Shows
Restaurant Rocket FuelThe Impact of Restaurant SEO Marketing with Erik Shellenberger of Bar and Restaurant Marketing Basics2025-04-2833 min
Restaurant & Bar MarketingMaximize Your Restaurant's Online Visibility with Menu OptimizationLearn how to optimize your restaurant menu for better SEO and search engine ranking!
Erik Shellenberger shares expert tips on structuring menus online to attract more customers. Discover the pros and cons of PDF, live text, and image-based menus, and understand the importance of alt tags, meta descriptions, and search-friendly formatting. Whether you use WordPress, Squarespace, or Wix, this guide will help you boost your website's performance.
Don't miss these essential tips to improve your restaurant's online presence!2025-01-1806 min
Restaurant & Bar MarketingRevolutionary Ways Customers Will Find Restaurants in the Future
Explore the Future of Restaurant and Bar Discovery
Ways Customers Will Find Restaurants in the Future
Insights from Erik Shellenberger
In this insightful episode of the Restaurant and Bar Marketing Podcast, Erik Shellenberger dives deep into how customers will search for restaurants and bars in the future. Using ChatGPT, Erik explores evolving trends such as voice-activated AI searches, influencer-driven recommendations, advanced personalization, and even augmented reality experiences.
Revolutionizing How Customers Search for Restaurants
Learn how AI will revolutionize how diners find their next favorite spot—shifting from generic searches like 'restaurants near me' to hyper-specific qu...2024-12-0615 min
Restaurant & Bar MarketingThe Bold New World of Personalized Searches: AI and RestaurantsThe Future of AI Restaurant Searches: How Hungry Customers Will Find You. The Bold New World of Personalized Searches. Erik breaks down how AI-powered searches are revolutionizing how customers discover restaurants and why this shift matters for business visibility.
From Keywords to Conversations AI searches are moving beyond traditional keyword searches like “restaurants near me.” Instead, they’re becoming conversational, mimicking how people ask questions in real life. For example: “Where can I find a dog-friendly brunch spot with outdoor seating nearby?” These searches combine keywords but focus more on the user’s intent, requiring businesses to provide rich...2024-11-2410 min
Restaurant & Bar MarketingDiscover Where You Rank on Google from Any LocationIn this episode, Erik dives into a powerful tool that shows you where you rank on Google from any location. Whether you're targeting a bustling tourist spot, a local neighborhood, or a specific area your business wants to dominate, this tool offers invaluable insights. The key feature discussed is the GMB Everywhere Google Chrome extension, which lets you view search results as if you're standing in any location across the country. Erik demonstrates how this works with examples like "Mexican restaurants" and "sushi near me." He explains that using “near me” is unnecessary as it’s implied in the tool’s...2024-11-1803 min
Restaurant & Bar MarketingAvoid the #1 restaurant website mistake!In this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger reveals how to avoid the #1 restaurant website mistake that many owners unknowingly make. He explains that a restaurant website’s main goal is to attract new customers and increase foot traffic. However, many popular platforms like Pop Menu, BentoBox, and SpotHopper may look appealing, but they lack essential SEO tools to rank well on search engines. These platforms prioritize aesthetics and ease of use, but at a high monthly cost, they often fail to bring in more customers due to poor search visibility.
Shellenberger ad...2024-11-1210 min
Restaurant & Bar MarketingHow to Blog Effectively and Get More SharesErik Shellenberger dives deep into how to blog effectively and get more shares by leveraging AI. Many restaurant and bar owners hear the advice to start a blog, but few understand the real strategies behind making a blog successful. The main goal of blogging is to get found by your target audience on search engines like Google, YouTube, and other platforms. However, many people overlook the essential steps needed to achieve that visibility.
To create an effective blog, you must start with an interesting and relevant topic. Avoid generic posts like "Happy hour from 3 to 7" or simple...2024-10-2333 min
Restaurant & Bar Marketing1 Star Yelp Reviews and How Restaurant Owners REALLY Want to RespondIn this video, Erik Shellenberger, a restaurant reputation management expert, takes a bold stand against 1 Star Yelp Reviews and How Restaurant Owners REALLY Want to Respond.
He humorously but candidly addresses the issue of unfair negative reviews, which can damage businesses while lacking constructive feedback. Shellenberger begins by acknowledging that mistakes happen in the restaurant and bar industry; no one is perfect. He points out the absurdity of some reviews, like penalizing a restaurant for parking issues unrelated to the business itself.
These reviews can significantly impact a business, costing them as many as 30 customers...2024-10-2006 min
Restaurant & Bar MarketingGoogle My Business for restaurants - A walkthroughOptimizing your Google My Business for restaurants is crucial for boosting your local search visibility and attracting more customers. In today’s episode of the Restaurant and Bar Marketing Podcast, Erik Shellenberger discusses effective strategies for improving your restaurant's ranking on Google, starting with a well-optimized Google Business Profile.
The Importance of Google My Business for Restaurants
Google My Business (now called Google Business Profile) plays a pivotal role in helping potential customers discover your restaurant. When users search for terms like “restaurants near me” or “best Italian restaurant in [city],” Google My Business profiles appear prominently in search...2024-10-1614 min
Restaurant & Bar MarketingThe Hidden SEO Secrets of Top Restaurant Website Platforms RevealedIn this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger dives into essential strategies for optimizing restaurant websites for better visibility, emphasizing the importance of SEO over aesthetics. According to Erik, many restaurant owners prioritize high-quality photography and sleek design but neglect the crucial element of search engine optimization (SEO), which is key to driving traffic and increasing revenue.
Erik recommends using WordPress as the go-to platform for building or upgrading restaurant websites due to its flexibility and ability to integrate with powerful SEO tools. Unlike other website builders like Wix or Squarespace, WordPress...2024-10-1621 min
Restaurant & Bar MarketingThe Best Website Platforms for RestaurantsThe Best Website Platforms for Restaurants: How to Choose Wisely
When it comes to finding the best website platforms for restaurants, it's important to choose a solution that enhances visibility and user experience without unnecessary costs. Website platforms like WordPress, Wix, Squarespace, PopMenu, and BentoBox each have their strengths, but they differ significantly in terms of SEO capabilities, ease of use, and long-term value.
WordPress: Offers unmatched flexibility and SEO optimization with no monthly fees, making it the best platform for restaurants seeking control and visibility.
Wix & Squarespace: Both offer easy-to-use, drag-and-drop interfaces but have...2024-10-0920 min
Restaurant & Bar MarketingHow to maintain Your Restaurant’s Stellar Reputation using These TechniquesIn this episode of the Restaurant and Bar Marketing Podcast, Erik Shellenberger dives into the crucial role of reputation management for bars and restaurants. Discover expert tips on how to effectively respond to reviews on Yelp, Google, and TripAdvisor, and why managing your online presence is more important than ever with the rise of AI. Erik shares actionable insights on how to handle negative reviews, flag false ones, and craft responses that appeal to potential customers. Learn how to turn feedback into free marketing and boost your restaurant or bar’s reputation. Check out more tips and services at Ba...2024-10-0407 min
Restaurant & Bar MarketingMaximize Holiday Promotions: Expert Tips for Marketing Your Bar or RestaurantIn this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger shares expert strategies for holiday promotions. Learn how to effectively pivot your marketing efforts to make your bar or restaurant stand out during the holidays. From over-the-top decorations to creative drink presentations, Erik explains how to generate free press, organic social media buzz, and attract influencers to promote your venue. Discover actionable tips to stop customers from scrolling and pack your establishment without breaking the bank. Perfect for bar and restaurant owners looking to increase visibility this holiday season!
2024-10-0408 min
Restaurant & Bar MarketingHandling Nightmare Yelp Reviewers | The worst of the worst YelpersIn this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger shares a hilarious yet eye-opening account of a nightmare Yelp reviewer targeting one of his clients, La Antica Pizzeria de Michele in Hollywood, California. Erik dives into how to handle serial complainers, like Alexander Mendoza, who leave multiple one-star reviews and often seek free meals. Learn actionable tips on reputation management, responding to reviews, and how to protect your business from damaging false claims on Yelp and Google. Whether you're a restaurant owner or a marketing professional, this episode provides valuable insights into combatting difficult reviewers...2024-10-0128 min
Restaurant & Bar MarketingWe explore the country's most unique restaurants and bars - Part 1Join us on an epic 3-month RV road trip from Scottsdale, Arizona, to San Diego, California! Join us as we explore the country's most unique restaurants and bars starting with the California coast, with stops in Yosemite, San Francisco, Malibu, Newport Beach, and more. From tiki bars like Smuggler’s Cove to hidden gems like Mothership, and top picks like Born and Raised, discover the incredible places we visited. Watch as we dive into the most interesting spots, including speakeasies, fine dining, dive bars, and must-visit coastal restaurants. Don't miss out on this adventure and let us know where we...2024-09-2610 min
Restaurant & Bar MarketingGoogle Algorithm Changes 2024: Why Your Restaurant & Bar Impressions Are Dropping | SEO TipsWelcome back to the Restaurant and Bar Marketing Podcast with Erik Shellenberger, recorded in Los Angeles, California! In this episode, Erik breaks down the recent changes to Google's algorithm and how it impacts your restaurant or bar’s Google Business Profile impressions and clicks. If you've noticed a drop in your numbers, you're not alone! Erik explains how Google’s new measurement rules, from impression counting to get directions clicks, are affecting everyone in the industry.
In this episode, you’ll learn:
Why your Google Business Profile impressions are dropping and what it means
How Google’s algori...2024-09-2309 min
Restaurant & Bar MarketingHow AI Will Rank Your Restaurant or Bar in 2025Welcome to the Restaurant and Bar Marketing Podcast! In this episode, Erik Shellenberger dives deep into how AI will revolutionize how your restaurant or bar is found online. Learn about SEO, search engines, and AI's role in ranking your business above the competition.
By 2026, Google is expected to lose 25% of its search volume to AI-driven tools like ChatGPT and Gemini. Erik explains how you can position your business for success in this AI-powered world and how consistency, visibility, and accuracy are key to ranking at the top.
Learn SEO tactics, optimize your Google Business page...2024-09-2112 minRestaurant & Bar MarketingUnderstanding the "It" Factor: Why Some Bars and Restaurants Just Have It, while others don'tIn this episode of the Restaurant & Bar Marketing podcast, Erik Shellenberger dives into the elusive concept of the "It Factor" that makes some bars and restaurants irresistibly appealing. Drawing parallels with Apple products and the emotional appeal they create, Erik explains how aesthetics, service, ambiance, and layout contribute to the success of a venue. He shares insights from his experience in Old Town Scottsdale and highlights how even two similar bars can have drastically different outcomes simply due to the "It Factor." Discover how to apply these principles to your business and create an unforgettable customer experience that keeps...2024-09-1714 minRestaurant & Bar MarketingMaximize Your Tips: Ruthlessly Self-Serving Tips for Front of House StaffIn this episode of the Restaurant & Bar Marketing podcast, host Erik Shellenberger shares a powerful speech designed for front-of-house staff, showing them how to increase their tips by adopting a “ruthlessly self-serving” mindset. This episode is all about putting more money in your pocket—not just improving the business. Erik explains how being prepared, remembering customer details, and providing a personalized experience can drastically boost your income. Whether you’re a server or bartender, this episode will show you how to make more money without working a minute longer than you do now. Speech starts at 1:28 if you'd like to skip d...2024-09-1709 minRestaurant & Bar MarketingFishbowl vs. Ocean: Rethinking Restaurant Marketing StrategyIn the next episode of the Restaurant & Bar Marketing podcast, Erik Shellenberger discusses a key concept from his first book: the Fishbowl vs. the Ocean. Erik explains why relying solely on social media and existing databases (the "fishbowl") isn't enough to drive new business. Instead, he emphasizes the importance of targeting all potential customers (the "ocean") using Google, Yelp, and TripAdvisor. Drawing from his years of experience in restaurant marketing, Erik shares insights on why social media often fails to bring in new traffic and how data-driven strategies can better position restaurants for success. Learn why focusing on the "...2024-09-1616 minRestaurant & Bar MarketingYelp's Hidden Algorithm: How It Hurts Small BusinessesToday on the Restaurant and Bar Marketing Podcast, Erik Shellenberger reveals how Yelp's algorithm can hurt small businesses by flagging positive reviews and favoring negative ones. Using real examples like the Peach Cobbler Factory in Cincinnati, Erik explains how Yelp’s flawed system filters reviews, impacting businesses' online reputation and Google rankings. Erik also discusses the importance of Google reviews, the role of AI in review management, and how restaurant owners can maintain genuine customer engagement. If you're a restaurant or bar owner, this is a must-listen to understand Yelp's potential impact on your business.
Key Takeaways:...2024-09-1415 minRestaurant & Bar MarketingAI in Restaurant Marketing: Boosting or Hurting Your Business?In this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger dives deep into how AI is shaping the marketing and operations of restaurants and bars. Erik discusses both the benefits and drawbacks of using AI tools like ChatGPT for marketing, customer engagement, and dynamic pricing. He highlights concerns about AI creating barriers between businesses and customers, with frustrating experiences like virtual assistants taking over human interactions. Erik also shares practical insights on how restaurant owners can leverage AI without losing the personal touch that keeps customers coming back. If you're a restaurant or bar owner looking...2024-09-1320 minRestaurant & Bar MarketingBoost Your Restaurant or Bar with AI: Simple Tips for Owners Using ChatGPTIn this episode, we show restaurant and bar owners how to boost their business using AI, specifically ChatGPT. Learn practical and easy-to-understand ways to leverage artificial intelligence for improving your marketing strategies, customer engagement, and overall operations. This guide breaks down AI technology in simple terms, making it accessible for any restaurant or bar owner looking to stay competitive and grow their business. Stay ahead in the food and beverage industry with actionable insights tailored for you!
Key Takeaways:
How AI can improve your restaurant's marketing
Using ChatGPT for customer engagement
Simple AI strategies to drive...2024-09-1306 minRestaurant & Bar MarketingIntroduction to the Restaurant & Bar Marketing podcastErik Shellenberger has been in the restaurant and bar industry
since he was thirteen years old and worked for his mother in the
food and beverage department at a Utah ski resort. Since then, he
has held every position from dishwasher to bartender to marketing
director and everything in between. With well over a decade of
corporate marketing experience, he has gone from student to teacher
and now runs Bar Marketing Basics (barmarketingbasics.com).
He has steadily grown his client base from humble beginnings in
Scottsdale, Arizona. Erik and his wife Amy run...2024-09-1200 min
The Restaurant Prosperity FormulaHow to Fill Your Restaurant with NEW Customers: Tips from an ExpertOne of the goals I have for restaurant owners is to get them to a place in their business where they work on bigger strategic projects, such as restaurant marketing, and to do it in a strategic and thoughtful way. Since in my work with restaurant owners, I focus on systems for operations, I like to leave restaurant marketing to the experts. One such expert is on this episode of my podcast, The Restaurant Prosperity Formula, Erik Shellenberger. He is an author and owner of Bar Marketing Basics, a marketing firm that focuses on bringing new customers into your...2023-06-0156 min
Break It Down ShowBrian Curtice – Fossil Crates, Dinosaurs and DiggingBrian Curtice – Fossil Crates, Dinosaurs and Digging - Paleontologist Dr Brian Curtice was in the news recently discussing title of the longest dinosaur after analyzing Supersaurus bones in Colorado. Brian works the Arizona Natural History Museum and is currently focused on the Shellenberger Canyon Paleontological Project examining the only terrestrial community of organisms known from the early Cretaceous of Arizona. COVID created a neat idea for Brian. His business is called Fossil Crates. Since museums etc were closed during the height of the pandemic, he realized it was possible to bring the museum to the masses. Most of a collection is...2022-12-231h 04
Lax Factor Lacrosse PodcastNCAA Lacrosse Tourney, Day 1 Recaps, Princeton, Penn, Yale & Virginia Advance, UVA Spoils Ivy Attempt To Sweep (LaxFactor Podcast #208)NCAA Tournament Day 1, Princeton, Penn, Yale Win, Virginia Prevents Ivy Sweep (LaxFactor Podcast #208)
The first day of the NCAA Lacrosse Tournament kicked off on Saturday with four games being played through the day and I sat down and watched every minute of every game.
Princeton took the first contest of the day over Boston University. Erik Peters stopped 15 of the 20 shots he faced on the day, Chris Brown put up 5 assists and Princeton rolled to victory.
Richmond scared the hell out of Penn forcing Penn to tie the game late to force overtime...2022-05-1524 min
Step Inside A Full Audiobook That Is Simply Breakthrough.Restaurant & Bar Marketing III by Erik ShellenbergerPlease visithttps://thebookvoice.com/podcasts/2/audible/40947to listen full audiobooks.
Title: Restaurant & Bar Marketing III
Author: Erik Shellenberger
Narrator: Erik Shellenberger
Format: mp3
Length: 1 hr and 48 mins
Release date: 03-29-22
Ratings: 5 out of 5 stars, 11 ratings
Genres: E-Commerce
Publisher's Summary:
Erik has been in the industry since he was 13 years old. He’s washed his fair share of dishes. What he’s really done, though, is built a successful corporate restaurant and bar marketing career with clients across the country. He’s got the answers you’ve needed. He will walk you through the ways restaurateurs fail at marketing and clea...2022-03-291h 48Discover This Ground-Breaking Full Audiobook — Perfect Between Meetings.Restaurant & Bar Marketing III by Erik ShellenbergerPlease visithttps://thebookvoice.com/podcasts/2/audible/40947to listen full audiobooks.
Title: Restaurant & Bar Marketing III
Author: Erik Shellenberger
Narrator: Erik Shellenberger
Format: mp3
Length: 1 hr and 48 mins
Release date: 03-29-22
Ratings: 5 out of 5 stars, 11 ratings
Genres: E-Commerce
Publisher's Summary:
Erik has been in the industry since he was 13 years old. He’s washed his fair share of dishes. What he’s really done, though, is built a successful corporate restaurant and bar marketing career with clients across the country. He’s got the answers you’ve needed. He will walk you through the ways restaurateurs fail at marketing and clea...2022-03-291h 48
Digital HospitalityNo Bulls**t Guide To Marketing | Erik Shellenberger (BAR MARKETING BASICS) | DH135No BS. That is the best descriptor for marketing specialist Erik Shellenberger. His approach to teaching bar and restaurant owners the best way to market their business. Years in the industry have equipped Erik with a unique insight as to what works and what doesn’t. ”There’s a lot of BS out there.” Digital Hospitality podcast […]2022-02-2543 min
Restaurant Rockstars Podcast281. Why Most Restaurant Marketing Sucks w/ Erik ShellenbergerFew restaurant operators are marketing geniuses. We think we’ve got it covered, but, we sometimes make poor decisions when it comes to marketing. We try this and try that, throw money out the window, and hope for the best, but the results are rarely there.
Why? Because the bottom line is unless you can rock-solid track every ad and campaign you run, you’ll never know if it’s bringing in the business.
In this episode of the Restaurant Rockstars Podcast, I speak once again with Erik Shellenberger. He’s an industry vet who also happens to be a restaura...2022-02-181h 08
Bar HacksEpisode 2 - Bar & Restaurant Marketing w/ Erik ShellenbergerMy guest Erik Shellenberger lives & breathes bar & restaurant marketing, bringing years of experience, being the CEO of Bar Marketing Basics, a results driven agency where they create marketing campaigns surrounding SEM and SEO solutions.
With a decade of corporate marketing experience, he has gone from student to teacher and has quickly grown his client base from his home town of Scottsdale AZ to across the nation with clients as far away as the east coast.
Erik is also an engaging speaker and is the author of two books:
"Restaurant & Bar Marketing; The no bulls#it guide to improving guest counts"...2020-04-1936 min
Restaurant Rockstars Podcast188. Forget your Competition, Think like your Consumer w/Erik ShellenbergerEveryone’s says you need to Market your place on Social Media. Not only that, you need to know how to post, what to post and how often?
Today’s guest Mr. Erik Shellenberger is going to turn that idea upside down and tell us why Social Media Marketing has Lost its Effectiveness. I love Erik’s “Test Taking” analogy.
“Picture a room full of people all taking a test that nobody studied for. Everyone is copying off of each other’s paper so we end up with a bunch of different versions of the wrong answer. Everyone assumes their neighbor knows...2019-12-061h 04
Restaurant Rockstars Podcast188. Forget your Competition, Think like your Consumer w/Erik ShellenbergerEveryone’s says you need to Market your place on Social Media. Not only that, you need to know how to post, what to post and how often?
Today’s guest Mr. Erik Shellenberger is going to turn that idea upside down and tell us why Social Media Marketing has Lost its Effectiveness. I love Erik’s “Test Taking” analogy.
“Picture a room full of people all taking a test that nobody studied for. Everyone is copying off of each other’s paper so we end up with a bunch of different versions of the wrong answer. Everyone assumes their neighbor knows...2019-12-061h 04
Restaurant Owner Lessons Podcast:2024 SeasonErik Shellenberger: SEO & Google My Business Consultant to the Restaurant & Bar TradeSo excited to connect with Erik Shellenberger from BarMarketingBasics.com. We get into SEO (what the heck is THAT do you say?)
why Social Media marketing MIGHT not be worth your time...and what to do to put BUTTS IN SEATS! (isn't that why we're here?)
We'd love to hear your comments, we talk for 30 minutes, and drop some real nuggets. Invest in yourself, get a cup of something hot..and let's learn something today!
Eriks First Book is on Amazon here ---> https://amzn.to/31Iphm0
and his UPCOMING update to tha...2019-10-2432 min
The Hungry PodcastEpisode 14: Bar/Restaurant Marketing Expert Erik Shellenberger
Erik Shellenberger comes from a diverse range of experiences in the restaurant/bar industry. He is the current founder of Bar Marketing Basics (barmarketingbasics.com) and is an expert on bar and restaurant marketing and specializes in SEO and reputation management.
Website: barmarketingbasics.com
Book: https://amzn.to/2YThWz2
Email: erik@barmarketingbasics.com
Instagram: @erikshellenberger
TALK TO US! We'd Love to hear from you!
Email: daniel@restaurantmedia.co.uk
Facebook: www.facebook.com/RestaurantMediaCompany/
Instagram: www.instagram.com/restaurantmediauk/
Website...2019-05-301h 01
Restaurant Rockstars PodcastDon’t Rely on Social Media to Market your Restaurant - Erik ShellenbergerEveryone’s telling you you’ve got to be on Social Media and its the “Key” to your Marketing Plan!
Well know this: Social Media is Only reaching your current customer, those that already follow and like you, but unless you’ve got a Huge list, you’re in the fishbowl and Not in the Ocean!
There’s a sea of customers out there and that means your restaurant is missing and Not reaching all the new potential customers that have never heard of you and don’t yet follow you on social media.
So here’s what to do. Listen to today’s...2018-11-2051 min
Restaurant Rockstars PodcastDon’t Rely on Social Media to Market your Restaurant - Erik ShellenbergerEveryone’s telling you you’ve got to be on Social Media and its the “Key” to your Marketing Plan!
Well know this: Social Media is Only reaching your current customer, those that already follow and like you, but unless you’ve got a Huge list, you’re in the fishbowl and Not in the Ocean!
There’s a sea of customers out there and that means your restaurant is missing and Not reaching all the new potential customers that have never heard of you and don’t yet follow you on social media.
So here’s what to do. Listen to today’s...2018-11-2051 min
Todd CollinsWhy 40's and Pool's Dont MixI was asked to join my first guest on Bad Reputation Erik Shellenberger's Vlog/Podcast a few days ago. So I figured I would share the Chit-Chat with you guys! Enjoy!!!
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Support this podcast: https://podcasters.spotify.com/pod/show/toddcollins/support2018-05-2953 min
Todd CollinsBad Reputation- Episode 1Expert Reputation Managers Todd Collins and Erik Shellenberger discuss the current digital landscape. Are Online Reviews an issue for you? Why hashtags on Facebook make no sense, and more...
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Support this podcast: https://podcasters.spotify.com/pod/show/toddcollins/support2018-05-1124 min
Restaurant Unstoppable with Eric Cacciatore383: 5 places NEW customers come from with Erik ShellenbergerIn this episode, we discuss what makes Erik Shellenberger an authority on the topic of marketing, and we cover the 5 areas you're most likely to find your next NEW customer: word-of-mouth, reviews, search engine optimization, social media, and others. We also discuss the power in paying for a mentor and spending money to make money. Erik Shellenberger is the founder of Bar Marketing Basics where he teaches bar and restaurant owners how to improve their online presence and bring in new customers.2017-10-0658 min
Restaurant Rockstars PodcastHow To Crush Restaurant Marketing With Erik ShellenbergerEpisode #86 - Your time is valuable and this business is demanding, so I love having guests that cut right to the chase and spell out powerful nuggets of wisdom to help you run a super successful hospitality operation.
My expert today, Mr. Erik Shellenberger weaves his decades of restaurant experience, from the trenches to management with a rare expertise in social media, web design and S.E.O., online reviews and brand building. He’s going to cut the fluff and give us the basic foundations of success in all these areas.
So many restaurants are missing the power of le...2017-08-1738 min
Restaurant Rockstars PodcastHow To Crush Restaurant Marketing With Erik ShellenbergerEpisode #86 - Your time is valuable and this business is demanding, so I love having guests that cut right to the chase and spell out powerful nuggets of wisdom to help you run a super successful hospitality operation.
My expert today, Mr. Erik Shellenberger weaves his decades of restaurant experience, from the trenches to management with a rare expertise in social media, web design and S.E.O., online reviews and brand building. He’s going to cut the fluff and give us the basic foundations of success in all these areas.
So many restaurants are missing the power of le...2017-08-1738 min
The Mindset Mountain PodcastRocking a Recap: Top TakeawaysWell folks… Eddie and I doing something a little different here with our normal Wednesday episode. We’ve decided to do a Rocking Recap! We wanted to sit down and go back over the last 5 interview episodes that we had with our amazing guests and share our top takeaways. Because hey… maybe you didn’t get the chance to dive into every single one of theses interviews on the first go round. Well now you’ve got your chance. As you’ll find out in this episode, the top takeaway was patience. But not just that, patience combined with passionate and...2017-02-0800 minThe Mindset Mountain PodcastScripting LifeScripting Life What script are you reading from and implementing in your day to day life? That written during your childhood by your parents, family, or society’s expectations? Or are there times where you feel that you are playing perfectly your written role, but the role you are living out was never meant for you as there is something missing in life? The beauty of this podcast is that many of our guests have made major shifts in their lives due to filling the blank pages of their books with a more appropriate role for them in creating th...2017-01-2700 minThe Mindset Mountain PodcastDon’t Be The Commercial–Erik Shellenberger“Don’t Be The Commercial–Be The Show”~~ Erik Shellenberger With the 2017 Super Bowl around the corner, Erik shows us how he doesn’t want tickets to the ‘big game’! He doesn’t want to sit on the sidelines! Erik shows us how there is nothing wrong with having the desire to step onto the field and have a hand in creating an ‘outcome’ in the game! In describing himself as an average guy making average moves, it was time for him to Own His Shit and to quit running at the first signs of failure as he had done time and time ag...2017-01-2500 min