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Emily Miethner

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Marketing TailsMarketing TailsThe Original Cat Backpack With Emily MiethnerEmily Miethner is Co-founder of Travel Cat, an omni-channel pet product company specializing in premium cat products. A serial entrepreneur with expertise in community building, social media, and digital marketing, she co-founded Travel Cat, formerly known as Your Cat Backpack, in 2018 with her husband. Now the world's leading cat travel brand, Travel Cat serves customers in over 100 countries and 1,200 retail locations. An award-winning keynote speaker and educator, Emily’s insights have appeared in Good Morning America, The New York Times, and Fast Company. She has also taught as an adjunct professor at the School of Visual Arts and the Fa...2025-03-2535 minTalk CommerceTalk CommerceFounders Spotlight: Traveling with Cats with Emily Miethnerhttps://yourcatbackpack.com/2023-01-1742 minThanks For VisitingThanks For VisitingOur Top 10 Episodes Of 2022To wrap up the year, we’re recapping our Top 10 episodes of 2022! Thank you to all of our amazing guests who’ve joined us on the show, and for our new AMA episodes, thanks to all you listeners for submitting questions throughout the year. See you in 2023!Resources:165. Double Your Bookings with This STR Listing Strategy148. Behind the Scenes on Our First Real Estate Deal146: Back to the Basics: 7 Things to Review in the New Year158. Building Successful Digital Marketing Campaigns with Emily Miethner152. Pets & Your Rental Property: What You Need to Know with Heather Kazmark151. How...2022-12-2928 minThe STR SisterhoodThe STR SisterhoodBuilding a Rockin' STR Brand with Emily MiethnerIt takes more than just hiring a cleaning service and advertising your short-term rental on the OTAs (Online Travel Agencies) to make the most of it; you must make sure your ideal guests can discover your property and recognize your value.Can they tell what distinguishes your listing from other local listings in the area? Why is your home the best place to stay, exactly? What type of amenities do you offer?With the right short-term rental marketing strategies at work, you can increase your income and boost your profits. And whether you manage a...2022-11-2234 minThanks For VisitingThanks For VisitingThe Best Highlights from TFV Live (Our First Event!)To celebrate our 200th episode we’re recapping all the best moments from our very first live event: TFV Live! Experience at the Sahara Las Vegas.Real EstateKenny Bedwell from STR Insights – STR real estate deals are both emotional and logical. Don’t just chase the right returns; make sure you’re investing in towns and communities that you have a connection with and are passionate about.Creative Funding Panel – There are a myriad of ways to make a real estate deal happen. Don’t stop if you get turned down by one or two b...2022-10-2725 minThe Unofficial Shopify PodcastThe Unofficial Shopify PodcastGrowing Cat Backpacks into a 7-Figure BizToday's guest co-founded the #1 cat travel brand in the world. You read that right.We're joined by Emily Miethner from travelcatshop.com, now the #1 cat travel brand in the world, and a fast-growing, global 7-figure DTC brand serving catstomers in 75+ countries. As the Chief Marketing Officer, Emily manages influencer marketing, SMS and email marketing, organic digital content, retail, product development, and partnerships.She's been featured on Good Morning America, in-studio on Cheddar TV Live, and in The New York Times, Wall Sreet Journal, Vice, U.S. News, Vogue, Fast Company, and more, and on 20+ podcasts.2022-09-1347 minThe Community Cats PodcastThe Community Cats PodcastPack Up Your Cat and Travel with Emily Miethner, Co-founder Travel Cat“I think it’s great to bring that lens of diversity and inclusion to anything you’re working on.” This episode is sponsored in part by CARE, Doobert, and Maddie's Fund. Stacy speaks with Emily Miethner, who is the co-founder of Travel Cat, which produces products used to travel safely with your cat, including backpacks and harnesses. The company, founded in 2017, has become a global 7-figure e-commerce brand with 60,000 customers in 75 countries. In her conversation with Stacy, Emily shares information about Travel Cat’s founding, marketing, and grant program, Forever Home Heroes. As a serial en...2022-08-2328 minEcommerce Building BlocksEcommerce Building BlocksEp. 29 Building Blocks Summer Roundup - Top Advice from June & JulyThis bonus episode of Ecommerce Building Blocks is  a great place to start if you want  to see what you can learn from the show. Jason has selected these clips from some of our favorite summer interviews. Listen ahead for aha moments that will apply to operators, product developers, and marketers and use these foundational segments as units that will help you build to your next level. Topics Discussed: -Inventory Management -ROI simplified -CTA’s for your audience on TikTok -learning how to ask your customers to d...2022-08-0507 minEcommerce Building BlocksEcommerce Building BlocksEp. 24 Building a Loyal Community through Education with Emily MiethnerEmily Miethner co-founded Travel Cat with her husband when they became cat parents and realized the market for pet products was missing a company that was geared specifically toward cat owners. With their targeted community building and inclusive educational approach, they’ve built a deeply loyal customer base and a profitable business. In this week’s episode of Ecommerce Building Blocks, Jason and Emily discuss the meaning of community in the broader sense, and then Emily breaks down her strategies at Travel Cat for creating meaningful experiences for customers (and their cats). The approach to branding and mark...2022-07-0627 minThe Quiet Light PodcastThe Quiet Light PodcastAdopting a Cat to Scaling to 7+ Figures in Revenue Selling Cat BackpacksEmily Miethner is the Co-founder of Your Cat Backpack, a direct-to-consumer and wholesale pet product company specializing in travel products for cats. As a serial entrepreneur, she is also the CEO and Founder of both FindSpark, a community for employers to connect with young professionals, and MCG Social, an advertising company focused on helping brands grow their businesses through social media. Emily’s most recent venture was flipping a house in the Catskills.  Emily graduated from Hofstra University with a bachelor’s degree in design. She is an Adjunct Professor at the Fashion Institute of Technology and the S...2022-05-0344 minThanks For VisitingThanks For VisitingBuilding Successful Digital Marketing Campaigns with Emily MiethnerEmily Miethner, like many of you, is a serial entrepreneur with a focus on social media, community building, and digital marketing. She’s an award-winning speaker and adjunct professor with over 12 years of experience delivering engaging talks both online and off.Not only does she specialize in social media, but she’s decoded how it works with short-term rentals as well. In 2021, she opened her first rental property, Kin House, and launched a Catskills / Hudson Valley brand, Getaway Upstate. She’s also the co-founder of Travel Cat, a global seven-figure e-commerce brand.We talk about how to...2022-04-0748 minBits of GoldBits of GoldBOG #92 How to be Authentically You w/ Emily MiethnerIn this episode, I interview serial entrepreneur Emily Miethner. We discuss the following:How she chose a path of entrepreneurshipManaging multiple businesses at onceWorking with her husband in businessChoosing to become more intentional with her time and her workOpening her first Short Term RentalBuilding a life she loves by being authentically yourself Bio: Emily Miethner is a serial entrepreneur with a focus on community building, social media, and digital marketing. An award-winning keynote speaker and adjunct professor, she can be found sharing her expertise at conferences, events, and teaching courses, with 12+...2022-03-2145 minThe E-Comm ShowThe E-Comm ShowGrowing Your Brand Through Strong Community Building - Travel Cat | EP. #23On this 23rd episode of The E-Comm Show, our host and BlueTuskr CEO Andrew Maff is with Emily Miethner of Travel Cat, one of the few pet brands focused on delivering the best travel gear for cat parents. In this episode with Emily, we’ll do a deep dive on branding and community-building through traditional and digital marketing channels, and organic and paid marketing strategies. From trade shows and conventions to effective social advertising and influencer marketing, here’s Emily and Andrew to discuss everything you need to know on how to build a strong community that can s...2022-03-0935 minThe Dimond Download by Chase Dimond & Cardinal MasonThe Dimond Download by Chase Dimond & Cardinal MasonGenerating 7+ Figures in Revenue Selling Cat Backpacks with Emily MiethnerSend us a textEmily is the Co-Founder of Your Cat Back Pack, which she started with her husband in 2017 and they have more than doubled revenue each year, doing 7+ figures in revenue in 2020 alone. They also do digital / ecommerce marketing for a small number of other 7-figure brands, some of which they have equity in (so it’s a cool model!).In this episode we talk about what Emily believes has contributed to the success of their Ecommerce Brand.Emily also shares what it's been like to work with her hu...2021-05-0826 minDTC WTFDTC WTF007 - Emily Miethner (Co-Founder of Travel Cat)After becoming a cat parent by chance, Emily Miethner quickly noticed that there were hundreds of brands that catered to dog owners but very few that were just for cats. This realization and a real need for a better carrier lead her and her husband to found Travel Cat, a now 7 figure business that builds products for felines and the people who love them. Her relentless focus on connecting with customers has resulted in huge gains for the business and a brand that's just as functional as it is amusing. In this episode we talk about connecting with your...2021-05-0645 minDare To Be Fearless with Alexa CurtisDare To Be Fearless with Alexa CurtisHow To Walk Away With College Owing You Money with Emily Miethner Emily Miethner is a powerhouse. As as the Founder and CEO of FindSpark and MCG Social, an adjunct professor, and an award-winning speaker, FindSpark has produced 250+ career, diversity, and recruitment programs for top employers like NBCUniversal, Yelp, L'Oreal, Grey, Bustle, and IPG Mediabrands and their 30,000+ members. MCG Social, FindSpark's sister agency, provides social media, community, and experiential marketing expertise with a focus on Gen Z and Millennials.  2019-02-1351 minDare To Be Fearless with Alexa CurtisDare To Be Fearless with Alexa CurtisHow To Walk Away With College Owing You Money with Emily Miethner Emily Miethner is a powerhouse. As as the Founder and CEO of FindSpark and MCG Social, an adjunct professor, and an award-winning speaker, FindSpark has produced 250+ career, diversity, and recruitment programs for top employers like NBCUniversal, Yelp, L'Oreal, Grey, Bustle, and IPG Mediabrands and their 30,000+ members. MCG Social, FindSpark's sister agency, provides social media, community, and experiential marketing expertise with a focus on Gen Z and Millennials.  2019-02-1351 minLiving CorporateLiving CorporateEmily MiethnerWe sit down with FindSpark CEO, public speaker and educator Emily Miethner to share her journey and share tips for young professionals seeking to build their professional network.Learn more about Emily hereLearn more about FindSpark here2018-10-1227 minThe Skooled MillennialThe Skooled MillennialWorking It OutIn this episode, journalist, Nia Hamm, is joined by former Reuters TV anchor turned career coach, Elizabeth Koraca; CEO/Founder of FindSpark & MCG Social, Professor and Career/Millennial Expert, Emily Miethner; as well as attorney turned career coach Crystal Irom. In honor of Women's History Month this episode of Skooled tackles the gender barriers young adult women face in the workplace, how they compare to gender barriers faced by previous generations of working women and how young adult women can apply lessons of the past to their current employment situations. For information regarding your data privacy, visit Acast...2018-03-1242 minNon-Corporate GirlsNon-Corporate GirlsEp. 41 -Setting Yourself Up for the Year You Want w/ Emily Miethner CEO (@FindSpark)We set our intentions on resolutions that were more aspirational and goal oriented. Yes weight loss and eating great are awesome but also redundant and played out. Ayanna (@the_aya_brand) and Delaila (@missdelailac) set out to get you thinking of career goals, dream life style and positioning yourself accordingly so you can attain all of it. With that being said it was a must to chat with founder and CEO of @FindSpark, Emily Miethner. She has built a community where landing your dream job is just an event away. She used her previous experience in startups to leverage opportunities...2018-01-2951 minWhy I SocialWhy I SocialEpisode 126 - Emily Miethner (@emilymiethner)Emily Miethner is CEO and Founder of FindSpark. In addition, she's an adjunct professor at the Fashion Institute of Technology and the School of Visual Arts (both in New York City). In her spare time, she also lends her talents to her alma mata, Hofstra University, as part of their Women In Leadership Advisory Board.  Hear her story on this week's episode. And of course, Why Does She Social?!  Share your thoughts on this week's episode with #WhyISocial Subscribe on iTunes, Stitcher Radio, Google and Otto Radio.  Follow at @WhyISocial. Do you have someo...2017-05-3128 minWhy I SocialWhy I SocialEpisode 126 - Emily Miethner (@emilymiethner)Emily Miethner is CEO and Founder of FindSpark. In addition, she's an adjunct professor at the Fashion Institute of Technology and the School of Visual Arts (both in New York City). In her spare time, she also lends her talents to her alma mata, Hofstra University, as part of their Women In Leadership Advisory Board.  Hear her story on this week's episode. And of course, Why Does She Social?!  Share your thoughts on this week's episode with #WhyISocial Subscribe on iTunes, Stitcher Radio, Google and Otto Radio.  Follow at @WhyISocial. Do you have someo...2017-05-3128 minNothing Shines Like DirtNothing Shines Like DirtEp 25 - Emily MiethnerWelcome back to Nothing Shines Like Dirt episode 25. Today we are talking to the CEO of Findspark and social media guru Emily Miethner. We have a little conversation about networking on social media, networking in person, and hashtags. Website: http://www.emilymiethner.com https://twitter.com/emilymiethner https://www.facebook.com/findspark https://www.instagram.com/findspark/ Emily is passionate about empowering people to achieve their goals, which she does as the Founder and CEO of FindSpark, MCG Social, and as an adjunct professor. FindSpark has produced dozens of career, diversity, and recruitment programs for their 25,000+ members and employers like...2017-04-1600 minYour Working Life with Caroline Dowd-HigginsYour Working Life with Caroline Dowd-HigginsEmily MiethnerEmily Miethner is Founder and CEO of FindSpark and MCG Social, dedicated to the career success of young professionals.2016-03-0700 minDreXDreXJanuary 8, 2016, 9 pmCan the Phoenix Suns' playing woes be blamed on millennial culture? It's owner seems to think so. In this hour, we'll hear from millennial expert, educator, and speaker Emily Miethner for her perspective.2016-01-0935 min