Shows
The Real America ProjectHow A Homebrewer Sold To Molson, Bought Back In, And Bet On Better CannersA homebrewer chases a Boston lager in his basement and ends up selling a Detroit brewery to Molson Coors weeks before the world shuts down. From there, the story only gets wilder: Mark Reith buys back into Michigan beer with Lansing Brewing Company, revives a century‑old brand, and builds a portfolio that spans lagers, ciders, spirits, and award‑winning non‑alcoholic craft beer. Along the way he discovers the quiet variable that decides a beer’s future on the shelf—dissolved oxygen—and why packaging technology can be the difference between stale in two weeks or bright for months....
2025-11-1757 min
The Real America ProjectNATURAL MEDICINE Q&A with Dr. Tracey WardWe explore how a damaged gut microbiome, ultra-processed foods, seed oils, and glyphosate undermine cellular health—and how to rebuild with real food, better fats, and sunlight. We also unpack funding bias in research and why natural compounds still inform modern medicine.• gut microbiome as immune and nutrient hub• damage to brush border and absorption limits• rebuild plan with cleanse, prebiotics, probiotics, epithelial support• glyphosate as chelator and mineral depletion in crops• how to read produce labels and prefer organic and heirloom• real food versus ultra-processed convenience foods• seed oils driving inflammation and...
2025-10-2525 min
The Real America ProjectWhen Hope Sounds Like An AirplaneA river can be a runway if you bring the right wings. We sit with Case Visser from Samaritan Aviation to share how a Cessna 206 on floats turns the Sepik River in Papua New Guinea into a lifeline for mothers in distress, snakebite victims, and kids with traumatic injuries. What would take days by canoe becomes 45 minutes by air, and that time delta is the thin line between loss and life.Case traces his path from West Michigan HVAC tech to mission pilot and mechanic, showing why systems knowledge matters when your landing strip is full of...
2025-10-171h 31
The Real America ProjectBlending Science and Nature: Secrets of Nutritional Supplements, Tracey Ward PhD., Founder, Professor, Research ScientistProfessor Tracey Ward brings her 23 years of expertise in medicinal chemistry and biochemistry to discuss how natural medicine can transform our approach to health and reduce pharmaceutical dependency. She explains how her research and clinical experience led to founding Blend, a company creating high-quality natural supplements designed with therapeutic effectiveness as the priority.• Modern medical education largely omits nutrition and natural medicine due to pharmaceutical industry influence dating back to the 1940s• Many common "healthy" foods contain harmful additives, GMOs, and chemicals that disrupt our endocrine systems and damage our microbiome• The microbiome is the "second...
2025-06-2052 min
The Real America ProjectYou Missed It! Hair on Fire, No Clothes, Mushroom Artist, Facing Fears. Highlights from Episodes 1-4 S2Eldon Palmer brings together the most powerful moments from the Real West Michigan podcast's first four episodes for you to get a taste test! Featuring insightful conversations with local entrepreneurs, artists, and community builders who are making an impact. Dan Korhorn shares how his farm upbringing shaped his work ethic and business approach. Dan discusses finding balance between family commitments and entrepreneurial demands. Illustrator Liz Donoghue reveals her journey from childhood doodles to professional art. Liz demonstrates her creative process through artist conch mushrooms and whimsical creations. Cameron Embers explains why rapid iteration beats perfectionism through the clay pot an...
2025-06-1324 min
The Real America ProjectThe Pizza Journey: From Italy to Michigan's FAVORITE PIZZA!From flour bag naps to award-winning pizza, Dan Uccello's journey embodies resilience and entrepreneurial spirit. Moving to America from Italy at age 11 without speaking English, Dan watched his parents build a life from nothing, working seven days a week in a small pizzeria to support their family.When banks laughed at his 22-year-old ambition to open his own restaurant, Dan persevered through liquor license rejections, surprise fees, and trademark lawsuits. Today, his five Flo's restaurant locations stand as testament to his unwavering determination. His proudest achievement came when he represented America in Italy's prestigious pizza competition, winning "...
2025-06-051h 30
The Real America ProjectHow this Mom on A Mission is Improving Lives of the Youth in her Community and YOU CAN TOO!Tapestry Rockford collects and distributes clothing, shoes, school supplies, sports equipment, and other essentials to school-aged children in need throughout Rockford and surrounding areas. Founded by Shawn Loney, this local nonprofit transforms donations from the community into a dignified shopping experience where students can select items they need at no cost.• Began as a personal collection in Loney's basement before expanding to a six-room facility• Partners directly with schools to identify and serve students in need• Provides seasonal items like winter coats, Halloween costumes, and sports equipment• Offers 24-hour turnaround on most requests, with personal...
2025-05-2345 min
The Real America ProjectCameron Embers: From Anxiety and Loss to The Power of Iteration, Fear, and Focus“You’re not my oxygen tank anymore.”That’s what Cameron Embers’ brother told him when their paths began to diverge. From homeschooling to heartbreak, from burnout to breakthrough, Cameron shares how his struggles with anxiety, loss, and identity ultimately led him to build Emberly Digital—a web and software agency with heart.In this conversation, we cover:Cameron’s journey from homeschooled creator to youth pastor to business ownerThe link between fear, failure, and massive actionWhy doing one small thing—like organizing your drawer—can start a transformationThe emotional cost of leadership and the...
2025-05-161h 17
The Real America ProjectAn Artist's Dilemma - From Pet Portraits to Mushroom Art: Liz Donoghue’s Whimsical JourneyHave you struggled with your CREATIVE PATH? What happens when an artist allows herself to explore multiple creative paths before finding her true focus? In this captivating conversation, illustrator, mixed media artist, and art educator Liz Donoghue takes us on her winding artistic journey as an artist—from her early love of drawing, through formal training at CCS, to building her brand, Mushabloom Studio. Learn how her work with kids, a move to Mexico, and a random toad under a mushroom helped shape her signature whimsical style. Whether you're a creative or just curious about the path to finding you...
2025-05-0956 min
The Real America ProjectFaith, Finance, and Fighting Cancer: The Story of Dan KorhornSecurities offered through Silver Oak Securities, Inc. (SOSI), member FINRA/SIPC. Investment advisory services offered through HBW Advisory Services LLC, a registered investment advisor. Pathway Financial Design LLC, HBW Advisory Services LLC, and SOSI are not affiliated.In this inspiring episode of The Real West Michigan Podcast, Eldon Palmer sits down with longtime friend, neighbor, and financial advisor Dan Korhorn, founder of Pathway Financial. Dan shares his incredible journey from humble beginnings on a celery farm to running a multi-office financial firm—all while managing partnerships, family life, and most recently, a stage 4 cancer diagnosis. He...
2025-05-021h 14
Be On® the MoveEpisode 007: Choosing Success Every Day with ElDon WhiteIn this episode of Be On the Move, host Andrew welcomes ElDon White, a military veteran and expert coach with over 20 years of experience, including 15 years in special operations. Eldon shares his journey of personal and professional transformation, highlighting the importance of holistic wellness, emotional intelligence, and the power of genuine relationships in achieving success. The discussion delves into practical strategies for middle managers, C-Suite executives, and employees to prioritize their well-being, learn from their experiences, and remain authentic in their personal and professional lives. Eldon emphasizes the significance of building trust, fostering com...
2025-03-2724 min
The Real America ProjectICYMI S1|EP 13-16 with Scott Hays, Brent Case, Crystal Barnett and Sam VerMerrisDiscover why Grand Rapids is quickly becoming a business haven as Brent Case from the Right Place reveals the secrets behind employee retention and local business expansion in West Michigan. Learn about the strategic advantages like workforce availability and cost of living that make this region a hotspot for companies. But that's not all: filmmaker Sam VerMerris takes us on a behind-the-scenes journey of perseverance in the world of short films, sharing the grit required to complete creative projects despite overwhelming odds. Uncover the transformative power of resilience through Crystal Barnett's heartfelt story of overcoming addiction, founding a...
2024-08-2114 min
The Real America ProjectS1 | EP9-12 Food Hugs, Kindness, Alcoholism, Comedy, Soapstone Meta Horizon Worlds & Figuring Things OutJoin us as we uncover the heartwarming story of Chef Jenna, whose vibrant personality and unwavering kindness have touched countless lives. From delivering meals to exhausted frontline workers to creating "porch treats" that brought joy to her community, Chef Jenna illustrates the incredible impact of generosity. Despite facing criticism, she remains a steadfast advocate for positivity and kindness, reminding us all of the power we hold to uplift one another in challenging times.Discover the remarkable transformations that occur when individuals face their greatest challenges head-on. Hear the candid and inspiring journey of Aaron Sorrells, who overcame...
2024-08-1413 minThe Real America ProjectIn Case You Missed It: Highlights from Episodes 5-8 with Michelle Crumback, Scot Kellogg, Bob Hein and Santiago EstradaEver wondered how one can rise from the depths of despair to find ultimate success? Michelle Crumback’s story is one for the books, as she takes us through her incredible journey from homelessness to becoming a cherished jeweler who values every client’s experience. Tune in for Bob Hein’s expert advice gathered from over 25 years in the mortgage business at Mercantile Bank, where he shares his best marketing strategies and the power of staying consistent. And let’s not forget Scott Kellogg, who wears many hats as the broker owner of 616 Realty and a manager of a small ra...
2024-08-0710 min
The Real America ProjectS1 | E16 Crystal Barnett on Battling Addiction and Transforming Lives with A Mother’s TouchWhat if the key to a better life for single mothers battling addiction lies in one woman's journey through her own personal hell and back? Meet Crystal Barnett, founder of A Mother's Touch, who shares her powerful story from a challenging childhood in Grand Rapids to creating a transformative sober living program for single mothers. Through her struggles with addiction, we learn about the profound impact of her early experiences, including supportive teachers who offered her a glimpse of hope amidst chaos.Crystal's tale is not for the faint-hearted. She recounts her descent into severe addiction, including...
2024-07-2459 min
The Real America ProjectS1 | E15 Scott Hays on Wrestling Shoplifters Behavioral Assessments & Optimizing Talent in BusinessWhat if you could transform your leadership style and revolutionize your team's productivity with just a few simple insights? Join us as we chat with Scott Hays from Synergistic Systems, who shares his remarkable journey from aspiring police officer to becoming an influential leader in behavioral testing for human resources. Scott's path, winding through private security, substitute teaching, and coaching high school wrestling, offers a treasure trove of lessons that have shaped his unique approach to leadership and employee engagement. In this episode, we uncover the secrets behind improving company culture and employee retention through the innovative P...
2024-07-1745 min
The Real America ProjectS1 | E14 Sam VerMerris, Award-Winning Student Filmmaker From Script to Screen with Evening BroadcastWhat if a childhood TV hero could shape your future career aspirations? Meet Sam VerMerris, a budding filmmaker from Rockford, Michigan, who turned his fascination with "MacGyver" into a passionate journey through the world of filmmaking. Sam recounts his evolution from creating simple skits with friends to crafting more intricate films like "Evening Broadcast." Listen as Sam shares amusing behind-the-scenes stories, including the time a car got stuck in the snow during production. He provides a window into the meticulous process of planning, scriptwriting, and managing the myriad challenges that come with making a student film.In...
2024-07-1022 min
The Real America ProjectS1 | E13 Fighting for Country and West Michigan Business: Brent Case in The Right PlaceIn this episode, we chat with Brent Case, VP of Business Development at The Right Place. Brent takes us through his career journey, from his military service and education at Central Michigan University to his pivotal role in economic development in Grand Rapids. We explore the strategies behind business retention and attraction, the importance of workforce development, and the major projects shaping the future of the region. Tune in for an enlightening discussion on how Grand Rapids is growing and evolving to become a hub of opportunity and innovation.5 Key Takeaways:1. The Role of Economic Development...
2024-06-2639 min
The Real America ProjectS1 | E12 Katie DeBoer on The Riddles of Life: Balancing Business, Family, and Community ServiceEver wondered how to juggle multiple demanding roles while making a significant impact in your community? In this episode, we sit down with Katie DeBoer, a remarkable woman who wears many hats – owner of a residential construction business, founder of the Faith and Freedom homeschool co-op, and Kent County Commissioner. Katie shares her inspiring journey from humble beginnings to becoming a community leader, balancing her roles in business, family, and public service. She opens up about the challenges she faced, the lessons she learned, and the importance of faith and perseverance in her life.Join us...
2024-06-191h 16
The Real America ProjectS1 | E11 Unemployed Alcoholic Aaron Sorrels on The Soapstone Comedy Club, Recovery & ContentmentCan humor and recovery reshape your entire life? Whether you're a comedy enthusiast or curious about the metaverse, this episode offers a compelling blend of personal narrative and innovative vision. Join us for an engaging chat with Aaron Sorrells, the Unemployed Alcoholic, as he uncovers the transformative power of clean comedy in both the real and virtual worlds. From his turbulent college days and struggles with alcoholism to his breakthrough in the world of virtual reality comedy, Aaron's story is a testament to resilience and reinvention. You'll get an in-depth look at his journey from the stages of traditional...
2024-06-1252 min
The Real America ProjectS1 | E10 Filmmaker Scott McCambridge: Crafting Stories, Editing Big Screen Movies and his FilmmakingWhat drives a filmmaker from capturing simple moments with friends to crafting intricate documentaries and high-profile series? Meet Scott McCambridge, a local filmmaker and video editor, whose journey is nothing short of inspiring. In this episode, Scott takes us from his early days in Traverse City, Michigan, filming with a Sony Handycam, to the profound influence Sam Raimi's "The Evil Dead" had on his passion for storytelling. The friendships and experiences in his hometown laid the foundation for his creative endeavors, ultimately leading him to collaborate on major projects. Recently he edited the award-winning DEER CAMP '86, a made-in-Michigan c...
2024-06-051h 08
The Real America ProjectS1 | E10a BONUS EPISODE: DEER CAMP 86 Theatrical Release with Filmmaker and Editor Scott McCambridgeGet ready for an exclusive behind-the-scenes peek at the making of Deer Camp 86, the horror comedy hitting theaters on May 31st! Our guest, accomplished editor Scott McCambridge, takes us through the thrilling journey from initial edit to final release, sharing highlights like working with scriptwriter Eric Mishila and director Harold Cronk. You'll hear about the fun camaraderie, the challenges of balancing crude humor with suspense, and how excellent acting performances made this project a dream come true.We'll treat you to a sneak peek of the trailer and a firsthand account of what it’s like to ed...
2024-05-3111 min
The Real America ProjectS1 | E9 Manhattan Roots, Grand Rapids Heart: Chef Jenna’s Story of Family, Food and Love!Join host Eldon Palmer as he sits down with the inspiring Chef Jenna Arcidiacono to discuss her incredible journey from Manhattan to San Francisco and eventually Grand Rapids, MI with a few lessons and adventures on the journey! Chef Jenna shares her passion for food, love, and kindness through her restaurant Amore Trattoria Italiana and her heartwarming initiative, Food Hugs. This episode is filled with touching stories of compassion, adventure, and the power of community. Listen in to hear how Chef Jenna’s experiences and family heritage shaped her into the culinary force she is today.Fi...
2024-05-291h 31
The Real America ProjectS1 | E8 Surviving Saginaw: Gangs, Guns & Grace - The SANTIAGO ESTRADA storyIn this episode, we sit down with "Santi", Santiago Estrada, who shares his incredible journey from growing up amidst gang violence in Saginaw to finding redemption through the Marine Corps and a profound spiritual awakening. Santiago's story is a testament to the power of resilience, transformation, and faith. Join us as he recounts his engaging story including his challenging upbringing, the pivotal moments that led him to a better path, and his current mission to help others through his ministry, Healing Humanity.Takeaway Lessons1. Resilience in Adversity: Santiago's journey illustrates the importance of resilience when...
2024-05-2254 min
The Real America ProjectS1 | E7 Rap Battles and Real Estate. Growing up and Growing a Phenomenal Brokerage with Scot KelloggFrom the tranquil soundscapes of rural Wyoming, Michigan, to leading a bustling real estate empire, Scot Kellogg's journey epitomizes the essence of determination, innovation, and the sheer force of pursuing one's dreams. In this captivating episode, join Scot as he chronicles his multifaceted path—from academic pursuits to making waves in Chicago's vibrant hip-hop scene. His pivotal moment came with the creation of a compilation CD that celebrated local artists, turning it into a heartfelt homage to burgeoning talent. Scot's saga extends beyond melodies; it serves as a profound tutorial on spotting opportunities, fostering community ties, and marching to th...
2024-05-1529 min
The Real America ProjectS1 | E6 Navigating 25+ years of Change in the Mortgage Industry with Bob HeinDiscover the secrets of thriving in the mortgage industry from someone who's seen it all. Bob Hein of Mercantile Bank joins us to share his unexpected journey from sports enthusiast to economic whiz and eventually, a mortgage maestro. His story is a fascinating look at how adaptability and relationship-building can pave the way to a lasting career, even when you step into it 37 years ago! Navigating the real estate market's highs and lows can be a wild ride, and Bob provides a front-row seat to the strategies that helped him and his clients stay afloat during the m...
2024-05-0841 min