Shows
Protein Production Technology PodcastSpecial Episode: Eshchar Ben Shitrit - Redefine MeatIn this episode of the PPTI Podcast, Eshchar Ben Shitrit, CEO of Redefine Meat, shares his perspective on transforming the future of meat. He reflects on the company’s journey from bold vision to rapid growth, explaining how innovation, collaboration, and consumer engagement are driving progress across the alternative protein sector.Eshchar emphasizes the importance of creating products that satisfy chefs, retailers, and diners alike – delivering on taste and experience while addressing the challenges of sustainability and scale. He also discusses the lessons learned from building momentum in a fast-moving industry, and how redefining meat is ultimately abou...
2025-12-1646 min
Future of Foods Interviews - Alt Proteins, Cell Agriculture, an End to Factory Farming.For the next generation of meat lovers - plant based - Redefine MeatIn this episode, Alex Crisp talks to Eshchar Ben-Shitrit, the dynamic CEO and co-founder of Redefine Meat, a trailblazing company revolutionizing the food industry with its 3D-printed, plant-based meat products. Founded in Israel, Redefine Meat uses cutting-edge 3D printing technology to recreate the taste, texture, and appearance of animal meat without the environmental impact of traditional farming. Ben-Shitrit’s vision is clear: to provide a sustainable, ethical, and delicious alternative to conventional meat, making plant-based options appealing to even the most dedicated meat lovers. Under his leadership, Redefine Meat has expanded rapidly, collaborating with chefs and distributors worldwide, and re...
2024-11-1351 min
DealMakers: Entrepreneur | Startups | Venture CapitalEshchar Ben-Shitrit On Raising $190 Million To 3D-Print Plant-Based Meat ProductsIn the field of culinary innovation, few stories are as captivating as that of Eshchar Ben-Shitrit, the co-founder and CEO of Redefine Meat. His journey from a childhood in an Israeli kibbutz to spearheading one of the most groundbreaking companies in the meat industry is as inspiring as it is insightful.
2024-05-0532 min
How I Built This with Guy RazWhen your dinner is printed with Eshchar Ben-Shitrit of Redefine MeatRedefine Meat co-founder and CEO Eshchar Ben-Shitrit long had aspirations to lead a company, though he never imagined taking the risk to start his own. But learning about the environmental harms of mass beef production, plus having to answer his kids’ questions about what happens to baby cows at certain farms, was enough to convince him to say goodbye to corporate life and join the plant-based revolution.This week on How I Built This Lab, Eshchar recounts his path from product manager to marketing executive to Redefine Meat — the company he launched in 2018 to commercialize 3D-printed, plant-based stea...
2023-09-2838 min
Selfridges Hot AirSuper Futures: What If… We could print our food?As the animal products we consume continue to have an impact on the environment, could the key to repairing some of that damage lie in 3D printing? In this episode, Natty is joined by CEO and founder of Redefine Meat Eshchar Ben-Shitrit, who shares how his love of cooking began, what led to his drastic diet change, and why his past love of meat drives him in creating a first class alternative. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
2022-04-2033 min
The Food Intelligence PodcastHow Redefine Meat captures the "New Meat" opportunity | Eshchar Ben-Shitrit, CEO @ Redefine MeatWelcoming Redefine Meat CEO Eshchar Ben Shitrit to the pod! Eshchar shares his experience of alternative proteins, and the ethos behind Redefine Meat's industry-changing work.
2021-08-1842 min
The Secret SauceTSS #5 - Eshchar Ben-Shitrit, CEO of Redefine MeatToday's guest at The Secret Sauce is with Eshchar Ben-Shitrit, CEO of Redefine Meat: the Israeli startup working towards 3D printing beef out of plant-based ingredients. Growing up, Eshchar was no stranger to the day-to-day realities of meat production and consumption. But four years ago, Eshchar became a father for the first time, which dramatically changed the way he thought about meat.
2020-05-1353 min
How I Raised It - The podcast where we interview startup founders who raised capital.Ep. 131 How I Raised It with Eshchar Ben-Shitrit of Redefine MeatProduced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Eshchar Ben-Shitrit of Redefine Meat (www.redefinemeat.com) which uses 3-D printing to make meat.
In this episode, Eshchar talks about the Israeli startup scene, the importance of "commitment" and "fire in the eyes" when convincing angels, how to lean on other founders for help, and more.
The Company most recently raised $6 million of seed funding in a deal led by CPT Capital on September 11, 2019. PHW-Gruppe, Wolfman.One and Hanaco Venture Capital also participated in the round.
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2019-12-1743 min
The Food FightShould producers be responsible for making food healthy?Matt and Luxkmi present a podcast recorded live at Seeds & Chips Food Innovation Summit in Milan in May 2019. Joined by Alexandre Bastos (Director of Science & Technology for the Flavours division of Givaudan), Eshchar Ben-Shitrit (Founder of Redefine Meat) and Lorena Savani (EIT Food Innovation Programme Manager) they ask the question “Should producers be responsible for making food healthy?”
2019-12-1129 min