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Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow Beyond Yoga Scaled from Bootstrapping to a $400M AcquisitionOn this episode of Ecommerce On Tap, we unpacked the inspiring story behind Beyond Yoga—a DTC athleisure brand that bootstrapped their way from humble beginnings to a massive $400 million acquisition by Levi’s. We broke down how founders Michelle and Jodi championed body positivity, inclusive sizing, and buttery-soft fabrics, all while manufacturing locally in L.A. Their secret? Resisting industry norms, building real community, and letting their product fanbase fuel organic growth.2025-06-1043 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow Rhone Wove Purpose and Performance Into Premium Men’s ActivewearToday on Ecommerce On Tap, we dove deep into the story of Rhone—a premium activewear brand redefining men’s athleisure by blending high-tech fabrics with a real commitment to mental health and authentic values. We broke down their unique approach to supply chain innovation, how they built a dedicated community before spending a single dollar on ads, and their bold move to buy back shares from their PE investor to preserve their mission. Rhone proves you can scale a brand with integrity, staying true to your purpose every step of the way.2025-05-1349 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingFrom Earscaping to Earrings: The Untold Story Behind Studs' SuccessStuds is redefining the ear piercing and jewelry space for Gen Z—but their journey hasn’t been easy. In this episode of eCommerce on Tap, we dive into: 💡 The inspiration behind Studs and how founders Anna Harmon & Lisa Bubbers built the brand 🚀 How early funding & a premium domain name fueled their launch 😷 Pivoting during COVID—from boutique closures to an e-commerce boom 📱 Using TikTok, "Studs on Wheels," and unique collabs to drive engagement 📦 Supply chain challenges & how they manage inventory for a dual-channel business 💰 Potential exit strategies—who might acquire Studs?2025-03-1743 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingPura Vida’s Big Bet: Scaling Artisan-Made Bracelets to Retail SuccessFrom a surf trip in Costa Rica to a multimillion-dollar acquisition—Pura Vida Bracelets built an empire by blending handmade craftsmanship with savvy digital marketing. 🌊📿 In this episode of eCommerce on Tap, we break down: ✅ Pura Vida’s origin story and early growth strategy ✅ How Facebook and influencer marketing (including Lauren Conrad) fueled its rise ✅ The power of ambassador networks in scaling an eCommerce brand ✅ Transitioning from bracelets to a full jewelry and apparel line ✅ The challenges of adapting to new platforms like TikTok ✅ The $75M acquisition by Vera Bradley and what’s next for Pura Vida2025-03-0352 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingThe Anti-Jewelry Jewelry Company: How QALO Created a New CategoryWhat happens when two founders rethink a centuries-old tradition? QALO co-founders Ted Baker and KC Holiday set out to solve a personal problem—traditional wedding rings didn’t fit their active lifestyles. What started as a simple idea turned into a brand that reshaped the jewelry industry. In this episode, we break down: ✅ How QALO disrupted the wedding ring market with silicone bands ✅ The challenges of competing against cheap alternatives ✅ Their viral Hard Knocks moment with Andy Dalton ✅ The launch of their health-tracking ring, QRNT ✅ The strategic acquisition by Win Brands Group Whether you’re an entrepreneur, eCommerce operator, or just love a grea...2025-02-1641 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingBreaking the Mold: Inside the Strategy That Catapulted Mejuri's SuccessIn this gripping second episode of Season 3, we delve into the turbulent waters of the supply chain and tech job market amidst a drying funding landscape. The episode kicks off with a discussion on the recent layoffs plaguing the industry and what this means for the future of supply chain professionals. We then pivot to the intriguing case of Universal Music Group pulling its music license from TikTok and speculate on the innovative responses this might trigger within the platform's ecommerce ecosystem. The highlight of the episode is our deep dive into the story of a unique ecommerce jewelry brand...2025-01-2859 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingShinola: Crafting Luxury Watches and Revitalizing DetroitShinola: Crafting Luxury Watches and Revitalizing Detroit by Ecommerce on Tap by Sourcify and Izba Consulting2025-01-2144 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow Jewelry is the Perfect DTC Product for Breaking into the Ecommerce MarketOn today's episode of Ecommerce On Tap, Nathan and I dive deep into the fascinating world of jewelry e-commerce. We unpack the differences between luxury and custom pieces, explore key manufacturing processes like lost wax casting and CNC milling, and discuss the growing demand for ethical sourcing and sustainability. Plus, we highlight successful DTC brands like Mejuri and Jaxxon, sharing how innovative marketing and supply chain strategies lead to high margins and growth. Whether you're a budding jewelry entrepreneur or a seasoned pro, this episode is packed with insights you can't miss.2025-01-0740 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow Aether Diamonds Turns Air Pollution into Beautiful JewelryWelcome to another exciting episode of "Ecommerce On Tap," the podcast where we dive deep into the world of D2C brands and supply chain innovations. I'm your host Nathan Resnick, joined by my co-host Aaron Alpeter. Today, we're exploring the incredible journey of Aether Diamonds—a company transforming the diamond industry with pioneering technology that captures CO2 from the atmosphere to create beautiful, sustainable diamonds. We'll discuss their unique business model, the environmental impacts of traditional diamond mining, and how Aether's founders are paving the way for low-carbon ventures. Plus, we'll highlight industry trends, sustainability challenges, and what the fu...2024-11-1835 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow Beautycounter’s MLM Strategy Led to Billion-Dollar Success—and a BankruptcyWelcome to another episode of Ecommerce On Tap, where we dive deep into the intriguing stories behind some of the most innovative business models in the e-commerce world. I'm your host Nathan Resnick, joined by my co-host Aaron Alper, as we unpack the dramatic series of events surrounding Beauty Counter, a pioneering clean beauty brand. In today’s episode titled "Beauty Counter," we examine the turbulence that followed a major leadership change at the company, leading to a mass resignation of key staff and a strategic overhaul that shook its foundation. We'll discuss how a significant distribution deal with Ulta aff...2024-11-0551 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow Knot Standard Blends Technology and Tailoring for the Perfect FitHow Knot Standard Blends Technology and Tailoring for the Perfect Fit by Ecommerce on Tap by Sourcify and Izba Consulting2024-10-2942 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingCelebrity Brands That Last: Lessons from Selena Gomez's Rare BeautyWelcome back to another enlightening episode of Ecommerce On Tap! Today, your hosts Aaron and Nathan dive into the intricate world of celebrity beauty brands, focusing on the phenomenal success of Rare Beauty by Selena Gomez. In this episode, we’ll explore why only about 20% of celebrity beauty brands survive and how aligning a brand with a celebrity's public persona, like Logan Paul's Prime energy drinks or Gordon Ramsay's Hexclad, can make all the difference. We'll also look at the modest success of brands like Kendall Jenner’s Moon toothpaste and Danny Duncan's Matador energy drink. We’ll uncover the strate...2024-10-1546 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingRevolutionizing Pet Food: Behind the Supply Chain of The Farmer’s DogIn this episode of eCommerce on Tap, Aaron takes you inside the journey of The Farmer’s Dog, a trailblazing brand delivering fresh, personalized pet food straight to doorsteps. Drawing on his experience as an advisor to The Farmer’s Dog and his expertise in supply chain strategy with Izba, Aaron breaks down the unique challenges of cold chain logistics, quality control, and supply chain scaling in the pet food industry. Tune in to learn how they perfected operations, managed complex logistics, and overcame challenges to scale successfully. Don’t miss this deep dive into the world of innovative eCommerce and lo...2024-10-0953 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingThe Rise of Allbirds: From Wool Shoes to Sustainability Icon | How to Fix Their Supply ChainIn this episode of eCommerce on Tap, we dive into the fascinating story behind Allbirds, the innovative shoe company founded by professional soccer player Tim Brown. Discover how a unique hobby in his garage turned into a Kickstarter success, revolutionizing the footwear industry with sustainable wool shoes. We explore the history of wool, the Allbirds founding journey, and how their commitment to eco-friendly practices helped them grow. Aaron also breaks down their financials, analyzes their supply chain challenges, and shares how he would turn the business around. Could Allbirds benefit from using Sourcify? Tune in to find out! 🔔 Subscribe for mor...2024-10-0157 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingNavigating Ro's Rise: Telehealth Innovation and Regulatory ChallengesJoin hosts Aaron and Nathan as they dive deep into the innovative world of Ro, formerly known as Roman, in this exciting episode of "Ecommerce On Tap." Discover how Ro, a pioneer in the telehealth industry, has been transforming healthcare delivery since its founding in 2017. 📌 Key Topics Covered: The inspiring founding story of Ro by Zachariah Reitano, Saman Rahmanian, and Rob Schutz. Ro's unique business model focusing on direct-to-consumer telehealth services. The development of Ro's "RO Operating System" and the robust technological infrastructure behind it. How Ro navigated regulatory challenges to establish a seamless healthcare experience. The significant role of tel...2024-09-2452 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTransparency and Accountability: Everlane's Unique Approach to Ethical ApparelTransparency and Accountability: Everlane's Unique Approach to Ethical Apparel by Ecommerce on Tap by Sourcify and Izba Consulting2024-09-1751 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingThe Diamond Debate: Lab-Grown vs. Natural and Brilliant Earth's Ethical Journey🎙️ Welcome to another episode of Ecommerce On Tap! Today, Hosts Nathan Resnick and Aaron Alper dive deep into the fascinating world of Brilliant Earth, a company making waves with nearly half a billion dollars in revenue by championing ethically sourced jewelry. We'll explore the heated debate between lab-grown and natural diamonds, dive into the engrossing founding story of Beth Gerstein and Eric Grossberg, and discuss the significant business and ethical considerations shaping the diamond industry. From tackling misconceptions about product sourcing to implementing blockchain technology for unparalleled transparency, Brilliant Earth’s journey from a humble bootstrap operation to an IPO-listed powerho...2024-09-0951 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingWhat Went Wrong at Thrasio: Bankruptcy Analysis and Future OutlookWelcome to another riveting episode of "Ecommerce On Tap" with your hosts, Aaron and Nathan. Today, we're diving deep into the rise and fall of Thrasio, an e-commerce powerhouse that once took the Amazon aggregation world by storm. We'll explore how Thrasio soared to a $10 billion valuation by acquiring and scaling Amazon brands, only to face bankruptcy in 2024 due to a combination of debt issues, market shifts, and strategic missteps. We'll analyze how their rapid growth, over-reliance on Amazon, and operational challenges led to their downfall. Plus, we’ll discuss the broader implications for investors, with pension funds and wealthy in...2024-08-261h 11Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingBootstrapping ButcherBox: Building a $500 Million Business Without External FundingWelcome back to another exciting season of Ecommerce On Tap! In our premiere episode, we're diving deep into the inspiring journey of ButcherBox, a bootstrapped e-commerce sensation. Our hosts, Nathan and Aaron, uncover how Mike Salguero transformed his humble beginnings and entrepreneurial spirit into a $500 million subscription-based meat delivery giant. From Mike's early days in sales and a viral t-shirt business to the pivot from custom woodworking to jewelry, and finally, to launching ButcherBox out of a personal need for quality grass-fed beef, this episode chronicles it all. You'll hear about the innovative strategies behind ButcherBox's Kickstarter success, their unique...2024-08-2046 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingFrom Bean Bags to IPO: The Lovesac Success StoryEpisode Highlight: Lovesac Lovesac is not your average furniture company. From humble beginnings selling giant bean bags to becoming the fastest-growing furniture company in the U.S., their journey is nothing short of remarkable. Here are some key takeaways from this episode: Sustainability Meets Innovation Founder Shawn David Nelson's vision has taken Lovesac from a side hustle to a Nasdaq-listed success story. By recycling plastic bottles into fabric and aiming to move 75% of production outside of China, Lovesac is committed to sustainability without heavily marketing it. Strong Omnichannel Strategy Lovesac excels with a robust omnichannel strategy, controlling their own retail...2024-06-2453 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow Pair Eyewear is Disrupting the Market with Customizable FramesThe eyewear industry has been largely dominated by a few major players, with Luxottica leading the pack. Interestingly, even Warby Parker, a celebrated e-commerce success story, holds only 2% of the market share. Pair Eyewear, however, is making waves with its unique approach to customizable and fashion-forward eyewear. Behind the Brand: The founders of Pair Eyewear, Nathan and Sophia, bring diverse experiences to the table. While Nathan has an extensive background with stints at GE and Bain, Sophia's notable experiences include working with JPMorgan and Goldman Sachs. Their shared ties to Stanford and their network have played a crucial role in...2024-06-1755 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingMeet By Humankind: The Personal Care Brand Championing Sustainable Practices🚀 Excited to share insights from the latest episode of the "Ecommerce On Tap" podcast featuring the inspiring story of By Humankind, a company revolutionizing the personal care industry with a focus on sustainability! 🌿 In this episode, we dive deep into how By Humankind is tackling the single-use plastic challenge with innovative products for your morning routine. Here are three key takeaways: 🔹 Radical Reduction in Plastic Waste: By Humankind's product offerings, such as refillable deodorants, shampoo bars, and mouthwash tablets, can help eliminate approximately five pounds of plastic waste per person annually. Imagine the collective impact if everyone made the switch! 🔹 Innovative P...2024-06-1056 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingByHeart vs. Bobbie: Comparing Strategies, Funding, and Market Potential in Baby FormulaIn our latest episode of Ecommerce On Tap, we dive deep into the fascinating journey of ByHeart, a game-changer in the infant nutrition industry. From navigating supply chain hurdles to launching a breakthrough product, ByHeart's story is a masterclass in resilience and innovation. 🔍 Innovative Product Development: - ByHeart’s five-year research journey led to the creation of a scientifically advanced baby formula that mimics breast milk, setting new standards in the industry. 🏭 Vertical Integration & Manufacturing: - By owning three manufacturing facilities, ByHeart controls its entire production process, enabling quicker innovations and effective management of supply chain issues. 💰 Strategic Funding & Growth: - With a to...2024-06-041h 00Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingBuilding a Legacy: Lovevery’s Focus on Quality, Trust, and Sustainable ToysJoin Aaron and Nathan as we explore Lovevery's incredible growth story, discuss their potential move towards an IPO, and uncover the strategies behind their brand loyalty and success. 💡 Key Takeaways: - Mission-Driven Growth: Lovevery’s dedication to providing high-quality, science-based toys and content to help parents navigate child development is central to its success. This mission-driven approach has built a loyal customer base and strong brand trust. - Innovative Product Strategy: Emphasizing non-digital, eco-friendly products, Lovevery ensures developmental appropriateness and safety, setting them apart in a market dominated by digital-first toys. - Sustainable Business Practices: Despite supply chain challenges during COVID...2024-05-2752 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingAgainst the Grain: The Innovative Path of Harry's in Men's GroomingAgainst the Grain: The Innovative Path of Harry's in Men's Grooming by Ecommerce on Tap by Sourcify and Izba Consulting2024-05-201h 04Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingInside Thirdlove: Disrupting the Bra Industry with Technology and InclusionIn this episode, we bring to light Thirdlove’s remarkable journey from overcoming initial challenges to dramatically reshaping the lingerie market. Learn how Thirdlove's fitting technology and inclusive marketing propelled them from a startup to a powerhouse boasting $109 million revenue in just three years. Plus, we dissect their bold strategies against industry giants like Victoria's Secret! 📈 Exploring Potential Growth Strategies Thirdlove’s future is brewing with possibilities, from eyeing an IPO to potential acquisitions. Hosts Nathan and Aaron spar over the implications of going public versus aligning with global giants like PVH or Inditex. What do you think could be the bes...2024-05-1354 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow AG1 Revolutionized Wellness with a Single ProductHow AG1 Revolutionized Wellness with a Single Product by Ecommerce on Tap by Sourcify and Izba Consulting2024-05-0659 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingRunning on Cloud Tech: How On Footwear Revolutionized the Shoe GameIn this week's thrilling episode of Ecommerce On Tap, hosts Aaron and Nathan delve into the inspiring story of On, a brand that's not only racing ahead in the athletic footwear market but also setting a new pace in sustainability. 👟 Sustainable Strides: Discover how On responded to the growing demand for ethical fashion in Europe, crafting a carbon neutral shoe that's a literal step ahead. Nathan breaks down On's innovative clean cloud technology and how it represents a new horizon for eco-conscious consumers. 💡 Turning Crises into Opportunities: Aaron gives an in-depth analysis of On's journey, including their hands-on approach with prospe...2024-04-2958 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingCrafting a New Market: Athletic Brewing's Non-Alcoholic Success StoryEver wondered what's brewing in the world of e-commerce and how cutting-edge companies are shaping the future of our tastes and shopping habits? Pour yourself a glass, settle in, and let's dive into the latest frothy finds on "Ecommerce On Tap." 🏃‍♂️ Athletic Brewing Takes on Non-Alcoholic Beer Space 🏃‍♀️ Nathan and Aaron brought some fascinating insights to the table in our recent episode, exploring the rise of Athletic Brewing - a trailblazer in the non-alcoholic beer market. Did you know that 80% of their customers also enjoy their alcoholic counterparts? This trend reflects a growing desire for moderation without missing out on the social aspects...2024-04-221h 03Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingWellness Tracking Unlocked: The Story of OuraNathan and Aaron take us through the founders' vision of combining technology with wellness, the challenges of bringing a highly technical product to market, and the whirlwind of growth and strategic pivots the company faced amidst a global pandemic. 👉 Tune in to explore key insights from the saga of Oura: - Founder Foresight: Learn how the founders' commitment to health and technical innovation led to significant research challenges, early struggles with funding, and incredible Kickstarter success. - Pandemic Pivo*: Discover how Oura leveraged the COVID-19 pandemic as a catalyst for growth, providing essential data for early detection – an exemplary showcase of ag...2024-04-151h 15Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingCrafting Controversy: The Explosive Growth of Liquid DeathIn This Episode: 🚀 The Rise from DTC to a $1.4 Billion Valuation: We'll chug down the incredible journey of Liquid Death, from pushing water cans on Amazon to sliding onto the shelves of 60,000 retail locations. Discover how a DTC brand stirs the retail pot! 🛠️ Growth Pains & Supply Chains: Explore the challenges of late moves to domestic production, and how supply chain snags can bottleneck even the most popular products. 🎨 Marketing Masterstroke: Is there a line between entertainment and product? Liquid Death doesn't think so. Learn how a punk rock, skater ethos blended with marketing genius to create an unbeatable brand aura. 👀 Big Moves in M...2024-04-081h 15Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingThe Rapid Ascent of Merit Beauty: A Billion-Dollar Dream🚀 Exciting Milestones for Merit Beauty on Today's 'Ecommerce On Tap' Podcast Episode 🌟 On the latest episode of Ecommerce On Tap, my co-host Aaron and I delved into the extraordinary journey of Merit Beauty and its founder Katherine Power. Here's a sneak peek of what we uncorked: 🌱 Clean and minimalistic beauty is not only a trend but a powerful movement, as exemplified by Merit Beauty's philosophy and skyrocketing sales figures. 🎯 Strategic retail partnerships, like Merit Beauty's rapid expansion into Sephora, can be game-changers for growth-minded brands. 💡 The importance of size when it comes to production facilities - a mismatch can lead to quality cont...2024-04-0159 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingBehind the Scenes of True Classic Tees' Ecommerce SuccessThe latest episode of Ecommerce On Tap is a deep dive into True Classic Tees' astonishing growth and the strategic plays that catapulted them to e-commerce stardom. From overcoming near-bankruptcy to an innovative retail strategy, hosts Nathan and Aaron unpack the decisions and risks that fueled True Classic Tees' success. In this unmissable episode, we cover: - The decision-making behind True Classic Tees' inventory and financial management, including their partnership with debt provider Wayflier - The impact of Ben Aloem's presidency on the company's international expansion and revenue growth - True Classic’s refined marketing mix comprising comedy, user-generated content, ed...2024-03-251h 06Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingGame-Changer or Gamble: Temu's Quest to Dominate Western E-commerceWelcome to a brand-new episode of The Deep Dive Podcast, where today we're exploring the meteoric rise of Temu, the latest sensation in the e-commerce world that's reshaping the western market. Join us as we delve into how Temu leverages app gamification and discount spinners to enhance user retention and skyrocket its gross merchandise volume. In this episode, we dissect Temu's innovative business model, which has not only positioned it as Meta's biggest advertiser but also sparked discussions on e-commerce sustainability. We compare the Temu shopping experience with giants like Amazon, analyzing customer demographics and the viability of Temu's approach...2024-03-181h 10Ecommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingBlenders Eyewear: Visionary Success from Backpack to MillionsHey everyone, Nathan here from the Ecommerce On Tap podcast. In today's explosive episode, we dove deep into the remarkable rise of Blenders Eyewear. From humble beginnings with Chase Fisher's gritty passion, to a $63 million partnership with the Safilo Group, Blenders' tale is a masterclass in e-commerce hustle. We explored the power of social media influence, strategic partnerships, and the daring shift in their fulfillment strategy. Plus, we touched on the wide-reaching impact of Coach Prime's personal brand synergy. If you're gunning for that winning blend of creativity and commerce, or just keen to amp up your e-commerce game, this...2024-03-1150 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingThe Remarkable Rise of Vuori: Disrupting Men's AthleisureWelcome to Ecommerce On Tap, where we just uncapped the astonishing rise of Vuori, a brand that's redefining the athleisure apparel industry. Launched in 2014 with a 100k bold bet on quality and an unwavering commitment to their craft, Vuori faced the Goliaths of the fashion world. From garage to glory, they fueled their growth through a customer-centric DTC pivot, turning a dire financial tide into a $4 billion valuation tidal wave. They've mixed sustainability with scalability, showing us that with the right strategy and a dash of audacity, even the most saturated markets hold room for revolutionary ideas. Join us as...2024-03-0452 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingInside Italic: Rethinking Ecommerce with Direct-to-Manufacturer RelationshipsInside Italic: Rethinking Ecommerce with Direct-to-Manufacturer Relationships by Ecommerce on Tap by Sourcify and Izba Consulting2024-02-2752 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingFrom Towels to TikTok: K18's Journey to Hair Care DominationFrom Towels to TikTok: K18's Journey to Hair Care Domination by Ecommerce on Tap by Sourcify and Izba Consulting2024-02-1952 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingFrom Factory Floors to Ecommerce Stores: Insights into the Journey of Your Favorite ProductsWelcome to Season 3 of Ecommerce On Tap! In our first episode, we're thrilled to introduce our new co-host, Aaron Alpeter from izba, bringing his expertise in logistics and supply chain management to the show. In this episode, we delve into current ecommerce news, including the 'Buy with Prime' initiative, the groundbreaking Amazon-Shopify partnership, and the effects of the Red Sea freight disruption on global trade. Join us as Aaron and I share our unique factory visit experiences, revealing insights and stories you won't hear anywhere else. Ever wondered how a factory visit can change your perspective on a product? Hear...2024-02-0555 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingNathan Rensick, Andriy Dec 12, 2023 001 RiversideJoin Nathan in this insightful episode of Ecommerce On Tap as he interviews Andriy Boychuk, the founder of Flowium and an email marketing expert. They discuss the aftermath of Cyber Monday and how Flowium's clients navigated the hectic holiday season with ease. Andriy delves into strategies for keeping your brand at the forefront of customers' minds through consistent email communication. He shares tips on nurturing customer relationships after major sales events and gearing up for future holidays. Learn how sharing your brand's social contributions can boost customer loyalty and why the first quarter is the perfect time to test new...2024-01-1515 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingOptimizing Ecommerce Ads: Insights from Samir Balwani of QRYJoin Nathan in this insightful episode of Ecommerce On Tap as he interviews Samir Balwani, CEO of QRY, a leading paid media agency. They delve into the intricacies of managing effective Facebook and Google ad campaigns for ecommerce brands. Samir shares expert advice for planning your 2024 media strategy, including accounting for major events like the Summer Olympics and Election. He also provides tips on avoiding sales downturns after the holidays and the importance of analyzing customer shopping trends to optimize channel focus. The discussion covers the critical aspects of attribution platforms, incrementality testing, and marketing mix modeling. Samir emphasizes that...2024-01-0815 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingRevolutionizing Ecommerce with AI: Lamees Butt of ZoovuJoin Nathan in this enlightening episode of Ecommerce On Tap as he interviews Lamees Butt, Senior Vice President of Global Alliances and Channels at Zoovu. They explore how Zoovu's AI-driven product discovery platform is changing the face of online shopping, offering solutions to the common problem of choice paralysis. Lamees discusses how Zoovu is like having a digital in-store sales expert, helping customers navigate through products with ease. Hear about Zoovu's work with industry giants like Dyson, Amazon, and Microsoft, and how their approach is humanizing online shopping. The conversation also covers the critical role of digitization and AI for...2024-01-0116 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingAuthenticity in Scaling Brands: Emanuel Rose's InsightsIn this episode of Ecommerce On Tap, Nathan interviews Emanuel Rose, the visionary behind Strategic eMarketing. They delve into the critical aspect of maintaining authenticity in marketing as brands grow and expand. Emanuel discusses the importance of understanding your ideal client persona, the art of tailoring marketing materials to specific audience segments, and the value of using consumer and competitor feedback to refine messaging. He also sheds light on the changing landscape of blog content creation, moving from traditional writing to leveraging video content. As the holiday season approaches, learn how to effectively engage with your top spenders during key...2023-12-2514 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingMastering Digital Advertising with Robert Brill of Brill MediaMastering Digital Advertising with Robert Brill of Brill Media by Ecommerce on Tap by Sourcify and Izba Consulting2023-12-1817 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingMastering Customer Retention in Ecommerce with Tobi Chapman of EverboostIn this insightful episode of Ecommerce On Tap, Nathan interviews Tobi Chapman, the innovative founder of Everboost. They dive into the evolving world of retention marketing, particularly in the health and wellness industry, amidst rising CPAs and advertising costs. Tobi discusses the shift from traditional marketing methods to leveraging zero-party data, where personalized campaigns are crafted based on direct customer input. Learn how asking the right follow-up questions can lead to more effective and resonating marketing messages, and how showcasing relevant products and reviews can significantly enhance conversion rates. Additionally, Tobi outlines the best practices for email marketing around big...2023-12-1114 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingRevolutionizing Birthday Celebrations in Ecommerce with Brandon KleinmanRevolutionizing Birthday Celebrations in Ecommerce with Brandon Kleinman by Ecommerce on Tap by Sourcify and Izba Consulting2023-12-0417 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingMastering Emotional Branding: James Bond on Squatty Potty's Rise to $100MJoin Nathan in this captivating episode of Ecommerce On Tap featuring James Bond, author of "Brain Glue". Discover the journey from a Shark Tank pitch to a $100 million success story, and the branding strategies that made it possible. James shares his expertise on the importance of product naming and how emotional appeal in advertising can trump logic. He explains the power of metaphors in emotional selling and the role of alliteration in memorable product names. This episode is packed with actionable insights for anyone looking to elevate their brand in the ecommerce space. Don't miss James's crucial advice: “If you do...2023-11-2716 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingElevate Your Amazon Store: Expert Strategies for Stability & GrowthElevate Your Amazon Store: Expert Strategies for Stability & Growth by Ecommerce on Tap by Sourcify and Izba Consulting2023-11-2013 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingMastering Ecommerce in a Shifting Economy: iTristan Group's VisionJoin Nathan in this insightful episode of Ecommerce On Tap as he sits down with Jason from iTristan Group. Together, they explore the critical role of macroeconomic trends in shaping the future of ecommerce. They discuss the importance of optimizing inventory, the impact of supply chain automation, and how to effectively manage oversupply with smart technology. Jason provides an in-depth look at the math of oversupply and the significance of having interoperable ERP and SAP systems to scale your business efficiently. The conversation also covers the evolving business models necessary to navigate complex logistics and the strategies to ensure product...2023-11-1316 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingDriving Profitability with Growth: Ecommerce On Tap Interviews Alek from SettleIn this revealing episode of Ecommerce On Tap, Nathan hosts Alek from Settle, exploring the intricate balance between growth and profitability in the ecommerce space. Dive deep into discussions about contribution margins, the art of forecasting inventory, and the essentials of managing cash flows. Alek shares candid insights, reflecting, "You want to manage cash first and foremost," highlighting the tightened access to equity capital compared to 2021. The conversation also broaches the strategic considerations for brands contemplating going public. Whether you're an industry veteran or just starting, this episode is packed with firsthand experiences and strategies crucial for steering a successful...2023-11-0616 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingFrom Spam to Success: How Inbox Booster is Revolutionizing Email MarketingWelcome to Ecommerce on Tap! In this episode, Nathan chats with Nicolas Toper, the brains behind Inbox Booster. Learn how this innovative tool is revolutionizing email newsletter programs, ensuring your emails reach their intended audience. Hear firsthand how Y Combinator boosted their click rate to 35% with Inbox Booster's assistance. Plus, get insights on why you should be targeting 10% of your revenue from email and why clicks are more crucial than opens. Don't miss out on these invaluable tips for agency owners and ecommerce founders!2023-10-3016 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingeCommerce Insights: A Conversation with Emily Sewell from Zenni Optical!In this episode of eCommerce on Tap, we had the pleasure of hosting Emily Sewell, Senior Director of Operations at Zenni Optical. Emily shared her incredible journey, from her passion for dance to becoming a supply chain expert in the world of eCommerce. 🌟 Join us as we unravel the challenges she faced, the lessons she learned in managing high-growth brands like Hubble, and the pivotal role of supply chain management during the COVID-19 days. Emily's insights are a goldmine for anyone in the eCommerce industry! Tune in now and gain valuable knowledge to elevate your eCommerce game. 🚀 #ECommerceInsights #SupplyChainExpert #PodcastConversation #ZenniO...2023-10-2316 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba Consulting🎙️ Mastering eCommerce: Insights from Attribution Expert Jeff Greenfield | Sourcify Podcast EpisodeTune in to the latest episode of Sourcify's podcast, where we unravel the complexities of eCommerce with attribution expert Jeff Greenfield! 🚀 Gain valuable insights into the evolution of analytics, creative testing strategies in the post-iOS era, and the transformative power of cross-platform synergy. Plus, discover the key to long-term success: balancing growth and personal well-being. Join us on this enlightening journey! #EcommerceStrategies #DigitalMarketingInsights #SourcifyPodcast2023-10-1718 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingeCommerce & M&A in 2023: Insights from Steve Kilberg of SKRP MediaJoin us on eCommerce On Tap for a captivating conversation with Steve Kilberg, founder of SKRP Media. Discover the latest insights into eCommerce and mergers & acquisitions in 2023. An episode that's not to be missed! 🚀💼 #eCommercePodcast #BusinessInsights2023-10-1019 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba Consulting🎙️ Mastering Supply Chain and Vertical Integration with Justin Brown of Dollar Shave ClubTune in to our enlightening podcast episode with Justin Brown, Chief Supply Chain Officer of Dollar Shave Club, as we delve into the art of supply chain mastery and vertical integration in eCommerce. Don't miss this insightful conversation! 💡🌐🔍 #eCommerceSuccess #SupplyChainMastery #PodcastTalks2023-10-0316 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba Consulting🚀 Unleashing eCommerce Growth: The Power of YouTube with Andrew from YTeraJoin us for an eye-opening discussion with Andrew, founder of YTera, as we dive deep into the untapped potential of YouTube for eCommerce growth. Discover why YouTube deserves a prime spot in your growth strategy, how to connect with the right audience, and the secrets to YouTube success. Learn about data-driven decision-making, SEO for YouTube, and YTera's tailored solutions for eCommerce businesses. Don't miss this opportunity to unlock remarkable growth with YouTube! 💼📈 #eCommerceGrowth #YouTubeMarketing #YTera #BusinessSuccess2023-09-2617 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingUnlocking eCommerce Success: Secrets of Personalization, AI, and Multichannel MarketingUnlocking eCommerce Success: Secrets of Personalization, AI, and Multichannel Marketing by Ecommerce on Tap by Sourcify and Izba Consulting2023-09-1916 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingQuality Control in Chinese Manufacturing: Secrets UnveiledJoin us as we embark on a fascinating journey into the heart of Chinese manufacturing with Stephan from GQC.io. With over 13 years of hands-on experience in Shenzhen, Stephan's insights into quality control are unparalleled. In this episode, you'll explore: 🔹 Effective Quality Control Processes: Stephan will reveal the intricate processes in ensuring your products consistently meet high standards, including factory audits, sample validation, and in-process inspections. 🔹 Building Strong Supplier Relationships: Learn the secrets to building enduring partnerships with Chinese suppliers. Stephan emphasizes clear communication, commitment, and trust-building. 🔹 The Art of Negotiating with Chinese Factories: Negotiating with Chinese factories can be complex...2023-09-1116 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingUnlocking E-Commerce Success: Matthew's $400 Million Sales InsightsJoin us in this episode as we sit down with Matthew, the CEO of Build Grow Scale, a company that has helped its clients generate over $400 million in sales. With over a decade of experience, Matthew shares invaluable insights into the world of e-commerce success. Discover the secrets to mastering conversion rate optimization, the ongoing debate of single-page vs. multi-step checkouts, and the importance of a customer-centric approach. If you're looking to take your e-commerce game to the next level, this is a conversation you won't want to miss! #EcommerceSuccess #BuildGrowScale2023-09-0513 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingRobert IndriesUnlock the secrets to e-commerce success with Robert Indries, a visionary in the art of marketing for 7 to 8-figure revenue generation. Join us as we explore his scientific approach to marketing, precision strategies, and the harmonious interplay of paid advertising and organic growth. Learn from the maestro himself and embark on your own e-commerce odyssey! 🚀🛍️ #EcommerceMarketing #RobertIndries2023-08-2818 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingNavigating E-Commerce Supply Chains: Insights from Sourcify's Stephen MillerDiscover the transformative insights shared by Stephen Miller, General Manager of Sourcify, on navigating the complex landscape of e-commerce supply chains. Learn how Sourcify empowers businesses to thrive through innovation, global sourcing, and strategic partnerships. Tune in now for a deeper understanding of e-commerce supply chain dynamics! 🛍️🌐 #EcommerceSupplyChain #SourcifyInsights2023-08-2117 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTerry Arsenault: From Zero to Hero (rereleased)Terry Arsenault is one of the most known ecommerce entrepreneurs in the world who runs his own stores, agency, and a Facebook group called Shopify Ecommerce Group with over 29,000 people. Tune in to learn how Terry got started, how he's grown, and where he is heading!2023-08-1425 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba Consulting🚀 REVOLUTIONIZING LAST-MILE LOGISTICS: Meet the Mastermind Behind OneRail! 🔑🚚📦 Dive into the fascinating world of last-mile delivery with Bill Catania, the visionary behind OneRail, a game-changing logistics company. Join us on eCommerce On Tap as we uncover the secrets behind OneRail's success, from seamless door-to-door delivery to cutting-edge AI-driven decision-making. 🎯 Discover their cost optimization and sustainability strategies that will reshape your logistics approach. From serving diverse industries to their integration with Shopify, OneRail's platform is a game-changer for businesses of all sizes. 🚚 Don't miss this exclusive interview with Bill Catania, where he shares valuable lessons, strategic growth plans, and how OneRail is transforming last-mile logistics. Get ready to revolutionize your supp...2023-08-0716 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingMastering the Supply Chain: Insights from Pair Eyewear's Head of Supply ChainJoin us as we delve into the world of supply chain management with Rich Durham, the Head of Supply Chain at Pair Eyewear. Discover his journey, favorite aspects, tips on diversification, quality control, and managing cash flow, along with Pair Eyewear's innovative approach to owning and operating their own facility. Learn from their story of resilience, adaptation, and success in the competitive e-commerce landscape. Don't miss this valuable discussion on mastering the supply chain! 🌐📦 #SupplyChainManagement #EcommerceSuccess #PairEyewear2023-07-3115 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingScaling Multimillion-Dollar Funnels & Boosting AOV | Anatoliy Labinskiy | eCommerce on TapIn this episode of eCommerce on Tap, Anatoliy Labinskiy, founder of GSM Growth Agency, shares valuable strategies for scaling multimillion-dollar funnels and boosting average order value (AOV). Discover the secrets behind offering free gifts, creating urgency, and leveraging Facebook ABO and CBO strategies. Tune in to gain practical insights and drive higher revenue in your eCommerce business. Don't miss this exciting conversation with Anatoliy Labinskiy! 🔥💼💡 #eCommerce #MarketingStrategies #AverageOrderValue #ScalingFunnels2023-07-2417 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingInsights from an Amazon Aggregator: Unveiling the Supply Chain Secrets of HeydayJoin Nathan Resnick as he interviews Axel from Heyday, one of the largest and most renowned Amazon aggregators in the industry. Discover Heyday's data-driven approach, advanced forecasting techniques, and strategies for optimizing supply chain operations. From uncovering unique insights from data to navigating global sourcing challenges, this episode offers invaluable knowledge for e-commerce professionals. Don't miss out on uncovering the secrets behind Heyday's success in the dynamic world of e-commerce supply chain management.2023-07-1716 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingAmazon Marketing in Europe: Key Insights with AMZ Pathfinder FounderDiscover the differences in Amazon marketing strategies between Europe and North America with Brent Zahradnik, founder of AMZ Pathfinder. From decoding the complexity of European expansion to understanding the impact of listing optimization and external traffic, this episode provides essential insights for eCommerce brands looking to expand their reach in Europe. Don't miss out on valuable tips and strategies for successful European expansion! #AmazonMarketing #EuropeanExpansion #eCommerce2023-07-1021 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingThe Power of Affiliate Marketing for E-commerce Brands with Lauren LeeAffiliate marketing can be a mysterious concept for many e-commerce brands. They often struggle to understand how to find affiliates and how to effectively work with them. In this episode of eCommerce On Tap, Nathan invites Lauren Lee, Director of eCommerce Sales at ClickBank, an affiliate network that provides a general overview of affiliate marketing and its various strategies. Join in as they explore the different types of affiliates, discuss the role of networks, and highlight the benefits of leveraging performance affiliates to extend your reach, boost brand awareness, and drive customer acquisition.2023-07-0317 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingScaling E-Commerce Brands: Secrets to Success ft. Sandy Dedeian | eCommerce On Tap 🚀Join Nathan as he dives into the world of scaling e-commerce brands with special guest Sandy Dedeian, the founder of Rectified, Inc. In this episode, they discuss essential strategies for brand growth, establishing a brand identity, engaging customers, exploring retail distribution, and navigating the changing landscape of e-commerce. Discover the secrets to success and learn how to unlock your brand's full potential in the digital market! 🎙️ Listen to the full episode on eCommerce On Tap and subscribe for more valuable insights: https://www.sourcify.com/ecommerce-on-tap/ 🌐 Visit Rectified, Inc. for expert digital consultancy services: https://www.rectified.co #eCommerceOnTap #BrandGrowth #DigitalC...2023-06-2615 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingNavigating the Waves of E-Commerce: Insights from Rodney Manzo on Supply Chain and Industry TrendsNathan invites Rodney Manzo, the founder and CEO of Anvyl, to discuss the state of the e-commerce industry, the challenges faced by brands, and the role of technology in optimizing supply chain operations. Over the course of the conversation, Nathan and Rodney touch upon various topics such as the impact of COVID-19, inventory management, cash flow challenges, financing methods, venture returns in e-commerce, and the future of supply chain technology. Let's dive into the key takeaways from their insightful discussion.2023-06-1918 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingSEO Optimization in 2023: Insights from Brandon Leibowitz🔍 Stay updated on SEO trends in 2023! Insights from Brandon Leibowitz, founder of SEO Optimizers: 1️⃣ AI-generated content no longer fool search engines 🚫🤖 2️⃣ E-commerce brands, don't overlook SEO! Incorporate text into every page 📝🔍 3️⃣ Quality backlinks are crucial for trust and authority 👥🔗 4️⃣ Understand the value of do-follow and no-follow backlinks 🔍🌐 5️⃣ Sponsored content affects SEO value, use the "Sponsored" tag for transparency 💰🏷️ 6️⃣ Consider buying old domains and redirecting traffic for SEO boost 📈🔀 7️⃣ Focus on high-quality backlinks and valuable content for long-term success 🎯📚 8️⃣ SEO Optimizers offers personalized strategies and free website analysis 📊🔎2023-06-1217 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingM&A in 2023: Selling Expectations for Entrepreneurs - with Nate LindIn this episode of eCommerce on Tap, we’re joined by Nate Lind, a business broker with Website Closers who shares his experience in the M&A industry. Addressing questions and concerns regarding mergers and acquisitions as well as advising business owners on when and how to go about preparing to sell their businesses, join Nathan Resnick and Nate Lind as they explore topics such as: -M&A in 2023 -Timing a Business Exit -The Golden Handcuffs -Website Closers -How to value your business, find potential buyers and close M&A deals for eCommerce businesses and more!2023-06-0519 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingFreedom and Price! eCommerce On Tap podcast with Nicky Billou, eCircle Academy FounderWelcome to another episode of eCommerce On Tap! In this week’s podcast, Sourcify founder Nathan Resnick invites best-selling author, Nicky Billou to talk about running a business in the current status quo. For more episodes, Like and Subscribe to our channel: https://www.youtube.com/channel/UCKEFZQcxcKxHs-_PGt4jBlg Follow Nathan Resnick: https://www.linkedin.com/in/nathanresnick Follow Nicky Billou: https://ca.linkedin.com/in/nickybillou2023-05-2322 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingThe Future of D2C Marketing - An Interview with Hemant Desai, CEO of DigiCom📢 Join us for an exciting discussion with Nathan Resnick and Hemant Varshney, CEO of DigiCom! 🤝 🚀 Hear from Hemant about his decade-long journey as a marketing expert and the founding of DigiCom. 📲 Learn about the latest iOS update and its effects and changes in digital marketing. 💰 Gain insights into the eCommerce market with affected stats like CAC, CPA, CPMs, and more. 🎯 Understand new marketing strategies such as influencer marketing, sponsored content, and more. 📈 Explore changing trends for audience targeting on TikTok. 🌍 Finally, join the discussion about the rise and fall of eCommerce during the pandemic.2023-05-0917 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingBlurring the Lines Between Organic and Paid Marketing with Tyler HorsleyOur special guest, Tyler Horsley CEO of Nuclear Networking, shares some fascinating marketing insights for brands struggling with growth today. Join the conversation as they discuss: T he less clicks, the better for conversion rate. Blurring the lines between organic and paid marketing to generate leads Significance of Content Product Optimized Pages Multi-step checkout vs single page checkout Plus, gain valuable insights from Tyler's personal experience as a CEO, Investor, Private Equity, Business Growth Advisor and an INC 500 Company Creator. Learn from Tyler's lessons and insights such as: Learning to say "No" to opportunities as an entrepreneur Mergers and Acquisitions2023-04-2517 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingHow is eCommerce related to Real Estate? With former Tennessee state representative Julia HurleyWhat’s it like for a former state representative turned entrepreneur to be in the eCommerce industry for decades? Our guest for this episode of eCommerce on Tap, Julia Hurley, former Tennessee state representative, shares her experience and tells us how she witnessed the whole real estate sector learn from and adopt eCommerce operational models during Covid. An exciting conversation with a remarkable personality awaits that goes over a diverse range of topics such as: 🏠 How is eCommerce related to real estate? 📈 The rise of demand in real estate and the innovation of unseen site purchases 📜 The Truth in Advertising and Coming...2023-04-1118 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingMacroeconomic conditions in the eCommerce industry with Noah HealyIn today’s episode of eCommerce on Tap, Nathan invites Noah Healy, owner of Coordisc and an expert in macroeconomics and marketing to discuss how market conditions and consumer spending affect ecommerce businesses. Noah explains the concept of 'commodifying your compliments' and how forming alliances with other companies in the industry can help create marketplaces for the products and industries. He also sheds light on the current recession and the effects of inflation on the ecommerce world. Topics discussed: 🔍 Coordisc 🛒 Macroeconomic conditions in the eCommerce industry 🏭 Limitations of contemporary eCommerce business models 📈 Recessionary circumstances and inflation in 2023 💰 Growth and growing debts 👉 Do you...2023-03-2817 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingSubscription Revenue for eCommerce businessesPrive Co-Founders, Alex Craciun and Claudia Laurie join Nathan Resnick on this episode of eCommerce on Tap! Join them as they discuss: - Origins of Prive - Subscription Revenue - Introducing subscription models into existing and new eCommerce businesses - Challenges and common mistakes to avoid for high ARR, MRR and CLV. - Customer lifecycles and churn rate identification! Tapping everything eCommerce, listen in to brew your point of view! https://www.tryprive.com2023-03-1424 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingEcommerce On Tap Jack Benzaquen - DuradryWelcome to another episode of eCommerce on Tap! In this podcast, Sourcify founder Nathan Resnick invites Jack Benzaquen of Duradry as they go over their remarkable journey as an expert in the field and talk about contemporary eCommerce problems, reasons and their possible solutions for businesses around the world. Tune in to learn about modern eCommerce opportunities, including promo codes and discount offers!2023-02-2821 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingERP with Prince Ghosh from Factored QualityPrince is the CoFounder/CEO of Factored Quality - a digital platform that helps consumer goods brands run quality control, testing, and compliance across their global supply chains. Before that, he started and ran a Y-Combinator backed company called Workbench, a software platform that helped brands collaborate with their contract manufacturers and suppliers. Prince started his career working at NASA in Aerospace and Defense supply chains and holds degrees in Mechanical and Aerospace Engineering from Case Western Reserve University.2023-02-1424 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingAnthony ChenWelcome to another episode of eCommerce on Tap! In this podcast, Sourcify founder Nathan Resnick invites Anthony Chen of Stealth as they go over their remarkable journey as an expert in the field and talk about contemporary eCommerce problems, reasons and their possible solutions for businesses around the world. Tune in to learn about modern eCommerce opportunities, including promo codes and discount offers!2023-01-3116 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingJames Thomson: Former Business Head at Amazon ServicesJames Thomson is the Managing Partner of Equity Value Advisors, advising brand executives and investors that are seeking guidance on how to accelerate ecommerce revenues, and to align ecommerce and physical retail distribution and pricing strategies. Formerly, James was the Chief Strategy Officer at Buy Box Experts, a managed services agency supporting brand executive teams selling online, as well as private equity investors evaluating brands sold on Amazon. He also served as the business head of Amazon Services, the division of Amazon responsible for recruiting tens of thousands of sellers annually to the Amazon marketplace. He also served as the...2023-01-1726 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTaylor Offer: Feat ClothingTaylor Offer is the Founder/CEO of feat clothing. One of the most followed accounts on LinkedIn. Forbes 30 under 30 for Ecommerce2023-01-0323 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTommaso Tamburnotti: EasyShipTommaso is the CEO and co-founder of Easyship, the all in one shipping platform for global eCommerce. Using their system you can connect your store, ship with 250+ shipping solutions and save up to 70%.2019-05-1426 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingFabian Cordoba: eProfits AgencyFabian Cordoba is one of the fastest growing ecommerce entrepreneurs in the world. Having launched and scaled many ecommerce brands, Fabian has become a thought leader in the ecommerce industry. In this podcast, Fabian dives into ways to find the right product, how to scale ad companies, and what he looks forward to in the future of ecommerce.2018-12-0334 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTracey Wallace: Inside BigcommerceTracey Wallace is the Editor-in-Chief at BigCommerce, where she covers all things ecommerce: marketing, design, development, strategy, plus emerging trends, including omnichannel and cloud replatforming. She is often featured in publications, such as Forbes, Entrepreneur, Mashable, and ELLE, along with leading BigCommerce partners like HubSpot and Square. She launched her career in ecommerce with Y-Combinator backed Shoptiques.2018-11-2025 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTyler Sullivan: The Fastest Growing Golf Club CompanySully, as Tyler goes by, is an amateur golfer just like you. In 2012 he started BombTech Golf to design forgiving and accurate clubs that give Amateurs confidence and consistency regardless of swing style. Since then the company has gone on to do well over 7 figures in sales and has become one of the fastest growing golf club brands in America!2018-10-1637 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingSteve Suh: How to Handle International Logistics with FloshipSteve Suh is the founder and CEO of Floship, a Third Party Logistics partner based in Hong Kong. Steve is a expert when it comes to international logistics and freight forwarding. Floship has also begun to help companies sell products into China, handling the reverse logistics of many fast growing ecommerce brands.2018-09-2534 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingJan Bednar: How Shipmonk Handles Third Party LogisticsJan Bednar is the founder of ShipMonk, one of the fastest growing third party logistic companies in the world. In the past three years, they have grown to over $10m in revenue run rate, while helping thousands of ecommerce entrepreneurs handle their shipments.2018-09-1136 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTaz Ahsan: How to Scale Up as a Amazon SellerTaz Ahsan started with the entrepreneurial spirit at a young age. He’s a successful Amazon seller but his motivation isn’t the money, it’s the thrill of success and the ability to provide for his family and helping others.2018-08-2025 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingBen Jabbawy: CEO of PrivyBen Jabbawy is the founder and CEO of Privy, a tool used by over 250,000 online stores to convert more traffic. At the time, Ben was a first time founder when he started the company in 2011. In this podcast, we dive into the success of Privy, how it helps over a quarter million ecommerce stores run, and what he thinks the future of ecommerce holds in store for us.2018-08-0621 min2X eCommerce Podcast2X eCommerce PodcastSE3 EP43: How to Find Reliable Factories for Production Runs & Scaling Fast w/ Nathan Resnick, SOURCIFYI don’t think I have ever discussed the intricacies and complexity of product sourcing on the show. Today is going to be a first of hopefully many more episodes I will be covering this topic. My guest on today’s episode, Nathan Resnick is a sourcing expert and supply chain management specialist that focuses on ecommerce businesses.  He runs a fast-growing platform called Sourcify, which streamlines the process of finding factories, getting initial production runs going and also sampling.    He used to live in China and speak Mandarin. He has built three ecommerce businesses, one of which he sold. He has...2018-07-1128 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingZvi Schreiber: CEO of FreightosZvi Schreiber is a British-Israeli software and Internet entrepreneur. Zvi founded Tradeum Inc. one of the pioneers of B2B E-Commerce, which achieved revenues of over US$100m. He founded Unicorn Inc., sold to IBM, and G.ho.st, sold to Infinity Fund. Zvi was CEO of clean-tech electronics company Lightech which he sold in 2011 to General Electric (GE) Lighting. Zvi is now CEO of Freightos a marketplace for logistics powered by the Tradeos B2B marketplace. Freightos is one of the best ways for ecommerce entrepreneurs to handle their freight.2018-07-0923 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingJohn James: Raising $100m in EcommerceJohn James is a serial entrepreneur by nature who has built and sold multiple businesses centered around search engine marketing, including ventures in keyword arbitrage, multichannel niche retail, and hyperlocal online media. He's currently working on Hayseed Ventures, a startup studio focused on ecommerce in Fayetteville, Arkansas. Prior to founding Hayseed Ventures, he served as the founder and CEO of Country Outfitter / Acumen Brands, raising over $100 million in venture capital. He also runs Engine, a cloud-based ecommerce platform focused on optimizing customer acquisition and conversion rates through a unique content + commerce approach.2018-06-2529 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTim Nybo: Vincero Collective, Scaling on ShopifyTim Nybo is the CEO and Co-Founder of Vincero Collective, one of the fastest growing menswear brands in the world. Fueled by their ability to rapidly scale paid advertisements across channels, Vincero has quickly become a household name in the ecommerce world. What's even more impressive is the quality of products Vincero produces. With a background in China, Tim and his team have been able to produce great products and sell them at an amazing price.2018-06-1232 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingRyan Garrett: The Right Way to Handle FBARyan Garrett is the founder of FBA Forward, one of the leading Amazon FBA prep companies. In this episode we dive into the dynamics of selling on Amazon and how to properly prepare your products to be sold through Amazon FBA.2018-04-1726 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingSteve Weiss: The Future of Digital MarketingSteve Weiss is the founder and CEO of Mute Six, one of the world's leading digital marketing agencies helping tons of companies scale through paid acquisition channels. In this episode, we dive into Facebook ads and ecommerce customer acquisition.2018-03-0626 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba ConsultingTerry Arsenault: From Zero to HeroTerry Arsenault is one of the most known ecommerce entrepreneurs in the world who runs his own stores, agency, and a Facebook group called Shopify Ecommerce Group with over 22,000 people. Tune in to learn how Terry got started, how he's grown, and where he is heading!2018-02-1925 minEcommerce on Tap by Sourcify and Izba ConsultingEcommerce on Tap by Sourcify and Izba Consulting#01 Benji Hyam: Content Makes eCommerceBenji Hyam sits down and talks about how he got into ecommerce, how content drives real brands, and what he's up to now at Grow and Convert.2018-02-0432 mineCommerce Momentum PodcasteCommerce Momentum Podcast272 : Nathan Resnick – Use Sourcify to Vet Alibaba Manufacturers for your Amazon private label productsGet ready to listen to what Nathan has accomplished and then listen again to what his age is. Yes he is one of those guys: an Outlier, an adventurer. Great story of stepping out and how that can lead you to a business with amazing growth and an even better future. Would you be willing to head to where the entrepreneurs are to launch a business? Not sure I would but that’s why Sourcify is doing so well.   Mentioned: Sourcify Nathan’s personal website Nathan’s Twitter contact S...2018-01-251h 04