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Franky Athill

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Scale of One to TechScale of One to TechHelloFresh, Bella & Duke and Finisterre's CMOs on Staying Competitive in the D2C Market: Luis Lacerda, Tushar Kaul and Franky Athill #S2E1Welcome back to the Scale of One to Tech podcast, returning for a stellar series 2!Kicking things off strong with a focus on the D2C world, we’re joined by three fantastic CMOs - HelloFresh’s Luis Lacerda, Finisterre’s Franky Athill and Bella & Duke’s Tushar Kaul.In this premiere of the new series, find out what distinguishes communities from an audience, why attribution should be your #1 priority, the secrets to efficient performance marketing in the face of waning consumer confidence, and much more…This episode coversStaying competitive through economic t...2022-10-0653 minOnBD with ALFOnBD with ALFD2C - the marketing challenge of convenience vs. commitmentOgilvy UK Vice-Chairman, Rory Sutherland is joined by Matt Hiscock, Vice President of Harry’s and Franky Athill, Marketing & Brand Director at Patch Plants. Harry's shaving products and Patch Plants both specialise in direct to consumer sales. The guys reveal how they have both grown their brands impressively in the last year and discuss the rapidly expanding D2C sector. Rory applies his unique marketing expertise to the subject. Hosted on Acast. See acast.com/privacy for more information.2020-08-181h 04Courier WeeklyCourier WeeklyCourier Daily - Tuesday 5 MayOn today’s show, two things that soothe a stressed-out mind: plants and meditation. We talk online courses with Will Williams, founder of meditation startup Beeja, and hear marketing lessons from Franky Athill of Patch, a direct-to-consumer houseplant company.2020-05-0521 minCourier WeeklyCourier WeeklyCourier Daily - Tuesday 5 MayOn today’s show, two things that soothe a stressed-out mind: plants and meditation. We talk online courses with Will Williams, founder of meditation startup Beeja, and hear marketing lessons from Franky Athill of Patch, a direct-to-consumer houseplant company.2020-05-0521 min