Shows
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Own the Bid How Acquisitions Can Double Your Chances to WinSummary: In this episode of #70secondCEO, Carl Gould explains how acquisition growth—specifically roll-ups—can give you a strategic edge in competitive markets. By owning multiple businesses that submit separate bids for the same project, you significantly increase your chances of winning the contract. In a down market where access to decision-makers is the biggest challenge, not price or product, controlling more of the competition can be your biggest advantage. Read full transcript: Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lif...2025-07-0801 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Strategic Alliance Partnerships: Multiply Your Growth Through Cross-PromotionSummary: In this #70secondCEO episode, Carl Gould introduces the power of S-A-P growth—Strategic Alliance Partnerships. He explains how actively cross-promoting complementary, non-competing services to shared ideal clients can accelerate growth. By referring trusted partners like a carpet cleaner promoting a gutter cleaner (and vice versa), both businesses gain credibility and access to pre-qualified customers. It's a smart, low-cost growth strategy based on mutual benefit and client trust. Read full transcript: Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of...2025-07-0701 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Stop Discounting Charge Like the Expert You AreSummary: In this episode of #70secondCEO, Carl Gould challenges the common urge to discount services when launching or growing your business. Using Oprah Winfrey and Richard Branson as examples, Carl emphasizes that true experts don’t lower their prices to gain traction—they lead with value and confidence. If you're an expert, price like one, and always include a high-end option in every proposal you present. Read Transcription Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. If...2025-07-0401 minCarl Gould #70secondCEOCarl-Gould-70secondCEO-Why Every Business Needs a "Whole Enchilada Offer" Even If No One Buys ItSummary: In this episode of #70secondCEO, Carl Gould explains why your business must have a top-tier, premium-level offering—regardless of whether anyone ever buys it. This “McDaddy” or white-glove service elevates your brand, creates perceived value, and acts as a powerful marketing tool. Carl walks you through how to price it (hint: double it... twice) and how it influences customer perception just like a luxury car displayed under spotlights in a showroom. Read full transcript: Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of resu...2025-07-0301 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-The First Rule of the Obnoxious Offer: Stop Loving Your Product and Start Loving Your CustomerSummary: In this episode of #70secondCEO, Carl Gould challenges business owners to shift their focus from product obsession to customer connection. Success isn’t just about what you sell—it’s about how your brand makes people feel. Learn the first lesson of crafting an "obnoxious offer" and why understanding your customer's values, experiences, and perceptions is more important than the utility of your product. Whether it’s a luxury watch or a smartphone, people buy for more than function—they buy for meaning. Read full transcript: Hi Everyone, Carl Gould here your...2025-07-0201 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO- Timeless vs. Timely: The 5x5x5 Social Media StrategySummary: In this episode of #70secondCEO, Carl Gould shares a simple framework for building a consistent social media presence by balancing timeless (evergreen) and timely (real-time, relevant) content. Discover how to save time and energy by outsourcing your timeless posts while focusing your creative efforts on timely content. Plus, learn Carl’s 5x5x5 strategy: 5 posts a day, 5 days a week, on 5 platforms—a scalable formula for social media success. Read full transcript: Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a life...2025-07-0101 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-The 20-20-60 Rule How Leaders Empower PerformanceSummary: In this episode of #70secondCEO, Carl Gould breaks down a simple but powerful time management formula to help leaders get others to perform at a high level. Using the 20-20-60 Rule, Carl shows how to divide your time: 20% coaching, mentoring, and empowering your team 20% strategic thinking and planning 60% doing your core responsibilities You’ll learn how to become the center of a coaching ecosystem—managing up, coaching across, and empowering down. This framework helps leaders scale results and build stronger teams. R...2025-06-3001 minCarl Gould #70secondCEOCarl Gould-#70secondCEO-NO Systems Your Team: The Hidden Engines Behind Business SuccessSummary: In this episode of #70secondCEO, Carl Gould breaks down the often overlooked “NO systems”—the internal operations that keep your business running behind the scenes. These include everything from email and payroll to HR and accounting—critical functions that don’t directly generate revenue but support the systems that do. Carl also emphasizes the importance of building and developing the right team: people who align with your company, fit their roles, and are trained for future growth. A well-aligned team supercharges both your YES and NO systems. If they’re not performing, it may be a leadership i...2025-06-2601 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-The Power of YES Systems: Your Businesss Operational BackboneSummary: In this episode of #70secondCEO, Carl Gould introduces the third core function of your business—Systems—with a focus on what he calls “YES systems.” These are the processes that fulfill your promises to clients: the services you deliver, the products you sell, the experience you create. Whether you run a hotel, retail store, or law firm, YES systems are what you get paid to do. Carl explains why this part of your business must run with clockwork precision and why consistency, predictability, and tactical execution are the keys to success. Read full tran...2025-06-2501 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Break Your Bias: Learn to Think Like the Opposite of YouIn this episode of #70secondCEO, Carl Gould challenges you to break out of your comfort zone by seeking out people who think differently than you. Whether you're a visionary, a relationship-builder, or a systems expert, growth comes from surrounding yourself with those who complement—not mirror—your strengths. Learn how stepping into unfamiliar territory sharpens your perspective, reveals new opportunities, and accelerates your development as a leader. Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So if you're a big pict...2025-06-2301 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-When Your Business Learns to Walk on Its OwnHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So as I just discussed, you have to build your business in a certain manner if you will. You need to focus in certain areas at certain times and that areas should have major focus and a minor focus and when we talk about the 7 stages you’ll find that every stage has a personality. Ultimately though the business must develop its personality at every stage and then when it gets to stage 5 for exa...2025-06-0201 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Some Assembly Required Why Most People Build Their Business BackwardsHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. To those of you who are reading this–that had ever–ever got a gift that says “some assembly required” and what have you done? This is how you’ve tried to put it together in the past, you’ve got this model airplane or bicycle, here’s what you did. You did the I part, you got it and you said “wow! This is really great” that you so much for getting me this, it...2025-05-3001 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Why Most Entrepreneurs Build Backwards and How to Fix ItHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now there are a lot of patterns and we work with thousands of companies around the world at any given time and we notice patterns of success and patterns of failure. And patterns of success and businesses that aren’t successful they build in the order of D, I, C and then S. Most owners and most entrepreneurs try it totally different way, god bless you entrepreneurs you have your own way, you...2025-05-2901 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Vision First Systems Last Build Your Business in the Right OrderHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Looking at this particular diagram, we need to build our businesses in the following order: we need to start with the D, the direction. Think big picture first then sell your business, you’ll create it later, you need to sell your business first create it later then go diametrically opposed to the controls, that’s the third stop on the wheel. Build quality, build your controls, once you have very high D, ve...2025-05-2801 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Why Be Better Isnt a Goal Its a CategoryHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. That’s a category of improvement there is no end,right? So you can set mini goals around that but there is no such thing as the goal of being a better father, that is a category of life improvement that you're gonna work on throughout your life inside of that you would set smaller goals that would be symptomatic of you being a better father, right? More time around homer you kno...2025-05-2701 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Why 90-Day Goals Work Turning Big Dreams into Achievable WinsHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. When they set goals number one is the–there’s a difference between a goal and a project,right? You know or task in a project, I think once–what some people do is they’ll be two vague or they’ll make the goal too far out in the future and it is hard to connect with. So I wanna lose a hundred pounds, you’re not gonna lose a hundred pounds and you know you...2025-05-2601 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Understand Your Client or Get Left Behind Evolving the Customer ExperienceHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. It’s the companies that are not aligned with their clientele or don’t really understand their clientele you know and the experience has gotten stale those are the ones that are suffering. You know right now they talk about retail like why’s retail suffering? Well they say amazon and online shopping, am like oh oh well wait a minute there’s plenty of retail outlets that are doing really well because t...2025-05-2300 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Stage 5: When Your Business Becomes Bigger Than Your ProductStage 5: When Your Business Becomes Bigger Than Your Product Hi Everyone, Carl Gould here with your #70secondCEO, I’m also the author of The 7 Stage Growth Method. Today’s topic- Stage 5- The Sustainability Stage This is the stage when you can first start considering scaling your business. You’ve laid the foundation in stages one through four. Let’s see how you doing in Stage 5, give yourself a rank on a scale of 1-10, 1 low, 10 high. Stage 5 is when the systems have taken over to the point they’ve created such a consistent experience for your cus...2025-05-2201 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Stage 4 From Chaos to Consistency – The Systems StageHi Everyone, Carl Gould here author of The 7 Stage Growth Method and your #70secondCEO, just a little bit more than a one minute investment per day for a lifetime of results. Today’s topic - Stage 4. Rank yourself on how well you have created your systems. This is the Systems Stage, where you decide on the ecosystem or the type of business you’re going to be. Up to this point, you’ve been an entrepreneurial-run business, now we’re making the switch to a professionally managed business, where you systematize every single aspect of your business. Little hin...2025-05-2101 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Stage 3: How Aligned Is Your Team?Hi Everyone, Carl Gould here author of The 7 Stage Growth Method and your #70secondCEO, a little more than a one minute investment every day for a lifetime of results. Today’s topic -Stage 3. Give yourself a rank on a scale of 1 to 10, 1 low, 10 high. Stage 3 is the Synergy Stage. This is where you’re building your implementation team. If you have a great plan you’re an authority in your niche now you’re busy and in demand and you need people to help you. They have to be fully aligned and bought into: Your mission2025-05-2000 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Specialty Stage 2: Becoming the Go-To ExpertThe Specialty Stage 2: Becoming the Go-To Expert Hi Everyone, this is Carl Gould author of The 7 Stage Growth Method and your #70secondCEO, just a little over a one minute investment each day for a lifetime of results. Today’s topic is stage 2 the specialty stage. Alright, here we’re judging how much of an expert in your niche are you. How much of an authority? Give yourself a ranking on a scale of 1 to 10. One, nobody knows who I am. Then, I’m an ABSOLUTE authority in my niche. Here’s how you know. Somebody unsolicited...2025-05-1901 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Stage 1 Starts Here: Rank Your StrategyStage 1 Starts Here: Rank Your Strategy Hello Everyone, this is Carl Gould, author of The 7 Stage Growth Method, and your #70secondCEO just a little over a one-minute investment per day for a lifetime of results. Today we are going to start ranking your business according to the 7 stage method. Stage 1- give yourself a ranking, one low, BORING! 10 high, inspiring and compelling. To what degree are your strategic planning documents, all those great ideas you got out of your head and onto paper not only are they documented they are inspiring and compelling. What you do...2025-05-1600 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Theyre Not Buying the ProductThey’re Not Buying the Product Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. What Titan of industry or celebrity or performer or entrepreneur would you pay to go see? Or pay to travel to go see? Right, because that person or what they represent or their achievements or their value structure or what they’re teaching or what they’ve learned, it’s important to you. Right, it’s valuable to you. But I’ll tell you what, my daughter, my 10 year-old is not going...2025-05-1501 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Peace of Mind Has a Price—And It's Worth ItHi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. What are your benefits and bonuses worth? They are worth something to your clientele. Think of the Mastercard commercial, great commercial, if I want to buy this 20 bucks, if I want to get that 30 bucks, peace of mind? Priceless! Peace of mind is priceless to people who don’t have peace of mind. Yeah, like us right? You ask the kids, peace of mind how much is that worth? They’re like, I’m already there Dad. There’s...2025-05-1401 minCarl Gould #70secondCEOCarl Gould-#70secondCEO-The Rolex Effect Why Higher Prices Build Perceived ValueThe Rolex Effect: Why Higher Prices Build Perceived Value Hi Everyone, Carl Gould here, your #70secondCEO, just over a minute of investment per day for a lifetime of results. We’re talking about increasing your fees. Now wouldn’t that be nice? Just take your prices and charge more? And you’ll just make more money. Isn’t that great? Well, you know what, it’s actually necessary. We have been talking about not just being another penguin, about standing above, about being an expert, about differentiating yourself. Wel,l guess what? People judge your quality ba...2025-05-1301 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO- Flexible Consumption: Stop Making It Hard to Buy from You Part 2Flexible Consumption: Stop Making It Hard to Buy from You Part 2 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. If I have an airline mileage account, here would be my IDEAL point system, ready? Ready? Take this down, you’re going to want to know this one. Earn them, use them! Yeah! Alright see you everybody. No, I’m just kidding. It is so hard to use my damn mileage account. Like I’ve got, it’s like an act of congress to be able to...2025-05-1201 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Flexible Consumption: Stop Making It Hard to Buy from You Part 1Flexible Consumption: Stop Making It Hard to Buy from You Part 1 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. This one is called flexible consumption. This is another way that you can start to generate revenue in your business. My father always used to say to me when I would complain, ugh, my sales cycle’s taking too long Dad, I’m not getting the clients I want, they’re not paying what I want. He said, “Carl, Carl, it’s really simple, you’re not...2025-05-0901 minCarl Gould #70secondCEOCarl-Gould-70secondCEO-Winter Buyers Want ExpertsHeres How to Be OneWinter Buyers Want Experts—Here’s How to Be One Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So, the internet has leveled the playing field in business, everybody has the same access to the customer and it’s for free. Think about this for a minute, everybody is a penguin and everybody is making noise. So, one thing to know, if you’re on social media and you aren’t saying anything significant, you aren’t adding to thought leadership you aren’t saying anyth...2025-05-0801 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO- The Revenue Blind Spot: How Much Are You Really Making? Part 4Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So, if I steal, within your range of mismanagement, you won’t even look, or you would rarely question. Rarely question. Ok, so, we had a client who was a forensic accounting company and I remember talking to them and I said, so I said, when you get called in and there’s suspicion of fraud like, how often do you find it? And they said every time! And I’m like oh, I know, really like how of...2025-05-0701 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Revenue Blind Spot: How Much Are You Really Making? Part 3Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So, let me ask you a question. I’m going to give you 3 scenarios, tell me what you would do. First scenario, you give me, let’s imagine I worked for you, you give me $5000 expense budget, marketing, whatever. You gave me $5000 and then I went out and spent all $7500 of it! What would you say to me? What the hell? You would ask questions would you not? Maybe it was a worthwhile spend, but you’d want to...2025-05-0601 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Revenue Blind Spot: How Much Are You Really Making? Part 2Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. You want me to ask about the cost of goods? Gross margin? Net margin, right? So, your percentage difference between the two is what we would call your range of mismanagement. In other words, in other words, if we go over that number you’ll take notice, your team way outperforms, or if your team way underperforms, you’ll take notice. That’ll wake you up, that’s your thermostat. That’s your management thermostat. If it goes too l...2025-05-0501 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Revenue Blind Spot: How Much Are You Really Making? Part 1Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. I do this thing, remember I said I could show you how much money I can steal from you? And you’d never know it, ok? So, without looking at any reports please, write down, year to date, as of close of business yesterday to the dollar, what is your collective revenue in your business as of yesterday, close of business? Write down the number no rounding up, no rounding down. Before I even, before you even att...2025-05-0201 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO- Trial by Fire: What 10 Meetings a Month Will Teach YouHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Go on 10 appointments per month, for six months. What they've learned in this organization called the Institute for Independent Business, they had business mentors in 50 countries, so there are about almost 7,000 of them. What they learned was, if you go on 10 appointments per month, a lot of things happen. You get really good at your pitch, you really understand your ideal client, you understand what works and doesn't, you figure out how t...2025-05-0101 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Risk vs. Preservation: The Two Mindsets of a CEOHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. What happens in your career is, you know, when you're younger as a CEO or a founder, an entrepreneur, your risk tolerance tends to be higher. You're willing to take more risks, you're willing to change more. You know, I say that CEOs fall in two categories. They fall in the category of, I wanna make a mark. I wanna change the world. My product or service is amazing, I wa...2025-04-3001 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Business of Behavior: Service vs. ProductHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Business is simple, and it's elegantly simple, but it's not easy, right? Because of what you have to overcome, if you are in a service business, you are doing your service so your clients don't have to change their behavior, okay? What do I mean by that? I had a landscaping company, right? If you owned a building, I'd do a service of cutting the grass so you don't have to go out and...2025-04-2901 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Your Business is Only as Strong as Its Weakest SystemHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Your business will only travel as far and as fast as your worst system. And any frustration you have in your business is because you lack a reliable and a consistent system in that area, right? So what you, in your business, your goal is to build an assembly line. That's it, to build an assembly line. So today, you and I are doing the interview, right? You already know what you're g...2025-04-2801 min
Carl Gould #70secondCEOCarl-Gould-70secondCEO-Breaking the Feast-or-Famine Cycle in BusinessHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Because what happens in that, because it's a perfect analogy for business because there's a feast or famine, roller coaster that businesses get on. So in other words, when you're a small business and you don't have any business, (0:20) you go out and you get all clients. Now you have all this work to do. You're like, oh, I'm really busy. I better go and build my widget or do m...2025-04-2501 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Mastering the Last Mile: The Future of Delivery and ConvenienceHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Target and Walmart especially have done a really good job.And it's funny, you have that app too? I have that husband mode as well. That's really good, it's getting around. Target and Walmart especially have done a really good job with what is called the last mile. Amazon struggles in most delivery services, UPS, USPS, FedEx. They struggle with the last mile, meaning they can deliver that product all the way but...2025-04-2401 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Why Buyers Pay More for Certainty in Volatile TimesHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. During volatile times, people defer to experts.They listen to experts. Think about this. If you were in a rush to get to the airport, like, oh my God, I've got to get there. It's an hour away, and I have 50 minutes to get there. So you don't want to take a chance, and you order Uber, and you order Lyft at the same time. Whoever gets here first, I'm, oh man. And t...2025-04-2201 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Client Now vs. Client Later: Staying Engaged & Sealing the DealHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. If somebody is a client now, for me, I call every week. I call, text, follow up, and even if they say, listen Carl, I'm going to be gone for two weeks, let's pick up when I get back. Oh, where are you going? Oh, I'm going to the Amalfi Coast, I'm going on a trip to Italy, I'm going to the Poconos, I'm going to see my mother-in-law, whatever. Next thing I'm going to do...2025-04-2101 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Price Test: How to Know If Your Clients Will Pay MoreHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. I'm going to ask you a question. You tell me in the answer of a number, think of a number for a moment based on my question. My question to you is if you were to go out to your clientele right now and set aside the ones that you already have contracts with that where the pricing is already fixed. But if you basically went out to your clients and your prospects and you...2025-04-1801 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Why Premium Pricing Wins: Becoming the Go-To Expert in Volatile TimesHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. So we want to be obnoxious in our offering for most of us, most of the people in the room.I know in my businesses, it's easier to be the highest higher priced in the niche than the lower priced. That's such a volume game. That one's hard to win. You might not be big enough or well-funded enough to do that. So, in our niches, the higher price is usually the easier on...2025-04-1701 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Clients Base 70% of Purchases on Top 2 ComplaintsHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Your buyers make 70% of their purchasing decision based on your ability to solve their top two problems, okay? For me, it was start date and finish date in contracting. Why start date? Well, any of you commercial real estate owners know that you get paid on progressive payments.So the day I show up and my materials show up on the site and I put my shovel in the ground for the very first time...2025-04-1601 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Power of Promises: How Commitment Commands a PremiumHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. For those of you that either know New Jersey or ever lived in the Northeast or the North, you know that it's a seasonal business. So that's right. In November and October, I was guaranteed I would start on a certain day, even if we got a snowstorm, even if there was a late frost, right? I would start no matter what, I would finish no matter what. And that meant working in the rain...2025-04-1500 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Pricing, Authority, and the Power of Bragging ClientsLet Your Customers Spend Their Way to The Front Row Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. When you buy something you're passionate about and you spend the premium on it, do you complain about it or do you brag about it? You brag about it. How many of your clients are bragging that they pay your premium amount? How many do you have currently? Zero. Zero. It's not because you're not, you don't like them, it's just...2025-04-1401 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Turn Complaints into Opportunity: Understanding Your Industry’s Pain PointsHi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. Take a moment, write down what are the top five complaints about your industry, maybe not about you as a company, maybe you as a company, but maybe not, but about your industry? So how would you know that? So think of the customer, negative customers review you’ve gotten, or competitors have gotten, the sales objection you get from a prospect when your telling them about your product or service and when you win a...2025-04-1101 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Surprising Comeback of Malls: Why Gen Z Loves In-Person ShoppingIt is Not Enough to Keep the Malls Going Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. I'm gonna really age myself now because I, in New Jersey where I live, I grew up in the town that had one of the first big malls, it was called Willowbrook Mall in Wayne, New Jersey. And in the eighties when I was in getting out of grade school and into high school, that's when Willowbrook Mall really came into its own. And at the time, it...2025-04-1001 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO Compete or Create The Key to Industry LeadershipHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Your business can operate on one of two planes, the competitive plane where you are literally fighting with all the same people for the same dollar, or the creative plane where you create something new or you perfect something that is existing to the point where people seek you out. So, Apple Computer is very innovative, the iPod, the iPhone, for example, and there'll be more. And Starbucks, for example, took a bean and...2025-04-0901 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-The Confidence Premium: Why High-Stakes Guarantees Win ClientsHi everyone, Carl Gould here with your #70sec0ndCEO. Just a little over a one-minute investment every day for a lifetime of results. How many of you have hired a contractor who said, if I don't perform, if you perform as the client, but I don't perform as the contractor, you get to keep the whole thing, and I give you all your money back? How many of you have hired contractors that have done that? Buy a show of hands. No hands, does that mean zero? Zero. So, if I gave you a proposal, who am...2025-04-0701 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Leaders Need to Get Work Done Through OthersLeaders Need to Get Work Done Through Others Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In order to does through other people that you get done through yourself. I’m saying if I were a coach, you still have to get things done to other people. That's the mark of a leader. Well, how much do other people do after your meetings, not just showing up and being really gung ho in your meetings. And so one of the wa...2025-04-0401 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-The Entrepreneur vs. Employee MindsetThe Entrepreneur vs. Employee Mindset Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So, a main question we’ll ask an owner is, ‘what keeps you up at night?’ Oh my God, and the list is like this long! You know when we ask your team, ‘what keeps you up at night?’ You know what the number one answer is? ‘I sleep fine.’ Seriously, they’re like, ‘What keeps me up at night?’ Nothing, I don’t know, what are you talking about? ‘We...2025-04-0301 min
Carl Gould #70secondCEOCarl Gould - #70secondCEO - Operations: Streamlined Success or Total Chaos?Operations: Streamlined Success or Total Chaos? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Here we go, let’s talk about your operations. To what degree are your operations running like a finely tuned machine? Give yourself a score, one being, ‘it’s a train wreck!’ And 10 being, a ‘finely tuned machine.’ I want to hear about that. Now, you are only as good as the worst part of your process so you can only move as fast as the tough...2025-04-0200 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Building a Successful Business Structure Before SystemsBuilding a Successful Business: Structure Before Systems Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now that you have this understanding of what your style is, what function of a business you might gravitate towards or what industry you might resonate with most, what type of business to be in, how do you then begin–this building this successful business? And what’s interesting is that statistics would say that 10% of independently owned businesses will reach a measure of success afte...2025-04-0101 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Goals to Greatness: Mapping Your Path to SuccessGoals to Greatness: Mapping Your Path to Success Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now let's do our goal setting. Very simply, what do we hope to achieve as a business? And as an employee or individual within that business in the following timeframes? In the next 24 hours, what do I hope to achieve? What am I committed to achieving? How about next week? What do I want to achieve in the next 30 days in the next quarter, i...2025-03-2801 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Marketing Mastery Building Your Brand & Growing Your Business Marketing Mastery: Building Your Brand & Growing Your Business Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Next, you'll do your marketing plan. What means of advertisement will we use to launch our product? What means of promotion? Will we use to build our product name? Who is our ideal customer? What is our message? What is our brand? What is our image? And how do we want to be perceived by the marketplace? What businesses or brand will we align ou...2025-03-2701 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Blueprint for Success: Crafting Your Business PlanBlueprint for Success Crafting Your Business Plan Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Next, the business plan. Who are we? What is our product? Or service or idea? Who are our customers? What is our market? Who is our competition? Where will we operate? How will we advertise? How will we market ourselves? What is our unique selling proposition? What is our business identity? What size will our company be? And what size will our company eventually become? H...2025-03-2601 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Vision & Values: Defining the Future of Your BusinessHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The vision statement, where will we be in five years? 10 years, 20 years from now? Where will we be in one year? Where will we be in three years? What does the future look like for the business in our mind's eye? When we close our eyes and think about our business? What do we see? I know what do you see. Next, our values statement, what do we hope our business will be remembered? A...2025-03-2501 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Potential - From Potential to Performance: Where Legends Are MadeFrom Potential to Performance: Where Legends Are Made Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Potential is wonderful place to be. I got to tell you in potential, you are a legend. It's amazing–I can't believe how good I am. You know, in potential, I can make no mistakes every idea I have is freaking brilliant, right? And my god, I gotta tell you, not only am I charming and handsome, but boy I’m smart in potential, but p...2025-03-2401 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO-Building Your Dream Team: From Synergy to SuccessBuilding Your Dream Team: From Synergy to Success Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now it's time to build a team, right? You now–you're so busy, you enter the synergy stage and you need an implementation team, you're so busy at what you're doing. You need other people to work elbow to elbow, side by side with you, and to do the work together. If you're an accountant, you need more accountants, if you're a lawyer, you nee...2025-03-2102 min
Carl Gould #70secondCEOCarl-Gould-#70secondCEO- The Like Factor Building Rapport, Trust & InfluenceThe Like Factor: Building Rapport, Trust & Influence Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Somebody to like you and follow you. They have to believe on some level that they are like you. Okay? Does anybody know the definition of rapport? What would you say? What's a working definition of rapport? How would you call? (understanding, it to create a common bond and interest). He's a smarty pants, a common bond. Okay, very good at what else is often y...2025-03-2001 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Mistake Amnesty Mistake Amnesty Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. I do make it clear, you don't have mistake amnesty if you make the same dumb ass mistake over and over again, right? It's not amnesty from being, you know, not doing your job. If you keep making the same mistake, yes, you should be worried, right? But if this is a mistake, honest mistake, you just, you know, you're supposed to do something here, you didn't, or it...2025-03-1801 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-We Can Fix What We Know AboutWe Can Fix What We Know About Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Thats if you make a mistake, but I hear about the mistake Carl, I forgot to send Peyton all the stuff for the meeting. You're going to get there and nothing's going to be there. I'm so sorry, my bad. You have amnesty from that mistake. You will not get in trouble for that mistake. But if I get found here and Peyton's...2025-03-1701 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-As the Manager You Cant Jump In and HelpAs the Manager You Can't Jump In and Help Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. As the manager, you can't jump in and help. Yeah, gosh, I don't know why they don't come to you with solutions. Why would they? You're going to change them anyway. Or you're just going to tell them they're wrong and go do it anyway. So they're like, well, after that, I'm not doing that. Why would I bother...2025-03-1400 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Most Think Your Opinion Doesnt Carry Risk PT 3 Most Think - Your Opinion Doesn't Carry Risk PT 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Perfect example. I have a Jeep, I got those aftermarket tires on, right? It says inflate the tires between 35 and 40 pounds. So I go into the place, and the guy says to me, I go into the oil change place, and he says, oh, your tires could use a little air. I'm like, all right, well, what pressure should I put them at? An...2025-03-1301 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Most Think Your Opinion Doesnt Carry Risk PT 2Most Think - Your Opinion Doesn't Carry Risk PT 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. When you ask them what you would do, right? Test this, if you wanna test this out, next time you go out to dinner, ask the server, what should I get tonight? Oh, well, it depends. It depends on what you're in the mood for, and like, oh my God, I don't know. I just see my tip going away. If I answer w...2025-03-1200 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Most Think - Your Opinion Doesnt Carry RiskMost Think - Your Opinion Doesn't Carry Risk Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Here's a question not to ask, here's a question to ask. Because that's like risk, I'm going to lose my job, if I get this wrong, you're going to blame me, right? Ask them, if it were you, what would you do? That's a totally different question. If that were you, what would you do? Because now I'm not asking...2025-03-1101 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Whats Really Going on HereWhat's Really Going on Here? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Just keep asking this over and over and over again until your team gives you the answer you like. What's really going on here? Client's not happy, they're just not happy with us. What do you think's really going on here, Bobby? Wow, we got there late. Yeah, so Bobby, what do you think's really going on with that? Frickin' truck is broken down three t...2025-03-1000 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Identify The IssueIdentify The Issue Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So, identifying the issue, we are looking for the cause, not the symptom. It's good to know the symptoms, but we need the cause, okay? So I'll give you an example, all right? Let's identify what the issue is in this particular situation, okay? A client of ours just built a brand new state-of-the-art building in New York City, okay? Multiple floors that requires elevators. They had the latest a...2025-03-0701 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-The Path To Doing Nothing Pt. 2The Path To Doing Nothing Pt. 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So our objective is we want them to solve problems independently with minimal input from you other than approval, minimal editing, and then an authorization to go forward with the proposed solution, right? Or if they can't solve it all the way, maybe the problem is way beyond their scope or there's information they're just not aware of or they don't have that budget authority or t...2025-03-0600 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-The Path To Doing Nothing The Path To Doing Nothing Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. We want them to come to us with a variety of solutions, but in a structured way. Because you as the manager, you wanna know how they arrived at that solution. So you can give the tweaks. So it's not just enough to say, hey there's a flat tire, I'm gonna replace the tire. Hold on, what got us here, what are the op...2025-03-0501 minCarl Gould #70secondCEOCarl-Gould-#70secondCEO-Problem Solving ModelProblem Solving Model Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now this is gonna take discipline from you as a team member because, as their manager, because you can't allow them anymore to come to you with just the problem. They have to come to you with not only the problem, well defined, and then more than one solution. So you can pick your max now. Your job is to have your team come to you, hey, we...2025-03-0401 min
The Gould StandardGlenn Gould - The Private TapesHave you ever wondered what it would be like to have received one of the legendary nocturnal phone calls from pianist Glenn Gould? For the first time, Gould Standard listeners will have the chance to eavesdrop on such a conversation, albeit one that took place in the daytime.
Pulitzer prize winning music critic, Tim Page, is widely recognized as one of America’s leading writers on music and the arts. From an early age, he was fascinated by the music and ideas of the Canadian pianist, Glenn Gould. In October 1980, Gould agreed to a print interview with him to appear in...2024-06-201h 43
The Gould StandardGlenn Gould - The Private TapesHave you ever wondered what it would be like to have received one of the legendary nocturnal phone calls from pianist Glenn Gould? For the first time, Gould Standard listeners will have the chance to eavesdrop on such a conversation, albeit one that took place in the daytime.
Pulitzer prize winning music critic, Tim Page, is widely recognized as one of America’s leading writers on music and the arts. From an early age, he was fascinated by the music and ideas of the Canadian pianist, Glenn Gould. In October 1980, Gould agreed to a print interview with him to appear in...2024-06-201h 43
Jonny Gould's Jewish StateIran's War on Israel: Hostage stories and reaction plus the latest with Jonny GouldSubscribe and follow Jonny Gould's Jewish State podcast now and scroll down for previous episodes.Jonny is back with the latest on Iran's war on Israel including the moment the IDF came to rescue the "diamonds", the code word for the hostages incarcerated in Gazan hell since October 7th.All of the soundbites you’ll hear in this bulletin are compiled from interviews right here - in episodes Jonny Gould’s Jewish State podcast. The IDF continue its operations against Hamas in Gaza, Hezbollah launches drone attacks against Hurfeish and Nazareth in northern Israe...2024-06-1329 min
The Gould StandardCornelia Foss - Painting, Music and the Love of Glenn Gould, Pt. 2This episode of The Gould Standard delves into the personal and artistic relationships between Glenn Gould, Cornelia Foss, and her family. We begin with Cornelia relating her first captivating encounter with Gould at a concert during her marriage with famed composer-conductor Lukas Foss, leading to Cornelia and Glenn’s eventual love affair. We explore the complex dynamics between Cornelia, Glenn, and Lukas, highlighting Gould's multifaceted personality - from his perceived reclusiveness to his warm, playful and affectionate side as experienced by the Foss children. Cornelia Foss reflects on the challenges and transformations of their relationships, particularly focusing on Gould's th...2024-05-0958 min
The Gould StandardCornelia Foss - Painting, Music and the Love of Glenn Gould, Pt. 2This episode of The Gould Standard delves into the personal and artistic relationships between Glenn Gould, Cornelia Foss, and her family. We begin with Cornelia relating her first captivating encounter with Gould at a concert during her marriage with famed composer-conductor Lukas Foss, leading to Cornelia and Glenn’s eventual love affair. We explore the complex dynamics between Cornelia, Glenn, and Lukas, highlighting Gould's multifaceted personality - from his perceived reclusiveness to his warm, playful and affectionate side as experienced by the Foss children. Cornelia Foss reflects on the challenges and transformations of their relationships, particularly focusing on Gould's the al...2024-05-0958 min
The Gould StandardCornelia Foss - Painting, Music and the Love of Glenn Gould, Pt. 1In a compelling episode of the Gould Standard podcast, listeners are treated to an intimate conversation with American painter Cornelia Foss alongside her children, Christopher and Eliza. Delving into the rich tapestry of their family history from Europe to Hollywood to New York, and the life and career of Cornelia’s husband, the great American composer and conductor, Lukas Foss, the trio shares poignant insights into their lives intertwined with art and music. This two-part conversation also includes reminiscences of Cornelia’s almost 5-year love affair with Glenn Gould, which saw her and the children moving to Toronto to be wi...2024-04-2552 min
The Gould StandardCornelia Foss - Painting, Music and the Love of Glenn Gould, Pt. 1In a compelling episode of the Gould Standard podcast, listeners are treated to an intimate conversation with American painter Cornelia Foss alongside her children, Christopher and Eliza. Delving into the rich tapestry of their family history from Europe to Hollywood to New York, and the life and career of Cornelia’s husband, the great American composer and conductor, Lukas Foss, the trio shares poignant insights into their lives intertwined with art and music. This two-part conversation also includes reminiscences of Cornelia’s almost 5-year love affair with Glenn Gould, which saw her and the children moving to Toronto to be with...2024-04-2552 min
Kaidankai: Ghost and Supernatural StoriesFox Hunt by Linda A Gould"Fox Hunt" first appeared in Commuter Lit on September 27, 2022In Japan, foxes are messengers for the god of agriculture. In today’s story, a farmer hates foxes and spends his life hunting them with his dog trained for the hunt. So, how is it that he remains wealthy and unpunished for killing his god's favorite animal?Linda Gould is an American who has lived in six countries. The mythology and folktales from each have inspired her writing-- fiction and non-fiction. Her work has been published in media outlets around the world. Gould is the editor of Wh...2024-03-0615 min
The Gould Mine: Find your Fortune through Real Estate InvestingDanny Gould: Why I'm Investing in Hotels (Mini-Episode)Dive into the latest "The Gould Mine" episode, where we explore the thriving hotel investment landscape. Discover why the next 12 to 24 months are prime for entering this market, offering unique growth and profit opportunities. I'll take you through my journey from aspiring hotel owner to reality, a path marked by my long-term vision and strategic planning.Learn about the crucial role of real estate syndications and private equity in navigating the hotel ownership terrain. Hotels stand out in the commercial real estate sector, offering exceptional annual returns that surpass other asset classes.This episode delves...2023-11-2309 min