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Ed Howie & Darryl Zavodny

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The Wonder of WOOOThe Wonder of WOOOInspire More Joy: The Company You KeepThe people around us shape our mindset, choices, and even our happiness. In this episode, Ed and Darryl explore the power of influence—both positive and negative—and how being intentional about the company you keep can inspire more joy in your life.2025-04-2216 minThe Wonder of WOOOThe Wonder of WOOOMMA for BusinessTakeaways from the world of Mixed Martial Arts that apply to business. 2025-04-0825 minThe Wonder of WOOOThe Wonder of WOOOLagniappe - What It Means and How It Applies to YouSometimes, a little something extra can make all the difference. In this episode, Ed and Darryl dive into the concept of "lagniappe"—the small, unexpected bonuses that add value and delight customers. Whether it’s in business, customer service, or even personal connections, that “something more” can leave a lasting impression.2025-03-2524 minThe Wonder of WOOOThe Wonder of WOOOWOOO Vision: Chili'sMoney? Disposable income? In light of the current economic uncertainty Darryl and Ed discuss an article that talks about short-term thinking vs. long-term "abundance" thinking (without being Polyanna-ish…)2025-03-1117 minThe Wonder of WOOOThe Wonder of WOOOWOOO Vision: What We Can Learn from Tony Bennett & Hoda KotbKnowing when it’s time to step back can be just as impactful as knowing when to lean in. In this episode, Ed and Darryl explore the inspiring examples of Tony Bennett and Hoda Kotb, who each navigated pivotal career moments by recognizing when it was time to move forward. Through the lens of WOOO, they discuss the power of leaving when you can no longer serve at your best and how this perspective opens doors to what’s next.2025-02-2513 minThe Wonder of WOOOThe Wonder of WOOOWhy WOOO Matters More Than Actuaries in InsuranceWhile price and advertising are important, WOOO is the philosophy that keeps clients coming back. On this episode, Ed and Darryl explore how putting people first has a lasting impact that outshines the best formulas, proving that relationships, not just rates, win over time.2025-02-1824 minThe Wonder of WOOOThe Wonder of WOOOEp 40: Get Rich or Be Rich - How Serving Others Well Pays OffIn this episode, hosts Darryl and Ed explore the tension between pursuing profit and building a life of purpose and impact. They share personal stories and insights on finding true richness, beyond just financial success. The conversation covers topics like goal-setting, balancing work and relationships, and leaving a lasting legacy. Whether you're a business owner or simply seeking more meaning in life, this episode offers a thought-provoking perspective on what it means to be "rich."2025-02-1124 minThe Wonder of WOOOThe Wonder of WOOOEp 39: Finding Profit Within a Nonprofit w: Susan RamirezThis episode features Susan Ramirez, founder of National Angels, a nonprofit transforming foster care. Susan shares her journey from a corporate career to starting National Angels, driven by a life-changing encounter that opened her eyes to the needs of foster children. She discusses the organization's innovative programs supporting foster families and empowering children. Susan's passion, strategic approach, and commitment to serving others exemplify how businesses can scale profitably by prioritizing purpose.2025-02-0426 minThe Wonder of WOOOThe Wonder of WOOOEp 38: Building a Franchise Model w: Susan RamirezIn this episode, we sit down with Susan Ramirez, the founder of National Angels, a nonprofit organization dedicated to transforming the foster care experience for children and families. Susan shares her inspiring journey of leaving a successful career to pursue her passion for making a difference. We explore how National Angels is building a franchise model to scale their impact and the key principles they've learned about building trust and empowering local communities. This conversation is filled with valuable insights for any business or nonprofit looking to grow their reach while staying true to their mission.2025-01-2825 minThe Wonder of WOOOThe Wonder of WOOOEp 37: Playing the Odds - How Gambling, Business, and Parenting are SimilarIn this episode, the hosts explore the concept of playing the odds in business and life. They discuss the importance of understanding risks, probabilities, and the impact of intentional behaviors on achieving desired outcomes. The conversation covers personal and professional examples, highlighting the need to assess your "gambling problem" and create a process for success. The hosts encourage listeners to apply these principles across various aspects of their lives.2025-01-2324 minThe Wonder of WOOOThe Wonder of WOOOEp 36: Building a Community the Chick-fil-A Way with David SalyersIn this episode, we dive into the power of building a strong company culture and long-term vision. Our guest, David Sawyers, shares his remarkable journey at Chick-fil-A, where he learned invaluable lessons about winning over customers and colleagues alike. Discover how David's principles of 'culture is more caught than taught' and balancing short-term consequences with long-term benefits can transform businesses of all sizes. Get ready to be inspired and equipped with practical insights to scale your own enterprise profitably by serving others.2025-01-2129 minThe Wonder of WOOOThe Wonder of WOOOEp 35: Sprinkling Chick-fil-A Seasoning with David SalyersJoin us as we sit down with marketing legend David Salyers, a long-time executive at Chick-fil-A. David shares his remarkable journey, from initially aiming for an early retirement to discovering the joy of a career he wouldn't want to retire from. He reveals the pivotal lessons he learned at Chick-fil-A about building a business focused on enriching others, rather than just self-enrichment. David's insights offer a fresh perspective on the power of community, culture, and finding purpose in one's work2025-01-1630 minThe Wonder of WOOOThe Wonder of WOOOEP 34: WOOO Vision: Amazons RTO MandateOn this episode, we explore the importance of serving others well in business and life. We discuss the foundational principle of WOOO (Winning Others Over and Over), which requires intentional effort to build trust and profitable relationships. We analyze a current headline - Amazon's return-to-office mandate - through the WOOO lens, considering the perspectives of both employers and employees. The conversation highlights the need for empathy, understanding trade-offs, and creating a culture that reinforces the behaviors you want to see. Join us as we unpack how to better WOOO your customers and employees for sustainable success.2025-01-1410 minThe Wonder of WOOOThe Wonder of WOOOEp 33: WOOO Vision: What Can You Do With 342,817 Lego PiecesThe Lego brand has masterfully reinvented itself over the decades, appealing to both children and adults. By showcasing the incredible potential of their products, like building a functioning McLaren car out of over 340,000 Lego pieces, Lego has demonstrated the power of "wooing" customers with a compelling story and vision. This episode explores the lessons businesses can learn from Lego's ability to continuously win over new and existing customers.2025-01-0907 minThe Wonder of WOOOThe Wonder of WOOOEp 32: Inspire More Joy: Serving Yourself WellLeaders, are you feeling weary and overwhelmed? In this episode, we explore the importance of self-care for those in positions of influence. The hosts share a powerful analogy about putting on your own oxygen mask first before assisting others, and provide practical tips for 'winning the week' by focusing on your key responsibilities. The discussion emphasizes that true selflessness comes from first taking care of yourself, so you can show up fully for those you lead. Tune in for an inspiring burst of motivation to help you lead with clarity and purpose.2025-01-0707 minThe Wonder of WOOOThe Wonder of WOOOEp 31: Love Is BlindExplore how businesses can adapt to changing customer needs and eliminate unnecessary variables to better serve their customers. We draw parallels between the Netflix show 'Love is Blind' and how companies had to pivot during the COVID-19 pandemic. Learn how focusing on the core WOOO principles - Winning Others Over and Over and Over - can help you build lasting customer relationships, even in the face of disruption.2025-01-0223 minThe Wonder of WOOOThe Wonder of WOOOEp 30: Will AI Help or Hurt Your Ability to WOOOCan AI help or hurt your ability to WOOO customers? In this episode, we explore the role of artificial intelligence (AI) in building strong relationships and winning over customers. We discuss the potential benefits and risks of using AI, and provide practical guidance on how to leverage this technology to enhance your customer experience while preserving the human connection that is essential for long-term loyalty and growth.2024-12-3124 minThe Wonder of WOOOThe Wonder of WOOOEp 29: It's Not About Employee Happiness With Delise SimmonsJoin us as we sit down with Delise Simmons, a culture expert and founder of the Culture Think Tank. Delise shares her insights on building high-performing organizational cultures, debunking the myth that culture is just about employee happiness. She provides practical advice for startups and small businesses on deliberately creating a culture that attracts top talent and drives business results. Delise also discusses the role of values, feedback, and autonomy in fostering a thriving workplace culture.2024-12-2626 minThe Wonder of WOOOThe Wonder of WOOOEp 28: The Importance of Culture with Delise SimmonsIn this episode, Delise Simmons, a seasoned business leader and culture expert, joins the podcast to share her insights on how organizations can build and sustain a thriving company culture. Delise discusses the importance of aligning your company's values with specific behaviors, and provides practical tips on how to create an environment that empowers and engages employees. She also explores the connection between employee satisfaction and customer experience, and the role of leadership in shaping an organization's culture. This episode is a must-listen for any business owner or manager looking to strengthen their company culture and drive long-term success.2024-12-2430 minThe Wonder of WOOOThe Wonder of WOOOEp 27: Is Today's Tipping Culture Helping?In the latest episode, we explore the nuances of today's tipping culture and whether it is truly helpful for businesses, employees, and customers. We dive into the historical context of tipping, how it has evolved over time, and the various perspectives to consider when setting tipping policies. Join us as we unpack the complexities of this controversial topic and provide insights on how to approach tipping in a way that enhances brand loyalty and the overall customer experience.2024-12-1926 minThe Wonder of WOOOThe Wonder of WOOOEp 26: Is Private Equity at Odds: WOOOJoin us as we explore the tension between private equity and the principles of Wooo (Winning Others Over and Over). Using the case study of Subway and its acquisition by Roark Capital, we examine how the focus on cash and financial metrics can sometimes clash with the need to maintain a strong customer-centric culture. We discuss the importance of balancing financial stewardship with a commitment to lifelong customer relationships, and provide insights on how businesses can navigate this delicate balance, whether they are backed by private equity or not2024-12-1724 minThe Wonder of WOOOThe Wonder of WOOOEp 25: WOOO or POO? MilkHosts Darryl and Ed review a new Frosted Flakes cereal-flavored milk product, sharing their initial impressions, conducting a tasting, and analyzing the branding and target market in this 'WOOO or Poo' segment of The Wonder of WOOO podcast.2024-12-1204 minThe Wonder of WOOOThe Wonder of WOOOEp 24: Inspire More Joy: When The Journey Feels To CostlyIn this episode, Darryl and Ed discuss managing the costs of pursuing excellence. They explore trade-offs, emphasizing intentionality and reminders of rewards to maintain joy. The hosts provide advice on prioritizing, measuring costs/benefits, and staying encouraged on the path of serving others well.2024-12-1012 minThe Wonder of WOOOThe Wonder of WOOOEp 23: Inspire More Joy: How To Endure Loud CriticismHosts Darryl and Ed Howie discuss strategies for business leaders to handle loud criticism, drawing from personal experiences. They explore validating feedback, separating emotions from facts, and determining the relevance and intentions behind criticism. The hosts emphasize maintaining joy and peace of mind and encourage viewing criticism as an opportunity for growth.2024-12-0512 minThe Wonder of WOOOThe Wonder of WOOOEp 22: Inspire More Joy: For The Weary LeaderIn this episode, Darryl and Ed discuss inspiring more joy as a leader. They define weariness and its impact, then provide practical steps for leaders to overcome it, like seeking rest and reweighing responsibilities. The goal is to encourage leaders to maintain motivation and joy to scale their businesses by serving others well.2024-12-0313 minThe Wonder of WOOOThe Wonder of WOOOEp 21: WOOO or POO? Little DebbieDarryl and Ed explore the collaboration between Little Debbie and Blue Bell Ice Cream, discussing brand extensions and cross-promotions. They taste the new Blue Bell Oat Milk Cream Pie ice cream and compare it to the original Little Debbie Oatmeal Creme Pie, sharing insights for business leaders.2024-11-2807 minThe Wonder of WOOOThe Wonder of WOOOEp 20: What's Your Share of Stomach?Hosts Darryl and Ed explore the concept of 'share of stomach' - the idea that no product can fully satisfy a customer. They discuss how this impacts businesses, from mattresses to groceries, and provide advice on evaluating sales channels, understanding customer churn, and increasing customer count for long-term health.2024-11-2624 minThe Wonder of WOOOThe Wonder of WOOOEp 19: WOOO In The Service IndustryHosts Darryl and Ed explore how Discount Tire's exceptional service creates lifelong customer loyalty, even in a seemingly mundane industry. They share personal stories and insights to provide practical advice for building a customer-centric culture that drives profitability.2024-11-2123 minThe Wonder of WOOOThe Wonder of WOOOEp 18: WOOO or POO? Liquid DeathIn this special edition of The Wonder of WOOO, hosts Darryl and Ed explore the unique brand and product positioning of Liquid Death a canned, mountain water company that is disrupting the crowded beverage market with its irreverent branding and focus on environmental sustainability. Through a taste test and in-depth analysis, they uncover the intentionality behind Liquid Death's approach and discuss the potential for the brand to build strong customer loyalty.2024-11-1907 minThe Wonder of WOOOThe Wonder of WOOOEp 17: WOOO Vision: USMNT Coach PochettinoIn this episode of the Wonder of WOOO podcast, hosts Darryl Zavodny and Ed Howie discuss the recent hiring of Mauricio Pochettino as the new manager of the US Men's National Soccer Team. They analyze the team's previous challenges and explore how Pochettino's leadership and strategic changes could impact the team's performance and fan engagement. The conversation provides insights for business owners on the importance of understanding customer needs, executing consistently, and optimizing processes to drive growth and loyalty.2024-11-1411 minThe Wonder of WOOOThe Wonder of WOOOEp 16: WOOO Vision: ManningcastHosts Darryl and Ed discuss the unique ManningCast, where NFL stars Peyton and Eli Manning provide an interactive, behind-the-scenes look at Monday Night Football. They analyze the addition of coach Bill Belichick as a regular guest, exploring how this pairing exemplifies the WOOO principles of Winning Others Over. The conversation offers lessons for business leaders on continuous improvement, embracing adversaries, and assembling the smartest team. Listeners are encouraged to apply a "WOOO vs POO" framework to their own innovations.2024-11-1211 minThe Wonder of WOOOThe Wonder of WOOOSpecial Ep: WOOO Vision: Elections & Markets & WOOO, Oh My!Elections and market shifts may grab headlines, but when it comes to building lasting connections, WOOO is the constant people seek. In this episode, Ed and Darryl look at how, regardless of who wins or where the market lands, everyone craves the intentional, people-centered approach.2024-11-1015 minThe Wonder of WOOOThe Wonder of WOOOEp 15: WOOO Vision: NikeDarryl and Ed discuss hedge fund manager Bill Ackman's billion-dollar investment in Nike, analyzing the brand's challenges and speculating how Ackman's involvement could impact Nike's future. The hosts also share insights for the podcast's community on applying 'WOOO' principles to business.2024-11-0713 minThe Wonder of WOOOThe Wonder of WOOOEp 14: WOOO Vision: StarbucksIn this episode, Darryl & Ed analyze Starbucks' hiring of Brian Nichol as CEO, discussing his success at Chipotle and how his approach could impact Starbucks. They provide insights on maintaining a customer-centric focus as businesses scale, offering actionable advice for listeners to apply the principles of 'winning others over and over' in their own enterprises.2024-11-0513 minThe Wonder of WOOOThe Wonder of WOOOEp 13: Do Funeral Homes Need WOOO?Darryl and Ed discuss the need for funeral homes to embrace 'WOOO' - intentionally serving customers with empathy. Drawing from Darryl's personal experience, they explore how the industry can provide a more meaningful experience for grieving families. The hosts share insights on the importance of understanding customer needs. 2024-10-3127 minThe Wonder of WOOOThe Wonder of WOOOEp 12: WOOO: What Is A Picture Worth?Darryl and Ed discuss the power of pictures and data in business. They explore how snapshots in time can be worth a thousand words, and the importance of focusing on the key metrics that truly matter. This episode offers practical insights on navigating data and maintaining an authentic, intentional approach.2024-10-2923 minThe Wonder of WOOOThe Wonder of WOOOEp 11: WOOO: Start With An Eye ExamIn this episode, Darryl and Ed discuss the importance of having a clear vision for your business and life. They emphasize the need to regularly conduct a 'vision eye exam' to ensure your goals remain aligned with your purpose. The hosts share insights on vision-setting using examples like Walt Disney and StrengthsFinder. Listeners are encouraged to clarify their vision, involve their team, and continuously optimize their path to achieve greater impact by serving others well.2024-10-2421 minThe Wonder of WOOOThe Wonder of WOOOEp 10: The Universality Of Care & The Agony Of Not Caring At AllThis episode represents the capstone of our first 10 episodes as it creates application to EVERYONE and EVERYWHERE as there is always an opportunity to “never cease doing good”2024-10-2223 minThe Wonder of WOOOThe Wonder of WOOOEp 9: Measure What Matters And What You Measure, MattersThis episode is a “land the plane” episode for folks who aren’t in the C- Suite position. It is intended to equip anyone, anywhere to see that they have an ability to consistently and positively influence people around them (their “customers”)2024-10-1724 minThe Wonder of WOOOThe Wonder of WOOOEp 8: What's In Your Hand?In this episode, we take a moment to pause and reflect on how we can approach the day with a fresh perspective. By exploring examples of stewardship, we introduce a mindset that can help ease pressure and anxiety, offering a more balanced and positive outlook for your daily life.2024-10-1522 minThe Wonder of WOOOThe Wonder of WOOOEp 7: ‘It’s Not About The Pickles’ - Your Credo To Dig Deeper Into Customer ComplaintsWithin Chick-fil-A, Darryl has had countless experiences where guests have what appears to be disproportionate anger to an an offense (ex. pickles on a sandwich). Curiosity and care have been a panacea to this and have enabled him to WOOO better over time2024-10-1024 minThe Wonder of WOOOThe Wonder of WOOOEp 6: What You Can Learn From The Airline Industry About Picking Your FavoritesNot all customers are created equally. It’s important to be able to identify the segments of your customer base and treat EACH of them with an appropriate WOOO response.2024-10-0825 minThe Wonder of WOOOThe Wonder of WOOOEp 5: Flossing and Compound Interest. They're Not Fun but Can Help Retain ProfitsLet’s call it what it is… Compound interest feels an awful lot like flossing -I should do it but it feels lame. Plus there’s not a direct consequence TODAY if I don’t. This episode explains why it matters over time.2024-10-0322 minThe Wonder of WOOOThe Wonder of WOOOEp 4: All Magic Starts With The CustomerThis episode might seem banal but it is critical to underscore that the first O of WOOO is “others”… it starts with them… we dare not forget that2024-10-0123 minThe Wonder of WOOOThe Wonder of WOOOEp 3: Importance Of Intentional, Consistent Human Service In Chick-Fil-A That Applies To Any BusinessDrawing from Ed's experience at Chick-fil-A and H-E-B, they emphasize the importance of building strong customer relationships and consistently delivering exceptional experiences. The core message: focus on delighting current customers, not just acquiring new ones.2024-09-2524 minThe Wonder of WOOOThe Wonder of WOOOEp 1: What Is WOOO & What Does It Do For Me & My Business?This episode creates the problem… Any “brand” is sustained or tarnished by experiences over time and WOOO is the answer.2024-09-2523 minThe Wonder of WOOOThe Wonder of WOOOEp 2: Is Your Brand More Than A Logo?This episode provides WOOO as the answer to the brand problem (above) by suggesting that intentionality, over time, wins2024-09-2523 min