Shows
Brand RunnerAI Is the New OS. Humans Are the Luxury — What You MUST Do in 2026## SummaryIn this episode of Brand Runner, Fabien discusses the evolving landscape of marketing, focusing on the integration of AI as the new operating system. He explores six significant shifts in the industry, including the rise of AI in marketing, the transformation of search into answer engines, and the emergence of every company as a media company. Fabien also delves into the financial infrastructure of the creator economy and the importance of human elements in an AI-driven world. The episode concludes with actionable insights on how brands can adapt to these changes....
2026-01-0709 minBrand RunnerInside Canva’s Visual Suite: AI, Creativity & the Future of Marketing TeamsEpisode Summary:In this episode of Brand Runner, we explore Canva’s Visual Suite 2.0 — a major shift that brings design, AI, code, and data into a single creative workspace. From Magic Studio to Canva Code, we break down the most impactful features and what they mean for creative productivity, marketing teams, and the future of work.What We Cover:Canva AI and Magic Studio toolsVisual spreadsheets and real-time chartsCanva Code and no-code interactive toolsAI-powered workflows for faster content creationHow these changes impact coll...
2025-04-1411 minBrand RunnerAI Goes Ghibli: The Viral Trend and Its ImplicationsSummary: This episode dives into the explosive trend of transforming images into Studio Ghibli-inspired art using ChatGPT's latest GPT-4 model. We explore why this trend captivated the internet, its ease of use, and the deep cultural resonance of Studio Ghibli's unique aesthetic. From personal photos and pop-culture memes to historical moments, this style has touched every corner of digital culture.We also address critical copyright and ethical issues raised by this AI-driven phenomenon, highlighting Studio Ghibli co-founder Hayao Miyazaki’s stark criticism of AI-generated animation as well as legal concerns over copyright infringement.What You'll Le...
2025-04-0114 minBrand RunnerInside Adobe Summit 2025 (recap): Creativity is the New ProductivityIn this episode of Brand Runner, we dive deep into the groundbreaking announcements from Adobe Summit 2025, where AI has officially stepped into the spotlight, fundamentally changing the game for creativity, productivity, and brand building.We explore how Adobe is transitioning from bolt-on AI features to embedding artificial intelligence into the foundation of their entire ecosystem. From the exciting new Firefly application that brings IP-friendly generative AI for images, vectors, video, and voice to a single platform, to the revolutionary AI assistant in Acrobat that lets you literally "talk to your PDFs," the creative landscape is being transformed.
2025-03-2422 min
Brand RunnerThe State of VR with Sébastien HamelineShow notes
keywords: immersive marketing, virtual reality, VR milestones, consumer adoption, brand applications, metaverse, XR, Web3, healthcare VR, interactive experiences
summary
In this conversation, Fabien and Sébastien discuss the evolution of virtual reality (VR) and immersive marketing, highlighting key milestones, consumer adoption, and innovative applications by brands. They explore the importance of content in VR experiences, the impact of new technologies like the Apple Vision Pro, and the future of VR in the context of the metaverse and healthcare. The discussion emphasizes the need for brands to create engaging and unique content t...
2025-01-2847 minBrand RunnerFrom Dojo to Boardroom: Martial Arts Insights for Marketers and EntrepreneursBuckle up, brand warriors! 🚀 As a creative producer with a 25-year love affair with Taekwondo, I've got a treat for you. I recently spent 10 unforgettable days in Korea with elite warriors, conquering the prestigious Kukkiwon master instructor course. 🏆
Get ready to kick your marketing game up a notch as I share mind-blowing insights from this ancient martial art that'll revolutionize your entrepreneurial journey! 💡💼
🔥 Hot Take Alert:
This thousand-year-old wisdom is about to transform your marketing strategies and business mindset. Stay tuned for some serious knowledge bombs! 💣💥
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2024-10-0807 minBrand RunnerParis 2024 Olympics: a golden opportunity for brandsIn this episode, we are talking about one of the biggest events of the year for 2024: the Olympic Games, set to happen in my dear hometown: Paris. The event is set to take place from 26 July to 11 August 2024. In today’s post, we will talk about why it is a unique opportunity for brands, as well as what partnerships are available, and what are the costs involved for such partnerships.
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2024-07-0917 minBrand RunnerApple's Creative Destruction: Unpacking the "Crush" Ad DebacleIn this explosive solo episode of Brand Runner, we dissect Apple's disastrous "Crush" ad campaign that sparked outrage across the creative community.
From the disturbing industrial visuals to the cringe-worthy implications of AI replacing human artistry, we'll unpack what forced a rare public apology from the tech titan. You'll hear shocking details about an emotional test screening that should have been a major red flag, and why this $3 billion marketing misfire highlights the importance of getting creatives right before going live.
Tune in for an insightful autopsy of one of Apple's most controversial campaigns in...
2024-05-2307 min
Brand RunnerVirtual Realms, Real Brands: VR Marketing in the Metaverse with Charlie FergusonIn this insightful episode, we explore the future of branding, marketing, and consumer engagement in the metaverse and spatial internet era. Our guest is seasoned digital brand strategist Charlie Ferguson, who shares his thoughts on extended reality (XR), immersive virtual worlds, user-generated experiences, and the convergence of technologies driving this metamodern shift.
We dive deep into the evolution of VR/AR, discussing the major technological hurdles that still need to be overcome for mainstream metaverse adoption. Charlie provides a fascinating perspective on interoperability across metaverse platforms and the emergence of decentralized "Fediverses."
The conversation also...
2024-05-1436 min
Brand RunnerSuper Bowl Ads vs the Art of Meaningful MarketingThis year, many people thought the Super Bowl ads were a bit of a letdown. In this podcast episode, I talk with Ari Kuchar, the in-(power) house creative director behind many of our best-performing ads. I work with him daily on OOH campaigns, CTV ads, and more. And today he is on the pod giving his insights on what makes an ad remarkable, and how to make things different next year. We talked about what it means for brands, strategies being done online, celebrity stuffing, and what's in it for a brand.
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2024-03-1232 minBrand Runner2024 Marketing prediction: When Your Fridge Talks Back (and Sells You Shoes)Happy New Year! In this episode, I would like to pull out my crystal ball and tell you about my prediction for 2024. In this episode, we will discuss the Rise of AI-powered predictive Analytics, Hyper-Targeted Personalized Omnichannel Campaigns, AI-driven content Creation on the Fly, Expert Insights on the Future of AI Marketing, and more... All these are not just predictions, but also very much so backed by data, so check out the links
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Sources:
Gartner: "By 2024, AI will personalize 80% of customer in...
2024-01-2410 min
Brand RunnerStanding Up or Standing Aside? How Brands Should Respond to Boycotts with Yoni GolanOn Oct 7th, the terrorist organization Hamas entered Israel ground and committed crimes against humanity.
Rightfully so, since then Israel entered a war against Hamas to eradicate this terrorist organization, rescue the hostages, and make sure this does not happen ever again.
Following this, we saw a rise in antisemitism worldwide and even calls to boycott Israeli brands or Israeli-funded brands.
Whether it is McDonald's or Nokia, brands are caught in the crossfire.
Israeli or not — this raises a larger discussion: how should brands handle this behavior and how should they com...
2024-01-0928 min
Brand RunnerHow to efficiently build online brand campaigns with Or Hadar (monday.com)In this episode, I have a special guest: Or Hadar, Professional lead at monday.com, who manages all the online brand campaigns. In this special episode, we talked about why online campaigns should be an integral part of your marketing strategy whether you are a startup or a Fortune 500 company, where to start, and how latest technology innovations changed the game.
International OOH campaign mentioned on here
Or Hadar's LinkedIn here
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2023-12-1523 min
Brand RunnerThreads and trends: Navigating the Social Media Landscape with Natasha ChangWant to build a strong online brand? Join me and Natasha Chang, social media manager at monday.com, as we explore the secrets to success of how to build a presence — online. In this fascinating episode, with Natasha, we discuss:
How to build a presence B2B vs B2C;
How to get started from scratch and what to focus on;
Between Paid vs organic: is paid necessarily better?
Why is TikTok Natasha's favorite platform?
What is the Fediverse and what is next with social media?
Connect With Tash Chang on Linkedin and TikTok.
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2023-12-0640 minBrand RunnerHow Warner Bros. Turned Barbie Into a Cultural PhenomenonIn today's episode of Brand Runner, we're exploring the innovative marketing strategy behind the latest Barbie movie, a true masterclass that's been taking the industry by storm.
Discover how Barbie exceeded box office expectations, even surpassing the Dark Knight. We'll unveil the strategic partnership between Mattel and Warner Bros., outlining the benefits it brought to both companies. The Barbie movie's marketing campaign is no ordinary one. It kickstarted with cryptic teasers and posters, building excitement long before the first trailer release in June.
The trailer challenges traditional Barbie stereotypes and promotes female empowerment, further amplifying t...
2023-10-3009 minBrand RunnerBrandformance: The Secret to Achieving Both Short-Term and Long-Term Marketing GoalsIn today's digital age, the traditional approach to marketing is no longer enough. Consumers are bombarded with messages from brands all day long, so it's more important than ever to create a holistic marketing approach that combines branding and performance.
This is where brandformance comes in. Brandformance is a term combining the concepts of branding and performance. It defines a campaign that combines objectives, both branding and performance-oriented.
In this episode of the Brand Runner Podcast, we discuss the future of marketing and how brandformance is the key to success. We'll explore what brandformance is...
2023-09-0508 minBrand RunnerBeyond reality: How Apple's Vision Pro redefines brand marketingIn this episode of Brand Runner, we talk about the latest buzziest announcement in tech: the Apple Vision Pro headset. This new tech product shines a light on the future of the internet, and how it will redefine marketing and advertising. Reviewing its features and capabilities will break down its marketing and ethical implications as well as its limitations and timeline for mass adoption.
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Source
Apple Vision Pro landing page
Balenciaga VR runway show
Ikea virtual showroom
L'Oréal VR "try-it-on"...
2023-06-2024 minBrand RunnerNFTs: why companies are including them in their marketing strategyToday I would like to talk about NFTs. Yes, of course, everybody knows about NFTs. But not how they are shaping the future of brand awareness and marketing... In this episode, we look at how big companies started to include these in their marketing strategy and why they did it. This will give us a glimpse of what the future of marketing is made of.
Thanks for listening, Fabien.
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Official podcast website page here
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2023-06-0609 minBrand RunnerAI: the future of the advertising and how it will change the job marketIn this episode, we talk about ChatGPT and more specifically how it will revolutionize advertising as we know it, which jobs might get replaced by it, and where we are at with this technology. This is a very controversial topic, and many people are speculating. There are over 8000 tools that were created leveraging ChatGPT in the last few months, and it won't stop here.
Connect here 👇🏽
Official podcast website page here
Connect with Fabien on Linkedin here and Twitter here
Follow and connect on the Brand Runner Instagram and Youtube
Learn more about Fabien here
Source
Forbes // Daddy, I want to be a prompt engineer
Bill gates on AI ChatGp...
2023-05-0908 minBrand RunnerThe new paradigm of agency model and in-house productionWelcome to the Brand Runner podcast, where we discuss marketing trends and tech.
In today's episode, we discuss why the traditional advertising agency model has changed. We touch on what has been the traditional model until now, and how both regulatory and technology evolutions brought us here.
Thank you for listening. Please give us a 5-star rating, it really helps get the show heard, and if you feel inspired, leave a quick review.Connect here 👇🏽
Subscribe to the newsletter here
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Official podcast website page here
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2023-05-0906 minBrand RunnerTrailerWelcome to Brand Runner, a podcast about marketing trends and tech.
Today, it’s hard to talk about a brand and make it stick. Yet there are so many ways to do it. This episode is a quick trailer to address why I decided to start this podcast and what is to come.
Thank you for listening. Please give us a 5-star rating on your podcast app and subscribe, it really helps get the show heard.
Fabien.
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Connect with...
2023-05-0202 min
Captare PodcastLucie BeatrixLucie Beatrix er en løper basert i Brooklyn rett over elva fra Manhattan, New York, og satt seg ned en ettermiddag og gjorde en videosamtale med meg.Vi snakker om hennes bakgrunn hvor hun ikke drev med sport, til å oppdage i voksen alder at hun likte å løpe, for deretter å bli såpass hekta at hun gikk for å kvalifisere seg til å løpe det amerikanske OL-uttaket!Lucie skriver en del på sin egen webside, og poster en god del på Instagram, her er noen linker til annet vi snakker om i podcasten:
2020-04-271h 27
MONSIEUR VAMPLANDTOO Close To Me (Paul J Gaspelin Berlin Mix)Executive Producer: Cary Escobia
Art Direction Cover Art: AJ Catalano
Producers: Cary Escobia, Fabien Hameline, and Paul Gaspelin
Lyrics and Vocals by: Cary Escobia
Original Release Date July 7 2007.
2018-04-1007 min
MONSIEUR VAMPLANDClose To Me (Paulan Védré Remix)Executive Producer: Cary Escobia
Art Direction Cover Art: AJ Catalano
Producers: Cary Escobia, Fabien Hameline, and Paul Gaspelin
Lyrics and Vocals by: Cary Escobia
Original Release Date July 7 2007.
2018-04-1003 min
MONSIEUR VAMPLANDClose To Me (Danse Mix)Executive Producer: Cary Escobia
Art Direction Cover Art: AJ Catalano
Producers: Cary Escobia, Fabien Hameline, and Paul Gaspelin
Lyrics and Vocals by: Cary Escobia
Original Release Date July 7 2007.
2018-04-1003 min
MONSIEUR VAMPLANDClose To Me (Solaire) MixExecutive Producer: Cary Escobia
Art Direction Cover Art: AJ Catalano
Producers: Cary Escobia, Fabien Hameline, and Paul Gaspelin
Lyrics and Vocals by: Cary Escobia
Original Release Date July 7 2007.
2018-04-1003 min