Shows
Besser.Gesund.Arbeiten.06.2 - 7 Fragen an Efkan Yildirim (Dozent und Digitalmarketer)Im kurzen Format "7 Fragen an..." und zweiten Teil der Folge "Routine rockt" erhältst Du kurze Einblicke in die persönlichen Routinen und Tools von Efkan.Wer ist Efkan? Efkan ist Hochschuldozent und Digitalmarketer. Mit ihm tauchen wir in die spannende Welt der Routinen ein. Efkan teilt, wie er es geschafft hat, Strukturen zu schaffen, die ihm Stabilität geben, ohne dabei seinen Sinn für Spontaneität zu verlieren. Wir sprechen über kleine Schritte, große Ziele und warum Perfektion oft nur im Weg steht.Efkan's ganze Geschichte hörst Du hier.Viel Freude...
2025-02-2809 minBesser.Gesund.Arbeiten.06 - Routine rockt (mit Efkan Yildirim | Dozent und Digitalmarketer)Im Besser.Gesund.Arbeiten.-Podcast geht es um Deine psychische und physische Gesundheit im Job. Dazu hörst Du die persönlichen Geschichten und besten Tipps von Menschen aus der Praxis.
Hast Du manchmal auch Schwierigkeiten, eine neue Routine in Deinen Alltag zu integrieren? Oder suchst Du nach Wegen, wie Du Routinen schaffen kannst, die wirklich zu Dir passen? Dann ist diese Folge genau richtig für Dich!
In diesem inspirierenden Gespräch mit Efkan Yildirim - Dozent und Digitalmarketer - tauchen wir in die spannende Welt der Routinen ein...
2025-01-3032 min
The DigitalMarketer PodcastCreating Offers That Generate Big Results with Craig AndrewsAre your offers falling flat? The digital marketing landscape is getting competitive every day, and a simple PDF or worksheet just won't cut it anymore. To truly stand out and generate big results, you need to create complex offers that provide real value to your audience.In this episode, Craig Andrews, principal and founder of Ally and an M3 Mastermind member at DigitalMarketer, shares his proven strategies for crafting irresistible offers.Craig emphasizes the importance of thinking beyond basic tripwires and entry-point offers. He explains how to create a "coffee date" offer...
2024-06-2531 minThe DigitalMarketer PodcastMarketing Success with Google Analytics 4: Insights from Chris 'Mercer' MercerAs a marketer, you know that data is the lifeblood of your strategy. But with so many metrics to track and tools to navigate, it's easy to feel like you're drowning in a sea of numbers. That's where Google Analytics 4 (GA4) comes in - a powerful platform that promises to revolutionize the way we approach marketing measurement.In this episode, we sit down with Chris "Mercer" Mercer, the founder of Measurement Marketing and a digital marketing expert, to explore the ins and outs of GA4. Throughout the episode, Mercer breaks down the k...
2024-05-2846 minThe DigitalMarketer PodcastHow To Improve Your Email Deliverability with Brendan DubbelsEmail deliverability: what is it and how can we get better at it? With so much uncertainty around SEO and with social media platforms effectively owning your content, controlling your email list and communicating with your customers directly is more important than ever.Times have changed, though, and it's no longer just about having a reputable IP address to convince your customer's ESP (Email Service Provider) that your once-in-a-lifetime offer shouldn't go straight to the spam or promotions folder. Getting into the actual inbox and remaining top of mind requires meaningful engagement with y...
2024-02-2726 minThe DigitalMarketer PodcastFinding The Balance Between AI and the Human Touch with Ben AlbertCould AI be the crutch that ruins your career? A forthright member of the DigitalMarketer community certainly seems to think so! Fans of the show will know that the topic of AI has come up just a few times in the last year or so. And while it's invariably been trumpeting the latest AI tool to make the online marketer's life easy, today's guest begs to differ. Ben Albert is from Real Business Connections and instead of bowing at the altar of ChatGPT, he's trumpeting the human-to-human essentials that make for good ma...
2024-02-1536 min
Community Creators with Shana LynnThe Future of Community for Business with Mark de Grasse, President of DigitalMarketerShana was recently featured as a guest on the Agency's Talk podcast alongside Mark de Grasse, President of Digital Marketer. Their in-depth conversation delved into the profound impact of community on businesses, exploring its future implications not only in the online realm but also in the retail space. The insights shared in this episode are unique and not typically discussed on her own podcast. In fact, Shana was so eager to get this valuable content into your hands that she requested permission to share it here. Dive into this episode and savor the insights!
2024-01-3051 minThe DigitalMarketer PodcastThe Ins and Outs of Experiential Marketing with Kim TrieuHow can experiential marketing help grow your brand? Considered by many to be the future of what we will be doing as marketers anyway, experiential marketing is about a lot more than pulling off a good party with a photo booth on the side.Kim Trieu is someone who 'curates experiences and brings people together'. In today's episode, she's sharing with us why experiential marketing is not just a 'channel', but part of a cohesive, integrated marketing strategy.How do you invite guests in, make the event and brand engagement memorable, and...
2024-01-3024 minThe DigitalMarketer PodcastCrafting SOPs for Business Success with Ngāhuia GalliganWhat is the process for creating SOPs? And what are some of the mistakes that people make when systematizing things that they do all the time?Today we're talking SOPs (Standard Operating Procedures) and how important they are when it comes to scaling your business. And not just scaling your business, but standing out too!If you're looking to create a step-by-step process for your business, where should you start? Is it the easiest thing that you can outsource – or is it perhaps the one that's the most draining?Do we...
2024-01-1839 minThe DigitalMarketer PodcastHow to Craft Offers That Sell by Solving Client Problems with Eugene SongWhat good is an offer if you can't convert? Lead conversion services, like sales follow-up to make offers more compelling, is today's hot topic, and here to discuss it is the Director Of Strategic Operations at Alien Leads, Eugene Song.Eugene is sharing the insights he gained from reading Alex Hormozi's book, 'The $100M Offer'. He learned that he needed to focus more on solving client problems than just trying to scale. Along with tips on lead conversion optimization, Eugene and Mark also discuss ideas for new offers around sales f...
2024-01-0937 min
Failing to Success298 | "The Price of Paid Ads Will Skyrocket" with Mark de Grasse from DigitalMarketer"Entrepreneurial Types": Two types of entrepreneurs—those with unique ideas and those who can't work for others. Self-reflection is crucial in determining one's entrepreneurial path."Learning Through Roles": Mark emphasizes the value of diverse experiences. Jobs aren't the end; they're opportunities for growth and learning different aspects of business."Shift in Priorities": Mark's journey highlights a shift from chasing money to prioritizing lifestyle and happiness. Achievements alone don't guarantee fulfillment; self-reflection is key.✍️ Episode Summary:Mark de Grasse, President of DigitalMarketer, shares insights into his entrepreneurial journey and the evolving landscape of marketing. He distinguishes between two ty...
2023-12-2713 min
Becoming UnDoneEP70: RESET with Mark de Grasse, Entrepreneur and President of DigitalMarketerAbout The Guest:Mark de Grasse is the President of DigitalMarketer, a skills and talent development firm that has served over 100,000 students in 174 countries. He has a diverse background in various industries, including fitness, educational tech, real estate, and marketing. Mark is known for his expertise in digital marketing and leveraging artificial intelligence to enhance marketing strategies.Summary:Mark shares his journey from experiencing a major setback in his late 20s to becoming the President of DigitalMarketer. He emphasizes the importance of failure and how it can lead to...
2023-12-2227 minThe DigitalMarketer PodcastHow to Successfully Close on your Follow Up Calls with Gabriel VangelatosAs a digital marketer, agency, or solopreneur, how do you follow up on sales? With the rise of AI and how we seem to be automating just about everything, the personal connection we have to our clients is almost all we have left. Having a people-focused, authentic approach to a client starts with an appreciation of where they are at in their sales journey. Statistically, 95% of converted leads are only reached by the sixth call attempt. So there's plenty of time to provide a potential client with the right information to help th...
2023-12-1426 minThe DigitalMarketer PodcastHow To Scale Your Digital Agency with Adam McChesneyHow do you scale your own digital agency? You go on a drive to get more work, and then find yourself inundated with too much work and no clear way to lighten your load. What do you do? Today's guest has the solution. Adam McChesney took an agency from zero to seven figures in only 15 months with Hite Digital St.Louis. Using his personal Facebook page to provide valuable content to his contacts, Adam was able to build trust and start seeing results in about six months' time. Of course, this requires ge...
2023-11-2826 minThe DigitalMarketer PodcastHow To Grow Your Instagram Account with Michelle GiffordWhat does it take to grow your business with Instagram? Are you looking for likes, saves, or plain old follows? Michelle Gifford is the CEO of Michelle Gifford Creative and in one short year, she was able to grow her audience by gaining one hundred thousand new followers. Becoming a smart content creator on a platform such as Instagram (that's been around for a while now) requires more than just throwing hashtags into your daily posts and hoping for the best. The crux of the matter lies in respecting that...
2023-11-2133 minThe DigitalMarketer PodcastStrategies for 6-Figure ROI Using Live Events with Etan PolingerWhat does it take to generate a six-figure ROI on a marketing event to engage with new customers and wow them with your brand right out the gate? Today Etan Polinger is providing us with two specific case studies on how he got a 6-figure return on an event for his clients – and how you can replicate his results.How much are you willing to invest to acquire a client properly? Does spending $5K to get 170 people at your event, sharing their photos, and engaging with your brand seem like a lot?
2023-11-1628 minThe DigitalMarketer PodcastHarnessing Systems and Processes: A Blueprint for Agency Success with Ngahuia GalliganAre you an agency owner struggling to scale because you're at capacity and feel like you can't take on any more work? When last did you look at your systems and processes as a way to remove bottlenecks in your business?Every business has systems and processes, whether or not they are defined and documented. And it turns out that the process of establishing processes is a much-needed part of any modern agency. With AI software like Scribe to create your step-by-step guides, and project management software like ClickUp and Asana, creating S...
2023-11-1435 minThe DigitalMarketer PodcastThe Wizardry of Lead Forms with The Witch of Marketing, Reena AyoubHow do you best utilize the lead form on Facebook and Instagram? Historically speaking, marketers have been known to avoid these, but today we have Reena Ayoub, CEO of The Witch Of Marketing, to show us how to increase our ad effectiveness and convert interest into sales using effective lead form communication.The days of complaining about Facebook owning your first-party data are over when considering that, for most of your clients, it’s an easier buy-in if the lead form is clear in its messaging and is not riddled with awkward aut...
2023-10-1925 minThe DigitalMarketer PodcastFoolproof Framework for Content Success with Ken OkazakiIs it quantity over quality when it comes to video content these days? Ken Okazaki seems to think so. He creates content rollouts for his clients that require an hour of recording each month to create about 100 videos so that you can see what works and then refine and iterate from there. Take a look at your own DMs on social media and study your own behavior. See what video you shared recently, and then try to identify the emotion behind that video. Why did you share it? Then try and shoot that same video that's g...
2023-10-1039 minThe DigitalMarketer PodcastBuilding a Response-Driven Marketing Ecosystem with Kevin BarberAre you looking to scale or are you looking for traction? If you think you're looking to scale, perhaps ask yourself what it is exactly that you are wanting to scale? It's a tough world out there at the moment with an oversupply of vendors and companies asking a lot of their marketing companies when they haven't necessarily even figured out their offer. "If you want to turn someone from 'cold' to a 'call,' but you feel like you're putting fuel into an engine that doesn't even run, maybe consider dialing back th...
2023-09-2844 min
Builders of AuthorityEp #83: Life-long Growth Through Experiences as an Employee & Entrepreneur w/Mark de GrasseToday I’m joined by someone I got the chance to briefly meet and hear speak at TCS in June in Costa Rica. He’s one of the brightest minds I’ve met, and he gave one of the best talks I’ve heard around AI in today’s world. He’s got a great story, some of which I know about, so I’m excited to dive into more of it today. I was lucky enough to be a guest on his podcast just last week.My guest today is Mark de Grasse. He is the Presiden...
2023-09-2825 minThe DigitalMarketer PodcastContent Creation Secrets - Lessons from TK422's Gun Safe Success with Leon McIntoshHow do you showcase what you do for a living when the work involves building gun displays and safe rooms? Gun control is a delicate topic, and some clients are sensitive about showing off their new gun safes from a privacy perspective.Leon McIntosh is the Head of Marketing and CMO of TK422 Customs and Firearms Depot and in today’s insightful episode of DigitalMarketer he’s addressing the power of sharing your process from a marketing perspective as you grow your brand. There’s an entire story to be to...
2023-09-1928 minThe DigitalMarketer PodcastElevating Your Marketing Game - Etan's Insights as a Modern MarketerWhere are you in your customer journey? Just starting out, filled with unbridled optimism for how your business is going to change the world? Or perhaps you're in the valley of despair, where your optimism has been met with founded pessimism, and you're stuck in the daily hustle, trying to pay the bills with no time for the bigger picture?Etan Polinger is further along in his journey: he has reached the peak of informed optimism having a bumper quarter, bringing in $50Ks worth of additional revenue for one client alone, just by reviewing their sales...
2023-08-2433 minThe DigitalMarketer PodcastSwitch Offers and Quick Wins - Kevin Barber Sells That First MeetingHow much do you as a marketer value that first meeting? Simply put, if you can't sell a meeting, you can't sell your product. So it all starts with what happens at that first meeting! Kevin Barber is the Founder and Head of Growth at Lean Labs and he's emphasizing the seemingly obvious point that you need to be able to sell the meeting to sell your service. Together with host Mark de Grasse, Kevin is offering the TDM audience some rapid-fire solutions to establishing a quick win from that first meeting, getting pa...
2023-08-0836 minThe DigitalMarketer PodcastGrow Your Organic SEO Blog Traffic with Keith BreseéWhat blog articles do I need to write to attract more customers? And what keywords should I include? What are the latest SEO hacks I should be applying when I’m creating content? If this sounds like you and your business, then we’ve got the answers for you in today’s informative episode with someone who is on top of the SEO game. Keith Breseé is the founder of The Traffic Dojo, which has generated 2 billion views from SEO for their clients.The day-to-day strategies based on Google’s updates a...
2023-07-2046 minThe DigitalMarketer PodcastHow To Grow Your Lead Generation Business Through Podcasting with Craig AndrewsWhat does it look like to appear as a guest on 53 podcasts in 2 months? Craig Andrews is the principal ally with Allies4me, a company that attracts strangers and converts them into high-paying customers through well-crafted sales conversations. After COVID he embraced podcasting as a marketing strategy and, together with his wife, who curated the show requests, Craig garnered national and global attention to his inbound marketing company by appearing on some of the best podcasts around. So, how did he do it? And was it successful? From the exposure you get to th...
2023-07-1136 minThe DigitalMarketer PodcastHow To Market Your Book Online Using LinkedIn with Publisher Paul McManusLet's say you've written a book covering your area of expertise. How do you go about promoting it and using it to help grow your business? Paul McManus is the co-founder of More Clients, More Fun, and he has worked with over 500 professionals to help them write, publish, and market their books (specifically on LinkedIn).An interview with Paul first appeared in Episode 324 of The DigitalMarketer podcast, entitled 'Helping Business Professionals Become Published Authors with Paul G. McManus'. That episode is a great starting point if you are looking in...
2023-06-2939 minThe DigitalMarketer PodcastEmbracing the Experience of Google's new EEAT Search Engine with Julia McCoyWhat is Google's new generative AI going to mean for you and your business? There are big happenings in the world of AI, none more so than Google's recent I/O keynote, where they unveiled a whole new search model (pretty much). And so if you want to eat, you're going to need to learn to EEAT. Extra emphasis on the first E. The E-E-A-T Google acronym stands for Experience, Expertise, Authoritativeness, and Trustworthiness. Google will no longer be prioritizing Authoritative articles on skydiving. Rather, if you want the hig...
2023-05-2645 minThe DigitalMarketer PodcastSocial Media Marketing Made Simple with Rudy MawerWhat does your audience want? What platform are you posting on? And what are you really great at? These are the three key variables Rudy Mawer considers when creating online content. Rudy is a digital marketing strategist, helping companies scale effectively using social media marketing. He is in the studio and in conversation with The DigitalMarketer’s Mark De Grasse. Is Instagram a better place to grow your brand than TikTok? How do businesses combine paid advertising with organic content? And when should you boost your content? The answers to these and more so...
2023-04-2720 minThe DigitalMarketer PodcastCreating Conversions from Direct Marketing, using Digital, with Robert LeeAre you interested in combining your more old-school, direct marketing (e.g., mail-in) with more modern digital marketing methods? Robert Lee is the owner of Atlanta Business Circulators and a Certified Partner with The DigitalMarketer.Robert sheds light on the statistics around how direct mail marketing still has its place and how long even a piece of 'junk mail' will hang around in your house. The real opportunities that have been created in Robert's business over the past year have been with how he has embraced digital marketing to give his direct ma...
2023-04-2027 minThe DigitalMarketer PodcastProsperous Growth Through Partnership with Etan PolingerWhich clients do you enjoy serving the most? Because those clients are the ones you will invariably give your best to. Etan Polinger is the owner of Prosperous Media, a full-service digital marketing agency that, perhaps, bit off more than it could chew when Etan first started out on his own. Etan has since learned a thing or two about choosing which clients to work with you as you scale. Etan is chatting with Mark de Grasse today about the benefits of becoming a Certified Partner of The DigitalMarketer's Age...
2023-04-1825 minThe DigitalMarketer PodcastSEO Content Creation Using AI with Dennis YuHow is the world of SEO being shaped by the introduction of AI into content creation? And just how many search results can there possibly be for the best donuts in Georgetown, Kentucky? Mark is combining some of his newfound enthusiasm for AI with some of his old-school skepticism for Google's SEO and asking Dennis Yu, the CEO of Blitzmetric, to weigh in on the debate about where the SEO industry is headed. Should SEO businesses pivot to content creation? Are you using your social media platform as content creation that feeds the se...
2023-04-1152 minThe DigitalMarketer PodcastTechnological Advancements That Will Impact the Future of Marketing with James BullisWhat is the future of marketing? With the many technological tools available today, marketers have so many chances to optimize their marketing efforts. But such tools, like ChatGPT, do not negate the need for traditional marketing techniques that focus on consumer behavior. So a good marketer needs to start by understanding his customer and diving deep into the Customer Value Journey (CVJ), which is the foundation for a successful marketing strategy. In this episode of The DigitalMarketer Podcast, host Mark de Grasse interviews James Bullis, founder and CEO of...
2023-02-2830 minThe DigitalMarketer PodcastLaunching Your Own Podcast with Sebastian RuskAppreciating the positives of launching a podcast in a crowded digital marketing space is multi-fold: it can be a foot in the door for business opportunities, a way to grow your content library, and a smart sales funnel for your business. For Sebastian Rusk, it was more than this. It was a journey of introspection and self-discovery that merits closer examination as we find ourselves caught up chasing the next financial opportunity at the expense of our happiness. Sebastian is the Founder and Owner of Podcast Launch Lab. In...
2023-02-2327 minThe DigitalMarketer PodcastGamifying Your Customer Retention Strategy with Mark SternHow do you feel when someone gives you a gift, especially one so thoughtfully selected and packaged for you–one in a custom box? Does the gift change how you feel about the sender?Many people have resorted to giving digital assets in today's digital world. Although some businesses still send swag boxes to their customers, there's nothing quite like the custom box experience. Imagine the anticipation of discovering what's in the box. In this episode of The DigitalMarketer Podcast, host M...
2023-02-2226 minThe DigitalMarketer PodcastProbably You Should - Organic TikTok Growth with Ylane DuparcUnderstanding how your business can market itself effectively on the wildly popular social media platform that is TikTok involves combining some traditional digital marketing savvy with innovative creative thinking to stand out from the crowd. Ylane Duparc is the owner of Probably, a full-service TikTok agency that has been growing subscription bases and business for its clients in tough, perhaps more ‘boring’ industries such as finance. Does the shotgun approach work (i.e. try everything if you’re just starting out on TikTok)? How do you turn views into subscribers and does it matte...
2023-02-2125 minThe DigitalMarketer PodcastDouble Your Growth with the 5-Level Ad Domination Framework with EJ SaundersEntrepreneurs and business owners are always looking for ways to improve, whether that’s offering better products or implementing more efficient processes. But before you invest too much into your business, make sure it’s the right time to grow. However, growth does not only mean higher sales volume. It also means having a deeper understanding of your client's journey and providing them with the best possible experience so they stay with you for a long time. So how exactly do you take your business to the next level? ...
2023-02-1324 minThe DigitalMarketer PodcastHow do we as digital marketers overcome barriers to scale?What is the difference between growth and scale, and how can we as digital marketers set marketing goals based on the numbers rather than just the desire for ‘more clients’? In today’s episode of The DigitalMarketer Podcast, Mark is joined by Damian Papworth, the CEO of Globital – a global, white label, wholesale digital agency resource partner. Together they are addressing some of the more common barriers to scale as a digital marketer in a global economy, by unpacking what is required to run a successful white labeling global agency. Dam...
2023-02-0933 minThe DigitalMarketer PodcastSecrets to Connecting with the TOP 1% with Travis ChappellIs a podcast still a thing in 2023? With over 400 million listeners worldwide, there's definitely room for one more podcast out there. Podcasting is here to stay and will continue to grow. So why not start your podcast today? One of the benefits of podcasting is the opportunity to build real connections who can help you grow your business. If you need help with creating content for your podcast, interviewing people is a great way to do it. But where do you find podcast guests? How will you get...
2023-02-0745 min
Viral Solutions PodcastHow Might AI Impact Marketing Agency Management (with Thomas Von Ahn & Mark De Grasse) | The DigitalMarketer PodcastViral Solutions CMO Thomas von Ahn guest hosted with DigitalMarketer's President, Mark de Grasse. Listen to more of The DigitalMarketer Podcast on Apple Podcasts: ––– Artificial intelligence has already made its way into major industries and is quickly making its way into the digital marketing landscape. Should you be concerned if you are a digital marketing agency owner? Do you think AI will contribute to the success of your business, or is it something that will eventually wipe out small businesses, yours included? When you don’t fully understand something, you tend to fear it. But what is the truth about AI? “T...
2023-02-0654 minThe DigitalMarketer PodcastHow to Build a Business from Scratch with Jay PerkinsBuilding a business can be daunting and you're bound to make a lot of mistakes in the beginning. But if you're willing to swallow your pride, learn from your mistakes, and focus on providing excellent customer experience, you have a great chance to become successful. Today's guest has had his share of mistakes growing his brand and he's here to share it all. The DigitalMarketer Podcast welcomes Jay Perkins, co-founder of Kettlebell Kings and Living Fit. Kettlebell Kings is a fitness company specializing in high-quality kettlebells while Living Fit offers a r...
2023-01-3132 minThe DigitalMarketer PodcastWhat Impact Will AI Have on Creatives in Marketing?As a digital marketer, should you worry as more AI tools become available? Would AI replace humans? How far can AI evolve? What can you do so you don't get displaced by AI? In today's episode of The DigitalMarketer Podcast, Mark and three digital marketing creatives–David Canington, Adrian Boysel, and Brad Ball–talk about the role of AI in marketing. They also share their predictions and thoughts on how AI can impact the marketing industry and whether marketers will be out of jobs in the near future. One t...
2023-01-2448 minThe DigitalMarketer PodcastHow Might AI Impact Marketing Agency Management with Thomas von AhnArtificial intelligence has already made its way into major industries and is quickly making its way into the digital marketing landscape. Should you be concerned if you are a digital marketing agency owner? Do you think AI will contribute to the success of your business, or is it something that will eventually wipe out small businesses, yours included? When you don't fully understand something, you tend to fear it. But what is the truth about AI? In today's episode of The DigitalMarketer Podcast, Mark e...
2023-01-1755 minThe DigitalMarketer PodcastHow to Speak Powerfully in Your Video Content with Tracy GoodwinThe way people consume content is moving more and more towards video. So if you've never done a single video content or are terrified of getting in front of the camera, it's time to overcome that fear. To help you do that, podcast host Mark de Grasse interviews Tracy Goodwin. Tracy is an internationally known voice expert and an award-winning speaker who has taught hundreds around the globe to make a big impact with their voice. Tracy is the founder of Captivate the Room and the host of the...
2023-01-1027 min
Thoughts on Thought Leadership with AtibaWhy Dennis Yu Is Willing To Give And See People Rise? #dennisyu #marketer #shorts #digitalmarketerWhy Dennis Yu Is Willing To Give And See People Rise? #dennisyu #marketer #shorts #digitalmarketer
2022-11-2100 minThoughts on Thought Leadership with AtibaWhy Dennis Yu is Back at Traffic and Conversion 2022 #dennisyu #marketing #tcs2022 #digitalmarketerYou can never be around enough like minded people who will push you, and teach you and cause you to grow.Even someone like Dennis Yu, who honestly knows more about marketing than most of us know, still shows up to Traffic and Conversion!Because he knows that there’s something that he can learn and he wants to be with his community.Watch the full interview here: https://www.youtube.com/watch?v=Liv5ZPJ3LCY#trafficandconversionsummit #internetmarketingtips #digitalmarketer #socialengagement #salesfunnel #onlinemarketer #entrepreneur #marketer #TCS2022 #dennisyu
2022-10-2400 min
The Google Ads PodcastThe DigitalMarketer Certified Partner ProgramKasim talks about one of the most important things he did in his professional career- becoming a DigitalMarketer Certified Partner. Together with Mark de Grasse, President/General Manager at DigitalMarketer, they share how the DigitalMarketer Certified Partner Program can help you build the marketing career of your dreams.The DigitalMarketer Certified Partner Program is like a cheat code to having a successful digital marketing agency. It takes away the guesswork and saves you time and resources by giving you the exact tools you need to attract more of your ideal clients.More importantly, Certified Partners...
2022-07-0926 min
Google Ads Like A BossChristina Hooper From Sparkitive At DigitalMarketer Certified Partner Training DayThe No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube
Building a personal brand - some useful tips, and takeaways from Christina Hooper at DigitalMarketer Conference in Austin, Texas.
Content creation is one of the best ways to grow a personal brand in no time. Christina Hooper told us emphasising valuable content will help you position yourself as a brand. She further added how people should focus on the thing they specialise in and build their content marketing efforts around it. View the additional tips and ways to leverage the...
2022-07-0405 min
Google Ads Like A BossAlex Schlinsky From Prospecting On Demand At DigitalMarketer Certified Partner Training DayThe No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube
Had a very interesting chat with Alex Schlinsky from Prospecting On Demand at the DigitalMarketer Conference in Austin, Texas.
Sales is a crucial element for any business to grow and sustain in the long run. Every business owner needs to have the right strategy for sales in their mind. Alex Schlinsky from Prospecting on Demand shares how he coaches people to be confident when it comes to selling their goods and services.
His tips helped many people improve...
2022-07-0106 min
Google Ads Like A BossLauren Petrullo From Mongoose Media At DigitalMarketer Certified Partner Training DayThe No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube
Had an informal chat with Lauren Petrullo - sharing her views about the DigitalMarketer Conference in Austin, Texas.
Lead generation and e-commerce sales are something that every store owner has a huge emphasis on. So we decided to talk with Lauren Petrullo, who is the CEO and Founder of Mongoose Media. She shared her experience with a client who she helped increase their sales in a short time.
One of the key takeaways that Lauren shared with us...
2022-06-3007 min
Google Ads Like A BossAn Informal Chat with Atiba De Souza & Christina Hooper At DigitalMarketerThe No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube
An Informal Chat with Atiba De Souza & Christina Hooper At Digitalmarketer.
Hey, everybody. I'm Atiba and welcome and today, it's just a couple of us sitting here but I gotta introduce who I'm here with like I'm known for the hat. Yeah, you get that but right here, this is Uzair. This man right here is the world leader in Google and YouTube ads like seriously world. The universe leader. Uh oh. You know what? I didn't check his stats...
2022-06-2508 min
The Digital ContrarianHow DigitalMarketer is Using A Quiz To Radically Reduce Lead Costs and Gain More Customer InsightRyan Levesque, the Founder and CEO of The ASK Method Company, interviews Mark De Grasse, President of DigitalMarketer—arguably the leading authority on training digital marketers today. DigitalMarketer recently built a QUIZ Funnel with our help to discover more about the nuances between the various types of marketers and professionals they serve. During the interview, Ryan walks through that quiz with Mark and details some of the early findings and opportunities. After listening, please remember to leave us a review and subscribe so you never miss an episode! And if you’d like to learn more about The ASK Meth...
2022-06-0334 minThe DigitalMarketer PodcastBecome A Certified Email Marketing MasterIn this episode Mark De Grasse sat down with the Co-founder of DigitalMarketer, Richard Lindner. They cover what marketers absolutely must know about the relevance of Email Marketing. In brief, email marketing is NOT dying. But, it is changing.Email is still one of the most effective modes of communication to date. People trust the messages they get in their inboxes more than any other marketing message out there.They discuss how email was one of the most flexible and effective ways to reach customers during the pandemic, helping businesses grow when times were tough...
2022-05-0252 minThe DigitalMarketer PodcastFinding Yourself After Failure with Amber Spears | DigitalMarketer StoriesWe’re all shaped by our childhoods—for better or for worse—and it can be fascinating to trace the path from then to now. Today’s episode is a little different from our regular interviews on the podcast. Instead of just introducing someone who’s wildly successful at what they do, we’re taking a step back to look at the story of how they got there. Amber Spears is a connector, a closer, and the founder of East 5th Avenue, an affiliate marketing consulting company. She also pioneered the 8-figure affiliate framework that has helped countless peop...
2022-04-1839 min
The DigitalMarketer PodcastDigitalMarketer Trends: Investing in Virtual Real Estate with Mandy McEwenHave you bought a piece of property in the metaverse yet? What are you waiting for? Today’s episode is short, sweet, and snackable—and hosted by Mandy McEwen, a.k.a. the LinkedIn Girl, Founder & CEO of Mod Girl Marketing and Luminetics. You’re familiar with the metaverse, right? Online virtual environments that have you going back and forth between virtual and physical spaces and economies? A recent report from Grayscale said that the metaverse could generate $1 trillion annually in revenue. Intrigued, Mandy created her own avatar in a metaverse called Decentraland, and she was imm...
2021-12-1311 min
Perpetual Traffic2022 SEO Strategies with Mark de Grasse, President of DigitalMarketerWhat do we need to know about SEO as we head into the new calendar year? What has changed and what’s staying the same? In today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with Mark de Grasse, President and General Manager of DigitalMarketer, to chat about all things SEO. Since taking over the reins at DM, Mark has been working hard on a content database strategy to ensure that the front end of the DM website reflects the thousands of pieces of content available in the backend. If you f...
2021-12-0739 min
The DigitalMarketer PodcastDigitalMarketer Trends: Virtual and Augmented Reality (VR/AR) Marketing with Mandy McEwenVR and AR is too costly for a lot of small businesses right now, but we’re going to see more and more brands leveraging it in the weeks and months to come. Today’s episode is short, sweet, and snackable—and hosted by Mandy McEwen, a.k.a. the LinkedIn Girl, Founder & CEO of Mod Girl Marketing and Luminetics. Mandy is here to tell us all about the latest trends in VR and AR (virtual reality and augmented reality). Companies are trying new ways of standing out, and experiential marketing with VR and AR is a fun...
2021-12-0610 min
The DigitalMarketer PodcastDigitalMarketer Trends: Virtual Influencers with Mandy McEwenWhat are virtual influencers, why are they so popular, and what do they mean for your business? Today’s episode is short, sweet, and snackable—and hosted by Mandy McEwen, a.k.a. the LinkedIn Girl, Founder & CEO of Mod Girl Marketing and Luminetics. Mandy is here to tell us about the fascinating world of virtual influencers—computer-generated fictional characters used in social media marketing as a substitute for humans. Some of these robots are so realistic that people believe they’re human, and big brands are eating them up. Listen in as Mandy...
2021-11-2912 min
The DigitalMarketer PodcastJenna’s Final Episode and What She Learned at DigitalMarketerAfter five years as the host of the DigitalMarketer podcast, Jenna Snavely says farewell as she moves on to her next marketing adventure. In these five years, Jenna was more than just a podcast host. She managed the program development and workshop delivery at DigitalMarketer and everything you see in the DM Lab. In this episode, she sits down for a goodbye chat with the new President of DigitalMarketer, Mark de Grasse, who will be taking over the podcast. “What I loved so much about DigitalMarketer,” Jenna says, “is that the sandbox is so big. I had th...
2021-10-2814 min
The DigitalMarketer PodcastDeveloping a Cohesive Brand with Mark de Grasse, the New President and General Manager of DigitalMarketerWhen you’re in the digital marketing business, the massive amount of content can get overwhelming. But we don’t have to keep what’s not working. Today’s guest is someone who looks at the mess and finds the joy in creating something better. And he’s brilliant at it. In this episode, host Jenna Snavely sits down with Mark de Grasse, the new President and General Manager of DigitalMarketer. Mark gives us an inside look at the DM rebrand and redesign and explains why the design and organization of a company is just as importan...
2021-09-0933 min
The DigitalMarketer PodcastRebranding and Staying True to Your Values with Ruben Aguirre, Founder of 8 Signal Marketing AgencyRebranding can be costly, but not as costly as straying from your values. Ruben Aguirre’s family immigrated to the U.S. from Mexico when he was six. Growing up, he had a front row seat to their entrepreneurial genius as they started over in a new place, building one business after another. He started his own business in 2014 and recently went through a complete rebrand. In today’s episode of the DigitalMarketer Podcast, Ruben sits down with host Jenna Snavely to talk about his journey, including the profound impact DigitalMarketer has ha...
2021-09-0248 min
The DigitalMarketer PodcastWhy Everyone Needs a Side Hustle with Rachel & Jon Minion of Rockstarr & MoonWhen faced with uncertainty and job loss due to the pandemic, Rachel Minion seized the opportunity to turn her longtime side hustle into a full time gig. Her husband Jon joined her soon after, and Rockstarr & Moon (the anti-agency agency) was born. In this episode, Rachel and Jon sit down with host Jenna Snavely to discuss their passion for helping small businesses and how the DigitalMarketer Certified Partner program allowed them to take their side-hustle to a full-time business. They talk about radical honesty, cohesive messaging, sustainable business structures, and more. For anyone thinking about l...
2021-08-0536 min
Content KarateEpisode 004: The #1 Tip For Social Media ManagersShannon Goodell is the Senior Social Media Manager at The Scalable Company and DigitalMarketer, where she works to drive brand awareness and generate engagement on social. A former 10th grade English teacher, Shannon has worked in the marketing field for the past eight years, implementing proven social strategies for startups and large companies alike. Shannon is a self-professed “crazy cat lady”, obsessing over her cat, Duncan. She also enjoys watching sports and the works of Stephen King. Tune in as Shannon shares the secrets of being the best social media manager you could ever be. ________________
2021-08-0441 min
The Make it Big Podcast2021 Marketing Trends to Watch with DigitalMarketerIn 2021, digital marketing is marketing. Co-Founder of DigitalMarketer, Richard Lindner, joins us to discuss the current state of marketing and where it's headed. The past year has forced brands to get even more creative in order to stand out in a crowded digital space and connect with customers. But, the basics still remain true: It's the marketer's job to channel and direct customers' desires, not create them.
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Richard Lindner is Co-Founder and President of DigitalMarketer https://www.digitalmarketer.com/
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Get even bigger insights at the Make it Big 2021 conference. Register today: https://www.bigcommerce.com/make-it-big/
2021-07-2236 min
The DigitalMarketer PodcastWhy Everyone Needs to Think Like a Startup with Rico GloverThe world is changing, and even the most long-established businesses have to start thinking like it’s day one if they want to survive. Rico Glover, the host of Startup Grind Charlotte, is a forward-thinking digital marketer with a passion for training entrepreneurs and startups. On today’s episode, he sits down with host Jenna Snavely to talk about the rapid evolution of business and marketing. Bottom line? Learn new things and get ahead of the curve—or get left behind. Rico is a certified partner in the DigitalMarketer community and specializes in leveraging social media to...
2021-07-2238 min
The DigitalMarketer PodcastEngineering a Pitch Perfect Million Dollar Webinar with Jason FladlienWebinars can be a great way to overcome objections in real-time, get an influx of quick cash, or explain a more complex product or service. Jason Fladlien, Chief Strategy Officer and co-founder of Rapid Crush, Inc., delivered a power-packed 4-hour webinar to our DigitalMarketer Lab community recently, and we’re sharing the highlights in this episode. Jason has been called “one of the top 5 living marketers on the planet” and it’s no secret why. In these clips, he succinctly shares what we’ve been doing wrong, how to do it right, and breaks down a successfu...
2021-07-1529 min
The DigitalMarketer PodcastHybrid Membership Communities & the Secret to Bringing Online Interactions into the Real World with Bethany HandyBethany Handy, the new Community Manager for DigitalMarketer Lab, has seen her share of communities done wrong over the years. Where it’s just another avenue for sales and tactics, rather than a place for real feedback, constructive criticism, and a genuine desire to serve others. In this episode, Jenna sits down with Bethany to talk about all things community—both online and off—and what you can learn from churches to build your community (regardless if your community has a religious focus or not). Entrepreneurship can be a lonely space, and having...
2021-07-0831 min
The DigitalMarketer PodcastAn Inside Look Into Scalable’s Content Agency with Erin MacPherson General Manager of Scalable Brand StudiosWhat does it look like to build a content agency from scratch? In this episode, Erin MacPherson General Manager of Scalable Brand Studios explains her philosophy on being a connector and how that leads to great content. As the genius behind the content at Scalable (and DigitalMarketer!), she walks us through monetizing newsletters, podcasts, and content, advertising across media properties, and why you should be using Pinterest—seriously. Our Partners: Start using Vidyard for free (AND get their 2021 B2B Video Trends Guide) Get a month of free blogging with BKA Content BotBuilder’s Fr...
2021-05-1328 min
The DigitalMarketer PodcastUsing Marketing Data the Right Way with CEO and founder of Oribi Iris ShoorMarketing doesn’t exist without data. Data is the foundation that branding and campaigns are built on—but that doesn’t mean it always comes easy. In this episode, Iris Shoor, CEO and founder of Oribi explains how they’ve built the ideal data platform marketers. Listen to learn why data is the cornerstone of your marketing funnel, customer behavior trends Oribi’s seeing right now, and why Iris has chosen to be a hands-on founder. Our Partners: Start using Vidyard for free (AND get their 2021 B2B Video Trends Guide) Get a month of free bloggi...
2021-05-0727 min
The Duct Tape Marketing PodcastThe Making of DigitalMarketer With Founder Ryan DeissIn this episode of the Duct Tape Marketing Podcast, I interview Ryan Deiss. Ryan is an entrepreneur, author, and investor. His company, DigitalMarketer, is the leading provider of digital marketing training and certifications. Its community has over 15,000 paid members and over half a million subscribers. Ryan is also the founder and host of the Traffic & Conversion Summit, the largest digital marketing conversion conference in North America. Ryan is also a best-selling author and a sought-after speaker.
2021-05-0523 min
The DigitalMarketer PodcastUsing Clubhouse to Grow an Audience and Drive Sales with Jen Gottlieb Co-Founder of Super Connector MediaWith ten million users, it’s time to start thinking about if you should integrate Clubhouse into your marketing strategy. In this episode, co-founder of Super Connector Media Jen Gottlieb explains how to use Clubhouse the right way so you can drive action and grow an audience filled with your customer avatar. Listen to learn how to get started on the app, her best practices for creating and moderating rooms, and how to create a top-notch profile. Listen To Learn: How to think about Clubhouse when you’re first starting out on the app How to strategize moderating a ro...
2021-04-2937 min
The DigitalMarketer PodcastHow To Build a Testimonial Machine with CEO of Joza Marketing Dave AlbanoSocial proof is a necessity of every marketing strategy. The question is, what counts as a testimonial and what doesn’t? In this episode, you’re getting a look inside ELITE Coach, DM Certified Partner, and Founder and CEO of Joza Marketing Dave Albano’s Lab Workshop on how to build a testimonial machine. Hear Dave talk about how he’s been able to create a testimonial machine that drives traffic and conversions. Listen To Learn: The 6 principles of persuasion and why a great testimonial is perfect for creating influence How testimonials connect to your marketing strategy The TRS Fram...
2021-04-2234 min
The DigitalMarketer PodcastWhy an Affiliate Network Could Be Your Best-Ever Traffic Source with Amber Spears of East 5th AvenueWhen you tap into a network of partners and affiliates, you’ve ultimately found a new source of traffic. In this episode, Amber Spears, founder of East Fifth Avenue and Traffic Tribe shares her expertise with us to show us what is and isn’t considered affiliate marketing. With so many platform changes in the digital landscape, affiliate marketing is a great source of new potential buyers to tap into—and this episode will show you how to get started. Listen To Learn: What’s the structure behind a professional affiliate deal? The incentives you can add to your aff...
2021-04-1538 min
Perpetual TrafficThe #1 Key to Scaling Your Agency To 7-Figures & BeyondWant an inside look at how agencies are able to scale to the coveted million-dollar mark? In this episode, General Manager at Scalable Brand Studios Erin MacPherson joins Ralph and Amanda to talk about what it’s like to be inside of a growing agency and working through the inevitable challenges that come with growth. And, don’t forget that you can still grab the Tactical Troubleshooting Checklist for FREE ($297 value)—link below!Listen To Learn: What it’s like to hire as a remote agency The importance of helping your employees as say n...
2021-04-1442 min
The DigitalMarketer PodcastLaunching a New Program or Product From The Ground Up with Program Manager Garrett D’EntremontIf you’ve been dabbling with the idea of starting a coaching program or already have one in the works, take a look inside DigitalMarketer’s coaching program. In this episode, Program Manager of DigitalMarketer’s ELITE Coaching Program Garrett D’Entremont joins me to talk about the details of launching a successful, high-ticket coaching program your audience will love. Listen To Learn: How to build relationships with clients and customers from Day One What ELITE Coaching is all about How to get your program shipped and out into the wild Our Partners: Create Chatbots that Deliver...
2021-04-0939 min
The DigitalMarketer PodcastAn Inside Look at Scalable’s Digital Marketing Strategy with Matt SwanWhat’s Scalable’s digital marketing strategy? In this episode, you get a look inside our interview with our very own Head of Growth and Digital Marketing at Scalable during our recent Certified Partner Training Day. Listen To Learn: Where his love for marketing began His biggest takeaways from working with Ryan Deiss, Richard Lindner, and more What’s working right now at DigitalMarketer Our Partners: Get a Free Trial of Oribi and 20% off with code: DigitalMarketer AdWorld Conference RESOURCES MENTIONED IN THIS EPISODE Join DigitalMarketer Lab! Thanks so much for jo...
2021-04-0155 min
The DigitalMarketer PodcastHow To Repurpose Content For More Impact and Revenue with CEO of Repurpose House Shaina WeisingerFeeling like you’re endlessly running on the content hamster wheel trying to publish new post after new post? Founder and CEO of Repurpose House Shaina Weisinger is here to give you the solution. In this episode, you’ll get to listen to part of Shaina’s recent Lab Workshop where she shared her expert knowledge on repurposing content for more views, engagement, and conversions. Listen To Learn: How to repurpose long-form text content What headlines will stop the scroll The logistics of posting (like post lifecycles, demographic data, and more). Our Partners: Create Chatbots that Delive...
2021-03-2531 min
The DigitalMarketer PodcastTikTok Features and Trends to Use to Your Advantage with DM’s Maya HughleyFeeling the pressure to get on TikTok and start dancing? Well, getting on TikTok is a great idea but you don’t *need* to dance to get conversions. In this episode, DigitalMarketer’s Content Coordinator Maya Hughley explains what’s working on TikTok right now. Listen to learn the most effective way to use the app for your brand, the features and trends you should be using, misconceptions around the app, and more. RESOURCES MENTIONED IN THIS EPISODE Create Chatbots that Deliver Results with BotBuilders Host Your Website on SiteGround New on TikTok: Introd...
2021-03-1237 min
The DigitalMarketer PodcastDouble Your Agency’s Revenue using the Customer Value Journey with Reneé BoudakianWhat if the tool that could double your revenue was available for free and you could get step-by-step instructions on how to use it in your business? Well, grab your headphones. In this episode, DigitalMarketer’s Community Manager Michelle Dalton interviews CEO and founder of Rubicon Marketing Renée Boudakian. Listen to learn how she used the Customer Value Journey to double her revenue and create brand new offers that upgraded her business model. RESOURCES MENTIONED IN THIS EPISODE Create Chatbots that Deliver Results with BotBuilders Host Your Website on SiteGround The Customer Val...
2021-03-0530 min
The DigitalMarketer PodcastCraft a Conversion Series So You Can Sell with Email with Richard Lindner, President & Co-Founder at DMToday we have a harsh reality for you—advertising platforms owe you nothing. They don’t owe you access to your followers or all the answers you need from your conversion data. In this episode, we’re showing you how to take ownership of your business growth with email. President and Co-Founder of DigitalMarketer, Richard Lindner is teaching you the purpose of an email follow-up series, how to know if you’re doing it right, and how long your conversion series should be so you can own your strategy. RESOURCES MENTIONED IN THIS EPISODE The eCommerce Segmentation Handbook...
2021-02-2534 min
The DigitalMarketer PodcastIs Instagram Dying? The Future of Social Media with the DigitalMarketer TeamAre you building an audience on a platform that will be obsolete in the near future? In this episode, a panel from the DigitalMarketer team (featuring Amanda Powell, Shannon Goodell, and Maya Hughley) give their take on the future of social media and how they feel about the prediction of the death of Instagram. Together, they explore the rise of TikTok, what it means to be a consumer on social media, and how marketers can hedge their bets in this new era of marketing. RESOURCES MENTIONED IN THIS EPISODE The eCommerce Segmentation Handbook | Sendlane How...
2021-02-0546 min
The DigitalMarketer PodcastBecoming a Copywriter with DigitalMarketer’s Justina FenbergCopy is everything in marketing. A perfectly designed landing page or executed social strategy can’t convert if the copy doesn’t interest your customer avatar. In this episode, DigitalMarketer’s Marketing Coordinator and copywriter Justina Fenberg gives us a lesson on writing great copy, shows how she built out a promo series for our email list, and explains how our marketing team works together. RESOURCES MENTIONED IN THIS EPISODE Ann Handley’s Total ANNARCHY Very Good Copy Marketing Brew Harry’s Marketing Examples Recess.io Newsletter DM Insider...
2021-01-2256 min
The DigitalMarketer PodcastHow To Sell with Story with founder of StoryBrand Donald MillerPeople struggle to remember clever taglines, but can easily recall the plot of their favorite childhood movie. How can you use this to your advantage? In this episode, we’re giving you an exclusive listen to DigitalMarketer’s workshop on Selling With Story by Donald Miller. Listen to find out how to associate your products and services with your customer’s survival, how to use storytelling in your messaging, and how to present a problem to get your customer’s attention. RESOURCES MENTIONED IN THIS EPISODE WP Engine Donald Miller’s Workshop: Sell With Story Mar...
2020-11-1225 min
The DigitalMarketer PodcastThe Secret To Running a Highly Engaged Community with DigitalMarketer’s Community Manager Michelle DaltOnline communities are all the rage right now, but most brands struggle to create a real community around their products. This week, we’re going to fix that. In this episode, DigitalMarketer’s Community Manager Michelle Dalton is going to show you what goes on behind-the-scenes of DigitalMarketer’s online communities. She explains what type of content she creates depending on what community she’s creating it for, the tool she’s creating for the DM community right now, and the most important parts of running a highly engaging community challenge. RESOURCES MENTIONED IN THIS EPISODE Community Manager Ce...
2020-10-2348 min
Perpetual TrafficHow Digital Marketer Grew Their Instagram Followers 1,203% in Less Than 12 MonthsWe don’t have to tell you there’s a huge opportunity to grow your business on social media these days. You already know that—what you want to know is, HOW?! In this episode, DigitalMarketer’s Senior Social Media Manager Shannon Goodell joins us to talk about DigitalMarketer’s social media strategy. We hear about DM’s social media priority list, how Shannon hit the record for most engagement across DM’s socials EVER, the CPC range she looks for with boosted content, and so much more.RESOURCES MENTIONED IN THIS EPISODE How To Scal...
2020-10-211h 00
The DigitalMarketer PodcastHow To Do Less and Grow Your Business as a CEO with co-founder of Mike Mandel Hypnosis Chris ThompsonClichés are clichés for a reason and this week we’re focusing on one you’ve heard many times before: Work smart, not hard. In this episode, co-founder of Mike Mandel Hypnosis Chris Thompson talks about how he’s grown his business over the years, became the ultimate delegator so he can do less and have his business make more, and how he figures out what he needs to do to scale his business among a sea of opportunities. RESOURCES MENTIONED IN THIS EPISODE Monsters and Magical Sticks: There's No Such Thing As Hypnosis? by Steven H...
2020-10-1541 min
Perpetual TrafficHow DigitalMarketer.com Restructured and Grew Their Search TrafficIf your website isn’t perfectly optimized for Google—don’t be too hard on yourself. At one point, the DigitalMarketer team had to restructure 500+ blog posts to optimize for SEO! In this episode, Amanda explains where DigitalMarketer’s blog was when she first came on board, how she used 301s to restructure the website, and her strategy to create new content and upgrade old content to improve organic ranking. She also explains her SEO strategy for the new Perpetual Traffic website. RESOURCES MENTIONED IN THIS EPISODE Perpetual Traffic | DigitalMarketer.comRedire...
2020-09-2351 min
Growth Manifesto PodcastHow DigitalMarketer drives growth for SaaS and educationThis episode is a discussion with Justin Rondeau - Marketer, conversion expert, speaker, and Head of Technology & Operations at DigitalMarketer. We talk about conversion optimization, attribution, the latest digital growth strategies and everything in between.
You’re listening to The Growth Manifesto Podcast, a Zoom video series brought to you by Webprofits where we talk about how to drive business and marketing success.
2020-09-101h 33
The DigitalMarketer PodcastBringing Diversity, Equity, and Inclusivity Into Your Business with CEO of Impact Coaching Trudi LebronIn this episode, CEO of Impact Coaching Trudi Lebron explains why every business needs diversity, equity, inclusivity, and how they can implement each to create a safe work environment. She shows us how different people need different types of support to reach the same goals, how to diversify your thoughts and break through your own unknown biases, and what the hiring process looks like when these 3 essentials are top-of-mind. RESOURCES MENTIONED IN THIS EPISODE Trudi’s Website Trudi on Instagram Trudi on LinkedIn Thanks so much for joining us this week. Wa...
2020-08-2040 min
The DigitalMarketer PodcastEverything You Didn’t Know Was Possible in Location-Based Marketing with Dan Dillon, Vice President of Marketing and Laura Conway, Marketing Manager at Reveal MobileThere’s a lot happening in location-based marketing and unless you’re spending a lot of time in this niche—you might not know the extent of it. In this episode, Vice President of Marketing Dan Dillon and Marketing Manager Laura Conway of Reveal Mobile explain the foundation of location-based marketing as the 3 legs of a stool, give us free location-based marketing campaign ideas, and give us a lesson on geotargeting, geo-conquesting, geo-fencing and data enrichment. They also show us how to use these strategies for ecommerce stores. RESOURCES MENTIONED IN THIS EPISODE 10 Campaign Ideas for Location-Based Market...
2020-08-1333 min
The DigitalMarketer PodcastUsing Gamification to Build Unstoppable Momentum For Your Online Course with Marisa Murgatroyd, Founder of Live Your Message (Exclusive T&C Interview)In this episode, Bethany Cowan (Programming Manager, Traffic and Conversion Summit) interviews T&C guest speaker Marisa Murgatroyd to find out how we can successfully hop on the current “online education gold rush”. Marisa explains how course creators can stand out to create unstoppable momentum and what she wishes she’d done sooner in her career so you can start now. We also get a sneak peek during a brief chat between Bethany and Host Jenna Snavely into how T&C is finding new ways to add value, even with the shakeup in the events industry. RESOUR...
2020-08-0632 min
The DigitalMarketer Podcast7 Steps To Align Sales and Marketing with author of Creating Togetherness Jeff DavisHow confident do you feel in the alignment of your sales and marketing teams? In this episode, Jeff Davis is going to show you how easy a misalignment between the two teams is and why it’s a big deal. He’ll explain the key triggers that tell you there’s a misalignment, how the buyer’s journey is going to start to bring them back together, and how to align your communication with 7 steps. RESOURCES MENTIONED IN THIS EPISODE Jeff’s Website Create Togetherness Book The Alignment Podcast Jeff Davis on LinkedI...
2020-07-3039 min
The DigitalMarketer PodcastInside DigitalMarketer’s Facebook Ad Account with Paid Media Manager Garrett HardyThis week we’re going to give you an inside look at the DigitalMarketer Facebook ad account—which just got a brand new update. In this episode, DigitalMarketer’s Paid Media Manager Garrett Hardy walks us through the first actions he took when taking over DM’s ad account, the most common problem he sees on most accounts, what metrics he always keeps his eye on, and more. RESOURCES MENTIONED IN THIS EPISODE Garrett on the DigitalMarketer Blog Garrett on LinkedIn Thanks so much for joining us this week. Want to subscribe to The Digi...
2020-07-2339 min
The DigitalMarketer PodcastAnalyzing What Makes Content Go Viral in 2020 & Running DigitalMarketer’s Creative Team with Erin MacPhersonWhat makes an article go viral in 2020? In this episode, Director Of Content Development at DigitalMarketer Erin MacPherson explains the meeting she held with the DM team to analyze what making content go viral right now. Get Erin’s take on how we’re training our team to be better writers, what viral articles all have in common, and her leadership advice for new content directors, editors, and managers. RESOURCES MENTIONED IN THIS EPISODE The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart Flooding trapped workers at a Mexican bakery for two days...
2020-07-1041 min
Innovations and BreakthroughsWhy Companies Should Have Strong and Defensible Patents with Roland Frasier of DigitalMarketer.comRoland Frasier is a Principal in DigitalMarketer.com and the co-creator and CEO of War Room Mastermind where hundreds of smart entrepreneurs share their best ideas. These companies turn to Roland for advice on how to leverage, grow, and scale their businesses, as well as how to exit with big numbers. Roland Frasier has grown 23 companies to between 7 and 9 figures in sales. He is the host of the Business Lunch Podcast where he has interviews and features people like Daymond John, Sara Blakely, and William Shatner. In this episode… If you are an in...
2020-05-0733 minInnovations and BreakthroughsHow to Be a Better Digital Marketer with Ryan Deiss, Founder of DigitalMarketer.comRyan Deiss is the Founder and CEO of DigitalMarketer.com, a leading provider of digital marketing training and certifications which has a community of over 15,000 paid members and over half a million subscribers. He is also the Founder of Traffic and Conversion Summit, the largest digital marketing event in North America. Ryan is one of the Principals/Founders of War Room Mastermind, which is a great way for business owners to meet their counterparts involved in digital marketing and to learn what's working for their businesses. He is also the Founder and CEO of Recess.io, an i...
2020-03-2638 min