Eugene Berezin - Podcast Details

Shows

Heart And Profit Podcast.Is The Law Of Attraction Biblical? My Take as a Faith-Based Entrepreneur.Can Christians use the Law of Attraction without compromising their faith? In this episode, I share my personal journey reconciling manifestation, biblical teachings, and running a spiritually-aligned business. In this episode, we explore the delicate balance between spiritual practices, belief in God, and personal manifestation. Delving into topics like mindset, desires, and the connection with the divine, we discuss how these elements shape our lives. We also touch on the biblical perspective of creation and how it reflects our roles as creators, emphasizing that we are made in God's image but not equal to Him. T...2025-07-2919 min

Heart And Profit Podcast.Before You Hire a Coach—Ask These 3 Questions (It Could Save You $30K)Hiring the wrong coach can cost you more than money—it can cost you momentum, clarity, and trust in yourself. In this video, I’m breaking down the 3 essential questions to ask before you hire any one-on-one coach. These are based on $30,000+ of my own investments—and the emotional, spiritual, and financial returns (and losses) I’ve experienced along the way. If you’ve ever: – Hired a coach and regretted it – Wondered if you’re asking the right questions – Wanted a coach who actually gets your world and your values... This is the real t...2025-06-2614 min

Heart And Profit Podcast.Your Clients Are Burnt Out—How to Sell to the Skeptical Buyer in 2025Your people aren't buying—and it's not your fault. In this video, I break down what it really takes to sell premium offers in 2025 when trust is low, markets are saturated, and buyers are burned out. This isn’t a pep talk. This is a no-BS strategy for coaches, consultants, therapists, and service providers who are: – showing up fully – doing the work – but still struggling to convert. We’ll cover: ✅ Why buyers don’t trust providers (and what to do about it) ✅ How to speak to post-purchase awareness + skepti...2025-06-2315 min

Heart And Profit Podcast.How to Pivot Your Business Without Losing Clients or Confidence.You’re not failing. You’re evolving. You’re not behind — you’re standing at the edge of what no longer fits. This episode is for the entrepreneur in a pivot. The one who knows the strategy… but still feels stuck. Not because they’re missing steps — but because they’re missing support. This isn’t about another group program. This is about being held while you shift. 🧠 What You’ll Learn: Why rebranding without real support costs more than money Why hope — not cash flow —...2025-06-0321 min

Heart And Profit Podcast.Outgrown Your Offer? What Successful Entrepreneurs Do Next.Have you outgrown your offer, your audience, or even your business identity? If your current offer feels misaligned, isn’t converting like it used to, or no longer reflects who you are as a leader—this episode is for you. In this conversation, we dive into the identity crisis that many successful coaches, consultants, and service-based entrepreneurs face when they’ve evolved beyond their original niche. This isn’t about trends or algorithms—it’s about strategic alignment, business pivoting, and premium positioning. You’ll learn: ✅ The signs you’ve outgrown your offer ✅ Why your a...2025-05-2015 min

Heart And Profit Podcast.How to Receive Wealth (When You’re Addicted to Doing More)You’re doing the work—spiritually, strategically, energetically—but the money still doesn’t land… or it disappears just as fast. This video reveals the final principle of wealth creation: the ability to receive. We cover: ⚡ Why spiritual entrepreneurs unconsciously reject wealth ⚡ How nervous system safety impacts manifestation ⚡ What the 10 principles of wealth creation actually look like ⚡ Why "almost" having it keeps you stuck longer than failure ever could 👇 Ready to stop preparing and finally RECEIVE? 📅 Schedule a Consultation Call with Me: https://cztr6g073tp.typeform.com/to/LC6cTsgQ...2025-05-1318 min

Heart And Profit Podcast.Principle 8 of Wealth: Why Resonance Determines Your Revenue, Retention, and ReputationPrinciple 8 of Wealth Creation: Resonance — The Invisible Key to Building True Wealth, Influence, and Legacy In today’s episode, I reveal the often overlooked energy behind sustainable success: Resonance. You can have perfect messaging and strong offers — but if you don't carry resonance at the DNA level of your business, you will constantly leak wealth, clients, and influence. This conversation is for entrepreneurs who know they are here for more than transactions — they are here to build ecosystems, movements, and multi-dimensional wealth. If you are committed to leading with soul, creating lasting impact, and scal...2025-04-2917 min

Heart And Profit Podcast.10 Principles of Wealth Creation (Pt. 5): The Endurance That Builds Generational WealthPart 5 – Endurance: The Principle Most Entrepreneurs Skip Everyone talks about grit and hustle—but few talk about what endurance actually looks like. Not the kind you need when things are falling apart. The kind you need when your business is working... but you’re bored. When you want to burn it down—not because it’s broken, but because it’s quiet. This is where most entrepreneurs quit. This is also where real wealth is built. 👇 In this episode, I cover: Why boredom is a spiritual test (not a bus...2025-04-2219 min

Heart And Profit Podcast.10 Principles of Wealth Creation – Pt. 4: Harmony Is the Wealth MultiplierHarmony isn’t soft. It’s structural. It’s the force that holds your business together when strategy, energy, and nervous system alignment meet. Most entrepreneurs burn out—not because they don’t work hard, but because they’re building from dissonance. In Part 4 of the 10 Principles of Wealth Creation, I unpack: Why HARMONY is the centerpiece energy of sustainable wealth How disharmony leads to burnout, toxicity, and broken team dynamics The hidden cost of misaligned strategy—even when it “works” Why marketing ≠ sales—and the power is in balancing...2025-04-1713 min

Find A Way Podcast#97 Heart and Profit w/ Eugene BerezinEugene Berezin is a business mentor who blends his background in clinical psychology with high-performance sales strategy to help service-based entrepreneurs sell authentically.Through his Sell the Way You Love mentorship, he guides coaches and consultants in mastering high-ticket sales without pressure or burnout, using his Marketer Archetypes Framework to align strategy with personality.As an immigrant and former asylum seeker, Eugene is passionate about empowering Black and Latino entrepreneurs to build profitable, fulfilling businesses. He also hosts the Heart and Profit Podcast, sharing insights on sales, messaging, and emotional resilience.2025-04-1641 min

Heart And Profit Podcast.10 Principles of Wealth Creation [Part 3]: Generosity Without Judgment Will Keep You BrokeWealth Creation Series – Part 3: Generosity Without Judgment Will Keep You Broke Most entrepreneurs are generous—but not discerning. They give, give, give… until there’s nothing left. Then wonder why their business isn’t growing. Here’s the truth: God wants to bless you with more. But He will not give you what your vessel can’t carry. In this episode, I’m sharing two foundational wealth principles that too many spiritual entrepreneurs skip: ⚖️ Generosity + Kindness 🧠 Judgment + Boundaries You’ll learn: Why generosity without alignment will dr...2025-04-0814 min

Heart And Profit Podcast.10 Principles of Wealth Creation (Part 2): From Divine Idea to Strategic ExecutionThe most successful brands on Earth—Apple, Tesla, Netflix—didn’t start with a business model. They started with a divine idea. An aha moment. A download. A spark of infinite creative wisdom. But most entrepreneurs talk themselves out of the very thing that could change everything—before it even has a chance to take form. In this episode, we explore: ✨ The second wealth principle: Creative Wisdom ✨ The third wealth principle: Understanding, Structure & Logic You’ll learn how to: Identify your divine downloads and creative spark Stop blocking your...2025-04-0117 min

Heart And Profit Podcast.Success But Still Empty? 10 Wealth Principles to Build in Divine Alignment (Part 1)“I didn’t come to this country with money. I came with a calling.” If you’ve ever wondered how to build wealth when you’re starting from zero—in a system that was never built for you—this series is for you. In this first episode of my 10 Principles of Wealth series, I share the real, unfiltered story of how I built aligned wealth from scratch as an immigrant, former clinical psychologist, and now spiritual sales mentor. I walk you through Principle #1: Divine Intention—your true purpose, why you exist, and why your business mu...2025-03-2530 min

Heart And Profit Podcast.You’re Losing Sales & Don’t Even Know Why (Sell the Way You Love – Part 1)What if your biggest sales challenge isn’t about scripts, strategies, or a hidden secret—but your identity? In this episode, I dive into the overlooked yet crucial factor in successful selling: who you are when you show up to sell. 🔹 Why sales success starts with stepping into your next-level identity 🔹 How adopting an abundance mindset shifts your sales approach 🔹 The connection between trust, rejection, and high-converting sales conversations 🔹 A personal story of transformation: how shifting my identity helped me build a thriving business 🔹 The exact mindset shifts that help my clients close $10K+...2025-03-1819 min

Heart And Profit Podcast.Why Hustling Harder Isn’t Fixing Your Sales Slump (And What Actually Will)If your leads aren’t converting and your business feels stuck, your first instinct might be to hustle even harder. But that’s exactly what leads to high-functioning burnout and anxiety. In this episode, I’m breaking down the Samson Marketer Archetype—the high-energy, mission-driven entrepreneurs who are amazing at sales and presence but often struggle with messaging, market shifts, and deeper audience connection. You’ll learn: ✅ Why your current audience might not be converting (and what to do about it) ✅ How identity-driven marketing can 10x your connection and sales ✅ The four areas you need to focus on...2025-02-1014 min

Heart And Profit Podcast.How to Close Premium Clients in the DMs with EaseAre you leveraging DM conversations to sell your offers but struggling to close premium clients or manage your energy? In this episode, I break down the keys to mastering relationship marketing and explore the Whisperer Marketer Archetype, a powerful framework based on my 12+ years of experience as a clinical psychologist and mentor to entrepreneurs. We’ll cover: 🧠 How to qualify leads without judgment. 💰 Why pricing is critical for premium DM sales. 🤝 Connecting with sophisticated buyers and building authentic relationships. ⚡ Managing your energy while staying aligned with your values. Whether you’re a coach, consul...2025-02-0414 min

Heart And Profit Podcast.No More Algorithms: How to Sell Authentically with the Lilith Marketer ArchetypeAre you tired of posting on social media and chasing algorithms, only to see minimal results for your coaching or consulting business? Imagine breaking free from that exhausting cycle and landing high-ticket clients by being bold, authentic, and strategic. In this episode, I introduce the Lilith Marketer Archetype, a rebellious approach to selling that thrives on collaboration, powerful messaging, and leveraging opportunities outside social media. Learn actionable steps to grow your business authentically, hear an inspiring client success story, and discover how mentorship and messaging can help you create and close meaningful opportunities. 🎯 In This Epi...2025-01-2814 min

Heart And Profit Podcast.The Moses Archetype: Why Visionary Coaches Struggle to Attract Premium ClientsAre you a visionary leader with a big mission but struggling to turn your bold ideas into big profits? You’re not alone. In this episode, we dive into the Moses Archetype—a trailblazer with groundbreaking ideas who often struggles with communication and execution. Learn how to translate your vision into clear messaging that resonates deeply with your audience and drives results. Join me, Eugene Berezin, as I share insights from my clinical psychology background and coaching expertise to help mission-driven entrepreneurs like you align your messaging, amplify your impact, and build a lasting legacy. What...2025-01-2114 min

Heart And Profit Podcast.Overwhelmed by Success? Master the Solomon Archetype to Scale SustainablyIn this episode, we explore the challenges of handling overwhelming success in business, particularly for those who resonate with the Solomon archetype. The Solomon archetype describes successful entrepreneurs and leaders who excel in attracting clients through effective marketing but struggle with overextension and client delivery. Key points include the importance of hiring support, standardizing client delivery, and balancing marketing efforts. Practical advice is offered on improving sales conversions and creating sustainable business practices. Listeners are encouraged to schedule consultations for personalized support. Tune in next week for insights on the M...2025-01-1313 min

Heart And Profit Podcast.Why Your Marketing Isn’t Landing: Unlock the 5 Archetypes to Attract ClientsExplore why some entrepreneurs effortlessly attract clients while others struggle despite their efforts. The issue may not be in the messaging or marketing but in how one shows up and aligns with their unique capabilities. Learn about the five entrepreneurial archetypes - Solomon, Moses, Lilith, Whisperer, and Samson. Each archetype has its strengths and pitfalls and aligns with specific marketing strategies. Discover the importance of staying in your zone of genius, understanding your core personality type, and knowing when to outsource. This episode delves into how recognizing and leveraging your archetype can lead to authentic marketing, consistent client attraction...2025-01-0615 min

Heart And Profit Podcast.Evergreen Growth Strategies: Scale High-Ticket Offers Beyond LinkedInEvergreen Growth Strategies: Scale High-Ticket Offers Beyond LinkedIn In this episode, I’m joined by Jahmaal Marshall, counselor, consultant, and podcast host of the Leaders Burnout Blueprint. Together, we explore how to transition from LinkedIn reliance to building an evergreen strategy that attracts premium clients consistently. We’ll dive into: Why LinkedIn isn’t enough for sustainable growth. How to leverage platforms like YouTube and email to create evergreen impact. Practical steps to engage your audience and grow your business authentically. Whether you’re a service-based entrepreneur, coach, or consultant, this conversation will help you...2024-12-2347 min

Heart And Profit Podcast.How to Love Your Offers: Aligning Passion, Profit, and PurposeStruggling to balance passion and profit in your business? You’re not alone. In this episode, we dive into one of the biggest challenges for entrepreneurs: creating offers you love while staying profitable. Here’s what we’ll cover: ✅ Why not every passion needs to be monetized (and how to know which ones should). ✅ The secret to integrating your desires, emotions, and strategy for aligned success. ✅ Real-world examples of entrepreneurs who’ve built profitable businesses that support their deeper purpose. Plus, I’ll guide you through a powerful exercise to help...2024-12-1814 min

Heart And Profit Podcast.Maximizing Profitability with High-Ticket Coaching: Insights with Kristen SpencerIn this episode, Eugene welcomes Kristen Spencer, a value-based marketing and copywriting expert, to discuss navigating the intricacies of high-ticket coaching and pivoting strategies. They dive into the importance of customized coaching solutions, building trust through vulnerability, and the considerations for finding a suitable mentor. Kristen shares her experiences with various coaching methodologies and her approach to elevating brand messaging to achieve significant ROI. Tune in for valuable insights on leveraging relationship marketing and strategic content creation for high-ticket profitability. Connect with my guest on LinkedIn: https://www.linkedin.com/in/kristinspencerwriter/ ...2024-12-1055 min

Heart And Profit Podcast.Why Pivoting Isn’t a Quick Fix: Align, Scale, and Stay ResilientThinking about pivoting your business? In this episode, we dive into the hard truths about making a successful pivot without burning it all down. Drawing from personal experience, I’m sharing lessons learned during my own business pivot, including: What to consider before pivoting to ensure you’re addressing the root issues. How to pivot safely, both financially and emotionally, while maintaining cash flow. The importance of emotional regulation and how to manage resistance—from yourself and your audience. You’ll leave with practical strategies for incremental growth, professional support, and navigating the emotional rollercoaster of chang...2024-12-0410 min

Heart And Profit Podcast.2025 Business Goals That Won't Burn You Out: Prioritizing Well-Being in Your Plan.🎉 Register for Black Friday for Black Businesses: https://www.lifepathtc.com/black-friday-for-black-businesses In this episode, we dive deep into a balanced approach to planning your business goals for 2025. It’s not just about setting revenue targets—it’s about creating a sustainable roadmap that supports your mental health, personal joy, and family life. Here’s what we cover: Episode Highlights: Realistic Goal Setting: Learn how to set bare minimum, good, and stretch goals that keep you financially stable and on a clear growth path. We discuss why it’s essential to avoid “rah rah” coachi...2024-11-2017 min

Heart And Profit Podcast.Why Every Business Needs a Trusted Board of Advisors.Here’s the link to register for Plan Your 2025 Breakthrough: Black Friday for Black Businesses event https://www.lifepathtc.com/black-friday-for-black-businesses In this episode, Eugene highlights a crucial element shared by all successful multi-six and seven-figure businesses: a winning team. But this team isn’t just made up of your typical employees—it includes trusted advisors who specialize in key areas of business growth. Eugene shares his own journey through various coaching programs and emphasizes why relying solely on one coach or one program isn’t realistic for comprehensive business success. He also explains...2024-11-1119 min

Heart And Profit Podcast.Stop wasting your time with a coach who does not help you. Call to Action: 📅 Schedule a Clarity Call with Me: https://www.lifepathtc.com/private-mentorship-enrollment In this episode, Eugene breaks down how to find the right mentor for your unique business needs. He discusses the importance of diagnosing your specific challenges, the limitations of group coaching programs, and why one-on-one coaching can be a game-changer for service providers looking to scale. Eugene shares insights on building authority, understanding your client’s level of awareness, and knowing when mentorship might not work for you. This episode is a must-listen for high-ticket entrepreneurs seeking personalized support and effective strategies. Key...2024-11-0821 min

Heart And Profit Podcast.Don't be controlled by the money. Money mindset that helps you win.Call to Action: 📅 Schedule a Clarity Call with Me: https://www.lifepathtc.com/private-mentorship-enrollment In this powerful episode, Eugene dives into the heart of what truly holds entrepreneurs back from financial growth: limiting beliefs and the speed of action. He discusses why it’s not just about mindset or strategy but a combination of both that propels you forward. Eugene shares his journey of overcoming obstacles and making bold moves that changed the trajectory of his business and life. This episode is packed with practical insights, personal stories, and actionable advice to help you step into a new m...2024-11-0425 min

Heart And Profit Podcast.Building a Spirit-Led Business: Aligning Strategy and Spirituality for Sustainable Success.📅 Schedule a Consultation Call with Me: https://www.lifepathtc.com/private-mentorship-enrollment In this insightful episode, the speaker delves into the integration of spirituality and intuition in cultivating a thriving and sustainable business. Drawing from personal experiences, from their upbringing in post-Soviet Russia to careers as a sign language interpreter, clinical psychologist, and business coach, the importance of recognizing one's inner calling and unique abilities is emphasized. The speaker addresses common misconceptions about spirituality and wealth, underscores the significance of a clear program promise, and highlights the essential role of faith and divine guidance. They share the v...2024-10-3021 min

Heart And Profit Podcast.From Zero to Six Figures: How to Build Your Coaching Business to $100K in One Year.📅 Schedule a Consultation Call with Me: https://www.lifepathtc.com/private-mentorship-enrollment Essential Steps to Reach Your First 100K: Sales, Research, and Authority Building This episode focuses on helping entrepreneurs reach their first 100K in business by emphasizing three key priorities: maximizing sales, conducting comprehensive research and development, and establishing authority. It discusses effective sales techniques through meaningful conversations and provides practical tips for engaging potential clients on social media. The host also highlights the significance of understanding market dynamics, continuously refining marketing strategies based on data, and generating consistent, valuable content to build trust...2024-10-2821 min

Heart And Profit Podcast.The Fastest Path to $250K: The Critical Steps to Scaling from $100K to $250KIn this insightful episode, discover the essential steps to grow your business from $100,000 to $250,000 annually. Learn the significance of refining your messaging, targeting a premium audience, and maintaining a focus on client acquisition without prematurely diversifying your offers. Gain valuable tips on continuous testing, improvement, and the value of a flagship offer. The episode also emphasizes aligning your passion with profit through proper analysis of your flagship offer based on income, joy, and alignment factors, and the importance of appropriate pricing to reflect value. Practical advice on positioning, qualifying leads, and achieving speaking engagements is provided, along with the...2024-10-2522 min

Heart And Profit Podcast.How to Increase Conversions: Mastering the Close When You’re Booking Calls but Not Closing Sales.In this comprehensive episode, we unpack the essential strategies for closing sales calls effectively through a combination of lead qualification and consultative sales techniques. We explore why prospects may show interest yet refrain from purchasing and how to overcome these challenges by addressing financial readiness and common objections upfront. Key concepts include the use of application forms, the Challenger Sale Model, and the importance of presenting pricing calmly. Practical advice such as recording and reviewing sales calls, role-playing scenarios, and gaining mentorship is shared. The episode also tackles the importance of challenging clients, handling rejections, and integrating consultative approaches...2024-10-2326 min

Heart And Profit Podcast.Why Your Offer Isn't Selling: 3 Secrets to Finding the Perfect Match for Your Audience.In this episode, uncover the essential reasons why your offers might not be meeting sales expectations and learn actionable steps to address these issues. Topics include the pivotal roles of trust and attention in the marketplace, ensuring your offers align with audience needs, and conducting comprehensive market research. The discussion extends to refining career or business coaching services to better match market demands, avoiding mismatched services, and targeting the right audience for optimal resonance. Additionally, understand the importance of personal values and creating valuable content. For those seeking tailored advice, the episode also highlights the Hardened Profit Mentorship Program...2024-10-2116 min

Heart And Profit Podcast.2024 Coaching Industry Trends You Need to Know | Q4 Report for High Ticket CoachesMastering the Coaching Industry: Strategies for Success in a Competitive Market In this episode, we examine the dynamic and expanding coaching industry, particularly during times of economic change and political events. Despite a booming market valued at $6.2 billion, concerns of saturation and quality issues are prevalent. We focus on identifying authentic service providers, the importance of niche targeting, and creating meaningful client connections. Key strategies, including whisper marketing and long-form content, are discussed to help coaches thrive. Additionally, we offer insights on attracting the right network, maintaining consistent messaging, and how to avoid common industry missteps, along...2024-10-1516 min

Heart And Profit Podcast.Want HIGH TICKET Success? Master Buyer Psychology NowSelling high-ticket offers in tough times can feel like an uphill battle, especially when your audience is facing uncertainty and fear. In this episode, we dive into buyer psychology and the mindsets that drive purchasing decisions—whether it's fear-based scarcity or an abundance mindset. You’ll learn: How to identify whether your buyer is in a fear or expansion mindset. The specific messaging strategies you need to adapt based on where your buyers are. Why people buy when they feel discomfort, and how to leverage that for more conversions. Practical tips to adjust your sales approach and...2024-10-0811 min

Heart And Profit Podcast.Building Wealth and Success through Effective Communication.Harnessing Communication for Value Creation and Entrepreneurial Success In this episode, host Eugene welcomes Clifford Starks, a former UFC fighter turned entrepreneur, to discuss the power of communication as a tool for value creation and success. The conversation explores how communication can be harnessed as a superpower in business and personal growth. Clifford shares his journey from humble beginnings, overcoming challenges of fitting in, and learning to build confidence and self-esteem through effective communication. Both Eugene and Clifford discuss their entrepreneurial paths, highlighting the importance of focusing on future aspirations rather than current realities. The discussion touches...2024-10-0435 min

Heart And Profit Podcast.Your launch flopped! Now what?!Why Your Launch Flopped: Market Research, Messaging & Marketing Essentials . In this episode, we dive into the critical factors behind a failed launch, including market research, messaging, and marketing efforts. Learn how to identify and address gaps in your understanding of your target audience, adjust your messaging for better resonance, and optimize your marketing strategies. Plus, take advantage of a free diagnostic assessment to pinpoint exactly what went wrong and how to fix it. Watch to discover actionable steps for improving your future launches! Business assessment https://www.lifepathtc.com/business-assessment 📅...2024-10-0216 min

Heart And Profit Podcast.$50K in 5 Months: The Social Selling Blueprint That Works on Any PlatformIn this episode, I’m sharing how I went from zero to my first $50K in just five months on LinkedIn. Yes, you heard that right—from a corporate profile to becoming a six-figure business owner using social selling strategies that work on any platform. If you’ve noticed social media is changing and what used to work isn’t working anymore, this episode is for you. I’ll break down the core strategies that helped me hit multiple five-figure months and how these same tactics can help you turn conversations into conversions—whether on LinkedIn, In...2024-09-2714 min

Heart And Profit Podcast.Why Social Media Isn’t Bringing You High-Ticket Clients (And How to Fix It)Are you posting on social media but still not seeing the high-ticket clients you deserve? You’re not alone. In this episode, I’m breaking down the 3 biggest reasons why social media isn’t converting for you—and, more importantly, how to fix itfast. If you’re tired of watching your efforts go unrewarded and want to start turning your content into a high-ticket client magnet, this episode is for you. Links Mentioned: 📅 Schedule a Clarity Call with Me: https://calendly.com/eugene-berezin/clarity-call 🚀 Enrollment closes October 1st—don’t miss out! https...2024-09-2519 min

Heart And Profit Podcast.The Sales Strategy Missing in Most Coaching Businesses—Costing You Big ProfitsIs your sales strategy really working for you, or are you leaving money on the table? 🚫 In this livestream, I’ll share the sales strategy that most coaches overlook, one that can make a real difference in your bottom line. It’s not about working harder—it’s about working smarter. We’ll dive into practical steps you can take to refine your approach, ensuring you’re capturing the full potential of every opportunity. The difference between where you are and where you want to be might just be a tweak away. 📅 Schedule a Clarity Call with Me: https...2024-09-0723 min

Heart And Profit Podcast.Why High-Ticket Coaches Are Losing ClientsLet’s talk about something real—keeping the clients you’ve worked so hard to attract. 🧐 If you’re noticing clients slipping away, it’s not just frustrating—it’s a sign that something’s off. In this livestream, I’m sharing personal insights into why this happens and, more importantly, how you can turn it around quickly. We’ll focus on creating a retention offer that not only keeps your clients close but makes them eager to stay. Imagine shifting from constantly chasing new clients to having a solid base of loyal ones who continue to invest in your services b...2024-09-0429 min

Heart And Profit Podcast.High Ticket Coaches: Critical Scaling Mistakes to AvoidAre you an experienced coach who’s finding that scaling your business has become more complex than it needs to be? It’s easy to fall into the trap of overcomplicating your systems, but this can actually hold you back from reaching your full potential. In this video, I’m sharing key insights on why simplicity is the key to sustainable growth. We’ll discuss how to streamline your operations, focus on what truly matters, and avoid the pitfalls that keep even the most successful coaches from scaling further. This isn’t about quick fixes—it’s about ma...2024-09-0311 min

Heart And Profit Podcast.The Ideal Time to Build a Strong BusinessTough Economic Times Create Great Entrepreneurs: Why 2024 is the Best Year to Build Your Business 🔥 In this episode, we dive deep into why economic downturns, like what we’re experiencing in 2024, are actually the besttime to build a sustainable, high-ticket coaching business that can withstand any storm. 🌪️ Here’s What You’ll Learn: History Lessons from 2020-2023: How economic trends and shifts in buyer behavior can position your coaching or consulting business for success. The Power of the OTP Triangle: Offer, Traffic, and Positioning – the critical elements you need to master to attract and convert high-ticket...2024-08-2314 min

Heart And Profit Podcast.The Truth About Running a Coaching Business: Expectations vs. RealityIn this episode, I deliver an unfiltered look at what it really takes to run a successful coaching business online. This isn’t just another side hustle—this is the real deal. Eugene dives into the highs, the lows, and everything in between, sharing his personal journey from clinical psychology to software engineering and, ultimately, to full-time coaching. If you've ever wondered whether this business model is sustainable, or if you have what it takes, this episode is for you. Key Takeaways: The Reality of Online Coaching: Discover the unpredictable nature of coaching, from fluct...2024-08-1315 min

Heart And Profit Podcast.The Brutal Truth About Entrepreneurship (feat. Donovan Brown)In this episode, we're diving deep into the real-world experiences of entrepreneurship with our special guest, Donovan Brown. Eugene and Donovan have been working together for six months, and today, they discuss the challenges and triumphs of building a business from the ground up. Donovan shares his personal journey, the impact of entrepreneurship on his life, and the lessons he's learned along the way. Key Topics Discussed: The Reality of Entrepreneurship: Donovan shares his experiences of starting a business and the changes it has brought to his personal life. The importance of au...2024-08-0729 min

Heart And Profit Podcast.From Mayor to Coach – An Exclusive Interview with Chasity Wells-ArmstrongImagine you didn't have to fight for a seat at the table because… you built your own. Back in 2017, Chasity Wells-Armstrong became the first African-American mayor of Kankakee, Illinois, creating opportunities and paving the way for others. Her journey from public office to becoming a leadership coach is a testament to her resilience and passion for community impact. In this episode, we’re going to cover: What it takes to lead with authenticity and integrity. Real-life strategies for creating meaningful community change. Insights on overcoming challenges and stayi...2024-08-0248 min

Heart And Profit Podcast.How To Price Your Services To Make MORE Money & Give MORE ValueYour price is not about you… Your price is a part of your messaging and a part of your marketing. Think about it! If I want a cheap product, for example, I need a cheap pod ASAP to cook something tonight. I will go to Walmart or a dollar store and buy a cheap pod. However, if I need a pod to show in a high-end cooking show, and my objective is to attract more celebrities, I will be shopping for that pod somewhere else. I know I...2024-07-2230 min

Heart And Profit Podcast.2024 Social Selling Trends: Three Game-Changing Shifts for Coaches and Service Providers.If you feel like it’s more difficult to stand out online and get new clients it’s because it is. I’ve been collecting data from my clients, my business, and other larger coaching and consulting businesses and this is what I found. There are three major shifts that are happening right now. A lot of entrepreneurs are still operating in 2020 marketing strategies. However, the game is changing. We have a highly sophisticated market. People have seen it all, challenges, webinars, masterclasses. Before...2024-07-1732 min

Heart And Profit Podcast.3 ways you can niche down to sell more high-ticket offers. Here’s the hardest and the scariest decision I ever had to make in my business. Niching down! Look, as entrepreneurs we might have big heart and we want to serve everyone but if you talk to everyone nobody really hears you. Being too broad in your business and in your messaging can cost you serious profit. In this episode I am going to talk about: Profitable niches How to niche down as an entrepreneur High Ticket Sales and profitable niches And...2024-07-1227 min

Heart And Profit Podcast.Messaging and Collaboration. How to attract business opportunities in 2024.Ever feel overwhelmed by constantly changing social media trends? 😅 What if I told you that you don’t have to chase social media trends or keep up with the latest algorithm changes? 🤯 You don't need to. When you have the right people in your network, you attract top business opportunities effortlessly. 🌟 I’ve been there, constantly tweaking strategies, chasing the next big thing. But let me tell you—real growth happens when you focus on relationships and authentic connections. That’s why I’m excited to invite you to our event: 📅 Messaging...2024-07-0458 min

Lead More- Manage LessHow to attract business opportunities in 2024Welcome to The Executive Woman's Podcast! In this episode, I was fortunate enough to join Gabby Andersson and Eugene Berezin. To share insights on messaging, collaboration, and attracting business opportunities in 2024. They discuss the significance of having a leader's mentality, embracing new strategies, and understanding the value of making mistakes. From personal anecdotes to professional experiences, they explore the evolution of leadership styles and the impact of micromanagement on confidence. Join us as we explore the challenges of leadership development and the importance of clear communication in a rapidly changing business la...2024-07-0256 min

Heart And Profit Podcast.Number one strategy how to find high ticket coaching clients on LinkedIn.You might be wondering how to find clients that have $2000 - $3000 to spare on social media. In this mini-podcast episode I am answering a question about how to find high ticket clients that are willing and ready to pay you for your coaching program. If you want your question to be answered on the show connect with me on LinkedIn or Instagram and send me your question. The best questions will be presented on my podcast. In this episode, you will learn about: Business strategies Money mindset 2024-07-0207 min

Heart And Profit Podcast.Why businesses fail. The lies you tell yourself about running a business.If I have to point out one mistake that a lot of entrepreneurs make, it would be this: the lies you tell yourself about running a business. I talk to a lot of coaches, consultants, mentors, and service providers, and these lies come up all the time: “I can’t sell high-ticket offers because [insert literally any niche] can’t afford it.” “I can’t invest in my development because my business is not profitable.” “Until I get $1M, I don’t think I need a business mentor.” “I don’t think I can run...2024-06-2427 min

Heart And Profit Podcast.Step-by-step framework to build your business and sell like a pro.Ever feel like building your business is a never-ending challenge? Trust me, I’ve been there. But here’s the thing: while it’s not easy, it can be SIMPLE. In this episode, I'll share my personal, step-by-step process designed specifically for coaches, brand strategists, business consultants, mentors, and course creators like you. Here’s what you’ll learn: How to define your ideal customer and conduct thorough market research. Strategies to attract and build an audience organically using advanced social selling techniques. Proven methods to sell high-value products and servic...2024-06-1846 min

Heart And Profit Podcast.You don’t need more clarity, you need more courage.You Don’t Need More Clarity, You Need More Courage to Run Your Business Courage can be a game-changer in your business journey. Every entrepreneur faces uncertainties, but it's the courageous ones who rise above and achieve greatness. It's not about waiting for perfect clarity; it's about taking bold steps despite the unknown. After working with countless successful entrepreneurs, I’ve realized that the key to success isn’t about having everything figured out. It’s about having the courage to take decisive actions and embrace the challenges. Curious to know how courage can tran...2024-06-1524 min

Heart And Profit Podcast.7 fears that every entrepreneur will experience in lifeFear can be the silent killer of your business ambitions. But here's the truth: every entrepreneur faces fear. It's not about avoiding these fears but mastering how to overcome them. After speaking with dozens of successful entrepreneurs, I’ve identified 7 common fears that can hold you back from living your most authentic and thriving life. Curious to know what these fears are and how to conquer them? Join me live as we dive deep into these fears and transform them into your strengths. Plus, I’m excited to announce my up...2024-06-1337 min

Heart And Profit Podcast.How High-Ticket Coaching Changed My Life: A Personal Success StoryPicture this: 7 AM, and I get a calendar invite from HR. Only my manager is included in that meeting… That was the meeting that shattered my false sense of security in Corporate America. I got laid off. When I transitioned into tech, I thought it was one of the most secure career paths—great salary, amazing opportunities, and tech is here to stay. But there was a bigger change brewing… I started my business because I wanted to create a bigger and better impact. I landed just one client and got laid off. Despit...2024-06-1227 min

Heart And Profit Podcast.Never lower your prices. Do this instead.Have you ever considered lowering your prices because you can’t sell your offer? I can tell you right now that it’s NOT the price! Here are a few reasons why your high-ticket offer doesn’t sell: How you position your offer Messaging Financing options Lack of sales skills I promise you it might be just a little tweak to start you going! Important! I am running a 5-day masterclass “6-Figure messaging”, on how to sell your high-ticket offer with ea...2024-06-0825 min

Heart And Profit Podcast.3 reasons why you can’t afford to sell low ticket offer.You can’t afford to be cheap! In my last episode, I was talking about pricing models for service providers, coaches, mentors, and consultants. In this episode let’s talk about why you can’t afford to be cheap. Or can you?! Bring your questions ready because we need to talk! I said it before and I’ll say it again, your pricing model will break or make your business. So let's say your goal is $150K or $300K. You do...2024-06-0719 min

Heart And Profit Podcast.How to price your coaching program or services. (Step-by-step guide)Have you ever questioned yourself about how much you would charge? How do you coup with the number? When is the right time to raise your prices? In this episode, we’re going to cover it all! Important! I am running a 5-day masterclass “6-Figure messaging”, on how to sell your high-ticket offer with ease on LinkedIn. When June 24 - June 28. Register here: https://eugene-berezin.ck.page/6-figure-messaging-training In this episode y...2024-06-0527 min

Heart And Profit Podcast.3 easy ways to get high-paying clients from LinkedIn and YouTube.3 easy ways to get high-paying clients from LinkedIn and YouTube. There are 3 easy ways to get high-paying clients from LinkedIn and YouTube. In this podcast episode, we’re going to talk about how to get clients from reliable sources with less effort. How to combine two giant search engines to get premium clients for your high-ticket coaching or consulting business. All social media platforms can work well. However, when people have a problem they first go to YouTube, this is where you direct them to your LinkedIn profile and start a con...2024-05-3039 min

Heart And Profit Podcast.Easy way to handle price objections on a sales call.Easy way to handle price objections on a sales call. If you’re dreading your sales calls because you anticipate a price objection there is an easy way to handle that. Today I invite you behind the scenes to with my client to show you how you can easily handle cost objections on your sales calls. In this episode you will learn: Business strategies Storytelling techniques LinkedIn™ funnel Business Mindset High-ticket offer Coaching business High-ticket coaching business Organ...2024-05-2810 min

Heart And Profit Podcast.How to start a profitable purpose-driven coaching business. My story.How to start a profitable purpose-driven coaching business. My story. Coaching has become very popular in recent years. You might be wondering how you can become a coach. What pricing strategies can be used? Is it easier to go the high-ticket, low-ticket, or anything in between? In this episode you will learn: Business strategies Storytelling techniques My origin story Business Mindset High-ticket offer Coaching business Identity Mindset coaching High-ticket coaching business 2024-05-2137 min

Heart And Profit Podcast.Episode 0. Trailer. How to sell what you love.Welcome to "Heart And Profit," where I equip coaches and service providers with the insights and strategies needed to achieve unapologetic success. Each episode is a deep dive into the personal stories, tips, and proven techniques that help you build a thriving high-ticket coaching business. Hosted by Eugene Berezin, "Heart And Profit" blends personal experiences with expert advice, guiding you through the intricacies of developing a strong personal brand and creating high-value services. You'll hear from successful coaches and service providers who have navigated the challenges of the online space, sharing their journeys and the strategies that...2024-05-2106 min

The iOS Dev PodcastWhat Developers Get WRONG When Applying to Jobs with Eugene Berezin #15In this episode of the iOS developer podcast, I had the pleasure of sitting down with Eugene Berezin. We covered the interview and application process for iOS Developers, Self Development, and mistakes developers make. YouTube Video: https://youtu.be/bI8ewKdenmE Audio Version: https://podcasters.spotify.com/pod/show/iosdevpodcast Support the show on Patreon: https://www.patreon.com/JasonDubon Newsletter: https://www.iosdevpodcast.com/newsletter Eugene's LinkedIn: https://www.linkedin.com/in/eugene-berezin/ Eugene's Twitter: https://twitter.com/eugeneiosdev ----------------- Follow Me On Social Media -------------------- Twitter: https://twitter.com/JasonDubonYT LinkedIn: https://www.linkedin.com/in/jasondubon/ ...2023-09-1951 min

Build Lead & Prosper PodcastThe Best Way To Secure Your Tech Career And Income.Community we keep rising above Imposter Syndrome.Let's talk about career and money 💵.There are three financial seasons for software developers (QA folks as well).💵 >70K - 100K. You've just landed your first job, maybe a second, you're still growing your skills.💰 100K - 150K. You're a solid mid-level dev. You might start getting stuck in your growth in some areas.💰💰 150K-200K. You're rock solid, you have the receipts. But you keep asking yourself what's next.💰💵💰 200K and above. You're either in a C-suit leadership / high profile leadership role or you're no longer keeping your eggs...2023-08-1431 min

Build Lead & Prosper PodcastCracking the Code with Gennifer: The Ultimate Strategy to Navigate the Tech Job Market.👩🏿‍💻 Software Developers, are you ready to hack the tech job market with me and my guest Gennifer? 🧑🏼‍💻Then you want to tune in for this episode of the Build, Lead & Prosper show!And I have a fantastic guest on my show today.We're going to talk all about strategy!❗️ATTENTION❗️ the time has changed. Now, it's at 3:00 p.m. PDT.Come establish new relationships, make new connections, and expand your network with us!It's going to be 🔥🔥🔥 If you're interested in my coaching program schedule a mini-coaching session with me here https://calendly.com/eugene-berezin/clarity-call-with-eugene-clone Connect with me on LinkedIn: https://www.linkedin.com/in/eu 2023-07-3143 min

Build Lead & Prosper PodcastYou don’t need to solve 100+ problems on LeetCode to land a high-paying job.📣 Attention Software Developers🦾 Are technical interviews causing you stress? Are you spending endless hours solving LeetCode questions in the hopes of landing a job? Perhaps you believe that knowing algorithms and data structures is the only way to secure a job. Fear not, I've got your back! Join me for an eye-opening discussion where we'll debunk the myths surrounding technical interviews. I'll share my personal journey as a Senior iOS Developer, revealing how I built my entire career without excelling at whiteboard-style coding questions. If you're interested in my coaching program schedule a mini-coaching sessio...2023-07-2326 min

Build Lead & Prosper PodcastWelcome to the Season 2 of Build Lead & Prosper podcast.Hello there! I am bringing back my podcast! Here you can listen to my previous live streams AND coaching sessions. Connect with me on LinkedIn if you need to connect with me: https://www.linkedin.com/in/eugene-berezin/2023-07-2305 min

Jereshia SaidIs Your Messaging Working? | Auditing YOUR Content & MessagingHave you ever wondered what you should be including on your social media pages to get the best conversions? Let’s do some messaging audits and you can hear my advice to three coaches on how to optimize their social media pages to get better results. If you’re using social media to grow your online coaching business, creating a profile and publishing content is the first step. I asked a few of my Instagram followers if I could audit their accounts to evaluate their messaging, their program promises, and the flow of their processes to con...2023-06-1939 min

Spark ConnectionsEpisode 9 - Eugene BerezinWe all know that the journey to learning how to code isn't equal. Eugene and I dig into a path that is near to my heart, going from QA to software engineering. We also dig into the process of content creation and thinking about how to build for an audience. Can't forget about protecting our peace and mental health too. As always come join us. 2021-12-0635 min

Build Lead & Prosper PodcastEpisode # 6. Should you be political as an iOS developer?Hey hey hey! We have a video for this episode on my YouTube channel! Go check it out! In this episode, we're going to talk about if it's a good idea to be open about your political views on social media as a software developer. My Twitter. My YouTube channel. My website. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app 2021-04-2332 min

Build Lead & Prosper PodcastEpisode # 5. Burn-out in software developers.Hey hey hey! We have a video for this episode on my YouTube channel! Go check it out! My Twitter. My YouTube channel. My website. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app 2021-04-1625 min

Build Lead & Prosper PodcastEpisode # 4. Code/life balance.In this episode, I am going to ramble about code life balance. If you would like to connect with me here's where you can find me: Twitter. YouTube. LinkedIn. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app 2021-04-1020 min

Build Lead & Prosper PodcastEpisode # 3. Mental Health in Tech.In this episode, I talk about mental health in tech. You can find me on Twitter: https://twitter.com/eugeneiosdev My YouTube channel: https://www.youtube.com/channel/UCymXZY892VewA4k4tni8Xzg --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app 2021-02-2024 min

Build Lead & Prosper PodcastEpisode # 2 Coding and passion.In this episode, I talk about if it's important to be passionate about software development to be good at it. You can find me on Twitter @eugeneiosdev YouTube: https://www.youtube.com/channel/UCymXZY892VewA4k4tni8Xzg or search for Eugene Berezin. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app 2021-02-1317 min

Build Lead & Prosper PodcastEpisode # 1 Rabling iOS Dev. Let's ramble together.Welcome to my new podcast "Rambling iOS Dev". It's a podcast where technical becomes personal and personal becomes technical. Where to find me? Twitter: @eugeneiosdev YouTube: Eugene Berezin --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app 2021-02-0623 min

XcodersXcoders Podcast, August 2020This month, Jared is joined by Eugene Berezin and they chat about Eugene’s history in tech, a bit about video blogging (and blogging in general), and what’s got them excited from WWDC. Questions, comments, or topic requests? Get in touch at info@seattlexcoders.org Links: Eugene’s Twitter Eugene’s YouTube channel Eugene on LinkedIn Micro.blog Host: Jared Sorge Xcoders Links: Website Meetup 2020-08-2800 min

A Swiftly Tilting PlanetInterview with the Developer – Eugene BerezinI had the pleasure of talking with Eugene Berezin about accessibility, software testing and more! Twitter https://twitter.com/eugeneiosdev YouTube https://www.youtube.com/channel/UCymXZY892VewA4k4tni8Xzg instagram https://www.instagram.com/eugenebereziniosdev LinkedIn https://www.linkedin.com/in/eugene-berezin --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/a-swiftly-tilting-planet/support 2019-09-231h 04