Shows
Our B2B SaaS Journey11: We’re not paying $40K for a domainIn this episode, Mitch and Gavin celebrate the launch of the new SixSides marketing site, reflect on their growing list of reviews, and dive into the weird world of AI agents. They also discuss their latest challenges with domain negotiations, cold outreach woes, and how they’re staying lean with software and services.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at journey@sixsides.coIf you enjoyed this...2025-05-1343 minOur B2B SaaS Journey10: The reviews are inIn this episode, Mitchell and Gavin hit the 10-week milestone and dive into what’s working, what’s changing, and what’s coming up for SixSides. From reading their first podcast reviews to debating LinkedIn banner designs, it's a candid look into the real work behind building a B2B SaaS. They chat about Gavin’s cold outreach efforts using Apollo, the challenges of multi-brand personal profiles, and how Mitchell speed-built a new marketing site using Relume and Cursor. There’s also some classic banter about working styles, parenting schedules, and how early is too early to start your workday.2025-05-0658 minOur B2B SaaS Journey9: The $4,700 refundIn this episode, Mitchell and Gavin talk about the chaos of trying to launch a YouTube live episode, the ongoing saga of securing their SixSides.com domain, and how Cursor is radically speeding up their app development. Mitchell shares insights on when AI tools shine and when they get in the way, while Gavin opens up about new lead gen plans and early sales lessons. Plus, a hilarious story about dancing in a puppet suit at a music festival.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from...2025-04-2948 minOur B2B SaaS Journey8: Paid In FullIn this episode, we dive head-first into the rebuild of the SixSides mobile app – and the reason why we’re shifting from one-off event apps to a centralised, community-focused experience. Mitch finally caves and uses AI to help with coding (thanks to a little nudge from Heroly), and Gavin shares a big sales milestone: our first paid client.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at journey@sixsides.co...2025-04-2248 minOur B2B SaaS Journey7: The $5,000 letterIn this episode, Gavin gets emotional over SixSides’ first two verbal client yeses (yep, there were actual tears), while Mitch celebrates a major milestone - securing the sixsides.com domain. We dive into the momentum that's building, the technical and emotional rollercoaster of early traction, and the fast-tracked setup of all the boring-but-important SaaS admin stuff like Stripe, Xero, and legal terms.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at jour...2025-04-1538 minOur B2B SaaS Journey6: We’re small. Should we act big?In this episode, Mitchell and Gavin dive deep into the messy but rewarding middle of building SixSides - from early product feedback and design challenges to how they’re preparing for big sales meetings next week.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at journey@sixsides.coIf you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It real...2025-04-081h 02Our B2B SaaS Journey5: Building a better events platform, one API at a timeIn this episode, Mitchell and Gavin are finally feeling the momentum. They’ve launched their first new feature in months - meeting bookings - and walk through the design and development process behind it. Gavin reflects on the mission-led sales conversations that are actually fun for a change, while Mitchell gets real nerdy about Laravel, APIs, and how design doesn’t always need to start in Figma.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cov...2025-03-3154 minOur B2B SaaS Journey4: Why building a great product isn't enough (with Heroly Chour of Busable)In this episode, we sit down with Heroly Chour, founder of Busable – a SaaS company helping regional bus operators digitise and modernise. From quitting his government job to becoming a full-time dad and accidental founder, Roly shares the deeply personal story behind Bussable’s beginnings.We dive into everything from AI-assisted development and customer advocacy to the harsh realities of product-led growth that doesn’t quite lead to sales. Roly gets real about his mistakes, lessons from his refugee upbringing, and why his approach to business is all about magic moments and building real relationships.Expect...2025-03-241h 07Our B2B SaaS Journey3: We just set a huge goal for 2032In this episode, we dive into the challenge of building SixSides while balancing our other businesses. We also break down why we're creating a customer advisory council and how it will shape our product decisions.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch - completely bootstrapped.Got questions or topics you want us to cover? Email us at journey@sixsides.co.If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really...2025-03-1755 minOur B2B SaaS Journey2: How we’re actually finding our first customers (Gavin's in a cyclone)In this episode, Mitchell and Gavin continue their journey in building a B2B SaaS company. They discuss the challenges of launching a startup, handling redundancy issues, and finding their first customers. Gavin also shares a personal story about a tech mishap that made him rethink business continuity.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch - completely bootstrapped.Got questions or topics you want us to cover? Email us at journey@sixsides.coIf you enjoyed this episode, please leave...2025-03-1048 minOur B2B SaaS Journey1: What happens when a developer and a sales expert join forces?Welcome to the very first episode of Our B2B SaaS Journey!In this episode, Mitchell Davis and Gavin Tye introduce themselves and share how they found each other, why they teamed up as co-founders, and what led to the creation of SixSides. From a conference app experiment to a full-fledged business, we discuss the early days, our complementary skills, and the challenges of sales vs. product development.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch - completely bootstrapped.Got questions...2025-03-0334 min
The Chat - Conversations with Marketing and Sales LeadersThe Chat - Gavin Tye and Sales Market FitClosing Deals with Gavin Tye Using "Sales Market Fit".
Gavin chats with Terry about his "aha" moment in becoming a successful enterprise seller and how Leonardo built a 16-million-person waitlist.
2024-11-261h 21
Grow Your B2B SaaSS5E1 - How to Scale Beyond Founder-Led Sales in B2B SaaS With Gavin TyeIn the early days of a startup, founder-led sales are crucial. Founders know their product and market well, often leading customer conversations. But as the company grows, this approach can hold back progress. To succeed long-term, it’s essential to shift to a scalable sales model. In this first episode of Season 5 of the Grow Your B2B SaaS podcast, host Joran sits down with Gavin Tye, the founder of Sales Market Fit, as they take a look at a simple plan to help make this transition and allow your business to thrive.
Key Timecodes
(0:52) - In...2024-09-2444 min
The Bootstrap - Building Startups from ScratchTransitioning from Founder Led Sales with Gavin TyeMost founders don’t see themselves as sales people, and many either try to avoid taking on that role altogether, or offloading it as soon as possible. What is the best way for founders to approach sales when its not a comfortable pair of shoes, how do you know when it’s time to transition away from founder-led sales, and how do you do it?To help me unpack this host Scotty Allen is joined by Gavin Tye. Gavin is the founder of sales market fit where he helps founders, and their teams create a repeatable sale...2024-08-2148 min
Grow Your B2B SaaSS1E4 - Sales Process: The importance & Best Practices With Gavin TyeWant to sell your B2B SaaS?
Learn from Gavin Tye on how to create demand for your SaaS without selling.
A marketer does not always have a full understanding of the problem existing in their business. Any B2B SaaS business founder should first understand the specific business processes they impact directly or indirectly and figure out how to quantify them. As such, you need to demonstrate to the target audience how much it costs them and highlight the existing inefficiencies of their business processes so they can move forward. A SaaS company has...2023-02-2834 min
Lattice Training PodcastThe History Of Climbing Training: Interview With Peter BealIn this episode we take a dive into the history of climbing training and performance with Peter Beal. With over five decades of climbing and training experience under his belt, we thought there was no better person to talk about what has occurred in the training side of the sport since the 70s and how this has impacted performance at the top end. Peter has been climbing hard since 1977, with a specific focus on bouldering which is unusual given the decade in which he started - it was hardly recognised as its own 'thing' at the time! W...2022-02-121h 02
The GTM Kickback w/ Joey BrodskyThe GTM Kickback #44 - Gavin TyeCreating 'Movement' in Your Sales Process and Driving True Engagement
This week we are joined by Gavin Tye - Technology Executive, GTM Strategist, SaaS Consultant and Founder of Sales Market Fit, a Global B2B Sales Consultancy focused on helping early stage technology companies develop their GTM plans and create scalable sales success.
We sat down to discuss what it means to create "movement" in your sales process, how you create opportunities off the back of that, and what qualities it takes to be successful in doing so.
2021-10-2519 min
Frugalpreneur: Building a Business on a Bootstrapped BudgetHow to Effectively Sell and Scale with Gavin TyeGavin Tye from Sales Market Fit teaches us how to effectively sell and scale in 2021, and how it differs from decades ago.2021-10-0528 min
The King ReviewThis week in the News with Murray Jones - 24 September 2021Tye King Review - 4CA Breakfast Host Murray Jones chats with Gavin about The Greens proposal on youth crime - 24 September 20212021-09-2404 min
The PushYou're Not Selling What You Think You Are, Outsmarting The Incumbents, And Sales Meetings Gone Wrong, with Gavin Tye, Founder of Sales Market FitThis episode features Gavin Tye, Founder of Sales Market Fit and Sales Director of MyPass Global.Gavin has spent time a ton of time working in sales, and this was what we talked about at length. We talk about:- How badly it can go wrong in a sales meeting- How to outsmart the incumbents when you have a smaller budget- Why you are not selling what you think you are - How empathy can be a salesperson’s best friend.- Why a sale is not bina...2021-03-171h 17
A Dose of Hope RadioFROM STRUGGLE TO STRENGTH: THE DARRION COCKRELL STORY & ISPO MUSIC HIGHLIGHT GUEST - KEYONDRA LOCKETTLIVE – FEBRUARY 3, 2021.
Today’s episode will feature inspirational music, positive inspirations, and an exclusive interview with “Darrion Cockrell, for our UNSUNG HERO SERIES. Come with us is as we dig deep into his latest accomplishment, TEACHER OF THE YEAR for the State of Missouri. During Darrion’s acceptance speech he said, "I was born to a drug-addicted mother who had two of her six kids by the age of 16. My father was murdered when I was 4, and I began my journey in and out of the foster care system not long after my 6th birthday”. Listen in as we highl...2021-02-0359 min
A Dose of Hope RadioFROM STRUGGLE TO STRENGTH: THE DARRION COCKRELL STORY & ISPO MUSIC HIGHLIGHT GUEST - KEYONDRA LOCKETTLIVE – FEBRUARY 3, 2021.
Today’s episode will feature inspirational music, positive inspirations, and an exclusive interview with “Darrion Cockrell, for our UNSUNG HERO SERIES. Come with us is as we dig deep into his latest accomplishment, TEACHER OF THE YEAR for the State of Missouri. During Darrion’s acceptance speech he said, "I was born to a drug-addicted mother who had two of her six kids by the age of 16. My father was murdered when I was 4, and I began my journey in and out of the foster care system not long after my 6th birthday”. Listen in as we highl...2021-02-0358 min
Executive Stories39. Gavin Tye-Enterprise Sales, importance of culture fit and taking long term view with salesGavin Tye is the lead sales at RedEye Apps. We all know the acronyms B2B and B2C but how much do we know about B2E (business to enterprise). We cover this plus: how to also adapt your sales approach when selling to a large a enterprise the importance of building long term sales relationships why culture is everything for the RedEye sales team how Gavin knows when he has nailed a sale; combining family life with a job that sees him often on the road to build important client relationships As this is...2018-12-1832 minThe PushA Cold Calling Nightmare, Getting Promoted Before You're Ready, and Business to Enterprise Selling with Gavin TyeHave you ever feared cold calling? What about door knocking?The guest on this episode Gavin Tye talks us through some of his most challenging times having to cold call and door knock for work. As an introvert we discuss how he has come to overcome his selling fears and what the early days were like when he first begun.Have you been given a promotion before you're ready? Known someone else who has?Gavin reflects on when he was given a promotion before he was ready and the pain that caused him professionally, and personally. A Fascinating story around...2018-02-201h 13