Duncan Chapple - Podcast Details

Shows

WBSRocks: Business Growth with Enterprise Software and Digital TransformationWBSP749: Grow Your Business by Learning How to Work with the Right Research Firms w/ Duncan ChappleSend us a textSelecting the right research firm is a strategic decision that hinges on aligning their domain expertise with your industry’s specific challenges and goals. These firms do more than collect data—they interpret trends, test assumptions, and translate findings into actionable insights that inform critical business decisions. To ensure a good fit, it’s essential to evaluate their methodologies, track record, and how well they tailor recommendations to your objectives. A credible research partner doesn't just report on the market—they help shape your strategy with intelligence you can act on.In this...2025-07-231h 01

Floss & Flip-FlopsThe 12 Medical Conditions of Concern…and a Partridge in a Pear TreeJoin the Sanders Sisters as they welcome the holidays and the last episode of their first season of Floss & FlipFlops! In this episode, the sisters discuss the 12 medical conditions on Santa’s list that can indicate a bigger systemic complication, and how you can integrate your knowledge of these conditions in helping your patients achieve lifelong health! Floss and Flip-Flops with the Sanders sisters features hosts dental hygienist and speaker Katrina M. Sanders, RDH, and podiatrist Dr Elizabeth Sanders, DPM. Together, the sisters discuss the oral-systemic link and its impact—from your teeth down to your toes. The podc...2022-12-0158 min

B2B UncoveredWhy B2B Marketing & Sales Should Care About Analyst RelationsIn this episode Paul Denham talks with Duncan Chapple, Head of Analyst Relations at CCgroup about the role analyst relations (AR) plays in helping tech firms grow and thrive in today's super competitive markets.A long held issue has been a lack of understanding, or misunderstanding about analyst relations among B2B marketers and sales professionals. And in this episode some of these are addressed head-on with no holds barred, debunking myths and shining a light into the darker recesses.Why should marketing and sales professionals care? With 60-90% of the B2B buying journey...2021-12-1458 min

Confessions of a MarketerThe Marketing of Ideas On Episode 145, we’ve got Duncan Chapple, head of analyst relations at CCgroup, in to talk about a range of subjects around the state of influencer relations and the marketing of ideas. Plus, we dig into a couple of items from a decade or so ago from his manifesto on analyst relations, and then we take a look at the gyrations in the market and world with all the uncertainty we face—with elections, Brexit, COVID-19, and more.Links of InterestDuncan Chapple on LinkedInCCgroupInfluencer Relations by Duncan ChappleDuncan’s Credo Manifesto for Analyst Relations 2020-03-1739 min

Influencer Relations ¦ Duncan Chapple on analyst valueFive ways to make better decisions using long term analyst industry trendsUsing insights from the Analyst Value Survey, survey director Duncan Chapple explains trends in analyst industry, and how these trends can be used to the advantage of research buyers, of high-technology users, and of the analyst firms themselves. The fundamental shift is a long-term one: the growth of 'freemium' analyst firms means that most analyst value is accessed outside subscriptions. Professionals are using more analyst firms than ever before. To find out more about the Analyst Value Survey, which is conducted by the Analyst Observatory at the University of Edinburgh, visit AnalystValueSurvey.com N...2019-12-1200 min

Confessions of a MarketerBrainy Marketers On Episode 99, we feature a look back over the wisdom we've heard from our guests. We feature some of brainy people I've had the good fortune to talk with, including Tony Temple, Tony Rudel, Duncan Chapple, Jacques van Niekerk, and Elle Woulfe. 2019-09-2720 min

Confessions of a MarketerFrom the Archives: Death by PowerPoint We're still digging into the archives. This time, we've come up with a short chat I had with Duncan Chapple, the world's foremost authority on analyst relations. He's a great guy, and when he was in Cambridge, Mass. for a conference back in late 2017, I grabbed a few minutes with him to chat about marketing and analyst relations. We had a fun discussion. And, as I was packing up my gear, we started to talk about the evils of PowerPoint. I knew I had to record it, so I set things up again and we had at it. Herewith...2019-05-0810 min

Influencer Relations ¦ Duncan Chapple on analyst valueEmily Almond explains the life sciences Influencer QuadrantImmunologist Emily Almond, Influencer Relations' expert on life science research firms, has just completed the Influencer Quadrant for life science firms. The study reviews around ten thousand data points about analyst research about life science topics. In this webinar, Almond discusses the life sciences IQ with Duncan Chapple, who directs all the Influencer Quadrant studies using data from the Analyst Observatory at the Univerity of Edinburgh Business School. 2018-10-2400 min

Confessions of a MarketerCan PR Agencies Boost Analyst Relations? On Episode 33, we have Duncan Chapple in to discuss PR agencies and how they can boost analyst relations. Maybe no one on the earth has thought as much about analyst relations as Duncan. He's written a book on influencer relations, plus he’s a managing partner at Kea Company, which has trailblazed influencer research and analyst relations for tech and telecom firms. If that weren’t enough, he’s also a PhD candidate in management at the University of Edinburgh, which is where he was when we spoke. Duncan has the acumen of a business person and the insight of an...2018-10-1933 min

Spoilers!Armageddon (1998)- Spoilers! #155Josh pays his punishment with a movie review of 1998's box office smash Armageddon. When an asteroid threatens to collide with Earth, NASA honcho Dan Truman (Billy Bob Thornton) determines the only way to stop it is to drill into its surface and detonate a nuclear bomb. This leads him to renowned driller Harry Stamper (Bruce Willis), who agrees to helm the dangerous space mission provided he can bring along his own hotshot crew. Among them is the cocksure A.J. (Ben Affleck), who Harry thinks isn't good enough for his daughter (Liv Tyler), until the mission proves otherwise. Release...2018-03-1258 min

Confessions of a MarketerDeath-by-PowerPoint On Episode 8, we’re back with Duncan Chapple again--and a short part two that continues our discussion from last time. I stopped recording and Duncan and I started talking about death-by-PowerPoint, a common affliction for analysts. So I quickly restarted the recording and that's today's episode: slide shows and analyst relations. Or, death-by-PowerPoint. 2017-12-0510 min

Confessions of a MarketerAnalyst Relations On Episode 7, we’re talking with Duncan Chapple of Kea Company about analyst relations. Duncan is a Managing Partner at Kea, a global advisory firm that delivers influencer relations and strategic guidance for vendors of high tech products and services. Duncan has been a consultant and analyst with Ovum, Europe's largest technology analyst house and successfully founded and directed an international analyst relations business. He also played a central role in founding the Institute for Industry Analyst Relations in 2007, and was a member of its founding board. I wanted to get an inside view on analyst relations, so I coul...2017-11-2726 min

Influencer Relations ¦ Duncan Chapple on analyst valuePhilip Carter on Digital transformationWelcome to my new podcast series. After a break, I'm restarting with Philip Carter (Chief Analyst, IDC Europe). Our conversation is part of the Influencer Insights series I run for Kea Company. One of the main topics discussed on the podcast will be digital transformation and what role analyst firms need to play in helping organizations to develop a different sort of user of the sorts of services, the valuable insight that analysts firms are producing. As an EMEA chief analyst, Philip has a challenging role, where it is important to think outsight the box and beyond the...2016-05-0200 min

Influencer Relations ¦ Duncan Chapple on analyst valueDavid Taylor explains sales enablementCompanies in many markets are able to accelerate their sales pipeline and improve their sales conversion rates by ensuring that influencer relations professionals are enabling their sales teams. That was the powerful message that David Taylor gave to the Analyst Relations Forum in London in October 2014. Taylor is one of Europe's most respected experts on the topic. Vodafone just appointing David to a senior communications role after a year in which he's led Kea Company's sales enablement work. For 15 years he held leadership roles at Cisco, running market intelligence and then analysts relations in EMEA and emerging markets. Th...2013-12-2200 min

Influencer Relations ¦ Duncan Chapple on analyst valueScott and Chapple discuss the Analyst Value IndexHere's the recording of the November 14th webinar where Ian Scott and Duncan Chapple talk over the Analyst Value Index.2013-11-2000 min

Influencer Relations ¦ Duncan Chapple on analyst valueDavid Taylor and Duncan Chapple discuss sales enablementIn a recent webinar David Taylor, Cisco's former head of analyst relations and marketing intelligence in EMEA, talks over the realities of analyst relations and what AR professionals and do to develop the value of AR.In this 28 minute recording, you can hear David explain what an effective sales enablement process looks like, and answer questions about the way forward.2013-09-2700 min

Influencer Relations ¦ Duncan Chapple on analyst valueForrester's Kevin Lucas previews his AR Forum presentation on analyst influenceIn this twelve minute podcast Kevin Lucas shares his view on how AR managers can help to raise analysts' levels of influence from their natural levels. For more than seven years, following a career as an AR manager, Kevin has led Forrester's research into analyst relations. At a panel of working beyond best practise at the AR Forum on October 3rd, Kevin is able to propose a strong model for influence: that AR is not just influencing analysts (how far that is possible), but also understanding that little or no business value arises until the analysts' ideas are out i...2013-09-1800 min

Influencer Relations ¦ Duncan Chapple on analyst valueNelson Hall's John Willmott on how analyst firms should respond to users' changing needsNelsonHall's built an astonishingly strong reputation over more than a decade of research into BPO and strategic sourcing. At the AR Forum on October 3rd, John will give a case study presentation to show how they are responding to the challenge of changes in the way that users are consuming research.For some of the same reasons my colleagues and reviewed in the B2Buyology research, John's colleagues have found the opportunity to help their clients make better decisions by using their time more strategically. They key to that is a new technology platform that allows people to find mo...2013-09-1300 min

Influencer Relations ¦ Duncan Chapple on analyst valueCaroline Dennington previews Forum discussion on AR as a profit centre 2013-09-1100 min

Medicine and Science from The BMJSeeing the bodyA traumatic death can be very difficult for friends and family to deal with. A clinician’s instinct may be to protect them from seeing the extent of the damage to the body. However this may not be best in the long run. Duncan Jarvies talks to Alison Chapple about her research into people’s experiences of viewing a body after a traumatic death. Also this week, the National Patient Safety Agency regularly issue alerts about clinical problems that can be averted. Mabel Chew talks to the NPSA about its latest alert featuring digital tourniquets. Birt...2013-08-2923 min

Influencer Relations ¦ Duncan Chapple on analyst valueLessons from managing international public relations agenciesA key challenge for headquarters communications teams is how to manage national public relations agencies. Few companies with really global business are able to manage their communications with total centralisations, and none do that successfully. The challenge for companies is to develop really effective co-ordination, not only on the technical level but also in terms of managing consistent stories. In this podcast, PR agency veterans Gillie Tennant, an international public relations service leader, and Duncan Chapple, a B2B marketing communications consultant, discuss the challenges, especially for US companies reaching out into the EMEA market, and the different options for...2012-03-2500 min

Influencer Relations ¦ Duncan Chapple on analyst value10 lessons Analyst Relations needs to learn from 2011The analyst relations community is slowly emerging from a prolonged battering. Budgets have been in short supply and spokespeoples' time has been fought for in many companies. At the same time, AR teams (both in-house and in agencies) have struggled to follow the changes in the analyst industry and in the best practices for influencing sales. To outline these changes, and to help AR people to reorient for the new year, Lighthouse sponsored a free teleconference on Tuesday November 29. During the call Lighthouse's managing director, Duncan Chapple, outlined: - How has recession changed analyst influence? - Why are the changes...2011-11-2900 min

Influencer Relations ¦ Duncan Chapple on analyst valueGrowing analyst M&A reflects both global and industry trendsMany analyst relations professions might not follow the global trends in equity markets, so Lighthouse organised a discussion between New York City-based advisor Pete Chatziplis from the Transatlantic Business Forum, and Lighthouse director Duncan Chapple. The two MBA graduates both graduated from the University of Manchester in the early 1990s and worked for Deloitte Touche Tohmatsu in the early 2000s. Listen to the podcast below, and read more at Analyst Equity.2011-06-1900 min

Influencer Relations ¦ Duncan Chapple on analyst valueWhy Analysts MatterIn episode one of Telesperience, Teresa Cottam asks Duncan Chapple what analysts are, and why they matter (It's the first interview after the introduction) Contents 0:00 – Introduction 1:39 – What is Telesperience? Darran Clements 7:05 – The changing world of analyst relations Teresa Cottam talks to Duncan Chapple from Lighthouse AR and Gordon Davies from Sun Microsystems 28:15 – Top tips for better AR From Duncan Chapple of Lighthouse AR 2011-01-2800 min

Influencer Relations ¦ Duncan Chapple on analyst valueChanges in the analyst worldMarius Jost speaks with Duncan Chapple about how analyst firms are changing, what what means for the way that end-users 'consume' analyst services. This is part of a series of 'top tends' podcasts Marius made for HFN.2011-01-2800 min

Influencer Relations ¦ Duncan Chapple on analyst valueEd Gyurko on misunderstandings and tactics with Gartner's Magic QuadrantIn the second of two podcasts Ed Gyurko, a European analyst relations guru in the IT services industry, discusses the Gartner Magic Quadrant with Duncan Chapple, founder of Lighthouse Analyst Relations. In this conversation, Gyurko explains the conversations he had with analysts and AR progessionals while researching the Magic Quadrant for an IIAR white paper. He found that, although the MQ is one of the most famous research documents, there are many misunderstanding about the MQ which prevents companies for working effectively with Gartner.2009-03-2700 min

Influencer Relations ¦ Duncan Chapple on analyst valueGyurko and Chapple discuss the Gartner Magic QuadrantIn this podcast, two founders of the Institute for Industry Analyst Relations discuss the Magic Quadrant, one of the most influential pieces of the business research in any industry. In the first of two conversations, Gyurko explains the role of the Magic Quadrant and its influence. Former analyst Duncan Chapple gives his insight into the issues, reflected in a new white paper from the IIAR.2009-03-2700 min