Shows
BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming282: The Doctor’s Guide to Building an Online Presence With Dr Mike Woo-Ming and Dr. Anne TruongThis episode features Dr. Mike Woo-Ming and Dr. Anne Truong discussing why doctors should use social media to grow their careers. Traditional ways of getting patients, like newspaper ads and referrals, are becoming less effective. COVID-19 showed the importance of having an online presence. With their expertise, doctors can easily share valuable information and reach more people through platforms like YouTube. This helps build trust, attract patients, and even create new income opportunities. They encourage doctors to start making content and using social media to secure their future. Three Actionable Takeaways: Doctors Need an...2025-02-2623 min
BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming281: Why Income Diversification Is Essential For Doctors: How To Work Smarter, Not HarderDr. Anne Truong and Dr. Mike Woo-Ming discuss the importance of income diversification for physicians, highlighting how traditional medical careers often lead to burnout due to high workloads and limited fulfillment. They emphasize the need for doctors to work smarter, not harder. They both share their rigour and transitioning from conventional medicine practice to entrepreneurship. Dr. Anne Troung shares her realization of the value of working on her business rather than in it, by leveraging systems to create sustainable and scalable income streams. They also stress the importance of investing in oneself, whether through personal...2025-02-1919 min
BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming280: How Physicians Can Use Marketing To Increase Impact And Income (New Segment!)BootstrapMD is evolving! This episode introduces a new co-host, Dr. Anne Truong, joining Dr. Mike Woo-Ming to explore key strategies for physician marketing and business growth. — Have you ever considered how important marketing could be for your medical career? In this episode, Dr. Anne Truong and Dr. Mike Woo-Ming sit down to discuss the importance of marketing for physicians. They point out that many doctors lack business training and marketing knowledge, which is crucial in an era of declining insurance reimbursements and the shift toward fee-for-service models. Marketing, they explain, is ab...2025-02-1317 min
BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming276: How to Go Insurance-Free in 2025: A Physician's Survival GuideDr. Mike Woo-Ming and Dr. Anne Truong tackle a pressing question on many physicians' minds: How will medical practices survive and thrive amid the sweeping healthcare changes coming in 2025? From the looming 2.8% Medicare reimbursement cut to the rising costs of running a practice, they reveal why more doctors are exploring alternatives to the traditional insurance-based model – and why some non-physician practitioners may already be ahead of the curve. Drawing from their clinical and business experience, Drs. Woo-Ming and Truong unpack the surprising truth about cash-based practices: how they can lead to seeing fewer patients while earning more, wh...2024-11-1337 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming272: Revolutionizing Your Medical Career: From One-to-One to One-to-Many Part 2In this compelling follow-up to last week's popular episode, we welcome back Dr. Anne Truong to delve deeper into the transformative concept of scaling medical practices from one-to-one patient care to a one-to-many business model. Building on the foundation laid in part one, this episode explores advanced strategies and real-world applications, including creating online courses, growing your YouTube channel, automating patient education, and developing digital products. Dr. Truong shares additional insights on effective content strategies and leveraging expertise to attract ideal patients. We address common challenges faced by physicians when implementing these strategies, offering practical solutions and...2024-08-2026 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming271: Revolutionizing Your Medical Practice: From One-to-One to One-to-Many Part 1We welcome back frequent guest and fan favorite, Dr. Anne Truong. A successful physiatrist and entrepreneur, Dr. Truong shares her latest insights on transforming medical practices into thriving businesses. Building on her previous appearances, she delves deeper into her journey from a traditional insurance-based model to a cash-based practice, and how she leveraged the challenges of the COVID-19 pandemic to create multiple income streams. Listeners will gain valuable knowledge on transitioning from a one-to-one patient model to a scalable one-to-many approach. Dr. Truong offers fresh perspectives on creating membership-based services, harnessing the power of YouTube for medical...2024-08-1323 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming268: Cracking the Code: How This Doctor Created 12 Streams of Online IncomeAs a physician, do you ever wonder how you can leverage your expertise to create a thriving online business and achieve the freedom and fulfillment you deserve? In this game-changing episode of BootstrapMD, I'm joined once again by Dr. Anne Truong, a brilliant physician entrepreneur and frequent guest on the show, who has cracked the code on building multiple streams of income while still practicing medicine. Get ready to have your mind opened to the incredible possibilities that await you in the digital world. Join us as we dive deep into the strategies, mindset shifts, and success...2024-06-0435 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming263: Building a Profitable Private Practice Part 3 - Membership ProgramsIn the final installment of our series "Building a Profitable Private Practice," Dr. Anne Truong shares her expertise on creating recurring income through membership programs. She discusses how to set up a membership, create valuable content, and attract members to generate revenue from both current and prospective patients. Tune in to learn how a membership program can help you build a thriving cash-based practice, whether you're a specialist or a general practitioner looking to support your patients' ongoing health journey. GO CASH - Join Us in the Upcoming Medical Practice Profits Challenge - Starts April 30! ...2024-04-3027 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming262: Building a Profitable Private Practice Part 2 - Attracting Patients Through Social MediaIn this episode, Dr. Anne Truong shares her expertise on attracting patients to your medical practice using social media. She emphasizes the importance of creating content that addresses your target audience's questions and concerns, and discusses strategies for identifying these topics through reverse engineering and investigating what patients are searching for on Google, YouTube, and Answer the Public. Dr. Truong explains how to create engaging content, such as videos, that showcase your personality and expertise while avoiding technical jargon. She also shares tips on effectively using platforms like YouTube, which can help you establish a long-lasting presence...2024-04-2330 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming261: Building a Profitable Private Practice Part 1 - The Power of the NIcheIn this episode, Anne Truong MD, a successful private practice owner, returns to share her journey of transitioning from an insurance-based to a thriving cash-based practice focused on sexual health. Dr. Truong discusses the importance of niching down your services to focus on a specific offering that provides high profit margins and aligns with your passion as a physician. Learn how niching down can help you optimize your marketing efforts, attract your ideal cash-pay patients, and create additional passive income streams. This episode is the first in a 3-part series with Dr. Truong, designed to h...2024-04-1636 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming256: From Personal Tragedy to Global Impact - A Supplement Startup’s Journey with Barton ScottBack from our hiatus! Calling all physician entrepreneurs - meet fellow innovator Barton Scott who forged his own path after personal tragedy, combining engineering and nutrition to found a thriving supplement company. Motivated by finding root cause solutions, Barton developed a nanotechnology that enhances mineral absorption beyond IVs. In our inspiring conversation, you’ll hear his journey from 3am “a-ha” moment to bringing effective products to market, empowering patient outcomes through personalized testing. If you’ve ever doubted supplements' potential, Barton’s clinical results speak volumes. Tune in now to hear his uplifting entrepreneur story - halfway through, yo...2024-02-0633 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming252: COVID Crippled My Clinic: How I Reinvented Myself to 10X My Medical Practice with Anne Truong, MD Part 2The conclusion of my interview with superstar medical practice owner Dr. Anne Truong! What if you could work just 24 hours a week seeing only 5-7 patients daily, yet generate over 7 figures in monthly practice revenue? Dr. Anne Truong, insurance-based now turned cash-based private practice owner, reveals how she leveraged her 25+ years of medical experience to pull off this enviable scenario after nearly suffering a mental breakdown from 70+ hour workweeks tangled in insurance headaches. This multi-award-winning doctor and influencer spilled hard-won secrets on escaping practice burnout. You’ll discover how Dr. Truong reinvented her clinic after COV...2023-12-1633 minBootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming251: COVID Crippled My Clinic: How I Reinvented Myself to 10X My Medical Practice with Anne Truong, MD Part 1What if you could work just 24 hours a week seeing only 5-7 patients daily, yet generate over 7 figures in monthly practice revenue? Dr. Anne Truong, insurance-based now turned cash-based private practice owner, reveals how she leveraged her 25+ years of medical experience to pull off this enviable scenario after nearly suffering a mental breakdown from 70+ hour workweeks tangled in insurance headaches. This multi-award-winning doctor and influencer spilled hard-won secrets on escaping practice burnout. You’ll discover how Dr. Truong reinvented her clinic after COVID killed patient referrals and appointments. How did she quickly master online marketing and funnel psy...2023-12-0923 min