Don't Say Content
BONUS: How Many Times Did We Say "Content" in Season 2?
We’re back with a bonus episode to hold you over until season 3 drops in September of 2023! What are your guesses for how many times our hosts Devin and Margaret said the word “content” during season 2? Hint, it’s over 50. 🤯Devin and Margaret reveal the total number and more in this episode, including teasing what’s coming up for season 3, reflecting on the original premise of Don’t Say Content, and sharing a few times where saying the word “content” was actually warranted (that might also double as a shame reel)....
2023-08-22
13 min
Don't Say Content
BONUS: Marketing in a Down Economy from Exit Five
Here’s a bonus episode where our host, Margaret Kelsey, joined Exit Five, hosted by Dave Gerhardt. Layoffs, budget cuts, slower sales cycles, and a lack of urgency to buy your product right now. That's become normal in B2B SaaS over the last two quarters. But what does it mean for marketer? Do nothing? Just play defense? Yeah right. Marketers are being asked to do more with less, and if you're one of those marketers this is a session you don't want to miss. Dave is joined by Margaret Kelsey (Founder of TatCo, Mar...
2023-07-26
51 min
Don't Say Content
BONUS: Marketing in a Down Economy from Exit Five
Here’s a bonus episode where our host, Margaret Kelsey, joined Exit Five, hosted by Dave Gerhardt. Layoffs, budget cuts, slower sales cycles, and a lack of urgency to buy your product right now. That's become normal in B2B SaaS over the last two quarters. But what does it mean for marketer? Do nothing? Just play defense? Yeah right. Marketers are being asked to do more with less, and if you're one of those marketers this is a session you don't want to miss. Dave is joined by Margaret Kelsey (Founder of TatCo, Mar...
2023-07-26
51 min
Don't Say Content
BONUS: Marketing in a Down Economy from Exit Five
Here’s a bonus episode where our host, Margaret Kelsey, joined Exit Five, hosted by Dave Gerhardt. Layoffs, budget cuts, slower sales cycles, and a lack of urgency to buy your product right now. That's become normal in B2B SaaS over the last two quarters. But what does it mean for marketer? Do nothing? Just play defense? Yeah right. Marketers are being asked to do more with less, and if you're one of those marketers this is a session you don't want to miss. Dave is joined by Margaret Kelsey (Founder of TatCo, Mar...
2023-07-26
51 min
Don't Say Content
Why Don't CEOs and Marketers Get Along?
The relationship between Founders/CEOs and their heads of marketing is broken. The Boss doesn’t understand how marketing works, so they micromanage their marketing leaders into poor performance. Marketing leaders struggle to communicate value because much of their work isn’t tied directly to revenue and they don’t always know how to speak to the business metrics and challenges that matter to The Boss. This tension at the executive level leads to wasted money, slowed company growth, and more recently: record CMO turnover in 2023 and a stagnation in B2B M...
2023-06-27
57 min
Don't Say Content
Why Don't CEOs and Marketers Get Along?
The relationship between Founders/CEOs and their heads of marketing is broken. The Boss doesn’t understand how marketing works, so they micromanage their marketing leaders into poor performance. Marketing leaders struggle to communicate value because much of their work isn’t tied directly to revenue and they don’t always know how to speak to the business metrics and challenges that matter to The Boss. This tension at the executive level leads to wasted money, slowed company growth, and more recently: record CMO turnover in 2023 and a stagnation in B2B M...
2023-06-27
57 min
Don't Say Content
Why Don't CEOs and Marketers Get Along?
The relationship between Founders/CEOs and their heads of marketing is broken. The Boss doesn’t understand how marketing works, so they micromanage their marketing leaders into poor performance. Marketing leaders struggle to communicate value because much of their work isn’t tied directly to revenue and they don’t always know how to speak to the business metrics and challenges that matter to The Boss. This tension at the executive level leads to wasted money, slowed company growth, and more recently: record CMO turnover in 2023 and a stagnation in B2B M...
2023-06-27
57 min
Don't Say Content
Lessons in Maximizing Your Motivation
Have you ever had one of those days where you just don't feel like doing anything? Or maybe a deadline is looming, but it's not quite here yet, so you're putting it off? You just can’t seem to make your brain do what it needs to?Devin and Margaret jump into their shared insights into what motivates them and how they tackle obstacles to rise above the pernicious "shoulds" in their life. The act of inventory-ing the “shoulds” and deciding what is actually key to forward progress is crucial. We call this ruthless priori...
2023-06-20
45 min
Don't Say Content
Lessons in Maximizing Your Motivation
Have you ever had one of those days where you just don't feel like doing anything? Or maybe a deadline is looming, but it's not quite here yet, so you're putting it off? You just can’t seem to make your brain do what it needs to?Devin and Margaret jump into their shared insights into what motivates them and how they tackle obstacles to rise above the pernicious "shoulds" in their life. The act of inventory-ing the “shoulds” and deciding what is actually key to forward progress is crucial. We call this ruthless priori...
2023-06-20
45 min
Don't Say Content
Lessons in Maximizing Your Motivation
Have you ever had one of those days where you just don't feel like doing anything? Or maybe a deadline is looming, but it's not quite here yet, so you're putting it off? You just can’t seem to make your brain do what it needs to?Devin and Margaret jump into their shared insights into what motivates them and how they tackle obstacles to rise above the pernicious "shoulds" in their life. The act of inventory-ing the “shoulds” and deciding what is actually key to forward progress is crucial. We call this ruthless priori...
2023-06-20
45 min
Don't Say Content
Your Content Strategy is Outdated
The market has rapidly evolved over the last few years. What worked 5 years ago isn’t working as well as it used to, and we’re seeing signs of more “traditional marketing” fading into the background in the B2B space. So what can we do to increase our chances of success? Where is the future of content headed?Our hosts, Devin Bramhall and Margaret Kelsey dive into their thoughts on what is working currently, how we can all capitalize on technology and existing marketing tactics, and where the future of content is going.
2023-06-06
37 min
Don't Say Content
Your Content Strategy is Outdated
The market has rapidly evolved over the last few years. What worked 5 years ago isn’t working as well as it used to, and we’re seeing signs of more “traditional marketing” fading into the background in the B2B space. So what can we do to increase our chances of success? Where is the future of content headed?Our hosts, Devin Bramhall and Margaret Kelsey dive into their thoughts on what is working currently, how we can all capitalize on technology and existing marketing tactics, and where the future of content is going.
2023-06-06
37 min
Don't Say Content
Your Content Strategy is Outdated
The market has rapidly evolved over the last few years. What worked 5 years ago isn’t working as well as it used to, and we’re seeing signs of more “traditional marketing” fading into the background in the B2B space. So what can we do to increase our chances of success? Where is the future of content headed?Our hosts, Devin Bramhall and Margaret Kelsey dive into their thoughts on what is working currently, how we can all capitalize on technology and existing marketing tactics, and where the future of content is going.
2023-06-06
37 min
Don't Say Content
Stop Bringing Your Whole Self to Work
The People-First movement in workplace culture has risen in popularity over the past several years and ushered in the concept of bringing your “whole self” to work. It aims to prioritize the well-being and satisfaction of employees. But does bringing your whole self to work truly benefit you and your colleagues? And do you truly want *everyone* to bring their whole self? Your boss, your CEO, etc - does it make you feel more safe knowing every part of everyone at the company? Several challenges arise when whole self to work:Unr...
2023-05-30
54 min
Don't Say Content
Stop Bringing Your Whole Self to Work
The People-First movement in workplace culture has risen in popularity over the past several years and ushered in the concept of bringing your “whole self” to work. It aims to prioritize the well-being and satisfaction of employees. But does bringing your whole self to work truly benefit you and your colleagues? And do you truly want *everyone* to bring their whole self? Your boss, your CEO, etc - does it make you feel more safe knowing every part of everyone at the company? Several challenges arise when whole self to work:Unr...
2023-05-30
54 min
Don't Say Content
Stop Bringing Your Whole Self to Work
The People-First movement in workplace culture has risen in popularity over the past several years and ushered in the concept of bringing your “whole self” to work. It aims to prioritize the well-being and satisfaction of employees. But does bringing your whole self to work truly benefit you and your colleagues? And do you truly want *everyone* to bring their whole self? Your boss, your CEO, etc - does it make you feel more safe knowing every part of everyone at the company? Several challenges arise when whole self to work:Unr...
2023-05-30
54 min
Don't Say Content
So, You’re in the Job Market…
Over the past 5 years—and especially in 2023—hiring in every industry has been turned upside down.Marketers want to know what has changed, and what has stayed the same. What goes on behind the scenes of hiring the best marketers? How do marketing execs evaluate cover letters and resumes? What are they thinking about and evaluating during various phases of the interview process? Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout...
2023-05-23
51 min
Don't Say Content
So, You’re in the Job Market…
Over the past 5 years—and especially in 2023—hiring in every industry has been turned upside down.Marketers want to know what has changed, and what has stayed the same. What goes on behind the scenes of hiring the best marketers? How do marketing execs evaluate cover letters and resumes? What are they thinking about and evaluating during various phases of the interview process? Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout...
2023-05-23
51 min
Don't Say Content
So, You’re in the Job Market…
Over the past 5 years—and especially in 2023—hiring in every industry has been turned upside down.Marketers want to know what has changed, and what has stayed the same. What goes on behind the scenes of hiring the best marketers? How do marketing execs evaluate cover letters and resumes? What are they thinking about and evaluating during various phases of the interview process? Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout...
2023-05-23
51 min
Don't Say Content
You Should Play More
The world of creativity is multifaceted. How do you tap into it? How do you use it effectively? And how do you enjoy it?B2B marketing execs Margaret Kelsey (VP of Marketing at OpenView, Director of Brand and Creative at InVision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) explore the multidimensional nature of creativity and how it can be unlocked through various means. From taking breaks and pursuing fun activities to pushing through exhaustion with set goals and rewards, they detail their creative journey and the many...
2023-05-16
59 min
Don't Say Content
You Should Play More
The world of creativity is multifaceted. How do you tap into it? How do you use it effectively? And how do you enjoy it?B2B marketing execs Margaret Kelsey (VP of Marketing at OpenView, Director of Brand and Creative at InVision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) explore the multidimensional nature of creativity and how it can be unlocked through various means. From taking breaks and pursuing fun activities to pushing through exhaustion with set goals and rewards, they detail their creative journey and the many...
2023-05-16
59 min
Don't Say Content
You Should Play More
The world of creativity is multifaceted. How do you tap into it? How do you use it effectively? And how do you enjoy it?B2B marketing execs Margaret Kelsey (VP of Marketing at OpenView, Director of Brand and Creative at InVision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) explore the multidimensional nature of creativity and how it can be unlocked through various means. From taking breaks and pursuing fun activities to pushing through exhaustion with set goals and rewards, they detail their creative journey and the many...
2023-05-16
59 min
Don't Say Content
Founders and Marketers: The Worst Situationship
Why can founders and CEOs let marketers do their jobs? From cutting marketing projects mid-flight, to not clearly defining goals or changing KPIs on a whim, founders and CEOs continue to mettle in marketing. Why does this keep happening?Last season we talked about what’s wrong with marketers and the marketing industry. It’s time we flipped the script and put the spotlight on founders and CEOs.B2B marketing execs Margaret Kelsey (VP of Marketing at OpenView, Director of Brand and Creative at InVision) and Devin Bramhall (form...
2023-05-09
36 min
Don't Say Content
Founders and Marketers: The Worst Situationship
Why can founders and CEOs let marketers do their jobs? From cutting marketing projects mid-flight, to not clearly defining goals or changing KPIs on a whim, founders and CEOs continue to mettle in marketing. Why does this keep happening?Last season we talked about what’s wrong with marketers and the marketing industry. It’s time we flipped the script and put the spotlight on founders and CEOs.B2B marketing execs Margaret Kelsey (VP of Marketing at OpenView, Director of Brand and Creative at InVision) and Devin Bramhall (form...
2023-05-09
36 min
Don't Say Content
Founders and Marketers: The Worst Situationship
Why can founders and CEOs let marketers do their jobs? From cutting marketing projects mid-flight, to not clearly defining goals or changing KPIs on a whim, founders and CEOs continue to mettle in marketing. Why does this keep happening?Last season we talked about what’s wrong with marketers and the marketing industry. It’s time we flipped the script and put the spotlight on founders and CEOs.B2B marketing execs Margaret Kelsey (VP of Marketing at OpenView, Director of Brand and Creative at InVision) and Devin Bramhall (form...
2023-05-09
36 min
Don't Say Content
Everyone is Saying Community, But What is it?
What if community wasn't a strategy? What if a community was part of your business model? What if it was just part of doing business?Community isn’t just about building a customer feedback loop or customer support center. And more importantly, it’s not a place to spread your message like a megaphone to your audience. Many founders get this wrong because their head is stuck in scale mode. B2B marketing execs Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin...
2023-05-02
44 min
Don't Say Content
Everyone is Saying Community, But What is it?
What if community wasn't a strategy? What if a community was part of your business model? What if it was just part of doing business?Community isn’t just about building a customer feedback loop or customer support center. And more importantly, it’s not a place to spread your message like a megaphone to your audience. Many founders get this wrong because their head is stuck in scale mode. B2B marketing execs Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin...
2023-05-02
44 min
Don't Say Content
Everyone is Saying Community, But What is it?
What if community wasn't a strategy? What if a community was part of your business model? What if it was just part of doing business?Community isn’t just about building a customer feedback loop or customer support center. And more importantly, it’s not a place to spread your message like a megaphone to your audience. Many founders get this wrong because their head is stuck in scale mode. B2B marketing execs Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin...
2023-05-02
44 min
Don't Say Content
"High Quality" Content Isn't Real
Quality content is a north star for companies, founders, CEOs and marketers alike. But few agree on what “quality” means. Those who do have a definition are often missing important criteria that can lead to ineffective marketing content that flops despite following their “quality” rules. Quality as it relates to content and marketing is relative because it isn't just about the perfection of what you are creating in your marketing strategy. Quality in marketing is also determined by how effective the content you’re producing is impacting company growth. Listen to to...
2023-04-25
33 min
Don't Say Content
"High Quality" Content Isn't Real
Quality content is a north star for companies, founders, CEOs and marketers alike. But few agree on what “quality” means. Those who do have a definition are often missing important criteria that can lead to ineffective marketing content that flops despite following their “quality” rules. Quality as it relates to content and marketing is relative because it isn't just about the perfection of what you are creating in your marketing strategy. Quality in marketing is also determined by how effective the content you’re producing is impacting company growth. Listen to to...
2023-04-25
33 min
Don't Say Content
"High Quality" Content Isn't Real
Quality content is a north star for companies, founders, CEOs and marketers alike. But few agree on what “quality” means. Those who do have a definition are often missing important criteria that can lead to ineffective marketing content that flops despite following their “quality” rules. Quality as it relates to content and marketing is relative because it isn't just about the perfection of what you are creating in your marketing strategy. Quality in marketing is also determined by how effective the content you’re producing is impacting company growth. Listen to to...
2023-04-25
33 min
Don't Say Content
Wait, Why Are We Podcasting?
Getting behind the mic and discussing industry trends, professional (and personal) growth, and sharing their stories has led to a lot of learnings and even more growth for our hosts, Devin and Margaret. In this episode, they reflect on what they’ve learned and where this podcast journey has taken us. We’re bringing season 1 to a close with humor, wit, and a peek behind the curtain at the podcast process. (But don’t worry, we’ll be back before you know it.) Stay with us to the end for a speci...
2023-03-28
38 min
Don't Say Content
Wait, Why Are We Podcasting?
Getting behind the mic and discussing industry trends, professional (and personal) growth, and sharing their stories has led to a lot of learnings and even more growth for our hosts, Devin and Margaret. In this episode, they reflect on what they’ve learned and where this podcast journey has taken us. We’re bringing season 1 to a close with humor, wit, and a peek behind the curtain at the podcast process. (But don’t worry, we’ll be back before you know it.) Stay with us to the end for a speci...
2023-03-28
38 min
Don't Say Content
Wait, Why Are We Podcasting?
Getting behind the mic and discussing industry trends, professional (and personal) growth, and sharing their stories has led to a lot of learnings and even more growth for our hosts, Devin and Margaret. In this episode, they reflect on what they’ve learned and where this podcast journey has taken us. We’re bringing season 1 to a close with humor, wit, and a peek behind the curtain at the podcast process. (But don’t worry, we’ll be back before you know it.) Stay with us to the end for a speci...
2023-03-28
38 min
Don't Say Content
Fear is Your Frenemy. Make it Your Friend
When left unresolved, fear keeps us from being productive, connecting with others, and ultimately from personal and career growth. It also never goes away and in fact, can become an even bigger obstacle as you progress in your career.Whether you work for yourself, run a team or a company, fear surfaces over and over to present unique challenges. But when you learn how to work with fear, it can lead to a kind of bravery and curiosity that transforms your creativity and careers.In this episode, Devin and...
2023-03-21
39 min
Don't Say Content
Fear is Your Frenemy. Make it Your Friend
When left unresolved, fear keeps us from being productive, connecting with others, and ultimately from personal and career growth. It also never goes away and in fact, can become an even bigger obstacle as you progress in your career.Whether you work for yourself, run a team or a company, fear surfaces over and over to present unique challenges. But when you learn how to work with fear, it can lead to a kind of bravery and curiosity that transforms your creativity and careers.In this episode, Devin and...
2023-03-21
39 min
Don't Say Content
Fear is Your Frenemy. Make it Your Friend
When left unresolved, fear keeps us from being productive, connecting with others, and ultimately from personal and career growth. It also never goes away and in fact, can become an even bigger obstacle as you progress in your career.Whether you work for yourself, run a team or a company, fear surfaces over and over to present unique challenges. But when you learn how to work with fear, it can lead to a kind of bravery and curiosity that transforms your creativity and careers.In this episode, Devin and...
2023-03-21
38 min
Don't Say Content
Killing Your Darlings
Killing your darlings. Creative constraints. Narrowing scope. In this episode, Devin and Margaret face the challenge of focus—how to create focus for your team without stifling creativity? How do you relinquish control to your direct reports and peers so you can focus on the bigger picture? High performers at any level crave nuance and challenge, and sometimes that means killing your darling idea to focus on something else. Tune in to hear Devin and Margaret share their own experiences navigating this through their careers.Plus, Futurist Astrologer Jenn Hirsch levels with Devin and Margaret about the chaos in sto...
2023-03-14
36 min
Don't Say Content
Killing Your Darlings
Killing your darlings. Creative constraints. Narrowing scope. In this episode, Devin and Margaret face the challenge of focus—how to create focus for your team without stifling creativity? How do you relinquish control to your direct reports and peers so you can focus on the bigger picture? High performers at any level crave nuance and challenge, and sometimes that means killing your darling idea to focus on something else. Tune in to hear Devin and Margaret share their own experiences navigating this through their careers.Plus, Futurist Astrologer Jenn Hirsch levels with Devin and Margaret about the chaos in sto...
2023-03-14
36 min
Don't Say Content
Killing Your Darlings
Killing your darlings. Creative constraints. Narrowing scope. In this episode, Devin and Margaret face the challenge of focus—how to create focus for your team without stifling creativity? How do you relinquish control to your direct reports and peers so you can focus on the bigger picture? High performers at any level crave nuance and challenge, and sometimes that means killing your darling idea to focus on something else. Tune in to hear Devin and Margaret share their own experiences navigating this through their careers.Plus, Futurist Astrologer Jenn Hirsch levels with Devin and Margaret about the chaos in sto...
2023-03-14
36 min
Don't Say Content
Rage Against Frameworks and Playbooks
Instead of frameworks and playbooks, let’s talk about how culture, brand, content, and community intertwine to create a successful marketing strategy. In this episode, Devin and Margaret remind us that marketing isn’t always about numbers and tactics. What really makes marketing departments successful? What fuels recruitment and retention of employees while also building a community around the brand? To submit an executive thrashing or marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from...
2023-03-07
35 min
Don't Say Content
Rage Against Frameworks and Playbooks
Instead of frameworks and playbooks, let’s talk about how culture, brand, content, and community intertwine to create a successful marketing strategy. In this episode, Devin and Margaret remind us that marketing isn’t always about numbers and tactics. What really makes marketing departments successful? What fuels recruitment and retention of employees while also building a community around the brand? To submit an executive thrashing or marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from...
2023-03-07
35 min
Don't Say Content
Rage Against Frameworks and Playbooks
Instead of frameworks and playbooks, let’s talk about how culture, brand, content, and community intertwine to create a successful marketing strategy. In this episode, Devin and Margaret remind us that marketing isn’t always about numbers and tactics. What really makes marketing departments successful? What fuels recruitment and retention of employees while also building a community around the brand? To submit an executive thrashing or marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from...
2023-03-07
35 min
Don't Say Content
Marketing Leadership Blindspots
Remember when you felt like your boss just “didn’t get it”? They didn’t understand your constraints, your blockers, how much you are doing? It turns out, when YOU then become a boss, despite your best intentions, it’s easy to make those same mistakes. How come? One contributor is that you’re confronted with an equation you never anticipated before you were in your boss’ shoes. And that repeats as you move from manager to director and onwards. In this week’s episode, Devin and Margaret are talking about one leadership blindspot in particular: the feeling vs fact of company...
2023-02-28
35 min
Don't Say Content
Marketing Leadership Blindspots
Remember when you felt like your boss just “didn’t get it”? They didn’t understand your constraints, your blockers, how much you are doing? It turns out, when YOU then become a boss, despite your best intentions, it’s easy to make those same mistakes. How come? One contributor is that you’re confronted with an equation you never anticipated before you were in your boss’ shoes. And that repeats as you move from manager to director and onwards. In this week’s episode, Devin and Margaret are talking about one leadership blindspot in particular: the feeling vs fact of company...
2023-02-28
35 min
Don't Say Content
Marketing Leadership Blindspots
Remember when you felt like your boss just “didn’t get it”? They didn’t understand your constraints, your blockers, how much you are doing? It turns out, when YOU then become a boss, despite your best intentions, it’s easy to make those same mistakes. How come? One contributor is that you’re confronted with an equation you never anticipated before you were in your boss’ shoes. And that repeats as you move from manager to director and onwards. In this week’s episode, Devin and Margaret are talking about one leadership blindspot in particular: the feeling vs fact of company...
2023-02-28
35 min
Don't Say Content
Yes, and-ing personal brand
In this episode, we're exploring how the evolution of personal brand in B2B is changing everything from strategy to roles to team structure. Plus Margaret and Devin share their very different personal brand experiences.Plus, Futurist Astrologer, Jenn Hirsch, shares her take on personal branding in 2023 in light of a more recent trend, the mycelium network. To submit a marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from Devin + Margaret, head t...
2023-02-21
36 min
Don't Say Content
Yes, and-ing personal brand
In this episode, we're exploring how the evolution of personal brand in B2B is changing everything from strategy to roles to team structure. Plus Margaret and Devin share their very different personal brand experiences.Plus, Futurist Astrologer, Jenn Hirsch, shares her take on personal branding in 2023 in light of a more recent trend, the mycelium network. To submit a marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from Devin + Margaret, head t...
2023-02-21
36 min
Don't Say Content
Yes, and-ing personal brand
In this episode, we're exploring how the evolution of personal brand in B2B is changing everything from strategy to roles to team structure. Plus Margaret and Devin share their very different personal brand experiences.Plus, Futurist Astrologer, Jenn Hirsch, shares her take on personal branding in 2023 in light of a more recent trend, the mycelium network. To submit a marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from Devin + Margaret, head t...
2023-02-21
36 min
Don't Say Content
What do the job market, viral LinkedIn posts, and quiet quitting have in common?
In this episode, Devin and Margaret discuss the wet blanket trend of marketers complaining about work. From quiet quitting to rage applying, they are totally bored by this macro passive-aggressive trend and can’t wait for marketers to start creating again. Devin and Margaret look back on the early days of their careers in marketing, and what the industry looks like for current and future marketing leaders.Plus, Futurist Astrologer, Jenn Hirsch, shares her take on hiring and firing and the opportunity it presents for creatives. For more from De...
2023-02-14
46 min
Don't Say Content
What do the job market, viral LinkedIn posts, and quiet quitting have in common?
In this episode, Devin and Margaret discuss the wet blanket trend of marketers complaining about work. From quiet quitting to rage applying, they are totally bored by this macro passive-aggressive trend and can’t wait for marketers to start creating again. Devin and Margaret look back on the early days of their careers in marketing, and what the industry looks like for current and future marketing leaders.Plus, Futurist Astrologer, Jenn Hirsch, shares her take on hiring and firing and the opportunity it presents for creatives. For more from De...
2023-02-14
46 min
Don't Say Content
What do the job market, viral LinkedIn posts, and quiet quitting have in common?
In this episode, Devin and Margaret discuss the wet blanket trend of marketers complaining about work. From quiet quitting to rage applying, they are totally bored by this macro passive-aggressive trend and can’t wait for marketers to start creating again. Devin and Margaret look back on the early days of their careers in marketing, and what the industry looks like for current and future marketing leaders.Plus, Futurist Astrologer, Jenn Hirsch, shares her take on hiring and firing and the opportunity it presents for creatives. For more from De...
2023-02-14
46 min
Don't Say Content
Beyond buzzwords: marketing career advice for 2023
The last few years have been weird. Full stop. Naturally, a lot of thing are changing in the (tech marketing) job market. And Devin and Margaret dive in with their reactions, advice for hiring good people, and explore where the industry going. Tune in for: The ongoing, never ending headlines of quit quitting and other HR buzzwords (but make it actually useful career advice) What Margaret and Devin’s first paychecks out of college looked likeWhat to look for when hiring marketing talentProd...
2023-02-14
49 min
Don't Say Content
Introducing Don't Say Content
Welcome to Don’t Say Content, a new podcast hosted by Devin Bramhall and Margaret Kelsey.Are you a:—a leader of people?—creative-minded individual?—someone who enjoys a good spicy take?Every Tuesday Devin and Margaret say what’s really on their minds about the marketing industry. After over 10 years in the industry, they are bored with the current state of marketing. So they made a podcast to inspire themselves and fellow marketing leaders who feel the same. They aren’t sharing tactics, pla...
2023-02-11
02 min
Don't Say Content
Introducing Don't Say Content
Welcome to Don’t Say Content, a new podcast hosted by Devin Bramhall and Margaret Kelsey.Are you a:—a leader of people?—creative-minded individual?—someone who enjoys a good spicy take?Every Tuesday Devin and Margaret say what’s really on their minds about the marketing industry. After over 10 years in the industry, they are bored with the current state of marketing. So they made a podcast to inspire themselves and fellow marketing leaders who feel the same. They aren’t sharing tactics, pla...
2023-02-11
02 min
Don't Say Content
Introducing Don't Say Content
Welcome to Don’t Say Content, a new podcast hosted by Devin Bramhall and Margaret Kelsey.Are you a:—a leader of people?—creative-minded individual?—someone who enjoys a good spicy take?Every Tuesday Devin and Margaret say what’s really on their minds about the marketing industry. After over 10 years in the industry, they are bored with the current state of marketing. So they made a podcast to inspire themselves and fellow marketing leaders who feel the same. They aren’t sharing tactics, pla...
2023-02-11
02 min