Shows
Digital Marketing Master"The Evolution of Influence" with Geoffrey Colon of Dell TechnologiesJoin host Abby Martinez in an enlightening conversation with senior director of digital marketing for Dell Technologies, Geoffrey Colon, on the Digital Marketing Master Archive Edition. Together the two explore the core principles of marketing, the power of influence, and the importance of authenticity in connecting with audiences. Discover valuable lessons on navigating setbacks, embracing challenges, and achieving success in the dynamic world of digital marketing.2024-04-0332 min
Marketing Leadership Podcast: Strategies From Wise D2C & B2B MarketersMedia Marketing Innovation: Where Creative Meets Revenue with Geoffrey ColonJoin Dots Oyebolu as he speaks with Geoffrey Colon, Senior Director of Digital Marketing at Dell Technologies and Founder and Creative Director of Creative Studies. Geoffrey shares his insights on the evolution of marketing media and the fusion of creativity with revenue generation in the modern marketing landscape.Key Takeaways: (02:00) The importance of finding joy in the marketing aspects you’re genuinely interested in to deepen expertise.(07:05) Global brand identity remains consistent, but regional marketing managers should adapt the messaging to fit local market nuances and cultural con...2024-03-2040 min
Leveraging Thought LeadershipThe Art of Thought Leadership | Geoffrey Colon | 389Advertising and innovation are perhaps the two most important components of a company, and both are changing faster than ever before. So, how can advertisers better understand and harness the influence of social media content creators? Our guest on this episode is Geoffrey Colon, Head of Brand Studio at Microsoft Advertising and the author of Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal. Geoffrey is well qualified to discuss how individual creators and organizations are being challenged to think about accountability, and how their message and actions aff...2022-04-2439 min
The Digital Agency Show | Helping Agency Owners Transform Their Business Mindset to Increase Prices, Work Less, and Grow ProfitsE238: The Future of Digital Marketing – With Geoffrey ColonGeoffrey Colon is a compelling voice in marketing at the intersection of marketing, tech, media, and popular culture. He has been quoted in dozens of media outlets and has appeared on numerous television programs to share his expertise.
Geoffrey works as the Head of Brand Studio for Microsoft Advertising. He is a published author and was the creator, producer, and host of the DISRUPTIVE FM podcast. Geoffrey was also the creator and co-executive producer of the web video series The Download for two seasons.2022-02-0837 min
The Digital Foundry | PodcastMicrosoft - Geoffrey Colon | The Digital FoundryMost marketers are still using outdated targeting methods that don't work as well anymore because cookies are being phased out, user habits and behaviors have changed, and people have become savvier to targeted ads.
We need to start exploring new strategies for targeting our audience if we want to stay ahead of the curve in today's world. This episode discusses how Microsoft has been adjusting to shifts in user behavior, adapting to the accelerated changes in the digital space, and how you can prepare for oncoming changes in the digital marketing landscape.
The Digital Foundry...2021-12-1028 min
StoryShout: Real Stories of Failure & ConnectionWe All Suck at Failure: Getting Meta With Geoffrey ColonSend us a textThis week gets meta as Geoffrey Colon of Microsoft and Kelsey Jones discuss failure as a whole in our society. Why is failure frowned upon when it has lead to the world's greatest innovations? We also discussed why the nerds you laughed at in school built the technology you rely on and where our society is going next in terms of innovation and failure. Geoffrey is on Twitter if you want to talk more.To learn more about StoryShout podcast advertising opportunities and guest openings, visit us at StoryShout...2021-10-2038 min
Marketing, Mindfulness and MartinisThe Consumer Trends To Look For in 2021 with Geoffrey Colon: Episode #23This week Joanne sits down with Geoffrey Colon, Head of the Brand Studio at Microsoft Advertising to talk about the 2021 Consumer Trends Report Microsoft published in partnership with Suzy.
If that sounds a bit too dry for you, it’s not!
Joanne and Geoff wander a bit and manage to fit in the future of advertising, streaming audio, subscription models, TikTok, Clubhouse and what Geoffrey means by “everything is a remix”. That plus the fascinating trends that are in this report including what they call People, Planet, Profit and Virtual/Physical Balance make for a fun and...2021-03-1253 min
Disruptive FMDFM Special Episode: CES and NRF 2021This episode is brought to you by Microsoft Advertising. Great relationships start here. Learn more at MicrosoftAdvertising.comA special episode of Disruptive FM from the Consumer Electronics Showcase aka CES 2021 and the National Retail Federation aka NRF 2021 from cyberspace!We talk innovation and re-imagination with our three guests: Joe Moglia, Patty Watson and Jay Bowden with host Geoffrey Colon, Head of Brand Studio at Microsoft Advertising.Sponsored by Branding Strategy Insider and Creative Studies. Check out brandingstrategyinsider.com and creativestudies.store#DFM #CES2021 #NRF2021 #MSFTAds2021-01-1421 min
Disruptive FMDfm 72: C-SPAN Over Instagram | Duct Tape The Cord | Ad Recovery ft. Peter Weinberg & Jon LombardoDisruptive FM is presented by Microsoft Advertising. Intelligent connections. Build your brand and reach new audiences today. Visit MicrosoftAdvertising dot com.We're back after a brief summer hiatus with a fresh show to make you think and question everything in the world at the intersection of marketing, tech, media and popular culture.Trending topics for Episode 72:1. C-Span over Instagram2. Duct Tape the Cord3. Ad Recovery featuring Peter Weinberg and Jon Lombardo of LinkedIn's B2B InstitutePlus music from Little Big Bee and Born2Groove. Like what you hear? Check...2020-08-1315 min
Marketing News CanadaGeoffrey Colon (Microsoft)On this episode of Marketing Jam, Darian Kovacs talks to Geoffrey Colon, Head of Brand Studio at Microsoft Advertising.
Geoffrey chats with us about Microsofts portfolio of products and services and the importance of marketing with purpose.
Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast
You can find and subscribe to Marketing Jam on iTunes, and Stitcher.
Follow Jelly Marketing:
Twitter - twitter.com/jellymarketing
Facebook - facebook.com/jellymarketing
LinkedIn - linkedin.co...2020-07-2034 min
Disruptive FMDfm 71: Plaguecasting | Let's Grab CØFFE3 | Political Gaming ft. Erin Ashley SimonDisruptive FM is presented by Microsoft Advertising. Intelligent connections. Build your brand and reach new audiences today. Visit MicrosoftAdvertising dot com.On the latest episode of dfm presented by Microsoft Advertising we speak with Erin Ashley Simon about the politics of gaming. Plus podcast listening isn't decreasing like so many think pieces say it is. Instead, certain types are falling off the radar. And finding Black creative talent through a search hack.Plus music from Doctorsoul and Opolopo featuring Angela Johnson.On the audio show at the intersection of marketing, tech, media and popular...2020-06-2918 min
Disruptive FMDfm 70: Tweet Abuse | Penthouse to Doghouse | Social Impact ft. Bobby TurnerDisruptive FM is presented by Microsoft Advertising. Intelligent connections. Build your brand and reach new audiences today. Visit MicrosoftAdvertising dot com.On the latest episode we ask:1. Should politicians and influencers spewing hate be banned from social media? What does one rule for some and one rule for others mean for social media platform popularity? Will users and advertisers ultimately revolt?2. Do growth metrics for companies really mean anything when so much are gamed?3. Is profits for purpose the future of investing?Plus music from The Beat-trayers and Afro Dub and LTG...2020-06-1117 min
Disruptive FMDfm 69: No Shirt No Shoes No Problem | Gruberhub | Shop Alive ft. Cheryl BarbeeDisruptive FM is presented by Microsoft Advertising. Intelligent connections. Build your brand and reach new audiences today. Visit MicrosoftAdvertising dot com.Disruptive FM: The Culture of Business.On the latest episode we look at how business fashion is changing as a result of the Pandemic. Plus Uber and Grub Hub don't make any money. What happens when they combine forces to lose even more?Plus we look at shopping and livestream video meeting influencers meeting retail to usher in what is a $40 billion industry already in China to the West with our contributor-at-large Cheryl...2020-05-2718 min
Disruptive FMDfm 67: We Interrupt This Livestream | The All-Delivery Economy | No Filter ft. Sarah FrierDisruptive FM is brought to you by Microsoft Advertising. Intelligent connections. Visit MicrosoftAdvertising.comOn episode 67 we're joined by Sarah Frier, technology reporter at Bloomberg and author of the book No Filter: The Inside Story of Instagram.Plus trending topics: We Interrupt this Livestream and The All-Delivery Economy.And another segment of Insights with Microsoft.Plus Music from Afrodub.From the audio show that examines the culture of business. Hosted by Geoffrey Colon, Head of Brand Studio at Microsoft Advertising.#DisruptiveFM #dfm2020-05-0222 min
The Hard Corps Marketing ShowThe Disruptive Marketer's Keys to Differentiation - Geoffrey Colon - Hard Corps Marketing Show #118In today’s digital world, the latest news, reviews, and competitive insights, are at the buyer’s finger tips instantly. If your business does not stand out from your competitors, how are you going to grab the buyer’s attention?
The Author of Disruptive Marketing, Podcast Host of Disruptive FM, and the Head of Brand Studio, Microsoft Advertising, Geoffrey Colon, challenges marketers to stand out among their competitors to create unique experiences for their buyers.
This episode covers branding, redesigning processes, encouragement for reinvention, and discusses trends on podcasts, buying experiences, and career advice, that every m...2020-01-141h 13
Disruptive FMDfm SPECIAL EPISODE: 2020 Vision – Trends to Define the Next DecadeThis special episode is brought to you by Microsoft Advertising. Intelligent connections. Find out more on how to build your brand at MicrosoftAdvertising.AI.In this special episode, Geoffrey Colon and Aya Kikimova of the Microsoft Advertising Brand Studio sit down in the Microsoft offices in New York City to geek out over a few trends from their upcoming report "2020 Vision" available for download January 13, 2020 at MicrosoftAdvertising.AI. Some of the name of the five trends identified? Private Social Trust, Blocked You, Mashups and Mutations, The Victory of Defaults, Zebras Eat Unicorns.Rate, review...2019-12-2023 min
Disruptive FMDfm 58: Solutionism | The Nike of Audio | Marketing Credentials ft. Melissa LlarenaDisruptive FM is sponsored by Microsoft Advertising, Branding Strategy Insider and iOgrapher. Check out more at microsoftadvertising.ai, brandingstrategyinsider.com and iographer.comOn the latest episode at the intersection of marketing, tech, media and pop culture we dissect three trending topics: Solutionism: why does big tech only think big tech can solve problems? The Nike of Audio: will Spotify crush all audio competition by being more scaled than any other platform? And Marketing Essentials. If you're a marketer, what should you be looking out for as we approach 2020?Plus music from Kings of Tomorrow with...2019-12-0217 min
Disruptive FMDfm 52: VMA's (Very Much Antiquated) | Brand Motion Pictures | Foresight Factory ft. Meabh QuoirinOn episode 52 of the podcast dissecting the "culture of business" we talk about the VMAs. Is the formula just over and is time for a major rebrand? Brand Motion Pictures. Brands are not buying the myth that audiences only like short content. And we sit down and speak with trend hunter Meabh Quoirin of Foresight Factory to talk the business of trends research.Plus new music from HouseKeepKing and Arduini & Pagany ft. Chanelle.On the business management podcast at the intersection of marketing, tech, media and popular culture.Hosted by Geoffrey Colon, Head of...2019-09-0418 min
Disruptive FMDfm 48: F You, Pay Me! | Get It Done | Come Fly With Me ft. Mitch DucklerOn episode 48 we ask if airlines are all the same and if brand differentiation could help in a world where price seems to have transformed the industry into a bottom dweller. We sit down with Mitch Duckler of FullSurge in Chicago to gain insight.The United States Women's Soccer Team is fighting for equal pay which is going to go way beyond the World Cup. Are we in an era of Equal Rights Amendment 2.0?And innovation. Can we find it faster if we stop trying to be so perfect?Plus music from Bonobo and...2019-07-1516 min
Disruptive FMDfm 38: Feel The Butt | Lively | See What Develops ft. Goldie ChanOn the latest episode we dissect Presidential politics. Why is someone like Mayor Pete Buttigieg of South Bend, Indiana even a factor in the upcoming 2020 election? Two words:Social media.Music festivals were left for dead in the early 2000s and throughout the 2010s. Now as we near the end of the decade they are bigger and bolder than ever. Is Instagram to blame?Plus we sit down with Goldie Chan, Top Voice on LinkedIn at SXSW in Austin, Texas to talk about visual brand moments and why so many brands get it wrong. 2019-03-2715 min
TINY GIANT JAMSTGJ#15: Gentleman Geoffrey (with Geoffrey Colon)Holy motherboard! This is a humdinger of a TGJ episode. Kerry and Norts reach all the way over to Puget Sound to hear from Microsoft disruptor-in-chief Geoffrey Colon. As Head of Microsoft Advertising Brand Studio, Geoffrey works at the intersection of innovation, marketing, tech, design, media, human behaviour, popular culture and trends. (Heck, that's a pretty big intersection.) He is brilliant, so listen well and you will learn. Thank you, GC.
Some handy links.
Geoffrey the website.
His acclaimed podcast.
Trends studio on YouTube - discover what's a-comin'
2019-03-2636 min
Disruptive FMDfm 36: Meaning Over Money | Population Underload | Kids These Days ft. Malcolm HarrisOn the latest episode 36 with Geoffrey Colon we look at more people seeking Meaning Over Money. Why is this happening? Also is every story about the world being overpopulated not based on real data? This is what we look at when we say Population Underload. And we speak with author of the book Kids These Days. Learn from Malcolm Harris why capitalism is the root of some of society's biggest issues when it comes to, yup, Millennials.Plus new music from Llorca "Wonderwhy." Check out the track on Spotify:https://spoti.fi/2UoYyZ4Disruptive FM...2019-03-0717 min
Disruptive FMDfm 28: Connect The Dots | Pop-Up Politics | Meme-A-GramIn the latest episode we gear up for 2019 by speaking with John Chambers, Chairman Emeritus of Cisco and author of the book "Connecting the Dots: Lessons for Leadership in a Startup World" and the industries to watch in 2019 that will push disruptive change.CNN tests a pop up video format when politicians speak to check the facts. Is this a remix of VH1's popular show from the 1990s?And Instagram has become a field of memes. How is the fashion meme recreating how we dress?Plus music from Anchorsong and Figo Da Dope...2018-12-0417 min
Disruptive FMDfm 26: Kill The Retweet | Bull Economy | Cash OnlyOn episode 26 we speak with Taylor Lorenz, tech and culture writer at The Atlantic about the need for Twitter to possibly remove some of its oldest features to fit the post-truth times. Also why is the Bull Economy, aka, BS economy so popular with talking heads who don't really know anything? And finally, with digital systems being constantly hacked, is old fashioned cash and a physical safe with physical documents the privilege of the future? Also new music from Rhye and another from Jazzman Wax and Iban Montoro.Disruptive FM, the culture of business hosted by Microsoft's Geoffrey...2018-11-1217 min
Disruptive FMDfm Mixtape Vol. 001: BK Block Party Summer 2018Dfm Mixtape Volume 1. Summer 2018. Inspired by Brooklyn Sunday Summer Afternoons. Curated and Mixed by Geoffrey Colon, Host of Disruptive FM: The Culture of Business weekly audio guide at the intersection of tech, media, marketing and popular culture.Follow, rate, subscribe, listen and review us on Apple Podcasts, Google Podcasts, iHeart Radio, YouTube and Spotify! Check us out on socials @DisruptiveFM #DisruptiveFM #DfmTracklist: (For Promotional Use Only)1. DJ Cam Quartet - New York New York2. Suff Daddy - Chinatown Chill3. Anderson.Paak - Room In Here (DJ Jazzy Jeff...2018-08-1454 min
StrategyCastEpisode 195: The New World of Disruptive Marketing with Geoffrey Colon of Microsoft“Be a glass box, not a black box.” Geoffrey Colon, senior marketing communications designer at Microsoft, works at the intersection of tech, design, media, human behavior, popular culture, trends, and product innovation. He defines himself as a dreamer + doer + thinker. He is the author of the 2016 book DISRUPTIVE MARKETING: What Growth Hackers, Data Punks, And Other Hybrid Thinkers Can Teach Us About Navigating the New Normal. At Microsoft, Geoffrey explores and executes creative data-driven communication and design solutions in the emerging world of media. He is the producer of the weekly marketing podcast for eccentric minds...2018-08-0740 min
Disruptive FMDFM Daily 3.24.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon, communications designer at Microsoft and author of the book Disruptive Marketing.http://disruptivefm.netFollow us on Twitter @DisruptiveFM2018-03-2504 min
Disruptive FMDFM Daily 3.12.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon.disruptivefm.netFollow us on Twitter @DisruptiveFM#DisruptiveFM #DFMDaily2018-03-1304 min
Disruptive FMDFM Daily 3.8.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon.disruptivefm.netFollow us on Twitter @DisruptiveFM#DisruptiveFM #DFMDaily2018-03-1003 min
Disruptive FMDFM Daily 3.7.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon.disruptivefm.netFollow us on Twitter @DisruptiveFM#DisruptiveFM #DFMDaily2018-03-0803 min
Disruptive FMDFM Daily 3.6.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at http://amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon.http://disruptivefm.net#DisruptiveFM #DFMDaily2018-03-0704 min
Disruptive FMDFM Daily 3.5.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at http://amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon.http://disruptivefm.net#DisruptiveFM #DFMDaily2018-03-0504 min
Disruptive FMDFM Daily 3.4.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon.http://disruptivefm.net#DisruptiveFM #DFMDaily2018-03-0403 min
Disruptive FMDFM Daily 3.3.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon.http://disruptivefm.net#DisruptiveFM #DFMDaily2018-03-0403 min
Disruptive FMDFM Daily 3.2.18DFM Daily is your briefing for the top stories in marketing and advertising.Enable the skill on your Amazon Echo at amzn.to/2FBIdJQDFM Daily is produced by Feelr Media in Los Angeles. Hosted by Geoffrey Colon.disruptivefm.net#DisruptiveFM #DFMDaily2018-03-0207 min
Disruptive FMDFM Daily 3.1.18Disruptive FM Daily is the daily Alexa skill for professionals in the marketing and advertising industries. Enable it today at http://amzn.to/2FBIdJQProduced by Feelr Media daily in Los Angeles. Hosted by Geoffrey Colon, Communications Designer at Microsoft and author of the book Disruptive Marketing.http://DisruptiveFM.net#DisruptiveFM #DFMDaily2018-03-0104 min
Disruptive FMDFM Daily 2.28.18The culture of business.Enable the Disruptive FM Daily skill for your Amazon Echo today at http://amzn.to/2FBIdJQDFM Daily is a flash briefing for professionals in the marketing and advertising industries. Hosted by Geoffrey Colon.#DisruptiveFM #DFMDaily2018-02-2805 min
Disruptive FMDFM Daily 2.27.18Disruptive FM Daily.Enable the skill today on your Amazon Echo: http://amzn.to/2oAIJjqHosted by Geoffrey ColonProduced by Feelr Media in Los Angeles.#DFM #DisruptiveFM2018-02-2705 min
Disruptive FMEpisode 75: 3 Patterns for 2018The first episode of 2018, Geoffrey and Cheryl discuss three patterns to watch: the death of big social platforms, the death of retail and slow communication movements.2018-01-0529 min
Disruptive FMDisruptive FM Episode 74: The Economics of AttentionIn this special episode based off a presentation Geoffrey Colon is giving at marketing and management conferences worldwide, understand the economics behind attention. Listen to samples of music from the 1970s to today to understand context and why they were produced, then align this with your business.Content isn't the new currency. Context is. But not merely context that looks, feels and sounds like everyone else.Then, really, no one will find you.Check out the full presentation here: https://www.slideshare.net/geoffreycolon/attention-marketing-in-an-era-of-information-overload-by-geoffrey-colonFor more on Geoffrey Check...2017-10-3132 min
Disruptive FMDisruptive FM Episode 72: All Things Facebook Live with Caitlin Angeloff of DocuSignDisruptive FM is sponsored by Microsoft Story Labs. The best way to create a connection with someone is to tell them a story. Visit http://news.microsoft.com/storiesIn this episode I sit down with Caitlin Angeloff of DocuSign to talk all things Facebook Live. Note, this is prior to the recent announcement that Facebook is offering Facebook Watch which will be a new way to host and promote live and recorded video content by video creators. Disruptive FM is the marketing podcast for eccentric minds. Co-Hosted by Geoffrey Colon and Cheryl Metzger. Follow us...2017-08-1131 min
Disruptive FMDisruptive FM Episode 71: Creatives vs. CreatorsFollowing Cannes Lions and Vidcon in late June of 2017, Geoffrey and Cheryl discuss the differences between creatives and creators and who may win out in the long run as outputs pivot in this new era.Follow us on Twitter @DisruptiveFM or check out http://DisruptiveFM.netDisruptive FM is sponsored by Microsoft Storytelling. Let me tell you a story.2017-07-2935 min
The SiteVisibility Internet Marketing Podcast#402: Search Marketing curve balls - Interview with Geoffrey ColonIn today’s episode of the Internet Marketing Podcast, Andy is joined by Geoffrey Colon, Marketing Communications Designer at Microsoft Advertising Group to talk about search marketing curve balls. He tells us more about his role in the search marketing group and gives an insight into the Microsoft advertising group.
Next, they move on to discuss the following:
What is going on in AI and voice search right now that’s affecting marketers?
The brands Geoffrey thinks are capitalising on the trends in voice search and are doing it well
His suggestions for preparing for AI and voice search: inhouse vs di...2017-07-1317 min
Internet Marketing: Insider Tips and Advice for Online Marketing#402: Search Marketing curve balls - Interview with Geoffrey ColonIn today’s episode of the Internet Marketing Podcast, Andy is joined by Geoffrey Colon, Marketing Communications Designer at Microsoft Advertising Group to talk about search marketing curve balls. He tells us more about his role in the search marketing group and gives an insight into the Microsoft advertising group.
Next, they move on to discuss the following:
What is going on in AI and voice search right now that’s affecting marketers?
The brands Geoffrey thinks are capitalising on the trends in voice search and are doing it well
His suggestions for preparing for AI and voice search: inhouse vs di...2017-07-1317 min
Internet Marketing: Insider Tips and Advice for Online Marketing#402: Search Marketing curve balls - Interview with Geoffrey ColonIn today’s episode of the Internet Marketing Podcast, Andy is joined by Geoffrey Colon, Marketing Communications Designer at Microsoft Advertising Group to talk about search marketing curve balls. He tells us more about his role in the search marketing group and gives an insight into the Microsoft advertising group.
Next, they move on to discuss the following:
What is going on in AI and voice search right now that’s affecting marketers?
The brands Geoffrey thinks are capitalising on the trends in voice search and are doing it well
His suggestions for preparing for AI and voice search: inhouse vs di...2017-07-1317 min
The Internet Marketing Podcast#402: Search Marketing curve balls - Interview with Geoffrey ColonIn today’s episode of the Internet Marketing Podcast, Andy is joined by Geoffrey Colon, Marketing Communications Designer at Microsoft Advertising Group to talk about search marketing curve balls. He tells us more about his role in the search marketing group and gives an insight into the Microsoft advertising group.Next, they move on to discuss the following:What is going on in AI and voice search right now that’s affecting marketers?The brands Geoffrey thinks are capitalising on the trends in voice search and are doing it wellHis suggestions for preparing for AI and voice search: inhouse vs digit...2017-07-1317 min
Disruptive FMDisruptive FM Episode 70: An Interview with Author Jonathan David LewisIn this episode, Geoffrey sits down with fellow author of the new book "Brand vs. Wild," Jonathan David Lewis to discuss how adapting to the business world in this day and age is no different than crash landing on the side of a mountain.Buy the book on Amazon at https://www.amazon.com/Brand-vs-Wild-Resilient-Environments/dp/1138736015Find out more at http://disruptivefm.net#DisruptiveFM2017-06-2816 min
Disruptive FMDisruptive FM Episode 69: Hackers and Leaks as the New Marketing?In episode 69 of the marketing podcast for eccentric minds Geoffrey and Cheryl discuss Apple and news from the World Wide Developer's Conference and sabotage, leaks and hacking as the new marketing? How far will some ex-employees go to bring down companies, politicians and world governments?Follow us on Twitter @DisruptiveFM or participate in the conversation across the social web using #DisruptiveFM.http://DisruptiveFM.net2017-06-1128 min
Disruptive FMDisruptive FM Episode 68: Are Brands Superficial By Always Wanting the Hot Model?In the latest episode of the marketing podcast for eccentric minds, hosts Cheryl Metzger and Geoffrey Colon get down and dirty on why brands can be so superficial, just like that guy featured in The New York Post article who said he doesn't date beautiful women anymore.Follow us on Twitter @DisruptiveFM and follow Cheryl at @TheRealCherylM and Geoffrey at @djgeoffehttp://DisruptiveFM.net#DisruptiveFM2017-04-2232 min
Disruptive FMDisruptive FM Episode 67: Those Who Take Risks Shall Find RewardsIn the latest episode of the marketing podcast for eccentric minds (that we also recorded on Facebook Live with Cheryl in Chicago on Skype and Geoffrey in the studio in Seattle - a unique hack!) we talk about the need for transgression in the workplace. Especially with 21st Century marketing leadership.Watch the podcast here: https://www.youtube.com/watch?v=qWXEXdcrkBQ&t=72sFollow us on Twitter @DisruptiveFM and follow Cheryl and Geoffrey at @TheRealCherylM and @djgeoffehttp://disruptivefm.net#DisruptiveFM2017-04-2031 min
Disruptive FMDisruptive FM Episode 66: A Discussion with James Whittaker, Microsoft's distinguished technical evangelistIn the latest episode of the marketing podcast for eccentric minds Geoffrey sits down and speaks with James Whittaker, distinguished technical evangelist at Microsoft over a few beers on a late Friday afternoon. James and Geoff discuss storytelling, creativity, AI and many other topics in a must listen episode!Follow us on Twitter @DisruptiveFM or check out http://disruptivefm.net for more info.#DisruptiveFM2017-04-0332 min
Disruptive FMDisruptive FM Episode 65: The Crisis of Leadership, Skills for the New NormIn our latest episode, Cheryl Metzger and Geoffrey Colon discuss the crisis of leadership in the business world, the disrupting of the disruptors as the establishment strikes back and skills necessary to succeed in the new normal.Disruptive FM is the marketing podcast for eccentric minds. Hosted weekly by Geoffrey Colon, communications designer for Microsoft in Seattle and Cheryl Metzger, director of strategy for Wire Stone in Chicago.Follow us on Twitter @DisruptiveFM or participate in the conversation using #DisruptiveFMhttp://disruptivefm.net2017-03-0334 min
How Do We Fix It?#91 Geoffrey Colon: Pay-to-Play: A Menace to Society?Do you know where your information is coming from? Shadowy forces are at work to influence what we think, how we behave, and where we spend our money.They're part of the explosion in pay-to-play. From bots and branded content to political-influence peddlers’, advertisers and even sports programs in public schools, pay-to-play is a growing influence in our lives. Critics of pay-to-play say that instead of "We the people,” the online world is controlled by "We the wealthiest people.” Geoffrey Colon, an expert on marketing, tech and how to get people's attention, is our guest. A communications designer at Microsoft, Geoffr...2017-02-2322 min
Disruptive FMDisruptive FM Episode 64: Brand Activism In Tumultuous TimesWhen does brand activism in the form of political rebellion make sense? When has it gone too far when Cheetos ads are politically active (satire of course but not too far off from reality!). In the latest episode Cheryl Metzger, director of strategy at Wire Stone in Chicago talks with Geoffrey Colon, communications designer at Microsoft about what makes sense for brands and how active (or inactive) they should be during tumultuous political times.Follow us on Twitter @DisruptiveFM or participate in the conversation using hashtag #DisruptiveFMhttp://DisruptiveFM.net2017-02-2332 min
Disruptive FMDisruptive FM Episode 63: Marketing Personas Are DeadDisruptive FM is the marketing podcast for eccentric minds.On this episode we talk about how those innovators in marketing feel persona-based marketing is already looking old and what the next steps could be to really understand audiences and people. Hosted by Geoffrey Colon, Communications Designer at Microsoft and author of the book Disruptive Marketing and Cheryl Metzger, Director of Strategy at Wire Stone.Follow us on Twitter @DisruptiveFM or follow Cheryl @TheRealCherylM or Geoffrey @djgeoffe#DisruptiveFM2017-02-0227 min
Disruptive FMDisruptive FM Promo 2017 w/MusicThe marketing podcast for eccentric minds.Hosted by Geoffrey Colon, communications designer at Microsoft and author of the book Disruptive Marketing in Seattle, Washington and Cheryl Metzger, strategy director at Wire Stone in Chicago, Illinois.Follow us on Twitter @DisruptiveFM or check out our website http://disruptivefm.net#DisruptiveFM2017-01-2400 min
Disruptive FMDisruptive FM Podcast Promo 2017 No MusicThe marketing podcast for eccentric minds.Hosted by Geoffrey Colon, communications designer at Microsoft and author of the book Disruptive Marketing from Seattle, Washington and Cheryl Metzger, director of strategy at Wire Stone from Chicago, Illinois.Follow us on Twitter: @DisruptiveFM#DisruptiveFM2017-01-2400 min
Disruptive FMDisruptive FM Episode 61: Tone Deaf Brands, Culture of Analytics, Humanity in MarketingWe're back with a brand new episode of the marketing podcast for eccentric minds. Co-hosted by Geoffrey Colon, communications designer at Microsoft and author of the book Disruptive Marketing in Seattle and Cheryl Metzger, Director of Strategy at Wire Stone in Chicago. On this episode we talk about the tone deafness of brands and the need for more humanity in user experience.Connect with us on Twitter @DisruptiveFM or check out the website http://disruptivefm.net#DisruptiveFMTracklist:Kona Triangle - AirlockMono/Poly - Needs DeodorantTnght - Acrylics...2017-01-2428 min
Disruptive FMDisruptive FM Episode 60: 2017 Trends, CES, Twitter TrumpIt's a new year and a new episode and we have a new host! Cheryl Metzger, Director of Strategy for Wirestone and former Ogilvy & Mather colleague with Geoffrey Colon joins him weekly as we talk marketing trends, predictions, creativity and the evolving world around us!Tweet to us @DisruptiveFM or check out the website DisruptiveFM.net2017-01-0933 min
Disruptive FMDisruptive FM 2017 PromoDisruptive FM is the marketing podcast for eccentric minds...Start listening in 2017. Find us on Spreaker, SoundCloud, iTunes, Google Play Music, Stitcher, TuneIn, iTunes and YouTube!http://disruptivefm.net#DisruptiveFM or follow us on Twitter @DisruptiveFMHosted by Geoffrey Colon, communications designer at Microsoft and author of the book Disruptive Marketing.2016-12-2001 min
Search Engine Journal ShowThe Evolution of Marketing with Geoffrey Colon - Ep. 115When it comes to marketing, it's all about how we talk to each other. Geoffrey Colon joined SEJ Executive Editor Kelsey Jones to discuss how communication and emotion affect marketing and the impact of voice search on our industry. The post The Evolution of Marketing with Geoffrey Colon [PODCAST] appeared first on Search Engine Journal.2016-12-0224 min
School for Startups Radio09.27 Disruptive Marketing Geoffrey Colon & Two River Technology Frank DeBenedettoSeptember 27, 2016 Disruptive Marketing Geoffrey Colon & Two River Technology Frank DeBenedetto CORRECTED2016-09-2754 min
Disruptive FMDisruptive FM: Episode 56 Twitter for Sale? Microsoft at Advertising Week 2016 and 3 Books to Read for SeptemberIn the latest episode of the marketing podcast for eccentric minds, host Geoffrey Colon (communications designer at Microsoft and author of the book Disruptive Marketing) talks about if Twitter will be sold or sell soon, what Microsoft is up to at Advertising Week 2016 and three books you need to read starting now before the month of September ends.All that and more...Follow us on Twitter @DisruptiveFM or visit DisruptiveFM.net#DisruptiveFM2016-09-2632 min
Disruptive FMDisruptive FM: Verizon Stories: Jason Moriber, Chief Storyteller at Verizon Speaks with Geoffrey Colon, Communications Designer at MicrosoftIn this special episode of Disruptive FM, I sit down with Jason Moriber, the chief storyteller at Verizon who is creating new stories about innovation, the future of business and the future in general. Listen and read the accompanying piece at http://verizon.com/about/news or follow them on Twitter @VerizonNewsFor more about Geoffrey check out http://geoffreycolon.net or follow him on Twitter @djgeoffe#DisruptiveFM2016-09-1855 min
Disruptive FMDisruptive FM Episode 55: The Cult of Innovation, KPIs Kill Taking Chances, Advertising Week NYC 2016 PreviewOn the latest episode of the marketing podcast for eccentric minds we discuss three topics:1. The cult of innovation. How do you build it at your organization? What happens when it all dries up because you have nothing new left to solve?2. Do KPIs kill taking chances in marketing? How to prevent finding the future.3. Advertising Week New York preview. The four essential panels over the four days you need to attend.All that and more on another episode of Disruptive FM.Geoffrey Colon, the host and producer of Disruptive FM is...2016-09-0932 min
On Brand with Nick WestergaardBranding in the Age of Disruption with Geoffrey Colon“The new normal is that there is no normal.” Geoffrey Colon opened this week’s episode of the On Brand podcast with these daunting words. Colon, a self-described data punk, DJ, podcaster, and author, serves as a communications designer and Microsoft. He also just released a new book on this very topic Disruptive Marketing. We discussed all of this and more on this week’s episode of the podcast. About Geoffrey ColonGeoffrey Colon works at the intersection of marketing, tech, and popular culture. Data punk, DJ, podcaster, and author, Geoffrey is a communicatio...2016-08-2934 min
Disruptive FMDisruptive FM Episode 54: What Gawker Taught the World of MediaWhat can we learn from the demise of Gawker? Did the company actually create the future of journalism in its own death? We ask this question in a special episode of the marketing podcast for eccentric minds, Disruptive FMThe host of Disruptive FM is Geoffrey Colon, author of the book Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal out now on AMACOM Books.http://geoffreycolon.net#DisruptiveFM2016-08-1913 min
The Marketing Book Podcast083 Disruptive Marketing by Geoffrey Colon"Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal" by Geoffrey Colon Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/disruptive-marketing-geoffrey-colon2016-08-1253 min
Disruptive FMDisruptive FM: Episode 53 The Decay of Publishers, Sharknado, Disruptive MarketingIn the latest episode we ask if publisher's are realizing too late that they need growth hackers in order to survive. What can Sharknado teach the business world? Excerpts from the just released book Disruptive Marketing and more!Hosted by Geoffrey Colon, author of the book Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal out now on AMACOM Books! Order and read on hardcover, audio or Kindle today.http://geoffreycolon.net#DisruptiveFM2016-08-0835 min
Unlock the Magic of Full Audiobook Through Your HeadphonesDisruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal Audiobook by Geoffrey ColonListen to this audiobook in full for free onhttps://hotaudiobook.com/freeID: 268575
Title: Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
Author: Geoffrey Colon
Narrator: Geoffrey Colon
Format: Unabridged
Length: 06:15:00
Language: English
Release date: 08-01-16
Publisher: Ascent Audio
Genres: Business & Economics, Marketing & Advertising, Sales & Retail
Summary:
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans.
But what if thats not enough? What if most people ignore company messages? What if consumer engagement never goes further...2016-08-016h 15
Listen To Your Ears To A Mind-Blowing Full Audiobook.Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal by Geoffrey ColonPlease visithttps://thebookvoice.com/podcasts/1/audiobook/268575to listen full audiobooks.
Title: Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
Author: Geoffrey Colon
Narrator: Geoffrey Colon
Format: Unabridged Audiobook
Length: 6 hours 15 minutes
Release date: August 1, 2016
Ratings: Ratings of Book: 4.5 of Total 2
Genres: Marketing & Advertising
Publisher's Summary:
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that’s not enough? What if most people ignore company messages? What if consumer engagement never goes further than th...2016-08-016h 15Listen to New Full Audiobooks in Business & Economics, Sales & RetailDisruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal by Geoffrey ColonPlease visithttps://thebookvoice.com/podcasts/1/audiobook/268575to listen full audiobooks.
Title: Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
Author: Geoffrey Colon
Narrator: Geoffrey Colon
Format: Unabridged Audiobook
Length: 6 hours 15 minutes
Release date: August 1, 2016
Ratings: Ratings of Book: 4.5 of Total 2
Genres: Sales & Retail
Publisher's Summary:
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that’s not enough? What if most people ignore company messages? What if consumer engagement never goes further than th...2016-08-016h 15Listen to Trending Full Audiobooks in Business & Economics, Marketing & AdvertisingDisruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal by Geoffrey ColonPlease visithttps://thebookvoice.com/podcasts/1/audiobook/268575to listen full audiobooks.
Title: Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
Author: Geoffrey Colon
Narrator: Geoffrey Colon
Format: Unabridged Audiobook
Length: 6 hours 15 minutes
Release date: August 1, 2016
Ratings: Ratings of Book: 4.5 of Total 2
Genres: Marketing & Advertising
Publisher's Summary:
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that’s not enough? What if most people ignore company messages? What if consumer engagement never goes further than th...2016-08-016h 15
Onward NationEpisode 281: Thinking is a commodity, with Geoffrey Colon.Geoffrey Colon works at the intersection of marketing, tech, and popular culture. Data punk, DJ, podcaster, and author of the book Disruptive Marketing, Geoffrey is a communications designer at Microsoft, where he leads a team of disruptive marketers to develop creative and analytical strategies for the company’s search advertising business. Previously he was vice president of digital strategy at Ogilvy & Mather, digital communities supervisor at 360i, and social media specialist at Bond Strategy and Influence. He has written for The Futurist, Advertising Age, and Fast Company, and been quoted in the Wall Street Journal, Billboard Magazine, Advertising Age, Lo...2016-07-1800 min
Step Inside A Full Audiobook That Is Simply Breakthrough.Disruptive Marketing by Geoffrey ColonPlease visithttps://thebookvoice.com/podcasts/2/audible/41019to listen full audiobooks.
Title: Disruptive Marketing
Author: Geoffrey Colon
Narrator: Geoffrey Colon
Format: mp3
Length: 6 hrs and 14 mins
Release date: 07-15-16
Ratings: 4 out of 5 stars, 81 ratings
Genres: E-Commerce
Publisher's Summary:2016-07-156h 14
Stream Free Audiobook in Business, MarketingDisruptive Marketing by Geoffrey Colon | Free AudiobookListen to full audiobooks for free on :https://hotaudiobook.com/freeTitle: Disruptive Marketing
Author: Geoffrey Colon
Narrator: Geoffrey Colon
Format: Unabridged
Length: 6 hrs and 14 mins
Language: English
Release date: 07-15-16
Publisher: Gildan Media, LLC
Genres: Business, Marketing
Summary:
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans.
But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior...2016-07-156h 14Absorb The Full Audiobook That Keeps Story Seekers Hooked.Disruptive Marketing by Geoffrey ColonPlease visithttps://thebookvoice.com/podcasts/2/audible/41019to listen full audiobooks.
Title: Disruptive Marketing
Author: Geoffrey Colon
Narrator: Geoffrey Colon
Format: mp3
Length: 6 hrs and 14 mins
Release date: 07-15-16
Ratings: 4 out of 5 stars, 81 ratings
Genres: E-Commerce
Publisher's Summary:2016-07-156h 14
Disruptive FMDisruptive FM: Episode 51 Brexit as a Marketing Lesson, Eliza Esquivel Comes to Microsoft, Is Programmatic Over?In the latest episode of the marketing podcast for eccentric minds we discuss:1. Brexit as a marketing lesson and a marketing failure. What happened?2. Eliza Esquivel, formerly VP of Creative at Mondelez comes to Microsoft to work with Applications and Services Group. Why creatives are finally accepted at Microsoft.3. Is the trend of programmatic a dead one? At Cannes it was barely discussed, just one year where you couldn't get away from the topic. Is it because it serves up display advertising which is a dead entity?All that and more on the podcast...2016-06-2830 min
Disruptive FMDisruptive FM: Episode 50 Microsoft Buys LinkedIn, Marketing and the Gun Reform Debate, Is Social Media Anti-Social?On the latest episode of the marketing podcast for eccentric minds, we're broadcasting from Denver, Colorado and the Denver Digital Summit or #DSDEN16On this episode we discuss Microsoft's acquisition of LinkedIn and speculate what could be done with the platform, will agencies start doing pro-bono work to help usher in faster gun reform laws in the United States and is social media making us anti-social? All that and more on episode 50!Follow us on Twitter @DisruptiveFM and contribute to the conversation using hashtag #DisruptiveFMLearn more about Geoffrey the host at http://geoffreycolon...2016-06-1626 min
Disruptive FMDisruptive FM: Episode 47 Employee Advocacy, Marketers Returning to Agencies, 7 Issues Marketers Need To SolveIn the latest episode of the marketing podcast for eccentric minds, we return to our home base of Seattle to discuss why employee advocacy is taking off as an extension of influencer marketing, why some brand marketers may be returning to the agency world and the seven big issues facing the marketing industry as a whole.All that and more on #DisruptiveFMFor more info on the show follow us on Twitter @DisruptiveFM or Geoffrey @djgeoffe or check out http://DisruptiveFM.net2016-05-1638 min
Disruptive FMDisruptive FM: Episode 44 Prince, The New Norm and Bean Bag ChairsIn the latest episode from Orlando, Florida and the DigitalNow conference we discuss:1. The passing of Prince. How can one of the 80s most creative artists influence business thinkers and leaders to be different?2. What is the New Norm of the Business world?3. Can more bean bag chairs help save the advertising industry?All that and more on the marketing podcast for eccentric minds...Follow us on Twitter: @DisruptiveFMCheck out more about the show at DisruptiveFM.net and more about Geoffrey the host at http://geoffreycolon.net2016-04-2234 min
Disruptive FMDisruptive FM: Episode 43 DisruptedIn our latest episode which is recorded live back in our home base of Seattle, Washington we discuss:1. The new book by Dan Lyons entitled "Disrupted."2. Insights from Facebook F8 Developer's Conference3. Is growth hacking in marketing ceding power to sustainable marketing for sustainable business models?All that and more on #DisruptiveFMFind out more about the podcast at http://DisruptiveFM.net and the host Geoffrey at http://geoffreycolon.net2016-04-1826 min
Disruptive FMDisruptive FM: Episode 40 Do Creatives Make Good Leaders?In our midlife episode (yes, we're at episode 40!) we ask the question if creatives make good leaders or are often overlooked because creatives have a tendency of being introverted while business culture craves extroverted leaders.Check out more by following us on Twitter @DisruptiveFM and Geoffrey's website http://geoffreycolon.net#DisruptiveFM2016-03-2917 min
Disruptive FMDisruptive FM: Episode 35 Why #RIPTwitter Is ShortsightedIf it's Monday it means it's a "special" edition of Disruptive FM. The marketing podcast for eccentric minds. On this special Super Bowl Monday edition we talk about what ads were good, what ads were bad and what ads should just go away and never be seen again. The #RIPTwitter sentiment. Why it's shortsighted and too early to say the platform is dead. Inspiration for Innovation quotes. All that and more...Follow Geoffrey on Twitter @djgeoffe and the show @DisruptiveFMSubscribe to the show on iTunes: https://itunes.apple.com/us/podcast/disruptive-fm/id1071481811?mt=22016-02-0918 min
Disruptive FMDisruptive FM: Episode 34 #SuperBowl50 and TV AdsWhat if TV ads could be personalized for the SuperBowl? Would they matter even more? Did the most recent Uber brand refresh make any sense or is it something out of a dystopian science fiction book? Inspiration for Innovation quotes. Listen to the marketing podcast for eccentric minds hosted by Geoffrey Colon, communications designer at Microsoft and author of the upcoming book "Disruptive Marketing" Follow us on Twitter @DisruptiveFM or participate in the conversation #DisruptiveFMhttp://geoffreycolon.net2016-02-0511 min
Disruptive FMDisruptive FM: Episode 33 Inspiration in the Cognitive EconomyIn this week's episode of the marketing podcast for eccentric minds we talk about the new CMO of Twitter, we ask if marketing automation makes us more or less creative, inspiration in the cognitive economy: what is your purpose in life and inspiration for innovation. All that and more from the podcast hosted by the voice at the intersection of marketing, tech and pop culture, Geoffrey Colon.Follow Disruptive FM on Twitter @DisruptiveFM and contribute to the conversation using #DisruptiveFMPre-order Geoffrey's book "Disruptive Marketing" on Amazon, Barnes and Noble, Indie Bound and where all books...2016-01-3013 min
Disruptive FMDisruptive FM: Episode 32 The Gig EconomyWhat can marketers learn from the gig economy? Is podcasting the best form of native advertising? Inspiration for Innovation quotes. All that and more on the latest episode of #DisruptiveFMFollow us on Twitter @DisruptiveFM or the host Geoffrey @djgeoffehttp://geoffreycolon.net2016-01-2218 min
Disruptive FMDisruptive Marketing: Is This the Most Important Business Book for the 21st Century?Pre-order the business book that no one is talking about (but should).http://amzn.to/1SaNRVCDisruptive Marketing: What Growth Hackers, Data Punks, And Other Hybrid Thinkers Can Teach Us About Navigating The New Normal now at AMAZON.com, BARNES & NOBLE, INDIE BOUND and where all books are sold.While many business book authors provide you with tips, tricks and applications to apply to your business, many fail to provide a long term vision of the business and behavioral climate in which we are evolving. They provide business case studies they think can be...2016-01-1000 min
Disruptive FMDisruptive FM: Episode 30 Physical As Digital MarketingWhy physical/analog is the best form of digital marketing in 2016. Participate in the conversation using #disruptivefm Connect with Geoffrey on Twitter @djgeoffe, @DisruptiveFM on LinkedInPre-order his book "Disruptive Marketing" today on Amazon, Barnes & Noble, IndieBound or wherever books are sold both online and offline.http://geoffreycolon.net2016-01-0922 min
TechMedia Podcast#ISUM15 Byte: Geoffrey Colon on Podcasting and Disruptive Content MarketingGeoffrey Colon of Microsoft is a fellow podcaster--we talk about podcasting as a platform and disruptive content.2015-11-1912 min
Disruptive FMDisruptive FM: Episode 21You give us 22 minutes weekly, we give you the tech business world. In this episode: F8, Ultra Music Festival, Meerkat, Tidal, Brand Innovators Content Marketing. Follow us on Twitter @DisruptiveFM with your host Geoffrey Colon broadcasting from Seattle. #DisruptiveFMhttp://geoffreycolon.net2015-04-0123 min
Marketing Mavericks (Video)Sex, Selling, and Satire - OnePlus' marketing fail, going viral with the #icebucketchallenge, and is the Internet getting stupid with satire?
On Marketing Mavericks we talk with Geoffrey Colon, David Spark, and Keith Kawamura about multicultural marketing, when not to market, OnePlus' marketing fail, going viral with the #icebucketchallenge, and if content is currency, why is the internet getting stupid with satire?
Host: Tonya Hall
Guests: Geoffrey Colon, Keith Kawamura, and David Spark
Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.
Thanks to CacheFly for the bandwidth for this show.
Sponsors:
lynda.com/mm
ziprecruiter.com/mm
2014-08-191h 02Marketing Mavericks (Audio)Sex, Selling, and Satire - OnePlus' marketing fail, going viral with the #icebucketchallenge, and is the Internet getting stupid with satire?
On Marketing Mavericks we talk with Geoffrey Colon, David Spark, and Keith Kawamura about multicultural marketing, when not to market, OnePlus' marketing fail, going viral with the #icebucketchallenge, and if content is currency, why is the internet getting stupid with satire?
Host: Tonya Hall
Guests: Geoffrey Colon, Keith Kawamura, and David Spark
Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.
Thanks to CacheFly for the bandwidth for this show.
Sponsors:
lynda.com/mm
ziprecruiter.com/mm
2014-08-191h 02
Marketing Mavericks (Video)"The Martian" Author Andy Weir and Self-Publishing - Self-publishing, ghost writing, ebooks, and more.
On Marketing Mavericks, Tonya Hall talks with Andy Weir, Brian Reich, Dan Gerstein, and Geoffrey Colon about how technology has changed the way people read and write books, self-publishing, how to market content, ghost writing, and more.
Host: Tonya Hall
Guests: Brian Reich, Andy Weir, Dan Gerstein, and Geoffrey Colon
Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.
Thanks to CacheFly for the bandwidth for this show.
Sponsor:
naturebox.com/twit
2014-07-151h 22Marketing Mavericks (Audio)"The Martian" Author Andy Weir and Self-Publishing - Self-publishing, ghost writing, ebooks, and more.
On Marketing Mavericks, Tonya Hall talks with Andy Weir, Brian Reich, Dan Gerstein, and Geoffrey Colon about how technology has changed the way people read and write books, self-publishing, how to market content, ghost writing, and more.
Host: Tonya Hall
Guests: Brian Reich, Andy Weir, Dan Gerstein, and Geoffrey Colon
Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.
Thanks to CacheFly for the bandwidth for this show.
Sponsor:
naturebox.com/twit
2014-07-151h 22
Disruptive FMDisruptive FM: Episode 18Talking about business in the era of the start-up. Broadcasting from the left coast on the world wide mobile web from the emerald city of Seattle. This is Disruptive FM with your host, Geoffrey Colon. Connect with Geoffrey on Twitter: @DisruptiveFM or participate in the conversation using hashtag #DisruptiveFMhttp://geoffreycolon.net2014-02-2029 min
Disruptive FMDisruptive FM: Episode 16 ShutdownThe radio show that talks business in the startup era. Broadcasting on the world wide mobile web from the Emerald City of Seattle, Washington. Hosted by Geoffrey Colon, communications designer at Microsoft.Follow us on Twitter: @DisruptiveFM and participate in the conversation using hashtag #DisruptiveFMhttp://geoffreycolon.net2013-10-1725 min
Disruptive FMDisruptive FM: Episode 6Disruptive FM is the weekly 30 minute podcast talking business in the era of the startup economy.In this week's episode we ask, are advertising agencies the next in line for disruptive innovation? What will replace them? Host Geoffrey Colon leads the discussion on how business is evolving at a rapid pace in the era of accelerative change.Follow us on Twitter @DisruptiveFM and participate in the conversation using hashtag #DisruptiveFMhttp://geoffreycolon.net2013-02-1525 min
Disruptive FMDisruptive FM: Episode 4Disruptive FM, the weekly 30 minute show about business in the era of the startup economy. Geoffrey Colon discusses how no business model is safe and the new mantra for all businesses: disrupt or be disrupted. Follow us on Twitter: @DisruptiveFM and participate in the conversation using hashtag #DisruptiveFMhttp://geoffreycolon.net2013-02-0729 min
Disruptive FMDisruptive FM: Episode 1The debut of Disruptive FM, the marketing podcast for eccentric minds.The first episode was broadcast in Geoffrey's basement in Maplewood, NJ in January of 2013 after Geoffrey decided to start his own podcast beyond the weekly podcast he began at Ogilvy & Mather in 2011 entitled "The Wednesday Word in Social."Follow us on Twitter @DisruptiveFM or participate in the conversation using hashtag #DisruptiveFMhttp://geoffreycolon.net2013-01-3131 min