Shows
The Summit PodcastSales is a person, not a processSales isn't easy. If it was it wouldn't pay well, and everyone would do it. When companies hire sales people, too often they focus on putting them into a process and making sure it's followed to the letter. But what happens when a potential client doesn't respond well to the process? Should you just move on?If you ask Eddie Green, the number one problem with sales people today is they are focused on following a process and not on building a long term relationship with the human in the sales process. Thus, sales is a person, not a...2020-12-1749 min