Shows
The Social SpectrumMust-Know Vlogging Tips for Content CreatorsWhether you're new to vlogging or just want to streamline your process, this episode is for you. You'll learn my best tips for filming & editing vlogs that keep your audience engaged & entertained, plus time-saving tricks that will make vlogging easier. I'll share: The easiest way to record voiceovers (& give them that satisfying tempo your favorite creators use) How to make your vlogs satisfying AF to watch using "duration patterns" The secret to getting loud, crispy ASMR for your vlogs without a mic Post-production (editing) tricks for making your clips look consistent When to cut your clips...2024-10-2913 minThe Social SpectrumYour Top UGC & Brand Deal Questions AnsweredIf you're new to working with brands, or experienced but looking to refine your process, you probably have a LOT of questions. You may even be making mistakes you don't realize you're making. In this episode, I'm answering real questions from my UGC students, discussing roadblocks they've faced & helping you audit your portfolio, pitching & negotiation process along the way. We'll discuss: Creating & optimizing your portfolio content Turning your pitches from good to great How & why to find royalty free music for UGC & brand deals What to say to negotiate higher rates & more! Ready for actionable...2024-10-0211 minThe Social SpectrumMexico Recap: Itinerary, Cost Breakdown & How We Saved ThousandsI'm mixing it up in this episode of The Social Spectrum! Business isn't all serious work--it's ALSO what allows me the freedom to PLAY, have fun & do things like travel to Mexico on my own schedule. So today, I'm sharing all about my recent 5 day trip to Mexico, how it went, where we stayed & exactly how we saved THOUSANDS of dollars to stay in one of the most exclusive areas of Cancun. Press play & let's dive in!! PS- Want to learn how I made $2,516 from brand deals WHILE sipping Mai Tais from the beach in...2024-09-1227 minThe Social SpectrumMy Journey to 10,000 Instagram FollowersMy journey with Instagram starts WAY back when it launched in 2010 nearly 15 years ago (showing my age lol!). Even though I've only had my current account for 3 years now, a LOT happened BEFORE I started it that contributed to where I am today on @ginagaleoto. In this episode, I'm sharing how my presence on Instagram has changed over the last 10+ years & everything that has led me here: A full time user-generated content creator with 10K+ amazing community members on IG! You'll hear all about: When & why I started posting on IG A few of the various...2024-08-2010 minThe Social SpectrumSites & Apps I Use Weekly As A Content Creator & EntrepreneurWhich apps, websites & subscriptions are REALLY worth it as a content creator &/or online entrepreneur? After 3 years, I've tried what feels like ALL the options out there so you don't have to! In this episode, I'm sharing the BEST solutions for: Planning & organization Automation Email Marketing Artificial intelligence Podcasting Video editing Digital products Finances Design Want the cheat sheet to the best tech for creators? Press play now! Episode Resources & Links: CLICK HERE for the links to all tools mentioned in this episode! More Resources & Links: Learn how t...2024-08-1320 minThe Social Spectrum57. 200,000 Threads Views in 14 Days: Full BreakdownThreads App: Is there a strategy? Over the last 2 weeks, I've received 200K+ Threads views. In this episode, I'm breaking down: My 5 top-performing Threads & what they had in common The 3 different types of content I'm posting How many times per day I'm posting & how I schedule them in advance What I've noticed about the Threads algorithm so far & more! Ready to hear all about it? Press "PLAY" now! Episode Resources & Links: CLICK HERE to follow me on Threads CLICK HERE to schedule Threads in advance using Metricool (it's free!)2024-07-1609 minThe Social SpectrumEverything I Learned From My First Viral Instagram ReelWant to go viral on Instagram? In this episode, I'm breaking down exactly how I got 275K views on a recent Reel of mine, plus 6 key takeaways I learned from the whole experience (some were unexpected, to say the least). I'll share: Why I think it went viral How going viral affected my online course sales How the increased views affected my follower growth The pros & cons of going viral & more! Wanna know what it's really like to go viral on Reels? Click "PLAY" to listen now! Episode Resources & Links: ...2024-07-0310 minThe Social SpectrumDigital Product Takeaways From Coaching Sessions With a Multi-Millionaire's TeamWant to scale your digital products revenue to the next level? In this episode, I'm sharing the key takeaways I had from 4 private coaching sessions with a multi-millionaire's expert coach. You'll get valuable insights into small but mighty changes you can make to your sales page, social media messaging & beyond to make more digital product sales, plus get a behind-the-scenes look at how these changes have impacted my biz so far. Episode Resources & Links: Use code SOCIALSPECTRUM for 20% OFF a PRIVATE CLARITY CALL with Emily: CLICK HERE TO CLAIM Follow Amie on Instagram...2024-06-2514 minThe Social Spectrum7 Steps to Plotting a Brand Story, Viral Video or IG Caption That People Actually Care AboutWhat makes a story-time go viral & how can YOU tell a great story? Did you know that people remember facts that are integrated with stories 22% better than just facts, alone? A study by Headstream found that if people love a brand story, 55% are more likely to buy the product in the future, 44% will share the story & 15% will buy the product immediately. From writing your brand story, to scripting a viral story-time video to planning content that converts, storytelling is one of the most valuable skills you can have as an online creator & entrepreneur! In this episode, we'll...2024-06-1810 minThe Social SpectrumReddit Confessions of Content CreatorsIs being a content creator really as great a job as it seems? In this episode, I'm reading responses to this & more questions about the reality of becoming a content creator from Reddit users with varying backgrounds, lifestyles & perspectives. We'll uncover insights from mega creators to brand new creators to assistant's of creators & beyond to form a well-rounded approach to what being a content creator really entails. Grab your coffee, sit back & let's dive in! Resources & Links: Learn how to hit $5,000+ months from UGC & brand deals, no matter your follower count, in...2024-06-1114 minThe Social Spectrum3 Reasons You Don't Follow Through (Even Though You Really Want To)If you struggle to follow through on your goals, even when they're things you REALLY want to accomplish, this episode is for you. You're not "just lazy" or unmotivated. In fact, your belief that you are is what's keeping you stuck! In this episode, I'm sharing the real reasons you don't follow through & exactly how to re-wire your brain to break the pattern & change your life. We'll discuss: How you're accidentally setting yourself up for failure & what to do instead The 5 phases of The Emotional Cycle of Change Choosing the "right" type of accountability for yourself 2024-05-2809 minThe Social SpectrumGIVEAWAY! Celebrating 1 Year of The Social SpectrumWant to win $100? In this 1 year anniversary episode of The Social Spectrum podcast, I am hosting a GIVEAWAY for you (rules below) as a THANK YOU for tuning in! Plus I'll be sharing key moments from your (& my) favorite episodes so far. ENTER TO WIN A $100 GIFT CARD: *3 separate winners will be chosen *dates: May 21st-28th, 2024 *up to 6 entries per person *winner chosen by random drawing RULES: Must be following both @ginagaleoto & @socialspectrumpodcast on Instagram 1 entry: Follow/subscribe to The Social Spectrum podcast...2024-05-2106 minThe Social SpectrumQuotes That Altered My Brain Chemistry as an EntrepreneurNeed some inspo today? When I'm feeling "blah" about my business or content, I turn to one of my favorite books on entrepreneurship, wealth, health & happiness! In today's episode, I am sharing quotes from "The Almanack of Naval Ravikant: A Guide to Wealth & Happiness" by Eric Jorgenson, plus my thoughts on how they apply to life as an online entrepreneur & content creator. You will leave this episode feeling motivated & ready to tackle your life & biz with a new perspective! Press "play" to listen now! Episode links: Read The Almanack of Naval...2024-05-1514 minThe Social SpectrumHow to Grow & Monetize Your Content in 2024 with MetricoolIn this special episode hosted by Metricool, I answer your most commonly asked questions about what it REALLY takes to start, grow & monetize online as a content creator & entrepreneur in 2024. We'll discuss: Why anyone from any background can start How to land your first paid brand deal What defines a "successful" brand partnership? 4 tangible steps to getting paid to create for brands Best practices for pitching brand deals Tools for optimizing & automating as a creator Staying consistent & inspired & beyond! Want to learn how to thrive online in 2024? Press “play” to learn now! Epis...2024-05-0741 minThe Social SpectrumConfirming Your Top 10 Content Creator SuspicionsThere are many posts myth-busting common misconceptions about content creators. But what about the assumptions you have about creators that are actually TRUE? In this episode, I’m confirming 10 stereotypical content creator things that I (& many other creators) actually do. I’ll reveal: Sneaky hacks we use to get more engagement The reality of our behind-the-screen lives Curated authenticity & selective vulnerability & more! Ready to unveil the reality of content creation? Press “play” to listen now! Resources & Links: Start UGC in 15 Days - UGC Jumpstart Challenge Scale UGC to a full-ti...2024-04-2314 minThe Social Spectrum9 Instagram Stories Strategies For More Views, Engagement & SalesInstagram stories is one of the best places to connect with your audience & warmest leads online. If your reach from stories is lower than you’d like, you may be missing out on some of that opportunity! After working with hundreds of creators & analyzing their top IG story mistakes, I’m sharing 9 simple fixes & strategies you can implement TODAY for more story views, engagement & sales! In this episode, you’ll learn: What makes viewers skip past your stories How to make your stories easier to watch Ways to get more story replies & likes Tips for selling on sto...2024-04-1619 minThe Social Spectrum5 Things I’m Struggling With as a Content Creator & EntrepreneurToday I’ll be discussing 5 things I’m currently struggling with as a content creator & online entrepreneur. This episode was inspired by a recent trend which involved posting about the hardships one doesn’t usually share online (“social media isn’t real so here are some things I’m struggling with”). My hope is that getting raw & honest will make us all feel less alone! In this episode, I’ll share my struggles with: Being a low-energy, introverted content creator Managing OCD & entrepreneurship Body image & showing up on camera Productive procrastination & self-sabotage Imposter syndrome & lack mindset Let’s get star...2024-04-0213 minThe Social Spectrum3 Ways I’m Preparing For A TikTok BanWorried about the potential TikTok ban? In this episode, I’m sharing 3 ways I’m preparing instead of panicking! Plus a couple steps I’ll be taking right after the ban potentially goes through. Whether the ban happens or not, these steps will help you build a business that is less dependent on any one social media platform. We will cover: Creating a free lead magnet that will quickly grow your email list Easily backing up all of your TikTok content without the watermark Expanding your reach by diversifying platforms & more… Let’s go! Resource...2024-03-2607 minThe Social SpectrumHow I Manage My Finances as a Content CreatorFeeling overwhelmed about tax season? You're far from alone! I'm no tax expert, but I do know that having a system set up for your finances throughout the year makes life a whole lot easier (& cheaper) come April. In this episode, I walk you through exactly how I manage my finances as a full-time content creator & entrepreneur. You'll learn: Why you should never combine your personal & business finances How to avoid transaction fees by sending ACH invoices The easiest way to save for taxes & more What it's like to work with my accounting service How I...2024-03-1912 minThe Social Spectrum5 Ways to Land Repeat & Long-Term UGC ClientsThe key to becoming a full-time UGC creator is to secure long-term partnerships so that you can build a predictable & consistent income for yourself. If you've been burning out from always chasing the next new to brand to work with, or if you've only been getting one-time deals, this episode is for you! We'll discuss: Why you should prioritize long-term UGC partnerships 5 best practices for getting rehired long-term Package & pricing strategies for long-term deals & more Let's get started! Resources & Links: Start UGC in 15 Days - UGC Jumpstart Challenge Scale UGC t...2024-03-1210 minThe Social Spectrum30 Productive Tasks For Content Creators (Beyond Just Posting)Do you ever find yourself posting just to post? You know it’s a part of what you're “supposed to do” but you also know more goes into being a content creator than JUST posting? You want to start doing more to grow your brand as a creator, but you feel overwhelmed when faced with where to start? If you’re nodding along right now, I want to take some of the work off your plate! In this episode, I’m sharing a list of 30 things you can do TODAY (beyond just posting to social media) to level-up y...2024-02-2720 minThe Social Spectrum15 Days of Strategic Content Ideas For Social Media GrowthNo more guessing what to post on social media to grow & nurture your online community! I’m giving you 3 weeks worth of my favorite & most successful post ideas that you can easily apply to your own niche. By the end of this episode, you’ll have weeks of strategic content planned & ready to create! You’ll learn: Exactly what to post on social media for the next 15 days Why each idea is strategic for growing & nurturing your community Specific examples for each post idea Hit play to get started! Resources & Links: Grow your T...2024-02-2009 minThe Social SpectrumHow & Why To Create An AI Clone of Your Voice as an Online EntrepreneurDid you know you can create an AI clone of your voice that will read any script for you? From voiceovers for social media content, to audio for online course lessons, to producing podcast episodes…the applications are endless! In just minutes, you can create a voice clone of your own, guaranteed to save you TONS of time while working on your online business. In this episode, you’ll learn: Why I personally created an AI clone of my voice Specific ways you can use your own voice clone for your business How exactly my voice clon...2024-02-1304 minThe Social SpectrumMy Team, Hiring Freelancers & Outsourcing Beyond BusinessEver wondered what’s going on behind-the-scenes in my business? Did you know I DON’T do it all alone? Curious what it costs me to have a team of 3? In this episode, I’m sharing all about the people I’ve hired over the past 2.5 years as an online entrepreneur, the roles they’ve played in my success, & more! We'll discuss: My 3 team members, their roles & how I found them My monthly investment for the tasks I outsource Past team members I’ve had along the way One-time projects I’ve outsourced to freelancers Non-business tasks I’ve outs...2024-02-0616 minThe Social SpectrumUGC Usage Rights & Content Licensing ExplainedOne-off $500 brand deals won't cut it! If you want to scale your User-Generated Content journey to a full-time career, it’s time to start charging for usage rights & content licensing. Not only will you learn how to turn a $500 deal into a $2,000+ deal, but you’ll be able to do it PASSIVELY. You DON’T have to produce more content to make more money from UGC! In this episode, you’ll learn: What usage rights & content licensing really mean How understanding usage rights will make you way more money WITHOUT more effort Making monthly PASSIVE income from UGC...2024-01-3009 minThe Social SpectrumSelf-Audit Your Social Media Strategy in 5 MinutesGot 5 minutes to improve your social media strategy? No matter your experience level, I suggest you self-audit or review your socials at least once per quarter to maximize your results. In this episode, you’ll learn exactly how to make sure your social media account & content are fully optimized to attract your dream viewers & convert them into followers with just 5 simple steps. In this episode, we’ll cover: How to optimize your bio to attract new followers Giving your audience a reason to engage with your content Specifying your target audience & the problem you solve for them 2...2024-01-2309 minThe Social Spectrum5 Little Things I Do To Create Raving Fans & Followers on InstagramMy Instagram may be small, but it is mighty. Digital products made up 22% of my revenue as a content creator in 2023 and, despite having under 10K followers on the platform, MOST of those sales came from Instagram. This is largely due to the close-knit community of “fans” & online friends who like, know & trust me that I have built there! In this episode, 5 Little Things I Do To Create Fans & Followers, we cover: A small tweak you can make to connect in your comments How to find & reward your most loyal followers “The mess, the mistakes & the misery”...2024-01-1615 minThe Social SpectrumCouples' Privilege & Having a DINK (Dual Income, No Kids) Household as an EntrepreneurIn this episode, I open up about my experience as part of a DINK (Dual Income, No Kids) household & how couple’s privilege has influenced my entrepreneurial journey. The intention of this discussion is to serve as a candid look into my business, as well as a reminder not to compare our paths to others', as each journey is shaped by its own unique advantages & challenges. In this episode, Couples' Privilege & Having a DINK (Dual Income, No Kids) Household as an Entrepreneur, we cover: Emotional & physical support dynamics in a relationship Shared financial burdens & contributions to hou...2023-12-2618 minThe Social SpectrumThe Profitable Power of Saying “No”: 3 Ways Boundaries Have Made Me RicherWe’re taught as entrepreneurs to say “YES!” Yes to risk, yes to opportunity, yes to new things. So when does saying “NO” become JUST as powerful & profitable? In this episode, I’m sharing 3 scenarios in which saying “no” has made me more RICH in money, & in life, as an online entrepreneur. In this episode, The Profitable Power of Saying “No”: 3 Ways Boundaries Have Made Me Richer, we cover: When & why to turn down brand partnerships Where to draw the line when it comes to DM conversations How the right clients for you will make you richer in life Do...2023-12-1908 minThe Social Spectrum5 New Strategies I Tried in 2023 & How They Impacted My BusinessAs 2023 comes to a close, I'm reflecting on the major social media & business changes that I implemented this year & how they impacted my online success- for better or worse! In this episode, I'm discussing: My shift in social media platforms & why I did it The big change I made to my content & how it effected my business Why I stopped working with 1:1 clients & when/if I'll start again The podcast & my thoughts if you want to start one, too Pros & cons of my email newsletter so far Need some clarity going into 2024? This episode is f...2023-12-1219 minThe Social SpectrumThe Ethics of Influence: 5 Unethical Social Media Practices to AvoidHaving influence, whether on one person or one million people, comes with rules & responsibilities. Some are unspoken, but some are actual laws- You need to know about both! Your online presence & actions represent both you & your brand so, in this episode, I share my biggest influencer “icks” to avoid that, in my opinion &/or by law, cross the line of ethics. In this episode, we cover: MRR (Master Re-sell Rights): What is it & is it EVER ethical? FTC guidelines: It’s catching up to influencers, fast. Intellectual property: The line between stealing vs drawing inspiration. Performative posts...2023-12-0515 minThe Social SpectrumPhysical & Mental Holistic Health for Female Entrepreneurs with Rachel RadcliffeIn today's episode, we delve into an age-old challenge for entrepreneurs: balancing business with health. Our guest, Rachel Radcliffe, a functional nutrition practitioner, shares her expertise on addressing the root causes of health symptoms and provides practical tips for busy entrepreneurs to build and maintain healthy habits. In this episode, Physical & Mental Holistic Health for Female Entrepreneurs with Rachel Radcliffe, we cover: The impact of stress and lack of self-care on physical health Impactful health habits and products to implement daily/weekly Misleading health products and toxic misconceptions in the health and fitness industry The close r...2023-11-281h 04The Social SpectrumHow to Get Shit Done When You're Not Feeling Motivated to Work on Your BusinessNot feeling it today? SAME. In today's episode, I'll be facing an all-too-familiar problem with you in real-time: lack of motivation! You'll feel like you're sitting passenger-side with me (yep - I recorded this one from my car!) as I talk you through 3 tangible steps I use to fight through that "I don't wanna" feeling & show up for my business with no one holding me accountable but myself. In this episode, How to Get Shit Done When You're Not Feeling Motivated to Work on Your Business, we cover: The "5 Second Rule": A simple yet powerful strategy f...2023-11-2106 minThe Social SpectrumTop 5 Ways I Leverage AI & ChatGPT to Grow My Online BusinessIf you’re not using AI as an entrepreneur or content creator, my official opinion is: YOU SHOULD BE. If you want to improve & scale your online business all while saving yourself SO MUCH time & energy that you’ll wonder how you ever managed without AI in the first place, this episode is for you! We cover exactly how I use AI to: Craft truly stand-out brand deal & UGC pitches Negotiate 4-figure content deals with confidence & clarity Generate stunning, unique & highly personalized visuals at the click of a button Receive unbiased critiques & feedback while writing newsletters, capt...2023-11-1411 minThe Social Spectrum5 Must-Know Hacks for Online Entrepreneurs & Content CreatorsIn today’s episode, I’m sharing 5 game-changing hacks that will have you asking, “HOW did I not think of this before?!” From time-saving social media techniques, to clever workflow work-arounds & more, every online entrepreneur & content creator NEEDS these tricks in their arsenal (trust me–I wish I had known sooner!) We cover tactics like: Adding transparent overlays to your IG story slides in seconds Creating keyboard shortcuts that will save you time, daily Easily sharing interactive worksheets with followers &/or students A fun & engaging way to share a treat with your audience Streamlining your video-editing process 2023-11-0717 minThe Social SpectrumGuided 2024 Planning Session for Online Entrepreneurs & CreatorsThis episode is for the online entrepreneur or content creator who is ready to achieve BIG goals in 2024, but wants to take the overwhelm out of PLANNING for the new year. So, let’s get started (& don’t forget to subscribe now so you never miss a future episode!) [Be sure to grab your free 2024 Planning Template before pressing play so you can follow along as we go!] By the end of this guided planning session, you will have: Strategically reflected on 2023 Set “SMART” goals for 2024 Created task-lists for each of your goals Scheduled 2024 tasks in...2023-10-3127 minThe Social SpectrumThe Best Ways to Repurpose Your Instagram Ideas to TikTokIf you want to get started on TikTok but feel overwhelmed by the thought, this episode is for you! Just reposting Reels to TikTok doesn’t work, but that doesn’t mean rePURPOSING your Reels ideas to TikTok has to be hard. In this episode, we cover: Why you should be repurposing your IG content to TikTok The difference between reposting & repurposing content What does & doesn’t work on Reels vs TikTok The best ways to turn IG Reels ideas into TikToks The best ways to turn IG Carousel ideas into TikToks How to repurpose IG captions & story slides...2023-10-2412 minThe Social SpectrumOptimizing & Marketing Your Stan Store for Digital Product SalesIn this episode, discover 9 impactful ways you can monetize your social media content (without relying on brand deals), ranging from digital downloads to one-on-one video calls & beyond. PLUS - strategic pointers for setting up a Stan Store like mine, marketing it through your content & maximizing your sales. In this episode, I cover: The many ways you can monetize any niche with digital products & offers What is a Stan Store? Stan Store features that will make you more money Optimizing your store for maximum conversions Marketing your Stan Store offers in your social media content How to g...2023-10-1708 minThe Social Spectrum4 Tools for Making Money in Your Sleep From Your SocialsWish you could step away from your online business & still make money? Only getting digital product sales when you’re actively selling on socials? Want to make money in your sleep & wake up to sales like you hear other business owners bragging about? In this episode, I reveal my favorite steps & platforms for automating: The delivery, confirmation and analytics of your digital product sales Capturing, nurturing and up-selling hot leads with email marketing Connections between your platforms and "if, then" condition sequences Responding to comments and/or DMs from leads So that you can sell yo...2023-10-1015 minThe Social Spectrum3 Tools For Staying Consistent as a Neurodivergent Content CreatorThis episode is for you if you struggle to focus, follow-through, stay consistent &/or build helpful habits as a content creator or online entrepreneur. Today we’ll discuss the 3 tools which have transformed my workflow from non-existent, into a consistent habit that I actually look forward to! Specifically helpful for neurodiverse thinkers, today’s episode breaks down how to leverage your neurodiversity rather than “manage” it using: SUNSAMA DIGITAL PLANNING: The digital daily planner that helps you feel calm & stay focused. SPACETIME MONOTASKING: Virtual co-working sessions for practicing body-doubling & monotasking. HABIT STACKING: Staying consistent by turning your priorities into hab...2023-10-0322 minThe Social SpectrumQ&A Pt 2: Answering Your Questions About Full-Time Content CreationIn today’s episode, I answer your top questions about crafting an effective content strategy for growing your socials, making money with UGC and brand collaborations, overcoming fear and mindset blocks, tangible resources for content creators to reach their full potential and more. This episode has something for everyone! We cover: A 3-step approach to developing your content strategy Facing your fears, learning from your mistakes and how your content creation journey will evolve over time Succeeding at UGC and brand collaborations by building your portfolio and communicating your value The state of the creator economy, wha...2023-09-2629 minThe Social SpectrumOutsourcing & The Power of 5 Hours Per Week with Michelle PuccinelliIn today’s episode, I’m joined by Michelle Puccinelli of @Micromarketer, who’s here to make outsourcing much, MUCH less scary for us. Outsourcing to freelancers isntead of teams can help entrepreneurs and creators gain back valuable time without spending a fortune. Tune in as we talk through the strategy of outsourcing, overcoming mental blocks and the impact it will all have on your business. In this episode, we cover: Making social media manageable by outsourcing just a few hours weekly Overcoming mindset blocks around outsourcing Identifying the top 3 tasks any business should consider outsourcing immedia...2023-09-1938 minThe Social SpectrumQ&A: Answering Your Questions About Full-Time Content CreationIn today’s special birthday episode, I answer some of your burning questions about mindset, social media growth, UGC (User-Generated Content), brand deals, digital products and beyond. There’s a little something for everyone, whether you’re just starting out or you're a seasoned creator! In this episode, we cover: Top 5 tips for content creators who are just starting out Common mistakes new UGC creators make Managing motivation and burnout as an online creator and entrepreneur How to find brands to work with and send stand-out pitches Ensuring content accessibility for a diverse audience Addressing success and pri...2023-09-1242 minThe Social SpectrumMonetizing Your Passions & Getting Inbound UGC Deals Using Fiverr W/ Arbel KimmickPeople often don’t realize all the different options you have to monetize your content. One way you may not know about is Fiverr. Today I have my friend and Fiverr expert, Arbel Kimmick of @freelancebigsis, on the podcast to dive into this topic as we discuss how to monetize your passions & get inbound UGC deals using Fiverr. This conversation will inspire you to get creative with your monetization strategy all while doing the things you love! In today’s episode, we cover: How freelancing is multifaceted & Fiverr is another tool we can use to monetize our...2023-09-051h 15The Social SpectrumRemaining Present, Slowing Down & "Being Over Becoming" with Aurora ChaseThere’s a lot of talk about toxic hustle culture in regards to our careers. But something that I don’t see discussed enough, is the concept that toxic hustle culture can appear in other areas of our life too. Even something inherently positive like personal growth, can become toxic if we aren’t careful. Today I have my friend, Aurora Chase, on the podcast to dive into this topic as we discuss how to become more present as women and creators. This conversation will inspire you to show up in your life with authenticity & self love. ...2023-08-2934 minThe Social SpectrumHow (& Why) to Start & Grow an Email List as a Content CreatorDo you have a backup plan if your Instagram or Tiktok accounts were banned? Or worse yet, if the platforms disappeared in a blink of an eye? What’s your next move to continue to sustain and grow your business? In today’s episode, I’m covering reasons why you should have an email list, & five steps to take to start & grow your email list. The five steps to start and grow your email list are: Create a lead magnet Set up a Flodesk account (or any email marketing platform) Promote your lead magnet Nurture y...2023-08-2218 minThe Social SpectrumHow to Balance Content Creation With Your Day JobIf you’re struggling to stay motivated as a content creator because your day job is draining you, I’ve been there. I know how hard it can be to juggle both. Especially while still working my 9-6, & being a neurodivergent entrepreneur, it was crucial to my success as a creator that I learned to manage my time & motivation according to my own energy & lifestyle. Now, I'm sharing my process with you! In this week’s episode, I’m sharing exactly how to strike a balance between all of your roles as an employee & an entrepreneur in a sustai...2023-08-1515 minThe Social SpectrumStorytelling Content That Connects & ConvertsStorytelling has always been such an important part of marketing and sales. But now with the emergence of content becoming more and more authentic, storytelling is also becoming so important within content and for success on social media. People take action when they feel something, when they feel moved to do something and that’s where storytelling comes in. Tune in to this week’s episode to understand how storytelling can help elevate you as a full-time content creator. By learning how to tell an effective story and consistently captivating your target audience, you can bring in resul...2023-08-0816 minThe Social SpectrumMaking Millions Online From Digital Products w/ Christina ScaleraIn today’s episode, we’re joined by Christina Scalera who’s here to share with us what she knows about digital products, what that journey has looked like for her from the beginning to now and how she was able to utilize those digital products to retire within JUST 3 YEARS. Digital products don’t have to be this massive, scary thing and oftentimes, you just have to start. Tune in to this week’s episode to learn how you can start making the most out of your own digital products and get one step closer to fulfilling...2023-08-0148 minThe Social SpectrumHow to Communicate Your Unique Voice as a Content Creator & More w/ @Aurorachase*Please note* the speed of this audio is a little faster than normal, so feel free to adjust the listening speed on your podcast player to what suits you best! In today’s episode, I talk with one of my clients, Aurora Chase, about the struggles that many high level creators are facing and how to navigate those challenges. Tune in to learn more about how to focus your content strategy, understand and market your unique voice and reach the audience and brands that YOU want to work with. In this episode, we cover: Dec...2023-07-2541 minThe Social Spectrum6 Reasons Your Content Looks Like Sh!tAt the beginning of my content creation journey, I was always comparing my content side by side to other creators' content. I wondered why my content didn't look as good as theirs or as crisp or as bright, even though when I was filming, I always felt like I was doing everything right. You may be finding yourself having those exact same thoughts and I'm here as your friend and mentor to tell it to you straight. Today, I'm going to talk about 6 things you may be doing wrong while filming your content and how to correct t...2023-07-1814 minThe Social SpectrumHow to Create An Online Course Without Ripping Your Hair OutI’ve now created two separate online courses & have had two VASTLY different experiences with both of them. Because like most things, there is definitely a learning curve when it comes to online course creation. So in this episode, I'm gonna share with you the process & the tools I used to create UGC A to Z so you have as smooth a process as possible. (& don’t rip all of your hair out with an experience like my first course, 30 Day 10K TikTok Challenge!) In this episode, I cover: Starting with a bit of resea...2023-07-1125 minThe Social SpectrumSelling on Socials as a Creator: Nailing Your Niche, Your Content & the Customer JourneyI know you've heard that you need a niche a million times, but it's time to talk about the psychology of why niching down really works and how it can even help you expand your niche in the future. Today, I'm sharing a quick but super high-value lesson covering the psychology of the niche, crafting compelling content, and selling on socials according to the customer journey. So tune in to learn how to nail your niche, attract your pack of customers, and generate hot leads that will actually buy from you. In this episode, I cover: U...2023-07-0409 minThe Social Spectrum3 Digital Product Mistakes I've Made (& What to do Instead)One of my absolute favorite ways to make money as a content creator is by offering and selling digital products. From my first digital product back in 2021 (an ebook that took 3 months to sell) to earning over $3,000 from my UGC A to Z course (in just presales!) in May of this year, I've made a lot of progress along that journey. And though I’m SO happy with that progress, I know there’s always more to learn. So today, I’m sharing the 3 pretty big digital product mistakes I’ve made this year and what to do instea...2023-06-2714 minThe Social SpectrumSocial Media Minded: Brain Behavior & Neuroscience of Social Media w/ Dr. Ben ReinToday we have a super special guest, Dr. Ben Rein. As a neuroscientist and content creator, he's the perfect brain to pick about all things social media, neuroscience, and where they intersect. In this episode, we chat about what may be going on in our brains whenever we use social media, how we may be able to use that information to succeed on socials, empathy (or lack thereof) on social media, ways to keep our brains healthy, and so much more. Ben Rein is a neuroscientist currently studying the neural basis of empathy & social interactions...2023-06-2053 minThe Social SpectrumUGC Explained + 3 UGC Mistakes I've made as a Content Creator this yearThis is it, the UGC episode you've been waiting for! Whether you're already creating UGC for brands or have just started seeing it pop up on your feed and are curious to learn more about it, UGC is such a hot topic right now. So today, not only am I sharing what exactly UGC is and why the hell everyone seems to be talking about it, but I'm also pulling back the curtain on some of the UGC mistakes I've made this year. So do yourself a favor and save time and money by hearing me out...2023-06-1319 minThe Social SpectrumHow to harness The Habit Loop for social media successToday we’re diving into a concept that, if mastered, can uplevel your social media growth and your monetization by leveraging one of the most powerful things - the human brain. Today we’re diving into the Habit Loop. This concept can be adapted to ANYONE regardless of business type, lifestyle, personality, energy level, etc. In this episode, we cover: What the habit loop is and how it works 3 examples of how to use the habit loop as a content creator or entrepreneur to achieve your goals How the habit loop can enhance your productivity and your...2023-06-0613 minThe Social SpectrumBrand deals for Micro-creators, IG in 2023 & more w/ Kaya MarriottOn this episode, I’m joined by my friend Kaya Marriott who is the creator behind @comfygirlcurls & @creatingwithkaya. Today we’re chatting about her experience with brand collaborations, starting a new IG account in 2023, & transitioning from her 9-5 job to full-time content creator. In this episode, we cover: Kaya’s experience working with household-name brands How to get brands’ attention as a small or new content creator Best practices for succeeding on IG in 2023 Managing two IG accounts in a sustainable & manageable way Why you should focus less on going viral Kaya’s story of replacing her full-tim...2023-05-3051 minThe Social SpectrumAesthetics on socials, "that girl" editing tricks & lucky-girl syndrome w/ @lexiluxuryOn today’s episode, I’m joined by my friend Lexi who is a wealth of experience & knowledge in the content creation world. Lexi is a full-time influencer of 6+ years, online coach and podcast host of Call Me When You Get Lost. We chat about topics including aesthetics on socials, content editing tricks & lucky-girl syndrome. In this episode, we cover: You don’t have to be an extrovert to show up successfully online Reducing friction when it comes to content creation Habits to implement to make filming day-in-the-life content easier and more efficient How sometimes the passion fo...2023-05-2343 minThe Social SpectrumHow to come up with ENDLESS content ideasIf you’re feeling paralyzed and scattered in your content planning process, this episode is for you! On today’s episode, I’m sharing one of my (& my clients’) favorite tips: how to come up with endless & strategic content ideas using content pillars. In this episode, I cover: What content pillars and content buckets are & why they matter How content pillars support your mission & serve your community Exactly how I use content pillars to plan endless post ideas How to add personal content into your social media strategy How to deliver the same content idea more than one way...2023-05-1618 minThe Social SpectrumSlow productivity, Monotasking & more with Marisa JoOn today’s episode, I’m joined by MJ as she shares her experience with productivity, hustle culture, & managing entrepreneurship & content creation in a sustainable way. Marisa Jo is a Co-founder & Content Creator as well as the brain behind “Bare Minimum Mondays,” a term she coined on her mission to help others redefine productivity and fight toxic hustle culture online and in life! In this episode, we cover: The power of sharing your authentic story online How to navigate productivity as a neurodiverse thinker How tools like monotasking & flow state have helped MJ take control of h...2023-05-1648 minThe Social SpectrumTelemarketer turned Content Creator: My Story + 3 decisions that changed my lifeWelcome to the first episode of The Social Spectrum podcast! On today’s episode, I’m sharing my full story and journey from telemarketer to full-time content creator and entrepreneur. I hope my story can inspire, encourage, and remind you that success is a journey, not a destination and that it’s possible for you, too. In this episode, I cover: 3 decisions that changed the entire trajectory of my life The importance of mentally committing to your goals How entrepreneurs are truly ever-evolving The power of leveraging opportunity Resources & Links: Check out my UGC: A to Z C...2023-05-1625 minThe Social SpectrumWelcome to The Social Spectrum Podcast!Whether you’re… an introvert struggling to find your voice on social media an analytical thinker looking to maximize reach and engagement a neurodiverse entrepreneur craving a sustainable workflow or beyond!!! The Social Spectrum dives into the worlds of social media & entrepreneurship through the lens of different personality types, lifestyles & neurodiversity. From finding your niche and growing a social media community to setting business boundaries and amplifying marginalized voices, host Gina Galeoto (telemarketer turned content creator & entrepreneur) alongside guests including social media & marketing experts, psychologists & scientists, full time creators & more, share their insights and advice for...2023-05-0101 min
First Hustle Then Brunch13. How to Get Started as a Content Creator with Gina GaleotoGina Galeoto is the content QUEEN creators go to to learn how to create impactful content. In this episode, she shares her best tips for aspiring creators on how to get started in this space. From cultivating the right mindset to niching down, planning out your content, monetizing, and everything in between. This episode is jam-packed with pretty much everything you need to know to be successful on social media. Enjoy!
Connect with Gina on TikTok and InstagramWork with Gina: Stan.store/ginagaleoto
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Connect with Jazzy on Instagram, TikTok, a...2022-08-2244 min
Check Your Aesthetic PodcastEp. 76: Following Energy Cycles To Increase Productivity As A Creator ft. Gina GaleotoIn this week’s episode Katie and Alexis sat down with Gina Galeoto to talk about the topic of “low energy” as a content creator. Gina is a content creator who coaches other creatives with their work and productivity. Gina discussed her journey as a low-energy and neurodivergent business owner and content creator and shared insights on how she holds herself accountable while still honoring herself and giving herself grace. She also discusses tips for staying productive while working from home, honoring your energy cycles, and taking advantage of those high energy times or moments of motivation.
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