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Showing episodes and shows of
Frances Fogel
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Frances Fogel - Story Strategist
How to Use Brilliant Coaching Questions to do Ethical Marketing
Your coaching and marketing “success” is proportional to the quality of the questions that you ask: The questions you ask your clients. The questions you ask your market. The questions you ask to those you trust. In this episode of the Better Bolder Braver podcast, host Frances Fogel and guest Rob Lawrence, a seasoned podcast producer and coach, explore the transformative power of asking powerful questions in coaching and marketing contexts alike. Frances introduces the concept of "coaching out loud" through marketing, emphasising the importance of listening and understanding audience...
2024-09-12
35 min
Frances Fogel - Story Strategist
Loving Work with Josh Allan Dykstra
Josh Allan Dykstra is a TEDx speaker, author, and CEO, who is "generally obsessed with creating a better future of work." He is one of the people I would like people to know about if they are in the business of helping people love work (more). Josh is on a mission to help people in the work place to understand how central work is to our lives. We spend a lot of our time at work and yet 70 and 80% internationally feel a bit "meh" about it.
2024-03-27
58 min
Frances Fogel - Story Strategist
DON'T PANIC! with Lucy Vignola
This episode is the one to listen to if you are an intelligent and empathetic someone that might be feeling a bit of the old "Eco-Anxiety". Would you like to know what on Earth (literally) you could do to make things a bit better in the world? Are you stuck in the rat-race with seemingly little space and time to identify - and humour - your "Purpose" and a "Personal Happiness Project"? Perhaps you are a business Founder, Leader or Custodian who is in...
2024-03-25
58 min
Frances Fogel - Story Strategist
Get Rich Quick with Aranjay Katakam
When my friend Aranjay was young, he wanted to be super rich. Growing up in India, though, he was also acutely aware of the unfairness of it all. So he decided he was going to change the world instead. He got really good at Economics, sailed the choppy seas of corporate life, helping great people and organisations along the way - like the UN - and is now enjoying family life (in the UK) with a kiddie like mine who has allergies.
2024-03-21
56 min
Frances Fogel - Story Strategist
Shedding for Sustainability with Will Richardson
"Sorrynotsorry" in advance about the Shed and Rubbish puns. Have a listen and then you'll understand. If fact, that's a good rule of thumb for life. I hope that - by listening to this podcast you are enjoying ME in understanding more and more the power of working with a great network of experts in the field of doing good for people and planet. Today's guest is market-leader and eco business impact super hero, Will Richardson. When he isn't sifting through skips for insulation...
2024-03-20
57 min
Frances Fogel - Story Strategist
Above and Beyond with Vicky Saynor
Despite being beyond busy, and attracting the attention of The Times, the BBC, Hello! magazine and Metro, I am honoured that Vicky Saynor was able to find time to come on my podcast... Her's is a story about a woman who knows what she wants and needs. Gone are the days for Vicky where working round the clock for someone else, in an industry that is less than inspiring, is either a health option nor indeed anywhere near what she wants to dedicate her life to.
2024-03-16
46 min
Frances Fogel - Story Strategist
This is not a dream... with Hannah Stuart-Leach
How does this sound to you... A cabin designed for stargazing, with your own bathroom, bedroom, kitchen and dining area. A tote bag filled with lovely treats for you to kick-start a private writing retreat, including a prescription from The Poetry Pharmacy and OnlyCoco chocolate. A book gift, hand-picked according to your interest. 1-hour one-to-one with a writing coach for focused support and encouragement at the beginning of your retreat. A 30-minute massage to help you loosen up midweek for more writing. A guided woodland walk, cake breaks and an evening round the bonfire while...
2024-03-13
52 min
Frances Fogel - Story Strategist
Building Relationships with Daniel Aarons
... and I really do mean BUILDINGS. Daniel is the Founder of Conveenie, a new online platform dedicated to helping people who need physical spaces to hold classes, community events, talks, get togethers and other lovely things with local businesses that have a physical space to rent out. Or as it says on the Conveenie website, "connecting communities in the local spaces that matter most". Daniel's got a seriously impressive background in Branding. But he's as modest as punch. And as authentic as they come....
2024-03-11
59 min
Frances Fogel - Story Strategist
Down The Pub with J Mark Dodds
Mark Dodds is the convener for the People's Pub Partnership: A pragmatic plan for creating a national social enterprise "pubco" for a grass roots, people-powered Green New Deal. He is also an Fellow of the RSA - the royal society for the encouragement of arts, manufactures and commerce. "FRSA"s are committed to inspiring better ways of thinking, acting and delivering change. An integral part of the RSA is creating a better future and Fellows champion new ideas, drive social change, deliver practical solutions and support the RSA mission. In my emotional...
2024-03-04
1h 14
Frances Fogel - Story Strategist
How to Avoid Greenwashing with Fraser Southey
Fraser Southey is an experienced copywriter and creative advisor. As you will see, from his banging website, he specialises in two areas: - Sustainability and ESG reporting - Brand creation and expression Fraser first wrote about sustainability ( then called ‘Environment and Society’) in the mid-1990s, which makes him - in his own words - "a bit of a pioneer and also a ‘mature presence’."I've been around the block too and, after 20 years geeking out all about Corporate Responsibility and Ethical Marketing, like me, Fraser "believes in the power of...
2024-02-28
58 min
Frances Fogel - Story Strategist
DIY with Josie Moon
There's a "problem-hit" part of Grimsby. But the BBC picked it out for THIS in particular. ... And there's a bit in Jon Alexander's brilliant book, Citizens, where Jon encourages us to clear dog sh*t off our own doorstep instead of waiting for someone to do it for us. If we all did that, imagine how our streets would look... The same Jon emailed me to say, "You HAVE to have Josie Moon on your podcast... Josie is half of the brains behind East...
2024-02-25
49 min
Frances Fogel - Story Strategist
How to Truly Engage your People with Lizzie Penny and Alex Hirst
Please forgive my waffle at the beginning of this episode. I was a bit star struck!... In this conversation I am speaking to Lizzie Penny and Alex Hirst, founders and pioneers of the Workstyle Revolution. Their Sunday Times #1 Bestselling book, Workstyle: A revolution for wellbeing, productivity and society is all about the freedom to choose when and where you work. Lizzie and Alex are on a mission to change the concept of how we work in the world today. They are working alongside other...
2024-02-12
54 min
Frances Fogel - Story Strategist
Adventures on Film with Joel Mishcon
Joel Mishcon is the founder & CEO of Chrome Productions, which creates films and programming for some of the world’s most iconic brands. He's also an old friend of mine and, in this warm and fuzzy conversation, Joel and I look back on some fond memories and talk about Identity and moving the cultural dial in a positive way for the future. We talk about the community that we were brought up in and about the joy and pride involved in telling good stories. I...
2024-02-02
1h 12
Frances Fogel - Story Strategist
How to Make your People Feel Special with Sophie Bryan
Multi-talented, magical and entrepreneurial Sophie is the Founder and Chief Workplace Culture Specialist of her own business, Ordinarily Different. She is also an author and TEDx and International Speaker, and a seasoned podcaster. Sophie helps organisations "create happier, healthier, soulful & human experiences at work". She is a force of nature and an inspiration. In this candid conversation, Sophie and I talk about how to run a successful Learning & Development programme for your employees whilst remembering the stories that also lace together your marketing, your...
2023-12-19
39 min
Frances Fogel - Story Strategist
On a Mission - Success Stories with Emma Draper
Emma Draper is an entrepeneur, owner of an award-winning retail store in Brighton - Velvet - and a property developer. She was named "Business Woman of the Year 2023" in Surrey and Sussex. In this conversation, I talk to Emma about the importance of a well - run enterprise that puts sales, its employees, its customers AND it's community front and centre. Emma is a great example of a business founder and leader who has clear personal and professional values that align and can be both focussed, astute and successful AND who is kind, warm, funny, responsible and inspirational. Emma...
2023-11-28
55 min
Frances Fogel - Story Strategist
Making an Impact in the World through Good Storytelling with Joe Dives
This conversation is about so much more than just how to tell a good story using the medium of video. Joe Dives is the Founder of One Giant - a creative film agency based in East London. Joe believes that if you tell fantastic stories, people "remember the truths within." One Giant exists to "turn brands into legends... to walk the line between commercial and narrative." Join Joe and myself on a deep dive into the opportunities and also the shadow side...
2023-11-20
48 min
Better Bolder Braver
Joe Portsmouth - How to use Storytelling in your (email) Marketing
Joe Portsmouth has 51.3K Followers on X (formerly Twitter), 15K email subscribers and 26K followers on Linkedin. The headline for his newsletter - Write-On - is, "Hulk Smash Your Revenue Goals With Mouth-Watering Copy (Even if you think your writing sucks). In this conversation, Frances and Joe talk about Joe's course, The Storywriting Playbook - Joe's 5-step approach for writing compelling stories in copywriting that has helped him generate over $50,000,000 in revenue. The also talk about The Journey of Consciousness, ethical marketing, how learning how to tell stories can boost your confidence more widely, and how business use stories...
2023-11-13
56 min
Frances Fogel - Story Strategist
How to use Storytelling in your Marketing with Joe Portsmouth
In this conversation, Joe and I talk about Joe's course, The Storywriting Playbook - a 5-step approach for writing compelling stories in copywriting that has helped him generate over $50,000,000 in revenue. We also talk about The Journey of Consciousness, ethical marketing, how learning how to tell stories can boost your confidence more widely, and how businesses can use stories for good. Joe Portsmouth has 51.3K Followers on X (formerly Twitter), 15K email subscribers and 26K followers on Linkedin. The headline for his newsletter - Writ...
2023-11-11
56 min
Frances Fogel - Story Strategist
Stories about Storytelling with Toby Moore
In this episode, I have the privilege of speaking to Toby Moore, the Director and Curator of TEDEx Brighton and author of MAKE IT: How to Work with Clarity, Confidence and Creativity. Toby blends his many years of experience in marketing (though he refers to himself as an ex-marketer) with his deeply insightful outlook on the therapeutic and strategic power of telling good stories. In his longstanding work for TEDEx, he is dedicated to finding people with a great idea and helping them shape the story they want to...
2023-11-07
50 min
Frances Fogel - Story Strategist
Nature Stories with Alice Darby
In this conversation I speak to Alice Darby - Director of Sales & Operations at Home Farm Glamping. Home Farm is a great example of a company that puts its founder (Jessica Allen-Back)'s story front and centre of its community outreach work, it's people, its customers and its marketing. To quote Home Farm Glamping, "As custodians of the green belt, we believe that the closer we are to nature, the more we'll be inspired to protect it. Helping to connect people and businesses with each other and with nature is one of the founding principles of Home Farm Glamping...
2023-10-18
48 min
Better Bolder Braver
"Not Just A Messy People-Pleasing Thing..." with Matt Matheson
On this podcast episode, I dive deeply with a very dear friend of mine and fellow people-helper, Matt Matheson. Matt is known as The Speaking Coach. He helps people communicate, present and facilitate better. He is a co-creational events and retreat designer and the creator of The Church of Fail - "a cultural totem to instil reflective learning". We talk about: Coaching in the Workplace Your Personal Brand Harnessing corporate stories to improve culture and sales Johann Hari's Nine Causes of Depression Summercamp Would You...
2023-07-27
1h 01
Better Bolder Braver
Beautiful Brand Assets - a Marketing Masterclass with Leslie Mello
Leslie Mello is a brand consultant, designer and nutritionist who loves to help natural health practitioners thrive. She is also a member of the Better Bolder Braver community. Check out her gorgeous website: https://www.mellobranding.com/ She is dedicated to supporting natural health professionals with everything they need to launch a successful practice and keep growing and - like us, Leslie is on a mission to help people-helpers to grow their business in a healthy and sustainable way. She says, "Marketing your business works best when you have a healthy brand built on a solid foundation." She cares...
2023-06-29
53 min
Better Bolder Braver
BBB meets Warren Minde, who helps "ambitious businesses take creative leaps in their growth."
In this first episode of our mini series to celebrate the new Better Bolder Braver offering for Businesses, I speak to an old friend, inspirational coach and consultant in Innovation, Warren Minde. We discuss Personal Brand at work and how important it is to get clear on one's limits, needs, skills and values. We talk about how being a leader is like parenting, but also how important it is for employees to establish their own, independent sense of self. If you are a business owner, an employer, or person working in an organisation with other people, then conversation is...
2023-06-13
39 min
Better Bolder Braver
The Future of Coaching with David Henzel, CEO of upcoach
Are you a coach trying to help change the world one client at a time and to support people you love and care about?However, is the sea of coach product platforms out there like the wild west to you??Are you excited to expand your coaching from 121 to group, workshop, programme, cohort, community work?Would you like to help your clients be more productive and to enjoy accountability but are overwhelmed with the tech available to do so?We want to make your life easier so that you can do the work you love.
2023-05-18
50 min
Better Bolder Braver
The Future of Coaching according to Thomas Kolster - Goodvertising
Thomas Kolster's 'Zone of Genius' is where marketing, business and sustainability meet.He continuously challenges the status-quo with his vocal, and often provocative, views on values, purpose, and leadership."In an over-crowded do-good market," he says, "people don’t buy your values or your “why”, but rather who you can help them become... Change begins with you!"We are looking forward to talking to Thomas, a dear member of our ‘Marketing Family’, about how the pressure of being a global citizen can be both exciting and inspiring, and can also feel overwhelming.We want to inspire co...
2023-04-06
1h 01
Better Bolder Braver
The Future of Coaching according to Helen Isacke
Helen Isacke is the founder of the Trusted Coach Directory, established in 2016. She has a varied background, having worked in hospitality, IT, HR, recruitment and marketing. Helen changed direction again when she trained as a coach in 2003. She was an Accredited Coach with Association for Coaching, trained in a range of profiling tools including Type Dynamic Indicator, Talent Dynamics, Team Dynamics & FIRO B.Helen’s coaching experiences and opportunities led to her finding her niche; working with newly-appointed managers. This experience inspired her to write ‘Soft Skills for Strong Leaders’, published in 2013. Helen has two grown up daughters, and li...
2023-03-23
56 min
Better Bolder Braver
Work / Work Balance with Steven Fogel
What connects Property Law to the BBC, Freud to Modern Dance, Classical Music to Swimming in Swiss Lakes, Film Production to Music Festivals and the National Garden Scheme to Venice Biennale. My Dad... I talk a lot about what I call a "work/work" balance (as opposed to the well known concept of the work/life balance). Coaches - in particular - are very likely to have chosen to move into the coaching space as a way not only to help others flourish, but because the attraction of a more independent, entrepreneurial, creative and joyful wo...
2023-03-23
1h 01
Better Bolder Braver
The Future of Coaching according to Lucy Mullins of RideTheWave
We are so happy to have one of our coaching industry besties - Lucy Mullins - to talk to us all about diversity in the future of the coaching industry, and to join us in discussing how to have fun with marketing your coaching business. Lucy is also a wonderful advocate for how coaching not only helps create personal change, but can impact big picture system change in the world too. She's also a fantastic example of a healthy "work/work" balance as we call it. We've invited Lucy to write here a dedication to the Future...
2023-02-07
38 min
Better Bolder Braver
Not all about the numbers: Goals, Habits and Self-Awareness with Gemma Hirsch, Founder of Fitbuddie
As a follow on from our recent podcast episode, "Why you want fast results from marketing but won't get them", this episode is all about establishing good, sustainable marketing habits that will help you build a long-lasting, healthy coaching business. Drawing on the parallels between physical fitness, self-awareness and Marketing-as-another-self-growth-opportunity, Frances and Gemma discuss the concepts of; aspirations, being prepared, being The Victim, The Pursuit of Happiness, Living in the Moment, nourishment, motivation, being in control, goals vs the bigger picture, figuring out your "Why?", energy, stamina, confidence, self-worth, systemic thinking, habits, patience, perfection, punishment, momentum, small...
2023-02-01
53 min
Better Bolder Braver
Creating Conditions For Great Work with Robbie Swale
We are honoured to have Robbie Swale - a seasoned coach, author, blogger and podcaster - as the first guest on our new "Future of Coaching..." series. There couldn't be a better person to help us kick things off for 2023... Robbie is the host of the super popular podcast, 'The Coach's Journey'. His third book – written using his 12-Minute Method – is all about how to create habits, mindsets and relationships that will help you thrive. It is full of lessons that Robbie has learned in his own quest to fulfill his potential and make the contribution he think...
2023-01-18
1h 06
Better Bolder Braver
Ask A Podcaster
Whether you already host a podcast or want to start your own, there are a lot of questions that come up for coaches. We're lucky enough to have two podcasting powerhouses as members of this community Mark Steadman and Rob Lawrence. Mark hosts Ear Brain Heart and was there at the dawn of podcasting. Many of you will recognise Rob's voice from the Association for Coaching podcast as well as his own show, Inspirational Creatives. In this live show, we'll be discussing, and answering, some of the most common questions that we get asked about po...
2022-11-23
1h 04
Better Bolder Braver
Content and Social Media Support with Kate Clarke
Does the thought of creating content and fiddling with Canva for hours on end fill you with utter dread? Want to get ahead and be confident your content is taken care of so you can take a week off without worrying about posting on social media? Kate Clarke wants to take away the pain, and do the hard work for you. But how do we know what marketing is important for us to do ourselves? How does retaining control of it makes us feel more in control of our businesses and our lives??
2022-11-15
57 min
Better Bolder Braver
Course Programme Design with Abe Crystal
Abe is co-founder and CEO of Ruzuku, an easy-to-use online course platform for entrepreneurs, authors, coaches, and small businesses. He helps authors, coaches, speakers and other independent experts create their own online courses and learning communities. His mission in life is to make it ridiculously easy for bloggers, authors, coaches, speakers and other passionate experts to create engaging online courses and learning communities. Ruzuku has hosted more than 75,000 courses serving over half a million students around the world. Abe specializes in learning design and user experience research, and earned his Ph.D. in human-computer interaction at UNC-Chapel Hill. He is...
2022-09-06
1h 01
Better Bolder Braver
Why you want fast results from marketing, but won’t get them
Coaches often want fast results and turn to marketing to get them. However, for fast results, marketing isn’t the right tool for the job. There are a lot of people who will argue that it is. And the same people are often happy to take your money to help you get these fast results. The results they’re offering are traffic, clicks or ‘engagement’. But does this really translate to new clients? And if the ‘result’ (fast or otherwise) or your marketing isn’t a new client, is it really a result? This episode will show you how to get t...
2022-08-24
06 min
Better Bolder Braver
How do I get coaching clients FAST?
Every coach has been there – especially when you’re just starting out: you need clients, and the quicker the better. At least, that’s how it feels. So, how do you attract people to work with you? You could use Facebook or Google Ads to put your offer in front of a wide audience in the hope that they feel like signing up for some coaching. You could pay someone to send lots of LinkedIn messages on your behalf and hope that of the 1-2% of people who reply, at least some decide to click ‘buy’. There’s no...
2022-08-15
04 min
Better Bolder Braver
How do I advertise my coaching business?
When coaches ask “How do I advertise my coaching business?” the tried, trusted (and tired) answers are: SEO, Facebook Ads, Google Ads, Squeeze pages, set up a marketing funnel, or my favourite, a baffling combination of all of these presented as if it’s some kind of Secret Formula™ for success! I’m going to go out on a limb here and say you don’t need any of this. In fact, I’ll go further and say, I can’t tell you what you “need” or “should be doing”. What I can and will do in this episode is show...
2022-08-05
07 min
Better Bolder Braver
Connecting Dots with Anya Pearse
Anya Pearse is like the mobile libraries of our childhood. You would look forward to it arriving and be welcomed in with open arms to a cave of wonders filled with exciting and nourishing resources to cosy up with. She is the first to have a reassuringly apt reference in any conversation - be it a book, an article, a podcast, a poem… she can contextualise our experience in any moment within a wide world of others' experiences, reflections and wisdom - which is hugely comforting, inspiring and humbling. If we “read to know we are not alon...
2022-08-03
1h 03
Better Bolder Braver
Move your marketing from conversions to conversations
Most marketing advice for coaches doesn’t work. Why? Because the Holy Grail of traditional marketing strategies is the conversion. And as a coach, conversions are not what you’re chasing. You’re not selling vacuum cleaners, or water bottles, or any other ‘disposable’ product or service. Conversions are not your focus. The heart of the coach’s marketing journey isn’t the ‘sale’ at the end of it, it’s the conversation that takes place between you and the prospective client. You’re not just chasing a sale, you’re looking for the right sa...
2022-07-22
05 min
Better Bolder Braver
Repurposing marketing content for coaches
Not everyone learns in the same way. As a coach marketing their services, seeking to showcase your expertise and reliability to a target market, you can’t afford to ignore the fact that how people like to absorb information differs, according to one of four broad preferences. Why is this a potential problem? Because if you always market the same way, using the same method (the one you’re most comfortable with, no doubt) you’re only engaging a fraction of your potential audience. But don’t worry, reaching more people, broadening your appeal...
2022-07-13
06 min
Better Bolder Braver
How to create your coaching product mix
In our community of coaches, the question of ‘product mix’ often comes up. People want to know how best to expand their portfolio of services: How do I start a course? How do I create a programme? How do I set up a community? Good, valid questions, although frequently people worry about them before they’ve even got their first product sorted (or selling). So how can you make the perfect mix? In this episode, we'll find out. Read the blog version here: https://betterbolderbraver.com/how-to-create-your-coaching-product-mix/
2022-07-01
07 min
Better Bolder Braver
Returning to my Tribe with Melanie Kovacs
Melanie is a business coach and the co-founder of Joypreneurs, a community for women in innovation who want to build something of their own, with ease and joy. Melanie has been on a journey herself, finding that joy is her motivator. Being part of the Better Bolder Braver community, the THNK School of Creative Leadership and also The Happy Startup School communities have helped her with this, as she has enjoyed creating for creating’s sake, learning a lot about herself along the way. She sees entrepreneurialism as another self-growth tool, and is keen to support other wo...
2022-06-20
59 min
Better Bolder Braver
How do I find high-paying coaching clients?
Whatever your motivation for being a coach, your coaching is a business. As such, it’s there (at least in part) to make money. Yet, just like everyone else in the world, you only have so many hours in the day. How do you make the most of those hours? There are various options to maximise your business earnings and they tend to boil down to a question of efficiency. For example, you could look into creating multiple revenue streams – not just coaching clients but offering courses, selling materials and other resources that could earn you some pass...
2022-06-17
06 min
Better Bolder Braver
How do I find coaching clients on LinkedIn?
Social media is a great tool, especially LinkedIn for making connections, networking, joining like-minded communities, and of course, finding clients. But like any tool, it only works when you know how to use it. The top three questions we get from coaches about how to use LinkedIn are: What should I post about? How do I connect with more clients? How do I convert connections to clients (i.e. get them to say yes to working with me)? In this podcast, I’ll answer these three questions (though not necessarily in the above order!) and ta...
2022-06-10
08 min
Better Bolder Braver
How do I get coaching clients after qualifying?
Qualifying as a coach is a fantastic start to an exciting and rewarding journey. You get to make an impact on your clients’ lives. Your training has taught you all about how to coach, including practical experience through co-coaching. The challenge now is finding some clients. But how to find them when the ink is still wet on your coaching certificate? Not to worry – the process is simple and doesn’t cost a lot of money to get up and running, although it may be less ‘sales-y’ than you think. Marketing coaching services is a little dif...
2022-05-30
05 min
Better Bolder Braver
How to turn your coaching service into a product
Marketing is often talked about in relation to ‘products’ – but how does that apply when you view what you do as a service? What’s more, why bother thinking in product terms? Why not just market your services? For the simple reason, people (potential clients) are more comfortable buying products. Products – whether the latest iPhone or a tin of peas – are tangible, demonstrable, easier to attribute value to. If your marketing can give people something to grasp (literally or metaphorically) about what you’re offering then they’ll see it as valuable – at which point they s...
2022-05-27
06 min
Better Bolder Braver
Podcasting: the Power to Change Worlds and Lives with Mark Steadman
"The human voice is more persuasive than the written word, and stories have the power to change worlds and lives. You can use your voice to create positive impact - to build trust, educate, and "deepen the conversation". This is what Mark Steadman truly believes, lives by and helps others understand, feel confident in and get creative with. He runs a school for purposeful people who want to use their voice to create impact, but who are also trying to keep on top of life. Mark founded Podcode - a "podcast school and community for chan...
2022-05-25
1h 04
Better Bolder Braver
The Power of Community with Lana Jelenjev
A number of the coaches in the Better Bolder Braver community are inspired by it enough that they are now building coaching communities of their own. We were ourselves inspired by The Happy Startup School community and have learned so much about building communities from our hosts, Carlos Saba, Laurence McCahill and Lana Jelenjev. And today we have the pleasure of Lana’s magical company to discuss with us the power of community - of holding space, creating and nurturing connection, and supporting change and growth in great company. Lana describes herself as a “Community Alch...
2022-04-12
59 min
Better Bolder Braver
Marketing from the Heart with Mark Silver
“Many marketing, sales and business development strategies just feel gross! Whether it’s hype, manipulation, or just plain overwhelm, the heart either hurts trying to get it done, or just plain refuses to carry forward. Plus, many business development programs would have you max out your credit cards or dip into your retirement just to try to “shoot the moon.” Don’t do it! There really is a way to affordably develop your business with integrity and heart.” Mark Silver is the founder of Heart of Business, Inc. Since 2001, he’s been a pioneer in integrating spirituality and business...
2022-04-05
59 min
Better Bolder Braver
Designing from Joy with Laurence McCahill
Laurence McCahill used to run an agency that helped people to love, design and ship their digital products. Despite its success, he and school friend, co-founder and life-long collaborator, Carlos Saba, shut it down to focus on building The Happy Startup School - a community of business driven hippies doing good, making money and enjoying the ride. As well as building a community, he has created a transformational programme for people seeking new horizons, an annual Summer festival-like gathering, now in its 7th year, which has been described by The Guardian as “one of the top business event...
2022-03-30
1h 03
Better Bolder Braver
Using marketing to improve the world with Anna Mullenneaux
“From a bird's eye view, everything in my working life has been about helping people to make marketing mean more”, says Anna Mullenneaux. Like us, Anna believes that marketing can be a game changer if it comes from a place of self-awareness, service and compassion. In 2011 she created Pimp My Cause with her partner, Paul Skinner, to help marketers and causes to connect, take on pro-bono marketing projects together, and create greater social impacts as a result. They launched MarketingKind in 2020 to work with leaders who are passionate about using marketing for good. Anna...
2022-03-23
57 min
Better Bolder Braver
Leading Communication with Ellie Lloyd-Jones
Ellie is one of Better Bolder Braver’s Founding members. She’s been with us literally - and very much in spirit - from the beginning. Ellie coaches new leaders and one of the things she likes to focus on with them is communication. Communicating as a leader has never been as challenging as over the last two years. With the environment and government guidelines changing at pace with little or no notice, team members working more flexibly, dynamically and remotely, emotions running high and competing priorities, getting your communication right has never been so impo...
2022-03-22
58 min
Better Bolder Braver
Pivoting my Niche with Lucinda Empson
Divorce can result in an INCREDIBLE journey of transformation… This is what Lucinda Empson - a member of the Better Bolder Braver community strongly believes. “There are many personal and professional challenges standing between pre-divorce and the new YOU”, she says... “Divorce does not mean lonely.” Lucinda hosts a community for professional women, who are getting divorced - a place where busy professional women can take time out to recharge, learn something new and make friends… women juggling work, home and the demands of a divorce. But divorcing women hasn’t always been Lucinda’s nich...
2022-03-21
1h 02
Better Bolder Braver
Meditation Through Marketing with Alex Irving
Alex Irving is a member of the Better Bolder Braver community. He is a Mindfulness coach - helping people find clarity, calm and compassion. For Alex, it’s no problem if you find meditation and “doing mindfulness” difficult. In fact, he positively celebrates people who can admit to themselves and others that it’s a challenge… Alex loves working with people who have tried things like mindfulness and meditation and for one reason or another have found that it hasn’t worked for them. “We can figure it out together.” is his approach. In the community, we ar...
2022-03-19
1h 03
Better Bolder Braver
Feel Good Marketing with Tad Hargrave
When we heard Tad on The Happy Startup School’s Friday Fireside series, we fell in love. Tad describes himself as “a hippy who developed a knack for marketing (and then learned to be a hippy again).” We very much share Tad’s view that marketing can make you feel good, can be ethical and “conscious”. Tad says that you don’t “have to choose between marketing that works (but feels awful) or marketing that feels good (but gets you no clients). He has been touring his marketing workshops around Canada, the United States, Europe, an...
2022-03-18
59 min
Better Bolder Braver
Useful Accountability with Craig Roberts
We all need accountability to keep going. And today we will be talking to our friend and Better Bolder Braver community member, Craig Roberts about how stuff would not happen were it not for a feeling of safety amongst other, like-minded individuals albeit navigating different time zones, genders, spiritual inclinations, work agendas and sensitivities. We have just completed the Happy Startup School’s Vision 20/20 accelerator course with Craig, and have enjoyed the pleasure of his company, humour, vision, creativity and support for the past 6 months. We are delighted that he is part of our community too now, an...
2022-03-17
1h 00
Better Bolder Braver
Conscious Marketing with Matthew Bellringer
Matthew Bellringer describes himself as a “Divergent Pathfinder - Taking a curious step into the uncharted with people who can't do "more of the same" as well as "supporting divergent individuals and the organisations which value them.” On this Marketing Masterclass, we talk to someone who has made it their business to give permission - to themselves and to others who may be struggling with navigating the world as it is. So much of the marketing that we practice as part of the Better Bolder Braver community is around giving ourselves permission - permission to ask...
2022-03-16
1h 00
Better Bolder Braver
Recovering from Perfectionism in Marketing with Vix Anderton
Perfectionism is a big challenge for many coaches around marketing – It’s certainly been so for Vix Anderton … Luckily for Vix, though, she is an expert in self-compassion and - as she describes it - “softening or loosening around perfectionism rather than overcoming it.” “At its heart, perfectionism is a defence; it’s a collection of habits, patterns and strategies we use to protect ourselves. It can be highly effective and it comes with a high price - in our attempt to protect ourselves, we prevent ourselves from being seen. The more deeply we can welcome each and every aspe...
2022-03-15
1h 20
Better Bolder Braver
What comes first, the strategy or the tactics?
Has anyone ever told you that you need a marketing strategy? Maybe people have also recommended various marketing tactics to you? Did it sometimes sound like they were talking about the same thing? What exactly is the difference between your marketing strategy and your marketing tactics? In this video, I'm going to answer that question and explain why you need both and which to use first. You can read the full blog version of this video here: https://betterbolderbraver.com/marketing-strategy-vs-tactics You can download the guide template I talk about here...
2022-02-02
06 min
Better Bolder Braver
Letting go of perfection: not all your content needs to hit the #1 spot
When you’re marketing your coaching business, done beats perfect. By which I mean, when it comes to producing your articles, blog posts, podcasts, etc. if you’re continually striving to create the so-called Perfect Post, then you’re wasting your time. That’s hard to accept for some, especially if you like everything to be just right. If you’re a perfection-striver, consider this: on average people see about 5% of the content you put out there. Perfection may be a worthy goal in many walks of life but for marketing content, maybe you need to reframe...
2022-01-10
06 min
Better Bolder Braver
How to Make Something Holy with Charles Davies
"I find that if I treat the book as holy, people receive it as holy. I think books have been devalued - free e-book here, two-for-one bestsellers there - but actually we are still deeply in awe of them as objects. If we write them holy and sell them holy, then I think the economics are totally different." - Charles Davies Are you considering getting a book out into the world? This Monday Masterclass is one for you. But it's also for anyone else who is working-marketing-hard as another way to figure out what they actually care a...
2022-01-08
1h 05
Better Bolder Braver
Happy Habits in your Marketing with John Ellison
John Ellison is a social entrepreneur and behaviour designer. He is exploring the intersection of the science of well-being and habit formation at his 'side project', Happy Habits. Combining research from positive psychology with insights from behavioural science, John has unlocked a fun, engaging and pragmatic approach for helping people increase their subjective well-being—starting with himself. In Monday's Masterclass John will share his journey and insights about how he discovered the science of wellbeing at an incredibly stressful and dark time during the pandemic. Out of this season emerged a new way of looking at...
2022-01-07
1h 02
Better Bolder Braver
Your Story, and Why it Matters with Marianne Powell
Many coaches are passionate about their work, but struggle with how to describe what they do. How do you find authentic, creative and engaging ways to talk about yourself and what you offer? This masterclass will look at how your coaching customers can get to know and trust you from the way you tell your story. That includes things like: The way you understand and frame your story for yourself The language and style you use to bring it to life Bringing in your personality, uniqueness and - potentially - your struggles Marianne brings together...
2022-01-06
1h 02
Better Bolder Braver
More Ethical Marketing with Alice Karolina
Having already had a Monday Masterclass about " Ethical Marketing". we are looking forward to diving even deeper into this subject with arguably the movement's main pioneer herself. Alice Karolina is the Founder of the ethical move. The organisation's strapline says it all: How we sell matters. Alice is a Values + Ethics Strategist who has studied manipulation in sales in all its forms throughout her life. She created the ethical move out of a strong personal conviction to break the cycle of consumerism - which she believes is the root of our global crisis, and at...
2022-01-05
1h 04
Better Bolder Braver
Loving Linkedin with Laura Fox
Blogging, networking, promoting, cheerleading, researching, grouping, connecting, having conversations... Linkedin is a one-stop shop for it all. But are we getting the most out of it? Laura Fox leads the way as a Linkedin expert. She captures audiences with her passion for, and knowledgeable training, around Linkedin's capabilities. If you have a technical question about the platform, she's the person to ask. But she can also speak to the energy and humanity that Linkedin allows us to bring to putting ourselves and our businesses out there. Laura has worked in Marketing & Advertising for 19 years, specialising...
2022-01-04
1h 01
Better Bolder Braver
Branding For Coaches with Martine Warburton
When we came up with Better Bolder Braver, our minds almost immediately went into creative brand overdrive. Having both been in marketing for about 20 years, we knew how important it was that people quickly experienced what it would be like to join our community and experience our approach to marketing through our “look and feel”. We needed someone to help us to think it all through, hold our hand and help us out our ideas about colour, shape and tone into action. Enter Martine Warburton. Martine is co-director of Huskii Studio - a...
2022-01-03
1h 13
Better Bolder Braver
Is your marketing vanilla or pistachio?
What’s your favourite flavour of ice cream? Mine’s pistachio. Maybe yours is too. Or maybe it’s rum & raisin… coffee & walnut… chunky monkey! Whatever you like best, it’s unlikely to be vanilla. Vanilla is fine, vanilla can be great, vanilla goes with most things, vanilla is… if not liked by everyone, at least unlikely to be actively disliked. Vanilla is mass marketing, designed to appeal to as wide an audience as possible. It may be nobody’s first choice but it’s an acceptable option. Vanilla marketing may get you clients but are they the clients you wa...
2021-11-26
07 min
Better Bolder Braver
How to fit in and stand out at the same time
Are you a coach like lots of other coaches? Do you do what a lot of other coaches do? For some, this viewpoint holds them back. For others, it’s exactly what helps them stand out from the crowd. If you want to get noticed, imagine you’re a bread company. Imagine your local supermarket with an aisle full of sliced loaves. It’s all just bread. But when you walk down that aisle, doing the weekly shop, you choose one loaf over all the rest. Why? In this episode, we’ll find out. https://betterbo...
2021-11-20
06 min
Better Bolder Braver
Turning your coaching method into an online course
This weeks episode is all about Turning your coaching method into an online course. Are you keen to deliver an online coaching course? Do you feel that you have a unique approach to coaching that you want to share? Do you want to be able to offer coaching to more than one person at once? Do you want to take people on a unique, clear coaching journey? Maybe you are sitting on a load of content that you have no idea how to package as a course or how to host, price or market it...
2021-11-18
1h 03
Better Bolder Braver
Your Perspective IS Your Product
What IS Marketing? Here is Frances's perspective… The headlines are: - Marketing can only ever BE one perspective: Your story. And how you contextualise it. That becomes your product. - Good marketing involves self-awareness, good leadership and generosity through conscious, creative and purposeful curating. - Our audience has a responsibility too. - Most current marketing noise out there is toxic. - Marketing is about taking responsibility for yourself and others. - Good marketing is a gift of creativity. - Responsible marketing is meeting people...
2021-11-13
09 min
Better Bolder Braver
The Power of Group Coaching / Learning with Ana Paula Nacif
This weeks episode is one of our Monday Masterclass Conversations all about the power of Group Coaching and Learning with Ana Paula Nacif We first heard Ana talking about the power of group work at an Association for Coaching event. We were taken with how Ana described how impactful group coaching can be - in terms of personal change-making, wellbeing, business mindset and a sense of inclusion. In building Better Bolder Braver, we join Ana in believing that group work can be a cost-effective and scalable way to create big change for individuals.
2021-11-12
1h 08
Better Bolder Braver
Happiness as a Niche with Carlos Saba
This week we ask What if happiness was your niche? Many coaches say they don’t need to niche; some say they already have (but secretly haven’t): and others are clear and focused already on their niche audience. If niching is about a target audience rather than a method, approach to coaching or outcome, then how can HAPPINESS be a niche?? This is what we discussed on this weeks Monday Masterclass with Carlos from The Happy Startup School. The conversation went from why and how to have Happiness as a nich...
2021-11-06
1h 09
Better Bolder Braver
Podcasting for Coaches with Rob Lawrence
This episode is all about, podcasting. Yep, that’s right it’s a podcast about podcasting. So if like most coaches you want to start a podcast, or you’ve already got one then this episode will really get you thinking. Today we’re speaking with Rob Lawrence about podcasting for coaches. We first had the pleasure of speaking with Rob when we were invited to appear on the Association for Coaching podcast in a two-part episode on How to Boost your Coaching Business. Rob Lawrence is a podcast producer, podcast host and certifie...
2021-11-04
1h 03
Better Bolder Braver
Chapter 6. Journey - The Better Bolder Braver Marketing Journey
In this episode, we join the fourth of our Monday Masterclass sessions dedicated to a chapter in the coaches marketing journey. You can join our LIVE weekly masterclass conversations for free, find out about upcoming events and save your spot with the event link on our website, betterbolderbraver.com The last chapter Journey is the peak of the Better Bolder Braver Marketing Journey is all about mapping the way for the client. Clients are much more likely to work with you if they can see where they are starting from, where they will end up...
2021-10-29
1h 00
Better Bolder Braver
Chapter 5. Content - The Better Bolder Braver Marketing Journey
In this episode, we join the sith of our Monday Masterclass sessions dedicated to a chapter in the coaches marketing journey. You can join our LIVE weekly masterclass conversations for free, find out about upcoming events and save your spot with the event link on our website, betterbolderbraver.com This episode is the creative bit, it’s where we talk about content. The penultimate stage of the Better Bolder Braver Marketing Journey is all about Finding your Voice & Building Trust. When a client is choosing a coach to work with they need to tr...
2021-10-28
1h 04
Better Bolder Braver
Chapter 4. Product - The Better Bolder Braver Marketing Journey
In this episode, we join the fourth of our Monday Masterclass sessions dedicated to a chapter in the coaches marketing journey. You can join our LIVE weekly masterclass conversations for free, find out about upcoming events and save your spot with the event link on our website, better bolder braver .com This is another big one: Product. Here we get to how to build a Bold Offer & come up with a Brave Price. Creating an offer that delivers the outcome that your client really wants, will enable you to be brave with your...
2021-10-25
1h 01
Better Bolder Braver
Chapter 3. Your Story - The Better Bolder Braver Marketing Journey
In this episode, we join the third of our Monday Masterclass sessions dedicated to a chapter in the coaches marketing journey. You can join our LIVE weekly masterclass conversations for free, find out about upcoming events and save your spot with the event link on our website, betterbolderbraver.com This week we’re talking about Story. Empathy, Authority, and Journey. These are the words that we find help clients to get clear on their story. To grab the attention of your ideal client, you will need to show empathy combined with authority and to...
2021-09-27
1h 02
Better Bolder Braver
Changing the marketing conversation
Are you feeling that most marketing advice is simply not going to work for you? Are you fed up with hearing overhyped promises about “10x your income!” and “get 10,000 followers in just 10 days!” We are too and that’s why our vision is to change the conversation around marketing. Enough noise, hype and hustle. It’s time to switch it up and talk about ethical, empathetic human-centred marketing. Learn more and join the community at BetterBolderBraver.com
2021-09-21
05 min
Better Bolder Braver
Don’t worry about the marketing you’re not doing, get excited about what you could be doing
When you read about marketing your coaching business, it’s easy to feel bad for not doing enough. But instead of making you feel bad (not how we do things here!) I’d rather talk about marketing in a way that will excite and inspire you. When you read marketing blogs and videos, it’s easy to get the impression you’re not doing enough, you’re not keeping up, and unless you’re relentlessly posting on social media you’re just not good enough. Frankly, most of what I read is just hype. So many blogs and...
2021-09-14
10 min
Better Bolder Braver
Chapter 2. Client - The Better Bolder Braver Marketing Journey
In this episode, we join the second of our Monday Masterclass sessions dedicated to a chapter in the coaches marketing journey. You can join our LIVE weekly masterclass conversations for free, find out about upcoming events and save your spot with the event link on our website, betterbolderbraver.com This episode is all about everyone's favourite coaching and marketing topic... NICHING! So this week we’re going to get creative with talking about Ideal Client and how this gives you clairty on your Niche. Our ethos is... If you’re going to u...
2021-09-10
59 min
Better Bolder Braver
Why clients don’t really want to buy your time
Despite what many coaches may believe — despite what you may believe — coaching clients aren’t buying time. Yes, your sessions are timed. And in them, you spend a slice of your time with the client. But they’re not buying your time. If it was your time they wanted, they’d happily pay your hourly rate to play Scrabble. Don’t get your hopes up, they’re not going to do that. So, what are they paying for? Well, obviously, they’re paying for what happens during the time you give them. They’re paying for outcomes… results. But maybe it’s not...
2021-09-02
08 min
Better Bolder Braver
How to feel more confident about putting yourself out there
How do you feel about marketing yourself to prospective coaching clients? Comfortable? Assured? Positive? Confident? Or are you (even a little) nervous, uneasy, hesitant, uncertain…? Whether it’s a 1-to-1 pitch, a Zoom call, or recording persuasive content to camera, if you’re feeling any of the latter emotions, you have company. Most people don’t like the idea of putting themselves, or their business, out there. It often feels daunting to explain or justify what you do… especially in front of a camera! If you feel in need of more confidence...
2021-08-24
08 min
Better Bolder Braver
Chapter 1. Mindset - The Better Bolder Braver Marketing Journey
In this episode, we join the first of six Monday Masterclass sessions dedicated to a chapter in the coaches marketing journey. You can join our LIVE weekly masterclass conversations for free, find out about upcoming events and save your spot with the event link on our website, betterbolderbraver.com This week is chapter one Mindset. This is the stage in which we invite coaches to consider their value & impact. Yes, it's a big one. And it can go existential. So this is also about self-compassion and a safe place to reflect. We will...
2021-08-23
59 min
Better Bolder Braver
Why your coaching business only needs 100 true fans
As a coach, you probably feel like you need to grow a huge online audience – the bigger, the better. This means you spend a lot of time and energy chasing more and more likes and followers. It’s exhausting. Have you stopped to think about how you turn these followers into customers? Or how many you really need? It’s not as many as you might think. Listen to this episode to find out more about how to attract better coaching clients. Learn more and join our community for coaches at BetterBolderBraver.com
2021-08-18
09 min
Better Bolder Braver
Cutting the Marketing Bullshit with Adam Bastock
Most marketing advice for coaches is frankly Bullshit. Luckily there is a different conversation going on about how to have a more authentic conversation with your clients. There are a lot of tactics, hype and over-promising in the world of marketing so this session is all about re-setting that hampster wheel and focusing on the most important part, the people. We'll be joined by Adam Bastock SEO and digital marketing expert. Adam Bastock is an eCommerce specialist who has been involved in all sorts of eCommerce over the last 10 years – from running his ow...
2021-08-17
1h 06
Better Bolder Braver
The Funny Side of Marketing for Coaches with Chris Kenworthy
There is nothing more refreshing that not taking yourself too seriously... Here at Better Bolder Braver, we are less in the business of telling you what to do or not to do and more in the business of telling you to give yourself a break, about pinches of salt, and to remind you that - as coaches - you have all the right skills not only to do marketing really effectively but also not to worry too much about what you put out there, what people think about you or what the worst case scenario might be.
2021-08-16
1h 07
Better Bolder Braver
Life after Coaching Training with Lucy Mullins
One of the most important conversations that we had when we were cooking up Better Bolder Braver was with Lucy Mullins. The reason that we wanted to set up the community was to support coaches AFTER coaching training. But we needed to make sure that there WAS a need for a supportive marketing community. Lucy helped us to see that there was... Lucy is an experienced and professionally-accredited coach, a coach educator, coach supervisor and coach trainer. She is the Co-Founder of #RideTheWave Professional Coach Training, a fresh and inspiring coach training programme for leaders, f...
2021-08-16
37 min
Better Bolder Braver
Your coaching clients are only buying one thing – certainty
A fundamental marketing question (for coaching or any other business) is: are you selling what your market is buying? Yes, you’re selling your coaching services. And yes, your clients are buying them. But what exactly causes them to say yes? What aspect of what you offer clinches the deal? You may think you know but beware of assumptions… In this week's podcast, we'll learn how certainty differs from a guarantee and why you might have been thinking about certainty in the wrong way. For more content and conversations, and to join our comm...
2021-08-06
07 min
Better Bolder Braver
Sell more without selling
Do you enjoy selling? Most coaches would say not. In fact, most business owners and coaches will manage to find anything else to do other than sales. It might be absolutely essential to your business but that doesn’t mean you like it. Why not? The reasons are various and common: You don’t want to get a ‘no’ (nobody enjoys rejection). You’re anxious about whether you can deliver (imposter syndrome). You feel under pressure to get a ‘yes’, which makes you feel like you’re pressuring them to buy And let’s face it, if you’...
2021-08-03
08 min
Better Bolder Braver
Changing the default – Moving clients from ‘no’ to ‘yes’
We’re often told to say ‘no’ more often – from life coaches to productivity experts, there’s no shortage of people telling us that ‘no’ is a good answer to give. But it’s not always a good answer to get… not when you and your business are looking for a ‘yes’. If you’re a coach (or any other business for that matter) marketing your services to potential clients, however you’re pitching your offer, you’re basically asking, “Do you want this?” And the default answer is often, “No.” Especially (perversely, even) if they need it. This can be dis...
2021-07-28
09 min
Better Bolder Braver
Ethical Marketing with Karen Webber
At Better Bolder Braver, we pay homage to - and stand by - ‘The Ethical Move’ Pledge, which is creating a movement around ethical marketing. We encourage all of our members to consider the Pledge for themselves. Part of the team behind the ethical move is Karen Webber, a fellow marketing coach, trainer and strategist who, through her consultancy business, Goodness Marketing, helps small businesses with big hearts do marketing that feels good, does good and gets good results. Originally from a seaside town in South Africa, Karen now finds herself living on the edge of t...
2021-07-27
1h 00
Better Bolder Braver
How to niche your coaching business
Taking a scattergun approach to reaching your market is a strategy that rarely works well. After all, if you’re aiming at nothing specific, then ‘nothing’ is likely what you’ll hit. If you’re a coach, better to have a specific target in mind and aim accordingly. Which brings us to the question, how to niche your coaching business? However, trying to niche your coaching business, or any business for that matter, can feel daunting. Often, the assumption is that you’re narrowing your market, limiting your business. But in fact, niching isn’t about restriction, it’s about foc...
2021-07-26
07 min
Better Bolder Braver
Build a better coaching business post-lockdown
As the UK’s lockdown begins to ease, you have a great opportunity to build a better coaching business. Why? Because the world is different and whatever business you’re in, customer behaviour and expectations have shifted. As a coach you’ll know that the widespread switch to remote and home working means that people are looking for different services and different ways to access them. The world has changed. The question is, are you changing with it? Learn more and join the community at: betterbolderbraver.com
2021-07-25
07 min
Better Bolder Braver
How coaches can avoid the trap of work-life balance
For coaches, the goal of achieving work-life balance is a myth. This idyllic state of having time to do everything is always just around the corner. Many work a few extra hours now thinking it will get them closer to the work-life balance dream. Then they do the same next week, and the next, and the next. The problem is that balance is not something you achieve, it’s what you are always doing. When thought of as a fixed goal it represents a state of equilibrium that is simply not possible. So many people us...
2021-07-24
08 min
Better Bolder Braver
Why a Coaching Community Matters with Lucy Bramley
We are kicking off this "Monday Masterclass" series of events to promote the Better Bolder Braver community by showcasing one of our biggest fans and someone who - in turn - we hugely admire. Lucy's openness to learning, dedication to getting herself out there as a coach - to help as many people as she can - and her excitement to be in our community make her the best kind of Better Bolder Braver member. We hope you will enjoy what will no doubt be a very grounding and candid conversation. Here's a bit about...
2021-07-23
1h 05
Better Bolder Braver
Marketing out of the Unknown
If you are mindful about it, I think your marketing can help you understand yourself. It's a set of questions, and then using the coaching skills you have to answer them. At Better Bolder Braver, we create space for coaches tackling marketing to name, discuss and use the emotions that doing marketing evokes. We support our members to work through challenging emotions so as to be more confident about putting themselves out there to help others.
2021-07-06
03 min
Better Bolder Braver
Choice in Marketing
When you “show up” in your marketing, you are making a choice — a choice to put yourself out there and a choice about how you invite, respond, react and what you give to your audience — your people.
2021-07-05
06 min
Better Bolder Braver
The Better Bolder Braver Community Manifesto
We have thought carefully about what kind of community we want to build. We will continuously be mindful of what our members are getting out of it and how it might be improved. This episode is an outline of our Better Bolder Braver Community Manifesto, which is designed to keep our members feeling energised and motivated. If you would like to be one of our Founding 50 Members, please do sign up today to hear more and be one of the first through the doors. betterbolderbraver.com
2021-07-02
03 min
Better Bolder Braver
Founding 50 Members
Building a community is hard. It can feel like an enormous amount of work, and like a big risk. That’s why we’re inviting 50 coaches to join us as pioneers and help us in building our community. Learn what these members get, why you should consider becoming one and how to secure your place. https://betterbolderbraver.com/founding-50-members/
2021-06-30
06 min
Better Bolder Braver
The Better Bolder Braver Vision
We have arrived! After a combined 40 years of being on the marketing train, we have arrived at Better Bolder Braver. This podcast is designed to set out our vision, so that you can be clear about what we are trying to do, how, when and why – so that you know if the Better Bolder Braver community is the one for you. https://betterbolderbraver.com/the-better-bolder-braver-vision/
2021-06-29
10 min
Better Bolder Braver
Trailer
What are we building at betterbolderbraver.com Simon Batchelar intros the podcast and what you can expect when it launches. snYNXpLoOMYYKvZK00XQ
2021-06-02
00 min