Shows
Building With Buyers: Startup Marketing and Growth Fueled By Customers246 - While AI Gives You Logic, GrowthMentor Gives You The Feels (Foti, Founder at GrowthMentor)Foti Panagiotakopoulos is Founder at GrowthMentor. GrowthMentor helps you get unstuck quickly with 1:1 advice from vetted startup mentors. Growth is tough, and sometimes you just want to talk to someone.I’ve been mentoring on GrowthMentor since 2022 and have recently started using it as a mentee as well.Here’s what we cover:How you incorporate customers as part of growth efforts;Insights from talking to people that are on the fence;How adding friction actually strengthens human connection;What is Growth Journalism;Wh...
2025-07-2348 min
The Entrepreneur Next Door 🏡[79] From Startup Burnout to BreakthroughIn this profoundly reflective episode, Foti Panagiotakopoulos, the founder of the immensely successful GrowthMentor platform (featuring over 700 mentors and nearly 50,000 mentoring hours), shares his transformative startup burnout awakening, rediscovering purpose and balance in life.Takeaways➡️ What is entrepreneurial or startup burnt? ➡️ The relationships between burnout and purpose➡️ The absolute MUSTS after dealing with burnout➡️ The warning signs and impact of too much tech and action steps to mitigate its adverse impact➡️ The importance of small, consistent winsIf you're an entrepreneur, a leader, or someone seeking a more profound purpose...
2024-12-1232 min
The People of Digital MarketingIt’s Time To Ditch That Old Marketing Funnel with Georgiana Laudi - Episode #169Georgiana is a strategic advisor, author and speaker who's passionate about turning customer value into revenue-generating outcomes. Marketing online since 2000, she began her track record as a marketing executive and product growth advisor in 2010 working with high-growth, B2B SaaS like Unbounce, Sprout Social, Bitly, Appcues, SparkToro, Invoice Simple and more.
Questions and topics we covered in this interview include:
The origins of Forget The Funnel (and why funnels are bad for business)
What Customer-Led Growth is and why it comes before all other growth models (like product-led, sales-led, marketing-led, or community-led)
How...
2024-11-1449 min
The People of Digital MarketingA Masterclass In Product Marketing For B2B SaaS Orgs with Kate Guerrero - Episode #168Kate Guerrero helps early stage startups solve positioning and messaging challenges, and translates strategy to a crystal clear homepage. She's a 2x small business owner, a 2x mom, and the author of an award-winning manuscript.
Questions and topics we covered in this interview include:
Fletch’s philosophy around product marketing
How product positioning lays the groundwork for all other forms of marketing collateral a business will need to make and deploy
How to sell the work of product positioning internally
How the size of a business’s product portfolio affects positioning exercises and GTM strategy
The core...
2024-10-3142 min
The People of Digital MarketingListen To This If You Want To Grow As A Content Marketer, featuring Shelagh Dolan - Episode #167Shelagh Dolan is the Content Marketing Manager at Quora, where she has led the content strategy for Quora for Business, the platform’s advertising division, since June 2022. With over a decade of experience, Shelagh has a proven track record of crafting content strategies that align with sales goals and drive growth for global B2B brands. Before joining Quora, she held key roles as the Director of Content Marketing at eMarketer and Senior Content Marketing Manager at Business Insider.
Topics and questions we covered in this episode include:
The key skills every entry-level co...
2024-10-2435 min
The People of Digital MarketingThe Right Way To Scale eCommerce Brands Using Paid Media with Nikki Lindgren - Episode #166Nikki Lindgren, founder and managing partner of Pennock, is a leader in scaling DTC businesses through paid ads with a focus on helping female-led beauty brands. With expertise in digital media management exceeding $100 million, Nikki and her team leverage strategic advantages for impressive MER and ROAS.
Questions and topics we covered in this episode include:
Nikki shares her story of how she founded Pennock
When and how marketers should deploy ads to grow eCommerce businesses
The nuances that come when doing any type of performance marketing campaigns for beauty products
What constitutes a...
2024-10-1126 min
The People of Digital MarketingHow Marketers Can Prepare Their Careers For The World of GenAI with Kristin Fracchia - Episode #165Kristin Fracchia is a growth and marketing exec who has helped scale companies from early stage to public, including Chegg and Magoosh. She is an unabashed generalist and lifelong learner, who has flexed between roles leading marketing, growth, sales, product, finance, business development, and business operations. Her current passions are helping companies leverage AI to their advantage and mentoring early career leaders. Prior to working in tech, she obtained a PhD and dabbled in academia, earning an excellence in teaching award from the University of California.
Questions and topics we discussed in this interview in...
2024-10-0335 min
The People of Digital MarketingYour Crash Course Into Experiential Marketing with Sheila Rondeau - Episode #164Shelia Rondeau is a driven and experienced executive with expert proficiency in providing unsurpassed leadership and revenue growth in dynamic, fast-paced, competitive business environments. She’s fully capable of leading a full array of enterprise marketing responsibilities, as well as general business operations, building foundations that enable the companies she works with to scale for growth. She is currently a Fractional CMO and CEO for her company MOGXP.
Questions and topics we discussed in this interview include:
The story of how MOGXP began
What it takes to obtain big-name clients like Toyota, Budweiser, Wa...
2024-09-2631 min
The People of Digital MarketingHow to Succeed as You Transition Into New Leadership Roles with Pat LaCroix - Episode #163Pat LaCroix is the EVP of marketing and commercial strategy at Seekr, a leading artificial intelligence company specializing in transparent content evaluation.
For over 20 years, Pat has worked inside major consumer brands and advertising agencies. Prior to Seekr, he held a variety of global marketing leadership roles at Bose, where he was responsible for brand marketing, media, digital, social and partnerships with relevant brands such as NFL, Amazon, Disney, and Spotify to name just to name a few. During this time, he was recognized in the “Sports Business Journal” with the “40 under 40” award.
Questi...
2024-09-0944 min
The People of Digital MarketingSecret Promotion Hack: Setting Up Customer Advisory Boards (CABs) with Andrew Petersen - Episode #162Andrew began his career by spending seven years in newspaper journalism. He then logged five years in higher-education marketing, co-managing a college website with a focus on video storytelling and fine-tuning email messaging to 18-year-olds. For the past 7 years, he’s worked in B2B software, in marketing operations and then product marketing, with a focus on quantitative and qualitative customer research. He’s started one customer advisory board and scaled two others, both in person and virtual, and strongly believes there’s significant value in both approaches, for both customers and companies.
Questions and to...
2024-08-2653 min
The People of Digital MarketingThe Holistic Approach To B2B Marketing You Need To Adopt with Marina Krivonossova - Episode #161Marina is a Content Marketing Specialist & Founder of the B2B Content Marketing agency Retold. With an extensive background in marketing, including content, social media, branding, and more, Marina opted for the agency approach after working in marketing leadership roles with companies in a number of different verticals. Today, she is passionate about bringing the power of storytelling and innovation into the world of content marketing to help companies solidify strategies that get results.
Questions and topics we discussed in this interview include:
The hardest part about being a marketing manager that people...
2024-08-1232 min
The People of Digital MarketingScaling Franchise Businesses Using Performance Marketing with Aren Johnstone - Episode #160Aren Johnstone is the President and Owner of Franchise Ramp, a leading marketing agency in the franchising industry that partners with the world's top fitness and wellness franchise brands. During his senior year of high school at the age of 18, Aren bypassed multiple full-ride college scholarships to purchase his first company, an ecommerce business. By 19, he ventured into marketing and software consulting, hiring his first employee. By the age of 20, his team had grown to five, and he co-founded an agency specializing in media buying for top ecommerce brands, overseeing more than $100M in ad spend.
In 2019, Aren...
2024-08-0648 min
The People of Digital MarketingThe Basics of Live Event Marketing with Lindsay McGuire - Episode #159Over her career, Lindsay McGuire has contributed to the content functions at the largest credit union in Alabama, the most well-known nonprofit brand in the world, and a SaaS company that made five acquisitions within two years. Now as the Associate Director of Content & Campaigns at Goldcast, her days are spent overseeing and creating content around how B2B marketers can use events as one of their top revenue-driving channels.
Her diverse background across various industries makes Lindsay a well-rounded content leader and a strategist who knows how to create a content engine, build relationships across teams...
2024-08-0255 min
The People of Digital MarketingWhat Marketers Can Learn From Creators & How To Get Recognized (Internally) with Amir Shahzeidi - Episode #158Amir Shahzeidi, Head of Demand Generation at Uscreen.tv and Host of the Beyond the Funnel podcast, combines deep SEO roots with a passion for driving growth. His expertise empowers brands and creators to thrive in the digital landscape, through strategic, revenue-centric marketing approaches.
Questions and topics we covered in this episode include:
The unique challenges you’ll face when you’re the first marketing hire
How does Amir define demand generation and how to properly measure it
What does a marketer need to do after demand is generated?
Examples of short-term marketing tactics that creat...
2024-07-3137 min
The People of Digital MarketingHere’s How to Learn The Skill of Linkbuilding with Dave Schneider - Episode #157Two years after graduating from Harvard with a degree in Applied Math, I quit my corporate job to travel the world with my then girlfriend for 5 years. Together we visited over 60 countries. During that time I launched and exited from my first SaaS, NinjaOutreach, an influencer marketing platform. Nowadays I run Shortlist.io, a boutique digital marketing agency. Our team is 20 people strong and we work on cool problems.
I've been on dozens of podcasts and my style is always to be engaging, energetic, and transparent - often focusing more on the realities and the failures than...
2024-07-1936 min
The People of Digital MarketingAdvice every marketer needs to know before joining a new team with Allie Smith - Episode #156Allie is currently the Growth Marketing Lead (formerly the Content Marketing Lead at the recording of this episode) at Sequel.io, a webinar platform that allows you to host events directly on your website. She lives and breathes SaaS start-up marketing after falling into the space while overseas and diving deeper into the realm of content.
Over the years she has become a huge advocate for killing bad B2B marketing and bringing life into every relationship, campaign, and content piece. Connect with her on LinkedIn for marketing insights & the best coffee beans to fuel your day!
2024-07-0834 min
The People of Digital MarketingThe MTaaS (Marketing Team as a Service) with Nathan Yeung - Episode #155Nathan Yeung has over 10+ years of experience advising B2B businesses on their marketing strategy. He has helped companies build their marketing teams from 0-1, delivering GTM deployments, and launching new products into the market.
“You know, 99% of the time marketing gets handcuffed…we have golden handcuffs.”
Questions and topics we covered:
How Nathan’s past experience as a VP of Finance makes him a better marketing leader
How would you suggest people find good marketers? How do we make ourselves a “good marketer?”
What is the most important thi...
2024-06-2135 min
The People of Digital MarketingBonus Episode: The Future of SEO…🔍 - Episode #154This is a special episode of The People of Digital Marketing. In this episode, I talk briefly about the future of SEO. It’s hard to predict what will happen in the future but, there are some things I’m willing to bet on (with actual money too) when it comes to how marketers will approach Search as a channel.
What are your thoughts? How is your team preparing for the future when it comes to SEO?
You can say hello to me on LinkedIn at - https://www.linke...
2024-06-1111 min
The People of Digital MarketingLet’s Make Content Repurposing Simple with Justin Simon - Episode #153Justin consults, advises, and executes content distribution and repurposing strategies for growing SaaS companies and founders. He is the host of the Distribution First podcast and creator of the Content Repurposing Roadmap.
Questions and topics we covered include:
Justin’s origin story from experiencing a 2022 tech layoff to diving into solopreneurship
How to manage creating content at scale
Why is content distribution a challenge for most B2B businesses?
The rookie mistakes Justin wishes he knew about before becoming a content marketer
How Justin approaches repurposing podcast content (a “walkthrough” into how he thinks...
2024-05-2345 min
The People of Digital MarketingMarketing As An Extension Of R&D and How To “Pass Your Legos” with Melissa Moody - Episode #152“No one will slap your hand for saying, ‘I want to hear from customers more often.’”
Melissa Moody is a full-stack marketing executive and entrepreneur with a passion for user-first products, and a talent for creating clarity from chaos. Her background includes 14 years in large-partner marketing at Google, taking on her former role as CMO & Cofounder at SaaS startup Gated, and being the host of the “2 Pizza Marketing” Podcast for small-team marketers. She is also the Cofounder of Wednesday Women, which raises visibility for extraordinary women leaders and now the CEO of Match.so.
2024-05-1543 min
The People of Digital MarketingRevenue Is The Result Of Relationships with Mike Grinberg - Episode #151Mike Grinberg is the Founder and CEO of Proofpoint Marketing.
Mike Grinberg is a creative problem solver at heart, who happened to fall into marketing. The core problem Mike sees right now is technology and automation removing the human element from the way we build businesses and how we go-to-market. Mike believes that relationships are still the key to business success, and he’s built his consulting business on people-first principles.
Questions and topics we covered include:
What’s wrong with most GTM models today?
Mike’s definition of the buyer’s journe...
2024-05-0745 min
The People of Digital MarketingHow To Show Up And Succeed As A Marketer with Adrianna Vidal - Episode #150Adrianna Vidal is a community manager and content marketer. She broke into tech in 2021 after working in retail and apartment leasing, and now works as a Community Marketing Manager at Bigeye, a data software company. She’s a marketer just like you, trying to make her mark and succeed in her career.
Questions and topics we covered include:
Adrianna’s story on how she became a marketer
Her advice for marketers entering a new experience and how to “show up” on day one…
Why should businesses care about building a community in the first place?
What does...
2024-04-1937 min
The People of Digital MarketingEarly Career Struggles & What To Do When You Have No Idea What’s Going On with Adrianna Vidal - Episode #150Adrianna Vidal is a community manager and content marketer. She broke into tech in 2021 after working in retail and apartment leasing, and now works as a Community Marketing Manager at Bigeye, a data software company. She’s a marketer just like you, trying to make her mark and succeed in her career.
Questions and topics we covered include:
Adrianna’s story on how she became a marketer
Her advice for marketers entering a new experience and how to “show up” on day one…
Why should businesses care about building a community in the first plac...
2024-04-1937 min
The Message-Market Fit Podcast#010 - Foti Panagiotakopoulos - Scratching His Own Itch and Building a "Friend Factory"In this episode, Foti shares his journey of validating the idea for GrowthMentor through real conversations instead of just consuming content, how he ensures quality by interviewing every mentor, the power of reciprocity in convincing experts to offer their time for free, categorizing user research to inform FAQs and messaging, and how genuine giving creates a environment for authentic relationships.Foti also dives into using friction as a filter, the importance of founder intuition, his counterintuitive launch strategy, and a unique “heavy metal” productivity hack. Whether you’re a founder, marketer, or just looking for mentorship, this episod...
2024-04-1045 min
The People of Digital Marketing2024 Interviewing Tips For Marketers & More with Leah Kovach Margolis - Episode #149Leah Kovach Margolis is a growth marketer with 10+ years of experience growing revenue for pre-seed through series C companies. Currently, she's the Director of Demand Generation at Hypar, a generative design platform for the AEC industry. Outside of work, Leah recently wrapped up an MBA from the NYU Stern School of Business.
Questions and topics we covered include:
How does someone get their first job in marketing?
What interview questions should marketers be preparing for?
What questions should marketers ask before taking a job?
How does someone even succeed in their first marketing j...
2024-04-0142 min
The People of Digital Marketing🧮Everything Marketers Need To Know About CDPs with Brian Kotlyar - Episode #148“People notice something wrong in their business, the root cause is that something is wrong in their business but they start looking for tech as almost like a distraction…buying Martech is a silver bullet for Martech problems but, not business problems.”
Brian Kotlyar is the VP of Marketing and Growth at Hightouch.com (a CDP and data activation platform), where he leads the company’s marketing strategy and is responsible for driving growth and customer acquisition.
Prior to his role at Hightouch, Brian held the position of SVP of Marketing at New Relic, where he playe...
2024-03-2131 min
The People of Digital MarketingStriking Out On Your Own & Building An Agency with Laura Johns - Episode #147Laura Johns is the founder and CEO of The Business Growers, a marketing firm serving the B2B telecom, SaaS, IT, and cloud-services industries. For 18 years, Laura managed marketing efforts for companies ranging from tech startups to global, multi-billion dollar businesses. She spent nearly half her career serving as a corporate marketing executive in the telecom industry before starting The Business Growers.
Her career focus is developing marketing strategies for tech companies that lead to tangible success. Today, The Business Growers serves over 50 clients in 15 states. Laura has been honored as “Top 50 under 40” and “Top 50 Leading Women in Bus...
2024-03-1437 min
The People of Digital MarketingA Deep Dive Into Quantitative Research with Ben Cortese - Episode #146Ben previously led the Marketing Sciences Group at KS&R, a nationally recognized strategic consultancy and marketing research firm. Through quantitative research, Ben and his team help to empower businesses to make better decisions with confidence.
With his extensive knowledge of advanced analytical methods and wide-ranging industry experience, he has become a trusted partner for clients looking to solve complex business problems. Outside of work, Ben enjoys quality time with his children in the kitchen, gardening, and playing volleyball when the weather in upstate New York permits.
Questions and topics we covered...
2024-02-2835 min
The People of Digital MarketingCommunities Are A Marketing Team’s Secret Weapon with Evan Patterson - Episode #145“[Community] sits before Demand Gen. in the funnel…[Community] doesn’t actually generate revenue. I create an environment that makes generating revenue easier.”
Evan Patterson is a B2B marketing consultant, freelancer, startup advisor, content creator, and fractional leader for forward-thinking, progressive businesses. Outside of B2B marketing, Evan focuses on enabling minority voices in tech and fighting injustices targeted at the LGBTQ+ community.
Questions and topics we covered include:
Community as a marketing role defined
Some examples of what Community is not?
When did this new job get created?
What’s the...
2024-02-1232 min
No Hacks: Optimising the Web for AI Agents118: Avoiding the Early Growth Startup Mistakes with Foti PanagiotakopoulosWelcome to No Hacks, a weekly podcast where smart people talk to you about better online experiences!This week, I'm joined by Foti Panagiotakopoulos, the mind behind GrowthMentor. We're peeling back the layers of startup growth, pinpointing both the essentials for early-stage success and common pitfalls to avoid. Foti brings a wealth of experience from launching GrowthMentor in 2017, sharing insights on the importance of a growth mindset from day one, the balance between speed and quality, and the critical role of customer feedback in finding product-market fit. Discover how to embed growth into your startup's D...
2024-02-0733 min
The People of Digital MarketingTrying To Get A Job In Marketing? Listen to this! with Zoë Hartsfield - Episode #144“The empathy that you have to exhibit and learn in sales on a 1-to-1 basis, that only helps you when you’re trying to go 1-to-many…”
Zoë Hartsfield is a Salesperson trapped in a Marketer's body. She spends her 9-5 running executive evangelism programs, managing influencer relationships and creating content. She spends her 5-9 running, traveling and again, creating content. Check her out at @nottoocorporate on TikTok and Instagram, or give her a follow on LinkedIn for her thoughts on sales, marketing, mental health, and career development in the tech industry.
Que...
2024-02-0143 min
The People of Digital MarketingHow To Approach Product Marketing in 2024 with Eric Dodds (Head of Product Marketing at RudderStack) - Episode #143Eric Dodds is the Head of Product Marketing at RudderStack and the Co-Host of the podcast Data Stack. He has over a decade of experience working with and implementing customer data infrastructure. He aims to make people’s lives better through the work he does each day.
Questions and topics we covered include:
What do marketers need to know about data stacks? How does it affect their work?
How data teams and marketing teams can work together to produce great business outcomes?
How to define product marketing’s role within the broader context of a...
2024-01-2551 minThe People of Digital MarketingWhat Marketers Need To Understand About Strategy with Margaret Kelsey (OpenView, Appcues, & InVision) - Episode #142Margaret has spent the last decade building scalable, effective marketing programs—and teams—for B2B SaaS companies like OpenView, Appcues, and InVision. She now advises founders on how to do the same. She also co-hosts a weekly podcast called "Don't Say Content" with Devin Bramhall.
Questions and topics we covered include:
Why Margaret took the plunge to become a soloprenuer?
Her recommendations for where to upskill as a marketer
The characteristics of high-performing marketing teams?
Why marketing teams need to have fun to thrive.
The importance of knowing the differences between “Shared Language” an...
2024-01-1749 minThe People of Digital MarketingHow NOT To Become A Checkbox Marketer with George Huff - Episode 141“Half of marketing is marketing internally so you can get buy-in…and as the org gets bigger, that job gets harder.”
The main theme of this episode focuses on: people, tools, and processes…
George Huff, the CEO of Opal, leads a MarTech platform used by well-known brands like Target, Starbucks, Whole Foods, 3M, and SAP. Opal’s content operations platform produces exceptional results, such as enabling Target to tell their story and create 300 pieces of content every day.
George’s career began in design and technology, but his curiosity about how captivat...
2024-01-0843 min
In Growth We Trust: Marketing | Growth | Startups🔮 How To Scale a Marketplace, "Vibe" Loops and Growth Journalism | Foti Panagiotakopoulos, founder of GrowthMentorIn this episode, we spoke with Foti, founder of GrowthMentor. If you're looking for expert advice on business growth? Look no further! We dive into GrowthMentor's marketplace, how it came about, how it grew, and how it can help your business thrive. 🚀
Chapters 📌
0:00 Intro.
5:25 How GrowthMentor started?
7:55 Product market fit.
11:02 Onboarding mentors during the sales process.
14:33 Gamifying mentor ranks.
19:22 A leader in the weeds.
23:03 Mentoring and problem-solving.
26:42 Channel prioritization and PPC.
28:07 Mentors booking calls with mentors.
31:27 Mentors: Full-time or Freelan...
2023-12-1259 min
CHURN FMEP 189 | Foti Panagiotakopoulos (Growth Mentor) - Doing Things That Don't Scale: How to Combat Customer ChurnToday on the show we have Foti Panagiotakopoulos, co-founder and CEO at Growth Mentor.In this episode, we talked about the origin story of Growth Mentor and his struggle trying to learn without a mentor which ultimately led to the idea of Growth Mentor.We also discussed how their biggest channel for growth is their mentors themselves, the high-touch human model they use, and the importance of doing things that don’t scale.We wrapped up by discussing the challenge of sorting through data to create a...
2023-02-0833 min
CLTV University PodcastHow to Optimize CLTV through Human Experiences with Foti PanagiotakopoulosThings you will learn:How to create memorable customer experiences (that refer you business!)Customer Success Approach to CLTV (Human-centric)How to position “extra” benefits/servicesWhat does “Going above and beyond” actually mean and how does it affect CLTVConsultative approach across departmentsCulture and it’s connection to CLTVHow to spot your happy customers so you can leverage customer proofHow good Customer Support impacts CLTVHow first response time can impact CLTVBuilding a slack community for customers
2022-03-2125 min
The Entrepreneur Next Door 🏡[5] FORI PANAGIOTAKOPOULOS: From a Military Police Sergeant to An International Mentoring PlatformIn this episode of The Entrepreneur Next Door, Zev’s guest is Foti Panagiotakopoulos, the Co-Founder of Growth Mentor, an international mentoring platform. Find out about Foti’s journey from a military policeman to a growth marketer with a network of over 400 vetted international marketing experts united by a servant mindset. To connect with Foti email zev@zevasch.com. To Learn more about business growth and Zev’s latest book: https://zevasch.com/Newly created intro gingle to get you in the mood about m...
2022-03-0348 min
The SEO Growth PodcastFundraising Pitfalls & Upskilling with Foti from GrowthMentor“If you’re in it for the long run, start with SEO, and do it strategically. SEO is the gift that keeps on giving ”Hello hello! During this episode of the Flying Cat Marketing podcast, we sat down with Foti Panagiotakopoulos, the founder of GrowthMentor, to discuss the ins and outs of bootstrapping a start-up and managing the workload with a small team.GrowthMentor is a platform that lets solo marketers and solo founders receive one-on-one mentoring from vetted growth-marketing, start-up, and marketing mentors. The platform allows you to “get on-demand mentorship from people who have mor...
2022-02-1526 min
The People of Digital MarketingInterview with Foti Panagiotakopoulos - Getting Into Growth Marketing - Episode #69Foti graduated with a degree in finance in 2007 but, quickly pivoted into digital marketing a year later as the first non-engineer hire at the managed hosting provider, EuroVPS. Fast forward a decade and in 2018 he launched his startup called GrowthMentor which helps founders and marketers connect with vetted mentors.
Questions we covered include:
Why did he create GrowthMentor?
How would he describe his job as a founder?
What are some of his weekly and monthly challenges?
What resources would he recommend to someone who’s new to growth marketing?
What new marketing skill is Foti learning righ...
2022-01-2821 min
Off the Record with AramGrowing your startup with freelancers (ft. Growth Mentor CEO, Foti Panagiotakopoulos)Foti is an accomplished founder with an extensive background in full stack growth marketing. He has over a decade of experience developing and marketing businesses. In this episode, we’re speaking with Foti about getting your product off the ground and growing your startup, as well as the benefits of outsourcing, and why a strong team might not be the right fit for your company. Growth Mentor started in 2018, matching founders, marketers and product managers with vetted growth marketing and start-up mentors. The platform enables new founders to engage in 1-1 video calls and conversations with experienced men...
2021-07-2140 min
SaaS DistrictBuilding a Fast, Scalable Growth Campaign For Unforgettable SaaS Companies with Luis Camacho | #85 SaaS PodcastLuis Camacho is the Founder & CEO of Fantom Agency, an elite digital marketing agency for SaaS & B2B companies alongside the strongest community where they help SaaS companies over the $20K MRR mark, who are trying to scale up via a predictable and strategically thought out customer acquisition process.Luis has helped many SaaS companies increase lead and subscription volume, penetrate new markets, decrease CACs, decrease churn, and become recognized brands within their vertical through paid media.Aside from consulting and growing companies through Fantom Agency, he’s also mentored hundreds of people via multiple pl...
2021-02-1744 min
12 Hats Radio🇬🇷🇬🇷Greeks Generating Growth! 🇬🇷🇬🇷 Interview with Fotios🇬🇷🇬🇷 Our First Greek! 🇬🇷🇬🇷
Fotios Panagiotakopoulos from Athens, is a serial entrepreneur and growth mentor, and he has come into the studio this morning to share his journey and advice.
You can find more of Foti's work at growthmentor.com or follow him on Twitter: @FotiPanagio.
How to help 12 Hats Radio
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Tweet me direct @12_hats and use the hashtag #12hatsradio
Leave a 5-star review on Apple
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2020-10-1218 min
Productize Podcast[89] Tackling a Marketplace Service w/ Foti PanagiotakopoulosIn this interview I talk to Foti Panagiotakopoulos of Growth Mentor. Growth Mentor is a marketplace model with a community foundation for helping you level...
2020-08-1250 min
The Productize Podcast[89] Tackling a Marketplace Service w/ Foti PanagiotakopoulosIn this interview I talk to Foti Panagiotakopoulos of Growth Mentor. Growth Mentor is a marketplace model with a community foundation for helping you level up your growth skills. You have access to mentors of all skill sets for helping you break through the problems blocking you in your business.Foti talks through how he stumbled on this problem himself and the steps he took to validate, grow, and sustain Growth Mentor. A marketplace is commonly identified as a difficult business model for bootstrapped founders, but Foti has an interesting mindset that I think you should listen...
2020-08-1250 min
The Agile Career PodcastCreating Your Own RoleIn this episode, Foti Panagiotakopoulos joins me. He is the VP for Growth at euroVPS and also the founder of GrowthMentor. In the show, Foti talks about how he started his career as the only non-technical hire at a very technical company. He shares how he used this opportunity to create and shape the role that it is now.He also shares the challenges he experienced and how he tackled these in a very surprising way. Take a listen and find out how!Key TakeawaysIt's okay to make mistakes, as long...
2020-05-2447 min
The First 1000#8 Foti Panagiotakopoulos from GrowthMentor - World class mentors for your startup at a fraction of the cost."Get unstuck quickly with advice from vetted startup mentors
In a few clicks you'll have access to 150+ vetted growth marketing and startup mentors, ready to jump on a call with you at startup friendly rates (or free!)"
What Foti is doing here is insanely cool, affordably democratising advisor networks. I would recommend every startup try and book at least one session. The story of how it came about and how Foti built it is great!
https://twitter.com/FotiPanagio
https://twitter.com/Growthmentorhq
https://www.growthmentor.com/
2019-12-2020 min
SaaS AdLab PodcastEP: 44 | Foti Panagiotakopoulos - Founder - Growth Mentor | SaaS AdLab PodcastSaaS AdLab Podcast | Episode: 44
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Featuring: Foti Panagiotakopoulos - Founder: Growth Mentor
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htt...
2019-09-1227 min
Founder Views - SaaS, Business, and BeyondFoti Panagio, Founder of growthmentor.io | Tackling the double-sided marketplaceI'm chatting with Foti Panagio, the founder of growthmentor.io, a platform where you can get advice and mentorship from vetted experts. We're talking about the challenges of a double-sided marketplace, how he plans on growing his startup, marketing opportunities, and much more. This was a very fun and insightful chat, with a lot of great takeaways. Enjoy!
Visit growthmentor.io to learn more.
Music by sifer2424
2018-10-2935 min