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Showing episodes and shows of
Gillian Whitney
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Easy Peasy Books
075: Mining Discovery Calls for Book Content Gold with Gillian Whitney
Ever wonder what questions your ideal readers actually have? The answer might be sitting in your discovery call recordings. In this solo episode, Gillian reveals how those 15-minute conversations are secretly revealing exactly what needs to go in your book—from the questions people ask to the assumptions you're making about their knowledge.Gillian shares real examples from her own calls, including the client who had no idea what Print on Demand was and the one who'd never heard of ISBNs. Plus, she shares her ninja tip for using AI to analyze call transcripts and spot patterns yo...
2026-02-03
15 min
Easy Peasy Books
074: Launching a Best Selling Book Despite the Trademark Lawyers with Louise Brogan
Louise Brogan spent months perfecting her book about LinkedIn only to discover she'd need permission from LinkedIn's trademark team to actually publish it. What followed was a nightmare of deleted blog posts, redesigned YouTube thumbnails, banned blue colors, and emails that made her cry. For a LinkedIn trainer whose entire business revolves around the platform, complying wasn't optional. She jumped through every hoop, changed her book cover at Gatwick Airport, and somehow survived what could have derailed the entire project. Then came the accidental early launch when she uploaded the corrected Kindle version, which somehow led to bestseller status...
2026-01-27
34 min
Easy Peasy Books
073: Shushing the Fear Monster: Why Authors Struggle and How to Keep Moving with Gillian Whitney
Let's talk about the thing nobody wants to admit: writing and publishing a book is scary. Like, sick-to-your-stomach, can't-hit-the-publish-button scary. In this honest solo episode, Gillian gets real about the fear that showed up at every stage of her author journey—from the blank page to the marketing that came after. She shares the uncomfortable truth about hovering over that publish button with her mouse, being too afraid to tell anyone about her first book, and the surprising backlash that came from keeping it all secret.But here's the good news: fear doesn't have to stop you. Gi...
2026-01-20
26 min
Easy Peasy Books
072: From Cruise Missiles to Coaching: Self-Publishing 13 Communication Books with Diane Windingland
Ever feel like you know too much to write a clear, compelling book? Communication coach and 13-time author Diane Windingland understands that struggle intimately. In this episode, Diane shares her remarkable journey from designing cruise missiles as an engineer to becoming a Distinguished Toastmaster and the Virtual Speech Coach—all because her teenage son needed public speaking experience. Her latest book, The Clarity Code: How to Communicate Complex Ideas with Simplicity and Power, tackles the curse of knowledge that plagues so many business professionals trying to transform their expertise into published authority.Diane pulls back the curtain on...
2026-01-13
31 min
Easy Peasy Books
071: Sales Training Meets Dr. Seuss: Writing a Children's Book for Professionals with Tom Whalen
What happens when a seasoned sales director with 20+ years of Fortune 500 experience writes a children's book? You get The ABC Book of Professional Selling—a rhyming, illustrated guide that Tom Whalen uses with everyone from his college students at VCU to his own sales team at McKesson. In this episode, Tom shares his unconventional three-year journey of creating a book that serves dual audiences: kids learning their ABCs and early career professionals learning the fundamentals of selling. He gets refreshingly honest about the self-publishing challenges he faced, from PowerPoint formatting disasters to copyright rabbit holes, and why selling your ow...
2026-01-06
33 min
Easy Peasy Books
070: Your Book in Hand: A Year from Now with Gillian Whitney
As we close out 2025, this episode invites you to step into your time machine and envision where you want to be one year from now. Building on last week's conversation about gifting business books, Gillian challenges you to consider: Could you be giving YOUR book to clients this time next year?Whether you're a prospective author who's been rolling that book idea around for years, an existing author whose book needs a fresh coat of paint, or someone ready to transform their signature content into their own published work, this episode offers a powerful framework for thinking...
2025-12-30
16 min
Easy Peasy Books
069: The Gift of Learning: Why Business Books Make Perfect Presents with Gillian Whitney
Inspired by a recent LinkedIn post about the season of light and learning, Gillian shares why giving business books is one of the most meaningful ways to connect with colleagues, clients, and friends—not just during the holidays, but all year round. She explores how sending someone a book says "I was thinking of you" in a deeply personal way, and reveals practical tips like drop-shipping books internationally through Amazon, adding gift receipts, and even creating custom 12-book collections as a year-long gift of learning.Beyond the mechanics of book-giving, Gillian makes a passionate case for supporting se...
2025-12-23
14 min
Easy Peasy Books
068: From Book Buyer to Published Author: Working with a Niche Publisher with Sarah Dodd
What happens when you buy a book that's so helpful, you decide to write one yourself? That's exactly what Sarah Dodd, CEO and founder of Tree Law and self-proclaimed "Tree Hugging Lawyer," did. After spending 20 years hearing colleagues say "someone should write a book about tree root subsidence claims," Sarah discovered Law Brief Publishing as a customer first—and that discovery changed everything. In this episode, Sarah shares her complete journey from clicking a "submit a book proposal" link to holding her finished book just six months later, revealing how working with a niche legal publisher provided the structure an...
2025-12-16
31 min
Easy Peasy Books
067: Mastering Intellectual Property for Authors: Insights from a Branding Expert with Michelle B Griffin
In this must-listen episode for authors and thought leaders, intellectual property expert Michelle B. Griffin joins me for an in-depth discussion on safeguarding your creative work. As a keynote speaker, visibility strategist, and personal branding advisor, Michelle shares her experience with helping clients navigate the complex world of trademarks, copyrights, and brand identity.Together, we explore the critical steps authors should take to protect their intellectual property, from researching titles and securing domain names to registering copyrights and trademarks. We also delve into the nuances of ISBN ownership and the implications of various publishing paths on creative...
2025-12-09
31 min
Easy Peasy Books
066: Empowering Students to Get Unstuck: A Career Coach's Author Journey with Sarah Burgess
In this insightful episode, career coach and LinkedIn expert Sarah Burgess shares how she's on a mission to help students navigate those challenging transitions with her new "And Stuck?" workbook series.Tune in to discover the personal experiences and client stories that inspired Sarah to create accessible resources for students feeling lost or pressured about their next steps. We discuss the unique format of her workbooks, filled with practical exercises, engaging narrative elements, and a dynamic QR code strategy. Sarah also shares her innovative approach to self-publishing and selling the series exclusively through a dedicated website, as...
2025-12-02
32 min
Easy Peasy Books
065: Not Just for Business: Leveraging LinkedIn to Launch a Children's Book with Felipe Cofiño
In this enchanting episode, Gillian sits down with Felipe Cofiño, a seasoned HR executive, thought leader, and now children's book author, to explore how he's using his heartwarming tale "Miranda & Max's Adventure" to captivate audiences on LinkedIn and beyond. Felipe shares his unconventional approach to marketing a children's book on a business-focused platform, how he's leveraging multimedia with a QR code linking to a YouTube cartoon, and the surprising ways his HR expertise shaped his storytelling.Tune in for a master class in creative book promotion, personal branding, and expanding your authority as an author, no m...
2025-11-25
33 min
Easy Peasy Books
064: Revising Your Book for a Shifting Landscape: Lessons from Updating "Business Gold" with Lynnaire Johnston
How do you keep your nonfiction book relevant when the landscape is constantly shifting? Lynnaire Johnston, LinkedIn expert and co-author of "Business Gold," reveals the behind-the-scenes process of revising and updating the ultimate guide to LinkedIn Company Pages.As Lynnaire and co-author Michelle J Raymond prepare the third edition, she shares valuable insights on why they decided a new edition was necessary to reflect LinkedIn's latest changes, the nuts and bolts of the revision process, and how "Business Gold" caters to both small businesses and larger companies.Whether you're contemplating a second edition or starting...
2025-11-18
32 min
Easy Peasy Books
063: From Author to Speaker: Leveraging Conference Panels to Boost Your Visibility with Claire E. Jones
In this insightful episode, I sit down with Claire E. Jones, a multi-talented author, speaker, mentor, and podcaster. Claire shares her journey of transitioning from an author to a sought-after speaker and reveals how aspiring writers can do the same by strategically leveraging conference panel opportunities. She dives into the nitty-gritty of landing your first panel gig, from researching conferences aligned with your genre and values to crafting a compelling application.Claire emphasizes the power of conference panels in expanding your reach, growing your author platform, and establishing yourself as an expert in your field. She provides...
2025-11-11
31 min
Easy Peasy Books
062: Behind the Mic: Swapping Stories on The Hydrant Podcast with Jim Cooper
In this special episode, the tables are turned as I join Jim Cooper as a guest on his podcast, The Hydrant. This conversation, recorded before Jim's recent appearance on my show last week, features the talented voice actor and author taking the reins to interview me about my own creative journey.We dive into a variety of engaging topics, including the challenges and rewards of carving out a fulfilling career path, reflections on impactful books and influential authors across genres, the craft of writing and the process of honing one's unique voice, insights into the world of...
2025-11-04
42 min
Easy Peasy Books
061: From Corporate World to Creative Calling: One Book Nerd's Journey with Jim (VO Big Dog) Cooper
Jim Cooper, voice actor, author, and self-proclaimed "book nerd", shares his multifaceted journey from the corporate world to a fulfilling creative career. Discover the inspiration behind Jim's mystery thriller and his heartfelt non-fiction book, chronicling his experience supporting his wife through her triumphant battle with brain cancer.As the host of "The Hydrant" podcast, Jim has interviewed a diverse array of authors and creatives. He offers an insider's perspective on the audiobook industry, drawing from his experience narrating over 45 titles across various genres. Aspiring authors will appreciate Jim's candid advice on deciding between self-narration and hiring a...
2025-10-28
33 min
Easy Peasy Books
060: From Shirley Valentine to Solo Adventure: Lessons from a Grown Up's Gap Year with Monique van Tulder
Monique van Tulder, author of "A Grown Up's Gap Year: Put YOU in the picture", shares the inspiring story behind her midlife memoir and self-help book. Discover what prompted Monique's "Shirley Valentine moment" of running away from home at 57 to embark on an 8-month solo journey of self-discovery and reinvigoration.Monique discusses the challenges of vulnerable personal storytelling, working with experts to enrich her book's message, and the importance of self-care during the writing and publishing process. She also shares a peek into her upcoming book project aimed at helping men navigate their own midlife transitions.
2025-10-21
35 min
Easy Peasy Books
059: From Reader to Author: Building Your Authority One Book at a Time with Gillian Whitney
Think you don't have time or money to read? In this solo episode, I'm tackling the uncomfortable truth a friend confided in me: they dream of being an author but have only read a handful of books since college. Here's my hot take: authors can't afford NOT to be readers. How can we expect anyone to buy and read OUR books if we don't believe reading is valuable? I'm showing you exactly how to slip reading into the cracks of your life – no cabin in the woods required – and how to access incredible books without spending a single penny....
2025-10-14
30 min
Easy Peasy Books
058: Stepping Off the Merry-Go-Round: My Summer of Renewal with Gillian Whitney
Feeling like you're running on fumes but can't seem to hit the pause button? In this solo episode, I'm getting vulnerable about my summer working vacation – and why I desperately needed one after living in 30+ apartments in three years and livestreaming every single Tuesday for four years straight without a break. Spoiler alert: I was this close to buying a school bus and turning it into a traveling bookstore just to escape the grind! I walk you through my summer of "sharpening the saw" (thank you, Stephen Covey!) including swapping Netflix binges for virtual coffee dates with friends, rediscovering th...
2025-10-07
34 min
Easy Peasy Books
057: Kindle Book Publishing: What We Wish We'd Known with Sue Allen Clayton
Thinking about self-publishing but terrified of the reality behind those "write a Kindle book in a weekend" promises? Four-time author Sue Allen Clayton and I pull back the curtain on what it really takes to write and market a successful Kindle book in this masterclass "from the vault"! Sue shares her brutal awakening when her editor told her that her 200-page manuscript "sounded like a bunch of blog posts mushed together" – ouch! We dive deep into the four types of editors you actually need (spoiler: it's not just one person), the document management nightmares that can derail your launch, an...
2025-09-30
50 min
Easy Peasy Books
056: The Grammar Goddess's Guide to Working with Editors with Susan Rooks
Wondering what an editor actually does and why the process takes so much longer (and costs more) than you expected? Grammar expert Susan Rooks and my sister Janet and I dive deep into the editing world in this "from the vault" LinkedIn Live replay! Susan, known as the Grammar Goddess, reveals the four different types of editors you need to know about – and why most authors need more than one kind of help to get their manuscript publication-ready.If you've ever been shocked by editing timelines or wondered why you can't just get a quick grammar check, th...
2025-09-23
34 min
Easy Peasy Books
055: From Sales Expert to Author Authority: LinkedIn Groups for Authors with Tracey Bedwell
Think LinkedIn groups are just digital tumbleweeds rolling around with no real value? Sales training expert Tracy Bedwell is about to change your mind in this "from the vault" LinkedIn Live replay! Tracy reveals her systematic approach to leveraging LinkedIn groups and events that grows her audience by 100 people every single Wednesday – and authors, these strategies are pure gold for building your platform. She breaks down her "big fish, small pond" strategy of mixing large communities with niche groups where you can quickly become the go-to expert, sharing why 99.9% of people are missing out on the low-hanging fruit that gr...
2025-09-16
34 min
Easy Peasy Books
054: Why Authors Need Confidence More Than Credentials with Marianne Avery
Hesitant to engage on LinkedIn but know you need it for your author platform? LinkedIn Confidence Coach Marianne Avery and I tackle the fears that keep authors standing at the back of the digital room in this "from the vault" LinkedIn Live replay! Marianne reveals that building confidence on LinkedIn isn't about having all the answers – it's about educating yourself on the "rules of the game" and then taking small, consistent actions to build your presence.If you're an author who's been lurking on LinkedIn without engaging, or if you feel like everyone else knows something you do...
2025-09-09
32 min
Easy Peasy Books
053: From Stories to Authority: Building Thought Leadership with Craig Allan
Struggling to connect with readers through your writing but know storytelling is the key to building author authority? Business coach and LinkedIn storyteller Craig Allan and I dive deep into the art of transformative storytelling in this engaging "from the vault" LinkedIn Live replay! Craig reveals that you don't need to be a natural performer or have dramatic life experiences to become a compelling storyteller – instead, you can mine your everyday moments, family anecdotes, and business experiences for powerful content that resonates. If you're an author who thinks "I don't have any good stories" or you've been intimidated by vi...
2025-09-02
35 min
Easy Peasy Books
052: Become a Master Talk Author: Conquer Your Fear of Public Speaking with Brenden Kumarasamy
Struggling to promote your book because the thought of speaking about it publicly makes your palms sweat? Executive communication coach Brenden Kumarasamy and I tackle the fear that keeps so many authors silent in this energizing "from the vault" LinkedIn Live replay! Brenden reveals that public speaking anxiety often stems from school experiences where presentations were mandatory, on topics we didn't choose, and tied to punishment. But here's the breakthrough: when you're speaking about your book, you're talking about something you genuinely care about.We explore Brenden's game-changing "random word exercise" that takes just 5 minutes daily to...
2025-08-26
36 min
Easy Peasy Books
051: From 8 to 3: Why Your Expertise Isn't Translating (And How to Fix It) with Lavinia Thanapathy
Ready to amplify your authority as an author but terrified of public speaking? LinkedIn Top Voice and TEDx speaker Lavinia Thanapathy and I explore why most experts are performing at an 8 out of 10 in their field but only communicating at a 3 out of 10 in this powerful "from the vault" LinkedIn Live replay! Lavinia reveals that your expertise means nothing if you can't unleash your voice to share it with the world. We dive into the real psychology behind speaking fears, from why your body thinks every presentation is a saber-tooth tiger attack to how shifting from self-focus to service...
2025-08-19
37 min
Easy Peasy Books
050: The LinkedIn Whisper: Building Authority Without the Overwhelm with Kim Ribich
Feeling overwhelmed by LinkedIn but know you need to be there to build your author platform? Career transition coach Kim Ribich and I explore the refreshing concept of being "quietly social" on LinkedIn in this "from the vault" LinkedIn Live replay! Kim reveals that you don't need to be a LinkedIn influencer posting daily content to build meaningful authority – instead, you can create powerful connections behind the scenes through strategic commenting, thoughtful direct messaging, and intentional privacy settings.If you're an introvert author who's been pressured to "show up big" on social media, or if you've considered qu...
2025-08-12
36 min
Easy Peasy Books
049: Ruby Slippers and Red Pens: Using The Wizard of Oz to Craft Stories That Sell with Katherine Ledger
Struggling to transform your storytelling and connect with your audience? Business storyteller Katherine Ledger and I unlock the secret to magnetic content using wisdom from The Wizard of Oz in this "from the vault" LinkedIn Live replay! Katherine reveals that before you worry about perfecting your prose or finding your voice, you need to understand the real framework behind every compelling story. We explore why most authors and entrepreneurs are positioning themselves as the hero when they should be the guide, and how this simple shift changes everything about your content strategy.If you've been creating content...
2025-08-05
36 min
Easy Peasy Books
048: The Author's LinkedIn Paradox: How to Network When You Don't Know Anyone with Beth Kirk
Ready to build your author platform but feeling stuck on LinkedIn? LinkedIn marketer Beth Kirk and I dive deep into why most authors are approaching LinkedIn completely backwards in this "from the vault" LinkedIn Live replay! Beth reveals that before you worry about optimizing your profile or crafting the perfect post, you need to tackle the real roadblock: your mindset. We explore why so many successful professionals freeze up on LinkedIn, from perfectionism paralysis to the "I don't know anyone" myth, and how shifting your psychology is the key to authentic visibility.If you've been lurking on...
2025-07-29
34 min
Easy Peasy Books
047: From Bland to Brand: Why Your Book Marketing Needs More Seasoning with Krista Mollion
Think your book is enough to attract readers? Marketing strategist Krista Mollion (founder of Unignorable Brands Agency) and I discuss a deliciously different approach to author marketing in this "from the vault" LinkedIn Live replay! Using the perfect food analogy, Krista reveals why most people are approaching content creation completely backwards by trying to serve seven-course meals to people who are just walking by the restaurant window. We explore the buyer's journey from "completely unaware" to "diehard fan," and why your book is the main course but your social media content should be those irresistible appetizers that make people...
2025-07-22
36 min
Easy Peasy Books
046: LinkedIn for Authors: Why Your Profile is Working 24/7 (Even When You're Not) with Judy Parsons
Think LinkedIn is just for job seekers and corporate types? LinkedIn strategist Judy Parsons (aka "The LinkedIn Lady") and I dive deep into the power of strategic planning for maximizing your LinkedIn impact as an author! Known for her philosophy that "it's not how long you spend on LinkedIn, it's what you DO in the time you have," Judy reveals why most authors are approaching LinkedIn completely backwards and how a simple three-step framework can transform your entire online presence. We'll explore why LinkedIn is actually a database (not social media!), how your profile works 24/7 even when you're sleeping...
2025-07-15
34 min
Easy Peasy Books
045: Building Your Author Platform: A TEDx Speaker's Insider Guide with Shannon Malkin Daniels
Ever dreamed of that iconic red circle moment but thought TEDx speaking was reserved for the ultra-famous? Communication expert and TEDx speaker Shannon Malkin Daniels and I are here to shatter that myth! Known as a "communication nerd" and total "mic-dropper," Shannon reveals the insider secrets of landing your first TEDx talk – and why this platform is pure gold for building your author authority. We'll explore Shannon's step-by-step application strategy (spoiler: it's not about having connections!), why your "big idea" needs to fit the conference theme, and how one of her clients turned a TEDx talk into a million-view se...
2025-07-08
35 min
Easy Peasy Books
044: Your Book is Your Signature Talk (And Vice Versa) with Jackie Goddard
Ever wondered how your life experiences could become the foundation of unshakeable authority? Speaker and acting coach Jackie Goddard and I explore the powerful concept of crafting your "signature talk" – and why every author needs one! Known for helping people get excited about stepping in front of their audience, Jackie reveals how your personal stories can be woven together into a compelling narrative that serves your readers and listeners alike.We'll dive into Jackie's unique approach to extracting stories from your life (hint: it starts with getting everything out of your head!), why your 9-year-old self holds th...
2025-07-01
34 min
Easy Peasy Books
043: Protect Your Work: The Real Perils Authors Face with Book Theft with Gillian Whitney
Calling all authors, aspiring writers, publishing professionals, AND anyone who cares about protecting their creative work.In this episode I reveal some of the ways scammers are stealing and profiting from the work of authors. From simple schemes to sophisticated operations, I'll break down the tactics being used against us AND share practical strategies to protect yourself. Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2025-06-24
35 min
Easy Peasy Books
042: Work in Progress: The Confidence to Keep Writing with Cat Williams
Ever wondered how authors find the courage to tackle life's most difficult topics on the page? Clinical Hypnotherapist, TEDx speaker, and author Cat Williams and I will unpack how confidence can play a crucial role in writing a book.Known as "Confidence Cat," my guest, a Clinical Hypnotherapist, Rapid Transformational Therapist, and author will share her journey from writing her first book "Stay Calm and Content: No Matter What Life Throws at You" to her current work-in-progress "Break the Invisible Cage."TEDx TALKYour Mind is a Stallion - Learn to Ride it | Cat...
2025-06-17
33 min
Easy Peasy Books
041: Be Effective on LinkedIn: Putting Your Profile to Work for Your Book with Jeff Young
Is your book the best-kept secret on LinkedIn? Most authors miss all of the FREE opportunities hiding in plain sight to shine a light on their book. Join me as I welcome back Jeff Young, known as #TheLinkedInGuru, for a deep dive into transforming your LinkedIn profile into a powerful book marketing machine.Jeff is the author of "Be Effective on LinkedIn® With #TheLinkedInGuru," the ultimate guide to mastering LinkedIn's features, algorithm, and networking strategies for business professionals at any level. Discover how to put every section of your profile to work for your book's success.J...
2025-06-10
36 min
Easy Peasy Books
040: Own Your Words: Lessons Learned From Taylor Swift with Gillian Whitney
Calling all authors, aspiring writers, AND anyone considering the traditional vs. self-publishing path. Whether you're just starting your publishing journey or you're a seasoned author evaluating your options... this session is for you.In this solo live I break down Taylor Swift's $360 million lesson and discuss why self-publishing is the smartest way to protect your creative work and intellectual property. We'll explore the hidden dangers of traditional publishing contracts and celebrate the freedom that comes with owning your words from day one. Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2025-06-03
26 min
Easy Peasy Books
039: Community-Driven Publishing: Being Mentored by a World-Renowned Author with Laura Doman
Laura Doman, video communications trainer, voice actor, and content creator, was one of 36 contributors who made publishing history by creating the first book entirely developed by a Web3 community. Under Mark Schaefer's guidance, this team of marketing professionals from 15 time zones transformed 750+ years of combined experience into truly original insights.This conversation is perfect for both aspiring and veteran authors exploring collaborative publishing opportunities. If you've ever wondered what it's like to work alongside established thought leaders or contribute to publishing projects, Laura's journey will show you the power of community-driven creativity.Laura Doman: linkedin.com...
2025-05-27
33 min
Easy Peasy Books
038: Strategic Book Publishing in a Digital World: Multi-Format Strategies with Daniel Hall
Join Gillian Whitney & Daniel Hall as we explore the innovative publishing strategies behind one of his latest books, "Top 100 List of Lies on Social Media: The Truth", and what business authors can learn from his multi-format, multi-author approach.Daniel Hall, a 5X author and tech entrepreneur, is redefining how books reach their audience in 2025. His latest work has sold over 7,000 copies by embracing flexibility - through multiple formats (print, ebook, audio), multiple launch dates, and collaborating with multiple co-authors and foreword contributors to expand reach.For business authors, this conversation offers insights into strategic publishing...
2025-05-20
20 min
Easy Peasy Books
037: From Series to Multi-Genre: Expanding Your Author Brand Beyond One Book with Bonnie Daneker
Have you ever worried about limiting your creative expression as an author? Multi-titled author and content strategist Bonnie Daneker reveals how to successfully navigate both series writing and multi-genre publishing to build a diverse and engaging author platform.While many authors find themselves boxed into a single category, Bonnie will share insights for developing compelling book series that keep readers returning while also exploring how to confidently cross genre boundaries to reach new audiences. We'll dive into her experience creating successful content extensions (like her relationship cards that go with "Stoplights Are for Kissing") and discuss how...
2025-05-13
31 min
Teach Me How To Adult
ICYMI: How To Be A Better Friend When Your Loved Ones Are Struggling (What To Say And Do), with Psychotherapist Whitney Goodman
Welcome to today’s ICYMI, where we kick off the week with a quick game-changing tip from one of our guests that you might have missed. In honour of Mental Health Awareness Month, we're throwing it back to this helpful advice from Whitney Goodman on how to show up for your friends and loved ones when they are struggling with mental health, grief and loss — without the unhelpful platitudes and empty offers. Whitney is a psychotherapist, author of the book Toxic Positivity, a columnist for Psychology Today and appears regularly in publications like The New York T...
2025-05-12
06 min
Easy Peasy Books
036: Banish Boring Book Marketing: Creating Content That Captivate Readers with Ryan Anderson
Have you ever wondered why most book marketing puts potential readers to sleep? Join us as creative content specialist Ryan Anderson shares his innovative approach to creating book marketing that truly engages audiences.While many authors stick to traditional promotional methods, Ryan will enlighten us on how custom music, video, and humor can transform your book marketing strategy and help you stand out in a crowded marketplace. We'll explore his successful book parody projects, creative video content, and discuss the "Purple Cow" mindset that both Ryan and I share from Seth Godin's influential work.This...
2025-05-06
36 min
Easy Peasy Books
035: Be a Book Launch Buddy: How to Support Authors with Gillian Whitney
Calling all bookworms, social media enthusiasts, supportive friends, AND authors preparing to launch your own books.In this practical session where I'll share actionable ways to support authors (even on a tight budget) AND show authors how to effectively ask for the help they need during launch.Whether you're supporting an author in your network or you're an author looking to mobilize your own support team - this session is for you. Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2025-04-29
28 min
Easy Peasy Books
034: Amazon Live: Turning Book Conversations into Multi-Platform Content with Tim Lewis
What if you could create content ONCE and have it work for you across Amazon, YouTube, and all your social platforms? Join me as I welcome Tim Lewis, creator of "Book Chat Live," who embodies this philosophy through his innovative approach to interviewing authors and book lovers about their favorite reads while viewers can purchase featured books in real time.Despite his humble claim of 'never mastering learning how to sell books using social media,' Tim, a 10 time author himself, has leveraged these conversations into a powerful networking tool. In addition, Tim shares his recent experience...
2025-04-22
33 min
Easy Peasy Books
033: The 15-Minute Author: Building Authority Through Bite-Sized Writing with Ashley Leeds
What if you could transform your professional knowledge into a published book using the same consistent, bite-sized approach that works for social media content?Join me as I welcome Ashley Leeds, known as "The 15-Minute Guy," who embodies this philosophy through his book "101 Ideas for LinkedIn - Content Made Easy." Ashley has created a resource that doesn't just tell you what to do—it actually gives you space to track your progress and see real results.Unlike LinkedIn experts who offer complex strategies that can overwhelm, Ashley teaches how small, consistent actions create momentum toward bo...
2025-04-15
32 min
Easy Peasy Books
032: Writing to Serve, Not to Sell with Jeff Young
What if the true purpose of authorship was to serve readers rather than to build your own brand? Join me as I welcome Jeff Young, known as #TheLinkedInGuru, who embodies this philosophy through his book designed to help as many people as possible master LinkedIn—not to promote himself or generate leads, but to genuinely educate and empower others.Unlike many authors who write books primarily for profit or lead generation, Jeff took a different approach. His book "Be Effective on LinkedIn®: With #TheLinkedInGuru" was created with accessibility as the core mission—priced at the lowest possible point...
2025-04-08
34 min
Easy Peasy Books
031: Serious Advice for Authors on LinkedIn Visibility, Engagement, & Connecting with Debbie Wemyss, Kevin D. Turner, & Jeff Young
Have you ever wanted to learn the insider secrets of LinkedIn from those who've mastered the platform?Here's the deal - apparently, scheduling a guest for April 1st, 2025 proved to be surprisingly challenging. Rather than cancel my regular LinkedIn Live, I've cleverly arranged for THREE LinkedIn experts to join me... through the magic of a previously recorded session!Who are these mysterious guests? Debbie Wemyss, Kevin D. Turner, & Jeff YoungThis conversation is perfect for self-published authors, business professionals, and anyone looking to leverage LinkedIn more effectively.Debbie Wemyss: linkedin.com/in...
2025-04-01
34 min
Easy Peasy Books
030: Beyond Spell Check: What Authors Need to Know About Proofreading with Lezlee Alexander
Have you ever wondered if your manuscript is truly ready for publication? Proofreading expert Lezlee Alexander joins my show to share her insights on this critical final step in the book creation process that many authors overlook or misunderstand.While many first-time authors confuse editing and proofreading or believe spell check is sufficient, Lezlee will clarify the distinct role proofreaders play in elevating your business book to professional standards. We'll discuss realistic timelines, budgeting considerations, and the costly mistakes that proper proofreading helps you avoid.Lezlee Alexander: linkedin.com/in/lezlee-alexander Gillian Whitney: linkedin.com/in...
2025-03-25
35 min
Easy Peasy Books
029: Narrow Focus, Wider Impact: Writing for a Niche Audience with Sarah Clay
Have you ever felt overwhelmed trying to write a book that appeals to everyone? LinkedIn expert Sarah Clay joins my show to share her journey writing "Employee Advocacy on LinkedIn" - and why targeting a specific audience became her winning strategy.While many LinkedIn trainers write books trying to reach EVERYONE in the business world, Sarah made the deliberate choice to address companies looking to implement employee advocacy programs. We discuss how this specialized approach yielded greater impact and better results than a broader message ever could.Sarah Clay: linkedin.com/in/sarah-clay Gillian Whitney: linkedin...
2025-03-18
32 min
Easy Peasy Books
028: From Success to Sequel: Writing Book #2 & Expanding Your Brand with Sarah Townsend
Have you ever wondered what happens after writing a successful first book? How to avoid being a one-hit wonder? Award-winning author Sarah Townsend returns to my show to share her journey from her multi-award-winning "The Little Book of Confusables" to creating the highly anticipated sequel. Sarah brings 25+ years of experience to our discussion on the creative process, expanding a book concept, and building a cohesive author brand that resonates with your audience. She'll also share insights on navigating book award nominations and what it takes to create award-winning content.Sarah Townsend: linkedin.com/in/sarahtownsendeditorial Gillian W...
2025-03-11
31 min
Easy Peasy Books
027: The Author's Ascent: Navigating Every Level of the Publishing Mountain with Gehan "G" Haridy-Ardanowski
There are different paths to seeing your name in print – from honorable mentions to solo authorship. Gehan ""G"" Haridy-Ardanowski, the author of "FROM SATAN TO SENSATIONAL HR! 7 Ways to Humanize 'Evil' Human Resources," joined me to discuss her experiences across the full authorship spectrum. Her publication journey extends from being mentioned in HR publications all the way up to summiting the authorship mountain with her own bestselling book.Together we discuss how each level of the author's journey demonstrates growing expertise, strengthens your professional brand, and represents increasing investments of creativity and hard work. Whether you're curious ab...
2025-03-04
36 min
Easy Peasy Books
026: Cracking the ISBN Code: An Essential Step in Your Publishing Journey with Gillian Whitney
Calling all authors embarking on their publishing journey! Have you ever wondered about those mysterious numbers on the back of every book? They're not just random digits - they're ISBNs, and getting them right is crucial to your publishing success.Join me for a deep dive into the world of ISBNs that could save you countless headaches down the road. Let me help you master this essential aspect of publishing with clear, actionable insights that will serve you throughout your author journey. Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2025-02-25
34 min
Live & Linking with Ashley Leeds
Live & Linking #52 with Gillian Whitney
Ever thought about writing a book but don’t know where to start? Gillian Whitney, Business Book Coach and Live Stream Strategist joins me to share how anyone can write a business book—even if they think they don’t have the time or skills.In this episode, we break down the easy peasy way to get your book written, published, and out into the world. Whether you’re a business owner, coach, or entrepreneur, writing a book can boost your authority, open doors, and attract clients—and it’s e...
2025-02-20
32 min
Easy Peasy Books
025: The Power of Collaborative Publishing for Business Professionals with Deanna Russo
Deanna Russo, who co-wrote "The Small Business Growth Guidebook" alongside 20+ other authors, brings her unique perspective on how writing a single chapter can be the first step to becoming a published author.Whether you're considering dipping your toes into authorship through a collaborative project, want to understand how multiple authors create marketing synergy, or are curious about how a book chapter can enhance your visibility, this conversation will provide valuable insights into the power of collaborative publishing.Deanna Russo: linkedin.com/in/deannarusso1 Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2025-02-18
31 min
Easy Peasy Books
024: Personal Blanding™ to Personal Branding: Booking Your AUTHORity on [in] with Kevin D. Turner
Kevin D. Turner, known as the Personal Blanding™ Eliminator, shares proven LinkedIn strategies to help authors break free from profile invisibility and build a magnetic author platform. His innovative approach can transform ordinary LinkedIn profiles into powerful book marketing assets that create meaningful connections with your target audience.As the Managing Partner of TNT Brand Strategist LLC, Kevin has optimized over 5,000 LinkedIn profiles while helping authors, executives, and industry leaders develop authentic personal brands that drive results. Whether you're a newly published author looking to build your platform or a seasoned writer wanting to leverage LinkedIn more ef...
2025-02-11
34 min
Easy Peasy Books
023: From Sisters to Co-Authors: The Journey of Writing a Business Book with Kristína Cichý Kováčiková
Kristína Cichý Kováčiková, co-author of "The Magic of Employee Influence" and co-founder of SUNDAYFLIES, shares her journey of collaborating with her sister to create both a groundbreaking book and Slovakia's first LinkedIn agency.Whether you're considering writing a book with a family member, curious about the dynamics of creative collaboration with siblings, or simply interested in hearing an inspiring story of sisters turning their shared vision into reality, you won't want to miss this unique conversation about family bonds, creativity, and entrepreneurial success.Kristína Cichý Kováčiková: linkedin.com/in/kristinacichykovacikova Gillian Whitney: linkedin.c...
2025-02-04
31 min
Easy Peasy Books
022: Video Brochures: The Game-Changing Tool for Author & Business Marketing with Roy Kowarski
Roy Kowarski, who's known as a Promotional Product Disrupter, shares a game-changing marketing tool that harnesses the power of video to help you stand out from the crowd. His innovative approach transforms cold outreach into warm conversations that create lasting impressions with decision makers.Whether you're an author seeking innovative ways to market your book or a business professional looking to capture attention in a noisy world, you won't want to miss Roy's unique insights and strategies.Roy Kowarski: linkedin.com/in/roykowarski Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2025-01-28
36 min
Easy Peasy Books
021: From Career Expert to Published Author with Hannah Morgan
Hannah Morgan, known widely as the Career Sherpa, shares her unique path to becoming a published author with McGraw Hill.As pioneer in modern job search strategies, Hannah transformed her expertise into "The Infographic Resume: How to Create a Visual Portfolio that Showcases Your Skills and Lands the Job." Through her company CareerSherpa.net, she's guided countless job seekers to success through innovative career development approaches. Hannah shares valuable insights about working with a traditional publisher and how this experience has enhanced her ability to help job seekers worldwide.Hannah Morgan: linkedin.com/in/hannahmorgan Gillian...
2025-01-21
29 min
Easy Peasy Books
020: Essential Publishing Myths Authors Need to Know with W. Terry Whalin
Meet W. Terry Whalin, a creative business professional, prolific author, and Acquisitions Editor at Morgan James Publishing. Drawing from his experience on both sides of the publishing desk, W. Terry Whalin is the author of "10 Publishing Myths."Whether you're an aspiring author seeking to understand the publishing landscape, a published author looking to enhance your success, or a professional interested in the evolving world of publishing, this enlightening discussion about the myths and realities of the publishing world.W. Terry Whalin: linkedin.com/in/terrywhalin Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks...
2025-01-14
34 min
Easy Peasy Books
019: To Be or Not to Be... In Bookstores with Gillian Whitney
Calling all self-published authors and aspiring writers! Join me for an eye-opening discussion about the realities of getting your book into brick-and-mortar bookstores. As someone who once dreamed of seeing my book on those store shelves, I'll share what I discovered that completely changed my perspective.Let's demystify the bookstore journey together and ensure your publishing decisions align with your true goals. Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2025-01-07
37 min
Easy Peasy Books
018: LinkedIn Year in Review - What Business Authors Need to Know with Gillian Whitney & AI friends
Ring in the New Year with a unique twist! Join Gillian Whitney for a special episode where she experiments with AI technology to deliver key insights from her recent LinkedIn Live 2024 Year in Review. Instead of a traditional recap, listen in as two AI voices engage in an enlightening conversation about LinkedIn's evolving role for business book authors. From verification benefits to newsletter innovations, discover how LinkedIn has transformed from a simple job-hunting platform into an author's secret weapon for building readership. Whether you're a published author or aspiring writer, this innovative deep dive reveals game-changing strategies for leveraging...
2024-12-31
21 min
Easy Peasy Books
017: The Best Gift You Can Give an Author with Gillian Whitney
Calling all book lovers and reading enthusiasts! Join us for a doubly magical live event as Christmas Eve meets Hanukkah Eve, with Bitmo Gillian making a special holiday appearance to share in the gift-giving spirit!Are you wracking your brain trying to find the perfect gift for the author in your life? Whether you're browsing bookstore shelves or scrolling through writing gadgets online, this live event will reveal a surprising truth about what authors truly treasure most! Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2024-12-24
34 min
Easy Peasy Books
016: Writing a Legacy Book: Turning Experience Into Impact with Mel Stanley
Mel Stanley is the author of Success without Compromise: Empowering the next generation of female leaders to achieve success on their terms. Together, we'll explore the art of creating a leadership legacy and why sharing our career wisdom through books can shape the future for aspiring leaders.Every career journey holds valuable lessons worth sharing. Mel has transformed her 25 years of leadership experience into the book she wishes she had when starting her own career. Through her company FirstWoman, she's helped countless mid-career women reclaim their professional paths and build authentic leadership presence.Mel Stanley: linkedin...
2024-12-17
32 min
Easy Peasy Books
015: Leaders Who Read: Turning Business Books into Action with Rebecca Wilson
Meet Rebecca Wilson, the driving force behind Business Book Bites, a business operations expert who has mastered the art of turning reading into real-world results.As the creator of Business Book Bites with 127 and counting video reviews on YouTube, Rebecca transforms business books into actionable insights. Her bi-weekly deep dives go beyond "should you read this?" to show exactly how concepts translate to real-world impact. She doesn't just summarize - she shares what she actually implemented, what changed in her thinking, and the tangible results she achieved.Rebecca Wilson: linkedin.com/in/rebeccajanewilson Gillian Whitney: linkedin...
2024-12-10
33 min
Easy Peasy Books
014: Writing With Purpose: Books That Build Your Business with Annette Richmond
Sometimes the most powerful business transformations are reflected in what we choose to write about. That's exactly what happened with Annette Richmond, content marketing strategist and author of Mastering Short Form Video Content, whose publishing journey mirrors her own business evolution from resume writing expert to video marketing authority.Annette, known for helping B2B professionals leverage content strategies that build trust and shorten the path to 'yes', will share her authentic journey through multiple books and business transformations.Annette Richmond: linkedin.com/in/annetterichmond Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks...
2024-12-03
35 min
Confident Live Marketing Show
Confidence & Communication: Gillian Whitney
Are you struggling to find your authentic voice on live video?Do you feel like perfectionism is holding you back from connecting with your audience?Wondering how to build confidence and overcome technical mishaps in your live streams?🔗 Read / Listen more: https://iag.me/234In this episode, we're diving deep into the world of live video confidence with the fantastic Gillian Whitney. We'll explore how to embrace imperfection, build authentic connections, and overcome those pesky perfectionist tendencies that can hold us back.Gillian Whitney, a live stream strategist and coa...
2024-11-27
25 min
Easy Peasy Books
013: Navigating Career Crossroads: How Publishing My Book Transformed My Coaching Business with Jane Jackson
Ever wondered how a single book can transform not just careers, but lives? In this episode, I speak with Jane Jackson: career coach, LinkedIn Top Voice, and author of the Amazon #1 bestseller Navigating Career Crossroads: How to Thrive When Changing Direction (and finalist in The Australian Career Book Awards!).With 20+ years of experience spanning 5 countries, Jane has guided thousands through career transitions, but her story goes beyond coaching. Join us for this candid conversation about how publishing became her gateway to creating an impact world-wide, and how one book can create ripples of change—from enhancing credibility to...
2024-11-26
33 min
Easy Peasy Books
012: Recalculating the Book Writing Journey: Power & Payoff of When to Publish with Michelle B Griffin
Sometimes the best decisions in publishing aren't about writing faster—they're about knowing when to pause and recalculate your route. That's exactly what happened when Michelle B Griffin, professional speaker and co-author of The LinkedIn Branding Book, made the bold choice to delay her anticipated book Own Your Lane to ensure her readers get maximum value.Michelle, known for empowering professionals to become visible authorities through her P.Y.O.T. (Put Yourself Out There) philosophy, will share her candid insights.Michelle B Griffin: linkedin.com/in/michellebgriffin Gillian Whitney: linkedin.com/in/gillianwhitney For more in...
2024-11-19
34 min
Easy Peasy Books
011: From Stage to Page: How a 5-min DisruptHR Talk Sparked a Book with Gehan "G" Haridy-Ardanowski
When you think of writing a book, you might imagine months or years of solitary writing. But sometimes, the most impactful books start with a simple speech! That's exactly what happened when Gehan "G" Haridy-Ardanowski took the stage for a 5-minute TEDx-style talk at Tucson's inaugural DisruptHR event.That's why I've invited "G" , known as the "Transition Magician" and bestselling author of FROM SATAN TO SENSATIONAL HR! 7 Ways to Humanize 'Evil' Human Resources, to share her unique journey from speaker to author.Gehan "G" Haridy-Ardanowski: linkedin.com/in/gehanharidy Gillian Whitney: linkedin.com/in/gillianwhitney For...
2024-11-12
33 min
Easy Peasy Books
010: The Yellow Brick Road to Publishing: Which Path Will You Choose? with Gillian Whitney
Calling all aspiring authors! Are you feeling caught in a tornado of publishing options? Whether you're clutching your manuscript like Dorothy clutched Toto, or feeling as lost as Kansas in a tornado, this live event will sweep you away to the magical world of publishing!We'll explore:-Traditional Publishing (The Emerald City) - where mighty gatekeepers stand guard like the Great and Powerful Oz himself, offering the dream of advances and bookstore distribution- Hybrid Publishing (The Scarecrow's Path) - where you'll need brains to navigate a partnership that requires both your investment and the...
2024-11-05
30 min
Easy Peasy Books
009: Writing Without Borders: How 2 Books Spanned 3 Countries with Michelle J Raymond
Ever wondered how authors collaborate across continents to create bestsellers? In this special episode, I sit down with Michelle J Raymond, a powerhouse LinkedIn trainer and accidental author (her words!) who has co-authored not one, but TWO successful books with partners from different countries.Michelle, who co-authored Business Gold with Lynnaire Johnston (New Zealand) and The LinkedIn Branding Book with Michelle Griffin (Florida), serves as a LinkedIn Coach for B2B teams and consultants, with expertise in company pages and business growth strategies.Michelle J Raymond: linkedin.com/in/michellejraymond Gillian Whitney: linkedin.com/in/gillianwhitney...
2024-10-29
31 min
Easy Peasy Books
008: Demystifying Editing: What New Authors Must Know with Lisa de Caux
Calling all first-time authors! Are you writing your first book and feeling overwhelmed by the thought of editing? You're not alone!Many new authors have questions about what editing involves and how it all works. That's why I've invited Lisa de Caux, a professional copyeditor and proofreader who specializes in business books and fiction, to share her expertise.Together, we'll break down the editing process and answer the questions you didn't even know you had!Lisa de Caux: linkedin.com/in/ldceditorial Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2024-10-22
32 min
Easy Peasy Books
007: The Art of Brand Building Through Books: An Artist's Perspective with Volta Voloshin-Smith
When you think of professionals writing books to build their brand, coaches and consultants might come to mind first. But the world of brand-building through publishing is far more diverse! Artists, too, are harnessing the power of books to showcase their creativity, share their expertise, and elevate their personal brands.That's why I've invited Volta Voloshin-Smith, a Brand Builder and Creative Digital Marketer, to share her insights. Together, we'll delve into the art of brand building through book publishing, with a special focus on art books. Volta recently released her second art book, Watercolor 101 Pocket Guide, making...
2024-10-15
32 min
Easy Peasy Books
006: Authentic Writing: Unleashing Your True Voice with Niraj Kapur
Are you a writer looking to make a stronger impact with your words? Or perhaps you're struggling to find your unique voice in your writing? In today's world, where content is abundant, authentic writing has become the key to standing out and truly connecting with your readers. That's why I've invited Niraj Kapur, an author renowned for his candid and engaging approach, to share his insights. Together, we delve into the art of authentic writing and how it can transform your connection with your audience.Niraj Kapur: linkedin.com/in/nkapur Gillian Whitney: linkedin.com/in/gillianwhitney For...
2024-10-08
32 min
Easy Peasy Books
005: The Good, The Bad, and The Ugly of Amazon Book Reviews with Gillian Whitney
Calling all book lovers and authors! Are you passionate about supporting your favorite writers but unsure about the dos and don'ts of Amazon book reviews? Or are you an author looking to ethically encourage readers to leave reviews? This episode is for you! Whether you're an avid reader or an aspiring author, this session will equip you with the knowledge to navigate Amazon's guidelines and act with integrity in the book review world.Understanding Customer Reviews and Ratingsamazon.com/gp/help/customer/display.html/ref=cm_cr_dp_d_omni_lm_btn?nodeId...
2024-10-01
36 min
Easy Peasy Books
004: Why LinkedIn® Book Marketing is More Effective Today with Lynnaire Johnston
Are you an author looking to promote your book? Or perhaps you're thinking about writing one? In today's digital age, LinkedIn has become an increasingly powerful platform for book marketing. That's why I've invited Lynnaire Johnston, a LinkedIn expert and author, to share her insights. Together, we explore how LinkedIn has evolved as a book marketing tool and why it's more effective than ever.Lynnaire Johnston: linkedin.com/in/lynnairejohnston Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com
2024-09-24
32 min
Easy Peasy Books
003: Breaking Barriers: LinkedIn Recruitment Advice Goes Spanish with Tiina Jarvet
Have you ever wondered what it takes to bring career-changing advice to a new audience? In our globalized world, translating valuable content can open doors for professionals across language barriers.That's why I invited TIINA JARVET, a multilingual career coach and "Headhunter on Your Side," to share her experience. Together, we explore the process of translating her book How to Be Found By Recruiters on LinkedIn into Spanish, from the initial decision to the challenges and rewards of reaching a new market.Here is the link for the FREE Kindle edition of TIINA JARVET's book...
2024-09-17
33 min
Easy Peasy Books
002: Crafting Content DNA: A Self-Publishing Journey with John Espirian
Have you ever wondered what it takes to bring a book from concept to reality? In today's digital age, self-publishing has opened up new avenues for authors, but it's not without its challenges.That's why I invited John Espirian, a successful self-published author, to share his experience. Together, we explore the process of creating and publishing a book, from the initial writing stages to the final product in readers' hands.John Espirian is the author of Content DNA: Using consistency and congruence to be the same shape everywhere, a book aimed at helping business owners...
2024-09-10
31 min
Easy Peasy Books
001: A New Chapter Unfolds: Gillian's Special Announcement
After three years of empowering professionals through the LinkedIn Easy Peasy Podcast, I’m ready to embark on an exciting new journey. But what could it be? Listen to podcast where I reveal the game-changing shift in my podcasting journey.I share the motivation behind the decision, offer a sneak peek into the new venture, and explain how it aims to help business professionals approach thought leadership. Tune in to hear more about this new direction that promises to open doors to greater visibility and success.Also check out Michelle J Raymond's specific podcast episode ab...
2024-09-03
31 min
Easy Peasy Books
171: The Power of Planning: Maximizing Your LinkedIn Impact with Judy Parsons
Are you spending time on LinkedIn but not seeing the results you want? While many of us focus on how long we spend on the platform, the real key to success is what you do with that time. If you're feeling overwhelmed or unsure where to focus your efforts, you may need a strategic plan to guide your actions. Judy Parsons, (aka The LinkedIn™ Lady) and I discuss why having a plan is the secret to success on LinkedIn. We explore how to ditch the overwhelm and make every minute on LinkedIn count!For more information: EasyPeasyBooks.co...
2024-08-25
33 min
Easy Peasy Books
TRAILER: Easy Peasy Books Podcast
Attention business professionals and aspiring authors! This trailer introduces "Easy Peasy Books: From Author to Authority," a new podcast hosted by Gillian Whitney, a Livestream & Author Brand Strategist and three-time published author. In the podcast, we will explore the three pillars of becoming a published author: writing, publishing, and marketing your book in the digital age. Each week, Gillian will feature guests who've successfully made this journey, sharing insights and strategies to help you turn your expertise into influence and your ideas into impact. Get ready to make your book journey as easy peasy as possible! Gillian Whitney...
2024-08-22
03 min
Own Your Lane® - Personal Brand, Leadership & LinkedIn® Visibility in the Age of AI
How to Guest On LinkedIn Live Stream Shows and Skyrocket Your Visibility: A Step-by-Step Guide With Gillian Whitney
Guesting on LinkedIn livestream shows is one of the fastest ways to skyrocket your visibility and authority on the business platform of a billion professionals.It's an untapped publicity channel with numerous benefits and opportunities that can boost your brand and business. This week's episode will walk you through the do's and don'ts and fast-track you to landing your first guest spot. Join host Michelle B Griffin and Gillian Whitney, 4x author, LinkedIn Live strategist, and Business Book Coach, on pitching yourself as a guest on LinkedIn Live shows.Gillan’s new book, "Lin...
2024-07-19
29 min
Confident Live Marketing Show
Studio Setups: Behind the Scenes with Gillian Whitney
Have you ever wondered how top creators design their content creation studios to boost productivity?What must-have gear do the most successful creators swear by?In this episode, we'll dive into all these questions and more with the amazing Gillian Whitney. Gillian is a Live Stream Strategist and Coach who makes live video easy-peasy. She'll be sharing her tips and tricks for mastering mobile live streaming and giving us a peek into her unique mobile studio setup.Join me as we uncover the secrets to creating a consistent and engaging live-streaming setup, even...
2024-07-17
28 min
Neuroveda Podcast for Complex Health
#77 Whitney Mack: Women's Holistic Health, Hormones & Movement
Description. This is a power-packed episode in which Whitney Mack walks us through what women should have been taught since birth about how our bodies work and how we can care for them lifelong. Turns out, we have an infradian (vs circadian) rhythm that drives our cellular communication/ hormones systems over time. This means that we are in constant cycles of change, just like the moon that cycles through from new to full and back to new. To anchor into our holistic health, we can emphasis sleep, nutrition and movement in alignment with these cycles.
2024-05-01
1h 09
Raise Your Visibility Online
Episode 238 LinkedIn and YouTube with Gillian Whitney Live
YouTube and LinkedIn are such complementary platforms. One YouTube video can become so many different types of content, which makes it accessible to people throughout the world. In this episode, I’m speaking to Gillian Whitney, a live stream specialist, about the power and versatility of YouTube videos. We discuss the many benefits of creating videos on YouTube and how they can also benefit your LinkedIn presence. The Benefits of YouTube Videos Free and accessible information for your audience. Building an audience and getting business leads Cross-post to other platforms. Po...
2023-11-09
33 min
Raise Your Visibility Online
Episode 238 LinkedIn and YouTube with Gillian Whitney Live
YouTube and LinkedIn are such complementary platforms. One YouTube video can become so many different types of content, which makes it accessible to people throughout the world. In this episode, I’m speaking to Gillian Whitney, a live stream specialist, about the power and versatility of YouTube videos. We discuss the many benefits of creating videos on YouTube and how they can also benefit your LinkedIn presence. The Benefits of YouTube Videos Free and accessible information for your audience. Building an audience and getting business leads Cross-post to other platforms. Po...
2023-11-09
33 min
Own Your Lane® - Personal Brand, Leadership & LinkedIn® Visibility in the Age of AI
Why (LinkedIn) Live Video Is Easier Than You Think to Build Your Personal Brand: Get Confident and Go Live with Gillian Whitney
Are you camera shy? Do you shudder at the thought of appearing on video or a live video but know you need to be more visible with your personal brand?Answer:In this week's personal brand therapy session, my expert guest, Gillian Whitey, a LinkedIn Live Stream Strategist & Coach who helps B2B professionals use LinkedIn Live to leverage the power of live video to be discovered, noticed, and recognized on LinkedIn. Here latest book, "How to Feel More Comfortable on Camera" teaches you how to shatter imposter syndrome and truly embrace the p...
2023-10-20
28 min
Hope + Possibilties: A Love Letter to the Future of Work
Ghosts, Hallucinations & Other Scary Trust Leaps: AI Hallucinations with Gillian Whitney & Nola Simon
Sponsored by Nola Simon Advisory: Learn More From This Bonus Podcast Episode Today's podcasting experiment is repurposing a LinkedIn Live I did with Gillian Whitney and publishing the audio on my podcast. Kudos to Gillian for her generosity - she's been a guest on the podcast before. She tells me I have a standing invite to be on her show any time and the feeling is mutual. Join Nola Simon & Gillian Whitney for an engaging chat about: Ghosts, Hallucinations & Other Scary Trust Leaps in Using AI for Research Trick or Treat? AI can a powerful t...
2023-10-19
31 min
Raise Your Visibility Online
Episode 233 - LinkedIn Video live conversation with Gillian Whitney
Join Louise Brogan and Gillian Whitney as they host a live discussion about how to use video on LInkedIn.
2023-09-13
43 min
UpLift Live
Speaker announcement: Gillian Whitney
Our next speaker announcement takes us to Las Vegas! Meet livestream video expert, Gillian Whitney, who is joining us to speak onstage in Birmingham at UpLift Live. TRANSCRIPT So, that's why I'm excited about live video, plus live video, you get two bangs for your buck in that you make your live video, and then you repurpose it as recorded video. Welcome back to the UpLift Live podcast. This is John Espirian from the Mission Control team for UpLift Live, which is the UK's first LinkedIn-focused conference for LinkedIn specialists...
2023-09-10
05 min
The Coast Podcast
Gillian Young, Young Marketing LLC
Ep. 57 Gillian Young, Young Marketing LLCToday we are joined by the incredible and inspiring Gillian Young, owner of Young Marketing LLC. Gillian is an absolute powerhouse, and leader in the community she lives in, and is taking the marketing world by storm. In this episode we chat about Gillian’s journey of starting her own business after working in real estate and sales for various companies. She emphasizes the importance of engaging with people in the community and enjoys the energy that her business brings to her life. Gillian is truly an au...
2023-08-04
55 min
Teach Me How To Adult
ICYMI: The Difference Between Constructive Complaining and Toxic Complaining, with psychotherapist Whitney Goodman
Welcome to today’s ICYMI, where we kick off the week with a quick game-changing tip from one of our guests that you might have missed. Everybody likes a good venting session, but nobody likes a complainer. So when is it okay to complain? Can complaining be healthy, or is it always a negative thing? Today’s expert, Whitney Goodman, gives us the quick and dirty scoop on why casual complaining is a normal communal exchange, and what to watch out for if it crosses into the dreaded “draining complaining” that can keep us stuck in a negative...
2023-07-17
03 min
Teach Me How To Adult
ICYMI: You *Can* Be An Optimist Without Toxic Positivity, with Psychotherapist Whitney Goodman
Welcome to today’s ICYMI, where we kick off the week with a quick game-changing tip from one of our guests that you might have missed. Today, we’re revisiting some fire moments from our episode on How To Ditch Toxic Positivity, with Whitney Goodman. We break down how to remain optimistic without engaging in toxic positivity, and learning to enjoy the journey of life without the pressure to always be constantly happy. It’s all about allowing yourself and others to hold space for the good, the bad and the neutral emotions in life. Because sitting with yo...
2023-01-30
05 min
Effective Marketing
Video gets you found, gets you seen, gets you known - Talk Marketing 083 - Gillian Whitney
Today's guest is a psychology graduate from the University of York. She appears to have started work proper as a computer trainer and technical writer, designing computer based training programs and writing SOPs. She ran one of her businesses since 1995 for 21 years, which was providing communications, technical writing, online education and marketing and communications consultancy. She has been a video marketing coach with Launch for Life since 2019 and now does that exclusively with her business Video Easy Peasy. She is a long serving member of Toastmasters and won first prize for The Table Topics in her chapter...
2022-12-07
1h 18