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Showing episodes and shows of
Francois Marchand - The Ecomm Manager
Shows
The Marvin Francois Show
How To Build a 6-Figure E-Com Business - Dontez Akram #50
On this episode of TMFS, I sat down with 7-Figure Ecomm expert, Dontez Akram to talk about how to have success in the space. We talked about leveraging AI to grow your ecomm business, how you can get started with little to no costs using the 'Pre-Sale Method', and even dove into some free game for young men that are listening as well.Talking about the importance of self control in your journey as a man and dealing with women, lessons that Dontez has learned through being a Father of 2 at such a young age, the power...
2023-11-21
54 min
The Ecomm Manager
How To Successfully Use Facebook Ads for Ecommerce in 2023
Ever feel like you're on a constant treadmill of trying to understand how to maximize the benefits of Facebook advertising for your ecommerce business?Cut through the digital clutter with this episode's guest—fractional marketer Stacy Zeal—who brings 11 years of experience and a keen understanding of Facebook's algorithms to our conversation. We zero in on the power of Facebook for ecommerce, explore effective ad formats, and dive into the nitty-gritty of ad fatigue.
2023-11-16
37 min
The Ecomm Manager
Does Your Ecommerce Business Need To Hire A Marketing Agency?
Ever wondered why your ecommerce business isn’t soaring to greater heights? It could be time for a marketing agency. In this episode, we have Jonathan Naccache, the head honcho at Webistry, one of the top digital marketing agencies, to shed light on this. We dig into the factors you should be considering as a business: the potential risks if your first hired agency fails to deliver, whether your business has hit a plateau, and if the margins can bear the cost per acquisition hike.
2023-10-03
29 min
The Ecomm Manager
How To Set Up An Ecommerce Delivery Experience That Will Wow Your Customers
We've all had good and bad delivery experiences purchasing products online. For ecommerce businesses, providing a good delivery experience will often lead to a repeat purchase. While a bad one will lead to repeat calls to customer service, and that creates a drag on your staff, and hurts your bottom line.Host Francois Marchand is joined by Anders Ekman—Co-Founder & COO at Ingrid—to talk about how to optimize your business's delivery experience for your customers and your team.
2023-08-29
24 min
The Ecomm Manager
How To Build Better Shipping Processes For Ecommerce
There are so many options when it comes to shipping your products to your customers. Do you offer free shipping? Same day shipping? Do you offer shipment tracking? Are you using the right shipping products? And are you making sure your packaging is optimal for warehousing and returns? That is a lot to consider.Host Francois Marchand is joined by Teddy Smith—Lead Ecommerce Analyst at Investors Club—to talk about how to optimize your shipping processes and customer experience and reduce costs associated with shipping.
2023-08-16
24 min
The Ecomm Manager
How To Automate Ecommerce Processes With AI
Surya Sanchez—Founder of DeepIdea Lab—shares about how AI is transforming ecommerce and how ecommerce managers can implement AI and automation in their online stores.
2023-08-01
23 min
The Ecomm Manager
How To Catapult Your Ecommerce Brand's Social Media Growth
What are some of the best ways to get your business and your brand in front of potential customers who spend more and more time on social media?In this episode, host Francois Marchand is joined by Monica Warren—Founder of Pretty Perfect Style—to talk about how to take your social following from zero to thousands.
2023-07-27
23 min
SaaSpasse
Ep.30 - Michael Carpentier : Sagesse & startups
Aujourd’hui sur le pod, je jase avec mon ami et mentor occasionnel Michael Carpentier, co-fondateur & lead produit chez Fyri, un SaaS de valorisation durable des forêts privées. On discute de son riche parcours d’entrepreneur, incluant la vente de businesses et un gros plongeon dans le eCommerce et DTC. On creuse sur des sujets fascinants comme : Le syndrôme de l’imposteur La définition de la richesse Le biais du survivant & les recettes magiques de succès Les problèmes d’affaires qui transcendent le modèle SaaS Les frameworks de product mana...
2023-07-20
1h 18
The Ecomm Manager
How to Align Your Customer’s Values With Your Ecommerce Brand Strategy
How can ecommerce businesses build brand communities, loyalty, and long-term success by aligning with customers' values?In this episode, host Francois Marchand is joined by Katie McCourt—Co-Founder of Pantee—to talk about how to align your customers' values and your own brand values within your ecommerce business strategy. Tune in to learn how to build a values-based community around your brand and your products, how to promote those values in your marketing campaigns, and if it's possible to stick to those values as your ecommerce business grows.
2023-07-14
35 min
The Ecomm Manager
How To Leverage Community Marketing For Ecommerce Growth
In this episode, host Francois Marchand is joined by Sam Thomas Davies—Growth Marketing Manager at Drip—to talk about why community marketing is such a hot topic for growth in ecommerce and beyond, and why it matters now more than ever.
2023-06-29
32 min
The Ecomm Manager
How To Make Sense Of China’s Supply Chain For Global Ecommerce Businesses
In this episode, host Francois Marchand is joined by Dayu Yang—CEO at EcommOps—to talk about the best practices for shipping direct to consumers from China and everything in between, including: cultural differences, risks, rewards, quality control, and a whole lot more.
2023-06-19
44 min
The Ecomm Manager
A Broker's Guide To Successfully Buying & Selling Ecommerce Businesses
In this episode, host Francois Marchand is joined by George Moulos—CEO at Ecommerce Brokers—to dive deep into buying and selling ecommerce businesses. Learn what to look at when you're considering buying an ecommerce business, how to get your business ready when it's time to sell, and how a broker can help facilitate both sides of the transaction.
2023-05-30
33 min
The Ecomm Manager
How To Reach New Customers And Personalize Their Journey With Your Brand
In this episode, host Francois Marchand is joined by Leah Tu'inukuafe—Head of Digital and eCommerce at Motto Fashions—to talk about how to reach new customers and personalize their journey with your brand.
2023-05-18
28 min
The Ecomm Manager
How To Use Humor To Make A Serious Ecommerce Product Fun (and Sell A Ton)
In this episode, host Francois Marchand is joined by Jessica Postiglione—CEO & Founder of Bonny—to talk about how to use humor to make your ecommerce product fun to sell and sell a lot.
2023-05-05
28 min
The Ecomm Manager
Why You Should Trust the Data (and Not Your Gut) for Ecommerce Success
Francois Marchand is joined by Matt Ranta—Head Of Practice at Nimble Gravity—to discuss why you should trust the data and not your gut for ecommerce success.
2023-05-04
24 min
SaaSpasse
Ep.8 - Émilie Carignan : Gérer des humains, projets et changements
Aujourd'hui sur le pod, je jase avec mon amie Émilie Carignan, qui est une Fractional CMO indépendante (on va expliquer c'est quoi ce terme-là). C'est aussi une ex-collègue chez Snipcart et Duda, où elle était directrice marketing. On fait un recap de son parcours — elle a passé à travers des startups assez intéressantes. Quelque chose de spécifique à propos d’Émilie : elle a vécu et contribué à plusieurs acquisitions. Donc on parle de gestion d’humains et de projets marketing en tech, mais aussi de gestion du changement durant des acquisitions & fusions. Puis on raconte aussi une couple d'an...
2023-05-04
1h 21
The Ecomm Manager
Introducing The Ecomm Manager Podcast
Francois Marchand, the Editor and new host of The Ecomm Manager Podcast, shares his career journey and what to expect from future episodes of The Ecomm Manager Podcast.
2023-05-03
14 min
SaaSpasse
Ep.4 - Antoine Meunier : Athlète, nomade, fondateur, bâtisseur
Aujourd’hui sur le pod, on retrace la carrière impressionnante de mon pote Antoine Meunier. C’est l’histoire d’un athlète international, ex-pat québécois nomade qui a lancé son propre SaaS et travaillé pour des cools startups comme About.me, DNSimple, Grain, et maintenant Blissbook. Antoine Meunier sur LinkedIn, IG Le spot à Antoine : Deep Cove, North Vancouver 😍 Craft Sportswear, la marque de vêtements qu’Antoine importait et vendait sur un site d’eComm Medalist, le premier SaaS qu’Antoine a lancé avec les gars de Missive DNSimple, le SaaS bootstrapped où Antoine était...
2023-04-13
1h 21