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AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
What Blog Post Types Should I Launch My New Blog With?
Today's question comes from Jeff, who has a question about creating one large blog post to launch his new blog. Should he create one epic blog post to launch his new blog? What other content should he create to launch his blog? As his blog grows, how does he balance the larger blog posts and the smaller posts? Jeff’s website is at NewMiddleClassDad.com. In this episode, we mention my interview with Neil Patel about content marketing for your blog. Listen to that episode at SmartPassiveIncome.com/session214. You can find the FoodTruckr.com article here: http://foodtruckr.com/2013/10/wh...
2017-03-10
05 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
What Is the Best Method for a New Blogger to Build Traffic?
Today's question comes from Sean, who asks about building traffic to his blog. Which method is best for a new blog: SEO or content marketing? Sean’s site is http://flighttrainingpro.com. I recommend using Yoast SEO WordPress plugin to help you include the correct SEO fields (https://wordpress.org/plugins/wordpress-seo/); All in One SEO Pack is also a good alternative plugin (https://wordpress.org/plugins/all-in-one-seo-pack/). This is the FoodTruckr article I mentioned (http://foodtruckr.com/2013/10/what-i-wish-id-known-before-starting-my-food-truck/). The giveaway plugin I recommend is KingSumo (http://kingsumo.com/). Do you have a question about traffic growth? Record it at...
2017-01-26
12 min
Guys and Food Podcast
So You Want to Start a Food Truck?
Episode 009- Maybe one of your New Year's resolutions is to start a food business. Ayoub Abboud is the owner of the Knight Slider Food Truck. A few years back he decided to start his food truck business when the food truck craze was just starting up in Buffalo, New York. During the conversation, Ayoub explains what he did to start the business, some lessons he's learned along the way, and what he would do differently if he were to do it again. There is a lot to learn here from a really knowledgeable and friendly guy. If you want mor...
2017-01-13
16 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
How Much Content Should I Have Before My Blog Launch?
Today's question comes from Chris, who in the process of launching a website with a blog. How much content should he have prepared before launch? Here is the FoodTruckr launch post I discuss: http://foodtruckr.com/2013/10/what-i-wish-id-known-before-starting-my-food-truck/. Do you have a question about getting started? Record it at http://www.askpat.com/.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2016-10-07
05 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
How Do You Start a Niche Website?
Today's question comes from Eric, who has a question about how he can create a niche website as someone who's just starting out. What are the essential elements of a niche website? How do I host a niche website? How do I monetize my niche website? In this episode, I mention Niche Site Duel where you can learn more about how I launched, grew, and monetized my niche sites. You can learn more at http://www.nichesiteduel.com/. I also mention my three integral niche websites, which can be case reviewed as case studies: http://www.securityguardtraininghq.com/, http...
2016-09-21
08 min
The Food Blogger Pro Podcast
Pat Flynn's Tips for Building Online Businesses That Fly
Welcome to episode 53 of the Food Blogger Pro podcast! In this episode, Bjork talks with someone most of us are probably familiar with, Pat Flynn from Smart Passive Income. Do I even need to introduce Pat? I mean, he’s kind of an online business celebrity. In the world of passive income, Pat has come to embody what it means to run a passive income business. If you haven’t heard of passive income before, definitey check out Pat’s website where he talks a lot about it. This episode doesn’t go too deep...
2016-06-28
52 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Are Niche Sites Outdated?
Today's question comes from Estevan, who asks about niche sites. Is the traditional niche site outdated? How do you learn enough to become an authority in your niche? The site I mention in this episode is http://howtobakeapotato.com. The tool I used to analyze the site is SEMrush (http://www.semrush.com/). I discuss my niche site project, Niche Site Duel (http://www.nichesiteduel.com/), and the niche sites I built out of this Security Guard Training HQ (http://www.securityguardtraininghq.com/) and FoodTruckr (http://foodtruckr.com). Do you have a question about niche sites? Record it at http...
2015-10-21
11 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Should I Set Up a Pre-Launch Landing Page?
Today's question comes from Ethan, who asks about launching his new website. Should he set up a pre-launch landing page? Ethan's website is http://whydidntyouask.com/ and his Twitter name is @ethanpariseau. In this episode I talk about the launch strategy for my niche site FoodTruckr (http://foodtruckr.com/). Do you have a question about landing pages? Record it at http://www.askpat.com/. Today's sponsor is Freshbooks. Go to http://www.GetFreshBooks.com and enter "Ask Pat" for more information. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2015-10-13
09 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops
Today’s guest has made a big splash in his Atlanta community, thanks to some wildly popular ice pops and one stunning brand. As their website makes clear, the team behind King of Pops knows how to make an impression. They’ve developed a huge social media following and built a community around creative tie-in events, all while staying true to […] The post FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-07-08
12 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops
Today’s guest has made a big splash in his Atlanta community, thanks to some wildly popular ice pops and one stunning brand. As their website makes clear, the team behind King of Pops knows how to make an impression. They’ve developed a huge social media following and built a community around creative tie-in events, all while staying true to their personality, message, and passion for creating great pops. Steven Carse is with me today to share some of his strategies for keeping customers coming back, leveraging social media and local press, and building a loyal fo...
2015-07-08
12 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
How Did You Build Your Niche Sites?
Today's question comes from Kedar, who asks about how I built my niche sites. What did I know before I got started? How did I learn about the niches? In this episode, I talk about my niche websites Security Guard Training (http://www.securityguardtraininghq.com/) and FoodTruckr (http://www.foodtruckr.com/). Do you have a question about creating niche sites? Record it at http://www.askpat.com/.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2015-07-01
11 min
Flipped Lifestyle™ Podcast
QA 70 – How do you create a unique lead magnet FAST
In today’s Q&A, we are helping David figure out how to create a lead magnet that solves a quick problem so he can grow his email list for his online business. Do you have a question you want answered on our podcast? We would love to help you! Click here to ask your question! [Tweet "Treat your lead magnet like a tourniquet rather than a band-aid"] Resources Mentioned in this Episode Today’s question from David Bilbey at homestyle.education Flip Your Life community Guide to using the Google Keyword tool How to Create a Sales Funnel Template for...
2015-06-27
08 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS036: The Hard Work of a Building a Dream – with Sharon of Magic Coffee Truck
Today’s guest is in the midst of building her dream. Magic Coffee Truck is about to hit the streets of Atlanta, thanks to the hard work of owner Sharon Turner. Many of my guests on the FoodTruckr School Podcast are already living the dream: Their trucks are up and running, and the hurdles of getting their business on the road are behind them. Sharon, however, is right in the middle of those early struggles, and she’s gained insights every FoodTruckr should hear. She’ll share her tips on navigating strict codes and permits, reaching out...
2015-06-24
16 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS036: The Hard Work of a Building a Dream – with Sharon of Magic Coffee Truck
Today’s guest is in the midst of building her dream. Magic Coffee Truck is about to hit the streets of Atlanta, thanks to the hard work of owner Sharon Turner. Many of my guests on the FoodTruckr School Podcast are already living the dream: Their trucks are up and running, and the hurdles of getting their business on the […] The post FS036: The Hard Work of a Building a Dream – with Sharon of Magic Coffee Truck appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-06-24
16 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Why Is My Podcast Promotion Strategy Failing?
Today's question comes from Joel, who is having trouble with the promotion of his podcast. Why is his strategy failing? Joel’s podcast is Look Like a Local (https://itunes.apple.com/us/podcast/look-like-local-travelers/id993214217?mt=2). In this episode, I talk about this FoodTruckr post: http://foodtruckr.com/2013/10/what-i-wish-id-known-before-starting-my-food-truck/. Do you have a question about podcast promotion? Record it at http://www.askpat.com/.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2015-06-15
08 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS035: Catering for a Crowd – with Josh of The Pizza Wagon
What does it take to cater to hundreds of hungry pizza lovers at one time? No one knows better than Joshua Goldstein, head chef and owner of The Pizza Wagon. Josh’s trailer serves up delicious pizzas to the Pennsylvania area, all cooked inside a wood-burning brick oven. The Pizza Wagon doesn’t follow the traditional food truck route, however—it’s a catering business specifically designed to feed large groups. In this episode, Josh shares how he feeds a crowd and keeps his brick oven running like clockwork. He’ll reveal the benefits of catering over servi...
2015-06-10
16 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS035: Catering for a Crowd – with Josh of The Pizza Wagon
What does it take to cater to hundreds of hungry pizza lovers at one time? No one knows better than Joshua Goldstein, head chef and owner of The Pizza Wagon. Josh’s trailer serves up delicious pizzas to the Pennsylvania area, all cooked inside a wood-burning brick oven. The Pizza Wagon doesn’t follow the traditional food truck route, however—it’s a catering […] The post FS035: Catering for a Crowd – with Josh of The Pizza Wagon appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-06-10
16 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS034: How to Make a Huge Impact with a Small Footprint – with Phil of Metrofiets
Does the thought of buying and maintaining a traditional food truck seem daunting, expensive, or simply not your style? You might be interested in this radical food trucking alternative: cargo bikes. My guest today is Phillip Ross, owner of Metrofiets, a Portland-based company that creates cargo bikes. When food vendors first approached him about creating custom bikes for their business, he was skeptical—would it really work? As it turns out, serving food from a cargo bike is not only possible, but a successful and totally unique way to make a huge impact with a smal...
2015-05-29
15 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS034: How to Make a Huge Impact with a Small Footprint – with Phil of Metrofiets
Does the thought of buying and maintaining a traditional food truck seem daunting, expensive, or simply not your style? You might be interested in this radical food trucking alternative: cargo bikes. My guest today is Phillip Ross, owner of Metrofiets, a Portland-based company that creates cargo bikes. When food vendors first approached him about creating custom […] The post FS034: How to Make a Huge Impact with a Small Footprint – with Phil of Metrofiets appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-05-29
15 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS033: Courageous Food Trucking with Carol of Military Moms
You just might recognize this episode’s special guest. That’s because Carol Rosenberg competed on Food Network’s The Great Food Truck Race with the unforgettable Military Moms. After being a stay-at-home mom for ten years, Carol (whose husband serves with Special Forces) decided it was time to try something new. For her, that meant culinary school. Carol became an accomplished chef and soon became hungry for a way to take her career to the next level. She found it in food trucking. Carol’s food truck journey has thrown her plenty of curve balls, but sh...
2015-05-15
14 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS033: Courageous Food Trucking with Carol of Military Moms
You just might recognize this episode’s special guest. That’s because Carol Rosenberg competed on Food Network’s The Great Food Truck Race with the unforgettable Military Moms. After being a stay-at-home mom for ten years, Carol (whose husband serves with Special Forces) decided it was time to try something new. For her, that meant culinary school. Carol became an accomplished […] The post FS033: Courageous Food Trucking with Carol of Military Moms appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-05-15
14 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Is Your Income Truly Passive?
Today's question comes from Jeremy, who asks if my income is truly passive. Here are my thoughts on this great question. In the episode, I mention FoodTruckr (http://foodtruckr.com/). Do you have a question about passive income? Record it at http://www.askpat.com/.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2015-04-29
09 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS032: Marketing Your Food Truck the Smart Way – with Brandon Lewin
This episode is one every FoodTruckr should hear. Today, we’re digging in deep on how to market your food truck. My guest today is Brandon Lewin, a marketer and strategist with a special place in his heart for food trucks. Brandon has taken his digital marketing training all over the country, sharing his wisdom with Fortune 500 companies […] The post FS032: Marketing Your Food Truck the Smart Way – with Brandon Lewin appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-04-03
25 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS032: Marketing Your Food Truck the Smart Way – with Brandon Lewin
This episode is one every FoodTruckr should hear. Today, we’re digging in deep on how to market your food truck. My guest today is Brandon Lewin, a marketer and strategist with a special place in his heart for food trucks. Brandon has taken his digital marketing training all over the country, sharing his wisdom with Fortune 500 companies and small businesses alike. He’s learned where business owners tend to struggle with their marketing, especially in social media. He decided to do some in-depth research into these issues, and he’s bringing that research straight to the FoodTruckr co...
2015-04-03
25 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
How Do I Get Traffic To A New Site (Without Advertising)?
Today's question comes from Daniel, who wants to know how to get traffic to a new site without paid advertising. I share my advice; share yours using #AskPat305. I mention the Smart Passive Income Podcast session 145 with Kimanzi Constable (http://www.smartpassiveincome.com/session145) and the roundup post on FoodTruckr (http://foodtruckr.com/2013/10/what-i-wish-id-known-before-starting-my-food-truck/). Head over to the Podcast Awards to vote for AskPat (http://www.podcastawards.com/). Do you have a question about your website’s traffic? Record it at http://www.askpat.com/.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at...
2015-03-23
12 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS031: The Community You Build Through Food – with Shiel Worcester of Jam Bakery
On an all-new episode of FoodTruckr School, Pat talks with Shiel Worcester of Jam Bakery about how she used crowdfunding to kick off her food truck journey and the challenges she faced turning her part-time passion into a full-time business. The post FS031: The Community You Build Through Food – with Shiel Worcester of Jam Bakery appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-03-20
17 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS031: The Community You Build Through Food – with Shiel Worcester of Jam Bakery
Correction from the Editor: During the interview, Pat mistakenly said that Shiel Worcester is from Richmond, Virginia, and that her website is jam-bakery.com. Shiel is actually from Richmond, Vermont, and she has a brand new website up at http://www.jambakerymobile.com. We apologize for the incorrect information. Please be sure to visit Shiel’s website and check out all the awesomeness Jam Bakery has to offer! Shiel Worcester has a passion for building community through food. But Shiel doesn’t just feed her Vermont community—she’s building her business with them, gathering locally-sourced ingredients and connecting...
2015-03-20
17 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
How Do I Balance My Time Between Writing And Promotion?
Today’s question comes from Aaron, who has been focusing intently on writing. How much time should he spend on promotion? The book Aaron mentions is The One Thing by Gary Keller and Jay Papasan (http://www.the1thing.com/). Check out the episode of the Smart Passive Income Podcast with Kimanzi Constable to learn about writing for news sites (http://www.smartpassiveincome.com/session145). I also mention this post on the FoodTruckr niche site: http://foodtruckr.com/2013/10/what-i-wish-id-known-before-starting-my-food-truck/. Do you have a question about promoting your content? Record it at http://www.askpat.com/.See Privacy Po...
2015-03-09
10 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS030: Changing the World One Taco at a Time – with Cayla of Taco Bike
In today’s episode, we’ve got another amazing food truck alternative for you: Taco Bike. Cayla Mackey brings organic, local, sustainable breakfast tacos to the Nashville community, all from the back of a bicycle. Not only does Taco Bike produce absolutely zero waste, but it’s also the first certified organic restaurant in the South. Sustainability isn’t just Cayla’s business […] The post FS030: Changing the World One Taco at a Time – with Cayla of Taco Bike appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-03-06
14 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS030: Changing the World One Taco at a Time – with Cayla of Taco Bike
In today’s episode, we’ve got another amazing food truck alternative for you: Taco Bike. Cayla Mackey brings organic, local, sustainable breakfast tacos to the Nashville community, all from the back of a bicycle. Not only does Taco Bike produce absolutely zero waste, but it’s also the first certified organic restaurant in the South. Sustainability isn’t just Cayla’s business model—it’s a personal passion. As a vegan, Cayla grew frustrated by how difficult it was to enjoy a meal anywhere but her own home. She decided to change that herself, and Taco Bike was born.
2015-03-06
14 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
How Did You Select Your Niche Markets?
Today’s question comes from Tim, who wants to know why I chose the niche markets I chose. My niche sites include serving security guard training (http://securityguardtraininghq.com) and food trucks (http://foodtruckr). I mention Gary Vaynerchuck’s book, Crush It (https://www.garyvaynerchuk.com/new-york-times-bestselling-aut-649919693.html). Do you have a question about niche sites? Record it at http://www.askpat.com/.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2015-03-06
09 min
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Are There Free Alternatives To E-Junkie?
Today’s question comes from Sara, who has a question about a service I’ve recommended, E-junkie. Sara’s site is http://www.inventingclarified.com/. Sara mentions my book, eBooks the Smart Way (http://ebooksthesmartway.com) and E-junkie, a tool for selling ebooks (http://www.e-junkie.com/). Another shopping solution I mention is Gumroad (http://gumroad.com/), which we’re using over at FoodTruckr (http://foodtruckr.com). Do you have a question about selling ebooks? Record it at http://www.askpat.com/ Thanks to our sponsor, Lynda.com. Try out all of Lynda.com's courses for free for seven days. Go http...
2015-03-02
12 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS029: Food Carting in Style with Nathan Beck from Natedogs
I'm very excited to introduce Nathan Beck, founder of Natedogs. Nathan's here to talk about something we haven't covered yet on Foodtruckr: the unique challenges and benefits of running a food cart, rather than a food truck. The post FS029: Food Carting in Style with Nathan Beck from Natedogs appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-02-20
19 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS029: Food Carting in Style with Nathan Beck from Natedogs
I’m very excited to introduce Nathan Beck, founder of Natedogs. Nathan’s here to talk about something we haven’t covered yet on Foodtruckr: the unique challenges and benefits of running a food cart, rather than a food truck. Nathan also shares his approach to building a memorable, high-quality brand for his cart. Nathan’s cart allows him to have an even more personal interaction with his customers than he would in a conventional truck. He’s also had to get creative about using a small space, building his menu, and meeting demand—important skills for any food trucker...
2015-02-20
19 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS028: How to Forge a Food Truck Empire with Jim from Bacon Bacon SF
This week’s guest has taken San Francisco by storm with his ingenious food truck, Bacon Bacon. That’s right—one food truck, twice the bacon! Jim Angelus started out in the restaurant world, but when he and his wife started a family, Jim started looking for a way to escape the difficult hours so common in the restaurant industry. […] The post FS028: How to Forge a Food Truck Empire with Jim from Bacon Bacon SF appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
2015-02-06
18 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS028: How to Forge a Food Truck Empire with Jim from Bacon Bacon SF
This week’s guest has taken San Francisco by storm with his ingenious food truck, Bacon Bacon. That’s right—one food truck, twice the bacon! Jim Angelus started out in the restaurant world, but when he and his wife started a family, Jim started looking for a way to escape the difficult hours so common in the restaurant industry. Bacon Bacon was his solution. He’s watched business blow up (on one occasion, literally!) to include three food trucks, a café, and a mobile trailer. I asked Jim what he’d do differently if he could go back...
2015-02-06
18 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS027: How to Keep a Food Truck in Business with Yvonne from Brown Shuga Soul Food
Warning: Your mouth might water just hearing about this food truck. Brown Shuga Soul Food has been serving up pulled pork, ribs, mac-n-cheese, and more for nearly four years, and Chef Yvonne Anderson-Thomas is here to share how she’s done it. Yvonne started out in the restaurant industry running her own brick-and-mortar restaurant. She left that behind in search of a way to keep cooking without the maintenance and financial hassle of a traditional restaurant. Food trucking was her answer. Keeping a truck in business long-term is no easy feat. Yvonne walks us through how to keep a...
2015-01-23
20 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS026: Building Your Truck with Jeremy from Prestige Food Trucks
I’m so excited to introduce you to the mastermind behind some of the best-designed food trucks I’ve seen. He’s Jeremy Adams, founder of Prestige Food Trucks. The folks at Prestige design and build custom food trucks and mobile kitchens, working with each aspiring food trucker to create a totally unique truck experience every time. They’ve tackled some wild and amazing requests—everything from roof-mounted LED frog eyes to a fully-functional lighthouse. They’re pros, and they’re full of smart advice on how to make your food truck unforgettable. Jeremy breaks down the must-have...
2015-01-09
22 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS025: Reverse Food Trucking with Jacquie Berglund from FINNEGANS
I’m thrilled to bring you this very special episode of the FoodTruckr School Podcast, where I interview Jacquie Berglund, CEO of FINNEGANS and mastermind behind the FINNEGANS Reverse Food Truck. That’s right, a reverse food truck. Instead of selling food, FINNEGANS collects it. This mobile food bank accepts non-perishable food, cash, and even credit card donations. Proceeds go right back to help feeding the hungry. When Jacquie launched the Reverse Food Truck one year ago, she didn’t realize it was going to become a full-time job. Nevertheless, with an amazing...
2014-12-08
14 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS024: Food Trucks and Kickstarter with Malcolm Bedell from ‘Wich Please
If you’re thinking about funding your food truck with a Kickstarter, listen up. I’ve got Malcolm Bedell with me on this episode of the Foodtruckr School Podcast, talking about his up-and-coming food truck ‘Which Please. When I say up-and-coming, I mean it: his Kickstarter is happening right now. He’s got just two days to go in his campaign. In this episode, Malcolm shares his journey from cubicle to food blog (and, we hope, from food blog to food truck). He’ll reveal why he chose to fund his truck through Kic...
2014-11-19
21 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS023- What to Expect Early in Your Food Truck Career with Conor and JP of Copper Chefs
Smooth starts are rare in the food truck world, as Conor and JP know all too well. As owners of Copper Chefs Food Truck and Catering, they’ve endured their share of trials and tribulations bringing their French-American bistro cuisine to the Houston community. This week, we reap the benefits of their hard-won wisdom! In this episode of the FoodTruckr School Podcast, the Copper Chefs reveal what to expect from your early days as a FoodTruckr, and how to prepare for bumps along the way. Generator hiccups, health inspection hurdles, adapting to a mobile kitchen…you name it, the...
2014-11-12
23 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS022- Season 5 Great Food Truck Race Champion, Tommy Marudi from Middle Feast!
Welcome to a special episode of FoodTruckr school! Today, we’re happy to welcome Tommy Marudi to the show, one of the three chefs on the champion food truck from this past season of The Great Food Truck Race. After seven weeks on the road, Middle Feast took home the gold (and their food truck + $50,000!) in a well-deserved win in front of food truck fans watching from all over the world. City by city, challenge after challenge (and lesson after lesson), Tommy, his sister Hilla Marudi and friend Arkadi Kluger kept pushing forward and eventually winning the con...
2014-10-29
19 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS021- Quitting Wall Street to Start a Food Truck with Jeremie and Nissa Banet
Imagine having a job that you’ve worked hard to earn, making great money, and then quitting entirely to do something completely brand new. Well, that’s exactly what today’s guest, Jeremie Banet has done. He has recently quit his full-time job as a successful fund manager on Wall Street to go full-time with a brand new food truck. Alongside Jeremie’s wife, Nissa, they will be starting a food truck (that isn’t yet on the road at the time of this recording), that will serve the Los Angeles and Orange County (CA) areas with...
2014-10-11
21 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS020- Food Truck Face Off – Vasavi Kumar
The Great Food Truck Race on Food Network is in the middle of it’s fifth successful season. That tells you something about this industry – it’s growing, and it’s becoming more mainstream. It’s growing so much, The Food Network has decided to air a second show about food trucks called Food Truck Face Off! We couldn’t be more excited! Food Truck Face Off airs on Thursday, October 2nd at 8:00pm ET/PT, and I’m very happy to welcome one of the first contestants on the show, Vasavi Kumar! On this ep...
2014-09-26
19 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS019- What’s it REALLY Like to Start a Food Truck with Gina from Get the Scoop
Starting a food truck is a dream that is very much alive in today’s world, and many chefs and entrepreneurs are making that dream come true. Like with anything awesome, however, it’s not always the easiest thing in the world to do, which is exactly why we published our brand new book, How to Start a Food Truck: The Definitive Guide. Beyond the right information and the how-tos, it’s always good to get a real-life FoodTruckr’s point of view and experience on the industry and what it’s really like to get started...
2014-08-29
23 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS018- How to Start a Food Truck Book (Foreword and Introduction)
Over the last few months, the team here at FoodTruckr.com has been working overtime getting things ready for something very special: the launch of our brand new book, How to Start a Food Truck: The Definitive Guide! That’s right! Due to popular demand for a convenient, all-in-one how to start a food truck guide, the FoodTruckr team has been putting in the research and work to create what we believe is the best guide out there to help you get started on your food truck journey. Everything from financing to marketing and customer service, commissaries to POS...
2014-08-15
20 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS017- Food Truck Propane Safety with PERC
On July 1st, 2014, a horrific and tragic event happened in Feltonville, Philadelphia when a food truck exploded, injuring 13 people, including 2 critical injuries. Sadly, the two people who were in critical condition died on July 24th. From all of us here at FoodTruckr.com, our prayers, thoughts and condolences to all who were involved in the explosion, and especially the families of Olga and Jaylin Galdamez. Because of the recent events, we thought it would be appropriate to have an expert come on to the show to educate us on propane tank safety, since it appears t...
2014-08-02
18 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS016- An Education in Food Truck Law with Patrice Perkins of Creative Genius Law
In this episode of FoodTruckr school, we’re happy to welcome Patrice Perkins, a Chicago-based attorney who blogs at Creative Genius Society and also Creative Genius Law. Patrice gives us the low-down on all things legal when it comes to your food truck. Although law isn’t a topic food truck owners typically love to discuss (primarily because it’s the law in different cities that makes it difficult to operate a truck sometimes!), Patrice drops incredible knowledge bombs about things we should all be paying attention to. Here are some of the questions addressed in tod...
2014-07-04
20 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS015- Food Truck Marketing Tips and The LA Food Scene with Shawna Dawson
Today, we’re extremely happy to welcome an amazing guest on the show who has a major influence in the LA Food Scene and the growth of food trucks in general! Shawna Dawson co-founded the LA Street Food Fest, founded Artisanal LA (a really cool community event supporting artisanal food entrepreneurs), and also runs Sauce LA, a marketing and PR group for chefs, restaurants, and small businesses. She also worked at Yelp in 2009 as a Director of Marketing/Community Manager. She was right there when food trucks were taking off in Los Angeles in 2008...
2014-06-20
19 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS014- What You Need to Know about Your Truck with Felix and Scott from KitchensOnWheels.com
In this episode of FoodTruckr School, we welcome Felix and Scott from Kitchens On Wheels, a company that has been helping build food trucks for over a decade! We talk about a lot of important things when it comes to your actual truck, including how to get the right truck, what equipment you need, and we even get into a little bit about the branding of your truck and social media. In This Episode, We Also Cover… Thoughts on how the industry has changed since ten years ago, and where it’s headed. The #1 most...
2014-06-06
22 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS013- All About Your Food Truck Website
Food trucks live and often rely on social media, but what about a food truck’s website? How important is a website for your truck, and what are the best practices for running a useful site that actually helps your business? In this episode of FoodTruckr School, I’m happy to welcome Brian Casel from RestaurantEngine.com, a website and platform dedicated to helping restaurant and food truck owners create a perfectly suited, mobile-responsive website with all the bells and whistles for those in this industry. In This Episode, You’ll Find Out About…...
2014-05-09
25 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS012- What I Wish I’d Known Before Starting My Food Truck
The most popular article on FoodTruckr is one titled: 50 Food Truck Owners Speak Out: “What I Wish I’d Known Before Starting My Food Truck”. In fact, this was the very first post ever published on the blog! In today’s podcast, I wanted to re-highlight some of the those insights for you. If you’re thinking of starting a food truck of your own, or you’re relatively new to the industry, this will serve as a way to prepare you for the road ahead. By hearing what others wish they knew before they started, you’...
2014-04-25
20 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS011- A Successful Start (and a Cold Winter!) With Tony from Rig-A-Tony’s
In this episode of FoodTruckr School, we’re very happy to welcome Tony Fumarolo, owner of Rig-a-Tony’s, a relatively new Italian food truck that serves the community of Fort Wayne, Indiana. As a young and new entrepreneur on the scene, Tony shares a ton of invaluable information about his recent start, including some of the road blocks that food truck owners go through when getting started, and several tips about what’s been working well for him lately too. As most of us know, a lot of the U.S. has seen one of the wo...
2014-04-11
21 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS010- What you Ought to Know About Food Truck Festivals
In this episode of FoodTruckr School we have a very educational chat with Jessica Capistrant, one of the co-founders of the Phoenixville Food Truck Festival in Pennsylvania. Food Truck festivals are events that are not only a great way to sell a ton of food in a short period of time, but they’re also an amazing way to grow and introduce your business to new customers – customers that can become life long fans and evangelists for your truck. In this episode you’ll learn about: How to find out about food truck festivals in you...
2014-03-29
21 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS009- How Craig Expanded His Food Truck Business into Catering and Classes
In this episode of FoodTruckr School, I’m very happy to introduce you to Craig Barbour, owner of the Roots food truck in Charlotte, North Carolina. Craig’s background in the catering industry became very useful after starting his food truck, because his business has since expanded into a very successful catering company. Beyond that, Craig and his team also hold classes to share recipes and get people involved in the creation of his food, which is awesome! If you’re interested in perhaps going down the road of starting a catering business along...
2014-03-14
19 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS008- Understanding Health Codes – A Conversation with Matt from the Minnesota Department of Health
On today’s episode of FoodTruckr School, I’m happy to welcome Matt Finkenbiner from the Minnesota Department of Health. Matt is here to help us understand more about the process of health codes and inspections and requirements for your truck – because before you can get your truck on the street to sell your food, you will be submitting information to your city’s health department, which is a process that isn’t talked about very much online. Every city has different health code regulations and licensing requirements, but Matt sheds a lot of light on what th...
2014-02-28
21 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS007- Jessica and Liza from Bowled and Beautiful Talk Getting Started and Work Life Balance as Food Truck Owners
In this episode of FoodTruckr School, we’re very excited to welcome Jessica and Liza from Bowled and Beautiful, a food truck you may recognize from Season 4 of The Great Food Truck Race! Jessica and Liza went home early from the competition, but after the show they couldn’t imagine life without a food truck any more, and their passion and drive helped them become the first pair after the show (besides the winners) to get their own food truck business up and running! Since then, Bowled and Beautiful has been successfully providing amazing cuisine among the stre...
2014-02-14
23 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS006- From Food Truck to Brick and Mortar Restaurant with Brett from BC Tacos
In this episode of FoodTruckr School, we chat with Brett Chiavari from BC Tacos, one of the most popular food trucks to reign South Florida! He’s also recently opened up a brick and mortar restaurant of the same name, and we get the insider scoop on how and why that happened, and how he’s able to manage both his truck and his new restaurant at the same time. Brett has an amazing story, especially being so young, and his advice for those in the food truck industry is just as good. More...
2014-01-31
23 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS005- Customer Service Tips and Marketing Insights from the FoodTruckr Team
This episode of FoodTruckr School is a bit different—Pat’s not here, so the team at FoodTruckr HQ took over! Matt Gartland, Nicole Farley, Jonathan Wondrusch, and Mindy Holahan held a roundtable discussion just for you where we shared insights on everything from developing customer relationships to the origin story behind the FoodTruckr brand. If you’ve ever been curious about the team at FoodTruckr, this is your chance to find out who’s who—and most importantly, to find out what we’ve learned by studying hundreds of food trucks over the past several months. We’ve got the...
2014-01-17
21 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS004- Best Practices for Sharing Your Location and Using Social Media with Matt Berkland from Truckily.com
In this episode of FoodTruckr School, we talk with Matt Berkland from Truckily.com about best practices and tips for sharing your location on social media. How often do you share your location? How much time do you give your customers to locate you? What do you include in a tweet versus what do you share on Facebook? All of these questions, and more, are addresses in today’s episode. In addition to that, we get to learn more about a sweet social media tool called Truckily! Truckily helps us better manage our mul...
2013-12-20
23 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS003- Dear Food Truck Owner, Why Aren’t You Asking Me For My Email Address?
In this third episode of FoodTruckr School, I don’t have a guest on the show with us this time around, however I pose a very important question to all food truck owners out there: Why aren’t you asking your customers for their email addresses? The only logical answer here is that you just don’t know how important it is, which is why I’m here to tell you. Yes, I know you have a Twitter account and a Facebook account, and those things are important (and I share a couple of extre...
2013-12-06
16 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS002- Food Truck Branding – From Logo to Design, Culture and Customer Experience with Chris Adams
In this second episode of FoodTruckr School, we chat with Chris Adams from Rocketman Creative, a branding expert and strategist who helps food trucks new and old establish their identity and focus or re-focus their branding efforts for maximum impact. It’s so much more than just designing a cool logo – there’s an entire culture that can be created based on how well your brand is established. Think about brands like Apple or Starbucks – powerful brands with cult-like followings that people are proud to support, and will often go out of their way to. After li...
2013-11-22
33 min
FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
FS001- Tips, Strategies and More with Mike Swaleh from Tikka Tikka Taco and The Great Food Truck Race
We at FoodTruckr are extremely happy to welcome you to the very first episode of FoodTruckr School! FoodTruckr School is a podcast dedicated to helping you take your food truck business to the next level. Whether you’re just starting out or you’re a veteran in the business, we’ve got a whole lineup of incredibly valuable, entertaining, motivational and educational shows for you. And we’re not just interviewing owners of other food trucks and sharing their journey and success stories. There may be some of that, but the purpose of this show – our job –...
2013-11-09
31 min