Shows
Tiny Marketing: Marketing and Sales Systems for Independent Consultants40. Building Trust with Video Content in the AI-Driven World with Gavin HammarSend us a textAs AI-generated content becomes more prevalent, businesses must maintain a human touch and authenticity in their marketing strategies. Incorporating personalized experiences, live events, and video content allows businesses to create engaging content that fosters trust and audience growth. 📝 Find show notes and resources: Episode 40 Show Notes🔗 Resources mentioned: StoryPrompt GiveawayStoryPrompt Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing...
2023-06-1136 min
UnscalableHow to Scale Your Business on a Tiny Marketing Budget with Sarah Noel BlockSarah Noel Block is the founder of Tiny Marketing and believes that you don’t need a big team to have effective marketing. If you have the right marketing strategy, even TINY teams can have great results. And she’s proven this over the last 7 years by stepping in to help small B2B companies grow with less.In this episode, we talk about:* How to grow an audience when you're starting at zero* The big marketing mistakes you’re probably making* What an effective marketing system looks like* The Ti...
2023-05-2432 min
UnscalableHow Vista Social Are Disrupting a Crowded Market with AI and Rapid InnovationBrittany Garlin and Alexus Brittain are both on the Marketing Team at Vista Social. Brittany is the Head Of Marketing and Alexus heads up Social Media. Vista Social is a social media management platform, similar to Sendible that seemingly came out of nowhere in the last year and now has over 1.4 million social profiles under management.In this episode, we talk about:* How Vista Social got started* How they leveraged community to boost their growth* How they position themselves in an extremely crowded market* How they’ve been able to...
2023-05-0427 min
UnscalableUsing Personal Video To Acquire Clients on LinkedIn with Jonathan SweadJonathan Swead is the founder of EVD Analytics. In this episode, we chat about the key sales and marketing analytics that your business should be tracking. We also talk about how Jonathan is using video to acquire new clients. And of course, we touch on AI and how it’s likely to affect SEO in the next few years. 🎧 Listen on Spotify, Apple, or search “Unscalable” in your podcast app.Links mentioned on the show* EVD Analytics* Jonathan’s LinkedIn profile* Gavin’s LinkedIn profileThanks to StoryPrompt...
2023-04-2427 min
ProfitLed PodcastS1E10 Post Acquisition Learnings After 12 Years Bootstrapping | Gavin Hammar, StoryPromptIn this episode, Gavin Hammar, Founder at StoryPrompt shares:His most important learnings post acquisition after bootstrapping for 12 yearsWhat made him decide to sell the company and how he felt after it closedThe things he's doing different this time around with StoryPromptStoryPrompt empowers brands to strengthen relationships with customers, employees, and their community through asynchronous face-to-face video conversations – either in groups or one-on-one. ProfitLed host, Melissa Kwan and Gavin also discusses:How did you get Sendible off the ground as a side project?What happened when you tried raising cap...
2023-03-1447 min
UnscalableHow to Write and Publish a Children's Book with Martine HammarMy wife, Martine Hammar joins me on the pod for a special episode. She has recently published a children’s book and I chatted to her about the process.In this episode, Martine talks about:* What inspired her to write a children’s book.* What message she hopes to convey through her book.* Why she decided to self-publish.* The process of writing a book, from idea to bookstores. * The challenges she faced during the process and how to avoid them.* Resources you can use to writ...
2023-03-0942 min
UnscalableUnlocking 10X Growth with Tim Bennetto's DM FormulaTim Bennetto is a software developer and indie hacker. He’s the founder of a social media scheduling platform called Pallyy with over 24,000 users and 700 paying customers.In this episode, Tim talks about:* How DMs helped Pallyy grow by 10X after 2 years.* His approach to acquiring new customers.* The importance of knowing your customers, not just listening to them. * Why you don’t need a unique idea to start a business.* How staying small he helped him grow Pallyy. 🎧 Listen on Spotify, Apple, or search “Unscalabl...
2023-02-2327 min
UnscalableHow Asynchronous Webinars Can Accelerate Your Growth with Melissa KwanMelissa is the Cofounder and CEO of eWebinar, an automated webinar solution that helps customer success teams deliver personalized training and onboarding at scale.Melissa has spent twelve years in startups and built three successful companies without venture capital backing. Her previous startup, a real estate tech company, was acquired in 2019.In this episode, Melissa talks about:The lessons she learned from her last company, Spacio, that she's bringing with her to eWebinar.Building a business as a non-technical founder.The reason she's choosing to stay bootstrapped....
2023-02-0942 min
UnscalableHow Jeremy Moser Boosted Monday.com's Traffic by 1,570%Jeremy Moser is an entrepreneur and CEO of uSERP, a 35+ person SEO firm serving high-growth technology companies like Monday.com, Robinhood, and more.In this episode, Jeremy talks about:How he went about getting case studies for uSERP in the early days.How his agency increased Monday.com's traffic by 1,570% with SEO.The new marketing trends he's most excited about.How SEO and short-form video works together.Links mentioned on the showuSERPJeremy’s Twitter profileGavin’s LinkedIn profile
2023-01-2631 min
UnscalableHow to Use AI to Boost Your Social Media Engagement with Kate Bradley ChernisKate Bradley Chernis is the Founder & CEO of Lately, which uses AI to generate high-engaging content in your unique brand voice that is customized to target any audience. As a former rock 'n' roll dj, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM.In this episode, Kate talks about:How Lately uses AI to help customers produce content.How she helped Gary Vee get a 12000% increase in engagement.How Lately achieves a 98% sales conversion rate.What she would do differently if she were starting...
2023-01-1045 min
Built to Sell RadioEp 360 Looking Smaller to Make Your Company Bigger - With Sendible Founder, Gavin HammarIn 2008, Gavin Hammar started Sendible, a platform that allows companies to manage all their social media accounts from one place. The company grew steadily until 2016, when Hammar hit a sales plateau. Challenged to combat a high churn rate, Hammar took several unique steps to humanize his business. Becoming a more approachable brand worked. Sales increased by 30% year-over-year and by 2021, Sendible had 47 employees when they were approached by ASG with an acquisition offer Hammar couldn't refuse.
2022-10-211h 13
Business of Story#369: The Easiest Way to Capture Testimonial StoriesGavin & Martine Hammar, founders of StoryPrompt.com, share how they used brand storytelling to grow and sell their first venture, Sendible, and are now using stories to build momentum for their new online testimonial capture platform. Put Park's free and premium story-building tools to work for you now including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools Like what you hear? Park offers virtual and in-person masterclasses, story consulting and keynotes to help you excel through the stories you tell. Vi...
2022-07-2554 min
UnscalableHow Smaller Companies Can Make Their Unique Presence Felt with Tobias GĂĽntherTobias GĂĽnther has been an entrepreneur and a CEO for almost 20 years. He started 4 companies, including Tower, a Git Desktop Client with over 100,000 customers, that he sold in 2021.He is now focused on the human side of business and how we can make our work lives not only successful, but also sustainable and meaningful.In this episode, Tobias talks about:Where the idea for Tower came from and why he decided to sellThe benefits of selling your company through a broker vs going directWhat he means by the human side of b...
2022-07-1430 min
The M Word - Marketing, Meaning + What MattersGavin Hammar: StoryPromptToday we are talking with Gavin Hammar, the founder of StoryPrompt, and former CEO and founder of Sendible, which was acquired in 2021. Gavin builds and grows self-funded Software as a Service (SaaS) businesses and knows the importance of investing in a brand at the start of the journey. Tune in to hear Gavin talk […]
The post Gavin Hammar: StoryPrompt first appeared on Arlington Strategy.
2022-06-2331 min
UnscalableHow White Labelling Can Accelerate Your Startup's Growth with Shaun ClarkShaun Clark is the Co-founder and CEO of HighLevel, a full suite of white label software solutions and services for agencies and marketers. In this episode, Shaun talks about:The pros and cons of white labelling your productThe impact white labelling has had on High Level's successAdvice for other SaaS founders considering white labelling their productsThe challenges of white labelling and how to overcome themConnect with ShaunLinkedInConnect with GavinLinkedInLinks mentioned on the showHighLevelSendible's Social Media White L...
2022-06-0825 min
UnscalableHow to 2x Your Organic Traffic Using Opportunity Keywords with Farzad RashidiFarzad Rashidi is the lead innovator at Respona. Respona is the all-in-one digital PR and link building software which combines personalization with productivity. Farzad was also the first marketing hire at Visme, where he helped the company gain over 12 million users.In this episode, Farzad goes deep into SEO strategies and talks about:How to determine whether SEO is the right acquisition channel for youHow to discover “opportunity” keywords for SEO using the "Farzad formula"How to write content that’s optimized for SEOThe podcast outreach strategy he uses to get backlinksHow to get a part...
2022-05-2037 min
UnscalableHow to Construct a Culture for Sustainable Growth with Kelly CardenasKelly Cardenas is a Forbes contributor, Author, Podcaster, Founder-CEO of a National multi-million dollar brand, and a cultural efficiency Coach. Kelly is the go to when it comes to cultivating a culture that will bring sustained success to your business. In this episode, Kelly talks about:Â Cultural efficiency and how to measure itHow to bring true happiness to your teamsHow to hire for the right cultural fitWhere to begin when it comes to revamping your cultureHow to develop systems that produce resultsHow much time you should allocate to culture--Connect w...
2022-04-0726 min
UnscalableAnnouncing StoryPrompt (and how to skip the early access queue)If you follow me on LinkedIn, or you subscribe to my newsletter, you’ll know that a few weeks ago, I announced my new startup, StoryPrompt. In this episode, I talk about: My approach to announcing StoryPromptWhy I underestimated the responseWhy it's getting harder to attract new customers to your businessHow to use storytelling to capture your customers' attentionTrust-based marketing and how it worksHow to produce high-converting content at a low costHow to bypass the StoryPrompt early access queue--Connect with Gavin on LinkedInhttps://www.linkedin.com/in/gavi...
2022-03-0107 min
UnscalableHow to Humanize Your Brand & Attract Customers Using Video with Rob BalasabasRob Balasabas is the Head of Partnerships at Uscreen. Rob was previously at TubeBuddy and is well known for his expertise in video marketing. In this episode, Rob talks about:Â How your business can stand out in a crowded space using videoWhy video is the best vehicle to connect with your customersHow to get comfortable on videoThe storytelling formula that "just works" on videoPlus, Rob shares his process for coming up with new video ideas every week.--Connect with Rob on LinkedIn and YouTubehttps://www.l...
2022-01-1725 min
UnscalableHow to Achieve Explosive Growth Using DMs with Uyi AbrahamUyi Abraham is the founder of Vonza.com. Vonza is an all-in-one marketing platform for small businesses. In this episode, Uyi talks about: How he's ensuring that his bootstrapped startup keeps up with HubspotThe most successful thing he did to propel Vonza forwardHow your businesses can sell without selling and cut through the noisePlus, Uyi shares the unscalable tactic he used to achieve a $10 million valuation as a bootstrapped company – in just 15 months.--Connect with Uyi on LinkedInhttps://www.linkedin.com/in/uyiabraham/
2022-01-1020 min
The UploadSelling a Tech Company in the middle of a Global COVID19 Pandemic // Gavin Hammar✔️ Thank you to this Episode's Sponsor - STREAMYARD
🚀 Create beautiful livestreams from your browser!
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I spoke with Gavin Hammar, Founder and Ex-CEO of Sendible about what it's like to sell a tech company during the global COVID19 pandemic.
✔️ Connect with Gavin Hammar here:
https://www.linkedin.com/in/gavinhammar
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✔️ COME SAY HELLO
YouTube: https://www.youtube.com/c/SocialMediaClub
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Facebook: https...
2021-12-1125 min
UnscalableThe Story of Sendible's Unsung Hero with Martine HammarSendible nearly didn't happen. After accidentally giving away 10% of the business for $0, I lost motivation and started working on something else. But my wife, Martine, gave me the courage I needed to buy back my company and keep going.  Like so many founders' wives, she stood by her husband's side and made numerous sacrifices that allowed me to pursue my dreams. This is her story.In this episode, I chat to Martine about: The sacrifices she had to make as my wifeThe moment I told her my idea for SendibleWhy she insisted tha...
2021-11-2932 min
UnscalableThe Unsplash Growth Hack No-one Knows About with Tim SchmidbauerTim Schmidbauer is the founder of Inlytics, a LinkedIn Analytics tool for personal profiles. Tim has a background in growth hacking and before founding Inlytics, he was helping companies find innovative, new ways to attract more customers. In this episode, we get tactical about: How Tim was able to generate millions of impressions on UnsplashThe exact steps you need to take to generate brand awareness using UnsplashHow non-photographers can take good photos that do well on UnsplashThe framework you can use to discover other growth tactics like thisGeneral advice for other early stage founders try...
2021-11-1532 min
UnscalableThe Hard Lessons This Startup Founder Learned From Failure with Mike QuinnMike Quinn is a co-founder and CEO of Boost, with a mission to power the growth of Africa's 100 million informal retail entrepreneurs. Prior to Boost, Mike was a co-founder and CEO of Zoona, one of Africa's earliest fintechs. In this episode, Mike talks about: How to avoid the same hurdles and failures he suffered while building ZoonaWhy he left Canada to build an ambitious startup in Africa in the first place The failure that taught him the most about entrepreneurshipHow first time founders can reduce the risk of failure How to prototype and test befor...
2021-10-2733 min
UnscalableHow to Scale a B2B Business with Oktopost CEO, Daniel KushnerDaniel is a serial entrepreneur, B2B marketing expert and is co-founder and CEO of Oktopost, a social media platform designed for B2B companies. Oktopost recently raised $20M in growth equity.In this episode, Daniel talks about: How he validated that positioning his company for B2B organisations would pay offHis most effective channel for acquiring B2B customersHow businesses can use employee advocacy to amplify their marketing effortsHow an unscalable mindset helped to grow Oktopost in the early days--Connect with Daniel on LinkedIn.  This is...
2021-10-1840 min
UnscalableHow To Get Your Startup Off The Ground with Lee GladishLee Gladish is a serial entrepreneur and co-founder of Airborneapp and Reply. His latest company, Airborne, was recently acquired by Demand Science in July 2021. In this episode, we geek out on all things entrepreneurship and startups. So, if you're thinking of starting a business, or you're about to launch one, then this episode is for you. In this episode, Lee talks about:How to overcome the fear of launching your productHow to decide on a target market and why it's important to pick a niche How to attract early adopters to your startupHow to get...
2021-09-3039 min
UnscalableWhen To Pivot Your Business with Hiten ShahHiten Shah is the co-founder of Crazy Egg and KISSmetrics. He is currently on his 3rd startup, which was previously called FYI – and now Nira. In this episode, we dig into the lessons he learnt after starting FYI and then pivoting to Nira. In this episode, Hiten talks about:How he realised he needed to pivot the companyWhy he decided to rename the business after the pivotWhat he might've done differently early on to avoid the need to pivotThe different types of pivots a company goes throughPivots vs hopsPlus, Hiten shares mental mode...
2021-09-1750 min
The Remote CafeRETURNING to the OFFICE AFTER LOCKDOWN? (Reaction to PJ Taei's Article)REMOTE WORKER REACTS to PJ Taei's "OPEN LETTER TO BOSSES" ( @Uscreen CEO).// PJ's LinkedIn Article:https://www.linkedin.com/pulse/open-letter-bosses-who-want-you-back-office-pj-taei/// Tool's Mentioned in Today's VideoUScreen - https://www.epidemicsound.com/referral/trexf0Ecamm - https://bit.ly/rob-ecamm​​​​​​Uscreen - https://www.uscreen.tv//Timestamps0:00 Welcome to my channel0:28 LinkedIn Article by PJ Taei (Founder and CEO of Uscreen)0:36 Testing our Background Music for the podcast recordings2:10 Linkedin Article "Open Letter to...
2021-09-1324 min
UnscalableHow Generosity Can Fuel Your Company’s Growth with TubeBuddy's Phil StarkovichPhil Starkovich is co-founder of TubeBuddy, a productivity tool for YouTube. TubeBuddy was acquired in October 2020 and Phil attributes a lot of their success to the fact that he operated the business in a very generous way. Instead of maximising revenues, he chose to give discounts and free upgrades. As a result, TubeBuddy attracted the attention of YouTube experts and educators who helped them reach exponentially more customers.In this episode, Phil talks about:Why he decided to start TubeBuddy back in 2014What led to him deciding to sell the company The mental models he...
2021-09-0225 min
UnscalableWhy Ignoring Your Team’s Wellbeing Will Destroy Your Company with Leora MofsowitzAn area that's often overlooked in the workplace is wellness. We all know we need to pay attention to our employees. Yet so often, we ignore the warning signs and are surprised when we receive a letter of resignation – seemingly out of the blue. Martine spoke to Leora Mofsowitz, a Functional Medicine Health Coach, to learn how we can take better care of ourselves and our teams.In this episode, Leora talks about:How a health coach can help your businessWarning signs that an employee is about to resignThe role work-life balance pl...
2021-08-1936 min
UnscalableHow To Start A Podcast That Makes Money with Matt HalloranIf you're thinking about starting a podcast, then this episode is for you! Matt Halloran is Partner and Chief Relationship Officer at ProudMouth, where he helps clients use the power of podcasts to create an online presence where their customers and fans come to them – no ads or sales pitches needed! In this episode, Matt talks about:Why ads and sales pitches are no longer effectiveThe benefits of starting a podcastHow to use a podcast to accelerate your influenceHow to grow your podcast audienceHow to measure ROI for a podcastHow to start you...
2021-08-1026 min
UnscalableWhy Short-Term Hacks Don't Lead To Long-Term Wins with Eric SiuEric is a successful marketer, investor, and businessman. He recently released the book Leveling Up, where he shares a fun new approach to unlocking your potential for greatness.In this episode, Eric talks about:How he famously bought his agency for $2Why he tries to view business with a long-term lensHow he evaluates investment opportunitiesWhether SEO is still relevantThe future of advertisingHow to stand out in an incredibly crowded marketThe marketing channels that have led to his biggest successesPlus, Eric shares the secret he uses to scale his content production across so m...
2021-07-2727 min
UnscalableHow To Raise Venture Capital For Your Startup with Ryan BornIn this episode, we're joined by Ryan Born, co-founder and CEO of Cloud Campaign to discuss their recent $5M Series A fundraise. Â Ryan talks about:Why Cloud Campaign chose to go the VC route vs remain bootstrappedHow to approach a VC and how these firms typically workHow to ensure you have product-market fitWhen you know if it's the right time to hireWhy it's so hard to hire developers right nowAnd much more!--Connect with Ryan on Linkedin. Follow him on Twitter and Medium. --The story behind Cloud Campaign's Series A...
2021-07-2122 min
UnscalableHow To Work With Your Spouse & Not Ruin Your Marriage In The ProcessGavin founded Sendible back in 2009 and after the company took off, Martine quit her teaching job to join him in the company.In this episode, recorded prior to Sendible's acquisition, we talk about:Why Gavin broke the "no friends and family rule" to allow Martine in. Why Gavin created a fake employee and made Martine use her maiden name at work. Some of the mistakes Gavin would've made if Martine hadn't been involved. The rules Gavin put in place to ensure Sendible didn't become a family business. The pros and cons of working with your spouse. And m...
2021-07-1519 min
UnscalableBonus: How to work with your spouse (and not bite each other's heads off)Gavin founded Sendible back in 2009 and after the company took off, Martine quit her teaching job to join him in the company.In this episode, recorded prior to Sendible's acquisition, we talk about:Why Gavin broke the "no friends and family rule" to allow Martine in. Why Gavin created a fake employee and made Martine use her maiden name at work. Some of the mistakes Gavin would've made if Martine hadn't been involved. The rules Gavin put in place to ensure Sendible didn't become a family bus...
2021-07-1318 min
UnscalableWhen Is The Right Time To Sell Your Company with Brandwatch's Giles PalmerIn this episode, Gavin is joined by Giles Palmer to discuss the story behind Brandwatch's recent $450M sale to Cision. Â Giles talks about:How he celebrated the dealWhy he decided to sell the company after 14 yearsHow the team reacted to the newsHis most challenging period as CEOWhy he loves competitionThe operating system he used to scale Brandwatch to 550 employeesPlus, Giles shares how he used an unscalable approach to maintain a strong company culture.--Giles is the founder and former CEO of Brandwatch, a leading social media listening tool. He built B...
2021-07-0633 min
UnscalableWhy You Need To Stop Spoiling Your CustomersWe often talk about trust-based marketing and how doing unscalable things to delight your customers can lead to massive gains over time. But, if you regularly spoil your customers, they suddenly start to expect that level of service or of delight from every interaction they have with you. And this can have the opposite effect.In this episode, we talk about expectation bias and what you can do to avoid it. If you have any questions, we'd love to hear from you! Send an email to hello@unscalable.fm This i...
2021-06-2911 min
UnscalableHow To Build A Repeatable Flywheel To Grow Your Startup with Rand FishkinIn this episode, we're joined by Rand Fishkin for a candid discussion about his time at Moz, his biggest regret, and how it felt to start over with SparkToro. Rand also talks about:How to build a repeatable flywheel to make marketing a competitive advantageWhy buying ads is just boulder-pushingThe importance of SEO (or lack thereof)His advice on team building (or choosing not to)Plus, Rand shares the unscalable tactics that he is using to fuel SparkToro's growth.--Rand Fishkin is co-founder and CEO of audience research startup SparkToro. He’s d...
2021-06-1846 min
Unscalable05. Rand Fishkin: On Starting Over, Marketing Flywheels & The Future Of AdsIn this episode, we're joined by Rand Fishkin for a candid discussion about his time at Moz, his biggest regret, and how it felt to start over with SparkToro. Rand also talks about:Why buying ads is just boulder-pushingHow to build a repeatable flywheel to make marketing a competitive advantageThe importance of SEO (or lack thereof)His advice on team building (or choosing not to)Plus, Rand shares the unscalable tactics that he is using to fuel SparkToro's growth.--Rand Fishkin is co-founder and CEO of audience r...
2021-06-1546 min
UnscalableWhy You Need To Stop Delivering What's ExpectedIn this episode, we talk about why it's no longer enough to simply deliver what your customer expected. If you believe in the power of trust-based marketing, you need to find ways to create moments of delight and deliver an experience that makes them want to tell the story. We show you how it's done. The video we discussed on the show:https://fb.watch/5UrSOIGttH/ If you have any questions, we'd love to hear from you! Send an email to hello@unscalable.fm This is a public episode. If you w...
2021-06-0813 min
UnscalableHow To Use Second-Order Thinking To Outperform OthersIn this episode, we talk about second-order thinking and show you how this mental model can lead to massive gains in the long term, particularly when it comes to trust-based marketing. -- Help Martine answer this week's ice breaker question:https://storyprompt.com/reply/Y76fIrRl7A3F6XscHO1xFor a great resource on this topic:https://fs.blog/2016/04/second-order-thinking/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.unscalable.me
2021-06-0107 min
UnscalableWhy You Need To Stop Waiting For That Big CustomerIn this episode, we reflect on a personal story to illustrate why you shouldn't sit around waiting for that big customer to come along. Instead, you should be focused on turning your smallest customers into your biggest advocates so they can go out and bring you those whales you're after. If you have any questions, we'd love to hear from you! Send an email to hello@unscalable.fm This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.unscalable.me
2021-05-2608 min
UnscalableBonus: The Real Reason I Sold SendibleIn this episode, Gavin and Martine discuss the recent acquisition of Sendible.After finally closing the deal and making it public, Gavin talks about the thought process, negotiation timeline, and addresses some of the questions he's received since the announcement, including what he'll be doing next.Mentioned in this episode:Â Gavin's letter to customersGavin's newsletterIf you have any questions about Sendible or the acquisition, we'd love to hear from you!Send an email to hello@unscalable.fm This is a public episode. If you would l...
2021-05-1938 minUnscalable02. Stop Waiting For That Big CustomerIn this episode, we reflect on a personal story to illustrate why you shouldn't sit around waiting for that big customer to come along. Instead, you should be focused on turning your smallest customers into your biggest advocates so they can go out and bring you those whales you're after. If you have any questions. we'd love to hear from you! Send an email to hello@unscalable.fm
2021-05-1808 min
UnscalableBonus: The Sendible Founding StoryWhen Gavin launched Sendible back in 2008, he ran the site off a server he purchased for £10 from his old boss. He plugged it into his home router and Sendible was born! In this episode, Martine and Gavin reminisce about the early days and the challenges of getting a bootstrapped company off the ground.Connect with Gavin:Connect with Gavin on LinkedInFollow Gavin on Twitter  We want to hear from youSend an email to hello@unscalable.fm! This is a p...
2021-05-1225 min
UnscalableHow To Build A Company That Doesn't Rely On Ads & Sales PitchesIn this episode, we talk about why it's become so difficult to attract new customers using traditional marketing tactics and share some "unscalable" advice on how to build a company where the customers come to you. -- Help Martine answer this week's ice breaker question:https://storyprompt.com/reply/ysfhqg3KHI2TSqu4rKLrIf you have any questions, we'd love to hear from you! Send an email to hello@unscalable.fm This is a public episode. If you would like to discuss this with other subscribers or get access to bonus e...
2021-05-1114 min
UnscalableIntroducing UNSCALABLE!We live in a world where everyone is trying to gain a competitive edge through automation, bots, and AI. But, since launching Sendible 13 years ago, we've discovered that to truly stand out, the best strategy is to focus on the more human things – the "unscalable".  So, if you're looking for a fresh perspective on how to be truly memorable in a noisy world, then this is the podcast for you. Join us every week for short, actionable, and unscalable tactics that you can use in your business today.  Here's what you can expect:Anecdotes, menta...
2021-05-0601 min
Public Display of ImaginationR4W - telling your Social Media Story with Gavin HammarOur Public Display of Imagination Resources For Writers segments are designed to bring helpful insight and inspiration to writers and aspiring writers.We’ve been fortunate to talk with a host of talented and successful authors over the course of the podcast and in some cases, we’ve been able to schedule additional time with them to talk about specific topics connected to the art and the craft of writing.These are the best of the best in a number of fields related to writing and publication. We’re thankful that they were willing to spend some additional time w...
2020-05-0627 minPublic Display of ImaginationR4W - telling your Social Media Story with Gavin HammarOur Public Display of Imagination Resources For Writers segments are designed to bring helpful insight and inspiration to writers and aspiring writers.We’ve been fortunate to talk with a host of talented and successful authors over the course of the podcast and in some cases, we’ve been able to schedule additional time with them to talk about specific topics connected to the art and the craft of writing.These are the best of the best in a number of fields related to writing and publication. We’re thankful that they were willing to spend some additional time w...
2020-05-0627 min
Business of Story#246: COVID-19: How to Stay Connected With Your Online CommunityGavin Hammar, founder of Sendible, and Coral Wulff, Customer Success Specialist, share tips on how to stay connected to yourself and your online community during the COVID-19 crisis. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible’s Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today.  Become a Master Storyteller Grab your...
2020-04-0841 min
The Sendible Insider Podcast26. How I'm Navigating Sendible Through A CrisisOver the next few episodes, our CEO, Gavin Hammar, will be sharing our journey at Sendible as we navigate the company through the COVID-19 crisis.   In this, the first episode of the series, Gavin discusses his personal challenges when it comes to leading a company in a time of uncertainty and what he's doing to overcome them. Connect with Gavin: Connect with Gavin on LinkedIn Follow Gavin on TwitterWe want to hear from you Send an email to insider@sendible.com or leave us a voice message!--- Send in a v...
2020-04-0109 minBusiness of Story#236: Strategies for Powerful Storytelling on Social MediaGavin Hammar, founder of online storytelling platform Sendible, and three of his clients share best practices on how to make your stories work on social media to grow your business and those of your clients. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible’s Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today.  Become a Ma...
2020-02-171h 00
The Sendible Insider Podcast07. From Real Estate Developer To Online Marketing Guru With Dr Adam GowerThis week, Gavin speaks to Sendible user, Dr Adam Gower. Â Adam has his own successful podcast, The Real Estate Crowdfunding Show, where digital marketing experts share tips and tactics to help real estate developers raise capital online.Adam has interviewed almost 100 people and through his personal journey, has become somewhat of a digital marketing expert himself. He shares these leanings with his own audience of real estate developers at https://gowercrowd.com/ and we're thrilled to have him join us today to tell us his story.In this episode, we talk about: Why Adam m...
2019-09-3029 minThe Sendible Insider Podcast00. Hey! It's our TEASER!Gavin Hammar is the Founder and CEO of Sendible, a social media management platform for agencies. Gavin launched Sendible from his apartment 10 years ago and since then, the software has been used by tens of thousands of companies worldwide. But, he's deliberately kept the company small and bootstrapped.So, he was looking for podcasts where like-minded founders of self-funded tech companies are sharing their learnings.   But, there was very little about the insider stories of a growing, bootstrapped SaaS company. So, he decided to start one! Here's what to expect: In som...
2019-08-1201 min
Marketing For Your Boring BusinessThe Importance of Storytelling With Your Social Media Marketing w/ Gavin HammarDo you ever feel like just don’t have anything to say when you are trying to post online? Are you unsure of how to talk about your business? Do you feel that you are just too boring for people to listen to you?
I’ve got a secret for you: Even as a boring business, you have a story to tell.
Today, I am joined by Gavin Hammar, CEO of Sendible, as we discuss Why storytelling is the #1 thing people should be learning and focus on when it comes to social media marketing.
2019-02-1437 min
Klubsofa24 - Klubsofa sagt immer noch NEIN zum Herbst :-)Playlist:
1. Mark Broom - King (Gary Beck Remix);
2. Jusai - Never Alone;
3. Thomas Evans - Sister;
4. Edit Select - Tonalist;
5. Sinfol - Crystaline (feat. Barbara Ford);
6. Slam - Ghosts of Cirklon (Len Fake Remix);
7. Roel Salemink - Empresa (DEAS Remix)
8. Delia Gonzales & Gavin - Relevee (Carl Craig Remix/Slam Rework);
9. Temudo, VIL - Focal III;
10. Opuswerk - Narkomfin;
11. Lewis Fautzi - Degrees;
12. Amelie Lens - In Silence;
13. DOLD - Revolution;
14. Thomas Schumacher - Unconfused;
15. Patrick Siech - Generator (Per Hammar´s Tribal and E...
2017-10-102h 03