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Eric Siu

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Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsNeil and Eric dive into the psychology of framing...In this episode, Neil and Eric dive into the psychology of framing, from how child-mortality data shifts when reframed to the power of decoy pricing in guiding customer choices. They discuss why consistent brand building compounds most after 10 years, share lessons from Single Grain’s reset, and explore how SEO, referrals, and content mix evolve over time. Plus, they highlight tools, strategies, and the long-term mindset marketers need for lasting results. TIMESTAMPS (00:00) Framing effect explained (03:00) Decoy pricing case studies (05:01) Single Grain reset story (08:01) SEO and referrals mix (10:27) Why marketing compounds after 10 years 𝗔𝗕𝗢𝗨𝗧 𝗧𝗛𝗘 𝗖𝗛𝗔𝗡𝗡𝗘𝗟 Welcome to Marketing School, one of the top...
2025-10-0116 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsAdvice We Gave To 20 Something Millionaires, Modern Founders Will Be Half Influencer Half Founder, Every Company Will Become Half Media Company Half The Original Business What Eric Learned From DisappearingIn this episode #2993, Eric and Neil discuss advice for young entrepreneurs, the role of AI in entrepreneurship, and leadership lessons learned from stepping back. They wrap up by analyzing how AI is impacting sales, marketing, and attribution challenges in a fast-changing landscape. TIME-STAMPED SHOW NOTES (00:00) Advice for Young Entrepreneurs (04:58) The Role of AI in Entrepreneurship (10:38) Leadership Lessons from Absence (16:18) The Impact of AI on Sales and Marketing To suggest a topic, go to https://www.marketingschool.io.
2025-06-2423 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsWhat Eric Learned From A Private Founder's RetreatIn episode #2929, Eric Siu and Neil Patel discuss the importance of peer groups in entrepreneurship. They share insights on economic perspectives, the value of shared experiences, and the significance of humility in business.TIME-STAMPED SHOW NOTES (00:00) Founders Retreat Overview (03:03) Purpose and Dynamics of the Group (06:02) Worldviews and Economic Perspectives (08:54) Business Strategies and Challenges (11:58) Frameworks for Problem Solving (18:05) Building Connections and Emotional Insights Prefer single topic episodes? Head over to our YouTube channel. To suggest a topic, go to...
2025-03-0632 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsHow Eric and Neil Run Webinars - Choosing Topics, Promotional Tactics, and Follow-Up StrategiesIn episode #2928, Eric Siu and Neil Patel discuss effective strategies for promoting webinars, generating engaging topics, and utilizing the right platforms. They emphasize the importance of building long-term relationships in business and share insights on post-webinar follow-up strategies.TIME-STAMPED SHOW NOTES (00:00) Promoting Webinars Effectively (03:12) Generating Engaging Webinar Topics (05:58) Choosing the Right Webinar Platforms (09:07) Building Long-Term Relationships in Business (11:52) Post-Webinar Strategies for Success (15:08) Navigating Economic Challenges in Business Prefer single topic episodes? Head over to our YouTube channel.
2025-03-0524 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsHow Neil and Eric Would Go About Building Their Personal Brand in Today's WorldIn episode #2912, Eric Siu and Neil Patel discuss personal branding, strategies for leveraging platforms like LinkedIn for growth, and the balance between agency work and product development. Don’t forget to help us grow by subscribing and liking on YouTube!Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Building a Personal Brand in Today's World (02:56) The Power of Video Content (06:00) Leveraging LinkedIn for Growth (08:58) Balancing Agency and Product Development (11:58) Navigating Team Dynamics...
2025-02-0624 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsWhat Eric Learned Through 100 ABM CallsIn episode #2909, Eric Siu and Neil Patel discuss the current state of Account-Based Marketing (ABM), the challenges faced by companies in this space, the integration of AI in business processes and the evolving landscape of marketing strategies, including the impact of social media platforms like TikTok. Don’t forget to help us grow by subscribing and liking on YouTube!Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Exploring the ABM Landscape (09:46) The Role...
2025-01-3125 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThe $100M Marketing Agency Strategy In An AI WorldWhat does it take to turn a struggling business into a multi-million-dollar empire? Eric Siu joins the Digital Social Hour Podcast by Sean Kelly to reveal his game-changing strategies. From acquiring companies around the world to building AI tools that eliminate grunt work, Eric breaks down how he's reshaping the future of marketing and business.Watch the full interview here: https://youtu.be/AESIlKI4SbATIME-STAMPED SHOW NOTES: (00:00) The Journey of Acquisitions (03:07) The Agency B...
2025-01-2439 minLeveling Up with Eric Siu
Leveling Up with Eric SiuWhat Marketers Must Do to Win in 2025Is SEO really dead? 🤔Think again. In this power-packed episode, Eric Siu teams up with Neil Patel and Kip Bodner from HubSpot's Marketing Against the Grain podcast to discuss the future of marketing.Watch the full interview here: https://youtu.be/VhjMD1A-i0gTIME-STAMPED SHOW NOTES: (00:00) The Future of Marketing: An Overview (03:09) SEO in the Age of AI (05:56) Adapting to Changing Search Behaviors (09:02) Leveraging AI for SEO Success (11:48) The Role of AI in Content Management (14:59) The Importance of Human Oversight in AI (18:10) Old Strategies Tha...
2025-01-1633 minLeveling Up with Eric Siu
Leveling Up with Eric SiuFounder Story: Building a $100M Software CompanyEric Siu shares the highs, lessons, and hustle of building Karrot, a game-changing LinkedIn ABM tool. From major enterprise leads to planning for explosive 2025 growth, this vlog is a masterclass in entrepreneurship. Watch the full interview here: https://youtu.be/ptwPlz03nBUTIME-STAMPED SHOW NOTES: (00:00) Introduction and Updates on Carrot's Progress (03:02) Insights on Account-Based Marketing and Client Engagement (06:08) The Role of AI in Product Development (08:55) Team Dynamics and Annual Planning (12:07) Quarterly Planning and Strategic Focus (15:02) Value-Based Pricing and Market Positioning (18:08) Looking Ahead: Future Plans and R...
2025-01-1421 minLeveling Up with Eric Siu
Leveling Up with Eric SiuFounder Story: Building the Most Innovative AgencyIn this episode, Eric Siu is stepping in front of the camera for his first-ever vlog! From unexpected lessons on stress to the real story behind remote work and scaling a $1B company, this vlog is just the beginning as we take viewers behind the scenes.Watch the full interview here: https://youtu.be/16ndfDznnZwTIME-STAMPED SHOW NOTES: (00:00) Navigating Stress and Productivity in Remote Work (03:02) The Return to Office Debate (05:56) Building Company Culture and Community (09:14) Growth Strategies and Product Development (11:50) Long-Term Vision and Company Mission (15:13...
2025-01-0721 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsNeil Patel & Eric Siu's Holiday Productivity TipsIn episode #2895, Eric Siu and Neil Patel discuss their holiday experiences, the current state of affiliate marketing, tax strategies and lifestyle choices, and missed marketing opportunities for 2025.Don’t forget to help us grow by subscribing and liking on YouTube!Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Holiday Reflections and Productivity (06:00) The State of Affiliate Marketing (10:03) Tax Strategies and Lifestyle Choices (11:54) Missed Marketing Opportunities for 2025 (24:57) That’s it for today! Don’t for...
2025-01-0630 minLeveling Up with Eric Siu
Leveling Up with Eric SiuRIP SEO: Here’s What Works NowIn this talk from "This Is Marketing," Eric Siu and Neil Patel reveal how SEO is evolving into "search everywhere optimization." They discuss the future of search behavior, the rise of community-driven marketing, AI's impact on content, and the game-changing potential of voice search and new media. Watch the full interview here: https://youtu.be/HCqjQxmOAGkTIME-STAMPED SHOW NOTES: (00:00) Introduction to SEO's Evolution (02:47) The Shift to Search Everywhere Optimization (05:49) Community as the New SEO (08:55) The Role of AI in Content Creation (12:10) Agentive Workflows and Marketing E...
2025-01-0228 minLeveling Up with Eric Siu
Leveling Up with Eric SiuUltimate Social Media Marketing Strategy for 2025Ready to supercharge your social media strategy? In this video, Eric Siu shares how his team is scaling to 100 million views per month—without spending a dime on extra tools. He breaks down what’s working, what’s not, and how to dominate in 2025. Watch the full interview here: https://youtu.be/VGS-1HnIKM4TIME-STAMPED SHOW NOTES: (00:00) Introduction to Social Media Strategy (02:50) Analyzing Successful Content (06:14) Learning from Underperforming Videos (08:55) The Importance of Hooks and Storytelling (12:07) Shifting Focus to Business-Driven Content (14:57) Evaluating YouTube Performance (18:09) Refining Content Strateg...
2024-12-1829 minLeveling Up with Eric Siu
Leveling Up with Eric SiuMy Annual Review & 2025 Plan | FREE TemplateWant to crush 2025? Eric Siu breaks down his powerful annual review & reflection template to help you reflect on wins, set bold goals, and plan your most successful year yet. Stay tuned for game-changing insights you can apply today.Watch the full interview here: https://youtu.be/foJkDkOxW2wTIME-STAMPED SHOW NOTES: (00:00) Annual Review Template Overview (05:09) Health and Wellness Non-Negotiables (10:24) Travel Highlights and Personal Growth (15:10) Key Lessons: Focus, Patience, and Involvement (22:09) Business Insights and Predictions for 2025 (30:27) Favorite Books and Final Thoughts
2024-12-1134 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow Being Addicted to Video Games Made Me MILLIONSFrom gamer to game-changer — Eric Siu reveals how his days as a video game addict transformed into the ultimate training ground for building a thriving business empire. Discover how the strategies, resilience, and mindset honed through gaming became his secret weapons in marketing and entrepreneurship.Watch the full interview here: https://youtu.be/ihc5-n2Tc7wTIME-STAMPED SHOW NOTES: (00:00) From Gaming Addiction to Business Success (04:04) Channeling Gaming Skills into Real Life (10:09) The Game of Business and Life (18:04) Gamifying Life for Success ...
2024-12-0421 minLeveling Up with Eric Siu
Leveling Up with Eric SiuMy LinkedIn Post Accidentally Got 838 Leads. Here’s HowImagine turning a single LinkedIn post into 838 leads for your business. In this conversation, Eric Siu reveals the strategy behind this success, dives into the future of SaaS, and shares actionable tips for leveraging LinkedIn to drive organic growth while building lasting client relationships.Watch the full interview here: https://youtu.be/CFnjJhxq6-gTIME-STAMPED SHOW NOTES: (00:00) Accidental Success: 838 Leads from One Post (03:09) Building Products That Solve Real Problems (06:07) The Future of Customized SaaS Solutions (09:01) Leveraging LinkedIn for Organic Growth
2024-11-2710 minLeveling Up with Eric Siu
Leveling Up with Eric Siu95% of People FAIL in Business – Here’s How You Can SucceedWhat does it take to scale a business and thrive? Darren Lee interviews Eric Siu about smart hiring, AI’s impact on marketing, and why authenticity is king. They cover leadership, long-term growth, balancing work and relationships, and the power of storytelling. A must-listen for anyone looking to level up!Watch the full interview here: https://youtu.be/TOwZSgcEWMMTIME-STAMPED SHOW NOTES: (00:00) Scaling Hiring: The Programmatic Approach (03:10) The AI Dilemma: Authenticity vs. Automation (05:51) Content Evolution: Adapting to Audience Needs (09:02) The Shiny Knowledge Syndrome: Focus vs. Di...
2024-11-201h 29Leveling Up with Eric Siu
Leveling Up with Eric SiuThe Real Secret to Boosting SEO in 2025Eric Siu takes the stage at HubSpot's INBOUND 2024 event as he shares powerful, practical strategies you can start using today—going beyond generative AI. Get insights on agentic workflows, programmatic SEO, and conversion rate optimization, plus some game-changing tools you've probably never heard of. Watch the full interview here: https://youtu.be/eHvXtwGTxLQTIME-STAMPED SHOW NOTES: (00:00) Introduction to Practical Business Growth Strategies (03:10) The Importance of Quality in SEO and Content Creation (05:47) Leveraging Programmatic SEO for Traffic and Conversions (08:57) Maximizing Content Through Podcasts and Social Media (12:01) AI...
2024-11-1328 minLeveling Up with Eric Siu
Leveling Up with Eric SiuWhy Bitcoin Is The Future of Personal FinanceEric Siu had an epic conversation with Anthony ‘Pomp’ Pompliano about Bitcoin — your defense against inflation. Pomp shares his personal insights on building wealth, timeless life lessons he has written for his kids, and the secrets to a sustainable business culture driven by profit, purpose, and a no-BS approach.Watch the full interview here: hhttps://youtu.be/NloneMFcBz8TIME-STAMPED SHOW NOTES: (00:00) The Impact of Bitcoin on Personal Finance (04:48) Investing Strategies for an Extraordinary Life (09:57) Lessons from Writing Letters to My Children (15:02) Building a Timeless Book and It...
2024-11-061h 32Leveling Up with Eric Siu
Leveling Up with Eric SiuThe Brutal Truths About Building a Successful AgencyJasmine Star sits down with Eric Siu to talk all about the real side of running a marketing agency. They chat about influencer myths, creative standards, pricing strategies, and what the future of agencies could look like with more tech and performance-based models.Watch the full interview here: https://youtu.be/LRzWisnsdykTIME-STAMPED SHOW NOTES: (00:00) The State of Marketing: Trends and Misconceptions (02:49) The Reality of Business Operations and Leadership (06:06) Focus and the Importance of Singular Vision (08:56) The Journey of Building an Agency (12:11) Navigating Challenges in...
2024-10-301h 00Leveling Up with Eric Siu
Leveling Up with Eric SiuMarketing Insider Reveals The Truth About Marketing That Businesses Don’t Want You to KnowIn this episode, Eric Siu chats with Seth Godin about what truly makes great marketing—creating meaningful stories and focusing on long-term success. Seth shares why understanding your audience is key and talks about his love for writing and how books can make a real impact. This conversation will inspire you to think bigger and aim higher.Watch the full interview here.Get a copy of Seth Godin's newest book: "This is Strategy." TIME-STAMPED SHOW NOTES: (00:00) Understanding Modern Marketing Misconceptions (02:52) Th...
2024-10-2357 minLeveling Up with Eric Siu
Leveling Up with Eric SiuI Sacrificed My 20s to Get Rich, Was It Worth It?In this video, Eric Siu shares his journey from gaming to entrepreneurship, reflecting on the sacrifices, loneliness, and ambition that fueled his success. He opens up about the challenges of choosing growth over comfort and the importance of building strong connections along the way.Watch the full interview here: https://youtu.be/-Z21mInSxuwTIME-STAMPED SHOW NOTES: (00:00) The Genesis of Ambition (02:52) The Loneliness of Sacrifice (06:04) Navigating Relationships and Isolation (09:47) The Cost of Success (13:01) Reflections on Worth and Regret
2024-10-1619 minLeveling Up with Eric Siu
Leveling Up with Eric SiuIf You're Not Incorporating AI into Your Business, You're F*ckedThis is Eric's presentation around AI in marketing from Limitless Expo 2024 which just wrapped last month. There are accompanying slides, so we recommend you watch it on YouTube at the link here, https://youtu.be/Jowh3Oqm9jg. Eric discusses how you can 10x your business through AI in marketing, specifically diving into marketing strategy, SEO, CRO, and agentic workflows. ⏰Timecodes ⏰00:00 Intro to Eric's Presentation / Harnessing AI for Business Growth10:56 SEO Strategies and Programmatic SEO18:08 Leveraging AI for Conversion Rate Opti...
2024-10-0936 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThis Mistake Almost Destroyed My 8-Figure BusinessEric Siu reveals the dramatic turnaround story of Single Grain, the marketing agency he saved from the brink of bankruptcy in 2015. From early mistakes like poor hires and lack of focus to leveraging SEO and building a powerhouse team, Eric uncovers the secrets to his success. He shares hard-earned lessons on leadership, hiring, and maintaining top talent—insights every business owner needs to hear about thriving in the face of challenges.Watch the full interview here: https://youtu.be/iA0vF282Drk TIME-STAMPED SHOW NOTES...
2024-10-0235 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHe's $1.2 BILLION In Debt: This Is What No One Teaches You About Money | Robert KiyosakiJoin Eric Siu as he interviews the legendary Robert Kiyosaki, author of Rich Dad Poor Dad, on mastering debt, building unstoppable wealth, and why financial education is the key to thriving in any economy. Discover Kiyosaki's bold take on leadership, branding, and how surrounding yourself with the right people can skyrocket your success!Watch the full interview here: https://youtu.be/oP2kSCDemVsTIME-STAMPED SHOW NOTES: 00:00 Understanding Debt: Good vs. Bad 04:38 The Importance of Financial Education 11:53 The Role of Branding in Business 15:21 Preparing for Economic...
2024-09-2533 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow Ken McElroy runs a $3 Billion Business in Just 90 Minutes a weekIn this interview, Eric Siu and real estate mogul Ken McElroy reveal the strategies behind successful property deals, smart cash flow management, and the art of leveraging debt. Ken shares how politics impact real estate, the power of YouTube for attracting investors, and why building wealth is about more than just money. Get ready for some powerful insights!Watch the full interview here:TIME-STAMPED SHOW NOTES: (0:00) Opening and Introductions  (02:30) Debt Coverage and Managing Expenses  (07:17) Recent Real Estate Deals and Cash Flow  (12:05) Fixed Rate Debt and Val...
2024-09-181h 00Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsWhat Eric learned from a guy $800m in debt, Lessons learned from Robert Kiyosaki (Rich Dad, Poor Dad), and Spraying your advertising everywhere isn't a guaranteed way to win; it's a guaranteed way to burn moneyIn episode #2821, Eric Siu and Neil Patel discuss lessons from Ken McElroy's experiences, Robert Kiyosaki's views on debt and financial strategies, the pitfalls of over-marketing, and the need for a balance between branding and performance in business.Don’t forget to help us grow by subscribing and liking on YouTube!Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) What Eric learned from a guy $800m in debt (06:35) What Eric le...
2024-09-1622 minLeveling Up with Eric Siu
Leveling Up with Eric SiuWhy Marriage Is Rarely Still Worth It | Dr. TarabanIn this episode, Eric Siu interviews Dr. Orion Taraban as they dive deep into the realities of modern relationships—how to keep attraction alive, the business side of marriage, and why sex work is on the rise. They also explore hot topics like OnlyFans, the girl boss movement, social media's impact on dating, and what it means to be "monogamish." Plus, learn why overpaying is the price of winning in love and how to balance control, commitment, and personal growth. You don’t want to miss this!Watch the full interview here: https://youtu.be/v...
2024-09-111h 48Leveling Up with Eric Siu
Leveling Up with Eric SiuHow to be RICH (by Billionaire J. Paul Getty)Eric Siu's take on 'How to Be Rich' by J. Paul Getty challenges conventional wisdom. He paints business as an art, not just a money machine, and argues that true leaders must get their hands dirty—no room for passive CEOs here. He dives into the darker side of success, questioning whether wealth truly enriches life or just complicates it.Watch the full interview here: https://youtu.be/x3Cm3EHHD3UTIME-STAMPED SHOW NOTES: (00:00) Viewing Business as an Ar...
2024-08-2835 minLeveling Up with Eric Siu
Leveling Up with Eric Siu15 Years of SEO Knowledge in 30 MinutesEric Siu opens up about his 15 years of SEO experience in a straightforward, no-fluff conversation, filled with actionable tips. He covers everything from savvy strategies to the impact of AI on SEO, why technical SEO remains crucial, and what the future of the industry might look like.Watch the full interview here: https://youtu.be/qouNN3l3RA4TIME-STAMPED SHOW NOTES: (00:00) Introduction (02:14) Buying Websites vs. Building (05:59) Creating Linkable Assets for SEO Success (09:22) User-Focused Content (12:38) The Importance of Technical SEO (15:30...
2024-08-2130 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow to Get the MOST from Your MONEY and Your LIFEIn this episode, we're diving into a book that flips the script on everything you thought you knew about money and legacy. Eric Siu breaks down the bold ideas from 'Die with Zero' by Bill Perkins—a book that dares you to rethink your financial goals. Should you really be saving up to leave an inheritance, or is there a better way to live? Stay tuned to find out!Watch the full interview here: https://youtu.be/C5Bd7-U_cmcTIME-STAMPED SHOW NOTES: (00:00) Rethinking In...
2024-08-1423 minLeveling Up with Eric Siu
Leveling Up with Eric Siu16 Years of Business Wisdom in 49 MinutesReady to level up your business? Join Eric Siu as he shares 16 years of game-changing insights, from the power of focus to essential hiring hacks. Learn how to build a profitable, attractive company with tips that every entrepreneur needs. Don’t miss this out!Watch the full interview here: https://youtu.be/yl07zLk0ul4TIME-STAMPED SHOW NOTES: (00:00) Introduction and Background (01:51) The Power of Like-Minded Friends and Entrepreneurial Groups (07:31) The Dangers of Being Unfocused (12:41) The Importance of Due Diligence in...
2024-08-0748 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow Elon Musk, Steve Jobs, and Jeff Bezos Hire A-PlayersLegendary leaders like Elon Musk, Steve Jobs, and Jeff Bezos have shown that hands-on involvement is key to building exceptional teams. In this session, Eric Siu shares his insights on recruiting A-players — those rare talents who can deliver ten times the value and drive the company's vision forward. Watch the full interview here: https://youtu.be/BC-Laq0nRUwTIME-STAMPED SHOW NOTES: (00:00) Introduction (01:27) Hiring Based on Core Values and Cultural Fit (07:07) Trust Your Gut Feeling and Continuously Verify Fit (09:51) Hiring Coaches and Seeking Talent with Tenure and...
2024-07-3126 minLeveling Up with Eric Siu
Leveling Up with Eric SiuLessons From Scaling My Podcasts to 100M+ DownloadsJoin Eric Siu as he shares 10+ years of podcasting wisdom – discover how to build a loyal audience, innovate your content, and stand out from the crowd. Learn the secrets to boosting views on social media and the importance of quality and creativity. Get ready for practical tips and strategies that will help you elevate your podcasting game!Watch the full interview here: https://youtu.be/hK5yUTTaNCATIME-STAMPED SHOW NOTES: (00:00) Building an Audience: The Magic Number is Three Years (01:43) Evolving Content Formats to Avoid Listener Ch...
2024-07-2411 minLeveling Up with Eric Siu
Leveling Up with Eric SiuDo Hashtags Improve Visibility? Eric Siu Reacts Pt. 1In this episode, Eric Siu reacts to viral TikToks on entrepreneurship, content creation hacks, and skyrocketing business success. Discover the hidden potential of faceless channels, why brands beat ad revenue, the power of entrepreneur communities, and the harsh realities of running an agency. Watch the full interview here: https://youtu.be/sErzOilxIgs TIME-STAMPED SHOW NOTES: (00:00) The Importance of Content Packaging and Hooks (01:07) The Potential of Faceless Channels on Snapchat (02:34) Building a Brand or Selling a Product/Service for Long-Term Su...
2024-07-1716 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThis Will Get You More Customers Than 99% of BusinessesIn this episode, Eric Siu reveals the secret to nurturing the 60% of leads not ready to buy immediately. Discover how to stay top of mind and engage with your audience until they're ready to purchase. Learn about personalized emails, irresistible deals, strategic collaborations, and more. Watch the full interview here: https://youtu.be/WJ9G9TI9QngTIME-STAMPED SHOW NOTES:(00:00) Introduction: Getting Infinite Leads and the Missing 60%(01:24) Nurturing the 60% of Leads(04:45) Strategies for Nurturing...
2024-07-1025 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsUndisclosed marketing tactics from Neil Patel & Eric Siu, and Companies are taking a stance on meritocracyIn episode #2774, we discuss our marketing tactics that have been effective for our businesses, such as using QR codes in webinars, running paid ads to webinars for warm leads, leveraging programmatic SEO and CRO to optimize web pages, and many more. We also touch on the importance of hiring talented individuals and the evolving landscape of diversity in the workplace.Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 
2024-07-0821 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsNeil Patel and Eric Siu's Biggest Business MistakesIn episode #2773, we discuss our biggest marketing and business mistakes in the last 12 months. Neil talks about the expansion of his ad agency, NP Digital, to multiple countries and the significant increase in expenses. We also share our mistake of prioritizing speaking engagements based on revenue rather than ideal customers. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Ne...
2024-07-0523 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThis Book Will Make Me A Few Billion DollarsIn this episode, Eric Siu reviews the book 'How to Make a Few Billion Dollars' by Brad Jacobs, a seven-time entrepreneur who founded multiple billion-dollar businesses. Eric highlights key takeaways from the book, including the importance of industry consolidation and technology integration, the value of monthly and quarterly business reviews, the significance of hiring the right talent, and many more.Watch the full interview here:https://youtu.be/IVw_67qN9H8 TIME-STAMPED SHOW NOTES: (00:00) Unlocking Business Growth through Industry C...
2024-06-2727 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow I Bought An Agency For $2 That Led to 8 FiguresNeed marketing help? Visit: https://www.singlegrain.com/ Want to scale your agency? Join our AOA: https://marketingschool.io/agency Ready to boost your marketing with weekly tips? Join 15,100+ subscribers: https://levelingup.beehiiv.com/subscribe –Ali Abdaal, a former doctor turned YouTuber, interviews Eric in this episode. Eric Siu shares his journey of building a successful marketing agency and provides insights on starting and scaling a marketing agency.Watch the full interview here: https://youtu.be/BkO8DHQS9...
2024-06-1946 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow I Plan To Buy Agencies With The Rise of AIIn this episode, Eric Siu discusses AI's impact on advertising M&A. He shares his M&A thesis, emphasizes strategic thinking and top talent, and highlights due diligence, founder roles, and multiple arbitrage potential. He also covers AI's effect on agency models and the crawl-walk-run approach to AI implementation.Watch the full interview here: https://youtu.be/FBc-IPvQ8Sk TIME-STAMPED SHOW NOTES: (00:00) Introduction and Context (03:27) Strategic Thinking and Top Talent in the Age of Automation (05:14) The Importance of Due D...
2024-05-2933 minLeveling Up with Eric Siu
Leveling Up with Eric SiuIs Gary Vee An All-time Entrepreneur Or?...For this week’s episode, Gary Vee (aka Gary Vaynerchuk) discusses his ambitious plan to buy the New York Jets, including the deal structure and his vision for turning his business into a private equity powerhouse. Eric Siu and Gary Vee also discuss VFriends, their philosophies on life and business, and much more.Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Gary Vee's Vision for Buying the New York Jets (08:56) The Importance of the Journey in Life and...
2024-05-221h 15Leveling Up with Eric Siu
Leveling Up with Eric SiuHis Sleep Company Might Be Worth 1 TRILLION Dollars | Eight SleepFor this week’s episode, Eric Siu had Mateo Franceschetti on the pod, the CEO of Eight Sleep, a company revolutionizing sleep technology. Mateo shares how they achieved a billion-dollar valuation using AI to enhance sleep quality, and reveals their innovative marketing strategies.Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Unconventional Ways to Improve Sleep and Health (06:17) Temperature Management and Relaxation Techniques (11:09) The Future of Sleep and Health: Data and AI (13:27) Effective Marketing Strategies: Podcast Advertising and...
2024-05-151h 25Leveling Up with Eric Siu
Leveling Up with Eric SiuMark Moss on Fatal AI and An Economic Crash AheadCheck out this episode where Eric Siu revisits his conversation with Mark Moss, packed with insights on YouTube retention, lead gen, business growth, and Mark's forecasted inflationary crash. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) The Future of Marketing: Earning and Buying Attention (03:29) The Rise of Personal Brands and Personal Interactions (06:20) The Power of Long-Form Content for Building Trust (26:02) The Value of High-Quality Views and Engagement (28:13) Short-Form vs. Long-Form Content: Depth and Context (57:29) Th...
2024-05-081h 27Leveling Up with Eric Siu
Leveling Up with Eric SiuHow Jason Cohen Built TWO Billion Dollar Companies (One Bootstrapped)For this week’s episode, Eric Siu had Jason Cohen on the pod, the mind behind WP Engine which hosts 2.5% of the world's top domains. He reveals how he bootstrapped his company to billions and outsmarted tech giants like Google Cloud.Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Introduction and Background (10:09) Embracing Optionality in Business Strategies (31:18) Operating Like a Public Company (45:16) Continuous Customer Development (55:02) Creating a Company Culture for Personal Growth (01:03:34) Hiring and Accountability in Management (01:14:50) Fin...
2024-05-011h 37Leveling Up with Eric Siu
Leveling Up with Eric SiuHow To ACTUALLY Get ANYTHING You Want | Marie ForleoEric Siu interviews Marie Forleo – a celebrated life coach, #1 New York Times Bestselling Author, and host of YT channel MarieTV with over 930K subscribers. Marie shares her perspective on why focusing on one thing may not be the right fit for everyone, the importance of trusting your gut, and having a strong work ethic.Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Introduction and Dave's Background (08:48) Trusting Your Gut and Following Your Intuition (31:22) The Power of a Str...
2024-04-241h 04Leveling Up with Eric Siu
Leveling Up with Eric SiuThe Writing Secrets That Create Billionaires | David PerellEric Siu interviews David Perell, a writing teacher, Founder of “Write of Passage” school, and the host of ”How I Write” podcast. They discuss his passion for teaching writing and helping people clarify their thinking and structure their ideas. David shares the concept of American Idolatry, his own path to faith, how he came to believe in Jesus as the most influential figure in Western civilization, and the importance of reading and writing in personal growth and communication.Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTE...
2024-04-181h 30Leveling Up with Eric Siu
Leveling Up with Eric SiuSpecial Episode: Hiring Secrets from an 8-Figure CEO with Eric Siu | From Teamwork’s Agency Life PodcastIn this special episode, Logan Lyles converses with Eric Siu in a discussion about scaling a digital agency. The conversation delves into strategic hiring, the importance of process optimization, and the art of pricing in agency success. Agency owners seeking to elevate their businesses will find this episode essential listening for actionable strategies and transformative perspectives.TIME-STAMPED SHOW NOTES:(00:00) Special Episode | Hiring Secrets from an 8-Figure CEO with Eric Siu | From Teamwork’s Agency Life Podcast(04:38) Eric emphasizes the need for agency owners to maintain responsibility in th...
2024-04-0648 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsTiktok releases new SEO feature, US House Bans TikTok, The ideal posting frequency for each social network (you’re not going to like the Facebook data), What it's like to be on a big podcastIn episode #2700, we discuss the new SEO feature released by TikTok and its potential impact on social media content creation. We delve into the process of creating social media content and share our own strategies for ideation. The conversation also touches upon the recent ban on TikTok in the US and its potential consequences for the social media industry. We highlight the importance of understanding data privacy and the prevalence of data tracking across various platforms. Additionally, we explore the ideal posting frequency for different social networks and provide insights based on our own experiences. The episode concludes with...
2024-03-1821 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow I Built A 9 Figure Network At 17 Years OldEric Siu interviews Greg Isenberg, the CEO of Late Checkout, delving into the nuances of community building. Greg, a master in this domain, shares insights on fostering online communities for substantial growth. They explore the future of programming, the importance of design skills, and the power of social media. Greg also discusses the role of AI in entrepreneurship and the challenges of diversity and inclusion.Watch the full interview here: https://youtu.be/kdnX63OEP5I TIME-STAMPED SHOW NOTES: (00:00) Greg Isenberg has built communities of various sizes, from d...
2024-03-141h 38Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsHow He Built A Billion Dollar Network From Scratch | Greg IsenbergEric Siu interviews Greg Isenberg, the CEO of Late Checkout, delving into the nuances of community building. Greg, a master in this domain, shares insights on fostering online communities for substantial growth. They explore the future of programming, the importance of design skills, and the power of social media. Greg also discusses the role of AI in entrepreneurship and the challenges of diversity and inclusion.   Watch the full interview here: https://youtu.be/kdnX63OEP5I   TIME-STAMPED SHOW NOTES: (00:00) Greg Isenberg has built communities of various sizes, from dozens to mi...
2024-03-1333 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsSigns we're actually in a recession, Effects of ChatGPT on Upwork jobs, The perfect webinar, and moreIn episode #2697, we discuss the current state of the economy, the impact of AI on content creation, and the strategies used to generate leads through webinars. We explore the concept of recession and its definition, highlighting economic conditions in different countries. Additionally, we delve into the future of AI-generated content and its potential to revolutionize the way content is created. Throughout our discussion, we share our experiences with webinars and provide valuable insights on optimizing webinar strategies for maximum results.   Don’t forget to help us grow by subscribing and liking on YouTube!  
2024-03-1321 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsHow to strategize as a marketing team of one for a small business, ChatGPT prompts to Improve Conversions, How to get AI to actually write like you for free, Zuck doesn’t believe in delegation, and The Indian Billionaire WayIn episode #2695, we delve into the intricacies of strategizing for a one-person marketing team within a small business. Our emphasis lies in initiating the process by investigating where the competition drives sales, and we suggest leveraging marketing tools to analyze competitor channels. Additionally, we explore the power of ChatGPT prompts to identify ideal customer profiles and develop effective marketing strategies. Join us as we uncover valuable insights to empower solo marketers in small businesses.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric...
2024-03-1120 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsThe best marketing channel is where people spend the least amount of time, The greatest marketing myths, 1 person companies (some doing $300M+)In episode #2692, we explore the effectiveness of various marketing channels and examine some of the most common marketing myths circulating in the industry today. We discuss the importance of user intent behind channel selection and where businesses can truly find return on investment (ROI) within their marketing strategies.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: The best marketing ch...
2024-03-0618 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsBiggest SEO losers of 2023, You’re wasting your time on SEO, and Why we’re doing an agency owner’s associationIn episode #2691, we delve into the study conducted by Lily Ray, which unveils the domains that have experienced significant decreases in visibility. While search traffic continues to decline overall, we offer valuable insights on how to adapt and thrive in the evolving SEO landscape. We emphasize the importance of creating fresh and engaging content, building brand authority, optimizing click-through rates, and exploring creative link-building strategies. Additionally, we are thrilled to announce the launch of the Agency Owners Association, a community for agency owners to share growth strategies and collaborate.   Don’t forget to help us gro...
2024-03-0522 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsGoogle's huge flop with woke Gemini, Google’s search results getting worse, and Google News showing political biasIn episode #2686, we delve into the issue of political bias in Google News and its implications on the information people consume. We refer to a study conducted by AllSides, revealing that 61% of the articles on Google News originate from left-leaning news websites, while only 3% come from right-leaning websites. We express our concern about the absence of neutrality in the algorithms and AI that dictate the content users encounter, highlighting the potential for censorship and control of information.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out...
2024-02-2722 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsWhat Does Speaking at Conferences Really Do for You? And Why Quora Is Back in a Big WayIn episode #2667, we discuss the benefits of speaking at conferences and the impact it can have on personal branding, social content, business opportunities, press coverage, and networking. We also delve into the importance of ranking on Google and how it contributes to success in terms of brand building, lead generation, and email list building. The conversation highlights the value of leveraging speaking engagements and SEO to grow a business and establish thought leadership in the industry.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more...
2024-01-3123 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow I Overcame My Anxiety and Addiction | Jimmy ZhangJimmy Zhang opens up about his journey of overcoming anxiety and addiction to become a successful content creator with 1.5 million subscribers. He discusses how his immigrant upbringing and struggles with school shaped his path, and how personal growth and self-discovery transformed his life. Jimmy also delves into his unique approach to dating and relationships, sharing unconventional perspectives on finding love and the importance of personal development before committing to a partner. He also talks about his business ventures, including his clothing line and potential future products. Additionally, he discusses the importance of innovation and iteration in content creation. Join...
2024-01-241h 13Leveling Up with Eric Siu
Leveling Up with Eric SiuThe Bank Where Subscribers Are Your Credit Limit | Eric WeiEric Wei, co-founder of Karat, discusses the challenges that creators face in the financial ecosystem and how Karat aims to provide financial services tailored to their needs. Eric Wei also talks about the evolving landscape of the creator economy, the need for creators to experiment with new formats, and the importance of building deeper engagement with their audience.Watch the full interview here: https://youtu.be/xGZg8IiDNSg Don’t forget to help us grow by subscribing and liking on YouTube!TIME-STAMPED SHOW NOTES: ...
2024-01-101h 25Leveling Up with Eric Siu
Leveling Up with Eric SiuHow To Make $5 Million As a Content Creator | Ali AbdaalAli Abdaal discusses his journey from a struggling YouTuber to a successful entrepreneur. He shares how he discovered the world of Internet marketing and the impact it had on his business. Ali emphasizes the importance of finding ways to make work enjoyable, as this can lead to increased productivity and overall success.Watch the full interview on YouTube: Leveling Up with Eric SiuTIME-STAMPED SHOW NOTES: (00:00) - Ali Abdaal’s Journey from $2 to $5 Million (01:42) - Ali's business model: 99% free content, 1% paid courses. (03:19) - Ali's advice for finding your sty...
2023-11-0849 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsBehind The Scenes AI Secrets for Marketing with Neil Patel & Eric SiuBy now, artificial intelligence is nothing new. But there are new ways that companies can use AI to analyze marketing data, create high-quality content, and increase conversions with greater efficiency, speed, and scale. In this special episode of Marketing School, recorded at the 2023 XXX Summit, we share our behind-the-scenes AI secrets to help you boost your marketing performance. Join us as we dispel some common misconceptions about the best use cases for AI and why we believe a lot of marketers tend to overestimate its capabilities. We also offer some insight into the most successful ways we’ve found to...
2023-09-2831 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow Our Economy Is Leaving Us to Work Until We Die | Exclusive Interview with Codie SanchezCodie Sanchez joins Eric Siu for an exclusive interview, during which she delves into her personal mission in the business world, shares her economic insights, details her step-by-step content creation process, discusses the book she's launching, and much more.TIME-STAMPED SHOW NOTES: [00:00] - Codie Sanchez thinks the dream of retirement for people is gone [02:21] - Codie Sanchez’s personal mission and why [06:20] - This is how smart and rich people manage assets and investments [07:40] - Codie Sanchez’s unique skill and realizations as a founder [11:34] - The mentality behind being scared to start a business [14:00] - How...
2023-09-221h 41Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsWhat Eric Learned From All In SummitIn episode 2560, Eric Siu talks about his experience and takeaways from The All-In Summit 2023.TIME-STAMPED SHOW NOTES: (00:00) - Eric talks about The All-In Summit 2023 (01:00) - Why you should also consider hosting your events at a university (01:42) - Who attended The All-In Summit 2023 (02:56) - MrBeast and Elon Musk | The All-In Summit 2023 (03:50) - Eric Siu’s 5 biggest takeaways (05:46) - Ray Dalio | The All-In Summit 2023 (06:04) - Recession is imminent Go to https://www.marketingschool.io to learn more!Don’t forget to help us grow by subscribing and liking on YouTube!
2023-09-1609 minLeveling Up with Eric Siu
Leveling Up with Eric SiuWhy You & I Don't Have 1M YouTube Subs (It's Not What You Think)Eric Siu discusses strategies to enhance your YouTube videos, emphasizing the importance of storytelling and sharing effective best practices.TIME-STAMPED SHOW NOTES: [00:00] - Why your YouTube channel isn’t growing [01:00] - Why the first 30 seconds of your video is crucial  [01:25] - How to make the best thumbnails for your video [03:00] - How to retain your audience with hooks and right moments [03:40] - Here’s how you can improve your YouTube’s click-through-rate [04:16] - Here’s how you can make your YouTube shorts blow up [06:54] - Storytelling is the key [07:45] - Track the progress and test your videos ...
2023-09-1209 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow Much Do Newsletters Actually Make (Real Revenue Data)Eric Siu discusses why newsletters are so effective for connecting and expanding your audience. He also shares tips on how to make money from them and offers best practices for growing your newsletter.TIME-STAMPED SHOW NOTES: [00:00] - How much do newsletters actually make?  [00:20] - The potential of a newsletter business [01:00] - 10 newsletters that do $1M per year [02:30] - Here’s how you can monetize newsletters  [03:14] - Using newsletter as a relationship platform with your audience [04:05] - Why a newsletter is a powerful tool for marketing and business [04:30] - The problem with AI Newsletters What...
2023-09-0507 minLeveling Up with Eric Siu
Leveling Up with Eric SiuLeila Hormozi's Controversial 5- Minute Hiring Method: Does It Work?Leila Hormozi sits down with Eric Siu, sharing her expert insights on talent acquisition strategies, building a resilient company culture, and refining operations for peak efficiency. Drawing from her own experiences, Leila offers valuable advice to aspiring founders looking to make their mark in the business landscape.TIME-STAMPED SHOW NOTES: [00:00] - Leila Hormozi’s life and business update [04:43] - Leila Hormozi’s expertise in talent acquisition, culture, and operations  [12:07] - This is how you pass a Leila Hormozi job interview [13:26] - This is how Leila Hormozi fires employees [16:45] - How Leila Hormozi deals with the most diffi...
2023-08-251h 05Leveling Up with Eric Siu
Leveling Up with Eric SiuWhat percent of revenue should you dedicate to hiring?Listen to Eric Siu as he discusses why hiring the right people is essential for business growth. Learn how to build a successful hiring framework.TIME-STAMPED SHOW NOTES: [00:00] - Why your people are the foundation of your company [01:00] - When is the right time to hire new employees? [02:24] - Eric Siu talks about why delegation is crucial for Founders [03:51] - Read Scaling People by Claire Hughes Johnson [04:06] - Simplest hiring framework you should use to find the best players What should I talk about next? Who should I interview? Please let me know o...
2023-08-2106 minLeveling Up with Eric Siu
Leveling Up with Eric SiuAlex Hormozi Was About to Lose Everything Until He Discovered ThisAlex Hormozi sits down with Eric Siu to talk about his remarkable journey in the business world, sharing insights and wisdom gained through his experiences. Alex Hormozi provides valuable advice on business acquisitions, his playbook for scaling companies, and talks about his newest book ‘$100M Leads: How To Get Strangers To Want To Buy Your Stuff’.TIME-STAMPED SHOW NOTES:  [00:00] - Alex Hormozi’s business model [09:00] - Playbook on scaling companies 10x [15:38] - Alex Hormozi’s advice for people who want to start a business acquisition company [20:07] - Alex Hormozi shares the difference between majority and minority holdings...
2023-08-172h 01Leveling Up with Eric Siu
Leveling Up with Eric SiuWhat Famous Creators Are Actually LikeEric Siu shares insights into his experience at the Youtube Creator Event held in Las Vegas, where he interacted with well-known personalities like Graham Stephan, Rampage, and more. TIME-STAMPED SHOW NOTES: [00:00] - Youtube Creator Event BTS  [00:40] - How much an OnlyFans creator makes a year [01:15] - Eric Siu met Rampage, the Best Poker Personality of 2022 [01:52] - Why content creators should learn more about business to maximize their audience [02:30] - How MrBeast maximized different monetization vehicles [03:31] - Why attending events like this and discovering your community should be a priority What should I talk ab...
2023-08-0506 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow Much Your Favorite Creator Actually Makes - Numbers ExposedEric Siu shares his insights on the Linktree Creator Report and discusses the earnings of your favorite content creators from their platforms and more. TIME-STAMPED SHOW NOTES: [00:00] - Content creators don't earn a significant amount of money [01:38] - How much the top 1% of Youtube earn [02:54] - Content creator reported stress levels and how to handle it [04:05] - The future of content creators and how to succeed [05:20] - The most optimal formats you should use in creating content What should I talk about next? Who should I interview? Please let me know on Twitter or...
2023-08-0407 minLeveling Up with Eric Siu
Leveling Up with Eric SiuChatGPT is DONE. Time for AutoGPTs.Eric Siu talks about the limitless possibilities of Auto-GPT for marketing and business.TIME-STAMPED SHOW NOTES: [00:00] - How Auto-GPT will change everything for marketing and business [00:40] - How you can use Auto-GPT to save you from subscription fees [02:05] - Running business development with AI to cut down expenses [03:15] - Use Auto-GPT to help you make practical decisions  [05:40] - Launch events and build a billion-dollar network with Auto-GPT [07:00] - Is Auto-GPT Overhyped? What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did yo...
2023-08-0208 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow To Easily Network As an IntrovertEric Siu discusses his personal experience in cultivating billion-dollar, enduring relationships that transcend business, all while navigating the obstacles that come with being an introvert.TIME-STAMPED SHOW NOTES: [00:00] - Building a billion-dollar network as an introvert [01:00] - Why start your network by building a media empire  [01:30] - Scaling my podcasts to 100M+ downloads [02:10] - How I build relationships with people beyond business [03:25] - Why launching your own event as an introvert is better [04:07] - Joining Entrepreneurs’ Organization and Young Presidents' Organization [05:00] - Time and focus are essential for the growth of both business and relationships ...
2023-07-2007 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThe 3 Types of Entrepreneurs (The First Will Kill Your Biz)Eric Siu discusses various categories of entrepreneurs. Tune in to discover which type resonates with you.TIME-STAMPED SHOW NOTES: [00:00] - The Parallel Entrepreneur [00:16] - How Gary Vee is managing his multiple businesses and 1400 employees worldwide [01:15] - The challenges in running multiple businesses [02:27] - What is a Serial Entrepreneur? [02:44] - Is this a viable strategy for growing your business empire? [03:30] - The Repeat Entrepreneur [04:22] - What is the most ideal type of entrepreneur? What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. D...
2023-07-0906 minLeveling Up with Eric Siu
Leveling Up with Eric SiuShould you buy or build a business?Eric Siu talks about the challenges and advantages between building and buying a business. TIME-STAMPED SHOW NOTES: [00:00] - Should you buy or build a business? [00:25] - What to consider when buying a business [01:20] - Why does buying a business have lesser risk than building one? [01:41] - The difficulties of buying a business [03:00] - The main question you should answer in business acquisitions [04:10] - The difficulties of building a business [05:15] - On delegations and working above the business What should I talk about next? Who should I interview? Please let me know on Twitter or...
2023-07-0707 minLeveling Up with Eric Siu
Leveling Up with Eric Siu7 Fatal Blunders That Founders Make (Do These To Kill Your Biz)Eric Siu talks about mistakes you should avoid, from onboarding to acquiring businesses, that can make or break your company. TIME-STAMPED SHOW NOTES: [00:00] - Business Mistake 101, Why entrepreneurs shouldn’t start a new business abruptly [01:17] - How you should work and lead people in your business [02:27] - Hiring mistakes you should avoid saving more time [03:50] - Why you shouldn’t hire people based solely on potential [05:19] - Bob Glazer’s Mindful Transition [06:16] - Should you spoil your people to make high-performers? [06:55] - What are your top three priorities as a founder? What should I talk...
2023-06-1610 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThe REAL Amount of Time It Takes to Build a 9-Figure+ BusinessIn this episode, learn from Eric Siu as he shares insights on long-term planning and unwavering determination in building a thriving business.TIME-STAMPED SHOW NOTES: [00:00] - What Do 9-10 Figure Companies Have in Common? [00:50] - Investing Tip #1: It’s about time in the market, not timing the market [01:35] - Here’s why building a huge business isn’t about the hottest trends [02:39] - Connect with 7-9 figure business founders through our mastermind [03:03] - What Koch Brothers Inc can teach you about building your business [03:44] - How Berkshire Hathaway achieved their multi-billion dollar success  What sh...
2023-06-0806 minMarketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing TipsWhat Eric Learned At An Investor's ConferenceJoin Neil Patel and Eric Siu in this episode as Eric shares his key insights and takeaways from the investor's conference he recently attended.Links Mentioned in Today’s Episode:Don’t forget to help us grow by subscribing and liking on YouTube!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Single Grain
2023-06-0611 minLeveling Up with Eric Siu
Leveling Up with Eric SiuFounder Takeaways From An 8-9 Figure Mastermind in EuropeIn this episode, Eric Siu shares his key takeaways from his immersive experience at the Founders Mastermind in Turkey. TIME-STAMPED SHOW NOTES: [00:00] - What Eric Siu learned during his Founder’s Mastermind in Turkey [01:50] - Business acquisition in 2023 [02:30] - Why companies are resetting and going back to basics [04:04] - Businesses are adopting AI faster than before. [05:01] - Should your company hire AI operators? [05:20] - Mastermind Tip: How we structured our roundtable discussion. [07:15] - Why long-term relationship is crucial and rare in business? [08:37] - Should you start your own Mastermind? Here’s what to consider. Wh...
2023-06-0211 minLeveling Up with Eric Siu
Leveling Up with Eric SiuInterviewing 400 of the World's Most Successful PeopleTune in to discover some of the most valuable business lessons that can elevate your career, as Eric Siu shares insights from over 400 highly successful individuals he's interviewed in their respective fields.TIME-STAMPED SHOW NOTES: [00:00] - I’ve spoken to over 400 billionaires and millionaires, here’s what happened [00:30] - How the most powerful people in the world like Elon Musk communicate  [01:13] - Why their favorite book is Ben Horowitz’s “The Hard Thing About Hard Things” [01:50] - Check out our marketing and business newsletter! [02:40] - Why James Clear thinks habits can define your success [04:00] - Why being open...
2023-05-1108 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow to Hire Superstars So You Can Actually Scale (As A Founder)Eric Siu delves into the critical importance of having a solid hiring framework and philosophy in place for your organization.TIME-STAMPED SHOW NOTES: [00:00] - Eric Siu talk about Philosophies and Hiring Framework for your business [01:14] - Why assessment is a crucial part of hiring Marketers, SEO managers, Designers, and more? [02:06] - The effectiveness of Adam Grant’s personality test for hiring people [03:40] - Why established core values for a company is important for recruiting talents according to Leila and Alex Hormozi [05:36] - How to know if you should hire this person QUICKLY? [06:46] - On process flexibility in...
2023-05-0913 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThis Is Way Bigger Than ChatGPTEric Siu talks about how GPT-4 will change the game for business and marketing. Tune in to find out how this language model is set to revolutionize everything for marketers! TIME-STAMPED SHOW NOTES: [00:00] - How GPT-4 will affect your marketing and business [00:50] - GPT-4 will 10x your Content Creation output [02:51] - How you can maximize this from a marketing standpoint [03:57] - Why Eric Siu thinks AI is overhyped but full of potential What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Di...
2023-03-1407 minLeveling Up with Eric Siu
Leveling Up with Eric SiuScaling Secrets with Neil Patel and Eric Siu (Mastermind)In this episode, Neil Patel and I answer some questions from the Leveling Up Mastermind Event we launched. TIME-STAMPED SHOW NOTES: [00:00] - Mastermind - Neil & Eric Q and A [03:09] - How to Launch a Podcast?  [05:27] - Neil and Eric’s Outlook on Ecommerce Right Now [09:09] - Hiring The Right Person For Business(Tips from Eric Siu and Neil Patel) [15:41] - One of the biggest mistakes entrepreneurs make  [17:17] - How do you delegate effectively to your team?  Leave Some Feedback:  What should I talk about next? Who should I interview? Please let me k...
2022-10-1722 minCreators of Web3
Creators of Web3Eric Minted Out 12,345 NFTs in 19 Minutes. Here's How.The NFT market has been pretty tumultuous of late. With this in mind, Eric concluded that he needed to take a novel approach if he wanted to create a robust foundation for his latest NFT launch. Tuning in, you’ll hear Eric break down how he minted 12,345 NFTs in 19 minutes and how he deployed his execution strategy. Learn how Eric formed strong relationships in the Web3 community, its contribution to his latest launch, and the important role that collaboration played in the build-up to the event. We also discuss Eric’s business model, what it means to create education-focused NFTs...
2022-10-0409 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow to Find Legit NFT Artists & Work With Them EffectivelyIf you want to start an NFT project this episode is for you! Today, Eric provides a breakdown of four different ways to find NFT artists. Based on his own experience of creating his NFT project Leveling Up Heroes, Eric explains the whole process from finding the artist to negotiating the price, getting them excited about the project, communicating your vision, and working with them to completion. To find out how you too can create a successful NFT, tune in today! TIME-STAMPED SHOW NOTES: [00:28] A few of the different reasons people decide to create an NFT...
2021-10-1106 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow To Think About Investing In Long Term NFTsIt can be easy to dismiss NFTs as a fad or as unsophisticated cartoons, but doing so would mean missing out on some very exciting developments happening in online investment and the broader digital landscape. In today’s episode, Eric unpacks the key features you should be looking out for when you decide to invest in long-term NFTs. Some of the most rewarding NFTs to purchase are ones that have a built-in sense of community, where you have the opportunity to meet up with other participants and gain access to exclusive events and content. Another key indicator of an NF...
2021-10-0711 minLeveling Up with Eric Siu
Leveling Up with Eric SiuTikTok Just Hit 1B Monthly Active Users (But Does It Have Long Term Potential?)TikTok has just hit one billion monthly active users, and while it’s great to see a social media company that isn’t owned by Google or Facebook thrive, it’s worth asking what the long-term potential of the company could be realistic. In this episode, Eric looks at the young creators that are succeeding on the platform and unpacks TikTok’s algorithm and its capacity to facilitate videos going viral. Tuning in you’ll hear Eric break down how these creators are achieving success by diversifying into other channels, and how the earning potential of YouTube creators stacks up against...
2021-09-3006 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow I'm Building a Path to $100M in Annual RevenueThanks for tuning in to Leveling Up! On today’s show, Eric shares how he is building a path to $100 million in annual revenue through his various businesses, which are all built around the philosophy and mission to level up the world and empower others to do so too. You’ll hear why he buys other agencies and prioritizes upskilling and educating his employees. Eric also lets us in on why he has chosen to invest in MicroAquire, what the pre-built terms are that have created trust in his business, and why he believes that long term growth is crea...
2021-09-2810 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow I Went from Minimum Wage to Millionaire - and How You Can TooHow I went From Minimum Wage to Millionaire - and How You Can Too On today’s show, Eric shares his experiences with us and tells us more about how he went from minimum wage and getting fired multiple times to placing bets and finding the growth opportunities within the struggles to become a millionaire. He’s breaking it down so you too can level up, take that bet and change your life. He encourages side hustles which help you build up more experiences, changing your perspective and looking at work as a game, feeling more engaged, and...
2021-09-2314 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow I Went from Minimum Wage to Millionaire - and How You Can TooHow I went From Minimum Wage to Millionaire - and How You Can Too On today’s show, Eric shares his experiences with us and tells us more about how he went from minimum wage and getting fired multiple times to placing bets and finding the growth opportunities within the struggles to become a millionaire. He’s breaking it down so you too can level up, take that bet and change your life. He encourages side hustles which help you build up more experiences, changing your perspective and looking at work as a game, feeling more engaged, and...
2021-09-2316 minLeveling Up with Eric Siu
Leveling Up with Eric SiuAdSkills' Justin Brooke Talks About Book Funnel Secrets While Eric Talks About The Path To Leveling UpToday’s episode of Leveling Up is a little different as AdSkills Founder Justin Brooke and our host Eric Siu interview each other. Justin has a wealth of experience in the advertising industry, having run an agency for years. In addition to founding AdSkills, he is also known for generating millions of clicks in a day, and his crowning achievement of sourcing 17,000 leads in one day. Tuning in today, you’ll hear about AdSkills, how it is different from other marketing training companies, and how Justin uses book funnels to successfully acquire customers. Justin also provides some practical tips for...
2021-06-2123 minLeveling Up with Eric Siu
Leveling Up with Eric SiuAdSkills' Justin Brooke Talks About Book Funnel Secrets While Eric Talks About The Path To Leveling UpToday’s episode of Leveling Up is a little different as AdSkills Founder Justin Brooke and our host Eric Siu interview each other. Justin has a wealth of experience in the advertising industry, having run an agency for years. In addition to founding AdSkills, he is also known for generating millions of clicks in a day, and his crowning achievement of sourcing 17,000 leads in one day. Tuning in today, you’ll hear about AdSkills, how it is different from other marketing training companies, and how Justin uses book funnels to successfully acquire customers. Justin also provides some practical tips for...
2021-06-2125 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow To Make The Most of TwitterWhile Twitter may be old, it is one of the places where some of the smartest and most successful people in the world engage with each other, and it is one of the most helpful social media platforms that exists today. In this episode, Eric gives us some tips on how to make the most of it. Tune in to hear about the power of Twitter advanced search, how to use tweet storms, other best practices, and even formatting tips, to help you level up your Twitter reach.  TIME-STAMPED SHOW NOTES: [00:19] Why Eric believes Twitter is o...
2021-06-1104 minLeveling Up with Eric Siu
Leveling Up with Eric SiuPodcast Advertising Set To Reach $2B By 2023 - Here's What That Means For YouA recent report from the Internet Advertising Bureau indicates that US podcast revenues are skyrocketing and are projected to be at over $2 billion by 2023. Today on Leveling Up, Eric breaks down the most important points of this report. Tuning in you’ll hear how the figures in this report relate to Eric’s experiences in podcasting. Find out how brand advertising is approaching parity with direct response and what this means, which content genres are most popular among podcast advertisers, why D2C brands maintain the top advertiser category, and why bigger brands are now buying in. With the grow...
2021-06-0905 minLeveling Up with Eric Siu
Leveling Up with Eric SiuDo Personality Tests Actually Work? (Insightful Data)Today Eric discusses if personality tests are actually helpful from a business perspective. Tuning in you’ll hear about his three favorite personality tests, how they work, and how they differ. Eric gives a breakdown of what these different tests have said about him and compares his personality test results to those of a team member, Noah. Eric explains how these tests can be used to help team members understand each other’s strengths and weaknesses to work well together, as well as identify gaps that can be filled in with other personalities. Find out whether or not personality test...
2021-06-0810 minLeveling Up with Eric Siu
Leveling Up with Eric SiuDo Personality Tests Actually Work? (Insightful Data)Today Eric discusses if personality tests are actually helpful from a business perspective. Tuning in you’ll hear about his three favorite personality tests, how they work, and how they differ. Eric gives a breakdown of what these different tests have said about him and compares his personality test results to those of a team member, Noah. Eric explains how these tests can be used to help team members understand each other’s strengths and weaknesses to work well together, as well as identify gaps that can be filled in with other personalities. Find out whether or not personality test...
2021-06-0812 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow He Landed A Partnership Naval Ravikant By Building In Public & Creating A World-Class BookCreating the Almanak of Naval Ravikant with Eric Jorgenson Eric Jorgenson is a founding team member at Zaarly and is the brains behind The Almanack of Naval Ravikant. In today’s episode, we talk in great depth about Eric’s book, as well as the business and personal growth that came with writing it. We kick off the show by hearing about Eric’s background and discovering his business mindset and knack for creating opportunities. Eric tells us more about his early years and why he has to try every idea that comes into his mind. Turning our sc...
2021-03-0827 minLeveling Up with Eric Siu
Leveling Up with Eric SiuSelf Publishing vs Traditional Publishing (Hint: It's not what you think!)In this video, Eric Siu will talk about the difference between self publishing and traditional publishing. We will talk about the benefits of self publishing versus traditional publishing and how your choice can affect your revenue, freedom, sales, and more. With the Leveling Up Book, Eric Siu did a special type of publishing called the Hybrid Publishing, where you get the best of both worlds.   [0:00] - Our topic for today: Self publishing vs Traditional publishing  [0:25] - The beauty with traditional publishing is you can have the validity with big publishing company  [0:44] - In self publishing you have...
2021-02-1804 minLeveling Up with Eric Siu
Leveling Up with Eric SiuHow Reboot Founder Jerry Colonna Coached CEOs of Companies Such As Soundcloud and Etsy To Help Them Reach Their Full PotentialFrom the outset, the business world looks like it’s filled with brilliant people who can turn anything into a success. This can be disheartening but Jerry Colonna, Executive Coach and CEO whisperer, has a secret to tell you — most people are faking it. Today we speak with Jerry about how you can become a better leader on your terms, without needing to compare yourself to others. We open our conversation with a discussion on why many founders and marketers need support, often from coaches, before Jerry provides some insights into why you should look for an effective coach, not...
2020-10-2635 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThe Case To Create 'Old Content' - Should You Do It? | The War Room with Eric SiuShould you create content in today's climate? In today's episode Eric talks about how to deal with imposter syndrome and how to build a habit around making content. During these unprecedented times, Eric is opening up a live Q+A to help you protect your mental clarity and grow your business. You see, it doesn't matter how good you are at marketing and sales if your mind isn't screwed on right during turbulent times. If your mind isn't screwed on right, you're screwed. Your mindset will affect your diet, how often you train, how you...
2020-04-2219 minLeveling Up with Eric Siu
Leveling Up with Eric SiuThe Case To Create 'Old Content' - Should You Do It? | The War Room with Eric SiuShould you create content in today's climate? In today's episode Eric talks about how to deal with imposter syndrome and how to build a habit around making content. During these unprecedented times, Eric is opening up a live Q+A to help you protect your mental clarity and grow your business. You see, it doesn't matter how good you are at marketing and sales if your mind isn't screwed on right during turbulent times. If your mind isn't screwed on right, you're screwed. Your mindset will affect your diet, how often you train, how you...
2020-04-2219 min