Shows
Digital InvestorsEp 128: Why Your Personal Brand Will Be Worth Nothing (Unless You Fix This)Everyone's building personal brands right now. But here's the problem nobody talks about: they're almost impossible to sell.In this episode, I sit down with Greg Elfrink from Empire Flippers, a company that's sold over 2,500 online businesses and helped create 93 millionaires through exits.Greg drops a shocking stat: out of all those deals, only FIVE were personally branded businesses.Why? Because when YOU are the business, buyers can't replicate you. That fitness influencer with six-pack abs making $150K/month? Nearly impossible to sell to someone who doesn't look like that.The...
2026-02-0535 min
Empire Flippers PodcastHow to Find The Safest Business to BuyBuying a business is one of the biggest financial decisions most entrepreneurs will ever make. For many first-time buyers, it's terrifying. You're putting a meaningful chunk of your net worth on the line and hoping you've chosen wisely. So what actually makes a business safe to buy? In this episode, Greg Elfrink breaks down the realities of business risk and shares practical criteria buyers can use to separate stable, reliable businesses from the ones that keep you up at night.Greg starts by reminding us that there's no such thing as a risk-free...
2025-12-0927 min
The Opportunity PodcastHow to Find The Safest Business to BuyBuying a business is one of the biggest financial decisions most entrepreneurs will ever make. For many first-time buyers, it's terrifying. You're putting a meaningful chunk of your net worth on the line and hoping you've chosen wisely. So what actually makes a business safe to buy? In this episode, Greg Elfrink breaks down the realities of business risk and shares practical criteria buyers can use to separate stable, reliable businesses from the ones that keep you up at night.Greg starts by reminding us that there's no such thing as a risk-free...
2025-12-0927 min
SirLinksalot Digital Marketing PodcastThe Future of Digital Business with Greg Elfrink: AI, Faceless YouTube, & Millionaire ExitsGreg Elfrink is back! The Director of Marketing at Empire Flippers has helped sell over 2,400 businesses and turned 90 people into millionaires. In this episode, he shares the latest insights on what makes an online business sellable, the rise of faceless YouTube channels, and how AI is reshaping the digital economy.
2025-11-2845 min
Empire Flippers PodcastWhy Personal Brands Suck [Ep.188]Personal brands are all the rage, marketed as the ultimate path to business growth and success. But what if the very thing that makes you stand out is also what's keeping your business from scaling, or worse, from selling? In this week's podcast, Greg Elfrink uncovers the hidden downsides of personal branding and why it's not always the golden ticket people make it out to be. We break down Alex Hormozi's personal branding journey, looking at how his meteoric rise highlights both the power and the pitfalls of building around a personal brand. While the...
2025-09-0945 min
The Opportunity PodcastWhy Personal Brands Suck [Ep.188]Personal brands are all the rage, marketed as the ultimate path to business growth and success. But what if the very thing that makes you stand out is also what's keeping your business from scaling, or worse, from selling? In this week's podcast, Greg Elfrink uncovers the hidden downsides of personal branding and why it's not always the golden ticket people make it out to be. We break down Alex Hormozi's personal branding journey, looking at how his meteoric rise highlights both the power and the pitfalls of building around a personal brand. While the...
2025-09-0945 min
Mastering eCommerce Marketing183. How to Make Money Selling Digital Businesses with Gregory ElfrinkOn today’s episode of Mastering eCommerce Marketing, host Eitan Koter sits down with Gregory Elfrink, Head of Marketing at Empire Flippers. If you’re not familiar, Empire Flippers is the largest curated marketplace for buying and selling online businesses, from content sites and SaaS companies to e-commerce stores and agencies.Greg’s story is anything but traditional. He started out as an oil rig worker in Alaska before teaching himself internet marketing. That path eventually led him to Empire Flippers, where he’s been since the early days, helping grow the company into a major player in the d...
2025-09-0932 min
Empire Flippers PodcastWhy Business Buyers are Acquiring Marketing Agencies [Ep.187]For years, many agency owners mistakenly believed that marketing agencies couldn't be sold. But that myth is fading fast, and buyers are hungrier than ever to acquire agencies. In this episode, Greg Elfrink explains why he thinks we're in the golden age of marketing agencies. He dives into why buyers are actively hunting agencies to grow their portfolios, highlighting everything from recurring revenue models to the skyrocketing importance of digital marketing across industries. Of course, no conversation about agencies in 2025 is complete without discussing AI. Greg addresses the big question: Will AI kill agencies, or...
2025-09-0239 min
The Opportunity PodcastWhy Business Buyers are Acquiring Marketing Agencies [Ep.187]For years, many agency owners mistakenly believed that marketing agencies couldn't be sold. But that myth is fading fast, and buyers are hungrier than ever to acquire agencies. In this episode, Greg Elfrink explains why he thinks we're in the golden age of marketing agencies. He dives into why buyers are actively hunting agencies to grow their portfolios, highlighting everything from recurring revenue models to the skyrocketing importance of digital marketing across industries. Of course, no conversation about agencies in 2025 is complete without discussing AI. Greg addresses the big question: Will AI kill agencies, or...
2025-09-0239 min
Empire Flippers PodcastDigital Investor Show interview - How to Buy Online Businesses in 2025 with Greg ElfrinkNote: In this episode, Greg is interviewed by Matt and Liz Raad for the Digital Investor Show podcast. We're sharing the interview here so that you don't miss out on the useful M&A insights that Greg shares.Enjoy! Here's why 2025 is Creating Unprecedented Opportunities for Online Business Buyers… Where are the biggest opportunities in buying and selling online businesses right now? In this interview, Matt sits down with Greg Elfrink, head of marketing at Empire Flippers who's helped create over 100 millionaires, to share what's working, what's changed, and how to bu...
2025-08-2755 min
The Opportunity PodcastDigital Investor Show interview - How to Buy Online Businesses in 2025 with Greg ElfrinkNote: In this episode, Greg is interviewed by Matt and Liz Raad for the Digital Investor Show podcast. We're sharing the interview here so that you don't miss out on the useful M&A insights that Greg shares.Enjoy! Here's why 2025 is Creating Unprecedented Opportunities for Online Business Buyers… Where are the biggest opportunities in buying and selling online businesses right now? In this interview, Matt sits down with Greg Elfrink, head of marketing at Empire Flippers who's helped create over 100 millionaires, to share what's working, what's changed, and how to bu...
2025-08-2755 minDigital InvestorsEp 112: How to Buy Online Businesses in 2025 with Greg Elfrink (Empire Flippers)Where are the biggest opportunities in buying and selling online businesses right now?In this interview, Matt Raad interviews Greg Elfrink, head of marketing at Empire Flippers who’s helped create over 100 millionaires, to share what’s working, what’s changed, and how to buy profitable online businesses in 2025.Greg reveals million dollar lessons, stories, and actionable strategies for both beginners and experienced website investors.Want To Learn How To Buy Websites for Income and Financial Independence?You don’t need tech skills or prior experience, just the right strategy...
2025-08-0857 min
Scuffed | USMNT, World Cup, Yanks Abroad, futbol in America#570: PSV reporter Rik Elfrink joins from EindhovenRik Elfrink, the world's preeminent source on PSV Eindhoven -- the club, its players, academy and front office -- joins to talk about the American contingent in Eindhoven, Earnie Stewart's performance as technical director, the best away grounds in Holland, how he got into sports journalism, and a lot more.Like I said, he's a must-follow on Twitter if you know how to use the translate function: https://x.com/RikElfrinkHere's where you sign up to receive updates about the Rome trip and try to hammer out the details with George Quraishi: https://docs...
2025-02-1758 minScuffed | USMNT, World Cup, Yanks Abroad, futbol in America#570: PSV reporter Rik Elfrink joins from EindhovenRik Elfrink, THE source on PSV Eindhoven -- the club, its players, academy and front office -- joins to talk about the American contingent in Eindhoven, Earnie Stewart's performance as technical director, the best away grounds in Holland, how he got into sports journalism, and a lot more.Like I said, he's a must-follow on Twitter if you know how to use the translate function: https://x.com/RikElfrinkHere's where you sign up to receive updates about the Rome trip and try to hammer out the details with George Quraishi: https://docs.google.com...
2025-02-1758 min
The Amazon Strategist ShowHow to Thrive in eCommerce: Navigating eCommerce Beyond AmazonUnlock the secrets to thriving in the evolving e-commerce landscape with insights from Greg Elfrink of Empire Flippers. Greg shares his seasoned perspective on why waiting for another asset bubble could be a mistake and explains how market conditions still offer better opportunities than pre-pandemic times. In a bold take, Greg challenges the over-reliance on Amazon FBA, advocating for a diversified approach that includes direct-to-consumer strategies. By expanding beyond Amazon, businesses can regain control over customer interactions and enhance operational value, especially when eyeing future sales. This episode is packed with strategic insights for those lo...
2024-11-0129 min
Tech QualifiedHow to grow a newsletter as a small, scrappy marketing teamIn this episode of Tech Qualified, hosts Justin Brown and Meredith Metsker chat with Greg Elfrink, Director of Marketing at Empire Flippers. Greg shares his experiences and insights on building and maintaining a successful newsletter, scaling content efforts, and leveraging global talent in the M&A space.Greg dives into the creation of the "This Week in M&A" newsletter, detailing its transformation from a simple content wrap-up to a robust weekly update with 118,000 active subscribers. He explains how switching to a more diverse and engaging format, inspired by popular newsletters like The Hustle and Morning Brew...
2024-07-2544 min
Fatrank Podcast🚀 Unlock the Power of SEO with James Dooley 🚀 | The Opportunity PodcastIn this episode of the Opportunity Podcast, host Greg Elfrink sits down with SEO legend James Dooley to unpack the business engine behind his 800+ rank-and-rent clients, multi-industry lead generation, and equity deals. James explains how he accidentally fell into SEO through his construction business, why he built one of the largest in-house SEO testing teams in the world, and how he uses data—not gurus—to drive decisions. They dive into rank and rent at scale, parasite SEO, building niche directories, converting pay-per-lead into predictable recurring revenue, and why understanding where clients make real profit beats generic keyword research. Jame...
2024-05-221h 03
James Dooley PodcastGreg Elfrink Interviews James Dooley Entrepreneur | The Opportunity PodcastIn this episode of the James Dooley Podcast, host Greg Elfrink sits down with SEO pioneer James Dooley to unpack the operational engine behind his 800+ rank-and-rent clients, multi-industry lead-generation assets, and equity-based partnerships. James explains how he first discovered SEO through his construction business, why he built one of the largest in-house SEO testing teams in the world, and how data—not gurus or trends—drives every decision he makes. Together, Greg and James break down how to scale rank-and-rent sites, when to deploy parasite SEO, how to build profitable niche directories, and the smartest way to convert pay-per-lead deal...
2024-05-211h 03
The SEO Mad ScientistThe SEO Vault Episode 202: Exploring Content Marketing and Business Valuation with Greg ElfrinkWelcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today!
This Week's Podcast features Victor Perez and Greg Elfrink, a...
2023-08-0839 min
The Aspiring CMOGreg Elfrink's Best Marketing Advice For Marketers (Head of Marketing at Empire Flippers)“The best marketers are great storytellers.” Greg’s journey started out in a very unconventional way, with no formal education or college degrees.Today he runs Empire Flipper’s marketing and advertising channels and helps his team members become better marketers.We talked about the common pitfalls marketers make and how to continue your marketing journey to become successful in the long run.Remember: Anyone who’s in marketing you are the black sheep of the family. You are the LEAST understood and MOST IMPORTANT part of the company.Keep list...
2023-07-2743 min
The Zack Franklin Show - Amazon FBA, Ecommerce, and MarketingGreg Elfrink Returns! State of the Market, AI SEO, International SEO and moreGreg Elfrink, CEO of Empire Flippers returns to talk about the annual state of the market report and what businesses should expect when it comes to valuations, the buyer market, and more. We talk about the impact of AI SEO and International AI SEOWe sum up with findings from the Vietnam SEO conference last month. How much is your business worth? Go to www.empireflippers.com/zack to find out Also: www.seller.dealswww.smartecomseo.comwww.amzkungfu.com
2023-05-3050 min
The Art of Selling Online Courses86 How To Build And Sell Digital Courses As Assets – With Greg ElfrinkSend us a textIn this episode, we explore the world of building and selling digital courses as assets. Our expert guest, Greg Elfrink, shares his expertise on how to turn online course businesses into perfect assets.We start by discussing the common misconception that courses can be bad businesses for selling, and why they don't have to be. We will explore the Achilles heel of online course businesses and why people are hesitant to buy them and Greg will share his insights on how to overcome this obstacle and make online courses into perfect...
2023-05-0437 min
How2Exit: Buy, Don't Build - M&A of Small BusinessesE85: Gregory Elfrink - Director of Marketing at Empire Flippers. -How2ExitEmpire Flippers is the #1 curated marketplace for buying and selling online businesses. With 16 unique business models, including e-commerce, SaaS, content sites, FBA, and more.Born in Anchorage, Alaska, Gregory joined Empire Flippers in 2016 as their Content Manager. Now as Director of Marketing, his goal is to take Empire Flippers more mainstream as an M&A brand and to help investors see the power of digital assets while helping sellers have life-changing exits.Watch it on Youtube: https://youtu.be/g4G-BUlkcwc--------------------------------------------------Contact Gregory onLinkedin: https://www.linkedin.com/in/gregthewriter/...
2023-01-0453 min
Wizards of Ecom#235-Top 3 Favorite Books and Why Mini Series - PART 3Today's episode is a continuation of our mini series called Top 3 Favorite Books and Why, which is a collection of our guests' answers to the question 'What is your favorite book and why'. This question came from a desire to know what our guests read to keep their lives in balance and grow both personally and professionally. In This Episode: [00:50] Alexandra Ramirez [01:46] Sou Bounlutay [03:31] Greg Elfrink [04:15] Destaney Wishon [04:43] Manoj Harpalani [05:19] Liran Hirshkorn [05:31] Tim Jordan [06:25] Rich Goldstein [07:47] Adam Heist
2022-10-0513 min
Actualize Freedom | Amazon FBA with Danny Carlson | Private Label Ecommerce Selling on AmazonWhat makes an Amazon Account Sellable? (for 6 figures) with Greg ElfrinkAmazon businesses are among the most "sellable" types of business in 2022. Huge investment firms are acquiring multiple brands per month at 6, 7, and 8 figure payouts. But lots of the aggregators have been laying off employees and slowing down acquisitions. Have the golden days of selling Amazon accounts passed us by? According to Greg Elfrink, yes and no. A good Amazon account will still get a crazy multiple, but one that's making these mistakes will have a harder time selling. Unfortunately, a lot of Amazon sell...
2022-07-1536 min
Empire Flippers PodcastHow to Strengthen Your Online Business and Outlast Your CompetitorsIt's been a tough year for the online business industry. Competition remains steep, aggregators are battening down the hatches, and Google algorithm updates continue to plague entrepreneurs. But Greg Elfrink, the Director of Marketing at Empire Flippers, believes that these challenges hide a plethora of golden opportunities just waiting to be seized by eagle-eyed entrepreneurs. In this episode, Greg explains how online business owners can build a moat around their businesses to help them ride out the storm and outlast the competition. He discusses how AI will impact marketing and content creation moving forward, and the...
2022-07-1258 min
The Opportunity PodcastHow to Strengthen Your Online Business and Outlast Your CompetitorsIt's been a tough year for the online business industry. Competition remains steep, aggregators are battening down the hatches, and Google algorithm updates continue to plague entrepreneurs. But Greg Elfrink, the Director of Marketing at Empire Flippers, believes that these challenges hide a plethora of golden opportunities just waiting to be seized by eagle-eyed entrepreneurs. In this episode, Greg explains how online business owners can build a moat around their businesses to help them ride out the storm and outlast the competition. He discusses how AI will impact marketing and content creation moving forward, and the...
2022-07-1258 min
Amazon Legends PodcastMoving from Vendor to Seller - Craig Leslie - Amazon Legends - Episode # 132Amazon has evolved so much and brands that started as vendors are seeing the benefits of transitioning to sellers. Craig Leslie is the VP & Director of Ecommerce at San Diego Coffee, Tea, & Spice and the Co-Founder & Director Of Ecommerce at LonoLife. Craig breaks down the differences between Vendor Central and Seller Central, why Brand Registry is so crucial, and how to capitalize on your buy box. Takeaways: While Vendor Central allows you to update some content for your listings, Seller Central offers much greater control of both the content and the pricing. Conversely, on Ven...
2022-07-071h 01
Firing The ManWhich Online Business Model Has the Best Return on Time with Greg Elfrink From Empire FlippersGreg is the Director of Marketing for Empire Flippers. Empire Flippers is an Inc. 500 company and the #1 curated marketplace for buying and selling established, profitable online businesses. Empire Flippers have helped customers buy and sell nearly $300 million worth of Ecommerce, Adsense, Affiliate, SaaS, FBA, and many other revenue-generating assets. In this episode, Greg shares helpful tips on how you could fine-tune the process to guarantee a secure buying and selling experience, how to protect yourself when entering these transactions, and the market outlook for the next 12 months.Let’s get started!
2022-06-1348 min
Amazon Legends PodcastCreating Millionaires - Greg Elfrink - Amazon Legends - Episode # 127You’re probably great at selling your products, but you’re probably not so good at selling your business. That’s where Greg Elfrink, the Director of Marketing at Empire Flippers, comes in to share his expertise from his experience as a broker working to help sellers get the most from selling their business. Take a peek behind the curtain into the tricks buyers try to use to fool sellers, how to properly evaluate your business, and what you can realistically expect to earn from selling your Amazon company. Takeaways:Wh...
2022-06-0253 minThe Zack Franklin Show - Amazon FBA, Ecommerce, and MarketingGreg Elfrink: From the Alaskan Oil Fields to Content Marketing KingGreg Elfrink is the CMO of Empire Flippers and a good friend of mine. In this episode of the Zack Franklin show, we talk about everything from how to take advantage of conferences, to content marketing strategies, to how to buy and sell businesses.I sound like a robot on this episode, but will rerelease an edited version soon. Show notes: https://www.seller.deals/blog/23-takeaways-from-greg-elfrink-on-the-zack-franklin-showCheck out www.seller.deals for more show notes and deals for ecommerce sellers.
2022-06-0137 min
The Benjamin Boman PodcastBuying And Selling eCommerce Businesses with Greg ElfrinkSuper stoked for this interview. This month I got to chat with Greg Elfrink about his advice on buying and selling eCommerce businesses.
Greg is the head of marketing at Empire Flippers, the number one curated marketplace for online properties, so he has awesome insight into what works, things to look out for, and some great tips, too.
Read my article version of the interview.
In this interview we cover:
The buying and selling process
When you should sell your website
How to maximize your eCommerce site’s...
2022-05-091h 01The Art of Selling Online Courses38 What To Keep In Mind When Flipping Online Businesses – With Greg ElfrinkSend us a textIn this episode of ‘The Art of Selling Online Courses’, Greg and I are talking about what asset flywheel strategy is and how to use it to become financially free.We will also cover the potentials of selling and buying online businesses compared to continuously growing one. Greg will walk us through how the market and evaluations for online businesses have changed over years and what price range to expect if you decide to sell your course. If you want to hear more about these...
2022-04-2143 min
Two Amazon Sellers and a Microphone#210 - Growing Your Amazon Business With An Exit In Mind with Greg Elfrink from Empire FlippersEmpire Flippers it the #1 largest curated marketplace in the world for buying and selling Amazon FBA businesses, with a buyer network of over $6 billion dollars. They have helped create more than 70 millionaires at the time of exit, and were the first M&A firm to start selling Amazon FBA businesses.
https://empireflippers.com, https://empireflippers.com/valuation-tool, https://linkedin.com/in/gregthewriter
Make sure to subscribe to the podcast so that you are notified of new episodes!
🔥Sellozo has an Amazing set of tools to help you automate your Amazon advertising.
💥To get...
2022-04-2157 min
Make Each Click Count Hosted By Andy SplichalPlacing A Valuation On Your Business With Greg ElfrinkThis episode features guest Greg Elfrink, from Empire Flippers, the world’s leading marketplace for buying and selling established and profitable online businesses. Discover the top factors buyers evaluate for when determining the value of a digit business.Greg also goes into detail of why diversifying your marketing channels as well as your product offering are essential factors in determining the valuation of your business.Within this episode, Greg details the formula for evaluating valuation of digital businesses (hint, it has to do with profits not revenue).Finally, Greg details how Em...
2022-04-0838 min
EDGE with Brandon WhiteSEO Tricks of the Trade and Content Marketing with Gregory Elfrink the Head of Marketing at Empire FlippersGreg dives deep into SEO tactics, what they do at Empire Flippers that you can use to rank your site higher. We also wrap up talking about selling your company as a business owner, valuations and how best to position your company for a sale. About Gregory Elfrink Greg is the head of marketing of Empire Flippers, the largest curated marketplace in the world for buying and selling profitable digital businesses.As the leader of the Empire Flippers marketing team, Greg regularly educates the market on what is possible for both entrepreneurs and in...
2022-03-021h 20
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!Greg Elfrink's Tips On Buying & Selling Websites: Including 7 Figure BusinessesToday's guest on the Niche Pursuits podcast is Greg Elfrink. Greg has a background in SEO, content marketing, website building and has been the head of marketing at Empire Flippers since 2016 — today, he shares lots of tips and tricks on buying and selling websites.
2022-02-1657 min
Wizards of Ecom#163-How to Start Your PL Business with an Exit in Mind with Greg Elfrink of Empire FlippersThough exiting a business is not something a business owner thinks about on its launch, it should always be considered no matter how dear and precious they are and in this episode you are learning why. Also in this episode we are rather leaning to exiting gracefully by engaging the right people. Selling your brand might also turn out to be your best business financial decision, find out how. So join me as we embrace exiting with mindset that you are rather gaining than losing. In This Episode: [00:31] Welcoming Greg Elfrink to...
2022-01-2643 min
SaaS DistrictContent Marketing: Using the Soft and Hard Power of Marketing to Grow your SaaS Business with Greg Elfrink #163Gregory Elfrink has been the Director of Marketing at Empire Flippers since 2016. He joined originally as a Content Manager. Now, as the Director of Marketing, he manages everything from the content to the marketing automation, to vision and goal setting, all the way down to the implementation.His big goal is to make Empire Flippers more mainstream as an M&A brand, and to help investors see the power of digital assets, while helping sellers have life changing exits. Gregory was born in Anchorage, Alaska where he worked in the oil fields and now travels the globe...
2022-01-2040 min
The Brand Builder Show012 - Building A Digital Empire w/ Greg Elfrink from Empire Flippers
Welcome to this week’s episode of the Brand Builder Show! I got the chance to sit down with Greg from Empire Flippers and talk about all things buying and selling online assets. I enjoyed this conversation a ton, and know it will stimulate some interesting thoughts as you look to grow your business.
Key Topics:
Why there is no aggregator bubble and you shouldn’t panic to sell your businessHow brand owners can increase the value of their brand with little-used strategiesHow to build your very own digital empire in unde...
2022-01-1343 min
The Brand Builder Show012 - Building A Digital Empire w/ Greg Elfrink from Empire FlippersWelcome to this week’s episode of the Brand Builder Show! I got the chance to sit down with Greg from Empire Flippers and talk about all things buying and selling online assets. I enjoyed this conversation a ton, and know it will stimulate some interesting thoughts as you look to grow your business.
Key Topics:
Why there is no aggregator bubble and you shouldn’t panic to sell your businessHow brand owners can increase the value of their brand with little-used strategiesHow to build your very own digital empire in unde...
2022-01-1343 min
Empire Flippers PodcastThe Looming Crisis and Shining Opportunity for E-commerce Entrepreneurs With Greg ElfrinkThe online business world is notoriously fast-paced, so it's often difficult for digital entrepreneurs to stay up-to-date on industry trends. We hear phrases like "supply chain crisis" and "Amazon product launch changes" mentioned in the news, but how will these industry changes affect you? Our very own Greg Elfrink, the Empire Flippers' Director of Marketing, has the answers you're looking for! After having deeply immersed himself in the online business world for the past 5 years, Greg knows the ins and outs of the online business world. Greg joins us to discuss the positives and negatives of...
2021-11-1155 min
The Deal ScoutSelling An Online Business w/Gregory ElfrinkThe head of marketing at Empire Flippers, the largest curated marketplace in the world for helping people buy and sell online businesses. He was employee #4 and has helped Empire Flippers grow into a 90+ person team, hit the Inc 5,000 list 5 times, win several international brokerage awards, all while helping entrepreneurs have life changing exits.He regularly consults with entrepreneurs whether their business is a side hustle worth $20k or a full on enterprise selling for $12 million and up.You can connect with Greg by email or Linkedin:greg@empireflippers.comhttps://www.linkedin.com/in/gregthewriter/https://empireflippers.comNext Steps
2021-11-0956 min
The Opportunity PodcastThe Looming Crisis and Shining Opportunity for E-commerce EntrepreneursThe online business world is notoriously fast-paced, so it's often difficult for digital entrepreneurs to stay up-to-date on industry trends. We hear phrases like "supply chain crisis" and "Amazon product launch changes" mentioned in the news, but how will these industry changes affect you? Our very own Greg Elfrink, the Empire Flippers' Director of Marketing, has the answers you're looking for! After having deeply immersed himself in the online business world for the past 5 years, Greg knows the ins and outs of the online business world. Greg joins us to discuss the positives and negatives of...
2021-11-0955 min
Elevating Business: a podcast by www.emilyandblair.comGreg Elfrink from Empire Flippers gives some great tips for anyone looking to buy or sellIn this episode, Blair talks to Greg Elfrink who is the marketing manager for Empire Flippers. They give tips and tricks to anyone looking to buy or sell an online asset as well as going through what makes Empire Flippers platform and service different from other buy/sell marketplaces.References mentioned in this episode:Empire FlippersEF CapitalEmilyandBlair.com
2021-10-2929 min
Successful ScalesEp 49: Scaling Your Marketing Strategy and Building a Marketing Team with Greg Elfrink - Marketing Director at Empire FlippersIn today's episode, we're happy to have Greg Elfrink as our guest - he's the Marketing Director at Empire Flippers, the #1 curated marketplace for buying and selling online businesses.
Greg started as a content manager at Empire Flippers producing and promoting content and has moved up to lead their marketing team. But before that, he first worked in the oil fields. Don't miss this interesting story in the full episode.
Topics covered:
Scaling your marketing strategy
Building a marketing team
Content marketing strategy
Buying and selling a business
✨ Download our FREE F...
2021-08-2444 min
Hustle & Flowchart: Mastering Business & Enjoying the JourneyJustin Cooke - How To Hire A-Players In Your CompanyThis is the third show where we discuss Empire Flippers, and today we are chatting with Justin Cooke, one of the founders. Justin talked about the Amazon affiliate sites that they sell a lot of, and a good way to learn which sites are selling is to visit their site and go through the listings. Keeping up to date on what’s selling in the marketplace is super valuable for all of us. We’re all building assets and there’s a way to enhance their value. We also talk about the hiring process, and if you check...
2021-07-011h 15
DTC PodcastEp 101: Why NOW is the Best Time to Sell Your Business! With Greg Elfrink from Empire FlippersSubscribe to DTC Newsletter - https://dtcnews.link/signup
We have a special Podcast today! 🎁
We're joined by Greg Elfrink to talk about why NOW is the best time to sell your business.
Empire Flippers is the #1 curated marketplace for buying and selling established, profitable online businesses
If you've ever thought of selling your brand for a massive profit, you can check out what your eCommerce store is valued at by going to https://empireflippers.com/valuation-tool/.
Here's what you'll hear on the pod:
📦 What people get wrong...
2021-05-1342 min
Let's Buy a BusinessGreg Elfrink - Empire Flippers CapitalGreg Elfrink, head of marketing at Empire Flippers, dives into EmpireFlippers.com and EF Capital. EF Capital is a way for investors to invest money but not time into digital assets. Think about all investing as a way to spread your risk and upside across different asset classes. Greg estimates that 20% of deals will go to zero, hence it's important to invest in a lot of deals to diversify. Operators have been vetted through the businesses they have built or bought through EF. In addition, operators put in approximately 7% of the purchase price but receive 30...
2021-04-0228 minHustle & Flowchart: Mastering Business & Enjoying the JourneyTherapy Session - How To Build A Site To $500+ Per MonthWe are back with another Therapy session! Today we talk about a variety of subjects, starting with our thoughts on how to build a website and make it profitable enough to sell. This stemmed from our previous chats with Matt Diggity and Greg Elfrink, which were hugely popular and generated some questions from our listeners, including how to build up a site to $500 per month. We discuss a variety of ways to do this, where to go to find the best writers, how to create a site even if you do not consider yourself an expert, and how to...
2021-03-301h 08
Strategy SprintsUnderstanding how content works, Greg Elfrink and Simon Severino | STRATEGY SPRINTS® 246🐋FREE SALES TEMPLATES:
www.strategysprints.com/tools
🌞FREE SALES MASTERCLASS:
www.strategysprints.com/equalizer
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WHO I AM:
My name is Simon Severino and I help business owners double their revenue in 90 days. I sing your song, with you, until you know it by heart. After 17 years of strategy execution from NY to Sydney, I created the Strategy Sprints® Method, a practical method to run an agile and resilient company. I have fired myself from client work and enjoy now working above the business. If you run a business, I can help you make i...
2021-03-3026 min
The Seller's EdgeEmpire Flippers: How to Sell Your Amazon Business - Tips to Make an Insanely-Profitable ExitGuest Greg Elfrink from @Empire Flippers walks through his top tips and strategies eCommerce & Amazon Sellers can take to maximize their evaluation and sell their eCommerce business for a profitable exit. Expect to walk away from this episode knowing what steps you need to take to set your business up for long-term success and to get insider-perspective from one of the top Amazon brokerages in the world. This is one you won't want to miss, no matter what stage of selling you're in. Connect with Greg to talk about selling your Amazon business: gr...
2021-03-1147 minHustle & Flowchart: Mastering Business & Enjoying the JourneyGreg Elfrink - How To Create And Sell Your Own Media EmpireGreg Elfrink is back for another round and he’s been working at Empire Flippers for several years now. This is the first time that he feels with 100% certainty that it’s a seller’s as of the recording of this show. There are so many opportunities now for sellers and a lot of folks have content or media sites, but they may not want to do with them necessarily. On today’s show, we dive into all the possibilities behind both selling and buying businesses, which is the better course of action based on your abilities, why you want to...
2021-02-111h 27
The Smartest Amazon SellerEpisode 83: Build an Amazon Empire, then flip it! with Greg Elfrink of EmpireflippersGreg Elfrink with the empire flippers team has seen some unexpected growth in 2020. With Covid and the new money that is entering the space it was a delight to hear about the interesting ways that they've seen growth. I personally really enjoyed using empire flippers and learned as much on the show. Enjoy!
2021-01-0532 min
George Amooti's podcastEpisode 83: Build an Amazon Empire, then flip it! with Greg Elfrink of EmpireflippersGreg Elfrink with the empire flippers team has seen some unexpected growth in 2020. With Covid and the new money that is entering the space it was a delight to hear about the interesting ways that they've seen growth. I personally really enjoyed using empire flippers and learned as much on the show. Enjoy!
2021-01-0532 min
The Ecomcrew Ecommerce PodcastE354: EcomCrew's Top 10 Podcast Episodes of 2020Welcome to Episode 354 of the EcomCrew podcast! It seems like it wasn't too long ago when we started recording the first one, but here we are, closing 2020 out with the 354th episode. Throughout the year, we've talked to lots of interesting people in the industry and learned a bunch of new stuff both from their expertise and their mistakes. To cap it all off, we've thrown together a list of the best episodes of 2020. It includes 7 of our most downloaded episodes plus a few other favorites handpicked by our staff. What...
2020-12-2826 minThe Ecomcrew Ecommerce PodcastE350: 7 Stories of Buying and Selling Online Businesses with Greg ElfrinkAs e-commerce sellers, we can become attached to our businesses, especially when we built them from the ground up. However, at some point in time, we have to let them go to move on to better projects or, as it was in my case, to let go of some of the stress that comes with running multiple businesses. There are good reasons for selling your business, and our guest for this episode knows them all too well. Greg Elfrink is the Director of Marketing of Empire Flippers, a company that specialises in...
2020-12-1054 min
The Millionaire's Lawyer - JP McAvoyGreg Elfrink - Empire Flippers!Quick-Show Notes:In this episode of The Millionaire’s Lawyer, JP and Greg Elfrink discuss:Amazon FBAAffiliate Websites are websites that drive traffic to your site, taking a small commission on those sales for coordinating the transaction.What does it take to be successful online?Varies on skill level and budget towards online marketingBe persistentWait for the delayed gratificationExperience allows you to fine-tune the formula for your success; serial entrepreneurs have a formula figured out more so than recent graduatesIf you are more into Ma...
2020-10-0648 min
The Opportunity PodcastUsing Content to Scale Your Own EmpireIn this episode, we speak with Gregory Elfrink — the Director of Marketing here at Empire Flippers. Greg discusses how to use content to scale your own empire and create a full-fledged media site, complete with a timeline and roadmap. Greg will also cover how to use content to scale your own empire in this episode along with how you can grow beyond content and create a full-fledged media site. The roadmap and timeline for implementing a content strategy on a newly acquired business will also be covered as well as how you can connect with your audience so...
2020-09-2945 min
Website Investing from Investing.ioE9 Part 1: Greg Elfrink from Empire Flippers on 2020 TrendsIn this episode of the Website Investing podcast I speak with Greg Elfrink, the Director of Marketing at Empire Flippers, on content site trends in 2020. Subscribe at investing.substack.com
2020-07-1034 min
The Lion Zeal ShowScale Your Affiliate Site Into A Media Company with Greg ElfrinkIn this episode, I'm joined by Greg Elfrink from EmpireFlippers, where we have a nerdy conversion on all things marketing. Specifically, how agency owners and affiliates can better market their websites and services. You'll learn what Greg calls the transition from "affiliate site" to "media company", and how doing this can easily build a brand worth upwards of 7-figures.
2020-06-1800 min
Authority Hacker Podcast – AI & Automation for Small biz & Marketers#188 – How You can boost your website’s value in 2020 – Featuring Greg Elfrink From empire flippersSend us a textWhat You Will Learn Why building a huge email list alone won’t increase the value of your site The various factors that could influence the list price of your site What people look for when buying a new site in 2020 2019 was a big year for SEOs and marketers alike. With Google rolling out … #188 – How You can boost your website’s value in 2020 – Featuring Greg Elfrink From empire flippers Read More »
2020-02-111h 15
Mads Singers Management PodcastMSMP 13: Gregory Elfrink on Management and Employees FirstLet's imagine first that you started from the bottom as a rank and file employee and then you rose to become now one of the leads for the company you are working for, and then the company grew and immediately got some great press. Prospective customers started to show up wanting to place orders and avail services. Let's imagine that within a few months, the company had hundreds of orders waiting to be filled and services waiting to be availed. Your market is already active and it's getting bigger. There are plenty of potential customers. If...
2019-10-0223 min
2019-09-3057 min
Bacon Wrapped Business With Brad Costanzo | Sizzling Hot Business Advice Guaranteed To Make You Fat...PROFITS!How To Build An Empire Flipping Businesses with Greg ElfrinkBack with another episode on one of our hottest topics, buying and selling businesses. Today's guest is Greg Elfrink, the director of marketing for EmpireFlippers.com.
Read more about Greg here and get the full shownotes at: https://baconwrappedbusiness.com/empire/
Today we discussed:
why you might think about buying a business instead of building it
why you might think about selling a profitable business
Which businesses are in high demand
How to determine your buying criteria
How much money you need to buy a business
What to do if you want to own...
2019-06-121h 28
Bacon Wrapped Business With Brad Costanzo | Sizzling Hot Business Advice Guaranteed To Make You Fat...PROFITS!How To Build An Empire Flipping Businesses with Greg ElfrinkBack with another episode on one of our hottest topics, buying and selling businesses. Today's guest is Greg Elfrink, the director of marketing for EmpireFlippers.com.Read more about Greg here and get the full shownotes at: https://baconwrappedbusiness.com/empire/Today we discussed:why you might think about buying a business instead of building itwhy you might think about selling a profitable businessWhich businesses are in high demandHow to determine your buying criteriaHow much money you need to buy a business
2019-06-121h 28
Build A Bigger LifeEmpire Flipping with Greg ElfrinkGregory joined Empire Flippers in April 2016 as the Content Manager. Now as the director, he manages the flow of content surrounding our brand – blog posts, guides, podcasts etc. – from producing the content to promoting it. His goal is to grow the reach of the company and introduce us to new audiences through a slew of various marketing channels.
Gregory was born in Anchorage, Alaska where he worked in the oil fields and now travels around Southeast Asia. He loves fiction, science and in his free time he moonlights as a novelist.
2019-05-1646 min
Wealth Formula by Buck Joffrey153: Should You Buy an Online Business?
Sometimes in this “alternative investment” podcast world in which we live, I hear about great “investments” that are yielding 20 percent or more. On the surface, they sound great. In fact, the yield part might actually be real. However, because we are so ingrained in the “investment” world, we often fail to see an obvious distinction that may not be so obviously disclosed.
You see, there is a difference between investing and buying (or starting) a business. A business is inherently riskier than investing in something like real estate. Why? Well, businesses tend to have a finite life to them and often...
2019-04-0749 min
Cashflow Ninja436: Gregory Elfrink: How To Buy & Sell Online BusinessesMy guest in this episode is Greg Elfrink. Greg joined Empire Flippers in 2016 as the Content Manager. Empire Flippers has helped people buy and sell over $50 million dollars worth of online businesses. Their buyers and sellers span the globe and they have fine-tuned their process and team to ensure they have a safe, secure buying and selling experience. The first website they sold was their own. Now they help others around the world do the same. At Empire Flippers, they remove friction from buying and selling online businesses.Empire Flippers is a...
2019-03-2039 min
Digital Journey Podcast | Navigating Your Online Business VoyageDJP 21: (Final Episode) Overcoming Fear of Risk and FailureOvercoming fear of risk the fear of failure is a serious thing that a lot of people can't get over. In this interview with Greg Elfrink from Empire Flippers, you'll learn what he went through and had to overcome on his journey to success so you can learn how to take chances that can help you in your life. Greg had to overcome self-doubt and take risk after risk in order to finally live the life he wanted. It involved him eventually ending up living an awesome life on the other side of the world that at...
2018-02-0655 min
Everyone Hates Marketers | No-BS Marketing & Brand Strategy PodcastTOFU, MOFU & BOFU in Content Marketing: Which Do You Need?I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.https://www.youtube.com/channel...
2017-06-0650 min