Shows
The Business of CyclingLive Panel Eurobike 2025 - Brand Positioning Master ClassThe Eurobike 2025 panel explores branding in the cycling industry, featuring Gerard Vroomen founder and Entrepeneur, Greg Shapleigh Brand Strategy Consultant, Justin Day Founder and Creative Director and Ricky Buckelei Marketing Manager.This is a rare opportunity to get real insights from a series of experts in the cycling industry on branding. The panel underscores that successful branding in cycling requires authenticity, strategic clarity, consistent investment, and a willingness to focus and say no to distractions, all while staying attuned to both heritage and evolving customer needs.Chapters0:00 — Introduction & Panel Overview2:38 — Guest Introductions7:02 — Differentiation in Cycl...
2025-09-0156 minThe Business of CyclingShark Tank Meets Cycling: Gerard Vroomen on Picking Winners in Micro-MobilityGerard Vroomen is best known as the founder of Cervelo. This is the second time Gerard has been on the show, and this time around we talk about his new investment fund, Fundracer. Fundracer specializes in micro-mobility startups, and he started the fund just over a year ago with his partners, Rene Wiertz, who is the former owner and CEO of 3T, and Andy Ording, who was the former CEO and the founder of Zipp Wheels. The fund focuses mainly on safety technologies like AI collision detection, foldable helmets, as well as bicycle ABS systems. The discussion provides a...
2025-08-1834 minThe Business of Cycling2024 Highlights with Rapha, Cervelo, Red Hook Crit, and GCN2024 has been an amazing year and I want to thank everybody that has a subscribed and listened to as well as the guests that came on to the show. We've had some amazing growth and we couldn't have done it without all of you. I also wanted to take a minute and just look back at some of the conversations that we had over the course of the year. Thanks everyone again for supporting the podcast and we look forward to a really successful 2025.In the episode we feature clips from the conversations with Gerard Vroomen (Cervelo Founder...
2024-12-3046 min
Geek WarningMembers only: Gerard Vroomen Opens Up on why most gravel bikes are moving to 700C-onlyWelcome to another members-only (at least the full episode) edition of the Geek Warning podcast. This episode came together after the boutique brand Open Cycle [teased a long-awaited update to its Up gravel bike. For those who aren’t familiar with the Open Up, it was a bike to break new ground for the emerging sporty gravel space through its dual-wheel size compatibility with 700c and 650B. Meanwhile, it achieved the clearance between the rear tyre and chainring by introducing dropped chainstays to the market. Open Cycle was founded by Andy Kessler (former CEO of BM...
2024-10-1234 min
Overnight SuccessBuilding Cervelo (Replay)Many would argue that Cervélo is one of the most innovative bike brands in the cycling industry. Back in the 1990s when they first started, almost everyone else was focusing on lightweight bikes. Cervélo, meanwhile, was busy pioneering bicycle aerodynamics. I’ve ask engineers at various bike companies which brand impresses them most with regards to engineering and innovation, and overwhelmingly I hear them say Cervélo.The genesis of Cervélo started in 1995 when two young engineering students named Phil White and Gerard Vroomen met in the composites lab at McGill University in Canada. Over a...
2024-08-271h 47The Business of CyclingBuilding Cervelo with Entrepeneur Gerard VroomenCervelo founder Gerard Vroomen is an entrepreneur and an engineer. When I asked Gerard if he is more entrepeneur or engineer, his answer was YES.It was truly amazing to talk with Gerard and hear about his journey from student to building one of the most important bicycle brands in the world.During the conversation, you really get a sense of his firsthand experience.He shared how they gained traction with high-performance triathlon bikes and how, through innovation, tenacity, and hard work, they made significant inroads into the challenging North American market.Read the l...
2024-08-261h 12
PO praat#11 - Mentor on the job: steun in de rug voor (her)startende leerkrachten l Aart Wouters en Marjan VroomenAflevering 11 staat in het teken van de mentoren on the job en benadrukt de onschatbare waarde van goede begeleiding voor (her)startende leerkrachten.
We gaan dieper in op de cruciale rol van de ervaren mentoren van VfPf, de uitdagingen van nieuwkomers voor de klas en bespreken de rol van een mentor van VfPf versus een bovenschoolse schoolopleider. En moet begeleiding door een mentor standaard onderdeel worden van elk inductieprogramma? Je hoort het allemaal in PO praat!
Onze VfPf regiocoördinator Gerard Poot gaat in gesprek met twee van zijn collega's, mentoren Aart Wouters en Marjan Vroomen.
Volg VfPf
www.vfpf.nl...
2024-05-0731 min
Learn with GraveloholicCarbon bike frame manufacturing - Enrique Pineda 3TWhat a fantastic person 🥳
Meet aerospace engineer turned bike frame wizard Enrique Pineda, the Production Manager for 3T in Bergamo, Italy.
It was incredible to learn about their patent-pending filament winding production process, who came up with the crazy idea of exposing the carbon frames and how it is to work with the cycling design icon Gerard Vroomen.
Let me know what you think, and please leave a comment or review
2023-09-2744 min
Fahrrad FahrrücktFahrrad fahrrückt #7 - Roubaix, gib Gummi! + Setup LängsgermanyParis-Roubaix Ausschnitte2021 Sieger Colbrellihttps://www.youtube.com/watch?v=wR1TDpyblpE&t=6s2021 Heinrich Häussler - der Siegtüftler der Reifenhttps://www.youtube.com/watch?v=0UWpqgVbdfk2023 MvdP Siegerhttps://www.youtube.com/watch?v=XCmw_Ky0Ebk2023 Jackson Siegerinhttps://www.youtube.com/watch?v=3IZIkRkcFm8Degenkolb Pavé-Passage in Paris-Roubaixhttps://www.radsport-news.com/sport/sportnews_118814.htmDie Seite für eine coole Übersicht über Reifenhttps://www.bicyclerollingresistance.com/LieblingsreifenRennrad Schwalbe Pro-One oder Conti GP 5000 S (als TR auc...
2023-06-021h 52
Outside is free#65 Sonderausgabe Gravel Night: So findest du die passenden Laufräder und leistest Erste HilfeFrank Decker (Leeze) und Raphael Grau
Nach dem Interview mit dem Abenteurer Lachlan Morton, der Gravelbike-Beratung von Gerard Vroomen (3T) und dem Transalp-Bericht von Monika Sattler in den beiden vorherigen Folgen #63 und #64 bringen wir euch zwei weitere auditive Auskopplungen der Gravel Night 2023. Die Folien findet ihr weiter unten verlinkt.
In dieser Folge erklärt euch einerseits Frank Decker von Leeze, wie ihr die passenden Laufräder fürs Gravelbike findet.
Danach gibt der Medizintechnikingenieur, Notfallsanitäter und Ultra-Radsportler Raphael Grau Tipps für die Erste Hilfe nach einem Sturz oder nach anderen Unfällen.
Das erwähn...
2023-06-0158 min
Outside is free#64 Sonderausgabe Gravel Night: So gelingt dir der Gravelbike-Kauf – und die Gravel-TransalpGerard Vroomen (3T) und Autorin Monika Sattler
Nach dem Interview mit dem Abenteurer Lachlan Morton bringen wir euch zwei weitere auditive Auskopplungen der Gravel Night 2023. Die Folien findet ihr weiter unten verlinkt.
In dieser Folge erklärt euch einerseits Gerard Vroomen, wie ihr das passende Gravelbike findet. Gerard ist als Gründer von Cervélo, 3T und Open einer der besonders erfahrenen Hersteller der Radsport-Branche. Der Designer ist darüberhinaus eine sehr inspirierende Persönlichkeit. In der Gravel Night hat er sehr anschaulich erklärt, worauf man beim Kauf eines Gravelbikes achten muss. Es geht dabei unter andere...
2023-05-2740 min
The Gravel Ride. A cycling podcastJosh Poertner - SilcaIn this week's episode, Randall has Josh Poertner on to talk aerodynamics. In a wide-ranging conversation, the two touch upon Josh's time as Technical Director at Zipp, involvement in the development of computational models for rotating wheels, early collaboration with Cervelo founders Phil White and Gerard Vroomen, founding and leadership of the product brand Silca and The Marginal Gains Podcast, and ongoing consulting work with elite athletes and teams. Silca Website Marginal Gains Podcast Episode Sponsor: Logos Components Support the Podcast Join The Ridership Automated Transcription, please...
2022-10-121h 42
Nerd Alert Podcast3T’s homegrown Italian robots and the future of carbon fiber3T recently wound down its carbon fiber frame production in Asia and brought it in-house to Italy. Manufacturing frames the same way would have prohibitory expensive with Italian labor costs, though, so 3T instead developed an entirely new, and highly automated, process that not only dramatically slashes the amount of manual labor required, but also supposedly makes the frames better. What’s the secret sauce in 3T’s new frame building technology, and what are the company’s plans for it moving forward? In this episode of the CyclingTips Nerd Alert podcast, we sit down — virtually, of course —...
2021-09-1743 min
EnduranceEpisode 6 - with Gerard Vroomen, Doug Golenz and John DennisBike design has come a long way in the past decade, and most bikes are now designed for the Mark Beaumont’s of this world as opposed to the Mark Cavendish’s! That means comfort for endurance and great handling, rather than purely for elite racing. This conversation happened between Scotland, Holland, England and the US – and explored bike design and bio-mechanics. Gerard Vroomen is a Dutch-born mechanical engineer and the owner of Open Cycle. He is best know as the co-founder of Cervelo bikes. Vroomen co-founded Cervélo in 1995 when their design for a new time trial bicycle...
2020-11-051h 03
Inside Scoop Live!To Make Riders Faster - An Interview with Author Anna DopicoAnna Dopico never imaged herself as a writer but felt compelled to write the story of Phil White and Gerard Vroomen, co-founders of Cervélo Cycles. Married to Phil, she had an insider’s view of their story from when Phil and Gerard met to when they sold their company. Anna was not only Phil’s wife but a business person, as well, with financing experience that proved useful after Phil and Gerard started their company. She provided a home for Cervélo in the early years, became a business advisor to the company, and in the later years, went to...
2020-05-1526 min
The Rouleur PodcastRouleur June Podcast: Phil White and Anna Dopico - the Cervélo StoryThe Rouleur team are joined by Phil White, co-founder of Cervélo, and his wife Anna Dopico - who's written a book about the company's remarkable story. Phil and fellow engineering student Gerard Vroomen started Cervélo in a basement and it grew into one of the most respected brands in cycling. But the pressures of running a rapidly expanding business, financial crises and the - possibly unwise - decision to run their own pro team, led the founders to sell the company. Phil and Anna remember the highs and lows. Plus: which company is making its tyres out of da...
2019-06-0632 min
The Paceline Cycling Podcast#81: Gerard Vroomen, customer service, the eclipseSo what do you do at the end of the season when you have massive fitness and all your goals achieved or finished? Fatty is busy compiling a new late-season race schedule now that he’s flying, post Leadville. As cyclists, we’ve all experienced stuff breaking, right? That just happens, part…
2017-08-2400 min