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up4business: tutto su LinkedIn®
Come sta integrando l’IA il team di Up4business? Team Talk con i collaboratori up4business
L’AI sta cambiando il nostro modo di lavorare, un passo alla volta.I tool si moltiplicano e crescono le aree interessate da questa tecnologia.In questo speciale appuntamento del ciclo Team Talk è presente tutto il team di up4business per capire come ognuno di noi sta implementando l’intelligenza artificiale nel proprio lavoro.6 professionisti/e con competenze e framework differenti:• Renata Torretta, copywriter senior• Letizia De Rosa, assistente virtuale• Michele Vignotto, social media manager• Ghassan Skaini, community manager• Antony Satria, content creator• Alessandro Gini, LinkedIn Expert e founder up4business...
2026-04-28
32 min
Breaking OWCP with Chris & Gini
(Chats 4-15-26) |10 Mistakes Ruining Your OWCP Claim (And How to Avoid Them)
Welcome back to the Breaking OWCP podcast with Chris and Gini! If you are a federal employee dealing with a work-related injury, the process of securing your benefits can feel like navigating a minefield. In this episode, Chris and Gini break down the most common unforced errors that ruin federal workers' comp claims. Originally planning to cover just five mistakes, Chris overdelivers with a list of 10 crucial missteps you need to avoid to ensure your claim is accepted and your job is protected. Plus, we answer listener questions and preview our upcoming trip to Park City, Utah, for the A...
2026-04-18
1h 00
The P-I-G: Stories of Life, Love, Loss & Legacy
Perspective Changes Everything: Gini Thomas—Still Standing, One Year Later
Some stories don’t end when the moment passes. They evolve.One year after first sharing her powerful story, Gini Thomas returns to The P-I-G for a deeply honest conversation about what life looks like after survival becomes reality.This is not a retelling of the accident that took her husband Joe and eventually led to the loss of her leg—it’s a look at everything that comes after. Gini opens up about: The physical and emotional realities of continued healing Recurring surgeries, setbacks, and the patience required to rebuild T...
2026-04-15
1h 08
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 300: 300 episodes in: what’s changed, what hasn’t, and what we got wrong
Eight years and 300 episodes later, Chip and Gini take stock of what the Agency Leadership Podcast has actually been about and where their thinking has shifted since they sat down for lunch outside Wrigley Field and decided to start a show. Chip shares an AI-generated analysis of the 10 most common themes across 300 episodes. Gini distills them into four she considers non-negotiable: communication fixes most problems, know your numbers, focus on particular wins, and the owner sets the temperature. Chip adds that communication doesn’t just solve problems, it prevents them. Ironic, given that probably everyone listening is in...
2026-04-06
24 min
Breaking OWCP with Chris & Gini
(Chats 6-19-19) How to Change Your OWCP Doctor & File a Stress Claim
Broadcasting live from the Florida Rural Letter Carriers convention in Daytona, Chris and Gini drop a massive "game-changer" for federal employees trapped in the OWCP denial black hole. If you are stuck with a doctor who refuses to write proper narratives or can't get your claim accepted, this episode reveals the exact strategy to legally change your treating physician. Chris and Gini also break down the critical steps for filing stress, anxiety, and PTSD claims, and provide a nationwide roundup of trained OWCP doctors who refuse to accept denied claims.Key TakeawaysThe "...
2026-04-01
59 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 299: Hire people who understand how to solve problems
Most hiring processes obsess over the wrong things. Do they know our project management software? Are they proficient in this specific tool? Meanwhile, the one capability that actually determines whether someone will make your life easier or harder—their ability to solve problems independently—gets a cursory “are you a good problem solver?” question that everyone answers with “yes.” In this episode, Chip and Gini break down why problem-solving ability should be the primary hiring criterion, especially as AI makes technical skills easier to acquire and offload. The conversation explores why this matters more now than ever: as AI handle...
2026-03-30
20 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 298: Build the business you want to own, not the one you hope to sell
Most agency owners have read Built to Sell. But many have internalized the wrong lesson from it—fixating on that final chapter where the protagonist drives off into the sunset with a pile of cash, rather than the actual business-building advice throughout the book. The result is owners spending years building businesses optimized for a sale that may never happen, or that won’t deliver the outcome they’re imagining. In this episode, Chip and Gini discuss Chip’s “Build to Own” philosophy as a counterpoint to the built-to-sell mindset. The core principle: focus on creating a business tha...
2026-03-23
19 min
up4business: tutto su LinkedIn®
Scrivere su LinkedIn con la voce di un altro. Team Talk con Renata Torretta
Gestire la presenza LinkedIn di un professionista richiede competenze specifiche.Non basta una strategia corretta, non basta saper scrivere bene.Bisogna immergersi nella sua realtà professionale e cogliere le diverse sfumature che emergono.Nel nuovo appuntamento del ciclo Team Talk, Alessandro Gini intervista Renata Torretta, copywriter senior di up4business, per scoprire cosa significa davvero scrivere con la voce di un altro.Scopri i passi fondamentali da compiere quando ci si ritrova a scrivere per un professionista:• come funziona il ghostwriting su LinkedIn• la fase di full immersion• creare il tone of...
2026-03-19
46 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 297: Holding companies discover retainers, call them “subscriptions”
S4 Capital has announced a revolutionary new pricing model that will transform how agencies charge for their services: instead of billable hours, they’re moving to… subscriptions. Fixed monthly fees. Annual contracts that auto-renew. All costs absorbed into the price rather than passed through as variables. You know, retainers. The pricing model most independent agencies have used for decades. In this episode (somewhat abbreviated due to Gini’s technical difficulties), Chip and Gini dissect the holding company’s “brilliant innovation” with the appropriate level of sarcasm, then pivot to the more interesting question buried in the announcem...
2026-03-16
15 min
up4business: tutto su LinkedIn®
Community management su LinkedIn. L'asset nascosto del B2B. Team Talk con Ghassan Skaini
LinkedIn non è solo contenuti.Non è solo profili ottimizzati.Non è solo advertising.C’è un lavoro silenzioso che fa la differenza (anche) nel B2B: la gestione della community.Nel nuovo appuntamento del ciclo Team Talk, Alessandro Gini intervista Ghassan Skaini, community manager di up4business, per scoprire cosa significa davvero costruire, nutrire e far crescere una community su LinkedIn.Perché nel B2B non vince chi pubblica di più.Vince chi costruisce relazioni di valore.Argomenti trattati:- cosa fa concretamente un community manager su LinkedIn- perché il commun...
2026-02-26
42 min
up4business: tutto su LinkedIn®
Tempo e fiducia. Dietro le quinte del lavoro da remoto. Team Talk con Letizia De Rosa
Collaborare efficacemente, anche a distanza, è possibile.Ma richiede tempo. E fiducia.Nel nuovo appuntamento del ciclo Team Talk, Alessandro Gini e Letizia De Rosa raccontano cosa significa davvero lavorare da remoto su più progetti, con routine diverse e strumenti differenti.Letizia è assistente virtuale in up4business, e si occupa anche di formazione e consulenza in gestione e cura del tempo.⚠️ Attenzione: non è un talk sugli strumenti, ma sul mindset e le skill che rendono sostenibile e produttivo il lavoro da remoto, quando si lavora in team e si gestiscono più attività in parallelo.
2026-02-26
41 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 296: The PESO Model evolves for the AI era (and why your website isn’t dead)
The PESO Model has been guiding smart communications strategies for over a decade, but the tactical landscape underneath it keeps shifting. In the latest evolution, Gini and her team have completely revamped the PESO Model Certification to address how AI and large language models are fundamentally changing visibility in 2026. In this episode, Chip interviews Gini about the newly updated certification and what’s changed in how organizations should think about paid, earned, shared, and owned media. The conversation centers on “visibility engineering”—the intersection of owned and earned media where LLMs are scraping information and making decisions about wh...
2026-02-23
22 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 295: Building the ideal agency: wrestling with the tough decisions
David C. Baker recently published a fascinating thought experiment about what he’d do if starting an agency from scratch today—and it’s packed with provocative ideas worth serious consideration. His article offers a comprehensive blueprint covering everything from organizational structure to compensation philosophy, and much of it aligns with how Chip and Gini think about building sustainable agencies. But the most interesting conversations happen when smart people disagree, which is why this episode focuses on the handful of points where Chip and Gini see things differently. Not because Baker’s ideas are bad, but because they expo...
2026-02-16
25 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 290: Balancing skills and personality when hiring a new team member
In this episode, Chip and Gini discuss the complexities of hiring in growing agencies. They highlight the challenges of finding skilled, reliable employees who align with agency values. Sharing personal experiences, Gini explains the pitfalls of hasty hiring and the benefits of thorough vetting and cultural fit. They stress the importance of a structured hiring process, including clear job roles, career paths, and appropriate compensation. They also underscore the value of meaningful interviews, proper candidate evaluations, and treating the hiring process as the start of a long-term relationship. Lastly, Chip and Gini emphasize learning from...
2025-12-08
21 min
Breaking OWCP with Chris & Gini
Federal Workers Compensation Made Simple: OWCP Expert Advice You Need to Know
Join Chris and Gini for their final Wednesday Night OWCP Chat of 2025! For nearly 10 years, this dynamic duo has been helping federal employees navigate the complex Office of Workers' Compensation Programs (OWCP) system—completely free.What You'll Learn in This Episode:✅ How to File OWCP Claims Correctly - CA-1, CA-2, CA-7, CA-16, and CA-17 forms explained ✅ Schedule Award Secrets - How to get maximum compensation for your injury ✅ Dealing with Claim Denials - Reconsideration strategies that actually work ✅ Congressional Inquiry Success Stories - Real federal em...
2025-11-22
57 min
Breaking OWCP with Chris & Gini
Behind the Woodshed: 20 OWCP Rules Supervisors Break (And How to Fight Back)
In this eye-opening episode, federal workers' compensation experts Chris and Gini expose the top 20 OWCP violations that supervisors commit daily—and how federal employees can protect their rights.What You'll Learn:Why supervisors fail to provide CA-16 forms within the required 4 hoursYour legal right to choose your own doctor (and how supervisors illegally interfere)How to get Continuation of Pay (COP) that you're entitled toThe laws protecting you from retaliation when filing injury claimsWhy threatening employees over OWCP claims is a federal crimeHow to report supervisor violations to Inspector General and DOJKe...
2025-11-01
59 min
Breaking OWCP with Chris & Gini
Federal Workers' Comp Claims: Why Only 6.78% Get Approved & How to Win Your OWCP Case
Episode OverviewChris and Gini reveal shocking new statistics about federal workers' compensation claims and provide essential guidance for getting your OWCP claim approved. Learn why acceptance rates have dropped dramatically and what you can do about it.Key Topics Covered:🚨 Breaking News: OWCP Acceptance Rates PlummetOnly 6.78% of federal employees had accepted injury claims in 2023 (down from 14%)Why this dramatic decrease is happening despite increased education efforts📋 The CA-10 Form: Your Essential Starting PointWhat every federa...
2025-10-03
1h 11
Breaking OWCP with Chris & Gini
From OWCP Claims to Compound Interest: Building Wealth While Your Money Sleeps
Chris and Gini return after a month-long hiatus to share personal challenges and introduce financial expert Gail Ames, who reveals game-changing investment strategies for federal employees and everyday people. Learn how to make your money work while you sleep and protect yourself from market losses.Featured GuestGail Ames - Former AFGE benefits specialist, licensed financial advisor in all 50 statesContact: 314-223-4264 | gailames.hig@gmail.comKey Topics CoveredPersonal Updates (0:00-5:00)Chris...
2025-08-16
38 min
Breaking OWCP with Chris & Gini
Union Presidents Don't Know This Critical Form - And Neither Do You
## Episode: Union Presidents Don't Know This Critical Form - And Neither Do You**Hosts:** Chris Gini & Gini Helms ### Key Timestamps:- **[00:06:00]** - The shocking CA-10 revelation at the National Presidents Convention- **[00:12:00]** - Can management retaliate for filing OWCP claims?- **[00:18:00]** - Medical restrictions violations and what to do about them- **[00:27:00]** - The 3-year rule most supervisors lie about- **[00:33:00]** - DME services and billing code challenges### Major Topics Covered:**🚨 The CA-10 Crisis [00:06:00]**- Why union presidents had never heard of Form...
2025-06-29
54 min
Social Geek
One On One with Gini Dietrich
Today we’ve got a two-part conversation with Gini Dietrich of Spin Sucks. First, Gini returns to Social Geek with an update on the PESO model – the relationship of implementing Paid, Earned, Shared, and Owned media strategies. She shares stories about: • Challenges in measuring all media but in different ways • The effect of AI on the PESO model and what’s next • Creating good content still matters most for humans, search engines, and AI Then join us over on the Franchise Freaks podcast for part 2 of our conversation! Thanks to...
2025-06-03
18 min
up4business: tutto su LinkedIn®
Tempo per lavorare. Tempo per vivere. E per LinkedIn? Con Letizia De Rosa
"Non ho tempo per LinkedIn"Quante volte lo hai pensato?Oppure: “Dovrei essere più presente… ma tra call, scadenze e vita vera, quando lo faccio?”👉 Il punto è che non è solo una questione di tempo.È una questione di scelte.In questo episodio Alessandro Gini ne parlera con Letizia De Rosa, consulente, formatrice e assistente virtuale specializzata in gestione del tempo e del lavoro (con sorrisi e gentilezza, come dice lei 😊).🎯 Una chiacchierata concreta per:capire dove finisce il nostro tempo (e cosa ci ruba energie)imparare a ritagliarsi spazi veri per LinkedIn® (senza fo...
2025-05-31
53 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 271: Can agency team members be more strategic?
In this episode, Chip and Gini discuss whether or not employees can be encouraged to be “more strategic”. They explore the definition of being strategic, frequently misunderstood expectations, and the challenges of fostering strategic thinking among team members. Gini shares her personal experiences and frustrations from her early career, emphasizing the importance of proper coaching and mentoring. Chip and Gini conclude that agency owners should define their expectations clearly, consider the individual capabilities of their employees, and re-evaluate their own workload to potentially take on more strategic responsibilities themselves. [read the transcript] The post ALP 271: Can...
2025-05-19
18 min
up4business: tutto su LinkedIn®
LinkedIn® e AI. Usi e Abusi. Con Roberto "Popy" Nardini
🤖 LinkedIn è pieno di contenuti scritti dall’AI. Ma si capisce.Messaggi tutti uguali, post senz’anima, profili che sembrano usciti da una fabbrica automatizzata.L’intelligenza artificiale può essere una risorsa potente, ma solo se usata con testa.In questo episodio si parla dell’uso – e dell’abuso – dell’AI su LinkedIn®: non delle funzioni native della piattaforma, ma di come le persone la stanno usando (bene o male) per scrivere, comunicare, farsi notare.Ospite di Alessandro Gini, founder di up4business, Roberto "Popy" Nardini, AI Strategist, Digital Advertiser e Co-Founder di ADV+.🎯 Scoprirai...
2025-05-16
1h 00
Breaking OWCP with Chris & Gini
Navigating OWCP Second Opinion Exams: Your Rights, Rules, and Tips
In this episode of Breaking OWCP Podcast with Chris & Gini, the hosts dive deep into OWCP second opinion doctor visits – a critical step that up to 90% of federal injury claimants face. They explain the federal laws (FECA and regulations) that require injured employees to attend these exams, outline your rights (like bringing a witness), and give clear, practical advice for preparing. Listeners will learn why OWCP orders second opinions (e.g. unclear diagnosis, stalled recovery, or conflicting doctors) how to handle the appointment, and what to do afterward. The tone is supportive and straightforward, design...
2025-05-02
1h 00
The P-I-G: Stories of Life, Love, Loss & Legacy
Still Here, Still Standing: Gini’s Journey from Tragedy to Triumph
When life changes in an instant, how do you rebuild from the ground up?Gini Thomas faced this question head-on after a catastrophic motorcycle accident in 2012 that claimed the life of her husband and left her with devastating injuries—ultimately leading to the amputation of her leg above the knee.Her story begins with love: meeting Joe, a musician twenty years her senior who brought peace and joy into her life before their world was shattered just seventeen months into their marriage. With remarkable candor and grace, Gini walks us through that fateful Au...
2025-04-09
1h 31
up4business: tutto su LinkedIn®
Generare lead non basta! Il fattore CRM. Con Antonio Lombardi
Acquisire contatti è solo metà del lavoro: la vera sfida è gestirli in modo efficace.Secondo una ricerca di HubSpot:📌 Il 23% delle aziende non risponde mai ai lead ricevuti📌 Solo il 37% risponde entro un’oraNe parlano in questo eposizio Antonio Lombardi, autore del libro Fattore CRM, esperto di lead management e consulente Hubspot, e Alessandro Gini, fondatore di up4business e LinkedIn® Certified Marketing Expert.Ecco cosa trovera in questa puntata:✅ come trasformare i lead in reali opportunità di business✅ le fasi chiave: acquisizione, nurturing e routing dei contatti✅ errori da evitare e best p...
2025-03-26
44 min
Breaking OWCP with Chris & Gini
Behind the Woodshed: What Supervisors Get Wrong About OWCP (And How to Fight Back)
Behind the Woodshed: What Supervisors Get Wrong About OWCP (And How to Fight Back)Welcome to another epic "Wednesday Night OWCP Chats with Chris & Gini!" This week, we take supervisors behind the woodshed and break down the most common mistakes and violations happening inside federal agencies when it comes to injured employees.👉 What do you do when your boss tells you to keep working after a dog bite? 👉 Can a supervisor force you to sign a limited duty offer on the spot? 👉 What’s the truth about the infamous CA-16 form and your rights as a...
2025-03-23
1h 09
up4business: tutto su LinkedIn®
Recruiter VS Candidati. Sfatiamo i miti e costruiamo un dialogo. Con Emanuela Spernazzati
👉 I candidati dicono: "I recruiter non leggono i CV, scartano senza motivo, non danno mai feedback!" 👉 I recruiter rispondono: "I candidati mandano CV a caso, non si presentano ai colloqui, chiedono stipendi irrealistici!"𝗗𝗼𝘃𝗲 𝘀𝘁𝗮 𝗹𝗮 𝘃𝗲𝗿𝗶𝘁𝗮̀?Quanto incidono bias, preconcetti e false credenze nel processo di selezione?E come possiamo migliorare il dialogo tra recruiter e candidati per rendere il processo più efficace e rispettoso per entrambe le parti?Ne parlano in questo episozio Emanuela Spernazzati – Consulente di carriera, Responsabile Risorse Umane, LinkedIn® Top Voice Lavoro e Alessandro Gini, fondatore di up4business e LinkedIn® Certified Marketing Expert.Segui la pagina up4business...
2025-03-23
53 min
Breaking OWCP with Chris & Gini
COP vs. LWOP: Understanding Your Federal Injury Benefits & Rights
COP vs. LWOP: Understanding Your Federal Injury Benefits & RightsAre you a federal employee struggling with OWCP, Continuation of Pay (COP), or Leave Without Pay (LWOP)? In this powerful episode of Breaking OWCP with Chris & Gini, we break down everything you need to know about your rights, benefits, and how to ensure you get paid when you're injured on the job.🔹 Key Topics Covered:What is Continuation of Pay (COP) and how to qualify for it?Understanding Leave Without Pay (LWOP) and how to file correctlyWhy f...
2025-03-14
58 min
Breaking OWCP with Chris & Gini
🎙️ Wednesday Night Chats: 9 Years Later – Breaking OWCP Myths & Winning Claims 🚨
🎙️ Wednesday Night Chats: 9 Years Later – Breaking OWCP Myths & Winning Claims 🚨It started with a simple idea—helping federal employees navigate the OWCP nightmare. 9 years later, Wednesday Night Chats with Chris & Gini has grown into a powerhouse for injured federal workers, helping over 6,000 claims get approved and reaching nearly 500,000 views in the past month alone!💡 In This Special Anniversary Episode, We Cover: ✅ The Biggest OWCP Deadlines that can make or break your claim ✅ Why 36,000+ federal employees follow this show for life-chang...
2025-03-07
56 min
Breaking OWCP with Chris & Gini
How to Fill Out the CA-7 for Federal Workers Compensation: Step-by-Step Guide to Getting Paid
** if you want the video where they Screen share this form click here In this episode of Breaking OWCP with Chris and Gini, Chris and Gini take you through the essential steps of filling out the CA-7 Claim for Compensation form for federal workers' compensation. This episode is packed with expert insights, ensuring that federal employees understand exactly how to navigate the form, avoid common mistakes, and get paid without unnecessary delays.Chris walks you through the CA-7 form section by section, explaining how to properly complete each part, what documentation needs to be attached, an...
2025-02-28
1h 01
Breaking OWCP with Chris & Gini
Breaking Barriers in Federal Workers' Comp: Essential Forms and Insider Tips for a Successful Claim
Welcome to the Breaking OWCP Podcast with Chris and Gini, your go-to experts for federal workers' comp guidance. In this episode, we dive deep into the critical steps every federal employee needs to take when filing an OWCP claim, ensuring you're set up for success.Key Topics Covered:The top 5 essential forms you must know (CA-1, CA-2, CA-16, CA-17, and CA-7).How to properly report injuries to avoid losing benefits.The crucial role of documentation in getting claims approved.Navigating challenges with supervisors and limited duty assignments.Why specialized care is the key to...
2025-01-18
55 min
Breaking OWCP with Chris & Gini
What A Federal Employee does when injured on the job
Kick off 2025 with Chris and Gini as they dive into the complexities of the federal workers' compensation system (OWCP). In this episode, they share expert advice on how federal employees can navigate workplace injuries, file successful claims, and overcome challenges like uncooperative supervisors and claim denials. Whether you're a USPS worker, an agency employee, or a union rep, this episode is a must-listen for actionable tips and resources.Learn how to file CA-1 and CA-2 forms, choose the right doctor, and ensure your rights are protected. Chris and Gini’s no-nonsense approach makes federal workers' comp less co...
2025-01-10
52 min
up4business: tutto su LinkedIn®
Bando al legalese! Capiamoci di più sulle nuove regole di LinkedIn®. Con Alberto Scirè
Il 20 novembre 2024 sono entrati in vigori i nuovi Termini e Condizioni di LinkedIn.Il 25 gennaio 2025 entrerà in vigore la nuova Privacy.L'avvocato Alberto Scirè, intervistato da Alessandro Gini, ci aiuta a capirli evitando di parlare legalese.Con questo episodio del podcast scoprirai:- a quali parti dei T&C dovremo prestare davvero attenzione- impostazioni che dovremmo verificare- cosa evitare di fare per rischiare profili e account bloccati- come possiamo difenderci- quali diritti abbiamo in caso di problemiSegui la pagina up4business su LinkedIn pe...
2024-12-18
50 min
Breaking OWCP with Chris & Gini
Navigating Federal Work Comp: Essential Steps and Third-Party Injury Insights
In this episode of the Breaking OWCP Podcast, hosts Chris and Gini dive deep into the critical steps every federal employee needs to take after a work injury. They share valuable insights on how to file a claim, the importance of selecting the right doctor, and how to avoid common mistakes that can jeopardize your benefits.Key topics covered:Filing a Claim Properly: Detailed advice on how to file CA-1 and CA-2 claims, including the importance of reporting injuries immediately, writing detailed personal statements, and selecting a qualified doctor.Understanding Third-Party Injuries: W...
2024-09-06
47 min
up4business: tutto su LinkedIn®
Si possono ancora generare contatti di valore su LinkedIn®?
Sì, LinkedIn® è ancora efficace per creare contatti di valore.Ma oggi c'è più ruomore di fondo di una volta, ed occorre sapersi muovere.Alessandro Gini dà alcune indicazioni pratiche per sviluppare nuove relazioni di valore senza fare cold outreach su LinkedIn®.Questo episodio è la registrazione di una live audio tenuta su LinkedIn e parte del ciclo "Conversazioni di fine estate. Prepariamoci insieme al rientro su LinkedIn®".Segui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nostri articoli di approfondimentoSegui la...
2024-08-23
25 min
up4business: tutto su LinkedIn®
Come creare contenuti che piacciano all'algoritmo e ai propri lettori su LinkedIn®
Per chi si scrivono veramente i post? Per l'algoritmo o per i lettori?È chiaro che si dovrebbe scrivere per i lettori, ma spesso si cade nel seguire delle regole o dei trend solo per sperare in un premio dell'algoritmo.Alessandro Gini ci parla di questo tema, dando indicazioni pratiche su come creare dei contenuti davvero efficaci per i propri obiettivi professionali.Questo episodio è la registrazione di una live audio tenuta su LinkedIn e parte del ciclo "Conversazioni di fine estate. Prepariamoci insieme al rientro su LinkedIn®".Segui la pagina up4business su LinkedIn per...
2024-08-23
32 min
up4business: tutto su LinkedIn®
Misurazioni KPI e obiettivi: tra misurabilità e vanity metrics su LinkedIn®
Tenere traccia delle proprie azioni e dei risultati, guardando degli indicatori è essenziale.Ma anche pericolo se ci si sofferma solo sui numeri fini a se stessi, senza reale valore.Alessandro Gini ce ne parla, indicando la strada per trovare un giusto bilanciamento tra misurabilità dei risultati e vanity metrics.Questo episodio è la registrazione di una live audio tenuta su LinkedIn e parte del ciclo "Conversazioni di fine estate. Prepariamoci insieme al rientro su LinkedIn®".Segui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nost...
2024-08-23
31 min
Breaking OWCP with Chris & Gini
Navigating Federal Work Comp with Chris & Gini: Essential Tips and Live Q&A
Episode Summary: In this episode, Chris and Gini share invaluable insights into federal workers' compensation, focusing on how to effectively navigate the system to get your claims approved. They discuss the role of Federal Injury Centers, the importance of selecting the right healthcare provider, and answer live questions from listeners about filing forms, managing long-term injuries, and more.Key Topics:Understanding Federal Workers' CompensationIntroduction to Federal Injury Centers.How Federal Injury Centers operate similarly to franchises like McDonald’s but focus on multidisciplinary medical care.Importance of selecting the rig...
2024-08-23
1h 04
Breaking OWCP with Chris & Gini
Understanding the Intricacies of OWCP: Key Insights and Strategies of Scheduled Awards
In this episode of "Wednesday Night OWCP Chats with Chris & Gini," we dive deep into the complexities of the Office of Workers' Compensation Programs (OWCP). Chris and Gini discuss the latest updates, common challenges federal employees face, and practical strategies to navigate the OWCP claims process effectively. This episode is a must-listen for federal employees seeking clarity and guidance on their rights and benefits.Key Topics Discussed:OWCP Basics: Understanding what OWCP is and how it impacts federal employees.Recent Updates: The latest changes and updates in OWCP policies and...
2024-08-18
1h 27
Breaking OWCP with Chris & Gini
Navigating Federal Employee Injury Claims: Strategies for Success (Training for OWCP)
Episode Overview:In this special episode of Breaking OWCP, Chris Helms speaks at an APWU (American Postal Workers Union) conference, where he dives deep into the intricacies of navigating federal employee injury claims. Chris provides essential insights into overcoming the challenges that federal employees face when dealing with workplace injuries. This episode is packed with actionable advice & insights to help you successfully manage your claim within the OWCP (Office of Workers' Compensation Programs) framework.Key Topics Discussed:Social Media Engagement: Discover how following our Fa...
2024-08-04
58 min
up4business: tutto su LinkedIn®
Come costruire una community su LinkedIn®. Cosa possiamo imparare da Instagram?
Alessandro Gini ha intervistato in live Grace The Amazing, una delle più autorevole esperte in Italia su come costruire e coinvolgere una community su Instagram.Un mondo molto diverso da LinkedIn, eppure sono emersi consigli e considerazioni utili anche per chi non utilizza Instagram da un punto di vista professionale.Un episodio da non perdere per capire come avere una presenza efficace sui social!Segui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nostri articoli di approfondimentoSegui la pagina u...
2024-07-23
55 min
Breaking OWCP with Chris & Gini
Stump The Chump: You ask we Answer
"Navigating Federal Injury Claims: Insights with Chris and Gini"Show Notes:In this episode, Chris and Gini from Federal Injury Centers dive into the complexities of federal injury claims and answer pressing questions from listeners. They start with a lively introduction and an update on their latest travels and training sessions, including an upcoming trip to Kentucky to train Department of Labor coal and mine workers.Key Topics Covered:Understanding the Importance of Proper Documentation: Chris explains why claims often get denied and how proper documentation, including narrative...
2024-07-12
47 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 236: Have agencies listened too well to the “be strategic” mantra?
For years, agency advisors like Chip and Gini have implored agencies to be strategic and avoid being simple order takers. Owners were told that this shift was key to increasing profitability and client retention. But has it gone too far? In this episode, Chip and Gini examine whether agencies have hit ‘peak strategy’ as suggested recently by Blair Enns. They ask whether some agencies are overemphasizing strategy at the expense of implementation. They note that clients say they want their agencies to think strategically, but they also balk at explicit costs for strategic planning. They...
2024-07-08
18 min
Breaking OWCP with Chris & Gini
OWCP Chats with Chris: Navigating Federal Work Comp with Expert Insights
in this engaging episode of "OWCP Chats with Chris & Gini," our host's dives deep into the intricacies of the Federal Worker's Compensation (OWCP) system, offering essential insights and practical advice for federal employees. an expert in OWCP claims, joins Chris to shed light on common challenges and effective strategies for navigating the complexities of federal work comp. The discussion emphasizes the importance of understanding your rights, the critical role of proper documentation, and how to effectively communicate with medical providers to ensure your claims are processed smoothly. Gini shares real-world examples and tips to help listeners maximize their benefits an...
2024-07-05
1h 20
Breaking OWCP with Chris & Gini
Navigating Second Opinion Doctors in Federal Workers' Compensation
Summary:In this episode of Wednesday Night Chats, Chris and Gini from Federal Injury Centers unpack the complexities of second opinion doctors in the federal workers' compensation system. Learn why the Department of Labor (DOL) sends injured workers to these visits and how to handle them effectively.Key Points:Introduction to Second Opinion Doctors:Why the DOL prefers second opinion doctors.Tips for handling second opinion visits and what to expect.Federal Injury Centers:Overview of Federal Injury Centers and their support for federal workers.Success...
2024-06-30
1h 00
up4business: tutto su LinkedIn®
Vendere con LinkedIn. Esperienze, idee, errori
Nel mondo B2B LinkedIn è "LO" strumento per generare contatti.Ognuno però ha avuto esperienze diverse e si è fatto un'idea di come usarlo passando attraverso errori, successi e insuccessi.In questo episodio Alessandro Gini si confronta con le domande e le osservazioni dei partecipanti alla live audio e racconta le proprie esperienze di vendita con LinkedIn, e quelle che ha facilitato grazie alle formazioni e alle consulenze fatte negli ultimi 11 anni.Se invece vuoi approfondire con noi il Social Selling su LinkedIn iscriviti alla masterclass "Social selling organico" del 28 giugno alle 11.30.Segui la pag...
2024-06-18
35 min
up4business: tutto su LinkedIn®
Più vendite con LinkedIn®: contatti a freddo o segnalazioni?
Tutti i venditori B2B concordano che LinkedIn sia potentissimo per trovare nuovi clienti ed aumentare le vendite.Non tutti i venditori però concordano sulle modalità.E nemmeno tutti gli esperti di vendite e di LinkedIn.Ci sono due grandi approcci che si contrappongono: contatti a freddo in quantità da una parte, nuove relazioni qualificate dall'altra.Quale approccio è il migliore? Quale porta più risultati con minor sforzo?Alessandro Gini ne parla in questo video con Cristian Benzoni, sales trainer a coach di Blackship, realtà che supporta le organizzazioni a sviluppare abilità e compe...
2024-05-20
56 min
Breaking OWCP with Chris & Gini
Understanding Limited and Light Duty: Navigating Workers' Compensation and Employee Rights in the USPS
Episode Summary:In this enlightening episode of the Breaking OWCP Podcast, hosts Chris & Gini delve into the complex topics of limited and light duty within the United States Postal Service (USPS). Joined by union experts Ian and Victor, this session breaks down the crucial distinctions between limited and light duty, offers practical advice for USPS employees navigating workplace injuries, and discusses the legal responsibilities of the USPS to accommodate these employees. The conversation also addresses common management pitfalls and provides strategies to ensure employee rights are upheld.Show Notes:...
2024-04-26
1h 11
up4business: tutto su LinkedIn®
Strategie Digital Advertising: LinkedIn® VS Google, Meta e TikTok
In questa puntata si parla di punti in comune e differenze, buone pratiche condivise e incompatibilità, tra le ads delle varie piattaforme social (e non).Insieme ad Alessandro Gini, LinkedIn® Certified Marketing Insider e fondatore di up4business, c'è Matteo Basile, Digital Strategist ed esperto di Google Ads, Meta e TitkTok.Scopri il corso LinkedIn® Advertising PROSegui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nostri articoli di approfondimentoSegui la pagina up4business su LinkedIn per restare aggi...
2024-03-25
43 min
Breaking OWCP with Chris & Gini
Union Representation & Workers' Rights with Rich Ray
Hosts: Chris and GiniSpecial Guest: Rich RayEpisode Highlights:Special Guest Introduction:The hosts introduce their special guest for the evening, Rich Ray, sparking interest with a mention of his previous popularity in the comments and his direct competition with last week's guest, Mr. Eric Flowers.Friendship Dynamics:A candid discussion on the personal connections between the hosts and their guests, including the slight jealousy Chris felt about Rich and Eric hanging out without him. This segment humanizes the hosts and guest, adding...
2024-03-01
1h 30
Breaking OWCP with Chris & Gini
Six Critical OWCP TIMELINES
Summary:In this podcast transcript, Chris and Gini discuss the importance of adhering to timelines when dealing with workplace injuries, particularly in the context of federal employees. They emphasize six critical timelines:Reporting an injury: Federal employees have three years from the date of injury to report it, allowing them to receive medical attention and potential reimbursement for related expenses.Filing for a C-16: Employees have seven days to report a CA-1 injury to be eligible for a C-16, which covers medical bills for the first 60 days.Continuation of pay (COP): If an employee needs time of...
2024-02-11
24 min
Breaking OWCP with Chris & Gini
Back on Air: A Night with Chris and Gini - Live from Park City Q&A- Chats
Title: "Back on Air: A Night with Chris and Jeannie - Live from Park City"Tonight's agenda includes a Q&A session – You ask, we answer – along with some interesting insights. But first, a bit of housekeeping: we've got some upcoming conventions in Miami, California, and Dallas, although Chris's teaching role is still up in the air.Facebook has thrown a curveball restricting our posting abilities, but fear not, we're on it. Now, onto the meat of the night: your questions and our answers. From filing for a schedule award to navigating limi...
2024-02-10
1h 19
Breaking OWCP with Chris & Gini
Live from Park City Cabin: Updates, Shoutouts, and Workers' Rights
Live from Park City Cabin: Updates, Shoutouts, and Workers' Rights"Summary:Join hosts Chris and Gini for a special live episode from their Park City cabin. The episode kicks off with a warm welcome, mic check, and a spontaneous decision to go live due to the stunning surroundings. The hosts share exciting news about upcoming events, shoutouts to key individuals, and updates on new doctors and office locations.The podcast delves into essential housekeeping updates and emphasizes the importance of proper form education, focusing on C1 and C2 for reporting work injuries. The hosts...
2024-02-04
1h 01
Breaking OWCP with Chris & Gini
Navigating Federal Injury Centers: Q&A and Office Locations (YouTube Live Chats)
Disclaimer- Locations are correct at the time of this recording.This recording is over a year old and Is now repurposed in a short audio form only. Please check out or website ( listed below) to find one of our offices near you. In this podcast episode, the Chris & Gini discuss key aspects of Federal Injury Centers, focusing on office locations and the importance of finding the right one for individual needs. They emphasize their commitment to providing the best service for their clients and encourage listeners to explore federal centers and utilize online resources for location se...
2023-12-31
17 min
up4business: tutto su LinkedIn®
LinkedIn: come creare valore per sé e la community
Creare valore su LinkedIn passa dalla capacità di ascolto, interazione e dialogo con la community. Un processo che richiede tempo, ma soprattutto il punto di vista giusto per poter costruire relazioni solide e all’insegna della reciproca utilità.In questo episodio Alessandro Gini è intervistato da Santina Giannone di ReputationLab, media partener di Inspire Day.Se vuoi farti ispirare su LinkedIn, unisciti all'Inspire DayBiglietti disponibili qui: https://academy.up4business.it/pages/inspireday2023?utm_source=podcastSegui la pagina up4business su LinkedIn per restare aggiornato https://www.linkedin.com/company/up4busin...
2023-11-25
38 min
Breaking OWCP with Chris & Gini
What Breaking OWCP Stands For. (1st Official Podcast)
Welcome to the first live episode of the Breaking OWCP podcast with Chris and Gini their journey with Federal Injury Centers, a franchise focused on solving the problem of the lack of doctors accepting OWCP claims. They emphasize their commitment to providing solutions and expanding their presence to ensure accessibility for federal employees nationwide.Chris and Gini discuss the challenges they face in recruiting doctors due to the complexities of OWCP paperwork and the importance of compliance. They highlight the growth of Federal Injury Centers from seven offices to 53 in 25 states, with plans to add more offices...
2023-11-25
13 min
up4business: tutto su LinkedIn®
Alessandro Gini racconta la sua storia e quella di up4business ai microfoni di Story Time
In questo episodio Alessandro Gini racconta la sua storia e quella di up4business ai microfoni di Story Time, intervistato da Thomas Grioni.Se vuoi farti ispirare su LinkedIn, unisciti all'Inspire DayBiglietti disponibili qui: https://academy.up4business.it/pages/inspireday2023?utm_source=podcastSegui la pagina up4business su LinkedIn per restare aggiornato https://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gini: https://www.linkedin.com/in/alessandrogini/ Leggi i nostri articoli di approfondimento: https://up4business.it/blogSegui la pagina...
2023-11-23
10 min
up4business: tutto su LinkedIn®
Serve essere ispirati per avere successo su LinkedIn? Aspettando InspireDay
In questo episodio Alessandro Gini parla dell'importanza e del significato dell'ispirazione con la co-organizzatrice dell'evento Inspire Day, Benedetta Consorti, che si occupa di creativity management.Se vuoi farti ispirare su LinkedIn, unisciti all'Inspire DayBiglietti disponibili qui: https://academy.up4business.it/pages/inspireday2023?utm_source=podcastSegui la pagina up4business su LinkedIn per restare aggiornato https://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gini: https://www.linkedin.com/in/alessandrogini/ Leggi i nostri articoli di approfondimento: https://up4business.it/blogSegui...
2023-11-23
30 min
Breaking OWCP with Chris & Gini
Can you stump the chump? (Chris and Gini aint no chumps) (Full Youtube Live Chats)
The discussion revolves around workers' compensation, impairment ratings, and related issues. Here's a summary of the key points:Compensation Calculation: The amount of compensation for workplace injuries depends on various factors. The impairment rating, assigned by a doctor after reaching maximum medical improvement, is crucial. Compensation amounts can vary significantly based on the severity of the injury.Schedule Awards: Schedule awards are associated with impairment ratings and can range from zero to potentially hundreds of thousands of dollars, depending on the nature and severity of the injury.Second Opinions: If you disagree...
2023-11-17
1h 02
Breaking OWCP with Chris & Gini
Supervisor Missteps: Navigating Workers' Comp AKA Woodshed Night Shorts
In this episode, Chris and Gini address the common missteps supervisors make when handling workers' compensation claims. They break down the key issues employees face and provide valuable insights to help you understand your rights in the workers' compensation process. Common Supervisor Mistakes Gini and Chris discuss some of the mistakes supervisors often make when handling workers' compensation claims.They touch on how supervisors sometimes misinterpret the need for medical documentation and why this can be problematic. Timeliness in Submitting Medical Documentation highlight the importance of submitting medical documentation promptly.They...
2023-10-15
27 min
Breaking OWCP with Chris & Gini
Navigating Medical Claims and Empowering Federal Employees
This is a previous Live Chat that Chris and Gini Importance of Documentation: It's crucial to maintain proper documentation for your medical claims. Make sure your treating doctor provides the necessary reports and narratives to support your case.Impairment Ratings: Chris & Gini mention the significance of impairment ratings for schedule awards. They emphasize the need for doctors who can perform these ratings without charging patients.Upcoming Locations: new locations of their medical services, including San Antonio, Libertyville, Cleveland, and others. They also hint at potential future locations.Q&A Se...
2023-10-02
27 min
Breaking OWCP with Chris & Gini
Laws, Rules and Regulations Your Supervisor Must Follow AKA - Woodshed Night
Chris and Gini are Back!Thinking if this is the right show for you? Here are just a few topics and points Chris and Gini talk about!1: The Importance of Reporting Injuries The significance of promptly reporting workplace injuries is emphasized. Following company policies and notifying supervisors is crucial, and the benefits of adhering to injury reporting procedures are highlighted.2: Employer Responsibilities The hosts discuss the responsibilities of employers in injury claims, including the importance of timely completion of necessary forms and providing support to injured...
2023-09-30
1h 11
up4business: tutto su LinkedIn®
LinkedIn e la SEO. Due mondi che si incontrano?
Quali relazioni ci sono tra LinkedIn e il mondo della SEO?Uno influenza l'altro, ma come? LinkedIn può aiutare il posizionamento su Google?Possiamo applicare le stesse strategie di posizionamento dei motori di ricerca web a LinkedIn? In questa chiacchierata tra Alessandro Gini e Laura Venturini, consulente SEO (al 1° posto su Google dal 2015!) e fondatrice dell'agenzia Quindo, rispondiamo a questi interrogativi ed esploriamo il mondo del posizionamento sui motori di ricerca e le sue connessioni con LinkedIn.Segui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/co...
2023-04-10
52 min
The Agency Leadership Podcast with Gini Dietrich and Chip Griffin
ALP 185: Expanding the service offerings of your media relations agency
Chip and Gini frequently hear from PR agency owners who want to move beyond just offering media relations services, but aren’t sure how best to do it. They may love the idea of Gini’s PESO Model, but they also recognize that they probably can’t get there all at once. In this episode, Chip and Gini share some of their tips for how to supplement media relations services and better position yourself for success in an environment in which media hits are harder to come by and clients expect a more integrated approach. [read the tr...
2023-03-27
24 min
up4business: tutto su LinkedIn®
Come fare networking dentro e fuori LinkedIn® per la carriera e il business
Recentemente nominata LinkedIn® Top Voice per l'Italia, Claudia Campisi è una psicologa del lavoro, esperta di risorse umane e career coach.In questa puntata è ospite di Alessandro Gini, fondatore di up4business e Certified LinkedIn Marketing Insider per la parlare dell'importanza del networking per lo sviluppo di carriera e del business.LinkedIn rappresenta sicuramente il luogo più importante dove fare networking online per un professionista, ma sviluppare relazioni è un prima di tutto un mindset, e si può applicare in molti altri contesti, anche offline.Per vedere leggere i commenti menzionati nell'audio puoi vedere la diretta origin...
2023-02-21
55 min
up4business: tutto su LinkedIn®
Strategie per avere successo su LinkedIn nel 2023
In questo episodio Alessandro Gini esplora lo scenario LinkedIn 2023: quali sono i trend e quali sono alcuni approcci e strategie, che funzioneranno per avere successo sulla piattaforma in questo anno come professionisti o aziende.Ha senso fare advertising? Che tipi di contenuti è meglio pubblicare? I commenti sono così importanti? Questo episodio è una registrazione parziale degli eventi audio tenuti a gennaio 2023 dal titolo: "Strategie per avere successo su LinkedIn nel 2023".Segui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gin...
2023-01-26
40 min
Thankful for Us
If you have the most, Don't Boast - Jeremiah 9: 23-24
This is what the Lord says: “Let not the wise boast of their wisdom or the strong boast of their strength or the rich boast of their riches, but let the one who boasts boast about this: that they have the understanding to know me, that I am the Lord, who exercises kindness, justice and righteousness on earth, for in these I delight,” declares the Lord. Mark & Gini from Thankful for Us talk about not to brag about all the things you have. Thankful for Us video Podcast is also on Youtube Youtube: https://youtu.be/UI11CWUlf...
2022-12-07
11 min
Thankful for Us
Don't Blame God for Your Trials - 1st Peter 1:6 Bible Lesson
You can't blame God for the bad trails in life. This video podcast, Mark & Gini read from the Holy Bible 1st Peter where God tells us that there will be hard times. Also available on podcast and Youtube. Youtube https://youtu.be/R4NQkwUHWwU Spotify https://open.spotify.com/show/6Le1JT1VELNrRU7F2pRk9v Anchor https://anchor.fm/gini-malanaphy Apple https://open.spotify.com/show/6Le1JT1VELNrRU7F2pRk9v Anchor https://anchor.fm/gini-malanaphy Pocket Casts https://music.amazon.com/podcasts/02d9d948-898b-4234-bb15-c4670c80cea...
2022-11-15
14 min
Thankful for Us
Be Strong - Joshua 1:9 Bible Verse / Mark & Gini talk on how this Bible verse may and can help you when feeling weak.
This episode Mark & Gini read Joshua 1:9 Do not be afraid for I (The Lord) will be with you. This is what we all need in today's life. Mark & Gini talk on how this Bible verse may and can help you when feeling weak. Check out our youtube and podcast also on Youtube playlist https://www.youtube.com/watch?v=TLT5V_TDr8E&list=PLR9d2o_XZuNTebEpdoDgKMo_rU32w-Vns&ab_channel=Mark%26GiniMalanaphy Spotify https://open.spotify.com/show/6Le1JT1VELNrRU7F2pRk9v Anchor https://anchor.fm/gini-malanaphy Apple https://podca...
2022-10-07
15 min
Thankful for Us
Romans 8:31: If God be for us, who can be against us?
This episode is of Romans 8:31, Bible verse. God is for us, then who could be against us? Even when you are bullied, God is on your side to give you strength. Mark & Gini talk about their experience in school and being bullied. But Gini explains that this verse gave her strength . Being Bullied? You have the Almighty God behind you. This episode Mark & Gini read Joshua 1:9 Do not be afraid for I (The Lord) will be with you. This is what we all need in today's life. Mark & Gini talk on how this Bible verse may...
2022-10-04
18 min
up4business: tutto su LinkedIn®
Social media policy: epic fail, casi di successo e consigli pratici
Oggi sia aziende che dipendenti non possono più ignorare l'impatto che l'uso dei social network ha sul lavoro.È un ambito che va normato con una social media policy aziendale, ma è soprattutto un lavoro culturale che le aziende devono sviluppare.Tra casi virtuosi e situazioni disastrose, approfondiremo questo tema in una chiacchierata con Alberto Scirè e Alessandro Rossini di Project:IN, avvocati e formatori esperti in ambito privacy, proprietà intellettuale e 231, moderata da Alessandro Gini.Segui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profi...
2022-09-27
43 min
Thankful for Us
Mark & Gini's VidPod Ep1
Welcome to Mark and Gini Malanaphy's Video Podcast, (VidPod) We'll both talk about Life. Mostly our life. A funny informational way of life. Feel free to leave a message, questions or comments. We'll be talking about marriage, parenting, becoming empty nesters and growing old together, all with God's Grace. Also check out our web site to learn more about us. https://markthebeginning.com/
2022-08-09
16 min
up4business: tutto su LinkedIn®
LinkedIn e lo sport paralimpico - La storia di Valeria Pappalardo
Valeria Pappalardo è un'amministrativa alla ASL in Toscana, ma è soprattutto una sportiva affetta da sclerosi multipla che sta mettendo tutte le sue energie per arrivare alla Paralimpiadi di Parigi 2024.E proprio di questo parla su LinkedIn, dove sta conquistando un ampio seguito con il racconto delle sue sfide e dei sui successi negli allenamenti quotidiani, portando un messaggio di ispirazione che va ben oltre lo sport.Quando si parla di portare umanità su LinkedIn, si parla anche di questo. Sport, sfide personali, autenticità: questi sono alcuni dei temi di questa intervista a Valeria Pappalardo condotta dal...
2022-06-29
38 min
up4business: tutto su LinkedIn®
I 4 errori che si fanno quando si cerca lavoro (dentro e fuori da LinkedIn)
Ci sono 4 errori che si commettono spesso quando si vuole trovare o cambiare lavoro.Errori che si fanno su LinkedIn ma anche al di fuori, online e offline.In questo episodio Alessandro Gini ne parla con Francesca Scelsi, consulente di carriera e co-fondatrice di AzioneIKIGAI, con cui sta aiutando tantissime persone a trovare la propria strada professionale.Segui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gini: https://www.linkedin.com/in/alessandrogini/Leggi i nostri...
2022-06-08
40 min
up4business: tutto su LinkedIn®
Le 4 A per contenuti di successo su LinkedIn
Ti sei mai sentito frustrato o bloccato nel creare contenuti su LinkedIn?Se vuoi capire come fare per creare contenuti più efficaci per i tuoi post, per migliorare la tua visibilità e influenza su LinkedIn, ascolta questo episodio su "Le 4A per contenuti di successo su LinkedIn”.Alessandro Gini ti spiegherà le 4A che devi conoscere e padroneggiare su LinkedIn:✅ Argomento✅ Algoritmo✅ Azione✅ AnalyticsSegui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gini: https://www.l...
2022-06-05
50 min
up4business: tutto su LinkedIn®
LinkedIn e ikigai: due mondi a supporto della carriera
L’ikigai è l’incontro tra ciò che ci piace fare e ci fa stare bene, che serve al mondo e per cui possiamo essere pagati.Quando lo trovi - e non è facile! - sarai più efficace su LinkedIn e potrai sviluppare meglio la tua carriera.Ma LinkedIn stesso può aiutarti a metterlo a fuoco se hai le idee ancora un po’ confuse, grazie al confronto, al networking e alla sperimentazione.In questo video il formatore LinkedIn® Alessandro Gini ne parla con Riccardo Germani, psicologo e career coach, esperto di ikigai.Segui la pagina up4bu...
2022-02-27
38 min
up4business: tutto su LinkedIn®
I 5 mindset che funzionano su LinkedIn®
In questo video il nostro formatore e consulente Alessandro Gini racconta i 5 mindset efficaci su LinkedIn, che funzionano sia a chi usa LinkedIn a livello individuale e a chi lo usa più a livello aziendale.Segui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gini: https://www.linkedin.com/in/alessandrogini/Segui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nostri articoli di approfondimento
2022-02-19
07 min
Course Lab: Lessons from Successful Online Course Creators
Course Cred (Gini Dietrich)
Special "business revenue leak checklist" offer, free at http://www.mrse.co/leak.Gini Dietrich is the founder and CEO of Armand Deitrich, an integrated marketing communications firm based in Chicago and Spin Sucks, a PR and marketing blog and consulting site. As course creators, we often start with a course that we turn into a more robust business. We then scale that business into something larger to serve more people. Most of us don’t end up changing an entire industry. In this episode, Danny and Abe talk to Gini Dietrich about how she i...
2022-02-07
26 min
up4business: tutto su LinkedIn®
Avvocati e studi legali su LinkedIn®: opportunità e deontologia
In questo episodio (tratto dal live streaming del 18 gennaio su LinkedIn), Alessandro Gini di up4business parla con Saverio Biscaldi e Federico Contardi di FMS Tax & Law Firm | Diritto Societario | Tributario | Agrario | Sport, dell'opportunità che LinkedIn rappresenta per avvocati e studi legali.Segui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gini: https://www.linkedin.com/in/alessandrogini/Leggi i nostri articoli di approfondimento: https://up4business.it/blogSegui la pagina up4business su LinkedIn per r...
2022-01-25
37 min
up4business: tutto su LinkedIn®
Come fare un piano in 5 step per il successo su LinkedIn nel 2022
In questo episodio Alessandro Gini spiega come andare oltre i "buoni propositi" di inizio anno e fare un vero piano per il successo su LinkedIn in 5 step.Segui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gini: https://www.linkedin.com/in/alessandrogini/Leggi i nostri articoli di approfondimento: https://up4business.it/blogSegui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nostri articoli di approfondimento
2022-01-10
12 min
Inside PR
Inside PR 557: Trends We’re Watching in 2022
Well, it’s that time of year where everyone seems to be doing what they can to wrap up projects and get ready for the holidays. It’s also the time when the Inside PR crew gazes into the into the proverbial communications crystal ball with our prognostications … OK, it’s not that dramatic, really. But Gini, Joe and I do talk about three of the trends we’ll be watching over the next 12 months: Natural language generation and AI writing assistants Values-based communication and leadership counsel Impact and consequences of social media algorithms Check it...
2021-12-14
25 min
Inside PR
Inside PR 554: Social Content Meets the Sound of Silence
Have your web analytics changed in recent years? That is, despite your best efforts, has your organic traffic gone down? What about SEO for blog posts? Or engagement on social media? Maybe digital media has become even more of a pay-to-play landscape than ever and platforms are expecting a higher price from organizations in order for them to achieve decent business results. That’s what Gini Dietrich, Joe Thornley and I talk about on Inside PR. Our conversation is based on a post by digital thought-leader Rand Fishkind called, ‘The Incentives to Publish No Longer Reward...
2021-10-06
20 min
up4business: tutto su LinkedIn®
Il personal brand di un atleta professionista su LinkedIn
A cosa serve LinkedIn ad un atleta professionista di pallacanestro?In questo episodio Alessandro Gini ne parla con Nicola Natali, atleta professionista ora presso Pallacanestro Forli 2.015, e precedentemente presso la Pallacanestro Varese.Nicola Natali spiega come LinkedIn può essere prezioso agli atleti, anche pensando al post-carriera.Segui la pagina up4business su LinkedIn per restare aggiornatohttps://www.linkedin.com/company/up4business-corsi-formazione-consulenza-strategia-advertising-linkedin/ Profilo LinkedIn di Alessandro Gini: https://www.linkedin.com/in/alessandrogini/Leggi i nostri articoli di approfondimento: https://up4business.it/blogS...
2021-08-30
34 min
up4business: tutto su LinkedIn®
Il networking come dono - Intervista a Michael Bertolasi
In questo episodio Alessandro Gini, formatore e fondatore di LinkedIn4business, intervista Michael Bertolasi, fotografo e Youtuber, conosciuto per i suoi progetti Aspiranti fotografi e Convivium.Insieme parleranno di come vivere il networking come un dono da fare agli altri e da fare a se stessi, senza risultati "premeditati", ma non per questo privo di frutti!Segui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nostri articoli di approfondimento
2021-02-19
46 min
up4business: tutto su LinkedIn®
LinkedIn e il pensiero creativo - Soluzioni creative per la scrittura del profilo
Spesso si rimane bloccati nella scrittura del profilo, trattenuti dall'incapacità di trovare il giusto modo e le giuste parole per raccontare la propria professione. Non è solo una questione di capacità di scrittura, ma prima di tutto di pensare in modo diverso.In questo episodio Alessandro Gini si confronta con Alessia Berti, innovation facilitator, su come usare i concetti di divergenza e convergenza per affrontare la difficoltà nel racconto del proprio personal brand su LinkedIn e trovare soluzioni creative.Segui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro Gini
2021-01-25
46 min
up4business: tutto su LinkedIn®
Video su LinkedIn - Produrre contenuti audiovisivi per LinkedIn
Che sia per i media "In primo piano sul profilo" o da pubblicare come post per il profilo o per la pagina, i video su LinkedIn, come su tutti i social, sono davvero importanti. Nonostante questo sono meno utilizzati.In questo episodio I Alessandro Gini si confronta con Paolo Gianfrancesco, regista, fotografo e video editor fondatore di MediaContents Production, su come produrre audiovisivi per LinkedIn anche per chi è alle prime armiSegui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nostri articoli di approfondimento
2020-12-09
50 min
up4business: tutto su LinkedIn®
I 7 posti dove andare a cercare i clienti su LinkedIn
Hai mai avuto la sensazione che su LinkedIn ci sia così tanto potenziale che diventi difficile identificare chi contattare prima? Non esiste solo la ricerca con i filtri, ci sono tanti luoghi dove cercare potenziali clienti con cui creare nuove relazione: vediamone insieme 7!Questa puntata è stata estratta dalla serie di webinar "5 LEZIONI GRATUITE SU LINKEDIN" tenuti da Alessandro Gini a maggio 2020.Segui la pagina up4business su LinkedIn per restare aggiornatoProfilo LinkedIn di Alessandro GiniLeggi i nostri articoli di approfondimento
2020-11-09
30 min